Podcasts about resources jeff

When was the last time you got to the end of a work day and actually got everything done that was on your to-do list?As our guest Jeff Becker says, “there's never a quiet day in the counseling office”. It's non-stop and some days the overwhelm really wears on you. What's worse is that other staff members may not recognize the hard work that you put in each day. Jeff and I both know exactly how you feel, which is why he's here to emphasize the importance of vocalizing your value and showcase his passion for helping other counselors succeed.You'll hear Jeff introduce a new training program, “Counselor Impact Training”, which focuses on empowering counselors to understand and utilize data effectively, identify and address performance gaps in students, and develop creative interventions. Plus, he explains the significance of pitching innovative ideas to school leaders and display your impact to stakeholders.Topics Covered:How to communicate who you are, what you do, and the value you provideStrengthening the skill to understand and apply data effectively for student success Identifying hidden performance gaps impacting students Inspiring the creation of unique innovative solutions to address individual student needs. Boosting your confidence in presenting bold innovative ideas to school leaders Jeff will be presenting a session at the upcoming Summer Counselor Conference, focusing on how to get teachers involved in delivering counseling lessons and fostering social-emotional learning in the classroom.Resources:Jeff's Website: In Control SELJeff's Instagram: @IncontrolselSummer Counselor ConferenceCarol's websiteTPT storeLeave a review on Apple Podcasts

In this episode, I speak with seasoned higher education reporter Jeff Selingo about his latest book, Who Gets in & Why: A Year Inside College Admissions, and what he learned about the admissions process from a year embedded in the admissions departments of three universities. Jeff debunks some of parents' and students' biggest misconceptions about the admissions process and provides tips for evaluating a school before applying. Jeff also shared his hopes for creating a better admissions process for all students. Join us for valuable insights into what college admissions officers are looking for and what factors influence their decisions. [01:47] The impetus behind Who Gets In and Why: A Year Inside College Admissions [03:58] Many students think about admissions backward [08:17] The effects of diversity initiatives and athletics on the admissions process[12:51] In admission circles, money matters[19:04] There's always a trade-off happening in admissions offices [20:48] Moving toward a test-optional admissions process[27:51] The admissions process is not meant to pit students against each other [33:52] High schools are the unit of measure that admissions officers are looking at [35:55] Students from the same high schools tend to apply to the same pool of colleges [38:30] The truth about acceptance rates and “selective” schools [39:50] How can families evaluate colleges before applying? [43:40] Merit aid really isn't merit aid [46:31] Many things are not fair [51:05] Hopes for a better admissions process[56:58] There is life after collegeAfter listening to our conversation, I hope you and your child are able to approach the college application process with increased confidence and reduced stress. RESOURCES: Jeff's Website: https://jeffselingo.com/Who Gets In & Why: A Year Inside College Admissions by Jeff Selingo: https://www.amazon.com/Who-Gets-Why-College-Admissions/dp/1982116293PrepMatters Website: https://prepmatters.com/If you have a high school aged student and would like to talk about putting a tutoring or college plan together, reach out to Ned's company, PrepMatters at www.prepmatters.com

What You'll Learn From This Episode:Big Mistake: Only looking inside of your industry.Think about whatever your ideal day looks like, script it and make sure you include one to two hours of inspiration time.First, admit what your weaknesses are and then shed everything that comes into your day in that category.Related Links and Resources:Jeff's Gift to you:3-Part Master Class on Main Street Success in an Amazon World - https://thebigticketlife.com/mainstreetSummary:Jeff does business in your bedroom. He co-owns Gardner's Mattress & More, the region's premier better sleep store. He is fanatical about the 5-star experience and has gathered thousands of 5-star reviews. His book Sleep Better has helped thousands of people wake up happy too.As a driven entrepreneur he has licensed both his own custom software and educational marketing materials to others in his industry and in other industries. Jeff's marketing skills and knowledge are regularly featured and acknowledged online, in books, and in magazines.He is best suited working with clients in a fractional visionary role with high performing integrators who realize they can hit new levels but just need an ally and visionary to support their efforts.Learn more here: https://thebigticketlife.com/

The twin skills of empathy and accountability go hand-in-hand, particularly in a team-based environment. Finding the right balance between the two is crucial for creating a work environment where employees can thrive. Maintaining accountability requires the creation of clear boundaries, and the only way to set clear boundaries that serve everyone is to understand where your employees are coming from and making sure they can work well together.In today's episode of The Lead With Trust Show, Sue chats with Jeff Sims, PE, SE, PMP, a senior level director of scientific projects. .During the episode, Sue and Jeff discuss his background as a farm kid growing up in Illinois and building things with his father, which eventually took him through the trades and an eventual engineering degree.Jeff shares some interesting stories that highlight what he thinks is the most important tool of all: the ability to listen. He illustrates the effectiveness of listening and how it can allow leaders to help their teams see problems in a new way, which can lead to new solutions and more positive outcomes.They also discuss Patrick Lencioni's book, 'The Five Dysfunctions of a Team,' which Jeff refers to regularly as a kind of checklist to ensure that his team remains healthy and productive.Join Sue and Jeff for this fascinating discussion on the fundamental importance of listening when building trust within your team.If you have any questions or suggestions for Sue, feel free to reach out via email.Enjoy!What You'll Learn in this Show:A little of Jeff's background from Illinois farm country up through the trades and eventually to an engineering degree and leadership path.Why leaders need to cultivate the art of listening in order to gain understanding, build trust and create accountability.Why Jeff believes that 'The Five Dysfunctions of a Team' by Patrick Lencioni has become a 'recipe for success' in his work.And so much more...Resources:Jeff's LinkedInSudyco websiteLead with Trust NewsletterLead with Trust YouTube ChannelSue's Email: suedyer@sudyco.com

The twin skills of empathy and accountability go hand-in-hand, particularly in a team-based environment. Finding the right balance between the two is crucial for creating a work environment where employees can thrive. Maintaining accountability requires the creation of clear boundaries, and the only way to set clear boundaries that serve everyone is to understand where your employees are coming from and making sure they can work well together.In today's episode of The Lead With Trust Show, Sue chats with Jeff Sims, PE, SE, PMP, a senior level director of scientific projects. .During the episode, Sue and Jeff discuss his background as a farm kid growing up in Illinois and building things with his father, which eventually took him through the trades and an eventual engineering degree.Jeff shares some interesting stories that highlight what he thinks is the most important tool of all: the ability to listen. He illustrates the effectiveness of listening and how it can allow leaders to help their teams see problems in a new way, which can lead to new solutions and more positive outcomes.They also discuss Patrick Lencioni's book, 'The Five Dysfunctions of a Team,' which Jeff refers to regularly as a kind of checklist to ensure that his team remains healthy and productive.Join Sue and Jeff for this fascinating discussion on the fundamental importance of listening when building trust within your team.If you have any questions or suggestions for Sue, feel free to reach out via email.Enjoy!What You'll Learn in this Show:A little of Jeff's background from Illinois farm country up through the trades and eventually to an engineering degree and leadership path.Why leaders need to cultivate the art of listening in order to gain understanding, build trust and create accountability.Why Jeff believes that 'The Five Dysfunctions of a Team' by Patrick Lencioni has become a 'recipe for success' in his work.And so much more...Resources:Jeff's LinkedInSudyco websiteLead with Trust NewsletterLead with Trust YouTube ChannelSue's Email

Episode 7 of Raising Confident Athletes in the Digital Age ESPN Producer, Marist Professor, High School Soccer Coach, and former soccer player Chris Riviezzo joins Kathryn Wickersham and Jeff Levin to discuss effective coaching, creating a safe space for children, his experiences working with soccer greats, and more. Resources: Jeff- https://www.jefflevincoaching.com/ jeff@jefflevincoaching.com Kathryn- kathryn@fellswaywanderers.club Fellsway Wanderers- insta: fellswaywanderersfc twitter: FellsWanderers facebook: Fellsway Wanderers FC

If you need a primer on what a legal sandbox is then this is the episode for you.   Utah developed the first sandbox environment to allow new approaches in the delivery and structure of legal services in the US.  North Carolina is one of the many states evaluating what a sandbox may look.  One of the key voices in that conversation is Jeff Kelly.     As the point person for North Carolina's sandbox proposal, Jeff talks to us about what a sandbox is, how North Carolina State Bar's Issues Subcommittee Studying Regulatory Change decided a sandbox was right for them and what happens next. Featured Guest:     Jeff Kelly Attorney at Nelson Mullins, Advisory member of the North Carolina State Bar's Issues Subcommittee Studying Regulatory Change, Chair of the North Carolina Bar Association's Future of Law Committee, Fellow with Duke Law's Center on Law and Technology  Jeff's Art icicles and Resources: Jeff recently wrote a post on a FinTech sandbox that launched in North Carolina earlier this month.  Redesigning Legal:  As part of our Redesigning Legal Speaker Series, on December 7, 11 a.m.–12 p.m. MDT, The Center For Innovation and its partners will explore the opportunities  being created by regulatory innovation for legal education.  Titled  "The Role of Legal Education, Clinics, and Legal Labs" This program will explore the opportunities being created by regulatory innovation for legal education. Panelists will focus on how law schools are responding and adapting to the prospect of fewer barriers to innovation that offer increased employment opportunities for their students, more roles for people other than lawyers in the delivery of legal services, the creation of tiered legal service providers, and collaboration across professional fields to provide more and new kinds of legal services.  This panel will include Stacy Butler (Director of the Innovation for Justice Program, University of Arizona James E. Rogers College of Law), Anna Carpenter (Professor of Law and Director of Clinical Programs, University of Utah S.J. Quinney College of Law), April Dawson (Associate Dean of Technology and Innovation, North Carolina Central University School of Law), and Michele Pistone (Professor of Law and Director of the Clinic for Asylum, Refugee and Emigrant Services, Villanova University Charles Widger School of Law), whose conversation will be moderated by Jordan Furlong (Principal, Law21).    Register for Free here. Follow updates from the ABA Center for Innovation on twitter: @ABAInnovation

This week's Misfit Entrepreneur is Jeff Lieber. Jeff is the founder of Turnkey Product Management, a boutique Amazon consulting firm, which helps brands at every level sell their products on Amazon. Jeff started by selling his own products on Amazon and identified the fundamental strategies to help sellers to stand out among the competition and see their full potential on Amazon. TurnKey offers everything from Full-Service Amazon Account Management to Consulting to Amazon Ad Management. He's been so successful that he's been asked to work with some of Mark Cuban's Shark Tank portfolio of companies and has helped clients go from $0 to $100k+ in one month in sales. His secret had been mastering Amazon's pay-per-click advertising, key word research and optimization, listing optimization, and other areas that when put together give him and his clients a big advantage. Amazon is one of the most accessible places to start or grow as an entrepreneur and I've asked Jeff to come on and share his secrets with you. www.TurnkeyProductManagment.com/Resources Jeff graduated college in 201o and got a job at a health care company in San Francisco. But, he had always been interested in entrepreneurship and been on the lists for some of the top internet marketers. In 2014, he saw an opportunity for Amazon where people where sourcing and launching their own products. That model made sense in that he could source a product and create a brand around it. He decided to take a leap and do it on the side. He started with “puppy training pads” of all things. He paid the bulk of his life savings for a container of it, $15000. He started out slowly but got better at marketing and soon had success. He then launched other products and after about a year, he had replaced his income and decided to focus on it full time. A friend of his launched a product on Kickstarter that did well but were not having success on Amazon. They tapped Jeff to help, and he doubled their sales pretty quickly which led to more referrals and helped him build a consulting practice. He got overwhelmed and was stressed to the max. He decided to sell off the businesses and keep just Turnkey and focus on that, which he did. Because he could focus, it really took off. What does it take to become a successful Amazon seller and what are some of the best practices on how to do it well such as product sourcing and branding? The people that build brands around something really care about and are passionate about and working to bring something unique to the market, do well. Those that chase trends and hop around all time, don't do as well. You need to be passionate about creating awesome products and brands. At the 11 min mark, Jeff gives an example of a client selling CrossFit products well. On the sourcing side, it depends on what your product is. Supplements for example are a huge market with a lot of niches – but that is not something you would source from China. You would want to get the products from the U.S. You can google suppliers for the products you want and find lists of suppliers. There are product sourcing consultants that can help you and do a lot of the work for you and negotiate on your behalf. Get as many quotes are you can, at least 5 suppliers and remember, it is all negotiable. Alibaba.com is great place to find suppliers for any product you want to source. You should request and check samples to make sure the quality is good. There will be winning suppliers that standout. Once you've picked one, then get the smallest minimum order you can negotiate to test with. Then use Amazon FBA by shipping the product to the warehouse. You are then in stock and can sell. Branding Tips You can have the best product in the world, but people can't touch or feel it when shopping on Amazon. You need to create that experience for them on your Amazon product page. You have about 1 minute to convince a buyer to buy your product. An optimized page does this. #1 is amazing, professional photos for your products. Invest in this. #2 is customer reviews. Reviews are king on Amazon, so you need to plan on getting to at least 10 reviews as fast as possible. Get creative. #3 is having a real good title and sales copy. When you search on Amazon, all you see if the title, image, and price – so title is critical. Make sure to use all real estate available to you. Share a case study of how you doubled sales with a client… A newer brand that was back by a former NBA player. They had done the work to make a good product and had gotten a number of pro-athletes to represent it. But, it wasn't a popular product at the time. They hardly had an Amazon page. It wasn't unique and didn't showcase the product well. Jeff and his team optimized the page and listing and focused on the strengths of the client. They went through #1-#3 above and made sure they checked every box. Any other tips? Once you have products listed and optimized and gotten reviews, it's time to turn on Amazon PPC advertising. Most search results are ads. They don't look like it because Amazon hides it well. Amazon is 3rd largest advertiser in the world now. The fast way to get visitors to your page is to run well-designed Amazon PPC campaigns and you can go very targeted and detailed. Start with a small amount and grow it over time. You need to do this and if needed, find an expert. Any niches you see that are up and coming? The health space is very big – diets like Keto, Gluten Free and others are gaining popularity. People are niching down to the submarkets under these. Make sure you don't just chase a trend; you need to be passionate about it. There are tools to assess potential for products on Amazon At the 34 min mark, Jeff explains this in more detail. Anything else people should know about selling on Amazon? It's an amazing place to be. Amazon could be your best sales channel. Don't treat it lightly and just throw up a listing. Amazon gives a snowball effect where it compounds over time and can grow to a 7-figure business within a few years. What surprised you most on your entrepreneur journey? The roller coaster and how extreme it can be. The challenges, the mess ups, and mistakes. It's on you at the end of the day and you run into things you never expected. But that is balanced by the freedom you get and the great things that happen. ​ Best advice for entrepreneur's starting out today? Thing carefully and take your time to pick the right one. Don't chase something just for the money. Make sure you will be happy with what you are doing.   Best Quote: You can have the best product in the world, but people can't touch or feel it when shopping on Amazon. You need to create that experience for them on your Amazon product page.   Jeff's Misfit 3: Life is short. We never know when it could be over, and it is precious. Make sure to enjoy each day. Meditate and take time to change your expectations to equal your circumstances around you. Realize how good you have it. Take a risk on what you want in life. It's worth it. Show Sponsors: Hootsuite (Free trial and 50% off your first year):  www.Hootsuite.com/Misfit 5 Minute Journal:  www.MisfitEntrepreneur.com/Journal

What does the bible say about managing resources? How do you actually live a kingdom-first life? Like practically ... what does that really mean? ⁠ ⁠ You work hard for your money and contentment ... which grants you the ability to pay for the things you need, buy the stuff you want, and afford the experiences you enjoy.⁠ ⛳

What does the bible say about managing resources? How do you actually live a kingdom-first life? Like practically ... what does that really mean? ⁠ ⁠ You work hard for your money and contentment ... which grants you the ability to pay for the things you need, buy the stuff you want, and afford the experiences you enjoy.⁠ ⛳

“The reality of it is it's actually easier to be happier along the journey than it is when you actually get there.”-Jeff SwartzJeff Swartz is an entrepreneur, dabbles in real estate investing, advertiser, speaker/guest lecturer, husband, and father. Jeff is currently most well known as the Founder and President of Ethic Advertising Agency. An ad agency specializing in hyper targeted digital advertising and creative development (video, audio, animation, and graphic design.) He has applied a focus on culture and happiness to his company from day one. He and his agency have been recognized or awarded by The Telly's, Expertise, Three Best Rater, Marcoms, Hermes Creative awards, Business Times, and has recently been selected as a top U.S. business leader by Top 100 Magazine.More importantly for this podcast, he's an avid believer that the constant pursuit of collective happiness is vital for any business and individual.Connect with JeffEthic Advertising on Facebook@ethicadvertisingpgh on InstagramEthic-Ads.comEmail JeffJeff Swartz on LinkedInGive Jeff a Call: (412) 224-2100Subscribe to The Mosaic Life Podcast Clips on YouTubeSign Up for The Mosaic Life Podcast Circle NewsletterTimestamps00:04:09 Welcome, Jeff!00:06:03 The Value of Quality Networking00:11:12 Ethical Advertising with Ethic Advertising00:15:38 The Burden of Being Responsible for the Happiness of Others00:25:31 Setting Micro Goals00:29:48 Reflecting On Our Accomplishments00:34:20 Helping Employees Accomplish Their Goals00:40:56 Hiring vs. Firing Considerations00:45:14 The Evolution of an Organization's Values00:48:15 How Podcasting Advertising is Changing00:55:39 Resources Jeff is Looking For00:58:45 Jeff's Life-Changing Book01:02:29 Jeff's Call to Action01:03:15 Connecting with Jeff01:05:53 Thank You, Jeff!Jeff's Life-Changing Book“Traction” by Gino WickmanAdditional ResourcesLunchclubHow Ethic Advertising Agency Got It's Name Work with Ethic Advertising: Paid Social Media SpecialistTracer CEO Jeff NicholsonHow [Dave Ramsey's] the Debt Snowball Method WorksThe Next Wave Marketing Innovation in Dayton, OhioGary Vaynerchuk on Hiring and FiringApple leads the next chapter of podcasting with Apple Podcasts SubscriptionsSpotify Ushers In New Era of Podcast Monetization With New Tools for All CreatorsWords of Wisdom“If you want something you've never had, you must be willing to do something you've never done.” -Thomas JeffersonSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Tim Austin and his wife Eve Austin as they sit down with Jeff and Sara Simons to have a conversation about utilizing art and movement as a strategy for navigating transition seasons.With over 35 years of cross-cultural experience collectively, the Austins and the Simons are just the ones to be talking about the do's and dont's of walking through challenging transitions.Jeff and Sara are both professional coaches and cross-cultural companions to global leaders in major transition. Sara is also a coach and founder of The Way Between, where she and Jeff create resources and workshops using life planning tools, art and movement. They are a family on mission with their two kids, now residing in Denver, CO, after 12 years of overseas work in three countries. Sara recently published a book called “The Art of Transition”. Tim personally attended her book launch party, and was quite impressed with what he saw. This episode highlights this amazing resource for those in transition seasons.Resources:Jeff and Sara Simons, thewaybetween.orgEve Austin Counseling, eveaustin.comBook a coaching discovery call with Tim here: Schedule Custom Life Coach Call — Encompass Life CoachingSupport the show (https://www.encompasslifecoaching.com/support)

In this week's State of the Nation, we bring on Jeff Dorman, Chief Investment Officer and Arca, to measure the magnitude of $COIN on the public markets. State of the Nation is live-streamed on Tuesdays at 11am PST. ------

On this podcast, we talk about the perceived value from high-quality images, when should you consider hiring pros or agencies, why lifestyle photography is expensive, and so much more! Jeff Delacruz is the Co-Founder and President of Products of White Photography. To learn more, visit: http://honestecommerce.co Resources: Jeff’s LinkedIn linkedin.com/in/jeffdelacruz Visit POW Product Photography’s website and try out their free test photo for Honest Ecommerce listeners! If you plan to DIY your photography, check out Jeff’s in-depth training on shopify shopifycompass.com/learn/product-photography-for-ecommerce Visit gorgias.grsm.io/honest to get your 2nd month with Gorgias free! Visit klaviyo.com/honest to get a free trial! Visit avalara.com/honest to find out how your business can be sales tax ready! Visit rewind.com/honest and enter your email to get your first month absolutely free!

I'm delighted to kick off this season with an incredibly timely conversation with Dr. Jeffrey Howard (@jeffhowarducl).Jeff is an Associate Professor of Political Theory at UCL's Department of Political Science, where he works on political and legal philosophy, focusing on the moral challenges facing citizens and policymakers.Recently Jeff has been working on a project on “dangerous speech," exploring questions like, is there a right to incite? Is there a moral duty to refrain from dangerous speech? Is it right to restrict or punish dangerous speech?Given our current political climate, in which outgoing US President Donald Trump was impeached last week on the charge of incitement, and was banned from top social media platforms because of dangerous speech, I couldn't think of a better person to ask on the show than Jeffrey Howard.Resources:Jeff's paper on Dangerous SpeechBook recommendation: On Liberty, by John Stuart Mill

You asked. I answered. Jeff Nichols is today's guest on #SPRINTORDIE radio and what a monster of an episode it was! Full disclosure: if you're looking for an hour of talking shop, then you're gonna be radically disappointed. If you want to know more about life, showing real compassion, and overcoming obstacles, then this episode has your name all over it. Stop what you're doing and listen immediately.Resources:Jeff's website 

Welcome to The Main Thing. This is your new 9-minute podcast.  I'm your host Skip Lineberg.  My guest today is Jeff James. Jeff has been a leader in the technology, marketing consulting, and publishing industries for the past twenty-five years. He held numerous marketing leadership roles at Microsoft Corporation; launched and managed Mythology, a strategic marketing consulting firm; and is currently a vice president and publisher of business and leadership books and e-courses at HarperCollins. He has also written his first book titled “Giving Up Whiteness” which will be published in October 2020. Jeff holds a bachelors and a masters degree from West Virginia University and is currently pursuing a Ph.D. in Organizational Leadership at Eastern University in Philadelphia. Jeff lives in the Nashville, TN area with his wife, four amazing daughters, and whatever pets they have forced upon him. Jeff James is my close, personal friend. And he is one of the wisest people I know. Over the next 9 minutes, you will find out what unique bit of wisdom Jeff has chosen to share with us. Resources Jeff's presentation at Providence Christian Academy Check out Jeff's upcoming book “Giving Up Whiteness” Merchandise Store Support this show by picking up a Main Thing Podcast t-shirt, mug, tote bag or sticker from our merch mart at TeeSpring. Credits Graphic Designer Emma Malinoski Editor and Technical Advisor Bob Hotchkiss

What if I told you that you could meditate at any time of day, doing any activity? Would you be more likely to try it? You may be thinking that meditation is only for those people that already have their life together, or for people without children, or less-demanding jobs. But that isn’t true! Meditation is for everyone, and today you will find out how it can work for you. To learn more about meditation, we spoke with Jeff Warren, author of “The Head Trip,” and mindfulness and meditation instructor. Jeff wasn’t a natural meditator, and as a self-proclaimed “impulsive, over-thinking worrier,” sitting crossed-legged for long periods of time didn’t sound like his cup of tea. He understands the difficulties of starting and continuing a meditation practice, which makes him a fabulous teacher. So, what is Meditation? Jeff breaks meditation down to a perfectly simple form. It’s about “attentional skills [that] bring your head to the present moment.” Meditation is about seeing the world and yourself as they currently are, acknowledging them, and letting them continue. Meditation certainly can be an hour of you sitting in the middle of a quiet room and focusing on your breathing, but it can also be simpler. It’s all about being intentional with your thoughts or surroundings and not fighting with them. This means you can do it for five minutes while doing the dishes, or for thirty minutes on a train ride home. You can practice while you stand in line at the grocery store, or the first few minutes while lying in bed in the morning. What is Meditation Good For? Overtime, meditation may be different things for you, from focusing on a certain sensation, to experiencing a flow state. But the purpose remains the same, to experience life in a different and better way. Jeff says that a practice is looking at a way you are acting, asking yourself if you need to keep living that way, deciding that you don’t, and then changing. Learning to meditate is learning to be alone with your thoughts. As you become more aware of who you are, you can choose to be exactly what you want to be. Not only that, but learning more about yourself helps you to be more accepting of others and where they are on their journey as well. How to Be Alone with Yourself Today we are all bombarded with stimulating media. Whether it’s advertisements, tv shows, or social media, everyone is vying for your attention. Being along with your own thoughts is rare, and frankly it can be a little scary. But that is ridiculous. We should be comfortable with ourselves. It’s the person that we are with 100% of the time, and if you can be comfortable with who you are, nothing and no one can bring you down. It will take practice. There may be things you don’t like about yourself or your thoughts. Meditation is great because it isn’t about changing those thoughts, at least in the beginning. It’s simply about noticing that they are there. Whether your thoughts are happy, sad, or scary, just start by noticing them and saying to yourself, “Hmm, that’s interesting,” and letting them float on by. As Jeff describes it, these thoughts are like a wave. These thoughts can turn into smaller or more transparent waves, and overtime, you can let them go past with ease. How to Practice Meditation Like we’ve mentioned, meditation really can be practiced anywhere, for any length of time. However, it is more useful if you can find a way to make it a routine—and sitting in a room with limited distractions can only increase your chances. Whatever it is you can do, is what you should do. Start small or big, but start. Jeff, and many others, have some free guided meditation practices that can be a great way to start. In fact, at the end of today’s podcast he led us on a short 5-minute meditation that was absolutely wonderful. Meditating Will Increase Your Capacities Learning to control your every thought sounds like a big burden. That’s because it is. Meditation isn’t about tracking every thought and blocking out every negative one. It is about being interested in your thoughts, about being human, and about learning who you are. It may not be easy to meditate, but as you practice, you become more energy efficient, not less. So, give it a try! If you’ve tried before and it didn’t stick, try again. Meditation will help you be more comfortable with who you are and more interested in and grateful for the world around you. Every individual has a different meditative practice, and you can only figure out what yours is as you do it. Resources: Jeff’s Website The Consciousness Explorers Trip Ten Percent Happier App  The Head Trip: Adventures on the Wheel of Consciousness (book) Meditation for Fidgety Skeptics: A 10% Happier How-to Book (book) Jeff’s YouTube Channel   Thank you to Bodyhealth and Janji for being the wonderful sponsors of this episode of The Running For Real Podcast.   If you are struggling to recover quick enough from your training, my little secret is to use BodyHealth Perfect Amino to get you there. It contains all the essential amino acids, and is very easy for your body to use and begin the repair process. Click the link and use code TINAMUIR10 for 10% off.   JANJI is an official sponsor of the Running 4 Real podcast, I am so excited about this! They visit designers in countries all around the world to help with their upcoming clothing lines and any profit they make off of that design 5% goes right back to that country to supply for their clean water supply. The materials they use are recycled which I LOVE. Go here and use code TINAMUIR for 10% off and if you want to know my favorites click here.   Mile 20 Mental Training Course: Win Your Own Race goes on sale November 15th. The doors will open for a VERY limited time, and then close until May 2020, so don't miss out. Even if you do not intend to start the 12 week course until early 2020, you can begin at any time, but you cannot purchase at any time. To get on the Mile 20 Mental Training Course: Win Your Own Race waitlist, where you will be guaranteed a spot on the course, sign up here. Or learn more about the course here.   Thanks for Listening! I hope you enjoyed today's episode. To share your thoughts: Leave a note in the comment section below. Join the Running for Real Facebook Group and share your thoughts on the episode (or future guests you would like to hear from) Share this show on Twitter, Facebook, Instagram, or Pinterest. To help out the show: Leave an honest review on iTunes. Your ratings and reviews will really help me climb up the iTunes rankings and I promise, I read every single one. Not sure how to leave a review or subscribe, you can find out here. Thank you to Jeff, I look forward to hearing your thoughts on the show.

Presiding Bishopric member, Jeff Naylor, shares his thoughts on whole life stewardship and generosity. What does it mean to give to our true capacity? How is our time, talent, treasure, and testimony considered in the conversation about tithing? Jeff shares stories of faith and practical tips on how to step into a holistic way of thinking about grace and generosity. Resources Jeff shared:Pathway to Abundant GenerosityChoose Generosity

Joining Jeffrey Palermo today is Jeff Fritz! Jeff is the Senior Program Manager in Microsoft’s Developer Division working on the .Net Community Team. He's a long-time web developer and survivor of the .com era. He has built large software-as-a-service applications in every version of ASP.NET, with a focus on performance and scalability. Four days a week you can catch Jeff writing code and teaching folks how to get ahead in the software industry on a live video stream called, “Fritz and Friends” on Twitch! You can also catch Jeff on a previous episode of The Azure DevOps Podcast; “Party with Palermo at the Microsoft MVP Summit!”   This week, the two Jeffreys will be discussing .Net Core and Blazor! They talk about Jeff’s background in the industry and what he’s currently up to, his current findings in the space of .Net Core 3.0 and Blazor, his experimentation with Blazor and Akka.NET, and whether or not the Blazor model will become the norm for web applications. Jeff also reviews what’s available for developers to use today vs. what they may have to wait a bit for, and gives his recommendations on what listeners should follow up on to learn more about Blazor and Akka.NET.   Topics of Discussion: [:42] About today’s episode. [2:05] Jeff gives his background; how he came to work at Microsoft, caught the “speaking bug,” and how he decided to become a video streamer on Twitch. [7:50] Jeff talks about the logistics of some of the longer format video streams he conducts. [9:10] What Jeff is finding in the space of .Net Core 3 and Blazor. [15:21] Jeff deciphers what is available for developers to use right now vs. what they have to wait a bit for. [20:19] Will the Blazor model become the norm for web applications? [26:49] About Jeff’s experimentation with Blazor and Akka.NET. [33:01] How Akka.NET is architecturally different (from Hub-and-spoke or a bus pattern). If you’re an an ASP-controller, what does it look like? [34:44] Resources Jeff recommends to learn more about Blazor and Akka.NET.   Mentioned in this Episode: Azure DevOps Clear Measure (Sponsor) .Net Core 3 Blazor Jeff Fritz Jeff Fritz’s channel on Twitch: CSharpFritz Jeff Fritz’s Twitter: @CSharpFritz Jeff Fritz’s GitHub: @CSharpFritz JeffreyFritz.com (Jeff Fritz) Visual Studio channel on Twitch The Azure DevOps Podcast Episode: “Party with Palermo at the Microsoft MVP Summit” MVP Summit TechEd .Net Conf 2019 Microsoft Build Conference 2019 C# 8.0 WebAssembly The Azure DevOps Podcast Episode: “Rockford Lhotka on Software Architecture” Akka.NET LearnAkka.net Docs.Microsoft.com Blazor.net Live Coders Team on Twitch NinjaBunny9000 on Twitch   Want to Learn More? Visit AzureDevOps.Show for show notes and additional episodes.

When it comes to buying internet businesses, is it better to buy big or buy small? Today we are chatting with Jeff Hunt of Own Optimize. Jeff has one of the largest web business portfolios we have come across here at Quiet Light. Through close to 60 transactions, he has owned a total of nearly 500 websites. These days Jeff spends his time working on his websites and educating others on how to buy internet businesses. After a career with IBM in the services business, a move overseas led Jeff to the internet where he started a real estate website. Despite a tech background, he didn't really know anything about websites when he started out. Soon he learned that buying them was much easier than making them and started to build his portfolio. Today we talk to him all about what to focus on once a website catches your interest. Episode Highlights: Start off on the right foot at the very beginning of the process. When buying a site, what you're really looking to buy is a quality website that you can grow and automate. Jeff's range of investment is typically sites valued at $50,000 and under. Of course Jeff experienced failure, 8 out of 10 of his sites didn't make it. He admits to being guilty of chasing too many things at once. Success for Jeff has come from a combination of buying and building. Making a smaller purchase is not always for financial reasons, it can be for a new buyer to explore whether or not they even like the business. When a buyer starts small they get an opportunity to learn the transaction process. Smaller websites can carry more risk. They may not have had enough time to grow. With large sites, you still have some leverage even if you come across hard times. Owning larger sites that garner larger revenue allow buyers to afford to hire a team. Before a purchase, study the heath of the business; the historical data, the ratios, and the percentages of cost that make up the total cost. The seller should have found the key to attracting new buyers and that knowledge can be passed onto the buyer. The buyer needs to really understand the business model and hone the process that the seller has achieved. Transcription: Mark: Joe, How are you? Joe: I'm good Mark, how you doing today? Mark: Good, good! I got to talk to another member from Rhodium Weekend, which is one of those events that we talk about a lot on this podcast, to talk to Jeff Hunt. Joe: I know. Jeff Hunt's a good guy. I think he's bought four hundred (400) businesses in his lifetime. Mark: Websites, a lot of these– yeah it's about forty (40) or fifty (50) transactions that he's done, so mostly some 50,000 dollar transactions. Joe: Pause, I said four hundred (400). Am I completely wrong? Mark: No, you're not completely wrong at all. So forty (40), fifty (50) transactions but whole of about 400 to 500 websites at all. Joe: Okay, got it! Mark: Yeah, can you imagine trying to manage that many sites? Joe: Absolutely not! –trouble doing my job here at Quiet Light that is an immense amount! Mark: Yeah, I know everyone recognizes you as a slacker. Joe: (laughs) Mark: So anyways, he's bought a lot of businesses, he's bought a lot of sites and he has a lot of experience on that. Now he's teaching people, he's got the website investor– the book that he wrote. And he talks about developing systems to buy sites, successfully. And he talks a lot about some of the mistakes he made along the way. What we talk about some due diligence, but also about this ongoing question: Is it better to buy small or buy big? Now what was better for you, what's– could've helped you avoid risk more and how's that changed from the years. He's got a lot of insights into due diligence that were fascinating and honestly, the interviews I've done, I kind of wish we would flip this one around because towards the interview, absolutely, really going to miss some good topics. Joe: It's interesting that the subject of should I buy a million dollar business for– or ten– how many thousand dollar businesses always comes up. And all we can do is thought from own experience and on what other people like Jeff have done. And I think, I've had Kevin Peterson on the upsell buying portfolio SAS business as he said– I think we've quoted him that it– it takes the same amount of work to run a million dollar business as it does a hundred thousand dollar business in some cases actually takes less because it's more established. And Jeff bought forty to– 5400 smaller sites, right? Mark: That's right. And we talked about that. I do think that running-a-large of business is often less work And I wrote an article on this, years ago, We have not been blogging for almost a year now because we've been focusing on the podcast but I did right an article on this rad. I went into the data actually to take a look at: What are the average number of hours that people are working on smaller sites versus larger sites. And what is the average number of staff and how does that correlate with revenues. Really some fascinating data in there, so excited. I got to transcend you deep dive there. So all in to that much show notes, anyone wants to do some further reading. But larger sites, they're often less work. And in some ways, that's risky because there's– you have more cash flow and we talked about that. If you have a business that's– that has twenty (20) thousand dollars of revenue and you lose a key client or you lose a key-traffic source when things get cut in half, you don't have but ten (10) thousand. Joe: Absolutely! That's why, just to say it so people hear it that the– the multiple's evaluation on these jump when your discretionary earnings is up that million dollar mark, you're going to jump significantly in terms of the over-all value not– obviously because of numbers but because the multiple actually jumps too, from a– let's say from a three (3) to four (4) for an instance. Mark: Yeah and I was talking to a potential client the other day who has a business who– it's multi-million dollars of revenue but the earnings are starting to have troubles and he said, “Would anyone buy this?”. And I explained to him that if a business has millions of dollars in revenue, even if it's struggling from an earning stand point, yeah, that's going to really negatively affect the business but this is probably still is soluble. But if you have a business that makes five (5) or ten (10) thousand dollars a year in gross revenues and isn't making any money probably not going to be sold. An orgs couldn't be very difficult to sell for anything of value, so can newly certain size? It's just more flexibility on the part of a buyer. Joe: Yeah! But Jeff has a different model in system and he's buying lots of smaller one's so he's doing something very, very right. Different than your blog couple of years ago, talked about so be real interesting series got to say. Mark: Yep, let's get to it. Alright, hey Jeff! Thanks for joining me. Jeff: Hey, it's great to be here, Mark. Mark: I know we know each other from a mutual group that were both part of. And people who have listened to the podcast before will be familiar with this group, at least you've heard of it before, and that's Rhodium Weekend. You and I have attended it from the past some years, right? Jeff: Yeah, love–met a lot of fantastic people–Rhodium is a good– as you know, it's a group of people either buying, or have already bought in to operate online businesses so it's kind of really unique crowd and be part of it. Mark: Yeah, if anybody wants an introduction 0:05:43.3 let me know, I'd be more than happy and of course, Chuck will surely be able to provide that as well. Chuck Mullins who works at Quiet Light Brokerage, introduced me to Rhodium. And really– Chris had actually stopped me, but really Chuck encouraged me to go. And it's been a good investment of our time and place. It's good group and I met you there few years ago. We talked at the conference and we've seen each other at conferences since then. I think the last time we met in person was Afilias somewhat last summer. Jeff: Yeah! That's right! And I met Chuck there I think the first time at Rhodium and I formed a number of partnerships there so it's a great group of people, it's your (0:06:22.0) way around the business that were in. Mark: Alright! So, let's start getting into little bit in the– as our listeners know, we usually love our guests introduce themselves. So if you want just give, just kind of quick background on who you are and what you do, that'll be really helpful. Jeff: Okay. Well, you know, I maybe one of your older guest– I don't know but if the white here kind of gets it away a little bit, I'm in my fifty's and I'm still on the website business so… Mark: Oh, my! Jeff: Kind of funny like the bunch together that we hangout or they're a little bit younger than I am but I give them a run through their money. I actually started out in the corporate world. Probably like a lot of people buy websites and I had a crew with IBM and I was in middle managements. I had a pretty lardge organization, people who were in to service this business. So, big companies with give us their I.T. departments to run so I had development organization, infrastructure guys, and a lot. And how to buy a budget of about twenty five (25) million dollars, at that time. It's kind of funny that even though I was kind of that technical business, I didn't know anything about the internet at all. And so my first introduction to the internet was actually I started a real estate business. So I moved overseas, left IBM, moved overseas, I started this real estate business and I realized it needed a website. And so, I kind of just dove in and I learned out to do all the websites, staff and crew website for this business. And then after that , I– you know, my eyes kind of got opened to the side of the all. Starting website really hard and so I started looking at as ways to buy them. And I started buying websites and over the last ten years I actually– I've done probably fifty (50) or sixty (60) transactions and about something like three hundred (300) websites, actually probably closed to the five now but while it does ring, big groups like networks of websites that did some more functions than those kind of things. So– Then along the way, I kind of wanted to leverage some of my assets. One of my assets was just– I have been doing this for a while and you know, having my fingers and all kinds of online businesses and different business models across all the sites. And so I wrote a book called The Website Ambassador and then I've done courses on website investing and some networking like at Rhodium and other places and stuff. I really enjoyed this– I just love– I really love almost everything about online businesses. And just the lifestyle part of it but really like the analytical part of it, the marketing component and operations component. Component is just– is just low fun. So that's my story. Mark: So– I'm sorry, you said three hundred (300) and four hundred (400) websites in total? Maybe more? Jeff: Yeah! Like one of my purchases is something like two hundred and fifty (250) websites that were– I can't even read the domain names. They were German and French. And there were these affiliate websites selling Amazon FiliA products and to Amazon Germany and Amazon France. And I ran with those for couple of years some of them died off and then I sold them. Mark: Oh, okay. How in the world do you begin to even manage that many sites? Jeff: Yeah, well–you know, that's one of the many mistakes that I've made I think in the course of my website career is buying too many and chasing too many ideas that looks really interesting like– it's probably happen to you. Maybe it hasn't happen to you though like I see these things and I think “Woah! That's a very unique business modeling and that's really cool. I like to learn more about it and pick it up. Like uncharmed by those particular sites, actually those who're kind of template sites and so there was a lot of automation. There were programs that could make the same update to, ten's, twenty. Sometimes more sites at a time. So that's how we managed them. Mark: Okay, That makes a little bit more sense. Now when you say that you've been buying all these websites, we don't have to talk specific dollar amounts but who are we talking about larger sites, smaller sites, what's the range that you really been investing in. Jeff: Well I've bought in– again maybe this is something I would do differently for starting over again but most of my sites for sub- fifty thousand dollars only handful of that amount, just a lot of them as like mentioned. And I've done kind of a combination of buying and then building and typically for me the cycle's ban or buy something that I don't really know that much about like I started out with Google news approved sites and merely day so I bought a dozen different news site over time but then after a while after a year or two into that, I really understood that news business borrowed so it was very easy for me to actually create my own news websites and then go from there and I've done some more things. For example Mozilla site– so one of the reasons that we buy is because were learning something, were picking up. Were kind of learning from something that's already working. And then later on if you want to add to it by building from scratch, that's kind of a logical sequence for me. Mark: Yeah, alright, let's dive in to that topic a little bit because we get that–this question a lot from potential buyers, especially first time buyers. People that might become mean and in. They know that they want to get in to the website business or some sort of online business, they're coming from the corporate business world like you did and they might have good enough money to do a larger deal but their wonder, is that the right thing to do? And I think you might have touched a viewpoints here which might be interesting. let's talk about, specifically, let's just start with the benefits, binds small to start. You've done a lot of bind small sites and smaller sites. What were some of the big benefits that you've gotten from that and then maybe later on we can move in to some of the drawbacks from that. Jeff: Okay, yeah! That sounds great! And one of the first things that I say when I get that question by big or small is: Whatever you buy, it needs to be a good quality so it needs to be something that's very stable no matter how big or small it is. So, kind of get to your specific question, what are the benefits of buying small, first the obvious one is that you're risking less capital and for many people, that's important, especially when they don't have that experience that leads to the confidence to something bigger. So that's kind of important. And many people are running to ask me that question and it doesn't even matter what their capacity is. Some of them have a capacity in capital to buy very very large websites, multi-million dollar websites. They still don't want to do it. They want to spend five (5) thousand or twenty five (25) thousand or something like that and the reason is because it gives them the, yeah. One of the things that they think about necessarily is they don't even know what it's like to be a website owner. So it isn't just the risk of the money but they're not even sure that they'll enjoy the– be and stay which is being the owner and upper of your website. So that's one thing that binds small can do. Kind of give them a taste, what it's like. And then secondly it gives them an exercise of the transaction process. That's as you know, the transaction process is quite different from very small sites than from a large one but at least they're going through the steps of– during the evaluation, looking, evaluating, waiting, executing a transaction, setting up the accounts, perhaps hiring the team, and all of those kinds of stuff. And then some basic things that if you've never been on the website business, you've never done before like giving hosting setup and domain ownership and some of those basic things. So that's kind of the value. And the other thing is that, whereas the dynamics and management of large versus small can be quite different some of the basics in terms of the actual business models behind the sites are actually quite similar. So the content website monetized by advertising is very similar too. Whether it's big or small. Just the mechanism and process you put around that are different. So if you're unfamiliar with the business model, you can pick up some familiarity from buying a smaller site. Mark: So, you said that I think it's a key point here, and that is bind for education. And bind small for education is something that you've done quite a bit, in where you bought, you've learned in this industry a net shore, a style of online business. And I've been able to use that as an education, they will build your own as well. I talked to buyers a lot about their first purchase and an advice to buy smaller if they want to get that education set, understanding that, can you talk about that a little bit more how you've used buying small to be able to learn more about the nature, about the business style? Jeff: Yeah, that's excellent accredit in general sense education and one of the ways that we educate our self is through relationships and at working and so really, the important part when you buy a site is the relationship that you have with the seller and those have been valuable to me. I meet so many really , really instructional, educational relationships, from sellers who– and that starts with setting at the relationship– setting off at the right flow with the relationship at the very very beginning on the process. But many of the sites I bought I got really good coaching, I have relationships to this day with people that I bought sites from eight (8) years ago who were entrepreneurs, they figured something out. Most– as you know, most business is fail. Very high percentage of business is fail, off line or online. And even at higher percentage of online business is fail, been off. And I think it's just because more people try at the online business but when you have any site that's been around for a while and it's kind of built up a following and so on, is one that hasn't fail or at least not yet. And so the entrepreneurs who're able to do that and figure that out, a lot of times, they know things that you want to know from them so the key thing is actually learning what has been built, what the process is, that they use to attract customers and we'll probably talk more about that later. I hope we could. Mark: Yeah, I'll get you to talk about whatever you think will be worth talking about. I do want to talk a little bit about the differences though on bind big versus small. You mentioned in there one of the benefits to bind small is you're obviously risking what's capital. And I would completely agree with that. I mean, it's pretty obvious, if you're buying a million dollar site to buy in a ten (10) thousand dollar site, there's significantly less at stake. When I tell buyers to buy small, initially, often times I'd tell them that and say, you know, be prepared for a little bit higher risk profile. And in my experience in– feel free to disagree with this , that's in my experience buying small often comes with a little higher level of risk. I know you said you have to buy quality. What's been your experience as far as the quality businesses that you bought in this small range? Jeff: I totally agree with you and the reason that buying small carries more risk is because most smaller websites don't have the same age. They don't have the same momentum they haven't necessarily withstood the test of time. And what that really means is, in the internet business they change really fast so new competitors enter the space, there's changes in technology, changes in software, and most importantly there's changes unlike the big players like Facebook, Google and the like. And they're making policy changes and all those things, so when you buy a smaller site, in most cases, they may be successful, cause they're flying under a radar of sorts and they haven't been around long enough to see the change from desktop to mobile or from easily making Facebook ad purchases to a more competitive environment, faced to capture all those things, so as a result, the lower in sites is almost always more risky. Now obviously, you can mitigate the risk the longer you look but sometimes it takes a really long time to find the site that's– that has true stability. That's still kind of that low end so, yeah, that's right. So my experience with that, that answers a specific question is that I've failed a lot of times. Probably, my early sites that I bought, I bet you eight (8) out of ten (10) just didn't make it. Either they didn't pay for themselves and some of them might've made almost no money, most of them made some money but not nearly what I wanted and then they kind of take her off. It's hard. Mark: I found as well what larger sites having that extra cushion more discretionary earnings and more revenue, gives you a lot more ability to, not to make a mistake and absorb it. With the small site, if it's only generating twenty (20), thirty (30) thousand dollar per year, if it loses a major source of traffic, all of a sudden that twenty (20), thirty (30) thousand will go down to five (5). And now, all of a sudden you're questioning why I'm even doing this anymore. Where, you were as a few–you have a business's doing five hundred (500) thousand dollars a year and discretionary earnings and it gets hit hard. You're still probably making six (6) figures and have some leverage that are to be able to– may buy yourself out of this situation or fund what needs to be fixed Maybe place that better or so, there's a little bit of subordinate there. Workload as well, I mean– I've found in your website, in some sense, I found that with larger sites, sometimes that workload can actually be less because you can afford the higher people, where as with other site that's kind of on the edge. And I ran into this with my first company actually that I owned, I got it to a hundred twenty(220) thousand dollars in revenue and really I needed to hire people but I needed all the money. I was getting so– I couldn't really afford six months of that financial hit. What's been your experience with that? With dealing with casuals and maybe the freedoms that casuals would– of a large business would bring you? Jeff: My experience is exactly what you said where– and in fact I have websites right now where I'm forced to do things that I really shouldn't be doing, I should be spending my time thinking about the strategy, looking in for competition, time plotting on a road map, and in managing people on. And some sites is just aren't making enough money for me to hire someone to do that on month you have. So that's absolutely right, that when you get that, and you know– as I mentioned I– that there were intersections and that I've done everything where I sweep the floor myself, so I kind of gone the whole gimmick and certainly when you have a team then it really freeze you up to use your mind in a different way and that's a lot of fun if that's kind of where your skills are, what you want to do. So definitely not to big advantage of buying big. Mark: Alright, so you have done– how you told me at the beginning, I didn't worry about, how many transactions again, estimated? Jeff: Only sixty (60). Mark: Alright, that's a ton! I mean quite label with more or less than a thousand for ten years, that's with lots and lots of buyers and sellers. Sixty (60) percent is a lot. I'm going to put you on the spot and if you don't have an answer for this please just ignore it. I'm curious, what's one of the craziest thing that you can share that you've ran across in your process of buying sites? Jeff: Well. you know, I've ran across more than I– there's some crazy one's I've ran cross that I haven't bought. But there's several of them, one of them that I talk about in my book is– I found this site that– I had a hard time finding out what product is sold but it was insanely profitable like nine (9) percent profit margins but it was an E-commerce site. So it was a hard physical good and when I looked into it carefully, what they were selling was a urine. Laboratory processed urine for people who're trying to pass drug tests. And so they said, after I finally understood exactly what their product was, I understood why it was hard for me to understand, because they didn't want to like, advertise it too much that they had to do it enough to be on the safe side. Mark: There you go. One of the first clients I took on was selling poppy flowers and they were selling them for couple rearrangements, I may be naive. I had no idea that they were used for opium as well. And I had one person tell me, one buyer was like, “So are you okay with selling drugs?” I'm like, “What? What are you talking about?” Ends up, they were not, but there is people buying the poppies. At least my theory at probably buying the poppies thinking that they were buying drugs. They're probably just get stomach ache. Jeff: Alright, well, you know, that's interesting you bring that up because it's an example of one of the subtle eficlosures and we ran into this issues a lot in this business crossly, even for sites that you would think don't really have controversy around them. We ran into this kind of things. So it's one thing that buyers should be aware of. Mark: Let's (0:23:21.2) to that because you've got your course to write your book as well. Your course is at website investor.com? Is that right? Jeff: Yeah, ownoptimize.com is a good place right now. Mark: ownoptimize.com, Okay. Jeff: Yeah! Mark: We'll link to that in the troll notes so just go over to our website and look in the troll notes for the course, the online course. Let's talk about some of the lessons that you teach in this course. Obviously, we'll keep the best secrets for the courses. So– but, what are some of the things that you try and teach buyers who are taking your course? Jeff: Well, one of this– I don't want to over simplify and this may just sound too simple but one of the biggest mistakes I think that new buyers make is they don't just look at the graphs. And it's amazing what this simple graphs can tell you, the direction of the traffic, and the direction of the financial, those two simple things are really, really important. And a lot of times when you look at a graph, let's say twelve (12) month graph and it's– you can kin od tell visually that it's down or gently downwards sloping, but in truth it may actually be like twelve (12) or twenty (20) percent downward sloping and if you just extrapolate that into the future– I mean, business is going to be worth nothing in just a few years and so I think people tend to have an optimistic view when they look at numbers and sometimes they realize that their businesses that are losing money overtime and they feel like the moment that they buy this site, it's going to stop losing money, it's going to start– it's going to be flat or go up from there and there's no real reason to think that. So that's kind of really simple but that's a way that you can dismiss a lot of sites unless you have really specific knowledge about why it's going down and a very specific idea about how you can turn it around. Now we can talk about that way or two because a lot of people– that's hard to really know for sure. So then you need is just to stay away from those kinds of sites so we need to look–. So overall, key thing is you look at the graphs, if it's a stable business, you're looking for a stable business because the most important thing is– I kind of teach a risk-based methodology but for valuation and also for valuation-selection websites so for me, real core thing is you're looking for the engine for customer acquisition and you can– all kinds of sites she can evaluate, usually the successful ones. The owner, the creator, has found a way to systematically attract new clients and if it's a content site and the client is website visitor or if it's a services site, a client, whatever it is. And that process–whatever the process is, it might be toasting the Facebook every day, it might be buying Google ad words, ads, it might be just content creation regimen, it might be a product launch, philosophy on Amazon like these kinds of steps, I'd choose these kinds of products, I'd brand them in this way, I'd quadrant them in this way. And the process may be –it may not be like mind blowing in terms of what it actually is, but it might just be very consistent and perhaps complex and blast. and whatever that process is, it's that– is that engine it drives the site, that's really what you're buying because if you can get your mind around it and understand what it is that they're doing that attracts these customers consistently and then you can start envisioning how you would do that yourself and perhaps, how you would scale it, how you would tweak it to enhance it, then that's kind of the whole agree, So you want a process like that but you feel like doesn't have a hauls or gas in it, like you can see why it's working and how it's working and you get your head around that then you know the business model and then if it's historically if it's a cheap pretty solid results, consistent results, there's always going to be pivoting and changing strategies and so on but you get a model like that, that's kind of what you really want to buy, to probably grow what you're trying to buy as a buyer so that's kind of a key thing and then there's all kinds of methodology around you, valuation. We look like — there's like several dozen things you can evaluate that there's content and ownership and reasons people are selling and the financials and branding, legal aspects–all, all those kinds of things that you want to look at but the core thing is that how do they get their customers and what's the risk profile on this side. Mark: So how do you– how do you, work for– so that's really, really good advice, understanding the customer journey from beginning– from top of funnel, just awareness of the site that you're looking at down to the actual acquisition of the client. Right? How do you handle that insane environment like Amazon or were dealing with all the market places or even with– I guess with E-commerce, you do have a customer journey but have you worked much with Amazon to see how you would evaluate that? Jeff: Well, no, I don't have a lot of very specific experience with Amazon but I can tell you that– Amazon FBA is actually a very sophisticated business because there are so many elements of it and you have to do each of them quite well, actually. That's one of those cases were it's not just a simple three (3) or four (4) silver bullets and you win. It's like the people who do Amazon FBA well, do a lot of things well. They do product selection very well. Niche selection first, product selection well, then they understand the launch process like putting the right brand on their product and giving those initial reviews. And they understand the inventory process. They don't have cash problems with having generating a man and then having nothing to sell to people. Then they have to understand the operational aspects too like how do they wants making sales, how they actually get the product out and in a good way and then servicing the customers later on and answering their questions from there, just get a review and so it's really kind– it's a complex process so the– what I just said earlier about what's the engine behind it, well in that case, the engine is, are there good SOP's, is there a good team, is there like –what's kind of the new ones that has a loud– like some people, super good at branding and they're super good at that product launch process in Amazon and so that's kind of what's giving them the edge over the competition and other people were good with analytics and numbers and ratios and shipping cost, cost of good sold to whatever they're spending on customer service and all that kind of stuff. Which that's all fine but it's kind of that it's up front-end that's probably more important in Amazons like how they're interacting with the customer. Mark: Well this is why it's so important for pre-sellers to document their processes because a lot of this stuff is done almost from a skills like that is developed over years. Having those processes, documented, the stuff that you're doing on day-to-day basis helps buyers like you, Jeff or any of the buyers out there understand what's going on and try to sum it– that is as well. I want to go back about what you said about graphs because that really caught my attention. I–I'm with you on that. I love graphs. I think visualizing data, specifically the financial data is something people don't do enough. And I might geek out a little bit here, and save my finger craft that I used when I'm evaluating business myself, is year over year analysis that I like to look at both the revenue and to those gross profit. Definitely take a look at that if you're able to, if it's done on cruel basis. My discretionary earnings, it was a year-over-year because it soothes out some of the seasonality that you're naturally going to have in pretty much every business (0:31:12.3) has, even a little bit of seasonality. Is there a better–like a favorite approach or favorite sort of graph that you would recommend or any other piece of geo that you would look at to say, “Hey! Here's kind of a peak into the future or maybe what the drafts of help of these businesses” Jeff: First of all, I love year-over-year analysis too when you have a business that has enough historical data out there to be able to do that, and that's really, really helpful. But in terms of adding to that, for me, one of the important things is ratios and if you have a numbers degree, whether it's finance or accounting, whatever they teach you about that. But actually it's simpler than– you don't have to learn what you do in school. What it is, is your looking for things like the percentages of the cost that make up the total cost of the product or the service and a lot of times you can find problems where, for a few months, shipping was a lot of money or cost of product or cost advertising is a lot of money and then there's–and then some of those cost drop-off where the ratio changes, the percentage change radically. And for me, those are kind of– a lot of people are afraid of financial analysis in funnels but actually, we understand that what you're looking for is kind of that stability in the business and then a little– the flags or things that changes in the ratios, changes– the peaks and valleys in the chart. And is there good explanation for those peaks and valleys. Peaks and valleys are just fine. The only concern is what are the reasons behind those peaks and valleys and sometimes, for example, sellers, so they really have– they may not have any idea why they're getting more customers or any idea why they lost customers. And the big problem with that is that when you buy the site and something happens, you're not going to be able to get those customer back if you don't know the reasons for those things. So some of the tools and things that I look at. And also just say, they kind of end in the evaluation stage and stay on in due-diligence stage. One of most important tools for new buyers is to compare different sources of information, just in the content, for example, a lot of times, you'll have analytics reports then you have your ad network reports and sometimes you have bank statements, you have taxes, you have– you actually, a lot of times have a lot of different sources for very similar information and it's important to kind of compare those sources together to see if something's missing, something's kind of wack. And it kind of really helping, so in E-commerce is same thing, where a lot of times you'll have traffic and saying why I'm getting this many sales, repay-dues and then you have shopping cart software on your website, you have merchant processors who have similar data and then whatever is in half-thing in your back account and all of those things that's lying out. So , there's actually some, pretty simple tools, once your kind of aware them to take the mystique off of what're people are a little bit concerned about when they first enter business. Mark: Wow! there's– I kind of always restarted with this, rather than buy a big verse and buy a small sort of conversation that is a lot of details you get in to hear, but we are up against clock a little bit here. I think this idea of understanding the customer journey, understanding how they become customers, and the process they're involved there both can help any buyer understand how healthy a business is and how new was or how specialized they're going to have to be in their–works with that business but also potentially uncover some opportunities if there's leakage, for example in that customer journey wherein you're losing a lot of people at a certain step maybe they are taking advantage of cart abandonment technologies or maybe they don't have a good e-mail automation. Well these are opportunities that might be available for buyers. And then also this idea of looking at ratios; really, really solid advice. Jeff: Yeah, the ratios– what I will do again when I'm evaluating business is I'll look at cost of good sold– gross profits were the first things I will look at. Is that ratio staying healthy because you don't want a business where that's getting squeezed up at time or at least you need to understand that. But also you compare advertising to total revenue are you having to spend more just to keep the same revenue? Or has that owner adjusted another area so maybe they're spending more but cutting back on staff–But to make the bottom line look healthy but ,maybe lying underneath there's a few issues that you have to be aware of. Mark: I would love to sit and talk for a couple of hours because I think we could talk for a couple of hours. So, maybe what we'll do is we'll have you on again in the future and we can continue the conversation. In the meantime where can people learn more about you? Jeff: I've a website called “HeckYeah.org” and then “OwnOptimize.com” is where I'm selling my courses right now. So those are the two places. And yes Mark, I would love to– this is one of my favorite topics really is this idea. First time buyers, second, third time buyers; what are the questions that they have, which they look for and as you said, lots of things we could talk about. We're just barely scratching the surface so I'd love to come back and talk some more about it. Mark: Cool! Hey Jeff, thanks for coming on. Really appreciate you coming on and well, stay in touch. Jeff: Yeah, sounds good, great. Thanks a lot for having me. Links and Resources: Jeff's Website Jeff's Course The Website Investor

INTERVIEW BEGINS AT 7:58 - Some of you have been clamoring for Jeff Wolfe to return to the show after our first conversation back in episode 23. Jeff, of course, is the scribe at SecretTransmissions.com, one of, I think, the must-read blogs on the intrawebz if you’re into things like the occult or counterculture, or, as is this case with our chat here, the subversiveness of horror cinema. Jeff is one of the biggest horror geeks I know, and I thought it was fitting to ask him back on the show to have a conversation that not only pays tribute to the film genre that he and I love most, but to give a honor two of its very best artisans in George Romero and Tobe Hooper. Both passed away earlier this year, and were primarily responsible for laying the groundwork for what most of us know as modern horror cinema. If you’re a fan of the genre or any of the movies of these guys, you’ll quite enjoy this chat. And if you’re not, hopefully you will be interested in their work afterward. Jeff and I are gonna slip on our leatherfaces, crank up this chainsaw and cast this pod off deep into the heart of the dark counterculture, where zombies and those who run from them aren’t so different. RESOURCES Jeff’s blog Jeff on Twitter “Subversive Horror Cinema” by Jon Towlson   SUPPORT Check out our support page. Because podcasting costs money. Website maintenance, storage space, equipment, late night organic juice runs when we're up all night editing. Help us offset some of that cost by supporting the show monthly. This will also help us increase our storage space so we can provide longer episodes and more of them. Leave your name in a note and you’ll be recognized on air (if you don’t mind). We have seven levels of monthly support: Initiate - $1.11 Astrologer - $3.33 Magician - $5.55 Alchemist - $7.77 Adept - $9.99 Shaman - $11.11 Ascended Master - $13.13   Don't want to support the show monthly? No sweat. You can make a one-time donation in an amount of your choosing.   MUSIC Vestron Vulture - “I Want to be a Robot (Tribute to Giorgio Moroder)”   SOCIAL Twitter Instagram Facebook Snapchat Tumblr Pinterest   DISCLAIMER This podcast is produced in the Kingdom of Ohio and licensed under Creative Commons Attribution-NonCommercial 4.0 International.   REMINDER Love yourself. Think for yourself. Question authority.

Dr. Jeffrey Zoul is a lifelong teacher, learner, and leader. During Jeff’s distinguished career in education he has served in a variety of roles, most recently as Assistant Superintendent for Teaching and Learning with Deerfield Public Schools District 109 in Deerfield, Illinois. Jeff also served as a teacher and coach in the State of Georgia for many years before moving into school administration.    Zoul has also taught graduate courses at the university level in the areas of assessment, research, and program evaluation. He is the author/co-author of many books, including What Connected Educators Do Differently, Start. Right. Now. - Teach and Lead for Excellence, Improving Your School One Week at a Time, and Leading Professional Learning: Tools to Connect and Empower Teachers.    Jeff has earned several degrees, including his undergraduate degree from the University of Massachusetts and his doctoral degree from the University of Alabama. He is also been recognized for his work as an educational leader on numerous occasions, including the 2014 Bammy Educators’ Voice Award. In his spare time, Jeff enjoys running and has completed over a dozen marathons. Zoul resides in Evanston, Illinois.      Jimmy Casas recently completed his 22nd year in educational leadership, the last fourteen years as principal of Bettendorf High School in Iowa.     Jimmy was named the 2012 Iowa Secondary Principal of the Year and was selected as one of three finalists for NASSP 2013 National Secondary Principal of the Year.   In 2014, Jimmy was invited to the White House to speak on the Future Ready Schools pledge. He is the Co-Founder of EdCampIowa and also the Co-Founder of #IAedchat, an on-line discussion chat that takes place every Sunday evening at 8:00 p.m. CST.  Jimmy is the co-author of two popular educational books with Todd Whitaker and Jeff Zoul entitled, “What Connected Educators Do Differently,” and “Start. Right. Now.  Teach and Lead for Excellence”   Jimmy currently serves as a Senior Fellow for the International Center for Leadership in Education (ICLE) and also serves as an adjunct professor for Drake University, teaching a graduate course on Educational Leadership.   “Be noticeable. Be memorable.”       Jeff Zoul and Jimmy Casas Show Highlights How Jeff and Jimmy met and started WGEDD The importance of gift giving and taking care of people. The best gift you can give is your time. When you walk into a room do you leave it with more energy? Different ways to connect with staff. Do you acknowledge your staff by being visible and observing classes? The Daily 5. Why it’s important to make a commitment to celebration. 2-a-days (notecards to staff) How to build celebration into culture through staff meetings Students First Banquet (overcoming obstacles celebration)   “Passion. Purpose. Pride”   Resources Jeff’s blog Jimmy’s blog WGEDD website Start. Right. Now. What Connected Educators Do Differently. Jeff on Twitter Jimmy on Twitter

Welcome to the Real Estate Investment Profit Masters! Today’s interview is an important one. I brought Jeff Garner on from St. Louis to break down his wholesaling investment strategy, but we end up talking about something way more meaningful. Jeff’s got about 100 properties and he’s making 12 deals a month, but that’s not where his satisfaction comes from. He’s got a knack for being happiest in this business because he focuses on more than just the money. When Jeff lost it all in the market crash of the 2000s, he had to reprioritize and reframe his approach to business. He honed his craft as a salesman by paying more attention to the people than the numbers.  Jeff talks about how his idea of being the most professional and offering the best service built his portfolio. Being able to evolve with his investment strategy so seamlessly is partly due to Jeff’s ability to turn obstacles into opportunities. Jeff talks about how his new sales techniques and professionalism helped him find investors when he didn’t have any capital of his own. You can start using his strategies today to get you out of that rough patch. Tune in now and check out what Jeff has to say! MINUTE MARKERS 5:48 - Meet Jeff Garner from St. Louis! 6:30 - What made Jeff get involved with investing? 8:00 - Jeff’s dad was his biggest influence 8:40 - The difference between real estate agents and brokers 9:52 - Jeff’s big breaking point 11:20 - How did Jeff get over his biggest investing fears? 14:20 - Jeff’s epic Profit Investing Master Strategy 15:55 - Jeff pays attention to the people in order to stand out from the competition 26:05 - The biggest challenge Jeff faced as an investor 28:45 - How to break out of your own mental blocks 31:48 - The single greatest less Jeff ever learned came from a two-year-old 36:40 - Jeff drops some advice for new folks 38:22 - Jeff’s favorite business quote 39:40 - Jeff’s favorite book is pretty powerful 41:06 - Jeff drinks his coffee in the dark 43:15 - What is Jeff most grateful for? 44:54 - When did Jeff hire a coach? 47:03 - Where does Jeff’s motivation come from? 48:17 - Get in touch with Jeff on Facebook Links and Resources: Jeff’s LinkedIn: Jeff Garner Jeff’s Facebook: St. Louis Wholesale Starting Point Real Estate Garner Realty Lifeonaire My Lifebook Zig Ziglar Dale Carnegie Tony Robbins How To Win Friends and Influence People Think and Grow Rich Ask Cory A Question Want to get in touch with Cory and ask him your most burning Real Estate Investing question?  We’ve made it super easy for you.  Just head over to our Ask Cory A Question page and start recording.  Cory will play your question live on an upcoming show and answer it personally. Who Do You Want To Hear From? Name some folks I should get on the show! Hit me up:support@realestateinvestingprofits.com and I’ll do my best to get them on. Did You Get Your FREE Investing Guide? TEXT the word PROFIT (38470) to immediately sent Your FREE Investing Quick Start Guide! JOIN The Elite Real Estate Investor’s Board of Directors http://JoinMyMastermind.com Connect Here Please check out our website, realestateinvestingprofits.com for the “Down and Dirty” Ultimate Real Estate Investing Quick Start Guide download.   And don’t forget to get involved with the REIP coaching program at realestateinvestingprofits.com/coachingapplication or click on the “Coaching” tab on our website!