A marketing vendor turned business owner brings insights from inside what actually works for small to medium businesses. Included are stories based on experience with hundreds of clients, lessons that drive results, common marketing mistakes to avoid and more.
If you're alive and breathing, you probably haven't been able to escape all the conversation about AI taking over the world. There have been some crazy predictions - including that AI will replace sales people. After 15+ years of experience in the sales space as well as many clients using AI in the sales space right now, I've got a lot to say on this topic. Listen in to Discover: Why AI-generated content and outreach feels so cringey The few places AI actually does help in sales without wrecking trust What it REALLY takes to close $25k to $1M deals (hint: it's not ChatGPT) A cold outreach strategy so creative, AI would short-circuit trying to replicate it What AI can support in sales and what it simply can't fake If you're concerned AI could take your job or you're considering firing all your salespeople and using AI instead - please listen to this episode first! #SalesIsNotADirtyWord #KeepSalesHuman #RealTalkSelling #HighTicketSalesTips #SalesWithoutTheSleaze #SalesConversationsThatConvert #SmartSalesMoves
Are your marketing and sales strategies truly resonating with your audience - or are you unknowingly repelling potential clients? In this episode of Sales Is Not a Dirty Word, I sit down with Sam Pepin, CEO and co-founder of Corecentrica, a cutting-edge neuromarketing firm revolutionizing audience engagement and sales conversion. Sam shares how understanding the neuroscience behind decision-making can transform the way you approach sales, marketing, and client relationships. With a background in business development, marketing, and brand strategy, Sam has worked with major brands like Sony, American Express, and Acer. Now, he's bringing his expertise to service-based businesses, showing them how to craft messages that speak directly to their ideal clients' decision-making styles. In this episode, you'll learn: ✅ The hidden psychological triggers that drive buying decisions - and how to use them ethically. ✅ Why your ideal clients' decision-making style matters more than you think - and how to adjust your approach for higher conversions. ✅ How to leverage neuromarketing principles to attract, engage, and retain your best clients. ✅ The biggest mistakes businesses make when trying to connect with their audience - and how to fix them. ✅ How AI and machine learning are transforming personalized marketing outreach. Interested in using neuroscience in your sales and marketing? Connect with Sam Pepin:
In this solo episode of Sales Is Not a Dirty Word, Aleasha breaks down how culture impacts buying decisions, negotiation styles, and trust and how to adjust depending who you're talking to.
Did you know you inherited the way you deal with money from your family and friends? That means being wealthy or not is a CHOICE you can make. That “I'm bad with money” narrative? That's not a personality trait. It's conditioning. And in this episode of Sales Is Not a Dirty Word, licensed psychotherapist, best-selling author, and all-around badass Joyce Marter is back to help you shift it - for good. We're talking about why your relationship with money might feel like sabotage on repeat, how to stop outsourcing your financial power, and how to finally separate your self-worth from your net worth (hallelujah). You'll discover: ✔️ Why so many high-achievers unconsciously recreate their parents' money stress ✔️ The sneaky ways scarcity mindset shows up - even in multi six-figure and seven-figure earners ✔️ How to detach from financial shame and lead with decisiveness and clarity ✔️ Simple daily tools to rewire your nervous system for abundance ✔️ Creating a new money story that is all about how easy it is for you!
Are your proposals making people excited to buy - or just confusing the hell out of them? In this solo episode of Sales Is Not a Dirty Word, Aleasha dives into one of the biggest mistakes service providers make in sales: focusing too much on what they do (aka the steak) instead of the transformation their clients want (aka the sizzle
Ever feel like you're playing small in life or business? In this episode of Sales Is Not a Dirty Word, I sit down with Israel Duran, a sought-after business growth strategist, speaker, and trainer, to uncover the four-step formula for creating impact and generational wealth. Israel shares his wild journey from struggling with self-doubt and a near-death experience to building a thriving business and coaching leaders worldwide. If you've ever wondered how to turn your skills into a purpose-driven, profitable business, this episode is for you. In This Episode, You'll Learn: ✔️ The 4 Steps to Building Influence & Impact – The exact process to go from obscurity to authority ✔️ Why most entrepreneurs stay stuck – And how to break through resistance ✔️ The mindset shift that leads to real success – It's NOT just about “doing more” ✔️ Why monetization comes LAST – And what you should focus on first ✔️ How to turn your voice into a legacy – No matter your background or experience
Think introverts can't sell? Think again. Being the loudest in the room has never been the secret to great sales - being the most attuned to the person you're talking to is. In this solo episode of Sales Is Not a Dirty Word, I'm breaking down why introverts are often the best people to crush it in sales - even if they've been told otherwise. If you've ever felt “bad at small talk”, too awkward, or too drained after conversations to be “good at sales,” this one is for you. You'll find out why some of the top performing reps on corporate teams where I worked I were the soft-spoken ones - and how their lowkey style built more trust, faster. Listen in to discover: ✔️ Why being drained by people doesn't mean you're bad at sales - it's a clue to your secret sauce ✔️ The natural superpowers introverts bring to sales (empathy, curiosity, pattern-interrupt energy) ✔️What to do with those non verbal cues you're always picking up on ✔️ How to go deeper in sales conversations without feeling like you're forcing it ✔️ Why introverts often overestimate how bad a call went - and how to fix that ✔️ How to make a sales conversation feel effortless instead of exhausting (hint: structure is your best friend)
Struggling with broken systems, team confusion, or SOPs no one follows? In this episode of Sales Is Not a Dirty Word, operations strategist Gwen Bortner shares how to fix your business systems, improve delegation, and finally build scalable operations - especially if you're a creative or visionary entrepreneur who hates rigid structure. Gwen brings insights from 40+ industries and decades of experience helping women create sustainable success without burnout. If you've ever thought, “I'm not a systems person,” but you still know you need them - this is for you. You'll discover: ✔️ Why most SOPs are written for people you wouldn't hire (and how to fix that) ✔️ How to know if it's a system issue or a people issue ✔️ The surprisingly simple thing your team needs that almost no one includes in an SOP ✔️ The trick to delegating without becoming a micro-managing stress monster ✔️ The personality mismatch that might be sabotaging your operations (hint: it's not your fault)
Let's be honest - economic uncertainty can make even the most confident service providers second-guess everything. Sales feel shaky, buyers seem more cautious, and suddenly you're wondering if now's the time to go silent or discount your rates just to survive. The short answer - don't!! There are still plenty of sales to be made. In this solo episode of Sales Is Not a Dirty Word, I'm talking about how to actually increase your conversions during uncertain times by strategically positioning what you sell. This isn't about hype or fake urgency - it's about clarity, confidence, and helping people invest in what they truly need - especially in times of economic uncertainty! Listen in to discover: ✔️ Why money is still being spent (so it might as well be spent with you) ✔️ How to position your service as essential - even if you're scared it's optional ✔️Examples of proactively offsetting prospect's fears, budget concerns or hesitations due to economic uncertainty ✔️ How to avoid selling yourself out of your own offer
Sick of feeling like scaling means selling out? Growing your business shouldn't come with a side of chaos and compromise - but that's exactly where so many founders get stuck. What if building a dream team and creating sustainable systems could feel just as aligned as your mission? In this episode of Sales Is Not a Dirty Word, I sit down with Jessika Phillips - founder of NOW Marketing Group and queen of relationship marketing - to talk about how she built a 7-figure agency rooted in authenticity, community, and heart. From getting laid off while pregnant to leading a 12-person team with full benefits (and full buy-in), Jessika shares the behind-the-scenes growing pains most people won't admit. You'll learn: ✔️ Why your team (and clients) don't stick around just for money - and what they actually want ✔️ The subtle signals you've outgrown a client (and how to break up without the drama) ✔️ How to avoid hiring disasters by asking the right questions up front ✔️ What collaborative role design looks like - and why it leads to longer retention ✔️ How building culture early saves your sanity later (hint: don't skip the manifesto)
Let's be real - most prospects don't know what they actually need. They come in hot asking for “everything,” on a budget built for... maybe one thing. And too often, service providers stretch themselves thin trying to deliver it all - hello, burnout and resentment. In this solo episode of Sales Is Not a Dirty Word, I break down how to guide your clients toward the right packages without lowering your prices, people-pleasing, or packing your offers with stuff you secretly hate doing. This one's especially for my marketing agency friends, but applies to any service-based business that wants to sell smarter. You'll learn: ✔️ Why giving clients exactly what they ask for usually backfires ✔️ How to position bundled offers that feel like a win-win ✔️ The art of redirecting scope creep into aligned packages ✔️ Simple ways to show value without industry jargon ✔️ Why your confidence is the most magnetic part of the sale
Is your business struggling to attract and retain top talent? The problem might not be the employees - it might be your company culture. In this episode of Sales Is Not a Dirty Word, I sit down with Ethan Chazin, a business growth coach specializing in employee-first strategies that drive profits. Ethan has spent 35 years proving that happy, motivated employees create unstoppable businesses. He breaks down why traditional fear-based management is dead and how today's most successful companies are thriving by putting their people first. In This Episode, You'll Learn: ✔️ Why outdated management styles are killing your profits – and what to do instead ✔️ The simple shift that makes hiring and retention effortless ✔️ How to attract Gen Z and Millennial talent – without struggling to "manage" them ✔️ Why companies with great cultures make MORE money – backed by decades of data ✔️ How to measure and improve your company's workplace culture for long-term success
Many times your first sales meeting is NOT with the decision maker or CEO at a company. That means your sales strategy needs to be different in that initial meeting in order to get the final meeting with the REAL decision maker. In this solo episode of Sales is NOT a Dirty Word, I reveal why winning over internal stakeholders - like a CMO, Ops Lead, or HR Director - is the key to closing the deal. If you want a powerful internal champion that makes the CEO say yes, you've got to address the unique pressures and metrics of the person right in front of you. You must uncover each stakeholder's biggest pain points, demonstrate genuine empathy for their day-to-day challenges, and empower them with everything they need to pitch your solution up the chain. Once you become a TEAM with your internal advocate, they will fight to internally sell you over any other solution or competitor. Listen in to Discover: ✔️ Why simply focusing on overall company revenue won't help you: A CMO's or Ops Director's success is measured differently and you must find out what that i! ✔️ How to turn an internal stakeholder into your champion: Show them you'll make their work easier and their results stronger. ✔️ Key discovery questions that reveal specific challenges an internal team faces - so you can tailor your pitch to their daily reality. ✔️ The right way to bridge the gap to the CEO: Collaborate with your internal ally to secure buy-in from the top. ✔️ Practical tips for dealing with departmental turf wars, budgeting concerns, and multi-layered decision-making processes.
Do you need to quit your job to start a business? Nope. In this episode of Sales Is Not a Dirty Word, I talk with Delaney Thompson, co-founder of Bahia AI, about how she built a successful company before leaving her 9-to-5. From selling cars to launching a smoothie shop to running an AI-powered recruiting business, Delaney has done it all—and she's sharing what worked (and what didn't). If you've been holding back on starting your own thing because you're not sure where to start, this episode will give you the roadmap. In this episode, you'll learn: ✅ How to test a business idea before taking a big financial risk ✅ The smartest way to sell your offer—even if you don't have a product yet ✅ Why rejection in sales (and business) isn't personal—and how to handle it ✅ The hiring mistakes companies make (and how AI is changing the game) ✅ Why women crush it in sales and how to use that to your advantage
Everyone focuses on their ideal audience and misses the huge opportunity lying in their ANTI audience. So, when you've got tons of leads and no one is buying, the problem often isn't your offer—it's who you're selling to. In this episode of Sales Is Not a Dirty Word, I break down why defining your “anti-audience” is the key to making sales easier, faster, and more profitable. When you get crystal clear on who is not a fit for your offer, two things happen: 1️⃣ You stop wasting time on bad-fit clients who drain your energy and bank account 2️⃣ Your ideal clients trust you more and want to work with you even faster In This Episode, You'll Learn: ✔️ Why filtering out bad-fit clients actually increases your sales ✔️ How to spot the red flags early—before wasting time on the wrong people ✔️ How to use your anti-audience to strengthen your marketing and messaging ✔️ The questions you should be asking in every sales conversation ✔️ How to confidently tell someone they're NOT a fit—without losing business
Are you using LinkedIn to its full potential, or just blending into the noise? In this episode of Sales Is Not a Dirty Word, I sit down with Bob Woods, LinkedIn expert and social selling strategist at Social Sales Link, to discuss how sales professionals and entrepreneurs can use LinkedIn to build authentic relationships and drive business growth—without resorting to spammy tactics. Bob has been leveraging LinkedIn for sales since the platform's early days and has trained sales teams at top companies worldwide. He shares how to create content that attracts the right audience, engage with prospects in a genuine way, and optimize your LinkedIn profile to start meaningful conversations. In this episode, you'll learn: ✅ Why traditional sales tactics fail on LinkedIn—and what to do instead ✅ How to craft a LinkedIn profile that attracts ideal clients (without sounding salesy) ✅ The best way to engage with other people's content to build trust and visibility ✅ How to use LinkedIn's profile views feature to start authentic conversations ✅ Why content creation doesn't have to be overwhelming—and how AI can help
Are you unknowingly pushing potential clients away? Most salespeople battle objections at the end of the conversation—when it's too late. But what if you could prevent objections before they happen? In this episode of Sales Is Not a Dirty Word, I break down why traditional sales strategies fail and how to spot hidden objections early, so you can close more deals effortlessly. You'll learn: ✔️ Why saving objections for the end kills your close rate – and what to do instead ✔️ How to recognize subtle "objection signals" hidden in casual comments and questions ✔️ The power of curiosity-driven sales – and how to use it to win trust ✔️ A simple tweak to your discovery calls that eliminates resistance before the pitch ✔️ Why objections are actually buying signals – and how to respond without sounding pushy
Are you stuck in patterns that don't serve you, wondering why you can't break free no matter how hard you try? In this episode of Sales Is Not a Dirty Word, I sit down with Andrew Anderson—renowned coach, master practitioner of NLP, and international bestselling author—to uncover the hidden power of the subconscious mind and how it shapes our reality. Andrew has spent over a decade helping entrepreneurs and executives unlock their full potential by rewiring deep-seated beliefs. We dive into the incredible ways your subconscious influences your success, why willpower alone won't cut it, and how you can create real, lasting transformation. Plus, Andrew shares his unique perspective on faith, coaching, and breaking free from limiting beliefs—no matter where you come from or what you believe. In this episode, you'll learn: Why your subconscious mind controls more than you realize—and how to reprogram it. How limiting beliefs from childhood still impact your business, relationships, and health. The real reason affirmations and positive thinking aren't enough to create change. The secret to shifting deep-rooted patterns without forcing or faking it. Why true personal growth isn't about resisting who you are but embracing and upgrading it.
Are your sales and marketing teams actually working together—or just pointing fingers? In this episode of Sales Is Not a Dirty Word, I break down why sales and marketing misalignment is costing businesses serious money and how you can fix it. Whether you're leading a sales team or a solopreneur working with a marketing agency, ensuring these two areas are in sync can dramatically increase conversions. Having managed multiple sales teams and marketing efforts, I've seen firsthand how small shifts in communication can lead to massive improvements in results. I'll walk you through how to align sales insights with marketing strategies so both teams (or just you) work smarter, not harder. In this episode, you'll learn: ✅ Why sales and marketing teams often clash—and how to get them on the same page ✅ The key questions sales should answer for marketing (and vice versa) ✅ How to create content that attracts the right prospects and pre-qualifies them ✅ The simple meeting strategy that helps teams uncover huge revenue opportunities ✅ How prioritizing feedback can prevent wasted time and effort
Are you building a business or just creating another demanding job? In this episode of Sales Is Not a Dirty Word, I sit down with John T. Meyer, entrepreneur and founder of No More Solo, to break down what it really takes to grow a service-based business—without losing your freedom. John has built and exited multiple seven-figure businesses, and now he coaches solopreneurs on how to scale smarter, not harder. We talk about why hustling alone is a trap, how to break free from the revenue roller coaster, and why having an empire isn't the only path to success. In this episode, you'll learn: Why building an empire isn't the only option: You don't need a massive team to create a successful, sustainable business. How to escape the revenue roller coaster: The key is consistent marketing and repeatable sales processes. Why hiring help doesn't mean losing control: The right team can free up your time while keeping your vision intact. How to create a profitable, stress-free business model: Align your pricing and services to fit your ideal work-life balance. The power of predictable sales strategies: Stop custom-quoting every project and start building a system that scales.
Do you feel like your sales conversations are all over the place? In this episode of Sales Is Not a Dirty Word, I break down the essentials of creating a personalized and effective sales strategy. From prequalifying leads to structuring conversations that convert, I'm sharing actionable tips to take your sales game to the next level. I discuss the importance of aligning your strategy with your personality and why generic scripts often fail. This episode is packed with advice to help you simplify, streamline, and elevate your sales approach. In this episode, you'll learn: Why a structured sales strategy matters: Stop winging it and create a repeatable process that boosts conversions. How prequalifying leads saves time: Avoid unproductive calls by filtering out prospects who aren't a good fit. The importance of aligning expectations upfront: Educate prospects before the call to make conversations smoother and more productive. How to ask questions that naturally sell: Craft questions that build trust and transition seamlessly into your offer. Why presenting your offer with clarity increases conversions: Show prospects a clear timeline and the tangible results they can expect. Ready to transform your sales strategy? Subscribe to Sales Is Not a Dirty Word and visit aleashabahr.com to book a level-up call today! f you've ever felt like your entrepreneurial journey would be easier if your brain just "worked normally," this episode is your permission slip to succeed differently. Connect with me on SOCIAL MEDIA for a lot more free sales content: Facebook: https://www.facebook.com/aleashabahr/ Linkedin: https://www.linkedin.com/in/aleasha-bahr Instagram: https://www.instagram.com/aleashabahr Join me in my Facebook group where I can answer your questions live: https://www.facebook.com/groups/salesisnotadirtyword Listen to my podcast for more sales strategies: https://open.spotify.com/show/5zscYymK8XhofngGJKHStZ Or book a breakthrough call with me directly for one-on-one help: https://calendly.com/aleasha/breakthrough Watch more YouTube videos: Secrets of Sales Pitchweaving: https://www.youtube.com/watch?v=xuKnMsgXDVc How to Overcome Every Objection: https://www.youtube.com/watch?v=EeaDBbCD6rI&t=3s #SalesStrategy #LeadConversion #CloseMoreSales #SalesSuccess #BusinessGrowth #EntrepreneurTips #SalesCoaching #HighTicketSales #ClientAcquisition #MarketingAndSales
Feeling like your ADHD is running your business (instead of you running your business)? In this candid conversation, brain engineer ST Rappaport shares how to transform what you thought were ADHD "limitations" into your greatest entrepreneurial strengths - no medication required. Listen in to discover:
Ever feel like you're slowly dying by “connection calls” and “virtual coffee chats”?
Are your sales conversations going long and feeling more like lectures than anything else? If you're lecturing, I can promise that no one is buying. So, all of the “value” you feel like you're giving will be for nothing. In this episode I break down clearly what to do instead with tactical examples from one of my clients. In this episode we explore: Why your expertise might be overwhelming your prospects (and losing sales) How to let your prospects discover your value on their own Simple questions that replace those dreaded mini-lectures The friendly way to identify if someone's a fit (without being pushy) If you're tired of feeling like a professor instead of a trusted advisor on your sales calls, this episode is your guide to do things differently (and win more sales because of it!)
Every service provider faces that moment when a prospect mentions they're "shopping around" - and how you handle it can make or break your business growth strategy. Your instinct might be to trash talk the competition or desperately explain why you're better - but there's a much more effective (and in integrity) approach. Listen in to discover: ✨ Customer retention strategies that start before they're even clients ✨ How to do competitive analysis WITH your prospect - without compromising your integrity ✨ The exact questions to ask that position you as the trusted advisor ✨ How to empower prospects to make the best decision (even if it's not you!) ✨ Real examples from my paid search days that you can adapt for your business If you're looking for a way to overcome the competition without feeling awkward and defensive - this episode is for you! For sales support that's specific to you - here's the link: calendly.com/aleasha/sales-level-up
Using the same strategy for B2B and B2C audiences can cause a BIG, bad difference in your sales. It's a prime example of how one size definitely doesn't fit all when it comes to sales strategy. In this revealing episode, I'm breaking down the crucial differences between selling to businesses versus consumers - and why getting it wrong could be costing you deals. Listen in as we dive into:
One of THE most overlooked lead generation approaches is quizzes. Even when people implement this tactic, they're missing big opportunities by creating boring quizzes no one wants to take. In this game-changing episode, I'm joined by the brilliant Alefiya Karaki, a funnel strategist and conversion copywriter who's cracked the code for creating quizzes that people can't resist taking AND sharing with others. In this episode, we dive into:
Does your company hire 5 salespeople and expect to keep 1? Do you “throw your reps in” to sink or swim? This episode might just save you an immeasurable amount of time, money, and stress. Today, we're diving into the often-overlooked difference between a salesperson and a sales strategist. It's not just fancy jargon – this distinction could be the key to unlocking your company's true sales potential. In this eye-opening episode, we explore:
Ever feel like you're one curveball away from total chaos? Buckle up because this episode is your secret weapon against the unexpected. Join me as I sit down with Margaret Cascio, a seasoned expert with over 20 years of corporate leadership experience. We're diving deep into the art of future-proofing your business without losing your mind (or your shirt). In this episode, we explore: How to transition from “winging it” to plans for both the expected and unexpected Real-life examples of turning potential disasters into your biggest wins The AI revolution: friend, foe, or frenemy? Timeless strategies to future-proof your business like radical responsibility Margaret shares jaw-dropping stories from her time as a chief revenue officer, including a holiday nightmare that could have sunk their company but instead became a defining moment. Whether you're a solopreneur or running a global empire, this conversation is packed with actionable strategies to help you navigate the choppy waters of business with grace and grit. Ready to transform uncertainty into your secret superpower? Hit play and let's future-proof your success! If what Margaret explained resonates with you, check out more of her work at www.entrePAIRneur.com
Objections don't always come in the form of “I have a concern and this is it.” A lot of times they come in the form of questions and most people miss them entirely. Instead, they just answer the question and it's a massive missed opportunity that costs a lot of sales. So, if you've ever left a sales call thinking, "They didn't have any objections, they just needed to think about it," then this episode is for you. In this episode we'll dive into: Why objections rarely sound like objections and what they actually sound like When a prospect's question is truly a question and when it is actually a hidden objection How to avoid the “Can I talk to some referrals” trap that wastes everyone's time Why "Let me think about it" isn't always what it seems and how to successfully navigate it I'll share some real-life sales mysteries I've helped clients solve, and after this episode, you'll know exactly what to look for and how to handle it.
Ever feel like cold calling is as outdated as a flip phone? In this eye-opening episode, I'm joined by Anna Morgan, founder of Career BFF, to challenge everything you thought you knew about cold calling. If you aren't getting the results you want with emails and LinkedIn messages, this might be the alternative you need. In this episode, we're diving into: Why your cold calls might be falling flat (and how to fix it) The secret sauce that turns a cold call into a warm conversation How to stand out in a sea of emails and LinkedIn messages The timeless strategies that work across all generations How to amplify your natural personality to create stronger connections If what Anna said resonated with you and you want to learn more from her and her work, click here: linkedin.com/in/annamorgan-recruiter-careerbff/
Ever been on the receiving end of a sales pitch that felt like a time warp to the 1980s? I recently heard about a timeshare pitch that went so spectacularly wrong, it inspired this whole episode. Today, we're diving into why those dated, aggressive sales tactics are absolute poison for your business in 2024. This is a wake-up call you don't want to miss. Here's a taste of what you'll hear about: Why your cultural IQ might be the secret weapon you're neglecting The timeless sales strategy that never goes out of style (hint: it's not manipulation) How to win sales with today's diverse buyers without acting like a douchebag The world of sales is evolving faster than ever. If you're still clinging to those old-school tactics, you're going to get left in the dust. Book a sales level-up call and let's simplify your sales process: https://calendly.com/aleasha/sales-level-up Remember, in the world of Black Sheep sales, we don't pressure – we empower
Do you struggle with identifying what is unique about you and your brand? Or how to use AI in a way that saves you time instead of giving you boring, beige robot content? Then this extremely actionable episode is for you. In it, I dive deep with video marketing expert Molly Mahoney to reveal how entrepreneurs can identify their unique voice and then program AI to create content using that voice. Molly's approach to messaging is innovative and gets results. Listen in to discover: A powerful framework for uncovering and defining your brand's authentic tone and style The secret to creating AI content that captures your unique personality How to build custom GPTs that align perfectly with your brand voice Tips for discovering and embracing your quirks and standing out in a crowded market Ways to streamline your content creation process using AI voice tools If you want to take advantage of Molly's special offer for listening that takes their content game to the next level then visit molly.live/bs
Some people overvalue the importance of being attractive in order to have a high sales conversion rate. Being attractive undeniably can give you a leg up in all kinds of life circumstances. When it comes to sales though, it's not always in the way you would think. Listen in to discover: Why being "swole" isn't the sales superpower you might think it is The unexpected downsides of relying too heavily on your looks What trait trumps physical attractiveness in building client trust How to avoid common pitfalls in your appearance and otherwise that make you seem less trustworthy The real reason some of the most popular sales techniques leave prospects cold Strategies to humanize your approach and connect authentically Link to the sales level-up mentioned in the episode here: calendly.com/aleasha/sales-level-up
Ever feel like you're doing all the “right” things but you seem to be getting nowhere? The issue is often lying beneath the surface - in your unconscious mind. In this episode, I sit down with Bri Seeley, an accomplished TEDx speaker and award-winning businesswoman known as the entrepreneur coach, to explore how aligning your identity with your business goals can unlock your true potential. We break down the powerful impact of subconscious programming on your success and why the identity you hold is key to climbing past plateaus. Bri shares her unique approach to helping entrepreneurs achieve sustainable success by uncovering the identity they're living (often unintentionally) and aligning it with the one they want. From there, the strategy to success becomes simple. Here's a glimpse of what we cover: The hidden obstacles that are often holding you back from reaching your biggest goals. How your identity influences your business success more than you might think. The critical steps to aligning your business strategy with who you truly are. Why forcing yourself into a strategy that doesn't fit can backfire. Powerful ways to create a business that feels authentic and fulfilling. If what Bri said resonated with you, please learn more about her business identity and strategy work via her mastermind at briseeley.com/mastermind or connect with her on Instagram @briseeley.
Are things finally clicking with your sales and it's time to bring in someone to support you in fulfilling, selling, or both? This episode is for you! It's a classic chicken and egg scenario. Do you bring on fulfillment to anticipate sales or bring on sales and stretch fulfillment first? It's a scenario I've witnessed many times that can propel a business to the next level or set them back another few years. Listen in to discover: What the classic scenario looks like for businesses in a growth phase from solopreneur to full-on entrepreneur with a team The common pitfalls owners experience when they scale too fast and how to avoid them Strategies to give yourself the time and space to find the best people to bring on to your team (instead of coming from a reactive, last-minute place of pressure) The pricing and sales strategies to implement before scaling to avoid payroll pressure How to design a profitable and manageable growth plan that doesn't leave you feeling overwhelmed. If you're finding yourself at this common fork in the road of your business, please listen to this episode first. If you'd like an expert's help, book a strategy call here: https://calendly.com/aleasha/salesteam-levelup
Masterminds have become increasingly popular and with that, the quality of them has significantly declined. Whether you're looking to start your own mastermind or find one that's the right fit, there are some incredibly important things to consider that most people miss. In this episode, I chat with Dustin Riechmann, the brains behind creating the 7-Figure Leap Mastermind, about how to create and identify the perfect mastermind group for your entrepreneurial journey. We'll dive into the essentials of setting the right tone and forming the right group to avoid the pitfall of masterminds turning into sales pitches. Dustin also shares his secrets to facilitating peer-to-peer interactions and creating an entrepreneurial emotional support system. Listen to learn more about these gems: The boundaries necessary to facilitate powerful discussions in a group setting Fostering peer-to-peer connections that ultimately lead to collective growth and mutual support How to identify a mastermind that fits your needs, including format, member insights, and selection process, so you find the perfect group for your goals. The art and science of balancing structure and intuition to meet your group's needs and produce incredible transformations If you're looking for a better way to accelerate your results with a mastermind, check out Dustin at 7figureleap.com
Big whale clients are the dream for many people. Although they come with their own set of cons - there are plenty of pros. So, how do you land them - especially when you're not a whale yourself? It's easy to get intimidated, especially when the stakes are high. This kind of thinking has ruined many deals and it's a simple fix. Finding the right people is crucial. We're not just talking about finding anyone with a big budget, it's also connecting with those who value what you offer. This episode dives into how to see things from your prospect's perspective and understand that what's a big deal to you might be peanuts they're happy to spend for them. Listen in to discover: Shifting your money mindset around bigger clients to close the deal How to understand what's significant for your clients (so you land them) Methods of targeting the right prospects and identifying who is a good fit. Strategies to help clients justify their investment and see the value in your offerings. Overcoming imposter syndrome from being “smaller” than the big clients you can help (even though you're small!) If you've got a big contract opportunity or want to bring in more of them - this episode is for you! For sales support that's specific to you - here's the link: calendly.com/aleasha/sales-level-up
Ever feel paralyzed by the fear of hearing "no"? As a mother, wife, business owner or anything in between - women often hold themselves back from getting what they want for fear of rejection. The missed opportunity is enormous. That's why we dive deep in this episode with Marta Greca, CEO of Media the Creative Agency and mother of 7. As you would imagine, knowing boundaries, clearly communicating your asks strategically, and not taking no personally are all crucial to successfully manage a life as full as Marta's! That includes asks for business, for sharing household chores or for kids to pitch in! They're all asks that make a big impact on your life. Tune in to learn her secrets on: How to maintain a grounded sense of self instead of losing yourself to the identity of wife, mother or business owner (so easy to do!) Staying persistent without taking rejection personally and reaping the rewards later The strategy to refining your asks and staying curious so you get a “yes” Understanding the different ways people process requests to make your asks more successful Transforming your approach and results by thinking about the other person's perspective If you like what Marta had to say in this episode and want to learn more please find her at: instagram.com/martasauretgreca
In this episode, we dive into sales strategies from the buyer's POV because this is often when the biggest “ahas!” are unlocked. Have you ever felt like you bought something and then what was delivered was very different from what was sold? We probably all have encountered one of these sales “burns” that are so prevalent in mainstream sales. These “burns” result in higher refunds, damaged reputation and lower sales overall - it's a very short sighted strategy. For that reason, it's crucial to be as transparent as possible about what your buyer is buying - and as a result, you will have a lot more people buying from you! Tune in to discover how to: Win more sales through clarity and honesty Define your anti-audience - and become more magnetic to your ideal audience Understand the top 3 reasons why people get burned - so you can avoid them! If you're interested in never having another nightmare client - this episode for you. For sales support that's specific to you - here's the link: calendly.com/aleasha/sales-level-up
How do you know when to conform and when to follow your intuition in a very different direction? Join me as I chat with Jeff Sieh, the creative genius behind Manly Pinterest Tips and the host of Social Media News Live. He's a fantastic example of a Black Sheep who did things differently - even though people told him it would “never” work. How did he figure out when to listen to others and when to do what felt right instead? That's what we discuss in this episode as well as the laziest approach to marketing that gets the most successful results. Tune in to discover: Jeff's unique journey of innovation in a marketing space that has A LOT of white sheep The benefits of building a trusted network for honest feedback and support as a business owner Clear direction on how you know when to follow the pack and when to deviate The laziest approach to getting bigger results with less effort (Jeff's signature method) If anything Jeff said resonated with you, check out his website at jeffsieh.com for a free course on using Pinterest and AI, and tune into his live show, Social Media News Live, for more valuable insights.
Ever heard that it's not WHAT you say - it's HOW you say it that matters? It's true. I would not be surprised if there were murders every year based on tone alone. Some sales experts will tell you to focus on tone - which can be incredibly distracting and difficult to stay present. Instead, focus on the energy and intention you're bringing to the conversation and your tone will naturally follow - while allowing you to stay present! Tune in to discover: The dangers of faking tone, personality, etc. in a sales conversation - and what to do instead How to effectively use the tone of your voice to move more sales forward The benefits and steps for objection prevention vs. objection defense Easy ways to create a magnetic energy in a sales conversation that makes people want to buy from you Want to create the words that explain the VALUE of what you do - allowing you to naturally sound confident in sales conversations? Book your call here: calendly.com/aleasha/sales-level-up.
Ever feel like you're your own worst enemy? Like you're driving with one foot on the gas and the other on the brake? This is a far too common experience for humans and I sat down with Tracy Pleschourt, the mastermind behind transformative life coaching school “Self Made You” to explore why. And more importantly - how to break that cycle! She dives deep into her SELF framework that has changed dozens, if not hundreds, of lives. It starts by defining what we want, eliminating fear-based thoughts, leveraging our strengths, and making continuous progress. We even use a pickle of a situation I found myself in to walk through the framework live. Remember, personal growth is like riding a carousel—no finish line, just continuous, small steps forward. Tune in to discover: How to recognize and address fear-based narratives that impact your decisions and create results you don't want. The power of empathy for yourself and others in making better choices that create the result you want. Practical advice on using the SELF framework to overcome self-sabotage and leverage your strengths to create the reality you want. Why continuous learning and intentional decision-making are key to a fulfilling life. Ready to break free from self-sabotage and create your own success story? This episode is for you. If you want to experience the relief from using the SELF framework for a tough situation you're in, join Tracy on her free coaching Fridays which you can find at self-madeu.com.
There's this predominant feeling among people that marketing is sexy and sales is sleazy - even though they are very related. In this episode, I unravel the mystery behind many people's preference for marketing over sales and how to turn those sales fears into strengths. It ultimately comes down to your money beliefs messing with your mind. It leads people to undercharge, undersell or avoid selling altogether - and it's actually a disservice to people, including yourself. Tune in to discover how to: Transform sales into something as sexy as marketing that you love to implement Understand the ways our beliefs about money influence our sales approach. Eliminate the fear of rejection in sales - and sell more than ever Charge appropriately for your services. Hint: you charge more for less time Navigate objections that minimize rejections Ready to flip the script on sales and approach it with newfound confidence? Let's chat about leveling up your sales game. Book your call at calendly.com/aleasha/sales-level-up.
Business without burning out seems like a myth to most people The truth is actually, you will be far more successful when you drop the hustle & grind and come from a place of flow. What the hell is “flow”? Well, Kami Guildner, business coach for high-vibe, women entrepreneurs entrepreneurs breaks it down in detail on this latest episode - and it's absolutely liberating. Listen in to discover: It's not just about the white space on your calendar - it's the energy you bring to it and how you get there The drawbacks of following business and marketing “formulas” and what to do instead The crucial elements your business vision needs for success that most people miss Defining a voice that's irresistible to your ideal clients Becoming visible in a powerfully showstopping way that establishes you as a thought leader and authority If what Kami shared resonates with you then I highly recommend checking her out at www.kamiguildner.com
If you're hearing things like “this is a lot to process”, “thank you for this valuable information”, “let me get back to you” - it's a sign that you are over educating on your sales calls. Educating and selling at the same time is a sure-fire recipe for confusion. Pre-education for your prospect to watch or read before you talk will immediately increase your sales with less effort required from you. In this episode, we're uncovering the magic of pre-educating your prospects and how to do it in your own sales process. It's all about setting the stage so your sales conversations are focused, productive, and a whole lot shorter. Tune in to discover: The real reason that educating in your sales conversation will kill your sales - it's not that they're going to go do everything themselves! How to get into your prospect's head (in a good way) and skip the jargon and in the weeds overwhelm. The natural human tendency towards skepticism and how to turn it around. Different pre-education options to choose from like sending videos and guides to showcase your unique flair. Powerfully filtering out people who are not a fit while simultaneously making the right people more likely to say yes to working with you - faster. Interested in seeing how this would work specific to your offer? Let's chat about leveling up your sales game with pre-education. Book your call at calendly.com/aleasha/sales-level-up. If you're ready to ditch the long-winded sales marathons and convert more deals in less time, then don't miss this episode!
What do sales & dating have in common? Well, everything as you'll see in this episode. If you're trying to marry anyone who will have you - people can feel that just like prospects can smell your commission breath. Rita Goodroe, an expert on making more money with less effort, shares her experience into understanding why she found herself heartbroken in a life she didn't love as a lawyer. It involves going on 35 first dates in 35 days with random strangers and ends with her married and a highly sought-after keynote speaker. Here's a sneak peek of what you'll discover when you listen: All attempts to be appealing make you immediately unappealing - and what to do to actually attract prospects (and dates) The signs your actions are coming from a place of fear - and how to shift out of that place to experience success Winning more with a focus on curiosity instead of the end result The magic of silence and pausing in a conversation instead of filling it with nonsense If what Rita had to say resonated with you, I highly recommend checking out her powerful programs that support you in understanding yourself better and methods that will achieve more success at www.ritagoodroe.com
Want to know the fastest and most unexpected way to increase your revenue and client retention? Clear boundaries. People pleasers often think someone will like them more if they do more, never say no and go above and beyond. However, if you don't let someone know what you're doing is above and beyond then it simply becomes what's expected and you quickly become burnt out. Then you can't keep up that level of performance and the client leaves because quality declines (when in reality they just had mind-blowing quality before and had no idea). Listen in to discover how to:
Are you tired of the same old spiritual advice? Stay positive, affirmations reprogram your mind, live at the frequency of the things you want to attract. It's a lot of pressure to always feel good - or else suffer the consequences. This episode's guest - Rebecca Quave debunks some myths about integrating spirituality into everyday life in order to create the incredible results you want. Myth 1: You have to be positive all the time to be spiritually awakened. Myth 2: Overcoming anxiety and depression requires distracting yourself from negative feelings. Myth 3: The ego must be destroyed for spiritual growth. Get ready for a very different take on how to manifest, tap into your intuition, and energetically create all the things you want in your life. Listen in to discover: What your mind wants and needs to settle down and provide you peace The harmful consequences of toxic positivity and how to avoid them How to navigate negative feelings and situations without judgment or pressure to “stop having them” - which ironically allows you to move past them faster The misuse of the “law of attraction” - and what to do instead to manifest your goals Powerful exercises that feel like a cozy weighted blanket for your soul If what Rebecca discussed in this episode sounds helpful to you - I highly recommend checking out this powerful exercise. It's the first one that really opened things up for me! https://www.rebeccaquave.com/relationship-bliss-shift-delivery.html
The mainstream way of handling objections is wildly ineffective. It's convincing energy and it's not convincing anyone. Instead, it ends up making the prospect feel dismissed and invalidated instead of seen and heard. It's important to understand that objections are NOT something personal. Objections are concerns and what do you do when someone you care about has a concern? You explore it with them. This approach is extremely powerful in a sales conversation. If you're ready to ditch the old, pushy sales tactics and embrace genuine, curiosity-driven conversations leading to long-term client relationships, then this is for you. Because only good sh*t happens when you approach objections with curiosity, not coercion. Are you in? Listen to discover: Understanding the emotions around objections and how to manage them for success The completely natural fears prospects experience before investment and how to address them in a collaborative way The approach to objections that not only wipes out the need for pushing but also steers the conversation toward a place of relief and trust. Finding the ROOT of the resistance for more effective conversations Approaching objections as an opportunity to also understand if a client is a good fit for YOU (no nightmare clients policy!) “You want to treat your clients better than you treat your prospects, and you want to treat your prospects like they're going to be your client for a really long time.” - Aleasha Bahr Interested in mastering clear conversations and eliminating the need for convincing or discomfort around objections? Let's hop on a call! calendly.com/aleasha/sales-level-up
In the latest trend of business owners avoiding doing sales themselves or hiring salespeople - there has been a new movement towards AI “doing the sales for you.” It's an interesting concept and one that Noah Jacobs is an expert on as he's interviewed 100+ companies on what results look like using AI instead of humans. The results are…what you may or may not expect. AI has a place in a more effective and efficient sales process - but that place is not in the actual sales conversation but beforehand. Listen in to this conversation to discover: Where automation costs you sales and where you can leverage it to make more sales happen How to balance automation with personalization for a winning sales strategy that's both efficient and highly effective. Using AI to understand your customers on a deeper level - and make more sales as a result Hidden dangers of over-relying on automation and learn how to steer clear of common pitfalls to maximize your sales potential. How to leverage automation to enhance your sales game, driving powerful results without sacrificing the personal touch. Visit Ultima Insights AI's website at ultimainsights.ai to learn more about their automated research and filtering solutions for sales outreach.