Podcasts about carnivore club

Welcome to another exciting episode of Own Your Commerce! Joining our Host, Jay Myers, Co-Founder of Bold Commerce, is John Roman, the CEO of BattlBox, one of the most beloved subscription brands in the market. John's journey is nothing short of inspiring, and he's here to share his story with all of us.   In this episode we will dive deep into the world of BattlBox and explore the mind of John Roman, a true industry trailblazer. After leading several successful sales organizations in the telecommunications and software space for almost a decade, John ventured into the world of ecommerce investments. When his college friend launched BattlBox in early 2015, John knew he had to be part of this exciting venture. In 2016, The BattlBox Group made a significant move by acquiring Carnivore Club, an artisanal meat subscription box company, further solidifying their position in the subscription box market.And that's not all! In 2021, BattlBox and Carnivore Club caught the attention of Emerge Brands, leading to a remarkable acquisition worth $18.95 million. John's visionary leadership played a key role in this incredible achievement.   Throughout this episode, John shares invaluable insights and lessons he's learned on his entrepreneurial journey.    Some of the topics we discuss are: From Sales Leadership to ecommerce Visionary: We explore John's transition from leading successful sales organizations to becoming an investor in ecommerce companies. We'll learn how his involvement with BattlBox from its early days led him to join the company full-time, propelling it towards exponential growth. Building a Beloved Subscription Brand: John shares the strategies and tactics that contributed to the immense success of BattlBox as one of the most loved subscription brands in the market.  The Path to Acquisition: John discusses the journey that led to this significant milestone and how it opened up new opportunities for both companies, BattlBox and Carnivore Club  

The world of e-commerce is a vibrant and ever-evolving landscape, filled with countless success stories and valuable lessons for aspiring entrepreneurs. It is a realm where adaptability and innovation are key, as businesses must constantly navigate the ever-changing landscape of customer expectations, emerging technologies, and evolving market trends. John Roman is an experienced Executive and Board Member, a strong sales and marketing professional, and the CEO of BattlBox and Carnivore Club. Today, he will share how, as the CEO of BattlBox, the secret sauce behind building a successful brand, exploring the power of community, the perils of relying on a single platform, and the excitement of crafting remarkable customer experiences. Resources Battlbox Site    John Roman on Linkedin John M Roman on Twitter

It's always fun to reconnect with past guests and early success stories from our Ripple Community, and today's guest is both, Emily Lonetto was a Tank Talks guest back when it was a small in-person event at our co-working space, The Tank. Back then she was the first leadership hire at our portfolio-company Voiceflow, now she's the Director of Community at Webflow as well as a Venture Partner with us at Ripple Ventures. Emily has amazing perspectives on growth and community, and I hope you enjoy our conversation.About Emily Lonetto:Emily Lonetto is the Director of Community at Webflow. She is an expert marketer and growth expert that started her career at Carnivore Club, a subscription food box, and moved onto to Tilt, which was acquired by AirBnB, and then to Voiceflow. She did her undergrad at Western University.In this episode we discuss:(01:34) Emily's journey to becoming a growth hacker and community expert(04:15) Common challenges to growth for early-stage startups(05:25) Differences between standard marketing and growth(07:04) Her experience helping grow Voiceflow(10:12) The importance of community feedback(10:56) What growth means in a startup context(14:00) How startups should think about growth marketing(15:41) Growth Marketing tactics(18:10) Emily's Growth Marketing tech stack(21:27) Analytics and testing that you should use to track growth(23:06) Using negative feedback to help hone your offering(24:12) How Emily has evolved as a community builder across her career(27:10) Factors that can hamper a community(30:11) How the Webflow community guided her even before working there(31:55) Positives of having a strong community(34:14) Misconceptions around community for early stage founders(37:27) How growth in community is defined at Webflow(39:51) Emily's strong contribution to the Ripple ecosystemFast Favorites*

In this episode, Erik discusses retail and consumer behavior with John Roman, CEO @ BattlBox + Carnivore Club. John talks through his vast experience in sales, retail, commerce, and subscription. Erik and John explore:different strategies for improving the customer experience and increasing salesJohn's experience with BattlBox, a subscription service that sends customers a box of outdoor and survival gear every monthhow to prioritize acquiring, converting, and retaining customersshipping, engaging with current customers, and building a loyal customer base through retention strategiesthe importance of the product page in the customer journey testing alternative language to improve the customer experienceHost: Erik Christiansen - https://www.linkedin.com/in/erikc/Guest: John Roman - https://www.linkedin.com/in/john-roman/Justuno: https://www.justuno.com/BattlBox: https://www.battlbox.com/

Are you a content creator or a business owner looking for ways to connect with your audience? John Roman from BattlBox joins Matt in this episode of the eCommerce Podcast to share valuable insights from the tremendous success of his own business and on creating & testing content that resonates with your audience that you won't want to miss. Tune in now to discover the power of content in building strong, engaged communities.ABOUT JOHN:Meet John Roman - the CEO and Co-Founder of the electrifying BattlBox Group, home to three explosive brands: BattlBox, Carnivore Club, and Wanlow. With a whopping $30M eCommerce subscription portfolio, this group is all about building strong content and community - so much so that they've even landed their own Netflix show! The excitement doesn't end there, as The BattlBox Group was recently acquired in October 2021.Here's a summary of the great stuff that we cover in this show:John discusses his involvement in the creation and development of BattlBox, a subscription box service for outdoor and survival gear. He initially became involved as an investor with the intention of providing business advice, but his involvement quickly grew until he eventually joined the company full-time.BattlBox initially used YouTube influencers to build their brand on the platform, but later discovered a paying customer with a successful YouTube channel who became their full-time content creator and helped them build a community of like-minded individuals who loved their product.The Battlbox YouTube channel and subscription box business focuses on creating content that connects with consumers by educating and entertaining them about the outdoor adventure lifestyle, fostering a community through a Facebook group exclusive to active subscribers, and emphasizing the importance of brand connection. John suggests consistently posting short-form content and testing different types of content to find what resonates with your audience. When you find that one video or type of content that gets more views, double down on it and create variations to continue testing. Don't give up and believe in your content, even if it takes time to see success.Content marketing is effective for top of funnel engagement but does not convert at the same rate as paid targeted traffic. However, it still provides value and allows for remarketing and segmenting to convert highly engaged fits into customers through traditional e-commerce methods. Additionally, content marketing can lead to search engine optimization through proper descriptions and hashtags on platforms like TikTok and YouTube.John explains how their team is constantly working to keep their content fresh and meet rising expectations. They have found a helpful tool in chat GPT, which has given them ideas and even helped them come up with better questions for their content. Chat GPT is being used to leverage faster and stronger content creation, saving them hours in the process.The key takeaway from the conversation is to diversify lead sources and not rely on a single platform or area for customers, while also doubling down on successful campaigns and overselling to capitalize on victories.For complete show notes, transcript and links to our guest, check out our website: www.ecommerce-podcast.com.

You might imagine the logistics around subscription box fulfillment are rather simple, right? You have control over what goes in your customer's box, when it gets shipped, and how often you build them... Think again. This week, Alex and Michelle practice mindful breathing with John Roman, CEO of BattlBox and Carnivore Club. Throughout their conversation, John emphasizes the importance of fostering community and building transparency when facing inevitable cracks in your supply chain–regardless of who's at fault. John joined the BattlBox team back in 2015 once he heard his college friend was creating a subscription box model for survival and outdoors gear. Working as CMO for five years, he became the CEO back in October of 2021. Since then, John has worked to expand and scale BattlBox to Canada and launch their latest brand, Wanlow, a children's subscription box aimed at inspiring more connections to the outdoors. Today, hear as John shares how he and his team prepped for incoming demand following the release of their very own Netflix show, Southern Survival. Also, find out what the procurements process looks like when it comes to selecting items for subscription boxes. —Guest Bio:John Roman is the CEO of subscription box retailers BattlBox and Carnivore Club. BattlBox provides customers with handpicked outdoors/survival gear each month, offering a variety of price points to accommodate every budget. Subscribers can expect everything from premium axes to full sized tents for their next adventure. Carnivore Club is the world's first subscription service featuring premium cured meats delivered to customers' doors. John joined BattlBox after leading several successful sales organizations in telecomm and software, including his roles as VP of Enterprise Business Development at AVOXI, and Director of Enterprise Sales at Cbeyond. Together, John partnered with college friends, BattlBox Founder Daniel Dabbs, and COO Patrick Kelley (AKA “The Three Amigos”) to build the brand from the ground up. Since becoming CEO, John has overseen the EMERGE acquisition of BattlBox and Carnivore Club, launched BattBox to Canada, and debuted their newest brand, Wanlow. If you want to hear more from him, he also hosts the blog: onlinequeso.com—Guest Quote"At the end of the day, it's all about the customer experience. You want to create a sense of excitement and anticipation for your subscribers every time they receive a box from you. That means paying attention to every detail, from the product selection to the packaging to the delivery experience." - John Roman—Time Stamps*(1:43) An all too familiar challenge*(6:23) Memorable BattlBox products*(7:45) Championing content & culture*(10:21) Building customer loyalty during delays*(14:43) Subscription box procurement*(17:19) Preparing for Netflix promotion*(22:49) The simple path to customer success*(27:47) Focusing on each NPS score*(31:32) Hard Hitting Questions—Sponsor:This podcast is powered by the team at Stord. Turn your supply chain into a competitive advantage. Go to Stord.com to learn more. —LinksConnect with John Roman on LinkedInConnect with Alex Kent on LinkedInConnect with Michelle McNamara on LinkedInCheck out the Stord WebsiteLearn more about BattlBox

You might imagine the logistics around subscription box fulfillment are rather simple, right? You have control over what goes in your customer's box, when it gets shipped, and how often you build them… Think again. This week, Alex and Michelle practice mindful breathing with John Roman, CEO of BattlBox and Carnivore Club. Throughout their conversation, John emphasizes the importance of fostering community and building transparency when facing inevitable cracks in your supply chain–regardless of who's at fault. John joined the BattlBox team back in 2015 once he heard his college friend was creating a subscription box model for survival and outdoors gear. Working as CMO for five years, he became the CEO back in October of 2021. Since then, John has worked to expand and scale BattlBox to Canada and launch their latest brand, Wanlow, a children's subscription box aimed at inspiring more connections to the outdoors. Today, hear as John shares how he and his team prepped for incoming demand following the release of their very own Netflix show, Southern Survival. Also, find out what the procurements process looks like when it comes to selecting items for subscription boxes.

After leading several successful sales organizations in the telecommunications and software space for almost a decade, John began investing in companies predominantly in the eCommerce arena. A college friend was launching BattlBox in early 2015 and John knew he had to be involved, so he invested in it, offering advice in a limited capacity. BattlBox started to see exponential growth and the demand for John's time increased. In early 2016, John made the decision to step away from his then sales leadership role with a software company to join the BattlBox team in a full-time capacity. In July 2019, The BattlBox Group acquired Carnivore Club, an artisanal meat subscription box. In October of 2021, BattlBox and Carnivore Club were acquired by Emerge Brands for $18.95M. John currently serves as Chief Executive Officer for The BattlBox Group. In this episode, you will learn What are some ways that an ecommerce brand can start building a community by creating specific content How does a brand come off as being concerned about the community and not just trying to push products to customers Are there any tools or resources that you would recommend for content and community building Example of an ecommerce brand that has done a great job with content and community building For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ Follow Arlen: Twitter: https://twitter.com/askarlen  Facebook: https://www.facebook.com/arlen.robinson.7  Instagram: https://www.instagram.com/arlenyohance/  LinkedIn: https://www.linkedin.com/in/arlenrobinson/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.

We all love subscriptions, the allure of recurring predictable revenue is too hard to pass up. They're hard to get right.We need an experienced subscription veteran who's been there and can tell us what what works and what's a waste of time.John Roman, CEO of subscription box companies BattlBox and Carnivore Club, joins us to go deep on how to do subscriptions right.You'll hear:How to pitch vendorsWhat working with Netflix is really likeExample metrics for subscription businessesStrategies to reduce churnHow they sold the company for eight-figuresDid I mention that they sold a show to Netflix?Show LinksBattlboxCarnivore ClubNetflix: Southern SurvivalRechargeChurnbusterWebsiteclosersLinkedInOnlineQuesoSponsorsFree 30-day trial of Zipify OCU - To get an unadvertised gift, email help@zipify.com and ask for the "Tech Nasty Bonus".Back up your store with RewindTry Bold Product Upsell, free trialPrivy: The Fastest Way To Grow Sales With Email & SMSNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.

It's always fun to reconnect with past guests and early success stories from our Ripple Community, and today's guest is both, Emily Lonetto was a Tank Talks guest back when it was a small in-person event at our co-working space, The Tank. Back then she was the first leadership hire at our portfolio-company Voiceflow, now she's the Director of Community at Webflow as well as a Venture Partner with us at Ripple Ventures. Emily has amazing perspectives on growth and community, and I hope you enjoy our conversation.About Emily Lonetto:Emily Lonetto is the Director of Community at Webflow. She is an expert marketer and growth expert that started her career at Carnivore Club, a subscription food box, and moved onto to Tilt, which was acquired by AirBnB, and then to Voiceflow. She did her undergrad at Western University.A word from our sponsor:At Ripple, we manage all of our fund expenses and employee credit cards using Jeeves. The team at Jeeves helped get me and my team setup with physical and virtual credit cards in days. I was able to allow my teammates to expense items in multiple currencies allowing them to pay for anything, anywhere at anytime. We weren't asked for any personal guarantees or to pay any setup or monthly SaaS fees.Not only does Jeeves save us time, but they also give us cash back on our purchases including expenses like Google, Facebook, or AWS every month. New users can earn up to 3% cashback for their first 90 days.The best part is Jeeves puts up the cash, and you settle up once every 30 days in any currency you want, unlike some other corporate card companies that make you pre-pay every month. Jeeves also recently launched its Jeeves Growth and Working Capital initiative for startups and fast-growing companies to enable more financial freedom for companies. The best thing of all is that Jeeves is live in  24 countries including Canada, US and many other countries around the world.Jeeves truly offers the best all-in-one expense management corporate card program for all startups especially the ones at Ripple and we at Tank Talks could not be more excited to officially partner with them. Listeners of Tank Talks can get set up with a demo of Jeeves today and take advantage of our Tank Talks special with a‍ $250 statement credit after the first $2,500 in spend or a $500 statement credit after the first $5000 in spend. Lastly, all Jeeves cardholders receive access to their Lounge Pass program and access to over 1300 airports globally.Visit tryjeeves.com/tanktalks to learn more.In this episode we discuss:03:11 Emily's journey to becoming a growth hacker and community expert05:40 Common challenges to growth for early-stage startups06:50 Differences between standard marketing and growth08:21 Her experience helping grow Voiceflow11:27 The importance of community feedback12:11 What growth means in a startup context15:14 How startups should think about growth marketing16:54 Growth Marketing tactics19:24 Emily's Growth Marketing tech stack22:41 Analytics and testing that you should use to track growth24:20 Using negative feedback to help hone your offering25:26 How Emily has evolved as a community builder across her career28:24 Factors that can hamper a community31:35 How the Webflow community guided her even before working there33:11 Positives of having a strong community35:32 Misconceptions around community for early stage founders38:41 How growth in community is defined at Webflow41:05 Emily's strong contribution to the Ripple ecosystemFast Favorites*

In this episode, you'll learn everything you need to know about the Christmas rush; how to prepare for it, what works, planning it, and everything else with a very special guest host, CMO of BattlBox, and Managing Partner at Carnivore Club, John Roman, and his 3 Phases to a successful Q4 and Holiday Season!I have brought back John to give to us in detail everything you'll need to make this Holiday Season a success for your business!  In this episode he generously shares with us the exact framework behind BattlBox and Carnivore Club's Q4 Christmas success.John was episode 28, and I had named him a top resource for building your business on episode 66.  You can also catch me and John often chatting it up on LinkedIn.  Honestly, if you're not, you should be on LinkedIn.  Between the surprisingly few subscription box entrepreneurs that are on there, it's a great way to get in touch with folks like John, or Chris George or myself!John is also the mastermind behind Online Queso, an online newsletter where John gathers the industry's top minds to contribute unlikely stories! I'm a huge fan.  And if I may, I even had the honor of contributing to John's Online Queso, so all to say, John is kind of a big deal, and to have him on here to help us navigate through Q4 is a privilege. All the questions you have and all the things that might be stressing you out will be answered on this episode. If for whatever reason you still have unanswered questions that need answering, then you can either ask them in the Facebook Group called The Subscription Box Show FB Group, or simply hit the contact button at thesubscriptionboxshow.comThis episode is proudly sponsored by Subbly! Want an all-in-one solution for your Subscription Website Platform? Not sure if Subbly's Subscription 1st model is for you? No problem.  Right now you can try Subbly for Free and get some additional $$ OFF when you visit https://subbly.co/eric   What are you waiting for? Join the thousands that have made Subbly their choice! You have nothing to lose and can cancel anytime!  Subbly, the #1 Subscription ECommerce Platform! Period.Guest Links:Online Queso: https://onlinequeso.com/BattlBox: https://www.battlbox.com/Carnivore Club: https://carnivoreclub.co/LinkedIn: https://www.linkedin.com/in/john-romanJulie Ball's Subscription Box Bootcamp 2.0 Course Link:https://ericmusick.krtra.com/t/h67apnWbBQ9cThe Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ Host Links:The Subscription Box Show Website: https://www.thesubscriptionboxshow.comConnect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.comEric Musick's email: eric@thesubscriptionboxshow.comEric Musick's Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshowThe Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/To request being on TSBS, please book a call with Eric at: https://www.calendly.com/thesubboxshow

In this episode, we break down the truths, myths and reality about affiliates, affiliate management, and affiliate marketing. How you can better utilize affiliates for your subscription box business, with an expert on affiliates, founder of Tactical Marketing, Greg Powell!!Tactical Marketing was created by Greg Powell, an online marketing veteran of 13 years who has a passion for seeing companies go beyond their goals. In early 2013 Greg recognized there was an absolute void for agencies that serviced the outdoor/preparedness/self-reliance market. There were thriving business communities and passionate customer bases that were not being marketed to completely. This was being caused by a lack of understanding of those companies and their audience. Tactical Marketing was created to service this industry with cutting edge marketing solutions that reach customers in each area they go to for information and purchase decisions. Greg and his team are constantly learning new technologies and testing marketing practices to stay ahead of the curve. Their ultimate goal is to be an extension of your marketing team and help you achieve the goals you have set for your business. Greg Powell is a renowned Affiliate Expert in the ecommerce and subscription space.  He's been featured on the OMG Commerce podcast, Affiliate Bible, Online Queso, and has many popular clients in the subscription space that we all know and love.  Some of the companies that trust Greg and his team with their affiliate management include: Carnivore Club, BabeBox, Lobster Anywhere, BattlBox, Crate Club, Tubby Todd and many more.Guest Links:Greg's Free Affiliate Audit for YOUR business: http://www.tacticalmarketingco.com/program-audit Greg's Website: http://www.tacticalmarketingco.com/Frequent questions Greg gets asked from his customers: "How can we find more affiliates?"Who he would hire as a mentor/coach: Robert GlazerHis favorite quote: "Life is really simple but we insist on making it really complicated."The most influential person he knew in the subscription box industry: John RomanA type of product that Greg would stay clear of: Diet and supplement space His favorite subscription box: Carnivore ClubHis favorite social media platform: TwitterEmail: greg@tacticalmarketingco.comJulie Ball's Subscription Box Bootcamp 2.0 Course Link:https://ericmusick.krtra.com/t/h67apnWbBQ9cThe Subscription Box Experts Academy Course Link: https://ericmusick.krtra.com/t/jIw4to2rXSoQ Host Links:The Subscription Box Show Website: https://www.thesubscriptionboxshow.comConnect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.comEric Musick's email: eric@thesubscriptionboxshow.comEric Musick's Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshowThe Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/To request being on TSBS, please book a call with Eric at: https://www.calendly.com/thesubboxshow

This episode features John Roman, CMO of BattlBox and Carnivore Club, and founder of http://onlinequeso.com/ (OnlineQueso.com). We dive into how BattlBox got its own Netflix show, Southern Survival. We also talk about how to cut through a saturated market to get your content in front of the right people at the right time, and whether or not there are content marketing cheat codes. Connect with John on https://www.linkedin.com/in/john-roman/ (LinkedIn) or https://twitter.com/JohnMRoman (Twitter). Check out https://www.battlbox.com/ (BattlBox), https://us.carnivoreclub.co/ (Carnivore Club), and https://onlinequeso.com/ (Online Queso). Watch https://www.netflix.com/title/81060576 (Southern Survival) on Netflix.

Welcome back to Toxin Terminator! Today Aimee is joined by Eric Musick. He is the co-owner and co-founder of Louis and Léa. Established in 2019, Eric and his wife started an eco-friendly subscription box company to better help prepare parents and pamper baby from birth day to birthday. Some of their partners and products have been featured in GQ, National Geographic, People, Glamour & Shark Tank. Before starting the subscription box company, Eric was a pig farmer turned cable guy for the last 15 years. Eric is a father of four young boys and will celebrate his 10 year wedding anniversary this August. He is also the co-owner of Adam & Eve Weddings & Designs, a wedding rental company in Manitoba, Canada.Eric has also recently launched his own podcast called The Subscription Box Show, where he helps aspiring and existing subscription box entrepreneurs start or grow their own businesses. After only 6 days, the podcast hit the iTunes "New Shows" list, and he's had the pleasure of interviewing some of the biggest names in the subscription box industry like: John Haji of Gentleman's Box, Cindy Nichols of The Wordy Traveler, John Roman of Carnivore Club and BattlBox, Andrew Hazen of Bagel of the Month Club, Ryan Hogan of Hunt A Killer, and many many more.In this episode you'll learn:Why Eric and his wife wanted to start a subscription box serviceWhat makes theirs so specialWhat types of products are in their boxesHow they choose the companies they will work withConnect with Eric:Louis and Lea:https://www.facebook.com/louisandleahttps://www.instagram.com/officiallouisandlea/https://louisandlea.com/Email eric@louisandlea.com or christine@louisandlea.com or hello@louisandlea.comThe Subscription Box Show:https://www.facebook.com/thesubscriptionboxshowhttps://www.instagram.com/thesubscriptionboxshow/https://www.thesubscriptionboxshow.com/Email eric@thesubscriptionboxshowEric will be featuring a discount code for our listeners. Discount Code for the Toxing Terminator family: TOXIN20 for 20% off everything in the store! (with a min purchase of $99.00)Connect with Aimee:http://aimeecarlson.com/https://www.facebook.com/groups/TheToxinFreeLifestyle/https://www.instagram.com/aimeecarlson6/https://twitter.com/AimeeCa44250287https://www.youtube.com/channel/UCXz7-0umMiF7jxrw_fiVEmA/featuredDisclosure: Some of the links in this post are affiliate links and if you go through them to make a purchase I will earn a commission at no cost to you. Keep in mind that I link these companies and their products because of their quality and not because of the commission I receive from your purc

Welcome back to Toxin Terminator! Today Aimee is joined by Eric Musick. He is the co-owner and co-founder of Louis and Léa. Established in 2019, Eric and his wife started an eco-friendly subscription box company to better help prepare parents and pamper baby from birth day to birthday. Some of their partners and products have been featured in GQ, National Geographic, People, Glamour & Shark Tank. Before starting the subscription box company, Eric was a pig farmer turned cable guy for the last 15 years. Eric is a father of four young boys and will celebrate his 10 year wedding anniversary this August. He is also the co-owner of Adam & Eve Weddings & Designs, a wedding rental company in Manitoba, Canada.Eric has also recently launched his own podcast called The Subscription Box Show, where he helps aspiring and existing subscription box entrepreneurs start or grow their own businesses. After only 6 days, the podcast hit the iTunes "New Shows" list, and he’s had the pleasure of interviewing some of the biggest names in the subscription box industry like: John Haji of Gentleman’s Box, Cindy Nichols of The Wordy Traveler, John Roman of Carnivore Club and BattlBox, Andrew Hazen of Bagel of the Month Club, Ryan Hogan of Hunt A Killer, and many many more.In this episode you'll learn:Why Eric and his wife wanted to start a subscription box serviceWhat makes theirs so specialWhat types of products are in their boxesHow they choose the companies they will work withConnect with Eric:Louis and Lea:https://www.facebook.com/louisandleahttps://www.instagram.com/officiallouisandlea/https://louisandlea.com/Email eric@louisandlea.com or christine@louisandlea.com or hello@louisandlea.comThe Subscription Box Show:https://www.facebook.com/thesubscriptionboxshowhttps://www.instagram.com/thesubscriptionboxshow/https://www.thesubscriptionboxshow.com/Email eric@thesubscriptionboxshowEric will be featuring a discount code for our listeners. Discount Code for the Toxing Terminator family: TOXIN20 for 20% off everything in the store! (with a min purchase of $99.00)Connect with Aimee:http://aimeecarlson.com/https://www.facebook.com/groups/TheToxinFreeLifestyle/https://www.instagram.com/aimeecarlson6/https://twitter.com/AimeeCa44250287https://www.youtube.com/channel/UCXz7-0umMiF7jxrw_fiVEmA/featuredDisclosure: Some of the links in this post are affiliate links and if you go through them to make a purchase I will earn a commission at no cost to you. Keep in mind that I link these companies and their products because of their quality and not because of the commission I receive from your purchases. The decision is yours, and whether or not you decide to buy something is completely up to you. See acast.com/privacy for privacy and opt-out information.

Today's guest is John Roman, CMO of BattlBox and Managing partner at The Carnivore Club.BattlBox is a giant in the subscription world of Tactical and Survival Gear.  They offer high quality items to help prepare you for camping, survival and the outdoors with all the gear and knowledge needed.  Includes everything from knives, to tents to emergency supplies.  Even some super cool branded tees and hats.  BattlBox has been ranked #1 in Tactical and Survival by UrbanTastebud, My Subscription addiction, and HelloSubscription.  Carnivore Club. The name says it all.  They are a meat subscription service that has a Canadian and American base.  Carnivore Club has been recognized on Dragon's Den, USA Today, Urban Tastebud and My subscription addiction. After leading several successful sales organizations in the telecommunications and software space for almost a decade, John began investing in companies predominantly in the eCommerce arena. A close college friend was launching BattlBox in early 2015 and John knew he had to be involved, so he invested in it.BattlBox started to see growth and the demand for John's time increased, so in early 2016, John made the decision to step away from his role with a software company to join the BattlBox full-time. John now serves as the CMO.Since BattlBox, John has been involved in several eCommerce company launches, participated in 2 successful exits, and acquired 3 companies. In July 2019, John led a team to acquire Carnivore Club and now serves as Managing Partner.This episode is sponsored by Louis and Lea.  Visit https://louisandlea.com for everything from Birth to Birthday! Get YOUR FREE RESOURCES at https://louisandlea/pages/resources  @officiallouisandlea on Instagram  Use discount code “SUBSCRIPTION” at check out for 10% OFF!!!The Subscription Box Show shareable Trailerhttps://www.buzzsprout.com/927664/3027694-the-subscription-box-show-trailer.mp3?blob_id=10986793&download=trueThe most frequently asked question John get asked from customers: Where is my box?Website platform they currently use: Shopify and RechargeThe most influential person John knows in the subscription box industry: Eric MusickJohn's favorite subscription box: Gentleman's boxJohn's links:BattlBox: https://www.battlbox.comCarnivore Club: https://.carnivoreclub.coHost Links:The Subscription Box Show Website: https://www.thesubscriptionboxshow.comConnect with Eric Musick: https://www.thesubscriptionboxshow.com/contact2The Subscription Box Show Facebook Page: https://www.facebook.com/thesubscriptionboxshow.comEric Musick's email: eric@thesubscriptionboxshow.comEric Musick's Instagram: @thesubscriptionboxshow or https://www.instagram.com/thesubscriptionboxshowThe Subscription Box Show Facebook Group: https://www.facebook.com/groups/2960087864057955/Book a call with Eric at: https://www.calendly.com/thesubboxshow

Tabletop Gaming Enhanced - Ways to set the mood and create immersion on your game night using all five senses. Also a review of King Me! A family weight game based on Checkers. Finally another look at Unlabelled and Eminent Domain Exotica as well as some Asmodee Digital games in our week in review. Episode 91 of the Tabletop Bellhop Gaming Podcast, recorded May 12th 2020. Join us Wednesday at Nine PM Eastern at https://www.twitch.tv/tabletopbellhop. If you enjoy the show consider tipping The Bellhop at: patreon.com/tabletopbellhopMore detailed show notes: https://tabletopbellhop.com/podcast/ep089/Disclosure: Links may be affiliate links. As an Amazon associate, I earn from qualifying purchases. Some games mentioned may be review copies provided by publishers.SUGGESTION BOX Send feedback to moe@tabletopbellhop.com or sean@tabletopbellhop.comPathfinder Adventure Card Game Core Set Unboxing: Where to find rare and out of print games: The Best Two Player Cooperative Games: Fire of Eidolon, 25 Free D6 Based Games: Bargain Basement Bathysphere, ANNOUNCEMENTS Sign up for our newsletter: https://newsletter.tabletopbellhop.comFree Games to Print and Play while Stuck at Home: We continue to add new games to our growing list of games provided free by publishers to keep us busy during the pandemic.Check out the growing list: https://tabletopbellhop.com/tabletop-gaming-deals/free-covid-board-games/AMA Reminder: May 27th we will be hosting another live AMA. We’ve added a new way to contact us: Voice mail! Give a Skype call to sean@tabletopbellhop.com and leave a message after the beep.LOBBY CHECK IN ASK THE BELLHOP Today we’ve got a question from Owlbear who writes: “What are your thoughts on game experience enhancing products? Sound/Music for the ears, candles for the scent, game related snacks?”Sound: Music and Sound Effects to Enhance Your Game Article, Tabletop Audio, Syrinscape, Scent: Adventure Scents, Cantrip Candles, Dungeon Scents, Air Magic, Taste: Mythical Meats, Carnivore Club, Ramen Egg Recipe, Sight: Philips Hue Starter Kit, Huedini app, Touch: Nyctophobia The Hunted, Nyctophobia: Vampire Encounter, Master Fox, Send questions to questions@tabletopbellhop.comTHE GAME ROOM: King Me! Written review: Unboxing video: Pick up your own copy: THE BELLHOPS TABLETOP What we’ve played: Unlabeled the Blind Beer Tasting Game , Eminent Domain, Eminent Domain Exotica, King Me!, Potion Explosion, Patchwork, The Lord of the Rings Adventure Card Game, Asmodee Digital Play With Friends Bundle, FIND US: Webpage: https://tabletopbellhop.com/ Facebook www.facebook.com/tabletopbellhop/ Twitter Twitter.com/tabletopbellhop Instagram www.instagram.com/tabletopbellhop/ YouTube www.youtube.com/tabletopbellhop?sub_confirmation=1 Twitch twitch.tv/tabletopbellhop

In a virtual edition of the eComm Swipe File, Lucas chats with John Roman, co-founder and CMO at BattlBox and Carnivore Club to chat about how they reduced churn from industry average by almost 75%. This special edition of the eComm Swipe File, was also made with our partners over at Subta - the Subscription Trade Organization.

John Roman is the CMO and co-founder of BattlBox and Managing Partner of Carnivore Club, and he has six other brands in the eCommerce space in his portfolio.  In this podcast, we talk about the heyday of Facebook ads and their low acquisition costs, multi-platform strategies and John’s journey through his eCommerce brands. To learn more, visit: http://honestecommerce.co Resources: Battlbox battlbox.com Carnivore Club carnivoreclub.co Going Gear goinggear.com 

During this episode of The Life Of A Gentleman, Richard is joined by Leo of Mugsy Jeans. Leo explains how he goes against the norm with his flexible and stylish jeans. He also gives Richard his perspective on being an entrepreneur and the hurdles he's had to overcome. Then, our resident stylist Denis drops by to give his style tip of the week. He speaks about the huge comeback of turtlenecks and how they can be worn casually or to formal events. For anyone into quality meats, Tim from Carnivore Club has got them covered. His subscription-based service provides premium cured meats straight to your door. Stay tuned for more episodes focused on fashion, lifestyle, and business. Subscribe to The Life Of A Gentleman to stay updated with weekly episodes! Rate & Review The Life Of A Gentleman so we can improve our episodes! Follow us on Instagram @GentlemansPodcast Follow @MugsyJeans & visit www.MugsyJeans.com to order your first pair of super comfortable jeans Follow @Denis_Styles to see his style tips in action Follow @TheCarnivoreClub & visit www.CarnivoreClub.co for your premium cured meats Follow our host Richard @TheLifeOfAGent Follow our sponsor Harrison Blake Apparel @WearLapelPins    

The great Andy Kim visits the studio / Humble and Fred don't like social gatherings / Barbeque in a pool / Tim Ray of Carnivore Club is back / Black Friday bullshit / Podcast extra - Phil buys Pearl a thong.

My guest today is Tim Ray. He is the founder of Carnivore Club. An E-Commerce subscription based company that offers meat from different artisans around the world.   [02:04] Stories That Drive Crowdfunding   Carnivore Club is a subscription e-commerce business launched in 2013. Tim was working a 9-5 during the time of the dollar shave club hitting the scene. Tim tells us how wine clubs are a great example of subscription e-commerce based businesses. Because of their stories and delivery, it can be very successful   The different ingredients and interpretations really interested Tim. From a business perspective, he’s in a lightweight and durable industry on e-commerce. He launched in Canada and US with a crowdfunding campaign. Being aware of the crowdfunding space before he got into it, he took an unconventional approach to his marketing video.   He finds that most crowdfunding projects go with tear-jerking stories and something deep to create an emotional connection. The unconventional video was able to get Carnivore Club past the noise. After the launch of the video, the campaign blew up overnight in the US. He spent 13 grand on the video but got back 20 from crowdfunding.   [09:00] The Meat Isn’t Your Product, It’s Your Brand   About 50% of people when they find out about how much it costs to conduct a campaign don’t realize they won’t make money on the campaign. You may break even but chances are low you will make money. You need to look at it as launching a company and not just a product. Crowdfunding is not a get rich quick scheme.   The video Tim created it creates brand awareness. It got his vendors and customers excited for what was to come. Fulfillment and costs will continue to increase for crowdfunding. As the industry begins to mature there’ll be more brands utilizing crowdfunding to launch a product. Ultimately you need to remember you’re starting a business. You can kickstart a product but not become a successful business. Think long term.   [12:20] The Search for Meat   Tim doesn’t have international shipping. Each country he services has its own club. The artisans he works with don't have good websites or SEO. To find them he had to use guerilla tactics. He began searching Google using keywords to find his suppliers. To be successful you need to ensure you have everything lined up before launch.   Tim was on Dragon’s Den despite the saturation of the subscription box market at the time. However, it hadn’t really hit TV yet. Tim took advantage of this and ended up increasing his sales short-term due to this. He knew the value proposition but didn’t get any box features in line at first.   From once the campaign was closed he allowed himself time to figure out what they were going to give people. It ended up being put together on the fly when it came to getting monthly boxes together. This helped when it came to multi-month subscriptions as well as he was able to provide discounts.   [18:37] Start of Crowdfunding   Tim didn’t want the pressure of only having 20 orders for his first month. His first month and a half of the business was media and PR. He created brand awareness before Christmas to be able to tap into that market. His media and PR piece was about crowdfunding in general. He’s now launching a new company in the spring without crowdfunding. He feels a more traditional business launch would pull more heartstrings, considering his tenure as an entrepreneur.   Social media marketing is huge when it comes to crowdfunding. Getting your name out there to increase your brand awareness will show you success.   [21:14] The Bugs in Your Meat   When Tim launched his website, there was a lot of bugs. He had long painful nights to figure out his processes and systems. He launched the website and crowdfunding campaign without very much thought into the little things. He taught himself by virtue of necessity how to execute and have superior customer service.   Tim was able to fulfill on time. He may have broken a few rules to get there but he learned different strategies from this. He expanded into Australia and quickly realized that more research needed to be done to get into that space. He didn’t even realize he needed a registered business number.   He began to expand into the UK and began to quickly discover some copycats. He found a company that had ripped him off in almost every way. Packaging, inserts, etc. They ended up going under a few months later because they didn’t know how to effectively run a business. This happens when you’re not knowledgeable on how to fulfill.   [26:07] Importance of Fulfillment   Tim spent approx. $25,000 on the video marketing in Australia. They exceeded their targets in the first month launching organically by 25k. Quickly they realized they’re deliveries in Australia weren’t very transparent. When Tim’s products shipped to US and Canada he was easily able to receive a tracking number. However, in Australia, it was similar to a black box. There was no identification as to where the parcels were at any point. They also were limited in terms of where they could ship to. Tim was unable to deliver in Australia during Christmas because of this.   Tim revamped his business model in Australia. He’s now using Australia Post which has found to be much more transparent in their fulfillment. If you don’t have a good 3PL it’s going to present it’s own problems down the line.   [30:50] Cutting the Fat, Keep The Meat   Crowdfunding was a good start for Tim and his company. His most successful decisions were around investing in prestigious packaging for their boxes. He’s paying more for this, but he wants his customers to feel regal with their subscription. He continued to do videos which continued to prove to be successful.   Tim didn’t want to penny pinch or cut corners on his branding. He believed having a unique and stand out brand would get him to where he needed to be. However, he ended up spending way too much on unprofitable ad spending during Christmas.   He began podcast advertising which didn’t turn out successful for him. He noted that ads in podcasts follow to regular of a space. This results in a lot of people just skipping over the ads. Tim found his profitable routes of marketing are social media and videos. Working with a subscription business and artisans provides that unique touch to his business. Tim is looking to be the go-to for these types of artisans to display their product.   Tim got a lot of inquiries about specific products. A lot of his artisans also didn’t like the infrequency of purchasing, however. He wants to evolve his subscription model to a more on-demand model for his customers.   Episode Outline   Introduction: Finding the Meat In Crowdfunding   [02:04] Stories That Drive Crowdfunding [09:00] The Meat Isn’t Your Product, It’s Your Brand [12:20] The Search for Meat [18:37] Start of Crowdfunding [21:14] The Bugs in Your Meat [26:07] Importance of Fulfillment [30:50] Cutting the Fat, Keep the Meat   Resources and Sponsor @Timmyeray https://carnivoreclub.co/ https://thegadgetflow.com/ I want to thank our sponsor Gadget Flow which is the #1 platform to discover the best products and crowdfunding projects on the market. Over 25M people per month stay up to date with the latest product releases and crowdfunding projects. They are the 3rd largest Indiegogo Partner and listed on Kickstarter as experts and they have worked with over 4,000 crowdfunding projects since 2012. Their platform also supports AR & VR! Head over to thegadgetflow.com/submit/ to list your crowdfunding project today and use coupon code ROSS10 to get 10% OFF.   

There can be a lot of desperate things during the time of war.  Money is scarce so the effort to sell War Bonds to help the effort increases.  We’ve seen heroes like Captain America do his part in raising money for the War.  This story isn’t that one but one about a Squirrel.  A Squirrel in a dress.  To make it a bit more weird it’s a Male Squirrel.   During World War Two Zaidee Bullis did her part after “rescuing” a Squirrel.  With her husband by her side she named the Squirrel Tommy Tucker and began making Women’s Clothing for him to wear.  With America needing a hero Zaidee took it upon herself and Tommy to tour the nation to help sell War Bonds.   The Bros have a great time walking through the Life of Tommy Tucker.  Starting with Bullis walking through the park and Zaidee happening on a squirrel.  Then the conversations Zaidee and her husband had on why they needed to dress Tommy like a girl.     This leads into the post War life of Tommy Tucker and his final resting place.  Did he end up with a proper burial or his he sitting stuffed in some museum? Give a listen to The Language of Bromance in Episode 137 Tommy Tucker The War Bond Selling Squirrel. Follow Language of Bromance @LanguageOfBro Email EatTheBeaver@LanguageofBromance.com Like us on Facebook Leave a Review and Subscribe on iTunes, Google Play Music,  PodBros Network and Stitcher. Check out the Carnivore Club website for exclusive Valentine’s Day specials – order cutoff date Feb 5th, orders placed after will receive the March feature Get 15% off with your promo code (“BROMANCE”) Carnivore Club is the world’s first subscription service dedicated to delivering premium cured meats right to your door. Hand crafted by local artisans for a one-of- a-kind taste experience, Carnivore Club sends you a box packed full of some of the most out-of-the-world meat there is. With Valentine’s Day coming up, you might want to think about how totally romantic a meat and cheese board is. Add a little wine? Bam, instant romance. Become a LOBarmy Patreon Go to TweakedAudio.com and use the Promo code LOBarmy to get 33% off your order.   About Language of Bromance   Together Richard and Shawn formed the podcast The Language of Bromance and from there it has been nothing but fun. The duo laugh about things they go through, stories in the news and even getting serious discussing net neutrality along with other issues. Every so often their friendship turns to a bitter rivalry with their nerdiest creation the draft episodes. An original take on a best of or a top 10 list. The draft episodes are done like an NFL Draft 7 rounds where Richard and Shawn flip-flop picks on various topics.

As the holiday season approaches, here are some great gift ideas (all of which I own or use) to enhance your tailgating, home gameday experience or personal grooming! Happy shopping! PK Grill - www.pkgrills.com Stok - www.stokgrills.com Harry's - www.harrys.com Carnivore Club - www.carnivoreclub.co FiAir - www.fiair.net Spud Spikes - www.spudspikes.com

As the holiday season approaches, here are some great gift ideas (all of which I own or use) to enhance your tailgating, home gameday experience or personal grooming! Happy shopping! PK Grill - www.pkgrills.com Stok - www.stokgrills.com Harry's - www.harrys.com Carnivore Club - www.carnivoreclub.co FiAir - www.fiair.net Spud Spikes - www.spudspikes.com

This week’s Puck Podcast is presented by Carnivore Club. In the first period we discuss all the news from the past week in the NHL including a star goalie losing his cool, a star rookie's embarrassing moment and a team's win streak hitting double digits plus we have our weekly "wrap around" segment. In the second period we discuss and all the rest of the news in hockey including an owner's interesting comments regarding the Olympics plus Doug unveils a new segment. In the third period we’ll get interactive with the listeners and read their e-mails.

This week’s Puck Podcast is presented by Carnivore Club, MVMT Watches and Enclosed. In the first period we discuss all the news from the past week in the NHL including the NHL's concussion protocols and the idea of expanding the NHL playoffs plus we have our weekly "wrap around" segment. In the second period we discuss and all the rest of the news in hockey including more issues for the name of the Las Vegas expansion franchise. In the third period we’ll read your e-mails.

This week’s Puck Podcast is presented by Carnivore Club, Enclosed and MVMT Watches. In the first period we discuss all the news from the past week in the NHL including the first head coach to be fired this season. In the second period we discuss and all the rest of the news in hockey including a goalie getting suspended over social media. In the third period we’ll read your e-mails.

This week’s Puck Podcast is presented by Carnivore Club, Enclosed and MVMT Watches. In Part 2 of this week's two part show, In the third period we’ll read your e-mails and in overtime we’ll have an interview with long time listener Doug Wilson who just finished a dream vacation for any hockey fan through North America.

This week’s Puck Podcast is presented by Carnivore Club, Enclosed and MVMT Watches. In Part 1 of this week's two part show, in the first period we discuss all the news from the past week in the NHL including the newest NHL team getting a name and logo, possible relocation in the NHL and new rules for who can play in the All-Star game. In the second period we discuss and all the rest of the news in hockey including one of the game's top defenseman getting a new contract.

Santos moans about how winter is coming, we have a final discussion about The Night Of and John Turturro. We discuss the new Nick Cave record, Carteland, Vice Principals, and subscription services including Carnivore Club. Santos contemplates becoming a Ganjaprenuer, Eric sings the praises of Spotify Discover Weekly and much more.

In this 3rd and final episode, we'll wrap up my epic interview with Gordy Ainsleigh. In true Gordy form, we'll hear some crazy stories about his time in school with professors who have only just retired from Western States. He tells the legendary tale of the chainsaw, why he started a Carnivore Club, and the Goat Doctor. He also gives a few pieces of advice for current and future chiropractic students, such as how to adjust a rib and why you shouldn't start a practice right out of school.

Tim Ray, the founder and CEO of Carnivore Club, a speciality meat subscription business. Tim sold his first company, Foodscrooge, within 4 months of starting it. He’s currently the CEO of two companies and is hoping to double Carnivore Club’s profits this year. Listen as Nathan and Tim talk earning out and buying, bootstrapping a business, and how to get the most from podcast advertising. Favorite Book? – 48 Laws of Power What CEO do you follow? — Elon Musk Favourite online tool? — None Do you get 8 hours of sleep?— Almost If you could let your 20 year old self know one thing, what would it be?— Swing for the fences. Be bold and swing big. Time Stamped Show Notes: 01:01 – Nathan’s introduction 01:42 – Welcoming Tim to the show 01:58 – Tim started his first company, FoodScrooge, to allow consumers to buy bulk frozen food surplus 02:40 – Revenue in the first year was $150k - they were bought within 4 months 03:07 – Sold for $2.1 million on an earn-out scheme 03:45 – Tim acquired Broquet for $150,000 04:25 – Broquet’s a premium curated gifts company 05:30 – Carnivore Club has a subscription model, whereas Broquet is more traditional e-commerce 06:40 – Carnivore Club was launched via Indiegogo 07:10 – Crowdfunding raised $22,000 08:15 – First monthly order was 175 orders in the US and 250 in Canada 08:41 – The business is seasonal - in December 2015, they shipped around 8,000 boxes 08:51 – March 2016, sent just over 5,000 boxes 09:25 – Subscription is $55 per month - people often give gifts of a multi-month subscription 09:50 – Paid up-front and don’t have to ship for the next few months 10:40 – Around ⅔ of sales are fixed-term gifts - the other option is a rolling subscription 13:00 – In 2015, total revenue was $1.3 million 13:01 – Business was bootstrapped from an initial $100,000 13:24 – 35% average margin - currently investing all profits in the business 13:50 – 4 full time employees 14:15 – Currently focusing on podcast advertising 15:00 – The most successful podcast advertisement has been a 30-second midroll on Drinkin' Bros. Pay around $270 per episode. 17:34 – Connect with Tim on Linkedin 19:00 – The Famous Five 3 Key Points: Your consumer base might not be who you originally expected. Accept them and see how you can understand and serve them best. Think big. Timidity doesn’t serve anyone. You’ll benefit from creating a payment model that gives you cash up front. Traditional e-commerce requires sunk costs in inventory and storage - try being more creative. Resources Mentioned: Freshbooks - The site Nathan uses to manage his invoices and accounts. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Leadpages – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he's driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Show Notes provided by Mallard Creatives  

On this week's Puck Podcast, brought to you by Carnivore Club, in the first period we discuss what we saw on the ice in the NHL this week and how the playoff picture is developing. In the second period we talk about all the news from this week in the NHL including major injury news for a couple of playoff teams. In the third period we’ll read your e-mails and more.