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En este episodio hablaremos con mi amiga y experta en Marketing y Gestión de Proyectos Mara Domínguez Gaya. Mara es una mujer multifacética cuya pasión por la enseñanza, la mercadotecnia y el desarrollo personal la ha llevado a destacarse en diversas áreas. Mara lleva casi 10 años trabajando para Made in Itaca, una agencia de comunicación internacional, ubicada en Milán y Nueva York.Mara es Client Account Manager para Made in Itaca y se especializa con clientes de la food and wine industry. Mara nos dirá los do's and dont's en la creación de tu marca de vino. Disfruten el episodio.Este episodio fue producido por mi, Bruno Stump. Si te gustó VinoPod y quieres apoyar lo mejor que puedes hacer es hablarle a alguien de VinoPod!Me despido con esta frase de José Andrés"El vino es la mejor manera de conectarse con la historia y la cultura de un lugar." Bruno Stump (@vinopod_podcast)Diseño gráfico y logo: Artista Léa Chauré. www.leachaure.comMúsica de inicio “Funkalicious” y efectos de sonido especiales: www.Zapsplat.comMusca final “Chappy” Autor: Gabriel Morfín. https://www.facebook.com/gabo.morfinRecomendación de lectura: The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine BrandSupport the show
Learn how this force of nature has built an incredible business and made a lasting impact on the world. Join us on Women Lead Radio as Shelly Harrison, your host of Amplify Your Influence, has a conversation with Bonnie Harvey, Founder of Barefoot Wines and Business Audio Theatre (www.businessaudiotheatre.com), where we'll uncover the story of my guest and how she became co-author of New York Times Bestselling book: The Barefoot Spirit; How Hardship, Hustle, and Heart Built America's #1 Wine Brand. Sponsor Appreciation! Thank you to our partner and show sponsor, National University (www.nu.edu)! Interested in Learning More About Connected Women of Influence? Click Here (https://connectedwomenofinfluence.com/attend-an-event-as-our-guest/) to Be Invited as Our Special VIP & Guest to a Future Event! Interested in Becoming a Member of Our Professional Community!? Click Here (https://connectedwomenofinfluence.com/membership-application/) to Apply for Membership!
About South City CiderworksWe founded South City Ciderworks in 2015 as an independent urban cider company to make great cider and a difference. Using only fresh-pressed, West Coast apples our ciders are crafted to be well balanced and easy drinking. We support nonprofits focused on helping the community, animals, and the environment. We're here to Make Cider Make A Difference. For more information, visit the South City Ciderworks website here.Jenn's Podcast: “Courage and Other C Words”Welcome to the new start-up cider podcast! Hi! I'm Jenn. And along with my husband Alex I run a small hard cider company just south of San Francisco. I want to take you through my journey of starting South City Ciderworks and delve deep into the details of creating a product, building a market, and educating consumers about cider. But it's not just my story of being a woman in this male-dominated industry that I want to tell. You'll hear from other ladies in the biz as well!I know there are a lot of women out there, grinding it out everyday. So if any of my stories and experiences can entertain, educate, inspire, or empower you as you go through your daily tasks, then I have accomplished my goal! Join me on this wild ride whether you're looking to start a business, work in the alcohol industry, or are just interested in what goes on behind that glass you just ordered at the bar. Slainte!Jenn's book recommendationsThe Barefoot Spirit: How Hardship, Hustle and Heart Built America's #1 Wine Brand by Bonnie Harvey Beer School: Bottling Success at Brooklyn Brewery by Steve Hindy and Tom Potter Brewery Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery by Sam Calagione
Michael Houlihan is the Co-founder of the world's largest and most recognizable wine brand, Barefoot Wines. He is the Co-founder of Business Audio Theatre, an innovative and adaptive audio theatre company bridging the gap between plays and audiobooks. Michael and his partner, Bonnie Harvey, are keynote speakers, entrepreneurial consultants, and New York Times best-selling Authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture: 23 Ways to Engage and Empower Your People. Michael leads workshops, training, and is a regular contributor to The Business Journals (43 cities), Entrepreneur, Forbes, Inc., and others. He lives in the wine country with Bonnie, and together they help other entrepreneurs and Fortune 500 companies increase sales, profitability, and brand equity. In this episode with Michael Houlihan Are you an innovative wine producer wondering how your brand can become a household name? When launching a new brand, what can you do to establish a positive reputation while bringing the consumers something affordable? For Michael Houlihan, the drive behind Barefoot Wine was bringing powerful flavor at an approachable cost for the consumer to devour. From humble beginnings, Michael and Bonnie Harvey put in the work and hours. By seeking guidance from top industry leaders on their rise to success, they were able to scale the Barefoot brand through innovative and creative marketing techniques — by bringing together a brand with the community. Today, Michael is here to share his first-hand tale of getting his brand to the masses. Listen to this episode of Legends Behind the Craft featuring Michael Houlihan, Co-founder of Barefoot Wines and Business Audio Theatre, as he shares his vivid and inspiring journey into the alcohol beverage industry with Drew Hendricks and Dr. Jeremy Weisz. Michael talks about his beginnings as a pioneer in the wine industry, leveraging and linking innovative marketing techniques, and suggestions to help entrepreneurs succeed in today's market.
Michael Houlihan is a highly sought-after business strategist, keynote speaker, consultant, and corporate trainer. He is the Founder of the iconic Barefoot Wine brand, which eventually was acquired by E & J Gallo. After selling the company, Michael and his partner Bonnie Harvey co-authored The New York Times best-selling business book, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. His latest venture is Business Audio Theater, which performs founder stories in audiobook format to improve employee acquisition, engagement, and tenure. In this episode… Inspirational stories, the sheer hustle behind building a household brand, and the heart that keeps going no matter what: today's guest, Michael Houlihan, shares it all. He takes us back to when Barefoot Wines was an accidental idea, the arduous task of winning shelf space in retail stores, and why worthy cause marketing was not a cool thing to do back in the day — but it paid off. And just when you think you've learned the biggest lesson, Michael drops how to implement change in your company quickly and how it was the lifeline for Barefoot Wines. On top of that, Michael reveals top insights for effective worthy cause marketing in today's wine business space, why sharing your founder story is an HR hack, and lots more valuable lessons. Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz and Drew Hendricks of the Legends Behind the Craft podcast. Together they host Michael Houlihan, Co-founder of Barefoot Wines and Business Audio Theater. They talk about the Barefoot story like you've never heard it — from idea to exit, the hard lessons in-between, and how the story became a best-selling book and an award-winning audio play. Stay tuned.
Bonnie Harvey is the co-founder of Barefoot Cellars along with partner Michael Houlihan. She was Vice President and “The Original Foot” for 19 years. There she had a wide variety of duties, doing whatever was necessary to operate the business. While Michael’s role was “big picture visionary,” Bonnie translated his ideas into workable processes and displayed a genius for managing the millions of details that come with a start-up. She proved to possess a rare combination of creativity and business savvy that served Barefoot well. In the early days of the brand, Bonnie was responsible for bottling oversight, supply inventory and label design—in fact, the famous footprint is actually hers! Later as Barefoot grew, she focused on overview and direction of the business, setting company goals, and attending to Board of Director matters. She managed all financial aspects of the business, oversaw legal relations and compliance, and edited countless press materials, presentations, official manuals and other documents. Along with Michael, Bonnie donates professional time to non-profits to help them improve their image, increase donations and achieve financial sustainability. She also coauthors weekly business blogs at The Barefoot Spirit and Consumer Brand Buiders with him, and they consult together with several clients. Bonnie has a passion for helping young entrepreneurs choose the right path. With her varied “hard-knocks” experience, she offers practical solutions for all aspects of starting a business. She loves showing others how to avoid painful and costly mistakes and directing them toward profitability. Bonnie is the Co-author of The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand, a New York Times Bestselling Business Book. Michael Houlihan is a highly sought-after business strategist, keynote speaker, consultant, and corporate trainer. Presentations are often with Bonnie Harvey, his Co-founder of Barefoot (now the #1 wine brand in the world), providing decades of real-world, practical business experience. Using out-of-the-box thinking, pay-for-performance, positive culture, channel distribution management, and “Worthy Cause Marketing,” they help start-ups, entrepreneurs and Fortune 500 corporations increase their sales, profitability and brand equity. For the first time, their secrets to success is available in an exclusive online series at BarefootSpiritGPS.com He, along with Bonnie, bootstrapped Barefoot (a novelty wine brand) into a national mega-brand, selling 600,000 cases per year in 50 states and 28 countries. They’ve keynoted at many prestigious conferences, symposiums, universities and forums. Listen to a free chapter of Michael and Bonnie's audio theater book. at businessaudiotheatre.com. Follow Michael Houlihan on LinkedIn Follow Bonnie Harvey on LinkedIn Follow Worthix on LinkedIn Follow Worthix on Twitter: @worthix Follow Mary Drumond on LinkedIn Follow Mary Drumond on Twitter: @drumondmary The Voices of CX Podcast brings on top leaders across multiple industries to talk best strategies, trends, and more. These leaders share their insight on anything from understanding customer decisions, to creating an empathetic business, to achieving sustainable profitability. No matter your industry, there are tangible takeaways in each episode that you can apply in your own career and business.
When they launched a Sonoma wine business in their laundry room in 1986, Bonnie Harvey and Michael Houlihan were business consultants with no industry knowledge and no money, just $300,000 worth of bulk wine. Today, the Barefoot Wines label they started is a top international brand. They've written thousands of articles and two best-selling books—The Barefoot Spirit: How Hardship, Hustle and Heart Built America's Number One Wine Brand and The Entrepreneurial Culture: 23 Ways to Engage and Empower your People. Now they're helping other entrepreneurs tell their stories in imaginative audio books. The common theme running through all these successful endeavors is being outsiders, continually forced to come up with novel solutions. “We'd never written a book before. We'd never done an audio book before. We'd never done a wine business before,” Michael tells Published Author Podcast host Josh Steimle. “We weren't wine people. We were entrepreneurs.” TOP TAKEAWAY: YOU CAN DO IT! That's the message Bonnie and Michael want to pass on to entrepreneurial consumers of their print and audio books. “The Barefoot Spirit is a you-can-do-it story, says Michael. “No, it's not what you expect. It's more work and different work than you thought, but this is doable. That's the message, an encouraging message for entrepreneurs.” After 19 years of a “get-rich slow scheme,” Bonnie and Michael sold Barefoot Wines and wrote a book, at their staff's insistence. “Once we sold our company, our staff came around and said working for us was the most unique, wonderful experience they'd ever had. And that we'd have to write a book about the company culture, which is why they'd all stayed with us.” says Bonnie. “Because our approach was so unique, we wanted to share it with other people, and the only way to do that was in a book.” But they didn't want the Barefoot Spirit to be a typical, top-down business book. “So we thought why don't we just give them a story and let them draw their own conclusions, because they'll see the action and outcomes and learn the lessons even better than in a prescriptive text,” says Michael. Make sure you're ghostwriter understands the principles you're communicating After a disastrous first attempt at hiring a writer for their book, Michael and Bonnie found Rick Cushman, a longtime food-and-wine columnist for the Sacramento Bee, who impressed them with his humor, style and ability to tell stories. “He talks to the average person, which was our end user in the wine industry,” says Bonnie. “So we'd tell him stories, and he'd take notes.” “I would recommend to your listeners if you're going to get a ghostwriter, make sure they understand the principles you're trying to get across,” adds Michael. “What is the basic message here? Is it a message of tenacity, of innovation, of humanity?” TURNING BUSINESS BOOKS INTO AUDIO PLAYS The couple's latest book, The Entrepreneurial Culture: 23 Ways to Engage and Empower Your People, is an audio book, intended to reach a wider, younger audience. But it has a twist. “We bought the top 10 audiobooks on Audible, and every one was great. But they were all read to you. They were all narrated,” says Michael. Driving across the Nevada Desert one day, they heard a PBS radio play complete with actors, sound effects and music. “We thought this is a fantastic way to communicate, through an audio play, like we had in the 1940s, before television.” “Audio is entirely mobile, and you're not tethered to a screen or a page—you're jogging, driving, cooking pasta, vacuuming the floor—and you're listening to a story and you're learning from it. And you can put it down or pick it up anytime you like.” The Entrepreneurial Culture was named a top-five audio book of 2020 by the Audiobook Producers Association. The award's judges said they'd never heard a nonfiction audiobook like it, let alone one that was self published. Bonnie and Michael are now offering their audio theatre services to other entrepreneurs so these companies can preserve, in story form, their legacy, successes and knowledge. “We're motivated to help others and educate ourselves, to stay on top of the entrepreneurial education industry.” LINKS LinkedIn - Michael Houlihan Linkedin - Bonnie Harvey Twitter Facebook Instagram YouTube TheBareFootSpirit.com Subscribe To The Published Author Podcast If you enjoyed this episode, don't forget to subscribe on Apple Podcasts, Spotify, Google Podcasts, or anywhere else you listen to podcasts. You can also watch episodes of the podcast on YouTube. And if you want to spread the word, please give us a five-star review (we read every single one!) and share this page with your friends. We also share valuable snippets from podcast episodes on Instagram, Twitter, LinkedIn, and Facebook. About The Host The Published Author Podcast is hosted by Josh Steimle, founder of Published Author. Josh is a book author himself and his article writing has been featured in over two dozen publications including Time, Forbes, Fortune, Mashable, and TechCrunch. He's a TEDx speaker, the founder of the global marketing agency MWI, a skater, father, and husband, and lives on a horse farm in Boston. Learn more at JoshSteimle.com.
KL097 Bonnie Harvey and Michael Houlihan Founders of Barefoot Wine—America’s #1 Wine Brand Building a Winning Company Culture Episode Summary What does it take to build a winning company culture? Bonnie Harvey and Michael Houlihan, the founders of the world’s largest wine brand, joined me on Keep Leading LIVE!™ to explain the answer! Listen to our conversation to learn more about entrepreneurship, leadership, and company culture. Bio Bonnie Harvey and Michael Houlihan are the founders of the world’s largest wine brand, international Keynote Speakers, and New York Times Bestselling authors of The Barefoot Spirit, How Hardship, Hustle, and Heart Built America’s #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of the world’s largest wine company, E&J Gallo, they learned valuable lessons crucial to any business. They consult and train startups and Fortune 500’s on brand building and company culture. They are highly recommended by companies seeking to increase their sales and engage, empower, and inspire their people. They are regular contributors to The Business Journals in 43 cities nationwide, Entrepreneur, and contribute articles & interviews to INC, CEO Forum, Forbes, and other major business publications. Their new audiobook is presented in a theatrical format with Hollywood actors playing the parts, original musical score, sound effects, and more! Their latest enterprise is Business Audio Theatre, where they offer to tell the stories of other founders to reduce turnover and increase engagement. They are regular media guests on radio, television, and podcasts. Michael & Bonnie present together with a fresh, authentic, and fun style that entertains, educates, & motivates. www.thebarefootspirit.com www.consumerbrandbuilders.com. Website https://thebarefootspirit.com/ Other Website https://www.consumerbrandbuilders.com/ LinkedIn https://www.linkedin.com/in/mhoulihan/ Twitter https://twitter.com/barefoot_spirit Facebook https://www.facebook.com/barefoot.founders Instagram https://www.instagram.com/thebarefootspirit/ Leadership Quote Leaders must prove that they have their people’s best interests at heart Get Your Copy of Bonnie and Michael’s Book! https://www.barefootaudiobook.com/ Subscribe, share, and review on Apple Podcasts! https://podcasts.apple.com/us/podcast/keep-leading/id1461490512 Full Episode Transcripts and Detailed Guest Information www.KeepLeadingPodcast.com Keep Leading LIVE (Live Recordings of the Keep Leading!® Podcast) www.KeepLeadingLive.com The Keep Leading!® podcast is for people passionate about leadership. It is dedicated to leadership development and insights. Join your host Eddie Turner, The Leadership Excelerator® as he speaks with accomplished leaders and people of influence across the globe as they share their journey to leadership excellence. Listen as they share leadership strategies, techniques and insights. For more information visit https://eddieturnerllc.com or follow Eddie Turner on Twitter and Instagram at @eddieturnerjr. Like Eddie Turner LLC on Facebook. Connect with Eddie Turner on LinkedIn. Learn more about your ad choices. Visit megaphone.fm/adchoices
Michael Houlihan achieved a legendary exit from his $20M California wine business Barefoot, when he and his wife Bonnie sold it to E&J Gallo for $100M in 2005. This interview tells the story of their phenomenal rise to fame and fortune. Today Michael is the New York Times Bestselling author of The Barefoot Spirit, How Hardship, Hustle, and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of the world's largest wine company, E&J Gallo, Michael and Bonnie learned many valuable lessons about business growth and success, which they love to bring to startups and Fortune 500's, helping them build their brands and develop great cultures. Michael and Bonnie are regular contributors to The Business Journals in 43 cities nationwide, Entrepreneur, and contribute articles & interviews to INC, CEO Forum, Forbes, and other major business publications. Their new audiobook is presented is a theatrical format with Hollywood actors playing the parts, original musical score, sound effects and more! They also host Business Audio Theatre where they tell the stories of other founders to boost turnover and increase engagement. Listen to the free chapter here: www.thebarefootspirit.com/freechapter Michael and Bonnie are regular guests on radio, television, and podcasts. They present together with a fresh, authentic, and fun style that entertains, educates, & motivates. www.thebarefootspirit.com. www.consumerbrandbuilders.com. ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, speaker, event host and business scale up expert. She had a 20 year history in global media and advertising, before becoming a serial entrepreneur herself, with multiple businesses in real estate, marketing and education. Having grown and sold a £6M brand identity business to US communications group Interpublic, today she is most passionate about and committed to serving other entrepreneurs – helping them grow their businesses and achieve their best lives. Enquire about working 1:1 with Jane, book a call here: https://bit.ly/2Z07DML Discover Jane's Ideal Client Success Accelerator Programme here: www.idealclientsuccess.com/masterclass
Learn about the story behind the story of America’s biggest winery, CX heroes who remain behind-the-scenes, and a lifetime warranty that over-delivered. Bite-Sized Delight From the Episode: • Your Brand Spirit Should Be Evident in Everything You Do - An innovative audiobook format captures the Barefoot Wines story in a way that aligns with the brands creative and playful spirit. • The People Behind the Scenes "Make" The Customer Experience - A team of experience architects and implementers contribute to the overall experience at a Chicago Blackhawks Hockey Game. • Avoid Customer "Baggage" with a Strong Warranty - Kenneth Cole’s commitment to their luggage warranty keeps customers loyal and zealously advocating their products for decades. Are You Looking for Things We Referenced? • The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand - by Bonnie Harvey and Michael Houlihan • The goal-horn operator. The ‘Split the Pot’ seller. The Zamboni driver. Meet 8 behind-the-scenes people who make things go during Blackhawks games at the United Center. - by Jimmy Greenfield in The Chicago Tribune • Experience Points • Kenneth Cole Luggage Find more links and a full transcript of the show at: http://ExperienceThisShow.com. See you next week! ** Note: audio clip from “The Barefoot Spirit” used with permission.
Michael Houlihan and Bonnie Harvey, authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand, turned their best-selling book into an audiobook to take the message where the people are. As nationally recognized speakers, both Houlihan and Harvey noticed the number of people with earbuds on kept increasing. They found people weren’t listening to music, but podcasts and audiobooks, and that sparked the idea. The book is about lessons they learned the hard way – it’s about learning about business by actually doing it. What makes this audiobook unique is that the audience is part of the action, they have including big names as characters such as Ed Asner, and they are the first business book to employ the audio theater platform. As Houlihan explains it, “The best way to convey a business principle is through story and the best way to convey a story is thought business theater.” He adds, “If you really want to engage people, the mobile generation, you have to entertain them.” Watch the episode on C-Suite TV https://c-suitenetwork.com/tv/video/michael-houlihan-bonnie-harvey-the-barefoot-spirit-audiobook/ Learn more about your ad choices. Visit megaphone.fm/adchoices
I can't tell you how excited I was when Michael Houlihan and Bonnie Harvey said yes to the Pass the Secret Sauce podcast. If you don't recognize their names, you probably recognize what they founded, what they created. And we're going to get into some of how they created this in this episode. Bonnie and Michael are the founders of Barefoot wines, which today is one of the, if not THE most recognized, and most popular bottles of wine in the US. The incredible story about how they started this basically from nothing. I can't even tell you how much fun I had talking to both of them. In addition to that, Bonnie and Michael are New York Times bestselling authors. The newest projects that they have right now is that they're founders of Business Audio Theatre. They call it BAT. And again, we get into a little bit about what that actually is in this episode. And they've actually given us access to some of the footage from their own productions. If you have any interest in building huge mega brands, there are learnings from this episode that you can take away with that. In this episode we discuss: They discuss their first jobs when they were younger [5:38] Inspiration for creating Barefoot Wines [8:11] Getting ideas for their brand from blue collar workers [10:01] How Bonnie's body part ended up on the largest wine brand in the world [11:22] Bringing Barefoot wine to market [14:06] Excerpt from their book: The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand [14:25] Being rejected by a distributor [16:27] How donating their wines in the early stages increased their sales [18:58] Spreading themselves too thin when scaling their business [21:03] Selling the business and advice for others wanting to sell their business [24:42] Types of clients that would benefit from their consulting firm [32:46] What they look for in a client [34:07] Why they started Business Audio Theater [36:52] Get a free chapter from their audiobook [41:27] Quotable Quotes: It was not following a passion, it was following an opportunity passionately. When you don't know what you're doing and you're broke, you're very humble and you tend to ask a lot of questions. And because you're not from the industry, you don't ask industry people that turned out to be a big strength of ours. Links to sources and tools: Listen to the first chapter of their book -The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand Here: https://bit.ly/2Ai54LS Get the book on Amazon: https://www.amazon.com/Barefoot-Spirit-Hardship-Hustle-Americas/ Follow them on these social media channels: Website: http://barefootwinefounders.com Facebook page: The Barefoot Spirit: http://www.facebook.com/thebarefootspirit Facebook page: Barefoot Wine Founders http://www.facebook.com/barefootwinefounders Personal Linkedin Michael: https://www.linkedin.com/in/mhoulihan Personal Linkedin Bonnie: https://www.linkedin.com/in/bonnieharvey/ Company LinkedIn: https://www.linkedin.com/company/e-&-j-gallo-winery/ Instagram: ...
Michael Houlihan and Bonnie Harvey are the Managing Members of Footnotes Press LLC, the Founders of Barefoot Wine, and co-authored The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's#1 Wine Brand. The book chronicles the humble beginnings of the world's largest wine brand and is a case study in more than 50 schools that teach entrepreneurship. Their original New York Times Bestselling paperback has been transformed into a dramatically performed audiobook – with voice work from actor Ed Asner.If you liked the show, please consider sharing this podcast with your friends, family and network. Your stamp of approval is more valuable than anything I can offer to your network. I appreciate your sharing! Also, leaving a review (and rating) helps spread the word. And just makes me feel warm and squishy.The Storytellers Network with Dan Moyle publishes every Monday at 7 AM EST.
Co-Founders Michael Houlihan & Bonnie Harvey tell their Barefoot Story in a most exciting and compelling way and discuss their innovative new program "Business Audio Theater." Michael and Bonnie discuss how they turned their Barefoot Spirit story into a very unique audio book. In fact, The Audiobook Publishers Association announced today that The Barefoot Spirit Audiobook is a Finalist for the 2020 Business/Personal Development Audiobook of the Year Award. The original paperback version of The Barefoot Spirit, How Hardship, Hustle, and Heart Built America's #1 Wine Brand was a New York Times Bestseller and chronicles the humble beginnings of the now ubiquitous Barefoot Wine brand. It's an Amazing Audio Book! Get your FREE Chapter Here! Listen now to The Barefoot Story and learn how you can turn your business legacy into Audio Theater!
Michael Houlihan and Bonnie Harvey, founders of Barefoot Wines, and co-authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand, reveal how they use business audio theater for more compelling brand storytelling. Business of Story is proudly sponsored by Sendible, a powerful social media platform used by more than 3,000 digital agencies world-wide that help brand stories be heard online. As a special offer for you, get Sendible’s Robust plan now for only $69 per month when you sign up at sendible.com/park30. Start your free 30-day trial today. Become a Master Storyteller Grab your free copy of The 5 Stages of Grief in Telling YOUR Business Story: http://bit.ly/StorytellingTools Like what you hear? Bring Park to your next event.
Get Up Nation®! My name is Ben Biddick. I’m the Creator and Host of the Get Up Nation Show, and Co-Author of the Best Selling book Get Up: The Art of Perseverance with former Major League Baseball player Adam Greenberg. Recently I had the honor and privilege of speaking with Michael Houlihan and Bonnie Harvey. They’re the founders of the world’s largest wine brand, international keynote speakers, and New York Times Bestselling authors of The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand and The Entrepreneurial Culture: 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of the world’s largest wine company, E&J Gallo, they learned valuable lessons crucial to any business. They consult and train startups and Fortune 500 companies on brand building and company culture. Their books are required reading in more than 50 schools of entrepreneurship. They’re highly recommended by companies seeking to increase their sales and engage, empower, and inspire their people. They regularly contribute to Business Journals in 43 cities nationwide and contribute articles and interviews to INC, CEO Forum, Forbes, and other major business publications. I cherish the opportunity to share with Get Up Nation Michael and Bonnie’s insight and perspective on the role of resilience in entrepreneurial success. Michael and Bonnie, welcome to the show! Listen to a free chapter of Michael and Bonnie's Audiobook at https://wi.st/37r0SWh https://thebarefootspirit.com/ www.getupnationn.com If you're a chef, farmer, or foodie with a passion to develop culinary creations that keep us #resilient along with Get Up Nation®--then message Ben today! The Get Up Nation® Show is brought to you in partnership with www.gotyoursixcoffee.com! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/get-up-nation-podcast/support
The Kingsley Grant Show: Where Emotional Intelligence (EI/EQ) and Leadership Skills Intersect
+++ LIFT YOUR GLASS +++ I'm not sure you're interested in a glass of wine or not but you're going to get more than a glass of wine in this episode. Barefoot wine founders Bonnie Harvey and Michael Houlihan are in the hooooouuuuseeee!!! Have you ever wondered how a brand is built from the ground up to become one of the most successful in the industry? Have you ever wondered if it's possible to do the same? What if you were invited to pull up a chair and listen in on the story of two people who are gracious enough to reveal some of their secrets, would you be interested? Well, that's what you'll be getting as you listen in on our conversation. But there's also a surprise. I'll tell you just a little bit of it: they've brought some actors with them to act out certain parts of their story and will tell you how you can do the same in building your brand and leading people. Interested? Listen to the whole episode because some of the surprises are placed at different places in the interview. Brief Bio: Michael Houlihan and Bonnie Harvey are the Managing Members of Footnotes Press LLC, the Founders of Barefoot Wine, and co-authored The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. The book chronicles the humble beginnings of the world's largest wine brand and is a case study in more than 50 schools that teach entrepreneurship. To book an interview with Michael Houlihan & Bonnie Harvey, contact Mike Elliott at mde@thebarefootspirit.com or call 831-710-1730 Link: https://thebarefootspirit.com/audiobook-samples-with-book-illustrations/ Please share this episode with one other person and leave a comment on the platform through which you listen to this show and/or on social media. Thanks so much. And remember, you are ONE SKILL AWAY... P.S. The new Facebook Group is opened for leaders who want to succeed where others failed and become the leader everyone loves and wants to follow. Here's the link: http://www.facebook.com/groups/eoleader --- Send in a voice message: https://anchor.fm/kingsleygrant/message
Michael Houlihan and Bonnie Harvey are the founders of Barefoot Wine and co-authors of the NYT's bestseller, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. This conversation was held at their house in Sonoma, California in the middle of wine country. JJ, Doug, Michael and Bonnie, all dressed in robes, chat about business, relationships, wine and working with your partner to make the best business possible. Connect with Michael and Bonnie: The Audio Theater book: www.barefootaudiobook.com Books courses and consulting: www.thebarefootspirit.comBrand Building & Marketing: www.consumerbrandbuilders.com Nice Sponsors: Coaching as Culture. Check out our sponsor at https://www.cylient.com/ and take their free leadership self-assessment here: http://info.cylient.com/learnmore Learn how Carsten and EUSA Pharma are helping doctors diagnose and treat rare diseases here. Get your free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Check out the "Entrepreneur's Toolkit" Giveaway Reach The Nice Guys Here: Doug- @DJDoug Strickland- @NiceGuyonBiz Nice Links: Subscribe to the Podcast Niceguysonbusiness.com TurnkeyPodcast.com - You're the expert. Your podcast will prove it. Podcast Production, Concept to Launch Book Doug and/or Strick as a speaker at your upcoming event. Amazon #1 Best selling book Nice Guys Finish First. Doug's Business Building Bootcamp (10 Module Course) Nice Survey: Take our short survey so The Nice Guys know what you like. Partner Links: Amazon.com: Click before buying anything. Help support the podcast. Acuity Scheduling: Stop wasting time going back and forth scheduling appointments Promise Statement: To provide an experience that is entertaining and adds value to your life. Never underestimate the Power of Nice.
Michael Houlihan and Bonnie Harvey are the founders of Barefoot Wine and co-authors of the NYT's bestseller, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. This conversation was held at their house in Sonoma, California in the middle of wine country. JJ, Doug, Michael and Bonnie, all dressed in robes, chat about business, relationships, wine and working with your partner to make the best business possible. Connect with Michael and Bonnie: The Audio Theater book: www.barefootaudiobook.com Books courses and consulting: www.thebarefootspirit.comBrand Building & Marketing: www.consumerbrandbuilders.com Nice Sponsors: Coaching as Culture. Check out our sponsor at https://www.cylient.com/ and take their free leadership self-assessment here: http://info.cylient.com/learnmore Learn how Carsten and EUSA Pharma are helping doctors diagnose and treat rare diseases here. Get your free E-Book 5 Ways to Make Money Podcasting at www.Turnkeypodcast.com/gift Check out the "Entrepreneur's Toolkit" Giveaway Reach The Nice Guys Here: Doug- @DJDoug Strickland- @NiceGuyonBiz Nice Links: Subscribe to the Podcast Niceguysonbusiness.com TurnkeyPodcast.com - You're the expert. Your podcast will prove it. Podcast Production, Concept to Launch Book Doug and/or Strick as a speaker at your upcoming event. Amazon #1 Best selling book Nice Guys Finish First. Doug's Business Building Bootcamp (10 Module Course) Nice Survey: Take our short survey so The Nice Guys know what you like. Partner Links: Amazon.com: Click before buying anything. Help support the podcast. Acuity Scheduling: Stop wasting time going back and forth scheduling appointments Promise Statement: To provide an experience that is entertaining and adds value to your life. Never underestimate the Power of Nice.
From 2014: Laura welcomes Michael Houlihan and Bonnie Harvey, authors of “The Barefoot Spirit: How Hardship, Hustle and Heart Built America's #1 Wine Brand”.
Michael Houlihan is the co-founder of Barefoot Wine, now, the world’s largest wine brand. He, along with Bonnie Harvey, are consultants, international Keynote Speakers and the New York Times Bestselling authors of The Barefoot Spirit, How hardship Hustle and Heart Built America’s #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. In this episode, Audrey, Lee and Michael discuss: · The definition of The Money Map· How to get employees to understand where their salaries come from· How to identify and hire a “hustle” mentality · Hiring tips/exercises for rooting out good employees to represent your organization· The unique concept of a Two-Division Company (Sales and Sales Support) “Then we had to pay our bills and with what was left, we used that to pay the salaries. All of the sudden they went, wow. It was clear. There was no question how the money got to them and they could also see their job in the context of the map. “- Michael Houlihan Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales. Bonus Content: · The Money Map [PDF] · Org Chart for the Two-Division Company [PDF] Connect with Michael Houlihan: · Website: https://thebarefootspirit.com/ · LinkedIn: https://www.linkedin.com/in/mhoulihan/ Connect with the hosts of Manage Smarter:· Website: ManageSmarter.com· Twitter: @ManageSmartPod· LinkedIn: Audrey Strong · LinkedIn: C. Lee Smith Connect with SalesFuel:· Website: http://salesfuel.com/· Twitter: @SalesFuel· Facebook: https://www.facebook.com/salesfuel/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Are you struggling on how to Grow your business? There are different ways to do but let the original founders of Barefoot Wine show you proven ways to succeed! Michael Houlihan and Bonnie Harvey are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture We will go over the 4 fundamental ways: 1. Financing 2. Employees 3. Customers 4. Advertising/Marketing It will be an action packed show so don't miss it!
Today's interview is with Michael Houlihan and Bonnie Harvey. They are both international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America’s #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world’s largest wine company, E&J Gallo, they learned lessons applicable to any business. They consult and train startups and Fortune 500’s on brand building and company culture. They regularly contribute to national and international media on a wide range of business topics. Resources Mentioned In The EpisodeBarefoot Spirit, How hardship Hustle and Heart Built America’s #1 Wine Brand Book: https://xk208.infusionsoft.com/app/orderForms/The-Barefoot-SpiritThe Entrepreneurial Culture, 23 Ways to Engage and Empower Your People Book: https://xk208.infusionsoft.com/app/orderForms/The-Entrepreneurial-CultureThe Barefoot Spirit: https://thebarefootspirit.com/Guiding Principles For Success: https://thebarefootspirit.com/gps/ See acast.com/privacy for privacy and opt-out information.
Are you struggling on how to Grow your business? There are different ways to do but let the original founders of Barefoot Wine show you proven ways to succeed! Michael Houlihan and Bonnie Harvey are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture We will go over the 4 fundamental ways: 1. Financing 2. Employees 3. Customers 4. Advertising/Marketing It will be an action packed show so don't miss it!
Join Tony DUrso, Host of The Spotlight as he interviews Michael Houlihan & Bonnie Harvey, Founders of Barefoot Wine! Michael & Bonnie are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world's largest wine company, E&J Gallo, they learned lessons applicable to any business. They regularly appear on ABC, NBC, CBS, Fox and all the other alphabets. They consult and train startups and Fortune 500's on brand building and company culture.— If you do anything with making money for a living, then this interview is for you! Join us on The Spotlight with Tony DUrso on the Voice America Influencers Platform!
Join Tony DUrso, Host of The Spotlight as he interviews Michael Houlihan & Bonnie Harvey, Founders of Barefoot Wine! Michael & Bonnie are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world's largest wine company, E&J Gallo, they learned lessons applicable to any business. They regularly appear on ABC, NBC, CBS, Fox and all the other alphabets. They consult and train startups and Fortune 500's on brand building and company culture.— If you do anything with making money for a living, then this interview is for you! Join us on The Spotlight with Tony DUrso on the Voice America Influencers Platform!
Join Tony DUrso, Host of The Spotlight as he interviews Michael Houlihan & Bonnie Harvey, Founders of Barefoot Wine! Michael & Bonnie are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world's largest wine company, E&J Gallo, they learned lessons applicable to any business. They regularly appear on ABC, NBC, CBS, Fox and all the other alphabets. They consult and train startups and Fortune 500's on brand building and company culture.— If you do anything with making money for a living, then this interview is for you! Join us on The Spotlight with Tony DUrso on the Voice America Influencers Platform!
Join Tony DUrso, Host of The Spotlight as he interviews Michael Houlihan & Bonnie Harvey, Founders of Barefoot Wine! Michael & Bonnie are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world's largest wine company, E&J Gallo, they learned lessons applicable to any business. They regularly appear on ABC, NBC, CBS, Fox and all the other alphabets. They consult and train startups and Fortune 500's on brand building and company culture.— If you do anything with making money for a living, then this interview is for you! Join us on The Spotlight with Tony DUrso on the Voice America Influencers Platform!
Join Tony DUrso, Host of The Spotlight as he interviews Michael Houlihan & Bonnie Harvey, Founders of Barefoot Wine! Michael & Bonnie are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America’s #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world’s largest wine company, E&J Gallo, they learned lessons applicable to any business. They regularly appear on ABC, NBC, CBS, Fox and all the other alphabets. They consult and train startups and Fortune 500’s on brand building and company culture.— If you do anything with making money for a living, then this interview is for you! Join us on The Spotlight with Tony DUrso on the Voice America Influencers Platform!
Join Tony DUrso, Host of The Spotlight as he interviews Michael Houlihan & Bonnie Harvey, Founders of Barefoot Wine! Michael & Bonnie are international Keynote Speakers and New York Times Bestselling authors of Barefoot Spirit, How hardship Hustle and Heart Built America's #1 Wine Brand and The Entrepreneurial Culture, 23 Ways to Engage and Empower Your People. From humble beginnings in a laundry room of a rented farmhouse to the boardroom of their acquirer, the world's largest wine company, E&J Gallo, they learned lessons applicable to any business. They regularly appear on ABC, NBC, CBS, Fox and all the other alphabets. They consult and train startups and Fortune 500's on brand building and company culture.— If you do anything with making money for a living, then this interview is for you! Join us on The Spotlight with Tony DUrso on the Voice America Influencers Platform!
Visit EOFire.com for complete show notes of every Podcast episode. Michael and Bonnie are the Authors of the New York Times Best-selling Business Paperback, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. Conference chairs, business leaders and professors of entrepreneurship alike highly recommend them as inspirational speakers, role models, and entrepreneurial thought leaders. Their experience is an excellent extension of business education into the real world of practicality... to motivate, enlighten and inspire!
Michael and Bonnie are the Authors of the New York Times Best-selling Business Paperback, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. Conference chairs, business leaders and professors of entrepreneurship alike highly recommend them as inspirational speakers, role models, and entrepreneurial thought leaders. Their experience is an excellent extension of business education into the real world of practicality... to motivate, enlighten and inspire! Visit EOFire.com
Listeners to Word By Word: Conversations With Writers host Gil Mansergh wants listeners to know they have a great opportunity to hear two conversations with award-winning advocates for radical forms of entrepreneurism on July's show. “Find your voice,” says KIVA co-founder Jessica Jackley. “This means expressing something about you and what you believe. It is the first step toward doing valuable action in the world.” While her micro-lending organization continues to change the face of poverty across the globe, this social entrepreneur with a Stanford MBA has also started ProFounder to help U.S. startups through crowd funding, and is a venture partner at the Collaborative Fund. Her new book is Clay Water, Brick: Finding Inspiration From Entrepreneurs Who Do the Most With the Least. “Listen carefully and learn from what your customers tell you,” says Barefoot Wines co-founders Michael Houlihan and Bonnie Harvey when they talk with many of the same audiences as Jessica Jackley to share the practical yet universal lessons they learned while developing America’s best-selling wine brand.Their books are The Barefoot Spirit: How Hardship, Hustle and Heart Built America’s #1 Wine Brand, and The Entreprenurial Culture: 23 Ways to Engage and Empower You People.
Jay Shaprio - Founder, AppMakr - "Serial entrepreneur, Global Philanthropist, Angel Investor, Adventurer, Burner, TED Speaker and all around nice guy." Born and raised in Canada, 13 years living in Asia, and now a Global Digital Nomad... Significant Ventures: 1999 - founded "BLUE", one of the first Digital Agencies in Asia, out of a third-floor walk-up apartment with $10k angel investment. Bootstrapped it from there to a global powerhouse with 6 offices on 3 continents, twice awarded Agency of the Year. Acquired by WPP in 2007 and today, known as Possible Worldwide is one of the Top 5 Digital Agencies in the World. 2011 - co-founded Infinite Monkeys as a drag-and-drop platform for small businesses to make their own mobile apps for iPhone / Android / HTML5 smartphones, with no coding. In 2013 we acquired our largest competitor and became "AppMakr". Today, we're the largest mobile app publisher on the planet, with almost 2 million new apps started on our platform - in 100 countries & 15 languages. OTHER Interesting Projects: EcoRoamer - Jay designed & built the world's first carbon-neutral, family sized 4x4 expedition vehicle called the "EcoRoamer" - He and his family are (slowly) driving it around the planet, It is the roaming global headquarters for AppMakr.Michael Houlihan and Bonnie Harvey co-authored the New York Times bestselling business book The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand. The book, selected as recommended reading in the CEO Library for CEO Forum, chronicles Barefoot's journey from its start in the laundry room of a rented Sonoma County farmhouse in 1986 to the board room of E&J Gallo, where the brand was successfully sold in 2005. Barefoot is now the largest bottled wine brand in the world. Hector García, the president of MBN Design Inc., has been in business for over 20 years and is the first in his family to venture into starting his own company. In the beginning their initial offering was design and Illustration services, they now specialize in high level branding, packaging and web design. MBN Design has become one of Orange County's most-established and well-respected design firms as a result of Hector Garcia's astute choice of employees and vendors. A team that's big on talent, big on core values and big on results. “At the foundation of our values is trust,” explains Hector, “that resonates with every team member, client and vendor.” They've had the privilege of being a preferred vendor of a Fortune 100 company for over a decade as well as successfully teaming up with NASCAR, the NFL, NBA and MLB. The brands and packaging they've designed currently adorn the shelves at virtually every major chain of grocery, club, convenience, drug and office supply stores across the country,
Join us tonight as All About Wine welcomes Michael Houlihan and Bonnie Harvey of Barefoot Wines and Bubbly in Modesto, California. Authors of "The Barefoot Spirit: How Hardship, Hustle, and Heart Built America's #1 Wine Brand", a New York Times bestseller! Call and speak with show host, Ron, and our guests LIVE on-air by dialing (646) 727-3235. Or, email questions and comments to allaboutwine101@gmail.com Always informative and entertaining...and All About Wine!
Join Gil Mansergh in conversation with two local entrepreneurs and writers: Bonnie Harvey, Co-Founder and Vice-President of Barefoot Cellars for 20 years and the co-author of the business adventure story, The Barefoot Spirit: How Hardship, Hustle, and Heart Built America’s #1 Wine Brand; and Rebecca Rosenberg the co-owner of Sonoma Lavender and co-author of the beautiful book, Lavender Fields of America: A New Crop of American Farmer, which looks at the modern, yet ancient, phenomenon of lavender, and the 250 enterprising American farmers who have taken up its call.