Podcasts about First party

EmSwizzle (Max) shares his thoughts on the big question: when might we finally see the next Animal Crossing game release? It's been one of the community's most-asked questions, and today we put an end to the speculation! We also cover some major Nintendo news, answer your questions, and SO MUCH MORE!  

Zero-party customer data collection remains critically underutilized across enterprise marketing teams. Eddie Patzsch, marketing strategist at Optimove, demonstrates how gamification platforms can capture customer preferences and behavioral insights that drive measurable engagement improvements. The discussion covers implementing self-serve gamification tools for email and website zero-party data collection, executive buy-in strategies for data collection initiatives, and scaling beyond traditional first-party data limitations through intentional customer preference gathering frameworks.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the AdTechGod pod, Elizabeth Donovan, SVP Global Head of Commerce and Retail Media Networks at Kinesso/Acxiom/IPG , shares her journey into the retail media space, discussing her experiences at Marriott Media Networks and AccuWeather. She emphasizes the importance of first-party data, the transformation in retail media, and the challenges she faced as a woman in a predominantly male industry. Elizabeth also highlights the significance of work-life balance and her aspirations for the next generation in the advertising industry. Takeaways Elizabeth Donovan has a rich background in retail media, having worked at Marriott Media Networks and AccuWeather. She emphasizes the importance of first-party data in enhancing customer experiences. Kineso positions itself as a leader in retail and commerce networks, focusing on data-driven strategies. The retail media landscape is rapidly evolving, with a focus on personalization and customer engagement. Elizabeth believes in meeting clients where they are in their retail media journey. She highlights the importance of collaboration and support within the industry, especially for women. Work-life balance is crucial, and Elizabeth dedicates time to self-care amidst her busy schedule. She encourages the next generation to pursue their passions, regardless of industry. Elizabeth's journey reflects the challenges and triumphs of women in leadership roles in ad tech. The conversation underscores the need for continuous learning and adaptation in the fast-paced advertising landscape. Chapters 00:00 Introduction to Retail Media Expertise 01:08 Elizabeth's Journey into Retail Media 04:44 Kineso's Positioning in the Market 07:07 Transformation in Retail Media 09:52 The Role of First-Party Data 14:02 Challenges and Triumphs as a Woman in Ad Tech 19:06 Balancing Work and Personal Life 22:14 Future Aspirations for the Next Generation On Today's The Refresh News: Walmart, Google, and the Shifting Ad Market The Refresh breaks down three of the week's biggest stories in advertising: Walmart opening up its relationship with The Trade Desk, Google's use of advanced AI to combat ad fraud, and a recap of Upfront ad commitments that reveal the growing dominance of streaming. The conversation touches on the challenges facing independent DSPs, how advertisers continue to chase performance-driven platforms, and why streaming continues to pull dollars away from broadcast and cable. 5 Key Highlights: Walmart and The Trade Desk's partnership, once exclusive, is now open—raising questions about Walmart's long-term retail media strategy. The Trade Desk faces pressure from big tech platforms like Amazon and Google, who offer first-party data and vertically integrated capabilities independent DSPs can't match. Google has been quietly using multimodal large language models to reduce invalid traffic, achieving a reported 40% drop in mobile ad fraud. Variety reports that primetime TV ad commitments declined again in 2025, while streaming saw nearly an 18% increase in ad spend. Advertisers are chasing targeted audiences and programmatic opportunities in streaming, while networks push premium primetime content—including live sports—onto digital platforms. Learn more about your ad choices. Visit megaphone.fm/adchoices

Video Webinar Replay – Audio from an earlier webinar with experts from Chargebacks911 and Voosh. Food delivery platforms are essential, but they're also eating into your margins. From chargebacks and incorrect payouts to lost orders and commission errors, third-party platforms create complexity... but that doesn't have to cost you revenue. In this episode we explore ways to maximize the benefits of delivery platforms while safeguarding your revenue. Restaurants, QSRs, and ghost kitchens looking to reduce chargebacks, improve aggregator performance, optimize customer service, and recover more revenue with less efforts should listen to this podcast.  What you'll learn: Hidden risks of DoorDash, UberEats & other delivery platforms Tips for fighting back against “Item Not Received” fraud Recovering revenue lost to disputes, missed orders, & downtime How to protect ghost kitchens & virtual brands from chargebacks Automating reconciliation: POS, accounting, & delivery platforms Presentations by Justin Clements and Priyam Saraswat

Behind every smart marketing move is first-party data. RPA's Tim Woo and Dr. Amina Asim expose the triumphs, challenges, and trade-offs of first-party data, and why it remains king in driving smarter marketing and deeper audience understanding. Along the way, they explore smart acquisition strategies, measuring data effectiveness, and turning insights into personalized ads that truly connect. Together, they reveal how first-party data is shaping the future of marketing.

Full show notes, transcript and AI chatbot - http://bit.ly/4oqoJNe Watch on YouTube - https://youtu.be/Leb1rjtODGc 00:00:00 - Introduction 00:03:26 - Google Analytics and AI News 00:05:06 - ChatGPT Agent Tool and Pizza Ordering 00:07:06 - ChatGPT 5 Speculations 00:09:09 - Google Notebook LM and Video Generation 00:12:24 - Google AI Search in the UK 00:14:27 - Google's AI Strategy and Advertising 00:15:10 - ChatGPT Study Mode 00:16:12 - Introduction of Guest Roman Petrochenkov 00:18:00 - Roman's Background and Role at Carwow 00:20:03 - First Party Data Strategies 00:22:01 - Importance of First Party Data 00:25:35 - Collecting First Party Data 00:28:13 - Carwow's Progress with First Party Data 00:30:01 - Incentivizing Users to Share Data 00:32:10 - AI's Impact on Data Collection 00:35:06 - Technical Steps for First Party Data Strategy 00:38:21 - Challenges with User-Provided Data in GTM 00:39:37 - Direct Data Routing to Cloud Data Warehouse 00:41:07 - Implementing Enhanced Conversions 00:43:40 - Experience with Facebook CAPI 00:45:24 - Communicating Complex Data Strategies Internally ----- Episode Summary: In this episode of The Measure Pod, Dara and Matt sit down with Roman Petrochenkov, a seasoned marketing analytics leader with deep expertise in data strategy and measurement. They discuss the growing importance of first-party data, unpacking strategies for its collection, ownership, and security, as well as the evolving role it plays in a post-cookie landscape. They also explore the rise of AI in analytics, its impact on incrementally measurement, and what the future holds for marketing teams and jobs in an increasingly automated world. ----- About The Measure Pod: The Measure Pod is your go-to fortnightly podcast hosted by seasoned analytics pros. Join Dara Fitzgerald (Co-Founder at Measurelab) & Matthew Hooson (Head of Engineering at Measurelab) as they dive into the world of data, analytics and measurement, with a side of fun. ----- If you liked this episode, don't forget to subscribe to The Measure Pod on your favourite podcast platform and leave us a review. Let's make sense of the analytics industry together! The post #126 First-party data strategy – a client side perspective (with Roman Petrochenkov at Carwow) appeared first on Measurelab.

Check out In Review, our movie review podcast! https://open.spotify.com/show/7qpmaTOqCuZePIVGZJnGYj Mafia: The Old Country reviews are in, PlayStation updates the world on Bungie and live service, and everything announced at Nintendo's Indie World Showcase. Thank you for the support! Run of Show - - Start - Housekeeping Today after, KFGD, you'll get: If you're a Kinda Funny Member: The Roper Report   - - Mafia The Old Country Review Round Up - BREAKING: Xbox Cancels Contraband - PS5 shipments top 80.3 million - Sony CFO says Marathon is expected to release before March, and Bungie's independence is ‘getting lighter' - Digital Foundry Leaves IGN To Go Independent - Sony CFO says its live service shift is ‘not entirely going smoothly' but pledges to carry on and learn from mistakes - Everything announced at Nintendo's new Indie World - Metroid Prime 4, Elden Ring, Silksong All Playable At Nintendo's Gamescom Booth - According to Billbil-Kun, ROG Xbox Ally releases Oct 16th - Wee News! - SuperChats & You‘re Wrong Learn more about your ad choices. Visit megaphone.fm/adchoices

A new Nintendo Direct has come and gone, and while it's not the big First Party showing that everyone has been hoping for the "Partner Showcase" still gave us some gems to look forward to. Paul and Matto break it all down in a new episode of Patched! Follow the team on Twitter: Paul Matto Please visit www.player2.net.au for more awesome content, subscribe to the youtube channel and consider becoming a Player2 patron, www.patreon.com/player2au

In this episode of The Marketing Rapport, host Tim Finnigan sits down with Josh Pisano, Global Head of Product for Media at NielsenIQ. They unpack what it really takes to turn data into decisions—from identity resolution to clean room collaboration.Josh explains why first-party data, while valuable, often misses key signals and population segments. He shares how clean room technology and smarter data integration can close those gaps and improve decision-making across planning, activation, and measurement. The conversation also explores how marketers can connect disparate signals to build full-funnel strategies that actually perform.The views, thoughts, and opinions expressed are those of the speaker and do not necessarily represent the views, thoughts, and opinions of Verisk Marketing Solutions or Verisk Analytics. The material and information presented here is for general information purposes only. This podcast is not intended to replace legal or other professional advice. The Lead Intelligence, Inc. (dba Verisk Marketing Solutions) and Verisk Analytics LLC names and all forms and abbreviations are the property of its owner and its use does not imply endorsement of or opposition to any specific organization, product, or service. VERISK MARKETING SOLUTIONS DISCLAIMS ALL LIABILITY ARISING OUT OF ANY INDIVIDUAL'S USE OF, REFERENCE TO, RELIANCE ON, OR INABILITY TO USE THIS PODCAST OR THE INFORMATION PRESENTED IN THIS PODCAST.

Today on the too Turnt Up Tuesday 8:00 Buzz with Tara Wilhelmi and Antoine McNeail, Cupcake, A/K/A Atonye Adjei-Marsh joins us to tell her story and talk about the Pink Lemonade Party coming up on August 17th on the rooftop at Monona Terrace!. The post She Threw Her First Party When She Was 9 and It Was Lit appeared first on WORT-FM 89.9.

In this episode of "The Free Lawyer," host Gary interviews Ben Chiriboga, a former maritime litigator turned legal tech executive and co-founder of Nexl. Ben shares his journey from traditional law to legal technology, discussing the challenges of overcoming fear and imposter syndrome. Together, they explore the importance of authenticity, redefining success beyond financial gain, and building meaningful client relationships. The conversation highlights how technology, personal growth, and connection can help lawyers find fulfillment and adapt to the evolving legal industry.Ben is a former practicing lawyer turned legal tech executive. He is the founding team member of Nexl, one of the fastest growing companies in APAC (Financial Times). He is also the host of This Legal Life, where he interviews legal professionals on how they built their careers.Ben's Legal Career and Hero's Journey (00:02:24) Maritime Law Practice (00:03:06) Stirring for Change and Discovery of Legal Tech (00:05:12) Transition to Legal Tech and Nexl (00:07:16) What is Nexl? (00:09:13) EHow Nexl Works (00:10:39) AI, Automation, and Data Accuracy (00:12:26) First-Party vs. Third-Party Data (00:13:30) CTransition Challenges: Imposter Syndrome (00:15:55) Transferable Skills and Leadership (00:16:28) Leadership Traits and Inner Work (00:20:31) Fear, Authenticity, and Lawyer Challenges (00:22:38) Managing Uncertainty and Mindset (00:23:51) Traits of Fulfilled Lawyers (00:26:14) Redefining Success and the Hero's Journey (00:29:18) Values-Based Practice and Intentionality (00:31:45) Trends in Legal Careers and Fulfillment (00:32:56) Connection and Combating Isolation (00:36:26) Advice to Younger Self: Risk and Instinct (00:37:15)Would you like to learn more about Breaking Free or order your copy? https://www.garymiles.net/break-free Would you like to schedule a complimentary discovery call? You can do so here: https://calendly.com/garymiles-successcoach/one-one-discovery-call 

Ep. 172 features Richard Acosta from Vor Interactive, a UK-based sports data provider creating proprietary first-party data and predictive models.    Hear him discuss: How a soccer algorithm built by his co-founder sparked Vor's launch and first predictive model Why their proprietary data now generates 2,000+ prediction points per soccer match across 50+ global leagues How they've expanded from soccer into NFL, college sports, cricket, and tennis while focusing on first-party data Why they chose a B2B model delivering data products to affiliates and operators instead of professional betting How their predictive data powers both marketing widgets and pricing models for iGaming companies How Vor designed a simple integration process that lets partners go live in under 48 hours The early traction they've seen with Odds Shark in the US and Hub Affiliations in Italy, including strong early conversion rates Why Richard believes staying lean and agile is key as they scale globally and expand their APIs and productized solutions His long-term vision to grow Vor Interactive into a major global sports data supplier over the next five years   Applications now open for SBC Summit First Pitch competition returning to Lisbon this September 16-18. Eligible startups can submit their applications until July 25 for a shot at over $100,000 worth of prizes.    Catch the video version of this episode here.   Learn more

First-party data strategies can backfire without privacy considerations. Graham Mudd, SVP of Product at Anonym (Mozilla), shares his expertise at the intersection of analytics and privacy-preserving advertising technology. He explains the middle ground between oversharing customer data and being too conservative with valuable first-party information, while exploring how synthetic data and AI-driven approaches can maximize targeting effectiveness without compromising user privacy.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

First-party data strategies can backfire without privacy considerations. Graham Mudd, SVP of Product at Anonym (Mozilla), shares his expertise at the intersection of analytics and privacy-preserving advertising technology. He explains the middle ground between oversharing customer data and being too conservative with valuable first-party information, while exploring how synthetic data and AI-driven approaches can maximize targeting effectiveness without compromising user privacy.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We're ranking the most recognizable faces in gaming history with our ultimate video game first party mascot ranked tier list! From legendary icons to characters that never earned their stripes… it's time to settle the debate!Level 857 Video Game Podcast Ep-365: Our Ultimate First Party Mascot Ranked Tier List!00:00 - Intro02:53 - Indie Game of the Week Spotlight - Mega Man 2.5D08:09 - The Ultimate First Party Mascot Ranked Tier ListIf you enjoyed the podcast and would like to show support, feel free to do so in any of the following ways below:(1) Subscribe and share this podcast with close friends/family(2) Rate/Review us on your preferred podcasting platform: https://podcasters.spotify.com/pod/show/level857(3) Become a member on either Fourthwall or Patreon for exclusive perks and discounts on merch! https://www.857ent.com/#membership(4) Hit the bell and subscribe to our live podcast and multiplayer, co-op gaming channel: https://goo.gl/Zy9RTD

Download Cash App Today: https://capl.onelink.me/vFut/7u0sm0fp #CashAppPod Sign up with our exclusive referral code KINDAFUNNY in your profile. Send $5 to a friend within 14 days, and you'll get $10 dropped right into your account. Terms apply. *Referral Reward Disclaimer: As a Cash App partner, I may earn a commission when you sign up for a Cash App account.* #sponsored Go to https://mood.com and use code KINDAFUNNY to get 20% off your first order. PlayStation first party games WON'T hit PS Plus day one anytime soon, Hellblade 2 on PS5 gets a release date, and A Little Nightmare VR game is in development. Enjoy this ad-free version! Thank you for the support! Run of Show - - Start - Housekeeping Today after, KFGD, you'll get: GAMESCAST - Rematch Review, Dune: Awakening Review (So Far) After Gamescast is Dune Awakening with Andy, Mike, and Nick If you're a Kinda Funny Member: Today's Gregway is 25 minutes about how unfair and unexpected cancer is. Thank you to our Patreon Producers: Karl Jacobs, OmegaBuster, Delaney Twining –The Roper Report– - Sony really won't be putting new first party games on PlayStation Plus day one any time soon - Victoria Phillips Kennedy @ Eurogamer - Ad  - Hellblade 2 finally gets that long-awaited PS5 release date - Marc Griffin @ Polygon  - A Little Nightmares VR Game Is In Development - Marcus Stewart @ Game Informer  - ‘Hades,' ‘Monument Valley' and More Indie Mobile Games Leaving Netflix as Streamer Continues Strategy Shift - Jennifer Maas @ Variety  - Nintendo-owned company worked on Death Stranding 2 - Andy Robinson @ VGC  - Wee News! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Niche Pursuits podcast, Tyler Bishop shares his expert insights on the future of digital advertising, focusing on the decline of third-party cookies and the rise of first-party data.  Tyler explains how publishers can leverage their own audience data to increase ad revenue and gain more control over their monetization strategies.  This conversation dives deep into the evolving ad model, with actionable advice for publishers looking to thrive in an increasingly competitive digital space. ** Podcast Sponsor - Ezoic Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative  

Subscribe to DTC Newsletter - https://dtcnews.link/signupTrevor Zacny from Shiti Coolers joins the DTC Podcast to share how he and his brothers transformed a napkin joke into a viral sticker business, and then into the world's first party cooler brand. This episode dives deep into humor-led branding, event-based growth, and the transition from parody to premium product.Shiticoolers.comYou'll learn:Why humor can be a powerful differentiator in product categories saturated with status and performance brandsHow Shiti Coolers went from $0 to $320K in sticker sales in year oneHow events like NASCAR and country music festivals became revenue powerhousesThe importance of maintaining product quality in a humor-first brandBuilding community through social, SMS, and in-person eventsLessons on cash flow, capital allocation, and surviving growing painsWhy storytelling and founder-led content is their next big opportunityIf you're thinking about growing a lifestyle brand, building a loyal following, or just want to learn how to make funny marketing actually drive revenue, this one's for you.Did you know that 98% of your website visitors are anonymous? Instant powers next-level retention by identifying who they are and converting them into loyal shoppers. Sign up for a quick demo today to get 50% off and unlock a guaranteed 4x+ ROI: instant.one/dtcTimestamps00:00 - How Shiti Coolers Made $320K from Stickers02:00 - From Festival Joke to Full Lifestyle Brand05:00 - Launching the First Party Cooler07:00 - Lessons from the First Cooler Launch10:00 - Balancing Humor and Product Quality12:00 - Competing with Yeti Without Copying It15:00 - Building the Community Through Events and Social17:00 - In-Person Events vs. Paid Media Growth20:00 - Collaborations with Kid Rock, Realtree, and Bill Murray23:00 - Navigating Tariffs and Global Manufacturing25:00 - Working with Family as Co-Founders27:00 - Hitting a Cash Wall and Finding Strategic Investors30:00 - How They Choose the Right Events32:00 - Storytelling as a Growth Opportunity34:00 - Wholesale, Seasonality, and Global Expansion PlansHashtags#shiticoolers#dtcpodcast#founderstory#ecommercebranding#lifestylebrand#productlaunch#d2cmarketing#familybusiness#retailstrategy#tariffs#brandcommunity#humorinmarketing#eventmarketing#wholesalestrategy#coolerbrand Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video

Buttoned up. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Grande ritmo e tanto Giappone in questo nuovo State of Play, ma la totale mancanza di titoli first party torna a farsi sentire. Spiccano fra tutti l'annuncio della data d'uscita di Silent Hill f e la riapparizione di Pragmata dopo la scomparsa dai radar, accompagnati dall'esuberante Suda 51 pronto a mostrare il suo nuovo gioco e il ritorno di grandi classici come Final Fantasy Tactics e Lumines.

First-party data collection vs. synthetic audience generation presents a critical marketing dilemma. Tom Chavez, Founding General Partner at super{set} and serial entrepreneur with exits to Salesforce and Microsoft, shares his expertise on navigating this challenge. He explains why the "AI arms race" may be misleading marketers and demonstrates how combining first-party data as seedlings for synthetic audience creation delivers superior results while maintaining data integrity.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

First-party data collection vs. synthetic audience generation presents a critical marketing dilemma. Tom Chavez, Founding General Partner at super{set} and serial entrepreneur with exits to Salesforce and Microsoft, shares his expertise on navigating this challenge. He explains why the "AI arms race" may be misleading marketers and demonstrates how combining first-party data as seedlings for synthetic audience creation delivers superior results while maintaining data integrity.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you REALLY know what cookies are? Like really, REALLY know? What about GDPR? What about PII?I know the words. But what do they REALLY mean? I enlisted the help of Eddie "The Techie" Aguilar to help me simplify some of these complex topics, and help me create meaningful next steps on how to address PII concerns and other marketing-related issues in data collection. We got into:- Simplified definitions of cookies, data collection, GDPR, etc. (I'm stupid and like hearing things simplified from smart people)- First vs. Third part cookies (and what it means to your marketing program)- A/B testing and the importance of NOT collecting PII in your testing toolsTimestamps:00:00 Episode Start2:31 What is a Cookie?7:41 How Cookies Have Been Used Maliciously (Lack of Consent)9:51 First Party vs. Third Party Data13:11 Opting Out of Cookies (Explained)14:45 GDPR28:20 A/B Testing and Cookies37:30 PII and A/B testingGo follow Eddie Aguilar on LinkedIn: https://www.linkedin.com/in/whoiseddie/ Also go follow Shiva Manjunath on LinkedIn: ⁠https://www.linkedin.com/in/shiva-manjunath/⁠Subscribe to our newsletter for more memes, clips, and awesome content! https://fromatob.beehiiv.com/And go get your free ticket for the Women in Experimentation - you might even be entered to win some From A to B merch! : https://tinyurl.com/FromAtoB-WIE

We're going back to the 80s to spotlight a low budget horror from The Empire days of legendary producer Charles Band.  We hope you enjoy as we give the horror 101 treatment to Luca Bercovici's Ghoulies.  Show Highlights:01:00 Prelude to Terror...05:15  Before Full Moon....07:55  You have a Big Hit on your hands...09:35  PG-13!?14:00  Ritual Infanticide...17:05  Inheritance...19:10  First Party...23:20  Becoming an Adept...26:00  Weird Sexy Time...27:55  Summoned Dwarves...31:55  Resurrection Ritual...34:23  Malcolm's Ghoulie Massacre...43:50  Black Magic Showdown...47:45  The Ending...51:00  Scoring the film...59:00  Conclusion!  Thanks for lIstening!

In this week's "The X Button", Joe and Rick take over hosting duties to go over Rick's impressions of "Doom: The Dark Ages", then are joined by Alejandro to go over a plethora of headlines including Jade Raymond's exit from Haven continuing PlayStation's First Party disastrous streak, the delay of Amy Hennig's Marvel project "1943: Rise of Hydra", Square Enix announcing a new partnership, cancelling a Kingdom Hearts mobile game and giving an update on "Kingdom Hearts 4" and more!Intro Music By: Song: Ivan Shpilevsky - The Time (No Copyright Music) Music provided by Tunetank.Free Download: https://bit.ly/3e3sxiwVideo Link: https://youtu.be/zeXd4dFB5cw Lofi Hiphop Mix 2022 | Lofi beats to study | No Copyright Lofi Hip Hop 2022https://youtu.be/pLcw3dK1yU0

Jade Raymond and Sony's disastrous first-party support for PS5! Reviews of The Midnight Walk, Blades of Fire, and Capcom Fighting Collection 2! Our biggest Lightning Round news roundup ever!

IHOP is shifting its focus to simplicity. First-party ordering is gaining momentum. And a caffeine safety law has been introduced to Congress.

What if insurance data weren't just extracted—but earned? In this episode of the Insurtech Leadership Podcast, host Josh Hollander sits down with Elan Nyer, CEO and Co-Founder of Ownli, to explore how policyholders can take control of their data and become active participants in the insurance value chain. Elan shares how Ownli enables consumers to share verified, first-party data—such as mileage, location, and vehicle condition—directly with insurers, creating a permissioned, transparent data marketplace. This shift not only improves underwriting and claims accuracy but also strengthens engagement between insurers and policyholders. The conversation also dives into AI-driven verification, flexible integration models, and the larger opportunity to serve untapped, non-telematics users. Elan's vision turns traditional data collection on its head—empowering individuals to own, protect, and profit from their digital footprint. In This Episode: [00:59] Elan's background in automotive data and connected mobility [03:01] The founding insight behind Ownli: data control and transparency [05:00] Verified use cases: mileage, parking location, and condition check-ins [09:35] Serving non-telematics users with valuable, self-reported insights [12:06] Verifying user-submitted data with AI and 11-layer model architecture [14:00] Ownli's revenue-sharing model where users benefit from their data [16:30] Three integration paths: SDK, web portal, and standalone app [22:16] Building a verified “insurance profile” to streamline quoting and renewal [30:12] Regulatory challenges and advocating for individual data ownership   Notable Quotes:  “If I had verified mileage and condition on my policy, my claim would have been resolved in 24 hours. Instead, it took months.” – Elan Nyer “Your data is an asset—just like money in a bank. We're building the platform to help you own it, protect it, and earn from it.” – Elan Nyer   Our Guest: Elan Nyer is the CEO and Co-Founder of Ownli, a platform that empowers consumers to share verified, first-party insurance data through a consent-first marketplace. Previously, he led teams at Mobileye and Nexar, focusing on automotive safety and connected vehicle intelligence.   Resources: Elan Nyer – LinkedIn | Ownli Josh Hollander –  LinkedIn | Horton International | Insurtech Leadership Show

Text us your thoughts on the episode or the show!What happens when all your digital breadcrumbs—personal emails, professional accounts, device IDs, and physical addresses—get connected into a single identity? Jeremy Katz, SVP of Product Solutions, Identity and Data at Merkle, takes us deep into the fascinating world of identity resolution and first-party data.Starting with his unconventional path from English major to data analytics leader, Jeremy shares the pivotal moments that shaped his understanding of how organizations can build comprehensive customer views. He breaks down complex concepts like identity graphs, customer data platforms, and the technical challenges of defining seemingly simple terms like "customer." Through real-world examples from his experience implementing enterprise-wide customer data hubs, Jeremy illustrates how companies struggle with and ultimately solve the puzzle of connecting fragmented customer information.Looking toward the future, Jeremy identifies emerging trends that will reshape how organizations manage and leverage identity—from AI-driven audiences and synthetic data to retail media networks and data collaboration through clean rooms. Whether you're a marketing operations professional trying to implement a CDP or a business leader trying to understand the strategic value of your first-party data, this episode offers crucial insights into one of marketing's most foundational yet complex challenges.Episode Brought to You By MO Pros The #1 Community for Marketing Operations ProfessionalsSupport the show

Join XNC Podcast with Hosts @colteastwood & @Middleagegamegy to discuss ASUS just LEAKED Xbox Handheld! Doom Dark Ages Previews | Xbox First Party Update Xbox News Cast 194Join XNC Podcast with Hosts @colteastwood & @Middleagegamegy https://youtube.com/@THEMAGG?si=W3jrfKl250yHRKRM SPONSOR: https://4xpgaming.com/XNCgiveaway/ 4XP Gaming Energy DrinkJoin the channel to early access: https://www.youtube.com/channel/UCyGYHo1qVIeGq3ZLnSDaEcg/joinMerchandise: https://teespring.com/stores/colteastwood-merchFollow: https://twitter.com/ColteastwoodAdd me on Xbox Live: ColteastwoodPatreon: https://www.patreon.com/colteastwood0:00:00 Start0:05:00 Playing Atomfall & South of Midnight0:20:00 Doom Dark Ages PREVIEW0:45:00 Forza Horizon 60:50:00 Xbox Live Going Away?1:00:00 Console Wars1:10:00 Grifters EXPOSED1:20:00 GTA VI Last Minute 2025!1:30:00 AtomFall is a Good!1:35:00 MindsEye??1:50:00 Xbox Handheld ASUS (Stamina, Speed, Capacity)Topics Covered on the Colteastwood Channel:Microsoft Sony Xbox One Xbox One X Xbox Two Xbox Scarlett Xbox Project Scarlett Xbox 2 Next Generation Consoles Playstation PS4 PS5 Playstation 5 Exclusive Games Console Exclusives xCloud Project xCloud Xbox Game Pass Xbox Game Pass Ultimate Xbox games Playstation Games Xbox Lockhart Xbox Anaconda Danta Xbox Consoles Game Streaming Cloud Streaming Zen 2 Zen 2+ Navi GPU SSD Next Gen Consoles Xbox One S Xbox Live Xbox Live Gold Xbox Rewards Microsoft Rewards E3 E3 2019 E3 2020 X019 Xbox Leaks Rumor News Gears Halo Fable IV Forza Horizon Motorsports Halo Infinite Playstation Now PSNow Phil Spencer Xbox Game Studios Exclusives PS Now PSNow Xbox Series X Xbox Series S Playstation 5 PS5

Greg Rosenthal of Burch & Cracchiolo talks first-party insurance claims

Send us a textYou may be one small act of obedience away from witnessing God's supernatural power transform your ordinary life into something extraordinary. When Jesus turned water into wine at a wedding in Cana—His very first recorded miracle—He demonstrated that nothing in our lives is too insignificant for His attention and intervention.The wedding servants faced a seemingly pointless task: filling massive water pots when what they needed was wine. Their confusion likely mirrored what many of us feel when God's instructions don't immediately solve our problems. Yet their simple obedience to Mary's direction—"Whatever He says to you, do it"—positioned them to witness a miracle firsthand.What speaks volumes is that Jesus chose this social predicament for His first miracle rather than something more dramatic like healing or resurrection. This reveals His deep care for what we might dismiss as "not important enough" to bring before Him. Your marriage struggles, parenting challenges, workplace frustrations, and personal doubts all matter to Him.The pathway to experiencing God's miraculous intervention requires proximity—getting close enough to hear His voice amid life's noise. Many believers remain spiritually confused simply because they're not leaning in to listen. That still, small voice is speaking, directing you toward steps that may seem impractical but will ultimately reveal His power. Remember: you can't reach the impossible if you're not willing to do the impractical.Are you holding that half-filled bucket, questioning why you should continue? Maybe you've been faithful in Bible reading, tithing, serving, or maintaining boundaries—yet seeing no results. Take heart and keep filling your water pots to the brim. Our responsibility is obedience; God's responsibility is the outcome. The miracle always looks foolish until it's finished.Ready to see God work? Step closer, listen carefully, and do whatever He tells you—no matter how mundane it seems. Your miracle awaits. Thank you for listening to the Relate Community Church podcast! Don't forget to subscribe so you never miss an episode. If today's message spoke to you, share it with a friend or leave us a review to help spread the word. To learn more about Relate Community Church, visit us at www.relatecommunity.com. You are always welcome here, and remember—you are loved

Nick and Connor discuss Dark Outlaws Gaming and Persona 4 Remake Rumors!0:00 Intro11:17 Housekeeping26:06 New PlayStation Studio Formed By Jason Blundell 36:07 God Of War TV Show Is Already Set For Season 242:30 Xenoblade Chronicles X: Definitive Edition Has A Secret 60 FPS Mode In It's Code50:10 Persona 4 Golden Remake Could Be On The Way56:28 More Xbox TV/Movies Are On The WayLink To The Patreon: https://www.patreon.com/CoOp64Link to Discord, Merch AND MORE: https://linktr.ee/co_op64Intro Music By Jamie Vere

This week, we dive into how industrial marketers should be leveraging first-party data, Google Ads, and contextual targeting to drive smarter, more effective, privacy-conscious digital campaigns. In this episode, Wendy Covey speaks with Devin Webb, Performance and Innovation Manager at EETech about the evolving landscape of digital marketing, particularly focusing on the transition from third-party cookies to first-party data. They discuss the implications of this shift for marketers, the importance of utilizing Google Ads for targeted campaigns, and the necessity of measuring success through tools like Google Analytics. Devin shares insights on contextual targeting and emphasizes the need for marketers to adapt to changing consumer privacy expectations.TakeawaysThird-party cookies are being phased out due to privacy concerns.Marketers are shifting towards first-party data for targeting.Google Ads can be leveraged for precise audience segmentation.Contextual targeting is an effective strategy that doesn't rely on cookies.Working with publishers can enhance targeting capabilities.ResourcesConnect with Devon on LinkedInConnect with Wendy on LinkedInPurchase a Digital Pass to the Industrial Marketing SummitDownload the 2025 State of Marketing to Engineers Research Report

Go to http://shadyrays.com and use code FUNNY to get 35% off polarized sunglasses. Go to http://meundies.com/kindafunny and use code kindafunny to get 20% off your first order, plus free shipping on orders of $75 or more. Go to http://factormeals.com/factorpodcast and use code FACTORPODCAST to get 50% off your first box plus free shipping. PlayStation forms a new first-party studio, Outriders devs are working on a PlayStation IP, and God of War's tv show is already set for 2 seasons. Run of Show - 00:00:00 - Start 00:04:00 - Housekeeping Today after, KFGD, you'll get: GAMESCAST - Our Assassin's Creed Shadows review After Gamescast is Kinda Funny Podcast Then the STREAM is Pokemon Nuzlocke-rdle If you're a Kinda Funny Member: Today's Gregway is cummin'. Thank you to our Patreon Producers: Delaney Twining, Karl Jacobs, & OmegaBuster The Roper Report  - 00:06:58 - PlayStation has formed new studio Dark Outlaw Games with Call of Duty Zombies lead Jason Blundell - Jordan Middler @ VGC 00:16:15 - Bulletstorm developer People Can Fly working on mystery PlayStation franchise - Victoria Kennedy @ Eurogamer 00:21:04 - Amazon's God of War TV Series Already Set for Season 2 Before Season 1 Has a Release Date - Eric Van Allen @ IGN 00:25:20 - Ad 00:30:28 - Lego announces Pokémon sets are coming next year - Andrew Liszewski @ The Verge 00:37:55 - Report: Bobby Kotick Files Defamation Suit Against Gizmodo And Kotaku - Riley Macleod @ Aftermath 00:42:04 - We got the first look at Johnny Cage and more from the upcoming Mortal Kombat 2 movie! - Nick Romano @ Entertainment Weekly 00:45:00 - Wee News! 00:49:00 - SuperChats 00:54:00 - You‘re Wrong Learn more about your ad choices. Visit megaphone.fm/adchoices

This week, we're diving into a question about the tax treatment of Special Needs Trusts. There are two types—First-Party and Third-Party trusts—but how does each one affect taxes? We'll break down key differences in taxation, who reports the income, and what trustees need to consider when filing returns. If you or a loved one rely on a Special Needs Trust, understanding the tax implications is essential. Tune in for a clear and practical breakdown! Although this show does not provide specific tax, legal, or financial advice, you can engage Devin or John through their individual firms. 

Looking to future-proof your email marketing strategy in a cookieless world?

You've had an incredibly diverse career. Can you share how those experiences shaped your entrepreneurial journey and brought you to where you are today with Retention.com and RB2B? What excites you the most about the work you're doing now with Retention.com and RB2B? Is there a particular opportunity that you're especially passionate about? What was your secret to building such a lean, high-growth, and profitable business, and what advice do you have for other entrepreneurs looking to bootstrap their ventures? You've been documenting your journey with the “Billion Dollar Challenge” series. What inspired you to share this process so transparently, and how do you think building in public impacts your brand, your team, and your audience? The landscape of digital identity is rapidly evolving, especially with the move toward a cookie-free world. How do you see Retention.com and RB2B shaping the future of identity-driven solutions, and where do you see the greatest opportunities in SaaS over the next few years?

PS This is Awesome: Episode 366Fred has officially conquered F.I.S.T. and completed every Contra game in the Contra Collection. Now, he's diving into Bloom & Rage. Meanwhile, Jake has started Avowed and is digging into Obsidian's latest RPG.In listener feedback, PrescriptN asked if we've checked out Star Wars: Tales from the Galaxy's Edge, which is free on PS Plus Premium. Sounds like a great pick for Star Wars fans, especially with all the VR we've been playing lately.In the news:

Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/ ---In this episode, we explore how to supercharge your marketing performance using predictive AI in the era of increased privacy regulations and data restrictions.  Our guest is Reeto Mookherjee, CEO and co-founder of Angler AI, a company pioneering predictive conversion software for digital marketing. Reeto shares insights on improving marketing efficiency and discusses how brands can adapt to recent changes in digital advertising platforms. Start a 30-day free trial of Angler AI today. Click the link:  https://www.getangler.ai/free-trial?utm_source=podcast&utm_medium=referral&utm_campaign=ecom-coffee-break Topics discussed in this episode:  Why privacy changes demolished marketing performance. How iOS updates doubled customer acquisition costs. What predictive AI does to restore ad targeting. How first-party data powers smarter marketing. Why old attribution models stopped working. How DTC brands are improving ROAS and reducing CACWhat makes the 'movable middle' crucial for growth. How brands achieve 32% better media efficiency. Why AI combinations amplify marketing results. How to implement new tech in under 10 minutes. Links & Resources Website: https://www.getangler.ai/ Shopify App Store: https://apps.shopify.com/angler-ai-app LinkedIn: https://www.linkedin.com/company/angler-ai YouTube: https://www.youtube.com/@GetAnglerAIGet access to more free resources by visiting the show notes athttps://tinyurl.com/29apttdz MORE RESOURCESDownload the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/ Become a smarter online seller in just 7 minutes Our free newsletter is your shortcut to ecommerce success. Every Tuesday and Thursday in your inbox. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422 Follow the podcast to catch all the bonus episodes I am adding. Do not miss out. Hit that follow button now!

What Is The Best "First"? Welcome to VOLUME 160 of The Bracket. Kenjac is host alongside Nick Turani, KBnoswag, Rudy, Tommy Smokes, Klemmer and Meek. Follow The Bracket ►TWITTER - https://twitter.com/BracketPod ►INSTAGRAM - https://www.instagram.com/thebracket/ Follow Kenjac ►TWITTER - https://twitter.com/JackKennedy ►INSTAGRAM - https://www.instagram.com/jackennedy/ ►TIKTOK - https://www.tiktok.com/@ken_jac Preview - (0:00) Intro - (0:20) First Swear vs First Party - (2:52) First Paycheck vs First Day of Vacation - (13:45) First Sports Moment vs First Leg Scratch - (22:09) Cheah-in Game - (28:38) Play in winner vs Cheah in winner - (43:20) First Casino Trip vs First Post-Trip Shower - (47:36) First sip of Soda vs First Freedom - (53:30) First Big Purchase vs First Fortnite Win - (59:17) First Time Buzzed vs First Compliment - (1:06:12) Playoffs - (1:11:50) Finals - (1:24:55) Cancel your unwanted subscriptions and reach your financial goals faster with Rocket Money at https://RocketMoney.com/bracket today. Get started at https://FACTORMEALS.com/lcb50off and use code lcb50off to get 50% off your first box plus free shipping.You can find every episode of this show on Apple Podcasts, Spotify or YouTube. Prime Members can listen ad-free on Amazon Music. For more, visit barstool.link/lightscamerabarstool

Tim Vanderhook is the co-founder and CEO of Viant Technology (NASDAQ: DSP), a leading advertising technology company that went public in 2021 at a $2.5B valuation.In this episode of World of DaaS, Tim and Auren discuss:The trillion dollar advertising market opportunityWhy linear TV is massively undervaluedThe explosive growth of streaming audioFighting fraud in modern ad techLooking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas.  You can find Auren Hoffman on X at @auren and Tim Vanderhook on LinkedIn.Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

In this episode Jordan welcomes backRoenen Ben-Ami from⁠Justt.ai⁠ to discuss the complexities offirst party fraud incryptocurrency. They explore the challenges consumers face when purchasing crypto, the unique types of fraud that occur, and the implications of the chargebacks that come with the space. We also touch on the scams targeting unsuspecting individuals and the misunderstandings that often lead to buyer's remorse and the subsequent chargebacks. They explore strategies to combat these issues, including the importance of tailored solutions and the role of KYC in improving win rates for chargeback disputes. The discussion also highlights trends, predictions, and innovations in chargeback management solutions. Read more about "The State of Friendly Fraud in Crypto" here: https://justt.ai/blog/the-state-of-friendly-fraud-in-crypto/?utm_campaign=5480038-Q1-2025%20Fraud%20Boxer&utm_source=fraud_boxer&utm_medium=podcast

Support the show Patreon: https://www.patreon.com/PSTrophyroom Discord: https://discord.gg/wPNp3kC  BSYK: https://tinyurl.com/3e24bn7y  Store: https://tinyurl.com/ktbsdw3s  ---- This week on The Trophy Room a PlayStation Podcast the crew talks about how the console war has officially ended as Microsoft plans to bring more Xbox exclusives to the PlayStation and Nintendo Switch 2 platforms. This as Forza Horizon 5 has been revealed by Xbox  to head to PS5. Its release the flood gates as Phil Spencer has officially said there are no red lines and is no longer interested in exclusive software to gaming hardware. With Xbox Series X and Xbox Series S on a hard decline. and Gears of War Ultimate Edition are rumored to be next to head over to PS5 and even Starfield is back in the conversation to bringing it to other platforms and PlayStation rumored state of play is set for next week heres our predictions and whether we will see Death Stranding 2 On the Beach and The Ghost of Yotei release dates

Yiqi Wu is the founder and CEO of Aimerce, a next-gen platform to empower long-lasting relationships with customers by putting you in control of your first party cookies. In this episode, we discuss: How first-party cookies can slash your ad spend waste The secret to unlocking 40% more data for Meta Ads Why your tracking setup might be sabotaging your campaigns The game-changing fix for health and wellness brands Dive in: [04:57] One-year cookies enable continuous visitor tracking. [07:21] First-party data capturing enhances ad performance. [10:13] User tracking challenges due to cookie deprecation. [12:58] Collect emails and click IDs for better ads. [17:59] Tracking issues due to Shop Pay URL change. [21:25] Policy limits purchase optimization, causing marketing issues. [24:59] Insider Tips from Yiqi! Find the notes here: https://keepopt.com/241Get your 30 Day Aimerce Free Trial >>> https://keepopt.com/aimerce ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Report came out this week that Sony has canceled multiple games from their first party studios, including a God of War live service game and a Horizon MMO. We talk about the future of these genres and if they were good decisions. Nintendo has announced that the Switch 2 is real and we saw a nifty little reveal with a larger Nintendo Direct coming in April. What do our Daddios think of Nintendo's newest console coming to market? 

Mariah Parsons, Host of Retention Chronicles and Head of Marketing at Malomo, hosts Jordi Vermeeri, VP of Revenue at Channel Engine. They discuss customer retention strategies in e-commerce and how online sellers should navigate online marketplaces like Amazon and Walmart. Jordi explains the shift from traditional ERP systems to marketplace integration, highlighting the importance of both first-party (1P) and third-party (3P) selling models. He notes that 60% of e-commerce sales occur on third-party marketplaces, emphasizing the necessity for brands to be present on platforms like Amazon and Walmart. Jordi also discusses strategies for optimizing listings, such as virtual bundling and repricing, and the challenges of customer retention on marketplaces. He advises brands to focus on profitability, operational efficiency, and leveraging data to improve customer engagement and retention. Podcast Website: RetentionChroniclesPodcast.com Sponsor Website: GoMalomo.com Episode Timestamps: 4:37 Channel Engine Overview and Marketplace Integration Jordi explains Channel Engine's role as a marketplace integration and management platform. He lists the various marketplaces Channel Engine connects brands and resellers to, including Amazon, Walmart, and Macy's. Jordi highlights the services Channel Engine offers, such as product listing, optimization, pricing, inventory management, and promotions. Mariah and Jordi discuss the complexity of marketplaces and the importance of understanding each platform's unique requirements. 7:38 Niche Marketplaces and Sustainability Platforms Mariah inquires about niche marketplaces and specific platforms for minority-owned businesses. Jordi explains the concept of niche marketplaces and provides examples like eBay's automotive section and Premium Shop Outlet. They discuss sustainability platforms like Back Market and Re-Buy, which specialize in refurbished consumer electronics and apparel. Jordi emphasizes the trend of sustainability and the importance of platforms that revive products. 24:07 Hybrid Selling Models and Profitability Mariah asks about hybrid selling models and the balance between first-party (1P) and third-party (3P) strategies. Jordi explains the difference between 1P (vendor model) and 3P (seller of record) and the importance of marketplaces in e-commerce. He shares statistics on the global share of marketplaces and the necessity of being present on marketplaces. Jordi discusses the challenges and benefits of both 1P and 3P models, including profitability, brand image, and operational complexities. 24:22 Strategies for Marketplace Success Jordi outlines the factors to consider when deciding between 1P and 3P models, including profit margins, brand image, and operational capabilities. He explains the importance of setting the base price correctly and the role of repricers in winning the Buy Box on Amazon. Jordi introduces the concept of virtual bundling to increase average order value and decrease cost per order. He emphasizes the importance of accurate data and insights for making informed decisions and improving profitability. 34:57 Customer Retention and Marketplaces Mariah asks about strategies for customer retention in the context of marketplaces. Jordi discusses the challenges of obtaining customer data from marketplaces and the limitations on email marketing. He suggests strategies like including flyers in packages and using data lakes to understand customer profiles. Jordi highlights the potential of retention tactics within marketplaces, such as subscriptions and email follow-ups. 39:35 Expansion and Growth Strategies Mariah inquires about the best practices for launching a multi-channel approach or expanding into new marketplaces. Jordi advises starting with growth goals and identifying potential profitability in different platforms. He mentions the importance of testing and learning, and the need to balance research with action.

Matt, Heather and Nick rank Sony's first party video games, look back at potential games of the year, and play The Price is Byte. NOTE: The We Play, You Play of Metaphor: ReFantazio has been delayed and will be out next week. To cast your vote for the Listener's Choice for Game of the Year in the 2024 Get Played Games of the Spectacular Year Awards, click here. Check out our brand new merch at kinshipgoods.com/getplayed. Follow us on social media @getplayedpod. Music by Ben Prunty benpruntymusic.com. Art by Duck Brigade duckbrigade.com. For ad-free main feed episodes, our complete back catalogue including How Did This Get Played? and our Premium DLC episodes and our exclusive show Get Anime'd go to patreon.com/getplayed. Join us on our Discord server here: https://discord.gg/getplayed Wanna leave us a voicemail? Call 616-2-PLAYED (616-275-2933) or write us an email at getplayedpod@gmail.com Advertise on Get Played via Gumball.fmSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Just because Google's deprecation of third-party cookies is indefinitely delayed, doesn't mean that brands should throw their first-party data strategies out the window. Today we're going to talk about cookieless advertising and how advertisers can thrive with a first-party data approach. To help me discuss this topic, I'd like to welcome Eric Wheeler, CEO & Founder, 33Across. Eric has over 30 years of experience building innovative, high-performance digital advertising companies. He co-founded and has been the Chief Executive Officer of 33Across since 2007. Prior to 33Across, Eric was COO of Carat Interactive and co-founder and President/COO of Lot21, the award-winning digital agency that sold to Carat in 2002. RESOURCES 33Across website: https://www.33across.com Access the latest 33Across Cookie Alternative Report here: https://www.33across.com/insights/report/advertising-report-q2-2024/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company