Pass the Secret Sauce by Matt Shields

In this episode of Invest in Sqft, we dive deep with Joshua Lauer, a digital marketing expert who turned his passion for music into a powerhouse career in SEO and online strategy. Forget outdated marketing tricks—we're talking about real, tested strategies that drive traffic, boost conversions, and grow businesses. Joshua shares how he's helped major companies dominate search rankings, master keyword research, and harness AI to stay ahead in a competitive landscape. Packed with insider tips, actionable strategies, and hard-earned lessons, this episode is a must-listen for anyone who wants to win big in digital marketing today. Don't miss this conversation—it could transform the way you market and scale your business online!

In this episode of Invest in Sqft, we uncover a powerful wealth-building strategy the ultra-rich use to stay in control of their finances. Forget traditional investing—we're talking about Infinite Banking. Our guest, Russ Morgan, reveals how you can use life insurance to create your own bank, finance investments, and build lasting wealth—without relying on Wall Street. Russ shares insider tips, practical applications, and a roadmap to financial freedom that banks don't want you to know. Don't miss this eye-opening conversation that could change the way you grow and protect your money forever!

How does a pharmaceutical sales job in Western Kansas lead to industry leadership in optical marketing? In this episode of Invest in Sqft, John Marvin shares his fascinating career journey—from breaking into ophthalmology to founding his own marketing management and consumer research firm. Discover timeless marketing fundamentals, customer engagement strategies, and key lessons for small business growth. Whether you're in the optical industry, an entrepreneur, or looking for actionable marketing insights, this episode is packed with real-world advice and success strategies you won't want to miss!

Thinking about buying a small business? In this episode of Invest in Sqft, we sit down with Elliott Holland, founder of Guardian Due Diligence, to uncover the secrets of smart business acquisitions. Learn which businesses to target, key financial checks, quality of earnings (QoE), and common pitfalls to avoid. Whether you're a first-time buyer or an experienced investor, Elliott shares insider tips on valuation, due diligence, profit margins, and high-ROI business strategies.  Don't miss this essential guide to making profitable acquisitions and scaling your investments with confidence!

In this episode of Invest in Sqft, we dive into the world of triple net lease (NNN) investments in medical real estate with AJ from HealthWealth Capital.  Learn how investing in dental offices, urgent care centers, veterinary clinics, and other healthcare facilities can provide stable, bond-like returns while shifting financial responsibilities to tenants. AJ shares expert insights on tenant underwriting, risk management, market selection, and exit strategies—including selling to medical REITs for maximum profitability. Plus, discover the highest ROI activity that drives long-term business success. If you're looking to build wealth through strategic real estate investments, this episode is a must-listen!

In this episode of Invest in Sqft, Andrea Hoffer takes us on an inspiring journey from her work in college administration to becoming a successful entrepreneur. With a background in higher education and organizational psychology, Andrea shares how she transitioned into business, opening a Massage Envy franchise and later revolutionizing her recruitment processes using AI. Tune in to discover valuable strategies on hiring, team management, and building strong company cultures, along with insights on overcoming common business challenges. If you're looking to innovate your hiring processes and grow your business, this episode is packed with actionable advice you won't want to miss!

Explore the future of real estate with Jordan Kavana, a trailblazer in the single-family rental market. In this episode of Invest in Sqft, Jordan shares his transition from multifamily investments to building innovative, tenant-focused communities using AI, predictive analytics, and wellness programs. Packed with actionable strategies for scaling, market gap identification, and personal productivity, this episode offers invaluable insights for investors and entrepreneurs alike. Don't miss out on Jordan's revolutionary approach to real estate success—tune in now!

In this powerful episode of Invest in SqFt, sales expert Bob King reveals his journey from struggling sales professional to top-performing VP of Sales and Marketing. Discover his proven strategies for mastering decision-making, building trust, and focusing on decision rates over closing rates to drive more successful deals. Whether you're looking to improve your sales approach or elevate your leadership, Bob offers actionable insights from his book, The Joy of Closing, that will help you structure your pitch, enhance emotional engagement, and cultivate a sales mindset that delivers results. Don't miss this opportunity to learn how to close deals with confidence and boost your sales success.

Are you looking to grow your wealth and refine your leadership skills in today's economy? In this episode of Invest in SqFt, Nic DeAngelo, a real estate and financial expert, shares his journey of skipping traditional career ladders and the lessons he's learned about humility, team synergy, and building strong leadership. Discover strategies for navigating inflation, finding the next big opportunities in industrial real estate, and crafting goals for continuous professional growth. Whether you're an investor or a leader looking to level up, this episode offers actionable advice you can't miss!

Are you struggling with tax debt and feeling overwhelmed by the IRS? In this episode of Invest in Sqft, we sit down with Carlos Samaniega, a tax resolution expert, who reveals powerful strategies to save you thousands. From understanding installment agreements to offer in compromise options, Carlos walks us through how to negotiate with the IRS and reduce your debt. He also explains the little-known currently not collectible status that could freeze your payments and how some debts might even expire after 10 years. Plus, hear a personal success story of a movie producer who had over half a million dollars in tax debt wiped away. If you're looking for actionable insights to handle your tax issues or simply want to know what options are available, this episode is a must-listen! Tune in and discover how Carlos Samaniega's expert advice can help you navigate the IRS maze and finally find financial relief.

In this episode of Invest in Sqft, we reveal strategies for building wealth without sacrificing peace of mind. We're diving into a topic that often gets neglected until it's too late—accounting. But don't worry, this isn't your typical tax talk! We're joined by Nolan Bradbury, a financial strategist who's here to transform accounting chaos into clarity. Nolan shares top tax hacks, wealth-building tips, and a playbook for simplifying finances to boost your financial health. Get ready for a lively discussion that could redefine your approach to managing money and achieving financial freedom!

In this episode of Invest in Sqft, David Heacock shares insights into the critical role incentives play in driving performance and achieving success within your organization. Inspired by the wisdom of investing legend Charlie Munger, we explore how aligning incentives with departmental goals can transform your team's dynamics and elevate your overall profitability. Join us as we discuss practical strategies for creating tailored incentive structures that motivate employees and foster collaboration. Whether you're a seasoned leader or just starting out, you'll gain actionable insights into measuring success through meaningful metrics, ensuring your business thrives in today's competitive landscape. Don't miss out on discovering how the right incentives can lead to remarkable outcomes!

Ready to take control of your finances and finally pay yourself? In this episode, Susanne Mariga introduces the Profit First system, a straightforward approach designed to help business owners achieve consistent, sustainable cash flow. Susanne shares the essential steps—from setting up dedicated bank accounts to creating a profit map that prioritizes your financial health. Learn how to make your money work for you, avoid cash flow pitfalls, and build a business that thrives. Tune in to discover the actionable, no-nonsense strategies that will set you on the path to true financial freedom and success!

In this episode of Invest in Sqft, Domingo Valadez shares his expertise on revolutionizing the syndication experience for real estate investors. Discover the must-have features that can set your platform apart and learn how to optimize the onboarding process for Limited Partners (LPs). Domingo highlights the importance of automation in distributions and K-1s and explores why traditional CRM solutions often miss the mark. Tune in for practical advice and industry insights that will empower you to elevate your syndication game!

In this episode of Invest in Sqft, guest Kyle Kuderewski dives into the rapidly evolving world of AI and how it's disrupting businesses at every level. He reveals why his team made the difficult decision to walk away from a high-stakes acquisition, despite 15 competitive offers and months of due diligence. We explore how AI is reshaping tech and content monetization, the risks of investing in outdated models, and the future of digital business. Whether you're a tech enthusiast, investor, or entrepreneur, this episode is packed with insights on how to stay ahead in an AI-driven world. Discover how the right (or wrong) tech decisions today can shape the next 3-5 years of business success. Tune in now to get the inside scoop!

In this must-listen episode of Invest in Sqft, we uncover the secrets to successful real estate investing through structured processes. Our guest, Michael Parrott, shares his experiences in managing key business elements like sourcing, underwriting, and capital raising, emphasizing the importance of communication and documentation. Learn how a clear framework not only streamlines operations but also frees up time for personal growth and relationships. If you're looking to optimize your real estate strategies and build meaningful connections with investors, this episode offers powerful insights and practical tips to elevate your business!

In this episode of Invest in Sqft, we welcome guest Zihao Wang, who explores the transformative power of podcasts and personal interests in the real estate landscape. Join us as Zihao reveals how he leverages podcasting to gain invaluable industry knowledge during property visits, turning downtime into a strategic advantage. Discover the secrets to cultivating meaningful connections with peers and investors through shared experiences and passions, including the game of tennis. This engaging conversation highlights the importance of continuous learning and the role of leisure in achieving a balanced, successful career in real estate. Tune in to unlock insights that could elevate your investment journey and enhance your networking strategies in this dynamic field!

In this episode of Invest in Sqft, we dive into the nuances of managing storage facilities from afar with Jacob Vanderslice. Based in Denver while handling a recent Las Vegas acquisition, Jacob reveals how travel convenience and proximity to airports impact operational efficiency. Discover the benefits of self-managing a portfolio with a dedicated team of 90 employees, and learn how meticulous management can drive value. Tune in for practical tips and strategies to enhance your remote property management practices.

In this episode of Invest in Sqft, Steven Montgomery dives into the powerful mindset shift from making excuses to setting actionable expectations. Discover how to ask yourself, "Why not me?" in a way that propels you forward rather than holding you back. We explore practical steps to turn perceived obstacles into opportunities, offering real-life examples and strategies to overcome self-doubt. Whether you're dreaming of starting a business or diving into real estate investing, this episode will equip you with the tools to turn your ambitions into actionable goals. Tune in to learn how to break free from limiting beliefs and take charge of your success!

In this powerful episode of Invest in Sqft, Lane Kawaoka, a seasoned real estate investor and expert in passive investing, shares his invaluable insights. Dive deep into the world of passive investing and discover how to break free from the traditional investment mold by tapping into alternative strategies that high-net-worth investors use to multiply their wealth. Learn the critical questions to ask, the pitfalls to avoid, and the insider knowledge that will help you elevate your investment game. Whether you're just starting out or looking to enhance your portfolio, this episode is packed with actionable advice on building meaningful relationships with like-minded investors, navigating complex deals, and achieving true financial independence. Tune in and transform your approach to investing!

In this episode of Invest in Sqft, Grant Shipman explores the surprising failures of multi-million dollar co-living startups like Star City and Common, and uncovers the essential lesson they missed. Our guest reveals how a robust household system, not just matching personalities, is the key to successful co-living environments.  Learn about the 40-point complete household system that ensures consistency, conflict resolution, and flexibility—creating a thriving and harmonious living space. If you're curious about what separates successful co-living ventures from those that falter, this episode is a must-listen. For more insights, visit https://livingsmithpro.com/matt/

In this episode, discover the transformative power of niche specialization in real estate with Jim. Learn why focusing on a single niche, rather than chasing new and exciting opportunities, can lead to greater success and efficiency. Jim shares insights from his mentors, including the wisdom of Warren Buffett on diversification versus specialization. Explore how deepening your expertise in a specific area can help you build better systems, achieve consistent results, and avoid the pitfalls of constantly shifting strategies. If you're ready to enhance your real estate career by focusing on what truly matters, this episode is a must-listen.

In this episode of Invest in Sqft,  Guest Ivan Barrat reveals how current market conditions, marked by liquidity challenges, are creating unprecedented buying opportunities. With fewer bidders for high-quality assets, Ivan's team is capitalizing on a rare chance to acquire valuable properties. Discover how they've managed to stay ahead by preparing for market downturns and leveraging their unique position. Also shares his insights on the long-term outlook for the U.S. market amidst inflationary pressures and geopolitical shifts. Tune in to learn why thriving in tough times can set you up for future success and gain expert advice on navigating the evolving investment landscape.

In this episode of "Invest in SQFT," our guest Jay Conner shares the secret to attracting private money for your real estate ventures: stop selling and start teaching. Whether you're new or experienced, our expert advice will transform your approach. Discover why talking too much can sabotage your success and learn how adopting a teaching mindset can attract the right private lenders. We'll share fascinating stories, like how a casual conversation led to uncovering hidden investment opportunities with self-directed IRAs. Learn the powerful "Did You Know" technique to engage potential lenders and understand why being genuinely interested in others' goals is key. Packed with actionable insights and compelling examples, this episode will change how you raise private money and help you secure the funding you need to succeed.

Join us on Invest in SQFT as we explore: "What are you optimizing for?" Our guest Jesse shares a journey sparked by a friend's question, highlighting the importance of prioritizing thinking time for personal growth. Discover the power of small changes for big improvements. Learn practical strategies for integrating dedicated time for thought and wellness into your routine. Explore tools like the Eisenhower matrix and mindfulness practices such as meditation and journaling for enhanced clarity and creativity. From navigating corporate demands to embracing entrepreneurial freedom, our host discusses prioritizing self-care for improved well-being. Explore the benefits of regular rest, reflect, and recovery for increased efficiency and creativity. Tune in to Invest in SQFT and discover how optimizing your time empowers greater clarity, creativity, and success in life.

In this episode, we're joined by Denis, an expert in productivity and project management, to explore advanced strategies for integrating Asana, a powerful project management tool, with your calendar for streamlined task management. Discover how to automate task scheduling based on your personal and work commitments, prioritize effectively using integrated tools, and optimize your workflow like never before. Whether you're a seasoned professional or an entrepreneur looking to boost productivity, these insights will revolutionize how you approach daily tasks and maximize your efficiency. Join us as we unlock the potential of Asana and transform your productivity game.

Join Adam Jason in this episode of Invest in SqFt as he shares insights into Colombian agriculture and strategic brand acquisition. Discover how Adam's team secured exclusive rights to the iconic Juan Valdez brand for the US and Canada, leveraging local expertise and market insights. Explore the journey of turning a national asset into a global powerhouse, and learn actionable strategies for navigating competitive landscapes and achieving market leadership. Whether you're a seasoned investor or exploring new opportunities, this episode provides invaluable perspectives on maximizing investments and brand potential in emerging markets. Tune in now to uncover the secrets of sustainable growth and cultural branding excellence!

Dive into this episode of "Invest in SQFT" where we uncover the secrets of leveraging podcasts to boost your brand and drive revenue. Join our guest Josef Schinwald as he shares his proven strategies for creating a compelling landing page that converts, utilizing exclusive offers to build loyalty, and implementing an effective marketing funnel to measure success. Whether you're a seasoned podcaster or just starting out, this episode is packed with actionable insights and expert tips from top industry professionals. Learn the importance of networking through podcasting, scheduling efficient interviews, and engaging your audience with high-value content. Tune in to master the art of podcast marketing and watch your business thrive!

In this episode of Invest in SQFT, we dive into the diverse world of entrepreneurship with our guest, Jose Berlanga. We explore various styles, personalities, and strategies that define successful entrepreneurs. Jose shares his insights on the importance of understanding your venture's risk level and highlights the critical balance between gut feelings and thorough research. Discover the advantages of gaining industry experience before launching your own business and the pitfalls of neglecting essential business aspects. Learn why it's crucial to focus on all areas of your enterprise—from marketing to accounting—to ensure a well-rounded approach. Tune in to hear valuable insights on how to navigate the entrepreneurial landscape, avoid common mistakes, and set your business up for success by understanding and managing risks effectively.

Today we talk about the  world of small business automation in this episode of Invest In Sqft! Join us as we noodle around in the story of a serial entrepreneur turned automation advocate Wilton Rogers. Ever wondered how automation technology is reshaping the landscape of small businesses? Our guest shares his inspiring story, from owning various ventures to discovering the game-changing potential of robotic process automation (RPA). Discover how one entrepreneur's quest to streamline processes led to groundbreaking solutions that save time, boost efficiency, and drive growth for small businesses. From selling fitness studios to pioneering automation, Wiltons story is a testament to perseverance, innovation, and the power of transformation. With insights and real-world examples, this episode sheds light on the transformative impact of automation on businesses of all sizes. Learn how automation technology is revolutionizing industries, empowering entrepreneurs, and unlocking new levels of success. So, if you're curious about the future of small business and eager to harness the power of automation for your own ventures, then don't miss out on this enlightening episode! Tune in now and embark on a journey into the exciting world of small business automation!

Join us for a compelling episode of Invest In Sqft as we sit down with seasoned real estate entrepreneur Liz Faircloth to explore the transformative power of focused action. In a world filled with endless possibilities, Liz emphasizes the importance of clarity, intentionality, and strategic planning in achieving meaningful results. Liz shares her insights into the common pitfalls that often hinder aspiring investors, highlighting the tendency to spread oneself too thin by pursuing multiple ventures simultaneously. Drawing from her own experiences, Liz reveals how she and her partner, Andressa, made a pivotal decision to prioritize focused action over scattered efforts. Through introspection and reflection, Liz and JAndressa identified their passion for inspiring others and being inspired themselves—a realization that served as the catalyst for launching a successful podcast. With unwavering commitment and dedication, they poured their hearts and souls into creating a platform that would resonate with listeners and make a positive impact in the real estate community. As Liz recounts their journey of growth and success, listeners gain valuable insights into the art of deliberate decision-making and strategic execution. From acquiring top-notch equipment to building a thriving community of 15,000 women, Liz's story serves as a testament to the power of focus and determination. Through her words of wisdom, Liz offers practical advice for aspiring investors looking to navigate the complexities of the real estate landscape. Whether you're a seasoned pro or a novice entrepreneur, Liz's insights will inspire you to take intentional action and pursue your real estate goals with clarity and purpose. Don't miss this enlightening episode of Invest In Sqft, where Liz Faircloth shares her secrets to success and reveals how focused action can transform your real estate journey.

In this episode of Invest in Square Feet, Matt Shields and guest Tim Fitzgerald dive into the world of multifamily value-add investments and explore how they have become a cornerstone of our investment strategy. Tim, shares insights into recent developments, including the launch of two innovative funds. The first fund is a debt fund designed to provide investors with a diversified and liquid option for investing in multifamily properties. Tim discusses how this fund offers consistent returns and liquidity, making it an attractive option for investors seeking stable income streams. We also introduce a unique investment opportunity in Phoenix: the build-to-rent series. This model aims to accelerate investors' wealth growth by strategically developing multifamily communities for rent. The pair talk how this approach caters to investors' diverse needs, whether they prioritize exponential growth or steady cash flow for retirement planning. Throughout the episode, it's emphasized the importance of offering a range of investment options to meet investors' varying goals and risk profiles. Matt and Tim share their approach to exploring new investment offers, like self-storage and energy funds, to provide investors with additional opportunities while prioritizing due diligence and risk management. Tune in to learn more about diversifying your real estate investment portfolio and uncovering new avenues for wealth accumulation.      

  n this episode of "Invest in Sqft," we delve into the transformative power of effective team meetings and strategic goal-setting, while also exploring the remarkable journey of Jesse Trujillo. Join us as we uncover the secrets behind scaling success and overcoming adversity to achieve extraordinary feats in the world of real estate. We begin by unraveling the significance of weekly meetings—a ritual that brings every team member together to celebrate wins, tackle challenges, and align on strategic priorities. From leadership to frontline employees, discover how these gatherings serve as the cornerstone of organizational success, fostering a culture of collaboration, accountability, and continuous improvement. But the episode goes beyond organizational strategies; it delves into the personal journey of Jesse Trujillo, who went from losing it all to being wrongfully incarcerated for years, only to return and rebuild a multi-million-dollar real estate portfolio company. Jesse's story serves as a testament to resilience, determination, and the unwavering belief in the power of second chances. As we walk through Jesse's remarkable journey, we uncover the importance of trust, confidence, and confidentiality in building high-performing teams. From sharing personal and business wins to dissecting data points and tackling key challenges, Jesse's insights offer invaluable lessons for entrepreneurs and business leaders alike. We also explore the concept of "quarterly rocks"—pivotal initiatives that drive meaningful progress and propel the company forward. Learn how breaking down long-term goals into smaller, actionable steps ensures steady progress and empowers every team member to contribute to the company's success. Whether you're seeking inspiration or practical strategies for achieving your most ambitious goals, this episode offers a wealth of insights and actionable advice. Tune in now to learn how to harness the power of weekly meetings, quarterly rocks, and unwavering determination to scale your success and overcome any obstacle in your path. Don't miss out on this opportunity to revolutionize your approach to team collaboration and goal-setting. Listen to "Scaling Success: The Power of Weekly Meetings and Quarterly Rocks" now and embark on a journey toward sustainable growth and prosperity in your business!                    

Welcome to "Invest in Sqft" with Matt Shields, your guide to navigating the world of real estate investment. As the founder of Invest in Sqft, Matt is on a mission to empower business owners and high-net-worth individuals to expand their wealth through passive real estate investments. In this eye-opening episode, Matt dispels a common misconception surrounding real estate markets: the belief that prime markets are out of reach due to high costs. He emphasizes the importance of diversification in investment portfolios, cautioning against over-reliance on properties in expensive markets. Drawing from his extensive experience, Matt shares insights into the dynamic nature of real estate markets and the value of diversifying assets across different property types and classes. He explains how investing in properties across various market segments mitigates risk and enhances long-term portfolio stability. Furthermore, Matt sheds light on the opportune moment in early 2024 to explore investments in traditionally pricey markets experiencing a shift. He discusses the impact of rising interest rates on property values and identifies emerging opportunities for savvy investors to acquire assets at reduced prices. Delving deeper, Matt explores the indicators of a promising real estate market, from proximity to amenities to economic drivers and population trends. He offers practical advice on identifying up-and-coming areas ripe for investment and navigating different phases of the market cycle. Whether you're a seasoned investor or just dipping your toes into real estate, this episode provides invaluable insights and actionable strategies for building a diversified and resilient real estate portfolio. Join Matt Shields on "Invest in Square Feet" as he uncovers the keys to successful real estate investment in today's dynamic landscape.

Join us on this episode of "Invest in Sqft" as we challenge a widely held belief in the world of real estate investing: the notion that one must be debt-free before venturing into property investment. Host Matt Shields, founder of Invest in Square Ft, shares his personal journey of building a multi-million-dollar real estate portfolio while strategically leveraging debt. At just 19, Matt purchased his first property, opting to utilize debt to finance his investment. From flipping houses to acquiring multi-family units, Matt has honed a strategy that proves debt can be a powerful tool when used wisely in real estate ventures. Throughout this enlightening episode, Matt dismantles misconceptions surrounding debt and real estate investment, emphasizing the importance of ensuring properties can support themselves financially. He explains how passive income from rental properties can be used to sustain and grow one's real estate portfolio, even while managing existing debts. Furthermore, Matt explores the concept of syndications, offering listeners insights into opportunities for passive real estate investment without the burden of active property management. Whether you're seeking tax advantages, additional cash flow, or long-term wealth accumulation, this episode provides invaluable guidance on navigating the world of real estate investment while managing debt. Discover how to leverage debt intelligently to propel your real estate investment journey forward. Tune in now and unlock the potential of investing while in debt.

Join us in this episode of Invest in Sqft podcast as we explore the art of effective issue processing and delve into strategies for understanding and leveraging your strengths and weaknesses as a leader. Our journey begins with a candid discussion on the common pitfalls of traditional issue processing with Rob Winings. Discover why simply recounting problems may not lead to effective solutions and how reframing issues into clear, concise questions can provide clarity and direction. But that's just the tip of the iceberg. We also dive deep into the realm of leadership self-awareness, focusing on how CEOs and leaders can gain valuable insights into their strengths and weaknesses. Learn why trust, confidence, and confidentiality are essential components of this journey, and how fostering a culture of openness can accelerate growth and innovation within your team. Drawing from timeless wisdom and practical experiences, we explore concepts from renowned authors like Covey and real-world examples from diverse industries. From the importance of trust in team dynamics to the different leadership styles that shape organizational culture, this episode offers a comprehensive roadmap for navigating the complexities of leadership. Whether you're a seasoned executive or an emerging leader, this episode equips you with actionable strategies and invaluable insights to enhance your leadership effectiveness. Tune in now to learn how to process issues effectively, harness your strengths, and cultivate a culture of trust and growth within your organization. Don't miss out on this opportunity to become a more insightful and impactful leader. Listen to "Navigating Leadership Challenges: Strategies for Effective Issue Processing" now and unlock the potential for transformative leadership success!

Hey there, it's Matt Shields, founder of Invest in Square Feet, and today we're tackling a common concern among real estate investors: the perceived difficulty and stress of managing properties. But dont worry, because I'm here to uncover the game-changing solution: passive investing. In this episode we dive into how passive investing can revolutionize your real estate journey, making it more manageable and less stressful than ever before. From navigating tenant issues to dealing with unexpected repairs, property management can indeed be daunting. But with passive investing, you can enjoy the benefits of real estate without the day-to-day headaches. Drawing from my own experiences, I'll share how passive investing transformed my approach to real estate, freeing up my time and reducing stress while still reaping the financial rewards. We'll explore various passive investment strategies, including real estate investment trusts (REITs), syndications, turnkey properties, and crowdfunding platforms. But passive investing isn't without its pitfalls, and I'll guide you through common mistakes to avoid, such as insufficient due diligence and neglecting diversification. Plus, I'll introduce you to the transformative benefits of joining a community like Invest in Square Feet, where you can access vetted opportunities, gain valuable insights, and receive ongoing support on your passive investment journey. So if you're ready to unlock stress-free success in real estate investing, tune in now and discover how passive investing can make your dreams a reality. With the right strategies and support, you can navigate the world of real estate with confidence and ease. Let's embark on this journey together.

Welcome to "Amplifying Success," where Matt Shields and Aaron Yassin dive into the transformative power of active listening. In this episode, we explore the profound impact of attentive listening on both personal and professional growth. Join Matt Shields, founder of Invest in Square Feet, and Aaron Yessin, a seasoned entrepreneur, as they share their candid experiences and insights on the journey to becoming better listeners. Together, they navigate the challenges of staying present in conversations, the importance of honest self-assessment, and the strategies for continuous improvement. Through introspective reflections and practical advice, Matt and Aaron offer a roadmap for harnessing the full potential of active listening. Discover how understanding your strengths and weaknesses, prioritizing personal growth, and embracing vulnerability can lead to greater clarity, connection, and success in all areas of life. So, whether you're an aspiring entrepreneur, seasoned professional, or simply someone looking to enhance your communication skills, join us on this enlightening journey of self-discovery and empowerment. Tune in now and learn how to amplify your success through the art of active listening. Check out Aaron at https://www.hivedevelopers.nyc/      

Hey there, it's Matt Shields, founder of Invest in Square Feet, and today we're diving headfirst into a topic that plagues many aspiring real estate investors: the struggle to find good deals. Join me as we unravel this common challenge and unlock the secrets to identifying and securing valuable real estate investments. In this episode, I'll draw from my own experiences to shed light on the misconception that lucrative real estate opportunities are rare or inaccessible. From battling early frustrations to discovering a wealth of untapped potential, I'll share how a shift in strategy and mindset transformed my approach to deal-finding. We'll explore practical strategies for navigating the competitive real estate market, including the importance of networking, mastering market analysis, and leveraging technology and tools. I'll also highlight common pitfalls to avoid, ensuring you steer clear of costly mistakes in your quest for good deals. But finding good deals isn't just about luck – it's about equipping yourself with the right knowledge and resources. That's why I'll walk you through essential steps to define your investment criteria, engage with real estate communities, and continuously educate yourself to stay ahead in the market. And for those ready to take their deal-finding skills to the next level, I'll introduce the transformative benefits of joining a community like Invest In Sqft. From insider knowledge and collaborative opportunities to educational resources and mentorship, our community is your gateway to success in the real estate world. So if you're tired of sitting on the sidelines, wondering if the next great deal will ever come your way, tune in now and learn how to turn the challenge of finding good deals into a rewarding part of your investment journey. With the right approach and support, lucrative real estate opportunities are within your reach. Let's uncover them together.            

In this episode, our guest Ben Schuster shares a secret weapon that has helped him raise a staggering $30 million for real estate investments in 2023 (Perhaps one of the worst financial years we have seen in a century)  Join us as we dive into the profound concept of state management with a real-world approach that can revolutionize your life and business. Discover how our guest's daily ritual involves a strategic triad designed to put him in the perfect state for success. From visualization to body language and language patterns, learn how he crafts his mindset to excel in various aspects of life, both personally and professionally. You'll explore the powerful influence of state management on decision-making, relationship building, and even raising capital for real estate ventures. Hear how this technique has enabled our guest to stay calm, collected, and present during crucial investor conversations, resulting in impressive outcomes. Whether you're looking to enhance your performance, optimize your daily routine, or excel in real estate investments, this episode provides valuable insights into the art of state management. Don't miss out on the opportunity to elevate your life and Business as we uncover the secrets behind this game-changing approach. 

Hey there, it's Matt Shields, founder of Invest in Square Feet, and today we're debunking a myth that holds many potential investors back: the belief that it's too late to start investing in real estate. Join me as we kill this misconception and unveil the  opportunities still available in today's market. I'll share my own journey of overcoming doubts and entering the real estate world, proving that age and timing are far less important than strategy and adaptability. From leveraging emerging markets to understanding modern financing options, we'll explore actionable steps for starting your real estate investment journey, no matter where you are in life. But that's not all – I'll also guide you through common pitfalls to avoid and essential strategies to embrace, ensuring your success as you embark on this lucrative venture. And for those eager to dive deeper, I'll reveal the invaluable benefits of joining a real estate investment community, where mentorship, networking, and shared experiences await. So if you've ever felt like you've missed the boat on real estate investment, think again. Tune in to learn why it's never too late to seize the wealth-building opportunities that real estate has to offer. Let's shatter the myth together and pave the way to your financial freedom.      

  Podcast Episode Description: "Welcome to another enlightening episode of Invest In Sqft, where we are a firm that's dedicated to helping business owners achieve financial freedom through passive investment in real estate. . In today's episode, 'Unlocking AI Secrets:  with Expert Andrew Einhorn,' we delve into the inspiring world of AI leadership. Join us as we explore the journey and impact of Andrew Einhorn, a luminary in the field of artificial intelligence. We'll uncover the key insights and contributions he has made to the industry and discuss how his work is shaping the future of AI. But that's not all—we understand that making meaningful platform growth can transform your AI journey. That's why we'll provide you with a step-by-step guide on how to effectively reach out to customers and users who may be interested in your platform.  Andrew gives us his Goal and step-by-step action plan to grow his online presence. From drafting a standout inquiry to navigating the 'Contact Us' form, we've got you covered. Whether you're an aspiring AI professional, a seasoned expert, or simply an AI enthusiast, this episode is packed with valuable insights and practical tips. Tune in to learn how you can connect with industry leaders like Andrew Einhorn  Don't miss this opportunity to enhance your network and knowledge in the dynamic world of AI!"        

Are you holding back from real estate investing because you believe it requires a hefty initial investment? You're not alone. In this enlightening episode of "Invest in Square Feet," host Matt Shields debunks the myth that you need substantial capital to kickstart your real estate journey. Drawing from personal experience, Matt shares how he, once an electrical apprentice with limited funds, found his way into the real estate market by adopting creative strategies and smart investments. His journey from a mindset that viewed real estate as solely for the wealthy elite to one that champions savvy tactics reveals the accessibility of real estate investing today. Discover actionable insights as Matt breaks down six methods for launching your real estate venture with limited capital. From house hacking and real estate crowdfunding to FHA loans and partnerships, there are paths for everyone. He emphasizes the importance of education, mentorship, and understanding your starting capital. But that's not all; Matt invites you to explore the exclusive benefits and opportunities offered by the Invest in Square Feet community, especially if you have around $100,000 to invest. Joining this community opens doors to real-time investment opportunities, exclusive deals, networking, mentorship, and advanced resources—all designed to empower your journey toward financial freedom through real estate. Real estate investment is not just reserved for the wealthy. Tune in to this episode and learn how to break down the barriers and open the doors to your own path to financial success.

Join us on an enlightening episode of Invest In Sqft as we dive deep into the journey of building a real estate fund. Our guest, George Salas, takes us on a captivating ride through the intricacies of his visionary approach to real estate investment and guides us on the action steps needed to create a fund. Discover how George meticulously crafted his path from concept to execution, from setting ambitious goals to creating an intricate roadmap. He shares the valuable lessons learned while navigating the complexities of structuring a fund, gathering strategic partners, and building a winning team. Explore the power of a vivid vision and how it serves as the guiding star for George and his team. Learn how this visionary document shapes their culture, attracts like-minded individuals, and propels them towards their collective goal of selling their first portfolio within five to seven years. As George candidly recounts his journey, you'll gain insights into the importance of focus, flexibility, and relentless determination when turning your real estate dreams into reality. Uncover how George leverages the vivid vision to not only align his team but also identify the right partners who share his passion for success. Whether you're an experienced real estate investor or just starting on your journey, this episode offers invaluable wisdom on goal setting, teamwork, and the transformative power of a vivid vision. Tune in for inspiration and guidance as we explore the visionary journey of building a real estate empire, one milestone at a time.            

In this thought-provoking episode of "Invest in SQFT," host Matt Shields engages in a deep-dive conversation with Jon Ricketts, exploring the rapidly evolving landscape of digital learning and the emergence of prompt engineering. They discuss the incredible wealth of resources now available for self-education, from platforms like Reddit, LinkedIn, and YouTube to the vast expanse of Google. This episode shines a light on the unstructured, yet burgeoning field of learning digital skills online, particularly focusing on the concept of prompt engineering. Matt and Jon delve into how the internet has democratized learning, allowing anyone with a keyboard and an internet connection to acquire new, highly valuable skills. They touch on the transformational impact of seeing others navigate complex requests and achieve desired outputs in real time, illustrating the power of visual and interactive learning. The conversation pivots to the specific skill of prompt engineering – the art of crafting input prompts to efficiently and effectively generate desired outputs in AI systems. Matt and Jon discuss the rising demand for prompt engineers, evidenced by the surge in related job postings and the proactive outreach from headhunters. They ponder the future of this skill set, predicting its evolution and accessibility, and how today's advanced techniques might become commonplace knowledge for the next generation. This episode of "Invest in SQFT" is a must-listen for anyone interested in the intersection of technology, education, and the job market. It offers a unique perspective on how prompt engineering is shaping the digital landscape and provides insights into how individuals and businesses can adapt and thrive in this new era of learning and technological advancement.

Join host Matt Shields in this compelling episode of "Invest in SQFT," featuring a dynamic conversation with Alex Levin. Together, they tackle a crucial, often overlooked aspect of entrepreneurial success: the art of sales and effective market distribution. Matt and Alex delve into why a stellar product alone isn't enough to guarantee business triumph. They unravel the myth that products can sell themselves, emphasizing that for 99% of businesses, it's the go-to-market strategy and distribution that spell success, not solely the product's innovation. In a frank discussion, Matt and Alex explore the risks of prematurely hiring a sales leader, especially when founders shy away from sales responsibilities or cling to the belief in self-selling products. They highlight how this mindset can set a business up for failure, with insightful analysis on why distribution often trumps technology in the competitive marketplace. This episode is particularly insightful for founders who might be grappling with the sales aspect of their business. Matt and Alex provide guidance on when to bring in sales leadership, how to avoid common pitfalls, and the importance of aligning sales strategies with the company's technical strengths. Whether you're a tech-savvy founder, a burgeoning entrepreneur, or an established business owner, this conversation between Matt Shields and Alex Levin on "Invest in SQFT" offers invaluable insights into balancing product development with robust sales and marketing strategies, ensuring your business not only survives but thrives in today's market.

Embark on an journey through the world of industrial real estate in this compelling episode of Invest In Sqft. Our guest Angel Gonzalez, a seasoned investor, shares the heartfelt stories and profound experiences that have shaped his approach to this dynamic sector. Feel the pulse of the industrial landscape as we unravel the intricacies of tenant relationships. Learn why Angel shies away from vacant facilities, exposing the raw risks and vulnerabilities prevalent in the current market climate. The  industrial real estate lease conversation comes alive as we explore the  impact of truly understanding the businesses housed within these facilities. Discover the art of compassionate investing as we navigate through real-world scenarios where empathy and creative problem-solving transform challenges into opportunities.  Whether you're a seasoned investor or taking your first steps into industrial real estate, this episode is a guide that goes beyond the numbers, providing insights that resonate with the soul of industrial investing. Tune in for a journey that will inspire and empower your investment decisions in the  ever-evolving landscape of industrial real estate.      

Join us in this eye-opening episode of Invest In Sqft, where we unravel the financial essence of commercial real estate with a seasoned investor, Stewart Heath, who views properties as more than just bricks and mortar. Delve into the surprising insights as Stewart, labeled a numbers geek, dissects the common lack of understanding among real estate professionals when it comes to the financial intricacies of commercial properties. Discover how a unique perspective, treating real estate as "financial paper with toilets," has empowered Stewart to navigate the market differently. Uncover the importance of income per square foot in the commercial realm and how it vastly differs from the per-square-foot mentality often associated with residential real estate. Gain valuable lessons from the guest's experience by acquiring three properties at favorable prices by applying a strategic approach to financial evaluation. In a market where conventional wisdom often falls short, our his unconventional insights have proven invaluable, emphasizing the significance of making money on the buy rather than relying solely on market trends. Whether you're a seasoned investor or just starting in the real estate game, this episode offers a fresh perspective that challenges traditional norms and opens up new avenues for success. Tune in to gain a deeper understanding of the financial dynamics that drive commercial real estate and learn how to crack the code for lucrative investments.      

In this episode of Invest In Sqft, join us as we talk with Jen & Stacey Conkey and they reveal the strategic growth hacks that fueled early momentum and success when they built a very popular facebook community. Jen & Stacey share insights for anyone looking to kickstart something new and create a thriving community. Discover the power of leveraging personal profiles and utilizing Facebook groups to amplify your message. We start with a clever tactic—transforming the cover photo on your personal profile into a clickable arrow leading to the Facebook group. Learn how this simple yet effective move directed attention to the community. They emphasize the importance of aligning actions with values, focusing on serving and providing valuable content to the audience. We then dive into strategy of venturing into existing groups, contributing knowledge, and subtly inviting members to join the growing community. The guests delvs into the delicate balance of adding value without overshadowing the group's owner and the art of targeting the right audience—whether they're active or passive investors. Uncover the behind-the-scenes tactics that led to significant traction and growth. The episode sheds light on the versatility of Facebook groups, catering to both active and passive investors, and how this strategy became instrumental in raising capital. Tune in for a masterclass in strategic growth hacks and learn how to effectively use Facebook groups to build momentum for your venture.

Join us on a thought-provoking episode of Invest In Sqft as our guest Paul Montelongo shares a fearless approach to embracing opportunities beyond the comfort zone. Reflecting on a history filled with jumping into ventures with only a fraction of knowledge, the guest unravels a mindset that thrives on learning, adaptability, and confidence. Explore the journey of diving into areas that make sense, from real estate and investments to call centers and self storage. The guest highlights the ability to navigate uncharted territories, drawing parallels to a professional speaking career that started without formal training. Discover the guest's unique approach to avoiding paralysis by analytics, utilizing confirmation bias, and striving for the opportunity for on-the-job training. WWwe dive deep into the excitement, enthusiasm, and learnings that come with exploring new ventures. Paul candidly acknowledges a 50% success rate, emphasizing that not every endeavor has worked out. However, the underlying belief that every past experience has prepared for the present moment fuels a mindset that consistently finds resources within to make things work. This episode unfolds a mindset that views every experience as a preparation for what lies ahead. Tune in to gain insights into a fearless venture mindset, where today's conversations and experiences pave the way for tomorrow's successes. Don't miss this episode on Invest In Sqft, where we explore the power of embracing opportunities and leveraging past experiences for future triumphs.

Join us on a strategic journey with Invest In Sqft in our latest episode, "Unlocking Real Estate Riches: Rapid Mastery of Efficient Deal Analysis." Our expert guest, Mat Owens a seasoned investor, shares the critical levers and strategies that swiftly transform a potential deal into a go or no go decision. Discover the key to project success by answering the fundamental question: Is the project the right fit? Our guest takes you through a rapid yet comprehensive analysis, focusing on team synergy, location, size, and deal metrics. But that's just the beginning; learn to swiftly unravel the potential upside, assess market rents, and decode the intricate world of value-add components. This episode isn't just about numbers; it's a deep dive into the future. Explore the art of projecting five years ahead, identifying under-rented scenarios, and swiftly evaluating major value-add opportunities. Our guest shares the secret sauce of backtracking into the perfect price, considering renovation costs, and determining the critical cap rate for a successful investment. Whether you're a seasoned pro or just stepping into the real estate arena, "Unlocking Real Estate Riches" is your rapid mastery class in efficient deal analysis. Join us on the Invest In Sqft podcast for a captivating exploration of the art and science behind swiftly making strategic real estate investment decisions. Don't miss this opportunity to unlock the riches hidden within the world of real estate, quickly and efficiently.