Podcasts about Subscription box

Shelley Gupta is the Founder & CEO of BāKIT Box, a STEM-based baking kit bringing global flavors and cultural traditions into homes across America. Her path to CPG began far from the kitchen as a recording artist signed to EMI Music before earning her CFA, an MBA from Chicago Booth, and leading strategy work at Accenture.Blending creativity with financial rigor, Shelley turned a casual conversation with a homeschooling parent into a breakthrough channel, now approved as an official curriculum in 14 states. In this episode, she shares how that discovery reshaped her subscription strategy, why flexibility beats lock-in for retention, and how understanding the real buyer (not just the user) transformed her business.Whether you're an ecommerce founder rethinking your subscription model or a CPG operator looking for smarter customer acquisition paths, Shelley's story is a lesson in listening deeply, iterating fast, and staying true to your mission.In This Conversation We Discuss:[00:24] Intro[00:49] Building community through shared passions[02:20] Transforming baking into an educational tool[03:41] Launching early versions to test real demand[04:32] Reaching first customers through organic channels[05:24] Applying to accelerators as a product founder[06:00] Differentiating users from true buyers[06:52] Rebranding to serve a clearer customer base[07:48] Testing niche ideas before fully committing[08:56] Stay updated with new episodes[09:07] Turning chance encounters into growth channels[10:17] Building growth through genuine relationships[10:53] Sponsors: Electric Eye, Heatmap & Freight Right[15:31] Designing subscriptions with built-in flexibility[16:44] Expanding marketing beyond paid social[18:19] Understanding customer complexity and fatigue[20:41] Leveraging creative roots to build a brandResources:Subscribe to Honest Ecommerce on YoutubeSTEM Baking Kits for Curious Kids bakitbox.com/Follow Shelley Gupta linkedin.com/in/shelley-guptaSchedule an intro call with one of our experts electriceye.io/connectClear, real-time data built for ecommerce optimization heatmap.com/honestTurn your domestic business into an international business freightright.com/honestIf you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!

One of the biggest questions subscription box owners ask is: Where do I find products for my box? There's no single “right” answer because the best sourcing strategy depends on where you are in your business journey.  In this quick Friday Fuel episode of The Launch Your Box Podcast, I'm breaking down three key sourcing methods - wholesale, trade shows, and manufacturing - and showing you how each one fits a different stage of subscription box growth. Stage 1: Just Getting Started. Start with Wholesale If you're still prepping for launch or working toward your first 50–100 subscribers, wholesale is your best friend. It's flexible, affordable, and helps you learn what your audience loves without over-committing. Why it works: Low minimums let you order small quantities. Fast turnaround means you can ship quickly. It's the easiest way to test different product types. Challenges with wholesale: Smaller profit margins. Less exclusivity. Limited branding options Stage 2: You've Launched. Trade Shows & Curated Finds Once you've launched and built momentum, it's time to elevate your box. Trade shows and curated wholesale marketplaces help you discover unique, small-batch, and boutique items that give your box that “wow” factor. Why it works: You'll find more distinctive products. Meeting vendors face-to-face often leads to better pricing or exclusivity. You can start building your signature brand style. Challenges with trade shows and curated marketplaces: Travel costs and larger order requirements. Longer lead times mean planning boxes further ahead. Stage 3: Ready to Scale. Manufacturing When your subscription is stable and you're ready to increase margins or stand out even more, manufacturing can be a game-changer. But there are two levels to consider: Option 1: Stock Product from Manufacturers Buy from manufacturer catalogs and add your own branding or packaging. This is a great bridge between wholesale and full custom. Pros: better margins, faster turnaround, and the ability to add your own brand touches. Cons: limited product selection and minimal exclusivity. Option 2: Full Custom Manufacturing Design your own products from scratch for total control and differentiation. Pros: complete customization, higher perceived value, stronger brand identity. Cons: higher minimums, longer timelines, and bigger upfront costs. Sourcing Is a Journey, Not a Jump You'll probably use all of these sourcing methods at some point: Start with wholesale. Grow into trade shows. Add manufacturer stock for better margins. Move to custom products when you're ready. Take Action Identify your current sourcing stage and make one move this week that aligns with it: New? Order your first wholesale products. Growing? Research an upcoming trade show or apply for a wholesale marketplace account. Scaling? Reach out to a manufacturer and ask about their minimums. Every step forward brings you closer to the box and the brand you're meant to build. Join me for this episode, where I'll help you figure out which sourcing strategy fits your stage of business and how to take the next step with confidence. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

“Is it better to have a monthly or quarterly subscription box?”  This question comes up a lot inside Launch Your Box and on the How to Start a Subscription Box public Facebook page. The truth is, there is no one answer to this question. No right or wrong when it comes to choosing a monthly or quarterly box. There's only the answer that's right for you.  Your answer to whether a monthly or quarterly box is right for you and your business depends on your goals for your business and what is most important to you as a business owner.  Each model has its benefits and its drawbacks. It's important to understand both before making a decision about the frequency of your subscription box.  The pros and cons of a quarterly subscription box: 1. Revenue Con - a quarterly subscription model can cause financial strain during the “off” months.  Pro - you can typically charge more for a quarterly box, allowing for greater profit and more revenue. 2. Curation/Products   Pro - you only have to curate a box four times a year!  Pro - your subscriber only gets four boxes a year to consume. This can lead to greater subscriber satisfaction and less churn. 3 3. Frequency/Recency  Con - lack of engagement. The time between each box can cause a sense of disengagement for subscribers. They're not getting the constant reminders of something new coming like they do with monthly boxes.  Con - not having enough content. It can be very challenging to stretch out the content from one box to last for three months until the next box comes out. Content can get stale.  4. Time    Pro - the monthly grind of curation/fulfillment/customer service is a full-time commitment. A quarterly box allows you the space and freedom to do other things.  Top cons of a quarterly subscription box: No monthly recurring revenue. Lack of engagement in your community. Lack of content to market and promote your box and brand consistently.  Top pros of a quarterly subscription box:  Ability to charge more for a quarterly box, increasing the amount of revenue per box.  Only have to curate four boxes a year instead of 12.  Subscribers are less likely to cancel due to inability to consume the box.  You get a break from the curation/fulfillment/customer service cycle.  We've talked about monthly and quarterly boxes and the pros and cons of each. But, there is one other option and it seems to be gaining in popularity: bi-monthly subscription boxes. Bi-monthly boxes are curated and fulfilled every other month. Some subscription box owners and subscribers find this to be just the right balance between a monthly box and a quarterly box.  Join me for this episode as I talk about why there's not an easy answer to the question, “Is it better to have a monthly or quarterly subscription box?” and walk you through the pros and cons of each.  Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠Launch Your Box with Sarah Website⁠  Are you ready for ⁠Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠Join ⁠today!

Running a subscription box business can feel like a whirlwind. One month you're celebrating new subscribers, and the next you're carrying over tasks you didn't finish and the stress that causes. That's why a monthly reset is so powerful. It clears the clutter, refocuses your energy, and helps you move forward with intention. In this week's Friday Fuel episode of the Launch Your Box Podcast, I'm sharing five reset habits I use every month in my own business that will help you keep growing without the burnout. 1. Review Your Numbers Your numbers tell the story of your business. Take 30 minutes each month to check new subscribers, churn, revenue, and follower & list growth. Don't overcomplicate it. Track these numbers in a simple spreadsheet and look for patterns that point the way forward. 2. Clear the “Rocks in Your Backpack” Unfinished tasks weigh you down. At the start of the month, make a list of what's still hanging over you. Then delete what no longer matters, delegate what you can, and finish the ones that truly move the needle. 3. Set One or Two Goals Stop chasing everything. Choose one or two goals that actually grow your business this month, like growing your waitlist, setting up an ad campaign, or batching social content. Four weeks. One focus. Big progress. 4. Create a Roadmap Once you know your goals, map them out in 3–5 action steps. Keep it visible — in your planner, on a whiteboard, or even on your phone wallpaper — to stay focused all month long. 5. Build in Weekly Accountability Check in with yourself every week. Ask: What's my goal? What step am I on? Where am I stuck? Staying accountable keeps you from realizing at the end of the month that you've drifted off track. Your Friday Fuel Challenge Set aside one hour this weekend or Monday morning to walk through these five reset habits. Your future self — and your subscribers — will thank you. Join me for this episode of Friday Fuel and discover the 5 reset habits that will keep your subscription box growing strong every month. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

Have you been struggling with your business this year? Maybe you're not reaching your revenue goals or you haven't launched that new idea, product, or subscription box yet. Many times, our businesses need one little tweak - a change in process, strategy, or just mindset - to change everything.  In this episode, I'm sharing 10 truth bombs that will have you looking at your business differently. Take the time to sit with and think about each of these to see how they might apply to you and your business.  20% of your customer base generates 80% of your revenue!  Protect your peace and energy at all costs.  Fad marketing strategies are like fad diets. They will not last.  Companies that have heavily relied on paid traffic only will shift to more organic traffic.  Systems and processes will serve you.  Revenue does not mean profit.  Cheap is not creating value.  It's more profitable to retain your subscribers than to constantly acquire new ones.  What gets you started may not get you to scale.  If you don't challenge yourself, you won't change yourself.  We focused all of the training this year inside Launch Your Box on these 10 things. I'm here to help you understand these 10 things and make progress with each of them.  Remember, you are on a subscription box journey. This journey never ends. It's always a work in progress. Just keep making progress!  Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠Launch Your Box with Sarah Website⁠  Are you ready for ⁠Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠Join ⁠today!

Start Before You're Ready: 4 Simple Steps to Begin Your Subscription Box with What You Have What's holding you back from launching your subscription box? Is it because your website isn't perfect, your audience feels too small, or your idea still seems messy? You're not alone. So many future subscription box owners stall out waiting for the “right” time. The truth is there is no perfect time. You don't need perfection, you need momentum. In this week's Friday Fuel episode of the Launch Your Box Podcast, I'm breaking down four simple steps to help you start your subscription box with what you already have. No excuses. No waiting. Just real, imperfect action that builds clarity and confidence as you go. Step 1: Pick One Person to Serve Your box isn't for everyone. Start by focusing on one specific person you want to serve. When you know exactly who your subscriber is, everything else – your content, your product choices, your messaging – becomes easier and more effective. Step 2: Use a Waitlist Page (Not a Website) You don't need a full website to get started. A simple waitlist page can help you share who the box is for, what's inside, and when it's coming. You can set this up in hours, not weeks, and immediately start gathering interested people. Step 3: Document > Create Stop overthinking and start sharing. Your audience doesn't want perfect—they want connection. Share behind-the-scenes decisions, product picks, or packaging ideas. Let them vote, give input, and feel like they're part of the journey. This builds trust and excitement long before you launch. Step 4: Launch Messy You are allowed to launch before it looks perfect. Some of the most successful subscription box owners I coach launched with no logo, just a waitlist, and 10 subscribers. What mattered wasn't perfection—it was getting started. Take Action Your “homework” from this Friday Fuel is simple: Pick your person. Build a waitlist. Share the behind-the-scenes. Launch messy. You are more ready than you think. But the only way forward is to take the next step. Not someday – today. Join me for this Friday Fuel episode of the Launch Your Box Podcast, where I'll walk you through four simple steps to start your subscription box now. Yep, even before you think you're ready. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

You can turn on the news and see what's happening with our economy. Big box retailers are closing, small businesses are shutting their doors. Yet I'm here to tell you NOW is the right time to start a subscription box. Why?  The answer is simple.  People are buying. I see it every day in my own business. I saw it during my recent very successful launch. And I have the honor of working every day with subscription box owners who are launching and growing their subscription box businesses.  Adding a recurring revenue stream to your business adds a layer of stability, predictability, and security that most businesses don't have.  The subscription box industry reached $22.7 billion by the end of 2021 and is expected to more than triple that number by 2027! Inside those numbers, the most popular types of subscriptions were replenishment subscriptions (think dog food or shaving supplies) and curation subscriptions (like my Monogram Box™). In a recent Wall Street Journal article, I read that 25% of online shoppers have subscribed to one or more subscription services to receive products on a recurring basis. 25% of shoppers! The article cited niche markets as one of the biggest areas of opportunity and emphasized the importance of providing high-quality experiences to retain subscribers.  To recap, this article showed me:  The subscription box market is still growing - rapidly. It's time to get in!  ¼ of all online shippers have had a subscription - they understand this model.  It's all about convenience and the experience - it's not about the stuff.  The riches are in the niches. (I know you've heard me say that before!) So, why should you start a subscription right now?  You don't have to constantly sell.  If you have a physical shop and don't open, you don't make any income. You're able to create raving fans.  Your subscribers will be your biggest fans, buying almost anything you sell.  The product you are investing in is already sold.  Relieve the stress and pressure of buying products you might have to mark down later.  You get to create a box and experience you are passionate about.  Being passionate about your business helps you show up.  You get to love what you do and treat people to a carefully curated experience.  You get consistent revenue hitting your bank account.  It's not too late to get in the game. Not by a long shot. Have you listened to episode 158 yet? In it, Launch Your Box member Bev of Bless-ed Be Boutique talks about how she retired, got bored, then six months later started her subscription box, selling out her first launch. Or episode 147 where you'll meet Megan. She thought about starting a box for a long time. It wasn't until she bought my book, One Box at a Time, and read it cover to cover in just a couple of days that she took action. Megan launched her subscription box three weeks later - and sold out!  Your time is now. Stop waiting, stop wishing, and start building a business you can make an income from.  Have you been sitting on your subscription box idea for too long? Join me for this episode for 5 reasons to get it started right now. It's time to stop sitting on the sidelines and start taking action.   ⁠Episode 158 - It's NEVER Too Late to Start⁠ ⁠Episode 147 - From Idea to Sold-Out Launch in 3 Weeks⁠ ⁠One Box at a Time⁠ Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠Launch Your Box with Sarah Website⁠  Are you ready for ⁠Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠Join ⁠today! 

What would an extra $1000 every month mean to you and your family?   Inflation. Waiting for a raise that might not happen. So many people are looking for ways to earn extra income right now. Today I'm talking about how a subscription box side hustle could bring an extra $1000 a month to your family - with only 50 subscribers.  A subscription box business can be a full-time business. But it doesn't have to be. Many members of Launch Your Box have full-time, 9-5 style jobs and successful subscription box side hustles. They are nurse practitioners, teachers, certified registered nurse anesthetists, hair stylists, realtors, dentists, and more. They're also subscription box owners who bring in additional income with their side hustles.  You can, too! Let's do the math. If you have 50 subscribers and make $20 of profit per box, that's an extra $1000 going into your bank account every month.  Of course, it's going to take time and effort to get there. But following these six steps will have you well on your way to a successful subscription box side hustle.    Identify what you like or have an interest in.   Make sure it's something you're good at or have expertise in.  You have to be passionate about the subject matter or it won't last!  Don't try to be like anyone else - YOU will set your subscription box apart.     Ask yourself if there are other people around you with the same interest.    That's the audience you need to build!  Where can you find more of those people?  Where do they hang out online?    Start a social media account(s) on the platforms where your people hang out.   Start sharing videos, posts, etc.  Ask your friends to like your page and share it with their friends.  Make sure you're speaking the language of the person you are trying to attract. Messaging matters!    Run a giveaway.   Use Kingsumo (it's FREE!)  The prize needs to be a box just like what you want to sell.  Capture emails for those who enter your giveaway and start building your email list.    Introduce the idea for the box to your audience.   Get their feedback and have them help you make decisions.   You want their buy-in to validate your concept.  Niche down if needed.    Set a launch date and a goal.    Create excitement and generate buzz.  Get your new audience excited about the upcoming box!  Engaging your audience is key at every stage of your subscription box journey, whether it's your full-time gig or a side hustle. Continue to ask for feedback as you grow. Maintain an ongoing focus on audience building and keep serving your audience!  Join me for this episode as I talk about why a subscription box side hustle might be right for you and the six steps you need to take in order to make yours a success. The kind of success that means significant additional income - every month!  Important Links:  ⁠ 6 in 60 Workshop⁠ - Sarah's Method for Curating 6 Subscription Boxes in 60 Minutes Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠Launch Your Box with Sarah Website⁠    Are you ready for ⁠ Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠ Join the waitlist⁠ today! 

Have you been stuck in “idea mode” for too long? Waiting for the perfect time, the perfect audience, or the perfect setup before you launch your subscription box? The truth is you already have what you need. You're sitting on subscription box gold, and chances are, you don't even realize it. You Don't Need “More” to Get Started So many aspiring subscription box owners tell me: “I don't have a big enough audience.” “I'm not good at tech.” “I don't have a warehouse.” “I wouldn't even know what to put in the box.” But here's what I want you to hear loud and clear: you already have enough to get started. Products: Your bestsellers, your signature pieces, or items that reflect who you are can all go into your box. Audience: A small, engaged community is the perfect place to launch. Niche: Serving one person really well beats trying to serve everyone. Teachers, moms, nurses, faith-based buyers, busy women… your box can be their monthly solution. A successful subscription box isn't about inventing something brand new. It's about packaging what already works. A one-time sale resets you to zero the next day. A subscription sale happens again month after month. That's recurring revenue. And it changes everything. With recurring revenue, you can: Plan ahead with confidence. Order smarter. Hire help. Pay yourself consistently. Inside Launch Your Box, I've watched entrepreneurs build six-figure businesses just by turning what they already had into a subscription model. If you've been waiting until your follower count grows, your website is perfect, or you've got the “right” space… stop. No one starts with all the things. Every successful subscription box owner I've worked with started small, messy, and unsure. The difference? They started. You're sitting on gold. The only question is will you use it? It's time to stop waiting and start building. Take a step forward this week: Gather your best products. Connect with the people who already follow you. Name the one person you're serving. And if you want help turning your “gold” into real growth, come join me inside Launch Your Box. That's where we take ideas and turn them into businesses that last. Take action today. Your subscription box gold is waiting. In this Friday Fuel episode of the Launch Your Box Podcast, I'm breaking down how to stop waiting, start recognizing what you already have, and finally build the subscription box that can bring you the recurring revenue you've been dreaming about. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

You work hard to curate, pack, and ship your subscription box each month. But when you check your bank account, the numbers don't add up. Sound familiar? If you've been wondering why you're selling more boxes but still struggling with cash flow or not paying yourself, it's time to get serious about your pricing. So many subscription box owners start out underpricing, and it's not always intentional. You want to be affordable. You don't want to scare people away. You tell yourself you'll raise prices later. Underpricing is costing you more than you think. When you forget about packaging, shipping materials, transaction fees, your time, and even damages or reships, your “$10 profit” can quickly become $6… or nothing at all. Month after month, that tight margin leaves you stressed, resentful, and unable to grow. Take Action: Audit your current price vs. your real total cost per box. Include everything: include tape, inserts, and your time. Most box owners price from the bottom up. They add up products, tack on shipping, and call it good. But that strategy sets you up to struggle. Instead, flip it around: start with your margin goals and build your box to fit. If you charge $50 per box, that means your total cost (products, packaging, shipping, fees, fulfillment) should be no more than $20-$27.50. Once you know your limit, you can source and curate accordingly. Take Action: Reverse-engineer your price. Decide your profit margin first, then set your product budget. Even if your pricing looks solid, hidden costs can eat away at your profits. Things like: Transaction fees (PayPal, Shopify, Stripe) Shipping materials (not just postage) Software and subscriptions (Klaviyo, Canva, Shopify) Labor, including YOURS Returns, damages, and inventory overages “Small” surprises and freebies These add up fast, especially as you grow. If you don't account for them, your margin disappears. Take Action: Do a hidden cost audit this week. Write down every recurring business expense and calculate what it costs you per box. Realizing your price isn't sustainable can feel scary. But raising prices doesn't mean failure, it means leadership. Be transparent with your subscribers about the reason for the increase. Give them 30–45 days' notice. Decide if you'll grandfather in current subscribers. Consider a tiered option if needed. Yes, you may lose a few subscribers. But the ones who stay will actually be profitable, and that's how you build a business that lasts. Profitable businesses don't just change your life. They make it possible for you to keep serving your subscribers for years to come. Take Action: Choose your new price based on margin goals, set an effective date, and start your communication plan. You didn't start your subscription box to break even. You started it to make an impact, create income, and build freedom. But that only happens if your pricing supports your profit.  Download the free Box Budget Worksheet and run your numbers today. This tool makes it simple to plug in your costs, your price, and see exactly where you stand. In this episode of the Launch Your Box Podcast, I'm walking you through the real cost of underpricing, how to set profit margin goals that actually work, and what to do if you need to raise your prices.  Download the Box Budget Worksheet here: https://www.launchyourboxwithsarah.com/my-box-budget Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

Here are some helpful links.See the entire original post here for the most support. This video will help most WordPress users get the drift of how to set up the widget to create a sign-up form. Setting up this widget will only take 15 minutes.Congratulate yourself after you do it. Now do one more thing.  Set up an account with a free email service provider like MailChimp.You want to do this so you can nab that necessary bit of custom code you'll need to paste into that WordPress subscribe form widget you just set up.Learn how to wed your MailChimp account to your WordPress widget here.Congratulate yourself even more profusely after this step.  Get yourself some roses or something.Because you just did something huge for your art business. Oh God, Do I Have to Add MailChimp?Unlike Gmail, MailChimp will gift your readers with an easy way to update their preferences or to unsubscribe altogether.You want to give people that option, right?It's the polite thing to do, and it keeps you safe from GDPR compliance troubles.Plus, once you master MailChimp, you'll swell up with pride.You could go with other email marketing software providers like Constant Contact or ConvertKit(but they start at around $29 to $49 a month), while MailChimp is free to begin.And as of this writing, Mailchimp stays free until you have over 499 people on your list.Want extra credit?Put an afternoon's effort into learning how to make the most out of MailChimp, and you'll be giving your art business strong roots to grow from.  2. How To Create Your Weebly Email Sign-Up FormWeebly's mailing list setup could be the easiest of the bunch.We are talking 5 minutes.(I am a WordPress woman, but the intuitive setup for the Weebly box gave me momentary Weebly-envy.)To learn how to add a MailChimp sign-up form to your Weebly site, go here.  3. How To Pop In Your Wix Subscribe FormCheck out this page and video to learn how to place a "Get Subscribers" form on your Wix site and add a snazzy "pop-up" sign-up form to boot. I bet you can do both in about 30 minutes.If you want to integrate MailChimp into your Wix sign-up setup, check out this video for extra help.But if you do nothing else here today, put a darn sign-up box on your Facebook page. Oh, and while you're helping yourself attract your ideal audience,  discover how to add a gorgeous email signature to the bottom of your email for free in this Charmed Studio post.Okay, now on to taking the step that could make your mailing list soar, where others sink: adding a signup box on your social media. How To Put A Sign-Up Form On Your Twitter or Facebook PageFacebook helps many artists, but it's important to start a list that's yours for keeps.The same goes for X.You don't need me to tell you that Mark Zuckerberg or Elon Musk may have forgotten to put your well-being at the top of their to-do lists today.The only simple way I found is to hook yourself up via MailChimp.For Facebook, watch this straightforward instructional video here.To share your Mailchimp subscribe form on X, read this.If you haven't set up a MailChimp account, go here first for your account set-up tutorial, then head to the Facebook Signup Form instructions.Done.You are now a captain of industry!Get yourself two bunches of tulips, one for your kitchen and one for your desk.  My P.S. (For the Tech-Challenged Among Us)If you are not interested or able to install a subscribe form yourself, I still respect you.You can easily and cheaply hire a smart, techy type on sites like Fiverr or Upworkto put one in for you pronto.Got your subscribe form up, but it's not pulling in many folks?Check out this post on Turn Your Art Website Into an Attraction Magnet (Without Social Media).You'll discover how being yourself and changing the possibly current boring wording in your current subscription form can change everything.(Here's my article on 4 great benefits of a small list.) To be charming and subscribe to the blog and get free access to my writing toolkit for artists click here.For info on one-on-one writing coaching with Thea go here. This blog is produced by The Charmed Studio Blog and Podcast™, LLC. And when you get scared about writing and want to relax, remember what Anne Lamott says."100 years, all new people."You can do this. Occasionally my show notes contain Amazon or other affiliate links. This means if you buy books or stuff via my podcast link I may receive a tiny commission and do a happy dance. There is no extra fee for you. I only link to items I personally use and love: products I feel help heart-centered artists and writers. Thank you. :)

When a subscriber opens your box, do they instantly know what to do with what's inside? If the answer is “maybe” or “I'm not sure,” that's a problem. Because when your box isn't consumable, you're leaving money – and retention – on the table. In this Friday Fuel episode of The Launch Your Box Podcast, I'm breaking down what it really means to create a consumable subscription box and why it matters so much for retention. Plus, I'll share five practical ways you can make your box easier to use, more engaging, and more shareable. What Does “Consumable” Really Mean? When I say your box should be consumable, I don't necessarily mean edible or disposable. Consumable means your box invites action. Subscribers know exactly what to do with what's inside. They can use it, style it, or enjoy it right away. If it's a craft box, can they see what the finished product should look like? If it's a self-care box, do they know how to use the items included? If it's a lifestyle box, can they imagine where the item fits into their daily life? Without those cues, subscribers are left guessing—and unused items quickly become clutter. Why Consumability Matters Making your box consumable isn't just a nice idea. It's a proven retention tool that:  Increases retention.When subscribers use what's in your box, they don't want to lose that experience by canceling. Builds momentum.Engagement with this month's box creates anticipation for the next one. Sparks word-of-mouth.People love to share what they're using – and loving. Reduces “too much stuff” churn.Boxes don't feel like clutter when everything inside is being used and enjoyed. 5 Ways to Make Your Box More Consumable Make sure your subscription box gets used, not stuck on a shelf by:  Including a visual outcome.Show the finished project, styled look, or end result—whether in your insert, your group, or on social media. Offering a simple, actionable insert.A “Start Here” card or checklist keeps subscribers from feeling lost. Tying each item to a moment.Suggest when or how to use it: “Style this for your next brunch date” or “Keep this at your desk for a mid-day boost.” Removing friction.Label what needs labeling and explain anything that might cause confusion. Being the influencer.Don't just curate. Model the experience. Show up using your own products on social media, in your group, or in emails. Before you send out your next box, run it through this quick audit: If I gave this to a stranger, would they know what to do with it? Can my subscriber use at least 70% of this box within 7 days? Have I clearly shown or explained how to use each item? Have I included visual or verbal cues that invite action? Have I modeled the experience myself in photos, videos, or inserts? If you can't answer “yes” to at least four of those questions, you have an opportunity to level up before shipping day. A consumable box is a retention strategy. If subscribers use the items in your box, they'll want more. If they don't, they'll forget it. Audit your next box by asking yourself these five questions and watch how much more your subscribers engage. Because the more they consume your box, the longer they'll stick around. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  The 5-Question Consumability AuditYour Action StepAre you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

If you've been “almost ready” to launch your subscription box for months – or even years – this episode of the Launch Your Box Podcast is for you. I get it. I spent 18 months sitting on my own subscription box idea, watching others launch, endlessly researching, tweaking, and dreaming. I thought I was preparing. But when I finally launched, I learned more in that first month of taking action than I had in all those months of planning. The truth? All that research, note-taking, and idea-tweaking feels productive… But it's keeping you from what you really want: customers, sales, and momentum. In this episode of the Launch Your Box Podcast, I'll help you break out of perpetual learning mode so you can finally start selling your subscription box.  How to Tell If You're Stuck in Perpetual Research Mode Some of the biggest indicators include: You've gathered endless information but haven't acted on it. Your launch date keeps moving. You redesign your branding more than you talk to potential customers. You're constantly switching your box idea after seeing others' boxes. You're waiting for the “perfect” product before you launch. Staying in research mode feels safe. There's no risk of rejection, no hard deadlines, and no uncomfortable decisions. But every week you stay there is a week without customers, feedback, or income. The Hidden Reasons You Haven't Launched Your Subscription Box Being “not ready” is rarely about needing more time or more information. Often, what's really keeping you stuck is one of these: Fear of Failure – Worrying no one will buy or that people won't like your box. Fear of Success – Wondering how you'll handle it if things actually take off. Perfectionism – Believing everything must be flawless before you launch. Comparison – Feeling behind because your box doesn't look like someone else's Year 5 version. Comfort Zone + Lack of Clarity – Staying in familiar territory instead of testing your idea with real people. In the episode, I share stories from my own business journey and why messy action is always better than perfect inaction. You can't research your way into a successful subscription box business. You have to sell your way there. Imagine 30 days from now: your first boxes shipped, real customer feedback in hand, and a clear plan for month two. That only happens if you start now. Stop waiting for perfect. Start building the business you've been dreaming about. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

Are you selling a product or a promise? You've poured your heart into your subscription box. You've found the perfect items, created beautiful packaging, and started showing up consistently online. But the subscribers aren't coming. Or people buy once, but they don't come back. Sound familiar? Frustrated and wondering what you're doing wrong? This might be the missing piece: The problem isn't that your product isn't great. It's that your audience doesn't understand why they should subscribe. In this Friday Fuel episode of The Launch Your Box Podcast, I'm breaking down the difference between selling a one-time product and offering a subscription people actually want to stick with. A subscription is a relationship, not a transaction When someone buys a product, they're saying, “This looks good.” When someone subscribes, they're saying, “I trust you to keep delivering value.” That means your subscription box offer needs more than great items. It needs a clear, compelling reason to subscribe. And to stay subscribed. Real Example: A Coloring Book Box That Transformed Inside Launch Your Box, I worked with Chantal, who sells adult coloring books. She had custom designs, thoughtful themes, beautiful packaging… But she wasn't getting the sales she wanted. So I asked her one question: “Why would someone subscribe to this rather than just buy a coloring book on Amazon when they feel like it?” That one question changed everything. Together, we identified ways to create value beyond the book: Exclusive monthly themes A private Facebook group for connection Calming playlists and printable bonuses Encouragement to make coloring a monthly habit Suddenly, Chantal wasn't just selling a product. She was offering stress relief, creative rhythm, and community. And her audience felt that difference. This Week's Action Step Write down 3 reasons your box is better as a subscription.  Ask yourself: What do subscribers get that one-time buyers don't? How is a subscriber's life better after 3 months? What promise can I confidently deliver on? Because when your benefit is clear, your offer becomes magnetic. Your copy improves.Your conversions increase.Your subscribers stay longer. Ready to rethink how you're positioning your box? This episode will walk you through real examples, simple shifts, and practical questions to help you clarify the benefit of your subscription – and make your offer irresistible. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

#536 How do you turn a subscription box into an 8 figure e-commerce empire? In this episode, host Brien Gearin sits down with John Roman, CEO of BattlBox, a thriving e-commerce subscription service delivering handpicked outdoor, survival, and EDC gear to enthusiasts worldwide. John shares the incredible evolution of BattleBox, the challenges of scaling, and how content and community have been their secret weapons in generating $20M+ annually. Plus, he sheds light on their Netflix show experience, the importance of building authentic customer relationships, and his unique perspective on the current state of e-commerce. If you're curious about how to build a sustainable e-commerce brand and foster an engaged community, then you won't want to miss this value-packed interview! (Original Air Date - 12/11/24) What we discuss with John: + John Roman's journey to CEO + Growing BattlBox to $20M+ + Recovering from a Facebook ban + Power of content and community + Behind the scenes of Netflix show + B2B vs. B2C sales insights + Leveraging customer feedback + Building loyalty through engagement + Selling and buying back BattlBox + E-commerce tips for success today Thank you, John! Check out BattlBox at ⁠BattlBox.com⁠. Check out John's blog at ⁠OnlineQueso.com⁠. Follow John on ⁠LinkedIn⁠. Watch the ⁠video podcast⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

Think Facebook ads are too expensive, too complicated, or too risky? You're not alone. I thought the same thing for a long time. But 18 months ago, I made a decision: I was going to learn how to run ads myself. No more guessing, no more outsourcing without understanding. Just simple strategies I could test, tweak, and teach. In this week's Friday Fuel episode, I'm sharing the three types of ads every subscription box owner should be running. Yes, even if you're brand new. You don't need a big budget. You don't need expert status. You just need to get started. 1 - Page Like Ads Start here if you're building your audience (and you should always be building your audience). Page Like Ads are low-cost, low-risk, and easy to run. I always have one of these running in the background. What to include: A photo of you and your product Simple copy that introduces you to your ideal subscriber Meta's Advantage+ audience to find more people like your current followers Set your budget at $5–$10/day and watch your page grow. 2. Opt-In Ads If you're not building your email list, it's time to start. Opt-in ads help you grow a warm audience before launch day. Need ideas? I've used downloadable phone wallpapers, checklists, and printables. Anything your audience would find valuable and fun can make an effective opt-in. Make sure you have: A clear landing page A freebie that fits your niche A message that invites them to grab their free gift These subscribers are more likely to buy from you when launch time comes. 3. Sales Ads These ads introduce your offer to the world. Whether you're selling a one-time box or your monthly subscription, this is where you go all in. Your goal is to get the sale. Use: Behind-the-scenes packing videos Customer unboxings Short product demos or strong lifestyle photos Start with $10/day and scale up as your results improve. I recommend running these alongside page like and opt-in ads for best results. Tips for Effective Facebook Ads Keep your captions short with ONE call to action Use Canva for branded graphics Don't overthink targeting. Let Meta help Give your ad 3–4 days before making changes Use ChatGPT to help with hooks and headlines! Your Action Step Pick ONE ad and run it this week. Want to build your audience? Try a Page Like ad Want more email subscribers? Try an Opt-In ad Ready to sell? Try a Sales ad It's not about being perfect. It's about getting started. The only ad that doesn't work? The one you never run. Need help deciding which type of Facebook ad to try first? Tune in to the full episode for all the details. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

If your subscription box planning feels chaotic, rushed, or downright stressful, this episode is for you. I know what it's like to be stuck in a cycle of packing this month's box while still scrambling to figure out what's going in next month's. But it doesn't have to be that way. In this Friday Fuel episode of The Launch Your Box Podcast, I'm sharing how I went from winging it to planning six months of boxes in just one hour. And how you can do it too. You'll hear the story behind my 6 in 60 Workshop, why this system works, and five simple habits that will help you plan ahead and curate with confidence. Five actionable steps to help you plan and curate your subscription boxes: • Theme First – Map out 6 clear themes or anchor ideas. • Product Partners – Make a running list of your favorite wholesalers, handmade makers, or past vendors. Revisit this list every time you plan. • Budget Guardrails – Know what you can spend per box – product cost, shipping, packaging – so you're not scrambling later. • Lead Times Matter – Give yourself 8–12 weeks to order. Custom items take longer. • Marketing – Think about how you'll tease the box. Each theme should have a built-in story you can share on social media. Join me for this episode and learn how planning ahead makes everything feel easier – from sourcing products and teasing themes to delivering a box your subscribers can't stop talking about. Ready to plan your next 6 boxes in just 60 minutes? Grab the free replay of the 6 in 60 Workshop and start curating with confidence: 6in60workshop.com You don't have to wing it anymore. Let's plan with purpose. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

One of the most important aspects of our subscription box is the products we put inside it. Whether you're brand new to business or an experienced subscription box owner, finding the right products at the right prices can be challenging. Where do you start?  What about when you begin to grow?  How do you buy in bulk? Before you start shopping, you will need your sales tax permit and resellers certificate. File for your sales tax permit first and then you'll be able to get your resellers certificate.  Where you head next depends on where you are in your business. I found in my own business that buying product for my growing subscription box was different from buying product for my brick-and-mortar shop or the early days of my subscription box.  So how can you find the products you need? 1 - When you're brand new to business:  Local Shops/Brands Facebook Wholesale Groups 2 - Once you've established yourself and have some orders behind you: Online Marketplaces such as Faire - You can shop thousands of vendors on one platform with low required minimum order quantities.  Direct vendor wholesale site - Go directly to the websites and look for a wholesale link. See if you can apply for a wholesale account with them. Markets or Trade shows -These are scheduled events that happen across the country where hundreds or thousands of vendors come to connect with buyers. You can walk through all their booths, see their products in person, meet with vendors, and place orders. I want you to go to a Market. They opened my mind to brands and vendors I never would have found or considered. I've met vendors at Market who have grown along with me and my business.  3 - You're growing and it's time to start making bigger bulk purchases: When you grow past a certain point, it's time to buy bulk and consider working with overseas manufacturers.  Global Marketplace - Alibaba, AliExpress, and IndiaMart are a great way to lower costs for items. I purchased small items first to get comfortable with product quality and shipping time. However, since the items are coming from overseas, you'll need to give them more lead time when ordering. White Label from an Existing Vendor - Vendors allow you to custom-make products under their supply chain and manufacturing process and put your label on it. Sourcing Services - You can work with a sourcing agent who works with manufacturers on your behalf, getting products for you at really great prices. This sourcing agent handles all the communication and organization.  My advice for you: Use several different vendors - don't put all your eggs in one basket. Build relationships - get representatives and keep in touch with them. Relationships are so important in our business.  Prices are negotiable - don't be afraid to ask. Always ask for bulk pricing or discounts or free shipping or products. The bigger your business gets, the more buying power you have. If you are working on a T-Shirt subscription, I've got a great FREE resource for you.  Check out ⁠my favorite t-shirt brands and styles pdf⁠.  There are SO many choices when it comes to t-shirts - this resource will help you find the best ones for you and your customers!   Join me for this episode as I walk you through 8 ways to find products for your subscription box. Whether you're just getting started or need more product options as you grow, get answers to your product sourcing questions!  ⁠Sarah's Favorite T-Shirt Brands and Styles⁠⁠ ⁠ ⁠FREE 6 in 60 Workshop⁠ Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠Launch Your Box with Sarah Website⁠  Are you ready for ⁠Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠Join the waitlist ⁠today! 

In this Friday Fuel episode of The Launch Your Box Podcast, I'm sharing how I sold my first subscription boxes to local customers. And how setting up my tech from the beginning made it easier to grow later. If you're just getting started, this simple approach will help you build momentum without feeling overwhelmed. Starting local gives you faster feedback, lower risk, and fewer moving parts. But you still need a strong foundation. Even with just a few subscribers, a professional setup builds trust and gives your box a sense of legitimacy, both for your customers and for you. Your first subscribers may be closer than you think.  Local events, vendor markets, and craft fairs Neighborhood or niche Facebook groups Friends, coworkers, school connections Current retail or online customers You don't need a huge audience. You need a warm one that already knows, likes, and trusts you. Keep the experience simple and seamless: Share one link to your checkout page Show what the box includes and how pickup or delivery works Automate monthly payments Then create a great first impression: Add a welcome card and clear pickup instructions Send a follow-up email with next steps Stay consistent with communication Even local subscribers deserve a polished, thoughtful experience. Your local customers can become your most loyal subscribers. To keep them engaged: Add them to your email list Share sneak peeks and reminders regularly Celebrate them in your content if they post about their box Offer simple loyalty bonuses or referral perks Most importantly, keep showing up. The more consistently you communicate, the more likely they are to stick around and spread the word. Your Friday Fuel Challenge Set up your checkout page with recurring billing, even if you're only selling to a few people. Identify 5 local places or communities where your ideal subscriber already hangs out. Map out your local delivery or pickup process so customers know exactly what to expect. Create a simple follow-up email to thank new subscribers and build connection from day one. You don't need a massive audience or a complicated shipping setup to launch. You just need a solid foundation—and a few boxes that build belief. Start like you mean it. You've got this. Ready to launch your subscription box without the stress of shipping? Join me for this Friday Fuel episode and learn how starting local can give you the momentum – and the systems – you need to grow. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

Do you think your subscription box has to be stuffed to feel valuable? Let's shift that mindset. In this Friday Fuel episode, I'm giving you a reality check and a smarter way to think about value. You'll learn three simple ways to increase the perceived value of your subscription box without adding more products (or more cost). These tips came straight from recent member box openings inside Launch Your Box. And they're the kind of small shifts that lead to BIG results. Here's what you'll take away: How to elevate your subscribers' experience with a cohesive theme or story.  How to make it easy for subscribers to consume the items inside your box. How to simplify the extras and focus on the experience.   Think about what really matters to your subscribers and whether what you're doing delivers. The member boxes that delivered the most were the most thoughtful, the most cohesive, and the most clear about who they are for.  Your Friday Fuel Challenge: Do a mini audit of one of your past audits. Simplicity with intention is powerful. Make sure every element of your box matters.    You don't need to add more, you just need to make what's already in your box feel more meaningful. If you've been trying to “add more” to make your box feel worth it, this episode is for you. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

In this episode of the Grazing Grass Podcast, we're joined by Jeff Siewicki of Vital Mission Farm in South Carolina. Jeff shares his journey from raising 25 chickens for personal use to building a thriving regenerative poultry business focused on pasture-raised ducks and turkeys. With a background in science and no prior farming experience, Jeff candidly discusses how he learned everything from scratch—facing the steep learning curves of pasture poultry, selling wholesale to top chefs, and ultimately pivoting to a hyperlocal subscription-based model for direct-to-consumer sales.Topics Covered:Starting with chickens, transitioning to ducks and turkeysChallenges and benefits of pasture-raised poultryLessons from selling wholesale to restaurants pre-COVIDPivoting during the pandemic to direct-to-consumer salesCreating value-added products like duck prosciutto and pet treatsLaunching and refining a customized local subscription boxOnline marketing and building an effective digital storefrontAdvice for farmers on capturing leads and converting salesWhy You Should Listen: If you're a grass-based producer exploring poultry, value-added products, or direct-to-consumer models, this episode is packed with practical advice and real-world experience. Jeff doesn't sugarcoat the hard lessons learned, but he also shares the wins—from building customer relationships at farmers markets to crafting a high-margin subscription service. Whether you're looking to improve your margins, expand product offerings, or shift from wholesale to DTC, Jeff's story is full of inspiration and actionable insights.Resources Mentioned:Vital Mission FarmRegenerative SuccessPremier1 Supplies (chick-safe netting)Visit our Sponsors:Noble Research InstituteRedmondGBT AngusGrazing Grass LinksNew Listener Resource GuideProvide feedback for the podcastWebsiteInsidersResources (Coming Soon)Community (on Facebook)Check out the Apiary Chronicles PodcastChapters

If you've ever found yourself dreading the “J months” of January, June, and July, you're not alone. A lot of subscription box owners and product-based business owners see these as slow, even sluggish seasons. But what if that mindset is the very thing holding you back? In this episode of the Launch Your Box podcast, I'm sharing a mindset reset, practical list-building strategies, and five real sales ideas to help you beat the summer slump and build serious momentum heading into fall. Because here's the truth: you don't have to coast through summer. Because your success this fall starts with what you're doing right now. The Real Reason the “J Months” Feel Slow I recently heard a speaker say, “The J months are just bad for business.”And my first thought? That's the problem right there. These months are not the problem. But how you show up for them might be.  As subscription box owners, we often scale back our marketing, stop sending emails, and lower our energy during these months. And guess what? That creates the slowdown we feared. The J months aren't cursed. They're just different. The key isn't to disappear. It's to show up differently. Build Now to Launch Your Subscription Box Strong Later When other business owners are quiet, you have a chance to stand out. This is the time to grow your following and build your list so your next subscription box launch is stronger than ever. Here's how to stay visible and connected all summer long: Share sneak peeks and behind-the-scenes content Reconnect with your “why” and invite your audience in Offer a summer opt-in like a checklist, quiz, or guide Run a giveaway to build your list Start or grow your waitlist Send 1–2 nurture emails per week What you do now will directly impact your future sales and your next launch. 5 Sales Strategies to Beat the Summer Slump If you want to drive revenue during the J months, try one (or more!) of these proven strategies: This is your prep season, your brand-building season, your relationship-deepening season. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

Your subscription box business isn't growing like you want it to. You're not gaining subscribers at the rate you'd planned for and hoped for and you're not sure what to do.    If you start looking around for advice, you're likely to find people telling you the answer to your problem is Facebook Ads. I have a different opinion.    Facebook Ads will NOT grow your subscription box for you. Yep, I said it. I know this might be an unpopular opinion, but it's one I feel very strongly about. Let's dig in and talk about why.    It is rare in life that throwing money at a problem solves it. And it turns out, a subscription box business is a lot like life.    Facebook Ads are ONE tool in your multi-channel marketing plan. They aren't the main tool and shouldn't be weighted more heavily than the rest of your tools.  You have to have so many things dialed in with your business and your ideal customer BEFORE you start paying for Facebook Ads. If you don't, you may bring people in by spending a lot of money on Facebook Ads, but they won't stay. If you haven't spent the time and effort building connections with your subscribers, building that incredibly important know/like/trust factor, they will not stay. They are not invested in you or in your business.    Facebook Ads can be incredibly effective as PART of an overall marketing strategy – not as a standalone strategy.    So, if it's not Facebook Ads, what will make the biggest difference when it comes to growing your subscriber base?  Clearly defining your niche: consider whether you can niche down further.  Making sure your copy – all of it – is clear and conversational.  Making sure you have an effective way to capture people once they get to your website: do you have a high converting pop-up or opt-in?    I also want you to think about other organic ways to drive traffic and get new subscribers. This is traffic you do not have to pay for!  Pinterest – start using this FREE search engine/social media platform that is my #2 source of traffic!  Blog on your website – write posts regularly (monthly, biweekly, weekly). YouTube TikTok   Are you counting on Facebook Ads alone to grow your subscriber base? In today's episode, I talk about the negative sides of putting all your eggs in the Facebook Ads basket and what you need to do instead. Want to grow your subscription box? Come listen!   Important Links:  Join me in all the places:  ⁠Facebook⁠ ⁠Instagram⁠ ⁠ Launch Your Box with Sarah Website⁠  Are you ready for ⁠ Launch Your Box⁠? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. ⁠ Join the waitlist⁠ today! 

Are you posting videos to YouTube but not seeing much traction? You're not alone—and you're not doing anything wrong. But a few small shifts could make a big difference. In this Friday Fuel episode, I'm breaking down four simple, strategic ways subscription box owners can grow their audience on YouTube—without expensive equipment, complicated editing, or hoping a video goes viral. Whether you're just getting started or trying to revive a slow-growing channel, these tips will help you show up with purpose and turn casual viewers into loyal subscribers. 1 - Be consistent with what you post on your YouTube channel.  Think of your channel like a favorite show. Your audience should know what kind of content to expect and when to expect it.  Choose video types that work for your subscription box, including:  Monthly unboxings  Behind the scenes Style guides How tos/tutorials  Subscriber stories Q&As  2 - YouTube video titles and thumbnails “sell the click.”  It doesn't matter how good your video is if you can't get people to click on it!  Your goal is to grab your audience's attention and tell them what the video is about. Clarity beats clever when it comes to titles! For thumbnails, faces matter! Use brand colors and faces to capture attention.  3 - Win viewers over in the first 30 seconds. The longer people watch your videos, the more YouTube's algorithm rewards you by showing your videos to more people.  Grab viewers' attention quickly and keep them watching by:  Clearly stating what the video is about Building curiosity Showing energy and confidence  4 - Tell your YouTube viewers what to do next.  Every video needs a CTA (call to action). Tell viewers what you want them to do next:  Subscribe to your channel Join your waitlist Drop a comment Download a freebie Your Friday Fuel Challenge Building an audience for your subscription box on YouTube is all about showing up, standing out, and giving people a reason to stay connected. Your audience will grow, and your confidence will, too. Remember, you don't need to be perfect—you just need to show up with intention. Pick one of the four tips from today's episode and use it in your very next video. Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

Starting your subscription box? Or maybe you've already launched—and now you're realizing there's a lot more to it than you expected? You're not alone. In this quick, 10-minute Friday Fuel episode, I'm sharing five lessons I wish I could go back and tell myself before launching my own subscription box. These are the things that catch new box owners off guard—and if you know them early, they'll save you stress, money, and momentum down the road. This episode isn't about perfection. It's about being intentional—making smart choices that set your business up for long-term success instead of early burnout. One of the biggest mindset shifts new subscription box owners need to make? Your box isn't about you. You might be curating products you love (and that's great!), but your box has to be about your subscriber. What does she need? What makes her smile? What problem are you helping her solve? When you build your subscription box with your customer in mind, everything else—from your messaging to your retention strategy—becomes so much easier. A strong, engaged waitlist is what makes a successful launch possible. If you skip the relationship-building part and jump straight to selling, you're likely to be disappointed. Most new box owners focus almost entirely on getting subscribers—and forget about keeping them. But if you want your subscription box to be profitable, retention matters just as much as growth. In this episode, I'm sharing a simple mindset shift that will help you boost retention without spending more on product. You'll be surprised at how small touches can make a big impact. It happens every time—new box owners underestimate how much that first box will cost. Between product, packaging, shipping, and all the little things (like tissue paper and filler!), the expenses add up fast. That's why it's so important to budget with margin—and expect the unexpected. The subscription box business isn't a sprint. It's a marathon.  When you give yourself permission to grow steadily and build a strong foundation, you set yourself up for long-term success. This week, I want you to take 10 quiet minutes and ask yourself:“Am I building my subscription box for me… or for my ideal customer?” Look at your product selection, your messaging, and your social posts. Are they focused on you, or are they truly speaking to the person you want to serve? Refocus your energy—and you'll see a big difference. Want to keep your subscribers longer? Grab my free guide: 10 Ways to Surprise & Delight Your Subscriber Or just text SURPRISE to 940-204-0023 Grab your Box Budget Calculator!  Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

Where did the idea for the 14%ers Subscription Box come from? What crazy things happened between the first idea and shipping the first box? Who is helping out behind the scenes? What vendors have I partnered with? If you are interested in the answers to any of these questions, THIS IS THE EPISODE FOR YOU!Join HERE to Join the Waitlist before the next box goes on sale!Looking for a Construction Industry Speaker that has Real Construction Experience? Someone your audience can truly relate to? Check out my Keynotes at ConstructionBarb.com and let's start a conversation to ensure your next event gets rave reviews! Barb@LevocityForChange.comHave you heard of the 14%ers Quarterly Subscription box curated SPECIFICALLY for Women in Construction? Learn more and Join the Waitlist to be the first to learn when the JULY 2025 box goes on sale! HERE.

 In this episode of High Voltage Business Builders, Neil Twa sits down with Paul to talk all things subscription boxes—what works, what flops, and why this model still holds untapped potential for e-commerce brands. If you're looking to add recurring revenue, improve retention, or break into new sales channels, this one's for you. In This Episode, We Cover:

What if I told you writing six simple emails once could bring ongoing revenue into your subscription box business?    There are three email automations (also called flows or sequences)every subscription box owner needs to have in place. Write these once and they'll work for you for a long time.    If you've listened to my podcast, seen me on social media, or read my blog, you know I like to keep things simple but effective. That's why I recommend that each automation needs to be only two emails.    The three types of email automations you need are:  Waitlist flow.  New subscriber flow.  Abandoned cart flow.    Each email has a purpose. Each email contains a call to action. Each email needs to connect with your audience, engage them, and encourage them to take action.    These email automations - plus the bonus automation I tell you more about in this episode - account for a full 5% of my monthly revenue. 5%! That's a lot of revenue coming into my business that requires no work from me. I wrote the emails once and they keep working for me… month after month.    Join me for this episode as I share more details about each of the three types of email automations you need to put in place right now. Learn what to put in each email and how to write subject lines that get noticed.  Important Links:  Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Julie Ball is a wife, Mom and a corporate girl turned entrepreneur. She is a Subscription Box Coach and Founder of Sparkle Hustle Grow. She is a personal development junkie, an outdoor enthusiast, music lover and really good at claw machines. She'd rather be traveling. Top 3 Value Bombs 1. Hustle doesn't have to be a bad word. 2. Subscription boxes move products, serve your customers, and get your cash flow moving in again. 3. There's room for more. Choose your own adventure! Start a Subscription Box Business or Subscribe to an Entrepreneur Box - SparkleHustleGrow Sponsor Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details

From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Julie Ball is a wife, Mom and a corporate girl turned entrepreneur. She is a Subscription Box Coach and Founder of Sparkle Hustle Grow. She is a personal development junkie, an outdoor enthusiast, music lover and really good at claw machines. She'd rather be traveling. Top 3 Value Bombs 1. Hustle doesn't have to be a bad word. 2. Subscription boxes move products, serve your customers, and get your cash flow moving in again. 3. There's room for more. Choose your own adventure! Start a Subscription Box Business or Subscribe to an Entrepreneur Box - SparkleHustleGrow Sponsor Author100 A 100-day program where I will personally guide you 1-on-1 to create, write, publish and market your book. If you want daily guidance and mentorship from me, JLD, then head over to Author100.com to sign up for a free call to chat about the details

WELCOME TO THE VIVA PRIMAVERA CURDBOX As the chill of winter fades and Spain celebrates the warmth, the familiar feeling of Viva Primavera!—Spanish for “long live spring!”— begins, while the countryside bursts into life with fresh energy. This season of renewal is not only a feast for the senses with blooming landscapes and longer days but also a crucial time for Spain's dedicated cheesemakers. With lush pastures nourished by spring rains and animals thriving on the season's fresh grasses, the quality of milk reaches its peak, shaping the rich and diverse flavors of Spain's celebrated cheeses. From the rugged mountains to sun-drenched valleys, the arrival of spring sets the stage for an exceptional period of cheesemaking— where tradition and nature come together in perfect harmony.So let's take a look and see what we brought you in this month's box...Visit curdbox.com for more info.Please visit some of our cheese and pairing partners in this month's box: @formatgessantgil, @forevercheeseco, @quesoloscameros, and @eatdivina.

As subscription box business owners, we wear all the hats—marketing, customer service, tech, fulfillment—you name it, we do it. But trying to do everything can hold you back from growing your business. That's where hiring help–a Virtual Assistant (VA) or a Digital Marketing Assistant–comes in. If you've been thinking about hiring help but aren't sure where to start, this episode is for you! I sat down with Emily Reagan, who specializes in training smart women to provide digital marketing services to online business owners. Inside her Digital Marketing Assistant School, Emily teaches the core marketing skills businesses need, from SEO and blogging to email marketing and funnels and so much more. She also runs the Digital Marketers Workgroup, where experienced freelancers continue honing their skills. Emily brings online business owners' needs to her experienced freelance digital marketing assistants, often resulting in a match made in online business marketing heaven!   I turned to Emily to hire my first VA who is still on my team many years later and has grown far beyond her original VA title and role.  What is a Digital Marketing Assistant? You've probably heard the term Virtual Assistant (VA) before—it's a general term for anyone working remotely to help a business. A Digital Marketing Assistant is a specialized VA who focuses specifically on marketing tasks that drive growth for online businesses. A Digital Marketing Assistant can help with: Email marketing Social media management Blogging & SEO Funnels & automation Affiliate marketing Tech setup  In short, they help you get more done in less time—so you can focus on growing your subscription box. If you're thinking: I'm not ready to hire someone yet, the truth is that by the time you feel ready, it's already too late. You don't have to hire a full-time employee. Start small! My first VA worked just 10 hours a week, and she got SO much done in that time. These team members often work faster and take things off your plate—especially those tasks you keep putting off. (I'm looking at you, tech stuff!) Instead of feeling overwhelmed and unproductive, focus on the things you love to do and those things that will move your business forward. And delegate the rest.  Where do you even find a digital marketing assistant for your subscription box business? Emily makes it easy—just head to hireaunicorn.com and post a job. Up to 10 digital marketing assistants will reach out, and you can get on Zoom or Google Meets and have a conversation with the ones who seem to be the best fit. Sarah's tip: Personality matters. You want someone who's not only skilled but also a great fit for you and your business. Setting Your Digital Team Member Up for Success Hiring a digital marketing assistant is just the first step—making it work is just as important. Give both of you the best chance of success by: : Being clear about expectations Providing feedback Vetting before hiring Onboarding properly Emily said it best: “No one successful does it alone.” And something I say inside Launch Your Box and Scale Your Box: Hire before you feel ready. Because if you wait until you finally feel ready, you'll already be drowning in tasks that could have been delegated months ago.  Find and follow Emily:  Emily Reagan on Facebook  Emily Reagan on Instagram Emily Reagan's Website Emily Reagan's Podcast Hire from Emly's Digital Workgroup Join me in all the places:     Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

What can be done to attract more women to construction?  Today, on the Leadership Blueprints podcast, we welcome Barb Allen, a renowned construction industry keynote speaker and host of the Constructive Behaviors Podcast. In honor of Women in Construction Week, we talked with Barb about her construction career and how she is helping more women find success in the industry.  From stumbling on a degree in construction management – and immediately realizing it was what she wanted to do – to spending over twenty years in the field, Barb recounts how she moved through the ranks to where she is today. We discuss the current level of diversity in construction, what can be done to attract more women to the field, and how The National Association of Women in Construction (NAWIC) programs are introducing a new generation of young people to the joys of construction work. Barb also shares the story behind her 14%ers Subscription Box, designed to support and empower women in construction.  Tune in for an inspiring conversation about breaking barriers and building a more inclusive future! Key Points From This Episode:•   How she uses public speaking to address gender-specific challenges.•   Unpacking the variety of career paths in construction.•   What the industry can do to attract more women to construction.•   Why companies should spotlight female employees and their roles.•   How to normalize construction as a career path for women from a young age. Quotes:“It's important that companies are spotlighting, as much as possible, the women that work in their companies and – help people understand what it is they do. Because we have amazing women.” — Barb Allen “There's such a stigma about the challenges that women face in the industry. And yes, we face challenges, but when we are overcoming these, it is such a rewarding career.” — Barb Allen “The more we can work together to make a more inclusive environment for everyone in it, the more successful this industry will be.” — Barb Allen  “Safety glasses are so inexpensive. But the first time I put these safety glasses on, and they fit in my face. I was like, ‘Oh my gosh. I'm 30 years into this industry, and this is the first pair of safety glasses that feel like they fit!'” — Barb Allen  Links Mentioned in Today's Episode:Barb AllenBarb Allen on LinkedInConstructive Behaviors PodcastWomen In Construction Subscription Box: The 14%ersThe National Association of Women in Construction (NAWIC)Women in Construction WeekWomen in Construction Midwest Region | Block Kids Building ProgramCamp NAWIC | Building the Next Generation: Construction Programs for Girls (and Boys!)GoldieBlox Superbowl commercial 2014Plumber PaigePlumber Paige BooksJudaline CassidyJudaline Cassidy BooksTalking from 9 to 5: Women and Men at WorkLeadership Blueprints PodcastMCFAMCFA CareersBJ Kraemer on LinkedIn

Is your subscription box missing something that would increase its value in the eyes of your subscribers? Maybe things are feeling a little monotonous or routine. Or maybe some months you feel like you need “a little something extra” to make your subscription box feel like the complete experience you want it to be. But, how can you add value without blowing your budget? Remember, you need to stay profitable to stay in business.  In today's episode, we're talking about increasing the perceived value of your box. Perceived value is simply a subscriber's perception of the merit or desirability of a product. There are five things you can do to increase the perceived value of your subscription box for little or no cost.  Customization Style - i.e, home decor - farmhouse or modern. Size - i.e., clothing or wearables. Type - i.e., breed of dog.  Teachers - i.e., grade level or type of school.  YOU - Your Personal Connection Remember, being “ME” is free marketing. Include a handwritten note.  Put a birthday card in their box the month of their birthday.  Surprise & Delight - include a gift in the box periodically (not every month) Coupon to your store or “bonus bucks.”  The “Golden Ticket” - a special gift included in only select boxes.  Anniversary gifts - on the anniversary of them becoming a subscriber.  Early bird bonuses during launches. Exclusive Content or Collectibles First access.  Digital bonuses.  Tutorial or training access.  Exclusive meet-ups.  Zoom parties.  Bundle Items One thing by itself can seem too small, but bundle two or three of an item and tie a ribbon around it or put it in an organza bag to make it look special.  Hair clips Chapstick Sticker sheets Dog treats  Join me for this episode as I talk about five ways you can increase the perceived value of your subscription box and stay within your budget.  Important Links:  6 in 60 Workshop  Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website 

Scaling your subscription box business isn't just about making more money—it's about building a business that works for you, instead of you working for it. Are you stuck in the day-to-day grind, feeling like growth is just out of reach, or afraid that scaling will be overwhelming (or expensive!)? Then this episode is for you. When I first launched my subscription box, my goal was 100 subscribers. That felt HUGE. I never imagined I'd be where I am today—packing thousands of boxes every month.  But if you don't plan for growth, you'll eventually hit a ceiling. I learned this the hard way. At one point, I was packing boxes 10 hours a day, running two embroidery machines nonstop, and trying to juggle everything myself. That wasn't sustainable. The business had grown, but I hadn't scaled—yet. Scaling is about more than just more subscribers and more revenue. It's creating systems and processes that allow you to grow without burning out.  Growth is not the same thing as scaling.  Growth is adding resources (time, money, or effort) to increase revenue.  Scaling focuses on increasing revenue significantly without a proportional increase in resources.  Without scaling, it's easy to reach a point in growth where your costs exceed your revenue.  The benefits of scaling your subscription box  Achieving financial freedom: scaling allows you to unlock higher profit margins. Serving a larger audience: you're able to reach more people who love what you do.  Building a legacy: scaling can make your business more profitable and even potentially sellable in the future.  The risks of not scaling your subscription box  Burnout: trying to “do it all” can lead to burnout…fast!  Plateauing: without scaling, your growth will reach a ceiling, limiting your income and your ability to reinvest in your business.  The mindset shift needed to scale   Fear holds us back. In order to scale, you need to shift your mindset away from, “What if I fail?” or “What if I can't handle the growth?” Instead, your mindset needs to be, “Scaling is not about perfection. It's about progress.”  Investing in tools, people, or systems can feel risky. But those risks pay off.  There will be challenges. There will be setbacks. Look at these as opportunities to learn and continue moving forward.  Not everyone is ready to scale. But how can you know if you are ready? If you're ready to scale, you have:   Proof of concept: you're selling regularly or have a steady subscriber base.  Clear audience understanding: You know and understand what your customers love and are willing to pay for.  Solid processes: You've systemized parts of your business (payments, packing, customer service, etc).  If you're not sure you're ready to scale, take some time to reflect and ask yourself:  Do you have a vision for where you want your business to go?  Are you ready to let go of some control in order to gain freedom?  Subscribe to the podcast on your favorite podcast platform and leave a 5-star rating and a review! Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website   Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

In today’s episode, we help a comic enthusiast decide whether a subscription box is the best way to promote indie creators. Learn about alternative models that are more flexible, cost-effective, and easier to manage. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

Do you think growing your subscription means spending tons of money on ads? It doesn't need to be that way! There are so many low and even no-cost ways to market and grow your subscription box business.   The bottom line? You can't rely on just one marketing channel or strategy. You need to build a multi-channel marketing plan, layering one type of marketing on top of another. Don't worry - building this plan doesn't have to be time-consuming or costly.  I'm sharing seven cost-effective ways to market your subscription box business. But I don't want you to try to implement all of them at the same time! If you're just getting started, choose one, get consistent with it and then layer on another. If you're already doing one or more of these, choose another one to add to your marketing plan.   Leverage social media.  These accounts are FREE.  Figure out where your ideal customer is and start there.  Have FUN with it. Get social - serve and engage with your audience.  Partner with micro-influencers in your space.  Offering affiliate commissions is super cost-effective - you don't pay them unless they sell something for you.  Influencer or affiliate marketing.  Very inexpensive.  Still a very effective way to reach your audience.  How will you get people onto your email list?  How will you market to them once they're on your list?  Email marketing.  Create valuable content to attract your ideal person.  Blogs, videos, eBooks, etc.  Content marketing. Word of mouth is so powerful!  Customer reviews. Where does your ideal customer go? Farmers Markets, expos, shopping events, etc.  In person events.  It's not about the stuff - it's about the people.  A strong community creates raving fans - the kind that market your subscription for you! Build an online community.  Take one of these ideas and build it into your routine. Get comfortable and consistent with it. Then layer in another strategy. Continue to grow your audience, reach more of the right people, and ultimately gain new subscribers.  You can't rely on one marketing channel or strategy. And you don't need to spend a lot of money on ads to market effectively. Join me for this episode as I take you through seven cost-effective ways to market your subscription box.    Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

In this episode of The Launch Your Box Podcast, we're diving into 4 productivity hacks that will help subscription box owners save time, reduce stress, and grow their businesses more efficiently. 1 - Avoid Task Switching Set boundaries to allow you to focus on one task at a time. 2 - Batch Your Work Focusing on a single task allows your brain to get into a flow. This improves concentration and efficiency. 3 - Use Time Blocking Time blocking is all about intentionally planning your day or week, dedicating specific blocks of time to specific tasks (hello, batching work). Add these blocks to your calendar and treat them like appointments! Consider using a timer (I do) to stay focused and keep you from getting off track. 3 - Use Project Management Tools Project Management tools like Asana, Trello, and others can help you keep track of tasks, deadlines, and team responsibilities. Trust me, they work a lot better than writing notes in multiple notebooks and on sticky notes! Each has its pros and cons. You can decide which works best for your time or, like we do, use both. If you're not using a project management tool yet, start small. Choose one simple task and start managing it in Trello or Asana. You'll be surprised at the difference it makes. Game changer! Make running your subscription box business more manageable. Join me for this episode and start implementing these 4 game-changing productivity hacks today! Try Trello Explore Asana Subscribe to the podcast on your favorite podcast platform and leave a 5-star rating and a review! Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website   Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

In this episode, Lauren talks to the seller of a subscription box, digital product, and eCommerce business established in September 2017 in the hobbies, entertainment, and digital media niches. Listen in to find out how the business makes an average of $238,118.00 per month in net profit, why the seller has decided to sell, the lessons learned from running the business, and much more. Visit https://app.empireflippers.com/listing/81670 to learn more about this business.

On this episode of the Launch Your Box podcast, meet Jenny Finke of Love Me Gluten Free. Jenny didn't just pivot from blogging to launching her subscription box—she sold out her first 125 boxes in just two hours and now has over 1,200 subscribers in less than a year!  Learning and Sharing All Things Gluten-Free  Jenny launched a blog where she shared recipes, stories, products, advice, and more. She ran the blog for over 10 years and had several million readers. Jenny wrote a book and amassed a sizable social media following. Her newsletter went out weekly to more than 24,000 readers. She made income through ads, sponsorships, and affiliate marketing.  In 2023, everything changed. The algorithm that was so helpful in the past, directing people to Jenny's content who needed it, changed. Many successful bloggers were throwing in the towel and returning to corporate jobs. Jenny knew she needed a new way to serve her community and save her business.  Starting and Launching a Gluten-Free Subscription Box   Jenny saw a need. Her audience wanted a subscription box but needed to know they could trust the safety of the items. And Jenny knew she could deliver.  Jenny already had an audience, but needed to learn how to start and manage a subscription box business. She needed to build relationships with brands who would supply items for her box.  Jenny joined Launch Your Box and jumped right in. She set a 90 day plan to launch her box with a launch date in April 2024.  Selling Out - and Gaining 125 Subscribers - in Two Hours Jenny crunched the numbers and decided to make up 125 boxes to offer during her subscription box launch. She sold all 125 in less than two hours! Jenny went back to her vendors and asked if they had 25 more of the items in the box. They did and she offered the additional 25 boxes to her audience. All were gone that first day. 150 subscribers in one day.  An incredible result for a first launch.  Jenny's Love Me Gluten Free subscription box has continued to grow, adding subscribers every month. For the first several months, fulfillment took place in Jenny's basement. That meant capping growth at 300 subscribers until they found a warehouse space.  Jenny moved her business into the warehouse space which allowed her to add more subscribers. Nine months after launching they have 1200 subscribers and are already outgrowing this new space.  Pivoting from Blogger to Subscription Box Owner Jenny's business didn't just survive the changes to Google's algorithm. It evolved and is thriving. All because Jenny wasn't afraid to pivot. She knew she wanted to stay in the gluten-free industry. She knew she wanted to continue to serve her loyal audience. They needed her expertise. They trusted her. And now she provides them with products they can trust.  Jenny's advice for other bloggers who are struggling is to pivot and look to diversify their revenue streams. She believes many could benefit from starting a subscription box - just like she did. A subscription box is another way to serve an audience you've spent so much time nurturing, growing, and serving.  Join me on this episode to hear Jenny's inspiring journey, how she solved a problem her audience desperately needed a solution to, and her advice for anyone needing to pivot in their business. Don't miss it! Find and follow Jenny:  Love Me Gluten Free on Facebook  Love Me Gluten Free on Instagram Love Me Gluten Free Website Join me in all the places:   Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

In this episode, I sit down with Sarah Williams from Framed by Sarah to explore the world of subscription boxes. Sarah, an expert in the field with three businesses under her belt, shares invaluable insights on setting up subscription boxes, identifying the right time to start, and the profit potential they offer. She shares her journey from starting on Etsy to creating a thriving subscription box business with thousands of monthly subscribers. The discussion covers a wide range of topics, including selecting products, pricing strategies, handling personalization, building customer relationships to reduce churn, and the importance of advertising budgets. Sarah emphasizes the unique advantages small business owners have in connecting with their customers and offers practical advice for those considering venturing into the subscription box arena.In this episode, we discuss:[01:37] Sarah Williams' Journey to Subscription Boxes[03:07] Launching and Growing a Subscription Box Business[04:43] Subscription Box Models and Personalization[10:41] Starting a Subscription Box Business from Scratch[11:55] Managing Churn and Building Customer Relationships[14:21] Live Shopping and Personal Branding[15:34] Building Connections with Subscribers[17:26] Handling Price Increases and Inflation[19:40] Optimizing Subscription Box Content[21:01] Understanding Margins and Ad Spend[24:45] Managing Time and Fulfillment[28:31] Planning and Visualizing Your Subscription BoxConnect with Sarah: Website: launchyourbox.com Instagram: https://www.instagram.com/howtostartasubbox/Want to get your $1 trial listing? Head to EtSEO and grab it today.

On this episode of The Second Degree Podcast, Emily Merrell chats with Allison Carter, the vibrant founder of Allison Carter Celebrates. They explore Allison's journey from second-grade teacher to powerhouse business coach, event planner, and subscription box creator. Tune in for an inspiring conversation on leveraging authenticity in business, finding joy in life's celebrations, and redefining success on your terms. Allison shares how her love for connection and creativity helped her build multiple thriving businesses—all while staying true to her values.Highlights:Allison's Background and Journey:Transition from second-grade teacher to entrepreneur.Starting her business with digital party guides and subscription boxes.Balancing creativity and strategy to grow multiple ventures.The Power of Celebrations:Allison's belief in celebrating big and small moments.How her brand evolved to focus on building personal and professional joy.Authenticity in Business:Leveraging a personal brand to create meaningful connections.Standing out in a crowded market by being unapologetically yourself.Navigating Modern Entrepreneurship:The challenges of digital marketing in the era of AI.Tips for fostering genuine relationships with clients and audiences.Building a Business Aligned with Your Life Goals:Why Allison traded the dream of being on The Today Show for meaningful time with her family.Encouraging listeners to define success on their own terms.Fun Facts and Personality:Allison's quirks, like her inability to smell and her favorite emojis.Her obsession with spicy Kindle reads and Big Brother marathons with her family.To learn more about Allison Carter check out her website allisoncartercelebrates.com and on instagram at @allisoncartercelebratesSign up for The Second Degree Membership! By becoming a member, we're getting more intimate than ever! Get the Membership now! Check our past episodes of The Second Degree podcast! Remember to follow us on Instagram. 

Join the Rooted in Retail Mastermind: Resilient Together--Want to know the secret to having 75% of your revenue guaranteed? Sarah Williams, the “subscription box” queen, is here to share how you can turn a simple idea into a thriving business that generates steady income. From building her own successful subscription box empire to coaching others to do the same, Sarah has cracked the code for turning passion into profit.  In this episode, Sarah reveals the highs and lows of her journey as a powerhouse entrepreneur, bestselling author, and coach. This conversation is packed with actionable insights to help you succeed in the competitive world of retail. [07:10] How Sarah got started in the personalized subscription box business  [09:10] Growing a subscription box business: The strategy and the grind  [13:46] Launching her coaching program “Launch Your Box” and how it's helping entrepreneurs [16:42] How Sarah navigated the challenge of building both an online and local presence [21:07] The challenges of starting a subscription box business and the lessons learned  [25:11] Why building strong connections is key to long-term success  [32:03] How to establish lasting success and set yourself up for growth  ---Get all of the resources in our show notes - https://rootedinretail.com/episodes/box-office-success-how-to-launch-a-thriving-subscription-box-business-with-sarah-williams/Join the Rooted in Retail Facebook Group to continue the conversation Get your ticket to EVOLVE 2025 - $200 off when you use the code rooted Join our newsletter for all the latest marketing news for retailers Show off your super fandom by getting your Rooted in Retail Merch!

Support Good Morning Gwinnett $5.99 A Month https://www.spreaker.com/podcast/good-morning-gwinnett-podcast--3262933/support_________________________________________________Welcome to today's episode, where we explore five unique online business ideas perfect for Gwinnett County residents looking to start a business without a hefty investment. Whether you're new to entrepreneurship or looking for your next venture, these ideas are creative, scalable, and tailored to the growing online marketplace.Here's a quick rundown of the businesses we're discussing:Digital Community News HubTap into Gwinnett's vibrant neighborhoods by creating a hyper-local news platform. Cover events, spotlight local businesses, and monetize through ads and sponsorships.Virtual Event PlannerHelp individuals and businesses plan hybrid events that blend in-person and online formats. Offer services like logistics management, tech setup, and post-event analytics.Online Course CreatorShare your expertise by designing and selling courses on platforms like Teachable. Popular topics could range from local history to practical skills like baking or gardening.AI-Powered Marketing AssistantUse AI tools to help small businesses automate their marketing, from social media content creation to chatbot setup, positioning yourself as a tech-savvy marketing pro.Subscription Box for Local ArtisansPartner with local creators to curate subscription boxes featuring handmade goods, supporting Gwinnett's talented artisans while offering customers a unique experience.Each of these ideas can be started with minimal costs and leverages Gwinnett's diverse and entrepreneurial spirit. Tune in for actionable tips on launching these businesses, monetizing them, and scaling for success.

Hey Neighbor! Our exciting news is out! A MONTHLY GARDENING SUBSCRIPTION BOX! We have been working hard on a product that would makes gardening as easy as possible! The NEW Hoss Gardening Club is a gardening subscription box that has 3 tiers. Seeds of the Month, Small Sprouts and Heavy Harvesters, we have a tier built for every gardener! No more worrying about what you need to plant or when to plant it! Don't miss out on this monthly gardening solution that's transforming gardens everywhere. Subscribe today and watch your garden thrive!

This past year in my business was filled with wins, challenges, and hard-earned lessons. And that's okay. Because being an entrepreneur, and especially a subscription box owner, isn't as glamorous as the internet sometimes makes it seem. It's more like a rollercoaster – holding on tight through the highs, the lows, and all the in-betweens. In this episode, I'm taking you behind the scenes of my business, sharing the good, the bad, and the downright frustrating moments. Why share all of this with you? You know I believe in being transparent. And I want to inspire you to take a good look at your own business, reflect on your year, and use those insights to propel you into 2025, making it your best year yet!  Why Reflecting on the Past Year in Your Business Matters Looking back helps us see what worked, what didn't, and how we can grow. As entrepreneurs, it's easy to focus on where we fell short. I'm challenging you to shift your mindset to celebrate the progress you've made instead. I started my subscription box business in 2017. To date, I've surpassed $10 million in revenue. That's the gain I choose to focus on, even when things don't go as planned. And there were definitely some times this year when things didn't go to plan.  The Highs – What Worked in 2024 Recurring Revenue – My three subscriptions—The Monogram Box™, T-Shirt Club, and Tees 4 Teachers—account for 75% of my revenue. Recurring income is the foundation of my business. Successful Launch – My April launch, featuring low-cost bonuses, brought in over 400 new subscribers in just a few days. Turning Inventory into Growth – Self-liquidating offers (SLOs) helped me clear out excess inventory while attracting new customers, and turning one-time buyers into subscribers. The Lows – What Didn't Work in 2024  A Slow Start to the Year – Taking my eye off the numbers in January led to slower months and a revenue deficit I worked all year to recover from. Campaigns that Fell Short – An "intro offer" flopped early in the year. But… Instead of giving up on the strategy, I revamped and relaunched it later with much better results. 2024 Had Its Surprises, Too  Retention Challenges – My retention has always been high. Always. Like 94%+ high. Until it wasn't. A payment failure issue in September caused my retention rate to drop to a never-before-seen 79%. This was a hard pill to swallow – and sent me for the wine and chocolate – but it taught me to stay resilient. Key Takeaways for Your Business Track Your Numbers – Every month. Don't let busy months distract you from keeping an eye on your metrics. What happens today impacts the months ahead. Embrace Launches –Launches breathe new life into your business, giving customers a reason to subscribe or make a purchase. Experiment and Adjust – Not every campaign will succeed. But even those that don't can teach you how to improve and grow. Focus on the Gain –Instead of dwelling on where you want to be, celebrate how far you've come. Progress is worth celebrating.  Entrepreneurship isn't easy, but it's worth it. By reflecting on your year, focusing on the gains, and staying intentional with your plans for 2025 you can set yourself up for success. Join me for this episode where I take an honest look at my subscription box business—and challenge you to reflect on 2024 in your business. Tune in and let's dive into the lessons of the year! Resources Mentioned in This Episode: The Ed Mylett Show (Podcast) The Gap and The Gain by Dan Sullivan and Benjamin Hardy Subscribe to the podcast on your favorite podcast platform and leave a 5-star rating and a review! Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website   Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today!

How do you turn a subscription box into an 8 figure e-commerce empire? In this episode, host Brien Gearin sits down with John Roman, CEO of BattlBox, a thriving e-commerce subscription service delivering handpicked outdoor, survival, and EDC gear to enthusiasts worldwide. John shares the incredible evolution of BattleBox, the challenges of scaling, and how content and community have been their secret weapons in generating $20M+ annually. Plus, he sheds light on their Netflix show experience, the importance of building authentic customer relationships, and his unique perspective on the current state of e-commerce. If you're curious about how to build a sustainable e-commerce brand and foster an engaged community, then you won't want to miss this value-packed interview! What we discuss with John: + John Roman's journey to CEO + Growing BattlBox to $20M+ + Recovering from a Facebook ban + Power of content and community + Behind the scenes of Netflix show + B2B vs. B2C sales insights + Leveraging customer feedback + Building loyalty through engagement + Selling and buying back BattlBox + E-commerce tips for success today Thank you, John! Check out BattlBox at BattlBox.com. Check out John's blog at OnlineQueso.com. Follow John on LinkedIn. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's episode, I had the pleasure of speaking with Daniel and Michael Broukhim, the brothers and co-founders behind FabFitFun.  These two have turned a simple idea into a subscription box that brings joy to millions, creating a platform that delivers personalized products, offers incredible deals, and fosters a vibrant community.  We dive into their journey, the challenges of building a subscription-based business, and their commitment to innovation, technology, and community. Here are some of the key highlights from our conversation: * Embracing Gratitude: Daniel and Michael share how gratitude and family support have been foundational in their journey. * FabFitFun as a “Cool Older Sister”: The founders describe the brand as the stylish, savvy shopper in your life who finds the best deals. * Community-Driven Innovation: FabFitFun's unique approach to engaging its community has helped shape both product offerings and new brands. * Navigating Complex Logistics: Building an in-house tech-driven logistics system allowed them to handle massive orders with customizations. * The Future of FabFitFun: Expansion plans, including pet subscriptions and collaborations with trending brands, hint at an exciting journey ahead. Join me, Ramon Vela,  in listening to this episode as Daniel and Michael share insights into what makes FabFitFun such a beloved brand.  For more on FabFitFun, visit: https://fabfitfun.com/ If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.  Plus, don't forget to follow us on Apple and Spotify.  Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose Ventures - Advisor for CPG Brands: https://compassroseventures.com/contact/ Compass Rose Ventures can help your CPG brand Increase customer lifetime value, Expand into the US market, Create an omnipresent and omnichannel footprint, Optimize customer journeys, Build brand communities, and more. Visit the link above.   Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.

In this week's “Failure Friday” segment, we hear from a candle seller who tries to start a subscription box business, but soon discovers a much better business in selling in bulk to restaurants. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.substack.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

Check out our website: http://www.blueharvest.rocks or... http://www.myweirdfoot..com   Support us on Patreon: https://www.patreon.com/blueharvestpodcast Blue Harvest Merch: https://www.teepublic.com/user/blueharvestpodcast Blue Harvest on Twitch: http://www.twitch.tv/blueharvestpod Blue Harvest on YouTube: https://www.youtube.com/BlueHarvestAStarWarsPodcast Stoned Cobra (also available on iTunes and Spotify) : http://stonedcobra.bandcamp.com