Empowered Publicity

Today, I bring you an honest and insightful conversation about the unexpected journey to create my signature program with all the mistakes, evolutions, and triumphs I experienced along the way.  It is important for me to give you a "behind the scenes" view of what it took to launch this signature [...] The post [Solocast] What To Listen To Next…Hitting Pause on Empowered Publicity appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Rachel Ngom is the host of the She's Making an Impact Podcast. She is a business and lead-generation expert, helping purpose-driven entrepreneurs create more freedom and drive more traffic, leads, and sales through Pinterest, blogging, and passive income streams. Rachel went from being on food stamps with negative $400 in her checking account to a [...] The post How to Authentically Serve While Building a High-Earning Business appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Mridu (Mri-thu) Parikh is "The Stress Squasher." As a productivity coach, speaker, and founder of Life Is Organized, she has taught thousands of female small business owners simple ways to wake up with a plan… take control of their distractions… and drop overwhelm with ease. Results include a 300% increase in strategic time, 10 hours [...] The post Why Messaging Requires Attention and Iteration appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Today, I bring you an honest and insightful conversation about the unexpected journey to create my signature program with all the mistakes, evolutions, and triumphs I experienced along the way.  It is important for me to give you a "behind the scenes" view of what it took to launch this signature [...] The post [Solocast] The Real Story on How I Created My Signature Offer appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Kristen Westcott is a business growth strategist and sales page copywriter for online coaches, consultants and service providers. As a former Director of Operations, Kristen spent a lot of time behind the scenes of several launches. She quickly noticed that what was holding many business owners back was figuring out a launch strategy and copy [...] The post Client Profile with Kristen Westcott: Clarity Plus Tenacity Yields Results appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Jill Castle is one of the nation's premier childhood nutrition experts. Known as a paradigm shifter who blends current research, practical application and common sense, Jill inspires audiences to think differently about nourishing kids.  A sought-after speaker, advisor, and media contributor, Jill has inspired audiences from the TEDx stage as well as a range of [...] The post Client Profile with Jill Castle: Building Your Visibility Toolkit appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Operations and Systems Strategist, Faten Bazzi, was born in Detroit, Michigan, and has resided in Brazil for over 25 years now. She holds a Bachelor's Degree in Business Administration and Marketing from Baker College. Soon after she graduated, she entered the workforce as an entrepreneur and started working as a Virtual Assistant. This would give [...] The post Client Profile with Faten Bazzi: Hard Conversations Become Easy appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

"Small Steps result in BIG CHANGES. If I can do it, you can too!!" - Mina Penna Mina Penna is a postnatal nutrition and fitness expert working with moms to help them find more balance by reducing stress, improving energy and stepping them towards their individual health goals.   Mina has so much passion for [...] The post Client Profile with Mina Penna: Expect the Unexpected Results appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Jessica Patching Bunch is a stress-resilience coach on a mission to provide accessible alternative mindcare for women. Translation: She teaches practical approaches to managing stress so you can get out of your own way and create your best life.Tired of being told to “fix your mindset” and simply “have less stress” but never being provided [...] The post Client Profile with Jessica Patching Bunch: The Power of Owning Your Experience appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Danielle Hendon empowers business owners to pay themselves what they're worth and continue to put more profit in their pocket every year. She does this by helping business owners understand what their financial numbers are and why the numbers move.  Danielle brings over a decade of experience in corporate finance and accounting to small businesses [...] The post Client Profile with Danielle Hendon: Building Business from Scratch, Kind Of appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Jacqueline Snyder is a fashion designer and product startup expert who has helped launch over a thousand product brands over the last 12 years, including celebrity brands. Minna Khunolo-Sithep is a product business expert with a vast knowledge of Amazon and product-based growth strategies. She has a Masters of Business Administration (MBA) and over 15 [...] The post How to Bring Two Expertises Together appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

In today's episode,  I want to share with you the ONE thing you need RIGHT NOW to open your mind through your next phase of work as we work through the confusion and darkness of the last several years. During some of my darkest moments of my entrepreneurial career, all I wanted was someone to [...] The post [Solocast] What You Need to Do Right Now to Claim Your Voice appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Holly Haynes helps female entrepreneurs take back control of their time with proven productivity techniques, systems, and structure to create a strategy that scales long term. An industry expert, host of the Crush the Rush Podcast and featured Thrive author with a 20-year business consulting background with Fortune 500 companies, Holly runs her strategic coaching [...] The post How to Manage Rapid Growth Without Burning Out appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Today, I bring you an exciting conversation about the ever evolving tactic of virtual summits to grow your visibility, influence and impact. Virtual summits are sometimes loathed, occasionally artful, but very powerful at bringing people together and positioning you as an EXPERT if you are a participant and positioning you as a LEADER, if you [...] The post [Solocast] 10 Reflections on 10 Years of Entrepreneurship appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Jordana Edelstein has been coaching women in wellness, movement and self care for over 9 years.  She is a certified Nutrition Coach through Precision Nutrition, a 500 hour certified yoga teacher with Jules Mitchell and currently enrolled in a coaching mentorship with Dr. Gabrielle Fundaro.   After years of excruciating yo-yo dieting, strict food rules and [...] The post How Your Purpose and The Message You're Meant to Communicate Evolves appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Today, I bring you an exciting conversation about the ever evolving tactic of virtual summits to grow your visibility, influence and impact. Virtual summits are sometimes loathed, occasionally artful, but very powerful at bringing people together and positioning you as an EXPERT if you are a participant and positioning you as a LEADER, if you [...] The post [Solocast] How to Use Virtual Summits to Grow Your Business appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Stephanie Pitts is the owner of My Ed Therapist, an educational therapy group practice in Redondo Beach, Palos Verdes, and virtually, nationwide. She is also the co-host of Learn Smarter: the Educational Therapy Podcast. She works with students one-on-one to help parents get a full picture of what is going on with their children, reading [...] The post How Getting Back to Basics can be the Bedrock for Expanding Your Message Exponentially appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Have you ever talked to someone and thought, "Wow...it totally makes sense that they are doing what they are doing today!" Something they have experienced or something in their past has inevitably drew them forward and positioned them to delivering the work they were meant to deliver.   No one person is more qualified to [...] The post [Solocast] What to Ask Yourself to Successfully Close Out Your Year appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Have you ever talked to someone and thought, "Wow...it totally makes sense that they are doing what they are doing today!"Something they have experienced or something in their past has inevitably drew them forward and positioned them to delivering the work they were meant to deliver.   No one person is more qualified to be [...] The post [Solocast] Create a Story that Inspires People to Think You Were Made For This appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Kristin Fisher is the founder + CEO of the gifting brand Bocu. She is a retail industry expert with nearly 15 years of corporate retail experience managing $50M+ businesses as a Buyer for companies like Urban Outfitters, Lands' End, and JJill. Kristin has recently transitioned out of corporate retail to focus full-time on the growth [...] The post How PR Has Enabled Her to Be Bold and Put Her Ideas Out There Into the World appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Events are one of my favorite most visibility tactics and also one of the  primary visibility pillars that I work on with my clients! Events can come in many different shapes and forms.  Not all events have to be huge elaborate, high-end, in-person experiences!  I want to share with you all the many different things [...] The post [Solocast] The Power of Events and How I Have Used them Over the Years appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Kristin Fisher is the founder + CEO of the gifting brand Bocu. She is a retail industry expert with nearly 15 years of corporate retail experience managing $50M+ businesses as a Buyer for companies like Urban Outfitters, Lands' End, and JJill. Kristin has recently transitioned out of corporate retail to focus full-time on the growth [...] The post Creating Connections and Thoughtfully Generating Word-of-Mouth Awareness appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Before you go after visibility, there are TWO things you must do first! This episode is Part 1 of a 2-part series that will teach you four things that are essential to work on before you ever step into visibility. While, I strongly believe in the saying " Start before you're ready and dive into [...] The post [Solocast] The Power of Consistency and Gratitude appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Carrie Owerko is a renowned yoga and movement teacher with a vast international following, having travelled throughout Europe, Asia, Australia, and North and South America to share her unique interdisciplinary approach, which weaves movement and exercise science principles into her decades-long study of yoga. Carrie created a series of best-selling online courses for Yoga Journal, [...] The post Being Supported in the Challenges of Evolving in Your Work and Yourself appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Before you go after visibility, there are TWO things you must do first! This episode is Part 1 of a 2-part series that will teach you four things that are essential to work on before you ever step into visibility. While, I strongly believe in the saying " Start before you're ready and dive into [...] The post [Solocast] The Visibility Journey appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Jodi Flynn of Women Taking the Lead is an Executive Leadership Coach, Podcaster, Author, Speaker, and Workshop Facilitator. Companies hire Jodi to partner with their female leaders to recover from their last promotion and thrive in Senior Leadership. She is the host of the critically acclaimed Women Taking the Lead podcast, and an Amazon bestselling [...] The post How Getting Into Your Work Can Help You Find Your Zone with Clients and Visibility appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Before you go after visibility, there are TWO things you must do first! This episode is Part 1 of a 2-part series that will teach you four things that are essential to work on before you ever step into visibility. While, I strongly believe in the saying " Start before you're ready and dive into [...] The post [Solocast] Part 2- Two Essential Things to do BEFORE Going After Visibility appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Hilary Erickson is the curly head behind Pulling Curls® -- which she started in 2005. Hilary has been a nurse since 1997 working in various fields such as pediatrics, geriatrics and hospice. In 2001 she started in labor and delivery and remained working a labor nurse for 20 years. Through the years, Hilary realized she [...] The post Using ALL the Ways to Move the Needle and Drive Attention to Your Online Platform appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Before you go after visibility, there are TWO things you must do first! This episode is Part 1 of a 2-part series that will teach you four things that are essential to work on before you ever step into visibility. While, I strongly believe in the saying " Start before you're ready and dive into [...] The post [Solocast] Part 1- Two Essential Things to do BEFORE Going After Visibility appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Shawna Emerick is a Yoga instructor, Thai Body-worker, and Somatic therapies integrator. She is a Life Coach for Transformation, is Reiki attuned, and holds a B.S. in Dance. Shawna has been teaching yoga and practicing her healing modalities for nearly 20 years. She has hosted numerous retreats including those at the world famous Garrison Institute [...] The post The Powerful Question that Will Lead You to Your Purpose appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

When you started your business, did you ever have the moment when you thought..."what is my title?"  Or "what should I put on my business card or for my email signature?" In this episode, I want to share with you the importance of having the "right" title that people understand.  While it is great to [...] The post [Solocast] How To Come Up with the Right Title for Yourself appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Ashley Manzi has two kids and a career as a divorce lawyer. This apparently qualifies her as a working mom. She always hesitates to say “working mom,” because the reality is: “whether you are employed outside the home or not, if you are a mom, you are always working.” Nonetheless, that's the label she's given. [...] The post The Power of Being Straightforward in Every Area of Life appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

If you are a Business to Consumer Business owner, than this episode is a must for you! As a Business to Consumer Business owner, there is a vast opportunity to serve every day people everywhere! This gives you a unique advantage to market in so  many different places to be seen and heard to reach [...] The post [Solocast] How to Get PR for Your Business to Consumer Business appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Kristen Rzasa is a life and business strategist who helps people find a brand new rhythm in their bodies, days, businesses, and lives. She combines her background in health and wellness with her Corporate leadership experience to guide clients to elevate their mindset, enhance their energy, expand their time and enrich their environment. She wears [...] The post How to Take Moments of Transition as Opportunities to Evolve appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Sometimes its all about getting Back to Basics! In this episode, I  share about what you must do before you ever send a pitch...to anyone. If you are going to utilize Public Relations as one of the legs of your marketing strategy, there are specific things that should be done so that your pitch gets [...] The post [Solocast] Back to Basics: Do This Before You Ever Send a Pitch…to Anyone appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Michelle Atlas, PCC empowers creative women entrepreneurs to free themselves of all they are not and reclaim their intuition, so they can create change they never thought possible in their relationship to money, love and themselves. Michelle is the author of the DailyOM course “The Spending Habit Secret” and a co-author of the book “The [...] The post Freeing Yourself from the Confines of Scripts and Perfections to Put Yourself Out There Authentically appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Did you know that the baseline of your expertise and knowledge could be mind-blowing to someone new to the conversation? In this episode, I am taking you back to the basics!  I am sharing how my work in a Global PR Firm informs what I do with my clients and for my community today.  My [...] The post [Solocast] Back to Basics: Lessons from Inside a Global PR Firm appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Lisa Lehmann Designs (LLD) is a jewelry and fine art studio creating designs that give their customers confidence in their own beauty and inner strength. Everything they make empowers you to express yourself in a unique, authentic way. Their work is centered around artistic expression and meaningful connections. Lisa Lehmann Designs make a fashion statement, [...] The post The Power of Sharing the Hard Things appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

When doing outreach, are you missing this one thing that holds you back from more effective, productive, profitable and successful connections? I was inspired to record this episode after having a conversation with my coach Michelle for the podcast. I asked a question and she answered in a different way that I intended. Instead of [...] The post [Solocast] The ONE THING That Is Missing From Your Outreach appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Naketa Ren Thigpen helps exhausted power couples and married women entrepreneurs reconnect with their forever love and amplify their intimacy, when they find themselves sacrificing their relationships because they're so consumed with the wild success they're experiencing in business. Naketa's become known as the #1 Balance and Relationship Advisor in the World. As an International [...] The post Authentically Conquering The Art of Speaking Publicly on Challenging Topics appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

It is time to pivot...again...for a second time.  It is time to emerge from an unprecedented and insane year.  We all know that we are needing to accept the need to change in order to adapt with getting back to "normal." Change by its nature can be scary and disruptive and we had to adapt [...] The post [Solocast] How To Pivot…AGAIN! appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Monica Froese is a digital product coach for women business owners. She has an MBA degree in finance and marketing and runs two brands Redefining Mom, a site for helping women thrive in both motherhood and business, and Empowered Business, where she empowers women to create financial independence through building 6-figure digital product businesses. She [...] The post Creating Opportunities When Thrown Into The Frontlines of Visibility appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

I am so excited to bring you our 300th episode of the Empowered Publicity Podcast! In this episode, I wanted to share with you on what has changed for me in my business and as a podcaster in the last 5 years, and what has changed globally in the world and in this medium.  There [...] The post [Solocast] What's Changed And What's Stayed The Same In 5 Years of Podcasting appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Amanda Edwards is a business mentor, who helps purpose-driven women make more impact and stand out in their industry. Amanda has led accounts and sales strategy over the past 15 years working in the technology industry, with Fortune 500 Companies. In an industry that is 7% women, she is regularly the only woman in the [...] The post How We Can Get Away From Shoulds By Focusing on Where Our Enthusiastic Energy Lies appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Do you have a process for continuing client relationships once your contract is done? If you don't have a process that you guide every client through when your contract is done, you are missing a vital step in your client relationship and in your business.  When you don't have the closing engagement, you are literally [...] The post [Solocast] How To Have The Convo About Continuing When A Contract Is Up appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Mallika Malhotra of MikiFoto + Co is an award winning brand builder, professional photographer, business mentor and author of The Brand Photography Playbook. After years of working in corporate advertising, she now helps women entrepreneurs master their story, show up as the face of their business and create their brand empires. It's her mission to [...] The post How Niching Down Is Scary But Can Distinguish You In A Crowded Field appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Are you a BEAST?  What is your energy like today? One of my most favorite things to talk about is how to show up in your business that you will be proud of, how to show up as a person that you can be proud of, and by making your journey much more inspiring and ease [...] The post [Solocast] Are You A Beast & How Energy Can Change Everything appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Trish Taylor is a stylist and a brand embodiment coach who is committed to helping heart-centered, online entrepreneurs align their outside with their inside so they can create magnetizing content and feel worthy of their expertise. She leverages her unique experiences as a celebrity stylist and counselor to empower and equip purpose-driven entrepreneurs and mindful [...] The post The Power of Visibility During Every Act of Your Life appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Are you ready for an interesting twist on reaching out to the media? Did you know, you do not have to be the author of all of your placements in the media? What about the idea of using content from existing journalists, that have existing connections, to larger media outlets. If you struggle with writing a [...] The post [Solocast] Three Ways To Be Featured In The Media Without Writing A Word appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Neepa Sikdar is a former fashion buyer turned personal stylist, best selling author, brand ambassador and mom of 2. She began her career in the retail industry working as a clothing and accessories buyer for J.Crew, Donna Karan, Kate Spade and DKNY jeans. After successfully managing $40M+ businesses, Neepa wanted a more direct connection to [...] The post How Your Story, In The Right Media, Will Put You On The Map appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.

Launch mode...a wonderful opportunity for your business, but for so many this “launch mode” can lead to overwhelm and exhaustion. From my personal experience and in working with so many in the entrepreneurial world... launching a product, program, or a service can be very emotional and can often lead to burnout. What I have recognized [...] The post [Solocast] How To Use Collaboration For A Successful Launch appeared first on Amanda Berlin -- Communication Strategy and Business Consulting.