FreeDive Podcast

We made it to Season 2, and honestly… we're just as surprised as you are. In this anniversary episode, we're pulling back the (faux fur) curtain to spill all the chaotic, unfiltered, occasionally sparkly lessons we've learned after a year of podcasting. From dead dad jokes to production burnout to figuring out our actual audience (spoiler: it's basically Bill), we're diving into what worked, what didn't, and why we're done pretending to be NPR. If you've ever thought about starting a podcast—or just want to hear how we survived ours—this one's for you.Let's connect! Send us a message and say hi.It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Ever felt like being the nice one, the funny one, or the quiet one meant not being taken seriously at work? In this episode, Kristy and Deb get real about the ways personality and perception play into how we're treated—and how we treat others. From being underestimated to learning how (and when) to speak up, this one's full of honest stories, a little laughter, and those “wait… is it just me?” moments.Let's connect! Send us a message and say hi.It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Forget “just another AI chat”—in this episode, Kristy and Anna spill the tea on how ChatGPT went from novelty act to their new office MVP… and impromptu shrink.You'll hear how a Reddit pixel install turned into a 30‑second flex, why drafting social copy without AI feels like using a flip phone, and whether you really need to keep paying a therapist when your chatbot's dishing out life advice (and egg‑frying hacks). Equal parts marketing masterclass and digital therapy session—tune in and see if AI really has your back… or just your browser history.

So You Wanna Be an Influencer? Step 1: Vomit Bags & Lint RollersYour unhinged starter pack awaits....Ever wondered what not to do as an influencer? Kristy and Deb are here to show you—complete with emotional support lint rollers, purse confessions, and a surprisingly passionate pitch for vomit bags. This episode dives into the good, the bad, and the downright weird world of influence—whether you're chasing #sponsored dreams or just here for the caffeine wipes. It's chaos. It's real. It's… oddly convincing.

Letting go is hard—especially when you're used to having a hand in every project.In this episode, we talk about the challenges of stepping back, trusting your team, and strengthening communication (including a unicorn emoji strategy). Plus, the legendary Twerking Bull makes its grand return.

In this episode, we unpack the beautiful disaster that is workplace communication—complete with fur, tinsel, and some light, HR-violating banter. From decoding "Bill-speak" to wondering if we need a company-wide vocab Bible, we're pulling back the curtain on how creative teams actually try to understand each other. There's some yelling, some emotional lint rolling, and a very real moment of grief over a missed “Good Morning Starshine.” Welcome to FreeDive, where the sexy baby and the monster on the hill are just doing their best.Let's connect! Send us a message and say hi.It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Think insurance marketing is just about middlemen? Think again! In this episode of the FreeDive Podcast, Tim and Bill break down affinity marketing — a strategy that connects companies with the right communities.Fresh from the PIMA Conference, they share insights on industry trends, the power of trust in marketing, and why this approach is reshaping the insurance world.Let's connect! Send us a message and say hi.It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Grief doesn't come with a guidebook, and returning to work after loss can feel like stepping into a world that has kept moving without you. In this deeply personal episode of the FreeDive Podcast, we open up about the experience of navigating life, work, and creativity after losing loved ones to cancer.As part of the Podcastathon, we're honored to support the American Cancer Society—a cause that's especially meaningful to us. Through raw conversations, personal stories, and even some much-needed laughter, we discuss how grief impacts creativity, the challenges of returning to work, and the ways employers and colleagues can support those who are grieving.Whether you've faced loss yourself or want to better understand how to support others, this episode offers a candid look at the messy, nonlinear process of healing—and finding joy again.Tune in, share, and help us raise awareness for a cause that touches so many lives.Resources:American Cancer SocietyDonate Now!PodcastathonFreeDive Podcast PodcastathonCig HarveyEverything is Teeth Evie WyldLet's connect! Send us a message and say hi.It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

In this lively and unfiltered episode of the FreeDive Podcast, the creative core four team dives into a game of Balderdash with a marketing twist! From hilariously real slogans to creating our own, we explore the fine line between clever marketing and just plain absurd. Tune in for laughs, insights into creative strategy, and a reminder that marketing doesn't always have to be serious.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

New year, new social strategy! This month on Social Savvy with Kristy, we're uncovering the 5 sneaky mistakes that could be sabotaging your social media growth—and how to fix them.From turning engagement into a two-way street to making your content strategy actually work for you, we're sharing practical tips to kick off 2025 with confidence.If you're ready to leave bad habits behind and embrace a smarter, more effective social media game plan, this episode is your must-listen guide!Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

We're off for the rest of the year, but we're here to say a big thank you to everyone who has supported the FreeDive Podcast and to share a glimpse of what's coming in 2025. Don't forget to tune in next week for our end-of-the-year blooper reel—a hilarious wrap-up of our behind-the-scenes moments!Special Thanks To:Guests:Kerri StrubleTina GammonChristina GarnettNathan NokesAlisa MeredithKyle FigueroaKayla Sue RobertsInternal Team:Anna BaglienDan LalDeb McGranaghanKevin BurnsMark SilvermanMaddie CutrerBehind-the-Scenes Support:Rachel Lynch for her invaluable transcription work.Vanessa Velasquez for her editing/publishing work.Kevin Billingslea for technical audio advice and early guest appearances.Company Leadership:Bill Cutrer for trusting and supporting this creative venture.Podcast Partner:Anna-Lynn Pelotte for her dedication and resilience through a challenging year.A Final WordWhether you've tuned in for one episode or all 33, your support has meant the world to us. We'll be back in January with fresh ideas, new episodes, and exciting updates.

In the final episode of 2024, Bill and Anna take the helm for a hilarious and heartfelt year-end review. From their favorite marketing trends and pop culture moments to bold predictions for 2025, this episode is packed with insights, laughs, and a touch of nostalgia.

In this special anniversary episode of the FreeDive Podcast, we celebrate nine incredible years of offering Matterport services at Seapoint Digital. Guest host Anna sits down with Matterport technician Kristy to explore the joys, challenges, and transformative power of this cutting-edge technology.

You asked, we listened! In this month's Social Savvy with Kristy, we're diving into TikTok—the app everyone's talking about, but not everyone gets. If you've ever wondered:How do I keep my favorite TikToks organized like a pro?Can my friends see all the weird stuff I've commented on?Why does TikTok think I'd like this random video?We've got you covered! This episode is perfect for TikTok newbies, hesitant brands, or anyone who's avoided downloading the app thinking it's “just for Gen Z.” Kristy shares helpful tips, funny insights, and even a few personal TikTok quirks to keep things interesting.It's part TikTok crash course, part lighthearted confessional—you won't want to miss it!Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

We're taking a quick pause this week, but don't worry—we've got a few updates to share!

In this episode of the FreeDive podcast, Kristy and Bill dive into the politics of marketing and share their bold predictions for 2025. From the growing influence of AI on content creation and marketing strategy to the evolving roles of influencer marketing and cancel culture, they explore how cultural shifts and technological advancements are shaping the industry's future.Plus, the team delivers plenty of laughs with some of the quirkiest moments yet:The wild internet saga of Peanut the squirrel and its unexpected political falloutWhich team member could secretly crush a breakdancing contestWhy staying ahead of cultural trends is both exhausting and essentialTune in for a mix of cutting-edge insights and hilarious detours as Kristy and Bill discuss the ever-changing landscape of marketing and culture in 2025.AI Tools:Chat GPTHedraOasisKapwingUnderloadDescriptDream MachineNotebook LMSquadcastPictoryCultural Mentions:Nutterbutter AdDunkin Donuts Halloween AdsPeanut the SquirrelRaygunJeremy SwaymanLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

In this episode of the FreeDive Podcast, we're joined by Anna Baglien, one of Seapoint Digital's talented account managers and a longtime friend of the show! Anna shares her journey into account management, a role often defined by wearing multiple hats and seamlessly meeting clients' needs.Kristy and Anna dive into the unique challenges of account management, from mastering organization and adaptability to honing people skills and navigating the unexpected.Whether you're curious about the behind-the-scenes of client management or considering a career in this dynamic field, Anna's story offers practical advice, relatable challenges, and a clear picture of what makes an effective account manager. Join us for a warm, humorous, and insightful chat about the art of client relationships and the "organized chaos" that makes it all happen.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Curious about what makes a LinkedIn profile truly pop? In this month's Social Savvy with Kristy, we're diving into the essentials of crafting a LinkedIn presence that stands out, engages, and sets the stage for meaningful connections.From the perfect profile picture and headline that tells your story, to writing content that resonates in your industry, Kristy guides you step-by-step through creating a profile that's not just impressive but impactful. Plus, we're going beyond the basics to share pro tips on commenting, direct messaging, and strategic engagement—learn how to kickstart conversations, join discussions, and strengthen your presence in the LinkedIn community.Whether you're new to LinkedIn or ready to refresh your profile, Kristy's practical advice, humor, and real-life examples make this episode as fun as it is informative. By the end, you'll have all you need to turn your LinkedIn profile into a networking powerhouse.Grab a pen, jot down some notes, and get ready to transform LinkedIn into your ultimate professional highlight reel! Tune in, connect, and grow with us!Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

In this episode of the FreeDive podcast, we're joined by Kayla Sue Roberts, a social media marketer with a passion for gaming and influencer marketing. From her start as a marketing coordinator during the pandemic to freelancing with top clients in the gaming and eSports world, Kayla has built her career with resilience, grit, and a keen eye for trends. She shares the story of her journey, highlighting lessons learned from hands-on experience and her natural talent for sales honed in corporate banking.Join us as Kayla delves into:How she used real-world experience and mentorship to fast-track her success in social media marketingThe highs and lows of freelancing, from building a niche client list to finding the right clientsNetworking tips for making connections in the gaming industryInsider insights on the power of influencer marketing and how she identifies the best gaming influencers for brandsThe dedication it takes to stay up-to-date with social media platforms, gaming trends, and client needsFighting burnout with self careWith deep expertise in the gaming community and a natural knack for knowing how to engage the right audiences, Kayla's insights offer valuable takeaways for anyone looking to break into marketing, grow their freelance business, or understand the world of gaming and influencer marketing.Follow Kayla Sue:LinkedInTwitterAdditional Links:eSportsTwitchLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Today we're breaking down our experience at the 2024 Agents of Change conference. From standout sessions on rethinking the customer journey to using AI for content and video marketing, we dive into our favorite moments. Hear our take on John Jantsch's insights about shifting from the outdated sales funnel to his fresh approach on building trust and referrals.Plus, we geek out over Lou Bortone and AI-powered video tools after his stellar demo-packed session that showcased tools like Descript, Pictory, and more—all designed to help marketers of any size.Finally, we compare this year's conference to others we've attended. Is Agents of Change really living up to its name? Tune in for our candid review and actionable insights to help your business thrive in this fast-changing digital landscape!Speakers Mentioned:John JantschAndy CrestodinaViveka Von RosenLou BortoneAI Tools:Chat GPTHedraOasisKapwingUnderloadDescriptDream MachineNotebook LMSquadcastPictoryAdditional Links:Quebec NordiquesAgents of ChangeInboundLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

In this episode of the FreeDive Podcast, Kristy and Bill dive headfirst into the ever-evolving world of artificial intelligence, with a focus on ChatGPT. From playful experiments with Bill's AI voice companion, Echo, to deep discussions on AI's influence in art, photography, and even politics, no topic is off-limits. They explore how AI is shaping the future—from creative industries to the psychology of young people using face filters. Tune in for a fun yet thought-provoking conversation as Kristy and Bill break down how they're using AI in their work, its potential impact, and the ethics behind these new technologies.Whether you're curious about AI's role in everyday life or its broader societal effects, this episode has something for everyone.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Ever wonder how a content marketer becomes a product marketing powerhouse?In this episode, we sit down with Alisa Meredith, a seasoned marketing professional with over 20 years of experience in content strategy and product marketing.Alisa shares her journey from running a marketing agency to creating and leading a production unit at Tailwind and refining her project management skills at Semrush. Along the way, she opens up about the challenges she's faced, offers advice for young women entering the marketing field, and discusses how she's embracing the future of AI.Known for her compelling storytelling, strong analytical skills, and expertise in content marketing, Alisa provides a candid look at her path from content creator to product marketing manager. Whether you're an aspiring marketer or a seasoned professional, this episode offers an inspiring and insightful glimpse into her evolution in the ever-changing digital landscape.Follow Alisa Meredith:LinkedIn: Alisa MeredithAdditional Links:SemrushChat GPTHubSpotPinterestLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

Ever wondered why your one-size-fits-all social media posts aren't hitting the mark? Spoiler alert: it's all about tone! In our third installment of Social Savvy with Kristy, we dive into the art of tailoring your caption copy to fit each platform's unique vibe. From LinkedIn's professional polish to TikTok's casual fun, we're covering it all.Join us as we break down the dos and don'ts of social media copywriting and share expert tips for boosting engagement on LinkedIn, Instagram, Facebook, Twitter, YouTube, and TikTok. Discover why posting the same caption across every platform is a major mistake, and learn how to fine-tune your messaging to speak directly to each audience.Whether you're managing a brand account or just want your personal posts to stand out, grab a pen and get ready to take some notes! We'll share examples, strategies, and insights to help you nail your tone every time you hit "post."Tune in for tips that will turn up your engagement and help you craft copy that truly connects!Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait! Explore a wealth of tips, tricks, and insights on our various social channels:

In this lighthearted episode of the FreeDive podcast, Kevin takes the host's seat to interview Kristy about her journey in launching and growing a podcast—a journey he's been a fan of every step of the way. With over 20 episodes under her belt, Kristy shares her candid reflections on staying authentic, the challenges of creating content, and the surprising lessons learned along the way.To demonstrate the importance of storytelling, Kevin and Kristy share some of their own: from Flintstone vitamins in the toilet to the mystery of a broken candy dish and sharks at a triathlon, this episode is packed with funny stories and unexpected detours. Kristy also reveals the behind-the-scenes vibe she aimed for—keeping things real and avoiding that overly scripted feel.Whether you're an aspiring podcaster, a business owner looking for relatable insights, or just here for some good stories, this episode blends valuable lessons with the quirky, offbeat storytelling that makes Kevin and Kristy a dynamic duo.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

In this episode of the FreeDive Podcast, Deb and Kristy dive deep with Mark Silverman, Senior Vice President of Client Services at Seapoint Digital, to explore the evolution of marketing and advertising. Mark discusses his passion for finding what sets a client apart in a crowded marketplace and shares his insights on the major shifts shaping the industry today, including the power of big data and the impact of digital platforms in creating personalized, targeted campaigns.Mark also explains the importance of balancing traditional and digital marketing methods, emphasizing a rigorous approach to testing and measuring ROI to ensure every marketing dollar is well spent. With decades of experience navigating the changing landscape, he reveals how brands can remain agile, adapt quickly, and connect meaningfully with their audiences in an ever-evolving market.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

In this lively episode of FreeDive, Bill takes over hosting duties and welcomes Kevin for his podcast debut! Kevin flips the script, putting Bill on the spot about running an agency with purpose, and diving deep into what it takes to grow responsibly in today's fast-paced digital landscape. Discover how to scale your agency without losing your sanity, your team, or your unique vision! And stay tuned until the end, when Kevin fields questions from the team and puts Bill in the hot seat with rapid-fire challenges like, “Who would you fire?” and “Where's the office pony you promised us?”

In Part 2 of our "Social Savvy with Kristy" series, host Kristy dives into the world of social media platforms, helping you determine which one is the best fit for your business. Whether you're just starting out or looking to expand your digital presence, this episode is packed with essential insights.Kristy begins by guiding you through three crucial questions: What is your goal? Who is your ideal customer? Who are you as a brand? With these answers in mind, she explores the unique features and benefits of major social media channels, including Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and TikTok.Learn how each platform can help you achieve your business objectives—whether it's improving SEO, developing your brand identity, or engaging with your audience. Kristy also provides a surface-level look at the pros and cons of each platform, helping you make informed decisions.To wrap things up, she shares tips on crafting a strong social media strategy and offers suggestions for success in the ever-evolving digital landscape. Tune in and get ready to elevate your social media game!Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

In this episode of the FreeDive podcast, we sit down with Kyle Figueroa, the visionary behind Figueroa Electric, to discuss how he's revolutionizing the electrical contracting industry through the power of digital marketing. Kyle shares his journey from traditional electrician to a sought-after expert in luxury home automation, thanks to his innovative use of social media and online marketing tools.Kyle dives deep into the strategies that have set him apart, from leveraging keywords to mastering platforms like Instagram and Google Ads. He explains how understanding and adapting to the ever-changing digital landscape has not only expanded his business but also positioned him as an all-in-one solution for clients seeking cutting-edge electrical work.Tune in as Kyle reveals the secrets behind his successful collaborations with other businesses and his approach to time management that balances his thriving business, podcast, and family life. Whether you're an aspiring entrepreneur or a seasoned contractor, Kyle's insights will inspire you to embrace the digital age and elevate your business to new heights.Follow Kyle Figueroa:Instagram: @figueroa_electric_integrationLinkedIn: Kyle FigueroaPodcast: Resilient RootsYouTube: Figueroa Electric Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

In this special throwback episode from our Women in Marketing series, Maddie sits down with Deb McGranaghan, a marketing analyst at Seapoint Digital, to explore her unique journey into the world of marketing. Deb shares how she transitioned from traditional marketing methods to the digital landscape while juggling the demands of motherhood and entrepreneurship.Tune in as Deb discusses the key traits that have helped her adapt and thrive in a constantly evolving industry, the challenges she faced marketing herself, and the importance of creating an inclusive environment for women in the workplace. Whether you're a seasoned marketer or just starting out, Deb's insights on balancing professional growth with personal responsibilities are sure to inspire.Don't miss out on this candid conversation about resilience, flexibility, and the power of supporting women in the marketing field.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Step into the fascinating world of voice acting with our guest, Nathan Nokes, a seasoned professional whose voice has brought characters to life in books, animation, video games, and beyond. In this episode, Nathan recounts his journey from his early days in the industry to becoming a sought-after voice talent. He offers a behind-the-scenes look at the highs and lows of voice acting, and shares his perspective on the evolving role of AI in the field. In this episode, we explore:What it Takes to be a Voice Actor: Discover the essentials of breaking into the industry and what sets a successful voice actor apart.AI in Voiceover: We delve into the impact of AI on voice acting and discuss how to use this technology ethically.The Art of Video Game Voices: Learn about the unique challenges and opportunities of voicing characters in games, with a special focus on Nathan's role in Genshin Impact.Marketing and Social Media: Understand the crucial role of self-promotion in a voice actor's career and how Nathan navigates this landscape.Training and Community: Gain insights into the importance of ongoing training and the supportive voiceover community.Whether you're a budding voice actor or a fan of the industry, this episode is packed with valuable insights and entertaining anecdotes. Don't miss out on Nathan's behind-the-scenes stories and expert advice!Follow Nathan Nokes:InstagramLinkedInContact:nathan@nathannokesvo.comhttps://www.nathannokesvo.com/Additional Links:GVAA Rate GuideLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Welcome to the first installment of "Social Savvy," where we dive deep into the ever-evolving world of social media! In this episode, we're focusing on Instagram, the platform that keeps on changing.From the early days of pinned comments to the latest updates like chat themes and the mysterious vanish mode, we break down the key features and changes that matter most. If you're new to the platform or just need a refresher, this episode is for you!Join us as we explore Instagram's evolution, including the launch of Reels, the long-awaited ability to upload from desktop, and the introduction of features like close friends and notes. This beginner's guide sets the stage for what's to come in our series.Whether you're a business owner, a social media manager, or just a curious user, tune in to get a solid foundation on Instagram. Stay tuned as we build on this knowledge with more advanced tips and tricks in future episodes.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

This week, join our hosts as they dive into a lively discussion about the complexities of achieving work-life balance in a remote work environment. With remote work becoming the norm, finding that perfect equilibrium between professional responsibilities and personal life can be a challenge. Kristy, Anna-Lynn, Deb, and Dan are here to share their insights, experiences, and practical strategies.In this episode, they reveal:The top challenges they face while working remotely and their unique solutionsDeb's tips for staying disciplined and motivated outside of the officeDan's advice on maintaining strong team communication and collaboration from a distanceKristy's insights on setting boundaries to prevent burnoutAnna-Lynn's strategies for integrating personal wellness into a remote work routineWith a blend of expert advice, personal anecdotes, and lighthearted moments, this episode provides valuable guidance and encouragement for anyone working remotely. Whether you're a seasoned remote worker or new to the game, you'll find actionable tips and relatable stories to help you thrive.Tune in and get ready for some practical insights and genuine laughs.WATCH THIS EPISODE ON YOUTUBELet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

This week's episode is a raw and candid conversation about the intersection of personal hardship and professional responsibility, and how we keep moving forward when everything seems to be falling apart.We are pulling the curtain all the way back and diving deep into the raw realities of creating content when our personal lives are in turmoil. Whether we're dealing with loss, chronic illness, or the daily struggles that seem to pile up, finding the energy and creativity to keep our work lives afloat can feel impossible.Join us as we share our personal experiences and challenges, from navigating grief and illness to the pressures of staying "on" for our audience. We'll discuss practical tips and strategies that have helped us maintain our creative output, even when it feels like the well has run dry. Grab your pen, tea and tissues, and let's get real about the highs and lows of life behind the scenes.Additional Links/Please Sponsor Us:Celsius Peach VibeComfrt ClothingLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Join hosts Kristy and Anna-Lynn as they explore the unconventional journeys that led them to success in the marketing industry. In this inspiring episode, they share how their diverse skills and experiences across various careers eventually culminated in thriving marketing roles. Listen as they discuss overcoming fears about career changes, pursuing passions that diverge from their academic backgrounds, and leveraging innate abilities to achieve success.Episode Highlights: Pursuing Passion Over Expectation: Both hosts emphasize the importance of following their passions and interests rather than what others expect or dictate.Unconventional Career Paths: The episode highlights how both hosts took non-traditional routes to discover their true callings.Importance of Trying Different Things: They stress the value of experimenting with various jobs and hobbies to find what truly resonates.Adapting and Pivoting: The necessity of pivoting careers and adapting to new roles when previous ones didn't align with their passions.Overcoming Fear and Doubt: Emphasis on pushing through self-doubt and societal expectations to pursue what they genuinely love.Mentorship and Leadership: The role of having supportive mentors who see potential and provide opportunities for growth.Validation Through Work: Finding personal and professional validation through the success and recognition of their work.Creative Fulfillment: The importance of creativity and how it plays a central role in their job satisfaction and career choices.Encouragement to Keep Exploring: A motivational message to listeners to continue exploring and not settle until they find work that brings them joy.Whether you're contemplating a career switch or just starting your journey, Kristy and Anna-Lynn offer valuable insights on following your potential and defying the advice to play it safe. Tune in for an engaging conversation about discovering your true calling, embracing unexpected opportunities, and finding fulfillment in your work.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Dive into an engaging conversation with social media maven Christina Garnett on this week's episode of the Free Dive Podcast. From her roots as an English major and math teacher to her ascent as a top-tier marketing strategist, Christina shares her unique journey into the world of social media and community building. Discover the secrets behind her authentic online persona, her innovative approach to marketing at HubSpot, and her latest venture, Pocket CCO. Plus, don't miss her insights on the future of social media and the rising importance of human connection in the AI age. Whether you're a marketer, a Hokie fan, or just curious about the ever-evolving digital landscape, this episode is a must-listen!Topics Covered:The importance of authenticity in digital campaignsThe role of the Hokie Bird in Virginia Tech cultureChristina's journey from social media to senior marketing at HubSpotChallenges and strategies for small business owners during the pandemicTips for new marketers entering the fieldEmerging trends to watch for in the coming yearFollow Christina Garnett:Twitter: @ThatChristinaGLinkedIn: Christina GarnettAdditional Links:Pocket CCOHubSpot AcademyVirginia Tech HokiesLet's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

This week, join hosts Bill and Kristy as they dive into a candid discussion about imposter syndrome, burnout, and mental health in the workplace. These issues are all too common, especially in office jobs and marketing agencies, and Bill and Kristy are here to share their personal experiences and practical tips.In this episode, they reveal:Their biggest workplace fails and what they learned from themThe triggers of imposter syndrome and strategies to overcome itThe subtle causes of burnout and essential self-care practicesThe importance of open communication, setting boundaries, and using humor to copeWith a mix of serious insights and lighthearted moments, this episode offers valuable advice and a reminder that no one is alone in these struggles. Whether currently facing these challenges or looking for preventative tips, listeners will find support and encouragement here.Tune in and get ready for some real talk and genuine laughs.Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

In this special sibling episode, we sit down with music producer Kevin Billingslea to dive deep into the art of maintaining quality and client loyalty in a competitive industry. Kevin, who has worked with famous musicians and built his business from the ground up, shares his invaluable insights that transcend music production and resonate with marketers and business professionals alike.Tune in as we explore how understanding and aligning with your client's vision is crucial for success. Kevin discusses the importance of effective communication and navigating creative differences to maintain a productive relationship. We delve into strategies for creating and fostering client loyalty, and why building a solid reputation is essential for business growth and client acquisition.Kevin also shares his thoughts on determining your worth in the marketplace and the importance of investing in yourself for personal and professional development. Additionally, we cover practical advice on setting your rates to balance competitive pricing with quality service.Whether you're a marketer, business owner, or just curious about the behind-the-scenes of successful client relationships, this episode offers a blend of casual conversation and educational insights that you won't want to miss.

It's the interoffice romance you didn't know you needed. Not every content creator comes to an agency with a college degree. If you're new to your agency's creative team and just starting out as a writer, this week's podcast is for you. Anna-Lynn and Deb talk about how analytics can (and should!) transform the way creative content teams approach their work, leading to more successful and impactful campaigns. Learn from their early marketing mistakes, their fascination with human behavior, and then go buy yourself - and Dave from Analytics - flowers.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Calling all women in marketing!Join us for the first episode in our "Women in Marketing" series, recorded back in March, as we sit down with Tina Gammon from Neurohacker. Discover how Tina's unexpected journey from a travel blogger in Switzerland to a marketing mogul has shaped her career.In this episode, Tina shares:✨ Her inspiring path into marketing, starting with a simple blog during a backpacking trip. ✨ How influential women in her life helped her grow and succeed. ✨ Valuable tips and advice for young women aspiring to make their mark in the marketing world. ✨ Insights on overcoming impostor syndrome and dealing with burnout in a fast-paced industry. ✨ Her proudest achievements, including building Neurohacker's social media presence from the ground up.Tina's story is filled with quirky anecdotes, genuine advice, and the kind of wisdom that only comes from real-world experience. Whether you're a seasoned marketer or just starting out, this episode is packed with inspiration and practical tips. (WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

It is a delicate balancing act maintaining client connections, knowing when to say goodbye, and how to handle those goodbyes with finesse. In today's episode Bill is back to guest star and break down how to weigh the costs of client retention versus new acquisitions. He also teaches us how to harness the power of social media to create meaningful client connections. With a focus on authenticity and sincerity, he reveals how to build loyalty that lasts.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Join us in this episode as we chat with Kerry Struble, the creative mind behind Birch Blaze Studios. As a seasoned photographer and videographer, Kerry opens up about the challenges and rewards of running his own business and managing his marketing efforts. We explore his strategies for staying agile in a rapidly changing market, the importance of rebranding, and how he harnesses the power of digital marketing platforms and AI to connect with clients and streamline his workflow. Tune in for a compelling discussion on innovation and resilience in the visual arts industry.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Marketers beware - everyone's a comedian. Humor in marketing can be a two-edged sword. When it works, it's brilliant. When it bombs….OOF. In this episode, Kristy and Anna-Lynn are feeling extra and talking about how to successfully incorporate humor into your marketing campaign. We're sharing our fave examples of campaigns that hit our funny bones and made a lasting impression, and also discussing an epic fail that'll make you cringe.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Why are Google reviews so important? Are they important? In a candid conversation filled with relatable anecdotes and practical advice, we navigate the often-overlooked power of reviews.Discover how timely and tactful requests for client reviews not only bolster business reputations but also fuel professional joy and motivation. We don't shy away from the discomfort some feel around self-promotion, instead, we arm you with strategies to encourage feedback graciously, fostering a culture where the significance of reviews is mutually appreciated. Whether you're a business owner hungry for growth or a thoughtful patron eager to leave your mark, this episode is your guide to mastering the art of reviews.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Chat GPT... say it with us. On today's episode, Kristy takes the helm with special guest host Bill, Seapoint's agency owner and captain of our ship, delving into the fascinating world of AI. From understanding its foundations to its limitless potential, they explore the ins and outs of AI and where it's headed. Learn how to harness AI effectively, its ethical considerations, and how it's shaping industries worldwide. Tune in for an insightful conversation that promises to demystify AI and inspire your curiosity about its role in our future.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Submerge yourself in the lively spirit of Seapoint Digital!We are your one-stop-shop for all things digital marketing.  From idea to implementation – we do it all. We love to help our clients reach their marketing goals. We've served companies in a variety of industries, from energy providers to medical suppliers; retail shops to property management firms.We can offer specialized insights and a wealth of experience to insurance agencies and financial institutions. We've received both national and international marketing awards for our work in the insurance industry, including The HubSpot Impact Award for Inbound Growth Story, and top awards from the Professional Insurance Marketing Association for 4 years running. In our first FreeDive episode, meet Kristy and Anna-Lynn and go beneath the surface of our daily operations to discover how our team's artist vibe and corporate skills create a tide of innovation that wins awards and delights our clients. It's not just about the destination but the journey of continual learning and creative exploration. Tune in, get inspired, and discover how we keep the creative currents flowing at Seapoint Digital.(WATCH THIS EPISODE ON YOUTUBE)Let's connect! Send us a message and say hi. It's the end!No it's not! There's more. There's always more. Every Tuesday at 5AM EST we release new audio and video episodes. Come find us!But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels:

Get ready to take the plunge into the dynamic world of digital marketing with the FreeDive Trailer! Join hosts Kristy, Anna-Lynn, and the team at Seapoint Digital as they share their journey from a small company to an international agency. Discover why they're diving into the world of podcasting and what to expect from each episode. Whether you're a seasoned marketer or just starting out, this trailer offers a sneak peek into the insights, stories, and laughs that await you on FreeDive. Don't miss out—subscribe now and get ready to dive deep into digital!Let's connect! Send us a message and say hi.But wait, there's more! Explore a wealth of tips, tricks, and insights on our various social channels: