The Digital Marketing Scoop

This is the fantastic story of how the brand Dec's Pets got started and how Declan O'Keeffe returned from Australia to help bring the business online. Not only is it a great story of taking a traditional family brick-and-mortar business and turning it into a modern online storefront but also a great story of turning negatives into positives. From covid to brexit Dec's Pets embraced the challenge and is now a growing online retailer in the Pet supplies market in Ireland.Check them out at: https://decspets.ie/Connect with Mark Flavin on LinkedIn at:  https://www.linkedin.com/in/markflavin/Check out 3B1 at: https://3B1.ieBook a meeting with Mark Flavin at: https://3b1.ie/discovery-call-markAnd if you enjoy this episode make sure to subscribe!!

DC Cahalane has decades of marketing experience, is the Co-Founder of Republic Of Work in Cork & is now a Venture Partner at Sure Valley Ventures. In this episode of The Business & Marketing Scoop I chat to DC all about his career, and how he got started, we chat all about startups and venture capital and of course his love of Cork! I hope you enjoy it.Connect with Mark Flavin on LinkedIn at:  https://www.linkedin.com/in/markflavin/Check out 3B1 at: https://3B1.ieBook a meeting with Mark Flavin at: https://3b1.ie/discovery-call-markAnd if you enjoy this episode make sure to subscribe!!

Get ready for an episode of The Business & Marketing Scoop you won't want to miss! Today, we're chatting with Sian Horn, who is not only a Business Coach, MC, and DJ but also the woman behind The Club, Elite Pilates, multiple podcasts and much much more! Sian's going to spill some secrets on personal branding, walk us through her career milestones, and chat about why networking is a game-changer. The Club, her brainchild, is this awesome space where female solopreneurs, SMEs, and entrepreneurs get to support each other and we discuss that platform and its growth over the last few years. That's not the end of it, though. We're also going to dive into the ins and outs of networking like a pro and Sian's tips for building a personal brand. Whether you're just starting your entrepreneurial journey, you're a seasoned business veteran, or you're looking to give your personal brand a boost, there's something for everyone in this episode. Hope you enjoy it and make sure to subscribe!Connect with Mark Flavin on LinkedIn at:  https://www.linkedin.com/in/markflavin/Check out 3B1 at: https://3B1.ieBook a meeting with Mark Flavin at: https://3b1.ie/discovery-call-mark

This week on The Business & Marketing Scoop we're joined by Sean Brett the founder and CEO of Steeltech Sheds. Sean was no doubt destined to be a salesman and entrepreneur,  from his first foray into entrepreneurship at 7 years old to where Steeltech Sheds is today is an amazing story with lessons we can all learn a lot from.This is a fantastic episode with so many learnings for people in business and marketing.I hope you enjoy it.Connect with Mark Flavin on LinkedIn at:  https://www.linkedin.com/in/markflavin/ Check out 3B1 at: https://3B1.ieBook a meeting with Mark Flavin at: https://3b1.ie/discovery-call-markAnd if you enjoy this episode make sure to subscribe!!

This week on the Business & Marketing Scoop I sit down with the head of operations at the VQ Shane Clarke to discuss Shane's Career, Cork City, Cork's future and the amazing transformation of the VQ (Victorian Quarter Cork)Connect with Mark Flavin on LinkedIn at:  https://www.linkedin.com/in/markflavin/ Check out 3B1 at: https://3B1.ie Book a meeting with Mark Flavin at: https://3b1.ie/discovery-call-markAnd if you enjoy this episode make sure to subscribe!!

In this week's episode of The Business and Marketing Scoop, we sit down with Andrew Scannell, the founder of Clinks, a drink delivery platform making waves in the Irish market. Clinks is transforming the way consumers enjoy their favourite beverages, bringing the store right to their doorstep with remarkable ease and efficiency. Andrew takes us through the journey of Clinks, sharing the spark of inspiration that led to its inception and the various challenges and milestones achieved along the way.Whether you're a budding entrepreneur, a tech enthusiast, or simply intrigued by the evolution of the beverage delivery sector, this episode promises a wealth of knowledge, inspiration, and behind-the-scenes glimpses into the building of a very complex software business.Follow Mark Flavin on LinkedIn at: https://www.linkedin.com/in/markflavin/Check out 3B1 at: https://3B1.ie Book a meeting with Mark Flavin at: https://3b1.ie/discovery-call-markAnd if you enjoy this episode make sure to subscribe!!

Mark White is the Managing Director of Padel Tennis Ireland, Ireland's largest Padel Tennis Facility located in Cork. Listen to Mark's story of how he discovered the sport and learn from the successes, failures and challenges he encountered when building the largest purpose-built Padel Tennis Facility in the country.  Follow Mark Flavin on LinkedIn at: https://www.linkedin.com/in/markflavin/Check out 3B1 at: https://3B1.ie Book a meeting with Mark Flavin at: https://3b1.ie/discovery-call-markAnd if you enjoy this episode make sure to subscribe!!

In this episode, we delve into the fascinating world of grocery procurement innovation with our special guest, Mike McGrath, co-founder of Kwayga. Mike shares the thrilling journey of Kwayga, a trailblazing supplier sourcing platform that has recently made headlines with its significant 1 million Euro funding round. Discover how Kwayga is rapidly transforming the landscape for supermarket buyers across Europe, offering a swift and efficient sourcing solution.Join us as Mike unfolds his personal journey into the procurement industry, detailing the challenges and victories that have shaped both his career and Kwayga's success. He offers a rare glimpse into the complexities of building a startup, from pivoting business models to securing vital funding and investor relations. We also explore the advanced technologies powering Kwayga, such as AI, machine learning, and future prospects in blockchain for smarter, more secure transactions.This episode is a must-listen for anyone interested in entrepreneurship, technology in business, and the dynamic world of supply chain management. Whether you're a budding entrepreneur or a seasoned business professional, Mike's experiences and insights are bound to inspire and educate.Subscribe and tune in to The Business and Marketing Scoop for more fantastic conversations with leaders at the forefront of business and marketing innovation.

This week I am delighted to welcome Greg Marah to the podcast. Greg has been a client of my agency 3B1 for over a decade and in that time has scaled an amazing business; Douglas Forest & Garden, from a local shop servicing a few kilometres around it to one of Ireland's leading e-commerce brands in the Tree Surgery and Garden Equipment space.I can't wait for you to hear Greg's story and learn from his years of experience.Check out Douglas Forest & Garden at: https://DFG.ie Follow me on LinkedIn at: https://www.linkedin.com/in/markflavin/Check out 3B1 at: https://3B1.ie And if you enjoy this episode make sure to subscribe!!

This is the story of James Flynn from coso.ai, sharing his journey in building a SaaS (Software as a Service) business. Developing a software platform from scratch is an epic challenge, and this presents an opportunity for you to learn from James's successes, failures, and everything in between.In this candid conversation, James shares his story of developing the original software, ConnectMor, and then pivoting that product to coso.ai. Changing direction when you receive new information or the market shifts is vital for any entrepreneur, and seeing how James navigated this provides great learning for anyone in business.There is a huge amount to learn from James's experience, and I really hope you enjoy and get great value from this episode. Make sure to share it with anyone in business or anyone who's thinking about starting a business.

In this episode of The Business & Marketing Scoop we're thrilled to be joined by Ciara Crossan, the visionary entrepreneur behind WeddingDates. Join us as we delve into Ciara's entrepreneurial journey, exploring the creation and growth of her innovative business in the wedding industry. We kick off the conversation with Ciara sharing the story of WeddingDates - a unique platform that helps couples plan the perfect wedding. Ciara reveals the inspiration and challenges she faced in the early days of building this business and how it has been shaped by her personal experiences.Get a behind-the-scenes look at how Ciara developed a B2B software solution that not only catered to couples but also WedPro, a platform for venue providers and wedding service vendors. Thinking of scaling internationally? Ciara shares her experiences and tactics in scaling her business in the UK, offering valuable insights for international expansion, sales strategies, and the importance of understanding local nuances in international markets.This episode is a must-listen for aspiring entrepreneurs, industry professionals, and anyone interested in the intersection of technology & business. 

The Business & Marketing Scoop with Mark Flavin of 3B1 brings you interviews with entrepreneurs, marketers, founders and leaders. Discover actionable insights and learnings that you can take back to your business. Check out 3B1 at https://3B1.ie

On this week's episode of The Digital Marketing Scoop, Mark is giving tips on how to increase Your Ecommerce websites sales.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

On this week's episode of The Digital Marketing Scoop, Mark is talking about why you should think about producing content for TikTok.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This Week on The Digital Marketing Scoop, Mark shares 2 Tips To Improve Your Rankings In Google & Get More FREE Traffic!Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on the podcast Mark is discussing some of the tools we use at CLIQ in managing Google Ad campaigns. Learn how they can help you get better results & save time.  Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about 3 Google Search Ads mistakes to avoid.During this episode, Mark talks about the 3 most common mistakes that people make when they start using Google Ads. So, if you are new to the world of Google Ads be sure not to miss this episode as it will help improve your ads and save you money in your budget. Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is telling his story on how he bought his very first NFT.If you're new to the world of NFT's this episode will be very handy as he gives an explanation of what an NFT actually is and he tells some of the benefits of having an NFT.With so many options of NFTs to buy Mark tells us why he bought the one that he did (VeeFriends).*During the episode when Mark says late 2019 early 2020 at 1.58, he means late 2020, early 2021.When he says February 2020 at 3.06, he means February 2021.*Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about whether or not blogging is still important.During the episode, Mark talks about the benefits of blogging that can help improve your website and increase your website ranking within Google.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop marks the final episode of 2021! In this episode, Mark looks ahead to the new year and reveals his prediction for 2022.Tune in and listen to see if your predictions are similar to his. If not, do you agree with his predictions? See our social media links below & let us your predictions for the year ahead.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about whether or not your business should be on all the social media platforms.During the episode Mark answers the one question that we get asked a lot here in CLIQ, should my business be on all the social media platforms?From the benefits of being on all the social media platforms to being more specific to your type of business (B2B or B2C), Mark talks about how important it is to repurpose your content and how using Instagram Reels and TikTok can have more of an organic reach compared to other  platforms.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about one ad platform that you should be on if you are an ecommerce retailer.During the episode, Mark talks about one ad platform that can help improve your online sales and bring in new customers. If you are new to the world of ecommerce or an existing business that has an ecommerce website and want to improve your online sales, tune in to this week's episode to find out which ad platform Mark is talking about.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about how to market your B2B business and get more leads.During this episode Mark talks about how to use LinkedIn effectively to get in front of potential customers. Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about a Facebook Ads tip that can help you reach your right audience for less money.During this episode, Mark talks about how to start with a broad audience and get really niche with that audience. By showcasing helpful video content that establishes you as the expert in your industry you can create a custom audience based on how much of the content your potential customer has viewed.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about the role of negative keywords within Google Ads.During this episode, Mark talks about negative keywords - what they are, how to use them and their importance when you are running a Google Ads campaign.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about the world of podcasting. We have taken a look back at our past episodes and put together an episode that will help you start and run a successful podcast.From tips around starting your podcast to promoting your podcast on different channels, we're sharing some really helpful tips around podcasts.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about influencer marketing. We have taken a look back in our vault and we have compiled an episode all around the world of influencer marketing.During this episode, Mark is joined by Jennifer Lyons of EZ Living and Rachel Victoria of creators.ie who talk about how to begin a relationship with influencers and how to get the best results from influencer campaigns.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about Google Analytics. We have taken a look back through our vault of previous episodes and compiled an episode around Google Analytics.During this episode, Mark talks about how to understand Google Analytics and how to navigate through the different reports that Google Analytics has.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about LinkedIn. We have taken a look back into past episodes and compiled an episode about LinkedIn with previous guests from over the years.During the episode, Mark talks with the guests about LinkedIn Ads, the organic reach within LinkedIn and the best practice on how to create relevant content for your audience. Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about SEO - Search Engine Optimisation. We have taken a dive into our vault of past episodes and put together a compilation of previous episodes all around the subject of SEO.During this episode, Mark talks about best practice for SEO, the link between Google Ads and SEO, and SEO misconceptions.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about Facebook. We have taken a look back at all our episodes around facebook and created a compilation of some of the bits tips to help you use Facebook more effectively and increase your leads and sales.During the episode, Mark talks about all things Facebook, how to start Facebook Ads, the different types of audiences within Facebook, Facebook Catalogue, Facebook Pixels and how to utilise video within Facebook effectively.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about Google Ads. We have taken a look back at all our episodes over the last few years and made a compilation all around Google Ads.During the episode Mark talks about the Search Terms Report, the importance of keywords and how to use negative keywords effectively, and how to create an effective ad within Google Ads.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, we delve into the topic of personal brand with a compilation of past episodes. In this week's episode we have a mix of tips from Shauna Doyle, Sian Horn and Virginia Foley.During this episode Mark and the guests talk about what's needed to start a personal brand, how to navigate the client briefs and how to deal with negativity on social media platforms with Sian, Shauna and Virginia.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop we are digging into our Podcast vault and we have created a podcast around video marketing with past guests including Corkonian Stephen Ryan, Sam Lister, Niamh MacAuley, Fraser Cottrell and Jack Gaisford.On this episode we are talking about breaking the barrier and starting to use video marketing to help your business grow. We also talk about the evolution of video and its use on social media channels and why it's important for businesses to be out in front of the camera and what kind of content works best for engagement.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about conversion optimisation tips to help turn more of your website traffic into leads and sales.During the podcast, Mark shares tips on how to turn more of your website traffic into leads and sales by discussing the importance of your product imagery. If you're an unknown brand, Mark shares tips on how you can build trust with your customers by using different types of testimonials, and product reviews among other types of social proof. Mark also shares his advice on testing your pricing, split testing and how selling the benefits of your product rather than the specs can lead to more leads and salesFollow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about how to establish yourself as an expert in your industry online.During this episode, Mark is talking about how answering questions based around your product and creating content around those questions can help establish trust between you and your customers. Mark also talks about how you need to know which platform your target audience is on online and create content specifically for that platform.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on the Digital marketing Scoop, Mark is talking about Google Ads versus SEO (Search Engine Optimisation). During this episode, Mark is talking about which is better for your business, whether you're starting out or looking to re-strategise your business to get more leads and sales.With the Google Search Results page having changed over the years, Mark gives some really good advice on Google Ads versus SEO.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking all about Google Ads and how it has changed over the years and you can use it to grow your business. During the episode Mark talks about the ecosystem that lies within Google Ads including YouTube, Google Search, Google Shopping, Google Display and Google's Display Network.This is a very helpful episode for those that are looking to grow their online ecommerce business.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about why it's so important your web developer and marketing team are working together.During the episode Mark gives great examples of how the team at CLIQ have worked with both external and internal web developers and why it's so important to have a good line of communication with the web development team.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is talking about 3 Google Analytics reports that can help you better understand your customers and get more leads and sales.During this episode, Mark discusses in detail about the benefits of the Landing Page Report, Site Speed Report and Top Conversion Paths Report and how using these reports can lead to more leads and sales. Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, Mark is sharing great tips on how to start and run a successful podcast by sharing his own experience of building The Digital Marketing Scoop.During this episode, Mark shares that in order to have a successful podcast, you have to hit at least one of the following:Help - Are you going to give people information that is useful to them?Educate - Are going to be educating people about a particular topic?Entertain - Are you going to be entertaining people through storytelling, comedy etc.?Other tips that Mark talks about include:Be consistent - the more episodes you publish, the more it grows and the more followers you will gain.Don't fuss over the little things - you can start off by using your mobile phone (Anchor by Spotify is a great mobile app) and overtime you can build your equipment.Repurpose your podcast content on Social Media - pick clips that will grab your audience's attention (less than a minute for best reach) and post those to social media and drive people to your podcast platform (Spotify, Apple Podcasts, Google Podcasts, YouTube)Have fun - it should be fun doing a podcast, fun to see the growth and it's fun to talk to people.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, we are talking to Thomas Marriott (also known as DM Punk) who is the Digital Marketing Director at ina4 Digital Marketing Agency in the UK.On this week's episode, we dig deep into SEO and Thomas gives some really good tips for business owners and marketers alike to increase your rankings and deal with the latest updates that Google have made to the algorithm.Thanks so much to Thomas for joining us on this week's episode of The Digital Marketing Scoop.To find out more about Ina4, please visit:https://www.ina4.com/ Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketing Instagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

This week on The Digital Marketing Scoop, we are talking with Ryan Clarke who is the Digital Marketing Manager at STATSports. During the Euro 2020 tournament, STATSports had a viral moment when Ukranian forward Artem Dovbyk whipped off his jersey to reveal that he was wearing a STATSports product underneath. During this episode we talk to Ryan about how STATSports capitalised on that moment from a digital marketing perspective.Thanks so much to Ryan for joining us on this week's episode of The Digital Marketing Scoop.To find out more about STATSports, please visit:https://www.statsports.com/Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

Do you have a personal brand? Are you struggling to build great partnerships and relationships with companies that you admire and want to work with?This week on The Digital Marketing Scoop, Mark is sitting down with Sian Horn in the third and final part of a three part series on how to build a personal brand. In this episode we discuss how to leverage your personal brand and how to build great partnerships and relationships.Thanks so much to Sian Horn for joining us on this three part series on The Digital Marketing Scoop all about personal branding.Visit Sian & find out more about her work at:https://sianhorn.comFollow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

Ever wondered how you can build a personal brand? With so many platforms available it can seem kind of daunting to even start!This week on The Digital Marketing Scoop, Mark is sitting down with Sian Horn in the second part of a three part series on how to build a personal brand. In this episode we discuss how to start building your personal brand and we give great tips on how to overcome any nerves one might have starting out.Thanks so much to Sian Horn for joining us on this three part series on The Digital Marketing Scoop all about personal branding. Visit Sian & find out more about her work at:https://sianhorn.com Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

Ever wondered what's the difference between a business brand and a personal brand? How do you choose whether to build a personal or business brand? Which one is right for you.....?This week on the Digital Marketing Scoop Mark is sitting down with Sian Horn in the first of a three part series on how to build a personal brand. In this episode we define what a personal brand is and talk about the pros and cons of building a personal brand vs a business brand & help you choose which is right for you. Thanks so much to Sian Horn for joining us on this three part series on The Digital Marketing Scoop all about personal branding.Visit Sian & find out more about her work at:https://sianhorn.comFollow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

Ever thought about how Whiskey & Crypto might mix?This week we are joined by Ernest Cantillon of DramEx who gives us an inside look into his platform for tokenized whiskey. Ernest discusses his background in the hospitality industry & how it has led to him starting DramEx with the goal of becoming a decentralised marketplace that allows the global whiskey community to own, trade and invest in whiskey.Thanks so much to Ernest for joining us on this weeks episode of The Digital Marketing Scoop.This is a really unique project & I think you'll find this episode really interesting.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

On this week's episode of The Digital Marketing Scoop, we're talking about the 3 T's of increasing leads and sales for your business.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

On this week's episode of The Digital Marketing Scoop, we're sharing 3 ways to help you to manage your business (or your marketing projects) more efficiently.Here are some of the tools Mark Mentioned in the Podcast:Asanahttps://app.asana.com/Trellohttps://trello.com/enTeamworkhttps://www.teamwork.com/Zapierhttps://zapier.com/Docusignhttps://www.docusign.com/Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

On this week's episode of The Digital Marketing Scoop, Mark talks about ways you can use your Google Ads data to help your SEO.Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok

On this episode of The Digital Marketing Scoop, Mark sits down with Greg Marah of Douglas Forest and Garden (https://www.dfg.ie) to discuss how CLIQ (https://www.cliq.ie) have helped them grow the business' sales revenue 5x and online sales over 50x. Follow CLIQ on:Facebookhttps://www.facebook.com/cliqmediaandmarketingInstagramhttps://www.instagram.com/cliq.ieTwitterhttps://twitter.com/Cliq_ieLinkedinhttps://ie.linkedin.com/company/cliq-media-&-marketingYouTubehttps://www.youtube.com/channel/UC1PmmAJcTTQ-XWDfTyzbiwgTikTokhttps://www.tiktok.com/@cliqtok