Podcasts about subscription boxes

Audience building should always be on your to-do list. Whether you already have a subscription box or you're just getting started, consistently work to reach and engage new people.  One audience building strategy I teach inside Launch Your Box is to run a giveaway on social media. I use a free, easy-to-use software called Kingsumo to run my giveaways a couple of times a year. My last giveaway added 1500 people to my email list!   When you run a giveaway, follow four simple steps    Determine your goal - why are you running a giveaway?  To grow your following. To build your email or text list.   To gauge interest in your potential box.  All of the above!   Determine your prize. Your prize needs to be “worth it” - what would make you enter a contest?  Consider offering a box or a 3-6 month subscription.    Create your timeline. Your giveaway should run for 7-14 days.  Share, share, share! Send an email to your list - remember, some of them may not follow you on social media yet.  Social posts - videos, stories, etc.  Keep talking about it throughout the 7-14 days to keep the excitement going.  There are rules for running giveaways on social media. You need to be aware of these rules and follow them.  The contest must be free to enter - it cannot be combined with a purchase.  The winner must be chosen randomly.  The winner must be announced publicly.  You must state clearly (in posts and your contest rules) that your giveaway has no affiliation with the platform.  Every week inside Launch Your Box, members are setting up and running giveaways. It's one of the best things you can do to jump-start your audience building no matter where you are in your subscription box journey.  Join me for this episode as I talk about why you should run a giveaway as part of your audience building strategy, the steps to follow to make it a success, and the important rules you need to follow!  Important Links:  6 in 60 Workshop - Sarah's Method for Curating 6 Subscription Boxes in 60 Minutes Kingsumo Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website    Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join the waitlist today! 

Welcome to a landmark episode of the eCom Ops Podcast. We've curated a special mix featuring four visionary leaders in the eCommerce space. Each guest brings a wealth of knowledge and experience, shedding light on critical aspects of the industry. This episode is a treasure trove of insights, from innovative sales strategies and B2B sales enablement to the intricacies of customer loyalty and the nuances of subscription models.

In this week's episode, Janelle meets with Cory from the Barn2Door Success Team to discuss best practices when selling beef in your Farm store. Learn tactics that successful Farms use to move more product through their store, how they manage less popular products, and the ideal product mix and package sizes.For more Farm resources, visit: https://www.barn2door.com/resources

Dive into the dynamic world of e-commerce with Paul Jarrett, CEO and co-founder of Bulu, a leading force in subscription boxes. In this episode, unveil the nuances of blending e-commerce with subscription models, grasp the finesse of negotiation, and uncover insights that can revolutionize your e-commerce journey. Whether you're a novice or a veteran in e-commerce, there's something for everyone. Listen now for a wealth of knowledge!

In this episode, I sit down with Sarah Williams from Framed by Sarah to explore the world of subscription boxes. Sarah, an expert in the field with three businesses under her belt, shares invaluable insights on setting up subscription boxes, identifying the right time to start, and the profit potential they offer. She shares her journey from starting on Etsy to creating a thriving subscription box business with thousands of monthly subscribers. The discussion covers a wide range of topics, including selecting products, pricing strategies, handling personalization, building customer relationships to reduce churn, and the importance of advertising budgets. Sarah emphasizes the unique advantages small business owners have in connecting with their customers and offers practical advice for those considering venturing into the subscription box arena.In this episode, we discuss:[01:37] Sarah Williams' Journey to Subscription Boxes[03:07] Launching and Growing a Subscription Box Business[04:43] Subscription Box Models and Personalization[10:41] Starting a Subscription Box Business from Scratch[11:55] Managing Churn and Building Customer Relationships[14:21] Live Shopping and Personal Branding[15:34] Building Connections with Subscribers[17:26] Handling Price Increases and Inflation[19:40] Optimizing Subscription Box Content[21:01] Understanding Margins and Ad Spend[24:45] Managing Time and Fulfillment[28:31] Planning and Visualizing Your Subscription BoxConnect with Sarah: Website: launchyourbox.com Instagram: https://www.instagram.com/howtostartasubbox/Want to get your $1 trial listing? Head to EtSEO and grab it today.

Send us a textWhat if your email marketing could triumph over the chaos of online business shifts? Join me, Gary Redmond, as I share my journey of evolution in the digital marketing realm.In this episode of Unbox the Inbox, I recount my transition from the niche of subscription box email marketing to embracing a broader spectrum of online businesses, including coaching, consulting, and software.The ever-changing landscape of the online market demanded a pivot, and I'm all set to walk you through how this shift is not just a necessity but an opportunity to fortify your online business amidst economic ebbs and flows. Elevate your content strategy and discover the benefits of a diverse focus as I gear up to feature more insightful interviews, expanding our collective wisdom and reach.Revitalizing email marketing strategies takes center stage as we tackle the challenge of inactive subscribers. I unpack a strategic approach that managed to breathe life back into 20,000 dormant subscribers while purging 40,000 inactive ones, enhancing both open rates and email deliverability. This is more than just list maintenance; it's about ensuring your messages hit the primary inbox, amplifying their impact. Get ready for practical tips that can revolutionize how you engage with your audience, ensuring your entrepreneurial dreams don't just survive but flourish in this rapidly evolving market. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

In this episode of the Ecommerce Podcast, host Arlen Robinson interviews Sarah Williams, a leading expert in subscription boxes. Sarah shares her journey from running a brick-and-mortar store to building a successful subscription box business. She discusses the importance of niche marketing, audience building, and the profitability of subscription boxes. The conversation also covers common misconceptions, mistakes to avoid, and the future of the subscription box industry, emphasizing the stability and recurring revenue it can provide for e-commerce businesses. Key Episode Takeaways: Sarah started her subscription box business to provide exclusivity to her loyal customers. Niche marketing is crucial for the success of subscription boxes. Subscription box businesses can be profitable from the first month. Building an audience is essential before launching a subscription box. Many entrepreneurs overlook the importance of budgeting for products and packaging. Testing with one-time boxes can help gauge interest before launching a subscription model. The subscription box industry continues to grow and offers stable revenue streams. Understanding customer needs through surveys can help evolve subscription offerings. Avoid comparing small subscription businesses to larger ones with unsustainable models. Recurring revenue from subscription boxes can significantly stabilize a business's finances. If you feel Sarah and her team can help your business, you may visit: https://www.launchyourboxwithsarah.com/  For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/@ecommercemarketingpodcast  Twitter: https://x.com/emarketpodcast  Facebook:  https://www.facebook.com/ecommercemarktingpodcast  Instagram:  https://www.instagram.com/emarketingpodcast/  Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.

Send us a textUnlock the secrets to transforming a stagnant subscription business into a thriving success story. You'll discover how we reignited growth in the final months of 2024 by sending bold, edgy emails that cut through the digital clutter, boosting sales and engagement.With a fearless approach, we shifted from cautiously sending a few emails to bombarding our subscribers with personality-filled content that resonated.Learn the art of crafting irresistible offers, understanding the nuanced needs of your audience, and creating urgency in your communications to drive significant business growth.As we head into 2025, we discuss our strategic overhaul in customer acquisition and retention. Inspired by Alex Hormozi's concept of "do more, better, new," we ramped up our email campaigns and ad spend, successfully lowering customer acquisition costs and capturing a surge of new leads.October emerged as a standout month, as we deftly maintained profitability while scaling operations. Discover how we enticed existing customers with lucrative prepaid subscription deals, ensuring guaranteed profit and boosting cash flow at crucial times.This episode is packed with actionable insights to help you achieve similar growth in your own business endeavors. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textEver wished your email subscribers could take a break without hitting that dreaded unsubscribe button?I've got just the hack for you! In this episode of Unbox the Inbox, I'm sharing a game-changing strategy we embraced at BusterBox to combat email list churn. Imagine a snooze button—not for your morning alarm, but for your email list.This innovative feature gives subscribers the freedom to pause emails for two or four weeks, keeping them connected without overwhelming their inbox. You'll learn how to implement this flexible approach using ActiveCampaign, complete with step-by-step automation instructions to seamlessly manage subscriber preferences.Join me, Gary Redmond, as I guide you through creating dedicated snooze pages and the automation magic behind applying tags to subscriber profiles. This strategy isn't just about reducing unsubscribe rates; it's about nurturing long-term relationships with your audience while ensuring they receive emails on their terms. Whether you're a subscription business veteran or just starting, this clever tweak is bound to enhance your email marketing efforts. Tune in to discover how this approach has transformed our strategy at BusterBox and how it can make a significant difference for your business too! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textWhat if the secret to skyrocketing your subscription business lies in the simplicity of a text-based email?Join us on Unbox the Inbox with Gary Redmond as we unravel the transformative shift in email marketing strategies for 2024.We've partnered with BusterBox to illustrate how moving away from ornate graphic emails to straightforward, text-driven messages can lead to remarkable sales growth. By harnessing the elements of scarcity, curiosity, and personalization, we discover how a no-frills approach, accentuated by strong offers and clear calls to action, can turbocharge engagement and conversions. Our Black Friday campaign case study reveals the added magic of storytelling and personality, and how these strategies can make your emails not only stand out but also resonate with your audience.Ready to hear how to outshine generic, AI-generated content in a crowded digital space? We unpack the power of personalized marketing strategies that prioritize authenticity and narrative-driven content, helping your brand connect on a deeper level.As we look toward 2024 and 2025, we emphasize the importance of maintaining simplicity and authenticity in your messaging. Explore how leveraging offers, urgency, and scarcity with genuine stories can set you apart and keep your audience captivated.Tune in for actionable insights and strategies designed to empower your subscription business in the evolving landscape of email marketing. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textUnlock the secrets of email marketing that go beyond subscription boxes! Join me, Gary Redmond, as I share my personal journey from co-founding BusterBox to mentoring diverse online businesses and reveal how powerful email marketing strategies can transform any venture. This episode marks a pivotal shift as I expand my focus from solely helping subscription box founders to encompassing a wider array of online businesses. I'll share how recent experiences with fitness industry friends sparked a realization about the universal applicability of email marketing.As a token of appreciation and to celebrate our milestones, I introduce the $15 Million Funnel—a gift designed to maximize your business's potential.Tune in for strategies that promise to elevate your business to new heights and join me on this exhilarating new chapter of Unbox the Inbox. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Katie Rosen Kitchens is a key figure in the subscription box industry, transforming FabFitFun from a female-focused media brand into a leader in content, community, and commerce. Previously, she wrote for outlets like The Los Angeles Times and worked on TV shows like It's Always Sunny in Philadelphia. Her leadership spans brand partnerships, product development, and charity work, while supporting female-founded brands. Katie also launched FabFitFun's first subscription box the same week she welcomed her daughter, and has since helped build a community of over 1 million members.

Send us a textWhat if the key to skyrocketing your subscription business lies not in chasing the latest trends, but in doubling down on what's already working?Join me, Gary Redmond, on "Unbox the Inbox," where I unravel the secrets of email marketing success, drawing from my personal journey and transformative experiences. Discover how a pivotal shift in focus helped me harness the power of webinars by expanding my email list for greater conversion rates.At BusterBox, we uncovered the magic of a direct, personal, and text-based email style, steering away from outdated graphic-heavy designs to achieve remarkable results. This episode is all about recognizing the strategies that deliver success and amplifying them to avoid the constant allure of the new and untested.Explore the liberating idea that most people aren't scrutinizing your every move, allowing you the freedom to refine and repeat strategies that yield positive outcomes. Consistency, rather than relentless innovation, lies at the heart of sustainable growth.By reusing and enhancing proven methods, you can attain ongoing success without the pressure of constant reinvention. Whether you're in the business of subscriptions or simply seeking effective tactics in your entrepreneurial journey, this episode underscores the power of focusing on what works and pursuing it relentlessly.Tune in to gain insights that can transform your approach and lead your business toward sustained prosperity. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textUnlock the secrets to skyrocketing your email marketing success with personalized strategies that truly connect with your audience.Ever wondered how capturing simple details like a pet's name or birthday month can transform your engagement rates?Join me, Gary Redmond, as I unpack my journey as a co-founder of BusterBox and reveal how our step-by-step sign-up flow has turned basic subscriber data into a powerhouse of personalized communication. You'll learn proven methods to gather essential information that elevates your email campaigns from generic to genuine.Together, we'll navigate the art of email personalization across various business landscapes. Discover how segmenting your email lists and using merge tags can tailor your messages to resonate deeply with your subscribers' needs.Whether it's customizing content based on a customer's pet or creatively leveraging demographic details, these strategies promise to boost your open rates and conversions. As we conclude, I invite you to join our Subscription Box Success Facebook community for ongoing discussions and support in mastering these techniques.Don't miss this opportunity to enhance your marketing effectiveness with personalization that speaks volumes. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Welcome to a landmark episode of the eCom Ops Podcast. We've curated a special mix featuring four visionary leaders in the eCommerce space. Each guest brings a wealth of knowledge and experience, shedding light on critical aspects of the industry. This episode is a treasure trove of insights, from innovative sales strategies and B2B sales enablement to the intricacies of customer loyalty and the nuances of subscription models.

Send us a textTurbocharge your subscription business with the magic of AI-driven email marketing!Discover how to reclaim your time and focus on what truly matters with three ingenious hacks to seamlessly integrate AI into your workflow.Hosted by Gary Redmond, co-founder of BusterBox.com and a seasoned business mentor, this episode promises to unravel the art of blending automation with the personal touch essential for impactful content.Learn how AI, while a groundbreaking tool for productivity, still needs that human sprinkle to convert better and resonate deeply with your audience.Join Gary as he unveils his top AI strategy: utilizing voice input with ChatGPT for ultimate efficiency. Picture having your own personal transcriptionist, capturing your brilliance as you brainstorm, whether you're at your desk or on a stroll in the park.This method not only streamlines content creation but also enriches your creative process by freeing you from the keyboard. Tune in for these insights and more, and let's inject some fun into enhancing your email marketing prowess. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textUnlock the secrets of user-generated content (UGC) and revolutionize your subscription business.Join me, Gary Redmond, as we explore how leveraging the power of authentic customer content can not only build trust but also skyrocket your sales. Imagine converting casual browsers into loyal subscribers through the simple act of sharing their experiences.By creating engaging competitions and rewarding your customers for sharing photos and videos of your products, you can generate a treasure trove of genuine, impactful content. Learn the strategies to motivate this content creation and discover the dual benefits of boosting your organic reach while simultaneously attracting more referrals.Transform your marketing approach with UGC and watch your conversions soar. Hear how incorporating customer testimonials and vibrant collages in your emails can make your brand stand out, fostering credibility and closing sales.Dive into the world of paid advertising where UGC shines, offering an organic feel that lowers resistance on platforms like Facebook and Instagram. Discover the magic of a successful campaign featuring happy dogs and subscription boxes, demonstrating the persuasive power of relatable, visually appealing content. Consistently showcasing UGC on your website and across various channels not only builds long-lasting trust but also provides a cost-effective way to engage potential customers and drive business growth. Join me in this episode and embrace the untapped potential of user-generated content. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textUncover the secret sauce to skyrocketing your subscription business's website conversion issues with an unexpected yet powerful email marketing strategy.I'm back in your ears with a game-changing hack that can reveal exactly why potential customers are hesitating at the checkout. If you've ever banged your head against the wall wondering why your traffic isn't converting, this episode promises actionable insights to transform that frustration into tangible results.Join me, Gary Redmond, as I share a personal experience from BusterBox, where a simple automated email unearthed priceless customer insights, such as pet preferences that were previously flying under our radar.You'll learn how to craft a straightforward email that cuts through the mystery and delivers real answers to help you refine your offerings and boost those all-important conversions.Whether you're just starting your entrepreneurial journey or you're a seasoned veteran, this episode holds the key to unlocking deeper connections with your audience and elevating your email marketing prowess. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textUnlock the secrets to skyrocketing your subscription box business! Ever wondered what you need to watch every single day to get progress? I call these your 5 critical marketing KPIs.Join me, Gary Redmond, as we dive deep into the critical metrics that can make or break your success. We'll start by dissecting your website conversion rate, a key indicator of how effectively your site engages potential customers.Learn how to craft irresistible offers, streamline navigation, and strategically place call-to-action buttons to convert browsers into buyers.I'll also share why accurate tracking with tools like Google Analytics is non-negotiable—and why hiring a tech expert could be your smartest investment yet. Ready to elevate your email marketing game? Say goodbye to your emails landing in spam and hello to higher open and click-through rates.Discover how to verify email senders, avoid spam triggers, and keep your email lists clean. I'll guide you through creating subject lines that spark curiosity and crafting emails that compel actions. Elevate your strategy even further by running targeted ads with engaging visuals and compelling copy.With these actionable insights, your subscription box business will not just grow—it will soar to new heights. Tune in for a masterclass in maximizing your KPIs and transforming your business trajectory. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textIn this enchanting Solarium episode of Back on the Broomstick, Laylla and Chelle dive headfirst into the world of witchy subscription boxes, just in time for the Spooky Season! It may be almost the Autumn Equinox, but Samhain is fast approaching and Halloween will soon be filling the air with magick. What better way to prepare than by exploring some of the most popular subscription boxes for witches? The witches review the mystical offerings from Inked Goddess Creations, Witch Casket, and The Witches Moon, helping you decide which magical monthly subscription box is perfect for your altar or spiritual practice.Special guest Morgan, the creator of Inked Goddess Creations, joins Laylla and Chelle for this unboxing adventure. Together, they unveil each box's unique treasures, spell supplies, and tools that witches of all levels can use to enhance their magick. From Yule celebrations to Samhain rituals, Morgan gives insider tips on curating the perfect subscription box to infuse your practice with magick all year long.Whether you're prepping for a powerful Samhain ritual, adding to your Halloween witchy décor, or getting ready for Yule, this episode will inspire and guide you through the best witchy subscription boxes available. Expect reviews on everything from spell kits, crystals, candles, and tarot tools to the beautifully crafted items you need to enhance your craft.Tune in for a bewitching discussion filled with witchy insights, behind-the-scenes stories, and expert recommendations on making this Spooky Season the most magickal one yet!Laylla's Fave Box, The Besom Box is still available! *This episode has been lightly edited for clarity and timeSupport the showEmail: backonthebroomstick@gmail.comYoutube FacebookInstagramBack on the Broomstick Website

Send us a textEver wondered why your emails aren't converting into sales? Get ready to unlock the secret to email marketing success with me, Gary Redmond, on Unbox the Inbox.In this episode, we'll tackle the critical role of calls to action in your emails, and why omitting them is like shooting yourself in the foot. From my amusing tale of a client's epic email blunder to the indispensable tactic of the "stealth close" for your content emails, you'll discover how even the subtlest nudge can guide your readers to make a purchase.Join us as we explore practical strategies to ensure every email you send—whether a hard-hitting sales pitch or a value-packed newsletter—drives tangible results.Learn how to seamlessly weave product mentions into your content, making each message a step toward your ultimate goal: sales.Tune in to hear actionable tips that will transform your email marketing and keep your subscription business thriving! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

In this episode, we explore how self-published authors can adapt to new technologies and innovative marketing strategies to boost book sales and build a community of dedicated readers.

Send us a textWhat if the key to transforming your struggling subscription box business lies in mastering the art of marketing it?Join me, Gary Redmond, on this episode of Unbox the Inbox as I share my deeply personal and inspiring journey of building BusterBox from the ground up.You'll hear firsthand about the emotional and financial hurdles we faced during our first two years, and how a breakthrough in strategic marketing, particularly through email campaigns, turned everything around. Discover how perseverance and a focus on nurturing customer relationships were pivotal in driving our success.Listen as I celebrate the milestones of our clients who took the bold step to pursue their subscription box ventures full-time by 2024.Learn the essential frameworks and strategies that can turn your aspirations into tangible results, including optimizing your website, establishing an effective email system, driving traffic, and crafting compelling offers.Reflect on your own business dreams and evaluate how these proven tactics can help you achieve them. Don't miss out on these valuable insights, and feel free to reach out with any questions or topics you'd like covered in future episodes! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a textHave you ever wondered if the inactive subscribers on your email list are silently hurting your deliverability rates?Join me, Gary Redmond, on this episode of Unbox the Inbox as we unravel the techniques to re-engage those silent subscribers and maintain a top-tier email list.You'll learn why segmenting your active and inactive subscribers is crucial, and discover how to deploy two powerful automations: a re-engagement campaign for those who haven't opened an email in 60 days, and a critical cleanup process to unsubscribe those who remain inactive after 90 days.By implementing these strategies, you'll avoid wasting resources on unresponsive leads and ensure your emails reach the people who matter most.But that's not all! I'm thrilled to announce our upcoming Email Conversion Workshop scheduled for Wednesday, September 4th, 2024. This 90-minute, pay-what-you-want workshop is your golden ticket to mastering email marketing and transforming your emails into high-converting sales tools.Starting at just one dollar, this session is packed with actionable insights that will elevate your email game. Register now at www.subboxsecrets.com/email-closer and get ready to boost your conversion rates.I can't wait to share these invaluable strategies with you and see you at the workshop! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.What if you could unlock the true potential of your subscription business by simply shifting your daily focus?Join me, Gary Redmond, on Unbox the Inbox, where I reveal the North Star concept that every subscription entrepreneur needs to understand for exponential growth. Drawing from my experience at BusterBox.com and mentoring other founders, I discuss the powerful distinction between growth and maintenance activities.You'll learn why tasks like customer service emails and social media posts, while essential, don't move the needle as much as targeted ads, compelling offers, and website optimization.Through eye-opening conversations with clients and firsthand stories, I illustrate how easy it is to get sidetracked by busy work. Discover actionable insights to recalibrate your daily agenda, ensuring that your primary focus is on activities that bring in new subscribers.If you're serious about scaling your subscription business, this episode is a game-changer. Tune in to make sure that every day you're aligned with your North Star, driving your business toward real growth and success. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.What if you could lower your customer acquisition costs and boost your sales from day one?Join me, Gary Redmond, as we unlock the secrets to advertising your subscription box business like a pro.This episode is your ultimate guide to getting started with a bang, focusing on key strategies such as optimizing your website for conversions, setting up an effective email sales system, and harnessing the power of competitor research using the Facebook Ad Library.Learn how these pivotal steps can help you capture leads, follow up with potential customers, and create a secondary sales channel that reduces your overall costs.But that's just the beginning. Discover the art of crafting high-impact Facebook ads that capture attention and drive results. We'll discuss building a creative repository, emulating successful competitor ads, and mastering the art of compelling headlines and captions.Understand how to identify your target audience, leverage limited-time promotions, and utilize social proof to enhance your ads' effectiveness.Plus, learn the importance of testing multiple ad variations, tracking key performance metrics like click-through rates and cost per click, and continually optimizing based on real data.Tune in and elevate your subscription box business to new heights with proven advertising strategies. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Are you ready to turn your subscription business's payday into a goldmine?Discover one powerful strategy to maximize your sales around the crucial payday period, ensuring you reclaim those lost payments and significantly boost your revenue.This week's episode of Unbox the Inbox has Gary Redmond sharing actionable insights on how to leverage tools like Subly to retry failed payments and how this simple step helped recover £15,000 in sales just last payday. But that's not all! Gary dives into the art of reactivation campaigns, offering irresistible deals to lure back lapsed customers, and reveals the magic of targeted SMS blasts using TextMarketer.co.uk.Learn how sending the right offer to past customers can bring them back in droves, turning a small investment into a substantial return.Don't miss out on Gary's expert tips and proven strategies to make payday the most profitable day of your month! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Ready to transform your subscription business with a strategy that gets your messages seen by up to 98% of recipients?This week on Unbox the Inbox, I'm breaking away from my usual email marketing tips to reveal the powerhouse potential of SMS marketing. Imagine capturing those elusive abandoned carts and converting them into sales with a simple text message.I'll share step-by-step instructions on how to set up automated SMS messages using tools like Subly and Twilio, and why this method outshines traditional email follow-ups. Join me, Gary Redmond, as I dissect the intricate details of leveraging SMS for cart abandonment and share our proven success story at BusterBox. You'll learn how to craft irresistible messages and perfectly time their delivery to maximize your conversion rates.If you're eager to elevate your retention strategies and drive more sales, this episode is a must-listen. Plus, I'll highlight how a small team like ours effectively divides and conquers the workload to keep the business thriving.Don't miss this chance to harness the untapped potential of SMS marketing! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Ever wondered why potential customers abandon their carts and how you can win them back?In this episode of Unbox the Inbox, Gary Redmond uncovers the secrets to capturing these high-potential leads and turning them into loyal subscribers.Gary shares insider knowledge from his experience at BusterBox.com, explaining the importance of strategically timed email captures and the magic of exit-intent pop-ups.By the end of the episode, you'll have actionable tips to optimize your signup flow and leverage tools like WisePops to prevent those valuable leads from slipping away.Join Gary as he explores the do's and don'ts of email marketing for subscription businesses.He emphasizes why early email capture is crucial, yet cautions against overly aggressive approaches that might deter potential customers. Gary also discusses the effectiveness of exit-intent pop-ups, sharing how a simple "spin the wheel" game can entice visitors to stay and engage.Whether you're a seasoned entrepreneur or just starting your subscription business journey, this episode is packed with practical advice to help you turn abandoned carts into conversions and grow your email list effortlessly. Tune in and start transforming your email marketing strategy today! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Ever feel like your email marketing has hit a wall and your subscribers have gone silent? Unbox the Inbox with Gary Redmond is here to help you break through that barrier.This week's episode reveals a powerful hack that can re-awaken your dormant email list using the legendary Dean Jackson nine-word email strategy.With my experience as a co-founder of BusterBox and a mentor in the subscription business, I'll share the ins and outs of this simple yet profound method. Get ready to see how a straightforward, nine-word email can turn unresponsive contacts into eager and engaged leads.In this episode, I recount a personal success story where this technique revitalized a friend's fitness coaching business. By crafting a highly personalized and concise email, you can cut through the clutter and directly connect with your audience.I'll walk you through how to implement this, regardless of your email provider—be it MailChimp, ActiveCampaign, or another. Plus, learn how to effectively handle the responses to address objections and close more sales. If you've been struggling with engagement, this episode is the game-changer you've been waiting for. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

It's been a busy summer for Bon Appétit and Epicurious' editor-in-chief Jamila Robinson, who stepped into the top editor role last September. Amid changing algorithms and impacts to search traffic, Robinson is prioritizing relationship building between audiences and Condé Nast's cooking brands by expanding the coverage of food to include categories like sports and relationships, challenging the idea of “traditional” cooking and building new subscriber products. Bon Appétit took a page from its sibling brand Allure to create a subscription business similar to Allure's Beauty Box, but with a cooking twist. This month, the Cook with Bon Appétit monthly subscription box launched, priced at $34 per month, $96 per quarter or $336 per year, providing subscribers with five editorially selected ingredients, five recipes using each ingredient, video instructions and a digital subscription to Bon Appétit and Epicurious. On the latest episode of the Digiday Podcast, Robinson talks about the new Sports issue of Bon Appétit, hitting newsstands today, as well as widening the aperture of cooking culture and lifestyle that the magazine covers to appeal to a modern audience.

Send us a Text Message.Ever wondered how to turn a corporate career into a thriving entrepreneurial venture? Michelle Smith from Aussie Biz Chic joins us to share her remarkable journey from a corporate marketing role to creating a successful subscription box business with her partner Luke, who left his accounting career behind.Discover the unique blend of physical products and an online community that set their business apart, and learn about the drive for financial independence through entrepreneurship. Michelle's story is packed with insights on the importance of a unique selling proposition and the power of recurring revenue in a niche market.Unlock the secrets to maximizing business growth and boosting conversion rates with practical strategies from Michelle and Luke's experience.From leveraging Facebook's Advantage Plus and dynamic creative features to optimizing ad targeting and making data-driven decisions, you'll find actionable advice on how to enhance your marketing efforts.Learn the significance of maintaining stock, integrating online learning portals with subscription services, and balancing traffic generation with conversion optimization for sustainable business growth.Dive deep into the mindset needed for business success and resilience. Michelle shares personal development tips, including lifestyle changes, the benefits of supportive communities like Aussie Biz Chic, and the power of vision boards and journaling.Hear about their strategic market research, effective email marketing, and daily routines that focus on revenue-generating activities.This episode offers a rich blend of inspiring stories and practical advice to help you grow your subscription business and achieve your entrepreneurial dreams. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.What if the secret to skyrocketing your subscription business lies not in your email content, but in how you capture leads?This week on Unbox the Inbox, I expose the number one mistake subscription businesses make with their email marketing. Drawing from a recent client call, I reveal the surprising simplicity behind BusterBox's customer acquisition automation and why the lead volume and intent are more crucial than the emails themselves.You'll get a detailed look at our four key emails in the automation sequence and understand why an effective signup flow on your website can transform casual visitors into serious customers.You'll also learn how to optimize your website to capture high-quality leads with genuine purchasing intent.We discuss the pitfalls of relying on traditional pop-ups and passive blog readers, and how to implement a strategic signup flow that captures emails mid-process, increasing your chances of conversion.Whether you're a seasoned subscription business owner or just getting started, this episode is packed with actionable insights designed to elevate your email marketing game. Tune in and let's unbox the secrets to effective customer acquisition together! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

This week, Raechel and Amanda are kicking off our 1 & 2 Corinthians study! As they look at Paul's letter to the church in Corinth, they ponder the similarities between the early believers' struggles to follow Jesus in their culture and the ways we too wrestle with sin, temptation, and idolatry in our walk with God. Open your Bibles with us this week! This episode corresponds to Week 1 of She Reads Truth's 1 & 2 Corinthians Reading Plan. You can read with the She Reads Truth community on our site, app, or with our 1 & 2 Corinthians printed or digital Daily Reading Guide. Shop our 30% off sale at ShopSheReadsTruth.com and use code SRTFAMILY for free shipping*. Head to DrinkAG1.com/Truth for a free 1-year supply of Vitamin D3K2 and 5 free AG1 Travel Packs with your first purchase.**Socials: She Reads Truth on Instagram & FacebookRaechel Myers on InstagramAmanda Bible Williams on Instagram*Offer valid only on specified Friends & Family collection through 11:59 p.m. CT on June 30, 2024. Excludes our Subscription Boxes, bulk orders, Bibles, and gift cards. All offers are limited to inventory on hand and cannot be combined with any other sale, promotion, discount, code, coupon, or offer. **If you purchase something through our links, She Reads Truth may earn an affiliate commission.

Send us a Text Message.Curious about how you can skyrocket your email marketing results? This episode of Unbox the Inbox with Gary Redmond promises to reveal the secrets to optimizing email campaigns for maximum sales growth.We dive into essential metrics like open rates, click-through rates, unsubscribe rates, and spam rates, and break down how each one can make or break your campaign's success.From crafting subject lines that spark curiosity to utilizing high-quality imagery and compelling messaging, you'll learn the key elements that will keep your audience engaged and eager to click through.We also discuss the importance of crafting offers that convert, maintaining fresh and engaging content, and keeping an eye on those vital unsubscribe rates.Plus, we've got a pro tip you won't want to miss: subscribe to your competitors' email lists to stay ahead of the game. Whether you're new to email marketing or a seasoned pro, this episode offers invaluable insights and actionable strategies to enhance your email metrics and drive more sales for your subscription business.Ready to take your email marketing to the next level? Tune in and let's get started! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Ever wondered why potential customers abandon their carts? Join me, Gary Redmond, on this episode of Unbox the Inbox to uncover the secrets behind improving your subscription business's website conversion rates using customer feedback.Discover a brilliant hack: creating a strategic survey for those who didn't complete their purchase. By asking why they didn't sign up and what could have convinced them, you'll gain invaluable insights.Listen as we explore how BusterBox turned these insights into action by adding a guarantee section to their website, addressing common customer concerns and boosting conversions.We'll walk you through the practical steps to set up an effective survey using tools like SurveyMonkey and Google Forms, and how to automate the process to gather genuine, open-text responses.Learn the importance of excluding current customers from this survey to prevent confusion and the benefits of reaching out directly to recent leads for immediate feedback.Don't miss out on your call to action this week: share this episode with someone who could benefit from these tips and engage with our podcast question in the subscription box group.Transform your subscription business by making data-driven improvements today! Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Have you ever felt stuck in the whirlwind of flashy new business tactics, only to find they didn't deliver the results you hoped for?Join me, Gary Redmond, on a journey back to basics, where I'll share why mastering fundamental actions is the real secret to success. Through my personal challenges and triumphs, we'll explore the transformative power of consistency and why your KPI tracker might just be your best friend in business.As a mentor and coach, I've seen firsthand how focusing on content creation, audience engagement, and lead generation can build a sturdy foundation for your subscription business and personal goals alike.In our latest episode, we also dissect the art of breaking down seemingly insurmountable business objectives into bite-sized, daily tasks. You'll learn the significance of high conversion rates and scalable traffic—without them, you're running in place.I'll guide you through the process of refining your strategy with the precision of a craftsman, ensuring that every action you take is a step closer to your goal.Remember to share your own ambitions using #podcastquestion in our Subscription Box Success Facebook group, and if you're aiming for actionable insights and strategies to conquer your business aspirations, let this episode be the map to your treasure. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Ever been wooed by the siren song of social media's promise to skyrocket your subscription business sales?Prepare for a reality check as we expose the folly of this all-too-common pitfall. Armed with eye-opening insights from my latest chat with a client, I guide you through the sobering truth that social media platforms, while a hive of activity, are often no friend to the organic reach we yearn for.With a focus on entertainment, these platforms leave your painstakingly crafted content gasping for air in an ocean of memes and viral videos. But not all is lost; I'll show you why turning to the precision of paid traffic and a razor-sharp marketing strategy could be your ticket to scaling success.As a mentor and coach who's weathered the highs and lows of the subscription box industry, I understand the allure of high follower counts and shares. However, it's time to hit pause on that dream and press play on actionable strategies that actually move the needle.This episode peels back the layers of social media advertising, revealing how a blended customer acquisition cost can unlock the full potential of your marketing spend. We'll map out the essential metrics you need to track and demonstrate how a well-oiled paid marketing machine can outperform any number of organic posts.So gear up for a masterclass in maximizing your subscription business's growth, and let's leave the wishful thinking at the door.Remember to share your own thoughts using #podcastquestion in our Subscription Box Success Facebook group. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Ever felt like you're playing a never-ending game of email tag with your subscribers, constantly missing the mark?Well, buckle up and join me, Gary Redmond, as we navigate the twists and turns of email marketing automation, and discover how segmentation is the GPS guiding subscription businesses to their destination.I'll walk you through my own maze of manual email blunders and the 'aha' moment when tools like Zapier shed light on a path to seamless subscriber management.This episode is a treasure map, revealing how to avoid the quicksand of unengaged leads and sail smoothly into the haven of loyal customers—all while slashing the dreaded churn rate with savvy automations.Get ready to crack the code on sending messages that resonate instead of ones that retreat to the dreaded 'unread' folder.I'll recount a tale of a client with a monolithic list of 10,000 contacts and the magic we worked to transform it into a well-oiled, response-driving machine. It's time to harness the power of triggers and actions that turn casual browsers into active buyers and at-risk subscribers into brand champions.With practical advice and a dash of my own experiences, you'll learn how to weave the spell of targeted communication—turning your email marketing campaigns from a wild guessing game into a finely-tuned symphony of success.Remember to share your own thoughts using #podcastquestion in our Subscription Box Success Facebook group. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Unlock the formula to skyrocket your subscription business and embrace the success that comes from wisdom, focus, and resilience.My journey with BusterBox.com taught me that the road to triumph is paved with lessons learned from those who've already reached their peaks. In this episode, I'm peeling back the curtain on how to cultivate a subscriber base that thrives, by sharing the strategies and pitfalls I encountered along the way.You'll find out why investing in knowledge from those who've mastered their fields is not just beneficial, but essential for climbing your own mountain of success.Ever felt like knowledge is the missing piece in your puzzle of progress? You're not alone. Today, I'm exploring the twin barriers that keep many from their goals: a lack of know-how and a scattered approach.By focusing on what's crucial and streamlining your processes, you can overcome these obstacles. I also touch on the value of constructive feedback and invite you, the listeners, to join the conversation.Your questions and topic suggestions will shape future episodes, making this an interactive journey toward entrepreneurial enlightenment. Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Send us a Text Message.Unlock the potential of your subscription box business with our proven email marketing techniques, a treasure trove of insights packed into this episode. We're pulling back the curtain on the simple, yet profoundly effective three-step process that has skyrocketed our subscription numbers. Hear the story of how a straightforward email flow, an ingenious email capture strategy, and the magic of an exit-intent wheel can transform browsers into loyal subscribers.Plus, learn why an abandoned cart strategy isn't just an afterthought—it's an essential tactic for reclaiming lost sales and slashing your advertising costs to a fraction.If you're ready to take your subscription box business to stellar heights, then you won't want to miss my reveal of the "Subscription Box Email Secrets" course.This six-week live cohort is your golden ticket to mastering the art of email marketing. We're not just talking about a few tips and tricks here; this is a full-blown toolkit that will arm you with everything you need to capture, convert, and retain customers like never before.Spots are limited, so bring your entrepreneurial spirit and join us as we chart the course to your dream subscription box business.www.subscriptionboxemailsecrets.com Please suggest any topic you would like me to cover by visiting unboxtheinbox.com Join my newsletter at garyredmond.com/newsletter

Disclosure: We are part of the Amazon Affiliate/LTK Creator programs. We will receive a small commission at no cost if you purchase a book. This post may contain links to purchase booksJoin us on this week's What to Read Next Podcast episode, where we sit down with Sarah Symonds (@dragonflyreads), a former tech professional who has carved out a new niche in the book world. Sarah shares her journey from managing a demanding tech job and family life to embracing her passion for books, leading her to a fulfilling career managing a subscription box and boutique. Learn about the pivotal role of networking and friendships in navigating career transitions and how Sarah balanced her professional pivot with her commitment to personal well-being through fitness regimes like Orange Theory.In addition to her career journey, Sarah dives into her favorite genre with some must-read romantic comedy recommendations. Whether you're a seasoned Rom-Com lover or just looking for a delightful escape, Sarah's picks from authors like Christina Lauren and Tarah DeWit promise to add laughter and light to your reading list.  Tune in for a dose of, laughter, and love—perfect for any book lover looking to mix a bit of romance with their reading adventures. Happy Reading!BOOKS RECOMMENDEDJosh and Hazel's Guide to Not Dating by Christina Lauren https://amzn.to/4a9e6WLThe Love Wager by Lynn Painter https://amzn.to/3wgBi7UFunny Feelings by Tarah Dewitt https://amzn.to/3JTIb25Sweet Addiction by J. Daniels https://amzn.to/3wpY25cWhere I Belong by J. Daniels https://amzn.to/3QyUYL9Out on a Limb by Hannah Bonam-Young https://amzn.to/4b6GfiKRainfall by Alison Rhymes https://amzn.to/3QznPPeDon't have Kindle Unlimited? Click here to see if you have access to free or a low-cost offer to Kindle Unlimited (https://whattoreadnextblog.com/ku) Affiliate LinkCONNECT WITH SARAH Instagram (@dragonflyreads)Want to check out more book recommendations?Visit What to Read Next Blog for reader tips, popular books like recommendations and many more posts. If you love reading Christina Lauren, check out our list of their Top 10 Best Christina Lauren novels! Music from #Uppbeat (free for Creators!): https://uppbeat.io/t/mood-maze/trendsetterLicense code: IP29FC0QKB6DV2UEBecome a supporter of this podcast: https://www.spreaker.com/podcast/what-to-read-next-podcast-l-book-recommendation-show--5263998/support.

 With host retail coach Wendy Batten   https://wendybatten.com/podcast-intro/   In This Episode:  Looking for a quick and easy retail promotion to sell off older inventory, seasonal items, or even just a new fun way to move merchandise? I've got you!   In this episode of the Creative Shop Talk Podcast, we are discussing mystery bags/bundles. I'll share how they can work for you, how to determine a price point for your audience, and what you should be putting in the bags. It's important to remember that not all mystery bag buyers aren't discount shoppers. If done right, your ideal customer base will love these!    We'll also talk about why you need to keep your brand in mind while putting these bags together. I'll touch on how to market your mystery bags and how mystery bag stuffers can be a great marketing tool.   So what's stopping you? I'd love to hear if you've tried selling mystery bags in your retail shop and how it went! If it wasn't what you expected, I hope this episode gave you some insight and the courage to try again. Let's go! Need more? Join me and our supportive community of retailers in my Retailer's Inner Circle! You'll have access to countless Masterclasses including Foot Traffic Made Simple. Not ready to join but want to purchase this stand-alone masterclass? You can purchase it on demand HERE.   Most impactful: Join the small group 6-Week Sales Accelerator course. We start in April! More information HERE. Related podcasts we think you'll like:  Episode 21: An Intro to Subscription Boxes with Sarah Williams Episode 126: 10 Simple Ways to Level Up Your Shop Episode 156: 6 Proven Ways to Improve Your Shop's Merchandising    About your host, Wendy Batten In case we haven't met yet, I'm Wendy, a small business coach and founder of the Retailer's Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business.  Through online classes, business coaching programs, speaking, and a top-ranked podcast, I've helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, The Retailer's Inner Circle, has helped retailers around the world build their retail business skill sets and confidence.  I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers. When I'm not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I'd love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/    For more support from Wendy   Retailer's Inner Circle - Join Wendy inside the best retailer's community   Free resources for shop owners    Hang out and connect with Wendy on IG    All of Wendy's programs and services for shop owners can be found HERE.  Subscribe & Review on iTunes Are you subscribed to my podcast? If you're not, I'd love you to consider it. Subscribing means you won't miss an episode! Click here to subscribe to iTunes! If you want to be more of a rockstar, I'd love it if you could leave a review over on iTunes as well.  Those reviews help other retailers find my podcast and they're also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. So grateful for you! Thank you!

FreightWaves' Mike Baudendistel and Grace Sharkey interview Paul Jarrett, co-founder and CEO of Bulu, a 3pl and fulfillment provider for subscription services. Follow The Stockout Podcast Other FreightWaves Shows Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Renae & Julie unpack the customer expeerience in our latest chit-chat, where we rave about the magic of subscription boxes like Universal Yums. You'll hear us gush over the immersive experiences Universal Yums create, not just through the savory bites but also through the cultural nuggets hidden within—think trivia, book suggestions, and the stories behind each snack. We're opening up about how these little boxes of joy connect us to far-off places, stirring up memories of almost-visits to Paris and ancestral ties to countries like Poland and Ukraine.Now, let's switch gears and talk savings and exclusive perks—but not the boring kind. We dissect the clever lure of Cinemark Movie Club's membership benefits and how accumulating credits can feel like finding hidden treasure.  We'll also give you the scoop on the ingenious marketing strategies that companies like Cinemark employ, such as a savings calculator that makes potential benefits feel tailor-made for you. So, tune in, get inspired to level up your own customer experience!https://www.universalyums.comhttps://www.cinemark.com/movieclubOutgrown our training & looking for advanced training? Liam Brennan (Buster Box) has opened his Subscription Box Experts Academy. He covers FB ads, offers, conversion rate optimization & much more!If you enroll without our affiliate link, we'll send you the brand new Subscription Box Bootcamp workbook, to make sure you have your foundations covered. ($200 value)Get details and enroll here.Support the show

Join us in this episode as we help a listener find the magic number for her subscription box business. Learn how to calculate the number of subscriptions you need to be sustainable! Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.substack.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.

In this episode, Kerrie discusses the opportunity for brand visibility through subscription boxes. She explains what subscription boxes are and how they can be a marketing opportunity rather than just a sales opportunity. Kerrie emphasizes the importance of branding and providing a clear call to action in subscription box products. She also shares tips on finding subscription boxes to pitch to and common mistakes to avoid in the pitching and negotiation process. In this episode, Kerrie shares valuable insights on how to get your products into subscription boxes. She highlights the importance of negotiating on price and being flexible with pricing to make your products more appealing. Kerrie also emphasizes the need to customize your pitch for each subscription box, showcasing your understanding of their audience and offering exclusive ideas. She suggests leveraging marketing as a negotiation tactic, offering to promote the brand in exchange for better pricing. Kerrie provides practical tips for pitching, including following the subscription box on social media and making short, targeted pitches.   Takeaways   Be willing to negotiate on price and be flexible with pricing to make your products more appealing to subscription boxes. Customize your pitch for each subscription box, demonstrating your understanding of their audience and offering exclusive ideas. Leverage marketing as a negotiation tactic, offering to promote the brand in exchange for better pricing. Make short and targeted pitches, focusing on the subscription box and their audience rather than your own story.   Chapters   00:00 Introduction and Question Submission Form 02:24 Deep Dive into Subscription Boxes 04:37 What is a Subscription Box? 06:23 Opportunity for Brand Visibility 09:08 Different Types of Subscription Boxes 10:24 Best Suited Products for Subscription Boxes 11:48 Mistakes in Pitching and Negotiating 51:50 Mistake: Not willing to negotiate on price 53:10 Stand out by customizing your pitch 55:28 Negotiating with marketing as leverage 57:27 Being scrappy and figureoutable 59:42 Leveraging marketing and creating exclusivity 01:00:10 Easy ways to pitch 01:02:08 Making a short and effective pitch 01:07:35 Summary: How to get into subscription boxes Work With Me: Grab my new book, Customer Obsession  1. Sign Up For A Website Redesign Website for you- done in a day! Learn more and to book your spot. Life's too short for an ugly website https://www.kerriefitzgerald.com/websiteVIP    2.  Join waitlist for Cultish Product A 4-month group coaching program to help product-based brands reach cult-like status, increased visibility, more sales & gain die-hard loyal customers without an ounce of social media. Mentorship, Guest Experts, Trainings, Live Calls and so much more! Join waitlist Learn More   Free Guides & Resources For The Win: {Free Private Podcast} Create Your Cult Like Brand “Private Podcast” An 8-part audio series that walks you through how to create your cult brand Sign Up     Let's Be Friends Follow Kerrie on Instagram Follow Ecommerce Society  on Instagram www.kerriefitzgerald.com

“Success isn't always about greatness. It's about consistency. Consistent hard work leads to success. Greatness will come.” - Dwayne Johnson One of the healthiest habits we can build into our businesses is consistency. Consistency trumps everything else. You don't have to be the best, you just have to be consistent.  I talk about consistency a LOT because it's just that important. You can be an expert, you can be the best at what you do, but without consistency, you won't succeed.  Someone with less expertise who is consistent will succeed because consistency trumps expertise.  A lot of business owners struggle when they try to do “all the things” and end up doing them inconsistently. Instead, do a few things and do them consistently.  Look at your business and ask yourself if you're being consistent enough in 5 key areas:  1- Planning your boxes consistently 2- Go LIVE consistently 3- Email your list consistently 4- Post on social media consistently 5- Talk about your subscription box constantly Talking about your subscription box creates buzz and generates excitement!  How consistent are you? Can you improve?  If you're not consistent in any of these 5 areas, choose one to start with. Get consistent with that one and then add in another.  Join me for this episode as we talk about why it's so important to be consistent in your business and the five areas you need to be consistent in to build a successful subscription box business. Resources: YouTube video - Weekly Emails for Your Subscription Box Business  FREE 6 in 60 Workshop - Curate 6 Subscription Boxes in 60 Minutes Join me and our AMAZING community inside Launch Your Box!  Join me in all the places:  Facebook Instagram Launch Your Box with Sarah Website  Are you ready for Launch Your Box? Our complete training program walks you step by step through how to start, launch, and grow your subscription box business. Join today!  Use code LAUNCHWELCOME at https://www.boxup.com/ to get 10% off your first order

Welcome back to another episode of ZERT Coffee & Chaos and today we discuss the subscription boxes that seem to be everywhere now. You can get one for your dog, for your cigar passion and even for your favorite tactical tools. We dive into some of the pros and cons of the model and even tease one that we have been thinking about offering within ZERT. How many have you tried and which was your favorite?

NASA and Apple engineer turned YouTube sensation Mark Rober shares his joy for inventing–and how he's cashing in on the broad appeal of his glitter bomb packages, squirrel obstacle courses, engineering projects, and kids excited to learn while they play. Media analyst Paul Dergarabedian considers the box office's bumpy ride in 2023. Between Hollywood strikes and shifting viewer tastes, Dergarabedian says that streaming has an edge. For streamers on Amazon Prime, though, ads are coming! And in the oil patch, a mild winter and conflict concerns in the Middle East have contributed to fluctuating energy prices. CNBC's Pippa Stevens discusses the rise of “virtual power plants” to meet electricity demand.  Pippa Stevens - 9:19Dergarabedian - 16:01Mark Rober - 24:00 In this episode:Mark Rober, @MarkRoberPippa Stevens, @PippaStevens13Contessa Brewer, @contessabrewerLeslie Picker, @LesliePickerSteve Liesman, @steveliesmanKatie Kramer, @Kramer_Katie