Healthy Hustle

Are you connecting with your ideal client? Connection is essential for business owners to get right, but it often gets misunderstood or overlooked. You can check all the boxes to get your coaching business up and running, but if you hear crickets, you need to look at what stories you're sharing and find out whether or not they are connecting with your audience.   In today's episode, I'm talking to Michelle Ellis, a conversion copywriter helping coaches position themselves in their industry through words that tell their story, connect with their ideal client, and, ultimately, land the sale.   During our conversation, Michelle and I talk about the best ways to connect with your ideal client through stories so you can start helping them achieve results. Michelle explains what type of stories connect on a deep level, how to connect when your client's pain points aren't a part of your personal story, what a hero's journey is, and how to share your story in a way that focuses less on you and more on your ideal client. Plus, she's giving her best tips for finding your why and creating a story from there.   Connect with Michelle:Website: https://michelleellisco.showit.site/   

Having a solid foundation in health and business can help alleviate those drained adrenals and avoid the burnout many health coaches and online business owners experience. If you want to serve your people (and the world) to the best of your abilities, you need to take care of yourself, so you can show up without the overwhelm or exhaustion that can occur when you're trying to do all the things, including running a business.     In today's episode, I'm talking to Dr. Lulu Shimek, naturopathic physician, and expert in genetic health. She helps patients experiencing fatigue, digestive disorders, chronic pain, depression, anxiety, or autoimmune symptoms by diving deep into the root of their issues to find true healing in their bodies.   During our conversation, Dr. Lulu and I talk about exhaustion, burnout, and overwhelm and how we can address these issues in our lives and our business using alternative medicine, energetics, and mindset. Dr. Lulu gives tips on how to successfully switch your mindset when shifting from B&M to an online business, the importance of preventing burnout, strategies to help you avoid exhaustion on a cellular level, and how to take care of your liver so you can build a thriving business.   Resources: DNA Book by Dr. Luly Shimek   Connect with Dr. Lulu:Website: https://doclulu.com/ Instagram: https://www.instagram.com/drlulushimek/ Podcast: https://doclulu.com/genetic-genius-podcast

Where do you start when it comes to launching your health coaching business? It can seem intimidating in the beginning, but I promise, it doesn't have to be. From niching down to choosing a website platform you can grow with, there are few things that you can do today that will make growing and scaling your business easier in the long run. Because I'll be the first to tell you, your business will constantly be changing as you go, so you just need to start.    In today's episode, Sonja Bannon walks us through the three reasons coaches aren't launching their business. Whether you're dealing with mindset or tech issues, with the right tools under your belt and the flexibility to tweak your business as you go, the beginning stages of building your business can become a lot less intimidating, and you can start creating that golden content that gets people in the door.    Resources: Connect with Sonja:Website: https://daringdesign.co/

Are you creating a personal connection with them by consistently giving them value? Because I see a lot of health coaches overlook the benefits of establishing a personal connection with their audience. But I promise you, this is what's going to skyrocket your business. It doesn't matter where you're leading your audience. What does matter is that you show up. Whether you do it online or offline, you have to connect with people, and you have to invite them into a conversation and not just a funnel.    In today's episode, Jes Royston shares how she has structured her business from the start, why showing up consistently with value for her audience was a game-changer, and how she and I define showing up in your business.    Jes is also walking us through the stages of building the like, know and trust factor. Plus, she's giving you some great tips to help you connect with your people so that they genuinely get to know you and sing your praises. As a bonus, Jess and I will also talk you through a proven exercise that helps you map out the problems and solutions you're solving for your clients so you can start delivering value today!   Resources: Connect with Jes:Website: https://www.jesroyston.com/ Instagram: https://www.instagram.com/jesroyston/   

For so many women, myself included, hormonal imbalance is a real issue. Most of us are missing vital components needed for hormonal health, and we don't even realize it's affecting us until it's too late. Everything from our diets to our environment can negatively impact our hormones with sometimes catastrophic results, including chronic diseases, liver problems, and even infertility. It's time to fix our hormonal imbalance so we can stop surviving and start thriving! Who's with me?   In today's episode, I talk to Ann Louise Gittleman, a woman I have loved and adored since I was 25 years old. She's been a top nutritionist in integrative and functional medicine for close to 40 years and has written over 35 books on health and nutrition, helping both her patients and thousands of nutritionists, health coaches, and practitioners.    Today, she breaks down the missing pieces of hormonal health, specifically focusing on why women's bodies go in and out of imbalance. Ann Louise tells us the two particular hormones that we need to balance, the importance of testing, how estrogen dominance occurs, plus so much more! If you're ready to get your hormonal health back on track, tune in to this amazing episode! Mentioned: Website: annlouise.com

You've heard me say it before: you don't own your social media accounts --but you do own your email list. One of the best ways to connect with your audience, build authority and show them that you've got a solution for their wake up in the middle of the night problem is through your email newsletter. So how do you create a newsletter for your email list?   In today's episode, I talk all about newsletters including why they are important, how to create one, and what to include in yours. I'll walk you through exactly where to find your audience to get them on your list (and how I built my own list when I first started out), three strategies to rock your newsletter every single time, and how to create a newsletter when you're tired and don't feel like writing. I even give you 10 powerful subjects lines AND a newsletter template to help inspire your next email. Resources:

To provide high-value offers to your clients, you absolutely need to find clarity in your niche, develop the pillars of content you want to talk about and be known for, and hone in on who your ideal clients are. Only then can you turn it into a signature process that is foolproof and gets results.   In today's episode, I'm talking to Tammy Coin, a box cutter and transformation coach who helps her clients reach their bigger purpose. We're going over some really great topics surrounding your signature process including why pillars can be pain points or solutions, how to get clear on your ideal client, plus how to find the right keywords so you can use universal language to speak directly to your audience.   Resources Mentioned: Website: https://tammycoin.com/ Resources:

Do you struggle with creating content? When I first started my health business, content creation was the biggest roadblock in my business, so I get it. But when you keep putting your content on the back-burner instead of in front of your audience, you're not only stalling your business growth, but you aren't giving your audience the information they need to change their health.   In today's episode, I am walking you through a few processes you can take to nail down a month's worth of content so you can strategically and intuitively get your content out there in the online space without the struggle. We're talking about everything from defining what you want to be known for, how to theme your month, what types of content you can create, why videos are your new best friend, plus a week-by-week content breakdown.   If you want to learn how to simplify your content strategy so you can get your content in front of your audience, tune in to this episode! Resources:

Growing your wellness business doesn't have to mean working around the clock and feeling exhausted. If your health isn't getting the care it deserves, then neither are your clients. Because you can't serve your clients to the best of your ability when you aren't feeling your very best. Taking care of your health will help you have the resilience to get through the common stresses of running a business.    In today's episode, I am being totally transparent about my recent health issues and going into the details of what I do to maintain a healthy hustle in business --so that you can do the same. After a pretty stressful year, I've had to rely on external health products to help me keep my health on track. It isn't a perfect journey, but it's a journey of progression that depends on supplements, essential oils, morning rituals, knowing your health history, always seeking help, and so much more.    If you want an inside look into my supplement regime, tips for staying on top of your health, plus my favorite products that I use daily, tune in to this episode!   Resources Mentioned: Dr. Keesha Kines: https://www.drkeesha.com/ Anthony Williams: https://www.medicalmedium.com/ Vimergy: https://vimergy.com/ doTERRA: https://www.doterra.com/US/en Aviva Romm: https://avivaromm.com/ Life Extension: https://www.lifeextension.com/ Ancient Minerals: https://www.ancient-minerals.com/   Resources:

Let's talk about imposter syndrome. It's a term that I'm sure most of us have at least heard and many of us would say we have experienced. Have you found that imposter syndrome is holding you back from success? Then today's episode is for you!   Today I am sharing my own experiences with imposter syndrome along with the experience of a friend and fellow coach to help you realize that you can beat this. Imposter syndrome can rear its ugly head in a myriad of ways and it manifests for a million different reasons, but the most important thing to remember is that you can do something about it. I get honest about my own struggles and how fighting off old narratives is daily work that I must push through to accomplish the things I set out to do. If you need a little reminder that you CAN work through this and achieve your goals, tune in now!   Resources: Visit https://yourhealthcoachbiz.com/links/ and https://rachelafeldman.com/free-tools/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I'm going Live. Don't forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

Do you want to sell on social media without feeling salesy? You can! Writing authentic, high-converting social media posts isn't as hard as it sounds --if you have the right formula handy. By combining who you serve and what problem or outcome you solve (with a pinch of valuable information), you can create content that's impactful, effective, and organically converts those scrollers into clients.    In today's episode, my friend, colleague, and incredible conversion copywriter, Christine Blubaugh, is coming on the show to break down the anatomy of a high converting social media post. She's unpacking one of her proven conversion copywriting formulas to help you write social posts that serve your audience and make selling easy (and not salesy!), so you can land clients without the overwhelm.   Connect with Christine: Instagram: https://www.instagram.com/christineblubaugh/ Website: https://christineblubaugh.com/ Resources:

Are you feeling overwhelmed or exhausted trying to stay visible and show up on social media? Well, I don't want you to be, because that visibility is so important for building and scaling your online (and offline) business. I want you to have fun bringing awareness to your business! Which is why I am telling you exactly how to create content that promotes connection, starts a conversation, and converts your audience into dream clients.    In today's episode, I am breaking down the sales funnel into digestible chunks so you can tackle it without the overwhelm! You'll learn exactly how to take small actionable steps that produce big results for your health coaching business and how to create valuable content that speaks to your audience. Plus, I am telling you exactly how content visibility is comparable to starting a romantic relationship. I'll even tell you what to say on your first date!    Resources:

  Are you getting in your own way by not being visible to your audience online? If you want to build your list to increase your impact and help more people become healthy, you need to get visible. And you don’t have to do this on social media if that’s not where you want to hang out!    In today’s episode, I am talking about showing up, being visible, and giving value to your audience without exhausting yourself on social media. I’ll give a few examples of how to use the digital space for your client to find you and identify with your teaching method plus a few tips on repurposing your content and using it in a way that works for you.   Connect with Gianna: Website: http://transformationalhealth.org/author/mfhc2016/    Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/  

Content is King. Content is Queen when you add in strategy --and we all know, we want to be the Queens out there! So it’s time to start thinking about how you can strategically use your content so you can help your audience solve their health problems. I promise it’s not hard!   In today’s episode, I am breaking down four ways (plus more!) you can use the Gut Health Giveaway. Whether you’re list building as a health coach or want to use content for a giveaway or for your 1-1 business, you can absolutely do this! From summit offers and workshops to toolkits and onboarding, your content can be used in so many different ways. Tune in to learn how!   Resources:

Are you struggling to convert your audience into paying clients? Maybe you’ve set up all the “right” strategies or copy-pasted other coaches’ processes that worked for them (but might not be working for you). And now you’re wondering why clients aren’t lining up around the block to work with you.   I can tell you right now, if you aren’t meeting your clients where they’re at in their journey, showing them the transformation they’ll receive, and establishing that deep connection, you won’t be bringing in many clients. Today’s guest realized this early on, revamped her process, and stepped into ownership of her coaching business.    In today’s episode, I am talking to Dr. Vita Khaki, a Holistic Menstrual Coach who helps women with irregular periods, infertility, PCOS, fibroids, and other hormonal issues restore their reproductive imbalances. Dr. Vita is sharing her business growth journey, including what she’s learned, what didn’t work, why she used resources from YourHealthCoachBiz.com, and how she found a process that worked specifically for her audience.   Connect with Dr. Vita: Instagram: https://www.instagram.com/drvitak/ YouTube: https://www.youtube.com/channel/UCjIwYssexJup4O0V2aCkqLg Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

Do you have a big goal or know where you want to go in life (or in business) but don’t know how to get there? Welcome to the club. Our guest today had many goals, some seemingly unachievable. But she persevered, she pushed through, and she went after what she wanted (and got it) -- and she’s living proof that you can too!   In today’s episode, I am talking to Beth Nydick, author, TV host, nutrition coach, and media guru who always goes after what she wants. We’re talking all about going after what you want and not letting anything stop you. Beth is giving us insight into her incredible media journey, plus tangible steps to get media coverage, how to keep pushing forward, strategies for media pitches, and why you need to start where you are to work your way up.   Connect with Beth: Website: https://bethnydick.com/ Instagram: https://www.instagram.com/BethNydick/   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

Niching down and finding clarity in how you serve your clients is one of the first steps to take as a new business owner. Surprisingly, a lot of coaches and business owners struggle with this part. But when you have clarity around what you do, you can position yourself as the answer to your audiences’ problems and actually sell out your offers.    In today’s episode, I am talking to Rebecca Tracey, a coach who helps service-based solopreneurs get clients by clarifying their offers before marketing them. Rebecca is the master of discovering your clarity and she’s sharing all her incredible insight with us today. She’s talking all about the importance of niching, why you need to find clarity in your messaging, and how to create content that encourages conversion rather than consumption.  Connect with Rebecca: Website: https://theuncagedlife.com/ Instagram: www.instagram.com/theuncagedlife Facebook Group: https://www.facebook.com/groups/UncagedLifers/   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was. Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/

You just have to start somewhere, take action, and keep moving. Whether it’s nailing your niche, finding a social media platform that works for your business, or creating your first challenge, you need to go for it and take the plunge. Because if you don’t take action and start, you are depriving your future clients of the unique experience you provide in solving their problem.    In today’s episode, I am talking to Danielle Meitiv, Thyroid coach and Hashimoto's healer who has grown her business by taking action, refining her message, and embracing a social media platform that highlights her expertise. Danielle is sharing her amazingly successful journey and diving into why your offers are unique and how you approach problems is the secret sauce that your clients are looking for.    Connect with Danielle: Instagram: https://www.instagram.com/thyroid.coach.danielle/  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I'm going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

How do you create a step by step system of your signature process and really step into ownership of it? There is not a magical blueprint that will get you there. What will get you there  requires mindset work, getting clear on what you do and why you do it, and then letting go of that fear and overwhelm.   In today’s episode, I am giving you an in depth training on how to develop your unique signature process. I’m going over exactly how you can determine what your core pillars of content are, tips on clarifying the message you are presenting to your audience, why you need to understand the problems of your ideal client avatar and how all of this information is key for creating your signature process! Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I'm going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

Do you struggle with the overwhelm and uncomfortableness of putting yourself out there in your health coaching business? There is no magic bullet to accomplish this, because it requires shifting your mindset and doing that deep inner work --but I promise, if you believe in yourself enough to push past your fears and step into your empowerment, you can show up in your highest purpose.    In today’s episode I am talking to Sam Edwards, a health transformational coach who helps women struggling to lose weight reach their weight goals without dieting. Sam graciously shares her beautiful journey of failing forward, building connections with her audience by humanizing her experiences, and why stepping into her ownership has helped Sam create a unique and special vibe to her business.    Connect with Samantha: Website: https://vibeupweightloss.com/  Facebook: https://www.facebook.com/vibeupslimdown/  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified whenI'm going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

When hopping on Discovery Calls, the biggest advantage you have is believing in yourself and understanding that it’s a conversation with someone who needs your help. And the more you practice and the more that you visualize your ideal client and get super clear with your offers, the easier you're going to make money and change people's lives.   In today’s episode, I’m continuing my discussion about Discovery Calls, this time walking you through how to position different offers for a potential client so they know the different options of working with you. I’ll also talk about how to stay in control of the call, why lower-cost options work, and explain why knowing your offers inside and out will help you step into that clarity so you can sell your offers with conviction.     Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/    Freebies:  7 Ways to Boost Immune System Opt in Freebie Complete Done-For-You Launch Kit  - Stop spending 5 hours creating your next freebie, and grab this done-for-you launch kit that will strengthen the know + like + trust factor with your clients by giving them a solution they want right now! https://yourhealthcoachbiz.com/how-to-launch-your-freebie-7-ways-to-boost-your-immune/

Your Discovery Call process involves more than just a quick hop on the phone with a potential client. Goal setting, pre-qualification questions, prep time, and optimizing your call schedule are all things that you need to implement into your process so that you can build up trust with your potential client for them to make a purchase.   In today’s episode, I’m talking all about the Discovery Call Process and giving you the steps to make these calls work for you. I’ll tell you what a Discovery Call looks like, questions to ask before and during the call, how to be realistic with who you are attracting to these calls, why pre-screening potential clients is important, and ways you can prep and schedule a Discovery Call for success.    Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

Knowing your ideal client inside and out is one of the key things you need to nail down in order to get crystal clear on your messaging. If you don’t know exactly who you are talking to, how are you ever going to position yourself as the expert that will solve their particular problem?   In today’s episode, I’m talking all about the strategies, tactics and questions you need to be asking so you can find clarity in your messaging and speak directly to your ideal client. We’ll look at how to approach your messaging, why you need to stay consistent, and how to position your content in a way that entices your audience to opt in to your freebies.   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/    Freebies:  7 Ways to Boost Immune System Opt in Freebie Complete Done-For-You Launch Kit  - Stop spending 5 hours creating your next freebie, and grab this done-for-you launch kit that will strengthen the know + like + trust factor with your clients by giving them a solution they want right now! https://yourhealthcoachbiz.com/how-to-launch-your-freebie-7-ways-to-boost-your-immune/  

Having clarity around your why and understanding the problem that you solve for your audience is so important for your launching a business. But you still need a roadmap, a strategy, and plenty of content to take your online coaching business to the next level. Today’s guest found the resources to help her do just that.   In today’s episode, I’m talking to Rebecca Capps, a licensed Marriage and Family Therapist and wellness coach, who specializes in treating women with eating disorders and body image issues. Rebecca empowers her clients to thrive in both their mind and body, no matter what they’ve been through in life.    Today we are talking about setting up your online business to serve your clients wherever they are in their journey and how to adjust your mindset so you can find true success in your business. From email lists to offer suites, we’re deep-diving into owning your offer, knowing who you serve, showing up for your audience, and how to stay authentic by doing what feels right to you.   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/    Connect with Rebecca: Website: http://mindbodythrive.com/ Instagram: https://www.instagram.com/rebeccacappscounseling/

Do you struggle with the overwhelm and uncomfortableness of putting yourself out there in your health coaching business? There is no magic bullet to accomplish this, because it requires shifting your mindset and doing that deep inner work --but I promise, if you believe in yourself enough to push past your fears and step into your empowerment, you can show up in your highest purpose.    In today’s episode I am talking to Sam Edwards, a health transformational coach who helps women struggling to lose weight reach their weight goals without dieting. Sam graciously shares her beautiful journey of failing forward, building connections with her audience by humanizing her experiences, and why stepping into her ownership has helped Sam create a unique and special vibe to her business.    Connect with Samantha: Website: https://vibeupweightloss.com/  Facebook: https://www.facebook.com/vibeupslimdown/  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified whenI'm going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/ 

With the right support, you can unlock the gateway to your inner transformation, and with the right tools, you can successfully take your business online! Your mindset, energy vibrations, the foods you eat, and also the way you connect with others online and how you use your skill set for good - can all affect how you show up in the world. So it’s time to take back your health, your business, and your life by stepping into your higher power and purpose. Today’s guest helps women do just that!   In today’s episode, I’m talking to Alkemia Earth, an energy alignment wellness coach who helps her clients find transformation through holistic healing. In today’s conversation, she is sharing how she turned her 20 years of knowledge on energy and healing into a successful online business, Plus, she’s giving us guidance on where to put your energy in your business, why showing up consistently works, how to override your why, and the importance of just being you.   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/    Connect with Alkemia Earth: Website: https://www.alkemiaearth.com/ Instagram: https://www.instagram.com/alkemiaearth/

Choosing and using online business tools for your health coaching business can be extremely overwhelming. Which tool am I supposed to pick? What if it’s the wrong choice? How do I learn to use it?    I really don’t want you to get so caught up in the business tools game that you either a) break the bank or b) distract yourself from actually starting a business that changes people's lives. Because that doesn’t do anyone any good.   In today’s episode, I’m talking to the amazing Sonja Bannon, owner and website designer behind Daring Design Co. She specializes in website, landing page, and sales page designs for health coaches and health industry professionals  - including me. I am so excited for this episode because we’re unpacking which tools and strategies new coaches need to build a strong foundation so they can get their business off the ground and thriving in no time! Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/    Connect with Sonja: Website: https://daringdesign.co/ Instagram: https://www.instagram.com/daringdesignco/ Facebook: https://www.facebook.com/daringdesignco

When you get crystal clear on the pain, problems, and pleasures of your ideal client, you can create an offer that speaks directly to them and convinces them to take action. One of the best ways to do this is to walk your audience through your own unique, complex journey filled with the same trials, tribulations, and triumphs that your audience is going through.   In today’s episode, I’m talking all about what your brand story looks like and how to condense it into a mini message or elevator pitch that helps you stand out from the crowd of health coaches. I’ll also be walking you through how to gain clarity around your story, understanding the why behind your business, and how to conduct thorough market research so you can create and develop an elevator pitch that converts and changes the lives of your clients.    Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/    Donald Miller Book: Building A Story Brand Russell Brunson Nail Down Your Niche: Free Training

Creating content for social media doesn’t need to be stressful nor should it take all day. If you want to churn out amazing content that provides value to your audience and leads them into the “work with you” funnel, all you need is a few blog posts or freebies, an hour of your time, and the determination to see your business through to success.   In today’s episode, I am walking you through my step by step guide on how to quickly and easily create content for your social media without feeling overwhelmed. I’ll talk about how to repurpose old content, turn ideas into Lives, and readjust your message to focus on topics that your audience wants to learn from you. This quick episode is packed with content creation tips that I used to build my own business from the ground up (and still use to this day)!   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was. Are you a health-coach in need of some done-for-you content? Check HERE to shop by niche and find exactly what you need. Ready to create a 6-figure business of your own? I can help you get started: https://yourhealthcoachbiz.com/vip-replay/

Why can two people, who get the same exact materials or resources, have completely different results with one person going sky high while the other person is stuck? Well, the one building a 6 or 7 figure business is the one showing up, connecting to their vision, taking aligned action, and finding harmony between mindset, energetics, and strategy.   In today’s episode, I am talking to Jenna Faith, Millionaire Maker and mindset coach helping women receive wealth by embodying entrepreneurship using strategy and mindset techniques that work. Jenna is sharing her brilliant tips on overcoming your zone of fear, taking chances, and identifying what's actually going on so you can close the gap and step closer to who you want to be in business and in life.   Connect with Jenna: Instagram: https://www.instagram.com/meantformillions/ Facebook Group: https://www.facebook.com/groups/jennscalia Website: https://jennscalia.com/   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going Live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Everyone makes mistakes in their business, including me. That’s the part of the process of being an entrepreneur. But that doesn’t mean we all have to make the same mistakes over and over again. That’s exactly why I want to talk about some of the biggest mistakes I see in the health and wellness industry, so you can avoid them as you build your own thriving business.    In today’s episode, I am taking you through the most common problems and mistakes I see when setting up and executing your signature process. I’ll cover everything from the importance of consistency and making sense of your client’s journey to selling something you believe in and have a passion for. Plus, I’ll explain how to sell the transformation rather than the program itself with real examples! Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Everyone makes mistakes in their business, including me. That’s the part of the process of being an entrepreneur. But that doesn’t mean we all have to make the same mistakes over and over again. That’s exactly why I want to talk about some of the biggest mistakes I see in the health and wellness industry, so you can avoid them as you build your own thriving business.    In today’s episode, I am taking you through the most common problems and mistakes I see when setting up and executing your signature process. I’ll cover everything from the importance of consistency and making sense of your client’s journey to selling something you believe in and have a passion for. Plus, I’ll explain how to sell the transformation rather than the program itself with real examples! Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Sometimes all you need is a simple hack to help you scale and grow your health coaching business. It doesn’t have to be fancy, just an old school trick to help you reach those income goals, find the success you crave, and ultimately, live your dream life. Sounds great, doesn’t it?    In today’s episode, I am walking you through a really quick training on using your Facebook group to build your email list, conduct market research, and create a safe space for your community to have enriching conversations. I want to teach you simple hacks to adjust your membership questions to gain more insight into your audience while also showing them that you care.     Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

One of the biggest stopping points I see for health-centered entrepreneurs is knowing how to craft their messaging online. Not only do they lack the confidence to highlight the urgent problems their audience faces, but they struggle putting these pain points into heart-tugging words. Sound familiar?    Let me be the first to tell you that writing amazing copy is completely accessible whether you do it yourself or end up hiring a professional. But it’s in every entrepreneur's best interest to learn the step by step process of writing copy that is true to you, speaks directly to your audience, and converts your followers into loyal customers.    In today’s episode, I am talking to Megan Walrod, a copywriting specialist who has not only worked on six and seven-figure launches but has an amazing ability to tap into a heart-based entrepreneur's soul and really pull out a clear defining message that speaks to your audience.    Megan Walrod, Founder of Live Your Yes, has super powers with words & loves using them to create more. As a copywriter & marketing coach, she’s shown hundreds of women entrepreneurs how to use words to build profitable & purposeful businesses. She's supported clients in having $6- & $7-figure launches & written copy for multimillion dollar businesses & non-profits.   As a humanitarian, she’s co-written a book with a non-profit in Uganda that has raised over $50K for their empowerment programs for adolescent girls. As a consciousness seeker, Megan is continuously exploring all the many ways we create magic with words & our daily choices.   Megan encourages her clients to Live Your Yes, knowing that when we prioritize our joy & all that lights us up, we are more magnetic & create greater success for everyone (including ourselves).   Today, she shares her incredible insight and tips on writing copy that come straight from the heart. Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Connect with Megan: Website: https://www.meganwalrod.com/pages/about-us Instagram: https://www.instagram.com/meganwalrod/

There are several platforms out there that can get you in front of your target audience. Instagram and Facebook are popular choices for online coaches, but they’re also very high maintenance. If constant DMs, comments, hashtags, group scrolling, and engagement aren’t really your thing -  have you considered Pinterest?    People are actively looking for ideas and inspiration about how to make their lives or their business better - and they’re looking on Pinterest! Pinterest is the perfect place to get your online coaching business seen and searched for - if you know how to use it!    In today’s episode, I am talking to Jana, a Pinterest marketing strategist (and genius) for online coaches. Jana helps her clients grow their audiences on autopilot and attract perfect clients without spending hours a day on the platform. Today, she’s here to share her juicy details on strategy, maintenance, and optimization so you can make Pinterest work for you!  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Connect with Jana: Website: https://janaomedia.com/ Masterclass Freebie: 5 Secrets For Getting Clients Using Pinterest - https://janaomedia.com/masterclass-register/

Building a thriving community requires market research, niching down, storytelling, engagement, and understanding your audience’s pain points. But most importantly, a community begins and ends with establishing authentic connections.    In today’s episode, I am talking with Dr. Piper Gibson, a nutrigenomics pioneer, and children’s holistic health expert who has built an incredible community online for families struggling with their children’s health. Piper walks us through how she created a flourishing group community by consistently showing up, listening to what her audience wants, and serving her audience with passion and soul.    Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.   Connect with Dr. Piper Gibson: Website: https://www.regenerating.health/ Facebook: https://www.facebook.com/RegeneratingHealth/ Instagram: https://www.instagram.com/regeneratinghealth/

Are you starting a brand new health and wellness coaching business online or expanding your brick and mortar into the online space - but you don’t know where to start, what you need, or even how to build a presence online?    Your first step in building a thriving online coaching business is understanding how a sales funnel works so you can optimize the digital marketing space for your business.     In today’s episode, I am walking you through the anatomy of a sales funnel and how to implement it into your online coaching strategy so you can stop feeling overwhelmed and start investing more time in serving your audience.   Resources:   Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

By conquering our fears, getting uncomfortable, and building the right momentum, we can achieve unbelievable growth in our business and life. The first step is to take action and just go for it.   In today’s incredible episode, I am talking with Nisha Moodley, an Integrative Leadership coach for visionary women who want to make an impact through their work. Nisha was an IIN Coach as well. She is here to talk all about how she built a sustainable business by overcoming her fears, why mindset shifts are critical for pivoting into a business that makes a difference in the world, and the importance of connecting with your WHY.  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Are you wondering how to increase your prices and strategically plan out your month so you can hit your financial income goals (while also serving your clients and changing their lives)?   Before you even start attaching price tags to your packages, you need to make sure you have the right mindset, prove that your method works and map out your offers..   In today’s episode, I am walking you through the four key steps you need to take to set up a solid and profitable pricing plan that makes you feel confident in charging your worth.  Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was. Book: Dirty Jeans by Dr. Ben Lynch

Wondering where to start as a mindset coach when it comes to building out your offers for your mindset coaching business?    While you may already know you want to help your clients with their transformation, it is important to create a process around supporting them even before they book a call.    In today’s episode, I am walking you through how we supported a mindset coach with building out her programs with the done for you - plug 'n play email templates, sales page and done for you programs.   Resources: Visit https://yourhealthcoachbiz.com/links/ for a few freebies and to read through my mini-courses. Make sure to go to my Facebook page HERE to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Today I am going to be answering a question that I am asked all the time.  How do I build my list without using paid ads? If you don’t know where to start or you have been giving a ton of mommy to paid ads and it isn’t working then this episode is for you.  This episode will be super beneficial to learn about list building in a different way.   In Today’s Episode: [01:44] First, make sure your list builder is specific in the problems that your ideal client is struggling with right now.     [02:46] What is my ideal client struggling with right now at this moment? [03:04] Make sure you are building on platforms that connect directly with search engine optimization (SEO).  [04:24] The simplest way to do this is to make sure you have YouTube, Pinterest, LinkedIn, and Instagram.  You can also have Twitter and you need a Facebook business page all with the same name.   [04:45] On a search Facebook is really high with Google.   [05:06] Create micro-videos and stories for your content.   [07:01] We need to know what our ideal client is intentionally searching for.  [08:33] After sharing your content in bite-sized pieces then you give a call to action. [09:24] Utilize your content in many different ways. Ex: video on YouTube, blog post, newsletter, social media posts, etc.  [10:11] Do your market research first. Test the market with videos and high engaging questions. Look at the answers and create a blog post or video for that content.  [11:35] You can use your Facebook personal page to start testing the market.     [12:11] Reach out to ten people, podcasts, places you would love to collaborate with.   [13:45] Those conversations are the core fundamentals that could help boost your list and visibility.  [15:17] Start putting yourself out there and letting people get to know you and the value you bring.  [17:41] Look at the digital marketing strategy.  It goes beyond one platform.  [18:18] Make sure that you have YouTube and Pinterest.  Examine your own behaviors where you go to search.     [19:53] Make it easy to work with you. [21:53] As you’re looking at the next few months analyzing all the different parts.  [23:01] If your message is super clear then you will see higher conversions on paid ads.   Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Today I am talking about an issue that has come up a lot - Imposter Syndrome.  I am going to take you through some of the ways that I have overcome my fear.  I have a lot of anxiety that can often paralyze me and this was anxiety that I had to learn how to reshape and reframe so that I could build my wellness business.  I had to get out of my own way and my own fears.  I am going to share some really significant tips for dealing with imposter syndrome.   In Today’s Episode: [01:57] Embrace imposter syndrome.   [02:18] Imposter syndrome is just fear.  It is all the same concerns we have as a new coach.   [03:06] Step number one is to talk to the imposter syndrome.  Tell yourself the imposter syndrome has nothing to do with my capabilities.  [03:58] We often step into imposter syndrome when we think we have to be perfect.  [04:06] It is important to do some self-analysis. Why are you actually feeling this fear? Why are you not being vulnerable?  Why do you have shame around telling people what is actually going on? [04:46] The second part of imposter syndrome for a lot of us is shame.   [05:31] We have to look back on our journey, but not with shame or blame. [06:26] Most of us as coaches walk around with shame in telling our own stories and we don’t even realize that it is affecting our marketing.   [07:20] It is in that ownership of our story when the imposter syndrome starts to fade away.  [07:29] The last part is the vulnerability.    [08:52] Vulnerability is one of the biggest ways we build trust.   [10:34] The action step is to be honest with yourself about where you have fears.  How are they affecting your mindset? How are they affecting your ability to show up for your client in a way that suits you? [12:12] Our shame and sadness in our journey can affect how we show up and how we present ourselves in life.  [13:13] The same work we have to do on our health is the same work we have to do in our business.   [14:02] The very work for you to overcome your business fears at any stage is the same feelings your clients have about their health.   [14:37] Make sure you are always working on the mindset part because that is more powerful than any blueprint.   [15:43] We should work on our mindset every day because it is going to dictate how we show up in our day. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

On today’s episode, I am so excited to have Ashley Beckman here. As a Doctor of Acupuncture and Chinese Medicine, she creates custom healing plans for her clients to transform their health naturally.  She is here to talk all about epigenetics and the root cause of disease.  We will also be talking about detox.   In Today’s Episode: [01:19] Ashley is a Doctor of Acupuncture and Chinese Medicine and an amazing coach.   [01:55] Everything is connected and we have to work layer by layer. You can’t separate things out.  We need to put all the pieces together, have a long systematized detox, and hit all the layers. [04:03] She got into the epigenetics area because she was so obsessed with food, detoxes, and cleanses since high school.  [04:39] Food is medicine. What we are doing every single day can harm us or help us.  Food is something we control.   [05:57] A huge component of epigenetics is how we detox.   [07:41] Ashley kept diving into what food can do, the inflammatory process, and the elimination diet.   [08:55] If we don’t ever get to the root cause, we are just removing triggers.  [09:43] There are a lot of things that we normalize, that are not normal.    [10:32] If you are not getting good quality sleep it is pretty hard to fix anything.  [11:59] It is crucial to prime your body before you start attacking.   [14:28] Some people are great detoxes and not great rebuilders and others are great rebuilders but not great detoxes. We all detoxify differently.  [16:04] Ashley shares her favorite primers, but she also makes sure the sleep and hydration are optimized.   [17:42] She is a huge fan of targeted detoxes every season. [19:41] As coaches we all get to a point where we say we are going to keep digging so that we can save the pain for somebody else.  [21:27] If you are still struggling, it isn’t your fault, but there may need to be another door to open. [22:23] Ashley recommends prevention. She would much rather clean up and try to prevent something in the future that she doesn’t know could turn into something worse.  [23:27] We live in a different world where there is not a one-size approach anymore.   [24:32] There are more toxins, more stress, and more health issues.  Some bodies handle it better and some can’t.  [26:32] With epigenetics you are giving this blueprint of possibilities and we have the control over what we do. We get to pick what outcomes we have.  [27:10] Your mindset and thoughts can affect your immune system.  [30:38] Share guides with your clients that can lead to easy switches.  There are many easy things that are just habits that people need to break and can have a big effect. [32:44] Often there are some minor tweaks that can help a lot of people feel better.     Connect with Ashley: Ashley’s Website Ashley on Facebook Ashley on Instagram Ashley on Pinterest Connect with Rachel: Rachel’s Website The Healthy Hustle Podcast Rachel on Facebook Your Health Coach Biz Website Rachel on Twitter Rachel on LinkedIn Rachel on YouTube Rachel on Instagram Rachel on Pinterest

On today’s episode, I am so excited to have Jes Royston on the show. Jess is a Nationally Board Certified Health and Wellness Coach where she gets to take her clients on their own journey to wellness. She has various other certifications including Gut Health, Ayurvedic Medicine, Cancer Nutrition and Environmental Medicine. Today we are talking about how to show up in your health coach business.  What exactly does it mean to show up? Jes is going to share with you the ways she has structured her business from the start and then we talk about how we both define showing up.  In Today’s Episode: [01:10] Once you get comfortable, let go of the overwhelm, and you have a plan and action steps you can make real progress.  We need to keep it simple and real.  [02:04] Showing up is where we connect.    [03:56] Use the ways of showing up to lead people to your website with your blog and call to action.  [05:03] We have to show up online and offline.  Sharing what you are doing online, offline as well.   [07:23] The offline work and showing up for your audience need to be done first so you can build things online.  [08:26] When you feel overwhelmed pull out your biz journal and make a box at the top of a piece of paper. Think and brainstorm about why you want to teach and what you want to be known for. [09:45] Jes is constantly getting out there sharing about many different topics in many various ways. She is talking about the four areas from her testing phase that she knows her people want to hear about  [10:41] The showing up is actually teaching, connecting, and answering questions.  Bring them in, don’t just treat people like a funnel.   [11:48] If you are not showing up and having the conversation, you are not preparing for the Super Bowl.  You have just sat on the sideline.   [12:49] The listing is ongoing when you get clear. We don’t exactly know in the beginning.  We show up and figure it out as we go.  [14:11] You need to make sure the things you are sharing are things you are applying in your own life. She shares about her cleaners, hair stuff, why she chooses organic and more.   [15:17] Do what comes naturally to you and do not look at what other people are doing on social media.  [17:23] You can offer paid courses, groups, events, and coaching because you have already consistently showed up free. [18:06] Don’t make the mistake thinking that people are bots or funnels. Successful businesses are built on trust and relationship building.  [19:45] When you become known in your niche, people will remember you and refer you to someone they know that does. That referral network is huge! [20:44] Your personal Facebook page can be used to build your brand, show behind the scenes, and share their life, but not to sell.   [22:09] You can definitely ask clients and listeners to share you with friends that would be a good fit. [22:35] We often overlook the personal connection.  Connect with Jes: Jes’ Website Jes on Facebook Jes on Instagram Jes on Pinterest Green Mama Tribe Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

On today’s episode, I am so excited to have Lauren Courtney here. Lauren started as a holistic health coach. She is a Holy Fire Reiki Master, sound healer, and INTUITIVE medium. Recently she has taken a deep dive into true body intelligence to explore deeper into the body’s systems.  We are going to talk about how to get the hell out of your way.  Lauren is going to break down what she does.  She shares about her spiritual awakening, how she got out of her own way to make drastic changes, and steps you need to take to have a spiritually based business.  In Today’s Episode: [01:50] Lauren was a holistic health coach when she met Rachel.  She is also a healthy and intuitive chef. Four years ago Lauren became a Holy Fire Reiki master and that opened her up to her mediumship and true body intelligence. She is also certified in Integrative Energy Therapy. [02:42] She helps people find their light and their soul’s purpose and why you chose to come into this lifetime.   [05:07] She is an evolver and she takes leaps all the time and often she doesn’t even realize she is leaping.  [05:36] Lauren shares about her spiritual awakening and how her life has changed.  [06:59] She dived deep into energy work and then she started working with coaches.  She wanted to share what she learned with others.   [08:27] During her awakening her mom told her they named her Lauren Courtney because they thought she would drop her last name and that would become her stage name.   [09:42] Often we try to skip right from chapter one to chapter twelve without realizing how much constant work gets you from one chapter to another.   [10:45] We have to be willing to take the leap.   [11:34] We get so stuck because it is easy to stay the same.  It is hard to change your life. [12:24] We can only change in connection with somebody.  [13:02] We all have it in us to make drastic changes, but it is a matter of being stronger than the fear.  The fear of success is just as strong as the fear of failure. If you fail at least you tried.   [16:57] Lauren knew things were right when she didn’t feel stuck and she didn’t feel like she was forcing or selling.   [18:15] Instead of getting stuck in her thoughts she visualizes the clients and the success happening.  [19:36] Lauren found out that can I afford this actually meant am I worthy of this.   [22:51] It is important to do the work and also put it on paper.  [23:32] If you don’t do the work on yourself and show up fully you can’t move forward and make an impact. You have to keep going!  [26:51] Just continue to go for it and take a chance.  [27:46] There isn’t a choice because our purpose here is so big.   [29:17] Lauren helps bring people back to their authentic selves, not the culturally created self that is on the outside.    [29:45] It is super important to listen to that gut intuition.  [30:42] Be around people that are not uncomfortable looking at their dark demons.   [32:50] It is so important for us not to doubt yourself and step past the fear and do the positive talk to ourselves. We need to not be scared to look at the stuff that is uncomfortable.  [34:10] Coaches need coaches.  If you’re a coach you need a team that can help you grow.   [39:10] Get your message and specific voice out there and believe in yourself.   Connect with Lauren: Lauren’s Website Lauren on Facebook Lauren on Instagram Lauren on YouTube Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

This week I am going solo because I am getting so many questions from coaches, fitness trainers, functional medicine practitioners, and chiropractors who are all going into the e-learning space.  They also want to know how to get this done with kids at home or working another job so this job can accelerate.  Brick and mortar businesses are looking to move to more of an online platform.   I am going to start out with some basic fundamentals to lessen the overwhelm so that we can all take a deep breath and truly show up in authentic and strategic ways so we attract our ideal client.   In Today’s Episode: [02:39] It is important to start with the basics first and master the basic essentials first.  [03:06] Head over to the free tools on Rachel’s website and join the free course.      [04:34] First you need to determine your target audience.  It is important to have clarity on who you are creating this content for.  [05:27] Write down the exact pain points of your ideal client and the solution they are searching for.  [07:15] Stay within your niche.  You don’t serve everyone.  That doesn’t work.   [08:13] It starts with getting super clear about your ideal client avatar and this includes their personality and habits.    [09:11] Then in the third column you are going to write down the obstacles and objections. [11:14] Next think of your ideal client in your head.   [11:54] What do you think is going on with your ideal client and what solutions do you offer that could help them? [13:04] Get clear on what you want to offer. Nothing is a one size fits all program.   [14:46] We convert easily when we are super clear on who we serve and how we serve them.  [16:11] What problems are you thinking about specifically and what solution are you offering?  [17:18] When we package up an offer we think who does the offer serve, what problems does it solve, and how can it be an entry for my ideal client to get to know me, love and trust me, and be willing to hire me.   [18:01] Rachel had three signature freebies that she used to lead people to her one on one offers.  What is the thank you page experience? [20:14] We need different opportunities for a client to work with you.  Map out the thank you pages and follow up emails.  [21:44] Make sure you are super clear so your marketing efforts are clear and you're working smarter and not harder.   [23:25] While you are editing your program reach out to friends and family and see if they will test your program and give feedback on obstacles they find.  [25:38] Your ideal client wants to hire you because you probably have a similar story.  [28:58] When we get super clear on the path we wish we would have taken, we can teach the structure we wish was around when we were sick.   [30:10] Learn how to market and sell from the soul.  Be your funnel. [32:25] You are the voice. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

On today’s episode, I am so excited to have Jonathan Posey here. He does imperative and essential work. He is an advocate for those of us in the health and wellness industry.  Jonathan is the founder and executive director for the Council of Holistic Health Educators. The Council of Holistic Health Educators is the only nonprofit advocacy association dedicated to protecting, defending, and fighting to advance the rights of holistic practitioners, schools, and stakeholders.  We talk about what we are allowed to say and do as health coaches.  Jonathan helps clarify the current laws to help you get unstuck.  In Today’s Episode: [01:31] Jonathan is the founder and executive director for the Council of Holistic Health Educators. [03:20] Institute for Integrative Nutrition has been a strong supporter.   [04:02] The color system represents the different types of laws of each state.  [06:41] The first thing is that the holistic health community is made up of passionate people with only one goal in mind to help people to live, eat, and feel better.   [07:11] We have significant multi-million dollar opposition in the Academy of Nutrition and Dietetics.    [09:15] We are not up against healthcare or a public policy issue.  [10:48] In March the law was changed in Florida.   [12:11] There is a desperate need for peer mentors, the person that is going to sit there and teach you how to read a nutrition label and how to understand recipes and someone that will just be there.    [13:49] It is not just the traditional one size fits all.   [14:44] The ideal world would have a practice with a medical doctor that oversees a registered dietician, health coach, nutritional therapy practitioner, and a neurologist. They would all work as a team.   [17:07] The Holistic Entrepreneurs Association recently became part of the council. The goal is to bring practitioners together to help them work on the business side of things. [20:47] Rachel speaks from an “I” perspective and shares her experience.   [22:09] Generally speaking what you are able to do in every state is to provide education and guidance for food, nutrition, diet, wellness, and lifestyle. [22:38] If it is publicly available and it can be found in a book, journal, blog, YouTube video, coursebook, education material, or government study it is deemed to be considered public information.  It gets tricky because you can’t do the one on one in 16 states.   [24:57] If your client brings back their lab tests results practitioners have to be super careful to speak generally about the information.  [26:08] Having their doctor involved is paramount.   [28:04] Just because someone has seen a doctor, it doesn’t immediately exclude you.     [29:05] You can contact their doctor with permission and ask them for a prescription to work with you or ask to work together.   [32:06] As humans we choose the path of least resistance.   [33:47] Health coaches can educate in a course format.  They are also able to share their story with a group as long as it is applicable to everyone.  [35:28] If accused of reporting dietetics without a license get their name and information and ask them to send it to you in writing.  Then you can reach out to your school and the Institute of Justice for help.  [38:01] Depersonalize from this business because if you don’t then your own frustrations at the machine will actually blanket different opportunities that can come to you in your business.   [41:01] If your school is a member of the council, the council provides students with one on one individualized support over policies, regulations, and terms to practice.   [41:26] The number one way health coaches and practitioners go wrong is by using disease terms.   [43:13] The next thing that trips up practitioners is what they are putting on their websites.   [47:58] You really need to be mindful of someone coming into your practice by phone or in-person and throwing around disease terms. We can work with someone on obesity and weight loss even if they have seen a doctor for it.    [49:48] It is always about what we are saying. It is rarely about what we are doing. [52:01] Rachel has a formal let’s get on the same page agreement that she shares with clients.  She found a way to say it to fit her personality and not make it feel like she was entering a marriage or divorce.   [53:39] Periodically send the doctor reports letting them know what you are working on with their patient. [55:02] Our job as coaches is to help somebody expand the mind and help someone see there are more factors and that it does take people working together for us to feel epic 24/7. [57:43] The first layer of protection is your intake forms and notifications.   [61:02] Jonathan visualizes that the health coach is putting an arm around the shoulder of their client and telling them they are going to help them and be there for them. Connect with Jonathan: Council of Holistic Health Educators Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

On today’s episode, I am so excited to have Jennelle Gordon here. Jennelle and I have been going back and forth on Facebook for all this time and then she finally got on my calendar for my podcast.  Jennelle is an inspiration for women as a leader, speaker, and educator. She studied tantra and yoga extensively with masters in Thailand after leaving her traumatic past behind for a brighter future. We talk about healthy sexuality, the impacts of shame and fear, and even the importance of talking to our children at a young age.  In Today’s Episode: [02:36] It is such a great time for women to have a voice and for people really to get off their ass and do something.   [05:31] We don’t teach our young girls about healthy sex, sexual boundaries, and owning their body and power.   [07:25] Jennelle was a product of the foster system and experience physical and sexual abuse growing up.   [09:01] She has a book and Ted talks about being trafficked for over a decade. [10:51] As women we have to save ourselves.  We can’t wait for someone else to do it.    [12:11] She made it her mission to find a way to take her ten years’ experience of hell and merge it with what she had learned and come up with a modality that was healing for women. [13:46] What do I know I am supposed to teach? [15:55] When Rachel built her business she had no idea how she was going to do it, but she knew she was going to figure it out.   [17:41] There is so much repression around sexuality.   [18:48] Rachel and Jennelle both knew they couldn’t have a side hustle. They needed to make it work as their full-time work.   [20:11] People don’t want to talk about sex.  [21:51] The fear that we all live in is because we are so scared that somebody may just find that stuff isn’t completely together.     [24:28] Life feels hard so for whatever reason we think someone else’s life is easier.  We all make judgments.  Maybe we will come out of this not judging as much.   [26:51] Right now there are a lot of issues and they are all valid.    [28:42] We don’t want to acknowledge that human trafficking is happening in our own neighborhood. [33:22] People are addicted to social media likes because they think it is attached to their worth and value as a human.   [33:29] The number one fear that humans have is that we won’t be enough and that leads us to the number two fear we have, that we won’t be loved.    [39:14] Trafficking is in local communities all around.   [41:16] It is so ingrained in our lives that sex is bad and wrong.   [42:15] The beauty of each one of us in our own journey is to know that there is somebody that is similar to us and they are our ideal client. [44:14] We have this massive shame around sex and this fear of being judged so we clam up.  [47:12] It has become a mental health issue of people comparing themselves to other people and wanting to be them so bad instead of loving the body they are in. [48:28] Nothing is easy in this life.  Everything takes a regimen. [51:37] Life is about patterns.  We need to interrupt the patterns about how we are training our young men and women. [53:47] We need to talk to our children in an age-appropriate way with proper terminology about sex.   [57:53] The solution is to have conversations with your children and start super young.   [60:41] We need to stop judging and be more accepting of each other.   [61:28] We have to look out for other women and the more we come together the more powerful we will be and we can learn from each other.  Connect with Jennelle: Jennelle’s Website O Factors Website Beyond Freedom International Jennelle on Facebook Jennelle on Twitter Jennelle on LinkedIn Jennelle on YouTube Jennelle on Instagram Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

I wanted to talk about mindset. I am going to talk about two different subjects today. One is the mindset of what it takes to coach and also the mindset of our clients. I have been talking with many coaches and they are struggling with what to talk about and also struggling to be okay to show up even in times where they feel speechless.   I was inspired to share this because I was just talking to a coach and she was sharing many of the things that I felt when I built this business ten years ago. I left a multiple six-figure job and I truly believed that I would go into coaching and everyone would hire me. When I look back on creating Rachel’s Wellness during the first few years of struggle, I think back to what I always had to do. I have felt scared, lost, and every different emotion. What you believe will happen.  That is the Law of Attraction. The Law of Attraction only works when we show up and do the tangible.   In Today’s Episode: [01:15] When I look back on creating Rachel’s Wellness in the first few years of struggle, I think back to what did I always have to do.   [04:10] Many of us became a coach because we thought the information that we found and worked for us should be readily available to others.     [05:55] When you are struggling, you have to tap into your why.  Why did you want to get into wellness coaching? [06:20] You have to start by believing in yourself and creating a vision board.   [06:57] Each one of us has a choice.  It is how we frame our thoughts.   [09:45] We decide to make a choice.  We make a choice to pay it forward to our neighbor or to be of service.   [10:24] Reach out to the people who you know are in similar situations. They are looking for support too.   [12:07] Your why should make you cry.    [13:52] All of the things I researched, I knew that people deserved that education. With education comes power and with power comes choice.   [16:48] Rachel wanted to offer opportunities for anyone to have the power and knowledge.   [18:03] She learned to communicate with people in their voice and not the health coach voice.  [18:51] We’ve stopped talking with actual people and replaced it with funnels and bots.  Conversion happens in awareness, not list building.   [20:11] Please get over this magic bullet solution.   [21:21] This is a world where we truly have to empower people to know what works for their individual body.    [22:39] As a coach we listen and help that person come back to their intuition.   [24:37] Getting clear is really about getting confident that you know what to stay.  We just get stuck in marketing.  [25:34] Our job is to teach this next generation this has got to end. Find what you want to change in this world.   [27:04] It will take all of us. We need the courage and confidence to stop sitting in the should and would.   [29:17] Rachel recommends keeping it simple.   [30:35] There is not a blueprint.  It is an intuitive road that you will develop.   [32:11] She co-created and co-collaborated with some of the finest people out there.   [33:53] You may still need to find your love language to talk to your ideal client.   [35:09] You need to find a way to make it work.  It may not look exactly like you thought, but nothing is ever what we think it is going to be. We can reinvent and redesign, but it is not easy or everyone would do it.  [37:48] Whatever you teach, teach it with conviction.  Show people that you are human and relatable.  Find those people who believe in you.   [38:57] Take the time to get really clear on your why and purpose.   [39:34] People want us to be ourselves and at the end of the day, that is all they need. We all have a story.  [40:23] Follow coaches you believe in and how they show up. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

On today’s episode, I am so excited to have my good friend and intuitive Muneeza Ahmed here. We are going to dive into how Muneeza built her business and some of the strategies she uses to tap into what her potential clients want. Most importantly we are going to talk about this vicious cycle of mystery illness and autoimmune that not only plagues us as coaches but also many of the people we love as well.   In Today’s Episode: [02:52] Muneeza is a medical intuitive. She is known as the “The Intuitive Medicine Women.” [04:12] People with chronic illnesses don’t really have a voice. She works to give them a voice and help them figure out the root causes and a plan to get better.   [06:53] One of the biggest problems in health and wellness is that we don’t know the signs. Many of us are walking around with these warning signs.   [08:00] Fatigue is the first sign of a viral illness.   [09:44] When you know the progression and how something affects something you can take your power back.   [10:39] Bloating is another sign that gets missed all the time.   [12:57] Brain fog and anxiety are two other common signs to watch for.   [13:43] Brain fog is a sign of neurological viral illness in your body.   [14:58] 80% of your immune system drops when you have a period. So when you are on your period symptoms show up and these are underlying symptoms.  [15:54] Women are sicker than men because we have more sensitive nervous systems. [17:35] The modern woman needs to put on armor before she walks out of the house. Our armor is our food, supplements, and understanding of your body.   [19:09] Muneeza shares the autoimmune cycle.  [20:51] When we start doing something different, we can influence people all around us.   [21:43] We really have to empower our clients by knowing these warning signs.   [24:23] Autoimmune technically means your body is attacking itself.   [25:25] We have 56 blends of adrenaline. 20 blends that we use for special occasions and 36 blends that are for everyday use.   [26:44] We live in this chronic state of stress. Chronically produces low-grade adrenaline in our bodies all the time and this feeds pathogens like shingles and strep. [29:47] Rachel shares her story working with Muneeza. [31:32] She teaches about forgiveness and compassion for self. In the forgiveness and compassion for self, it’s being able to rewire how that brain works when the adrenaline comes up.   [33:15] There is so much reeducation that we need to be having about health.   [34:03] There is no one protocol for anybody.   [35:42] It starts with being honest with yourself about where these signs are coming from.  [38:11] We have to give ourselves space. Carve your space to give your time to really feel where things really are coming from. Let your intuition inform you.  Connect with Muneeza: Muneeza’s Website Muneeza on Instagram Muneeza on Facebook Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.

Maybe you don’t know, but I was a coach too. I didn’t become a serial content creator without knowing exactly what you guys struggle with because I struggled with that too. I couldn’t find niche-specific content. I had to make my own. What I realized very early on is that I had to be extremely clear in what I did, how I went through my struggles, how I went from A to Z, and how I could take my pain and journey and turn that into a product, video series, blog or social media post, so that I could use the digital marketing space to become the international coach that I truly wanted to be.  In the last episode, we wrote down many of the struggles we had so we could begin to identify our story and start to learn how to put this into mini micro-stories and mini messages. In this episode, I am talking about the elements of storytelling and how to create your own brand messages.  In Today’s Episode: [01:28] What I realized very early on is that I had to be extremely clear in what I did, how I went through my struggles, how I went from A to Z, and how I could take my pain and journey and turn that into a product, video series, blog or social media post, so that I could use the digital marketing space to become the international coach that I truly wanted to be. [03:18] Many of us have very complex stories and that is why we feel like we have 10 niches.  It is really important to get clear on your story and on who you want to serve.    [05:38] People don’t buy products, they buy people.  [06:39] People have to know why you put your freebies and offers together, who’s it for, what are the problems you struggled with, the solutions you found and why it is essential for them to sign up for your freebies, webinar, challenge, group, or discovery call.   [07:53] Write down five people that you have helped who had similar issues. Write down the problems and solutions.    [09:01] When Rachel had no money to learn marketing, she followed people and learned from the best.   [09:23] Soap opera sequence is an essential part of storytelling.   [10:08] It is important for us to share these stories because it allows people to understand why we do it.     [11:27] Many times we get so stuck in the perfection that we don’t take time cultivating the why and who.  Be sure to include a call to action.    [12:54] The practice and messy perfection come when you start sharing your message.   [13:03] Story number two is giving them the behind the scenes and back story.   [15:10] Story three is your about me story.   [16:33] We are not a one-stop-shop.  If we were there wouldn’t be the levels of sickness we are seeing.   [17:24] Use introduction (micro-videos) for the things you want to say to people.  [18:47] What is your signature process? What has worked?  How did you do it? What is the story behind this? [20:48] We start to develop stories around our products because we know the pain and the pain turns into the product.   [21:03] If you are not converting then you are not clear on the pain, problem, desire, and promise.   [24:26] Rachel focused on attraction marketing.  She focused on letting people know how she handled all the problems in her life and with her family.   [25:44] She was very successful because she was really clear on the pain and what she wanted.  She was able to show results. [26:08] People have to hear from you what you went through to trust you.   [27:17] Rachel teaches how to build authority, keep it simple, and be smart with your time.  [28:31] Always do market research to find out what your people want from you so you can serve them better. Resources: Go to https://rachelafeldman.com/events for the new challenge. Go to https://rachelafeldman.com and read through my mini-courses. Make sure to go to my  Facebook to get notified when I’m going live. Don’t forget to tag me on Instagram at @RachelAFeldman and let me know what your favorite part of the episode was.