Podcasts about google keyword planner

Kobi Omenaka joins Jack Chambers-Ward to explore ways to find keywords for free. They discuss the benefits of using customer conversations, news trends, and various free tools like Google Keyword Planner and Search Console.The episode also delves into the importance of understanding search intent and maximising the impact of small, engaged communities. Tune in for actionable tips and strategies to enhance your keyword research without breaking the bank.Follow KobiKobi's digital marketing: https://kobestarr.io/Kobi's podcasts: https://stripped.media/LinkedIn: https://www.linkedin.com/in/kobiomenaka/Bluesky: https://bsky.app/profile/kobestarr.bsky.socialInstagram: https://www.instagram.com/kobestarr/00:00 Introduction to Free Keyword Research01:19 Meet the Guest: Kobe Omenaka04:13 Kobe's Digital Marketing and Podcasting Journey07:21 Exploring Free Keyword Research Tools and Strategies20:47 The Importance of Understanding Customer Language33:03 Understanding Your Audience34:16 The Power of Branding36:25 The Importance of Touchpoints40:10 Keyword Research and Content Creation49:53 Community Engagement and SEO54:16 Kobi's recommendations01:03:28 Conclusion and Upcoming Episodes

Struggling to integrate AI into your marketing strategy? AI SEO expert Prerak Mehta reveals how entrepreneurs can leverage artificial intelligence tools without fearing job replacement in this tactical episode of The Play Big Faster podcast.  Discover how Gemini connects with Google Keyword Planner to extract valuable data completely free, giving you an edge in the evolving SEO landscape. You'll learn: why AI complements rather than replaces human work, how to choose between leading AI platforms for your specific needs, and strategies for building topical authority that Google rewards. Perfect for business owners wanting an inbound lead generation system without hefty investments. Prerak shares insights from his custom GPT tools designed to help answer HARO queries, optimize page elements, and improve CTR rates. Listen now to transform your approach to AI and SEO marketing

In this episode of the No Broke Months Podcast, Dan Rochon shares a powerful mindset shift and tactical strategies for improving your online presence, generating leads, and staying motivated—especially when you're met with silence or rejection. From making cold calls to mastering SEO, video, and social media, Dan explains how to take consistent action that pays off over time.You'll learn how to stay energized when 9 out of 10 calls go unanswered, how to set realistic yet empowering daily goals, and how to build a digital footprint that drives clients to you. If you want more leads, more engagement, and more appointments—even on a small budget—this one's for you.What you'll learn on this episodeFeel good about taking the action not just the resultMaking 5–10 calls a day is the habit that creates momentumSEO doesn't have to be expensive Google Keyword Planner is your friendUse videos to educate and engage even if you're not “comfortable” on cameraFacebook friend-adding + genuine engagement = simple visibility hackFollow the 4:1 rule: 4 parts personal, 1 part business in your posts$5 a day in ads can drive thousands of views with the right systemComment, like, and share your own content to boost the algorithmResources mentioned in this episodeGoogle Keyword Planner: Free SEO research tool.SEMRush: Paid SEO insights and tracking platform.No Broke Months YouTube Channel: Subscribe for real-time video marketing examples.NoBrokeMonths.com: Learn about CPI and Teach to Sell. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

Find Brandon online: https://seooptimizers.com/In this episode, Liz discusses SEO optimization for small businesses with Brandon Leibowitz, founder of SEO Optimizers. They explore the importance of SEO for small business owners, particularly those in niche markets like flower farming. The conversation covers the basics of SEO, strategies for optimizing websites, the significance of content creation, and the role of video in enhancing online visibility. Brandon shares practical tips on keyword research, avoiding common pitfalls, and leveraging various platforms to drive traffic. The episode emphasizes the long-term benefits of SEO and the need for patience and consistency in building online presence.TakeawaysSEO is crucial for small businesses to convert hobbies into profitable ventures.Understanding SEO basics is essential for increasing online visibility.Optimizing website content with relevant keywords can significantly improve search rankings.Creating dedicated pages for specific keywords enhances SEO effectiveness.Regularly updating content keeps it relevant and improves search engine rankings.Video content can boost SEO when embedded on websites.Keyword research is vital for targeting the right audience and increasing traffic.Avoiding duplicate content is important to prevent penalties from search engines.Utilizing tools like Google Keyword Planner can simplify keyword research.Patience is key; SEO results take time to manifest.Helpful Links:Farmers to Florists: https://www.farmerstoflorists.com/Flower Farmer Forum Conference: https://www.sunnymarymeadowcoaching.com/FFFC2025Crop Planning for Your Flower Farm: https://www.sunnymarymeadowcoaching.com/offers/MtoFSsED/checkoutPeddling Perishable Products: https://sunnymarymeadowcoaching.com/foundationsofPPPQuickbooks: https://quickbooks.partnerlinks.io/0o09r7rqoau4Podcast website: www.sunnymarymeadowcoaching.comPodcast Instagram: https://www.instagram.com/flowerfarmerforum/Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Wed, 26 Mar 2025 18:03:00 +0000 https://jungeanleger.podigee.io/2116-kapitalmarkt-stimme-at-daily-voice-85-365-osterreich-auf-rang-4-der-most-crypto-obsessed-countries ecf557b6e70ed3f3a1144e9e715d5ea7 kapitalmarkt-stimme.at daily voice 85/365: Eine aktuelle Studie von LegalBison: "... we analysed data on crypto-related Google searches for every country in the world with data available, to see which had the most searches per 100,000 people. A total of 73 crypto-related terms were run through the Google Keyword Planner to find total search volumes for every country in the world." Die Bitpanda-Heimat Österreich liegt auf Rang 4. Ich nenne die Top10 und die beliebtesten Crypto-Searches in Österreich. Unser Ziel: Kapitalmarkt is coming home. Täglich zwischen 19 und 20 Uhr. kapitalmarkt-stimme.at daily voice Playlist auf spotify: http://www.kapitalmarkt-stimme.at/spotify http://www.kapitalmarkt-stimme.at Musik: Steve Kalen: https://open.spotify.com/artist/6uemLvflstP1ZerGCdJ7YU Playlist 30x30 (min.) Finanzwissen pur: http://www.audio-cd.at/30x30 Bewertungen bei Apple (oder auch Spotify) machen mir Freude: http://www.audio-cd.at/apple http://www.audio-cd.at/spotify 2116 full no Christian Drastil Comm. 147

Hit play now and start optimizing your podcast for growth! Want more listeners to discover your podcast? It's time to harness the power of Podcast SEO! In this episode, we break down how to optimize your podcast for search engines and major directories like Apple Podcasts and Spotify.   What You'll Learn: ✔️ The key differences between Podcast SEO and traditional SEO ✔️ How to find and use the right keywords for your episodes ✔️ Best practices for writing SEO-friendly show titles and descriptions ✔️ The importance of transcripts, a podcast website, and structured data ✔️ How to leverage reviews, engagement, and link-building for better visibility Plus, we'll share expert insights from SEO pros and proven strategies to boost your podcast's ranking and attract new listeners. Whether you're just starting or looking to refine your SEO approach, this episode is packed with actionable tips! Maximize Your Podcast's Reach with SEO Strategies! 1. Understand Podcast SEO Basics A. How Podcast SEO Differs from Traditional SEO Audio vs. text: Traditional SEO relies heavily on text-based content. For podcast SEO, you must create written assets—titles, show notes, descriptions, transcripts—that search engines and podcast directories can crawl. Platform-specific algorithms: Apple Podcasts, Spotify, and other directories use their own algorithms and ranking factors. Optimizing for each platform is just as critical as optimizing for Google. Pro Tip (from Semrush): Treat each podcast episode like a web page, with its own optimized metadata and unique URL, so that search engines can better discover and rank each episode. B. Why Visibility Matters Attracting new listeners: People searching for topics in your niche can find you via Google or podcast directories—if you've optimized well. Building authority: High visibility and quality content help establish you as a trustworthy voice in your field. 2. Keyword Research for Podcasts A. Identifying Relevant Keywords Brainstorm topics: Think about your niche, audience pain points, and trending issues in your industry. Leverage SEO tools: Tools like Semrush, Ahrefs, Google Keyword Planner, or Keywords Everywhere can help you find relevant and high-traffic keyword phrases. Check competitor podcasts: Search for competing podcasts in your field; note what titles and descriptions they use, and see which keywords keep appearing. Search Engine Journal Insight: Don't forget “long-tail” keywords or questions (“how to start a food blog podcast,” for example). These more specific queries can attract highly targeted listeners who are looking for exactly what you offer. B. Where & How to Integrate Keywords Show title: If your podcast is niche-specific, include a broad keyword (e.g., “The Digital Marketing Masters Podcast”). Episode titles: Craft specific, keyword-rich episode titles to appeal to searchers (e.g., “SEO Tips for Small Businesses”). Show notes & descriptions: Summaries that include secondary or related keywords help platforms understand your content's context. 3. Optimize Podcast Titles & Descriptions A. Podcast Title Keep it authentic and concise: Aim for a clear, descriptive title. Don't keyword-stuff. Front-load keywords: Placing your main keyword near the beginning can boost visibility in search results. Branding: Balance discoverability with branding. Make sure the title is recognizable and easy to remember. B. Episode Descriptions (Show Notes) Short, SEO-friendly synopsis: Use the first 1–2 sentences to highlight the episode's main focus with relevant keywords. Include timestamps or bullet points: This helps both users and algorithms identify crucial segments of your episode. Add relevant links: Link to guests' websites or your own related blog posts for additional context (and backlink opportunities if they share your content). Semrush Note: Including “chapter markers” or “episode sections” ca...

In today's episode, Casey will discuss 5 primary points to consider for your own SEO strategy.1. Keyword Research & StrategyWhat It Is:Keyword research involves finding the right words and phrases that potential customers are using to search for pest control services. This includes short-tail (broad) and long-tail (specific) keywords.How It Applies to a Pest Control Company:Identifying local keywords like "pest control near me," "exterminator in [city]," or "termite treatment in [location]"Researching service-specific terms like "bed bug removal Cincinnati" or "rodent exclusion Ann Arbor"Using keyword variations like "affordable pest control," "same-day exterminator," etc.Leveraging tools like Google Keyword Planner or SEMRush to find low-competition, high-intent keywords.What It Is:On-page SEO refers to optimizing website elements like page titles, meta descriptions, content, URLs, and images for search engines.How It Applies to a Pest Control Company:Creating optimized title tags (e.g., "Best Pest Control in Phoenix - Victory Pest Defense")Writing compelling meta descriptions that improve click-through rates (e.g., "Fast, reliable pest control services in Chandler, AZ. Call now for a free inspection!")Using header tags (H1, H2, H3) effectively with location-specific keywordsOptimizing images by adding descriptive alt text like "Bed bug extermination in Lexington, KY"Creating SEO-friendly URLs, such as:✅ www.example.com/ant-control-cincinnati❌ www.example.com/services1234What It Is:Local SEO focuses on optimizing your online presence for location-based searches. This includes Google Business Profile (GBP), local citations, and reviews.How It Applies to a Pest Control Company:Claiming and fully optimizing a Google Business Profile with correct business name, phone number, hours, and service areasAdding high-quality photos of technicians, vehicles, and completed jobsEncouraging positive customer reviews with follow-ups (e.g., “Thanks for using our service! We'd love to hear your feedback on Google.”)Ensuring NAP (Name, Address, Phone Number) consistency across all listings (Yelp, Angi, BBB, etc.)Creating location-based service pages (e.g., "Pest Control in Killeen, TX" or "Rodent Removal in Northern Kentucky")What It Is:Technical SEO involves optimizing the backend of the website to improve speed, mobile-friendliness, security, and crawlability.How It Applies to a Pest Control Company:Ensuring a fast-loading website (customers expect quick responses when dealing with pests!)Using mobile-responsive design (since most people search for pest control services from their phones)Implementing SSL security (HTTPS) for customer trust and SEO rankingCreating an XML sitemap and submitting it to Google for better indexingFixing broken links, duplicate content, and redirect errors that could hurt rankingsWhat It Is:Content marketing focuses on creating valuable content that educates potential customers and helps with ranking. Link building involves getting other reputable websites to link back to your site.Final ThoughtsBy applying these 5 SEO pillars, a local pest control company can rank higher in Google searches, attract more leads, and grow their customer base. A well-executed local SEO strategy combined with strong content marketing and technical SEO can significantly boost visibility and revenue.Please review us at Rhino Pest Control Marketing and interact with us to let us know how we can improve in 2025.Casey Lewiscasey@rhinopros.com(925) 464-8383Follow and subscribe at the following links:⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@RhinoPestControlMarketing⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/rhinopestcontrolmarketing⁠⁠⁠⁠⁠⁠⁠⁠Leave us a review on Google:⁠⁠⁠⁠⁠⁠ ⁠⁠https://g.page/r/CT9-E84ypVI0EBM/review

Hey y'all, welcome back to the podcast! It's been a hot minute since I introduced myself, so if you're new here, welcome! This podcast is all about business content tailored for interior designers who want to grow and scale. I'm Michelle Lynne, owner of ML Interiors Group, a seven-figure, award-winning interior design firm in Dallas, Texas. I help designers who have hit five figures in revenue scale to multiple six figures—profitably and without losing their sanity. Today, we're diving into SEO—or as I like to call it, "Google Juice"—and how you can optimize your online presence for big visibility. SEO is a long game, but even small steps can make a massive difference in getting your business found online. Grab your pen and paper because you'll want to take notes! What We Cover in This Episode: The importance of having a Google Business Profile and how to optimize it Why posting regularly on Google (just like Instagram!) helps with search rankings How to use keywords effectively to get found online The essentials of a high-performing website for interior designers Why "done is better than perfect" when it comes to your website The role of blogging in SEO and how to make it work for you Tools like Google Keyword Planner, Answer the Public, and ChatGPT to help with SEO How to optimize your website images (spoiler: large files slow you down!) The importance of mobile optimization for ranking higher on Google How to use alt text and internal linking to improve search visibility SEO might sound overwhelming, but trust me, you don't have to be an expert to get started. Implementing these simple strategies can help you get found by the right clients without relying solely on social media. Resources & Links: Google Business Profile Answer the Public Google Keyword Planner ChatGPT for content assistance If you're looking for an easy way to manage social media and Google posts in one place, check out Sidemark, a tool I co-own that simplifies your content strategy.   SEO isn't an overnight success story, but making small, consistent changes can significantly boost your visibility. Whether it's optimizing your Google Business Profile, keeping your website fresh, or blogging regularly, each step gets you closer to attracting high-quality leads. Have questions about SEO or need a referral for an SEO agency? Shoot me a message—I'd love to help! Thanks for tuning in, and I'll see you next time for more business-building strategies for interior designers!   Podcast Website and Resources: Get more info about our year-long mentorship and coaching program: https://www.designedforthecreativemind.com/business-bakery   Text BESTIE to 855-784-8299 for business tips, encouragement, and all our DFCM updates.   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. Sidemark is an all-new, all-in-one software that organizes sales, marketing, and business services all in one convenient location. Join mysidemark.com to help grow your interior design business. Stay in touch with Michelle Instagram: https://www.instagram.com/designedforthecreativemind/  Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad  Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact   A Podcast Launch Bestie production  

How to Attract More Clients with SEO | Awakened Titans Podcast with Brandon Leibowitz & Lily PatrascuWelcome to the Awakened Titans Podcast with Lily Patrascu, where we dive deep into mind-blowing conversations with influential business titans. In this episode, we talk about how to attract more clients using SEO with none other than Brandon Leibowitz, the mastermind behind SEO Optimizers.Meet Brandon LeibowitzBrandon Leibowitz has been running his digital marketing company, SEO Optimizers, since 2007. His company specializes in helping small and medium-sized businesses boost their online traffic, leading to more clients, sales, and leads.Key Takeaways from the Podcast:The Secret to SEO SuccessPerseverance and Patience: Brandon emphasizes the importance of staying persistent. SEO takes time, and challenges should be seen as opportunities to learn and grow.How to Attract Clients with SEOContent is King: Google loves text, so make sure your website is rich with content.Backlinks Build Trust: Get other websites to link to yours. The more trustworthy the sites linking to you, the more Google trusts your site.Step-by-Step SEO Tips for EntrepreneursKeyword Research: Use tools like Google Keyword Planner to find the right keywords.Content Optimization: Add more text to every page, sprinkle in keywords naturally.Backlinks Strategy: Build relevant backlinks from authoritative sites.Internal Linking: Link your pages together strategically to help Google understand your site's structure.Update Regularly: Fresh content signals to Google that your site is active and relevant.Real-Life SEO Example:Brandon shares a case study of a car leasing company with a 20-year-old domain. Despite having many backlinks, they weren't getting traffic due to their website's structure. After optimizing the website for SEO, they saw a dramatic increase in rankings within a month.Tools & Resources Mentioned:Google Keyword Planner: A free tool for keyword research.Surfer SEO: A tool to analyze keyword usage compared to competitors.TubeBuddy & VidIQ: Tools for optimizing YouTube videos.Frequently Asked SEO Questions:How many times should you use a keyword in your content?Analyze your competition. Tools like Surfer SEO can help determine the optimal keyword density.Can AI tools help with SEO?AI tools can assist with ideas and outlines, but they shouldn't replace human creativity and accuracy.Common SEO Mistakes to Avoid:Buying Low-Quality Backlinks: This can hurt your rankings.Ignoring Mobile Optimization: Ensure your website is mobile-friendly as mobile searches dominate.Final Thoughts:SEO is a long-term strategy that requires patience, perseverance, and continuous learning. Diversify your traffic sources to ensure sustainability and success. Don't miss out on the wisdom shared in this episode; it's time to start implementing these strategies for exponential business growth.#SEOOptimizers #BrandonLeibowitz #SEO #DigitalMarketing #Backlinks #ContentStrategy #AwakenedTitansPodcast #PodcastSupport the show

Are you struggling to get your podcast episodes noticed on Google? Today, I'm sharing some essential tips on how to rank your podcast content higher in search results. We'll dive into the importance of using SEO-rich keywords, which are specific phrases that can attract more traffic to your content. I'll guide you through practical strategies for researching these keywords, utilising free tools, and optimising your metadata to improve visibility. Plus, I'll explain why having a blog post to accompany your podcast episode can significantly boost your chances of being found online.Highlights:Publish a blog post based on your podcast episode and embed your episode into the blog post - ensure that you use SEO-rich keywords in your blog postPublish your episodes on YouTube either as videos or link your RSS feedUse good quality metadata in your podcast episodesRecommended Episodes:Ep 26: How to Repurpose a Podcast Episode Into a Blog Post That's Optimised for SEO - https://lazygirlpod.captivate.fm/episode/ep-26-how-to-repurpose-a-podcast-episode-into-a-blog-post-thats-optimised-for-seoEp 104: Why SEO is So Important in Podcasting | How to Implement Your Own SEO Strategy - https://lazygirlpod.captivate.fm/episode/ep104Takeaways: Using SEO rich keywords is essential for helping your podcast episodes rank higher in search engines. Researching keywords using tools like Google Keyword Planner can significantly improve your SEO efforts. Focusing on long-tail keywords can help your content stand out with less competition. Incorporating keywords naturally into your metadata avoids keyword stuffing and improves readability. Creating engaging titles and descriptions with keywords increases click-through rates from search results. Regularly revisiting and updating your metadata ensures that your content remains relevant and discoverable. Links Referenced in this Episode:Google: www.google.comAnswer to Public: www.answerthepublic.comUbersuggest: www.ubersuggest.comThis podcast is hosted by Captivate, try it yourself for free.

On this episode of the Scouting For Growth podcast, Sabine VdL talks to Zaid Ammari. What sets Zaid apart is his ability to transform complex data into actionable insights, empowering businesses to make smarter marketing decisions. His mantra, 'work smarter, not harder,' is reflected in his approach to managing PPC campaigns and optimising SEO strategies. In today's episode, Zaid will share his insights on how businesses can leverage paid media, navigate recent changes in Google's SEO and Ads platform, and utilise data for maximum impact. KEY TAKEAWAYS While I was working in a bank, not making a lot of money and not able to move up the ranks, Facebook came out and became popular. I decided to take out my savings and set up a marketplace for cars, I paid a developer to make the website, then the challenge was to get traffic to it. As well as putting up physical posters I ran some Google Ads and learned from my mistakes using it which made me learn fast! Eventually I started looking at who I wanted on my website. I looked at time spent on the site, how many pages they look at, what they’re doing, and what keywords they’re clicking on from Google and how can I get more clicks from better keywords. The biggest challenge is managing your budget and doing long term projections. Every time I get a client, I run projections/estimates for them on how much money they’d need to spend to make some back. First, plan long term, you can’t just run marketing for 1-3 months, you need at least a year and you need to budget for it. If my organic traffic is converting at 10% (buying a product/submitting forms/getting leads), I’d halve that and assume it’s my paid traffic conversion rate. Then I’d go into Google Ads to the free Google Keyword Planner to find the high intent keywords (where people that click from are looking to purchase) and find the average cost-per-click to see how much money it makes sense to spend on Ads and keywords compared to what you’d expect back. BEST MOMENTS ‘Most of my learnings came from watching my dollars religiously, what happened to that $50 I spent today? I had to be careful because I had a super limited budget.’ ‘If you’re not making a lot of money or selling high ticket items from your business, it’s very challenging to do big advertising from the beginning.’ ‘The hardest clients are those that are looking for lead generation because there’s a problem with tracking if you made money from that keyword.’ ‘If you’re trying to rank on page 1 of Google you could run a report and see what keywords you’re not ranking for in page 1 and start bidding on them. The top three positions get 50%+ of the traffic.’ ABOUT THE GUEST Zaid Ammari’s story is a testament to resilience and innovation in the digital marketing space. From his humble beginnings as a minimum-wage bank employee to becoming the founder of a leading digital agency, Zaid has carved a niche for himself as a formidable force in PPC and SEO. With over 11 years of experience, he has transformed the digital strategies of renowned brands like Sony and the University of California, helping them not just meet but exceed their revenue goals. Website LinkedIn ABOUT THE HOST Sabine is a corporate strategist turned entrepreneur. She is the CEO and Managing Partner of Alchemy Crew a venture lab that accelerates the curation, validation, & commercialization of new tech business models. Sabine is renowned within the insurance sector for building some of the most renowned tech startup accelerators around the world working with over 30 corporate insurers, accelerated over 100 startup ventures. Sabine is the co-editor of the bestseller The INSURTECH Book, a top 50 Women in Tech, a FinTech and InsurTech Influencer, an investor & multi-award winner. Twitter LinkedIn Instagram Facebook TikTok Email Website

In this episode, Eric speaks with Brandon Lebowitz, founder of SEO Optimizers. Brandon has been optimizing websites since 2007, and his expertise spans across ranking on Google, building YouTube presence, understanding keywords, and more.  They discuss how SEO has changed over the years, the impact of AI on search engine optimization, and the strategic value of content.  Brandon shares practical tips to help you maximize visibility, including methods for keyword research, understanding alt text for images, and building authority through backlinks.  He even touches on how file names for images, videos, and audio files can make a difference in rankings.  Tune in for actionable insights into boosting your website's search performance and expanding your digital reach. Key Takeaways: What is SEO? SEO (Search Engine Optimization) is the process of ranking websites on search engines like Google to attract free traffic, avoiding the need for paid ads. While Google is the primary platform, SEO tactics can apply to other search engines and platforms like Amazon, Yelp, and YouTube. The Importance of Keyword Research Keywords are terms people type into search engines to find information. Brandon emphasizes using long-tail keywords (phrases with two or more words) because they typically attract users with a higher intent to purchase or engage. Using free tools like Google Keyword Planner helps to identify high-traffic keywords and tailor content accordingly. File Names and Alt Text To optimize multimedia files for search engines, Brandon advises using descriptive, keyword-rich file names for images, videos, and audio files before uploading them. For images, adding relevant alt text (alternative text) enhances accessibility and searchability. SEO for YouTube With YouTube's integration into Google's ecosystem, optimizing YouTube videos is vital. Brandon recommends adding keywords to the video title, description, tags, and file name before uploading. Embedding YouTube videos on websites can boost views and is often more effective than linking. Adapting to AI in SEO AI tools like ChatGPT have transformed content creation and search behaviors, but Brandon highlights that Google prioritizes accuracy. While AI can help generate ideas, it's essential to ensure information is accurate and beneficial for users to align with Google's helpful content guidelines. Understanding Google's E-E-A-T Guidelines Experience, Expertise, Authority, and Trust (E-E-A-T) are factors Google values for ranking. Websites, especially in fields like health or finance, should demonstrate these qualities through backlinks and authoritative content to build credibility. Social Media and Search Behavior Shifts Although some users are searching on platforms like Instagram and TikTok, Google remains the top choice for businesses like SEO. However, Brandon mentions that businesses should focus on the platforms where their audience is active and adjust accordingly. Actionable Tips: Conduct Thorough Keyword Research: Use tools like Google Keyword Planner to identify high-traffic keywords, including variations in singular and plural forms. Optimize File Names and Alt Text: Name your image, video, and audio files with clear, relevant keywords. Use alt text for images to improve accessibility and help Google understand your content. Embed YouTube Videos: Embedding YouTube videos on your website, instead of just linking, boosts engagement and helps rank your videos better on YouTube. Test Content Formats: Experiment with different content formats (short-form, medium-form, long-form) on YouTube to see what resonates with your audience. Leverage AI Responsibly: Use AI tools for idea generation, but ensure content accuracy. Google's helpful content update rewards genuine, accurate information. Adhere to E-E-A-T Standards: Focus on building expertise, authority, and trust with quality backlinks and authoritative content. You can find more about Brandon's SEO strategies on his website, where he's offering a free SEO analysis and additional resources. Special Offer for Listeners: Brandon is providing a free website analysis for SEO insights. Head over to SEO Optimizers - Free SEO Gift to access this exclusive offer and other valuable SEO resources.

I had the pleasure of joining the Market Movers podcast, a go-to spot for transforming businesses into unforgettable brands. In this episode, I dive deep into the intersection of branding, SEO, and link-building, sharing insights on how to make your business more visible, credible, and irresistible to your audience.As the Founder of SEO Optimizers and a digital marketing expert with over 15 years of experience, I specialize in helping real estate businesses boost their online presence. During the podcast, I share strategies to help real estate professionals leverage SEO for lead generation in a highly competitive marketplace. We cover essential topics like optimizing local map listings, content creation, and the evolving role of AI in digital marketing.Key Takeaways:SEO for Real Estate Agents: Learn how to target niche keywords and specific communities to bypass big competitors like Zillow, focusing on low-competition terms with high buyer intent.Local Map Listings Optimization: Discover how to fully complete your Google Business Profile, maintain consistency across various platforms, and build trust through reviews and map embedding.Keyword Strategy & Content Planning: I explain the importance of targeting long-tail keywords related to specific amenities or communities, and how to use tools like Google Keyword Planner to find low-competition terms.Importance of Backlinks: High-quality, niche-relevant backlinks remain essential for ranking. We discuss how guest posts, podcasts, and digital PR outreach can help boost credibility.Utilizing AI for Content: AI tools can enhance content creation, but the right balance between AI and human input is crucial for accuracy and scaling production.Future of Real Estate SEO: While AI search platforms are on the rise, traditional SEO techniques still hold strong potential, particularly for transactional queries.You can connect with me and access special resources, including free SEO training, at SEOOptimizers.com/giftSupport the show

In dieser Episode zeige ich dir, wie du Google Ads effektiv nutzen kannst, um in Nischenmärkten profitabel zu sein. Du erfährst, wie du spezifische Keywords recherchierst, Streuverluste vermeidest und deinen Anzeigentext auf deine Zielgruppe zuschneidest. Wir sprechen über Tools wie den Google Keyword Planner und SEMrush, regionale Eingrenzungen und wie du deine Kampagnen demografisch perfekt abstimmst.

Are you using the right SEO tools to get your podcast noticed? Find out how to incorporate various tools and smart content planning into your SEO strategy, which could boost the discoverability of your show. Today, while our lead host Marc Ronick is traveling, the rest of the crew takes over to talk about tools like Google Keyword Planner, SEM Rush, and Answer the Public. We also discuss whether AI is the best tool to improve your podcast's SEO and reach more listeners. Stay tuned until the end of the episode, where we share our personal wins and challenges. You'll get an inside look at our journey and the obstacles we're working through. Episode Highlights: [2:45] AI Tools for SEO and Content Creation [3:27] SEO for Audio-First Podcasts [21:23] Using Answer the Public for Content Planning [35:22] Challenges and Strategies for Podcast SEO [45:25] Preparing for Time Off and Managing Client Expectations [49:14] Weekly Wins and Challenges Links & Resources:  The Podcasting Morning Chat:  www.podpage.com/pmc Tasha's question about SEO:  www.facebook.com/share/p/Cpvr8mcFQ7ovKg2s/ Join The Empowered Podcasting Facebook Group: www.facebook.com/groups/empoweredpodcasting⁠ SEO Article GPT:  https://bit.ly/40gByQy Sem Rush: www.SemRush.com Answer The Public:  www.answerthepublic.com/ Google Keyword Planner: https://ads.google.com/home/ Remember to rate, follow, share, and review our podcast. Your support helps us grow  and continue to bring valuable content to our community. Join us LIVE every weekday morning at 7am ET (US) on ⁠Clubhouse⁠: ⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w Brought to you by ⁠iRonickMedia.com⁠ and ⁠NextGenPodcaster.com⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you! --- Send in your mailbag question at: https://www.podpage.com/pmc/contact/ or marc@ironickmedia.com

Ever wondered what it takes to turn a passion for storytelling into a successful podcast? Join us as Heidy De La Cruz shares her incredible journey in creating "The American Dream in the Eyes of Immigrants." You'll discover how her family's immigrant background and her husband's cultural shock upon arriving in the U.S. inspired her to highlight these powerful stories. Heidy also offers practical advice for aspiring podcasters, from overcoming the initial fear of hearing your own voice to leveraging SEO strategies to ensure your podcast reaches a wider audience.Ready to launch your own podcast but unsure where to start? We've got you covered. This episode dives deep into the essential steps for launching a podcast with purpose and clarity. Learn how to identify your "why," set achievable goals, and niche down your topics. We also share invaluable tools like Marco Polo for building on-camera confidence, and Auphonic for enhancing audio quality. Plus, get insider tips on choosing the right keywords to make your podcast discoverable, featuring tools like Google Keyword Planner and ChatGPT. Whether you're a newbie or a seasoned podcaster, this episode is packed with insights to help you thrive.Website: https://heidydelacruz.com/ Podcasting and SEO resources - https://stan.store/heidydelacruz        Camille's Website: https://camillewalker.co/call-me-ceo-podcast/ Connect with Heidy:IG: https://www.instagram.com/heidy.delacruz13/    Connect with Camille Walker:Follow Camille on Instagram: www.instagram.com/CamilleWalker.coFollow Call Me CEO on Instagram: www.instagram.com/callmeceopodcast

In this episode, I break down the mystery of SEO and share five powerful, free tools that can help you boost your website visibility and rank better on search engines without breaking the bank. Whether you're a blogger, entrepreneur, or small business owner, these tools will help you improve your website's performance and attract more customers.What You'll Learn:Why SEO is essential for your business growthHow to use free SEO tools like Google Keyword Planner, Ubersuggest, and morePractical tips to get started with content marketing and keyword optimizationFREE SEO Tools Mentioend:Google Keyword PlannerUbersuggestAnswer the PublicGoogle Search ConsoleYoast SEO Plugin for WordPress Watch the YouTube Videos:YouTube SEO Tools TutorialStep-by-Step SEO GuideBe sure to subscribe and leave a review if you enjoyed this episode!(Don't forget to check out my friend Tracy Kelly's new website refresh and coaching services at HomeschoolPower.com).--

In today's episode, we are diving into an essential topic for every creative entrepreneur—SEO (Search Engine Optimisation). If you've ever felt overwhelmed by the technical side of SEO or wondered how to make your business more visible online, this episode is definitely for you! We're breaking down SEO into simple, actionable steps that can help you improve your website's ranking, attract the right customers, and grow your business. What We Cover in This Episode: Understanding SEO Basics: We kick things off by explaining what SEO really means and how it can help your business. Discover how search engines work and why optimising your website can increase your visibility in a crowded marketplace. Learn how SEO goes beyond keywords and plays a crucial role in your overall marketing strategy. Keyword Research Simplified: We walk through the process of finding the right keywords for your business. Learn how to put yourself in your customers' shoes, brainstorm effective keywords, and use tools like Google Keyword Planner to refine your search terms. Plus, we share tips on how to naturally incorporate those keywords into your website content. On-Page SEO Essentials: We cover some quick, easy wins for optimising your website pages, including title tags, meta descriptions, headers, and image optimisation. You'll also learn about the importance of mobile-friendly design and how to ensure your website is accessible on any device. Creating Valuable Content for SEO: Discover how creating high-quality, valuable content is one of the most effective ways to boost your SEO. We explore how blogging, FAQs, and resource pages can attract more visitors to your site and keep them engaged. Plus, learn the importance of balancing keywords with meaningful, reader-focused content. Building Backlinks for Success: Backlinks are key to boosting your SEO ranking. We share practical strategies for building quality backlinks through guest blogging, partnerships, and social media sharing to amplify your content's reach and establish your site as an authority in your niche. Tracking Your SEO Efforts: Finally, we discuss how to measure the success of your SEO strategy using tools like Google Analytics and Google Search Console. Learn how to track your progress, analyse your traffic, and make adjustments to continuously improve your website's visibility and performance. Key Takeaways: SEO is all about making your business easier to find online by improving your website's visibility in search results. Keyword research is the foundation of a good SEO strategy—choose words your audience is already searching for. Simple on-page SEO adjustments, like optimising title tags and meta descriptions, can have a big impact on your site's performance. Creating valuable, relevant content keeps visitors engaged and signals to search engines that your site is worth ranking highly. Backlinks from reputable websites can greatly enhance your SEO ranking and online authority. Use tools like Google Analytics and Google Search Console to monitor your SEO performance and make data-driven improvements. SEO doesn't have to be overwhelming, and by taking small, manageable steps, you'll start to see the results in your business. Let me know how you're implementing these strategies—I can't wait to hear about your SEO success! Contact Us: Instagram: @philippacraddock Email: hello@philippacraddock.com Mentioned Resources: Google Keyword Planner Google Analytics Google Search Console

This episode is about making your local screen printing t-shirt shop number one in SEO. Cole and Gavindiscuss the importance of keywords and keyword phrases in optimizing your website and Google My Business profile. They provide tips on using the Google Keyword Planner, optimizing title tags and meta descriptions, creating keyword-focused content, and using headings and alt tags. They also emphasize the significance of reviews and testimonials, community engagement, and backlinking strategies. They stress the importance of mobile optimization, page speed, and utilizing local business directories. They provide actionable steps and resources to improve your SEO.FREE CHECKLISThttps://docs.google.com/document/d/1HdxDrYj_-JEYq1NT3fVoxbp5J9Z519r7TiGZqQAj9v4/edit?usp=sharingkeywordsSEO, screen printing, t-shirt shop, keywords, keyword phrases, Google Keyword Planner, website optimization, Google My Business, title tags, meta descriptions, content optimization, headings, alt tags, reviews, testimonials, community engagement, backlinking, mobile optimization, page speed, local business directoriestakeaways Keywords and keyword phrases are crucial for optimizing your website and Google My Business profile. Utilize the Google Keyword Planner to identify popular search terms in your area. Optimize title tags, meta descriptions, and image alt tags with relevant keywords. Create keyword-focused content with city-specific information to improve your rankings. Leverage reviews and testimonials to increase credibility and optimize SEO. Engage with your community through sponsorships, discounts, and collaborations. Optimize your website for mobile and improve page speed. Utilize local business directories to increase your online presence. Consistently work on improving your SEO to see long-term results Community Engagement and Backlinking Strategies The Power of Keywords and Keyword Phrases in SEO Sound Bites "Making your local screen printing t-shirt shop number one in SEO" "Keywords matter because this is how people actually search" "Google is still king when it comes to search" Chapters00:00Introduction: Making Your Local Screen Printing T-Shirt Shop Number One in SEO02:07The Power of Keywords and Keyword Phrases in SEO05:31Optimizing Your Website for Better SEO07:14Headings, Alt Tags, and Other Technical SEO Considerations09:02Optimizing Your Google My Business Profile11:54The Importance of Reviews and Testimonials in SEO15:41Community Engagement and Backlinking Strategies19:31Utilizing Local Business Directories for Increased Online Presence23:03Consistent Effort: The Key to Long-Term SEO SuccessSeps.iomerchtroop.com

This episode is about making your local screen printing t-shirt shop number one in SEO. Cole and Gavindiscuss the importance of keywords and keyword phrases in optimizing your website and Google My Business profile. They provide tips on using the Google Keyword Planner, optimizing title tags and meta descriptions, creating keyword-focused content, and using headings and alt tags. They also emphasize the significance of reviews and testimonials, community engagement, and backlinking strategies. They stress the importance of mobile optimization, page speed, and utilizing local business directories. They provide actionable steps and resources to improve your SEO.FREE CHECKLISThttps://docs.google.com/document/d/1HdxDrYj_-JEYq1NT3fVoxbp5J9Z519r7TiGZqQAj9v4/edit?usp=sharingkeywordsSEO, screen printing, t-shirt shop, keywords, keyword phrases, Google Keyword Planner, website optimization, Google My Business, title tags, meta descriptions, content optimization, headings, alt tags, reviews, testimonials, community engagement, backlinking, mobile optimization, page speed, local business directoriestakeaways Keywords and keyword phrases are crucial for optimizing your website and Google My Business profile. Utilize the Google Keyword Planner to identify popular search terms in your area. Optimize title tags, meta descriptions, and image alt tags with relevant keywords. Create keyword-focused content with city-specific information to improve your rankings. Leverage reviews and testimonials to increase credibility and optimize SEO. Engage with your community through sponsorships, discounts, and collaborations. Optimize your website for mobile and improve page speed. Utilize local business directories to increase your online presence. Consistently work on improving your SEO to see long-term results Community Engagement and Backlinking Strategies The Power of Keywords and Keyword Phrases in SEO Sound Bites "Making your local screen printing t-shirt shop number one in SEO" "Keywords matter because this is how people actually search" "Google is still king when it comes to search" Chapters00:00Introduction: Making Your Local Screen Printing T-Shirt Shop Number One in SEO02:07The Power of Keywords and Keyword Phrases in SEO05:31Optimizing Your Website for Better SEO07:14Headings, Alt Tags, and Other Technical SEO Considerations09:02Optimizing Your Google My Business Profile11:54The Importance of Reviews and Testimonials in SEO15:41Community Engagement and Backlinking Strategies19:31Utilizing Local Business Directories for Increased Online Presence23:03Consistent Effort: The Key to Long-Term SEO SuccessSeps.iomerchtroop.com

In this week's episode of The Venue Rx podcast, our host Jonathan Aymin sits down with SEO expert Nergis Yuksel to explore the crucial role of SEO in the wedding venue industry. Nergis, who shifted from wedding planning to SEO during the COVID-19 pandemic, discusses the importance of keyword research in understanding market trends and optimizing venue offerings. She shares practical advice on using tools like Google Keyword Planner and SEMrush for effective keyword research. Nergis also discusses the value of local SEO, high-quality content, and social media engagement, offering wedding venue owners actionable strategies to boost their online presence and attract more clients. About Our Guest:  Nergis Yuksel is a Wedding SEO consultant, mindfulness advocate, and digital nomad. A former wedding planner, she's also a lover of Yorkshire tea, Ester & Erik candles, and a good disco playlist. Nergis offers a straightforward and clear approach to SEO, avoiding confusing technical jargon and even making the process fun. She believes that every wedding business owner should understand the basics of SEO. Whether you want to handle it yourself or work with an SEO consultant, Nergis ensures you have the knowledge and confidence to evaluate the quality of the work. Passionate about teaching SEO, Nergis empowers business owners with the skills to take control of their online presence, even when using her done-for-you services. Her approach is personalized and tailored, going beyond the typical advice of "just blog" to create a more effective SEO strategy. Find Her Here:  Website: https://www.nergisyuksel.com/  Instagram: https://www.instagram.com/seowithnergis/ Facebook: https://www.facebook.com/NergisYukselSEO  Pinterest: https://www.pinterest.co.uk/nergisseo/ 

In this informative episode of Money Talk With Tiff, Tiffany Grant welcomes Zaid Ammari to the show. With 300+ episodes under her belt, Tiffany is thrilled to delve into the realm of digital advertising for small businesses—an untouched subject on her podcast until now! Zaid, an expert in online advertising, divulges the essentials of setting up and running successful Google and Facebook Ads. From understanding costs, margins, and conversion rates to practical steps in creating ads, this episode is packed with indispensable insights for entrepreneurs eager to explore the vast opportunities digital ads offer. Zaid also shares handy tools like the Google Keyword Planner and offers a free audit for listeners. Tune in to discover how to navigate the complex world of Google and Facebook Ads and maximize your business's potential!About Our GuestZaid is a leading expert on data-driven digital marketing, focusing on analytics and actionable insights from data. As the founder of PPC Masterminds, he helps businesses build and run profitable data-driven digital campaigns.Connect with ZaidZaid's Website: http://ppcmasterminds.comLinkedIn: Zaid AmmariConnect with TiffanyWebsite: https://www.moneytalkwitht.comFacebook: Money Talk With TiffTwitter: @moneytalkwithtInstagram: @moneytalkwithtLinkedIn: Tiffany GrantYouTube: Money Talk With TiffPinterest: @moneytalkwithtTikTok: @moneytalkwithtTimestamps[00:00] Assess margins, calculate ad costs, plan ahead.[03:53] Analyze conversion rate, costs, and tools for advertising.[08:56] Google offers keyword targeting or product uploading. Facebook's targeting options range from broad to specific. Mistake: too many or too broad campaigns.[12:05] Invest in optimized account for higher returns.[14:09] Facebook and Google Ads daily budgets explained.Key TopicsTypes of Google and Facebook adsImportance of profit marginsCalculating conversion rates and costsSetting up and tracking adsBudgeting for ad campaignsSpecific targeting strategiesAdditional Links & ResourcesGoogle Keyword PlannerSpreadsheet for Ad Cost CalculationsSupport this PodcastMake sure to subscribe and leave a review if you enjoyed this episode! See you next time on Money Talk With Tiff!This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

In this episode of the eCommerce Podcast, host Matt Edmundson interviews Brandon Leibowitz, the mastermind behind SEO Optimizers, to delve into the world of SEO and its importance in eCommerce. Brandon shares his journey from starting SEO Optimizers in 2007 to becoming an expert in the field, helping small and medium-sized businesses amplify their online traffic and convert clicks into clients.Importance of Backlinks: Backlinks are crucial for SEO success. They act as a vote of confidence from other websites, helping Google determine the trustworthiness and authority of your site. It's important to focus on acquiring high-quality backlinks from relevant and authoritative websites rather than aiming for sheer quantity, which can be counterproductive and even harmful.Utilize Keyword Research and Content Optimization: Effective keyword research using tools like Google Keyword Planner can help identify low-competition, high-intent keywords to target. Incorporate these keywords naturally into your content, including product pages, blog posts, and FAQ sections. Optimizing your website with well-researched keywords and high-quality content can significantly improve your search engine rankings.Adopt a Long-Term SEO Strategy: SEO is a long-term investment that requires patience and consistency. Immediate results are rare, and it often takes time to see significant improvements in search engine rankings and traffic. Continually optimize your site, stay updated with Google's algorithm changes, and keep building high-quality content and backlinks. Over time, these efforts will lead to increased traffic and higher conversions.

Hey - Here is the video to help you out!  https://youtu.be/xAUdXdR5ubc Get that paper!    

DIY Tips for Effective Website Optimization (SEO) on a Budget Join Franklin 'The Pestgeek' Hernandez as he shares essential DIY tips for effective website optimization on a budget. In this blog post, you'll learn why mastering your own SEO techniques is crucial when you can't afford costly marketing services. Franklin breaks down the steps to create and optimize your web pages efficiently, ensuring you get the best results without breaking the bank. He covers everything from interlinking pages, creating schema markup, and producing backlinks, providing practical advice to help you succeed in the competitive digital landscape. The Importance of DIY SEO In today's digital age, having a strong online presence is essential for any business. However, hiring a marketing company to manage your SEO can be prohibitively expensive, especially for small businesses and startups. This is where DIY SEO comes into play. By learning and implementing your own SEO strategies, you can save money while still achieving significant results. Understanding the Basics of SEO Before diving into specific techniques, it's important to understand the basics of SEO. SEO, or Search Engine Optimization, refers to the practice of optimizing your website to rank higher in search engine results. This involves various strategies and techniques designed to improve your site's visibility and attract more organic traffic. Creating and Optimizing Web Pages One of the first steps in DIY SEO is creating and optimizing your web pages. This involves a few key tasks: Keyword Research: Identify the keywords and phrases that your target audience is searching for. Use tools like Google Keyword Planner or Ahrefs to find relevant keywords with high search volume and low competition. Content Creation: Create high-quality, valuable content around these keywords. Ensure that your content is informative, engaging, and provides real value to your readers. On-Page Optimization: Optimize your web pages by including keywords in strategic locations such as titles, headings, meta descriptions, and throughout the content. Also, make sure to optimize images by using descriptive file names and alt text. Interlinking Pages Interlinking is a crucial aspect of SEO that involves linking your web pages to each other. This helps search engines understand the structure of your website and can improve the ranking of your pages. Here are some tips for effective interlinking: Use Descriptive Anchor Text: When linking to another page, use descriptive anchor text that includes relevant keywords. This helps search engines understand the content of the linked page. Link to Relevant Content: Ensure that the pages you are linking to are relevant to the content on the current page. This provides a better user experience and can improve your site's SEO. Create a Logical Structure: Organize your website in a logical manner with a clear hierarchy. This makes it easier for search engines to crawl and index your pages. Creating Schema Markup Schema markup is a type of microdata that you can add to your website to help search engines understand your content better. This can improve your site's visibility in search results and enhance your search listings with rich snippets. Here's how to create schema markup: Identify the Type of Content: Determine the type of content you want to markup, such as articles, products, reviews, or events. Use Schema.org: Visit Schema.org to find the appropriate markup for your content type. This site provides a comprehensive list of schema types and properties. Add the Markup to Your HTML: Incorporate the schema markup into your HTML code. You can use JSON-LD, Microdata, or RDFa formats. JSON-LD is the recommended format by Google. Test Your Markup: Use Google's Structured Data Testing Tool to ensure that your schema markup is correctly implemented. Producing Backlinks Backlinks, or inbound links,

In today's episode, we're unlocking the potential of Google Ad Grants for nonprofits. If you've ever wondered how a $10,000 monthly ad spend could boost your organization's online presence, this is the episode for you. We'll guide you through setting up your website to maximize the benefits of Google Ads and share tips on converting visitors into supporters. Plus, don't miss out on our freebie to optimize your donation page! What you'll learn: → The basics of Google Ad Grants and how they can benefit your nonprofit. → Best practices for setting up your website to utilize Google Ads effectively. → Strategies for creating content that aligns with your audience's search terms. → Tips for using Google's Keyword Planner and other tools to find the right keywords. → How to craft a user journey that leads to conversions Want to skip ahead? Here are key takeaways: [0:00] What is the Google Ad Grant? It is a $10,000 monthly ad spend for qualifying nonprofit organizations. This allows you to have ads at the top of search in Google. [3:33] Start with your goals first. You'll want to create your ads around the ultimate goals for your organization. This helps you understand what pages of your website need to be updated or created to support ads. [5:49 ] Generate keywords that people are using for content you're creating. Tools like Google Keyword Planner and even the Google or YouTube search bar can help you understand the terms people are serching for that are relevant to your goals. It will also give you the language that people are using versus your jargon. Resources Google Keyword Planner SEMRush EP 41 | Grow your Email List with Quizzes EP 211 | 5 Email Automations To Help you Raise More Money EP 214 | Strategies for Growing Your Email List Connect with us on LinkedIn: https://www.linkedin.com/company/the-first-click Learn more about The First Click: https://thefirstclick.net Schedule a Digital Marketing Therapy Session: https://thefirstclick.net/officehours 

Top 10 Tech Tools for Content Marketing In this episode of Content Catalyst, Deb Szabo shares her top 10 tech tools for content marketing. She discussess the importance of both quality and quantity in content creation and highlights the need for tools that can help businesses save time, money, and boost productivity. The top 10 tools she recommends are: Vista Social for social media management, StreamYard or Riverside for live streaming and podcasting, Canva for content creation and design, CapCut for video editing, Google for SEO research (including Google Calendar, Google Meet, and Google Trends), Creator Hooks Pro for generating catchy titles, and Perplexity AI for reliable and accurate information. Deb also mentions her Content Catalyst membership, where she provides resources and support for content creators. Keywords content marketing, tech tools, social media management, live streaming, podcasting, content creation, video editing, SEO research, catchy titles, reliable information Takeaways Quality and quantity are both important in content creation. Tech tools can help businesses save time, money, and boost productivity. Recommended tools include Vista Social, StreamYard or Riverside, Canva, CapCut, Google (including Google Calendar, Google Meet, and Google Trends), Creator Hooks Pro, and Perplexity AI. Deb offers resources and support for content creators through her Content Catalyst membership. Titles Chapters 00:00 Introduction and Tech Audit 02:21 Social Media Management with Vista Social 04:41 Efficient Live Streaming with StreamYard and Riverside 08:27 Create Visually Appealing Content with Canva 10:45 Edit Videos with CapCut 12:35 Optimize Content with Google and YouTube 15:39 Streamline Communication and Scheduling with Google Calendar and Google Meet 24:43 Get Reliable Information for Content Creation with Perplexity AI 32:39 Content Catalyst Membership and free Video Gear Guide - Vista Social https://vistasocial.com/ - Streamyard https://streamyard.com/ - Canva https://www.canva.com/ - CapCut https://www.capcut.com/ - Google Keyword Planner https://ads.google.com/ - Google Trends https://trends.google.com/trends/ - Google Meet and Google Calendar - Perplexity AI https://www.perplexity.ai/ - Creator Hooks Pro https://pro.creatorhooks.com/ CONTENT CATALYST MEMBERSHIP https://www.debszabo.com/membership Download FREE - VIDEO GEAR GUIDE https://www.debszabo.com/resources - Content marketing tools - Business owners #Productivity #Content creation #Marketingstrategy #Competitiveedge #Socialmediascheduler #SEO #videoediting

As a health coach, you must know how important it is to build your online presence and attract new clients. That's why I'm here to discuss Search Engine Optimization (SEO) which will help you optimize your website to rank higher in search engines like Google, so more people can find you.    I share the basics of SEO, what is it, how it works, its importance for health coaches, and the tips and strategies you can implement right away like keyword research and on-page optimization, so you too can start reaching more clients online and grow your business through search.   In this episode, we talk about: What is SEO and its importance for health coaches to attract potential clients How to do keyword research to find the right keywords for health coaching and target audience How to optimize a webpage for SEO  Tips for health coaches – using long-tail keywords that have less competition, analyzing competitors, making valuable content Best SEO strategies – identifying easy fixes on a webpage to improve SEO ranking, leverage podcast interviews for backlinks, etc   Keyword research tools mentioned: Google Keyword Planner, SEMrush, Ahrefs, Moz, UberSuggest, Google Trends   Website optimization and analytics tools mentioned: Yoast SEO plugin, Google Search Console, Bing Webmaster Tools, MonsterInsights    Websites where health coaches can write articles to build backlinks and improve SEO: Forbes, Yoast, etc Memorable Quotes “SEO isn't just about attracting new clients, it's also about retaining them. So a well-optimized website with engaging content encourages visitors to spend more time on your site, exploring your services and potentially becoming repeat clients.” “Visibility leads to accessibility... Higher visibility on search engines makes your health coaching services more accessible.”   Links to resources: Health Coach Group Website https://www.thehealthcoachgroup.com/ Use the code HCC50 to save $50 on our website Leave a Review of the Podcast

Matt Campbell – The Butterfly Effect Matt and I were both commenting on a post on Facebook and he replied “The Butterfly Effect”, and I said that we have to come on the podcast to talk about it. What is the Butterfly Effect? It's that a small change can make a big difference, often far away and without any real connection. We're expanding on that in this episode. Tune in for some ideas on how small decisions and opportunities probably got you to where you are today, and can get you to where you want to go.Matt Campbell is the founder of My Wedding Songs - a resource of wedding song suggestions. He is the author of two wedding planners: 'Wedding Songs Planner' and 'The Wedding Music Toolkit'. Matt hosts the 'Wedding Songs Podcast'. Matt shares music inspiration in his weekly newsletter the 'Wedding MusicLetter'.Search Engine Optimization is on the minds of many wedding and event pros. Matt Campbell became knowledgeable about it for his business, MyWeddingSongs.com and he and I are had a follow up conversation to our one about his niche. In this new episode we talk about SEO and how you can learn to improve it for your website.Matthew (Matt) Campbell is the owner of My Wedding Songs. He has written for Rolling Stone, Mobile Beat Magazine, and DJ Times. Matt hosts the Wedding Songs Podcast and is the author of the Wedding Music Playlist. His work has been referenced in Forbes, The Knot, and Style Me Pretty.www.MyWeddingSongs.comBooks Matt Mentioned on the podcast:Play Bigger - https://amzn.to/3lui0DZ Blue Ocean Strategy - https://amzn.to/3in3CeJ SEO Tools Matt mentioned on the podcastUbersuggest - https://neilpatel.com/ubersuggest/Google Keyword Planner (part of Google Ads) - https://ads.google.com/home/tools/keyword-planner/MozBar for Chrome - https://chrome.google.com/webstore/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp?hl=enYoast SEO - https://wordpress.org/plugins/wordpress-seo/Google Analytics - https://analytics.google.comBonus tool! Screaming Frog - https://www.screamingfrog.co.uk/seo-spider/If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.comPlease be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

In this episode of Lead Gen HQ, we unravel the intricacies of website audits for small businesses. Join us as we explore the key elements involved in the discovery process performed by marketing companies. From assessing your online presence to deciphering demographic data, we've got you covered.

Learn how to build your brand on Google- all about Google Knowledge Panels and more!Keyword Research:Identify relevant keywords related to your content or business. Use tools like Google Keyword Planner to find keywords with a good balance of search volume and competition.Incorporate these keywords naturally into your content, including titles, headings, and throughout the body.Quality Content:Create high-quality, valuable content that addresses the needs of your target audience. Google prioritizes content that provides a positive user experience.Regularly update your content to keep it fresh and relevant.Optimize On-Page Elements:Ensure that your title tags, meta descriptions, and header tags (H1, H2, etc.) include your target keywords.Use descriptive and concise meta descriptions to encourage clicks from the search results.Mobile-Friendly Design:Google places a high emphasis on mobile-friendly websites. Ensure your site is responsive and provides a seamless experience on mobile devices.Page Load Speed:Optimize your website's load speed. Users and search engines prefer fast-loading pages, which can positively impact your ranking.Backlinks:Build a strong backlink profile by obtaining high-quality, relevant links from reputable websites. Backlinks are an essential factor in determining a website's authority.Social Signals:Engage with social media to promote your content. While social signals may not have a direct impact on Google rankings, they can contribute to increased visibility and traffic.Local SEO:If applicable, optimize your website for local searches. This includes claiming your Google My Business listing, ensuring accurate business information, and encouraging customer reviews.User Experience:Provide a positive user experience on your website. This includes easy navigation, clear calls-to-action, and a well-organized site structure.Regular Monitoring and Adjustments:Use tools like Google Analytics and Google Search Console to monitor your website's performance.Analyze your rankings, click-through rates, and user behavior to identify areas for improvement.Join Our Community And Create A Buzz For Your BusinessWelcome to The Mediacasters, the ultimate podcast hosted by Julie Lokun. Join us as we delve into the captivating world of media through insightful conversations with CEOs, celebrities, authors, and media experts.In each episode, Julie Lokun brings you compelling stories and exclusive insights that shed light on the dynamic landscape of the media industry. Discover firsthand accounts from top CEOs, who share their strategies and experiences in navigating the ever-evolving media realm.(Like Gary Vaynerchuk)!Be prepared to be starstruck as we feature exclusive interviews with renowned celebrities, who reveal their personal journeys and the pivotal role media played in their careers. Gain valuable wisdom from accomplished authors, who unravel the art of storytelling and its transformative power in the media landscape.Our pool of media experts unravels the complexities of the industry, offering deep insights into emerging trends, technological advancements, and the future of media. From digital marketing gurus to social media influencers, we cover it all.The Mediacasters is your one-stop resource for industry expertise and inspiration. Whether you're an aspiring media professional or a seasoned veteran, Julie Lokun and her guests provide actionable advice, practical tips, and thought-provoking discussions to help you thrive in this fast-paced and ever-changing world.Tune in to The Mediacasters and unlock the

‍Hey guys, welcome to this week's Monday Morning Marketing episode! As another episode on focusing on SEO, we sit down with the expert, Josh Hampson, from hmpsn Studio, to uncover the secrets to improving your website's search ranking, and equally important, patient experience on your website. Did you know that a staggering 75% of people never venture past the first page of Google? Well, we're going to show how you can optimize your site's user experience before flooding it with traffic, and help push you to that front page of Google with SEO tactics! Timing is everything in the competitive SEO landscape – the longer you delay, the tougher it gets to rank. So we're going to list out some steps you can take TODAY to get headed in the right direction. Plus, Josh gets into some valuable tips like using patient-friendly language rather than complex jargon, and how to keep close tabs on your SEO progress. Before you go all in on a comprehensive marketing system, get the practices from this episode down to see maximum results!‍Tune in to this episode to learn more on how to make your website a destination patients want to interact on!‍You can reach out to Josh Hampson here:Website: https://www.hmpsn.studio/Blog Post: 4 Ways to Increase Appointment Bookings on Your Dental Practice WebsiteLinkedin: https://www.linkedin.com/in/josh-hampson-webflow-developer/‍Other Mentions and Links:InvisalignSemrushGoogle Search ConsoleGoogle AnalyticsGoogle My BusinessYelpYellow PagesWebMDZocDocAhrefsGoogle Keyword Planner‍For more helpful tips, strategies, ideas, and marketing advice:Instagram: https://www.instagram.com/thedentalmarketer/‍The Newsletter: https://thedentalmarketer.lpages.co/newsletter/Facebook Group: https://www.facebook.com/groups/2031814726927041‍Episode Transcript (Auto-Generated - Please Excuse Errors)‍Michael: Hey, Joshua, talk to us about s e l. How can we utilize this, or what advice, suggestions, or methods can you give us that will actually help us attract new patients through SEO? Josh: well first, thanks so much for having me back on Michael. for the listeners that didn't catch our previous Monday Morning Marketing episode, my name is Josh Hanson.I'm the founder of SSON Studio, and we are a creative studio that helps dental practices build long-term brand equity and increase appointment bookings through branding, messaging, website design and development. so today I. what is SS e o? Why is it important for your dental practice? The steps to take before getting started with your s e O project, some S e O fundamentals and how to maximize your local visibility.The importance of consistently creating relevant content in maybe if we have time, uh, how to track your progress of your ss e o campaigns. Awesome. All right. Man's step. So yeah, to get started, um, what is SS e o really in the simplest terms, it is the process of optimizing your practices website so that you can improve its visibility on search engines.Nine times out of 10, we're referring to Google here. and the goal is to place number one or close to that number one spot on Google, in your local area so the patients can learn more about you, your practice, the services that you do at your practice, and then ultimately book an appointment with you.a lot of people ask. why is ss e o important for my practice? once again, at its core, ss e o is about getting found. When searching for a new dentist online, um, 75% of people will never go past that first page of Google search results. So it's super important that you place at the top or near the top.Otherwise, patients in your area may never even know that you exist. And, um, even in that, 10 to 20 spot. As I said, people may never go past that first page, so we wanna make sure that we're ranking as high as possible, for as many keywords as possible so that we can get found by, potential patients so they can book with us.one interesting little stat is for one of our dental clients, search makes up more than half of their appointment bookings. So super, super important to have a solid, search profile. Mm-hmm. And a lot of folks think ss e o can seem a little bit scary to start, right? Mm-hmm. But really when you boil it down, Good Ss e o is good user experience.And so we'll talk a little bit more about this, uh, in a few minutes. But, this includes things like quick page load speeds, answering common questions that your patients have with compelling and relevant content that speaks to them. And, finally, Making it easy for patients and Google robots to find the right information about your practice, what it is that you do, and, ultimately, once again, how to book with you.And the big elephant in the room is other dental practices in your area are already implementing ss e o practices in their day-to-day marketing activities. So it's important that you do the same. the longer that you put off your s e o project, the harder it will be to compete. So extremely important that you, at the very minimum, are taking care of the fundamentals.And then as your practice grows and you become more established, have more of that marketing budget to spend, important that you start to hit, you know, that second, third tier of, ss e o and making sure that you're. It can seem like a costly investment at first, but like I said, there's a reason people spend money on SS e o what I've found not true for everyone, but, generally your return on any S E O will be greater than you see with paid ads. So just a nice little stat there as well. Hmm. Real quick, Michael: I have a quick question on the client.What exactly are they doing or you're doing for them to, Josh: you know what I mean? With SS e O. Yeah, so we're doing quite a few different things with them. Um, we'll chat about some of these fundamentals. It's, it's really been, for the most part, locking in the fundamentals first. but making sure that they're registered on all local business directories.These are Google My Business, um, Yelp. Yellow pages, believe it or not. WebMD, Zocdoc, all of these places where folks are generally looking for, um, you know, where they're gonna make, find their dental home. and then kind of next step would be really keying in on keywords, making sure that we're, you know, in the dental world There are more clinical names and there are the names that people are actually searching for a specific service. And lining up those two is super important. So, um, you know, just to say, I think a lot of folks would call, you know, the full math reconstruction, veneers, that sort of thing. Uh, in the clinical realm, it is a full math reconstruction.But what are your patients calling that when they search in Google? Mm-hmm. Typically they're calling it smile makeover. Maybe they're calling it, full set of veneers, that sort of thing. So important that we're aligning our. Practices names with what our, our patients are calling, those specific services.Gotcha. Okay. Awesome. a lot of folks see SS e o is that golden city in the distance that it's gonna solve all of their problems and it can be. Mm-hmm. But there are a few items that you need to dial in before you invest large sums of money into creating, Tons and tons of content.So I always recommend don't put the cart before the horse. Um, before you think about diving into a large scale ss e o project first, make sure that you've taken care of the basics. first step in that is making sure that you're providing a really good user experience for, patients and potential patients when they come to your, uh, to your website.So does your website load quickly? one really actionable step here and probably the most overlooked step is simply compressing all of your images to reduce their file sizes before you put them on your website. this will. Maintain the resolution of your image. So it's still nice, crisp, beautiful image, but it reduces the file size.So, when folks are browsing on your site, they're not having really long page load times. Uh, the longer you make people wait. The quicker it is that they may, uh, they may bounce. So, one free image compression software that I use is called Optum. Mozilla. Um, website is www.imagecompressor.com. Really easy to remember.and like I said, that is the most overlooked, piece of, websites today is just reducing your, your media content file size as much as possible. Michael: That's true because then we like, you know what I mean? If it takes forever, we just bounce, bounce back. Yeah. Yeah, yeah. Josh: Interesting. Okay. Yeah, you've got like 300 milliseconds I think is the number.before people potentially start bouncing. If your page takes a long time to load, they're out of there. Yeah, Michael: that makes sense. I do that. So I get it. I get it. Yeah. Yeah, yeah. Josh: Interesting. Okay. And then. does your website feel fresh and modern? I think we've all been to those dental websites that, look like they were built 10, 15, 20 years ago.Mm-hmm. Um, so if you were a patient, would you stick around to learn more about your practice? and does it look like it was built and updated recently? I. Folks, my, your age, Michael, millennials, are really looking for that, you know, fresh and modern feel. And we are beginning to take out more and more of the market share as, we become more established.Mm-hmm. So it's important that you're speaking to the folks that will ultimately be walking through your doors, um, hitting them not only with compelling content, but with compelling visuals as well. next step is your website, mobile friendly. this seems like a gimme, but it's not always the case. I know we've all been to websites that aren't really mobile optimized or they don't give the best mobile experience.another one of our, our dental clients, I. Their site is trafficked by roughly 60% on mobile. So mm-hmm. More often than not for them, uh, users are browsing on their phones, maybe on a tablet. and so it's important that that same experience they would get on desktop is modified, for a mobile experience so that they can book directly from their phone.You know, we're always kind of out on the go. need to be able to book directly from our phone. Maybe even on the couch. Yeah. No, that's Michael: interesting. Yeah, mobile, I feel like I'm always on, like for me, I think it's 50 50, but like for a lot of other people it's more higher up there, you know what I mean?Josh: Definitely. Mm-hmm. are you speaking to your patients, uh, or potential patients'? Pain points? And really big one. Do you have broken links or 4 0 4 pages? you know, I think we've all been to those sites, not necessarily just dental websites, but sites in general where you click thinking you're gonna go somewhere and it ends up popping up with a 4 0 4, oops, this page does not exist.I mean, usually the first thing I do at that point, Go somewhere else, so, mm-hmm. Um, those are like super, super basic. But, um, what those are going to do is not only improve your patient experience, but validate to Google that you have taken care of the basics so that it can then, move your domain authority up, give you that opportunity to rank because it knows you have, taken care of the basics to, uh, provide a good user experience.Michael: Okay, this is good. So these are the basic steps we need to take the foundations that you were talking about, right. With the client, um, that they need to implement and then just build upon that. Josh: Yeah. So next step, we're still very much in the basics. Okay. Um, I always like to make sure that we're locking in that foundation before we move on to the next step.And it's. Really very simple, but are you your patients able to find the information that they need? So we talked a little bit about this on, um, the Monday morning marketing episode, but talking about the very specific dental services that you offer. So calling out, exams and cleanings. Calling out, restorative services, whether that's fillings, crowns, those sorts of things.Invisalign, if that is a service that you offer. and then I think another opportunity is depending on your practice, if you also do pediatric dentistry, say that, um, if you're a full service, full family, dental practice, Let folks know because then you know, you've not only got mom and dad through the door, but you also have their children because they know they can come one stop shop and have all of their dental needs taken care of.this is where we start to get into some of our ss e o, is this allows you to rank for some of those keywords. So if I'm in Austin, Texas and I say, I need a, a dental exam or, um, teeth cleaning in Austin, Texas, you're going to then begin to rank for those keywords because you've included them on your site.next step. Uh, let them know how to book an appointment or how to get in touch to do so. if they can't figure out how to book or they can't figure out how to get in touch, I can guarantee that your competition has made it easy for them to do so and they will schedule with them. Because it's, it's, it's easier.And last but not least, once again, a throwback to our last episode is, just letting folks know what insurance types you accept. So this positions you as the expert that you're answering the questions that they have, so that you can minimize that friction as mu much as possible. really at the end of the day, you can drive all the traffic in the world to your website with ss e o but if your website doesn't function at a basic level, or it's clunky user experience is not good, that traffic is ultimately lost.And that marketing budget that you spent, was all in Bain. So that's why I always recommend take care of the fundamentals up top, and then you can dial in everything else from there. Gotcha. Michael: Okay. Quick question. I have, with all this, let's just say we're we're all listening. We're like, okay, I have these fundamentals on check.I think I do, I let my agency know. And then they're like, yeah, you do, right? All these things. Where do we start dropping the ball? Where, where it's like, well, why am I still on page number seven or eight, or, you know what I mean, kind of thing. Josh: I mean that is really gonna be very specific for each individual site, you know, you have to look at things like, where's my domain authority rating?Where is my competition at, in my local market? So are we ranking for the same keywords? are we looking at totally different keywords? Do they have more or less content than I do? That sort of thing. But something that's become increasingly more important is something called backlinks. So it is when you think about hanging out with, people that are in the know or, that have a solid authority, whether it's in real life or on the internet, what we're trying to do is get. Our authority in line with them. So how you can do that is get, links from other websites that do have that authority, which we'll talk about a little bit more in a few minutes, but getting registered on, local business registries, Google My Business, Yelp, your Facebook profile.So getting as much traction, as much inbound traffic. Back to your website as possible from other sources is key. And that's, um, becoming more and more important for the Google algorithm is, um, backlinks and domain authority. Michael: Gotcha. All right, man. Sounds good. So, any final pieces of Josh: advice for this? not on the basics.Now we can dive into the fundamentals of s e o. What do you think? Alright. Yeah, let's dive into it. So we've taken care of the basics. So what does Google look for in order to rank your website and move you further up on the search rankings? We've talked a little bit about page load speed, mobile optimization, simple and easy navigation.the next items on your list should be, Tracking and analytics. So first step, before you do anything else, register your site with Google Search Console. most agencies, most studios that you're working with will take care of this for you automatically. But if you're building your site yourself, definitely wanna make sure that you do this, on your own.You can do this by going to search google.com and registering your site with Google Search Console. This. Essentially, let's Google know. This is a real site. You can, um, send your Google robots over here and comb our content. and most web builders make this super, super easy. So all it'll do is just spit out a code that you need to drop into your, website builder settings so that you can, Essentially activate that. we'll chat a little bit maybe about analytics and that sort of thing, but this will also be your hub for tracking your search performance down the road. Okay. next up, once again, tracking analytics. Make sure that you have set your site up with Google Analytics. This is simply@analytics.google.com.and this will allow you to track what your users are doing on your website, that you can then make informed decisions on how to improve it. Next step, we've kind of addressed this a little bit, but make sure you register your dental practice, with your Google Business page and complete all relevant information.So make sure you've got a practice logo, you've added your address, you've added the hours that you're open, and then a few images. So. Do not use stock images here. Make sure you're using, um, shots of, you know, your gentle, like inside of your studio. potentially if you have any, some shots with patients, shots of your, uh, your doctors on staff, maybe your hygienist as well.Make sure they're fun, exciting, engaging. this will really. Validate your website as well as your practice with Google so that you can then begin moving up those search rankings, set up your Facebook business page with all the, uh, the items that we spoke about, and then a really big one. And honestly, something that even I had overlooked until recently is making sure that you're registering with all of the local directories.so Yelp. WebMD, Zocdoc, anywhere that folks might go to look for, you know, finding a dental home, you wanna make sure that you're registered there because it's all about. Getting your name out there as much as possible so that you can get that traffic back to your site. this can be done fairly easily through a tool called s e m, rush Simr.they have a listing management tool. I think it's around $20 a month per individual location. you drop in all your information there, literally, it's just a form that you fill out and they'll push you out to. I believe it's like 65, 68 directories that will help build those backlinks that we were just talking about.but then also put you on the directories that folks are typically poking around on for their dental services. All right, man. Sounds Michael: good. So deeper that we need to dive into when it comes to that? Josh: Nothing on that side. Okay. But now we get into the fun part of keyword optimization planning, that sort of thing.So, you can use once again, tools like simr, ah refs, Google Keyword Planner. Uh, To define, relevant dental keywords in your market. and you can also examine the keywords that your competition is also placing for, so that you can then begin building these keywords into your content, so that you can of course compete with, uh, the folks who are ranking higher than you are.compile this list and then begin planning your content and Adding those keywords in where you can. once again, I always recommend to do this on your core site before you really think about building out blog content because you wanna make sure that your core site, homepage, services page, contact about those are solid before you really start building out tons of content.But it's extremely important that you have keyword planning built into your core site. And, Why do I kind of recommend getting the core piece of your site done? If you have a ton of blog content, but your key patients can't figure out, what they need to on your individual services or homepage, kind of goes back to, you can drive a ton of traffic, but, ultimately it will be lost, so.Gotcha, gotcha. Michael: Okay. So these. Are the things we need to start looking at and implementing when it comes to ss e o, right. Especially if you want to build that, that basic, the layout formula, and then from that point on kind of continue to build and build and build, with the agency or with you right.Whoever, uh, we can utilize because that takes up a lot of time. I feel like if it was just one person alone trying to do all that, or the practice owner working on the teeth and then and doing it right. So. Awesome, man. Any final words or advice you'd like to give our Josh: listeners? Note, just make sure that you are tracking and analyzing all of your, um, all of your work.As we talked about search, console and analytics. Really, really valuable for, tracking all of your, work that you're doing. So make sure to, to benchmark your performance. Michael: Awesome, Josh, I appreciate your time and if anyone has further questions, you can definitely find 'em in the Dental Marketer Society Facebook group, or where can they reach Josh: out to you directly?So our website is www dot psn studio. so just my last name with no vows and um, we have got an upcoming blog post about all things dental, ss e o. So keep your eyes peeled for that. Michael: Awesome. Thank you Josh for being with me on this Monday morning marketing episode. Josh: Thanks so much, Michael.‍

SEO for Creative Business OwnersEpisode 72: Alternative Keyword Research Tools Highlights from this episode...[0:27] Keyword Research Tools[2:09] How Keyword Research is Like Aiming at a Target[3:15] The Google Keyword Planner [6:15] Semrush, Moz, and ahrefs[7:28] Keyword Tool: Answer the Public[8:32] Keyword Tool: Ubersuggest[9:27] Keyword Tool: Soovle [11:17] Keyword Tool: KeywordTool.io[11:38] Keyword Tool: SERP Stat[12:10] Keyword Tool: Google Search Console Resources MentionedGoogle Keyword PlannerSemrush Keyword Magic ToolMoz Keyword Explorerahrefs Keyword GeneratorAnswer the PublicUbersuggestSoovleKeywordTool.ioSERP StatGoogle Search Console CONNECT… www.MeredithsHusband.com/start

In this podcast episode, Lori discusses the different Google services that business owners can use to promote their business. It highlights Google My Business as a free and effective way for local service providers to promote their business, while cautioning that Google Ads can be costly if not used correctly. She also mention Google Analytics, Google Search Console, and Google Workspace as useful tools. Additionally, she talks about specific Google tools such as the Google Keyword Planner, Google Alerts, and Google Trends, which can be used to improve online presence and develop content calendars. Lori encourage business owners to take advantage of these free Google tools to be creative with their business.    

¿Google manda menos visitas a tu web?Antes de empezar el episodio de hoy te traigo una herramienta de SEO gratuita que te ayudará a subir posiciones en Google.Podrás detectar fallos de tu web, revisar enlaces entrantes y salientes, realizar un análisis de palabras clave, analizar a la competencia y configurar alertas.Sólo tienes que entrar en https://borjagiron.com/ahrefs y empezar a usar la que posiblemente sea la mejor herramienta de SEO gratuita del mercado. Recuerda, borjagiron.com/ahrefs Te dejo el enlace en la descripción.Muy buenas y bienvenido al podcast “SEO para Google”, soy Borja Girón y cada miércoles aprenderás todo lo necesario del Posicionamiento Web que te permitirá aumentar tus visitas, salir en las primeras posiciones de Google y generar más ventas. Recuerda unirte a la Comunidad Emprendedores desde: https://borjagiron.com/comunidad y podrás acceder a las sesiones de Mastermind cada lunes conmigo y el resto de emprendedores, al podcast secreto, a los retos y las categorías dentro del grupo de Telegram sobre Instagram, RRSS, Finanzas, criptomonedas, salud, Inteligencia Artificial, marketing, podcasting, productividad, SEO y todo lo necesario para desbloquear tu negocio.Y ahora sí…¿Estás preparado? ¿Estás preparada? ¡Comenzamos!La respuesta rápida es sí.Desde hace años muestra más resultados directos.Fragmentos que responden a la búsqueda del usuarios.Sin necesidad de hacer click.Ejemplos de búsqueda:- Cuánto es un Bitcoin en euros.- El tiempo en Madrid.- Vuelo Madrid - Barcelona.- Noticias.Con la llegada de la IA se tendrán más respuestas directas.Pero… 1: Google vive de los anunciantes.2: También de los anuncios que meten en las webs y blogs con Google Adsense.No les interesa tanto dejar de mandar tráfico.Pero pueden ir cambiando su modelo de negocio.Los cambios hacen que eso pase. Factores:1: La gente pasa menos tiempo buscando en Google y se comporta de forma distinta.Antes leían blogs y ahora escuchan podcasts.Antes buscaban en Google y ahora en TikTok para restaurantes o viajes.Empiezan a usar ChatGPT.Tenemos que buscar contenidos y conseguir que la gente quiera saber más.1: Escribe persuadiendo.2: Ofrece la solución pero que se necesite saber más haciendo click. En Description para mejores herramientas de email marketing las pongo directamente. Pero los descuentos o los vídeos no están.3: Crea vídeos y añádelos. Al final del vídeo comenta que dejas enlace debajo.4: Usa otras fuentes de tráfico. Ads, colaboraciones, newsletter…5: Busca otras formas de llegar al público (podcast, YouTube, RRSS, newsletter, libros, Telegram)6: Añade tus productos donde está ya el público como Amazon o Udemy.7: Detectar nichos en los que la IA o la respuesta directa no aplica. Google Trends. ChatGPT. Google Keyword Planner.Ejemplo: Descargas. Descarga de música, descarga de plantillas, Descarga de informe.Ejemplo: Tienda online.Ejemplo: Blog contando historia. Ranking. Listados.Empieza a actuar ya.Únete a la comunidad de Emprendedores: https://borjagiron.com/comunidadRecuerda suscribirte al podcast para no perderte el resto de noticias, novedades, trucos y tendencias del mundo del SEO. Si quieres seguir escuchando estos episodios compártelo, dale a me gusta, deja 5 estrellas o comenta el episodio.También puedes acceder al curso de SEO desde https://triunfacontublog.com Soy Borja Girón, has escuchado el podcast SEO para Google, nos escuchamos en el próximo episodio.

Show Notes:  How do you start? FOMO creates stress. How do I do all of it?    Marching order:  1. Real estate (website--build your house);  2. Put up content: review books, talk about movies, response videos to current shows, try to get people to your site main purpose; non-fiction authors write to topic (keywords--what are people actually searching for by using Google Keyword Planner),  2.5. Build a content plan/strategy quarterly;  3. Advertising you don't own, but that's the next step.    The more organic (without ads), long-tail (rose bush cultivating in Pacific Northwest), and evergreen (Rose Cultivation Basics) the content is the healthier your property is. Google looks at authority overtime. Start with bigger topics. Then work into more niche (long-tail) topics. Google rewards video content because they own YouTube. Make sure you use meta data and keywords in the description box. (#authormarketing) Embed video in the blog post. And use meta data again.   Blog post: Video, description 300 words minimum, link to audio feed. Nutshell: Knowing market, what market wants, build from there in a realm you own (and enjoy). Building authority. (Be you and be genuine.) Model after your own searching habits. 5 to 1 principle: give readers five things to every 1 sales pitch. I'M READING:  The Music Shop by Rachel Joyce; Bones Would Rain from the Sky: Deepening Our Relationships With Dogs by Suzanne Clothier; Wabi Sabi: Japanese Wisdom for a Perfectly Imperfect Life by Beth Kempton.  Erick's Reading:  Hyperion by Dan Simmons 1 Last Betrayal by Valerie Brooks  

Boost Your Website's Online Visibility with These SEO Tips and Tricks In this episode, Tracy Brinkmann discusses search engine optimization (SEO) and how it can help businesses rank higher in search engine results, driving more organic traffic to their websites.    The five components of SEO are: keyword research online page optimization offline page optimization technical SEO content marketing.    Tracy explains that keyword research involves identifying the keywords and phrases that your target audience is using to search for information.    Online page optimization involves optimizing the content on your website to make it easier for search engines to understand and index.    Offline page optimization involves optimizing external factors such as backlinks and social media presence.    Technical SEO involves optimizing technical aspects of your website such as page speed and mobile responsiveness.    Finally, content marketing involves creating high-quality, engaging content that is optimized for search engines and targeted towards your audience. By incorporating these strategies, businesses can improve their online visibility, attract more organic traffic, and ultimately drive more sales.   Tracy discusses the key elements of search engine optimization (SEO) that can help businesses improve their website's ranking on search engine result pages. The first step is to identify high-value keywords using tools like Google Keyword Planner and Semrush. On-page optimization involves optimizing individual pages of a website, including page titles, meta descriptions, headings, content, images, and internal links. Off-page optimization involves building backlinks from other reputable websites, which helps improve a website's authority and relevance. The technical piece of SEO includes optimizing website speed, mobile responsiveness, architecture, security, and crawlers. Content marketing is also an essential part of SEO, as it attracts and engages the target audience with valuable content. It is crucial to ensure that the content is relevant and provides value to the audience, as search engines pay attention to user engagement and drive more traffic to websites that provide value. By implementing these SEO strategies, businesses can improve their website's visibility and attract more relevant traffic to their website.   Tracy discusses the importance of keyword research in digital marketing. They emphasize that it is critical to identify the keywords and phrases that the target audience is using to search for information related to the business or service.    Tracy explains that seed keywords, which are the broad keywords relevant to the industry, should be identified first. He suggests using tools like Google Keyword Planner and Semrush to expand the list of seed keywords and identify related keywords from the target audience. Tracy  highlights the importance of analyzing competitor keywords to gain insights into their strategies and potentially identify gaps in the market. Overall, the Tracy emphasizes that keyword research is a crucial component of digital marketing and should not be overlooked.   Tracy advises business' to analyze their competitors' keywords to identify gaps in their own keyword strategy and find new opportunities. By finding these gaps and filling them, it can help entrepreneurs achieve faster rankings and improve their overall SEO.    It is important to understand the intent behind each keyword, whether they are searching for information or a specific product or service. By delivering the right kind of value, it can improve the relevance and lift up the value for the writer. High-value keywords are those with high search volume, low competition, and high relevance to the writer's business. The speaker emphasizes the importance of prioritizing these high-value keywords and doing research to identify which ones are in demand. By doing so, writers can improve their SEO and gain a competitive edge in the market. https://DarkHorseSchooling.com

Brandon Leibowitz, Owner of SEO Optimizers, explores SEO strategies, keyword research, and website conversion optimization. Researching keywords for your competitors can be a game changer in the SEO world. And, with free tools like Google Keyword Planner, you can gain an edge over your competition by targeting the right audience with relevant and optimized content. Today, Brandon discusses how to research keywords for your competitors. Show NotesConnect With: Brandon Leibowitz: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Google Ad Grants are an INCREDIBLE resource for nonprofits! Imagine having $10,000 every single month to amplify awareness, generate leads and hopefully new donors, too! But it takes some finesse to make it all work. Today, Chris Barlow from Beeline Marketing is breaking it all down for us in this in-depth case study. He'll share how one of their clients used this exact strategy to bring in hundreds of new leads each month. This episode was so much fun for me to dig into and I truly hope you geek out as much as I did.For the month of December, I'm bringing together some amazing experts who are sharing powerful marketing case studies that have triggered exploration and innovation. Check out Episode 47 with Krista Ferrara to hear the secret to generating over 40 media hits in a year!Resources & Links‘Tis the season to be running Facebook and Instagram Ads asking your warm audience of supporters to give! Learn how to launch effective donation ad campaigns in just 37 minutes inside of my mini-course. Get started here and see up to 2x returns on ad spend. Learn more about Beeline Marketing and their work with nonprofits. You can also connect with Chris directly on LinkedIn or via email at team@yourbeeline.com.Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. 

Brandon Leibowitz is an SEO expert who started his own company in 2007, motivated by the entrepreneurial spirit and the desire to have more freedom and flexibility in his life. He grew his company by ranking his own website high on Google and by running paid ads. Brandon quickly reached a point of profitability where he was able to quit his job and focus solely on his business, reinvest his profits back into himself, and start a hobby business for skateboards. Listen in alongside host Liam Leonard to hear Brandon's advice to all business owners looking to expand their online visibility. Entrepreneurs trying to reach profitability need to focus on who their audience is and how they get in front of them at the right moments, rather than being everywhere all the time. And if you're not good at including SEO optimized posts online, focus on including certain keywords instead via Google Keyword Planner, a free tool that shows how many people search for a particular keyword every month. Last, learn to be in it for the long haul, because as Brandon explains: “SEO is a long-term game. It takes time for Google to adjust their algorithm and trust you more.” Gain access to further insights, free feedback, and even a special gift for listeners on this episode of The Prosperity Perspective. 3 Key TakeawaysHow Brandon Leibowitz was able to quit his job to focus solely on SEO and work from any remote location.The MOST important thing you can do to bump up your website on Google's ranking is to add more visible text below the fold of your webpage.Understand who your target audience is and where they are spending their time before deciding where to make your company accessible online.ResourcesVisit seooptimizers.com/gift for a gift from Brandon to episode viewers!WebsiteYouTubeLinkedInFacebookTwitterAbout Brandon Brandon Leibowitz has run and operated SEO Optimizers since 2007. They are a digital marketing company that focuses on helping small and medium-sized businesses get more online traffic, which in turn converts into clients, sales, leads, and beyond.

Tim Soulo talks with Jason Barnard about revealing the secrets of keyword data. Tim Soulo is the Chief Marketing Officer and Product advisor at Ahrefs. Tim has been a frequent and noteworthy contributor to the SEO and digital marketing industries for the past 12 years.  Thousands of online publications have quoted his data research studies, including Inc, Techcrunch, and Venturebeat, and he has spoken at some of the world's top industry conferences, including PubCon (Las Vegas, US), BrightonSEO (Brighton, UK), and Digital Marketers Australia Conference (Melbourne, AU). Keyword search volume is a metric many use obsessively, but what is it exactly, and is it really the best metric for SEOs? You probably know about Google Keyword Planner. Interestingly, there's a big difference between these two. Jason Barnard points out what Google Keyword Planner is designed for Google to sell ad space to advertisers, while Tim Soulo emphasises that keyword search volume is for SEOs.  They dig deep into that debate, and also veer off track and talk about focussing on users… why businesses should aim to better understand what their users want, need, and value. SEOs also need to focus more on what the business' audience is looking for since as Google displays in the SERPs what it deems valuable, helpful, and relevant to the user. As always, the show ends with passing the baton… the grooviest Tim Soulo hands over the virtual baton to next week's charming guest, Elizabeth Marsten. What you'll learn from Tim Soulo 00:00 Tim Soulo and Jason Barnard00:52 Myroslav Khmarskiy's Message of Gratitude and Request for Support in Ukraine02:04 Tim Soulo's Message of Gratitude to All Who Support Ukraine05:21 Ahrefs' Brand SERP06:41 Concerns on Ahrefs' Knowledge Panel08:26 How Many Billions of Keywords Does Ahrefs Track?09:24 Where are Google are Going with Users' Keyword Inputs10:58 How People Try to Manipulate Ahrefs Metrics12:04 Is Keyword Search Volume the Best Metric?12:28 Keyword Search Volume Vs Google Keyword Planner14:06 Google Keyword Planner: A Tool for Advertisers17:53 Speaking the Vocabulary of Your Audience (Focus on Users)19:30 Brand Queries aka Pull Queries20:22 Keyword Search Volume is Misleading21:18 Overview of Ahrefs' Traffic Potential (Keyword Metric)22:52 What Can a Small Business Do When Competing for a Keyword with a Top Ranking Site?25:11 Tim Soulo's Thoughts on AI Tools and Google Educating Itself29:17 Tim Soulo's Approach to SERPs33:27 Important Thought-Provoking Insights from Tim Soulo on Keyword Search Volume36:45 Passing the Baton: Tim Soulo to Elizabeth Marsten This episode was recorded live on video March 22nd 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>

Tim Soulo talks with Jason Barnard about revealing the secrets of keyword data. Tim Soulo is the Chief Marketing Officer and Product advisor at Ahrefs. Tim has been a frequent and noteworthy contributor to the SEO and digital marketing industries for the past 12 years.  Thousands of online publications have quoted his data research studies, including Inc, Techcrunch, and Venturebeat, and he has spoken at some of the world's top industry conferences, including PubCon (Las Vegas, US), BrightonSEO (Brighton, UK), and Digital Marketers Australia Conference (Melbourne, AU). Keyword search volume is a metric many use obsessively, but what is it exactly, and is it really the best metric for SEOs? You probably know about Google Keyword Planner. Interestingly, there's a big difference between these two. Jason Barnard points out what Google Keyword Planner is designed for Google to sell ad space to advertisers, while Tim Soulo emphasises that keyword search volume is for SEOs.  They dig deep into that debate, and also veer off track and talk about focussing on users… why businesses should aim to better understand what their users want, need, and value. SEOs also need to focus more on what the business' audience is looking for since as Google displays in the SERPs what it deems valuable, helpful, and relevant to the user. As always, the show ends with passing the baton… the grooviest Tim Soulo hands over the virtual baton to next week's charming guest, Elizabeth Marsten. What you'll learn from Tim Soulo 00:00 Tim Soulo and Jason Barnard00:52 Myroslav Khmarskiy's Message of Gratitude and Request for Support in Ukraine02:04 Tim Soulo's Message of Gratitude to All Who Support Ukraine05:21 Ahrefs' Brand SERP06:41 Concerns on Ahrefs' Knowledge Panel08:26 How Many Billions of Keywords Does Ahrefs Track?09:24 Where are Google are Going with Users' Keyword Inputs10:58 How People Try to Manipulate Ahrefs Metrics12:04 Is Keyword Search Volume the Best Metric?12:28 Keyword Search Volume Vs Google Keyword Planner14:06 Google Keyword Planner: A Tool for Advertisers17:53 Speaking the Vocabulary of Your Audience (Focus on Users)19:30 Brand Queries aka Pull Queries20:22 Keyword Search Volume is Misleading21:18 Overview of Ahrefs' Traffic Potential (Keyword Metric)22:52 What Can a Small Business Do When Competing for a Keyword with a Top Ranking Site?25:11 Tim Soulo's Thoughts on AI Tools and Google Educating Itself29:17 Tim Soulo's Approach to SERPs33:27 Important Thought-Provoking Insights from Tim Soulo on Keyword Search Volume36:45 Passing the Baton: Tim Soulo to Elizabeth Marsten This episode was recorded live on video March 22nd 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>

Tim Soulo talks with Jason Barnard about revealing the secrets of keyword data. Tim Soulo is the Chief Marketing Officer and Product advisor at Ahrefs. Tim has been a frequent and noteworthy contributor to the SEO and digital marketing industries for the past 12 years.  Thousands of online publications have quoted his data research studies, including Inc, Techcrunch, and Venturebeat, and he has spoken at some of the world's top industry conferences, including PubCon (Las Vegas, US), BrightonSEO (Brighton, UK), and Digital Marketers Australia Conference (Melbourne, AU). Keyword search volume is a metric many use obsessively, but what is it exactly, and is it really the best metric for SEOs? You probably know about Google Keyword Planner. Interestingly, there's a big difference between these two. Jason Barnard points out what Google Keyword Planner is designed for Google to sell ad space to advertisers, while Tim Soulo emphasises that keyword search volume is for SEOs.  They dig deep into that debate, and also veer off track and talk about focussing on users… why businesses should aim to better understand what their users want, need, and value. SEOs also need to focus more on what the business' audience is looking for since as Google displays in the SERPs what it deems valuable, helpful, and relevant to the user. As always, the show ends with passing the baton… the grooviest Tim Soulo hands over the virtual baton to next week's charming guest, Elizabeth Marsten. What you'll learn from Tim Soulo 00:00 Tim Soulo and Jason Barnard00:52 Myroslav Khmarskiy's Message of Gratitude and Request for Support in Ukraine02:04 Tim Soulo's Message of Gratitude to All Who Support Ukraine05:21 Ahrefs' Brand SERP06:41 Concerns on Ahrefs' Knowledge Panel08:26 How Many Billions of Keywords Does Ahrefs Track?09:24 Where are Google are Going with Users' Keyword Inputs10:58 How People Try to Manipulate Ahrefs Metrics12:04 Is Keyword Search Volume the Best Metric?12:28 Keyword Search Volume Vs Google Keyword Planner14:06 Google Keyword Planner: A Tool for Advertisers17:53 Speaking the Vocabulary of Your Audience (Focus on Users)19:30 Brand Queries aka Pull Queries20:22 Keyword Search Volume is Misleading21:18 Overview of Ahrefs' Traffic Potential (Keyword Metric)22:52 What Can a Small Business Do When Competing for a Keyword with a Top Ranking Site?25:11 Tim Soulo's Thoughts on AI Tools and Google Educating Itself29:17 Tim Soulo's Approach to SERPs33:27 Important Thought-Provoking Insights from Tim Soulo on Keyword Search Volume36:45 Passing the Baton: Tim Soulo to Elizabeth Marsten This episode was recorded live on video March 22nd 2022 Recorded live at Kalicube Tuesdays (Digital Marketing Livestream Event Series). Watch the video now >>

Search Engine Optimization is on the minds of many wedding and event pros. Matt Campbell became knowledgeable about it for his business, MyWeddingSongs.com and he and I are had a follow up conversation to our one about his niche. In this new episode we talk about SEO and how you can learn to improve it for your website.Matthew (Matt) Campbell is the owner of My Wedding Songs. He has written for Rolling Stone, Mobile Beat Magazine, and DJ Times. Matt hosts the Wedding Songs Podcast and is the author of the Wedding Music Playlist. His work has been referenced in Forbes, The Knot, and Style Me Pretty.www.MyWeddingSongs.comBooks Matt Mentioned on the podcast:Play Bigger - https://amzn.to/3lui0DZ Blue Ocean Strategy - https://amzn.to/3in3CeJ SEO Tools Matt mentioned on the podcastUbersuggest - https://neilpatel.com/ubersuggest/Google Keyword Planner (part of Google Ads) - https://ads.google.com/home/tools/keyword-planner/MozBar for Chrome - https://chrome.google.com/webstore/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp?hl=enYoast SEO - https://wordpress.org/plugins/wordpress-seo/Google Analytics - https://analytics.google.comBonus tool! Screaming Frog - https://www.screamingfrog.co.uk/seo-spider/Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

Digital marketing is a constantly changing field. Yet, with new tools and strategies proliferating, one necessary component remains the same - content. In today's episode of the MORE podcast, Ricardo is joined by Dadpreneur Alex Oliveira to discuss writing tools to help in anyone's digital marketing efforts.  Alex's journey into digital marketing is complicated.   After moving to the U.S. from Brazil in 1988, he became an entrepreneur in multiple industries, from construction to financial. In 2000 he dabbled in buying and selling internet domains, and he loved the ability to constantly try new things and adopt new strategies - both things the early internet allowed.  After graduation, he ran his mom's textile company for three years before joining his uncle at his construction company.  About six months in, Alex bought out the company and ran it himself for five years. In this position, he learned how much money was available in lead generation (and it was a lot.) His favorite lead generation tool: Jarvis.ai Everything online comes down to content. Look at competitors using SEMRush (or another platform) and see how you stack up to your competition. The salesperson is not as key to the purchasing decision as they once were. The internet allows customers to inform themselves about the product or service. Assuming you've performed keyword research with Google Keyword Planner or SEMRush, Jarvis.ai is artificial intelligence for content creation.  Whether creating blogs, product pages, Facebook ads - Jarvis will write based on the keywords you want to implement. Who is Jarvis for? Alex has yet to come across an industry that isn't good for Jarvis. While the articles it creates will need editing and changes, it gets the ball rolling far faster than a physical writer. The free tool gives you up to 10,000 per month, which is enough features to make it work for most businesses. The largest challenge for most small business owners when writing ads is being creative. Jarvis.ai creates mock-ups that simulate the creative process without spending a ton of time. A key caveat- know your stats: Using Google Analytics or some platform is critical to ensure an effective content marketing campaign.  You can't state your efforts lack results if you don't understand the numbers. Alex's Book and Podcast Recommendations: The Tipping Point by Malcolm Gladwell The Journal hosted by Kate Linebaugh and Ryan Knutson The Daily hosted by Michael Barbaro Bankless hosted by Ryan Sean Adams For more content from Alex, connect with him on LinkedIn or listen to his podcast, The Dadpreneur Podcast, on Spotify or Apple Podcasts. And be on the lookout for his upcoming book, “If You Build it, Would They Come?” published early next year.

Traffic, audience, offer. If you want to maximize your ability to make money online, you need to have these three factors dialed in. If you can generate traffic to your platforms and create an audience of raving fans who are more than happy to part with their money to purchase your irresistible offers, you have cracked the code. But, my guess is, your life is currently a never-ending cycle of working in your business rather than on your business, leaving you with very little—if any—extra time. You're probably spending late nights creating an endless stream of content and putting it out into the ether hoping that someone, anyone, will bite—and so far, have heard nothing but crickets. Well, what if I told you that there is an easier way?Listen in as I discuss 15 quick tips for novice marketers to start seeing traffic come their way, immediately.●      [09:36] Tip #1: Use social media to increase traffic and engagement with your content.●      [11:44] Tip #2: Increase the number of posts you publish each week.●      [14:11] Tip #3: Create an additional account(s) and repurpose your content there.●      [16:59] Tip #4: Uncover potential followers by discovering who your followers follow.●      [19:29] Tip #5: Use these tools to create blog posts that drive traffic.●      [25:54] Tip #6: Frequency of visibility.●      [29:04] Tip #7: Grow your network.●      [29:44] Tip #8: Join forums related to your niche.●      [30:37] Tip #9: Create a list of websites where you can link back to your own website.●      [31:12] Tip #10: Get interviewed.●      [33:10] Tip #11: Incentivize your own audience with freebies.●      [34:26] Tip #12: Incentivize your own audience by offering an exclusive giveaway.●      [36:00] Tip #13: Use email marketing to cross-promote your content.●      [37:28] Tip #14: Create a free resource and promote it through your email list.●      [41:40] Tip #15: Follow-up with those who opted-in to get your freebie.Resources:●      RankMath (affiliate) https://rankmath.com/?ref=dorothyvilleneuve●      Google Keyword Planner, Answer The Public,  Quora, Reddit ●      Ubersuggest from Neil Patel ●      Jarvis AI content creation helper (affiliate) https://jarvis.ai/?special=baLO68Z●      Today in Digital Marketing with Tod Maffin (Podcast) Schedule a call to chat about your Sales Strategy:-> https://app.acuityscheduling.com/schedule.php?owner=14005462&appointmentType=3703525

SEO tools provide a lot of data and lead in the right direction. There are a bunch of online tools. You don't need all of them. Choose tools that have more advantages for you. Must-have tools are: – Google Analytics – Google Search Console – PageSpeed Insights – Google Trends – Google Keyword Planner –…

Today's guests are David and Jill Chase! They are an awesome couple who have been in the Flipped Lifestyle Community now for several months and they are crushing their online business goals! On today's show we are helping David and Jill do keyword for SEO so they can get in front of the right people and pan for gold. That way they can find the perfect members for their membership site! Today you'll learn: How to use tools to do YouTube keyword research How to use the Google Keyword Planner tool to find out what your perfect customer is looking for!