Podcasts about tiktok strategy

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Best podcasts about tiktok strategy

Latest podcast episodes about tiktok strategy

Girls in Marketing
S6 Ep4 - Making an Impact: International Women's Day, High Profile Rebrands & Measuring Creative Campaigns

Girls in Marketing

Play Episode Listen Later Mar 13, 2025 54:03


Welcome back to The Girls in Marketing Podcast. In this episode, we're spotlighting powerful International Women's Day campaigns, including Tony's Chocolonely, “See What She Sees,” and Refuge's “Red Flag” initiative. We're also unpacking major updates, including Instagram's standalone Reels app, Google's AI-powered shopping, LinkedIn's new connections-only feed, and Meta's Community Notes.Plus, we're diving into YouTube's rising marketing influence, conversational ads, measuring campaign impact, PrettyLittleThing's bold rebrand, and National Trust's TikTok success.Chapters:Introduction 00:31 International Women's Day Campaigns: 01:16 Tony's Chocolonely Campaign: 04:00 See What She Sees Campaign: 10:04 Refuge Red Flag Campaign: 13:05 Latest Marketing News: 13:13 Instagram's Separate Reels App: 15:54 Google's AI Shopping Expansion: 21:21 LinkedIn's Connections Only Feed: 25:49 Meta's Community Notes: 29:18 Industry Research: Thrive in 2025: 30:37 The Importance of Multi-Channel Strategies: 31:37 YouTube's Growing Influence in Marketing: 34:40 Conversational Ads and DM Campaigns: 39:27 Measuring Campaign Impact: 44:16PLT Rebrand: A Controversial Move: 49:59 National Trust's TikTok Strategy: 53:13

My First Million
The TikTok strategy that's printing MILLIONS right now… (ft. Rob The Bank)

My First Million

Play Episode Listen Later Feb 24, 2025 85:55


Episode 679: Shaan Puri ( https://x.com/ShaanVP ) sits down with Robert Oliver ( https://x.com/thegeniusceo ) to break down his $100M TikTok strategy.  — Show Notes:  (0:00) TikTok Gold Rush (13:00) The Playbook (23:00) Brands crushing it (36:00) Trends: Lookmaxing, pet luxuries, niche communities (51:30) Mistakes to avoid (1:03:00) Character design — Links: • Rob The Bank on YouTube - https://www.youtube.com/@robthebankmotion • Rob The Bank on TikTok - https://www.tiktok.com/@thegeniusceo  • KaloData - https://www.kalodata.com/  — Check Out Shaan's Stuff: Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it's called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd — Check Out Sam's Stuff: • Hampton - https://www.joinhampton.com/ • Ideation Bootcamp - https://www.ideationbootcamp.co/ • Copy That - https://copythat.com • Hampton Wealth Survey - https://joinhampton.com/wealth • Sam's List - http://samslist.co/ My First Million is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

The Dept. w/ Omar El-Takrori
Genius Tiktok Strategy for Entrepreneurs (2025) ft. Michael Wilson | The Dept. #62

The Dept. w/ Omar El-Takrori

Play Episode Listen Later Feb 19, 2025 61:57


In this episode of The Dept. Omar talks with Tiktok expert, Michael Wilson on why TikTok is here to stay and how you can make more money and build a brand and audience on the platform. Michael has coached multiple well known name brands grow their income (In the 7-Figures!) using his TikTok strategies. He breaks it all down!

Next in Marketing
Is AI Going to Ruin - or Bolster - the Creator Economy?

Next in Marketing

Play Episode Listen Later Feb 6, 2025 25:47


Cutting Through The Noise
Episode Five. S3: We Go Behind The Scenes With Everyone's Favourite Hair Influencer Kaine Vakai

Cutting Through The Noise

Play Episode Listen Later Jan 27, 2025 27:51


In this captivating episode of "Cutting Through the Noise," host Hayley Mears sits down with the innovative hairdresser Kaine Vakai to discuss the exciting rebrand of his salon, from Kaine Vakai Hair to Haus of Vakai. Get an inside look at Kaine's ambitious mission to reach 500K followers on TikTok and explore the growth and evolution of his content strategy.Key Topics Covered:- Rebranding Journey: Discover the motivation and creative process behind Kaine's decision to rebrand his salon to Haus of Vakai.- TikTok Strategy and Growth: Gain valuable insights into Kaine's strategies for expanding his presence on TikTok as he navigates his journey towards half a million followers.- Career Origins: Learn about the beginnings of Kaine's career in hairdressing, influenced by his rich family heritage in the industry.- Daily Balancing Act: Hear how Kaine manages to balance his hectic schedule with ongoing family traditions and professional commitments.- The inspiration and challenges behind transitioning from Kaine Vakai Hair to Haus of Vakai.- Insightful tips on building a successful TikTok following and maintaining engaging content.- Personal stories about his family's legacy in hairdressing and how it shaped his career path.- Time management techniques and personal habits that help Kaine achieve his daily goals.Why You Should Listen:Whether you're a salon owner, hairstylist, or someone interested in content creation and personal branding, Kaine Vakai's story offers practical lessons and inspiration. His unique blend of creativity, heritage, and modern marketing techniques exemplifies how passion and strategy can merge to create a successful brand.Subscribe & Stay Updated:Ensure you never miss an insightful episode of "Cutting Through the Noise." Subscribe today on [Apple Podcasts, Spotify, or your favourite podcast platform] to keep up with inspiring stories and industry insights.Thank you for joining us for this enriching conversation with one of the industry's sweetest and most innovative talents!We are proud to introduce Kaine Vakai to the speaker panel for The Salon Forum 2025! Salon Owner, Global Educator, and online influencer in the hair world boasting an audience of over 400,000 across his channels, Kaine has taken the hair industry by storm, and we can't wait to have him share his experiences and invaluable knowledge with you!https://www.the-circle.cprhair.com/the-salon-forumhttps://www.instagram.com/hausofvakai_salon/ https://www.instagram.com/hausofvakai_extensions/https://www.instagram.com/kainevakaihair/https://hausofvakai.com/GENERAL - info@hausofvakai.comEXTENSIONS - extensions@hausofvakai.comBOOKINGS - bookings@hausofvakai.comEDUCATION - education@hausofvakai.com

Retail War Games
Go Where the Attention Is | London Lazerson, Co-founder of Final Boss Sour - Ep. 57

Retail War Games

Play Episode Listen Later Dec 3, 2024 62:03


  In this podcast episode, London Lazerson shares his evolution from failed sketch comedy attempts to viral digital content creation. His journey began with a humorous video about blowing the world's largest bubble, which received 80 million views. He later shifted focus to Tesla-related content, garnering 100 million views in a year. Hired as a creative director at an ad agency in 2018, he gained critical insights into consumer behavior and content strategy, which helped him rapidly grow his TikTok following. Lazerson emphasizes the importance of value-driven content and adapting to high-attention platforms, leveraging these lessons to co-found Final Boss Sour, a unique sour gummy candy brand that is now one of the top food items being sold on TikTok shop.       

Living the Dream with Curveball
From Wrongful Arrest to Business Success: DJ's Inspiring Journey

Living the Dream with Curveball

Play Episode Listen Later Dec 2, 2024 27:34 Transcription Available


Send us a textIn this episode of Living the Dream with Curveball, we sit down with business leader DJ Van De Venter to explore his journey from digital marketing to healthcare. DJ shares insights into his innovative healthcare platform, Fitness Blueprints Fit, which aims to provide comprehensive health programs beyond traditional workouts. He discusses overcoming personal challenges, such as a wrongful arrest, and how these experiences shaped his career. DJ also reveals strategies for building a successful TikTok following and excelling in high-ticket sales. Tune in to discover DJ's vision for the future of healthcare and his advice for aspiring entrepreneurs.www.fitnessblueprints.fitWant to be a guest on Living the Dream with Curveball? Send Curtis Jackson a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/1628631536976x919760049303001600

Boxoffice Podcast
December Specialty Preview - All The Awards Contenders Coming to a Theater Near You

Boxoffice Podcast

Play Episode Listen Later Nov 28, 2024 59:38


In this week's episode of the Boxoffice Podcast, co-hosts Daniel Loria, Rebecca Pahle and Chad Kennerk discuss the latest exhibition news, including the successful record-breaking opening weekends of Wicked and Gladiator II. In the sponsored segment, Daniel and Malcolm MacMillan, the Managing Director UK and EVP Exhibitor Relations, Boost Products and Services at The Boxoffice Company, discuss the importance of TikTok for exhibitors, noting its 67% user base aged 18-34. In the feature segment, Daniel and Chad are joined by Albert Lawrence to discuss the limited and platform releases in the month of December from major distributors.Give us your feedback on our podcast by accessing this survey: https://forms.gle/CcuvaXCEpgPLQ6d18 What to Listen For00:00 Intro01:15 Importance of Social Media for Film Discovery03:40 Wicked's Record-Breaking Opening Weekend07:42 Interview with Universal's Jim Orr on Wicked10:53 Gladiator II Box Office Performance14:02 Demographics Breakdown for Wicked and Gladiator II16:15 Regional Box Office Trends for Gladiator II18:21 Malcolm McMillan on TikTok Strategy for Cinemas21:26 Moana 2 UK Premiere Insights24:13 Importance of Honesty in TikTok Content Creation27:20 December Limited Releases: Overview and Discussion31:35 Highlights of September 5 and Nickel Boys34:51 Anticipation for Y2K and Night Bitch37:04 Nostalgia Marketing in Recent Films40:25 Upcoming December Wide Releases: Sonic 3 and Mufasa43:43 A24's Baby Girl: Return of the Erotic Thriller47:01 Robert Eggers' Nosferatu and Cinematic Style50:07 Boxing Biopic: The Fire Inside52:20 Robbie Williams Biopic and Creative Risks54:40 Bob Dylan's A Complete Unknown

read receipt
jake levy,& jacob bar

read receipt

Play Episode Listen Later Nov 12, 2024 47:13


In this episode, jake shares his journey from tiktok creator to cpg founder, discussing how he built an engaged community before launching his brand, his approach to product development, and why he's choosing to reformulate despite current success. the conversation explores the intersection of social media, direct-to-consumer business, and product innovation.

Retention Chronicles
Lissy Skincare's Secrets to Building Loyalty Through TikTok and Personalized Support With Founder & CEO Lissy Kotter

Retention Chronicles

Play Episode Listen Later Nov 4, 2024 44:39


Mariah Parsons, Host of Retention Chronicles and Head of Marketing at Malomo is joined by Alyssa (Lissy) Kotter, the Founder and CEO of Lissy Skincare, a brand specializing in acne and fungal acne-safe skincare products. Lissy shares her background as an esthetician and her struggles with acne, which led her to create a line of products that cleared her skin. The brand's flagship product, the Mandelic serum, launched in 2022 and has been highly effective. Lissy discusses the challenges of developing fungal acne-safe products, the importance of customer experience, and the role of TikTok in driving sales and customer retention. She also hints at an upcoming moisturizer launch and plans for Black Friday and Cyber Monday promotions. Episode Timestamps 1:48 Lissy's Background and Skincare Brand Lissy introduces herself as the founder of Lissy Skincare, a brand focused on acne and fungal acne-safe skincare. Lissy explains the brand's mission to create products that are safe for acne-prone skin, pregnancy, and breastfeeding. Mariah asks Lissy to explain the difference between typical acne and fungal acne. Lissy describes typical acne as lesions that come to a head and heal, while fungal acne is an overgrowth of yeast on the skin that looks like flesh-colored bumps and does not react to typical acne treatments. 21:55 Lissy's Journey to Founding Lissy Skincare Lissy shares her background as an esthetician and her struggles with acne since middle school. Lissy discusses her decision to attend esthetician school to learn how to clear up her own acne and help others. Despite her training and using various skincare products and treatments, Lissy's acne persisted, leading to a teacher's concern about her job prospects. Lissy's research into fungal acne triggers and her frustration with finding fungal acne-safe products inspired her to create her own skincare line. 22:11 Product Development and Launch Lissy describes the process of developing Lissy Skincare products, starting with the Mandelic serum. The Mandelic serum cleared Lissy's acne and fungal acne within days, leading to the brand's launch in 2022. Lissy explains the importance of ensuring all products are fungal acne-safe and safe for pregnancy. The brand has since added three more products: a Hydrating Serum, a Vitamin C serum, and a cleanser, all of which are fungal acne-safe. 22:27 Customer Experience and Retention Strategies Mariah and Lissy discuss the importance of customer experience and retention in e-commerce. Lissy acknowledges the need to improve customer experience and mentions her team's efforts to provide excellent customer service. Lissy highlights the role of TikTok in driving sales and the challenges of not having customer emails from TikTok shop. The brand uses email flows, social media, and a subscription model to retain customers and encourage repeat purchases. 22:46 TikTok Strategy and Paid Advertising Lissy shares the success of TikTok shop in driving viral videos and sales for Lissy Skincare. Despite the saturation of TikTok shop, Lissy continues to post videos and engage with customers on the platform. The brand has recently started experimenting with paid advertising on Instagram, Facebook, and TikTok to diversify its marketing efforts. Lissy emphasizes the importance of video content for selling products and sharing customer testimonials. 40:08 Future Plans and Final Thoughts Lissy teases the upcoming launch of a moisturizer on October 24, which has been in development for almost a year. The moisturizer is a significant product for the brand, as it is challenging to find fungal acne-safe moisturizers. Lissy mentions plans for Black Friday and Cyber Monday deals to attract more customers. Mariah wraps up the episode by congratulating Lissy on her upcoming launch and thanking her for sharing her journey and insights.

TikTok Shop Insiders
From Zero to $43K in 24 Hours: Gwen's Game-Changing TikTok Strategy!

TikTok Shop Insiders

Play Episode Listen Later Oct 18, 2024 36:53


Join us as we dive into the viral world with Gwen, a TikTok affiliate who turned her passion into a thriving career. She shares her story of early wins, viral hits, and the importance of finding unique angles in videos. Gwen also reveals the ups and downs of content creation and how she now coaches other affiliates to maximize their potential. Learn about her strategy for breaking down viral videos, creating engaging hooks, and landing retainer deals with brands. With insights on the power of storytelling, viral trends, and analyzing feedback, Gwen offers actionable tips for anyone looking to succeed on TikTok.Join Gwen's TikTok Community: https://whop.com/marketplace/socialclubacademy/?pass=prod_joFpH7sYMHtVL

The Young CPA Success Show
Accounting Myths 101: Suits, Ties, and Other Lies with Chayton Farlee's

The Young CPA Success Show

Play Episode Listen Later Oct 7, 2024 58:51


“Finding a good mentor can be hard, but it is such a big deal. My internship opened my eyes to all the possibilities the industry has to offer.” – Chayton Farlee  The finer details of this episode:The need for modernizing content delivery methods in the accounting profession.The potential of using platforms like TikTok and LinkedIn to engage younger audiences.The importance of mentorship and networking for accounting students.The challenges faced by students in understanding the diverse career paths in accounting.The significance of practical experience and internships in preparing for accounting careers.The role of storytelling in reshaping how accounting is viewed by prospective students.The importance of early outreach to students to highlight opportunities in accounting. Episode resources:Summit Virtual CFO by Anders website: https://www.summitcpa.net/Email us with questions or if you'd like to be a guest on the show: youngcpasuccessshow@anderscpa.comWe're hiring! Check out our open positions: https://www.summitcpa.net/career-opportunitiesConnect with Chayton here: https://www.linkedin.com/in/chaytonfarlee/ Timestamps:Introduction to the Podcast (00:00:00)The host welcomes listeners and outlines the podcast's purpose for young accounting professionals. Need for Content Change (00:00:23)Joey discusses the necessity to adapt their content creation strategy, suggesting a TikTok account. Mixed Feelings About TikTok (00:00:37)Hannah shares her apprehensions about using TikTok while acknowledging its potential to engage younger audiences. Old Guys at the Party (00:01:00)Joey compares their TikTok venture to being the older alumni at a college party, emphasizing the importance of relevance. Responsibility to the Next Generation (00:01:54)Joey reflects on the responsibility to disseminate information for the next generation entering the accounting field. Influence of TikTok (00:02:23)Hannah acknowledges TikTok's influence and the importance of storytelling in reaching audiences. Potential LinkedIn Challenge (00:03:42)Joey anticipates a LinkedIn challenge from Producer Rob to enhance their professional networking. Building Professional Relationships (00:04:57)Joey discusses the significance of cultivating professional connections and shares insights from Jaden on effective networking. Chayton Farlee's Introduction (00:06:10)The speakers introduce Chayton Farley, an accounting student, and invite him to share his background. Chayton's Journey into Accounting (00:06:33)Chayton recounts his journey into accounting, emphasizing his experiences during COVID and discovering his passion for the field. Influence of Podcasts (00:08:54)Chayton discusses how listening to accounting podcasts helped him understand the profession beyond classroom teachings. Rebranding the Accounting Profession (00:16:02)Chayton advocates for rebranding accounting to highlight its value-adding aspects beyond compliance and traditional roles. Experiences from an Internship (00:20:39)The conversation shifts to Chayton's current internship, exploring the differences between classroom learning and practical experience. Chayton's Internship Experience (00:20:42)Chayton shares insights about his internship, highlighting mentorship and practical experience with tax returns and firm management software. Understanding Operations in Accounting (00:22:29)Discussion on the importance of operations within accounting firms, often overlooked in traditional education. Learning About Budgeting (00:23:33)Joey emphasizes the significance of understanding budgeting in accounting, a concept rarely taught in school. The Value of Mentorship (00:26:07)Hannah reflects on the importance of mentorship, sharing her positive internship experience and its impact on her career. Networking on LinkedIn (00:27:40)Discussion on the benefits of networking on LinkedIn, including finding mentors and job opportunities. Building Relationships over Transactions (00:34:08)Chayton stresses the importance of cultivating genuine relationships rather than viewing networking as a transactional process. Professors' Role in Student Networking (00:36:19)Chayton suggests that professors should be more active on LinkedIn to help students connect with industry professionals. Challenges of Content Creation on TikTok (00:38:15)Joey discusses the difficulties accountants face in creating concise, engaging content on platforms like TikTok. The Need for Quality Content (00:41:20)Joey expresses concerns about the quality of accounting information shared on TikTok. Discussion on TikTok Strategy (00:42:00)The group discusses the potential of starting a TikTok account for engaging younger audiences. Importance of Information Dissemination (00:42:10)Joey emphasizes the responsibility of professionals to share digestible information with students. Daily TikTok Clips Strategy (00:43:00)Chayton shares his goal of posting daily short clips from his podcast on TikTok. Changing Perspectives on Accounting (00:44:57)Chayton discusses the negative perceptions of accounting compared to consulting and tech careers. Challenges of Additional Education Costs (00:45:39)Joey highlights the financial burden of pursuing an extra year of education for accounting. Tech's Impact on Accounting (00:45:48)Joey mentions how technology has changed the accounting landscape, affecting career choices. Content Creation Ideas for Accounting (00:46:19)Joey suggests creating relatable content showcasing modern accounting work-life. Perception Issues in Accounting (00:47:09)The speakers agree on the need to change outdated perceptions of accounting careers. Highlighting Tech and Consulting in Accounting (00:48:34)Chayton advocates for showcasing tech integration in accounting to attract new talent. Flexibility in Modern Accounting Jobs (00:50:02)Joey discusses the increased flexibility and work-life balance in contemporary accounting roles. Encouraging Student Engagement (00:53:35)Chayton suggests reaching out to students through virtual meetings to discuss diverse accounting careers. Importance of Early Career Engagement (00:55:02)Joey emphasizes the need to engage students early about accounting career opportunities. Open Dialogue Between Generations (00:56:52)Joey calls for open communication to understand what younger generations want from their careers. Closing Thoughts and Connections (00:57:23)Chayton shares how listeners can connect with him for further discussions and insights.

Secrets To Scaling Online
Ep 586: Everything You Need To Know About Blogs For Ecommerce 2024 with Steven Schneider, Trio SEO

Secrets To Scaling Online

Play Episode Listen Later Sep 17, 2024 28:39


Send us a textTikTok is playing a bigger role in e-commerce, but its closed-loop attribution can be tricky, making it tough to track conversions directly—yet, it still drives sales on platforms like Amazon thanks to a powerful halo effect.In this episode, Jordan West with guest Steven from Trio SEO. We'll explore the complexities of customer journeys on TikTok, the immense value of consistent and strategic blogging for long-term SEO success, and why personal branding and authentic content are more crucial than ever in the age of AI. Steven will also share his expert insights on creating a balanced approach that combines SEO with PPC to drive sustained traffic and sales. Whether you're struggling with attribution challenges on social platforms or looking to build your brand's authority through contentListen and learn in this episode!Key takeaways from this episode:TikTok Strategy and Attribution: TikTok's growing role in e-commerce is hindered by attribution challenges, but ads still boost sales on other platforms like Amazon through a halo effect.SEO and Blogging: Blogs strengthen SEO by enhancing category pages, with SEO being a long-term game requiring a balanced approach of content, technical SEO, and backlinks. PPC complements SEO for a well-rounded strategy.Authenticity and Personal Branding: Personal branding is key, as it resonates more with audiences than AI-generated content.Steven Schneider's Offers: Steven is active on LinkedIn, offering three free blog articles (worth $1200) for the first month, with a focus on blogging over backlinks.SEO Tools: Quality data sources like Semrush and Ahrefs are essential for data-driven blogging.Hiring an SEO Agency: Human expertise in SEO is valuable for long-term results, offering sustainable traffic versus PPC's temporary boost.Social Commerce and Blogging: Blogs capture research-based traffic and support social commerce sales.Host Jordan West's Perspective: While PPC is great for immediate results, blogs are a lasting, owned asset for consistent traffic—illustrated by examples like a hiking brand targeting product-specific blog content.Today's Guest: Steven Schnieder, an expert in blogging and SEO. He is currently connected with Trio SEO, where his title is presumably related to his expertise in blogging and SEO management. Schneider's background includes a significant shift from an interest in finance and an MBA to becoming a seasoned professional in SEO and affiliate marketing. He has managed extensive content operations, producing 300-400 articles monthly at his peak, and now leverages his substantial experience to help ecommerce brands build long-term content strategies through blogging and keyword optimization.Recommended Apps/Tools:Semrush: https://www.semrush.com/Ahrefs: https://ahrefs.com/Upstackified: https://www.upstackified.com/Growth Plan: www.upgrowthcommerce.com/growMillion Dollar In this episode's sponsor is Revenued - is a financial technology company that provides businesses with revenue-based financing solutions. Instead of relying on credit scores or collateral, Revenued offers funding based on a company's revenue. This allows businesses to access capital quickly and repay it as they generate income. Learn more here: Revenued

Outspoken the Podcast
Em Davies' Filthy White Couch, KIC's Divisive TikTok Strategy, Olivia Mather's Bengal Returns & Taylor Swift Puts on a Show for her London Boys

Outspoken the Podcast

Play Episode Listen Later Jun 23, 2024 29:38


Perth influencer, Em Davies, has set tongues wagging after listing her filthy couch on Facebook Marketplace for $900.  Gold Coast influencer, Olivia Mathers, has been reunited with her bengal cat, more than two months after it mysteriously disappeared. Taylor Swift has stunned fans on the London leg of her Era's Tour with a surprise performance by her NFL star boyfriend, Travis Kelce.  And KIC's divisive TikTok strategy.  Follow Outspoken on Instagram and TikTok, plus join in on the conversation in our Facebook Community. Podcast hosted by Amy Taeuber, Kate Taeuber and Sophie Taeuber.  Subscribe to Outspoken Plus Outspoken Plus is our subscription offering that provides subscribers with exclusive access to BONUS weekly episodes. Every week, we'll be dropping content so juicy, we've had to put it behind a paywall. A monthly Outspoken Plus subscription costs $5.99 a month, or save with our annual package, for just $49.99 a year*. There are three ways you can become an Outspoken Plus subscriber. Apple users can subscribe via Apple Podcasts here: apple.co/outspoken, while Android users can subscribe via Spotify here: https://podcasters.spotify.com/pod/show/outspoken-plus/subscribe or Patreon here: https://www.patreon.com/outspoken_plus. * An annual subscription is only available on Apple Podcasts.     See omnystudio.com/listener for privacy information.

DTC POD: A Podcast for eCommerce and DTC Brands
#327 - How Good Girl Snacks Captured Gen Z's Heart (and Stomach) with Hot Girl Pickles

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Jun 13, 2024 51:12


Leah Marcus and Yasaman Bakhtiar are the co-founders of Good Girl Snacks, a company that has made a name for itself in the snack industry with a focus on creating modern, female-oriented branding, particularly with their product "Hot Girl Pickles." Leah and Yasaman launched their brand by leveraging social media, especially TikTok, identifying a gap in the pickle market for their niche audience. Despite their lack of experience in the food and beverage industry, they were able to carve out a unique space and build a dedicated community around their brand through their knowledge of social media marketing and content creation.In this episode of DTC Pod, Leah and Yasaman pull back the curtain on their content and marketing strategy. We gain insights into organic brand-building, how it contributes to maintaining authenticity and connection with an ad-averse Gen Z audience, and how they use it to get real-time engagement and feedback to refine and enhance their product line. We also learn the unique challenges and learning curves Leah and Yasaman faced in the CPG industry as they built Good Girl Snacks from the ground up.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Content Creation and Marketing Strategies2. Overcoming Production and Operation Challenges3. Engaging Gen Z through Authenticity4. Branding and Niche Market Targeting5. Learning From Industry with Consultancy Support6. Building Community via Organic Social Content7. Flexibility and Patience in Business GrowthTimestamps02:00 Viral TikTok trends and how Good Girl Snacks started04:21 From doing corporate work to launching a brand07:21 Initial fears of starting a business09:34 The white space in the pickle market10:59 Picking a niche, catering to Gen Z consumers13:28 Content strategy, leveraging brand stories and SEO17:07 Good Girl Snacks' content creation workflow then vs now22:45 Balancing planned and spontaneous content 24:39 Content distribution; reels, stories, and grid strategy27:59 Product development, hiring R&D consultants, the importance of community31:34 Gathering customer feedback for iterative product development34:21 Challenges and advantages of bootstrapping36:21 Adapting marketing strategy to Gen Z consumer attitudes and behavior38:53 Retaining authenticity while scaling, continuing to create low-lift content41:22 Hiring consultants vs full-time employees44:28 How to get the most out of startup advisors47:33 Advice to future founders: be adaptable and patientShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more.  Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok  Leah Marcus and Yasaman Bakhtiar - Co-Founders of Good Girl SnacksBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic

Digital Trailblazer Podcast
New Algorithm Hacks for Viral Organic Growth on TikTok with Mike Gostola

Digital Trailblazer Podcast

Play Episode Listen Later Jun 6, 2024 55:39


Episode 57: Most people who are teaching TikTok marketing strategies are just taking strategies learned from other platforms, like Instagram and YouTube, and teach you to use those same strategies on TikTok.And what people are finding is that you can make some good progress with those strategies, but you eventually plateau at a certain point and your account stops growing despite pumping out new content every day.In this episode, Mike Gostola explains why that happens, and the unique algorithm mechanics that make the difference between a few hundred views vs hundreds of thousands of views. And then, learn how he leverages his viral reach on TikTok to drive hundreds of sales every month without ever needing to spend a single penny on paid ads.About Mike Gostola: Mike Gostola & Carla Shaw are entrepreneurs and online marketing strategists who recently hit the top 1% of their network marketing company. They have trained thousands on how to leverage the power of TikTok for automatic leads and sales with their industry-leading course RockTheTok Academy.Check out Mike & Carla's Rock to Tok Academy: https://rockthetok.com/5x5method-2566-7188?am_id=leahgetts9462Grab Mike's free PDF Guide for automated sales on TikTok: https://go.rockthetok.ca/pdfConnect with Mike:https://www.facebook.com/groups/tiktokfornetworkmarketers https://www.facebook.com/mike.gostola.3Want to learn more about how to build a successful online business from the ground up? Grab your FREE copy of our online course, "Zero to $20k Blueprint" where you'll learn how to build a simple, scalable online marketing system that will quickly generate paying customers & clients for your online business.Get it NOW, by visiting our website at https://DigitalTrailblazer.com✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazer/TikTok: https://www.tiktok.com/@digitaltrailblazerTwitter: https://twitter.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Have You Herd - A Social Media Podcast
Instagram Revealed How to Go VIRAL & Labour's TikTok Strategy Explained

Have You Herd - A Social Media Podcast

Play Episode Listen Later Jun 3, 2024 38:56


Welcome to another week of Have You Herd, the social media podcast where our CEO sits down with some of our team members to tell you everything you need to know about social for the week ahead.

It's Been a Minute with Sam Sanders
Harvard's TikTok strategy; plus, Shirley Chisholm, the coalition diva

It's Been a Minute with Sam Sanders

Play Episode Listen Later Mar 29, 2024 38:49


TikTok has come under fire for its addictive algorithm and for being a place where misinformation spreads. But still, there is one institution that thinks TikTok actually has the potential to be a source of good in our world: Harvard. To be more specific, it's the Harvard Chan Center for Health Communication.To hear more about how the center is working with TikTok influencers to share researched information with the public, host Brittany Luse is joined by Kate Speer. Kate started as a mental health TikToker, but was recently hired as a marketing director for the Harvard Chan Center for Health Communication. Kate also shares her mental health journey and what it's been like to work within a mental health system that harmed her.Then, Brittany looks at the history left out of the new Netflix film, Shirley, which follows the presidential run of Shirley Chisholm. Brittany sits down with Dr. Anastasia C. Curwood, author of Shirley Chisholm: Champion of Black Feminist Power Politics, to discuss what came before the historic race. They talk about how Shirley's various identities informed her approach, and scan for her fingerprint on American electoral politics today.Want to be featured on the show? Record a question for 'Hey Brittany' and send it to ibam@npr.org.Learn more about sponsor message choices: podcastchoices.com/adchoicesNPR Privacy Policy

Making Moves with TK
From Corporate To Content Creator: How Toni Bravo Paved Her Way in the Beauty Industry, Time Management, TikTok Strategy

Making Moves with TK

Play Episode Listen Later Mar 29, 2024 83:36


Follow Toni: @BoniTravo WHERE YOU CAN LISTEN: Spotify Link: https://bit.ly/MakingMovesWithTKSpotify Apple Link: https://bit.ly/MakingMovesWithTKApple Google Link: https://bit.ly/MakingMovesWithTKGoogle Subscribe to my YT channel: https://www.youtube.com/c/TaylorKing INSTAGRAM: https://www.instagram.com/tksjuicypolls/ TWITTER: https://twitter.com/tksjuicypolls TikTok: https://vm.tiktok.com/swGP6F/ @tksjuicypolls Learn more about your ad choices. Visit podcastchoices.com/adchoices

Anything Is Possible Podcast
Starting Young: Crafting Your Business Path in Your 20s with Gaby Mendes

Anything Is Possible Podcast

Play Episode Listen Later Mar 26, 2024 61:03


Join us as we navigate the exciting yet perplexing decade of our twenties with the remarkable Gaby Mendes, the visionary behind Talk Twenties. Gaby brings to the table her expertise on the platform that guides young adults through the whirlwind of life after education, highlighting the importance of finding balance between personal development and the joy of living. From the transition from teaching to entrepreneurship to generational approaches to seizing opportunities, this episode is packed with fresh insights on crafting a fulfilling life. Navigate the podcasting landscape with us as we recount the transition from a hobby to a full-time professional pursuit. Holly opens up about the podcast growth of Anything is Possible, from the initial zoom recordings to the polished in-person sessions and the strategic manoeuvres that have expanded its reach. We break down the formula for converting social media followers into loyal listeners, and the excitement of scaling up the team. Plus, we don't shy away from discussing the hurdles of balancing the entrepreneurial grind with a life well-lived, sharing tips and personal anecdotes on how to keep work, health, and relationships in harmonious alignment. We wrap up this episode with an exploration of the emotional and financial challenges young people face today, from the cost-of-living crisis to the impact of the digital age on relationships and mental health. We delve into the Talk Twenties podcast's role in fostering community and connection, the importance of standing out in the job market, and the journey to podcast monetisation. Gaby closes with an empowering discussion on self-belief, inspiring not just the younger listeners but an audience that spans generations. (00:00) - Navigating Life in Your 20s(10:35) - Podcasting Growth and Monetisation Journey(17:28) - Podcasting and TikTok Strategy(22:24) - Challenges and Success of Podcast Growth(33:53) - Balancing Work and Life in Entrepreneurship(39:27) - Challenges and Successes in the 20s(49:10) - Navigating Work and Relationships(52:54) - Monetising Podcasts and Audience Engagement(57:07) - Inspiration and Self-Belief in Podcasting Follow Talk Twenties: Website: https://www.talktwenties.com/Instagram:  https://www.instagram.com/talktwenties/?hl=enInstagram: https://www.instagram.com/anythingispossiblegroup/?hl=enTikTok: https://www.tiktok.com/@anythingispossiblegroupJoin our Facebook community: https://www.facebook.com/groups/2168215153350448Subscribe to our YouTube: https://www.youtube.com/@anythingispossiblepodcast/featuredListen on: Spotify: https://open.spotify.com/show/6dq6JhY... Apple Podcasts: https://podcasts.apple.com/us/podcast... Sign up to our newsletter: https://anythingispossiblegroup.co.uk...Buy tickets to AIP Live 2024: https://anythingispossiblegroup.co.uk...

The Abundant Artist Podcast
Client Sessions - Breakup Coach Dorothy Johnson

The Abundant Artist Podcast

Play Episode Listen Later Feb 29, 2024 32:46


Today I'm coaching Expert Breakup Coach, Dorothy Johnson, the founder of Get Over Your Ex in 90 Days. Dorothy has amassed 2 million listeners on her podcast, How To Get Over Your Ex, and today I coach her through her TikTok Strategy. Dorothy's Free Training: Fast Forward Getting Over Your Ex @breakupcoachdorothy Coach with me inside of The Self-Made Celebrity Here @whitneyuland

REACHRIGHT Podcast
7 Church TikTok Strategy Tips for Energizing Your Ministry

REACHRIGHT Podcast

Play Episode Listen Later Feb 15, 2024 26:11


Now that we’re in the digital age, connecting with Christians and communities goes beyond traditional methods. Social media, especially TikTok, has become the primary method of communication and outreach. But ... Read More

Stop Scrolling, Start Scaling Podcast
68. 5 Common TikTok Strategy Mistakes to Avoid for Faster Brand Growth

Stop Scrolling, Start Scaling Podcast

Play Episode Listen Later Feb 7, 2024 20:26


In the landscape of digital marketing, video content remains a powerhouse. If you're building a brand and utilizing social media, especially TikTok, this episode is your go-to guide. In 2024, video content on TikTok is the fastest way to connect with your audience and boost brand reach. However, there are several pitfalls to navigate. In this episode, Emma dives into the top mistakes to avoid in order to achieve TikTok success. Listen in as we speak about: Professional Videography Cross-Posting Hashtag Hurdles Neglecting Community Building Ignoring Audience Feedback   And much, much, more!     Connect with Ninety Five Media: Website  Instagram Need Support with Your Podcast? We've got you covered   Book a Strategy Intensive Call with Emma for a custom marketing plan for your brand:   strategyintensivecall.co   Book a call to explore our social media management services for your business! ninetyfivemedia.co/book-a-call

Boys Club
Ep 119: Too Online [Moving To A New Feed!] 1) Bolivia's TikTok Strategy 2) #HillaryBarbie

Boys Club

Play Episode Listen Later Jan 31, 2024 26:23


Too Online is moving to a new feed! Subscribe here. Welcome to Too Online, frontline reporting on unserious internet news. On this episode, Deana and Natasha unpack a two internet stories from the week with special guest Mariquita Philippa de Boissière aka Gwei Stefani. Links in order of appearance:  MinGob Bolivia - applying for a passport MinGob Bolivia - Chapare Hillary - original Kenough tweet Hillary - original Kenough instagram post Hillary - the anchor's take, Bad Place, Margot visiting Wisconsin Hillary - kitchen Send in your own internet story findings. Email hi@boysclub.vip or DM Deana here and Natasha here.  Details and tickets on /brandnew here. Subscribe to the Boys Club newsletter here!  Boys Club is proudly supported by Kraken. Kraken is a crypto exchange for everyone.  

As A Creator - Interviews with Content Creators
A FULL TikTok Strategy Breakdown with one of the Smartest TikTok Marketing Experts Ashwinn Krishnaswamy

As A Creator - Interviews with Content Creators

Play Episode Listen Later Dec 24, 2023 55:56


The episode you've all been waiting for... I interviewed Ashwin Krishnaswamy, or as many of us call him "Shwinnabego". He's a branding/marketing expert and has become every marketers favorite creator to follow. He creates content about building brands, and he even has his own CPG company - Oklahoma Smokes. This episode is a good one, the one hour listen is well worth it. So buckle up, grab your favorite water bottle and enjoy the ride. Follow Ashwinn here Shop Oklahoma Smokes here Follow As A Creator here This episode is sponsored by CharCharms! Shop the perfect holiday gift at CharCharms.com

Indie Game Movement - The podcast about the business and marketing of indie games.
Ep 333 - Mastering Your TikTok Strategy and Flow with Larissa Wild

Indie Game Movement - The podcast about the business and marketing of indie games.

Play Episode Listen Later Dec 12, 2023 65:56


Using TikTok to help create additional awareness for your game or studio isn't anything new, but creating a sustainable growth strategy on this platform may be, and can definitely be a challenge. While that may be so, it doesn't have to overwhelm you and can be fairly simple too.  Our conversation today discusses some valuable insights about how one studio effectively executes their TikTok strategy using processes that promote flow, community growth and results, all while accommodating a part time schedule. Ep 333 Shownotes:

Shiny New Clients!
TikTok for Business (this strategy grew my business to 40K followers)

Shiny New Clients!

Play Episode Listen Later Dec 11, 2023 16:16 Transcription Available


Wanna use a TikTok strategy to market your business? When I stumbled onto TikTok in 2020, I had no idea how powerful it would be as a marketing tool. What the press deemed as a platform just for Gen Z, who were dancing and doing lipsyncs was totally untrue... And I can prove it.I've been discovered by multiple, 7 figure business owners who hired my social media management agency. (Actually, I totally forgot to say that in this episode - look at you, with the inside scoop!)You can totally use TikTok to grow your brand - and in this episode I'll tell you the  strategy I used to grow mine.✨Tap here to watch a FREE masterclass about “How To Get Clients From Instagram (without wasting hours glued to your phone)" https://parkdale-republic.lpages.co/evergreen-webinar-registration/ Tap here to get your free Posts That Sell Template (This caption got us 10 sales calls in 3 hours) https://instagram-mastery-optin-form.ck.page/c684a45e7f Tap here to try Later.com (Jenna's favourite social media scheduling software) https://later.grsm.io/egd652z1q1fk Music by Jordan Wood Hosted by Jenna Warriner, Creator of Magic Marketing Machine

The Law Firm Marketing Minute
Start Your TikTok Strategy in 2024! - LFMM 598

The Law Firm Marketing Minute

Play Episode Listen Later Nov 29, 2023 5:56


TikTok clearly isn't going anywhere, but it's absolutely where your firm should be! We provide some easy tips for getting started on today's episode.Please visit www.spotlightbranding.com/survey to take our Legal Marketing Trends survey!

The Troy Farkas Show
(NEW YORK CITY) "You're Lying to Yourself!" Social Media Expert Eric Jackman on 2024 TikTok Strategy, Elon Musk's Twitter Takeover, and My Fragile Ego

The Troy Farkas Show

Play Episode Listen Later Nov 27, 2023 99:52


Social media runs our lives. TikTok dominates our attention span. Instagram likes (or lack thereof) determine our self-worth. Alluring notifications from Twitter pull us from the present moment--the most precious thing we have. Because of the stakes, any conversation about social media is an important one. And to do it right, I've once again enlisted the help of my friend and mentor Eric Jackman, the social media guru behind MMAFighting's Instagram, TikTok, and X pages, which feature a combined 3M followers across platforms. From the Gimlet studios in Brooklyn, NewYorkRic (as he's known on the Internet) and I discuss the following: Intro (00:00) How he lost a lot of weight this year (01:46) Why he will never leave New York City (16:38) Working with Ariel Helwani (21:00) Why Eric loves working in MMA (27:20) What it's like working in social media (34:11) Why I gave up TikTok (42:30) Eric and I disagree about the morality of social media and how to use it properly (46:00) The social media strategy Eric would prescribe for me (58:42) How to make an engaging TikTok video (01:03:04) How to stay up-to-date with rapidly changing social media trends (01:08:10) Should you post on all platforms or just specialize in one? (1:17:05) Whether Elon Musk has helped or hurt Twitter (01:19:53) The effect of social media on attention span (01:28:55) Advice to his younger self and whether he has any regrets (01:32:26) Follow Eric on X @newyorkric. To purchase my book at a discounted Black Friday price for a limited time, visit this Amazon link. Thank you for your support

DTC POD: A Podcast for eCommerce and DTC Brands
#298 - Moe Hayek, Limitless - Hitting 7 Figures With Tiktok Shop

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Nov 16, 2023 53:42


Episode brought to you by More Staffing & Capital OneNeed a new business card? Get in touch with our friend at Capital One Heather Clohessy - heather.clohessy@capitalone.comJoin 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter!On this episode of DTC pod we cover:1. TikTok Strategies for Successful Ecommerce Brands2. Insights on Entrepreneurship3. Observations on Apps and Lifetsyle4. Discussions on Manufacturing & Branding5. Health-focused Industries & Biohacking Companies6. Experiences from Moe Hayek's Plant Business Venture7. Moe's Work as an Ecommerce Consultant8. Discussion on TikTok Shops9. Moe's Venture: Online Plant Selling Business10. Moe's Future Business StrategiesTimestamps03:58 Getting Trademark for famous Limitless movie pill, NZT 48.07:32 Successful ecommerce brands use TikTok, hiring creators to stimulate virality and boost sales.09:54 Struggled with Organic Social until achieving success.14:07 Influencer rates are uncertain; aim for multi-platform creators.17:03 Working with several creators improved video and product presentation.18:23 TikTok Shop is emulating Amazon's successful infrastructure and SEO dominance.23:25 Leverage TikTok Shop to automate affiliate marketing, creating viral content.25:12 Instagram's non-shopping design fails compared to TikTok's entertaining, profitable shopping experience.29:15 Made $2 million selling plants online; experienced difficulties.34:01 Culture pushes quick profit; thoughtful product development yields millions.37:12 Invest in packaging, build community brand, maximize profits.41:01 Incubation involves leveraging resources to maximize market opportunities, particularly in supplements and beauty.44:35 Future health industry trends: energy maintenance and tailored supplements.46:53 A brand is consistent, targeted communication over time.48:41 Entrepreneurs should develop key skills and assist brands lacking online presence.51:50 Feels lucky, enjoys in-person meetings, balances life.Shownotes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• ​​​​#243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter hereFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Moe Hayek - Partner at LimitlessRamon Berrios - Co-Founder of Trend.ioBlaine Bolus - Co-Founder of Castmagic

Inner Sircle
Updated POV on TikTok Strategy

Inner Sircle

Play Episode Listen Later Oct 26, 2023 2:59


On this episode I remind listeners of our updated POV on TikTok Strategy

Charity Champions
Short-Form Video and TikTok Strategy, with Samantha Lenger

Charity Champions

Play Episode Listen Later Jul 25, 2023 34:36


"The best time to start was probably in 2020 or 2021. The next best time to start is today is yesterday, is tomorrow, is as soon as possible. Go and record and hit post - and just start." Let's discuss the power of TikTok as a marketing tool. Today, Samantha Lenger shares her expertise as a social media consultant for startups, emphasizing the importance of building organic communities online. She reveals some common mistakes businesses make on social media and offers valuable tips for success. Whether you're a social media pro or just starting out, this episode will inspire you to harness the potential of short-form video and create engaging content for your brand. Sam on TikTok | LinkedIn | Instagram Today's episode is filmed at the ⁠⁠Earfluence⁠⁠ Podcast Studio in Downtown Raleigh.

Life with Marianna
TikTok Strategy with Audrey Peters: Know Your Audience, Create Engaging Content, & Set Goals for Dream Collaborations

Life with Marianna

Play Episode Listen Later Jul 11, 2023 38:03


In a world saturated with content, do you wonder how you can rise above the noise and find your own unique path to success? Audrey Peters, a successful content creator, shares her journey and insights on finding success through trial and error. She emphasizes the importance of understanding audience preferences, building strong client relationships, and measuring success beyond follower count. We also touch on challenges faced by content creators and Audrey offers valuable advice on maintaining self-motivation, unlocking TikTok success, and embracing collaboration. Some key takeaways are how she likes to film her videos, why you should use others' success as inspiration and not jealousy, and the power of strategic content creation and brand partnerships.   Follow Marianna: @marianna_hewitt Follow Audrey: @audreypeters   Marianna's NEW Erewhon drink is coming 7/14 + order Marianna's Coconut Cloud at all locations   This episode is brought to you by:   Ouai: theouai.com/MARIANNA15 for 15% off your entire purchase.   Macys: macys.com   Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

Savvy Social Podcast
The No-Plan TikTok Strategy with Michelle Edgemont

Savvy Social Podcast

Play Episode Listen Later May 23, 2023 34:21


From a 90-day content creation strategy to no plan at all. Either can work when you show up fully human on TikTok. My favorite social platform is getting the love it deserves from my guest, Michelle Edgemont, owner and creative director of Michelle Edgemont Design. An early Instagram adopter, in 2020, Michelle made the strategic move to follow her target audience to TikTok, where she rekindled her love for promoting her business online in a way that is less stuffy than Instagram and Facebook.  Listen in as Michelle details her no-plan strategy that consistently nets her hundreds of thousands of views on her videos. Videos that only take her a few minutes to record, edit, and post.  For those who don't want the pressure-filled social media experience and just want to show up in a way that works best for you and your business, this is the episode for you. In this episode of the podcast, we talk about:  Michelle's origins on Instagram Building brand awareness before you have clients Following your audience TikTok Scroll strategy for businesses Michelle's no-plan TikTok strategy And so much more!   This Episode Was Made Possible By: Social Media Starter Kit Free Course The Social Media Starter Kit is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more. Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free   About the Guest: Michelle Edgemont is the owner and creative director of Michelle Edgemont Design, which specializes in Event Design and Floral Design for social and corporate events in the NYC area. After seeing a hole in the industry for event design companies with a quirky, modern edge, she launched her company in 2011. Michelle Edgemont Design has successfully designed and produced over 200 weddings, bar and bat mitzvahs, and corporate events with their trusted design process. Website: https://michelleedgemont.com/  Instagram: https://www.instagram.com/medgemontdesign/ TikTok: https://www.tiktok.com/@michelleedgemont   Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/254 

Thrive Blogger Podcast
Episode 190 | Instagram & TikTok Strategy and Hard Truths

Thrive Blogger Podcast

Play Episode Listen Later May 4, 2023 15:31


Is video content your jam? Should you be spending your time on Instagram & Tiktok? In this episode Bree covers two options that you have if you're not comfortable on video, and if you are—strategies to make the most of these two platforms! This episode will help clarify your strategy for Instagram and TikTok growth.  Get your hands on the Headline Analyzer Tool by CoSchedule HERE: CoSchedule.com/THRIVE Head to thrivetogether.blog/podcast for the show notes! ----- Looking for more support? Check out our coaching programs! Shift—If you've made more than $5k in the last 12-months, apply today! Profitable Blogger Society—if you need help getting your foundation started, as well as knowing where to spend your time for the most growth!  ----- If you're looking for a blogging & influencer community, then join us over on Facebook, the Thrive Blogging Community! 

Dishing Up Digital with Ellen Mackenzie
How my TikTok got 1.7 Million Views (Viral Video Strategy)

Dishing Up Digital with Ellen Mackenzie

Play Episode Listen Later Apr 30, 2023 30:27


You may, or may not, know that I had a TikTok video go viral. I got 1.7 million viewers! This resulted in: 270,000 Likes 4,500 Comments 24,000 Shares 21,000 Saves And while these are great results, did this result in sales of my book or new students paying for my course? In this episode, I go over what I think are some tips to help you achieve your own viral video, as well as breaking down why these results aren't all rainbows & unicorns. Enjoy this one guys! Mentioned in the episode: Youtube Video of Tara Cutting her Hair TikTok where I say "you pay for my talent" TikTok of me "popping champagne in a hotel bed" TikTok Strategy podcast episode with Maureens Marketing ~~~ Thank you so much for listening. If you are enjoying the Dishing Up Digital Podcast, please leave a review on Apple and let me know! Don't forget to connect with me over on Instagram, let me know what you would like to hear in future episodes, and share this episode with anyone you think would benefit from it! Links & Resources: Connect with Ellen on Instagram Follow Ellen on TikTok Join the Dishing Up Digital School Work with Ellen

Lew Later
Apple's TikTok Strategy is Working...

Lew Later

Play Episode Listen Later Apr 6, 2023 82:42


Subscribe for more internet + tech news. Check out LaterClips for quicker news - https://www.youtube.com/laterclips --- Email questions to will [at] lewlater dot com https://twitter.com/lewlater

iDigress with Troy Sandidge
85. Staying Ahead Of The Game: Exploring 2023 Marketing Trends.

iDigress with Troy Sandidge

Play Episode Listen Later Apr 3, 2023 17:45


I had the pleasure of being on a panel for the "Ahead Of The Game: Marketing Trends 2023" event run by HubSpot's Black @ Inbound team. The panel consisted of Tyronna Heath, Jamir Milligan, Resa Gooding, and myself, along with Devyn Bellamy as moderator. In this episode, I spotlighted some of my answers from the event. Watch the full recording of the event with answers from all of the great panelists here.Beyond The Episode Gems:Grow Your Business Faster Using HubSpot's CRM PlatformBuy my book Strategize Up to maximize the growth and profitability of your business.Click Here For Free HubSpot Marketing ToolsSee all of the podcasts on the HubSpot Podcast NetworkGet Two Free Months of Agorapulse on me: Social.Agorapulse.com/FindTroyRead my article on HubSpot's Marketing Blog : 3 Reasons So Many Business Strategies Fail (And How To Succeed)#####Support The Podcast & Connect With Troy: • Rate & Review iDigress: iDigress.fm/Reviews• Get Strategy Solutions & Services: FindTroy.com•  Buy Troy's Book, Strategize Up: FindTroy.com/Strategize-Up•  Follow Troy on Twitter: Twitter.com/FindTroy

Female Founder World
This TikTok Strategy Landed Basma Beauty $500k in Sales

Female Founder World

Play Episode Listen Later Mar 27, 2023 27:17


Parisa Durrani, cofounder of Basma Beauty, is today's guest on the Female Founder World podcast with Jasmine Garnsworthy. Basma Beauty was able to generate $500,000 in sales over one year just through TikTok! In this interview, Parisa shared the strategy that led to these sales, plus the DM that got Basma Beauty into Sephora Accelerate—and then stocked on Sephora.com! Links Basma Beauty Join the TiKTok workshop (it's free!) Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Get the Female Founder World newsletter https://femalefounderworld.beehiiv.com

App Masters - App Marketing & App Store Optimization with Steve P. Young
This Viral TikTok Strategy Led to Becoming The #1 App

App Masters - App Marketing & App Store Optimization with Steve P. Young

Play Episode Listen Later Feb 23, 2023 6:30


In this must-watch video, we show you step-by-step instructions on how to study TikTok viral trends and create content that will get your app to the #1 spot in a specific category. With over a billion users worldwide, TikTok is one of the most popular social media platforms, and in this video, we explore why it is so popular and how you can use it to your advantage. We delve into the importance of finding viral trends on TikTok, which can help you create content that resonates with your audience and increases engagement. We also explore how to use hashtags for TikTok SEO, which is crucial for ensuring that your content is discoverable and reaches a wider audience. In this video, we share practical tips and techniques that you can use to study TikTok trends and create content that goes viral. From analyzing popular hashtags to studying the content of your competitors, we cover everything you need to know to create engaging and shareable content. If you're an app developer or entrepreneur looking to increase your app's visibility on TikTok, then this video is a must-watch. With our step-by-step instructions and practical tips, you'll be well on your way to creating content that gets your app to the #1 spot in a specific category on TikTok. You can watch this video: https://youtu.be/AAPe2o_0Xro Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS Growing your app beyond a certain point by yourself is almost impossible as the your beloved baby must mature and transform into a company. Bluethrone's new partnership model is better than a VC Investment: It gives you cash in hand, your life back and the right to see your app adopted by millions, and making millions. Got an app idea that you think will be the next unicorn? But you don't know what to do next? With more than 15 years of experience creating software, B7dev.com can help you out. Schedule a free 1-hour call by going to B7Dev.com and let them know that Steve sent you. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Audience Growth Podcast
Episode 057 - Why it's time to reconsider your TikTok strategy with Jessica Audsley

Audience Growth Podcast

Play Episode Listen Later Feb 17, 2023 30:30


Perhaps you've decide you don't have time for TikTok? Or perhaps you're creating content on there, but it's looking rather similar to the content you're creating for other channels - or it's simply not attracting any attention? In this episode with social media strategist Jessica Audsley, of We Have Agency (@we.have.agency on TikTok and Instagram) we discover why TikTok isn't just for Gen Z and how you can approach using it for your small business - including how to effectively repurpose your content on multiple platforms with better results.Jess is based in Sweden where she is a Google Digital Expert as well as an agency owner who is passionate about demystifying social media for business owners. I hope you enjoy today's episode and do check in and let me know whether you'll be adding TikTok into your marketing mix, or if you've picked up tips to improve your results on this hugely evolving and growing channel.Loved the podcast? What to do next:Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/freeTo learn more about me, Niki Hutchison, and to join my Audience Growth Collective click: Website: www.nikihutchison.comFacebook: https://www.facebook.com/nikihutchisonltd/Facebook Group: https://www.facebook.com/groups/audiencegrowthcollectiveInstagram: https://www.instagram.com/nikihutchison/LinkedIn: https://www.linkedin.com/in/nikihutchison/About Niki Hutchison and the Audience Growth PodcastWelcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure. On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too. I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Born to Fly Podcast
064-super useful tips for TikTok, with Alex Hitt

Born to Fly Podcast

Play Episode Listen Later Feb 17, 2023 27:34


$ support this podcast $Is TikTok a once-in-a-decade opportunity? Expert social media coach and digital creator, Alex Hitt will tell you. And he'll share super useful tips for starting with and using TikTok.After listening to this episode, you can decide whether or not TikTok is a channel you should use for your business and you'll know how to get started and fly within weeks!What we discussed in this episode:01:25 – Alex's impressive story leading up to becoming a TikTok Strategy coach07:12 – Why should/shouldn't you use TikTok? 12:16 – How is TikTok different from the other social media apps?13:40 – Some insightful tips about using TikTok as a newbie25:25  – How to reach out to Alex and join his events Mentioned:Episode Instagram vs. TikTok: https://born-to-fly-podcast.simplecast.com/episodes/059-instagram-vs-tiktok-with-lifecoach-jesseHook, Story, Offer method (by Russel Branson, co-founder of ClickFunnels)UGC - User Generated Content / https://blog.hootsuite.com/user-generated-content-ugc/Tiktok's sophisticated in-app video editor Capcut: https://www.capcut.com/www.CreatorNetworking.com – free every other ThursdayTiktok - @creator_tutorials / https://www.tiktok.com/@creator_tutorials---Head to BorntoFly.faith to find out more about the Accountability Community for Christ-driven Solopreneurs.

Mad Marketing Mums
Creating a TikTok Strategy For Your Business - with Chanelle Le Roux

Mad Marketing Mums

Play Episode Play 21 sec Highlight Listen Later Feb 12, 2023 45:09


It's time to talk TikTok! The social media platform that is dominating the world right now. You may already be using TikTok to watch hours of cat videos, but what are you doing with the platform for your business? How should businesses be using TikTok to build their brand community, generate engagement and drive website traffic?  What does a TikTok strategy look like? And how do you get started with TikTok for business?This is exactly what Chanelle Le Roux - Digital Strategist, part-time performer, and owner of NINKI Content Marketing - will be sharing with us on this episode.Read the full show notes and find out more about Chanelle at  https://www.madmarketingmums.com/episode9 Connect with us on Instagram and TikTok @madmarketingmums and tell us what you think about this episode.

The Influence Community
Ep 85. Q&A: IG pushing photo content again, reels bonus', Tiktok strategy, brands ghosting you + more

The Influence Community

Play Episode Listen Later Feb 6, 2023 56:52


We're answering a lot of your questions in this episode covering IG announcing they are pushing photo content over Reels, if the Reels bonus lowers your views, Tiktok strategy, what to do when brands are ghosting you and more.FRANCE TRIP: https://trips.trovatrip.com/trips/france-with-allysa-and-danielle-jun-2023Danielle's Instagram: @shestyledwhatAllysa's Instagram: @allysa.larson Podcast Instagram: @theinfluencecommunityFacebook Group: THE INFLUENCE COMMUNITY Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Wavebreak Podcast: Grow Your Shopify Store
TikTok Growth: Generating 40+ Million Views With 1 Post

Wavebreak Podcast: Grow Your Shopify Store

Play Episode Listen Later Jan 30, 2023 50:14


Haley Pavone joins the Wavebreak Podcast to talk about Pashion Footwear and how the brand has scaled by decreasing ad spend and leveraging organic TikTok content.In this episode you'll learn:The TikTok Strategy that has generated 40+ million views on a single post for freeMarketing channels working in 2023 for the brand and how they're intentionally decreasing ad spendTheir unique utility patent and strategy for protecting their brand around the globeHaley Pavone is the Founder & CEO of Pashion Footwear.Links MentionedPashionLearn more about Wavebreak: the email & CRM agency for high-growth DTC brandsSponsored by...Klaviyo — Over 265,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email & SMS campaigns, such as win back campaigns or abandoned cart recovery and more.

Sips & Socials
Email Marketing, TikTok Strategy, & Entrepreneurship (ft. BizCoachSasha)

Sips & Socials

Play Episode Listen Later Jan 18, 2023 37:32


LISTEN TO OUR NEW PODCAST → ⁠SOCIALLY UNFILTERED⁠ FOLLOW ME ON SOCIAL → ⁠@SOCIALSBYV⁠ EVERYTHING ELSE →⁠ https://snipfeed.co/socialsbyv⁠ In this episode, I sat down with Sasha who is a Business & Marketing Coach helping women change makers build an unstoppable and unforgettable brand!  We chat all things strategy, showing up in your business, and life as entrepreneurs! If you are looking for a business coach look no further.  Sasha was kind enough to include some freebies for my audience!   90 Days of Content Freebie Content Strategy Guide Email Marketing Guide Instagram: BizCoachSasha TikTok: BizCoachSasha Get 20% off your entire FIRST year of HoneyBook! http://share.honeybook.com/socialsbyv For more: Instagram.com/socialsbyv Tiktok.com/@socialbyv My favorite content scheduling tool: https://my.mtr.cool/ADJTQZ ⁠Agency Buildr: The 6 Week Social Media Management Course⁠ Get Flipstik for 20% off www.getflipstik.com/socialsbyv --- Support this podcast: https://podcasters.spotify.com/pod/show/socialsbyv/support

Dishing Up Digital with Ellen Mackenzie
Your Tiktok Strategy for 2023: $10k Months from Organic Tiktok Leads with Maureens Marketing

Dishing Up Digital with Ellen Mackenzie

Play Episode Listen Later Dec 26, 2022 29:54


Have your notebook at the ready, as there are so many 'Gold Nuggets' dropped in this episode that you'll want to have them to reflect on later! Maureen is a US based Social Media Strategist, who helps entrepreneurs build their personal brand online to grow their following. Her main social channel is TikTok and she takes us through how she grew her following on that platform as well as how she consistently gets client leads organically from it. Maureen has great advice around being organised with your content, as well as how to create and build up your own back log of content ready to go. Did I mention she's also achieved all this at the age of 18! Listen now, to hear her journey, why she got banned from Etsy, and the lightbulb moment when she realised she may not need a College degree after all. ~~~ Thank you so much for listening. If you are enjoying the Dishing Up Digital Podcast, please leave a review on Apple and let me know! Don't forget to connect with me over on Instagram, let me know what you would like to hear in future episodes, and share this episode with anyone you think would benefit from it! Links & Resources: Follow Maureen on TikTok Follow Maureen on Instagram Work with Ellen Connect with Ellen on Instagram

Family Mart Podcast
#135 Romantic Playlists, Tiktok Strategy, and Our Passion in Life

Family Mart Podcast

Play Episode Listen Later Dec 14, 2022 102:37


In this episode of the Family Mart podcast Chris and Jay get awkward with the Dutch Bros, put mood music on in the bedroom, critique social media strategies, share our passions in life. FMP Merch: familymartpod.com Support this show and get bonus content at: https://patreon.com/familymartpod Contact Email: familymartpod@gmail.com Jay's Links: https://julietofficial.com https://instagram.com/jaycmanipon https://twitter.com/jaycmanipon Chris' Links: https://youtube.com/ChrisPunsalanTV https://twitch.tv/chrispunsalan https://instagram.com/chrispunsalan https://twitter.com/chrispunsalan --- Support this podcast: https://anchor.fm/familymartpod/support

Breakthrough B2B
Google Search Updates and Why Your B2B Brand Needs a 2023 TikTok Strategy

Breakthrough B2B

Play Episode Listen Later Nov 30, 2022 22:39


We hope all of our listeners had a wonderful Thanksgiving break! We cannot believe it’s the last day of November—you know what that means, Christmas is right around the corner! To round out the year, we have a VIP guest joining us next week at our Littlefield studios here in Tulsa and he’s traveling a […]

Breakthrough B2B
Google Search Updates and Why Your B2B Brand Needs a 2023 TikTok Strategy

Breakthrough B2B

Play Episode Listen Later Nov 30, 2022 22:39


We hope all of our listeners had a wonderful Thanksgiving break! We cannot believe it’s the last day of November—you know what that means, Christmas is right around the corner! To round out the year, we have a VIP guest joining us next week at our Littlefield studios here in Tulsa and he’s traveling a […]

Breakthrough B2B
Google Search Updates and Why Your B2B Brand Needs a 2023 TikTok Strategy

Breakthrough B2B

Play Episode Listen Later Nov 30, 2022 22:39


We hope all of our listeners had a wonderful Thanksgiving break! We cannot believe it's the last day of November—you know what that means, Christmas is right around the corner! To round out the year, we have a VIP guest joining us next week at our Littlefield studios here in Tulsa and he's traveling a […]

Digging Into the Pet Industryâ„¢
#9: Are You Overthinking Your TikTok Strategy?

Digging Into the Pet Industryâ„¢

Play Episode Play 35 sec Highlight Listen Later Nov 29, 2022 33:58


Send us a Text Message. So many pet business owners are overthinking their TikTok strategy.  Are you? Find out in this episode as Nancy Hassel, Founder and President of American Pet Professionals digs in and shares how you can simplify your TikTok strategy while still seeing growth and driving traffic to your pet business both locally and online.  Grab our TikTok Hooks & Ideas Workbook here to help you get started:https://stan.store/americanpetpros/americanpetpros_store/page/81123Subscribe to our Pet Events Newsletter:https://americanpetprofessionals.com/subscribe-here/Submit a pet event for our Pet Events Newsletter:https://americanpetprofessionals.com/peteventsnewsletter/submitpetevent/Grab your calendar here: 2023 Pet Industry Events Calendar!Support the Show.If you haven't done so yet, please follow or subscribe to our podcast! We have many solo episodes here on the podcast with ideas, tips and information about pet businesses and the pet industry. And many more incredible pet industry professionals in future episodes. If you're not following the podcast you will miss out on valuable information. Follow now!Music: "You Can Do More" by lemonmusicstudio

15 Minute Freelancer
85. Is your next freelance client on TikTok? (with Chloe Barnes)

15 Minute Freelancer

Play Episode Listen Later Nov 18, 2022 14:55 Transcription Available


Are you missing a trick if you don't use TikTok to market your freelance business?My guest today is Chloe Barnes, a freelance copywriter at The Write Chloe who successfully operates a TikTok-first marketing strategy for her business. Chloe shares her top tips for navigating the platform and makes creating “real person TV” easy and effective, including:What makes TikTok different from other social media appsWhy you should think of TikTok as “real person TV”How she got her first client via TikTok when she had just 29 followersHow to find clients on TikTok (or help them find you)How to create content the TikTok algorithm (and potential clients) will loveSpontaneous vs. scheduled contentHow TikTok fits in Chloe's wider marketing strategyAnd since we had SO much to talk about, there are not one but TWO bonus clips in the 15 Minute Freelancer newsletter (previous issues listed here too): 15minutefreelancer.substack.comSay hi to Chloe:TikTok: @thewritechloeInstagram: @thewritechloeWebsite: thewritechloe.comSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comSupport the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated

Fiercely Freelance
A No BS Chat about Online Biz, Marketing + TikTok with Copywriter Chloe Barnes

Fiercely Freelance

Play Episode Listen Later Nov 15, 2022 57:51


“The way that you speak is how you should be writing. If you focus on documenting your voice instead of writing from a blank page, you will find it so much easier to write.”Chloe Barnes aka @thewritechloe is a copywriter and personal branding strategist for bold, witty, fun brands. She helps people who are the face of their brand grow an audience of superfans, and in this episode of the podcast we decided to go on an in-depth meander through the weird, wild and wonderful world of online business and marketing.Chloe is probably the most refreshing business owner I've ever met, in that despite her success in both business and as a content creator (she has amassed a big ol' following for her sharp, witty skits and advice on places like TikTok and Instagram) she doesn't take herself or her work too seriously WHICH I LOVE.During our chat, Chloe shared a TON of interesting, thought-provoking views on the online business world and of course, tips to help freelancers and service provider navigate the muddy waters of this space without going insane in the process.Here's a selection of what we chatted about:The good, bad and ugly of marketing and online businessHow to avoid exploitation as a new freelancerThe rise of toxic positivityWhy income claim marketing is grossBecoming more curious as business ownersThe demise of authority contentWhy low effort content creation is the secret sauce of 2022Chloe's advice on bringing your messaging to lifeHow to write authentic copy for your businessHow brand archetypes can help you define your voiceGoal setting and motivation as a business ownerChloe's hot TikTok tipsThank you so much to Chloe for being my guest, making me howl with laughter and being generally badass, awesome and fun

Growing Social Now with Barbara Rozgonyi
How to Make Some Noise on Social Media with Andrea Owen

Growing Social Now with Barbara Rozgonyi

Play Episode Listen Later Nov 15, 2022 27:33


What we talked about . . . - How Andrea initially grew her Facebook business page to nearly 200k without trying and how that's changed- The biggest mistake she's made in having a large social media platform- How Andrea got 70k TikTok followers in just a few months by just having fun last year, and why that doesn't matter- What she loves and hates about social mediaHow they met . . .Andrea and Barbara met as members of National Speakers Association Carolinas. Andrea Owen is an author, global speaker, and professional certified life coach who helps high-achieving women maximize unshakeable confidence and master resilience. She has taught hundreds of thousands of women tools and strategies to be able to empower themselves to live their most kick-ass life through speaking, her books, coaching and her wildly popular podcast with over 3 million downloads.She is the proud author of two books, which have been translated into 18 languages and are available in 22 countries. Her latest book is Make Some Noise: Speak Your Mind and Own Your Strength.How to Stop Feeling Like Sh*t is a straight-shooting approach to self-improvement for women, one that offers no-BS truth-telling about the most common self-destructive behaviors women tend to engage in. From listening to the imposter complex and bitchy inner critic to catastrophizing and people-pleasing, Andrea Owen–a nationally sought-after life coach–crystallizes what's behind these invisible, undermining habits.With each chapter, Andrea kicks women's gears out of autopilot and empowers them to create happier, more fulfilling lives.Powerfully on the mark, the chapters are short and digestible, nicely bypassing weighty examinations in favor of punch points of awareness.Women are tired of worrying that they are being “too loud” if they speak up and say what they believe, want, or need, and are ready to feel their power and make themselves heard. A certified life coach and author of the bestseller How to Stop Feeling Like Shit, Andrea Owen knows that this is absolutely attainable if women can channel their righteous anger and desire. But she also knows that they'll need to disrupt a status quo in which women have been conditioned and socialized to remain on the sidelines and to put others before themselves. With all of the expertise of a veteran feminist and hell-raiser, and the relatability of a dear friend, Make Some Noise will push women to step outside of rigid societal expectations and show them how to take back control of their lives, and make them all their own.In Make Some Noise, Andrea deconstructs common behavior patterns that sabotage our power as women, and inThanks for listening, commenting, liking, sharing, and adding Growing Social Now to your podcast playlist!!Cheers to your success,Barbara RozgonyiFounder, CoryWest Media, Top PR Blogger, Host of Growing Social Now, International Speaker and Inspirational Storyteller, Creative Marketing Team Coach, LinkedIn Social Selling Trainer, Avid Hiker, Natural Photographer Barbara Rozgonyi on Facebook Barbara Rozgonyi on InstagramBarbara Rozgonyi on LinkedInBarbara Rozgonyi on TikTokBarbara Rozgonyi on TwitterYouTubeGrowing Social Now wiredPRworksBarbaraRozgonyi.com

Family Mart Podcast
#135 Romantic Playlists, TikTok Strategy and Our Passion in Life

Family Mart Podcast

Play Episode Listen Later Nov 9, 2022 102:38


In this episode of the Family Mart podcast Chris and Jay get awkward with the Dutch Bros, put mood music on in the bedroom, critique social media strategies, share our passions in life.FMP Merch: [familymartpod.com](https://familymartpod.com/)Support this show and get bonus content at: **[https://patreon.com/familymartpod](https://patreon.com/familymartpod)**Contact Email: **[familymartpod@gmail.com](mailto:familymartpod@gmail.com)**Jay's Links:**https://[julietofficial.com](http://jaymanipon.com/)****https://[instagram.com/jaycmanipon](https://instagram.com/jaycmanipon)****https://[twitter.com/jaycmanipon](http://twitter.com/jaycmanipon)**Chris' Links:**https://[youtube.com/ChrisPunsalanTV](https://youtube.com/ChrisPunsalanTV)****https://[twitch.tv/chrispunsalan](http://twitch.tv/chrispunsalan)****https://[instagram.com/chrispunsalan](https://instagram.com/chrispunsalan)****https://[twitter.com/chrispunsalan](http://twitter.com/chrispunsalan)**

The Marketing Slice by Hurree
#89 - 9 Brands That Will Inspire Your TikTok Strategy

The Marketing Slice by Hurree

Play Episode Listen Later Oct 27, 2022 11:56


TikTok has become a social media juggernaut. It is far and away the  fastest growing social media platform, growing by 87% in 2020 alone, and is expected to reach 1.8 billion users by the end of 2022.However, as a relatively recent addition to the social media landscape, there are a lot of conflicting theories for how to use TikTok effectively for business. We find the best way to get started with a new platform is to see examples of brands that are doing it right. So we've put together a list of brands that are killing it on TikTok to show you how you can use it to grow awareness, engage users, and generally amp up your marketing strategy. Listen to find out what brands we love and why. And if you'd like to read along, you can check out our blog here. And don't forget, you can access ebooks, downloads, templates and more on our website.

Breakthrough B2B
Tips For Your 2023 B2B TikTok Strategy

Breakthrough B2B

Play Episode Listen Later Oct 18, 2022 9:56


It’s our shortest B2B marketing podcast to date. That would be because our camera battery was dying, but we still fired through ten minutes of quality content! We’re excited to announce Natasha Stack has joined us as a designer here at the agency as of October 17. No doubt she will be a great fit […]

Breakthrough B2B
Tips For Your 2023 B2B TikTok Strategy

Breakthrough B2B

Play Episode Listen Later Oct 18, 2022 9:56


It’s our shortest B2B marketing podcast to date. That would be because our camera battery was dying, but we still fired through ten minutes of quality content! We’re excited to announce Natasha Stack has joined us as a designer here at the agency as of October 17. No doubt she will be a great fit […]

Breakthrough B2B
Tips For Your 2023 B2B TikTok Strategy

Breakthrough B2B

Play Episode Listen Later Oct 18, 2022 9:55


It's our shortest B2B marketing podcast to date. That would be because our camera battery was dying, but we still fired through ten minutes of quality content! We're excited to announce Natasha Stack has joined us as a designer here at the agency as of October 17. No doubt she will be a great fit […]

Female Founder World
Your 2023 TikTok Strategy with TikTok Expert and Trend Forecaster Coco Mocoe

Female Founder World

Play Episode Listen Later Oct 10, 2022 33:35


Coco Mocoe is today's Female Founder World guest, and she's diving into all things TikTok with host Jasmine Garnsworthy. Coco has nearly a million followers on TikTok where she acts like a crystal ball for pop culture and brand trends, predicting where digital culture is moving next.  In this episode Coco gets specific about what brands need to be doing if they want to succeed on TikTok over the coming year, and where she sees the platform changing.  Enjoyed the conversation? Take a screenshot and tag us on your Instagram stories @femalefounderworld and @jasminegarnsworthy. (Thank you :))     Female Founder World is the place to meet your business besties online and IRL. Join our online community and get alerts about upcoming events in your city: www.femalefounderworld.norby.live Links and resources Follow @cocomocoe on TikTok Follow @femalefounderworld on TikTok Follow @jasgarnsworthy on TikTok @KikizCosmetics @JemimaJune_ spliceapp.com  

BizTok for TikTok
TikTok Creator, Jaksin21, Gained 1 Million Followers in Just 3 Months

BizTok for TikTok

Play Episode Listen Later Sep 14, 2022 25:37 Transcription Available


Did you know that the total number of creators with more than 1 million followers is close to 43,000, Trendpop estimates, and my guest today is one of those creators.On today's episode we talk with 19 year old, TikTok creator @Jaksin21 who has 1.2M followers (as of September 15, 2022) about his creator journey and how he grew so quickly by gaining over 1M followers in just 3 months. On this episode we discuss:Jaksin's journey and what his day to day looks like How he creates and the time it takes to createHis strategy to make better content for his audienceHow he plans to make nurturing his audience the number one priorityHow TikTok gifts are not the answer to becoming a top fanThis is one episode you will not want to miss, and one you will be surprised by.Want to watch the video episode of this podcast?Check it out HERE on YouTubeGuestJaksin21TikTok - Jaksin21Instagram - Jaksin21Follow Kyle Kaplanis on SocialsLinkedIn - Kyle KaplanisTikTok - @theweb3guyInstagram - @kyle_kaplanisSupport the show

Missions to Movements
Your TikTok Questions Answered With Expert Samantha Vlasceanu

Missions to Movements

Play Episode Listen Later Aug 31, 2022 40:05


TikTok is where it's at. In fact, it's the #1 platform nearly ALL of my podcast guests have said they're the most intrigued about. So today I'm talking to Samantha Vlasceanu, a TikTok coach on a mission to convince you that TikTok is NOT just for teenagers and silly dance videos.In fact, it's an incredible platform (yes, even for nonprofits), that has taken the world by storm. Samantha blew me away when she told me that there are over 400 million active users on TikTok every single week that are over the age of 30! Intrigued yet? Samantha has over 130,000 followers on TikTok and shares her favorite TikTok content ideas, the differences between TikTok and Instagram's algorithms, and the top metrics we should be paying attention to.Resources & LinksFollow Samantha on Instagram at @thetiktokcoach or on TikTok @thetiktokcoachsamv.Samantha's favorite brands to follow on TikTok are Duolingo, BarkBox, Amazon, and Red Bull.Join my upcoming live workshop series, Grow Your Gifts, and learn how to launch optimized ad campaigns on Instagram and Facebook, plus get personalized feedback from me. Get on the interest list now to learn more and have a successful giving season.My mastermind is reopening in January! If you're ready to build and launch an impactful monthly donor program in just 3 months, apply here. Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. 

Behind the Post
How to Build a B2B TikTok Strategy from Scratch!

Behind the Post

Play Episode Listen Later Aug 29, 2022 29:53


Want to launch a podcast? Need to build a B2B TikTok strategy from scratch? Don't know where to start with social metrics and reporting? If you'd like the inside scoop on the questions above, this episode of Behind the Post is for you! How marketers approach B2B social has drastically changed over the years, and our next guest Dani Sayag, Social Media Lead at Syte, has been through it all! This episode will have you on the edge of your seat while Dani walks through how the B2B social landscape has transformed to become more authentic, humanlike, and in line with our B2C counterparts. Dani dives deep into the social metrics every B2B Social Media Manager should be tracking, and what social media success means to her. She even reveals the step-by-step process of launching an engaging TikTok presence for B2B organizations. You'll be taking notes as she gets granular and uncovers the many truths no one tells you before starting a TikTok! Lastly, Dani wraps up the show with her greatest advice for starting a podcast! As a podcast host herself, you'll definitely want to hear this! Hot Topics: How to launch a successful B2B TikTok–Dani's step-by-step recipe The key social metrics B2B Social Media Managers should know inside and out Dani's greatest advice for launching a podcast

The Startup Junkies Podcast
309: Wicked Bold Chocolate Follow Up with Deric Cahill

The Startup Junkies Podcast

Play Episode Listen Later Aug 22, 2022 44:10


Summary: Welcome to another great episode of Startup Junkies!   On this episode, hosts Matthew Ward, Jeff Amerine, and Grace Gill sit down with Deric Cahill, the founder of Wicked BOLD, a company specializing in producing small-batch, vegan chocolate. Wicked BOLD's chocolate is handmade in Texas using only three ingredients—one of which is organic and ethically sourced cacao from Belize. Throughout the episode, Matthew, Jeff, Grace, and Deric discuss utilizing TikTok as a marketing strategy, the challenges behind starting a business, and how to navigate growth while staying authentic.   Shownotes: (2:00) Introduction to Deric (4:50) TikTok Strategy (13:28) Zero To Side Hustle: The 0–90 Day Playbook for Entrepreneurs (16:02) Advice to Those Wanting to Start a Business (22:16) Next Steps for Wicked BOLD (26:24) The Volatility of Inflation (33:04) Keeping the Authenticity behind Wicked BOLD (36:59) Navigating How to Delegate Work (39:38) Advice to Previous Self (41:33) Closing Thoughts   Links: Matthew Ward Jeff Amerine Grace Gill Deric Cahill Wicked BOLD Zero to Side Hustle: The 0 – 90 Day Playbook for Entrepreneurs    Quotes: “People love seeing people succeed at the core of who they are. So for small brands that don't already have their brand strategy or their social media strategy, I would highly recommend showing people what you are like. You always hear the saying ‘friends buy from friends' or ‘people buy from people they like,' and that's the approach I take on TikTok.” - Deric Cahill, (8:46)   “I want to be irrational. I want to live life a little bit on the outskirts and I want to be unapologetically me…I want to find my people and I don't want to care about the people that are not my people.” - Deric Cahill, (12:25)   “And while my customers might not notice that my prices stay consistent—maybe they do—but I'm not relying on a $3 difference in the cost of my goods to feed my family. So, I keep my prices consistent.” - Deric Cahill, (27:27)   “I feel like everything that I do right now with my time is in perfect alignment with who I want to be…I'm not faking it for anyone, which is really cool…I'm on my track to like my best life.” - Deric Cahill, (34:38)

Music Money University
5 BRILLIANT TikTok Strategy For Musicians & Artists | IG Reels & YouTube Shorts Marketing

Music Money University

Play Episode Listen Later Aug 19, 2022 11:16


In this episode of No Nonsense Music Marketing, we dive into 5 Marketing Strategies that Musicians & Artists can use for TikTok, IG Reels & YouTube ShortsLinks from this episode:Omari Music Promotion: www.omarimc.com/promotion Tunecore Discount (Receive 20% off your first upload with our link): https://www.tunecore.com/?ref=omarimcpodcast&jt=omarimcpodcast Merch: https://musiquo.com/$OMARI Coin: https://rally.io/creator/OMARI/ Learn More About Our Incubator Program: https://www.omarimc.com/incubator/Submit Your Music To Omari MC Here:https://www.omarimc.com/submit-your-music/Other links mentioned in this episode:Learn More About Our Web Design Service Here:https://www.omarimc.com/website-design/Learn More About Our Facebook & Instagram Ads Service Here:https://www.omarimc.com/instagram-facebook-ads-management-for-musicians/

The New Music Business with Ari Herstand
PR, Royalties, TikTok Strategy, NFTs, Multiple Project Names, Cover Songs (Ari Q&A Part 2)

The New Music Business with Ari Herstand

Play Episode Listen Later Aug 17, 2022 54:14


Part two of Ari answering your music industry questions! If you'd like to submit to our future round of questions, please sign up to our email list at www.ArisTake.com.01:39 How do I release cover songs?04:57 What do artists do if their country doesn't have the same artist resources (i.e. Kickstarter, Instagram, TikTok)?9:36 How Should I approach multiple project names with different genres ?16:06 Is the best way to build an email by running a squeeze page?19:37 Do I have to pass on my personal music project if I submit to an exclusive sync library?21:57 Are there any resources that can help me decide what songs off my album should be singles?23:45 What resources would you recommend on how to build a plan to publish my songs?26:46 How can I best record my project independently? Should I hire session musicians? (+Mechanical Royalties explained)32:33 What are your thoughts on internships in the music industry?35:32 As a music industry major, what 3 things should I be focusing on in college?38:03 How do I provide value as a songwriter through platforms like TikTok?39:02 What is your take on being verified on social media vs. having solid connections in the industry? 40:51 Is paying for a publicist (PR) for my new song worth it?45:35 For sync licensing, do I need industry quality music?46:52 How much do Performing Rights Organizations (PROs) typically pay for music royalties from video streaming platforms (i.e. Netflix, HBO Max)?49:09 What are the ways music NFTs can be sold?51:56 How do you feel after interviewing Sam Duboff from Spotify?Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari's Take:Website: https://aristake.comAcademy: https://aristakeacademy.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari's Take Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

My Business Playbook
231: Building Your TikTok Strategy with Talia Datt

My Business Playbook

Play Episode Listen Later Aug 1, 2022 40:56


Today we are joined by Talia Datt from The Content CliQ to talk all things TikTok. If you want to start marketing on TikTok, but aren't sure where to start, this is for you. Talia Datt, founder of The Social CliQ and The Content CliQ, is a marketing and TikTok expert. In this conversation, we cover:

Do Dope Sh*t.
How to Build a Million Dollar Brand Through TikTok - Mike Rama E | 78

Do Dope Sh*t.

Play Episode Listen Later Jun 20, 2022 84:28


Mike Rama shares how million-dollar brands are being built every day on TikTok. We cover high-level TikTok marketing strategy and how to leverage the TikTok platform and creators effectively in 2022 and beyond.Video version of the episode: https://youtu.be/ise-e47QfysMike Rama on TikTok: https://www.tiktok.com/@mike.rama?lang=enBrands Meet Creators: https://brandsmeetcreators.com/

B2B Growth
From Gen Z to B2B: TikTok Strategy for Your Brand, with Emily Brady

B2B Growth

Play Episode Listen Later Jun 13, 2022 23:44 Transcription Available


In this episode, Benji talks to Emily Brady, Creative Content Lead at Sweet Fish Media. Read the Full Guide here: From Gen Z to B2B: How to Execute a TikTok Strategy for Your Brand - Sweet Fish Media Discussed in this episode: Why your company should be on TikTok TikTok Strategies that win B2B TikTok case studies

From Imposter to Empowered
JILL'S JOURNAL #3 - TikTok strategy, clients making more than me, going first as a leader, family members being annoying

From Imposter to Empowered

Play Episode Listen Later Jun 2, 2022 30:48


In the third entry of Jill's Journal, I talk about TikTok, family members being annoying, taking emotional risks as a leader, clients making more than me in the last month, and more juicy topics. Book a sales call for 1:1 coaching:https://www.jillianparekh.com/the-breakthrough-program-application Buy tickets to the 5-day Youniverse Event:https://youniverse.lpages.co/youniverse-jill/

Ecommerce Building Blocks
Ep. 16 Savannah Sanchez's Winning TikTok Strategy

Ecommerce Building Blocks

Play Episode Listen Later May 11, 2022 27:45


Savannah Sanchez is a paid social and media buying expert who runs an agency that seamlessly pivoted from helping clients advertise on Facebook and Snapchat to making millions for advertisers on TikTok. She and Jason Wong pick apart what it means to truly succeed at marketing on TikTok, and why it is so much more exciting than previous social media platforms. In this episode of Ecommerce Building Blocks Savannah Sanchez and Jason get into the workings of TikTok content and what is most important to keep in mind when making creative decisions for marketing on this platform. If it could be boiled down to one word it would be AUTHENTICITY. Advertising on Snapchat and Instagram that featured polished and edited creative worked the best, but in TikTok, the most important thing is to make an ad look native to the platform. Savannah shares the rules for getting the most out of working with influencers and her 3 steps to making powerful content for TikTok. Finally she talks about how to measure whether your TikTok creative is working for your efforts, what metrics to pay attention to, and why the comments section is a very powerful tool. Savannah's site: https://thesocialsavannah.com/ Savannah's twitter: https://twitter.com/social_savannah ➡️ Building Blocks website: bbclass.co

Ella Es Too Much
The Truth About Your TikTok Strategy & Why Your Content Isn't Working

Ella Es Too Much

Play Episode Listen Later May 5, 2022 16:59


With so much misinformation online about why you're not growing on social media, I decided to sit down and get real about what's actually happening in the vertical video realm.  In this episode you'll hear me talk about content-focused improvements you could make to stand out on video platforms like TikTok, Instagram Reels & YouTube Shorts.

The Roadmap to $50k on Shopify
106. The TikTok strategy that exploded Sylvie's sales

The Roadmap to $50k on Shopify

Play Episode Listen Later Apr 12, 2022 43:54


If you've been wondering if TikTok is worth all the “work” you'll put into it, this episode is for you! Listen in, and meet Sylvie Roy, the owner of eclairlips.com. Sylvie's traffic has exploded in just 3 months. All because she started an account on TikTok. The most exciting part is that her visitors from TikTok have become buyers. In fact, her conversion rate from TikTok is 1.2%. It's an amazing result. I think it's Relationship marketing that scales fast. Listen in and get all the details -How Sylvie got started on TikTok -What's working for her now -Her genius strategy for turning visitors into buyers -How she creates content -How she has repurposed her videos successfully

Between Two Salads
Tefi talks TikTok Strategy, Pop Culture Nostalgia, and Simulation Theory

Between Two Salads

Play Episode Listen Later Apr 1, 2022 36:05


If you've spent much time on the pop culture side of TikTok, then you've seen Tefi (and probably enjoyed her pink-haired big sister energy). Much discourse exists about the contemporary social regard of celebrities as gods, and if there's any truth to that theory, then Tefi is a modern scribe, deciding which media stories to mythologize and pass on to newer generations. What I mean is: Tefi's TikTok follows an age-old tradition: oral storytelling. We explore what this means and more with one of social media's most charismatic (and curatorial) creators. Follow Us:   Follow: @hellotefi (TikTok, IG) Marie, @superlestela (IG) MJ, @Kardashian_Kolloquium, (TikTok, IG, YouTube) @soulfulthreads_ (IG) @soulfulthreads (depop) soulfulthreads.com

The Social CEO Podcast
April 2022 Social Media Updates You Need To Know

The Social CEO Podcast

Play Episode Listen Later Apr 1, 2022 18:19


April 2022 Social Media Updates You Need To Know - Tune in to find out what's changing on Instagram, TikTok, and YouTube so that you can stay ahead of the curve and ensure your success on social. Whether you're a business owner or content creator, getting to grips with new features and trends is going to be the key to sustaining your growth and keeping your audience engaged with your brand.We'll be covering:- Instagram's new chronolocial feed options- Is the chronological Instagram feed better than the algorithmic curated feed?- How to make the Instagram algorithm work in your favour- TikTok's new 10-minute video length- How YouTube may be able to transform how we listen to podcasts☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️Follow Dani Barker:

The Jasmine Star Show
TikTok vs. Reels: Which is Better?

The Jasmine Star Show

Play Episode Listen Later Mar 29, 2022 39:18


Do you have someone in your life who, whenever you see them, spend time with them, and speak with them, you feel completely fulfilled and happy they're in your life?For me, that person is James Wedmore.I've spoken about him on the podcast plenty of times, so I won't bore you with the details of how we met in his mastermind, and how he has become an incredible mentor and friend to me over the years.But I WILL say this…>>Every time I speak with James, I have lightbulb moments… and today, I want to share one of these moments with you.

Corporate Quitter
Ep 72: TikTok Strategy with JT Barnett

Corporate Quitter

Play Episode Listen Later Mar 10, 2022 46:58


Episode Overview- How to get started in content creation today- How to figure out what your content should be- Do's and don'ts of content creation- The formula for going viral- How to work for a brand as a creatorAbout JTJT Barnett is a founder, creator, and strategist. He's built multiple TikTok accounts including @honeyhouse, @jtandsami, and @jtbarnett which together amass over 1.5M Followers. He also runs BarnettX, where he teaches businesses how to create on TikTok and headhunts creators to be the “face” of brands.Connect w/ JTInstagramTikTokWebsiteAdvising DeckBrand BlitzSupport this podcast at — https://redcircle.com/corporate-quitter/donationsAdvertising Inquiries: https://redcircle.com/brands

A Thing Of Beauty
TikTok Strategy, Lifestyle & Beauty Brands That Understand Social Media & Creating A Game Plan for Backlash On Social Media with Founder of Nonnahs Marketing, Shannon Gilpin

A Thing Of Beauty

Play Episode Listen Later Mar 2, 2022 49:52


I'm joined by my good friend and marketing expert Shannon Gilpin. Her digital creative agency, Nonnahs Marketing, specializes in helping lifestyle, beauty and other businesses cultivate an online presence with SEO, social media and design. We discuss how we got our start in marketing and our advice for how to build a lucrative freelance career. We talk about the current social media landscape for beauty and lifestyle brands and highlight some accounts that are really doing it right. Shannon also shares her thoughts on cancel culture and how brands should handle negative comments and DMs (hint: never, ever delete anything). We round out the conversation by talking about major social media trends for 2022, and of course, the marketability of the Kardashians.  In this episode, Shannon and I dive into: How TikTok is changing the game  The importance of finding your niche in the social media manager freelance market  How to collaborate as a freelancer  Building an authentic audience  Why brands should stop wasting time trying to find the ROI of social media  Celebrities and brands that get social media  Having a clear communications guideline of how to address negative comments  The most underrated skill that all good social media managers have Ways consumers can decipher between authentic brands and perforative marketing  How TikTok is helping revive nostalgic brands like Abercrombie and Clinique  RESOURCES & PRODUCTS MENTIONED Inquire to be a Nonnahs Marketing client by emailing support@nonnahsmarketing.com FOLLOW SHANNON Follow Shannon: https://www.instagram.com/shannongilpin/?hl=en (@shannongilpin)  Follow her business, Nonnah Marketing: https://www.instagram.com/nonnahsmarketing/?hl=en (@nonnahsmarketing) Learn more about Nonnahs Marketing: https://www.nonnahsmarketing.com/ (nonnahsmarketing.com) FOLLOW IZZY Instagram: https://instagram.com/izzysapien?utm_medium=copy_link (@izzysapien) Website: https://thingofbeautypodcast.com (thingofbeautypodcast.com) ABOUT SHANNON Shannon Gilpin is a digital creative that started her career in 2013 with a passion for digital marketing and design. She studied digital marketing at Barrett, The Honors College at Arizona State University. She spent her college career working with publications, modeling agencies, and brands in Los Angeles and New York focusing on editorial photography. Shannon worked at the Annie Leibovitz Studio in NYC to expand her photography expertise. During that time she founded Nonnahs Marketing, a digital creative agency focusing on SEO, social media and design. She loves working with creatives and professionals alike to create authentic connections with their audiences.

Inner Sircle
POV: TikTok Strategy (Posting daily with brand owned creators)

Inner Sircle

Play Episode Listen Later Feb 15, 2022 2:03


POV: TikTok Strategy (Posting daily with brand owned creators)

The Food Blogger Pro Podcast
340: TikTok Strategy – How Benjamin Delwiche Gained 500K TikTok Followers in One Year

The Food Blogger Pro Podcast

Play Episode Listen Later Jan 18, 2022 45:37


Leaning into a niche on TikTok, repurposing videos across different platforms, and working with brands on TikTok with Benjamin Delwiche from Benjamin the Baker. ----- Welcome to episode 340 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Benjamin Delwiche from Benjamin the Baker about how he has grown his TikTok account to over 500k followers. TikTok Strategy During the day, you can find Benjamin Delwiche working full-time as a math teacher, but on nights and weekends, you'll find him sharing TikTok videos about the science of baking! Over the past year, he has grown his TikTok from the ground up, and he just recently surpassed 500k followers on the platform. In this episode, you'll hear how he intentionally leaned into a niche on TikTok, how he works with brands on the platform, and his best advice for creators looking to grow on TikTok. It's an incredible interview that will leave you feeling inspired and motivated to get the most out of TikTok as a content creator. We hope you enjoy it! In this episode, you'll learn: How Benjamin started posting on TikTok How his TikTok content strategy evolved over time What types of content he shares on TikTok What he uses to record his videos How he repurposes his TikTok videos on Instagram His advice for creators who want to start posting on TikTok How he works with brands on TikTok Resources: Mark Rober Tasty Made In Cookware Plugra Premium Butter Benjamin's website Follow Benjamin on TikTok and Instagram The Food Blogger Pro Podcast Facebook Group Check out the Food Blogger Pro YouTube channel (and subscribe while you're there!) If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership

The Ecommerce Queen Podcast
#45 TikTok Strategy For Amazon & Shopify Brands | Do This To Grow Your Brand In 2022

The Ecommerce Queen Podcast

Play Episode Listen Later Jan 16, 2022 34:47


TikTok is like an own culture, and it can be hard for new brands to get into the platform and scratch the code on what's working and what's not. I give all the best tips on this episode on how to grow on TikTok as a product-based business! Here are a few of the topics I covered on this episode: ➔ How to get into the platform and do competitor research ➔ Why big brands/corporations are having hard times growing on Tiktok ➔ What NOT to do on TikTok ➔ How to influence different countries audiences Work with me: E-commerce Queens Academy: www.ecommercequeens.com Instagram: @ecommercequeenn

Amped Asia
Sabrina Banks: The OnlyFans KINGPIN Talks Fame, Money, and TikTok Strategy

Amped Asia

Play Episode Listen Later Dec 31, 2021 105:18


During the pandemic, many millionaires were built off of OnlyFans. My friend Sabrina Banks used to work for me at Amped Asia. Now she's one of the top content creators on the platform. She's in the top 0.01% which means she makes an absolute KILLING. Her whole story is mind blowing. Less than 3 years ago she was a broke student. Now she's making more in a year than a top surgeon would. In this interview we delved into -- ✅ Whether she just got lucky, or if there's skill involved in OnlyFans. ✅ Her tactics for growing on Tik Tok, and getting those views to her OF ✅ How she's kept humble and grounded despite doing really well for self financially ✅ Why she knows OF is only temporary and she's investing her funds into new ventures ✅ Her LOVE for Asian guys & girls ✅ What is a "f3t1sh" and whether she has one for Asians GET MORE OF HER - https://hy.page/sabrinabanks HER COFFEE - https://bankscoffee.co INSTAGRAM - https://www.instagram.com/thesabrinabankss

Online Business Launch Lab
TikTok Strategy with Andrea Mora

Online Business Launch Lab

Play Episode Listen Later Dec 8, 2021 42:26


Oh, TikTok: aka the great unknown. For me, at least. Just when I was getting comfortable; my Instagram followers were steadily growing, YouTube views were up... TikTok took over. Andrea Mora is here to help clear things up. Andrea is a viral marketer born in Venezuela, and currently based in Los Angeles. Throughout her career, Andrea has had the opportunity to help brands like Tiësto, Upwork, The Russo Brothers, Tencent, TikTok, and more, reach larger audiences and tell authentic stories through social media strategies, content production, and curation. Her multicultural and young approach breathes new life into global brands and successfully targets Millennial and Gen Z audiences. Andrea on TikTok: https://tiktok.com/@latinapreneur Andrea on Instagram: https://www.instagram.com/andreamorac Andrea's Website: https://weshapethis.com OBLL on Instagram: https://www.instagram.com/onlinebusinesslaunchlab Latasha on Instagram: https://www.instagram.com/thelatashajames Latasha on Twitter: https://twitter.com/thelatashajames

Monday To Monday
Lulú's TikTok Strategy and How She Got Signed

Monday To Monday

Play Episode Listen Later Nov 29, 2021 48:05


On this episode of Monday To Monday, Mike Boyd Jr is joined by Lulú, one of his favorite emerging artists hailing from Mexico. They talk about her success on TikTok, how she got signed, and her love for fashion. They even talk about her creation process and more specifically her mindset when creating a song. Tune in to hear this insightful episode!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

DTC POD: A Podcast for eCommerce and DTC Brands
How to build your Instagram and TikTok accounts to thousands of followers (with Kendall Dickieson, founder at Flexible Creative)

DTC POD: A Podcast for eCommerce and DTC Brands

Play Episode Listen Later Nov 19, 2021 30:28


“Not all organic creative can be paid creative and not all paid creative can be organic creative” @flexiblefoodie #DTCPOD“If you don't have the right partners in place, it's only going to cost you more down the road, so put time in your creating process.” @flexiblefoodie #DTCPOD“Just because you have the assets you have doesn't mean you have to present them in the way that you have them.” @flexiblefoodie #DTCPOD“People don't want to see product after product after product, and so you need to find a way to mention the product in different buckets.” @flexiblefoodie  #DTCPOD“TikTok creative does not need to be perfect because it could be the simplest, stupidest thing in the world, but it could take off in 2 seconds” @flexiblefoodie #DTCPODWe Speak About:[01:04] Kendall introduces herself and Flexible Creative  [03:48] Common and effective social growth strategy themes [05:34] What to consider when creating content [08:29] furthering connections and eliciting a response [13:48] Influencer strategy vs. social strategy [17:02] Creator strategies [22:20] Key learning and tips from utilizing TikTok[28:25] What's next for Kendall Dickieson and where to her and the brand onlineHow to grow your Instagram and TikTok account to thousands of followersKendall Dickieson, Founder of Flexible Creative, joins the POD to give some insight on customer acquisition and building a presence on social media.Flexible creative is a business that helps brands share their story and build connections to their audience to unlock customer acquisition organicallyKendall specializes in optimizing DTC and CGP brands presence across multiple niches through social management. Kendall takes an approach of prioritizing distribution for social growth and recommends investing in strategy first before execution.Kendall recognizes the importance of being detail oriented with creative and limiting broad approaches.To win on social content, it's important to not overthink itFlexible Creative stands out as a brand growth business due to Kendall's extensive experience with social creative . While it is important to think outside the box with social marketing, sometimes it's about working smarter not harder. Kendall takes the approach of tieing engagement back to products and brands rather than overstimulating customers with the same social engagement .  The brand has also fostered further growth for brands by acknowledging the success that video platforms, such as TikTok, can bring.Kendall recommends producing and distributing content on a whim, because these can often outperform strategically designed content on platforms such as TikTok. Stay tuned as Kendall discusses ways to work with creators and the importance of driving community first. If you'd like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.Mentioned Links:Kendall Dickieson website: https://www.kendalldickieson.com/Kendall Dickieson twitter: https://twitter.com/flexiblefoodie

Social Media Marketing Podcast
TikTok Strategy: A Proven Growth Plan

Social Media Marketing Podcast

Play Episode Listen Later Nov 11, 2021 48:24


Do you want to use TikTok to grow your following and your business? Are you looking for a strategy that works? To learn a four-step method for creating TikTok content that will help you achieve your business goals, I interview Jackson Zaccaria.Sponsor: Visit ManyChat.com/sme for FREE 30-day access to ManyChat's full-featured Pro account!Sponsor: Meet Tagger—the leading end-to-end influencer marketing and social listening platform. Request demo at TaggerMedia.com/sme.Guest: Jackson Zaccaria | Show Notes: socialmediaexaminer.com/484 Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Social Minds - Social Media Marketing Answered
Ep. 158 - We're Past Hashtag Challenges: Everything a Smart Paid TikTok Strategy Can Do | Roxanne Parker - Social Chain

Social Minds - Social Media Marketing Answered

Play Episode Listen Later Nov 1, 2021 39:14


TikTok's advertising model has evolved enormously over the last year alone. No longer just a place to kickstart a dance challenge, TikTok Ads offer brands an affordable way to reach millions - and the app has an important role to play in the absence of third-party cookies. In this episode, Social Chain's media planning director Roxanne Parker reveals the key to creating a smart paid strategy on TikTok. We cover the benefits over using TikTok over other platforms, comparing its campaign manager, what a paid TikTok campaign is likely to cost you, and where creators come into play. Got a question or a suggestion for the Social Minds podcast? Get in touch at social.minds@socialchain.com

Creators
50 Developing a TikTok Strategy with Toodaloo

Creators

Play Episode Listen Later Oct 12, 2021 46:54


Wondering what your brand should be doing on TikTok? The answer is something - and something now. We spoke to the team at Toodaloo foods and discussed what their TikTok strategy should be, what's important to track, and general best practices. FIND TOODALOO: https://toodaloo.com https://www.instagram.com/toodaloosuperfoods/ FIND ANNA: https://www.linkedin.com/in/aesullivan2010/ https://www.instagram.com/anna_sullivan10/ FIND THE CREATIVE EXCHANGE: http://thecreativeexchange.co https://www.instagram.com/thecreative_exchange/ https://www.linkedin.com/company/6459032/

TikTok Marketing Podcast
How to Create an Organic TikTok Strategy

TikTok Marketing Podcast

Play Episode Listen Later Sep 23, 2021 12:37


Sam and Joel discuss different strategies for creating organic TikTok content. Some of their suggestions include creating your own content, working with influencers, working with an agency, and letting a trusted employee become the face of your TikTok. The duo also discusses examples of brands that are succeeding organically on TikTok and what makes them stand out Interested in working with us? Reach out directly here: TikTalkMarketingAgency.com/contact/form

The Zak Kuhn Show
Mary Rahmani

The Zak Kuhn Show

Play Episode Listen Later Aug 10, 2021 59:28


Mary Rahmani is Triller's global head of partnerships and TikTok's first U.S. music executive. Most recently she launched Moon Projects, a new agency specializing in creator curation; content strategy for short-form, vertical platforms; and a label imprint in partnership with Republic Records. Not only does Mary talk about the current landscape of platforms like Triller and TikTok, she also goes into how she got her start in the industry, what she looks for in clients, how to grow your social numbers and so much more. Mary is amazing. You'll love her story.

Embrace Your Ambition
Ep 44: TikTok Strategy for Business with Sue Zimmerman

Embrace Your Ambition

Play Episode Listen Later Apr 19, 2021 34:26


I am here today with my new friend Sue Zimmerman, a TikTok master! Sue started her career as a radio host on some of Vancouver's top music stations. In 2008, after having three kids, she transitioned into video so she could work online and be home with her kids. Today, after facing many challenges in her business as well as her personal life, she is a business consultant and a TikTok Coach who has helped hundreds of entrepreneurs grow their businesses using video and social media! In all honesty, Sue is a TikTok wizard, so make sure you’re taking notes, because I sure did! Thanks for listening! If you have additional questions, I'd love to continue this conversations over on Facebook. I can't wait to connect with you there! Head over to the show notes for links and resources mentioned during this episode. Talk to you soon! SHOW NOTES: https://ashleefay.com/episode44 Resources: Enrol in the Academy Membership Purchase Ashlee's Purpose Journal on Amazon Purchase a ticket to Ashlee's women's empowerment conference (held June 4th-6th 2021)

Making Good: Small Business Podcast
54: How this Jewelry Designer Went from $300/mo to $25k/mo Using TikTok with Miranda Harris Hamlin

Making Good: Small Business Podcast

Play Episode Listen Later Mar 23, 2021 51:03


Here's the truth: TikTok can generate huge results for your business. In this episode of Making Good, I am joined by Miranda Harris Hamlin of And Arlen for a conversation about how she has used TikTok to grow her revenue from $300 to month in January 2020 to $25,000 in September 2020. In this episode, we talked about why small businesses should consider using TikTok, how TikTok's algorithm differs from Instagram (and makes it EASIER to grow a community and audience, how to get discovered on TikTok, what to post, how Miranda incorporates her values into her business, and much more.INSTAGRAM: https://instagram.com/laurentildenSHOW NOTES: https://makinggoodpodcast.com/54

BizTok for TikTok
Learn the TikTok Marketing Strategies That Took Maayan Gordon From Homeless to 2.2 Million Followers

BizTok for TikTok

Play Episode Listen Later Nov 3, 2020 33:33


This episode is part of the Professionals A-Z who are using TikTok for Business (BizTok), where I discuss with Maayan Gordon on her incredible journey from a Butane gas explosion survivor, to becoming homeless, and her will to push through to become successful. After Hitting rock bottom she realized there was noting to lose and decided to take her glass blowing to the world of social media. After hearing  Gary Vee talk about TikTok and the organic reach, she jumped on the platform. She realized she was one of the only glass blowers on the app, and quickly built a following. She now has over 2.2 million followers, and growing.TIKTOK STRATEGIES  "When you're the only one you win" Educational Series Content for the Win!Educational content is what drives the community engagement and what builds your true audience that will stick around.Do not be afraid to experiment with your content.80% of your content might fail but 20% will win and teach you how to bring the most value to your community.  You can always delete the videos that suck.It is OK to post a lot per dayYou can build your audience really quickly because of the amount of times you can post per day with out being limited in the reach. Some creators need to create one video but spend a lot more time on it, and some creators are really good at making 10 videos in a day. There is no limit to the success you can have on TikTokEveryone has the equal opportunity for success regardless of followers or views on previous videos.Figure out your niche early on.What kind of content do you want to make? What kind of audience do you want to have?Give yourself 6-12 months to really see if there is potential for you on TikTok The first 6 months will be a learning opportunity to see how you are able to create content and your ability to respond to your audience. There is no guarantee that you will be successful on TikTok. If you produce 3 incredible videos out of 10  you are a TikTok All Star. Let go of being a perfectionist. Do not get caught up on the views If you are growing you are still building your community The quality of your views are so much more important then the quantity. Be sure to join Maayan Gordon on her LinkedIn LIVE show Most days starting at 5pm PSTShe talks with guests about the strategies they have learned in various experiences.She shares her processes on reaching your goals.She talks about the mindset, soulset, and heartset you need to be successful. WANT MORE VALUE?!?!?Have the opportunity to ask Maayan questions Join her on her Office Hours Group ALL ABOUT THE GUESTMaayan Gordon CEO of Maayan Gordon MediaTikTok: worldofglassLinkedIn: Maayan GordonInstagram: Maayan Gordon MediaALL ABOUT THE HYPE TEAMBe sure to subscribe to our YouTube channel at All About the Hype for the full video!Host: Kyle KaplanisSupport the show (https://paypal.me/jlvmgmt?locale.x=en_US)

BizTok for TikTok
Iconic Legend Willy Wonka TikTok talks about his TikTok strategies to 15 million followers

BizTok for TikTok

Play Episode Play 30 sec Highlight Listen Later Oct 20, 2020 19:26


Duke Depp a wedding photographer from SLC, UT created an Iconic Willy Wonka TikTok account and amassed 15 million followers in just 4 months! Today's episode is part of the Top Creators of TikTok (HypeTok Series), where I discuss the journey of Duke Depp aka Willy Wonka TikTok and his strategies of gaining over 15 million followers in just 4 months. ALL ABOUT THE GUESTDuke Depp3.7 million followersTikTok: dukedeppInstagram: dukedepp_Willy Wonka TikTok15.5 Million FollowersTikTok: willywonkatiktokInstagram: willywonkatiktokALL ABOUT THE HYPE TEAMBe sure to subscribe to our YouTube channel at All About the Hype for the full video!Host: Kyle KaplanisOther Team Members:Jayde Vincent Support the show (https://paypal.me/jlvmgmt?locale.x=en_US)

Insider Insights
Episode 3 - TikTok Marketing

Insider Insights

Play Episode Play 60 sec Highlight Listen Later Oct 19, 2020 44:42


In this episode, we'll have a deep dive into TikTok marketing, with Laura Savu, Global Community Manager at Tik TokLaura has been juggling marketing and social media since 2012. She's worked for some big brands such as Coca-Cola or Phillip Morris but has also had the agency perspective while at MullenLowe. For the past year, she's taken on the challenge of being a Global Community Manager at TikTok - the rising star among social media platforms.Throughout it all, social media has been her first language, while strategy, planning, and influencer marketing made up her playground.She'll touch on future plans for the TikTok platform and they're planning to make it a successful channel for brands, all based on the principle of native, natural content that is in line with the brand voice.Find out:How she started her careerFrom client service to creative to clientWorking in an agency vs. working on the client-sideWhat it means to be a Global Community Manager at TikTokPlans and strategies of growing TikTok marketsWhy are brands still rather reluctant to use TikTok?Who uses TikTok: brands and audiencesWhat TikTok has and other platforms don'tTikTok engagement and reachWhat brands should know before joining TikTokTikTok for business: Why create a business accountTips for starting TikTok marketing campaigns***************************************Resources and Mentions:Laura on social mediaFacebook Instagram Twitter LinkedIn TikTokTikTok on social mediaFacebook Instagram TwitterLinkedIn TikTokSocialinsider on social mediaInstagram Facebook LinkedIn Twitter ***************************************Be sure to subscribe to our Data Geeks hub for more social media insights, studies and webinars on how to get started with Socialinsider ► https://www.socialinsider.io/data-geeks 

FishVisions Podcast
TIKTOK Strategy, NEW Videos, and MUCH MORE! Ep. 25

FishVisions Podcast

Play Episode Listen Later Aug 21, 2020 15:58


Hey Bitches Podcast
55: Steal my EXACT TikTok Strategy for Growth, Engagement, & More!

Hey Bitches Podcast

Play Episode Listen Later Jul 21, 2020 37:34


In this week's episode, Karly sits down to chat all things TIKTOK! She spills exactly how she' hustling to reignite her audience, tips and tricks to drive more engagement, and the one thing that get you 50 followed PER DAY. Don't forget! Head to Patreon.com/heybitches and become a patron so you don't miss out on early episodes, merch discounts, exclusive episodes, & more! Make sure to tune into Hey Bitches every single Tuesday & Thursday and subscribe on iTunes, Google Play, & Spotify! If you're feeling extra frisky, screenshot this episode and tag @heybitchespodcast on Instagram to be shared on the story. Bye bye bitch!