POPULARITY
In this episode of the Design Break Podcast, Rocky Roark tackles the challenges of relying too heavily on agency partners as a freelancer or white-label contractor. While agency partnerships can provide a steady stream of work, Rocky emphasizes the importance of diversifying your client base to avoid potential pitfalls. The episode offers insights into why over-reliance on agencies can be risky, including issues with lower rates, limited creative control, and lack of personal client relationships. Rocky shares practical strategies for balancing agency work with direct client engagements, including negotiating terms, creating a referral system, and developing a robust client acquisition strategy. Want to level up your freelance business? Check out our newsletter! To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20)
In this episode of the Design Break podcast, host Rocky Roark explores a game-changing approach to freelance client acquisition—the Bounty Method. He begins by addressing the common challenges freelancers face with traditional methods like cold emailing and social media marketing, emphasizing the unpredictable nature and trust issues inherent in these approaches. Rocky then introduces the Bounty Method, a strategy he recently tested with remarkable success, securing a $12k project in less than 24 hours. This method involves offering a flat cash reward—such as Rocky's $500 bounty—for successful referrals that lead to closed projects, making it a tangible and compelling incentive for his network.Rocky shares his personal journey of transitioning from percentage-based referral systems to the Bounty Method, detailing how he implemented and communicated this strategy effectively. He offers practical steps for listeners to implement the Bounty Method in their own freelance businesses, including defining an appropriate bounty amount, establishing clear communication with their network, and setting up systems for tracking referrals and prompt payouts. By fostering a supportive community and encouraging mutual benefit, Rocky illustrates how the Bounty Method not only boosts lead generation but also cultivates lasting professional relationships. Want to level up your freelance business? Check out our newsletter! To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20)
In this episode, we're thrilled to host Rocky Roark, the visionary founder of Blue Cyclops Design Co., as we navigate the vibrant and ever-evolving business of design. Rocky's journey is a compelling narrative of innovation, creativity, and the entrepreneurial spirit that drives the design industry forward.At the heart of Rocky's philosophy is a commitment to storytelling, strategic branding, and a forward-thinking approach to digital design. With Blue Cyclops Design Co., he has crafted a design agency that not only stands out for its unique creativity but also for its dedication to pushing boundaries and redefining client expectations.Our conversation delves into Rocky's early fascination with design and his trailblazing path to becoming a beacon for freelancers and design professionals alike. We explore the inception of Blue Cyclops Design Co., uncovering the inspiration and determination behind its foundation, and the critical moments that shaped its journey.Rocky shares insights from his extensive experience in freelancing, discussing the challenges and triumphs of navigating the design world independently before channeling his expertise into the creation of a company that prides itself on innovation and exceptional client service.We also tackle the integration of AI technologies, like Midjourney and ChatGPT, into Blue Cyclops Design Co.'s workflow, examining how these tools enhance creative output and streamline processes. Rocky provides a behind-the-scenes look at his branding strategy, emphasizing the importance of narrative in building compelling brand identities and the strategies he employs to weave these stories into the fabric of the brands he develops.Further, we address the complexities of managing a creative team remotely, the dynamics of working with a diverse clientele, and the balance between the artistic and commercial sides of design work. Rocky's approach to these challenges offers invaluable insights for both up-and-coming and established professionals in the design field.Looking to the future, Rocky outlines his aspirations for Blue Cyclops Design Co. and offers advice to new graphic designers and entrepreneurs eager to make their mark in the industry.
Rocky Roark explores his personal design blunders to help you avoid making the same mistakes. He dives into one big mistake he made with Cards Against Humanity, the effects of going on a freelancing hiatus, and more!Also on this episode:Why you shouldn't ignore the red flagsLong-term vs. short-term paymentsDiversifying your income streamsLearning from your mistakes and failuresTo stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
Rocky Roark dives into how to handle changes in your career path. On this episode he talks about:The inevitable evolution of a creative careerHow to navigate a shift in your careerWhat it takes to make a successful transitionThriving with your skillset and experienceTo stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
Rocky Roark is joined by Mike Jones to talk about how the pandemic affected Creative South and what the event will look like going forward. To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
Rocky Roark is joined by Mike Jones for a deep dive into Creative South. They discuss how Creative South was started, what's changed with the event over the years, and why community is so important. To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
On this week's episode, Rocky Roark dives into the world of design subscriptions. Topics covered include:What exactly is a design subscription?The pros and cons for freelancers and design businessesThe pros and cons for clientsIf you've ever considered offering design subscriptions, or might in the future, then this is the episode for you!To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
Welcome to the finale of the Design Break podcast's communication mini-series. In this episode, host Rocky Roark emphasizes that the end of a project doesn't mark the end of communication—it's a new beginning. Whether you're a seasoned freelancer or just starting, this episode provides actionable insights to transform one-off projects into ongoing partnerships.We explore the importance of ongoing relationships, leaving the door open for future work, leveraging referrals, and the value of post-project reviews and testimonials. From regular check-ins to personalized holiday greetings, we dissect strategies to maintain communication for future opportunities. As we wrap up this transformative series, Rocky challenges listeners to reflect on their post-project practices and consider how adopting these approaches can reshape the trajectory of their freelance business. It's time to nurture your network and feed your future—buckle up for a journey beyond project completion!To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
In this episode of the Design Break podcast, host Rocky Roark highlights the significance of non-creative feedback in the freelance design industry. He explores how this type of feedback can reveal hidden issues, enhance client relationships, and improve overall business operations. Rocky emphasizes that valuing non-creative feedback sets freelancers apart, providing actionable insights to improve not just their work, but their entire freelance business model.This episode covers key benefits of listening to non-creative feedback, including creating a holistic understanding of client needs, unveiling hidden issues, and fostering stronger client relationships. Additionally, it discusses how actively seeking and acting on non-creative feedback can lead to operational excellence, risk mitigation, improved client retention, and tailored future interactions. Rocky then concludes with practical tips on sourcing non-creative feedback effectively through methods like client surveys, post-project reviews, ongoing discussions, client exit interviews, and third-party feedback. To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20)
In the fourth episode of the series on how Communication Can Make or Break Your Freelance Business, host Rocky Roark dives into the crucial topic of choosing the right communication platform for a successful freelance design business. He emphasizes that the tools used for communication can significantly impact workflow efficiency and client relationships. Rocky provides a comprehensive breakdown of various communication platforms, including email, messaging apps, video conferencing, and specialized tools like Loom. He highlights the strengths and ideal use cases for each, giving freelancers valuable insights into selecting the most effective communication method for specific situations.The episode also offers additional considerations, such as project management software, calendaring tools, cloud storage, and AI note taking apps, to further enhance communication and collaboration. Rocky provides a practical guide to help freelancers navigate the decision-making process, considering factors like formality, speed of response, type of information, record-keeping, and the involvement of multiple parties. Whether listeners are seasoned freelancers or just starting out in the design industry, this episode equips them with actionable knowledge to elevate their client communication strategy. To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20)
In the third episode of the series on how Communication Can Make or Break Your Freelance Business, host Rocky Roark explores the crucial role of transparency in the success of a freelance design business. He emphasizes that clear and timely updates are the foundation of trust, which is essential for any strong client relationship. Rocky highlights how transparency sets expectations, mitigates potential problems, facilitates collaboration, and improves accountability. He provides valuable insights into various tools and techniques, such as project management software, scheduled updates, client dashboards, Loom recordings, Slack channels, change logs, virtual check-ins, and client surveys, all of which can help freelancers maintain open communication with their clients.To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
In the second episode of the communication mini-series on the Design Break podcast, host Rocky Roark explores the critical topic of the contract and scope of work. Rocky likens a well-defined contract to a roadmap, guiding both freelancer and client through a project's complexities, avoiding misunderstandings, unmet expectations, and financial pitfalls. This episode goes beyond basics, offering insights on crafting a contract as a potent communication tool, safeguarding interests and fostering transparent collaborations.The episode introduces key strategies for effective contract negotiation, covering areas like clarity in deliverables, defined timelines, payment terms, revision and scope creep protection, intellectual property, and client responsibilities. Through practical quick hits and bottom-line takeaways, Roark provides actionable advice for freelancers aiming to fortify their professional processes. From detailed project breakdowns to transparent payment schedules, the episode equips freelancers with tools to establish strong foundations, ultimately leading to successful collaborations and a thriving freelance business. To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
In this episode of the Design Break podcast, hosted by Rocky Roark, we embark on a journey into the often underestimated realm of initial client communication. This digital handshake, as Rocky puts it, can either set the stage for a prosperous collaboration or lead to missed opportunities. The episode delves into the pivotal role this first interaction plays in establishing professionalism, setting clear expectations, and building trust—a cornerstone in any freelance venture. The discussion emphasizes the need for prompt, clear, and concise responses, emphasizing that being a pro from the get-go is what clients truly value. Additionally, the episode underscores the importance of aligning expectations early on to prevent project complications later. Trust, arguably more valuable than a five-star review, is explored as a vital component in any business relationship. Finally, the episode highlights how this initial interaction serves as a preview of what it's like to work with you, influencing the client's perspective and paving the way for future collaborations and referrals. Remember, this initial exchange isn't just a moment—it's an investment in your freelance future. To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
In this insightful episode, Rocky Roark shares valuable strategies for handling challenging discussions that are an inherent part of the freelance landscape. He begins by emphasizing the importance of maintaining composure and empathy when conflicts arise, highlighting that emotional reactions seldom lead to resolution. Additionally, the choice of communication medium is explored, emphasizing the advantages of in-person or phone conversations over potentially misinterpreted emails. The episode delves into effectively managing scope creep, emphasizing the pivotal role of a well-crafted contract in clarifying initial agreements. Then, he further addresses client dissatisfaction, encouraging freelancers to separate themselves from their work and proactively seek to understand the client's perspective before offering constructive solutions.The episode wraps up with an invaluable piece of advice: knowing when it might be in the freelancer's best interest to respectfully part ways with a problematic client. The host concludes by emphasizing that the successful navigation of difficult conversations can be a key differentiator in a freelancer's career, building stronger client relationships in the long term. This episode serves as an indispensable guide for freelancers seeking to handle challenging conversations with tact, professionalism, and assertiveness.To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
Rocky Roark is joined by Chris Cannon on the Design Break Podcast to talk about his background in design, how Elon fumbled Twitter, the recent Dribbble update, red flags when it comes to job listings, and much more.Chris Cannon is a product designer who is dedicated to making products the best experience they can be. His ultimate goal is to craft problem-solving and creative solutions that deeply resonate with the people I am building for.Check out Chris's newly designed website: https://www.colourfulchris.design/The Futur Accelerator Program https://academy.thefutur.com/a/aff_13d25snh/external?affcode=112836_yfbzsar7Hoodzpah — Freelance, and Business, and Stuff https://course.freelanceandbusiness.com/courses/freelance-and-business-and-stuff?ref=d9840fRetroSupply Co https://www.retrosupply.co/?rfsn=691489.f3089 (Code: ROCKY20)Join the Hustle Muscle Slack! https://join.slack.com/t/hustlemuscle/shared_invite/zt-232mz6duf-YOcRTrPvK5CtU8mvSDgcgw
In this episode, we tackle a pressing issue that resonates with many: the shortcomings of design schools in adequately preparing students for the realities of the professional world. Drawing from personal experiences, Rocky Roark, a Graphic Design BFA graduate, recounts how a staggering attrition rate and a lack of essential skills left only a handful of classmates equipped for the design industry. The episode sheds light on critical areas where design education often falls short, including outdated curriculum, a dearth of practical training, insufficient industry exposure, and financial barriers. It emphasizes the need for a shift towards more inclusive, adaptable, and industry-relevant education, recognizing that while not all design schools share these deficiencies, it's crucial to address those that do. Whether a student, recent graduate, or seasoned designer, this episode provides valuable insights into the vital improvements needed in design education.To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
Brian Burkett and Josh Wayne join Rocky Roark on the Design Break podcast for a candid discussion on what it's like to partner with agencies as a freelancer. They dive into the pros and cons, when you should look for freelance work, and much more. Brian Burkett is a freelance web developer who works with startups and agencies. Josh Wayne is a UX/Product Designer who has worked with clients such as Google, Bank of America, NFL, and others. Check out Josh's course Break Into Freelance Design. And be sure to check out these resources: The Futur Accelerator Program Hoodzpah — Freelance, and Business, and StuffRetroSupply Co. (Code: ROCKY20) Join the Hustle Muscle Slack!
In this episode of the Design Break podcast, your host Rocky Roark shares invaluable insights on nurturing your client list and expanding your network to generate more leads for your freelance business. Drawing from years of freelancing experience, Rocky emphasizes the crucial role of consistency in implementing these practices effectively. He begins by highlighting the importance of building a comprehensive Network Master List, advocating for tools like spreadsheets, Airtable, or Notion to organize contacts and interactions. This database becomes an essential resource for keeping track of valuable connections, ensuring they don't slip through the cracks. Rocky underscores the significance of genuine engagement in building relationships, advising against reaching out only when you have a need. He suggests creating a regular contact schedule within your network, spreading out interactions to maintain meaningful conversations. By actively listening and taking note of pain points shared by your contacts, you're better equipped to offer value. Whether through curated content, personalized offers, or celebrating your network's successes, Rocky emphasizes the power of thoughtful gestures in solidifying relationships. With these ten best practices, Rocky provides freelancers with actionable strategies to nurture their network and past clients, fostering long-term success.To stay connected with us and be part of our design community, follow us on Twitter @thedesignbreak. Join the conversation, access valuable content, and stay updated on industry insights. If you enjoy this episode, please take a moment to leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our show and benefit from the discussions we have.Don't forget to leave a rating and review if you enjoy the episode. Your support means the world to us as we continue to deliver valuable content to our incredible community of design professionals and freelancers.
Kyle Van Cleave is an illustrator and designer based in Oregon who runs Deadbolt Design. He joins Rocky Roark to discuss his career, how he made a branding change with his business, and how to differentiate between personal and studio branding. This episode is jam packed with valuable information, so you won't want to miss it. Check out Deadbolt Design. To stay connected with us and join the conversation, follow us on Twitter @thedesignbreak. We appreciate your support and would love to hear your thoughts on this episode. If you enjoy the show, please leave a rating and review on your favorite podcast platform. Your feedback not only motivates us but also helps others discover our podcast and benefit from the valuable discussions we have.
Rocky Roark is joined by Dan Blessing, aka the Design Shark, to talk about working in the sports design industry.This episode dives into how Dan Blessing got started in design, what led him to the sports industry, and he provides some tips for how you can practice creating your own sports logos. You won't want to miss this episode!Subscribe to the podcast wherever you get your podcasting fix and follow @thedesignbreak on Twitter, Instagram, and YouTube for more valuable insights into the world of design.If you enjoyed this episode of the Design Break Podcast, please rate us on Apple Podcasts and leave a review—each week we'll give a special shoutout to one luckily listener who's left us a review. (:
In this episode, your host Rocky Roark uncovers how freelancers can establish fruitful collaborations with creative agencies, enhancing their careers.First, we dive into how agency partnerships are a freelancing cornerstone, ensuring steady work and income. Then, we discuss five techniques for effective collaborations:Define Your Agency PreferencesCurate Your Agency ListCultivate Your Agency NetworkCraft Targeted OutreachSeize the Power of IntroductionsIf you employ these techniques to form valuable agency partnerships, you'll boost your freelancing journey and master outbound marketing. These skills are transferable to startup collaborations, offering a dynamic career trajectory.Stay tuned for more insights on freelancing, creativity, and business success. Don't forget to subscribe, review, and share this episode of the Design Break Podcast with fellow freelancers and creatives. Until next time!
In this episode, host Rocky Roark explores how to take ownership of your creative content to secure your creative future.First, we'll dive into how Dribbble was once an inspiring creative clubhouse, but now many creatives are leaving due to little benefit and work monopolization.Then, we discuss the fear of platforms disappearing or content getting wiped out is real, as seen with Vine and Tumblr. For beginners, we're going to dive into 5 ways to take ownership of your content. Taking ownership of your content is essential. Use social media to drive traffic to your own platforms, and remember, success doesn't require implementing all these suggestions. Stay creative and own your future.
In this captivating episode, our host Rocky Roark takes us on a profound exploration of the world of NFT PFPs (Non-Fungible Token Profile Pictures). He shares his personal journey of working on an NFT project and the pivotal reasons behind his decision to abandon it.The episode starts by explaining NFTs and PFPs, clarifying that the focus will be on PFP Artwork within the NFT space. NFTs are digital tokens granting exclusive ownership and royalties to artists. PFPs, on the other hand, are digital collectibles serving as profile pictures, wholly owned by the user. Notable PFP projects like Bored Apes and Doodles are mentioned.Rocky reflects on his introduction to NFTs and PFPs, giving credit to specific projects they learned about. They then share the journey of creating their own NFT project, "Mewton Island," describing its concept, characters, and the significant effort invested in its artwork.However, the episode takes a turn as Rocky opens up about his decision to quit the NFT project. The toxic nature of some PFP communities, the immense time commitment required, and the realization of money wasted on PFPs played significant roles in this choice.Despite his own project's fate, Rocky emphasizes their belief in the broader concept of NFTs. They highlight the various utilities of NFTs, such as proving ownership of digital assets, tokenized music and videos, domain names, event tickets, loyalty programs, patents, and gaming.In the concluding segment, Rocky urges caution with PFPs, advising those not involved to steer clear of them due to their questionable investment potential. For those already engaged, the advice is to exit before potential losses grow.The episode wraps up with a heartfelt shoutout to a listener who left a positive review on Apple Podcasts and sincere appreciation for the audience's support. Viewers and listeners are reminded to engage with the podcast by subscribing, leaving reviews, and staying connected for more insightful discussions on various topics.
In this episode of the Design Break podcast, host Rocky Roark takes us on a journey from design school to landing your dream job in the industry. Graduating from design school is an exciting milestone, but navigating the competitive job market can be challenging. Rocky shares five essential tips, plus a bonus tip, to help recent design school graduates secure their dream job or any job in the creative space.First up is the power of networking. Rocky emphasizes the importance of building a strong professional network within the design industry. Discover how to expand your network both online and offline, and how genuine connections can open doors to referrals and collaboration opportunities.Next, Rocky discusses the significance of showcasing your passion and being proactive in the creative community. Learn how to stand out from the crowd by demonstrating your genuine enthusiasm for your chosen discipline and actively sharing your work online.Soft skills are essential in the design industry, and Rocky dives into their importance in the job market. Explore how developing and enhancing soft skills such as communication, problem-solving, and collaboration can make you a valuable team member.In the digital age, your online presence plays a significant role in your job search. Rocky guides you on how to polish up your online persona, curating a professional image that aligns with your career goals. Learn tips and tricks to optimize your social media profiles and create an impressive online portfolio.Finally, flexibility is key when starting your career in design. Rocky highlights the importance of staying open-minded and embracing diverse projects and opportunities. Discover how being adaptable can lead to unexpected growth and enrich your professional journey.Don't miss the bonus tip, where Rocky shares the power of interviewing professionals and seeking advice. Learn how to connect with industry experts and gather invaluable insights to inform your career decisions.Join Rocky Roark on the Design Break podcast as he equips you with the knowledge and strategies to navigate the transition from design school to landing your dream job. Subscribe to the podcast wherever you get your podcasting fix and follow @thedesignbreak on Twitter, Instagram, and YouTube for more valuable insights into the world of design.If you enjoyed this episode of the Design Break Podcast, please rate us on Apple Podcasts and leave a review—each week we'll give a special shoutout to one luckily listener who's left us a review. (:
In this episode of the Design Break Podcast, we delve into the first installment of our exciting mini-series on pricing models for freelancers. Join us as we explore the world of "Hourly-Based" pricing and uncover the strategies, benefits, and challenges associated with this widely-used model.Hosted by Rocky Roark, a seasoned freelancer himself, this episode draws upon his own experiences to shed light on the ins and outs of hourly-based pricing. Rocky shares his journey from the early days of freelancing to understanding the importance of tracking time and setting a fair hourly rate.We examine the pros of hourly-based pricing, such as the ability to earn based on time invested and the straightforwardness of calculating project costs. However, we also delve into the cons, including the potential for income limitations and the need for efficient time management.Through practical tips and tricks, Rocky offers valuable insights on how to effectively track time, manage projects, and improve profitability within the hourly-based pricing model. He also highlights different approaches that freelancers can take, such as tiered hourly rates, value-based hourly pricing, and combining hourly rates with project-based or retainer models.By the end of this episode, you'll gain a deeper understanding of hourly-based pricing and how it can impact your freelance business. So tune in, take notes, and get ready to revolutionize your pricing strategy with insights from our mini-series on pricing models for freelancers.Don't forget to subscribe to the Design Break Podcast to catch the upcoming episodes in this mini-series, where we'll explore project-based pricing, retainers, productized services, and value-based pricing. Stay tuned and unlock your path to creative success!
In today's episode, your host, Rocky Roark, will discuss how he uses AI in his freelance brand agency and how you can utilize it to level up your freelancing business.
In today's episode, we are talking about how Rocky Roark, the host of the Design Break podcast, is rebooting his freelance agency and what 2023 has in store for the podcast.
In today's episode of the Design Break Podcast, we're going to discuss when to make the jump to full-time freelance—the second part of a two-part mini-series on the subject. This second part discusses how to make the jump when you're left with no other choice.Some of what we cover in this episode includes:Full-Time Freelance Doesn't Have to be Long-Term, it can be short-term if you want it to be. You don't have the luxury to slack off or take time off, once you're trusted into the land of self-employment you need to get started yesterday. Connect with other freelancers, those who have been doing it longer than you that you can get some support from both advice as well as mental support because it's about to get crazy! Hustle is your mantra and time is both your best friend and enemy. Don't take on every single project that comes your way, unless you absolutely have to.
Nuggets of Wisdom1. Share More Work on Social MediaIn order for you to be discovered by anyone—whether its with client work or personal work—you have to be posting work on social media. Don't hold back either, post regularly between 1-2 times a day and spread out your posts on different platforms. That way people don't get annoyed if they are following you in multiple places.2. Create for YourselfRemember that our main purpose for creatives is to create—that doesn't mean just creating for clients—take some time out for yourself each day or at the very least on the weekends and create for your selves. You never know what you might find when you do or what opportunities will come of it!3. Passion is KeyNo matter what you may tell your client, you are going to be more passionate about the projects you create for yourselves instead of the ones you're creating for money and guess what? That is perfectly fine.Show NotesThe image used in today's header was sources from Stocksy by Audrey Shtecinjo.Follow the Design Break podcast: Instagram | Twitter | FacebookFollow Host Rocky Roark: Website | Instagram | Twitter | FacebookPodcast Music by: Royalty Free Rock via Pond5Please remember to subscribe to the Design Break Podcast where ever you listen and if you have a moment, leave a rating and review. Always remember to stay Passionate, Positive & Creative! View More episodes at www.bluecyclops.co/podcasts
Today's guest is Rocky Roark. He is the design director at Blue Cyclops Design in San Diego CA. Rocky is also the host of a podcast called The Design Break Podcast. During this episode we get into:-how he name is company-being fired from jobs and his tough road to freelance-the one logo that always stood out to him growing up and why-his time working in a print shop to help his family through the recession-the large project where he ignored the red flags and the effects of a stressful client-his amazing work for Adobe and why he is so proud of itThat and so much more. This one is jam packed full of stories and lessons for all levels of creative. You can find Rocky on the Instagram at @rockyroark and the podcast at @thedesignbreak
Today's guest is Rocky Roark. He is the design director at Blue Cyclops Design in San Diego CA. Rocky is also the host of a podcast called The Design Break Podcast. During this episode we get into:-how he name is company-being fired from jobs and his tough road to freelance-the one logo that always stood out to him growing up and why-his time working in a print shop to help his family through the recession-the large project where he ignored the red flags and the effects of a stressful client-his amazing work for Adobe and why he is so proud of itThat and so much more. This one is jam packed full of stories and lessons for all levels of creative. You can find Rocky on the Instagram at @rockyroark and the podcast at @thedesignbreak
A rundown of the Speakers at Creative South design conference including: Chris Do, Sara Stewart & Logan Faerber, Carolyn Sewell, Hank Washington, Rocky Roark, Dex Alexander, Jessica Hische, Efdot, Taylor Cashdan, Cat Noone, Rob Zilla
In this episode Rocky Roark interviews the amazing designer, educator and mentor, Jamal Collins (aka JayWorking), on how he broke through and struggled as a creative in the 90s and later during the recession of '08. If you'd like to learn more about this episode please head on over to www.designbreakpodcast.com/episodes/009 to check out the show notes.
In the very first episode join the host of Design Break, Rocky Roark, as he takes us through his journey from being a novice designer in high school to landing his first jobs after college. Along the way, he shares about how he used networking and questions to rise above his classmates and on the right track for success in his career. Join him on his journey and pick up your own nuggets of wisdom that took Rocky many years to obtain. If you'd like to learn more about this episode please head on over to www.designbreakpodcast.com/episodes/001 to check out the show notes.
In this episode Rocky Roark interviews the spectacular illustrator and designer, Brad Woodard of Brave the Woods on how he broke through and reached the top of the mountain of creative success. If you'd like to learn more about this episode please head on over to www.designbreakpodcast.com/episodes/003 to check out the show notes.
Breaking into the creative world is hard enough—and making it as a full-time freelance designer is even tougher. Join host and freelance designer and illustrator Rocky Roark as he talks with special guests about all things freelancing. If you’ve been thinking about starting your own creative projects or you just want to hear thoughtful, actionable advice for your creative career, this podcast is for you. Enjoy this early trailer for the Design Break podcast. The first episodes will be released in February 2019.
Rocky Roark on Dribbble: https://dribbble.com/rockyroark Slaptastick: http://www.slaptastick.com/
My guest this week is Rocky Roark. Rocky is a San Diego-based Designer and Illustrator, working for Digital Telepathy by day and freelancing by night. He has worked with clients like Facebook, Box, and Adobe. I talk with Rocky about, growing up in Georgia, getting his start working for Focus Lab, and this new venture Slap! Stickers.
Learn how designer/marketer Rocky Roark launched a passive income business over the weekend. Plus, discover his secrets to raising over $7000 on Kickstarter to create Slap! Stickers, a subscription sticker site. This interview is packed with tons of action-based tips to help you grow your own business fast. If you like what you've been hearing on these episodes visit www.passiveincomefordesigners.com/free-training and get our FREE training "How to Uncover Profitable Passive Income Ideas in the Time It Takes to Drink a Cup of Coffee" You'll get some personal video training from me (Dustin Lee) plus a product idea scoring worksheet to help you choose your best idea.