Podcast appearances and mentions of adrian salamunovic

Adrian Salamunovic is a very successful entrepreneur, car guy, & author originally from Ottawa, living in Santa Monica. Best selling author of FREE PR and one of the world's top experts in earned media and PR. He is a serial entrepreneur and former co-founder of CanvasPop. In his spare time he advises hundreds of companies through San Francisco based 500 Startups and Clarity.fm. Channel Sponsor: You're showering anyways, so why not buy handmade soap from a sponsor that supports the creation of my content. Use code "COOPER" at checkout and Get 10% off Tactical Soap mentioned at the end of the video here:https://tacticalsoap.com/?rfsn=1308150.b2c932

I am overjoyed and honored to bring you this episode today with one of the top entrepreneurial coaches in the world, best-selling author and speaker Cameron Herold. He has been coaching clients across the globe for 30 years to become multimillion-dollar businesses and is most notably behind the growth of 1-800-GOT-JUNK? He is also the founder of the wildly successful COO Alliance. Cameron has been featured many times in the media including on Oprah and Dr. Phil, and in Forbes, Entrepreneur, Fortune, The New York Times, and many more. In this episode, we talk about the power of confident leadership, how to run great meetings, Cameron’s signature concept of Vivid Vision, and so much more. This truly is like a mini boot camp on entrepreneurship. We share a lot of wisdom, laughs, and occasionally some adult language — for anyone that needs that disclaimer if you’re listening in mixed company!   Key Takeaways: [4:00] Events we have planned in our Colorado office as well as upcoming launches including the 10th anniversary of the Child Care Success Summit in Las Vegas. [6:05] Some of Cameron’s top entrepreneurial achievements. [10:06] Why Kris and Cameron are big believers in mastermind groups. [11:48] Fun Fact about Cameron: He’s terrified of networking in small groups! [14:01] Diving into what empathetic but confident leadership looks like. [15:33] Tips on how to have meetings that don’t suck! [19:58] A powerful habit for any leader to instill confidence in employees. [22:37] Kris shares a fun fact about mixing up Zoom links with Cameron. [23:50] What is Cameron’s concept “Vivid Vision” around a three-year-forward look? [27:38] More about the process from The Miracle Morning and SAVERS concept. [31:27] Discussing the COO Alliance and the role of the second-in-command. [36:13] What is Cameron’s focus for 2021? [37:21] What is Kris’s focus for 2021? [39:01] What one thing would Cameron change if he had to do it all over again?   Quotes: “The more that I invest in myself, the more that I scale my companies. And it’s no longer about me learning all the information, it’s knowing the people that know the information.” — Cameron “I flip the org chart upside down.” — Cameron “The reality is meetings don’t suck at all. We suck at running meetings.” — Cameron “Every meeting has to have a clear purpose, just the one sentence of why we’re here.” — Cameron “Every meeting can have a maximum of three outcomes.” — Cameron “Every meeting has to have an agenda.” — Cameron “Every meeting has to start on time.” — Cameron “Every meeting should finish five minutes prior to the scheduled ending time.” — Cameron “No agenda, no attend-a!” — Cameron “I like to have the leader speaking last.” — Cameron “The CEO really is the Chief Energizing Officer.” — Cameron “Entrepreneurs are famous for saying, ‘I have such good intuition!’ Not really. The only reason your intuition is so good, is you’re the only one that sees the vision.” — Cameron “Just have more fun along the way.” — Cameron   Sponsored By: GROW YOUR CENTER   Mentioned in This Episode: Kris Murray The Child Care Success Company The Child Care Success Academy The Child Care Success Summit Leadership Mastery for Early Educators Early Bird Tickets for the Child Care Success Summit in Vegas Fall 2021 Cameron Herold Invest In Your Leaders Course COO Alliance Second In Command Podcast Double Double: How to Double Your Revenue and Profit in 3 Years or Less, on Amazon Meetings Suck: Turning One of The Most Loathed Elements of Business into One of the Most Valuable, on Amazon The Miracle Morning: The Not-So-Obvious Secret Guaranteed to Transform Your Life (Before 8AM), by Hal Elrod on Amazon Vivid Vision: A Remarkable Tool For Aligning Your Business Around a Shared Vision of the Future, on Amazon Free PR: How to Get Chased By The Press Without Hiring a PR Firm, by Cameron Herold  and Adrian Salamunovic on Amazon Genius Network The Trust Mindshare Collaborative

Paid ads… or publicity? Choose. For a bootstrapped startup with little-to-no cash in the bank trying to find their first thousand customers, this question should be a no-brainer. Publicity. PR doesn’t cost. There’s no PPC or ad spend behind good PR. Every dollar returned is profit and the only upfront cost is time. Yet a good PR campaign can explode in virality and skyrocket your traffic. Why? Because instead of paying to get your product featured on valuable marketing channels, publicity means you ARE the valuable marketing channel. Publicity means interviews, featured guest posts, public appearances, podcast interviews and more. You and your product become the valuable content that others want to consume. It means getting attention… for free. But you HAVE to have a story that sells your product before you can get that free PR. Want to know how to do that? Let’s hear from a PR expert, Adrian Salamunovic, entrepreneur and co-author of Free PR. Trust me… if you want your SaaS to grow quickly, you don’t want to miss this interview. Adrian was the co-founder of CanvasPop and DNA 11, both companies that he grew organically generating millions in revenue through free PR channels. But he became a PR expert out of necessity. In this kickass interview, we get chatting about: - How he did over $1M in revenue in 14 months with zero funding - Why any product can be sold through story - How marketing channels have multiplied - Utilizing multi-channel marketing for startups - How to write your brand story - Finding your ‘remarkable angle’ - The keys to good PR - Becoming a branded thought-leader in your industry The value bombs that Adrian drops in this interview are insane. You’re crazy not to listen in. Doesn’t matter if your startup is fresh out the gate or if you’re already scaling towards millions... Story. Matters. Period. If you’ve EVER wanted the ultimate SaaS growth hack… this is it: create organic publicity. Get your headphones in, and PLEASE don’t miss out on this interview. --  Dan Martell is a serial entrepreneur, an investor in 40+ startups like Intercom, Udemy, and Unbounce and the creator of SaaS Academy, helping over 500 B2B SaaS founders scale faster. He’s founded five SaaS companies and successfully exited three of them. If you want to scale faster without hitting the usual roadblocks, make sure to follow him on Youtube, Facebook, Instagram, LinkedIn & Twitter. Join his exclusive Scaling SaaS Founders Facebook Group.  

«Если вы строите бизнес вдолгую, если вы действительно планируете, что ваш продукт будет существовать годы, у вас есть высокая миссия, у вас есть value, вам без PR не обойтись никак». «Лучше, когда коммуникация в синергии проходит по максимальному количеству каналов. Нужно подключать и SMM, и рассылки, и публикации. Одним PR не вытянешь всю компанию. Большая ошибка в том, что многие воспринимают его как канал, который сам по себе варится: какие-то интервью, какие-то публикации. По факту это все должно быть выстроено вокруг одной идеи, одной коммуникации с максимальным покрытием. Только так можно добиться результата». Собеседник: Юлия Петрик, PR & Communications Lead, MacPaw ФБ: fb.com/julia.petryk Ведущий подкаста: Юра Агеев ФБ: fb.com/ageev.yuri Подписывайтесь на канал подкаста в Телеграме: t-do.ru/mspodcast О чем говорим: 1:05 — Юлия рассказывает о себе 1:43 — Как измерить результаты PR? 4:01 — Как информация и медиа формируют наше мнение 5:50 — С чего начать работу с аналитикой в PR 8:37 — Почему важно следить за восприятием вашего продукта 10:59 — С какими аудиториями работает PR продуктов 12:37 — Как выбрать подходящие вам PR-инструменты 15:50 — О важности трансляции одного сообщения через разные медиаканалы 17:23 — Когда нужно сформировать сообщение о продукте 20:01 — Как понять, хорошо ли работает ваше сообщение 21:51 — О пользе локализации коммуникации 25:58 — Типы медиаканалов и их особенности 27:37 — Почему полезно выстраивать отношения с журналистами 33:01 — Что дают публикации в СМИ, кроме выхода на их аудиторию 35:20 — Каким компаниям и продуктам точно нужен PR 39:53 — С чего начать построение отношений с зарубежными журналистами 42:46 — Что нужно учитывать при обращении к журналисту 46:49 — Советы Юлии, как общаться с журналистами 52:02 — Можно ли делать хороший PR в США, находясь не там? В подкасте мы упоминаем: — Телеграм-канал Юлии PR pub: http://bit.ly/3qyCJWA — Голосование 2020 Golden Kitty Awards за лучший продукт года на producthunt.com: http://bit.ly/3sJNc3h — Кейси Ньютона: http://bit.ly/2LHJwP8 — Хештег в Твиттере о провалах в PR #prfails: https://bit.ly/3p90Lav — Статью «For Best PR Results, Follow the 3 O's of Metrics: Outputs, Outtakes & Outcomes»: http://bit.ly/3nZQQTk Рекомендации книг от Юлии, чтобы разобраться в теме PR: — «Free PR: How to Get Chased By the Press Without Hiring a PR Firm» Cameron Herold & Adrian Salamunovic: https://amzn.to/3o17HVM — «The New Rules of Marketing and PR: How to Use Content Marketing, Podcasting, Social Media, AI, Live Video, and Newsjacking to Reach Buyers Directly» David Meerman Scott: https://amzn.to/3nZuxwZ — «Contagious: Why Things Catch On» Jonah Berger: https://amzn.to/2M7nhSw — «Pitch Perfect: The Art of Promoting Your App on the Web» Erica Sadun & Steve Sande: https://amzn.to/38Yj1gR — «The Art & Craft of PR: Creating the Mindset and Skills to Succeed in Public Relations Today» Sandra Stahn: https://amzn.to/2LQZxCj

How can you quickly get press coverage? What should PR agencies do to get PR for their own firm? Should you launch your own podcast? In this episode, Free PR author Adrian Salamunovic shares his tips and insights on how to get big press by spending little money. In this episode of the Social PR Secrets Podcast, host Lisa Buyer and PR genius Adrian Salamunovic sat down to discuss Free PR hacks. Adrian is a pro on the topic - his book, Free PR, is an Amazon #1 bestseller. Adrian is all about using the power of Free PR to bring businesses to the next level. His techniques generate millions of impressions and drive new revenue without spending money on outside firms. Listen to take your business to the next level without spending a dollar. FREE PR Adrian’s book is a bible for any business. Whether you’re doing in-house PR or decide to leave it to the pros, you will get invaluable knowledge from it. Interestingly enough, Adrian says the book works best hand-in-hand with Lisa’s own book, Social PR Secrets. Andrew’s methods have helped grow businesses from zero to eight figures, using almost no ads. Free PR can help you if: ⭐️ You want to hire a PR agency. Having foundations is central to having a good relationship with your agency. If you’re educated about PR, you’re making it easier for both yourself and the agency. What’s more, it also allows you to hold the firm accountable! ⭐️ You decide to in-source PR. Adrian recommends finding a hustler in your company. They don’t have to know much about PR, but they should be driven. Making them read the book will ensure they get the best results for your business. ⭐️ You just launched your business. With very little money to spend, Free PR will be your ultimate bible. PR for PR When asked how PR agencies can get press coverage for themselves, Adrian gave three main pieces of advice. 1. Become a contributing writer. Building a relationship with a publication as a contributing writer gives you a regular source of credibility. You can target a specific audience by carefully choosing the publication, and it provides you clips to share. 2. Be a guest on podcasts. Less time consuming, podcasts are a great source of free PR. You need a mic, and because you are an expert on your topic, you don’t even have to prepare! Once the episode is published, you can repurpose it and post it across your social channels. 3. Write a book This one is a labor of love and takes months in the making. But having your own book gives you an asset you can use. You can send it as gifts or make sure clients are aligned with your philosophy. Adrian says that when people r

How can you quickly get press coverage? What should PR agencies do to get PR for their own firm? Should you launch your own podcast? In this episode, Free PR author Adrian Salamunovic shares his tips and insights on how to get big press by spending little money. In this episode of the Social PR Secrets Podcast, host Lisa Buyer and PR genius Adrian Salamunovic sat down to discuss Free PR hacks. Adrian is a pro on the topic - his book, Free PR, is an Amazon #1 bestseller. Adrian is all about using the power of Free PR to bring businesses to the next level. His techniques generate millions of impressions and drive new revenue without spending money on outside firms. Listen to take your business to the next level without spending a dollar. FREE PR Adrian’s book is a bible for any business. Whether you’re doing in-house PR or decide to leave it to the pros, you will get invaluable knowledge from it. Interestingly enough, Adrian says the book works best hand-in-hand with Lisa’s own book, Social PR Secrets. Andrew’s methods have helped grow businesses from zero to eight figures, using almost no ads. Free PR can help you if: ⭐️ You want to hire a PR agency. Having foundations is central to having a good relationship with your agency. If you’re educated about PR, you’re making it easier for both yourself and the agency. What’s more, it also allows you to hold the firm accountable! ⭐️ You decide to in-source PR. Adrian recommends finding a hustler in your company. They don’t have to know much about PR, but they should be driven. Making them read the book will ensure they get the best results for your business. ⭐️ You just launched your business. With very little money to spend, Free PR will be your ultimate bible. PR for PR When asked how PR agencies can get press coverage for themselves, Adrian gave three main pieces of advice. 1. Become a contributing writer. Building a relationship with a publication as a contributing writer gives you a regular source of credibility. You can target a specific audience by carefully choosing the publication, and it provides you clips to share. 2. Be a guest on podcasts. Less time consuming, podcasts are a great source of free PR. You need a mic, and because you are an expert on your topic, you don’t even have to prepare! Once the episode is published, you can repurpose it and post it across your social channels. 3. Write a book This one is a labor of love and takes months in the making. But having your own book gives you an asset you can use. You can send it as gifts or make sure clients are aligned with your philosophy. Adrian says that when people r

In this episode, I chat with Adrian Salamunovic about the process of getting free PR for your business. What I loved about this episode is that Adrian packs so much value that you can actually stop listening and start acting to get your business free PR rather than using paid media, which a lot of companies rely on. So if you haven't gotten much media, or you haven't gotten much coverage, or you're just not sure where to start and you're too daunted by the prospect of reaching out to those top tier publications, Adrian will break it down for you and make it feel easy. Adrian is the co-author of the FREE PR Book and the former co-founder of CanvasPop, which he bootstrapped to 8-figure sales. Now he’s a public speaker, startup advisor, investor, and PR expert who’s passionate about helping entrepreneurs reach mainstream success using the power of earned media. His companies have been featured in The New York Times, Wall Street Journal, Today Show, The Doctors, Good Morning America, The Big Idea with Donny Deutsch, CNN, MSNBC, TechCrunch, Mashable, Fast Company, Forbes, The Verge, and WIRED. He is a global mentor for San Francisco-based 500 Startups and is the #1 rated advisor on Clarity.fm. Find the show notes for this episode here! Watch this episode on Youtube here. Host: Chris Ronzio Brought to you by Trainual

Join me for an interview with Adrian Salamunovic, Founder of Earned.co and Author of FREE PR, where we discuss all of the free things you can do to get media exposure. This includes learning how to differentiate yourself, identifying the right media targets and channels, and how to amplify and leverage the media you get after it's published by using social media and paid social. If you want to take advantage of the pre-publishing campaign for my book The Age of Influence on Amazon, make sure you buy the book here and then send me a receipt of your pre-purchase before March 17 to neal@nealschaffer.com Thanks!

In episode 102 Adrian Salamunovic shares how to get free PR without hiring a PR firm. Tune in to hear the tips on the different daily tips you learn to apply to your life on your path to self-improvement. Want to learn more just go to the site www.iammatwest.com Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a rate, review or leave a comment. Connect with me: Youtube:www.youtube.com/iammattwest Instagram:instagram.com/iammattwest/Twitter:twitter.com/iam_mattwest 

How do some shows grow faster than others? How is it that the listeners of some podcasts are able to increase the visibility of the show? Today I want to share with you the 6 pillars of scale and how to use them for you podcast. These are ways you can accelerate your audience growth, build a fanbase faster and get your message out to people faster. “Word of mouth marketing is going to be your best friend for scaling and growing your podcast.” - Luis Diaz Get all my best tools, templates, guides HERE - www.Luisryan.com/book Connect with me here >> - www.luisryan.com/contact JOIN THE FACEBOOK GROUP! - https://www.facebook.com/groups/pdvip Timestamps: 1:00 - The 6 Pillars of Scale - how Luis came up with it and how it will help you 1:45 - #1 Media Features - the 3 media platforms that you can use to leverage your show 4:24 - #2 Tribe Building - a huge and cost-effective way to grow your podcast 5:16 - #3 Paid Traffic 2.0 - what you can use for paid traffic aside from Facebook or Instagram 7:30 - #4 Speaking at Offline and Online Evens - getting quality traffic and the right audience 8:28 - #5 Partnership - how to build strategic partnership 9:18 - #6 Influencer Marketing - how to get others to promote your show 10:10 - Tips and tools to get you more media features 11:40 - Four tips on how to build a tribe 14:21 - Bonus tool that you can use to scale your podcast Resources Mentioned In This Episode: Free PR: How To Get Chased By The Press Without Hiring a PR Firm by Cameron Herold and Adrian Salamunovic (https://www.amazon.com/Free-PR-Chased-Without-Hiring/dp/1619615282) HARO (https://www.helpareporter.com/) How To Transform Your Following with Mike and Rick Tielemans (https://fitnesspodcasters.libsyn.com/how-to-transform-your-following-with-mike-and-rick-tielemans) cameo.com (https://www.cameo.com/) Connect with Luis: Website (http://www.luisryan.com) Instagram (https://www.instagram.com/luisryandiaz/?hl=en) Facebook Group (https://www.facebook.com/groups/pdvip) Facebook (https://www.facebook.com/luisryan4) Check out the top 5 episodes here: Expert Secrets For Growing Your Podcast Audience with Yann Ilunga (http://luisryan.com/post/expert-secrets-for-growing-your-podcast-audience-with-yann-ilunga) Unheard Ways To Market Your Podcast and Grow Your Audience with Ravi Jayagopal (http://luisryan.com/post/unheard-ways-to-market-your-podcast-and-grow-your-audience-with-ravi-jayagopal) What WWE Wrestling Can Teach You About Storytelling in Podcasting with Celeste Bonin (http://luisryan.com/post/what-wwe-wrestling-can-teach-you-about-storytelling-in-podcasting-with-celeste-bonin) Intent-Based Podcasting (http://luisryan.com/post/intent-based-podcasting) Insider Tips To Grow A Massive YouTube Channel with Mike Piet (http://luisryan.com/post/insider-tips-to-grow-a-massive-youtube-channel-with-mike-piet) This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy

Adrian Salamunovic is a serial entrepreneur of several multi-million dollar Internet retailers, including CanvasPop.com. Adrian is an investor, public speaker, strategic advisor and also the co-author of Free PR, the book that helps entrepreneurs earn the media’s attention, for free. “I want to make it... The post Free PR Strategies for Startup Success with Adrian Salamunovic – August 13th 2019 appeared first on Startup Canada.

My guest today is Adrian Salamunovic, author of the best-selling book Free PR, mentor, investor, and our PR guru. Adrian is a co-founder of CanvasPop, DNA11, and PopKey, and an advisor to entrepreneurs. If you are curious about using media for growth hacking, public relations, and strategic partnerships, this is an episode for you!In this episode, we discuss how advisors can distinguish themselves and stand out in a sea of noise and look-alike financial advice firms. Adrian shares several tactical steps you can use to  get in front of the right journalists, at the right time, with the right angle — and get PR traction quickly. Resource Links Looking for more ideas about growing your firm? Join the Model FA advisor community, where you will find expert advice on how to launch, grow, scale, and transform your firm. Connect with The Model FA Web  Social

Hey everyone! In this episode I share the mic with Adrian Salamunovic, co-founder of CanvasPop, a service that lets you create gallery-quality canvas prints. Tune in to hear Adrian discuss his career path as a serial entrepreneur, including DNA11 in which they turned DNA code into abstract wall-art, how he started CanvasPop with just $35,000 and earned media, and the marketing tactics he's used, such as putting the first 100 customers' prints on a digital billboard in Times Square during the Christmas season as part of their launch campaign. Click here for show notes and transcript. Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu

Best selling author of FREE PR and one of the world's top experts in earned media and PR. He is a serial entrepreneur and former co-founder of CanvasPop. In his spare time he advises hundreds of companies through San Francisco based 500 Startups and Clarity.fm. --- Support this podcast: https://anchor.fm/georges-khalife/support

Having experienced dynamic challenges and barriers throughout her personal life and career, while falling in love with tea somewhere along the way, Sheena decided to combine passion and purpose through entrepreneurship. After becoming a certified Tea Sommelier, through the Tea & Herbal Association of Canada, Sheena decided to combine passion and purpose through entrepreneurship. Tease Tea was born as an outlet to self empower through tea while also supporting women around the world. A portion of proceeds from every order supports organizations dedicated to the empowerment of women through Tease Tea's Charity Program. In 5 short years, Sheena has built Tease Tea as solopreneur side hustle out of her condo to a million dollar business empowering tea lovers in 30+ countries.   Save your spot on Tease Tea Founders Fund   Episode Overview:   This is another guest recommendation from Adrian Salamunovic the co-author of the Free PR book. Innovators tend to hang out with other innovators that are changing and challenging the norm. You're going to love our guest, Sheena Brady. This episode is a game changer! I get to chat with Sheena Brady who is the CEO & founder of Tease Teas. We talk about: Did you know that Tea Sommelier is a thing? A real thing? Crazy eh? Tease Teas unique business model Her entrepreneurial challenges & how she is always giving back Tease Tea Founders Fund - $20K GRANT that you don’t need to pay back. That was inspired by the painful challenges that she had to growing her business From cash flow challenges, which many many innovators have talked about Lack of support from banks to help navigate entrepreneurs to understanding & interpreting their balance sheet metrics AND.. of course, I had to find out what her favourite tea is. Tea Sommelier, through the Tea & Herbal Association of Canada   About Tease Tea Founders Fund: No payback, no equity — just access up to $20,000 worth of funding to grow your venture. The fund has been invested in by other budding entrepreneurs who are looking to pay it forward to the next generation of social entrepreneurs. The fund is brought to you by Tease Tea which aims to self empower through your tea desires, all while empowering women around the world.     Application Process: 8 questions + video submission. Selection committee scores applications. Top 10 announced- 2 recipients will receive the available funding. All applicants will have access to the digital mentorship. During the incubator period.     Registration and Cut off: April 9th 2019 Applications Open May 3rd Applications Close May 22nd Winners Announced Up to $20 000 in available funding     About Tease: Tease Team believe you can self empowered by choosing the right tea to compliment your goals and desires while empowering women around the world. They take pride in working with tea packers who source from the top 10% grade of tea gardens from around the globe that are sustainably managed. With so many great tea companies that focus on traditional or classic teas and tea blends, their approach is modern, and about your goals & desires while supporting other women around the world. What is a tease? To them, being a tease means confidently leaving your mark. To inspire and empower yourself and those around you, leaving them wanting more.   Resources Mentioned:   Tease Tea Founders Fun Tea Sommelier Adrian Salamunovic Episode: How To Get Press Attention Without Hiring A PR Firm Using The FREE PR Book     Connect with Sheena   Website: TeaseTea.com and TeaseTeaFoundersFund.com LinkedIn: Sheena Brady Twitter: @Sheena_Brady and @Tease_Tea Instagram: @Tease_Tea Facebook: Tease Tea

Do you have a great product or company but don't know how to get journalists to write about it? Tune in to hear Eric share the mic with author of Free PR, entrepreneur and advisor Adrian Salamunovic and learn how to get free press for your business in this promotion tutorial. Click here to watch the full YouTube video Leave Some Feedback: What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below. Did you enjoy this episode? If so, leave a short review here. Subscribe to Growth Everywhere on iTunes. Get the non-iTunes RSS feed Connect with Eric Siu: Growth Everywhere Single Grain Twitter @EricSiu Instagram @Ericosiu

Adrian Salamunovic is on the show today and he shares with us a do-it-yourself blueprint to get free PR without agency and with zero experience. Adrian shares a ton of actionable tips to get your PR efforts off the ground and delivering results.   Links: Buy Adrian's book here: Free PR - How to Get Chased by the Press without Hiring a PR Firm Adrian on LinkedIn   I'd like your feedback: What topics should we cover? Send me an email Did you like the episode? Rate it or submit a short review. Connect with me: On LinkedIn On Twitter @marcbitanga On Instagram @marcbitanga

The post Free PR: Adrian Salamunovic appeared first on Author Hour.

On this episode we chat with Adrian Salamunovic (Co-Author of the Best Selling Book Free PR) about his book Free PR, how to be a perfect podcast guest, why the CEO should be your only media spokesperson and a lot more.  We Now Join The Program Already In Progress is an interview podcast with a catch. Just because the mic’s are hot doesn’t mean it will make it on the air. Our show starts cold when the host Saul Colt and the guest get into a nice groove. Sometimes that is immediately  and sometimes that can be 30 mins in. The result is you get an interesting conversation between Saul Colt and people he loves and admires without the awkward time at the beginning waiting for people to get comfortable. Reach out and say hi at www.joininprogress.com or @saulcolt on Twitter #joininprogress Our show is now supported by Audible. Grab your free download and 30 day free trial at www.audibletrial.com/saulcolt

Whenever you go out and get earned media, you're going to get people's attention in an authentic way unlike the banner ads and pay-per-click ads that are constantly distracting us and disrupting our day around us. We go right to the content.   Welcome to The New Leader Podcast! Today on the show we will be talking about the importance of great PR as leaders with one of the world's top experts in earned media and PR, Adrian Salamunovic. Adrian is the co-founder of CanvasPop and DNA11, as well as the co-author of FREE PR: How to Get Chased by the Press Without Hiring a PR Firm. In this episode we talk about his book, his two tips on how to fast-track your career and personal growth, owned, paid and earned media, hiring a coach versus finding a mentor, empathy and authenticity. I hope you enjoy this episode, and don't forget to subscribe and rate us on iTunes!   Self-awareness I think being self-aware and knowing where your strengths are and where your strengths aren't is probably the biggest barrier for any manager or entrepreneur. In my case, I made the decision early on to bring in a business partner on my last couple of ventures. He had a background, or at least a desire to be a leader as far as managing people. Then we hired a CLO, and then we hired a CFO and so on and so forth. I think being a great leader is knowing where your strengths and weaknesses are, and then finding people to fill in those weaknesses. The Benefits of Earned Media We're in an attention economy, there's no doubt about it. Attention is worth more than it ever has been, and the reason is, there's more noise than ever before. There's information coming at us in every direction. Knowing how to work with earned media gives you a superpower, which allows you to cut through that noise in an authentic way like we're doing right now. You and I are having a conversation, and people who are listening to this podcast have chosen to listen to this podcast. We're not actually having this conversation between you and I; we're having a conversation between us and a few thousand other people. That's powerful. And it's not advertising. Finding a mentor There's two ways to do it. The first one is really fascinating, and a bit of a plug for Clarity.fm. I'm not only a huge user, but I've used the platform to find people whenever I need just a few minutes or half an hour of advice or coaching. No matter what you're looking for, you can find it there. I happen to be one of the top-rated people on that platform today. It has about 75,000 members. You can just go in, and if you need help with SEO, there's an expert for that. If you need HR advice, there's an expert for that. If you need PR advice, there's me. The second way is using LinkedIn. It is a little bit more difficult because whenever you're cold-pitching people, “Will you be my mentor?” That's not going to work. Usually, I will reach out on LinkedIn, establish a relationship with a person, and bring value to them first – whether it's by sharing information I think they should know about, or buying their product and becoming a customer. Instead of asking, giving. It's hard to say no to a LinkedIn request if someone's your client or they're using your product, for example. It's hard to say no to somebody if they're a fan – they really love what you're doing, or if they're referring people to you. And then later you can put them on your podcast, and then they get to know you, and then you an approach them later on. Build value first. LinkedIn and Clarity are the two fastest ways where you can find the right mentor. Links and Resources Connect with Adrian: LinkedIn | Twitter | Facebook Find Adrian on Clarity.fm: https://clarity.fm/adrian-salamunovic FREE PR: How to Get Chased by the Press Without Hiring a PR Firm by Cameron Herold & Adrian Salamunovic CanvasPop DNA11 Clarity.fm The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael E. Gerber Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets by Al Ramadan Asana Fellow

Cameron Herold, co-author of Free PR, has been on the show before. He has an amazing story, but today, we’re going to talk about how he built and led a team that generated ... The post Free PR: Cameron Herold and Adrian Salamunovic appeared first on Author Hour.

Adrian Salamunovic is the founder of CanvasPop, which was bootstrapped to 8-figures using mostly earned media and PR. He is now an advisor to a good number of eCommerce companies and coaches them on how to use PR to grow their businesses. He recently published a book about PR called FREE PR. We go through a number of ways to generated PR for your online store: Positioning: Position Value User High Concept Pitch - e.g. My company is the Uber for …. Define Target Market Use Press Releases for... Product Launches Announcements Evergreen Product Reviews Remember that you are pitching a Peacock company NOT a pigeon.   ----------- SPONSORS: This episode is brought to you by: Klaviyo  If you’re looking to grow your business there is only one way—by building real, quality, customer relationships. Most marketing software will claim they do this, but will never deliver on their promises. You need to demand more from your marketing software that’s where Klaviyo comes in. Klaviyo helps you build meaningful customer relationships by listening and understanding cues from your customers, allowing you to easily turn that information into valuable marketing messages.   That’s why 10,000 innovative brands have switched to Klaviyo. What’s their secret to building customer relationships? Tune into Klaviyo’s Beyond Black Friday docu-series to find out and unlock marketing strategies you can use to keep momentum going year-round. Just head on over to klaviyo.com/beyondbffor more.  

Adrian is the founder of DNA11 and CanvasPop, which he bootstrapped to 8-figure sales and helped to launch MyFax.com, which sold to J2 Communications for over 200M dollars. He is also a public speaker, start-up advisor, investor, and PR expert who is passionate about helping entrepreneurs amplify their companies.   Adrian has strategized the launch and continued success of many businesses, helping both his own and his clients’ companies generate hundreds of millions of free media impressions. He is a global mentor for San Francisco based 500 Startups and and is the #1 rated advisor with a five-star rating on Clarity.fm   “This book is like a pot of gold at the end of the rainbow” - Sapna   Episode Overview:   I am so excited to be sharing our featured episode this week with the author of Free PR: How to Get Chased By The Press Without Hiring a PR Firm, Adrian Salamunovic. Adrian talked us through the importance of putting ourselves out there in front of the media and get their attention even without hiring a PR expert.   Adrian drops PR and business tips, best practices and value bombs that we should really look into. Plus, he’s giving us free PR media kit and templates to help us write PR like a pro.   Be sure to tune in and I can’t wait to hear all your feedback! “You don’t need to hire a PR firm in order to leverage the thousands of media out there that are looking you and your story” How is it so hard to get featured in the media?   “It is not difficult at all but you have to know how to do it.”   The secret is understanding how journalist and influencers see the world. Adrian also added that you have to know and understand your target market is. Understand where they consume information specifically which channels, websites, platforms or publications they to for information. How did the Free PR book come about?   The book was co-authored by another Canadian author, Cameron Herold and was also the CEO of 1-800-GOT-JUNK. The book was originally written by Cameron many years ago and asked Adrian to give his point of view on the book.   What is the media looking for? What are the hot topics that we should consider targeting?   Adrian considered the media as a very very hungry machine where everyday, there are literally thousands of articles being published and the media need fresh stories and contents. Those stories and contents have to come from somewhere, so why not YOU.   When you approach a media, you are giving them a favor. You are giving them a story, an idea or a pitch or an angle that could be interesting to their viewers. One important thing that you need to understand before you approach the media is that they need you. That is why you need to understand what’s hot, what their audience care about. Free PR: How to Get Top Media Hits for your Startup - DIY - how did the book idea come about?   The point of the book is to help companies especially startups how to take control of the company PR, do it themselves and save money. This is because most companies especially startups hire PR agencies to do the PR for them. While there is nothing wrong about that, most companies are unsatisfied because results are under delivered.     Another tip that we should remember when doing your own PR or if you consider hiring one is to hire a salesperson. The idea behind this is that you need to have people who pitch your company every single day because in realty, the person you need is a hustler. Someone who embraces being told “NO” and goes after the hit anyways.   Also, when you hire person with PR experience, they are going to do their job the old way which is writing press releases, communication breach or doing light outreach but they are not going to hustle everyday trying to tell your story.   Here is a Free Press Release Template and Starter Kit to help you start write a power press release like a pro.   We should remember that when we do PR, we don't always control the outcome. When you are doing a great PR, you can get a 9 out of 10 outcome but what some journalist are doing, things can go wrong. Best Practices:   The foundation to a great PR is to have a market fit. He or she who gets the most attention will generally win. In a noisy world that we are in now, PR plays an important role in cutting the noise and getting your story out there and if done right, it could be for free. Adrian is doing a giveaway, so you can get yourself a free copy. You can go to www.freePRbook.com/caninnovate  and enter your email address to win a free digital copy!   Resources: Book: Free PR: How to Get Chased By The Press Without Hiring a PR Firm by Adrian Salamunovic and Cameron Herald Tool: Free Press Release Template and Starter Kit   Connect with Adrian   Website: FreePRBook.com LinkedIn: Adrian Salamunovic Instagram: @King_of_Canvass Facebook: Adrian Salamunovic Twitter: @asalamunovic

Adrian Salamunovic is in demand. He's a prolific speaker, high-tech mentor, investor, and PR savant. His bold tactics have led to appearances in Playboy, Wall Street Journal, New York Times, CNN, Fast Company, The Today Show, Good Morning America, and other major media outlets. He’ll be the first to tell you that PR is just Sales by another name. In this episode, he shares the five secrets he uses to guarantee his emails get opened every time. His results speak for themselves. Learn from the master, and laugh as he shares his story. About our guest, Adrian Salamunovic: Adrian Salamunovic is the co-author of FREE PR and the co-founder of DNA11 and CanvasPop, which he bootstrapped to 8-figure sales and before that helped to launch MyFax.com, which sold to J2 Communications for over 200M dollars. He is also a public speaker, start-up advisor, investor, and PR expert who is passionate about helping entrepreneurs amplify their companies. Adrian has strategized the launch and continued success of many businesses, helping both his own and his clients’ companies generate millions of free media impressions. He is a global mentor for San Francisco based 500 Startups and and is the #1 rated advisor with a five-star rating on Clarity.fm  Adrian has attained massive exposure to launch brands into mainstream success. His companies have been featured in The New York Times, Wall Street Journal, Today Show, The Doctors, Good Morning America, The Big Idea with Donny Deutsch, CNN, MSNBC, TechCrunch, Mashable, Fast Company, Forbes, The Verge, and WIRED. Adrian even had an episode of CSI: New York written around one of his products.

Welcome to The New Leader Podcast. I'm your host, Ian Daley. Today we're going to have a short, five-minute episode to wrap up 2018. The purpose of this episode is two-fold. First, I want to give you a quick teaser on some upcoming guests that will be joining the show in 2019, and second, I want to remind you about the free tool that you can access to make 2019 a banner year. Have a wonderful holiday season and see you next year!   Upcoming Guests One of my guests in the beginning of January will be David Dingwall. David and I will talk about the three things about negotiation that you need to know in your career. David is an expert in this area. Next up we have Carolyn Swora who's a workplace culture architect. Carolyn is the author of Rules of Engagement: Building a Workplace Culture to Thrive in an Uncertain World. Culture in the workplace is a very hot topic right now and Carolyn and I will dig into that. We will also have Trevor Murphy, Senior Vice President of Hockey Operations at the Newfoundland Growlers – a professional hockey team. Trevor and I are going to talk about sports and leadership lessons from the ice. I've known Trevor since I was young, and he's really someone who embodies everything that a leader should be. Lastly, we'll also have Adrian Salamunovic, a serial entrepreneur. He and I sat down to chat about his new book, Free PR: How to Get Chased by the Press Without Hiring a PR Firm. We will talk about public relations and PR for leaders and new managers. Free Tool If you want to make 2019 a banner year, click this link to access a free tool I've created called an Achievement Workbook. If you already have a copy of the workbook, or if you signup to get a copy, I'll also throw in a free 30-minute consultation if you send me an email at info@iandaley.com. The reason I do this is because I know how much it benefited me having somebody walk me through the goal-planning exercise when I'm setting my goals for the new year. 2019 should be the year where you take control and blast through your goals, and I'd be honored to be part of that. Links and Resources Connect with me: LinkedIn | Facebook    

If you’re a small business competing in a crowded market you need to do something to cut through the noise and make yourself stand out from your competitors. Sounds simple right, but those of you competing in a popular niche will know that EVERYONE is trying to cut through the noise, and finding that unique USP isn’t always as easy as many marketers make it out to be! Luckily, this week’s podcast guest is a promotion BEAST working in the extremely crowded and competitive market of online printing. Adrian Salamunovic runs CanvasPop, an online store which specialises in printing photos on canvas, and has been featured in The New York Times, CNN and Good Morning America and has worked with huge brands like Microsoft, Bēhance and fotor. Adrian has some serious PR mojo, garnering huge success using promotional partnerships (partnering with other businesses to provide ‘quid pro quo’ promotion) that have skyrocketed CanvasPop’s visibility both online and offline. So, if you’re looking to think big for your business and have an open mind about marketing partnerships then grab a cuppa and a biscuit (or three) ‘cus this episode is jam-packed with ideas and techniques to help you grow your business, no matter how competitive the niche! For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/episode95

Adrian Salamunovic Co-founder of CanvasPop, PopKey, & DNA11.  He took $2,000 and launched two multi-million dollar, profitable companies without any outside investment.  With his business partner, Adrian launched a DNA art company DNA11, a large format printing company CanvasPop, and PopKey, the first GIF keyboard. What is fascinating is that these companies were built by observing behavior, building the first company, and then building new businesses on top of that without killing the old one. *** For Show Notes, Key Points, Contact Info, Resources Mentioned, & the Fabulous 4 Questions on this episode visit here: Adrian Salamunovic Interview. ***  

Adrian Salamunovic is the co-founder and founding partner of WorkshopX a company that invests in, builds and launches great technology businesses. He is also the co-founder of PopKey, Crated, CanvasPop and DNA11. Remember to download our 10-day Growth Hacking course for free at https://www.growthhackingpodcast.com/freecourse For more information and resources, visit https://www.growthhackingpodcast.com  

This is the ninth episode of Hack To Start. Your hosts, Franco Varriano (on Twitter @ FrancoVarriano) and Tyler Copeland (on Twitter @ TylerCopeland), speak with Adrian Salamunovic(on Twitter @ King_of_Canvas), Co-CEO of WorkshopX (on Twitter @ WorkshopXHQ), a team of entrepreneurs building great web based businesses. Adrian started DNA11 and CanvasPop with his friend and co-CEO Nazim Ahmed with only $2,000 and bootstrapped them both to multi-million dollar companies.