Podcast appearances and mentions of david somerfleck

In this episode, Josh speaks with marketing expert David Somerfleck about some of the best marketing practices and about why he believes DIY marketing is hurting your business.   Connect with David: https://dms.blue/   Connect with Josh: https://josholmossr.com/ https://www.instagram.com/josholmossr/ https://www.linkedin.com/in/joshua-olmos/  

In this episode, we have another David as a guest! David Somerfleck is a digital marketing specialist providing digital marketing solutions with over 20 years of experience working for market agencies across North America and 10 years of experience as a certified small business mentor. We're more than happy to have his insights and thoughts regarding how non-profit's handle their digital marketing. Check out the show notes by visiting https://wowdigital.com/034

In this segment, you will hear from David Somerfleck a Digital Marketing Executive with 25 years of experience. You will get a walkthrough of How & When to PIVOT in Business During the Pandemic because if you aren't doing that then your will pay for it in the end do to playing it safe. It is time for you to level up in all areas in your life. WHO IS DAVID? David Somerfleck is a digital marketing executive with 25 years' experience working for marketing and advertising agencies where he served as project manager, helping guide multi-million-dollar brands as well as everyday business owners alike toward increased profitability. David also was a Certified Small Business Mentor off and on for 10 years through the U.S. Small Business Administration where he advised hundreds of small business owners, nonprofit administrations and senior staff, and startups in how to grow their business quicker and easier. Additionally, David was trained in political campaign marketing (called "messaging") by a consortium of The White House Project, the Colorado Department of Education, and the Center for Progressive Leadership - and later went on to advise several political campaigns. David has written for AOL/Time-Warner, spoken to a standing-room only audience at Microsoft, taught social media marketing at Johnson & Wales University, taught workshops for the WordPress Foundation and is the author of "The Road to Digital Marketing Profits" as well as a collection of poetry. He's also the host of The David Somerfleck Podcast where he interviews guests on topics related to digital marketing trends, global cultural and economic shifts, business innovation and ways we can all better channel our creativity. DAVID'S CONTACT INFO dms@dms.blue https://dms.blue DAVID'S GEM “If you have built castles in the air, your work need not be lost; that is where they should be. Now put foundations under them.” –Henry David Thoreau. GENESIS'S INFO GEMSwithGenesisAmarisKemp@gmail.com https://linktr.ee/GenesisAmarisKemp SUPPORT https://www.buymeacoffee.com/GenesisAKemp CALL TO ACTION Subscribe to GEMS with Genesis Amaris Kemp Channel, Hit the notifications so you don't miss any content, and share with family/friends. **REMEMBER - You do not have to let limitations or barriers keep you from achieving your success. Mind over Matter...It's time to shift and unleash your greatest potential. --- Send in a voice message: https://anchor.fm/genesis-amaris-kemp/message Support this podcast: https://anchor.fm/genesis-amaris-kemp/support

Jane and David cover a range of fascinating topics in this interview, including why digital marketing and automation is so critical to entrepreneurial growth today, and the attitudinal and mindset difference between what David calls business hobbyists and those who are 100% committed to their success. They also discuss how and in what way you should repurpose content.  David is a Digital Marketing Specialist with over 20 years' experience working for marketing and advertising agencies where he guided enterprise-level brands toward increased profitability. He was also a Certified Small Business Mentor for approximately 10 years through the U.S. Small Business Administration and other nonprofit organisations where he advised hundreds of small business owners, nonprofit administrations and senior staff, and startups in how to grow their business quicker and easier. Additionally, David was trained in political campaign marketing by a consortium of The White House Project, the Colorado Department of Education, and the Center for Progressive Leadership - and later went on to advise several political campaigns. He has written for AOL/Time-Warner, spoken to a standing-room only audience at Microsoft, taught social media marketing at Johnson & Wales University, taught workshops for the WordPress Foundation and is the author of "The Road to Digital Marketing Profits" and "The Illustrated Guide to Digital Marketing."  Do you expertly repurpose your content? If not, would you like to learn how? ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, speaker, event host and business scale up expert. She had a 20 year history in global media and advertising, before becoming a serial entrepreneur herself, with multiple businesses in real estate, marketing and education. Having grown and sold a £6M brand identity business to US communications group Interpublic, today she is most passionate about and committed to serving other entrepreneurs – helping them grow their businesses and achieve their best lives.  Enquire about working 1:1 with Jane, book a call here: https://bit.ly/2Z07DML Join Jane's free Masterclass to discover her Triple C HyperGrowth system - to scale up your business and attract your ideal clients, here: https://idealclientsuccess.com/masterclass

#14: Outsourcing Marketing with David Somerfleck.Welcome to the final episode of The UK Educator's Community Podcast.  Syd has a real treat in store and some fantastic guests booked to appear for Season 2 - Please remember to Follow/Subscribe on your podcast app to be reminded of when it's released.Following on from last week's episode which had lots of advice about upping your social media game, this week is all about outsourcing your social marketing and website design. David Somerfleck has been in the digital marketing space since the mid-1990's.  He's a published author, fellow podcast host and the Founder of DMS.Blue: https://dms.blue/As always, the conversation contains lots of actionably advice.  If you're considering outsourcing your digital marketing and SEO, David suggests the following:You should ensure that anybody you outsource your marketing to is a "good fit" personality wise, and you get a impression that they care about your business and your marketing targets.Upon initial conversations with digital marketers, they should be able to answer all of your questions and give satisfactory answers that make sense to you.  Make sure you pore over their testimonials and reviews.  A quality testimonial should have the client's name and  company they are affiliated with.For full show notes and more details about this and other episodes, please check here: https://ukeducators.com/podcasts/To join in the conversation with other educators, here's the Facebook Group:  https://www.facebook.com/groups/ukeducators_________________________________________More about Syd.Syd is on a mission to disrupt the Education sector by empowering Education Businesses to think differently, maximising their impact and enabling them to continue doing what they do best – being an awesome Educator!She recognises there are many great educators out there. UK Educators Community was born to support and empower other amazing teachers and educators to scale their business, to think more about their business development and to understand how small changes in their approaches can give different results.Serial Entrepreneur and Outstanding Woman in STEM Award Winner, Syd knows a thing or two about the Education sector. Through her business, Femtinos, Syd has worked with over 12,000 children over the last decade.  Her vision is to take her skills global, working with remote schools and training staff to instill growth mindset strategies. During lockdown, Syd has grown an online school in 6 months from 0 to 18 staff, which has delivered nearly 2000 online classes within that timeframe.

David M. Somerfleck is an Enterprise Digital Marketing Specialist with over 20 years' experience working as a project manager for marketing agencies across the United States. David has written for AOL/Time-Warner, spoken at Microsoft to standing-room-only crowds, keynoted the City & County of Denver's “Create” expo, and worked with hundreds of small-to-medium business owners, startup founders, and service providers across the globe. David's also taught workshops on nonprofit marketing, startup lean management, WordPress, SEO, eCommerce marketing, and has authored “The Road to Digital Marketing Profits” now available through Amazon, Walmart, Barnes & Noble, and Books-A-Million. website: https://dms.blue/ --- Support this podcast: https://anchor.fm/hforhustle/support

Today we are joined by David Somerfleck who is telling us about how digital marketing can help your small business excel in 2021 and beyond. David can be found via: https://www.linkedin.com/in/somerfleck/ DMS Blue can be found via: https://dms.blue

David Somerfleck is a digital marketing executive with over 20 years' experience working for marketing and advertising agencies where he served as project manager, helping guide multi-million dollar brands toward increased profitability. David also was a Certified Small Business Mentor off and on for 10 years through the U.S. Small Business Administration where he advised hundreds of small business owners, nonprofit administrations and senior staff, and startups in how to grow their business quicker and easier. Additionally, David was trained in political campaign marketing (called "messaging") by a consortium of The White House Project, the Colorado Department of Education, and the Center for Progressive Leadership - and later went on to advise several political campaigns. David has written for AOL/Time-Warner, spoken to a standing-room only audience at Microsoft, taught social media marketing at Johnson & Wales University, taught workshops for the WordPress Foundation and is the author of "The Road to Digital Marketing Profits" and "The Illustrated Guide to Digital Marketing." He's also the host of The David Somerfleck Podcast where he interviews interesting guests on topics related to digital marketing trends, global cultural and economic shifts, business innovation and ways we can all better channel our creativity.Brought to you by:Internet Marketing -  https://senditrising.comKellen Kautzman - http://www.kellenkautzman.com

David is a wonderful man and a wealth of knowledge for us as entrepreneurs. His favorite color is blue and he is the owner and founder of DMS.blue We had a great conversation that I know you will enjoy Go check him out and give him a follow --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/couragecollective/message

David Somerfleck of DMS Blue talks to Peter and Kathleen about his long career in Digital Marketing from the early days of the Internet. He speaks about his involvement with mentoring small business owners, helping non-profit organizations and political campaigns and his books. https://dms.blue The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais contact us to be a guest on our show. https://TheYakkingShow.com  peter@theyakkingshow.com https://karytechsolutions.com  kathleen@theyakkingshow.com 

Sales is the keystone to any business. In this episode we talk with author and digital marketer, David Somerfleck. He is the founder of DMS.Blue where he helps other serious business owners generate traffic and sales. 3 key takeaways: - How to earn 6 figures a month - Digital Marketing - Sales Secrets I’m Lorena Tomasini, your host, and owner at MALM Life and Health Insurance Agency where we help families and business owners protect their pocket when life happens! Ask about our financial protection review all done through the phone or computer. To learn more about us, in Florida or Nebraska, visit our website at https://www.malmins.com

A Digital Marketing Specialist and Startup Consultant with over 20 years experience, David Somefleck has worked for marketing agencies across North America. He has written for over 50 publications including AOL/Time Warner and Fox Reality, and has presented at Microsoft. David has authored a book entitled, “The Road to Digital Marketing Profits” and shares how to build a company's revenue quickly utilizing digital marketing media of all kinds.After the show, learn more at: www.dms@dms.blueSupport the show (http://thebizreveal.com/donate)

What an awesome time it was talking with David today on the show. We cover all things marketing. Topics include how to screen for a marketing company, common mistakes of business owners, and the importance of knowing your worth.  Contact David DMS.BLUE Office: 424-DAVID01 Join my FREE Facebook Group, From Overwhelmed Side Hustler to Confident CEO - https://www.facebook.com/groups/491939995132864

David Somerfleck is a newly-retired digital marketing executive with over 20 years' experience working for marketing and advertising agencies where he served as project manager, helping guide multi-million dollar brands toward increased profitability. David also was a Certified Small Business Mentor off and on for 10 years through the U.S. Small Business Administration where he advised hundreds of small business owners, nonprofit administrations and senior staff, and startups in how to grow their business quicker and easier. Additionally, David was trained in political campaign marketing (called "messaging") by a consortium of The White House Project, the Colorado Department of Education, and the Center for Progressive Leadership - and later went on to advise several political campaigns. David has written for AOL/Time-Warner, spoken to a standing-room only audience at Microsoft, taught social media marketing at Johnson & Wales University, taught workshops for the WordPress Foundation and is the author of The Road to Digital Marketing Profits. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mickey speaks with Kate West, CEO of Your Fundraising Lab, and David Somerfleck, Founder and CEO of DMS Blue about the wisdom of using volunteers to staff critical organizational roles. Kate maintains volunteer-led organizations cannot grow or scale. Among the points we cover: 1.  Nonprofits need to distinguish between volunteers and unpaid staff and/or pro bono services for many reasons.  Volunteers don't work in their area of expertise, but do tasks that anyone could do or that the nonprofit has to train them to do.  This can be very valuable to a nonprofit, but volunteers are not considered to be as reliable, loyal or expert as staff (paid or unpaid). 2.  As an exercise, nonprofits could/should develop a budget that lists realistic salaries and fringe benefits for staff (whether paid or unpaid) and then offset these expenses with in-kind contributions as income.  This will help the board and donors (and staff) see the value of unpaid staff contributions. 3.  It's difficult to institutionalize volunteer-led organizations. 4.  When volunteers inhabit formal roles in organizations, corners are often cut including the development of job descriptions, personnel policies and other structures that guide professional conduct and development.  Unless it's somebody's role to develop these critical instruments, they are often remain unrealized.   We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit Snapshot website.

We are so happy to have David Somerfleck as this week's guest on the Digital Marketing Success Stories Podcast! David M. Somerfleck is a digital marketing expert with over 20 years' experience working as a project manager for marketing agencies across the United States. David has written for AOL/Time-Warner, spoken at Microsoft to standing-room only crowds, keynoted the City & County of Denver's “Create” expo, and worked with hundreds of small-to-medium business owners, startup founders, and service providers across the globe. David's also taught workshops on nonprofit marketing, startup lean management, WordPress, SEO, eCommerce marketing, and has authored “The Road to Digital Marketing Profits” now available through Amazon, Walmart, Barnes & Noble, and Books-A-Million. On the program we dive into more successful strategies for digital marketing than I can count on one hand via the framework of building the digital presence of a hypothetical divorce law firm in Miami, Florida. That being said, the advice given really does apply across a great deal of businesses, not just law. “[A Client] was getting overwhelmed with phone calls as soon as the site went live. Like, two weeks after the site went live he called me up and he said, you've got to take it down. I said, why, what's wrong? He said, I'm getting phone calls and emails every damn day, I can't handle it!” Check us out on our socials for digital marketing advice and so you never miss a new episode! Twitter: https://twitter.com/standoutprbrand Facebook: https://www.facebook.com/standoutprofessionalbranding Instagram: https://www.instagram.com/standoutprofessionalbranding/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/west-kraemer/message

Today on Be Who You Want to Be: Your Business, Your Life podcast, I’m joined by digital marketing pioneer, David Somerfleck. David leverages over 20 years of digital marketing experience and project management to help business owners accelerate growth. He has worked with multinational CEOs, college presidents, tech startups, and restaurant chains, helping them get …

David Somerfleck and I talk about the Dalai Lama and digital marketing in plain English for your business. In case you're wondering, you don't have to use the Dalai Lama in your digital strategy, but you definitely do need a strategy. Listen in to get started.

Small businesses are the backbone of American commerce and COVID has impacted them all differently. Survival is a matter of doing the things others are not capable of doing. Digital marketing will be key in helping businesses thrive during 2021, but what to do and when can feel daunting. In this episode we sit down with David Somerfleck to discuss how digital marketing is the great equalizer in the next 12 months. Listen in has he shares from his experience on how small businesses can compete without breaking the bank.About David M. SomerfleckDavid began studying web design in the early nineties, during the earliest days of the internet.He quickly realized that without SEO, content marketing, social media content distribution, and a smart layered marketing plan moving strategies forward, a website in and of itself simply would not do much to help the average small business owner.David worked for multiple agencies as a freelancer, staffer, Project Manager, Team Lead, writer, editor, and wearing many other hats. Eventually, David had amassed several decades of experience, working with non-profits, business owners of all kinds, while still working for digital marketing (or “web agencies”) of all kinds until finally starting a solo consultancy in early 2019.Now, David’s semi-retired, enjoying life with is lovely wife, but still ready to help today’s committed business owner make the transition from being operational to establishing sustained profitability and self-reliance.David enjoys hiking, horseback riding, learning new languages, studying technology and business trends, watching Bloomberg and Cheddar, practicing aikido, and helping entrepreneurs reignite their passion for change.About Kyle HamerA sales and marketing veteran with a deep understanding of strategy, digital marketing execution, and using technology to enhance brand impact. A hands-on leader with a passion for solving business challenges with process, operations, and technology. When Kyle's not tinkering on businesses, you'll find him spending time with those he loves, learning about incredible people, and making connections.About Hamer Marketing GroupMarket growth for a new product or service is often limited by market distractions, unreliable data, or systems not built to scale. Hamer Marketing Group helps companies build data-driven strategies focused on client acquisition and sales development supported by the technology and operations necessary to create profitable growth.Support the show (https://www.buymeacoffee.com/summitpodcast)

David Somerfleck is an experienced Enterprise Digital Marketing Specialist helping business owners generate more leads, increase profits, and grow faster using SEO, eCommerce, website development, content marketing, PPC, social media marketing, branding; in coordination with traditional marketing efforts and lean management principals. David is also an active member of The Internet Society, the Internet Marketing Association, and the International Webmasters Association. In this episode, I, as a business owner/ operator, ask questions that most businesses should ask before deciding to choose a digital marketer. Enjoy the discussion Reach out to David : https://dms.blue/ Don't forget to leave us a review on your preferred podcast platform If you have any questions, just message us on Instagram: Vital Educators Visit www.vitaleducators.com if you are looking for a tutor/ coach Support the show (https://www.patreon.com/vitaleducators)

Digital marketing, and marketing in general, relates to assisting businesses by helping business owners better promote their businesses to specific audiences more completely, repeatedly, over time while also assisting them in building organized, deliberate plans for long term promotion that are more likely to generate traction. David Somerfleck is an enterprise digital marketing specialist with over 20 years' experience working for marketing and advertising agencies across the United States and North America. David has spoken to standing-room-only audiences at Microsoft, written for AOL/Time-Warner, taught Journalism at Metropolitan State College of Denver, and advised several political campaigns. He is the author of "The Road to Digital Marketing Profits" Connect with David: https://dms.blue https://www.facebook.com/dmsblue01/ https://twitter.com/dmsblue01 https://www.linkedin.com/in/somerfleck/ https://www.youtube.com/channel/UCypF0s-KPKzF_UFm92mGdaA

I got to interview David Somerfleck. David Somerfleck is a digital marketing and business growth expert with over 20 years' experience working for multiple marketing agencies and 10 years' experience as a nonprofit small business mentor. David is also the author of "The Road to Digital Marketing Profits" and the upcoming "Bloom and Grow: Growing Your Business Regardless of Season or Climate." We spoke about: 1:30 From writing to marketing. 4:35 Writing books. 20:30 Getting a better understanding. 26:45 Getting serious about digital marketing 30:35 Be open to change. And much more. This episode is sponsored by Nova Zora Digital experts in digital marketing. *Disclaimer: The views and opinions on Roman Prokopchuk's Digital Savage Experience are those of the guest's alone as their own, and the host's alone as his own. Information provided by the guest is fact checked to the best of our abilities. By providing background information to the show, the guest acknowledges that it is as accurate as possible. The show does not endorse, promote, or is in association with the guest's business interests.* --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

David Somerfleck is a retired digital marketing executive and business growth expert with over 20 years' experience working for marketing agencies and 10 years' experience as a Certified Small Business Mentor for SCORE (a division of the United States Small Business Administration. And Some past clients include Microsoft, AOL/Time-Warner, Caribou Coffee, and hundreds of business owners across the country. Now David is also the author of "The Road to Digital Marketing Profits" available for sale at Walmart, Amazon, Barnes and Noble, and Books-A-Million. David joins the show to discuss all things digital marketing. 

Tune in to hear Kay and David discuss labels, leaving your 9-5 to be an entrepreneur, dyslexia, getting in your own way as a business owner, and more. David M. Somerfleck is an experienced Digital Marketing Specialist, a political campaign messaging consultant, an author whose writing has appeared in over fifty publications and four books, a former college Journalism professor, founder of three startups, court mediator, and digital marketing project manager with 20 years’ experience working for marketing and advertising agencies throughout North America. David’s semi-retired, enjoying life with is lovely wife, but still ready to help today’s committed business owner make the transition from being operational to establishing sustained profitability and self-reliance. David enjoys hiking, horseback riding, learning new languages, studying technology and business trends, and helping entrepreneurs reignite their passion for change. Links to connect with David: https://dms.blue https://www.linkedin.com/in/somerfleck/ https://www.quora.com/profile/David-Somerfleck https://www.facebook.com/dmsblue01/ https://www.pandora.com/station/play/697553670278589913 https://twitter.com/dmsblue01 https://www.youtube.com/channel/UCypF0s-KPKzF_UFm92mGdaA Join MSE’s growing podcast community on social media Instagram and Facebook: @msepodcast. Visit bygracenp.com to listen there and purchase MSE Conversation Cards. You can also tune in through the free By Grace Not Perfection mobile app on Apple and Android devices. --- Support this podcast: https://anchor.fm/myse/support

Excited for today's Podcast Guest.Cesar R. Espino, brings to you David Somerfleck, and you can listen to the full interview on your favorite Podcast Platform under You Can Overcome Anything! Podcast Show.David Somerfleck is a digital marketing and business growth expert with over 20 years' experience working for multiple marketing agencies and 10 years' experience as a nonprofit small business mentor. David has written for Fox Reality, spoken at Microsoft, advised several politicians, and is also the author of "The Road to Digital Marketing Profits."David's message is: That you can overcome anything, whether that is a growing a failing business or rescuing a failing relationship - if there is a genuine heart connection and need.To Connect with David Somerfleck go to:www.dms.blueTo Connect with CesarRespino go to: www.CesarRespino.com Thanks for visiting my Youtube Channel Subscribe to my personal Channel https://www.youtube.com/channel/UCEeiT_IUI-GCqzvIq4ENbyQ If you have any Life Insurance and Fixed Annuities questions, or looking for retirement plans/Will, click on the link below. https://calendly.com/cesar-espino-c2/life-insurance-retirement-plans-willsAre you looking to sell your house, and Need CASH Fast, I am here for your Real Estate Needs please contact me here:www.CesarBuysHousesLA.comFree property evaluator and for an ALL CASH Estimated on your house:www.KovaxBuysHousesLA.comFollow Me: My website: www.CesarRespino.com Instagram: http://www.instagram.com/c2reiFacebook: www.facebook.com/cesar.espino.1297LinkedIn: www.linkedin.com/in/cesar-espino Business Email: cesar.espino.c2@gmail.com Looking for ways to reward your clients, or give referral gifts, Use the same Company I use to gift my clients/partners: www.NeedOfAvacation.com To have a 15 min FREE mind set and self-development call with Cesar R. Espino, go to https://calendly.com/cesar-espino-c2/15min?month=2020-02To listen to other great interviews, subscribe to You Can Overcome! Podcast Show:https://podcasts.apple.com/us/podcast/you-can-overcome-anything-podcast-show/id1497917624?uo=4https://www.spreaker.com/show/you-can-overcome-anything-podcast-showhttps://www.youtube.com/channel/UCEeiT_IUI-GCqzvIq4ENbyQ

Instant gratification can get you through today, but playing the long game will take you further than you imagined. Listen in as David Somerfleck talks about his experience as a writer and author, website developer, journalist, professor, and certified business mentor. Pulling from his extensive experience, David touches on his process of vetting clients, getting back to the basics, and knowing your target audience. David Somerfleck is the Author of The Road to Digital Marketing Profits.To learn more about this episode or the resources mentioned, read the full show notes here.If you’d like to connect with me further or would like more information about my 1:1 services, group programs, or courses, go to www.jsrvision.com.

Do you have an online business that you need to grow?On episode 28 I talk to David Somerfleck (DMS.blue) about digital marketing. In a very interesting and entertaining conversation, David I talk about the mindset people have when looking for a website for their business. What's Covered in this EpisodeDigital MarketingProfessionals vs. amateurs Website developmentSearch engine optimization (SEO)Blog writingSmall businessesSmall business ownersPivoting during Covid-19RelationshipsSupport the show (https://www.radio.theblaregroup.com/donate)

Do you have an online business that you need to grow?On episode 28 I talk to David Somerfleck (DMS.blue) about digital marketing. In a very interesting and entertaining conversation, David I talk about the mindset people have when looking for a website for their business. What's Covered in this EpisodeDigital MarketingProfessionals vs. amateurs Website developmentSearch engine optimization (SEO)Blog writingSmall businessesSmall business ownersPivoting during Covid-19RelationshipsSupport the show (https://www.radio.theblaregroup.com/donate)

In this episode of Rebooting Business, I sit down and break virtual bread with business coach, paralegal, realtor, and web developer Shakeena Johnson at www.jsrvision.com, to discuss the importance of setting realistic goals and objectives before business owners and service providers should jump into the digital marketing fray. We also get into what's going on in US society, the economic downturn we're stuck in as of June 2020 and of course, how to reboot and rebuild businesses in a post-COVID-19 world. To learn more about how to reboot your business, visit https://dms.blue today. To leave us an audio message that could be used for a future episode of Rebooting Business, please visit https://anchor.fm/rebootingbusiness/message. Don't forget to like this podcast if you really dig it and get something positive from it, and if possible please consider subscribing. To listen to this and other podcast episodes of Rebooting Business please check out these podcast sources: Anchor: https://anchor.fm/rebootingbusiness Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9jMmNiZWI4L3BvZGNhc3QvcnNz Spotify: https://open.spotify.com/show/2TuXdGnWaFzCc1acQ89jQ9 To read my book, The Road to Digital Marketing Profits visit this link: https://www.amazon.com/Road-Digital-Marketing-Profits-avoiding/dp/1705924921/ref=sr_1_1?keywords=david+somerfleck&qid=1576965225&sr=8-1 Follow Me On These Sites: ►Facebook https://www.facebook.com/dmsblue ►Twitter https://twitter.com/dmsblue01 ►LinkedIn https://www.linkedin.com/in/somerfleck/ ►YouTube: https://www.youtube.com/channel/UCypF0s-KPKzF_UFm92mGdaA ►Pinterest: https://www.pinterest.com/dmsbluedigital/ ►Pandora: https://www.pandora.com/station/play/697553670278589913 ►Quora: https://www.quora.com/profile/David-Somerfleck #marketing #digitalmarketing #dms.blue --- Send in a voice message: https://anchor.fm/rebootingbusiness/message

In this episode of the Rebooting Business podcast, digital marketing expert David Somerfleck speaks with business marketing coach and author Patti Mara to discuss her book Upsolutions and her thoughts on how business owners can reboot and better market what they provide during uncertain economic and social times. To learn more about Patti visit https://pattimara.com To learn more about how to reboot your business visit me online at https://dms.blue. If you'd like to leave a message or submit a question for a future episode, please visit https://anchor.fm/rebootingbusiness/message To listen to this and other podcast episodes of Rebooting Business please check out these podcast sources: Anchor: https://anchor.fm/rebootingbusiness Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9jMmNiZWI4L3BvZGNhc3QvcnNz Spotify: https://open.spotify.com/show/2TuXdGnWaFzCc1acQ89jQ9 To read my book, The Road to Digital Marketing Profits visit this link: https://www.amazon.com/Road-Digital-Marketing-Profits-avoiding/dp/1705924921/ref=sr_1_1?keywords=david+somerfleck&qid=1576965225&sr=8-1 Follow Me On These Sites: ►Facebook https://www.facebook.com/dmsblue ►Twitter https://twitter.com/dmsblue01 ►LinkedIn https://www.linkedin.com/in/somerfleck/ ►YouTube: https://www.youtube.com/channel/UCypF0s-KPKzF_UFm92mGdaA ►Pinterest: https://www.pinterest.com/dmsbluedigital/ ►Pandora: https://www.pandora.com/station/play/697553670278589913 ►Quora: https://www.quora.com/profile/David-Somerfleck If you enjoyed this podcast please give it a positive review and consider subscribing. Thanks! #marketing #onlinemarketing #business #dmsblue #davidsomerfleck #digitalmarketingexpert #digitalmarketingspecialist --- Send in a voice message: https://anchor.fm/rebootingbusiness/message

TO READ THE TRANSCRIPT SCROLL TO THE BOTTOM OF THE PAGE.In episode 17 of the new Awaken The Possibilities Podcast, Host Terry Wildemann interviews David Somerfleck on "Digital Marketing Done Right”. Awaken the Possibilities Podcast features successful entrepreneurs and intuitive leaders who offer insights on how to attract success in business and life.ABOUT David SomerfleckDavid Somerfleck is a digital marketing and business growth expert with over 20 years' experience working for multiple marketing agencies and 10 years' experience as a nonprofit small business mentor. He is also the author of "The Road to Digital Marketing Profits.Website URL:: https://dms.blueFacebook Page: https://www.facebook.com/dmsblueLinkedin: https://www.linkedin.com/in/somerfleck/Twitter: https://twitter.com/dmsblue01Pinterest: https://www.pinterest.com/dmsbluedigital/YouTube: https://www.youtube.com/channel/UCypF0s-KPKzF_UFm92mGdaA__________________________________________________________________________________________________About Terry Wildemann:Terry Wildemann is the owner of Intuitive Leadership® and a Business and Resilience Accelerator, Speaker and Certified Executive Coach.Terry's specialty is working with tired, unhealthy, close-to-burned-out entrepreneurs and professionals and helps them leap off the stress hamster wheel. They evolve into unstoppable stress resilient intuitive leaders and practical business mystics. Terry’s timely message guides clients and students to integrate intuition, stress resilience, positive communications and leadership with grounded business systems to achieve success by positively serving and influencing others. Her leadership experience includes owning a manufacturing company, image consulting company, leadership and holistic education center.Terry is a best selling author of The Enchanted Boardroom: Evolve Into An Unstoppable Intuitive Leader.Website URL:: www.IntuitiveLeadership.comFacebook Page: www.Facebook.com/intuitiveleaderFacebook Group: www.Facebook.com/groups/AwakenThePossibilitiesLinkedin: www.LInkedin.com/in/TerryWildemannTwitter: www.twitter.com/terrywildemann www.twitter.com/leaderintuition_________________________________________________________________________________________________TRANSCRIPTwelcome everyone to awaken the possibilities I'm your host Terry willdemann. we have an episode I think you're going to find quite fascinating I've never had anyone like this often behind shell and all my guests are unique in their own right and David Sommerfleck is definitely unique which I spent sometime talking before the show and as you can see he's all dressed in blue from the water bottle to the students in the classes so that your bones are going to be talking about that because it's really in the libel or David came to me through he reached out to me to be honest as I thought okay let's check it out and you know what is really really cool so I hope you find what he has to offer the meeting as I do so let's talk a little bit about David David in MA where are you he is a digital marketing and business growth expert with over twenty years of experience working for mobile marketing agency years experience as a nonprofit small business mentor he is also the author of the road to digital marketing one of the banks it's not in his bio which I can share with you it back he also work for RT to sort certified small business for score mentor and he worked with hundreds of business owners of every color line so because of that loves working with entrepreneurs and business owners with it which is what you are my waking the possibilities audience your entrepreneurs you are business owners and we are going through right now like we've never seen before Mr so it is time to get someone inside was welcome to the show David stark black thank you for having me I really appreciate it well now that I check not now that I I have mentioned about the blue talk to me about the blue I love it well basically blue's my favorite colour but basically %HESITATION a couple years ago I kind of I'm semi retired I don't want to say I'm retired because I still enjoy working with people but you need more scaled back approach but I decided to kind of take a step back from my last business and change things and so I wanted a new way of marketing and branding myself and I thought well you know what I'm gonna be really back to basics yeah I used my initials in my favorite color so my business is G. M. S. dot blue by website is T. M. S. dot blue when I meet people in marketing or ugh skews me networking groups about how can I reach you what's what's really easy you see the little white bar at the top of your browser type in DMS dot blue in they they can't believe it because it's a very on nontraditional %HESITATION website address or domain name %HESITATION but also I was never the best dresser yeah my wife was much smarter than me one day just said well look you know I lost some weight I need to get some new clothes %HESITATION and she's like look just get get get new clothes in your favorite color and I thought that's genius my favorite color is blue %HESITATION just where everything blue all the time yeah it makes it easy to market because people know me there is a tall skinny bald headed guy use glue what's my business Lou DMS dot blue what are my initials so it kind of goes in to get out there in syncs up together it makes things much more simple in in a way it's also very very authentic and the other piece about blue is from a spiritual perspective working with the truck rests yes the energy centers in the body the rent is due yes are you telling me that and %HESITATION I think that's very very interesting and really very appropriate because that's what I'm about is speaking truth to power to business owners entrepreneurs nonprofit founders speaking truth to power to them and then letting them decide you know now it's time for you to speak your truth I love it absolutely love it so David one of the things about branding is you're talking about symmetry and being authentic right okay so for me that is a huge thing is being authentic and being you know as a business owner as an entrepreneur we need to really be true to ourselves however I find that a lot of us have a challenge with that ma'am I'm gonna ask you I'm going to share this story with your personal story just to get your perspective because I think we need to hear that using the angels on the back these are my angels you just have been a part of my life forever and I love having them back there and they have my back so I can have it back to you with my clients on the internet or whoever it is that I'm interacting with on my computer monitor and and people that I have worked with the person however there are folks that's who I am that's part of my brand to weaken the possibilities sure awaken the possibilities is all about they help me do that they help me work with everybody but there are people who are really uncomfortable with my having my angels on the back end I need to have a green screen and I should have something else on the back blah blah blah blah blah and I'm like you know it doesn't Florida doesn't feel authentic to me destroying them right I'm curious I am not the only entrepreneur has those challenges so can you speak about as a branding and digital marketing experts sure absolutely %HESITATION you know if you're looking for and I don't know if this is good video or audio but if this video you can look behind me and you can see that I have a picture of Buddha how do I. video and audio yeah so I have %HESITATION poster Buddha on the wall of my office now I probably need to put more holes in the wall because on the other side of a signed letter from which an autographed photo rather in the letter from the Dalai Lama %HESITATION in a lot of other things are autographed photo judge Judy and some other stuff I could put up there but I also have a little statue Shakespeare in the behind me is basically things that make me feel good yeah reinforced who I am as a person and and just the things I like that I gravitate toward so %HESITATION you know if you watch a lot of webinars a lot of podcasts today especially now %HESITATION you see a lot of people speaking behind book shelves or even having obviously %HESITATION forty backgrounds is a better term I know I personally just leave the yourself no more in touch you are with yourself the better off you'll be but it's not easy it's it's difficult %HESITATION and the thing is the irony is if you are a business professional with any length of time or service provider like a psychologist or psychiatrist or therapist because it's it's very easy to look at other people and diagnose issues and solutions it's very easy but to do it for yourselves it's it's very difficult so I've always struggled with branding for myself yeah what should I. S. C. O. B. for me in terms of who I can help who I want to work with that's very difficult but I can very easily look at someone else and say this is what your SCO should be just what your marketing should be and everything else because of course I can look at them just totally right yes exactly I can't really do look at myself objectively without a lot of preconditioning but I think it's very important to be as authentic as you can good looking in the mirror that's it I call that the inward journey right looking in the mirror yeah it is very difficult it's very challenging you know I read that right now %HESITATION what is it April seventh twenty twenty as of right now we have the code nineteen virus it's running roughshod through global economies and really making a lot of people either very very very ill or or causing many people to pass we prematurely and it's it's very difficult for a lot of people to stay home to be reflective you know I read about many people are having great issues staying home yes %HESITATION I've seen some really really you know horrible stories of people just can't handle being at home yeah they have a really hard time with that yeah and I thought I read that to the divorce rate is skyrocketing people living together fighting more %HESITATION and it's you know what can you do it's really important to be in touch with who you are if you can do it you know there's an old eagles song if you're you know the older guy like me called learn to be still and so you know I've learned a lot from Buddhism and Buddhism hoping to learn to be still at times I'm not perfect yeah it it all I get up every morning and make a list of things to do and I put things in structuring go from monthly weekly and then daily lists and I work from a very organized deliberate perspective but there are times when I also say it's time to just sit and be still for an hour one of the things I look at this it does make is an opportunity to refocus in a way I thought you know what Sunday's surely bad because as long as we have food were fine %HESITATION what was I really going to all these networking events four what did I accomplish if he's someone R. as in boot camps and workshops and I might have felt good speaking to a hundred people or something what all those one hundred people how many people really listen to you and act on what you suggest they might have paid X. amount of money to attend a digital marketing okay right for the sake of example I can't tell you how many boot camps and workshops are taught over twenty years in marketing how many people kept in touch with me afterwards how many people actually went out and did what I suggested in the said they were going to do and I would go and look a week later look him up online most %HESITATION we're going so you know in a way I look at this as an opportunity to refocus him re solidify the foundation get back to basics you know if I could show you the bookshelf right here you know %HESITATION I have a stack of books that you know these this is what I need to get through this long and then this month after that so I'm like a pig in mud is a city in the south it's a good opportunity to get back to studying the classics yeah I work on another book how cool is that yeah instead of just refocus yeah absolutely and I'm buying a break in the possibilities people have heard me say this over and over again I look at it as the manager was asking for and Matt and nat stands for nurture reshaped and posh so when you think about it if we pause and stop and take a real good look around we have an opportunity to really see what's working and what's not working the kids an opportunity it's where it's really up to us whether we're going to take that opportunity and how many of us going to go back to the old ways because my in business business has changed so much that I don't think there's going back to the old ways and if you don't ship your business you know the needs of the clients as they where they are moving towards now you will become obsolete many of them are becoming obsolete very very quickly very quickly if you look at %HESITATION what is it C. N. B. C. or the financial channels they tell you how many people are filing for unemployment across America business owners are going bankrupt right now %HESITATION my wife is telling me just this morning that %HESITATION the the very large bank Wells Fargo said we're no longer offering small business loans too bad really wow so it's it's it's extremely challenging time where I live in southwest Florida there are a lot of local mom and pop shops and small business owners I wish all of the war offering home delivery but I can honestly tell you I know most of them aren't I wish most of the more online in that they could take orders online for home delivery but I know most of them are in the world and they don't have much more time to give it not a lot of time today you can keep paying debt %HESITATION mortgage or rent it just not having customers coming in where you drop off so it's really important to be able to have it now is the time that pivoting peace can be very painful for people %HESITATION and give you an example of somebody who committed and was incredibly successful and I would love for you to comment on it afterwards because I I know that there or something and I need to give an example of a phenomenal I'm just and on a three day conference the conference was supposed to be in Montreal Canada yes and it got canceled the person who gave this conference I saw live in San Diego three years ago this person was on not doing it online and so many people that two hundred fifty people registered for Montreal I was not one of them because I had a I had other commitments here that I could not change that were very important to me and when the opportunity came they they had so many requests from around the world this two hundred and fifty people to check in online check in online check in online and he finally said okay I guess I'm going to do this within three weeks something he said he would never do never ever ever do in three weeks this team transformed I am put on okay online the bench for four hundred and fifty people okay and it was a nominal it didn't skip a beat I live in the great food but he always offered to me but it was phenomenal it it it and there was one word that I have to use to describe it the step that he took and the word was courage yeah can you talk about that sure absolutely there's so many different angles to discuss it from you know I %HESITATION there's %HESITATION website or business basically called meetup dot com which was a division of we work yes %HESITATION what's happening to we work right now I have no idea they're probably not doing very well because he rented out office space including working facilities so guess what you don't want to go to a physical office you want to work from home if you're poor will let you yeah most employers in the US are not skilled in that way and even if they could they want to be able to physically see you to know that you're working but recently meetup dot com which encourages people to literally meet up and go to networking groups and %HESITATION workshops boot camps things like that over the years I've had many many many digital marketing boot camps in marketing workshops through meetup %HESITATION I remember when I had my own a small agency I remember once we didn't have enough clients in the pipeline so I went to meetup dot com created a couple of daylong boot camps and I literally you don't pay the mortgage one in one month you know in one day you know so it's great but now you can't do that so I give them credit for being able to change direction very quickly and now if you go to well I think maybe it took them two or three weeks after the virus began to spread that they said look everything should be done online right now everything should be done online and you see more more people are going crazy using zoom while working from home read recently that the White House task force on supply chain someone had the corona virus so they said okay well we need to do everything remotely now so that's another great example being able to change direction very quickly are the small business owner I'm not sure does that mean for them that means if you own a yoga studio for example you should be able to use the video like we are right now yeah do you video classes offer podcasts is well Joe Biden the presidential candidate I read just started a podcast to try to reach more people because he's an older guy and doesn't want to install it so they're all doing it now you're all doing more more video more audio I don't reach and that's what everybody needs to do so whatever business you have and you can still be a million examples %HESITATION but I'd be happy to field them they all need to be changing how they approach doing business in how they market in marketing is to mean marketing is not a dirty word obviously marketing means reaching out to the other person and saying look here's what I do I could help you if you're interested are you interested do you need help or you know the things you don't understand that I can shed light on now then if you decide that you want help if you're ready for that we can move forward but if not that's okay god bless you have a nice day but to me that's what marketing needs and I'm I'm very very passionate about that because I've seen it used and misused so many times well I have to ask you this %HESITATION based on how you presented it one of the things that drives me absolutely ballistic David and I'm gonna get into the sales process because I I do what I just did a %HESITATION weapon are branding that were that were we talk about this scenario I'm gonna present you I go on to a platform it's a biz at B. two B. platform and somebody connects with me and I read their profile yes no yes no okay yes I accept them and out of the gate they're selling me yes on their product I do every day oh my gosh it drives me absolutely out of my mind it would be something that happens what do I do yeah well just last night I wrote back to somebody who did that and I said no thank you I only buy from those I know like and trust right now if you would like to have a networking conversation with me and having no page fifteen minute virtual convoy yeah well this is my link WWW dot copy with Jerry dot com and we can chat for fifteen minutes and I can get you know you know when you can get your name and then we'll see where it goes from there right out last night me I get that every day yeah I got all the time to drive me crazy yeah so you how would I handle that I can't tell you what I do when I got it depending on what mood I'm in usually what I do is I shake my head I just delete the message I did a lot I just can't believe it I it's spam I don't know the person they're not making any attempt to get to know me as a person exactly they don't know what my interests are or not yes you don't know what my needs are maybe I don't need financial planning for example maybe I just wanted to connect on linked in with a financial planner because I like some of your posts and I thought it would be good to grow that online and I've gotten like I said I get up every day usually I delete them %HESITATION there's a profound difference between posting content online yeah tempting to generate substantive conversation yeah and it's the same as going to a networking event only online how many networking events have we been to jail I'm sure this has happened to you too where you go to the personnel tell you one recent example I went to a chamber of commerce you judge maybe a month or two ago and so I went to the event and I look at what there is to eat to know what's going on and I'm probably in less than standing at a podium a pretty shy reserved person I and %HESITATION so I go there looking around for what there is to eat up standing behind all the ladies because I do not like protect me you know anyway I talked to people in this will what do you do and I say well I'm a digital marketing experts in you know business growth expert because that's basically what I do and %HESITATION that well I don't need any help by all right and then I go home I look at their business card or look at their website it might look first of all there's no way you're number one in Google there is no way he did you're maximizing your potential financially because you could be taking payments online you're not if I look you up and you look up your type of business in Google you're not number one so Avenue for employment for improvement yeah that's my point what is what is the reason and I and I do believe that this is actually very true because of experience that messed up people they say oh I don't need it only because it's a financial thing they put money person they think you're gonna cost a lot of money before even having a conversation with well let's talk about it %HESITATION part of it I think in in again this is what I did several months ago and now if I were to go to a beauty business networking event %HESITATION chamber luncheon or what have you and I really should be going to them anymore it's not a good use of time for that matter but if if I do go I wouldn't say I'm a digital marketing expert and the reason for that is I think it many many times people focusing on tools and not objectives yes yes yes they obsess over the type of phone now what are you going to say to the other person and how would you say it what we you talk about so that's one the other point is %HESITATION I'm having a senior moment the other point was from can you help me I'm having well well here's what's happening to me here's what I'm saying and by may jump and you had your phone up your phone is below can you pick up your water bottle water bottles blow so I could see if I were to connect you with you let let's let's do a networking piece together sure we're connecting with you at a networking event and I would see you and I see that you are all blue and I see that your phone is glue and I see that you're you know get you pull this water bottle out of this bag hello I will come back to you and say okay I'm curious what's visible loop bank and what all of your with me right you're tempting to build rapport to stimulate conversation because yeah everybody has a connection by doing asking that question you brought it back %HESITATION back on track again yeah basically we all have potential connections but because people have a tendency to look at what's in it for me or they look at the tools rather than the objectives we lose focus we look for things to compartmentalize it so how would I handle that I would say %HESITATION thank you for asking and you know here's my background like we did at the beginning of right and %HESITATION that's still a little room play here because I sure but I understand that if that's okay with you sure sure %HESITATION I come up to you right right I love this blue thing that's going on with you know what is all about it seems like it's almost part of a part of the brand's right and I would say %HESITATION yes thank you so much here's what I do here's why I do it you know the blue is just a visual representation %HESITATION it's my favorite color body so I have to wear clothes when I go talk to people how I choose to guard myself the emotionally mentally and also helps people feel at ease which is very important yeah because I know the color blue is about confidence competence and credibility so you got it all over you is very important you know so I'm curious obviously this is part of it so again this is me a role playing David so I'm curious this is part of your brand yes okay so how is a part of your brand tell me more yeah it's part of my brand in so far as to color for all the marketing collateral it gives it a visual uniformity and also ease sinking up if you will with me basically you know the central focus or driver of the business also how I want people to feel at ease and relaxed okay in a to help them so but how do you help people what is it that you do right exactly and how I help people is by helping them ignite growth in their businesses but how do you do that well what is it you right we use a broad spectrum of tools digital marketing what I like to call boots on the ground marketing or old school marketing is well as current consulting I was really bored yeah if you Google the term digital transformation that's really the best representation of what I do where digital transformation is basically taking the business in saying how can we use modern technology to help you operate more efficiently to reduce overhead to increase revenue %HESITATION they just operate on a higher level across the board so that a local mom and pop business can work in a very very very streamlined organized way like an enterprise level business wide which enterprise business would prob I think they are wrong fifty employees or more okay so hearing you say is if I work with you to help me brand my business and being a digital marketer ran my business online you're going to save me time and money by getting me out there in the streamlined way why would be a part of it in another part another part of it is also helping you get to the top of Google and also be more heavily advertised in the appropriate channels for you well I would love to meet up for a Cup of coffee with you to see where we can take that so can you can we can I can I have your business card sure here you go thank you so much right here in obviously you don't yeah and if I don't have a business card I would just say look me up online D. M. S. dot blue in it also helps people remember that and retain it more because those are my initials it's what I do all I remember the color right so what else multiple avenues so I hope people %HESITATION and audience I hope you learned a little bit about that you know from a networking perspective and ask what was the one thing I did I kept asking open ended questions that's right I can ask open ended questions what credit which camp and getting you to answer me back yeah you know tell you when I meet people at networking events and they do come to me with that energy I always find it very very endearing I always find it very engaging I also say to the %HESITATION thank you so much let's sit down let me get a Cup of tea or something and really talk to you %HESITATION you know like an adult like a caring human being whereas if you get something from linked in or meet up or whatever %HESITATION lined a ball there's a million of them now if people try to shove their business down your throat it is very obvious that there you know when they come across like a huckster game show host or something and you just feel like you know I don't have time for this so you're not an individual level when I talk to people I just say tell me what it is you're trying to achieve and why you know do we have you know a half hour of your time to really talk about this yes all and so important yeah I've gotten so many phone calls were people I am not kidding I've had people call me to see how much how much is a website how much is SCO how much is he commerce service was Sir ma'am how much is a car I don't know what your destination is I don't know what you're trying to achieve I don't know if you want your road to be rocky or if you wanted to be comfortable I don't know if you want to give people the appearance of being classy and refined in X. for Taylor what you don't care what your appearance is and you don't care for example if your website works on modern phones are not so I can't tell you how much anything is into %HESITATION a we can talk about this being a service and you having objectives is that makes sense and if they say no %HESITATION or they get angry I said well god bless you have a nice day you're probably not a good fit I wish you all the best there are probably other people could help you probably won't be me have a nice day don don't have time for that I'm not twenty one but if they say yeah all you know I really want to talk about that like what you did then I see that's great we could probably make some headway with us let's talk about what really is the matches in the in the relationship yeah and that's what it is it's real it's really is about the match and your name yeah so what I'm going to share with your audience is please if it's about money when you're interacting with somebody that's not gonna work yeah it's about sharing and it's just about being really interested in helping the other person sixteen there's an energy there so sharing and authenticity comer for prosperity so in order to get prosperity it's about sharing first being opened checking your sharing in the prosperity will low afterwards to put it ahead of the other two it does not work and you know that David absolutely I could agree with you more Anders also synergy home you know before we began talking online and in two audio we were talking about your angels in the boot on the background and everything %HESITATION then you did exactly what you just demonstrated right it's so important to establish tech communication first report reporter exactly before you try to do things on a business level because if you don't have that report you really can't get people on the same page with you in if you're a business owner or entrepreneur or nonprofit founder whatever you need experienced professionals to work with you who can understand what you're trying to do and why you know why it's so important you can outsource everything you can do everything for the cheapest price will you be costing yourself much more in the long run you know for sound difference there what are the challenges that a lot of entrepreneurs have is they feel they need to do everything on their own yes yes they don't have the cash to be able to pass a decree ended June what are your thoughts about that David because I know %HESITATION that's something that I talk a lot about with my own clients that the gene is so important so that you can focus on working on your genius well there's some really good points to touch on there %HESITATION so you talked about team and you talked about D. I. Y. which is huge in in marketing so you know every day I always see this on forms as you would imagine there is wicks and we believe in squarespace in just to print ten wordpress dot com wordpress dot org what's the difference what do I do and people are overwhelmed by tools meanwhile the objective remains completely blurred yeah that's one of the reasons why I wrote my book the road to digital marketing profits because I found so many people obsessing over tools in prices but not looking at objectives and goals I want to be a better husband I want to be able to provide for my wife my family more effectively but my business I have a website that looks awful nobody looks at I don't get any phone calls how do you measure success in digital marketing are you getting more phone calls and emails every day if the answer is no then you're not really really really bare bones simple and that's where you need the team part and so how do you find the people to work with you build a report like what you were doing you build the communication but you also look for experienced professionals who know what they're doing and have expertise in care about you and say look you know I really want to do well for you let's talk about rules of engagement or just terms or you know before a little let's really make sure that we have everything together before we jump into this because I really want to hit a home run you know %HESITATION so you really want to people to go over that with you whatever it is that you're doing whether it's marketing or looking for however I know and that's really really important %HESITATION I C. D. I. Y. every single day and it's always we're not getting enough phone calls we're not getting any emails what we do I'll give you a great example if I can place my wife was going in for cancer treatment and I had scheduled in a consulting appointment with a lawyer I schedule this like weeks before I found out right so to say I was stressed out was an understatement yeah I'm sure and I was waiting for her in the car because I did want to go in I knew what was gonna happen and I thought if I go in I'm gonna be really really nervous I'm just gonna get in the way of things and there's really nothing for me to do because you're going to go in the waiting room then you're gonna go inside where I can't go anywhere what a radiation can go underneath right so I waited in the car that particular time and I'm like let's call this lawyer you know what we can call our house stole stressed out from this you can imagine I called Robert Joseph hi this is David I know we schedule the point just ask whatever you want you know answer all of your questions with total honesty sincerity because the truth is I did tell you this but you just look I don't need the money I do it because I love the work and I can you know I do can I help you of course I can I know I can I'm no doubt I know I could help her like I knew on ball okay and some sitting in the car and then like even even going through what I was going to I know I could help because I've already looked at our website amid this is a troll shoes there's no way for people to contact you or four doesn't work it doesn't look professional at all yeah ads for your competitors on the bottom it looks awful course I can help you plus you can put all your bookkeeping online yet as there's many things you can do and so I just thought I'll answer your questions so I'm waiting in the car an hour later she's done asking me questions we're both exhausted she told me you know what I was stressed out in anxious before I talk to you more stressed out now I was getting ready to just go get a job at Starbucks give up practicing law because no one's calling me and I said I'm really sorry you feel that way I'm going to a lot of stress right now with my wife going to cancer treatment I just want to answer all your questions it is honest as I could if by doing so I did you a disservice because I gave you all this information you asked me about all these tools and expose it makes no sense it it in context yeah she doesn't know what SCO is she doesn't know how to program the SCO she doesn't run into her Rick's or we believe are squarespace or whatever and they're not made for that right they're made for hobbyists and so %HESITATION I just said well I'm sorry you know we just couldn't connect if you want to get back in touch with me in a month or two I'd love to talk to you again if you don't want to I understand I wish you a Lotta luck and if you decide to go work at Starbucks good luck do you know with with that learning how to be a very stuck yeah and it's a shame I'm barrister to restart yeah it's it's it's yeah exactly it's a shame because all that specialized knowledge it is just going to waste so that was a prime example of D. I. Y. not working and I've had probably a dozen interactions with lawyers in particular just like that it's a quiet back no I don't expect you to she's overwhelmed she's completely lost in a sea of tools and bright shiny objects where is the objective getting more of the right types of clients we never talk about that she should have asked me that instead she's asking me how can I do it all by myself yeah free website which is not going to do it right now it's like throwing a computer it's someone in signal beat a web developer so the bottom line we've gone way over but this is been such an interesting conversation the bottom line is as entrepreneurs it truly is important for us to create a team around us that supports us yet the accountant general ledger accountant get what you forget the accountant to do that side of the house get a webmaster somebody who really knows what they're doing yeah this issue media directors that they really know what they're doing and you go and you do what you need to do to step into your zone of genius and username geniuses are challengers under genius is where people are waiting out there for and I'm gonna share with you what I share with my clients who are you as an entrepreneur to not own who you are number one and have the courage to be who you are hold me in completely with the team behind you with the courage to step forward because your tribe is waiting for you so if you're not doing everything possible to help get you out there the way you need to pay you're letting your tribe down you're letting the people down or waiting for your brilliant yes I I couldn't agree with you more %HESITATION and I would only add to that %HESITATION you know how can you tell an experienced professional from the neighborhood hobbyist is look for testimonials and references from yeah fiable sources it's huge a big big big deal that is a big I I take a lot of pride in their own right people's names and their phone numbers even or references for me the people ask for references I asked why aren't you don't you care about that you know if you go to a doctor you see certificates U. C. degree you you look them up online is the reviews if you go to a mechanic you look for the certificate or degree your casual college they attended you look at the reviews online you see a lot of other cars in the parking lot well when they work with an accountant or digital marketing expert a lot of cases we don't how much okay we'll work with that person they offered to help me for fifty dollars good luck the way to do it I got it I got it I hope my audience gets it I do David I would love can you reach back and grab your Buck you may have to take your headset off I would let you share your book online sure give me one minute I'm gonna go ahead and get all those listening I'm gonna get up and show it to the camera yes please the headphone back on here so I can hear you we hear you great just finally and now here is a closer closer closer closer closer closer closer closer you know to follow the road to gyms in digital marketing profits you are and where can we get a hold of apple here's the ISBN you can purchase on Amazon dot com by taking up the TV title you can also go to my website and click on Amazon logo and it is basically a work book it's a very non conventional book about digital marketing that takes the perspective of let's see that you're a total beginner your small business owner nonprofit founder whatever you're completely new to digital marketing in you're overwhelmed by all the extra SCO content marketing methods you're overwhelmed by how do I get from point a to point B. they're calling me they're emailing me every day I have people who I would want to work with and they want to work with me or you want to walk into a credit union or bank and take out a loan and you want to have a plan to show them how you will make money with your business he had used digital marketing because they won last night at a business plan so that's all in that workbook when I when I start on page one they go all the way through it at the beginning you're getting in the car it literally says getting in the car and then at the end of your thirty do your destination very very nice sounds really exciting and incredibly helpful tool for anybody still kept in growing a business so David what parting words do you have what what is your favorite piece of advice to get involved because that are I think it's really to stand up for what you believe in and your own true voice be true to yourself and don't act from a place of fear one of my favorite quotes is from the late great activist Malcolm X. who said if we do not stand for something we may fall for anything yeah he certainly %HESITATION represented that concept in his life and so I believe in representing that idea in what I do you know as a consultant and so I would give that message to people listening or watching thanks to B. B. really heartfelt don't give up on what you believe just take a very deliberate structured organized perspective build the foundation first another great quote from Henry David Thoreau wrote Walden said build your castles and therefore that is where they belong now leave your foundation did we set so that's my advice for business owners in general thank you so very much speak our but don't give up I appreciate your time with us today we can we can the possibilities finance you can find out more about how David add DMS dark blue and we will have all of his social media links underneath the the websites are not the website his name on the awaken the possibilities dot com website so thank you so much David for being here to my waking the possibilities audience you know that intuitive leadership university is going to be launching soon we have the leadership within the business %HESITATION and a life prison school we're starting with the leadership with all also I would like you to join my Facebook group Facebook dot com forward slash route over splash all weekend the possibilities so on behalf of David and angel behind me hi your best week ever and we will see you in the next episode to your success everybody See acast.com/privacy for privacy and opt-out information.

David Somerfleck is a Digital Marketing Specialist with over 20 years' experience working with Fortune 500 companies and small business owners alike to help them accelerate growth and learn how to reinvest profits. In this episode, David and I talk about how your "expertise" could be costing you business. For the complete show notes head to https://getcoached360.com/podcast/expertise-costing-business/

In this episode of Rebooting Business with Digital Marketing expert David Somerfleck we interview NLP consultant Maini Homer from Australia as we break down just what NLP is, how it works, how she became interested in it, and how she believes its use can help anyone who's receptive. To learn more about Maini, please visit https://www.mainihomer.com. To learn more about how to ignite growth in your own business through the use of deliberate, organized enterprise-level digital marketing, please visit https://dms.blue. If you'd like to leave a message or submit a question for a future episode, please visit https://www.anchor.fm/rebootingbusiness/message. To listen to this and other podcast episodes of Rebooting Business please check out these podcast sources: Anchor: https://anchor.fm/rebootingbusiness Google Podcasts: https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy9jMmNiZWI4L3BvZGNhc3QvcnNz Spotify: https://open.spotify.com/show/2TuXdGnWaFzCc1acQ89jQ9 To read my book, The Road to Digital Marketing Profits, just go to Amazon and type in the title or go to this link. Follow Me On These Sites: ►Facebook https://www.facebook.com/dmsblue ►Twitter https://twitter.com/dmsblue01 ►LinkedIn https://www.linkedin.com/in/somerfleck/ ►YouTube: https://www.youtube.com/channel/UCypF0s-KPKzF_UFm92mGdaA ►Pinterest: https://www.pinterest.com/dmsbluedigital/ ►Pandora: https://www.pandora.com/station/play/697553670278589913 ►Quora: https://www.quora.com/profile/David-Somerfleck If you enjoyed this podcast please give it a positive review and consider subscribing. Thanks! #business #NLP #digitalmarketing #podcast --- Send in a voice message: https://anchor.fm/rebootingbusiness/message

In this episode of Rebooting Business, digital marketing expert David Somerfleck talks with Virtual Assistant Emily Wise about landing the right client, what business owners should know before hiring a Virtual Assistant, and how to make sure your Virtual Assistant can help you achieve the goals you want. To learn more about digital marketing, visit https://dms.blue and to learn more about Emily and her fantastic, cost-saving services, check out www.wiserva.com. To ask a question that may be featured on our podcast, go to: https://anchor.fm/rebootingbusiness/message To listen to other podcast episodes or subscribe, please go to: https://anchor.fm/rebootingbusiness To read my book, The Road to Digital Marketing Profits, just go to Amazon and type in the title or go to this link.

In this episode of Rebooting Business, we talk with Cesar Respino, who is the author of "You Can Overcome Anything." We delve into lessons learned in his own life and how those same lessons can be applied to business owners and entrepreneurs struggling to keep their heads above water in a post COVID-19 reality. If you enjoyed this episode please consider giving it a positive review and subscribing as we build our foundation. To learn more about Cesar please visit: https://cesarrespino.com/ To learn more about digital marketing or myself please visit: https://dms.blue To leave a message for the Rebooting Business podcast that may be featured on the podcast and video please go to: https://anchor.fm/rebootingbusiness/message To listen to other podcast episodes or subscribe, please go to: https://anchor.fm/rebootingbusiness To read my book, The Road to Digital Marketing Profits, just go to Amazon and type in the title or go to this link.

Got the chance to talk with the most chill dude in this podcast today. David Somerfleck, founder of dms.blue shares how passion may not be enough to build a business. Jumping into a space with no previous experience could be a huge detriment to you. Knowing specifically want you want out of it is key. This is a variety podcast where we just unplugged for about 40 minutes, but we absolutely enjoyed our time together. This guy knows a lot about business, marketing and being goal oriented. Plus he really really likes the color blue. Learn more about David by going to www.dms.blue --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/archdevops/support

You may have heard from various sources 80% of small businesses will go under within their first 18 months. Or they become overwhelmed and frustrated within the first three years and quit.  When you add in a global or nationwide crisis, it's even hard for a small business, any business, to survive. The business owner is then left drowning in a sea of debt. How do you continue to move forward and create success in your business? Marketing for results may be the key to getting and keeping your business thriving.  Our guest special guest for this episode is Enterprise Digital Marketing Specialist & Business Growth Expert, David Sommerfleck. David is committed to helping business owners make the transition from being operational to establishing sustained profitability and self-reliance. Struggling business owners needed more than just an online presence. They needed the edge of marketing combined with digital media. Join us as David shares how you can drive more traffic to your website, turn your website visitors into clients and some secrets behind social media marketing that insiders don’t want you to know. When done correctly, these tips can help to transform your visibility overnight. Here's to YOUR success!   

Part 2 of our conversation with David Somerfleck. This time we talk about how to apply real strategy towards digital marketing strategies and not become overburdened with passion. That’s right, to avoid becoming overburdened with passion. We welcome your questions and feedback via The Nonprofit Snapshot website or the Wellspring Nonprofit Resource website. The Nonprofit SnapCast records at Strongbox West, in Atlanta.

We had the opportunity to sit with David Somerfleck to talk about digital marketing, trying to answer the question: "What does a nonprofit need in order to properly do digital marketing?" Spoiler: It's a process, not an item. We welcome your questions and feedback via The Nonprofit Snapshot website or the Wellspring Nonprofit Resource website. The Nonprofit SnapCast records at Strongbox West, in Atlanta.

In this episode of Blue Monday I talk with Rabbi Ilan Glazer about growing his business, which has multiple facets to it. If you are a small business owner, entrepreneur, non-profit or startup founder and you would like help as well, why not be on the Blue Monday podcast? You never know, you might get the help you need. To be on the podcast, just go to https://dms.blue/podcast, pick a date from the calendar, answer the questions and we go from there. Please be sure to answer all questions completely so we know you're not a scammer or spammer, and also be sure to check for all confirmation emails so you know what to do. As always, my name is David Somerfleck, and I'm a Digital Marketing Specialist and small business growth consultant with over 20 years' experience helping businesses of all types and sizes accelerate growth and increase profits. If business growth sounds like something you need and are ready to commit to, drop me a line at https://dms.blue.

Digital Nomad Mastery - Podcast Interview about Google Ads, Facebook Ads, and LinkedIn Ads with David Somerfleck from Sudden Impact Web Design http://davidsomerfleck.info/ http://suddenimpactwebdesign.com/ http://defactodigital.co/ Thank you for watching our video. We post videos DAILY videos about fatherhood & family, online business, and world travel. Currently, we have been to over 80 countries on 6 continents and our goal is to be the FIRST FAMILY to visit every country in the word. GET EMAIL UPDATES on our website: http://www.DaddyBlogger.com LIKE us on Facebook: http://www.facebook.com/DaddyBlogger SUBSCRIBE to us on YouTube: http://www.youtube.com/tokyoricky FOLLOW us on Twitter, Instagram, and Pinterest: http://www.twitter.com/tokyoricky http://www.instagram.com/tokyoricky http://www.pinterest.com/tokyoricky Also, check out our Digital Nomad Mastery business at: http://www.DigitalNomadMastery.com #DaddyBloggerWorldTour #DigitalNomadMastery

In this episode of Blue Monday, I talk about five digital marketing facts every business owner should know. Knowing each one of these facts can easily transform both how you do business and how much business you actually do. So please absorb the content here and let me know what you think. To get help with your digital marketing please visit https://dms.blue. To be a guest on the podcast visit https://dms.blue/podcast and just pick a date from the calendar. We're only looking for business owners, startup founders, and entrepreneurs seriously in need of help and ready to make it happen. --- Send in a voice message: https://anchor.fm/rebootingbusiness/message

In today’s interview with David Somerfleck from DeFacto Digital about impacting the world David and I talk with you about believing you make an impact.  David also shares his key principles that you should learn to really make an impact.  David and I also speak with you about the legacy he hopes to leave behind him in the world.   Show Notes and Resources.

This week's guest is David Somerfleck. David is a Digital Marketing Specialist over 20 years' experience helping business owners go from failure and ruin to reinvesting profits. He's spoken at Microsoft, written for AOL/Time-Warner, advised hundreds of businesses across America, and worked with startups.  Quote:  "There are two types of people who will tell you that you cannot make a difference in this world: those who are afraid to try and those who are afraid you will succeed."  -- Ray Goforth Connect with David Website: DMS.blue To learn more about booking me to speak at your event, please go to  https://www.trinamartin.com/book-trina-to-speak  If you would like to sponsor the podcast, please send an email to: trinatalk@trinamartin.com  Connect with me on Social Media: Show hashtag: #TrinaTalk Twitter: @TrinaLMartin LinkedIn: https://www.linkedin.com/in/alooktokill/  Facebook: https://www.facebook.com/TrinaTalk/  

In today’s interview about developing your influence with David Somerfleck from DeFacto Digital, David and I talk with you about leadership.  David also shares with you his top tips on how to grow your influence. David and I also talk with you about using marketing to develop your influence.   Show Notes and Resources.

4/25/19 - Edition of The Mike Kara Radio Show - Fantastic Florida. Today we have an interview with David M. Somerfleck who is a Digital Marketing Specialist. Today we will be discussing "How to Grow your Business through Digital Marketing" His website is http://dms.blue. David lives in North Fort Myers, Florida.

As we move into an almost completely digital age, it’s important to take steps that will maximize our investment and minimize the time we spend trying to get our message out there. Today I welcome David Somerfleck who is here to give us ideas and his perspective on digital marketing. David M. Somerfleck is a Digital Marketing Specialist, a trained political campaign messaging consultant, an author whose writing has appeared in over fifty publications and four books, a Journalism professor, start-up founder, court mediator, and digital marketing project manager with over 25 years’ experience working for marketing and advertising agencies throughout North America. Authentic Touch PointsWhy David got into digital marketing.  1:00 How to vet prospective clients.  7:30 You get what you put in.  19:00 How large should your digital footprint be?  25:10 Hot to get your content recognized on Google.  31:20 Stop wearing all the hats.  37:25 Same problem/different solution.  47:45 SEO  52:00 Be sure to join us to hear why we shouldn’t take it all on and when to ask for help. Links:David’s website & link to schedule a call:  https://dms.blueContact & free download:  https://dms.blue/contact/Quora.com:  https://www.quora.com

Marketing is a strategy and an important part of that strategy is the human connection. Creating, building upon and maintaining relationships with your clients or audience will be a key element to your success. David shares his journey in marketing for 20 years and gives key tips on what can help you market better. David Somerfleck is an experienced mediator, the author of five books and whose writing has appeared in over 50 publications, a former college Journalism professor, founder of three startups, an expert in digital marketing, and traditional advertising.• Some former clients include the City & County of Denver, Caribou Coffee, Ecwid eCommerce, AOL/Time-Warner, and Microsoft. David is an active member of The Internet Society, the Internet Marketing Association, and the International Webmasters Association.Fun Facts:• David once mediated a dispute scheduled to appear on the "Judge Judy" TV program and briefly operated a mediation non-profit organization.• David received training in political campaign marketing communications from The White House Project.Social Media Handles (LinkedIn, Facebook etc.)https://www.linkedin.com/in/somerfleck

This week on The Winning Brand Podcast Chase C McGee talks with David Somerfleck, who is a digital marketing project manager, front end developer, copywriter and editor, teacher, and entrepreneur living in Fort Myers, Florida.In the past, David has worked as a copywriter/editor for several marketing agencies, a journalist for several publishers, a photographer, teacher, college professor, college administrator, and of course, web developer and systems administrator.David has been an active business consultant for SCORE (an affiliate arm of the United States Small Business Administration working with startups and small business owners), and a mediator for Denver, Colorado and Jefferson County courts.In addition to studying programming, web design best practices, the ever-changing world of SEO and mobile responsiveness; David also enjoys studying Japanese and Russian languages, and re-reading the works of Shakespeare, Milton, Keats, and getting caught up on modern literary voices.suddenimpactwebdesign.com/author/somerfleck/

David is a Business Coach, Marketing Consultant, and Entrepreneur with a business that handles business site / web design / marketing / copywriting / editing, and much more.  His goal is to help as many business owners as possible to develop their overall plan, and strategy is part of that plan.  Join us in this episode as we discover what David is doing with his business to build not only his own legacy through business ownership, but also the legacy of those that he comes in contact with that would otherwise not be able to get their message out clearly and succinctly.

Digital marketing can help businesses maximise online presence, launch great products, attract more clients and grow their business exponentially. On today’s episode, Steve introduces us to David Somerfleck, Founder of Defacto Digital. David is a trained and certified court mediator, the author of five books, a former college journalism professor and education program director. Here are more key points on today’s episode: The importance of web design and lead generation for businesses. Why SEO is still a vital part of digital marketing. What a Cadillac problem is and how to overcome it. And the future of digital marketing according to David and more. So listen to today’s episode and find out more about Digital Marketing and how it can help your business. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:38 (Steve introduces today’s guest, David Somerfleck.) Steve: This is the Awesomers podcast episode number 34. And our tradition has been established that if you want to find the show notes or any relevant details that we may throw in there, some bonus links etc. Just go to Awesomers.com/34, that's Awesomers.com/34. For any relevant show details. Now today our guest David Somerfleck is going to give us a little bit of a taste about web design and kind of refresh our memory how important web design could be. David is a trained and certified court mediator, the author of five books, a former college journalism professor and education program director. Founder of three different startups and an expert in digital marketing, SEO, website development, social media, content marketing, Google AdWords, Facebook advertising the list goes on and on. And he has a traditional boots-on-the-ground advertising background as well. David has been a certified business mentor for score, which is a division of the US Small Business Administration and a great little resource for some of those new CEOs that have never heard about it. He's done that for over five years where he's advised hundreds of businesses around the world. From large marketing agency owners to lawyers to E-commerce, retailers, copywriters, psychologists, mechanics even startup founders and accountants. We all need help sometimes, don't we? Now some of David's former clients include the City and County of Denver, Caribou Coffee, AOL Time Warner and even Microsoft. David's an active member of the internet society, the internet marketing association, the Collier County Bar Association and the International Webmasters Association.

Do you know what to look for in a web developer? (Hint: The answer is not the cheapest price). Hiring a credible web designer and/or developer is critically important to any business and should not be taken lightly. If you think a free or cheap website will serve you well, then you should not be wasting a legitimate web developer?s time. Today on the podcast, I talk with David Somerfleck about how to hire a web developer. David owns and operates Sudden Impact Web Design and DenverWeb.us. He is a branding expert, social media strategist, developer, entrepreneur, and trainer focused on business development and internet marketing. David has more than 20 years of marketing, branding and PR experience. He is a former teacher, professor, and journalist with a strong background in positioning, project management, integrated marketing, new product launch, website development and online community management. David's goal is to inspire and encourage business owners and entrepreneurs while giving them the tools needed to successfully build their overall ventures both online and offline through workshops, mentorship, online courses and one-on-one consultations. He enjoys learning new languages, practicing aikido, and hiking in his spare time.