Podcasts about your product

Gui Costin is the Founder & CEO of Dakota, an expert in fundraising, and a trusted coach for investment firms. Dakota specializes in helping boutique investment managers raise capital and grow their businesses, providing services and software that have contributed to raising over $30 billion since 2006.In This Episode We Cover:(00:00) Why Sales is Emotionally Challenging(03:02) Mastering Cold Outreach(06:09) Gui's Core Principles(09:28) The Importance of Believing in Your Product(12:29) Understanding Millennial Buying Behavior(15:49) Strategies for Creating a Valuable Email Newsletter (25:36) Networking Strategies(28:49) Leveraging SEO (35:18) Lessons Learned from Russell BrunsonLearn More About Orbit Marketing:→ Visit Our Website: https://orbitmarketing.io/→ Book A Call: https://api.leadconnectorhq.com/widget/booking/onkh0t7y3dIlC2Njpybl→ Join Our Newsletter: https://newsletter.orbitmarketing.io/Connect Gui Costin and Dakota:→ Dakota's Website: https://www.dakota.com/→ Dakota's LinkIn: https://www.linkedin.com/company/dakota-about/→ Gui's LinkIn: https://www.linkedin.com/in/guicostin/→ Gui's Website: https://www.guicostin.com/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

With GenAI and LLMs comes great potential to delight and damage customer relationships—both during the sale, and in the UI/UX. However, are B2B AI product teams actually producing real outcomes, on the business side and the UX side, such that customers find these products easy to buy, trustworthy and indispensable?    What is changing with customer problems as a result of LLM and GenAI technologies becoming more readily available to implement into B2B software? Anything?   Is your current product or feature development being driven by the fact you might be able to now solve it with AI? The “AI-first” team sounds like it's cutting edge, but is that really determining what a customer will actually buy from you?    Today I want to talk to you about the interplay of GenAI, customer trust (both user and buyer trust), and the role of UX in products using probabilistic technology.     These thoughts are based on my own perceptions as a “user” of AI “solutions,” (quotes intentional!), conversations with prospects and clients at my company (Designing for Analytics), as well as the bright minds I mentor over at the MIT Sandbox innovation fund. I also wrote an article about this subject if you'd rather read an abridged version of my thoughts.   Highlights/ Skip to: AI and LLM-Powered Products Do Not Turn Customer Problems into “Now” and “Expensive” Problems (4:03) Trust and Transparency in the Sale and the Product UX: Handling LLM Hallucinations (Confabulations) and Designing for Model Interpretability (9:44) Selling AI Products to Customers Who Aren't Users (13:28) How LLM Hallucinations and Model Interpretability Impact User Trust of Your Product (16:10) Probabilistic UIs and LLMs Don't Negate the Need to Design for Outcomes (22:48) How AI Changes (or Doesn't) Our Benchmark Use Cases and UX Outcomes (28:41) Closing Thoughts (32:36)   Quotes from Today's Episode “Putting AI or GenAI into a product does not change the urgency or the depth of a particular customer problem; it just changes the solution space. Technology shifts in the last ten years have enabled founders to come up with all sorts of novel ways to leverage traditional machine learning, symbolic AI, and LLMs to create new products and disrupt established products; however, it would be foolish to ignore these developments as a product leader. All this technology does is change the possible solutions you can create. It does not change your customer situation, problem, or pain, either in the depth, or severity, or frequency. In fact, it might actually cause some new problems. I feel like most teams spend a lot more time living in the solution space than they do in the problem space. Fall in love with the problem and love that problem regardless of how the solution space may continue to change.” (4:51) “Narrowly targeted, specialized AI products are going to beat solutions trying to solve problems for multiple buyers and customers. If you're building a narrow, specific product for a narrow, specific audience, one of the things you have on your side is a solution focused on a specific domain used by people who have specific domain experience. You may not need a trillion-parameter LLM to provide significant value to your customer. AI products that have a more specific focus and address a very narrow ICP I believe are more likely to succeed than those trying to serve too many use cases—especially when GenAI is being leveraged to deliver the value. I think this can be true even for platform products as well. Narrowing the audience you want to serve also narrows the scope of the product, which in turn should increase the value that you bring to that audience—in part because you probably will have fewer trust, usability, and utility problems resulting from trying to leverage a model for a wide range of use cases.” (17:18) “Probabilistic UIs and LLMs are going to create big problems for product teams, particularly if they lack a set of guiding benchmark use cases. I talk a lot about benchmark use cases as a core design principle and data-rich enterprise products. Why? Because a lot of B2B and enterprise products fall into the game of ‘adding more stuff over time.' ‘Add it so you can sell it.' As products and software companies begin to mature, you start having product owners and PMs attached to specific technologies or parts of a product. Figuring out how to improve the customer's experience over time against the most critical problems and needs they have is a harder game to play than simply adding more stuff— especially if you have no benchmark use cases to hold you accountable. It's hard to make the product indispensable if it's trying to do 100 things for 100 people.“ (22:48) “Product is a hard game, and design and UX is by far not the only aspect of product that we need to get right. A lot of designers don't understand this, and they think if they just nail design and UX, then everything else solves itself. The reason the design and experience part is hard is that it's tied to behavior change– especially if you are ‘disrupting' an industry, incumbent tool, application, or product. You are in the behavior-change game, and it's really hard to get it right. But when you get it right, it can be really amazing and transformative.” (28:01) “If your AI product is trying to do a wide variety of things for a wide variety of personas, it's going to be harder to determine appropriate benchmarks and UX outcomes to measure and design against. Given LLM hallucinations, the increased problem of trust, model drift problems, etc., your AI product has to actually innovate in a way that is both meaningful and observable to the customer. It doesn't matter what your AI is trying to “fix.” If they can't see what the benefit is to them personally, it doesn't really matter if technically you've done something in a new and novel way. They're just not going to care because that question of what's in it for me is always sitting behind, in their brain, whether it's stated out loud or not.” (29:32)   Links Designing for Analytics mailing list

The world in 2025 has never felt more unsure, but using the newest technologies and timeless business advice, Daniel Priestly says this is the time for the biggest and most revolutionary opportunities to gain wealth  Daniel Priestly is an award-winning serial entrepreneur who has built the entrepreneur accelerator company Dent Global and co-founded the quiz marketing platform Score App. He is the author of bestselling books such as, ‘Key Person of Influence' and ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits'.  In this conversation, Daniel and Steven discuss topics such as, how to 10X your income, the 90-day side hustle formula, the secret marketing hack Google use, and how to survive AI taking your job.  00:00 Intro 02:03 Helping Millions Build Businesses 03:53 How to Capitalize in the Digital World 08:01 Where Do You Learn Entrepreneurship? 10:23 The Importance of Writing in Your Learning Phase 13:21 The Rise of Personal Brands and Decline of Institutions 15:47 Why We Went From the Logo to the Person 18:25 Technology Is Giving Power to Individuals 21:33 Leaders Have to Become Human and Unscripted 22:48 Communicating Ideas: NSFAG Technique 24:50 The Game of Personal Branding 27:59 Creating Differentiation in a Noisy Crowd: 5 Things 32:53 How to Test the Demand for Your Product 36:44 $200 to Figure Out the Demand for Something 45:29 How Friction Creates Value 48:08 The 10/90 Percent Model 50:26 The Entrepreneur Sweet Spot: Should You Pursue an Idea for 10 Years? 52:25 Does Geography Matter in Success? 01:05:18 What Company Would You Start in 2025? 01:07:18 Using AI 01:11:40 Capitalizing in AI 01:15:39 What's Your Investment Strategy? 01:18:59 What's the Cost of Starting a Company? 01:21:15 Is the Current Tax System Okay? 01:22:08 Entrepreneurs' Relief 01:28:35 The Counterpoint of Wealth Creation by Millionaires 01:32:55 Trump in Power 01:34:42 Ads 01:35:38 The Fundamental Moves in 2025 01:37:08 The Mountain Analogy 01:42:56 Love, Passion, and Repetition 01:46:16 Why You Should Write a Book! 01:50:17 Google Report: The Messy Middle 01:53:25 How to Start When You Don't Have a Brand 01:54:03 The 5 P's Rule Follow Daniel:  Instagram - https://g2ul0.app.link/DyXMfookeQb  Twitter - https://g2ul0.app.link/2yBnZUwkeQb  Website - https://g2ul0.app.link/HpUTO9ukeQb  YouTube: You can purchase Daniel's book, ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits', here: https://g2ul0.app.link/mK0HWcWkeQb  Spotify: You can purchase Daniel's book, ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits', here: https://amzn.to/3WlIQ2V   Watch the episodes on Youtube - https://g2ul0.app.link/DOACEpisodes  My new book! 'The 33 Laws Of Business & Life' is out now - https://g2ul0.app.link/DOACBook  You can purchase the The Diary Of A CEO Conversation Cards: Second Edition, here: https://g2ul0.app.link/f31dsUttKKb  Follow me: https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Linkedin Jobs - https://www.linkedin.com/doac Adobe - https://www.adobe.com/uk/express/spotlight/stevenbartlett?sdid=5NHJ82ZD&mv=social PerfectTed - https://www.perfectted.com with code DIARY40 for 40% off 1% Diary - Join the waitlist to be the first to hear about the next drop of The 1% Diary! https://bit.ly/1-Diary-Megaphone-ad-reads  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I talk about the ebbs and flows of your work, knowing when to pause, figuring out what's worth continuing and what's worth ending, doing creative experiments, testing your hunches and more.Follow me on Instagram @mattgottesmanJump on my weekly texts for the soul here 480-530-7352My writing mattgottesman.substack.com → Apparel (The Niche is You™) - Designs by me - thenicheisyou.com→ Recommended Book List - CLICK HEREFREE WORKSHOPS:→ Need MORE clarity? - Here's the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Need MORE focus? - Here's our FREE Goal Planning Workshop 1-page templates for focus, priorities & defining clear, actionable next steps→ Need MORE money? - Here's our FREE Get Paid For Your Genius Workshop - steps to align your value with what you get paidMASTERCLASSES:→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeCOMMUNITIES:→ Need a CREW to run with? - Join our… Build 1 Thing Creator Community (Weekly Live Coaching & Monthly Workshops) - Get unstuck, avoid burnout, hack habits, create & execute fluidly… accountability & growth group for artists, creatives and entrepreneurs.OTHER RELATED EPISODES:If You're Not Embarrassed By The First Version of Your Product, You've Launched Too LateApple: https://apple.co/48nLp9hSpotify: https://spoti.fi/4ffQ4MX

In this episode, I talk about maintaining your best work, keeping your agency and autonomy in what you create, leading by example and letting your work do the talking, preserving your talent, your best work vs mediocre, not being forced into mediocrity and more.Follow me on Instagram @mattgottesmanJump on my weekly texts for the soul here 480-530-7352My writing mattgottesman.substack.com → Apparel (The Niche is You™) - Designs by me - thenicheisyou.com→ Recommended Book List - CLICK HEREFREE WORKSHOPS:→ Need MORE clarity? - Here's the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Need MORE focus? - Here's our FREE Goal Planning Workshop 1-page templates for focus, priorities & defining clear, actionable next steps→ Need MORE money? - Here's our FREE Get Paid For Your Genius Workshop - steps to align your value with what you get paidMASTERCLASSES:→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeCOMMUNITIES:→ Need a CREW to run with? - Join our… Build 1 Thing Creator Community (Weekly Live Coaching & Monthly Workshops) - Get unstuck, avoid burnout, hack habits, create & execute fluidly… accountability & growth group for artists, creatives and entrepreneurs.OTHER RELATED EPISODES:If You're Not Embarrassed By The First Version of Your Product, You've Launched Too LateApple: https://apple.co/48nLp9hSpotify: https://spoti.fi/4ffQ4MX

In this episode, I talk about progress over speed, intentionality vs. haste, making your results sustainable, aligning your actions with your outcomes, purpose driven work, mindful productivity vs mindless execution, avoiding burnout and more.Follow me on Instagram @mattgottesmanJump on my weekly texts for the soul here 480-530-7352My writing mattgottesman.substack.com → Apparel (The Niche is You™) - Designs by me - thenicheisyou.com→ Recommended Book List - CLICK HEREFREE WORKSHOPS:→ Need MORE clarity? - Here's the FREE… 6 Days to Clarity Workshop - clarity for your time, energy, money, creativity, work & play→ Need MORE focus? - Here's our FREE Goal Planning Workshop 1-page templates for focus, priorities & defining clear, actionable next steps→ Need MORE money? - Here's our FREE Get Paid For Your Genius Workshop - steps to align your value with what you get paidMASTERCLASSES:→ Write, Design, Build: Content Creator Studio & OS - Growing the niche of you, your audience, reach, voice, passion & incomeCOMMUNITIES:→ Need a CREW to run with? - Join our… Build 1 Thing Creator Community (Weekly Live Coaching & Monthly Workshops) - Get unstuck, avoid burnout, hack habits, create & execute fluidly… accountability & growth group for artists, creatives and entrepreneurs.OTHER RELATED EPISODES:If You're Not Embarrassed By The First Version of Your Product, You've Launched Too LateApple: https://apple.co/48nLp9hSpotify: https://spoti.fi/4ffQ4MX

In this special Halloween edition, we wander through the eerie corridors of invention how it might feel like you're a mad scientist working alone. In this episode, I'll reveal how a strong inventor community can help you progress faster, overcome challenges, and make your invention journey less spooky and more rewarding. Buckle up and enter… if you dare! Show Notes: 8 - Who is the Monster in the Abyss: ⁠https://podcasters.spotify.com/pod/show/serial-inventing-podcast/episodes/Episode-8---Who-is-the-Monster-in-the-Abyss-e1pnhgs⁠ 34 - Back from the Dead! (Quick Byte): ⁠https://podcasters.spotify.com/pod/show/serial-inventing-podcast/episodes/Episode-34---Back-from-the-Dead--Quick-Byte-e29mtfs⁠ 41 - DEADlines: ⁠https://podcasters.spotify.com/pod/show/serial-inventing-podcast/episodes/Episode-41---DEADlines-e2f5r5q⁠ 45 - The Ghosting Blues! (Quick Byte): ⁠https://podcasters.spotify.com/pod/show/serial-inventing-podcast/episodes/Episode-45---The-Ghosting-Blues--Quick-Byte-e2hkc5q⁠ 59 - How to Sell The Souls of Your Product: ⁠https://podcasters.spotify.com/pod/show/serial-inventing-podcast/episodes/Episode-59---How-to-Sell-the-Souls-of-Your-Product-e2p5qhd⁠ Music by: FASSounds from Pixabay --- Support this podcast: https://podcasters.spotify.com/pod/show/serial-inventing-podcast/support

In this episode of "Women in B2B Marketing," host Jane Serra speaks with Liza Adams, an AI advisor and fractional CMO with over 20 years of B2B marketing experience. Liza shares her inspiring journey from immigrating from the Philippines to becoming a key figure in the B2B Marketing space. She discusses her three passions: elevating marketing's strategic value, advocating for diverse voices, and using business for good. Liza emphasizes the importance of understanding customers, building defensible market positions, and leveraging AI to enhance marketing effectiveness. The episode offers valuable insights for marketing professionals seeking to navigate today's complex business environment.Liza and Jane talk about:Liza Adams' journey from immigrant to B2B marketing leader.The significance of elevating the strategic value of marketing.Advocacy for diverse voices in marketing teams.Utilizing business as a force for good and ethical practices.The transformative role of AI in enhancing marketing effectiveness.Understanding market positioning and competitive dynamics.The evolving role of marketers from tactical operators to strategic leaders.How AI can help transform marketers from tacticians to strategists, enhancing effectiveness and innovation.Innovative applications of AI in marketing strategies.Balancing AI-driven efficiency with the human element in marketing.Liza's favorite AI toolsThe importance of ethics and trust in brand building, especially in the AI era.Key Links:Guest: Liza Adams: https://www.linkedin.com/in/lizaadams/Host: Jane Serra: https://www.linkedin.com/in/janeserra/ Discussed in Episode:Disrupt or Be Disrupted: AI's Verdict on Your Product's DefensibilityCompetitive Defensibility Analyzer GPT

For the past 25 years, Chantell has been on an entrepreneurship journey where she's learned a lot, experienced massive successes, and also seen some things fail. Today on Get Real, Get Results she's giving us a firsthand look into that journey and what it's taught her about making money and running businesses, and how her journey can give you a leg up, too! Chantell lays it all out there: the good, the bad, and the ugly of entrepreneurship. From coming up with an initial business or product idea and building a strong team to doing your market research and avoiding shiny penny syndrome, Chantell covers everything in this super practical, and super personal episode. Chantell's entrepreneurship motto has always been “do the right thing and the money will come,” and today's episode is a testament to how that motto has guided her in business and in life. Wondering if you have what it takes to be an entrepreneur? Don't miss this week's Get Real, Get Results! CHAPTERS00:00 The Journey of Entrepreneurship: From Start to Finish03:16 Building a Strong Team: The Key to Success06:00 Understanding the Market: Who Will Pay for Your Product?09:09 Staying Focused: Avoiding Distractions and Shiny Penny Syndrome11:58 Execution and Decision-Making: Leading with Confidence14:13 Listening and Learning: The Power of Asking Questions16:57 Doing the Right Thing: Process Over Outcome17:56 Balancing Personal and Professional Relationships in BusinessLearn more at: https://chantellpreston.com        LinkedIn: https://www.linkedin.com/in/chantellpreston       YouTube: http://www.youtube.com/@ChantellPreston

On today's episode, we discuss how a lack of closing across your entire organization could be detrimental to your company's success.Bob King is an award-winning author, filmmaker, and sales expert, renowned for his exceptional achievements in the industry, including multiple "Sales Star of the Year" honors. With a proven track record across retail, in-home, and B2B sales, Bob consults with sales professionals to infuse One-Call Magic into pitches, revive slumping teams, and transform total strangers into loyal customers—often within the first meeting. Key Discussion Points:Closing is a Universal Skill: The concept of closing extends beyond sales teams to encompass all aspects of life and business. Whether it's getting your kids to clean their room or influencing organizational change, everyone needs to master the art of closing. This involves building trust, being persuasive, and understanding that closing is about facilitating a decision that benefits all parties involved.Trust and Genuine Connection are Foundational: To be effective in closing, it's essential to build trust and establish a genuine connection with the people you're dealing with. This requires a sincere interest in their needs, challenges, and experiences. Belief in Your Product or Proposal is Crucial: To successfully close a deal or persuade others, you must have unwavering belief in what you're selling or proposing. This belief should be authentic and rooted in the conviction that what you're offering is truly the best solution for the other party. Address Objections with Empathy: Rather than ignoring objections or the reluctance to make a decision, engage with them sincerely. Addressing their concerns builds intimacy and trust, which can lead to a successful close. Effective Communication Requires Silence: One of the most crucial moments to be silent is after presenting a price or asking for a deal. Silence allows the other party to process information and respond, which can often result in a positive outcome.Leaders Need to Inspire and Empower: Leaders, like CEOs, often have a strong belief in their company and its value, which makes them effective closers. To extend this ability to their teams, leaders must share their passion and experience in a relatable way, allowing team members to adopt these beliefs as their own. Top Takeaways for the Audience:A successful organization relies on its sales team's ability to close deals, not just generate interest, as skilled closers are essential for converting leads into customers.Effective leadership involves guiding others to adopt your agenda willingly, similar to closing a sale, by understanding and addressing their needs.Developing your sales team through training and resources is crucial for improving their ability to close deals, leading to happier customers and business success.How to Connect with Bob:Website: https://www.joyofclosing.com/LinkedIn: https://www.linkedin.com/in/bob-king-7a37951/

Getting rejected hurts a lot. It feels like when you are physically hurt because it activates the same part of your brain. It's not just in your thoughts; it affects your body and biology. Nobody likes hearing 'NO.' As a coach, consultant, or solopreneur, you are out there doing the world a service by providing something amazing. But sometimes, people say 'NO' to your offers. What do you do then?​In this episode, you'll learn:*What is the source of the fear of rejection?*How to interpret client responses effectively?*What strategies are effective in addressing sales objections?*And much, much more. Hope you'll enjoy, Peace!Arnaud------------Sponsor------------►► Want to stay focused on the most important tasked every day?TRY SUNSAMA FOR FREE►https://try.sunsama.com/ptgzdhuuin2s►► Want to have AI automatically turn your long-form into short-form?TRY VIDYO FOR FREE►https://vidyo.ai/?via=SaveTime -------------Chapters:------------- 00:00 Introduction and Overview01:15 Understanding the Fear of Rejection02:15 Interpreting Client Responses03:17 Addressing Sales Objections03:37 Navigating Through Smokescreens03:57 The Importance of Your Product or Service06:51 Handling Direct Rejections08:55 Learning from Rejection Proof10:02 Final Thoughts and ConclusionPrefer to Watch on Youtube? Here's the link!https://youtu.be/cVtSqiMAoX4-------------Tags :------------- rejected, thoughts, fear of rejection, interpret client responses, effective strategies, sales objections, sales tips, how to sell, when a client says no, coaches, consultant, solopreneur, focus, productivity, increase profit, increase revenue, first $15000, start a business fast --- Send in a voice message: https://podcasters.spotify.com/pod/show/peacefulproductivity/message

Create Sales meeting topics in minutes. Lisa Thal is an Author,  Inspirational Speaker, and Business Coach. She has over 37 years of marketing, sales, and leadership experience. She wrote the book "Three Word Meetings."  Lisa coaches leaders on creating sales and business meetings with fun and interesting 3-word topics to create a conversation and inspire your sales team.   Episode 233: One Key to Creating More Luck in Sales!   There is one thing that top performers do better than their competitors to create more Luck,  they Focus!   Focus: The One Key to Creating More Luck in Sales   In sales, where every strategy and technique claims to be the beacon of success, one underlying principle significantly increases your chances of converting that big client—Focus. If you're in sales, marketing, or entrepreneurship, you're no stranger to the pursuit of Luck and the desire to secure that big win.      But does it just come down to Luck? Or is there something more within your control that can lead to consistent sales success? Focus is the answer, and I will show you why and how to harness it to tip the scales in your favor.   Why Focus? The common misconception is that Luck in sales is just a byproduct of playing the numbers game. But ask any seasoned sales professional, marketing executive, or successful entrepreneur—they will tell you that their 'lucky streak' is often a direct result of razor-sharp Focus. It starts with understanding your market, knowing your product inside and out, personalizing your approach, and listening to your clients.    When you channel your energy into these focused efforts, you carve out a path where opportunities will likely land in your lap. Call it Luck or call it strategy; the results are undeniable.   How do you cultivate Focus in your sales efforts? It begins with focusing on the right activities. Please look at your calendar for this week and count the number of new client meetings, followed by the number of meetings with your current clients. If you're unhappy with that number, you have to focus your efforts and time on scheduling more discovery calls.   What can you do to create more Focus?   Identify and Understand Your Target Audience Research who benefits the most from your product. Many of us are calling on new clients who don't have the resources or are not fit for your product or service. Let's eliminate those prospects from our Focus. Identify the prospects who fit your ideal customer. Tailor your sales solutions to address your prospective clients' needs and pain points.    Educate Yourself on Every Aspect of Your Product or Service A deep knowledge of what you're selling instills confidence in your prospects and positions you as an expert. Customers are more inclined to trust and buy from someone who can articulate the benefits of their offering.   Prioritize Your Day Each morning, review your day. Make sure most of your time is spent meeting new prospects, meeting with current clients, or seeking introductions from your current clients or your network of friends.   Be Persistent and Consistent Success in sales usually takes time. Only 5-15% of prospects we call on today may need our product or service. We maintain regular contact with prospects, follow up diligently, and stay consistent. Persistence fuels Luck by keeping you top-of-mind when a customer is ready to decide.   Learn and Adapt from Each Interaction After each sale or missed opportunity, evaluate what worked and what didn't. Use this information to refine your approach. Over time, these incremental changes can significantly improve your sales luck.   Creating more Luck in sales is less about chance and more about strategic Focus. You can generate your own Luck by defining and immersing yourself in your target audience, becoming an expert on your product, and systematically pursuing your sales goals.    The diligent preparation, unwavering dedication to your craft, and intelligent allocation of your efforts lay the groundwork for those moments when everything seems to fall into place—the moments we attribute to Luck.   In the end, remember you're taking the wheel instead of just riding along when you focus. You're navigating towards success—not simply waiting for it to happen.    Make the word focus your mantra, and watch as 'luck' becomes a regular appointment on your calendar. Happy selling and Focus may be the driving force behind your next closed deal.   If you know someone who could use a little more Focus, share it with them. If there is a topic you would like me to discuss, private message me.    Create engaging sales meetings in minutes!  My easy-to-use process can quickly create impactful meetings tailored to your team's needs.    Learn more at www.Threewordmeetings.com.    

You've put a lot of effort into creating your own products and services, and while you may think they're great, they won't do any good to the world and your bank account if you can't sell them. Today, we'll discuss some mindset changes that were incredibly useful for me and hopefully will be for you as well!In this episode, you'll learn:*How to overcome negative associations with selling?*Why believing in your product or service is important?*What is the responsibility of selling for growth?*And much, much more Hope you'll enjoy, Peace!Arnaud------------Sponsor------------►► Want to stay focused on the most important tasked every day?TRY SUNSAMA FOR FREE►https://try.sunsama.com/ptgzdhuuin2s►► Want to have AI automatically turn your long-form into short-form?TRY VIDYO FOR FREE►https://vidyo.ai/?via=SaveTime -------------Chapters:------------- 00:00 Introduction to the Psychology of Selling01:19 Overcoming Negative Associations with Selling02:25 The Importance of Believing in Your Product or Service05:54 The Power of Genuine Curiosity in Sales07:08 Going Beyond Surface Level Problems08:11 The Responsibility of Selling for Growth09:02 The Pain and Sacrifice of Pursuing Your Mission11:02 Conclusion and Final ThoughtsPrefer to Watch on Youtube? Here's the link!https://youtu.be/VpOl97VVBjM-------------Tags :------------- boosting conversion rate, enhancing sales, selling mindset changes, overcome negative selling associations, importance of believing in product or service, psychology of selling, sales techniques, coaches, consultant, solopreneur, focus, productivity, increase profit, increase revenue, without social media, first $15000 --- Send in a voice message: https://podcasters.spotify.com/pod/show/peacefulproductivity/message

In this week's podcast, Shane Kidwell, Kyle Draper, Sean Zalmanoff, and Landon Hale tackle a big question: how can you double your services' price and still keep your clients happy? You'll hear real-life stories, clever strategies, and personal insights that will make you stop and think, "How can I apply this to my own work?" This episode is packed with ideas on adding value in ways you might not have considered.  00:45 – Doubling the Price of Your Product 03:14 – Providing Additional Services 04:35 – Process, Experience, and Value  06:32 – Enhanced Access and Support  07:29 – Leveraging Your Sphere for Client Benefit 10:19 – Increasing Brand Presence 14:39 – Understanding the Client Experience 16:37 – Being Mindful of Personal Presentation 16:37 – You are Your Brand 21:19 – Authenticity and Brand Perception 24:41 – Momentum and Drawing People In  Takeaways:Don't just sell a product; offer an entire experience that greatly benefits your customers. This means looking for ways to add value that justifies the higher price. For example, you could offer exclusive educational resources or financial tools that help clients save money over time.Regularly take a step back to evaluate how you can better your offerings, processes, and branding. This continuous self-improvement can lead to more referrals and higher client satisfaction.A strong online presence that reflects your brand's quality and values can attract higher-paying clients. Ensure your branding is consistent across all platforms to create a cohesive and professional image. Quotes:" The product I'm selling isn't just the mortgage, it is that life cycle client experience.”  " I thought of three words when you said it, I thought process, experience, and value. “" If you ain't tracking your numbers, you can't call yourself even a loan officer. “ " You are your brand... How you show up is a direct reflection on what people expect they'll get from your brand. “" New people come out of the woodworks when I'm broadcasting my journey, not when I get to my final destination. “ " Momentum is felt most along the journey, not at the finish...as you're perfecting yourself, your brand, your product every day, you become a black hole, and black holes grow. “Show Links:Community Platform: www.BecomeNL.com Podcast Partner: https://leadpops.com/mortgage/partners/nextlevel/  Social Media:Facebook - https://www.facebook.com/NextLevelLoanOfficers/ YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ LinkedIn – https://www.linkedin.com/company/next-level-loan-officers/about/ 

In this episode, Joe Fier chats with Miriam Schulman, a passionate artist, entrepreneur, and mindset expert. Miriam delves into the profound intersection of creativity and entrepreneurship, highlighting the need for creators to shift their focus from content generation to cultivating a dedicated client base. She emphasizes the undeniable efficacy of email marketing as a powerhouse tool for extending one's reach and engaging with a broader audience, even beyond the perceived power of Instagram. Miriam also addresses a prevalent entrepreneurial hurdle: pricing. She encourages entrepreneurs to shed their doubts and boldly set prices that reflect the true value of their offerings. Miriam champions a customer-centric approach, stressing the importance of aligning products with consumer desires and needs. She introduces her "Belief Triad," comprising self-belief, faith in one's product, and a profound connection with customers, as the crux of entrepreneurial success.  Join Joe and Miriam as they navigate the dynamic landscape where creativity and commerce intersect, unveiling strategies and mindsets that can transform creative entrepreneurs into thriving business owners. Navigating the Creativity-Commerce Divide Crafting Clients, Not Just Content: Explore how striking a balance between creative content and cultivating connections with clients can reshape your entrepreneurial journey. The Power of a Simple Email Where Numbers Paint the Real Marketing Picture: Delve into the undeniable effectiveness of email marketing, its far-reaching potential compared to social media, and how it can transform your outreach strategy. Beyond the Feed Beyond Pretty Pictures to Profitable Connections: Discover the true purpose of Instagram – building meaningful connections with your audience, a practice that can significantly boost your revenue. Pricing With Pizzazz Breaking Free from the Confidence Conundrum: Uncover the mindset shift needed to set fair prices confidently and understand that value surpasses the allure of low costs. Procrasta-Learn How Overthinking Hinders Progress: Learn about the phenomenon of "procrasta-learning" and how it fuels self-doubt, preventing action. Customer-Centric Secrets Shifting from Self-Interest to Customer Satisfaction: Understand the importance of aligning your business with customer desires, rather than fixating solely on your own preferences. Crafting Irresistible Offers Turning Products into Must-Have Cravings: Explore the art of producing offerings that genuinely resonate with your target market and encourage purchase. Pricing Wizardry Maximizing Earnings Through Strategic Numbers: Dive into the intricacies of pricing strategy, calculating potential earnings at maximum capacity, and the importance of reevaluating when necessary. The Belief Triad Confidence in Yourself, Your Product, and Your Customer: Unearth the core pillars of success – unwavering belief in yourself, your product, and your customer base. Message Magic Tailoring Your Value Proposition for Collectors and Customers: Explore the art of curating your message, highlighting why individuals should invest in your product, and targeting it toward your most engaged audience. Self-Investment Alchemy When Customers See Value in Themselves: Understand how customers evaluate their purchases, focusing not on whether you're worth the money, but if they are worth investing in their own growth. Two Other Episodes You Should Check Out The 'Mafia Offer' Strategy To Unlock Your Sales, Profits, and Impact With Caleb O'Dowd Ignite Your Creative Flame: The Art of Identity, Inspiration and Artistic Flow With Dave Munter Resources From Episode Miriam's Book Learn More About Miriam Check Out Miriam's Podcast Contact Joe: joe@hustleandflowchart.com   Thanks for tuning into this episode of the Hustle & Flowchart Podcast! If the information in these conversations and interviews have helped you in your business journey, please head over to iTunes (or wherever you listen), subscribe to the show, and leave me an honest review. Your reviews and feedback will not only help me continue to deliver great, helpful content, but it will also help me reach even more amazing entrepreneurs just like you!

In today's episode, I delved into a topic that many people find uncomfortable - selling your own products and services. The Fear of Selling Firstly, let's address the elephant in the room - the fear and anxiety that often accompany the selling process. It's not uncommon to feel this way, but it's crucial to understand that selling is not a reflection of your self-worth. Instead, it's an opportunity to learn, grow, and provide value to others. Many people fear selling because they worry about being pushy or coming across as salesy. They may fear rejection or feel uncomfortable with the idea of promoting themselves or their products. These fears can hold them back from reaching their full potential and achieving their business goals. However, it's important to remember that selling is an essential part of running a successful business. Without sales, it's challenging to generate revenue and sustain your business in the long term. So, instead of letting fear hold you back, it's time to embrace the selling process and discover effective strategies that can make it easier and more rewarding. Five Strategies to Make Selling Easier In the podcast, I shared five strategies that can make selling less daunting and more effective. Believe in the Value of Your Product or Service: The first step to making selling easier is to truly believe in the value of what you're offering. Take the time to understand the unique benefits and solutions your product or service provides to your customers. When you genuinely believe in the value you offer, it becomes easier to communicate that value to others and overcome any doubts or fears you may have. Know Your Audience: Understanding your target audience is crucial for effective selling. Take the time to research and identify who your ideal customers are, what their needs and pain points are, and how your product or service can address those needs. By tailoring your sales approach to resonate with your audience, you can make your pitch more compelling and increase your chances of success. Practice and Refine Your Selling Skills: Selling is a skill that improves with practice. Don't be afraid to make mistakes and learn from them. Role-play sales scenarios, practice your pitch, and seek feedback from trusted friends or mentors. The more you practice, the more comfortable and confident you will become in your selling abilities. Frame Selling as a Way to Help Others: Shift your mindset and view selling as a way to solve problems and help others. Instead of focusing on making a sale, focus on understanding your customers' needs and how your product or service can genuinely benefit them. By approaching selling with a mindset of service and value, you can build trust and establish long-term relationships with your customers. Use Tools to Streamline the Process: Take advantage of tools and resources that can simplify the selling process. For example, MiloTree Cart provides a user-friendly platform that allows you to easily set up and manage your online store. With features like customizable product pages, secure payment processing, and automated order management, you can focus on selling without getting bogged down by technical complexities. Special Offer: Coaching Call with Me To further support you in your selling journey, I'm offering a special coaching call for those who purchase MiloTreeCart. This is a limited-time offer, so don't miss out on this opportunity to discuss your business and sales strategies with me personally. Conclusion: Embrace the Journey Selling can be uncomfortable, but it's a necessary part of running a successful business. Remember, it's not a reflection of your worth as a human, but an opportunity to learn, grow, and provide value to others. I encourage you to schedule a call with me to discuss your businesses and sales strategies. Let's embrace this journey together, and make selling a less daunting and more lucrative experience. Show Notes: MiloTreeCart Personality Quiz: What Digital Product Should I Create? MiloTree Pop-Up App Join My Blogger Genius Email List Catch My Party Become a Blogger Genius Facebook Group MiloTreeCart Affiliate Program All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Other related Blogger Genius Podcast episodes you'll enjoy: Sell Anything With This Email Sequence with Kate Doster 8 Best Tips on Selling and Why You Need This NOW! with Jillian Leslie Are Limiting Beliefs and Imposer Syndrome Holding You Back with Maria Conde? Imagine a World Where You Could Sell Digital Products in 10 Minutes… If you are interested in selling paid workshops, digital downloads, memberships, subscriptions, or coaching in under 10 minutes, get MiloTreeCart at our lifetime launch price of $349. Just a one-time payment. MiloTreeCart is built for non-techies. No coding, design, or website needed. If you're a female creator, this is for you! You get fill-in-the-blank sales pages, checkout pages, and payment collection, plus, a dashboard to manage your sales. Also, MiloTreeCart integrates with all major email service providers. And of course, there's a 30-day no questions asked money back guarantee. We're only happy when you are!

You have just seconds to make a first impression. No pressure! Here is how to make the most of that first opportunity - what to include in your pitch, why bragging the right way can work magic, and how to exude confidence right off the bat.  Tag me when you use these tips on Instagram or LinkedIn! In this quick bite-sized bonus solo episode you will learn:  -How to Sell Yourself or Your Product in 30 Seconds  -What to Include and What to Leave Out of Your Messaging & Pitch -How to Brag the Right Way Kim Rittberg was a TV news producer for a decade and trained thousands of people to be calm, cool and collected for live TV interviews. She also launched the digital video unit for Us Weekly leading to its $100 million sale, and was a video marketing executive at Netflix & PopSugar. She ditched corporate once she found herself working in the hospital delivery room. She now runs an award-winning company that helps real estate agents & business owners grow their leads, income and credibility with video and podcast.  Grab the freebies: Free Download: How to Sell Yourself in 30 Seconds Grab my Free Tips to Take Your Videos from Mediocre to Magnetic to Attract More Clients Connect with Kim Rittberg on Instagram and apply on the link above!

In the world of property development, feasibility is the cornerstone of success. It's not just about having a grand vision; it's about meticulously analyzing the numbers, understanding the market, and assessing the risks. Feasibility studies are like blueprints for success, helping developers determine whether a project is worth pursuing or if it's better to move on to the next opportunity.In this two-part episode, our host, Moss, engages in an enlightening discussion with Cheryl, where they explore the concept of development feasibilities and how to effectively identify associated risks.Profit on cost, cash on cash return, and internal rate of return are the holy trinity of development lingo. Achieving that magical 20% margin on cost is the ultimate goal, but it requires a keen eye for detail and a thorough examination of revenues and costs.In the dynamic world of property, timing is everything. The longer a project takes, the lower the potential returns, so efficiency and smart decision-making are paramount. Developers must be agile, strategic, and quick on their feet.Throughout the development journey, challenges are bound to arise. From dealing with councils and banks to managing consultants and builders, stress management and effective people skills are essential traits for developers to possess.Successful property development is not just about bricks and mortar; it's about understanding the delicate dance between numbers, market demand, and quality. A combination of analytical thinking, creativity, and experience can turn a property into a lucrative investment.Discover the keys to successful property development feasibilities in our captivating podcast episode! Learn about profit on cost, cash on cash return, and internal rate of return, and gain valuable insights to boost your property ventures. Don't miss out on this essential discussion – listen to the full episode now!  Episode Highlights: 00:00 Welcome to Helpmebuy Property Podcast01:18 What Does Good Look Like in a Feasibility?06:39 The Three Measures of Success13:35 The Three Factors That Come Into Play in Identifying a GRV20:23 The Importance of Knowing the Quality of Your Product and the Persona of the Owner23:13 Net Saleable Area and Gross Floor Area26:48 How to Split Construction Costs Into Four or Five Different Areas32:09 How Do You Know if You're Going to Be Able to Build?  Resources:Visit the Investor Partner Group website: https://helpmebuy.com.au/Join us on our FREE Facebook Group: https://www.facebook.com/groups/helpmebuyau You can also connect with us on https://www.linkedin.com/company/77080688. For more podcast episodes, subscribe to our Youtube Channel at https://www.youtube.com/@moxinreza. Keep smiling, be kind, and continue investing. Peace out! See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information. Hosted on Acast. See acast.com/privacy for more information.

This is the story about the serial-entrepreneur Phil Libin's journey, one of the world's best productivity note apps. Phil has founded five startup companies for 25 years, and they were successful. Phil is well-known as an entrepreneur and one of the world's best product guys. 00:00 Intro 01:11 Chapter.1 From a Refugee to an Entrepreneur 02:50 Chapter.2 Lesson Learned from First Two Companies 05:12 Chapter.3 The Story of Building Evernote 09:02 Chapter.4. Don't be Neutral 10:56 Chapter.5 Don't Ask the Customers, Bring Your Product to Them 13:01 Chapter.6 Focus on Your Product's Existing Fans

Salespeople and business owners aiming to expand their profits and businesses need powerful selling tactics. In this blog post, we will explore various strategies that can help you improve your sales process, engage prospective clients, and ultimately close more deals. We'll start by discussing the importance of unique value propositions in differentiating your product or service from competitors. Next, we'll delve into leveraging behavioral psychology to better understand how emotions influence purchasing decisions and create contrast through effective communication. Furthermore, we will cover building high-value discovery calls using open-ended questions and communicating challenges effectively. We will also discuss mastering early-stage selling conversations by building rapport with prospects while showcasing your product's unique value. Lastly, we'll provide tips on encouraging prospects to connect beyond the initial sales call through social media platforms like LinkedIn and Twitter as well as sharing valuable resources to keep them engaged throughout the sales cycle. By implementing these effective selling techniques in your approach, you're sure to see improvements in both client relationships and overall success rates. Understanding the Importance of Unique Value Propositions Sales professionals often struggle with effectively communicating their product or service's unique value propositions during early-stage selling conversations. In a commoditized market, it is crucial to identify and emphasize these distinctive aspects that set your offering apart from competitors. This section will discuss the importance of uniqueness in sales messaging and how to discover those key differentiators. Identifying Unique Features in Your Product or Service To stand out among countless similar products, you need to pinpoint what makes yours truly special. Start by conducting a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) on your offerings compared to others in the market. By doing so, you'll uncover elements that differentiate your product from competitors - whether it be an innovative feature or exceptional customer support. Innovative features: Highlight any cutting-edge technology or design elements exclusive to your product. Exceptional customer support: Emphasize how dedicated and responsive your team is when addressing client concerns. The Role of Product Development in Understanding Uniqueness Your product development team plays a significant role in shaping its unique characteristics; after all, they're responsible for bringing ideas into reality. Collaborate closely with them throughout each stage of development - this way, you can ensure everyone understands what sets the final output apart from other options available within today's competitive landscape (research shows this greatly improves overall success rates). Above all, remember that effective selling techniques involve more than just listing features; they require a deep understanding of how those aspects genuinely benefit prospective clients. By mastering the art of conveying your product or service's unique value propositions, you'll be well on your way to transforming sales pitches into powerful purchasing decisions. Understanding the importance of unique value propositions is essential for successful selling; by leveraging behavioral psychology, sales professionals can maximize their success. Next, we will explore how to use psychological principles in order to effectively communicate and create contrast with buyers. "Maximize your sales potential by identifying and emphasizing your unique value propositions. Learn how in our guide to effective selling techniques." #sales #productivityClick to Tweet Leveraging Behavioral Psychology for Effective Selling Research has shown that individuals make decisions based on emotion and justify them with logic and reason. By incorporating principles from behavioral psychology into your sales approach, you can create a contrasting world view for prospects, making it easier for them to perceive the value of your offering. This section will explore techniques derived from studies like Antonio Damasio's work on decision-making processes. How Emotions Influence Buying Decisions Emotions play a significant role in our purchasing decisions. In fact, research shows that people rely more on their feelings than rational thought when making choices about products or services. Understanding this emotional component is crucial for developing effective selling techniques. Fear: Highlighting potential risks or problems associated with not using your product can tap into buyers' fear of missing out (FOMO) or experiencing negative consequences. Happiness: Demonstrating how your solution contributes to increased satisfaction or joy can create positive associations between your brand and the buyer's desired outcome. Pride: Emphasizing achievements unlocked by using your product may appeal to customers who seek recognition and validation through their purchases. Creating Contrast Through Effective Communication To leverage these emotional drivers effectively, it's essential to communicate clear contrasts between life without your product/service versus life with it. Paint vivid pictures illustrating both scenarios so prospective clients understand what they stand to gain - or lose - by choosing one option over another. Showcase Benefits Instead of Features: Focus on the positive outcomes your product or service delivers, rather than simply listing its features. For example, instead of saying "our software has a built-in CRM," explain how this feature helps users save time and improve customer relationships. Use Storytelling: Telling stories that resonate with your target audience can evoke emotions more effectively than presenting facts alone. Share real-life examples of customers who have benefited from using your solution to create an emotional connection with prospects. Acknowledge Objections: Addressing potential concerns head-on demonstrates empathy and understanding while providing opportunities for you to counter these objections with compelling reasons why they should still choose your offering. Incorporating behavioral psychology principles into your sales techniques allows you to tap into powerful emotional drivers that influence purchase decisions. By doing so, you're better equipped to persuade prospective clients and close deals more effectively. By leveraging the power of behavioral psychology, knowledge workers can create more effective selling strategies and increase their chances for success. Building high value discovery calls is an important step in this process; it requires careful communication techniques to ensure that challenges are accurately conveyed and understood.   Key Takeaway:  To be an effective salesperson, it is important to understand that emotions play a significant role in purchasing decisions. By leveraging principles from behavioral psychology such as fear of missing out (FOMO), happiness, and pride, along with effective communication techniques like showcasing benefits instead of features and using storytelling, you can create clear contrasts between life without your product/service versus life with it to persuade prospective clients and close deals more effectively. Building High Value Discovery Calls A successful discovery call requires more than just knowing what questions to ask; it involves painting a picture of a better world with your product or service at its core. To achieve this, focus on identifying elements within your offering that are truly unique and relevant to potential customers' challenges. In this section, we'll provide insights into structuring high-value discovery calls by emphasizing solutions over features. Techniques for Asking Open-Ended Questions The key to unlocking the full potential of any conversation lies in asking open-ended questions that encourage prospects to share their thoughts and feelings freely. Try posing queries such as, "What difficulties are you experiencing at present?" or "How do you see our solution aiding in the accomplishment of your objectives?". These types of queries allow prospective clients to dive deeper into their pain points while giving you valuable insight into how best to tailor your pitch accordingly. Communicating Challenges Effectively To ensure that prospects fully understand the value proposition behind what you're selling, it's crucial not only to present them with facts but also to paint an emotional picture they can easily relate to. One effective technique is utilizing storytelling as a means for illustrating real-life scenarios where others have faced similar issues and found success through using products/services such as yours - ultimately driving home the point about why choosing your company will make all the difference when it comes to overcoming obstacles standing in the way of achieving desired outcomes. In addition, research shows that people tend to retain information much better when presented visually rather than textually alone - so don't be afraid to incorporate visual aids (e.g., slides) during sales presentations in order to reinforce key points being made throughout the discussion. Lastly, always remember to stay focused on addressing the prospect's specific needs rather than simply rattling off a list of features included within your offering - this way, you'll be able to demonstrate genuine understanding of their situation and build the trust necessary to move forward in the sales cycle successfully. Maintaining Momentum Beyond the Call A high-value discovery call is just the beginning of your relationship with a prospective client. To keep that momentum going and increase the likelihood of closing deals, it's essential to follow up promptly after each interaction by sending personalized messages summarizing the main takeaways from the conversation along with any additional resources that might be helpful in making a purchasing decision (e.g., case studies). Moreover, don't forget to leverage the power of social media platforms like LinkedIn or Twitter in order to stay connected with prospects even when not actively engaged in the selling process - doing so will enable you to continue nurturing leads until they're ready to make a purchase decision and ultimately grow your sales pipeline over time. By asking open-ended questions and effectively communicating challenges, you can build high value discovery calls. Moving on to the next step in effective selling techniques, mastering early stage conversations is key for building rapport and trust with prospects while showcasing your product or service's unique value.   Key Takeaway:  To have a successful discovery call, focus on identifying unique elements of your offering that are relevant to potential customers' challenges. Use open-ended questions to encourage prospects to share their thoughts and feelings freely, communicate challenges effectively by utilizing storytelling and visual aids, and maintain momentum beyond the call by promptly following up with personalized messages summarizing key takeaways from the conversation. Mastering Early Stage Selling Conversations Engaging prospects early in the sales process is critical when converting leads into customers. By using strategic questioning techniques combined with an understanding of emotional drivers behind purchasing decisions, you can establish trust while showcasing how your solution addresses their needs directly - ultimately leading towards higher conversion rates overall. Let's delve deeper into mastering these vital initial discussions between sellers and buyers alike. Building rapport and trust with prospects The foundation of any successful sales relationship lies in building rapport and trust with prospective clients. Start by doing your homework - research shows that salespeople who are well-prepared for meetings have a significantly higher success rate. Make sure to understand the prospect's industry, company, role, challenges they face, and recent news or developments related to their business. In addition to being knowledgeable about the prospect's world, focus on active listening during conversations. This means asking open-ended questions that encourage them to share more information about themselves and their needs. Be genuinely interested in what they have to say - this will help build credibility as someone who truly cares about finding solutions for them. Showcasing your product or service's unique value Tailor your pitch: Customize your sales pitch based on the insights gathered from discovery calls and research conducted beforehand. Highlight specific features or benefits that address the pain points shared by the buyer. Create contrast: Emphasize what sets you apart from competitors by demonstrating how your offering provides a unique solution not found elsewhere in the market. Use examples or case studies if possible to illustrate real-world results achieved through utilizing your product or service. Address objections: Anticipate potential concerns and be prepared to address them head-on. By proactively addressing these issues, you can alleviate any doubts the prospect may have about your offering's effectiveness in solving their problems. To truly master early-stage selling conversations, it is essential to combine a genuine interest in helping prospects with a deep understanding of your unique value proposition. This approach will not only help you build trust but also showcase how your solution directly addresses their needs - ultimately increasing conversion rates. Having a solid foundation of early stage selling conversations will set you up for success and help build trust with prospects. With this in mind, it's important to continue the conversation by utilizing social media platforms like LinkedIn and Twitter to encourage further connection beyond the sales call.   Key Takeaway:  To effectively sell your product or service, it's important to engage prospects early on by building rapport and trust through active listening and tailored pitches. By showcasing the unique value of your offering while addressing potential objections, you can establish credibility as someone who cares about finding solutions for their needs - ultimately leading towards higher conversion rates overall. Encouraging Prospects to Connect Beyond the Sales Call Strengthening relationships with potential customers goes beyond a single discovery call. By providing opportunities for further engagement, such as connecting on social media platforms or sharing relevant content, you can continue nurturing leads until they are ready to make a purchase decision. This section will discuss strategies for maintaining connections after initial sales conversations. Utilizing LinkedIn and Twitter for Follow-up Communication Using LinkedIn and Twitter, salespeople can foster lasting relationships with potential customers by providing updates on their company, industry news, and thought leadership pieces that demonstrate expertise. These platforms allow you to stay connected by sharing updates about your company, industry news, and thought leadership pieces that demonstrate your expertise in the field. Create personalized connection requests on LinkedIn that reference specific points from your conversation during the sales call. Add value by commenting on prospects' posts or engaging them in discussions related to their industry challenges. Tweet insightful articles or share valuable resources that address pain points discussed during the sales meeting - don't forget to tag your prospect. Sharing Valuable Resources to Keep Prospects Engaged Beyond social media interactions, another effective selling technique is offering helpful content tailored specifically towards addressing buyer's attention areas identified throughout the course of earlier conversations. This not only demonstrates genuine interest but also showcases how well-equipped your selling solutions are at tackling those very issues head-on. Here are some ideas: Email newsletters: Send regular updates featuring case studies, whitepapers, blog posts, or other educational materials related directly back towards topics touched upon within previous sales presentations. Webinars: Invite prospects to attend webinars where they can learn more about your product or service, as well as industry trends and best practices. Invite prospects to engage further and ask questions by attending a webinar discussing your product/service, along with industry trends and practices. Personalized content: Create tailored resources that specifically address the challenges faced by each prospect in their unique purchasing decision process - this could be anything from a customized video demonstration of how your solution works, to an infographic highlighting key data points relevant to their situation. Incorporating these effective selling techniques into your sales cycle will not only help you maintain connections with prospective clients but also position you as a trusted resource who understands their needs and is dedicated towards helping them make informed purchase decisions. Research shows that these techniques can help you close more deals and improve your sales pipeline. So go ahead, start selling like never before.   Key Takeaway:  To maintain connections with potential customers, salespeople should utilize social media platforms like LinkedIn and Twitter to share updates and engage in discussions. Additionally, offering personalized resources such as email newsletters or webinars can showcase the effectiveness of selling solutions while demonstrating genuine interest in addressing buyer's pain points. These techniques can improve a salesperson's pipeline and help close more deals. FAQs in Relation to Effective Selling Techniques What are Effective Selling Techniques? Effective selling techniques include understanding your unique value proposition, leveraging behavioral psychology, building high-value discovery calls, mastering early-stage conversations, and encouraging prospects to connect beyond the sales call. These methods help build rapport with clients and showcase your product or service's distinctive features. What are the 5 Selling Techniques? The five key selling techniques are: Building rapport with prospects through active listening and empathy; Asking open-ended questions to uncover needs; Presenting tailored solutions that address client challenges; Handling objections confidently by addressing concerns; and Closing deals effectively by summarizing benefits and creating a sense of urgency. What are the 4 Basic Selling Techniques? The four basic selling techniques involve: Establishing trust through credibility-building activities like sharing expertise or testimonials; Identifying customer pain points using probing questions; Demonstrating how your solution solves their problems in a compelling manner; and Closing deals effectively by summarizing benefits and creating a sense of urgency. What are the 3 Basic Selling Techniques? Three fundamental selling strategies consist of: Focusing on relationship-building to create long-term connections; Differentiating yourself from competitors by highlighting unique product or service features; and Persuasively presenting solutions that align with prospect's goals or pain points. These approaches ensure a customer-centric sales process that fosters trust and drives results. Conclusion In conclusion, effective selling techniques involve identifying unique value propositions, leveraging behavioral psychology to influence buying decisions, building high-value discovery calls, and mastering early-stage selling conversations. It also includes encouraging prospects to connect beyond the sales call by utilizing social media platforms like LinkedIn and Twitter. By utilizing these approaches in your sales procedure, you can increase the likelihood of catching a purchaser's consideration and at last shutting more arrangements. To learn more about how Vengreso can help you master effective selling techniques for your business or organization, visit our website.

Join Brian and his guests, Janet Gregory, and Lisa Crispin, as they share their expertise on integrating testing into Agile teams. Discover how to bridge the gap between programmers and testers for collaboration and success. Overview In this episode of the "Agile Mentors," Brian Milner sits down with Janet Gregory and Lisa Crispin, founders of Agile Testing Fellowship, to discuss integrating testing into Agile teams. They discuss the history of the divide between programmers and testers and the importance of collaboration and communication between the two groups. Listen in as they explore the different levels of holistic testing, the mindset shift needed for bug prevention, and the tools and strategies for planning and estimating testing activities. Plus, the role of AI in testing. Listen Now to Discover: [00:05] - Brian Milner introduces the guests for this episode, Janet Gregory and Lisa Crispin, who are advocates for integrating testing into Agile teams and the Founders of Agile Testing Fellowship. [02:25] - Lisa explains the most important goal for collaboration and success. [03:34] - Janet talks about the history of the gulf between programmers and testers. [05:09] - How to bridge the gap between programmers and testers and the value of collaboration. [07:29] - What the values of Agile and Extreme Programming emphasize. [09:49] - The mindset shift needed for bug prevention. [11:17] - Managers behaving badly—Brian shares a story about how measuring the wrong things can drive the wrong behaviors. [12:13] Brian discusses the micro view of testing instead of a system view. [12:17] How to handle intense forms of testing that take a long time to complete. [14:02] Janet explains the different levels of testing and that teams should determine where testing belongs based on when it can be performed earliest. [15:23] Avoiding a "hardening sprint." [16:48] Lisa shares how to use visual models like the agile testing quadrants and the holistic testing model to help plan and communicate the testing activities needed throughout the software development lifecycle. [17:25] The website where you can find the training written by Lisa and Janet, including “More Agile Testing” and “Agile Testing Condensed” (recently released), and where you can download the FREE Mini-book "Holistic Testing: Weave Quality into your Product." [18:29] - Brian introduces the sponsor for the podcast, Mountain Goat Software. If you are thinking about getting certified as a Scrum Master, check out the resources and training options where certification classes are available every week. [19:26] - The key to fitting testing into a normal sprint cycle and integrating testing with other system pieces. [20:52] - Janet shares a tip for ensuring testing is not overlooked. [20:59] - Lisa shares how to remind teams to do testing at the right time. [22:31] - Why have a visible reminder for testing? [23:54] - The importance of accounting for testing and not treating it as a separate thing to do. [24:37] - Lisa shares her experience using planning poker for estimation and her preference to get every story the same size so they can be completed in a day or two. [25:50] - Janet suggests sizing stories and estimating tasks, why she estimates her tasks herself, and what she’s learned in that process. [26:44] -How to reduce the time needed in estimation meetings: Lisa shares some insight to identify when a story is too big and needs to be split up. [27:35] - The importance of conversation and understanding to avoid creating a wall between programmers and testers during estimation. [28:03] - Another tool in the toolbox: how Chat GPT will revolutionize testing (and who it might replace). [29:01] - There will never be enough time to do all the testing required. [29:31] - Lisa highlights how AI as a tool saves time with testing and allows more time for critical thinking skills. [30:12] - The need for a human presence in the use of AI. [31:19] - Janet shares information about her and Lisa's two courses, Basic Strategies for Agile Teams and Holistic Testing for Continuous Delivery, based on the Holistic testing model of looking at testing activities throughout the software development lifecycle. These courses can be found here. [36:37] Lisa mentions that her book, “Assessing Agile Quality Practices” helps teams identify where they are and where they can improve, using a framework that looks at ten different quality aspects. Plus, information on the book they are working on now on how to facilitate an assessment. [39:03] - Brian provides a list of resources available from Lisa and Janet, including their books “Agile Testing Condensed: A Brief Introduction” “Agile Testing,” “More Agile Testing,” and Assessing Agile Quality Practices and their "Holistic Testing: Weave Quality into Your Product” free download. [40:14] - Join the Agile Mentors Community to continue the discussion. If you have topics for future episodes, email us by clicking here. And don’t forget to subscribe to the “Agile Mentors” Podcast on Apple Podcasts so you never miss an episode. References and resources mentioned in the show: Agile Testing Fellowship Agile Testing - The Book Agile Testing Condensed: A Brief Introduction More Agile Testing Holistic Testing: Weave Quality into Your Product Assessing Agile Quality Practices Mountain Good Software's Advanced Certified Product Owner course Mountain Goat Software Certified Scrum and Agile Training Schedule Join the Agile Mentors Community Subscribe to the Agile Mentors Podcast on Apple Podcasts Want to get involved? This show is designed for you, and we’d love your input. Enjoyed what you heard today? Please leave a rating and a review. It really helps, and we read every single one. Got an Agile subject you’d like us to discuss or a question that needs an answer? Share your thoughts with us at podcast@mountaingoatsoftware.com This episode’s presenters are: Brian Milner is SVP of coaching and training at Mountain Goat Software. He's passionate about making a difference in people's day-to-day work, influenced by his own experience of transitioning to Scrum and seeing improvements in work/life balance, honesty, respect, and the quality of work. Lisa Crispin is the Co-founder of the Agile Testing Fellowship, an author, and an Agile tester and coach, who helps practitioners deliver quality software frequently and sustainably. Janet Gregory is the Co-founder of the Agile Testing Fellowship, an author, and a consultant, specializing in building quality systems and helping companies promote agile quality processes.

Who is the Best Beneficiary of Your Product or Service Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results. So here's a few questions. Who is the best beneficiary of my products and services? For me, it's business owners, decision makers. It can't like, I can talk to a president, I can talk to the VP of sales, the CFO, the C suite, but at the end of the day, a business owner will not sleep at night, if there's something wrong in their business. Whereas an employee sleeps like a baby, something's wrong, employee goes develop. Alright, we'll get that tomorrow. I get text messages after midnight from business owner clients. Hey, Carl, hopefully, if you're up I wasn't meaning to bother you but I was just this was on my mind. That does not come from an employee. So I'm going after a decision maker. Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.  

Smart Eye recently hosted an assistive technology virtual event which dove deep into the ways in which individuals with disabilities use different access methods such as eye gaze to control computers, with a special focus on Smartbox and their groundbreaking Lumin-i eye tracker. In this webinar, we explored how this technology revolutionizes the way these individuals communicate, and perform all the activities to give them the independence to live their lives.So today's episode features Solmaz Shahmehr, Smart Eye VP of Research Instruments and Neil Fitzgerald, Smartbox Product Manager discussing how eye tracking technology is being used in Smartbox's Lumin-i eye tracker for Augmentative and Alternative Communication (AAC) devices, and what makes it unique.Soli and Neil talked about the exciting world of eye gaze technology and discuss how it fits into these AAC devices, along with some of the incredible things it can achieve. You'll hear inspiring stories of how these communication aids have given those with disabilities the power to interact with friends and family, and communicate in ways they otherwise never thought possible. Listen in to learn more. Links of interest: [Webinar Recording Download] Eyes on Independence: The Smartbox and Smart Eye Collaboration - Download the recording now to see the full presentation: https://smarteye.se/webinars/eyes-on-independence-the-smartbox-and-smart-eye-collaboration/[Blog] How Eye Tracking Technology is Changing the Game for Individuals with Disabilities: https://smarteye.se/blog/how-eye-tracking-technology-is-changing-the-game-for-individuals-with-disabilities/[Press Release] Smart Eye partners with Smartbox on eye tracker that gives people with disabilities a voice: https://smarteye.se/news/smart-eye-partners-with-smartbox-on-eye-tracker-that-gives-people-with-disabilities-a-voice[Podcast] SmartBox: Barrier-Free Communication Tools for Those with Disabilities: https://smarteye.se/podcasts/smartbox-barrier-free-communication-tools-for-those-with-disabilities/[Blog] Why You Should Integrate Eye Tracking into Your Product: the Process & Benefits: https://smarteye.se/blog/why-you-should-integrate-eye-tracking-into-your-product-the-process-benefits/About Smart Eye Product Integration offering - take your product to the next level with eye tracking: https://smarteye.se/solutions/behavioral-research/product-integration/About Smartbox's Lumin-i Product: https://thinksmartbox.com/product/lumin-i/

Learn from Corey Maass, the go-to on WordPress product design topics, and Cory Miller, a master on the business of WordPress. They discuss finding the balance in the small and big pictures of product development, highlighting the process of trial and error.Top TakeawaysCourage Under Fire. After what feels like a miserable failure, it's vital to keep trudging forward. Great product design takes time to build and grow in the space you are putting it into. Keeping your passion alive and remaining consistent in your efforts will eventually lead you to success.The Impact of Thoughtful Design. Developing a product is of course based on meeting some kind of user need, but it's important to consider if you are really going to make that user's life easier with your product. When the end user is your top priority, your product will shine, and you'll be proud of the direct impact you made in someone's everyday life.Finding the Spark in Your Product. Focusing on the overall product journey is key for great product development, but zooming in on the minor details is also just as important. Brainstorming and finding the spark is not easy, but it is crucial to set your product apart from the rest.Using Your Audience to Improve Development. Put your ideas and questions out there for your audience to speak to. If you are wondering how people will perceive a certain product aspect or want more information on what their exact pain points are, it's good to directly ask. Getting information straight from your customers or peers can help you make well-informed decisions in product development.

Many business owners are specialists in delivering the products and services they offer which is great. However, they tend to not focus on their business the way they should which can result in them not achieving their goals. I'll be talking with Shawn Khorrami about why Your Product is Not Your Business But Your Business is Your Product. Shawn is a serial entrepreneur, having started and managed more than a dozen businesses, up to $100 million in revenue, involving products and services across a wide range of verticals. In the process, he has managed thousands of employees servicing tens of thousands of customers, large and small, from consumers to small to medium-sized businesses and even governmental entities. He has formal education and extensive hands-on experience in business operations, strategies and planning, marketing, sales, finance, legal, and human resources. He has obtained university diplomas in mathematics, economics, and computers, and earned a law degree. Because of Shawn's vast professional experience and formal education, he has been through virtually every situation - good and bad - and can easily manage situations no matter the stakes because nothing panics him and very little surprises him. https://www.linkedin.com/in/shawnkhorrami/ Every Tuesday evening on Leadership LIVE @ 8:05! - Talking Small Business, your host Andrew Frazier is joined by experienced entrepreneurs and business owners who share their secrets to success via Livestream. You will learn about developing your business leadership skills from our roster of high-performing guest experts. Leadership LIVE is one of the many valuable resources provided through the Small Business Pro University empowering business owners to learn, profit, and grow. www.SBProU.com

Today's episode is all about the network effect. This is something I don't talk about all that often as it isn't purely behavioral economics related, but I did the original episode because a listener requested it and it was really timely as at that time early on in the pandemic. This episode first aired in June of 2020 at a time where people were really looking to shift into a virtual presence. And not surprisingly, there is always a bit of a “field of dreams” mentality with these things, so I wanted to be sure to share a bit about the nuance of networks and how they create value, with tips for people to keep in mind to increase their chances of success. So, you may be wondering, if this doesn't come up often...why the heck are you talking about it again now? Well, I am delighted that on this coming Friday's episode, I had a chance to sit down with Gina Bianchini, Founder and CEO of Mighty, which includes Mighty Networks (the platform the BE Thoughtful Revolution has been on since May of 2021). She has a new book out called Purpose, which is all about creating communities and their importance for us as humans. Because of her Silicon Valley background and history of building great communities, we talked about the network effect in the conversation, making it a great opportunity to refresh this episode as you get ready to tune into that conversation on Tuesday. As you listen today, I encourage you to think about communities. What have they meant to you personally in the past? Where do you connect with others? What do you love about your real communities — those in person you have had over your lifetime? Who do you feel closest to, and what is it you bond over? Is any of that present in your business now? What about your social media experiences? Just keep that in mind as you listen to this episode on the network effect today, as it will put you in a really great place for the conversation with Gina in episode 263 which is coming out in just a couple of days. (And if you aren't already subscribed to the podcast, now is a great time to do so!) Show Notes: [00:38] Today's episode is all about the network effect. [01:30] I am delighted that on this coming Friday's episode, I had a chance to sit down with Gina Bianchini, Founder and CEO of Mighty, which includes Mighty Networks, the platform the BE Thoughtful Revolution has been on since 2021. [03:18] Quick shoutout to Clayton Key for recommending the topic of this episode! [04:46] The network effect is when the value of the business increases as the network grows.  [06:27] The network effect makes it so new people joining the network increase the value for everyone.  [08:49] The three most common types of network effects are: direct, two-sided, and local. A direct network effect is when an increase in usage and users leads to a direct increase in the product or service's value for other users.  [09:55] With the two-sided network effect, when someone from one user group joins the network the value increases for one or more of the other user groups.  [11:14] The key difference between a two-sided and a direct network effect is that the type of user joining matters.  [14:01] To leverage the full potential of the network, any social platform needs to maintain and monitor the quality of its users to ensure there are not bots and spam accounts.   [15:30] The last type of network effect is the local network effect.  [18:10] When you're talking about global effects in a network, it means it is impacting everyone across the entire platform.  [19:38] Network externalities influence a network effort and they can work hand and hand; they are not the same thing. A business that is not built on the network effort still should be considering those network externalities to increase sales. A network effect is not the same as going viral.  [20:57] There are serious hurdles to keep in mind in this kind of model. [22:36] So when setting up this model remember you need to be able to stick it out for a while upfront while it may be costing you money knowing it will pay off once you hit critical mass.  [23:44] This platform model is looking for quality growth not just growth.  [25:04]  Network effects are not quite a house of cards, but being dependent on users working harmoniously together does make a somewhat precarious beast that needs constant monitoring and attention.  [27:32] The five C's of network effect are connection, communication, collaboration, curation, and community.  [29:11] People like and value things more than they invested in building themselves (IKEA Effect!) so if your users help build the platform, provide feedback, and see it being implemented they will overlook small flaws that would otherwise irritate them because they helped to build it.  [30:43] You need to start with a small enough group to get the value for people early. Focus on operational excellence, great branding, and high value so most people who join the network stay for the long haul.  [31:41] Those network externalities of social proof and herding will be very valuable to attract new members to the network. Frame the messaging in a way to showcase the value.  [32:54] You can also have a powerful default option to make it easy for someone to choose to join the network. You want it to be as easy as possible, framed with the value, and set up so you can be part of their habits.  [35:37] Brand extensions are a delicate balance of finding something that is related enough to make some sense for tying it to the original brand but not so close it feels like it should have been the main offering, to begin with.  [37:03] Melina's closing thoughts Thanks for listening. Don't forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show.  I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Let's connect: Melina@TheBrainyBusiness.com The Brainy Business® on Facebook The Brainy Business on Twitter The Brainy Business on Instagram The Brainy Business on LinkedIn Melina on LinkedIn The Brainy Business on Youtube Join the BE Thoughtful Revolution – our free behavioral economics community, and keep the conversation going! Learn and Support The Brainy Business: Check out and get your copies of Melina's Books.  Get the Books Mentioned on (or related to) this Episode: Purpose, by Gina Bianchini What Your Customer Wants and Can't Tell You, by Melina Palmer Friction, by Roger Dooley Sludge, by Cass Sunstein The Experience Maker, by Dan Gingiss Top Recommended Next Episode: Availability Bias (ep 15) Already Heard That One? Try These:  Anthropology, Market Research & Behavioral Economics with Priscilla McKinney (ep 196) Creating Content People Can't Help But Engage With featuring Katelyn Bourgoin (ep 201) Peloton: A Behavioral Economics Analysis (ep 86) Defaults: The "D" in NUDGES (ep 38) Herding (ep 19)  Social Proof (ep 87) Loss Aversion (9) Anchoring & Adjustment (ep 11) Relativity (ep 12) What is Value? (episode 234) Scarcity (ep 14) Peak-End Rule (episode 97) Friction - What It Is And How To Reduce It, with Roger Dooley (ep 72) Subscriptions and Membership Programs (ep 105) Defaults (ep 20) Habits (ep 21) The IKEA Effect (ep 112) Other Important Links:  Brainy Bites - Melina's LinkedIn Newsletter  Network Effects: How Growing Your User Base Can Increase the Value of Your Product or Service The Network Effects Manual: 13 Different Network Effects (and counting) Network Effect VIRALITY VS. NETWORK EFFECTS Reverse Network Effects: Why Today's Social Networks Can Fail As They Grow Larger Network Effects Aren't Enough Why Network Effects Matter Less Than They Used To How To Harness The Power Of Network Effects Network Effects Network Effect 16 Ways to Measure Network Effects Consumer Evaluations of Brand Extensions 6 Worst Brand Extensions from Famous Companies

How to Create an Army of Internal Champions for Your Product with Aaron Prickel of Sandler.  Creating an internal champion for your product is one of the best things you can do to increase sales and market share. In this video, you will learn how to create an army of internal champions for your product. Timestamps & Key Topics 0:00:02 How to Succeed at Selling Through Internal Champions 0:01:56 Working with Internal Champions: The Ideal Attitudes 0:03:29 The Importance of Internal Champions and How to Handle Them 0:04:56 The Importance of Internal Champions in the Sales Process 0:09:38 The Power of Internal Champions in Enterprise Sales 0:12:55 The Benefits and Importance of Having a Champion in Sales 0:14:16 The Power of Conviction in Business and Sales Key Takeaway It is important to believe that you can help the client and to develop their attitude and mindset so that they are willing to fight for your product or service.  Don't forget to subscribe and leave us a comment! SUBSCRIBE: https://podfollow.com/howtosucceed Get your ticket to join our 2023 summit: https://events.sandler.com/summit2023  #sales #sandler #internalchampions #product #selling #sell 

How to Create an Army of Internal Champions for Your Product with Aaron Prickel of Sandler.  Creating an internal champion for your product is one of the best things you can do to increase sales and market share. In this video, you will learn how to create an army of internal champions for your product. Timestamps & Key Topics 0:00:02 How to Succeed at Selling Through Internal Champions 0:01:56 Working with Internal Champions: The Ideal Attitudes 0:03:29 The Importance of Internal Champions and How to Handle Them 0:04:56 The Importance of Internal Champions in the Sales Process 0:09:38 The Power of Internal Champions in Enterprise Sales 0:12:55 The Benefits and Importance of Having a Champion in Sales 0:14:16 The Power of Conviction in Business and Sales Key Takeaway It is important to believe that you can help the client and to develop their attitude and mindset so that they are willing to fight for your product or service.  Don't forget to subscribe and leave us a comment! SUBSCRIBE: https://podfollow.com/howtosucceed Get your ticket to join our 2023 summit: https://events.sandler.com/summit2023  #sales #sandler #internalchampions #product #selling #sell 

How to Create an Army of Internal Champions for Your Product with Aaron Prickel of Sandler.  Creating an internal champion for your product is one of the best things you can do to increase sales and market share. In this video, you will learn how to create an army of internal champions for your product. Timestamps & Key Topics 0:00:02 How to Succeed at Selling Through Internal Champions 0:01:56 Working with Internal Champions: The Ideal Attitudes 0:03:29 The Importance of Internal Champions and How to Handle Them 0:04:56 The Importance of Internal Champions in the Sales Process 0:09:38 The Power of Internal Champions in Enterprise Sales 0:12:55 The Benefits and Importance of Having a Champion in Sales 0:14:16 The Power of Conviction in Business and Sales Key Takeaway It is important to believe that you can help the client and to develop their attitude and mindset so that they are willing to fight for your product or service.  Don't forget to subscribe and leave us a comment! SUBSCRIBE: https://podfollow.com/howtosucceed Get your ticket to join our 2023 summit: https://events.sandler.com/summit2023  #sales #sandler #internalchampions #product #selling #sell 

The post Episode 56 // Imprisoned Inside of Your Product’s Branding appeared first on The Remarkabrand Podcast.

https://www.prp.group/blog/howdy-partner-engaging-with-superintendents Matt Kinnamen is the president and co-founder of New Era Superintents, an organization dedicated to helping superintendents put the focus back on student success at a time when there's a lot of distractions and political division. He's an expert in the field. Before founding New Era, he was VP for events at Thoughtexchange, and group publisher at District Administration magazine, where he was part of the team that created and ran DALI, the District Administration Leadership Institute. Quintin Shepherd, New Era chairman, is superintendent of the Victoria Independent School District in Victoria, Texas, and a nationally-recognized voice on transformational and collaborative leadership. Also, he recently published The Secret to Transformational Leadership.I sat down recently to chat with Matt and Quintin to find out how vendors can better support superintendents and achieve district-level adoption.Know the Hows and Whys of Your Product, Not Just the WhatsShepherd said that he doesn't want to start by hearing what a vendor has to offer, but why they are offering it.“I want every kid to graduate with a high school diploma and something else,” Shepherd said. “They either need an industry certification so that they can go to work, they need a military enlistment letter, or they need acceptance to a college and university. I think of them as the three Es: it's either enlistment or it's enrollment or it's employment. Those are the three E's that I want for my own kids when they graduate.”“If you keep that as your lodestar, that's it. That's why we're here,” Shepherd said. “And then, and only then when you answer that question, do you back out to the how and then you talk about what are we going to do.”“Too many people start with the what, and then try to figure out the how, and they completely forget about the why,” added Shepherd, ”but if you stick to the why, and then the how, and then the what, things sort of fall into order in a pretty interesting way.”Focus on Student Outcomes Everyone WantsKinnamen noted that though division seems ever-present in the United States these days, the mission of education can be a powerful unifying force.“You could have a room of people who are bitterly divided on topics, but if one of us says to that room, ‘Look, every third grade student needs to be able to read at grade level because we know that if a third grade student can read a grade level, he or she has better lifelong prospects across all measures of success,'” Kinnamen said. “And we'll have agreement on that. There will be 100% agreement on that statement.”That doesn't mean that anything else is any less important, according to Kinnamen. It's simply not the “We need to also start from being singularly focused on what we came here for in the first place and what we all can agree on rallying around, and that's delivering these levels of success to students.”Explain How Your Product Will Improve Educator Capacity, Processes, or ResourcesQuintin said that educators trying to improve teaching and learning have three domains within which to make those improvements. Comprising the supports of three-legged stool because no two will work on their own, those areas include capacity, resources, and processes.In deployments that succeed, it's because vendors have a solid understanding of the processes that make their product succeed when they're deployed and fail when they're not.“They can tell us where it worked and why, and they can tell us where it didn't work and why,” Shepherd said. “They have unique insight into the processes that we don't have from our own system. So when we're trying to improve our capacity, the conversation that I want to have with the partners at the table is, ‘Where is it working? Where is it not working?' I don't care about whether or not it is or not working. I'm not judging you. I want to learn from you what are those processes that make it work? I think they bring a vital role.”Don't be Afraid to Guarantee ResultsShepherd said that the best way for a vendor to get a meeting with him is to have a product that can deliver on promises—and then actually make those promises to him.“It's a conversation that some superintendents around the country are taking more and more seriously,” Shepherd said. And I, myself have done this with folks who want to meet in the district. The question that I have for them is as straightforward as it could possibly be. If you're going to quote me a price, what's your guarantee on that price? Can you guarantee me X percentage student learning growth and, if not, do I get my money back? Are you actually willing to stand behind your product enough to say you will give me money back if you don't meet this particular threshold?”Shepherd said that, though some companies will not offer any guarantees, more and more are coming around to the idea.“There are companies that will do this,” Shepherd said. “We engaged with one around graduating kids and they absolutely delivered on that promise 100%. It's a hard conversation. It's one we've not typically done in education, but it's one we need to do a whole lot more of, saying, ‘Look, you've gotta guarantee an outcome on this.' And if not, then clearly there's a product issue and that shouldn't be born by the district.”Be Educators at HeartKinnamen said that he sees a true partnership between schools and their tech providers.“They start as companies,” Kinnamen said, “but they can become partners with the district leadership in a truly kindred spirit way. And that's the beautiful thing to see. A lot of observers see it first as kind of a mercenary arrangement. ‘I pay you because I have to.' It can have a sense of commercial dirtiness to it.“I see that as completely false,” Kinnamen continued. “The reality is, and this is the beautiful thing, the entrepreneurs who launch ed tech companies to help students succeed in reading and math and science are educators at heart. They believe that this is a moral imperative in the world. It's a mission.”Kinnamen said that mission driven companies can't just deliver some number of units at a particular price margin and then dance their way to the bank and vacation before fading into the sunset.“It doesn't work that way. What they need to do is create real value for students,” Kinnamen said. “And when that happens, sure, they have to get paid.”Kinnamen said he has come to see this kind of mutually committed partnership as the heart driving effective ed tech deployments.Successful ed tech companies are “in it because they believe in the heart and soul of education as a priority, and they want to deliver not only the resources, but the processes to make it successful,” said Kinneman. “but they can only become successful companies by being successful partners with the people who are leading education.”

I recently did a 1/2 day training for a client that uncovered a plethora of unique opportunities which I want to share with you in this episode.A product-centric approach to social media marketing can yield effective results at many levels.When taking a product marketing perspective on how an organization can best promote their products, you will uncover new opportunities to leverage personal branding, content, and yield more influence than you might have found possible.Listen in for the details and how all of these aspects of digital and social media marketing can work together in harmony.Key Highlights[03:22] How Do We Get the Word Out of Your Product?[03:57] Talk About your Product![04:36] The Different Elements You Need to be Successful in Social Media[05:33] The Concept of Influence[06:00] Valuing Employee Influencers[07:30] Help Your Employees Create Personal Brands Aligned with their Expertise[08:04] Resources that Will Help You Optimize Your Profile[09:22] Brainstorming Excercise I Created[10:30] The Concept of Publishing Content for Influence and Thought Leadership[10:59] What is Thought Leadership?[11:28] How Does Publishing Your Perspective Create Influence?[14:32] How Often Should You Publish Content?[15:02] Types of Content You Can Publish on a Daily BasisNotable QuotesAnd on a website, sure, you're going to have your dedicated resources and content for your product. When it comes to social media, you're fighting with all the other products for attention.Too often we think of ourselves as a company, when we should think of ourselves as a product, people are not buying the company, they're buying the product. So everything that we do, ideally, should be talking about.And once we understand the importance of social media, we understand the importance of content in social media. It is the currency of not just social media, but digital media in general.There is a very distinct relationship between influence content, and social media, you establish a presence in social media, you begin to publish content, and share your views or talk about a product around a certain niche, so to speak, and over time, that helps you build influence on that topic.So if you're thinking, Yeah, we have people in our business, that should be more in the spotlight, they should be more active and social, they should be just more naturally talking about what they're an expert in, because it's going to help our business.And the thought leadership content shows your subject matter expertise, it ideally promote your company, it speaks to potential customers, and industry partners. And indirectly, it should sell your product, the engagement type of content, shows your human side promotes your personal brand, it speaks to your broader network and connections, who might not necessarily be interested in your product. It sells you that your company, and it gets broader engagement.Links Mentioned: Episode 258Learn More:Join My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmoDownload My Free Ebooks Here: https://nealschaffer.com/freebies/Subscribe to my YouTube Channel: https://youtube.com/nealschafferAll My Podcast Show Notes: https://podcast.neal

In this real estate agent training podcast, you will learn how to differentiate yourself as a Realtor. How can you start specializing and separating yourself from other real estate agents? The strategies discussed:  Your People - This includes your real estate brokerage and/or franchise. It can also be the people on your team or third-party service providers.  Your Brain - This is your background and expertise as a real estate agent. What part of real estate most interests you? Follow that. Furthermore, you can differentiate with a comprehensive grasp of the market conditions.  Your Product - This is the type of property or price point that you serve. Also, this can be your geo-farm or area specialty.  Your Service - This could be how you serve clients, the technology you use, your contract terms, or your marketing.  Yourself  - This is you! Your personality and interests. This extends to the type of customers you serve.  00:00 Intro 1:54 Scarcity 2:33 Fear of differentiation 4:49 3 Things 5:53 5 Categories 6:26 Your People 7:36 Your Brain 10:21 Your Product 13:40 Your Service 16:59 Your Personality 18:55 Exercise 20:06 Conclusion Rev Real Estate School is here to teach real estate agents how to become successful in their careers and reach 50 deals per year with ease. The real estate agent tips and tricks will benefit REALTORs® with marketing ideas, database marketing, social media, scripts, dialogues, habits, mindset, networking, skills, and negotiation.

Your product is quite possibly the most important component of your business. Because no matter how many prospects or customers you have, and no matter how good you are at sales, and no matter how clear you are on your business model, your business is nothing without a product to sell. And if you don't understand your product - truly and fully and intimately - from the way it's structured or built to why it's priced the way it is and how it can serve your customer, you can not properly sell your product, and you might have a hard time growing and making money.Today I want to talk about what having a product or offering truly means, why getting clear on your product is so important, the process of designing a signature product or offering, as well as the importance of expanding, evolving, or adding to your offerings and the role this plays in your business growth. If you have listened to my past episodes, you know that I am a big picture kinda girl and strong believer in finding motivation for our decisions and actions by looking towards the future and what we want to achieve. By the end of this episode you are going to see why this is such an important key concept in achieving real wealth in your business. Chapters of this Episode: What is Your Product?If you are a wedding florist, in a general sense, flowers may be the thing you sell, but your product is more contextual. Your product is the service that you provide, it's the unique designs you create, it's the way you package them and present them, and the way the individual pieces make up an overall design. All of these things make up your product. Your product is the experience that you offer to your clients through your flowers. That is what you offer and that is what they are paying for. Your product is really your service. You may offer a wide list of different products. Or, you might have variations of one product. Getting Clear on Your ProductIn order to really be successful with both selling and marketing, you must know your product inside and out. How well do you know yours? How familiar are you with the service you offer and what exactly your clients are getting when they hire you? Designing a 'Signature Product'Getting clear on your product is something that you can more confidently refine and shape over time through experimentation and getting more familiar with your strengths, your specialty, and what sets you apart from other brands. I refer to this refinement process as building and designing your signature product. Buckle Up, Niche DownThere is nothing wrong with having a more broad collection of offerings as long as they are all profitable and as long as you can make it make sense from a marketing perspective without confusing your audience. But, if you're really serious about your business, it is wise to pare down to the parts of your business that really drive revenue because this will allow you to streamline, maximize efficiency and make room for the things that are going to generate more revenue. Own What You're Best AtYou can create a more impactful, more quality client experience by honing in on what you do best.Designing My Signature Product - The ProcessThe exercise that helped me understand what my work should be valued at, helped me make sure I wasn't accepting jobs that didn't align with my brand, and helped me in my selling process, to feel confident about my numbers so that I could sell more profitably and confidently.For all episode show notes, visit mulberryandmoss.com/podcast

Welcome to this week's Entrepreneur Express Tip in 5 minutes or less! Today we are talking about selling your business and ownership transition. If you are looking to sell your business or transition ownership to a partner or another family member, then you'll want to listen to this episode! There are three things you will need to focus on to create a sellable entity or an entity that is ready for ownership transition. Those three things are: Your Numbers, Your Structure and Your Product or Services. Listen to find out what exactly to look for to know if you have a sellable business. If you are interested in learning more about our programs, Business Builder group, the Entrepreneur Empowerment Evolution group, or just want to say hello then please fill out this form and we will get in touch with you https://ievolveconsulting.com/are-you-ready-to-evolve/ And as always, if you have any questions, you can email us directly at yourock@ievolveconsulting.com. Please be sure to leave a review and a 5-star rating. It would mean SO much to us! Hit subscribe and you will automatically be notified of our weekly episodes that drop every Tuesday and Friday. --- Support this podcast: https://anchor.fm/annette-walter/support --- Support this podcast: https://anchor.fm/annette-walter/support

An extract from 'Good Girls do Sell' CHAPTER 2 - Confidence is the Key In Case you are wondering... Your Product is Not Enough “With realization of one's own potential and self-confidence in one's ability, one can build a better world.” Dalai Lama Understanding the number one, most important element to confidently cold-calling and sell face to face is having not only a belief, but to possess a core conviction regarding your product or service, and what you can offer. It will change the way you look at wanting to get the information to your prospective customers.   If you know without any doubt, that your product or service will make life easier, save people money, bring people joy or change people's lives then you won't want to hold back from knocking on every door and shouting from the rooftops. Just to let people know what you can do for them and how they can improve their situation.   I know you are probably already feeling uncomfortable about the idea of informing everyone you meet about what you do – what product you sell – what service you offer?   https://www.linkedin.com/in/janeenvospersalesprofessionalpresentingconfidencecoach/ https://www.facebook.com/speechperfect/  https://www.instagram.com/speechperfect/  https://twitter.com/VosperJaneen

Usher's New Look, No Longer Bound and Auditory-Verbal Center on NonProfits Radio Careshia Moore Organization / Company Name:  Usher's New Look Careshia Moore is an advocate and educator who has a heart for inspiring others to reach their potential. She mentors leaders, facilitates workshops, designs educational products and connects people with others and opportunities to promote personal success through education. In her roles as an Attorney, Educator and most currently, President & CEO for Usher's New Look she has always worked on behalf of providing access, opportunity and exposure of underserved youth. Careshia is active in her community through membership on boards such as Communities in Schools of Henry County and United Way Advisory Board, a certified Aggression Replacement Trainer and a mentor to young girls. She is also the founder of League of Women Entrepreneurs, a networking group that seeks to empower, educate and elevate women in business. In recognition of her dedication to the community and her passion for encouraging and inspiring others, in 2013, she was named as one of Southern Journal Magazine's Top 14 under 40. Careshia earned her Bachelor's and Master's degrees in Education and Juris Doctor degree from University of Florida. She shares her thoughts and experiences regarding education, parenting and success on her blog Compete to Succeed and is the President and Founder of Compete to Succeed Educational Resources, an entity that creates resources that promote positive parenting and student success. Careshia is married to her husband of 16 years, and they are the proud parents of one son and one daughter. The Moore family recently co-authored a children's book, Mikaela the Koala. Brief Description of Your Service: Usher's New Look (UNL) is a 501(c)(3) organization on a mission to transforms lives of underserved youth through our 10-year comprehensive program that develops passion-driven, global leaders. In 1999, Usher Raymond IV established an organization to give marginalized and underserved youth a “New Look” on life. UNL prepares young people for success and leadership through a programmatic model based on four essential pillars: talent, education, career, and service. UNL's developmentally appropriate curriculum helps young people identify their TALENTS, learn to focus their passions through EDUCATION, gain opportunities to explore a future CAREER, and give back to their communities through SERVICE. UNL's curriculum is predicated on the Search Institute's building blocks, which represent the relationships, opportunities and personal qualities young people need to succeed and thrive. To date, UNL has trained over 42,000 youth from marginalized communities providing skills and tools necessary to succeed in school, career and life. Utilizing a peer-to-peer training model, UNL has increased high school graduation rates, post-secondary pursuits, and developed well-rounded, forward-thinking leaders. In 2016, Usher's New Look successfully served over 4,000 youth. And, we are extremely proud that 100% of our academy high school seniors continue to graduate on time! Usher's New Look will train approximately 5,000 students in 2016. Topics to Discuss:  Story of Usher's New Look Mission Impact Upcoming events Web Site and Social Media Links:  www.ushersnewlook.org @ushersnewlook (All platforms) Bethany Monroe Organization / Company Name:  No Longer Bound  Bethany Monroe, age 33, has worked for No Longer Bound for 2 years as Store Manager of their second thrift store location in Woodstock, Georgia. Brief Description of Your Product or Service: No Longer Bound serves men who struggle with addiction. We are a twelve month regeneration program that is supported mainly by industries, which include our thrift stores, and are a part of the men's recovery program. Our industries make it possible for men to pay only a third of what it would actually cost them to go thro...

Larry Williams President and CEO at the Technology Association of Georgia (TAG) Guest BIO: • Successful experience building and managing state and local economic development, international business development and tourism development. • Results-oriented professional with a reputation for service, satisfaction, and results. • Creative troubleshooter able to quickly identify and resolve problems at all levels. • Multilingual with international experience and understanding of global business practices. • Solid leader able to build, mentor, and develop highly motivated, productive, and loyal teams. • Track record of developing strategic plans and public-private partnerships. • Skilled administrator able to consolidate and streamline organizations, manage budgets, and direct change. Specialties: Economic development, international business development, global branding, marketing, non-profit and government administration and management, business finance, budget management, customer service, organizational development, leadership, deal structuring, change management, strategic planning, building public-private partnerships, public and industrial policy, international trade and operations. Brief Description of Your Product or Service: The Technology Association of Georgia's mission is to educate, promote, influence and unite Georgia's technology community to foster an innovative and connected marketplace that stimulates and enhances Georgia's tech-based economy. Topics to Discuss: Importance technology plays in GA's economy Relevance Support and engagement in TAG Web Site / Linkedin / Social Media Links: https://www.tagonline.org https://www.linkedin.com/in/larrykwilliams Atlanta Tech Podcast Interviews and conversations with the movers and shakers in the tech space in Atlanta. Covering brands, organizations, individuals and industry experts and trends! Learn more at: http://www.AtlantaTechPodcast.com Show Host: Rich Casanova, Chief Visionary Officer Pro Business Channel Rich Casanova began his broadcasting career in California's central valley at KSKS-FM. While in California he also ran a successful entertainment company whose staff and crew entertained over 100,000 people. After moving to Atlanta and selling his entertainment company, Casanova ventured into publishing as the Publisher and Franchise Owner of Coffee News, headquartered in Bangor, ME. Later became the Founder and CCO, Chief Connection Officer, of an online platform where local business professionals register to receive a free list of the top 100 networking events in metro Atlanta. With a name like Casanova and his gregarious personality, Rich was a natural as a music radio DJ. "I got the radio bug early in my career and often thought how great it would be if there was an opportunity to participate in a talk radio format with a pro-business perspective interviewing thought leaders from the local business community." Thus was born the Pro Business Channel where Rich is the CoFounder and Chief Visionary Officer. https://www.ProBusinessChannel.com https://www.linkedin.com/in/richcasanova https://twitter.com/RichCasanovaCom Check out more episodes at: http://www.AtlantaTechPodcast.com Submit a guest request at: http://www.OnAirGuest.com View guest photos at: http://www.ProBusinessPictures.com ‹ › × × Previous Next jQuery(function() { // Set blueimp gallery options jQuery.extend(blueimp.Gallery.prototype.options, { useBootstrapModal: false, hidePageScrollbars: false }); });  

Calling All Inventors. Experimenters, Mom n' Pops Gadget Creators Here's A New Way To Drive Interest for Your Product.  “WHAT THE HECK IS THAT?” is a new 'You Tube' gadget game show best described as  where "Shark Tank" meets "What's My Line?” It's the brainchild of Steve Greenberg, award-winning author, TV personality and expert on innovation and technology who's on TV all the time showcasing products. Steve's a regular with Hoda & Jenna on NBC's Today Show. I tried to play Steve's new game with him live on my show and tried to guess what various products were after looking at some photos and asking yes/no questions that would give me clues. I still had no clue.  The game is much better played on 'You Tube' where during each episode of  “WHAT THE HECK IS THAT?”, panelists are shown a “mystery gadget" which is a new product—but it's function is not known by the general public or the panelists. With the host's help, panelists ask Yes/No questions to try to guess the identity and function of the mystery gadget. It's an awesome way for inventors to get a product some exposure. If you love gadgets and new products and want to play “WHAT THE HECK IS THAT?” go to GadgetGameShow.com. Just click on SUBSCRIBE and start watching the episodes. There are 34 Episodes posted so far.   BTW: Steve Greenberg wrote a book called GADGET NATION: A JOURNEY THROUGH THE ECCENTRIC WORLD OF INVENTION. It features 100 off-beat gadgets and the inventors behind them.  Steve's also on the Board of Directors for the United Inventors Association.     

https://youtu.be/cxiqTzutfS0 Heinan Landa, Founder and CEO of Optimal Networks, an IT firm that serves law firms and associations in the Greater DC Area. He is the author of the bestselling book, The Modern Law Firm: How to Thrive in an Era of Rapid Technological Change.   --- Your People are Your Product with Heinan Landa Our guest is Heinan Landa, who is the founder and CEO of Optimal Networks, an IT firm serving law firms and associations primarily in the greater BC area. Optimal three unique are measurable business impact, a talent-attracting culture, and thoughtful, proactive recommendations. So, Heinan has been in business for 30 years, of which three years being running an EOS company. And actually, he went to Johns Hopkins, he studied engineering at Johns Hopkins, then he did an MBA at Wharton. And lately, earlier this year, he published the Modern Law Firm, which became number one Amazon bestseller. And it's a really good book. You should read it, especially if you're running a law firm or a professional service firm. It really gives you what the future is going to look like and how you can take your firm to the future. So without further ado, please welcome Heinan Landa. Heinan, how are you? Steve, I'm blushing with that sort of an introduction. I'm going to have to bring my mother into the call to make her proud. Okay, well, I'll send you the link and you can share it with her or play it to her. I don't know how tech savvy she is. Well, she's my mother. She's extremely tech savvy. She's around 90 years old, right? Only 75, yes. I'm sorry, okay, then don't share this with her. So let's start with your story. I mean, you've been running Optimal for the last 30 years, but how did you get into becoming an entrepreneur and a professional service entrepreneur? How did that happen? It's a great question. And you know, it's a story. So my parents moved here from Israel when I was about two years old and after many years of hard work, my dad decided that he wanted to start his own company. And it was really interesting. So at home, the discussion was always about the business and sales and manufacturing and applications and all sorts of things that had to do with the business and financials. And so and then my mom and somewhere in 1980, I believe 1981, my mother went and joined my father in the business. And so that was the total discussion. Everything at home was always about business. And it was I always found it fascinating. And I went to Johns Hopkins and I studied engineering and that was fine, but it was not as interesting to me as all the management and all the business talks. So I was just, when I went to Wharton, I really wanted to, I already knew I wanted to start my own business, and I went through the entrepreneurship track at Wharton, so I got exposed to many, many different types of businesses, and I realized that one of the best uses of my skills and one of the best places where I could help people sort of and help organizations was in technology and helping them use technology better. And so that was I came out I actually wrote the business plan for Optimal inside of business school and came out and started it. That's very visionary of you because that was around 1990, right? When you did that. Yeah, near there, right, exactly, 91. Just taking off, I remember the first word processors came out around that time and it was very clunky with a floppy disk, I constantly lost my documents. It was a very rough time in IT business, I think, especially the corporate IT. Well, networks didn't even really, they were just starting out back then. Most of it was just one or two PCs in the accounting department. That's right. Yeah. So, you know, Optimal is like a quintessential professional services firm. You advise low firms who are professional service firms themselves, so it's a professional service providing it for the professional services industry. So how is it, you see a lot of professional service other than y...

No matter what you're selling — product or service, physical or digital — a great video can be a marketing game-changer. Videos are an efficient way to get attention, get your message across, and nurture leads faster. As content goes, video is almost as important as the written word these days, and will almost certainly […] The post MBA1519 How to Create a Demo Video for Your Product appeared first on The $100 MBA.

Woman Owned CBD Oil Manufacturer and Canna Bistro Founder Swan Simpson on CoFounders Podcast‌ Swan Simpson Canna Bistro  Brief Description of Your Product or Service: We are a woman owned CBD oil producer/manufacturer and infused eats start up based in Atlanta. A family business on a mission to heal the world. We wanted to introduce our city to a better way of eating and incorporating this miraculous CBD oil into our daily lives. As a self-trained Vegetarian/Vegan Chef, I've spent more than 30 years perfecting wholefoods based recipes and formulations. In early 2018, I created a super-foods menu for casual smoothies & tonics (served at our pop ups and storefront). And we just added my secret private menu built around cuisine made with our own organically grown CBD oil (THC FREE). Our menu is mostly vegan & vegetarian and largely gluten-free. We have meticulously sourced the highest in quality ingredients to offer a full spectrum of organically grown and/or sustainable produced organic sugars, fruits, vegetables, nuts, and our own house blended CBD oil. Choosing local ingredients, community farmers & small suppliers when available. Our entire menu is made with love, peace, harmony, balance. Show Topics: What Is CBD Oil? CBD oil is the short form of the term cannabidiol oil. Cannabidiol is a natural component of cannabis or hemp. CBD oil is cannabis oil that has a significant content of cannabidiol. It is made from the flowers, leaves and stalks of hemp not just the seeds, but the whole plant. Canna Bistro Organic CBD Oil Fully Traceable From Seed to Oil Made in small batches by artisans in Georgia using organic cannabidiol. Extracted using super critical CO2 process, contains no pesticides, solvents, heavy metals, mold, or bacteria. 3rd party tested to insure purity and potency. No THC. What Is CBD used for? Many in the medical community are using hemp derived CBD oil to manage and treat conditions. The research with hemp derived cbd (no THC) includes pain, inflammation, a wide range terminal and chronic conditions including cancer, epilepsy, diabetes, hypertension, depression, anxiety,brain injury, fibroids, insomnia, tumors, kidney disease, Parkinson's, Alzheimer's, rheumatoid arthritis, colitis, liver inflammation, heart disease, Additional pre-clinical studies show therapeutic benefits in the management of chronic pain, depression, anxiety, nausea, schizophrenia, PTSD, alcoholism, strokes, other cardiovascular disease. The research involves far too many others to list here. Decadent Brownies, Smoothies, Tonics, & Concoctions  Specially prepared mouth watering vegan, vegetarian dishes infused with our Chef's own Colorado grown Canna Bistro blended CBD Oil. All dishes meticulously paired with infused vegan wines, cbd lemonade tonics & cocktails, served with a mixture of cosmopolitan flair...  and don't forget Momma T's "BIG A" Brownie. There is nothing cliche about great-granny's name sake brownie. Indulge in this chocolate on chocolate walnut centered brownie; soaked in Tennessee moonshine and infused with Canna Bistro CBD oil. Our BEST SELLER! Canna Bistro Incubator Terminus 100 in Buckhead Atlanta Retail Partners South Carolina Retail Partners Private Membership Canna B University Private Member Dining As an experienced Vegan/Vegetarian Chef, one of my favorite things to do is deconstruct "traditional cuisine", and call upon the blessings of the flavor gods. I create food with passion and the highest caliber of ingredients. Join The Food Boss for private, members only, high-end cbd infused dining experiences in Atlanta, Charlotte, & DC. This is an opportunity to connect with other like minded medicinal cannabis cuisine aficionados for 3, 4, and 5 course members only private dining experiences. Web Site/Social Media: https://www.CannaBistroAtlanta.com https://twitter.com/cannabistroatl https://www.facebook.com/cbdoilatlanta https://www.instagram.

Business Developers Network Where business leaders share innovative concepts for developing business. This Episode: How Differentiation Catapulted a Management Consulting Company to $500MM Guest: Gabe Berry, Vice President of Client Development, RGP Gabe Berry shares how RPG grew to reach top line revenue of nearly $500 million by capitalizing on what Peter Drucker described as RPG's "Intellectual capital on demand" and reviews RGP's ambitious plans to expand through practice offerings and global reach. Gabe is the market leader for RGP's Atlanta office, where he is responsible for client management and service delivery . He has over 13 years of consulting firm experience; working with clients globally across multiple industries including Manufacturing, Energy, EPC, Aerospace, and Telecom. Gabe has functional expertise in business development, recruiting, operations, and project management; and has managed teams of sales, recruiting, and operations professionals providing and delivering interim, project-based, and advisory services to their clients. Gabe holds a Bachelor‘s in Business Administration and Management, and an Executive MBA from Georgia State University. Brief Description of Your Product or Service: RGP is an alternative consulting firm specializing in advisory services and project execution. We're proven problem solvers with 10 to 20 years of hands-on, real-world experience. We provide everything from strategic advice to project management; subject-matter expertise to project support. We don't stop at telling you what needs doing. We help get it done. Connect with Gabe Berry on LinkedIn:   www.linkedin.com/in/gabeberry Show Host:  Artie Ruderman The Business Developers Network where today's leading business developers share and learn innovative business development concepts to generate greater value for their businesses. Broadcasting LIVE from the Pro Business Channel studios in Atlanta. Learn more about the sponsor visit:  http://www.igscorp.net Listen to show at: http://www.BusinessDevelopersNetwork.com   To view more photos from this show visit:  www.ProBusinessPictures.com To nominate or submit a guest request visit:  http://www.OnAirGuest.com ‹ › × × Previous Next jQuery(function() { // Set blueimp gallery options jQuery.extend(blueimp.Gallery.prototype.options, { useBootstrapModal: false, hidePageScrollbars: false }); });  

Poke Burri, Office Evolution and DCV Franchise Group Interview on Franchise Business Radio Ken Yu and Seven Chan Owners Poke Burri, Lifting Noodles Ramen, KSP Restaurant Group Ken Yu and Seven Chan are the owners of KSP Restaurant Group parent company of Poke Burri and Lifting Noodles Ramen. The pair are award winning emerging brands that have helped reshape the emerging asian food culture in Atlanta. Poke Burri has become the front runner in the KSP portfolio winning Yelps #1 Highest Rated Poke in Atlanta, #1 Highest Rated Sushi in Atlanta and Atlanta's #2 Highest Rated Restaurant overall. Poke Burri is currently franchising with plans to open 10 plus stores in the next year. Brief Description of Your Product or Service: We make delicious traditional food with a twist.   Topics to Discuss: Our story Our franchising Secret menus Social media expertise Web Site / Linkedin / Social Media Links: @pokeburri @liftingnoodlesramen Andy Bean Franchise Owner/Area Director Office Evolution Brief Description of Product or Service: Shared Workspace Office Evolution is a virtual office and executive office space franchise with locations across the United States. In business since 2003, Office Evolution is the full-service virtual office solutions authority, providing clients with a professional image, friendly service and convenience by offering executive office space and virtual solutions at a practical price. Committed to helping business owners thrive by taking the work out of running an office, Office Evolution delivers quality service and amenities, and provides opportunities to connect and share knowledge with like-minded professionals. Conference and training rooms, business support services, live answering and call management offer the right mix of services to help business owners succeed. Topics to Discuss: Why did you start Office Evolution Why is coworking/shared workspaces booming Recent success stories Web Site / Linkedin / Social Media Links: https://www.linkedin.com/in/andy-bean-3707a0158 https://www.facebook.com/andy.bean.904 https://www.facebook.com/Office-Evolution-Alpharetta-144901672825966 https://www.facebook.com/Office-Evolution-Dunwoody-444274659356971 Larry Schwartz DCV Franchise Group Partner with SingerLewak's DCV Franchise Services Division With more than 25 years of corporate and business development experience Larry has held executive level positions in the ancillary healthcare and franchise industries. During that time, he has been instrumental in developing and managing new business ventures and has spearheaded the growth of several start-ups, early and middle stage companies. Larry began his career in franchising as a Master Developer for a multi-brand organization in Southern California. Shortly after, he was asked to help lead the company's national franchise development efforts as well as assist in the launch of a new high-profile brand. In that capacity, Larry was responsible for developing, implementing and executing a national rollout strategy with emphasis on sales and marketing, resale transactions, contract negotiation and real estate procurement. He also served as Regional Vice President for a multi-brand international franchise company where he was responsible for the development of several brands in the Southwestern US. Since 2009, Larry has worked as a senior level consultant to the franchise industry and has helped facilitate the development of several start-up, early stage and established franchise organizations. He has brought years of small business and corporate development experience to clients in several critical areas including infrastructure development, sales, branding/marketing, operations and investment capital procurement. Larry joined DCV Franchise Services Group as a Partner and Sr. Consultant to pursue his passion for working with companies to develop new and existing brands,

When it comes to keeping customers, onboarding is everything. Getting your customers immediately engaged with your product is key to reducing churn and getting a return on all your marketing and advertising investment. It's also key to creating evangelists for your brand, as new customers become repeat customers and convince others to join them. You […] The post MBA1104 How to Quickly Create Tutorials for Your Product appeared first on The $100 MBA.

Robert Williams III Owner EnSyT Business Development  Professional Attributes: “My skills and experiences are diverse and extremely transferable”. I have strong ethical, professional, legal and social standards assimilated into my persona and can project assertiveness, intellectual curiosity and humility, to every situation. I have mastered change, and acquired an array of skills necessary to manage in a highly competitive economy. I effectively combine my professional experience to meet the business needs of my clients/customers. Career Overview: I systematically apply investigative, analytical and problem-solving skills and continuously work successfully with cross-disciplined teams. I currently empower small businesses to measure and analyze qualitative and quantitative aspects of their business activities using statistical analysis and financial ratios to determine cash flow, liquidity, profitability, efficiency, debt management, etc. •Solving Business Problems (Decision Tree and 2x2 Matrix Models), Lynda.Com •Operational Management Fundamentals (Inventory, Production, Quality), Lynda.Com •Pivot Tables for Data Analysis, Lynda.Com •Applied Business Research and Statistics (UOP Graduate Level Course) •Research and Evaluation/Statistics I & II (UOP Under Graduate Level Courses) •Quantitative Reasoning for Business (UOP Graduate Level Course) •Financial Analysis for Managers I & II (UOP Under Graduate Level Courses) •Corporate Finance (UOP Graduate Level Course) Brief Description of Your Product or Service: The goal of my company is to assist with capitalizing on the difference between working technically in the business and strategically on the business with continuous and inexpensive access to market/industry data, analysis tools, ideas, best practices and leadership insight from leading resources and leaders of national and international organizations, guaranteed to help you not only out-think but think ahead of most small business owners. Topics to Discuss: Personal bio History of EnSyT EnSyT Business model Client success stories How EnSyT meets its own challenges Web Site / Linkedin / Social Media Links: Robert Williams III: https://www.linkedin.com/mynetwork/invite-sent/robertwilliamsiii Show Host:  Artie Ruderman The Business Developers Network where today's leading business developers share and learn innovative business development concepts to generate greater value for their businesses. Broadcasting LIVE from the Pro Business Channel studios in Atlanta. For more info about the show sponsor visit: www.igscorp.net To listen to more episodes visit: www.BusinessDevelopersNetwork.com       To view more photos from this show visit: www.ProBusinessPictures.com To nominate or submit a guest request visit: www.OnAirGuest.com

A business won't last if its products or services are not up to scratch. Justin goes over how to define quality control in your business, how to attain it, and procedures to maintain it. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! ARTICLE TRANSCRIPT:  BLOG: Quality Control in a Startup Business... Is it Too Early to Think About?   TIME INDEX: 00:30 - Quality Control of Your Product or Service 00:39 - These Boots are Made for Life 04:09 - What is Quality Control? 06:35 - Identifying the “Sight Lines” 07:09 - Establishing the Right Environment 09:00 - Knowing What the Perfect Product or Service is 10:31 - Training Your Team 14:32 - Testing 16:09 - Tracking Quality Standards 19:32 - In Conclusion   USEFUL LINKS: Financially Simple Financially Simple on YouTube Financially Simple on Facebook Financially Simple on Twitter Quality Control _________ BIO: Justin A. Goodbread, CFP®, CEPA, CVGA, is a nationally recognized financial planner, business educator, wealth manager, author, speaker, and entrepreneur. He has 20+ years of experience teaching small business owners how to start, buy, grow, and sell businesses. He is a multi-year recipient of the Investopedia Top 100 Advisor and 2018 Exit Planning Institute's Exit Planner Leader of the Year.DISCLOSURES:This podcast is distributed for informational purposes only. Statements made in the podcast are not to be construed as personalized investment or financial planning advice, may not be suitable for everyone, and should not be considered a solicitation to engage in any particular investment or planning strategy. Listeners should conduct their own review and exercise judgment or consult with their own professional financial advisor to see how the information contained in this podcast may apply to their own individual circumstances. All investing involves the risk of loss, including the possible loss of principal. Past performance does not guarantee future results and nothing in this podcast should be construed as a guarantee of any specific outcome or profit. All market indices discussed are unmanaged, do not incur management fees, costs and expenses, and cannot be invested into directly. Investment advisory services offered by WealthSource Partners, LLC. Neither WealthSource Partners, LLC nor its representatives provide legal or accounting advice. The content of this podcast represents the views and opinions of Justin Goodbread and/or the podcast's guests and do not necessarily represent the views and/or opinions of WealthSource Partners, LLC. Statements made in this podcast are subject to change without notice. Neither WealthSource Partners, LLC nor its representatives, the podcast's hosts, or its guests have an obligation to provide revised statements in the event of changed circumstances. Certified Financial Planner Board of Standards, Inc. (CFP Board) owns the CFP® certification mark, the CERTIFIED FINANCIAL PLANNER™ certification mark, and the CFP® certification mark (with plaque design) logo in the United States, which it authorizes the use of by individuals who successfully complete CFP Board's initial and ongoing certification requirements.   Advisors who wished to be ranked in Investopedia's Top 100 Financial Advisors list either self-submitted answers to questions compiled by Investopedia or were nominated by peers.  Rankings were determined based on the number of followers and engagement on social media, primary contribution to professional industry websites, and their focus on financial literacy.  Neither performance nor client experience, however, were considered.  No compensation was paid by WealthSource Partners, LLC or Justin Goodbread to secure placement on Investopedia's Top 100 Financial Advisors List.   The Exit Planning Institute's Leader of the Year is awarded to a nominee who is a CEPA credential holder who has made a significant impact or contribution to the exit planning profession or overall community through innovation and influence and is viewed by the Exit Planning Institute as a thought leader, risk-taker and specialist while showing characteristics of collaboration.   This podcast might recommend products or services that offer Financially Simple compensation when you use them. This compensation is used to help offset the cost of creating the content. We will, however, never suggest products/services solely for the compensation we receive.

In this episode, Kevin talks about Los Angeles vs. San Diego, his travel plans, and the second step in creating a location independent freedom income stream: Your Product. This show will give you 5 concrete steps to help you easily create a product- even before you have a website. Topics discussed: – LA (Venice) vs SD […] O post FL106: Location Independence Freedom Stream Part 2: Product apareceu primeiro em Freedom Lovin.

Today’s entrepreneur shouldn’t chase the crowd. Instead, we’re all about letting your product reflect who you are, and marketing it as an extension of your own values. In today’s episode, we discuss how to add personality to your product. By letting your genuine self shine through your work, you’ll generate all the buzz you need […] The post MBA640 How to Add Personality to Your Product appeared first on The $100 MBA.

In today’s Part 2 of the two-part lesson: How to Pre-sell Your Product, we’re going to dive deep into marketing your pre-sell products, how to drive traffic to your actual sales page, make sure your sales page is ready for your customers to buy, the tools you can use to actually charge your customers and […] The post MBA270 How to Pre-sell Your Product PT 2 appeared first on The $100 MBA.