Brands Through Stories

Today, I'm joined by Sahar Karoubi, founder of Bambuyu — a sustainable tissue and toilet paper brand built in Dubai.Told by manufacturers she would fail, Sahar stayed true to her vision and turned an everyday product into a stylish, purpose-driven brand.In this episode, she shares how she built an eco-friendly business in the UAE, the challenges of launching a green product, and what it takes to be a female founder in a competitive market.Tune in to hear how sustainability, purpose, and resilience can help create something beautiful and meaningful.______Follow our Mastervision® Podcast on YouTubeSubscribe on platforms to get new episodes early: YouTube Music Apple Podcasts Spotify

Have you heard of executive interim management? Before this episode, I had no idea how powerful this niche leadership tool could be for companies facing business transformation, crisis management, or rapid market expansion.Whether your business is navigating a major transition, entering a new market, or urgently needs experienced leadership to avoid losing market share, an executive interim manager could be the secret weapon you didn't know you needed.In this episode of the Mastervision® Podcast, I speak with Bohuslav Lipovsky, founder of CE Interim Management Group. After building a strong presence in Eastern Europe, Bohuslav expanded into the UAE business market, one of the fastest-growing and most competitive markets in the world.In just six months, his company achieved more in the Middle East than it did in two years in Europe. What's behind that rapid success? Watch the full interview to discover!______Follow our Mastervision® Podcast on YouTubeSubscribe on platforms to get new episodes early: YouTube Music Apple Podcasts Spotify

With the launch of Season 3, our Brands Through Stories podcast takes on a new name — Mastervision® — a name that reflects our purpose: to share sincere stories from around the world that help you see a meaningful future and take action toward it today.We begin this season with a powerful conversation featuring Alexander van 't Riet — former CEO of Mai Dubai Water, author of In Pursuit of Chocolate book, and a leadership coach. At the height of his career, Alexander was unexpectedly let go. Rather than crumble, he took his family on a 246-day trip around the world, wrote a book, and reconsidered his values and perspective on life. Together with Alexander, we explore what modern leadership truly demands, how to build companies people believe in, and why your eulogy matters more than your CV. We discuss the mindset shifts needed in today's uncertain world — and how setbacks can become powerful springboards for personal and professional reinvention.This episode is a powerful reminder that disruption isn't the end — it's often the beginning of something greater. Tune in and be inspired to rethink success, purpose, and the future you want to create.______Follow our Mastervision® Podcast on YouTubeSubscribe on platforms to get new episodes early: YouTube Music Apple Podcasts Spotify

As a strategist, I thrive on creativity. I look for it everywhere — even in the least expected places. That's exactly what happened with this episode. What started as a business discussion turned into a sincere and slightly philosophical conversation about the struggles entrepreneurs face  - and an unexpected yet fascinating parallel between the fierce world of business and the world of ballroom championship dancing, with the incredible Valerie Kim.Together, we discussed and agreed that there are many skills we can learn from Valerie's experience and from world championship dancers — skills that we, as entrepreneurs, can use today to find our strength and grow.This episode is definitely one for all of us out there who are seeking inspiration beyond the boundaries of the business world.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Think crypto is a scam? Or just too complicated? This episode might change your mind — or at least help you finally understand what it's all about. In this episode, I'm joined by Reza Ghiasi, CEO of YEX, a new global crypto exchange, to demystify the world of cryptocurrency for those who don't get it—or just don't trust it.We break down:• What Bitcoin, altcoins, and meme coins actually are• How to create your own token (and why most fail)• The future of money and where crypto is really heading• The biggest mistakes investors make — and how to avoid them• Why “do your own research” is more than just a crypto clichéWhether you're crypto-curious, a sceptic, or looking to understand how this digital economy is reshaping the world — this conversation is packed with insights, real talk, and a few surprises.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Today, I am joined by Rachel Meuleman, a keynote speaker at top business events in the GCC and the founder of BizzAngels and The Bizz Advisors. Rachel has built a career around helping entrepreneurs network smarter, make connections that truly matter and grow their sales.Together, we break down how to choose the right business events, connect with the right people, read body language, and avoid common networking mistakes. Rachel also shares insider tips on using LinkedIn strategically, making a lasting impression, and following up effectively to turn conversations into real opportunities.If you want to stop wasting time at networking events and start building meaningful business relationships, this episode is for you!______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Starting a business in the GCC? Expanding from Dubai? Winning over investors? This special episode brings together the best insights from multiple expert guests, offering you a complete guide to navigating the business landscape of the UAE and beyond.We cover everything from attracting investment and building a strong network to developing a thriving corporate culture in Dubai, where people come and go. You'll also hear key mindset shifts that can set you up for long-term success in the region.Whether you're launching, scaling, or thinking about the bigger picture, this episode is packed with real-world advice to help your business thrive in the Middle East!______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Join me for an inspiring conversation with passionate startup founder and former Amazon top-performing manager, Allan Abbas, about his entrepreneurial journey. Allan left the corporate world to start his own business—not once, but twice. Now, he is launching a new venture in Saudi Arabia and has been selected from 8,000 applicants for the Antler startup incubation programme. From his experience at Amazon to creating successful business, Allan reveals how anyone can transform their life by thinking differently about company ownership, failure, partnerships, self-discipline and money. In this powerful discussion, we explore what it truly takes to build something from scratch.oin me for an inspiring conversation with a passionate startup founder and former Amazon top-performing manager, Allan Abbas. Allan took the leap from the corporate world not once, but twice, to build his own business. Now, he's launching an exciting new venture in Saudi Arabia and has been handpicked from 8,000 applicants for the prestigious Antler startup incubation programme.In this powerful episode, Allan reveals the highs and lows of starting from scratch, what it takes to rebuild after setbacks, and how rethinking ownership, failure, and self-discipline can lead to your next big win. If you've ever felt the pull to do something bigger, this episode is for you.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Today, I am joined by the founder and president of the Emirates Legal Network, as well as a managing partner at Elnaggar and Partners – Ahmed Elnaggar. Together with Ahmed, we discussed how lawyers can turn time into money, how to stay confident and composed under real pressure during tough negotiations, and how to use the power of words to get what you want. Ahmed shares his extensive experience in legal practice and explains how thinking differently about competition can help elevate any industry. This episode is packed with insights that we, as entrepreneurs, can learn from lawyers and apply to our businesses.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Throughout my life in Dubai and working with inspiring women from this region, I have always seen Arab women as strong, inspirational, intelligent, and dignified. There is something truly magical about them; they combine genuine femininity with strong leadership and power - qualities traditionally associated with men. Unfortunately, there are still many stereotypes that exist about Arab women, particularly those from the Gulf. So, it was my pleasure to challenge some of these misconceptions by inviting an incredible Emirati woman, Maitha Shuaib, to share her story.Maitha's hard work and dedication to her career have taken her from the Dubai Women Establishment to Dubai Cable Company (Ducab), a male-dominated heavy industry, where she now heads Corporate Communications as Executive Director. In this engaging conversation, Maitha shares her vision of "humanising" the industry and creating inspiration and love for this sector through a new brand narrative. This episode is truly inspiring and filled with passion and pride for the UAE. It shows a great case study of how we can transform even the most traditional industries into captivating stories that people want to hear about. Enjoy the episode, share it with others, and don't forget to leave your thoughts in the comments!Throughout my professional journey, I have always regarded Emirati women leaders as strong, inspirational, intelligent, and dignified. There is something truly magical about the empowering, kind, and purposeful atmosphere that thrives in companies led by such feminine and confident leadership. However, stereotypes about Arab women, particularly those from the Gulf, still persist. So, it was my pleasure to challenge some of these misconceptions by inviting an incredible Emirati woman, Maitha Shuaib, to share her story.Maitha's remarkable journey takes her from the Dubai Women Establishment to Dubai Cable Company (Ducab), a male-dominated heavy industry, where she now heads Corporate Communications as Executive Director. In this inspiring conversation, Maitha shares how she's leading the charge to shape the brand's narrative, humanise the industrial sector in the UAE, while leveraging the company's legacy to shape its future. If you've ever wondered how leadership and passion can transform even the most traditional industries, this episode is for you. Enjoy it, share with others, and don't forget to leave your thoughts in the comments!______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Recently, I came across a statistic indicating that the global turnover rate of CEOs, depending on the industry, is around 15% – a staggering figure that is only increasing. From my own experience, I've seen how this turnover, coupled with the immense stress involved, impacts not only the CEOs themselves but also their teams and entire companies. So, why is this happening more frequently? What are the reasons behind it?  Together with my guest, Navid Nazemian, the world's No.1 executive transition coach and international bestselling author, we explore why the life of CEOs is so stressful today. Navid shares his insights into the hidden “ripple effects” of CEO decisions, the high cost of executive failure, and how to avoid common pitfalls. We also dive into the role of company culture, the importance of energy management, and more. I hope this episode will be valuable for C-level executives and those building high-stakes careers.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

I hope this podcast becomes a therapeutic tool, as well as an inspirational and motivational platform for you—just as it has been for me. Meeting and talking with remarkable people who have overcome challenges and achieved success in their professional journeys helps me realise that I'm not alone in facing life's complexities. It reminds me that there are always people to learn from.This episode is for anyone going through difficult times in their career or workplace. I want you to know that you're not alone and that it's perfectly fine to open up and be yourself when you need support.In this conversation, I'm joined by Shereen Qutob, a Talent Management and Cultural Transformation Director. Together, we explore how to navigate job loss, deal with unhealthy work environments, why we tend to wear masks in the office, and what's happening to humanity in today's workplaces.I hope you enjoy this episode, and I sincerely wish this conversation brings you comfort, insight, and support.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Combining marriage and business is a journey filled with both challenges and rewards. In this episode, we explore what happens when two worlds—personal relationships and professional ventures—intersect. My guests, Will and Manuela, share their experience of running a hospitality business together and finding the balance between maintaining both their family and their company.From learning how to work as equal partners to navigating the blurred lines between personal and business life, Will and Manuela open up about the lessons they've learned along the way. If you've ever wondered whether love and business can truly coexist, this episode offers valuable insights and advice for those walking this complex path.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Running a business today can feel like a roller coaster—one moment you're on top, and the next day, because of cancel culture, nobody wants to talk to you. PR has become an essential tool for business owners' survival and success. I'll be the first to admit I've neglected PR for years, but now I realise just how critical it is.In this episode, I'm excited to have Alistair Crighton, a highly experienced PR expert with over two decades of experience in the Middle East, joining me. We'll cover everything from the basics of PR and its connection to branding to the latest tools influenced by AI and the reality behind industry awards.If you need some good PR advice in Dubai and beyond, Alistair is definitely the person to reach out to.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

This episode was inspired by my personal experience. Today, the idea of being a highly effective person is incredibly popular, especially among entrepreneurs eager to achieve it all: building a successful business, engaging in regular exercise, and spending quality time with family. Not long ago, I believed I was excelling at all of this—hitting every target and feeling super productive. But my wake-up call came when I was having tea with my mom. I realised I couldn't understand what she was saying. I couldn't focus, my mind was everywhere, except with her in the present moment. Whenever I tried to concentrate and be present, my thoughts wouldn't let me.The guest in this episode is very dear to me as he helped me overcome that anxious state of mind and find peace in the present moment—Guruji. We had a deep conversation about the reasons why modern people fall into such traps and how to get out of them, to slow down time and start enjoying life instead of chasing unattainable ideals.I invite you to listen in and explore how you can find true peace in a world that often feels overwhelming. ______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

The GCC countries, including the UAE, are rapidly emerging as global business hotspots. Did you know that nearly 7,000 high-net-worth individuals are expected to move to the UAE in 2024? This influx of wealth is attracting entrepreneurs from all over the globe, eager to find investors for their businesses. The quest for investments has truly become a modern-day treasure hunt.I've invited seasoned financial advisor David Linklater to guide us on this exciting journey to the treasure. David has a wealth of international experience; he has lived and worked in Southeast Asia, the USA, Europe, and the Middle East. In this episode, David shares his insights on how to find the right investors. He provides the roadmap and strategies to locate these investment opportunities and convince potential investors of your business vision.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

The Middle East is booming, with new ventures opening every day. More and more people are considering changing their careers and leaving corporate jobs to embark on their journeys as entrepreneurs, hoping to gain more freedom. This is exactly what happened with my guest, Nisreen Shocair, former CEO Middle East of Net-a-Porter and Virgin Megastore. She left her stable and successful corporate career to become an entrepreneur, realising that it is not as easy as it seems and finding joy in supporting people through her businesses and public speaking. This episode is full of insights for everyone setting up or growing their businesses, especially those entrepreneurs who have just left the corporate world for their ventures.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

I'm blessed to be surrounded by incredible women who successfully built their careers and businesses in the Middle East, particularly in Dubai. Through my podcast, I hope to inspire you with their stories to explore opportunities for your own endeavour and learn about the mindset that helps grow and advance yourself. My today's guest, Mania Merrikhi, is the best choice for this purpose. Mania was recently listed among the 50 most inspiring women in the Middle East. She is a Deputy CEO of D&B Properties, an entrepreneur and my client who became my friend. Mania shared her endearing story and highlighted the approach, prospects, and challenges of building a business and career in a dynamic and competitive Dubai environment.Please enjoy the episode, leave your comments, like and share if the content seems valuable to you. All of our team highly appreciate every reaction our podcast gets.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

GCC countries have become lands of opportunity for many entrepreneurs looking to open new ventures or expand in this region. Today, the Food & Beverage industry is one of the hottest yet most competitive and saturated industries. Did you know there are about 26,000 F&B establishments in the UAE, with 13,000 in Dubai alone? However, experts say the market still has potential for new outlets, not only in the UAE but also in Saudi Arabia and other GCC countries. In this episode, I had a great conversation with Will Odwarka, who has over 30 years of experience in the F&B industry and has developed more than 1,000 outlets in over 40 countries. Our discussion turned out to be both a guide and a secret recipe for success for those looking to establish their F&B businesses in the Middle East market.I hope you enjoy it! Please share your thoughts and experiences in the comments.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Recently, I've been hearing more and more concerns from those around me regarding the state of the world and our future. There's a common feeling that time is flying by and the world is changing so rapidly that it's difficult to keep up. Every day, we're bombarded with messages about the challenges of the future in the era of AI, distressing reports about jobs that will be outdated in the next five years, and advice to learn new skills, be empathetic, and diversify our careers. However, it can be challenging to know how to do it. How can we diversify our income? What skills do we need, and how should we adapt to competition from AI?To be honest, I've often asked myself the same questions and haven't always been able to find the answers. So, I invited Aigerim Khafizova, a traveler, entrepreneur, business trainer, and a top expert in digital education and AI integration, to gain some clarity and discuss my concerns. This episode is filled with great recommendations from Aigerim on navigating our new reality and preparing ourselves for the future. After our conversation, I felt relieved, energized, and more in control of my future. I hope this episode brings you a sense of confidence in building your forthcoming career as well.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Please welcome my new episode created in collaboration with the Middle East Council of Shopping Centres & Retailers.I meet many entrepreneurs who want to enter the growing GCC retail market or expand their business within this region. In this special episode, I dived into an engaging conversation with David Macadam, a top-tier retail expert in the MENA Region with 40+ years of experience. David covered various interesting topics, including how to become a strong player in the industry, how to prepare your business for high competition, and how to succeed in the market. We reviewed the pros, cons, and specifics of the retail industry in the GCC countries.Hope, you'll find this video helpful for your business. As always, I would love to connect with you in the comments if you have anything to ask or share.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

On the eve of International Women's Day, I'm honoured to shine a spotlight on the incredible women entrepreneurs that I've had the privilege to know and work alongside. Their purposefulness, creativity, and brave spirit inspire and motivate me in life and business.In this special episode, I've collected for you their personal stories, challenges, and advice. I hope you will be as inspired as I am.And, of course, happy International Women's Day 2024! To all the women reading it: thank you for your courage, your wisdom, and your endless contributions to our world!______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

I met my incredible guest, psychologist and executive coach Hayssam Alamine, a while ago when working on one of my projects. We've been trying to arrange a podcast recording for quite some time, but it happened only now and apparently for a reason. Currently, there is a period in my life when emotions overwhelm me, and I am trying to figure out how to manage them and stay focused on what is important in life.Our conversation turned out to be incredibly enlightening and supportive for me. Hayssam shared his inspirational story of how a difficult period in life can become a source of strength; he explained how to deal with emotions and develop EQ, which is an essential trait of future leaders. I hope you will get some useful tips and insights as I did. We also prepared a summary of the whole episode, a little "cheat sheet" filled with key takeaways that can be printed out as a reminder. The link for download is available here. Enjoy watching, and please share your thoughts in the comments.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Every day, more and more people, including kids, are venturing into the Metaverse. To be honest, as a parent, I get stressed whenever I see my kids with an iPad in their hands and going online. What are they doing there? Why are they wasting their time?In this episode, along with the founder of Open MetaKids Club, Aygul Kupcova, we explore how we can transform our kids from consumers of online information into creators of online content. We discuss the benefits and positive impact of the Metaverse and have an insightful conversation with a new generation of creators, Ruslana, who is only 13 years old and already has her channel about science. She creates content that even adults can find super insightful.I hope you will enjoy this episode and find inspiration together with your kids to become creators.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Dubai market is booming and attracting more and more entrepreneurs willing to catch their own luck. When you're driving around Dubai, you can see the offerings of new and new luxury products or experiences nearly everywhere. On one hand, it gives the impression of an opulent lifestyle and limitless opportunities to make money. However, on the other hand, “luxury" scooters, sandwiches, etc. devalue the genuine meaning of the word “luxury”. In today's world, this word has been overused in pursuit of profits. Where are we going with that? What is the reality of luxury business in Dubai? What makes products and services truly luxurious? I discussed these questions with Antoine Massé, a retail and hospitality expert with a 25-year career in the luxury industry. ______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

In today's world, terms like partnership, collaboration, co-creation, and co-production have become increasingly common. The Saïd Business School at the University of Oxford emphasizes that partnership and collaboration must be foundational pillars of every company's business strategy to succeed in the future. But what are the ingredients for a successful collaboration? How can we translate words into actions and produce valuable business outcomes?In this episode, I am delighted to have my friend Rachel Meuleman, a Global Collaboration Strategist, who will answer these questions and provide tips for entrepreneurs seeking growth through partnership and collaboration.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

This topic holds a special place in my heart due to my own recent experience with a business partner. While my relationship with my ex-business partner ended painfully after eleven years of building a company together, I dedicate this episode to him. I am very thankful to him for the knowledge he shared with me, for all the great times we had together, and for all the difficult times when we supported each other. I still believe in partnership as a powerful tool to create a better world and better companies.To discuss this important topic, I couldn't think of anyone better suited than Fabian and Elena - exceptional business partners who have successfully run their entertainment industry company for nine years, growing and evolving side by side. I asked them to share their secrets of creating a harmonious partnership.I hope you enjoy this episode as much as I did. ______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

I meet a lot of business leaders, some of whom are great people who care about their employees. They are inspirational and understand the value of company culture. Unfortunately, there is still a significant number of business leaders who are solely driven by financial results. For them, people are merely a means to achieve their goals. What does the future hold for those leaders? Why are empathetic leaders more sustainable and likely to be successful in the future? What skills are necessary to be a truly sustainable leader? In this episode, I had a great discussion with Charlotte Verhaert, a strategic leadership expert with over 15+ years of experience. Her purpose is to empower and help leaders to find empathy and become high and happy performers. I hope you enjoy this episode and share it with those who need to be a bit more empathetic

I've noticed that in recent years, the stress of running a business has been increasing to the point where I constantly feel busy and unable to switch off. Have you experienced the same feeling? In this episode, I have invited Vic Baretto, an entrepreneur with extensive experience in helping entrepreneurs run and scale businesses without stress, to share his secrets on how to grow a company and have a peaceful life.Listen to to discover and learn how to build a sustainably scalable business.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

It's truly fascinating how life can sometimes change our plans and reshape our visions. This was the case for my new guest, Vuk Zlatarov, the founder of Poddster - a network of podcast production studios. When he started this business, his goal was to establish a stable company that relied on technology rather than people. However, along the way, people became the heart of his business vision.Watch the episode to discover how a grand vision can transform a business, inspire people to believe in you, and embrace your idea.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

When I first saw the Instagram account of this beautiful woman – my guest Anna – I was very inspired by her vision in life. She is a strong advocate for women's empowerment and a founder of the online educational platform WE University. We discussed the problems and challenges that women face today. Anna also shared her concept of a life strategy that can help people make their lives more meaningful, fulfilling, and successful.Listen to the episode to discover practical advice on building a strategy for your life.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

My fantastic guest Chris Browne was a Global Retail Director at the famous clothing brand Ted Baker for 30 years. Today his passion is mentoring startups and transferring his extensive knowledge in business and retail. Through this interview, Chris shares his practical advice to all aspiring entrepreneurs across the following topics:▪️How to work with people in a positive and productive way?▪️What is important for a modern leader?▪️What are the crucial things that startups need to know?▪️How to be open-minded in management?▪️How to take risks and experiment in business?▪️What to choose: physical or online retail?▪️How to approach the metaverse?▪️How to be innovative?We hope this episode will bring value and inspire you to move forward, experiment and innovate to change the world for the better.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Have you ever had one of those relationships with a business partner, colleague, or client that leaves you feeling drained and lacking motivation? Toxic relationships can be a real energy drain; unfortunately, they can happen to anyone. I've experienced this myself, so I reached out to my friend and business advisor, Rachel Meuleman. Rachel is an expert at helping entrepreneurs create problem-solving strategies that allow them and their companies to grow. In this episode, Rachel and I dive into an actual business therapy session to explore what makes my relationship with a client toxic and how to fix it. Rachel talks about 3 steps that can help to avoid such unwelcome scenarios. By implementing these steps, you'll be able to easily navigate tricky business relationships and focus on what really matters - growing your business and finding happiness in what you do.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

I have two beautiful kids who are my world, and as a parent myself, I know firsthand how inspiring and complicated this role can be. That's why I'm excited to introduce you to Sylvie Ebert, founder of Connected Parenting, a purpose-driven company that specialises in helping parents find balance and provides insightful parenting advice.In this episode, Sylvie will share her experience and expertise in building a strong connection with your children and creating a brand that empowers parents to be happy. Whether you're a parent or not, I believe you'll find her insights helpful and inspiring.Sylvie Ebert's company Connected Parenting: https://www.parentcoach-me.com/______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

In this episode, I had the amazing opportunity to speak with Joe Foster, who, along with his brother, founded a UK family-based firm in 1958 that went on to become the world's number one sports shoe brand and remains among the top 10 sportswear companies. Our conversation is both heartwarming and informative, as we discuss the difficulties, joys, and mindset needed to achieve that level of success. It's a great episode for anyone looking to build a legacy.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

This episode is an endearing story of men who spent 28 years attempting to build a great business, having success and each time failing temporarily. His life journey turned him down from being a young millionaire to working as a cleaner at the factory for £5 an hour. Today he is building a purpose-driven community and a new type of media company – One Golden Nugget. Steven Foster is one of the wisest people I know. I hope our conversation will bring you some nuggets of wisdom and support you on your way to success.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

This episode is not a typical Brands Through Stories podcast. It is more than just a successful business story. It is a story of a fantastic initiative called "Beat The Cyber Bully" that protects our kids. As a mother of two beautiful children, I couldn't miss the opportunity to share it with all of those who have kids. Discover the endearing journey of Barry Lee Cummings about how a crisis can become a turning point for growth and learn more about cyber safety for your children.Beat The Cyber Bully links:https://beatthecyberbully.ae  https://Twitter.com/cybersafetyuae  https://facebook.com/cybersafetyuae  https://Instagram.com/cybersafetyuae______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Did you know that 65% of startups fail because they don't have the right team in place? Your people are your power in business. But how to create the right team that will make your company thrive? Listen to this episode to discover!______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

All you need to know about personal branding for entrepreneurs. In this episode, Maria Azarenok – a great expert with 1k+ successful cases in the field of personal branding and a top YouTube business blogger with 170k+ subscribers – will explain how to build a personal brand, even if you don't want to share your personal life. This episode will hopefully provide you with fresh perspectives and the inspiration to push yourself and your company to greater heights. Enjoy!By the way, it's Maria's first interview in English, so you can see a beautiful example of overcoming self-doubts when doing something new.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Do you know this fear of failure when you start an enterprise: what if it doesn't work out? However, business and personal development are impossible without new beginnings and experiences. Watch the new episode, get some entrepreneur motivation, and learn from our guest who has gone from his own company to employment and again starting a business.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

The recall of the most helpful business tips and insights from the previous episodes:▪️ Being a Businesswoman in the Middle East with Bayan AlOtaibi▪️ Brand Strategy is Your Power in Business with Wael El Barbary▪️ How to Succeed in Luxury Business with Ksenia Ternyuk▪️ How to Differentiate Your Product with Daniela Rossi▪️ The Story of a Purpose-Driven Brand with Katerina PapatryfonTake a look at business development from the Middle East perspective.Please enjoy and give me your feedback.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Every business starts with an idea. But it is just an idea. Unless you get the right team, the right action around it, and the right story for your brand – nothing will happen. In this episode, you will find a story of a truly purpose-driven brand from the Middle East – SPROUT. Is it hard for a startup to attract investors? What kind of people to take on the team? What mindset does the entrepreneur need for success? SPROUT Co-Founder & CMO Katerina Papatryfon will share her entrepreneurial experience with its challenges, achievements, and prospects.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Many businesses today face challenging times—the market is oversaturated with supply, and, therefore, strong competition exists. A product is just a commodity, so there is always a substitute for it. How to make your product stand out in the market and drive sales? What can help you create an emotional connection with the customer? In this episode, you will find answers from Daniela Rossi – Buying & Merchandising Retail Consultant with more than 20 years of experience.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

Creating content helps businesses interact with their customers, build a strong emotional connection with them and develop the brand. Today, podcasts are one of the popular ways of content creation. How to start a podcast? How to monetize a podcast? Does podcast production require a big team? A b2b marketeer and professional podcaster – Larisa Varlamova – will give valuable tips for beginners in podcasting.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

What is it to work for these big luxury brands? What is it to build your own brand, and what do you need to grow the brand? A Luxury Retail Expert with more than 15 years of experience – Ksenia Ternyuk – will share tips on how to reach customers' satisfaction and loyalty and take place in people's hearts.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

What is a brand? How can brand strategy help businesses grow? Why is branding important for startups at the beginning of their business journey? In the second episode, my guest, Wael El Barbary – Executive Director Asset Management, Non-Residential Assets at SODIC and ex-Retail Portfolio General Manager at ALDAR Properties, will answer these and other business development questions. Discover the brand power and use it for your business.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify

The first episode – Being a businesswoman in the Middle East – is an interview with a founder of several companies in Saudi Arabia and UAE, Bayan AlOtaibi. Is it challenging to be a woman entrepreneur in the Middle East? Bayan will answer stereotypical questions that people outside the region have and share her journey in business.______Visit our website Brands Through StoriesSubscribe on platforms to get new episodes early: YouTube Apple Podcasts Spotify