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Join Sean Halter, CEO of Connectivity Holdings, as he interviews GM of global enterprise at Criteo, Sherry Smith, on this episode of The CMO Suite.
Megan Clarken shares her unique background, going from a woman with no college degree to an Olympic athlete and finally to the CEO of Criteo. She discusses her dedication to promoting diversity and inclusivity within the tech industry based on her experiences of discrimination. We discuss the challenges of implementing diversity, equity, and inclusion (DEI) initiatives in the tech industry, emphasizing the need for long-term commitment over immediate progress. Megan reveals Criteo's approach to attracting and hiring diverse talent, focusing on pay parity and collaborations with diversity-focused groups and universities. Together, we explore Criteo's innovative DEI programs, such as the Open Path program for underprivileged students and the Top Talent program for career growth. Megan expresses her optimism for the future of diversity and inclusion in the workplace, driven by the demands of the younger workforce. Megan highlights the importance of fostering a culture of inclusivity within organizations and the pitfalls of short-term "quick fixes" that often fail. Finally, we discuss the benefits Criteo has experienced from implementing DEI programs and the ongoing efforts to prioritize pay parity and inclusivity. I learn more about the power of diversity and inclusion in building a more resilient and innovative company culture and Megan's inspirational journey as a woman leader breaking barriers in a male-dominated industry.
Criteo (CRTO) specializes in digital performance marketing and operates in approximately 90 countries in Europe, Americas, and Asia-Pacific regions. CEO, Megan Clarken gives an overview of the company and discusses its latest earnings. CRTO's 1Q revenue came in at $220.62M versus an estimated $213.39 and its adjusted EPS came in at $0.46 versus an estimated $0.25. CRTO sees 1Q adjusted EBITDA between $46M-$50M. Megan also talks about how CRTO has partnerships with Uber, ASOS, BrandCrush, and Shopify. She then goes over the outlook for CRTO. Tune in to find out more about the stock market today.
Mastering Metail brings you the “ShopTalk Series” recorded live from ShopTalk 2023! In this episode Mike Balabanov, VP of Agency Development at Criteo discusses how retail media networks are no longer just for sponsored products. The media ecosystem is evolving with the open web which requires nuanced approaches to media planning, and Criteo's Commerce Max (which you'll have to tune in to learn more about) is at the forefront of upper funnel innovation.
Matt Hurle is the Co-Founder and CRO of Brandcrush. Topics discussed ~ Brandcrush origin story, brand trust and authenticity, career background, mentors, getting sued for $1M at 26 year old, the realities of being a Founder, feedback, crazy > clever, self doubt, retail media, what makes a great brand campaign, nature hygiene, getting acquired by Criteo + what's next. YOU CAN FIND US ON... The web ~ https://linktr.ee/funnybusinesspodcast Instagram ~ https://www.instagram.com/funnybusiness_au/ LinkedIn ~ Lach / Rob CONTACT ME (Lach) ~ lach@dreambigsocialclub.com DREAM BIG SOCIAL CLUB COMING SOON.
There are times when I find myself in unexpected territories. This is one of those times. It is why I'm trying to include more attention to the virtual mental health providers. If you have ever listed to a podcast or watch YouTube, you probably have heard or seen something about the company known as BetterHealth. You might have seen an advertorial from a social media influencer or from a podcaster. Yeah, this is pickle. BetterHealth presented itself as a service that helps users find and connect with behavioral health providers. Not only under the BetterHealth name but also under a number of doing business as names as: Faith Counseling - Christian focus therapy Pride Counseling - LGBTQ therapy focus Teen Counseling - Teens with parent approval Terappeutia - Spanish speaking users. The Federal Trade Commission (FTC) issued a complaint against the company BetterHealth had customers provide personal identifiable information. BetterHealth made promises and assurances about the level of privacy and security about user data. According to the FTC, the company shared user information with social media companies Facebook, Snapchat, Criteo and Pinterest. They also shared data to target former users with ads on those platforms. There is now a consent order that BetterHealth has agreed to follow. One of those things is not to share or sell visitors or users data to third parties. In this episode, I go over a bit more details but this is the gist of what happened with the company. If you need support contact the National Suicide Prevention Lifeline at 988 or 1-800-273-8255, the Trevor Project at 1-866-488-7386 or text “START” to 741-741. Resources Mentioned: Associated Press news story BetterHelp shared users' sensitive health data, FTC says There is a page on the Federal Trade Commissions website where you can obtain the original complaints, and the consent order. BetterHealth response to the consent order via their website. The National Law Review article about the FTC's One-Two Punch on Data Tracking and Health Privacy FTC Enforcement Action to Bar GoodRx from Sharing Consumers' Sensitive Health Info for Advertising Alternate Browsers, Search Engines and Add-Ons Brave Search Engine Duck Duck Go Search Engine Firefox Focus for mobile devices Privacy Badger from the Electronic Frontier Foundation Vivaldi Browser Disclaimer: Links to other sites are provided for information purposes only and do not constitute endorsements. Always seek the advice of a qualified health provider with questions you may have regarding a medical or mental health disorder. This blog and podcast is intended for informational and educational purposes only. Nothing in this program is intended to be a substitute for professional psychological, psychiatric or medical advice, diagnosis, or treatment.
Balkanizing retail media. The need for data without betraying trust. Potential buyers of Criteo. During this live recording at AdExchanger's Industry Preview, we give a rundown on ad tech's most sizzling topics.
Criteo S.A., Q4 2022 Earnings Call, Feb 08, 2023
What does it take to bring a rich experience to consumers as a leading commerce media platform? How does a global technology company help marketers and media owners reach their goal? Get ready to tune in and join Vijay Damojipurapu on today's show. In this episode, Nola Solomon, The SVP of Go-to-Market at Criteo, shares the value Criteo brings to consumers in the marketplace and how she empowers the sales team and channels. Vijay and Nola also touch on how the business has evolved. Hear more insights as Nola shares more about Criteo. Tune in to this episode now!
In this episode of Recsperts we talk to Flavian Vasile about the work of his team at Criteo AI Lab on personalized advertising. We learn about the different stakeholders like advertisers, publishers, and users and the role of recommender systems in this marketplace environment. We learn more about the pros and cons of click versus conversion optimization and transition to econ(omic) reco(mmendations), a new approach to model the effect of a recommendations system on the users' decision making process. Economic theory plays an important role for this conceptual shift towards better recommender systems.In addition, we discuss generative recommenders as an approach to directly translate a user's preference model into a textual and/or visual product recommendation. This can be used to spark product innovation and to potentially generate what users really want. Besides that, it also allows to provide recommendations from the existing item corpus.In the end, we catch up on additional real-world challenges like two-tower models and diversity in recommendations.Enjoy this enriching episode of RECSPERTS - Recommender Systems Experts.Chapters: (02:37) - Introduction Flavian Vasile (06:46) - Personalized Advertising at Criteo (18:29) - Moving from Click to Conversion optimization (23:04) - Econ(omic) Reco(mmendations) (41:56) - Generative Recommender Systems (01:04:03) - Additional Real-World Challenges in RecSys (01:08:00) - Final Remarks Links from the Episode: Flavian Vasile on LinkedIn Flavian Vasile on Twitter Modern Recommendation for Advanced Practitioners - Part I (2019) Modern Recommendation for Advanced Practitioners - Part II (2019) CONSEQUENCES+REVEAL Workshop at RecSys 2022: Causality, Counterfactuals, Sequential Decision-Making & Reinforcement Learning for Recommender Systems Papers: Heymann et al. (2022): Welfare-Optimized Recommender Systems Samaran et al. (2021): What Users Want? WARHOL: A Generative Model for Recommendation Bonner et al (2018): Causal Embeddings for Recommendation Vasile et al. (2016): Meta-Prod2Vec: Product Embeddings Using Side-Information for Recommendation General Links: Follow me on Twitter: https://twitter.com/LivesInAnalogia Send me your comments, questions and suggestions to marcel@recsperts.com Podcast Website: https://www.recsperts.com/
NFT, blockchain, crypto… Le secteur du Web 3.0 n'a plus de secret pour Pascal Gauthier. Pas d'inquiétude pour celles et ceux qui ne seraient pas familiers avec ces termes, lui non plus ne connaissait rien au Bitcoin il y a encore quelques années. Aujourd'hui à la tête du géant discret Ledger, ce patron iconoclaste peut se targuer d'être un des seuls autodidactes du Next 40. S'il n'a aucun diplôme, il a néanmoins une curiosité redoutable qui l'a poussé vers l'univers d'Internet, au moment où la bulle n'avait pas encore explosé. Au fil des entreprises par lesquelles il est passé - parmi lesquelles Criteo, Yahoo ou encore Index Ventures -, il s'est forgé une connaissance incroyable de la tech. Assez pour entreprendre dans ce domaine en 2014, en créant Kaiko. En 2017, il devient directeur général de Ledger, startup spécialisée dans les solutions de sécurisation des crypto-monnaies, qui est devenue en 2021, une licorne française, avec une valorisation d'1,5 milliards de dollars. Le temps d'une pause, le roi des crypto revient avec nous sur son parcours, nous éclaire sur son secteur encore sombre pour beaucoup et nous parle de ses ambitions futures.
Retail Media…you've probably heard of it. And no, it's not quite the same as our “Metail” approach to eCommerce. In this episode we have the privilege of sitting down with Elena Gulotta, Director of Account Strategy on the Retail Media team at Criteo. We cover the scope and technicalities of retail media, getting started and then scaling with Criteo, Criteo's push towards Commerce Media, the Commerce Max launch, and what makes a successful partnership between brands and their Criteo team. Listen in for a light-hearted conversation packed with fundamental knowledge on one of the most relevant fields of digital commerce.
Les publicités sur internet sont partout et sous de très nombreuses formes. Bien souvent, ces formes sont du retail media. Dans le paysage de la publicité, ce concept qui a émergé depuis quelques années, est central. Cela désigne grossièrement les annonces publicitaires diffusées en ligne sur un site ou une application. Dans cet épisode bonus, nous explorons ce concept, ses avantages, ses inconvénients mais aussi son avenir, en compagnie de Gwenola Coicaud, Managing Director Retail Media de Criteo.Les autres épisodes sont aussi disponibles sur Siècle Digital. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
Tout le monde a déjà vu des publicités sur internet. Elles sont partout et sous de très nombreuses formes : dans les résultats de recherche sur Google et sur des sites particuliers ou encore dans des applications. Dans le paysage de la publicité, il y a toutefois un concept qui a émergé depuis quelques années, devenant aujourd'hui central dans la stratégie publicitaire. Ce concept, c'est le retail media. Cela désigne grossièrement les annonces publicitaires diffusées en ligne sur un site ou une application. Dans cet épisode, Nous explorons ce concept. De sa définition à son développement, en passant par ses avantages et ses acteurs, tout, ou presque, y passe. Pour réaliser ce numéro retail media, Siècle Digital est allé voir Tanguy Le Falher, Head of Retail Partnerships de CitrusAd, branche de Publicis ainsi que Gwenola Coicaud, Managing Director Retail Media de Criteo.Les autres épisodes sont aussi disponibles sur Siècle Digital. Hébergé par Acast. Visitez acast.com/privacy pour plus d'informations.
Analyst/Investor Day - Criteo S.A.
"Je ne vois pas les algorithmes prendre le contrôle de l'humanité, mais les humains contrôler les humains" Le D.E.V. de la semaine est Olivier Koch, Director of AI @Onfido. Du Rafale à la vérification d'identité en passant par Criteo, Olivier a vu des versions d'IA et de Machines Learning parmi les plus importantes. Et la courbe d'évolution de la complexité n'est pas linéaire. Nous découvrons dans cet épisode, grâce à Olivier, tous les challenges qui se présentent quand on veut construire une IA dans des proportions titanesques. Liens évoqués pendant l'émission Suivre HackerNewsDeep Learning de françois chollet **Continuons la discussion**@ifthisthendev@bibear@olivkochLinkedInLinkedIn de Olivier KochDiscord** Plus de contenus de dev **Retrouvez tous nos épisodes sur notre site.Nous sommes aussi sur Instagram, TikTok, Youtube, Twitch **Le bitcoin c'est so 2018** La blockchain est une formidable innovation, mais les crypto-monnaies sont dépassées ! Désormais, avec RealT vous pouvez investir dans l'immobilier via la blockchain. Enfin un moyen simple de devenir propriétaire et de générer un revenu passif combiné avec une application pratique de la blockchain !** Job Board If This Then Dev **Si vous avez envie de changer de job, visitez le job board If This Then Dev ! Si vous voulez recruter des personnes qui écoutent IFTTD, il va s'en dire que le job board d'IFTTD est l'endroit où il faut être ! Ce job board est fait avec My Little Team!** Soutenez le podcast **Ou pour aller encore plus loin, rejoignez le Patréon IFTTD.** Participez au prochain enregistrement !**Retrouvez-nous tous les lundis à 19:00 (mais pas que) pour assister à l'enregistrement de l'épisode en live et pouvoir poser vos questions pendant l'épisode :)Nous sommes en live sur Youtube, Twitch, LinkedIn et Twitter
Criteo S.A., Q3 2022 Earnings Call, Oct 28, 2022
On this week's episode of TheMadTech Podcast, Criteo's managing director, UK Andy Stephen joins ExchangeWire's Anne-Marie Sheedy and Rachel Smith to discuss retail media, the proposed USD$2.4bn (~£2bn) merger of Kroger and Albertsons, and Walmart's newly launched e-commerce platform 'Walmart Creator'.
Retrouvez ce nouveau format...sur Youtube ! Cette semaine dans Maker, je reçois Agathe Wautier : la fondatrice de The Galion Project, une communauté ultra select de 430 entrepreneurs français (Jean-Baptiste Rudelle de Criteo, Pierre Kosciusko-Morizet de Priceminister, Frédéric Mazzella de Blablacar, ... ) Agathe est partie de 0 et a réussi à créer le plus gros collectif français d'entrepreneurs. Son but : que les entrepreneurs se rencontrent, s'entraident et échangent sur des problématiques communes pour se développer et faire grandir sa boite. Pour y arriver, elle a dû se remettre en question, et vaincre son syndrome de l'imposteur chaque année pendant 5 ans. Pendant cette interview, on parle de deux notions fondamentales dans l'entrepreneuriat. La première, c'est le syndrôme de l'imposteur, son pouvoir caché et de comment en faire un allié. La seconde, c'est l'important de construire un bon réseau, mais surtout comment le faire. En résumé : L'importance de suivre son intuition pour trouver sa voie et sa passion et la méthode pour trouver ce que l'on aime faire Vaincre son syndrome de l'imposteur, et se sentir légitime dans son travail L'art du networking (et comment bien le faire) Suivre les coulisses de Maker sur Instagram : https://www.instagram.com/_makermedia/ 〰️ Et n'oubliez pas de mettre le nombre d'étoiles de votre choix sur Apple Podcast et Spotify pour aider d'autres personnes à entreprendre leur futur ! ➡️ Financer votre formation à 100% avec GrowthMakers
L'entreprise française Critéo, pionnière de la publicité ciblée en ligne, mise à fond sur le Commerce Media. En quoi consiste cette nouvelle forme de publicité ciblée Que permet-elle ? Réponse avec le vice-président Europe de l'Ouest de Criteo. La société Criteo a littéralement inventé le reciblage publicitaire, cette technique qui consiste à proposer aux internautes des annonces en rapport avec ce qu'ils consultent sur le Web. Criteo est devenu leader mondial du secteur et première "licorne" française. La société est très présente depuis toujours aux Etats-Unis. Mais, récemment, Criteo a vu s'abattre le couperet du règlement RGPD et, d'autre part, des restrictions d'Apple et Google en matière de publicité ciblée. L'entreprise a alors opéré un pivot stratégique. Elle mise à fond sur une nouvelle forme de publicité ciblée appelée commerce media, dont elle se revendique le leader mondial.
Dans cette émission, on parle des nouveaux ordis Surface de Microsoft, du casque de VR Quest Pro et des annonces Meta, d'une batterie révolutionnaire à base d'algues, de Criteo qui mise sur le commerce media et du salon Gitex de Dubaï. Un numéro assez "B2B" à écouter avec attention ! L'actu
Stylist, costume e art director, Silvia Ortombina, è laureata in Scienze della Comunicazione con Master in Fashion Styling allo Iuav.Dopo tanti anni di freelance, fonda il collettivo creativo Tiny Idols. Lavora con i più importanti top artist italiani su videoclip ed altri contenuti: Eros Ramazzotti, Francesco Renga, Biagio Antonacci, Gianna Nannini, Fedez, J Ax, Levante, Elodie, Marracash, Hell Raton, Don Joe, Madman e molti altri.Segue costumi per performance di format come X Factor, MTV Awards, Red Bull Sound Clash, portando artisti anche a Sanremo ed Eurovision. Tra i sodalizi più importanti della sua carriera, quelli con Blanco, con cui vince Sanremo, Dardust, Salmo, Coez, Gaia e Chiello.Molti anche i brand che si affidano a lei per campagne ed altri contenuti come Rayban, Persol, Puma, Nike, Adidas, Autry, Saucony e tantissimi altri.. Nel 2022 ha lavorato insieme a Pablo Patanè nel film di Floria Sigismondi "Future Selves" per Criteo, presentato al Superbowl, ed ha esordio al cinema con il film "La timidezza delle Chiome" di Valentina Bertani.
Lancé en 2019 par Eléonore Crespo, ancienne analyste chez Google et Romain Niccoli, co-fondateur de Criteo, Pigment déploie une plateforme de planification financière qui accompagne les entreprises dans leur prise de décisions. « Les grands comptes et les entreprises à très forte croissance, qui préparent une entrée en Bourse par exemple, ont un gros problème lorsqu'il s'agit de traiter de la donnée stratégique. Tout est souvent traité dans Excel ou Google Sheet, alors que ces outils n'ont pas été créés pour gérer de la donnée en si grande quantité », explique Eléonore Crespo. « Pigment est une solution qui sert à faire le planning stratégique des finances. La plateforme est connectée en temps réel à tous les outils de l'entreprise et va pouvoir analyser les données en très grande quantité ».Présente à l'international, la startup ambitionne désormais de poursuivre le développement de sa plateforme et son expansion aux États-Unis, où elle réalise environ 30% de son chiffre d'affaires, soit autant que sur le marché français. Parmi ses clients, on peut citer Figma, Webhelp, Deliveroo, Contentsquare ou encore PayFit.
Digital Brains | Adwise - Een podcast over online marketing, digital en tech
Een nieuwe Pulse aflevering met het laatste nieuws op het gebied van digital marketing en tech. In deze aflevering o.a.: Amazon houdt tweede Prime Day in oktober GA4 meet nu standaard formulierinteracties Google lanceert gecombineerd zoeken (multisearch) naar Nederland Google zet volop in op visueel shoppen, 3d content en personalisatie Meta gaat verder dan GPT-3 en DALL-E, genereert (creepy!) AI-video's Adobe genereert AI-gedreven tools om sneller/efficienter te creeren in Photoshop en Premiere Elements Tiktok launcht een Be-Real kloon - TikTok Now (time to now) Twitter is adding new features to make it easier for users to watch and discover videos on its platform MediaMarkt tekent Criteo voor retailmedia Shownotes: www.adwise.nl/podcast Hosts: Jeroen Roozendaal en Daan Loohuis
Deepali Chouhan, Network Director for Women Who Code, Vancouver Canada, interviews Pooneh Mokariasl, Site Reliability Engineer at Criteo in Paris, France. They discuss the differences and similarities of Pooneh's engineering roles. They also discuss Criteo's Voyageurs program and the unique opportunity to explore working with other teams within the company.
This episode of Serious Privacy, Dr. K Royal of Outschool and Paul Breitbarth of Catawiki, brought to you by TrustArc, connect after Paul's vacation to catch up on what is happening in the privacy world. And there are updates to be had! They discuss Turkey, India, and the US along with recent decisions, such as Criteo. Along the way, they touch on privacy notices, the “thingie,” (otherwise known as the replacement for the EU-US Privacy Shield) and some prviacy office operational challenges, such as privacy notices, budget, risk-based approaches, and age appropriate design code.Join us as we discuss some boots on the ground work and hopes for the future.. As always, if you have comments or questions, let us know - LinkedIn, Twitter @podcastprivacy @euroPaulB @heartofprivacy @trustArc and email seriousprivacy@trustarc.com. Please do like and write comments on your favorite podcast act so other professionals can find us easier.
Simon Chantry, Bitt's co-founder and chief information officer, and its new economist Jim Shinn, a former US government official and member of the Criteo central bank digital currency team that was one of the three winners of the Monetary Authority of Singapore's global CBDC challenge in 2021, join DMI editor Lewis McLellan. They discuss Bitt's experience in deploying CBDC protocols, key themes emerging in retail CBDC development and the geopolitical pressures underpinning them.
The CPG Guys, PVSB and Sri are joined in this episode by Sreenath Reddy, founder of Intentwise, a technology platform that empowers professional advertisers, large-scale aggregators, and high-volume agencies with recommendations, automation, competitive intelligence, and data infrastructure for Amazon, Instacart, Target, and more.This episode is sponsored by Intentwise.Follow Sreenath Reddy on LinkedIn at: https://www.linkedin.com/in/sreenathkreddy/ Follow Intentwise on LinkedIn at: https://www.linkedin.com/company/intentwise/Follow Intentwise online at: https://www.intentwise.com/Sreenath answers these questions:1) Sreenath, let's go straight into the mission of Intentwise - put the intent in intentwise and tell us how the company was founded?2) How do brands win on marketplaces with intentwise? There are so many retail media marketing optimization tools?3) Talk to us about all the capabilities you have on Amazon and other retail platforms specifically for brands? What audience can be reached and how often can a brand leverage this?4) Take us through all the solutions from Intentwise for agencies - ad optimizer, DSP, Instacart, Criteo, and what is the Amazon Ads mobile app?5) You have several quoted case studies in your website, take us through the Profitlogiq and Revitalash examples and why did you earn such credibility with them? 6) Give our audience the details of the out-of-the box ecommerce data infrastructure capability? Sounds like it's very comprehensive and goes deep.7) What is the latest in the world of data when it comes to retail media?8) What do you want our audience and the CPG industry to know about your company? People in which functional role should learn more about Intentwise and what should they expect when working with you? How fast is the ramp up?CPG Guys Website: http://CPGGuys.comFMCG Guys Website: http://fmcgguys.comDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
Ben Winkler, SVP of Agency Strategy at TripleLift, talked to Next in Marketing about how media buying agencies have been able to shake off seemingly lethal threats such as in-housing and procurement scrutiny while reasserting their relevance. The challenge now is pulling together enough talent to service brands, while also investing enough in differentiating technology. Guest: Ben WinklerHost: Mike Shields
Ce vendredi 17 juin, Audrey Maubert et Christophe Jakubyszyn ont reçu Marine Thersiquel, présidente & fondatrice de Pepette , Philippe Bazin, fondateur de Mon CDI, Nicolas Rieul, vice-président Europe de l'Ouest de Criteo, et Marc Darmon, Président du GICAT et directeur général adjoint de Thales, dans l'émission Good Morning Business sur BFM Business. Retrouvez l'émission du lundi au vendredi et réécoutez la en podcast.
Nicolas Rieul, vice-président Europe de l'Ouest de Criteo, était l'invité de Christophe Jakubyszyn dans Good Morning Business, ce vendredi 17 juin. Ils sont revenus sur le Conseil de la concurrence qui a réussi à obtenir de Facebook-Meta, un changement de pratiques sur BFM Business. Retrouvez l'émission du lundi au vendredi et réécoutez la en podcast.
Colin Barnard is a former Head at Google and is currently the Managing Director at Criteo. Colin has 16+ years of experience as a digital marketing leader. He's skilled in Digital Strategy, Sales, E-commerce, CRM, and digital advertising. In this episode, Colin shares how to increase retail growth, find the best business model, how you can survive another recession, and ultimately how to grow multi-million dollar businesses! Get connected with Colin at https://www.linkedin.com/in/colinbarnard/ Chapters: 00:00 Intro 00:20 Meet Colin Barnard 03:00 Managing Director Role 04:20 The Australian Market 08:00 How To Increase Retail Growth 14:40 The LinkedIn Emergence 19:10 LinkedIn Viral Post 21:45 Arbitraging 25:00 The Criteo Advantage 27:20 The Business of Google 28:30 YouTube Business Model 31:30 The Value Of Users 32:40 Freemium/Premium Subscription Models 37:20 Choosing The Best Business Model 38:20 Pretotyping Strategy 41:00 The Tesla Business Model 45:00 Switching Business Models 49:15 The Referral Mechanism 50:10 Duolingo Business Model 52:40 Referral Affiliate Space 55:45 Testing Phase 57:30 How To Survive A Recession 01:02:00 Google's Mistake 01:03:30 What Happens In A Recession 01:06:00 Why Criteo Is The Best 01:07:15 The Car Industry 01:10:15 Government Subsidies 01:12:40 Grants & Funding 01:13:05 Biggest Learning 01:15:50 The Most Successful People 01:17:20 The Advantage Of Taking Risks 01:19:15 The Downside Of Focus 01:22:00 Compartmentalising 01:24:50 Doing Something At 50% 01:26:15 Working At Google 01:30:40 Looking For The Next Opportunity 01:32:15 Reinvesting On Employees 01:36:00 Hiring Smart People 01:38:00 Outsourcing Employees 01:39:50 Team Diversity 01:43:30 Hiring Generalists 01:45:20 Trick Interview Questions 01:52:20 Google's Hiring Process 01:55:20 Tips For Startups 01:57:00 Proctor & Gamble Innovations 01:59:45 The Best Business Partner 02:01:40 Men vs Women In Business 02:05:00 Gender Bias At Work 02:07:30 Business Strategist Role 02:13:20 Get In Touch With Colin 02:14:40 Nothing But Praise 02:16:00 Outro
Venture Unlocked: The playbook for venture capital managers.
Follow me @samirkaji for my thoughts on the venture market, with a focus on the continued evolution of the VC landscape.Today we’re thrilled to bring you our conversation with Jessica Peltz-Zatulove and Kate Beardsley, co-founders of Hannah Grey VC. Backed by firms such as Twitter, JP Morgan, Screendoor, Insight Partners, etc. the firm recently announced it’s oversubscribed $52MM seed fund and (13 investments made to date). Jessica and Kate have backgrounds in entrepreneurship, branding, and strategy, and bring their wealth of experiences to this week’s episode.About Jessica Peltz-Zatulove:Jessica Peltz-Zatulove is a Founding Partner at Hannah Grey.Prior to founding Hannah Grey, Jessica was Senior Managing Partner at MDC Ventures, leading investments in companies including Netomi, Gradient.io (acquired by Criteo), Veritonic, Indicative (acquired by mParticle), Catch & Release, Perksy, and Mezzobit (acquired by OpenX). Before she was a VC, Jessica specialized in connecting marketers with tech at innovation consultancy Evol8tion and at Zenith Media.Jessica also leads a NYC’s Women in VC group and created the Global directory for Women in VC, which now includes 3,800+ women investors spanning 2,400+ venture funds across 200+ cities and 60+ countries.About Kate Beardsley:Kate started her career as director of special projects for Martha Stewart Living, reporting directly to Martha Stewart. She went on to become Chief of Staff to Ken Lerer at the Huffington Post, and joined him to co-found Lerer Hippeau, a NYC-based fund focused on early-stage companies.In 2014, Kate joined Upslope Ventures as Managing Partner which took her from NYC to Denver. She is active with the Rocky Mountain Venture Capital Association and the Rockies Venture Club.Episode Summary:01:26 Why did they start Hannah Grey, and what were the key components they knew were necessary for them?08:21 What exactly is their product outside of capital? 13:36 Thinking through LP discovery and composition20:11 Learnings from raising a fund, including the difference between raising from institutional investors and non-institutional investors30:51 What internal KPI’s they track for the firm 35:26 The future of service-oriented venture38:44 The ‘Hannah Grey’ Experience when supporting founders. 43:25 Recommendations for emerging managers46:46 Cultivating a community of female investorsMentioned in this episodeHannah GreyI’d love to know what you took away from this conversation with Jessica and Kate. Follow me @SamirKaji and give me your insights and questions with the hashtag #ventureunlocked. If you’d like to be considered as a guest or have someone you’d like to hear from (GP or LP), drop me a direct message on Twitter.Podcast Production support provided by Agent Bee Agency This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit ventureunlocked.substack.com
The CPG Guys, Sri & PVSB, are joined in this episode by:Katie Vogt, Director of Media Planning & Execution at Walgreens Advertising GroupErin Dye Lastra, Sr Director of Business Development at CriteoThis episode is sponsored by Criteo, a global technology company that powers the world's marketers and media owners with trusted and impactful advertising through a world-leading Commerce Media Platform, a suite of products that activates the world's largest set of commerce data to drive better commerce outcomes. Follow Criteo online at: http://criteo.comFollow Criteo on LinkedIn at: https://www.linkedin.com/company/criteo/Follow Erin on LinkedIn at: https://www.linkedin.com/in/erindyelastra/Follow Walgreens Advertising Group Online at: https://www.walgreens.com/topic/marketing/walgreens-advertising-group.jspFollow Walgreens on LinkedIn at: https://www.linkedin.com/showcase/walgreens-advertising-group/Follow Katie on LinkedIn at: https://www.linkedin.com/in/kathleenvogtKatie & Erin answer these questions:1) Katie, walk us through your pivotal career moments that got you here as a leader for Walgreens retail media?2) Please frame out the partnership between Criteo and walgreens. What specific services and solutions does criteo offer brands through the walgreens platform?3) How do you partner with clients to measure and monitor ROI - take us through how its done at Walgreens?4) Please share some of the key stats around size of audience that walgreens can share with brands to drive audience and engagement when they partner with you.5) How is re targeting shaping up these days given all the constraints on cookies and privacy? What is criteo's offering in this space and is it critical for full funnel attribution?6) When you connect with a platform like criteo what specific experiences are unlocked for brands through the partnership? What does a brand need to succeed?7) WAG has now been out over a year. What is the industry asking you for and what are you seeking to deliver in the near future? 8) Whats next for criteo? What areas are there capability developments going on? What should your clients and prospects look forward to?CPG Guys Website: http://CPGGuys.comDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
The AdTech industry includes all kinds of digital solutions that collect and process data to form, control, and analyze advertising campaigns. As technology grows, it changes consumer habits, and so, the advertising industry also changes significantly. As a result, AdTech companies and marketing organizations need to adapt.But how do you successfully service customers as a retargeting company? How do you engage with customers to convince them to buy your product or service? Maybe it's best to become a commercial media platform.In this episode of Identity Revolution, Infutor's host Cory Davis welcomes Nola Solomon, SVP, Go-to-Market at Criteo. Cory and Nola get into the opportunities that the transition into a multi-product commerce media platform brings, explain why this could be a good decision, and what progress one can expect. They also discuss working with agencies — not just direct brands — and emphasize that first-party data is crucial for marketing strategies.
Je suis allé chez Botify pour enregistrer un Podcast avec leur CTO, Pierre Couzy. L'échange a été très transparent et bienveillant. On a parlé de beaucoup de choses : les parcours de carrière l'évaluation des collaborateurs le management, les outils des managers, leur formation Culture produit et Culture QA (!) Mix remote et hybride Transparence des salaires Mais ce qui m'a impressionné, et cela revient dans pleins de petites phrases tout au long de l'échange avec Pierre, c'est qu'il aime vraiment comment les startups fonctionnent. Pierre a travaillé chez Microsoft, chez Criteo et chez Ledger. Et les boîtes en pleine croissance, les startups, il est convaincu que c'est un endroit fantastique pour un développeur et pour un tech. Je vous laisse entendre pour quoi. Après ce Podcast, vous aurez sûrement envie d'écouter : - L'épisode 31 avec Christophe et Annaëlle de Apside - L'épisode 25 avec Olivier Cauvin (CTO) chez Skell
The CPG Guys, Sri & PVSB, are joined in this episode by:Dave Young, VP of CPG Partnerships at ShiptErin Dye Lastra, Sr Director of Business Development at CriteoThis episode is sponsored by Criteo, a global technology company that powers the world's marketers and media owners with trusted and impactful advertising through a world-leading Commerce Media Platform, a suite of products that activates the world's largest set of commerce data to drive better commerce outcomes. Follow Criteo online at: http://criteo.comFollow Criteo on LinkedIn at: https://www.linkedin.com/company/criteo/Follow Erin on LinkedIn at: https://www.linkedin.com/in/erindyelastra/Follow Shipt Online at: http://shipt.com/partnerFollow Shipt on LinkedIn at: https://www.linkedin.com/company/shipt/Follow Dave on LinkedIn at: https://www.linkedin.com/in/davidyoung11/Dave & Erin answer these questions:1) Erin & Dave - please take turns to tell us about Shipt and Criteo - what's going on at each company, how long have you been working together, why does the relationship work?2) Dave - What has been Shipt's retail media journey and what is the continued vision? How does this come together to benefit the consumer for delivery?3) Erin & Dave - How have Shipt and Criteo been leveraging consumer behavior data to drive success and connect with the right consumer for success? 4) Dave - How is Shipt trying to move beyond CPG categories and what's been most successful? How is Criteo helping with this expansion?5) Dave - What are the opportunities for brands to influence a shopper decision during their purchase journey on Shipt?6) Erin - What are brands asking of you, how do they typically view you within their media toolkit? Is it all data?7) Dave - Where has Shipt been focusing on expanding the advertising solutions for brands and agencies looking to engage Shipt shoppers?8) Here on the show, the last question is always future forward - so, what does future innovation look like for each of you?CPG Guys Website: http://CPGGuys.comFMCG Guys Wesbite: http://fmcgguys.comNextUp Wesbite: http://nextupisnow.org/cpgguysDISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual's use of, reference to, or inability to use this podcast or the information we presented in this podcast.
How digital media powerhouse Criteo and its new CEO Megan Clarken (CRTO) are finding ways around the privacy limitations from Apple and Facebook. Fintech heavyweight Paychex (PAYX) finds new lines of business are possible thanks to millions of workers quitting their jobs. Why RH (RH) is blaming Russia for its weak results. What IGM Biosciences (IGMS) needs to do with a lifesaving cash infusion from Sanofi. The Drill Down with Cory Johnson offers a regular look at the business stories behind stocks on the move. Learn more about your ad choices. Visit megaphone.fm/adchoices
Yahoo, Discovery, Time Warner, Criteo, and more – Mollie Spilman has been there, done that, and won numerous prestigious awards along the way. Mollie joins Great Minds this week to discuss her career path from the beginning to the present, her current role as Chief Revenue Officer at Oracle Advertising and Marketing Cloud. Chapters: 00:18 - 03:46 – Welcome Mollie Spilman 03:47 - 08:39 - Sports Illustrated magazine and Ross Levinson 08:40 - 12:17 - Advertising, advertising technology, and ad network 12:17 - 15:58 - Streaming, content, and the future 15:59 - 17:40 – Salesperson and advertiser 17:41 - 19:54 - Leadership and CMO 19:57 - 22:42 – Mentorship/Sheryl Sandberg 22:46 - 29:14 - Oracle, Mad Tech, Criteo, and BlueKai 29:15 - 32:53 – Acquisition and culture 32:56 - 40:52 – Connections with younger people 40:56 - 46:52 - Marketing technology, Oracle and CRM 46:54 - 49:38 - Porcupine Creek, The Yellowstone Club, and The Steppenwolf Theatre Company Recorded content structured by Snackable.AI
Le marché de la publicité en ligne a atteint près de 8 milliards d'euros en 2021 et on considère que plus de 40 % des dépenses publicitaires à travers le monde sont désormais associées au digital. En pleine croissance, le marché de l'adtech a de quoi attirer les entrepreneurs les plus innovants. A l'instar de Criteo, entreprise française spécialisée dans le retargeting et côtée en bourse depuis 2013, les adtech françaises souhaitent désormais se placer sur la scène européenne, voire même, internationale. Afin de mieux comprendre les enjeux auxquels doivent faire face ces start up françaises, nous demanderons à nos invités : Pourquoi la plupart des adtechs françaises doivent se développer en Europe ? Être une french adtech, est-ce un frein ou un accélérateur pour s'exporter en Europe ? Comment voyez-vous les adtech françaises évoluer dans un futur proche sur le marché international ? Pour en discuter : Gary Abitan de Smile Wanted Akim Bellour de Eulerian Antoine Clément de Didomi Voir Acast.com/privacy pour les informations sur la vie privée et l'opt-out.
We cover a lot of countries in Europe on this episode, which is why we brought Oana Iordachescu, a talent acquisition specialist at Wayfair - who's worked in just about every country while at places like Facebook, Booking.com, and Criteo - on the show. Where to begin our journey? Of course, there's Ukraine and Russia, where a wide variety of corporations are pulling out of Russia in light of the invasion. Then there's France, where Macron has started his reelection campaign, and to Germany where Zenjob has nabbed significant funding; then we head to the UK where they're humanizing the prison system and to Spain, where it's a tale of two cities, where the educated are happily employed, while the uneducated young are in dire straits. Want more? One of the cohosts has been banned on Reddit! And of course, there's more love for Elon Musk.
Advertising on ecommerce sites is a high-growth segment of digital media as marketers seek to reach digital shoppers closer to the point of sale. Amazon, Walmart, Target, Albertsons, Kroger, Best Buy and Macy's are among the retailers that sell online ad space on their websites. Instead of being categorized as a type of “performance media” that includes in-store promotions, retail media networks have emerged as their own category. In this episode of the Beetcast, two experts discuss the promise of retail media networks: Jess Huang, partner at consulting firm McKinsey & Co., says retailers soon will sell $100 billion a year of ads on their websites – a “win-win-win” situation for retailers, brands and consumers. Brian Gleason, the global chief commercial officer of WPP's GroupM who is joining software firm Criteo as chief revenue officer, says retail media is a growth engine in digital advertising.
2022 is all about how you can start automating your daily actions so you can focus on strategy. Misha Beatty (Account Executive at Pacvue) tells us how you can leverage Pacvue to increase sales, and optimize operations while lowering costs.Book a free assessment call with us!: https://bit.ly/3QH9Q8BSo you just started an eCommerce business? Misha Beatty, the Account Executive at Pacvue, explains how you can leverage Pacvue, an enterprise software suite for eCommerce advertising, sales, and intelligence, to increase sales and optimize operations while lowering costs. Pacvue combines end-to-end retail data with the tools required to take specific actions, allowing brands and sellers to build and grow their businesses across various marketplaces, including Amazon, Walmart, Instacart, Criteo, and CitrusAd. You'll learn how you can use the platform to automate your daily business operations and optimize sales, ad campaigns, and the digital shelf in one place. This Is The DayA podcast about moving forward with your dreams, being brave and making big things...Listen on: Apple Podcasts Spotify The Personal Finance PodcastSubscribe now and Master Your Money in Less than 30 Minutes Per Week! Listen on: Apple Podcasts Spotify
We got such good feedback a few days ago that we decided to test the waters again with another pilot (co-pilot?) episode of The Download. Just in time for Christmas! If you love it, send us a note!Matt Deegan examines Global's acquisition of podcast hosting platform Captivate In particular, he notes how Captiave's hosting solution fills a much-needed gap in Global's offering, and how their audio advertising business—DAX—should integrate nicely, giving the company "full-stack" capabilities., comparing and contrasting that acquisition to the other podcasting-related business and services Global has acquired.Quoting from the piece:Captivate definitely fills a hole, as Global have lacked their own platform for managing the hosting of their podcasts. Up to now they mainly seem to have been using Spreaker, which was acquired by Voxnest, which was snaffled by iHeartMedia last year.DAX has been spending some time over the past couple of years owning the end-to-end technology around digital audio. Its streaming ad platform was originally built on top of Adswizz's server, that's now been replaced by their own in-house tech and Captivate gives them another chunk of the tech stack.Expect to see more as Global's integration of Captivate, DAX, and Remixd continues in the coming months.Full disclosure, Evo was an advisor to Captivate up until their acquisition by Global.Spotify opened Pod City, an on-location recording and production facility as part of their newly opened LA campus.The company's choice to invest in on-site capabilities for an industry that continues to rely on remote work and distributed teams seems odd.Quoting from Wendy Lee's article in the Los Angeles Times:Beyond centralizing its podcasting business in one place, the new Los Angeles operation allows Spotify to reduce the costs of paying outside vendors, attract and nurture new talent, and produce more original shows that it can own and distribute. At least two production houses owned by Spotify, The Ringer and Parcast, are located in Los Angeles.In late November 2021, Spotify's CEO Paul Vogel said the company had earmarked $3.5 billion to spend on expansion, with an emphasis on podcasting. Will a shiny new building attract higher-profile shows to join Spotify? And if more podcast studios are built by other powerhouses, does this signal a shift away from the remote-work nature we've grown accustomed to in podcasting?The Verge The article which we've linked in the episode description is still being updated, but outside of major companies with a podcasting presence like Amazon, Google, Meta, and iHeartRadio confirming they won't be attending, a substantial portion of the tech media has also decided to opt out as well, including The Verge. Before you hop on your flight to Vegas in just under two weeks, you might want to make sure any meetings you've scheduled are still on.Sean Hollister of provided extensive coverage of cancellations from major companies for CES 2022.they made the unpopular decision to cancel lifetime accounts for their serviceBut then on Tuesday, Podnews reported an abrupt about-face.Podcast hosting company bCast found themselves in hot water of their own making this week, when purchased via AppSumo, according to Podnews on Monday. Quoting from founder Tom Hunt's social media post:After further discussion and feedback... we have decided to cancel the "cut off" and will continue to support all lifetime accounts as per the original terms. I understand that our original note from Thursday was misguided, irresponsible, and in short: a mistake. We will look to boost revenue from new subscribers, cut costs, and look for other routes of funding."Podcasters are notoriously cash-conscious. And they tend to have long memories. Keep that in mind before you start looking for creative ways to increase your MRR.Marketing BrewIn , Ryan Barwick covers the digital ad industry's inability to hire fast enough.Barwick notes that as of December 17th, Roku had 750 openings, The Trade Desk had 572 openings, Criteo had 319 openings and Google had 10,224 openings on LinkedIn.With advertising and adtech continuing to grow in the podcast industry as well, almost all companies are actively hiring for nearly all positions to cover both new growth and attrition. Reading the People category in Podnews every day shines a spotlight on an incredibly painful issue we're facing; we keep poaching from within the space instead of hiring from outside and training up.The easiest thing to teach while onboarding someone into the podcast industry is the podcast industry itself. As an industry, we need to do better, and if you're interested in collaborating on a project to fix that, reach out to me. Bryan@soundsprofitable.comThe Download is brought to you by Bryan Barletta and Evo Terra.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
We got such good feedback a few days ago that we decided to test the waters again with another pilot (co-pilot?) episode of The Download. Just in time for Christmas! If you love it, send us a note!Matt Deegan examines Global's acquisition of podcast hosting platform Captivate In particular, he notes how Captiave's hosting solution fills a much-needed gap in Global's offering, and how their audio advertising business—DAX—should integrate nicely, giving the company "full-stack" capabilities., comparing and contrasting that acquisition to the other podcasting-related business and services Global has acquired.Quoting from the piece:Captivate definitely fills a hole, as Global have lacked their own platform for managing the hosting of their podcasts. Up to now they mainly seem to have been using Spreaker, which was acquired by Voxnest, which was snaffled by iHeartMedia last year.DAX has been spending some time over the past couple of years owning the end-to-end technology around digital audio. Its streaming ad platform was originally built on top of Adswizz's server, that's now been replaced by their own in-house tech and Captivate gives them another chunk of the tech stack.Expect to see more as Global's integration of Captivate, DAX, and Remixd continues in the coming months.Full disclosure, Evo was an advisor to Captivate up until their acquisition by Global.Spotify opened Pod City, an on-location recording and production facility as part of their newly opened LA campus.The company's choice to invest in on-site capabilities for an industry that continues to rely on remote work and distributed teams seems odd.Quoting from Wendy Lee's article in the Los Angeles Times:Beyond centralizing its podcasting business in one place, the new Los Angeles operation allows Spotify to reduce the costs of paying outside vendors, attract and nurture new talent, and produce more original shows that it can own and distribute. At least two production houses owned by Spotify, The Ringer and Parcast, are located in Los Angeles.In late November 2021, Spotify's CEO Paul Vogel said the company had earmarked $3.5 billion to spend on expansion, with an emphasis on podcasting. Will a shiny new building attract higher-profile shows to join Spotify? And if more podcast studios are built by other powerhouses, does this signal a shift away from the remote-work nature we've grown accustomed to in podcasting?The Verge The article which we've linked in the episode description is still being updated, but outside of major companies with a podcasting presence like Amazon, Google, Meta, and iHeartRadio confirming they won't be attending, a substantial portion of the tech media has also decided to opt out as well, including The Verge. Before you hop on your flight to Vegas in just under two weeks, you might want to make sure any meetings you've scheduled are still on.Sean Hollister of provided extensive coverage of cancellations from major companies for CES 2022.they made the unpopular decision to cancel lifetime accounts for their serviceBut then on Tuesday, Podnews reported an abrupt about-face.Podcast hosting company bCast found themselves in hot water of their own making this week, when purchased via AppSumo, according to Podnews on Monday. Quoting from founder Tom Hunt's social media post:After further discussion and feedback... we have decided to cancel the "cut off" and will continue to support all lifetime accounts as per the original terms. I understand that our original note from Thursday was misguided, irresponsible, and in short: a mistake. We will look to boost revenue from new subscribers, cut costs, and look for other routes of funding."Podcasters are notoriously cash-conscious. And they tend to have long memories. Keep that in mind before you start looking for creative ways to increase your MRR.Marketing BrewIn , Ryan Barwick covers the digital ad industry's inability to hire fast enough.Barwick notes that as of December 17th, Roku had 750 openings, The Trade Desk had 572 openings, Criteo had 319 openings and Google had 10,224 openings on LinkedIn.With advertising and adtech continuing to grow in the podcast industry as well, almost all companies are actively hiring for nearly all positions to cover both new growth and attrition. Reading the People category in Podnews every day shines a spotlight on an incredibly painful issue we're facing; we keep poaching from within the space instead of hiring from outside and training up.The easiest thing to teach while onboarding someone into the podcast industry is the podcast industry itself. As an industry, we need to do better, and if you're interested in collaborating on a project to fix that, reach out to me. Bryan@soundsprofitable.comThe Download is brought to you by Bryan Barletta and Evo Terra.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.
We got such good feedback a few days ago that we decided to test the waters again with another pilot (co-pilot?) episode of The Download. Just in time for Christmas! If you love it, send us a note! Matt Deegan examines Global's acquisition of podcast hosting platform Captivate In particular, he notes how Captiave's hosting solution fills a much-needed gap in Global's offering, and how their audio advertising business—DAX—should integrate nicely, giving the company "full-stack" capabilities., comparing and contrasting that acquisition to the other podcasting-related business and services Global has acquired. Quoting from the piece: Captivate definitely fills a hole, as Global have lacked their own platform for managing the hosting of their podcasts. Up to now they mainly seem to have been using Spreaker, which was acquired by Voxnest, which was snaffled by iHeartMedia last year.DAX has been spending some time over the past couple of years owning the end-to-end technology around digital audio. Its streaming ad platform was originally built on top of Adswizz's server, that's now been replaced by their own in-house tech and Captivate gives them another chunk of the tech stack. Expect to see more as Global's integration of Captivate, DAX, and Remixd continues in the coming months. Full disclosure, Evo was an advisor to Captivate up until their acquisition by Global. Spotify opened Pod City, an on-location recording and production facility as part of their newly opened LA campus.The company's choice to invest in on-site capabilities for an industry that continues to rely on remote work and distributed teams seems odd. Quoting from Wendy Lee's article in the Los Angeles Times: Beyond centralizing its podcasting business in one place, the new Los Angeles operation allows Spotify to reduce the costs of paying outside vendors, attract and nurture new talent, and produce more original shows that it can own and distribute. At least two production houses owned by Spotify, The Ringer and Parcast, are located in Los Angeles. In late November 2021, Spotify's CEO Paul Vogel said the company had earmarked $3.5 billion to spend on expansion, with an emphasis on podcasting. Will a shiny new building attract higher-profile shows to join Spotify? And if more podcast studios are built by other powerhouses, does this signal a shift away from the remote-work nature we've grown accustomed to in podcasting? The Verge The article which we've linked in the episode description is still being updated, but outside of major companies with a podcasting presence like Amazon, Google, Meta, and iHeartRadio confirming they won't be attending, a substantial portion of the tech media has also decided to opt out as well, including The Verge. Before you hop on your flight to Vegas in just under two weeks, you might want to make sure any meetings you've scheduled are still on.Sean Hollister of provided extensive coverage of cancellations from major companies for CES 2022. they made the unpopular decision to cancel lifetime accounts for their serviceBut then on Tuesday, Podnews reported an abrupt about-face.Podcast hosting company bCast found themselves in hot water of their own making this week, when purchased via AppSumo, according to Podnews on Monday. Quoting from founder Tom Hunt's social media post: After further discussion and feedback... we have decided to cancel the "cut off" and will continue to support all lifetime accounts as per the original terms. I understand that our original note from Thursday was misguided, irresponsible, and in short: a mistake. We will look to boost revenue from new subscribers, cut costs, and look for other routes of funding." Podcasters are notoriously cash-conscious. And they tend to have long memories. Keep that in mind before you start looking for creative ways to increase your MRR. Marketing BrewIn , Ryan Barwick covers the digital ad industry's inability to hire fast enough.Barwick notes that as of December 17th, Roku had 750 openings, The Trade Desk had 572 openings, Criteo had 319 openings and Google had 10,224 openings on LinkedIn. With advertising and adtech continuing to grow in the podcast industry as well, almost all companies are actively hiring for nearly all positions to cover both new growth and attrition. Reading the People category in Podnews every day shines a spotlight on an incredibly painful issue we're facing; we keep poaching from within the space instead of hiring from outside and training up. The easiest thing to teach while onboarding someone into the podcast industry is the podcast industry itself. As an industry, we need to do better, and if you're interested in collaborating on a project to fix that, reach out to me. Bryan@soundsprofitable.com The Download is brought to you by Bryan Barletta and Evo Terra. See omnystudio.com/listener for privacy information. See omnystudio.com/listener for privacy information.
Engine Media CEO Lou Schwartz and Executive Chairman Tom Rogers (GAME). How digital marketing company Criteo (CRTO) avoided the fate of other online media companies. Mondelez International's (MDLZ) winning strategy around raising prices. Irhythm Technologies (IRTC) got crushed by Federal bureaucrats earlier in the year… now it fights its way back. The Drill Down with Cory Johnson offers a regular look at the business stories behind stocks on the move. Learn more about your ad choices. Visit megaphone.fm/adchoices
Pour ce nouvel épisode je reçois Gilles Samoun, le fondateur de Salesmachine. Salesmachine c'est une solution de Customer Success pour les SaaS qui cherchent à faire du "product led growth" (croissance par le produit). Aujourd'hui Salesmachine est utilisé par de jeunes startups avec quelques salariés mais aussi par des organisations de milliers de personnes. L'entreprise compte aujourd'hui près de 500 clients et une équipe d'une vingtaine de collaborateur. Mais Gilles, au delà de son rôle dans Salesmachine, est un véritable pionnier du SaaS. A la fin des années 1990, il monte Qualys, une société dans la cyber-sécurité, qui sera plus tard côté au Nasdaq et est aujourd'hui valorisée plus de 5 milliards de dollar. Après un passage chez Benchmark (devenu aujourd'hui Balderton), il aura ensuite des rôles de dirigeant dans plusieurs startups. En parallèle de tout cela, c'est un Business Angel aggueri qui a notamment investi dans Criteo, Algolia, Payfit, Blablacar, Spendesk, Shine ou encore Zenchef (dont vous pouvez retrouver l'interview de Xavier ici). Au cours de cet épisode, on a parlé du parcours de Gilles mais aussi de customer success et de metrics. Si vous souhaitez tester track, la solution d'analytics SaaS proposée gratuitement par Salesmachine, c'est ici. Vous pouvez suivre Gilles sur LinkedIn. Mentionné pendant l'épisode : - Product Led Growth de Wes Bush - Le blog d'Openview - Le blog d'Appcues ___ Bon plan SendInBlue ✉️
SIDDHARTH DABHADE Managing Director of MiQ India Siddharth is currently the Managing Director of MiQ India. In his current role, he is responsible for the launch and scale-up of commercial business & operations for MiQ in India. He is also part of the global operational board at MiQ.Siddharth has extensive experience in the technology industry and has worked withmajor technology giants like Criteo, Google, Microsoft, and IBM.
FireEye COO explains exactly how the big break up will happen in cyber security (FEYE). A big privacy decision by Google means big profits for Criteo and others (CRTO). RiteAid struggles to find enough sick people (RAD). KB homes explains why there's a limit to how much housing prices can rise (KBH). The Drill Down with Cory Johnson offers a daily look at the business stories behind stocks on the move. Learn more about your ad choices. Visit megaphone.fm/adchoices