Podcasts about chirocandy

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Best podcasts about chirocandy

Latest podcast episodes about chirocandy

ChiroCandy: THE Chiropractic Marketing Podcast
198: Focus on Foundations with Dr. Tim Young

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Mar 4, 2025 34:46


Learn more about Focus OKC: https://www.focusokc.com  Summary: In this episode of The ChiroCandy podcast, host Billy Sticker talks with Dr. Tim Young about his inspiring journey into chiropractic, detailing how personal experiences and a passion for the profession led him to become a successful chiropractor and coach. He discusses the importance of chiropractic philosophy, the creation of the Focus event, and the challenges chiropractors face, including fear of judgment and the need for action. Dr. Young emphasizes the significance of knowledge and wisdom in practice and the importance of building trust with patients.   Takeaways: Dr. Tim Young's journey into chiropractic began with personal experiences and family influence. The Focus event celebrates chiropractic philosophy and community. Fear of judgment can paralyze chiropractors from taking action. Knowledge is important, but wisdom is about applying that knowledge. Building trust with patients is crucial for a successful practice. Chiropractors must embrace their role as health advocates for their patients. The chiropractic profession has the potential to change lives if practitioners take action. Dr. Young emphasizes the importance of community and support among chiropractors.   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

ChiroCandy: THE Chiropractic Marketing Podcast
197: A New Spin on Corporate Wellness w/ Dr. Andrew White

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Feb 25, 2025 30:32


Find out more: http://alignwellcertified.com Dr. Andrew's email address: hello@alignco.life   Summary: In this episode of the ChiroCandy podcast, Dr. Andrew White shares his journey into chiropractic care and the innovative corporate wellness initiatives he has developed. He discusses the impact of personal experiences on his career path, the challenges faced in healthcare, and the importance of making chiropractic care accessible to more people through corporate wellness programs. Dr. White emphasizes the need for chiropractors to connect with businesses and leverage tax advantages to provide care for employees, ultimately aiming to improve overall health and wellness in the workplace.   Takeaways: Dr. White's journey into chiropractic was influenced by his mother's struggles with opiate addiction. Corporate wellness can eliminate barriers to accessing chiropractic care. Building relationships is key to effective patient care in chiropractic. Tax advantages can be leveraged to provide chiropractic care to employees. There is a growing demand for chiropractic services in corporate settings. Chiropractors can increase their patient base through corporate wellness programs. The adjustment serves as an entry point for deeper patient relationships. Employers are looking for ways to improve employee health and reduce costs. Chiropractors can work with businesses to create mutually beneficial partnerships. The opportunity for chiropractors to make a significant impact in their communities is immense.   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

ChiroCandy: THE Chiropractic Marketing Podcast
191: The Best Chiropractic Marketing Offer Ever!

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Dec 17, 2024 12:20


Schedule a call: https://chirocandy.com/ai-ca   Summary:  In this episode of the ChiroCandy podcast, Billy Sticker introduces an unprecedented marketing offer for both existing and new clients. The conversation covers the details of a comprehensive marketing plan for 2025, emphasizing the integration of AI in marketing strategies, the extensive training and community support available for clients, and an exclusive offer for early adopters. The episode highlights the value of the services provided and encourages listeners to take advantage of the unique opportunity. Takeaways:  The webinar covers how to plan your 2025 marketing plan AI is a game changer for chiropractic marketing One-on-one calls with Billy are included in the offer AI can significantly enhance reactivation campaigns Access to comprehensive training courses is provided The Skool community will offer ongoing support and training Early adopters will receive professional photography services This offer is designed to help clients succeed in 2025   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

ChiroCandy: THE Chiropractic Marketing Podcast
188: Q4 Marketing Stack: AI+Meta Ads+Videos= Results

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Nov 19, 2024 28:04


Schedule a call or find out more: https://chirocandy.com/tribe Link mentioned in this episode: https://chirocandy.com/aica-sample Summary: In this episode of the ChiroCandy podcast, Billy discusses strategies for maximizing success in Q4, emphasizing the importance of maintaining momentum during the holiday season. The conversation covers the significance of building authority through video marketing, enhancing conversions with AI and quick lead responses, and the necessity of standing out in a competitive market. The host also highlights the value of community engagement for referrals, innovative marketing strategies for established practices, and the impact of consumer confidence on business growth post-election.   Takeaways Don't coast through the holidays; double down on efforts. Building video audiences can significantly enhance patient engagement. Speed to lead is crucial for improving conversion rates. Your content should reflect your personality to connect with patients. Competing effectively requires consistent and quality content. Community involvement can lead to referrals even from non-patients. Reactivation campaigns can revive past patient relationships. AI can streamline patient booking and improve efficiency. Consumer confidence is rising; leverage this for growth. Establishing authority in your market is key to long-term success.   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho    

ChiroCandy: THE Chiropractic Marketing Podcast
187: Trump's Effect On Chiropractic

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Nov 12, 2024 16:02


Demo Your Own AI CA™: https://go.chirocandy.com/ai-demo   Summary: In this episode of the ChiroCandy podcast, Billy Sticker discusses the implications of the recent election results on the chiropractic profession and business landscape. He highlights the surge in market confidence, the positive tax environment, and the potential for reduced energy costs. Billy emphasizes the importance of the 'Make America Healthy Again' initiative and how it aligns with chiropractic values. He also introduces innovative AI marketing strategies that can enhance business operations and patient engagement, encouraging listeners to take advantage of these opportunities for growth.   Takeaways: The election results have led to increased market confidence. A positive tax environment will benefit business owners and consumers. Lower energy costs will improve operational efficiency. The chiropractic profession can capitalize on the health and wellness focus. AI technology is revolutionizing patient engagement and marketing strategies. Chiropractors have the potential to reach a larger audience in the coming years. The economy is showing signs of recovery and growth post-election. Immediate response to leads is crucial for business success. Utilizing AI can streamline operations and improve patient acquisition. ChiroCandy is committed to helping chiropractors thrive in this new landscape. Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

ChiroCandy: THE Chiropractic Marketing Podcast
183: He Grew to Multiple 7-Figures a Year!

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Oct 15, 2024 10:30


Register For The AI-Powered Chiropractic Marketing Webinar: https://chirocandy.com/ai-webinar   Summary In this episode of the ChiroCandy podcast, host Matt Keenan interviews Dr. Mike Schulman, a chiropractor who has successfully expanded his practice with the help of ChiroCandy's marketing strategies. They discuss the challenges of social media marketing, the importance of CRM systems, and effective marketing strategies that have led to significant growth in Dr. Schulman's practice. The conversation highlights the necessity of engaging content, consistent follow-up, and the measurable success that comes from a well-executed marketing plan.     Takeaways: A CRM is essential for managing patient relationships. Engaging video content is crucial for marketing success. Consistency in follow-up can lead to better patient conversion. Humor and personality in videos can enhance audience engagement. Collaboration between marketing teams and practitioners is vital. Diversifying services can help adapt to market changes. Social media marketing requires active participation from practitioners. Measurable results are important to demonstrate value to clients. Investing in professional marketing support can yield substantial returns.   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

ChiroCandy: THE Chiropractic Marketing Podcast
182: Laser Focused Success (ft. Dr. Rob Hanopole)

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Oct 8, 2024 47:27


Join us at Laser Master's Skip The Scalpel event: https://skipthescalpelsummit.com/   In this episode of the ChiroCandy podcast, Dr. Rob Hanopole discusses the integration of laser technology into chiropractic practices. He shares his journey from the corporate world to chiropractic, emphasizing the importance of serving patients and the challenges faced by the profession. The conversation explores how laser technology can enhance patient care, the business model implications for chiropractors, and transformative patient success stories. Dr. Hanopole also highlights the upcoming 'Skip the Scalpel' event aimed at educating chiropractors on the benefits of laser therapy and fostering community engagement.   Takeaways Chiropractic is an amazing profession with many challenges. Laser technology can significantly enhance patient healing. Integrating laser into chiropractic practices opens new revenue streams. Patient education is crucial for expanding chiropractic care beyond back and neck issues. Transformative patient stories highlight the effectiveness of laser treatments. The chiropractic business model needs evolution to attract more patients. Community engagement is essential for raising awareness about chiropractic benefits. Chiropractors can serve patients who are already seeing other providers. The 'Skip the Scalpel' event aims to educate and inspire chiropractors. Changing perspectives on laser technology can lead to new opportunities.   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho  

ChiroCandy: THE Chiropractic Marketing Podcast
181: How To Use TikTok To Generate New Patients (ft. Liz Wright)

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Oct 1, 2024 28:05


Schedule a call or find out more: https://chirocandy.com/tribe In this episode, Matt Keenan interviews Liz, the TikTok director at ChiroCandy, about her experience with TikTok advertising. They discuss the challenges they faced in the early days of TikTok, such as limited targeting options and account shutdowns. They also talk about the importance of using CapCut, a video editing app, to create engaging and authentic content. The key takeaways from the conversation are the need for consistency, authenticity, and active participation on the platform to achieve success with TikTok advertising. Key Takeaways: TikTok advertising has evolved since 2021, with more challenges and competition. Using CapCut, a video editing app, can make it easier to create engaging TikTok content. Consistency, authenticity, and active participation are key to success on TikTok. Responding to comments and engaging with viewers helps build a connection. Paying a social media person or videographer to handle TikTok content can be beneficial. TikTok is a platform for fun and authenticity, making it a great way to reach new patients.       Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho  

ChiroCandy: THE Chiropractic Marketing Podcast
180: New Patients From Google Ads (ft. Bailee Bragg)

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Sep 24, 2024 32:49


Schedule a call or find out more: https://chirocandy.com/tribe   Summary In this episode of the ChiroCandy Podcast, Matt Keenan interviews Bailee Bragg, the Google Director at ChiroCandy. They discuss the benefits of advertising on Google and how it can complement other advertising platforms like Facebook. Bailee emphasizes the importance of omnipresence in advertising, reaching potential customers wherever they are. They also touch on different types of Google ads, including search ads, display ads, and local service ads. Overall, the conversation highlights the power of Google advertising in reaching a large audience and driving quality leads.   Takeaways Advertising on Google can be highly beneficial for chiropractors, as it allows them to reach potential customers who are actively searching for their services. Omnipresence is key in advertising, as it ensures that your brand is visible to potential customers wherever they are, whether it's on Google, Facebook, or other platforms. Google offers various types of ads, including search ads, display ads, and local service ads, each with its own advantages and targeting options. By combining Google advertising with other platforms like Facebook, chiropractors can maximize their reach and create a more comprehensive marketing strategy. Google has a massive user base, with billions of people using the platform every day, making it a valuable advertising channel for chiropractors. Regularly optimizing and monitoring your Google ads is crucial to ensure that you are getting the best results and reaching your target audience effectively.   Case Study #1: https://go.chirocandy.com/case-study Case Study #2: https://www.youtube.com/watch?v=po2nWAaKcho

ChiroCandy: THE Chiropractic Marketing Podcast
177: Best Niches to Advertise on Social Media

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Sep 3, 2024 34:01


In this episode of the ChiroCandy podcast, Billy Sticker and Matt Keenan discuss different niches that work well for marketing on social media. They cover chiropractic, decompression, massage, neuropathy, weight loss, knee campaigns, and more.   They emphasize the importance of visual representation, using videos and images to grab attention and generate engagement. They also discuss the need to speak directly to the target audience and highlight the benefits of the treatment or service being offered. The hosts provide tips and strategies for creating effective ads and campaigns for each niche.   Takeaways • Visual representation is key in social media marketing, using videos and images to grab attention and generate engagement. • It is important to speak directly to the target audience and highlight the benefits of the treatment or service being offered. • Creating effective ads and campaigns requires creativity and understanding of the platform's guidelines and policies. • Consistency and repetition in content production help establish authority and build trust with the audience.

ChiroCandy: THE Chiropractic Marketing Podcast
175: We're Back! Here's What's Working Best on Facebook

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Aug 23, 2024 42:54


After a two-and-a-half-year break, we return today with ChiroCandy's CEO and Founder, Billy Sticker and Director, Matt Keenan. Our focus in this discussion is on navigating Facebook and Instagram marketing, including the changes that the platforms have gone through during the podcast's hiatus. We discuss the need to target female decision-makers, as well as how short, engaging video clips can create a "celebrity effect" for doctors, making new patients feel connected before they even step into your office.   Topics covered during this episode include: Why the podcast took a two-and-a-half-year hiatus. Insights into changes in Facebook and Instagram marketing strategies for chiropractors. Why targeting women, the primary healthcare decision-makers, is crucial in chiropractic marketing. How traditional community-based marketing compares to modern digital strategies. The impact of micro-cultural differences on ad performance and tailoring campaigns accordingly. Why video marketing is powerful for building trust and engagement with potential patients. How short, engaging video clips create a "celebrity effect" for chiropractors. Strategies for effective patient engagement through consistent, high-quality video content. How robust referral programs can boost chiropractic practice success. The importance of trial-and-error in finding effective marketing strategies. Why targeting specific demographics, like college graduates, can attract higher-quality leads. The challenges of adapting to changing marketing trends and staying relevant. How leveraging behind-the-scenes glimpses in videos can demystify the chiropractic experience. The benefits of starting patient education early through engaging video content. Why you need to nurture your audience by being consistent in your video creation. An example of an unexpectedly effective ad.   Visit our website at https://chirocandy.com

The Chiropractic Freedom Show with Dr Robert Delgado
The Chiropractic Freedom Show - S2 - EP 11 - Billy Sticker from Chirocandy

The Chiropractic Freedom Show with Dr Robert Delgado

Play Episode Listen Later Nov 30, 2023 50:39


Join us on the Chiropractic Freedom Show for an enlightening episode featuring Billy Sticker, a renowned entrepreneur who has masterfully crafted a multi 7-figure business by aiding chiropractors in attracting new patients through Facebook Ads. Dive into this invaluable conversation where Billy blends his entrepreneurial prowess with his profound insights into the chiropractic field. He shares essential strategies and wisdom for building a thriving and fulfilling chiropractic practice that attracts and keeps your ideal patients. Don't miss this chance to gain knowledge from a world-class entrepreneur and take a significant step towards realizing the practice of your dreams. Want to increase your impact and time freedom by creating an online business? ⁠Book a free discovery call⁠ with one of our team today. ⁠Free Video Training⁠ - The 5 Critical Steps to $10k per month online ⁠Join our Facebook Group ⁠to get daily tips, strategies and resources to help you go online #ChiropracticFreedom #ChiropracticSuccess #Entrepreneurship #FacebookMarketing #PracticeGrowth #BusinessStrategy #ChiropracticCare #HealthcareMarketing #BusinessDevelopment #DreamPractice

Power Couples by Design
Ep. 159 - 5 Hour Work Week with Billy Sticker

Power Couples by Design

Play Episode Listen Later Nov 13, 2023 42:13


As a business owner, you need to be more lazy. No, it's not that we don't believe in hard work. But too many entrepreneurs are working so hard that they are slave to the business and it stunts the growth of the business. If you find a way to do less of the work by delegating more of it to employees that are better at certain tasks then you, then you're a step closer to scaling and growing a business for more freedom. Join us and this week's guest, Billy Sticker, as he shares us the concept of the “5 Hour Work Week.” Sound attractive? Take a listen. https://billysticker.com/presskit  https://chirocandy.com/  Website: workwithbilly.com Facebook: facebook.com/billysticker Instagram: instagram.com/thebillysticker TikTok: tiktok.com/@billysticker Twitter: twitter.com/billysticker LinkedIn: linkedin.com/in/billysticker Free Training: launchandscalesecrets.com Free Blessed Entrepreneur Book: blessedentrepreneur.com/book Key Takeaways: Working a lot of hours prevents entrepreneurs from having work-life balance…What blocks business owners from developing the freedom that you've been able to create? Did you ever think that you'd be able to build a business that allowed you the freedom to do what you do? Many entrepreneurs dream about building a business for freedom but few actually accomplish it. You've managed to create a 5 hour work week. Tell us your secret. Money is great but that's not what drives you, correct? What do you prioritize in life? If you're climbing the (corporate) ladder, what if it's on the wrong wall? Lead with value Consult your spouse on business issues Ok, with employees traveling during “work hours.” Just get the job done To gain more freedom from the business, identify what duties you hate (red), you're ok at (yellow), or love to do. Delegate out the red and yellow Be married to the mission not the method. Give freedom to your team to improve process. Top regrets among retirees - not traveling more in their younger years 93% of the time you spend with your kids in a lifetime happens before they turn 18. Prioritize your life and build the business around that Billy Sticker is a speaker and business advisor who helps business coaches, consultants, agency owners, and authors who want to launch and scale a multiple 6-to-7 figure business. He is the author of several titles, including The Blessed Entrepreneur: 5 Steps to Launch & Scale a Business With Impact. He is a multiple winner of the coveted Two-Comma Club Award presented by ClickFunnels, recognizing entrepreneurs who have generated over $1M in revenue through online sales. He is also the winner of the Multiple 7-Figure Agency award for his company, ChiroCandy, given to entrepreneurs who have built a multiple seven-figure agency. Billy has been interviewed on industry-leadings podcasts including Internet Business Mastery, Seven-Figure Agency, and The Christian Entrepreneur. Billy has also been featured in Forbes, ABC, CBS, and Fox, and has spoken at global industry events across the USA, London, and Paris. Want to live a better balanced life and win in marriage AND business at the same time? Purchase our book Tandem: The married entrepreneurs' guide for greater work-life balance. https://www.thetandembook.com/ Need to create more time to dedicate to your marriage? Download this free guide. https://marriedentrepreneur.co/boundaries Need some insight into how to balance it all? Schedule a free discovery call. https://marriedentrepreneur.co/lets-talk  

Studio Sherpas
334. Secrets to Building a Successful Agency with Billy Sticker

Studio Sherpas

Play Episode Listen Later May 22, 2023 48:54


This week on the show we look at some key scaling and marketing techniques for your business! Billy Sticker has built a thriving business that is a blessing to his life and the lives of others. The only way to achieve this is by building a talented team that can function without you. It takes laying down some pride to be able to let go of the reins and train your team so that they can trust them to carry the business forward. Billy shares some secrets on highly effective niche marketing for your business. Getting inside the thought processes of your ideal clients and taking steps to be the solution for their problems. Implementing the keys shared in this episode can help skyrocket your business to the financial stability and freedom that you have always dreamed of. Key Takeaways Understand the mind of your ideal clients and position yourself to be the solution to their needs. Develop a narrow niche that will help you pinpoint your marketing and make it more effective. Create free lead magnets to build relationships with potential clients. Effective delegation is key to scaling your business that isn't limited by your own bandwidth. About Billy Sticker Billy Sticker is a speaker and business advisor who helps business coaches, consultants, agency owners, and authors who want to launch and scale a multiple 6-to-7 figure business. He is the author of several titles, including The Blessed Entrepreneur: 5 Steps to Launch & Scale a Business With Impact. He is a multiple winner of the coveted Two-Comma Club Award presented by ClickFunnels, recognizing entrepreneurs who have generated over $1M in revenue through online sales. He is also the winner of the Multiple 7-Figure Agency award for his company, ChiroCandy, given to entrepreneurs who have built a multiple seven-figure agency. Billy has been interviewed on industry-leadings podcasts including Internet Business Mastery, Seven-Figure Agency, and The Christian Entrepreneur. Billy has also been featured in Forbes, ABC, CBS, and Fox, and has spoken at global industry events across the USA, London, and Paris. He believes no one is lying in bed at night thinking of ways to give you their money. They are thinking of their problems. If you can help them solve those problems they will gladly pay you a fair exchange. He also believes that the church has done a great job of teaching us how to give, but not how to earn. Billy's refreshing approach to business has made him a sought after speaker and consultant. Nowadays you'll find Billy looking for the next great vacation spot for his family — all while coaching, serving clients, and recording his top-ranked podcast, The Blessed Entrepreneur. In This Episode [00:00] Welcome to the show! [03:27] Meet Billy Sticker [04:14] Billy's business journey [07:27] Building a thriving business, not just a job [10:35] Targeted marketing [18:17] The power of niching [31:29] The Traffic Light Formula [35:50] Delegating well [39:33] Teaching your creative process to your team [45:10] Connect with Billy [46:29] Outro Quotes  “When it comes to marketing, you want to fish in the pond where the fish are.” [23:13] - Billy Sticker “We're married to a mission, not a method.” [38:54] - Billy Sticker “If you're the main creative genius in the business, you can start to train people to step into your altar ego.” [43:07] - Billy Sticker Links   Get the The Lead Machine: Website Checklist for Filmmakers FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Find Billy Sticker online  Free training from Billy Sticker Follow Billy Sticker on Instagram | Facebook | Twitter | TikTok Connect with Billy Sticker on LinkedIn Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram What's your question for the podcast? Share a video or audio response! Check out show notes page If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes! Books Mentioned Blessed Entrepreneur, by Billy Sticker The Alter Ego Effect: The Power of Secret Identities to Transform Your Life, by Todd Herman

The Remarkable CEO for Chiropractors
198 - The Most Powerful Financial Model for Chiropractors

The Remarkable CEO for Chiropractors

Play Episode Listen Later Apr 25, 2023 43:15


In this episode, you'll discover:The 3 Levels of Consciousness of Your CustomersBe sure your Payment Plans pass the The 3 P's sniff test How much would some people pay for your careThe 4 R's go up when your get your financial model right The most powerful business model in the world Episode Highlights02:25 - Your payment plans should match the three P's. It should be purposeful, possible, and profitable.06:08 - Defining the concept of creating a recurring payment plan.08:54 - Build lifestyle chiropractic care the same as any other lifestyle membership.12:07 - Multi-tiered payment plans have to be a reflection of your purpose and recommendations for care. 16:15 - How recurring payment plans play into your valuation process for your business. 21:29 - Join Dr. Pete and Billy Sticker from Chirocandy as they discuss marketing and the crucial task of staying on top of it. The key to successful marketing is having a clear and compelling message that resonates with the target audience and utilizing the right vehicle to deliver that message. Learn how Chirocandy does that for its customers through the inception of social media in their marketing strategies.  Resources MentionedTo learn more about the REM CEO Program, please visit:  www.theremarkablepractice.com/rem-ceoFor more information about Chiro Candy please visit: www.chirocandymarketing.comSchedule a Brainstorming call with Dr. PeteDr. Stephen's LinkedInDr. Peter's LinkedInThe Remarkable CEO WebsiteDr. Stephen's Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Faith + Biz
23 Billy Sticker: The Digital Advertising Revolution

Faith + Biz

Play Episode Listen Later Apr 19, 2022 70:38 Transcription Available


Three-time winner of ClickFunnels' Two Comma Club Award, Billy Sticker is the CEO of ChiroCandy, a digital marketing agency helping Chiropractors scale their businesses.  After spending a few years working in-office for a multi-location chiropractic office, Billy Sticker fell in love with the profession.  In 2015 Billy founded ChiroCandy Marketing which is now a multi-million dollar agency and leading authority in the chiropractic digital marketing space.  ChiroCandy is responsible for over 100,000 patients a month walking into a chiropractic office!  Billy is a member of the Forbes Business Council, an author, and a sought-after speaker.  In this episode, we dive deep into Billy's extensive expertise in branding and digital advertising.  Whether you run an Ad Agency, you're thinking about starting one or you would just like to learn more on these subjects, this episode is for you!  Listen In.Get Free Training on Billy Sticker's Website www.AbilityToProsper.com Connect with Billy on Facebook @billystickerCheck out Billy's ChiroCandy YouTube ChanelGet Our FREE Training On How To Find Profitable Amazon FBA ProductsFind me on Instagram @iamjustinbellQuestions, Feedback & Hello's: Email Me  at justin@faithplusbiz.com

ChiroCandy: THE Chiropractic Marketing Podcast
171: 100,000 Patients a Month!

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Sep 14, 2021 27:40


In this episode, Billy pulls back the curtain and shows what's really been going on behind the scenes. Learn how, and why, ChiroCandy is responsible for over 100,000 patients WALKING into a chiropractor's office every single month!

ChiroCandy: THE Chiropractic Marketing Podcast
170: Case Study - Consistently Get 60-70% Show Rates

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Sep 1, 2021 48:58


This episode is a MUST listen to for you and your team.  The Kauffman's have been clients of ChiroCandy for 4 years.  Their practice rep, Amber, is an absolute rock star when it comes to following up with leads and getting them in the door. Covered in this episode: CA's Mindset Sign-ups, not leads Follow up Strategy Follow up scripts  

The HeFluence Podcast
Limitless Marketing with The Limitless God with Billy Sticker

The HeFluence Podcast

Play Episode Listen Later Dec 16, 2020 39:08


Billy Sticker is owner of ChiroCandy Marketing. After hitting 7 Figures he has so much to offer the world while also walking in his divine sense of purpose and anointing. This is a good one! Connect with Billy on Facebook https://www.facebook.com/billysticker Learn More about ChiroCandy here : https://www.chirocandymarketing.com/tribe Follow Mike on Instagram: https://www.instagram.com/michaeldavidhuey Connect with Mike: https://www.hefluence.com/ --- Send in a voice message: https://anchor.fm/michael-huey/message

marketing figures limitless stickers billy sticker chirocandy
WONLIFESTYLE
EP 10. Billy Sticker - Just JUMP

WONLIFESTYLE

Play Episode Listen Later Dec 7, 2020 39:15


Interview that I had with the one and only 7 figure earning entrepreneur Billy Sticker with ChiroCandy. This man has truly built his WonLifestyle by automating his business with the right systems and support. Hearing his journey and how he works about 15-20 hours per month is incredible. Tune in and listen to this amazing interview that I had with him --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/wonentrepreneur/message

interview jump hearing billy sticker chirocandy
The Chris Miles Money Show
Why Use Social Media in Business? | 244

The Chris Miles Money Show

Play Episode Listen Later Nov 13, 2018 28:00


Everyone talks about social media, but why do we need it? Can it really help us build our businesses? Join our host and Cash Flow Expert, Chris Miles, as he interviews founder of ChiroCandy, Billy Sticker, why you need social media, and what it can do for your business. Tune in now! Billy Sticker Bio: Billy Sticker never set out to become a marketing expert, speaker, or a podcaster, much less an author.  Through a unique turn of events, today he is all of those things. Billy had become the director of marketing for a multi-practice chiropractic office.  They immediately started seeing great results using the strategies and marketing efforts Billy brought to the table.  After deciding to document what they were doing, he ended up writing a marketing book for chiropractors. He now has written 4 books and created a system for helping chiropractors write a book to help market their practices.  He also has created a coaching community for chiropractors, C4: ChiroCandy Coaching Community, and his podcast, ChiroCandy. Access his free stuff HERE! Chris Miles Bio: Chris Miles, the "Cash Flow Expert," is a leading authority on how to quickly free up and create cash flow for thousands of his clients, entrepreneurs, and others internationally! He's an author, speaker, and radio host that has been featured in US News, CNN Money, Bankrate, Entrepreneur on Fire, and has spoken to thousands getting them fast financial results.

The Chris Miles Money Show
244 - Why Use Social Media in Business?

The Chris Miles Money Show

Play Episode Listen Later Nov 13, 2018 28:00


Everyone talks about social media, but why do we need it? Can it really help us build our businesses? Join our host and Cash Flow Expert, Chris Miles, as he interviews founder of ChiroCandy, Billy Sticker, why you need social media, and what it can do for your business. Tune in now! Billy Sticker Bio: Billy Sticker never set out to become a marketing expert, speaker, or a podcaster, much less an author.  Through a unique turn of events, today he is all of those things. Billy had become the director of marketing for a multi-practice chiropractic office.  They immediately started seeing great results using the strategies and marketing efforts Billy brought to the table.  After deciding to document what they were doing, he ended up writing a marketing book for chiropractors. He now has written 4 books and created a system for helping chiropractors write a book to help market their practices.  He also has created a coaching community for chiropractors, C4: ChiroCandy Coaching Community, and his podcast, ChiroCandy. Access his free stuff HERE! Chris Miles Bio: Chris Miles, the "Cash Flow Expert," is a leading authority on how to quickly free up and create cash flow for thousands of his clients, entrepreneurs, and others internationally! He's an author, speaker, and radio host that has been featured in US News, CNN Money, Bankrate, Entrepreneur on Fire, and has spoken to thousands getting them fast financial results.

Practice Building With Chiropractic Masters
Digital Marketing Hacks With ChiroCandy's Billy Sticker | #55

Practice Building With Chiropractic Masters

Play Episode Listen Later Oct 23, 2018 30:26


Thought I'd share some effective digital marketing hacks with you, from my good friend Billy Sticker. Billy runs ChiroCandy and has been helping Chiropractors attract new patients, with relevant 2018 and 2019 Facebook and Instagram Hacks.

ChiroCandy: THE Chiropractic Marketing Podcast
139: 3 Reasons Facebook Ads Are Not Working with Billy Sticker

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Oct 23, 2018 16:12


3 Reasons Facebook Ads Aren't Working Welcome back to another episode of Chiro Candy. I've got to tell you guys, this has en a little bit bittersweet. I've really missed doing these episodes, and at the same time, I have not, if that makes sense. For several years we did these every Tuesday, 5:00 AM Central Time a new episode came out. And I was unbelievably consistent with getting these done. And as our business started growing, and we got more and more clients, and the stress of just life, and work, and stuff began to add up. My wife would ask, what are some things that are stressing you out? And one was checking email. And she's like, well, look, why don't you have Renee do that? Which is one of our team members that helps out on the Facebook side of things. So she really became my assistant. Not only does she work in the Facebook side of the business, but she started checking my emails, and organizing that, and letting me know, hey, which ones I need to respond to, and so on and so forth. And that really helped. But we went, in January of this past year, of 2018, which is the same month we did the ChiroCandy Cruise, we were at about 60 offices we were working with doing Facebook. That's not including all the offices, and doctors that we help write books and stuff for. But just the Facebook side of things, now we're well over 100 offices we're working with. And that happened in just a matter of months, we just doubled in size. And we hired a lot of new staff, and got our staff trained, and everybody's here local. We don't have anybody in India doing this. As a matter of fact, it's a lot of people we go to church with that work in the business with us now. So anyway, we worked on our systems, and our processes, and getting everything right. But I kind of gave myself permission to take a step back from doing the podcast. And I've got to tell you, for me, and this is a little bit selfish, but it was a nice break. It felt good. And we also had some issues. I don't know if some of you guys who listen to the show for a while may notice that we had some issues with the mic. I'd have people email me saying, oh my goodness, your last episode from 13 minutes to 16 minutes, your audio went almost completely silent. I mean, just issues like this. And so, I'd replace the mic, and then the other mic was having issues, and it was just a stress point in my life that I was like, you know what? I'm giving myself permission to just not do this for a while. And then I've been traveling, speaking at different events, and it really has been great. People coming up to me saying, hey, what's going on? I miss the show. And even some big name influencers in the profession saying, Billy, dude, what's going on? Where's ChiroCandy? And so, we had last week's episode with Tabor, which the first episode we've done in quite some time. And so, now we're back. We are going to start doing these more regularly. And I even have a new podcast that I'm going to be starting, that I'm really excited about also. It's going to be a totally different genre, if you will. It's going to be called, The Blessed Entrepreneur. And it's going to be about, God wants us blessed to be a blessing. And the purpose of wealth is to help spread the gospel, and some really cool stuff we're going to be going over. But it's going to be more of an entrepreneur, internet marketing type podcast with a tilt on scripture. And not at all trying to use God to sell anything. That's not it. It's more this mind set that some people have that you're supposed to be poor. That money is evil, and that's not the case at all. You can bless a lot more people when you have money, you can make a greater impact in the world when you have money. But you do that by serving as many people as you can. So anyway, that's going to be another podcast we're going to be doing here, launching really, really soon. So I'm excited about that. We're actually working on the website and stuff right now. But in this episode of ChiroCandy, let's go ahead and get into some meat. Some of the meat and potatoes. One of the things that I've noticed is, some of our most popular episodes are the ones where we talk about directly some tools when it comes to Facebook marketing, and what's working, and what's not working. And today we're going to cover three things, or three reasons that your Facebook ads are not working. Or whenever we talk to offices, and they're like, look, we tried this before, and Facebook just doesn't work. Well, we see the same things over, and over, and over again. And basically it comes down to these three things. The first one, whenever somebody says their Facebook is just not working. And whenever we say Facebook, we include Instagram in that as well. When they say their marketing efforts just aren't working, it's because number one, there's no consistency. And I like to relate this to go into the gym. Or even in your diet and nutrition. All right? So let's say that you go to the gym, and you say, you know what? I'm going to start a new plan. I'm going to get in shape, and so on and so forth. And so, you go to the gym and you work out for a week. And you're as sore as can be, but you really don't see much of a change the next week. So you're like, you know what? Yeah, I went to the gym and it just didn't work. Because you just weren't consistent. Or you just go every once in a while. And so that's one of the biggest things, is you have to be consistent. Or your diet, right? You decide that you're going to eat Paleo, or Keto, or whatever, and somebody does that for a week. And okay, well I really didn't see that much of a change. So it just, yeah, that just doesn't work for me. Well, you just weren't consistent. And you've got to be consistent. It's almost like, I believe it was Jim Rone who used this example, and a flame, you can take your finger and run it through the flame. And it just doesn't hurt you. Right? But if you do it long enough, eventually you're going gonna get burned. And that might be the negative way to look at this. But when you go to the gym and you're consistent with it, eventually it's going to work. You just have to be consistent. Whenever I graduated high school, I think I weighed 155, somewhere around through there. When Rusty and I got married, 22 years ago, I was about 165. In the majority of my adult life, I have worked out, and worked out, and worked out. Now, not a lot of crossfit type head training, more just lifting weights, trying to put on size. Trying to put on some muscle. And now, just muscle wise, I mean, I've got more muscle on me right now than I ever have. And a lot of that is because I have been consistent. For years I've been consistent with it. And so, it's the same thing with marketing. Your marketing, you have to be consistent with it. But it's not just going to the gym, right? You can go to the gym and then look around and say, okay, what am I going to do today? If you don't have a plan, which is the second reason we see people where they miss it when it comes to their ads. It's just not having a plan. Right? They get on there, and they get on Facebook and they boost a couple of posts. Or they shoot a video, and they boost that video, and then they don't do anything else with it. There's just really no plan. And so that's the second thing, second reason we see people. So the first one is, just not consistent. Second one is, just not having a plan. It's just like one of the things that I do is, when I go, when it comes to weight training. And a lot of people do this same thing. Mondays I'll do chest, back. On Tuesdays, Wednesdays I do legs. Thursdays I do shoulders. Fridays I do arms. And then Saturdays I'll do traps, and maybe a few other things that I just kind of want to touch on, do some more cardio. And I'll also do some cardio throughout the week too. But have a plan. And even if I skip for a few days and then I go in, all I do is ask myself, okay, what's today? Today's Thursday. Thursdays I do shoulders. Even if I missed back that week, whatever day it is, is what day I'm going to do. Because that's the plan I've chosen to stick with. So it's the same thing with marketing. You just need some type of a plan that you can be consistent with, and then stick with it. Have a plan, find out what other people are doing that's working, and do that. One of the benefits that we have with working with so many offices across the, not just the country, really across the world. I mean, clients in Australia, Ireland, Peru, South and Central America. We've got clients all over. But the great thing is, is sometimes we will find something new that's working. Whether we get an idea from a doctor, or just our staff is talking with a client and comes up with a new campaign. We try it, and it works. Then we try it with a few other offices, and it's working for everybody. Well, then we get to take it and move it across everybody's campaigns, and everybody gets the benefit of that. So we find a plan that works, and then we implement it across everybody's campaign. So you want to be consistent, and then you want to have a plan, and follow that plan. All right? So that's step number two. And then the third reason that we see people not having good results with Facebook, is they're simply not compliant. How frustrating is that? Whenever you have a patient and they're like, yeah, this just chiropractic stuff isn't working. Okay. Does chiropractic work every time, right? Whether or not they feel it, we know it's working. But what they do outside of your office, you have little control over. Some patients are just not compliant. Then we've had that with clients before. Somebody will sign up, and we'll use some stock images, so we can get a campaign going really quick. And then we ask them for images, some simple images of them with patients, and we give them samples, and so on and so forth. Just use an iPhone, right? If you have to, you can use an Android. But just use a cell phone, take a picture like the ones we send, and get them over to us, and we'll update your account in those pictures we know work better. And then they never do it, right? They just never send that to us. Or we ask for some specific videos. And one of the cool things that we do for our clients, we have some really cool online training that is some unbelievable tips and tricks on recording really cool videos for your office. And if they go through the training, they don't implement any of it, and they never get us a video. And then they say, well, this just isn't working. Well, no, you're not working. You haven't been compliant. We know what works really well. We want you to have the most success possible. We just need you to do X, Y, and Z. Right? And so, when people aren't compliant when you're trying to tell them what they need to be doing, and they just don't do it, and then they say it doesn't work, that can be really frustrating. Just like it can with you, with a patient. So the three reasons we see people not having results with Facebook that they should have is because they're not consistent, they don't have a plan that they're following, and then they're not compliant. So, if you can learn to be consistent with your marketing. All right? One of the things we do, is we like to have offices do videos. Even if it's just a video, a short video, two to three minutes, do one every two weeks. We have some offices that do one a week. Actually, we have some offices that do several a week. And then one of our staff will get on there on Fridays and look over the videos they did that week. Which one is getting the most engagement? And then the next week we'll put some ad dollars behind that, and then we'll rotate it. But one of our offices in Kentucky, as a matter of fact, he was just doing a video every two weeks. And in two and a half months we built an audience of 9,000 people that had watched 50% or more of these videos. And he had only, at the time, only done four or five videos. If you figured every couple of weeks doing a video. But we were able to take that audience of people who know are watching his stuff, and then run specific ads to them, and all of a sudden his Facebook leads went from screening quality leads, to referral quality leads. Because he followed the steps and stuff that we teach. And so that works really, really well. But it's just being consistent. He was doing these every couple of weeks. So, that's one thing. Be Consistent, have a plan, know what you're doing, know what you're going to be doing in the videos on, know what it is you're wanting to offer, and be consistent with it, and then be compliant. If you hear about certain things other people are doing that's working, or if you have somebody like us saying, look, we need you to do X, Y, Z, do that. Follow up and do those things. That's going to get you the best possible results. All right? So, I hope you found some value in that. If you have any questions, or you would like to see about having us do your Facebook marketing for you, you can go to chirocandymarketing.com. That's chirocandymarketing.com. There's a button on there, you can just click apply and then it'll walk you through the steps, ask you a handful of questions about your office, and then allow you to set up a call with me, or one of our other team members, and we'll just see if there's something that we might be able to do to work things out with you. Because one of the best things about our companies, one is our staff. We have some tremendous support. But we also, we're probably the lowest fees you'll find in the industry, for doing what it is we do. And if you refer three people to us, we will do all of your marketing for free. So you don't even have to pay us anything. It's a really great program. But if you have any questions, even if you just want us to talk, and see, point you in the right direction, and your wanting to do all this on your own, still schedule a call with us, and we will be more than happy to just go through a consulting call with you, and give you some tips and tricks that you might be able to implement to get the best results when it comes to Facebook. So, appreciate you guys. And we will see you on another episode of ChiroCandy.

Dr J's Path to Success Podcast: Chiropractic, healthcare, business and life advice
Episode 42 - Interview with Billy Sticker, Founder of ChiroCandy

Dr J's Path to Success Podcast: Chiropractic, healthcare, business and life advice

Play Episode Listen Later May 29, 2018


In this episode, Dr J interviews Billy Sticker, the host and founder of ChiroCandy, and fantastic chiropractic marketing podcast. We talk about how Billy got started in Chiropractic marketing but more importantly, there is a rich pay streak of golden nuggets littered throughout this episode, so be sure to listen to the whole show to catch them all. DrJamesFedich.com

founders chiropractic billy sticker chirocandy
A Doctor's Perspective Podcast
Episode 21: Why be an Author, Facebook Ads, Publicity Billy Sticker of ChiroCandy

A Doctor's Perspective Podcast

Play Episode Listen Later May 30, 2017 64:27


Billy Sticker of the super successful chiropractic marketing podcasts ChiroCandy joins us today.  We Start with his background as a rare coin seller, a mystery job you have to listen to find out, and his youth ministry passion.  Then we transition to how he developed a calling for chiropractic and why he has devoted this...

stickers publicity we start billy sticker chirocandy
Practice Building With Chiropractic Masters
Building Ultimate AUTHORity in Your Local Market!

Practice Building With Chiropractic Masters

Play Episode Listen Later May 3, 2017 35:45


Billy Sticker of ChiroCandy joins me on this Master Talk to share how to gain authority through social media platforms and authoring as well as promoting your own book! If you are looking at carving out a dominant place in the social media landscape, this call is not to be missed! JOIN US TO DISCOVER: 1) The Keys To Building Awareness: FB Marketing/Lead Generation 2) Top Strategies For Reputation Management: Build FB & Google Reviews 3) Becoming An Author: Simple Formula For Writing Your Next (Or First!) Book 4) Publicity: How To Appear On Local Media To Promote Your Book & Practice

ChiroCandy: THE Chiropractic Marketing Podcast
102: Patient Centered Communication - Interview w/ Dr. Josh Wagner

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Feb 7, 2017 31:20


In this week’s episode of ChiroCandy, Billy interviews Dr. Josh Wagner. Dr. Josh Wagner created a very profitable and stress free practice starting out with less than $5,000 in one of the most expensive neighborhoods in the world. After being frustrated with chiropractic’s low public perception, drastically declining insurance coverage, being taught scripts for patients and coming off as a salesman while feeling uncertain about the best care to recommend… He took a step back from the way Chiropractic has been preached to practice the past 30 years. The way that made him feel uneasy in practice, not fully himself, and ultimately not in love with practicing, anymore. It sparked the creation of The Perfect Patient Funnel System and Patient Mastery. Listen as Billy and Dr. Josh Wagner as they discuss Patient Centered Communication. WEBINAR Registration: "Patient Centered Communication Secrets!" https://go.billysticker.com/patient-communication-webinar February 16, 2017, 2pm EST (11am PST) ChiroCandy Cruise Book Now: chirocandycruise.com

ChiroCandy: THE Chiropractic Marketing Podcast
101: The ChiroCandy Cruise – with Billy Sticker

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Jan 31, 2017 8:45


CHIROCANDY CRUISE ITINERARY WESTERN CARIBBEAN FROM GALVESTON, TX JAN 18 2018 – JAN 22 2018 Thursday-Monday Thursday: 4PM Depart from Galveston (Meet & Great: Time TBD) Friday: Fun at Sea (Seminar Day 10-3:30) Saturday: Cozumel 9AM-6PM Sunday: Fun at Sea (Seminar Day 10-3:30) Monday: 8AM Arrive in Galveston   WHAT YOU WILL LEARN Learn how to effectively…  Use Facebook to generate 20-40 new patients every single month Position yourself as THE authority in your market. Manage your online reputation.  Have patients happily write you Google Reviews  And much, much more! Passports Are Not Required.  Kids are Welcome!   chirocandycruise.com

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ChiroCandy: THE Chiropractic Marketing Podcast
95: 7 Reasons To Write A Book - With Billy Sticker

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Dec 27, 2016 22:08


Welcome to episode number 95 of ChiroCandy. On this episode, we're going to talk about 7 reasons to write a book. Before I get into that, I want to go over a couple of key things that I learned from this year, some takeaways that I have from this year. I hope that you guys do the same thing with your practice, your business, your relationships, your spiritual life, your physical life, all these different areas. What are some takeaways that you have for this year and what are some things that you want to do different? Takeaways For 2016 For those of you new to the show, we started ChiroCandy back in May of 2015. I have a background in ministry but also in sales and marketing. I was a sales manager for a long time but I spent 17 years in the precious metals industry, (Rare coins, gold, silver, things like that). About eight years into that, I left that industry, went to work for a chiropractor for a few years and that's whenever I really "drank the Kool-Aid," if you will. I just really fell in love with the profession but I wasn't making as much money as I did in the coin business. Ended up going back into coins. After awhile I was so tired of working for somebody else, building somebody else's dream and having somebody else tell me when and where I needed to be here and be there. It was just time for something else. We started ChiroCandy. I didn't even know how we were going to monetize it. I just wanted to give value. 1. Value Pays: One of my big takeaways for 2016 is value pays. I talk a lot about that in the different episodes. Episode 67, where I talk about this sales process. How the more and more value you give, the more you're going to "sell". It's like whatever product or service you offer, there's a scale. Their money, whatever you're charging for that service, is on one side. Your product or service is on the other. Well the more value you add then it ... Once you get it to outweigh whatever you're charging, the sales mate. My goal was just to give value. Not charge anything. I just wanted to give value. I can say that 2016 being my first year, 100% full-time just doing this, we were able to collect more money than I ever did in 17 years in the coin business. Now my wife stays home. She helps me out. I've got a son in college. He's going to bible school right now. He's learning how to do a lot of this stuff. Really there's three main ways that we monetize ChiroCandy. It's through affiliate marketing, the Facebook marketing that I do for doctors out there and then the ghost writing that we do. We help docs. We sit down with them, come up with a really tight outline. It's all their content. We just do all the hard work. We do all the heavy lifting and then we get it professionally designed, edited and it's listed on Amazon. Then you get to use it for publicity, all kinds of things for your practice. That's really what we're going to get into for this episode. Value pays. That was one of my big takeaways from this year is when you come at whatever you're doing from value, you're going to be okay. As long as you have ways to monetize in the backing it, but just be concerned with giving value. Everything else will work out. It's been a great year. We look for bigger things to come. 2. Consistency: Another takeaway I have is consistency. I release a podcast every Tuesday, 5:00 a.m. Central Standard Time. I don't know. It may go unappreciated by a lot of the listeners. It really doesn't matter. It's important to me to make sure for those of you ... There's a lot of docs out there that listen to the show. We get thousands of downloads every week. Last I checked, we're in well over 90 countries across the world. For those of you who look forward to, "Hey, tomorrow a new show comes out. I want to listen to it at the gym." I know there's podcasts out there that I do that with. If a podcast comes out let's say Tuesday, one of the marketing shows I listen to, if I know it's coming out on Tuesday, I'll wait to make sure it comes out before I go to the gym because I want to listen to it at the gym or whatever it may be. I found that just being consistent, it holds ... I think it builds credibility for me and for what I do. I don't know why I'm saying that's one of my takeaways. I feel that it's paid off. I feel that being consistent every week with the show helps hold me accountable to deliver value. Maybe that's it. Maybe that's where I'm going with this. 3. Ready, Fire, Aim: Then a third takeaway I have is ready, fire, aim. There's been some things we've done this year that haven't worked out real well as far as from a marketing standpoint to produce income for the show or income for our family, stuff like that. There's been some things that have just really been home runs. There's a book by Michael Masterson called Ready, Fire, Aim. Too often people get so caught up in waiting to make sure everything is perfect before you go for it. Sometimes you've just got to go for it. Just get out there, fire and then aim along the way. The book by Maxwell Maltz called Psycho-Cybernetics came out back in the 50s I think. He talks about how we're all created with this internal guidance system. It's almost like a heat-seeking missile that we correct ourselves along the way. It's just the way God created us. There's a lot of truth in that. That was another takeaway for this year is you just get out there and you do it and you go. Then it all works out. Well we've been married almost 21 years now. The majority of that time, I've been straight commission, especially in the coin business. Now when I was manager, I did have an override that I knew was coming in but for the most part, the income has been consistent but not always ... Just like you guys. Owning a business, it's different. I think that's really helped me a lot starting this business. It's going to help me grow the business because there are times like, "Ugh. I don't know where it's going to come from next month." We just keep doing what we're doing and next thing you know, we're having a better month than we did last month and then another better month than that month. They just continue just to grow.  It's just getting out there and putting stuff to work. Proverbs 14:23 says, "All hard work brings a profit but mere talk leads to poverty." Sometimes you've just got to get out there and do it. Then if it doesn't work, tweak it and try it again. 4. Think Bigger. Dream Bigger: Then the fourth thing is just think bigger and dream bigger. We had some guest speakers come and do this thing at our church here a couple months back. That was one of the big things they talked about. It was one of the big takeaways I had from this weekend thing that we did was not to limit myself, not to limit my thinking, but think bigger, dream bigger and do bigger. That's one of our big things we want to do for 2017 is just really how can we get out there and help impact more doctors and help you guys impact more people in your community to help you build that dream practice? I see this all the time. Whatever your dream practice looks like in your mind, there are people out there that have built it. What can I do to help guide you? I'm not an expert in any of this. I do feel that I'm good at marketing but I'm not a doctor. I'm not a chiropractor. I've never built a clinic but my goal is to help provide value and get guys on the show that can help you do that. Anyway, there's eight minutes, almost nine minutes into the show. There's some takeaways for this year for me and hopefully you can apply that to your business and what's coming up for 2017. Let's get into the core of what we want to talk about for this podcast... 7 Reasons To Write A Book. I'm very passionate about this. I've written four books and book number five is actually almost done. It's done. We've been going through the editing process on it. I started it last year. This one has taken me a year but the funny thing is is my Instant Influencer Course, which walks you through how to write a book, I brag about how you can write a book in as little as three weeks. I've done that. My other books I've written in as little as three weeks from the idea in my head to my book in my hand, as little as three weeks. This one was different. I just had different goals for the book but also this year, because of things that would happen ... New clients that would come in, speaking engagements that I would have, just being busy, the book wasn't a priority. I've been still doing a little bit every month and every month to get it to where it is. Now we are at the point where hopefully in the next month or two it's going to be released. I'm really expecting some big things. I'm really excited about that. 1. Authority That's one of the reasons that I wanted to talk about this today. The first reason you should write a book is the authority that it gives you. There's a reason that the root word of 'authority' is author. People automatically look at you different when they realize you've written a book. That's number one. 2. Branding Number two is branding. It really ties into the authority. You can use it in all of your marketing messages, all kinds of things. It really helps shape who you are, your clinic, when you want it to. Now some docs write a book and it's just something they have on their shelves. They use it a little bit. If you do it right, it can really help with your branding, their image, especially making an impact in your area, which leads us to number three is publicity. 3. Publicity Whenever you have a book, it becomes easier to get free publicity in your local area. Whenever you have your book done, you should plan out a publicity campaign where you do what you can to get on the local talk radio. Have articles written in the local newspaper. If your area has a local magazine that comes out, reach out to them. They're always looking for good content. The local TV news station, they're always looking for good quality content and whenever you are an author and you have that authority, it also helps them want to say yes to you, to bring you in front of their audience, knowing that you're going to deliver good quality content. It's huge. One TV appearance on a local news show ... One of my docs did this on the morning news show and had over $6,000 in business just from a little ... It was a three-minute spot on the news one day. Another one of my clients, we helped do a book and he had 60 phone calls that afternoon after his spot aired. His clinic, you're looking at anywhere between ... The different programs and stuff that he offers, he profit-wise collects ... It's all cash. No insurance. Anywhere from $2,000 to $4,000 per case. It had 60 people call after that. He was able to do that. It was easier for him whenever he was an author. They had their book on TV. He's showing the book and they're talking about the book and then talking about his practice and what he's doing. It's a huge opportunity for that. 4. Share Your Message Reason number four is you get to share your message. You guys have a message. I don't know if there's another industry that's as passionate about what it is they do as chiropractors are. This gives you a platform to share that message. 5. Patient Education Reason number five is patient education. Typically whenever you're seeing these patients, you're only spending ... What? Three to five minutes with them at a time? Sometimes longer. After your day one and day two and you're just doing your adjustments, you don't have that much time. For you to get all this philosophy that you have to teach that to these patients, it takes more than that. When you have a book, you can say, "Hey, Ms. Jones. Look, I want you to do this. In chapter three of my book, it talks about the benefits of drinking water," or whatever it may be. "Before you come in next time, read that chapter. There's some things that I want to talk to you about." You can use it as for patient education. 6. Legacy The sixth reason is to leave a legacy. When you have a book that you've written, nobody can ever take that away. It's there always. I recently lost my grandfather. This was just here within the past month, six weeks. Even his grandfather ... I'm sorry, his dad. I heard all these stories about how he was just such a great man and was real involved in church and all these things that he did. They have a building named after him. I always thought, "You know what? If he had written a book, I would love to read it." That's one of the reasons I wrote ABCs of a Leader is I wanted it to be something not for ... To be on Amazon, for everybody to buy and all this. I wanted it to be these key fundamental principles that I feel make people successful that my grandkids could read about, that my great grandkids could say, "Well you know what? Your great great grandfather, here's one of the books that he read and this is the philosophy that made him who he is." It's leaving that legacy is the sixth reason. Let's go over these real quick. Let's recap and then we have one more. 1. Authority 2. Branding 3. Publicity 4. Sharing your message 5. Patient Education 6. Legacy 7. Who You Will Become Number seven is because who you'll become in the process. The late Jim Rohn talks about this... He says his mentor told him, "You should have a goal to become a millionaire not for the money, but because of who you have to become in the process to be able to earn that." I think it's the same type thing. Once you've done work ... Even though as far as my side of things, we try to make it as easy for you as possible. It's still being able to say, "I'm an author." There was a guy that we used to go to church with. I knew him for years but we knew each other at church. Really not anything outside of that. This was really before Facebook so he didn't ... It's not like he was getting on social media and would see me and knew that I was an author. We were at worship practice one day. Something was said about one of my books. He stopped and he said, "Wait, you've written a book?" I said, "Yeah." At the time I had written, I don't know, maybe three of them. He started treating me different. He started talking to me different. It was funny but I bring that point up because that's what happens. When you have a book, people look at you differently. Anyway, those are seven reasons why you should write a book. I really encourage you to make that ... Put that on your list for 2017 as a goal. Whether it takes you a year, whether you want help ... We can help you do it pretty quick. Or even as just something that you sit down and make that a long-term goal, whatever it may be, I really think there's a ... I know that you have a book inside of you. You have a message to share. Share it. Do what you can to share it. That's going to be it for this episode. We'll stop right there. I hope you guys have had a great year. If you were interested in finding out more about writing a book, the different programs that I offer, whether it's being able to get you into our course that shows you how to do it yourself or actually sitting down and talking to us about us doing the work for you. We actually just finished a project for a doc who ... He and his pastor, they wrote their book and then came to me to help go through and edit it, to lay everything out, do all the interior design, the book cover design. We did the website for him. We got it listed on Amazon and all that. Even if that's where you are, I'd love to help you any way that I can. Work With Billy You can go to either workwithbilly.com or you can simply go to chirocandy.com/schedule. Just schedule what time to hop on the phone with me and we'll take 10 to 15 minutes just to find out what's going on, what your goals are and any way that I can help. Same thing if you're interested in Facebook marketing and some of the things that we do for that. Reach out to me the same way, either workwithbilly.com or you can go to chirocandy.com/schedule. Schedule a time to get on the phone and we can talk about those options as well.

ChiroCandy: THE Chiropractic Marketing Podcast
87: When ChiroSushi Meets ChiroCandy - Interview with Tristan Schaub

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Nov 1, 2016 35:07


This week Billy visits with the cofounder of ChiroSushi, Tristan Schaub. Chiropractic is in Tristan’s blood. Literally. As a future 3rd generation, Chiropractor Tristan decided to bring everything he knew growing up in a Chiropractic office to Silicone Valley. It must have worked as he became a part of several startups that found success, most recently DoctorBase (acquired by Kareo). Now he brings his passion to Chiropractic as the Co-Founder of ChiroSushi and the ChiroSushiSummit.   FREE Tools: The Presentation Training Responsible For My Success: Perfect Webinar Secrets chirocandy.com/perfectwebinar (FREE Limited Time Offer) The ULTIMATE Chiropractic Facebook Training  http://go.billysticker.com/fb-training 3 Step Headache Campaign  http://chirocandy.com/headachefunnel

co founders chiropractic silicone valley chirocandy chirosushi tristan schaub
Healthy Care Everywhere
How to Leverage Facebook Marketing & Grow Your Practice

Healthy Care Everywhere

Play Episode Listen Later Oct 4, 2016 39:12


Billy Sticker is our guest today sharing his Facebook marketing expertise on how physicians can grow their practice. Billy is an Online Marketer & Podcast Host of ChiroCandy with over 80 episodes focusing on how physicians can grow their practice. We love his show’s tagline: “Inspiring & Equipping You To Think Like A Marketer”. Billy … Continue reading "How to Leverage Facebook Marketing & Grow Your Practice"

ChiroCandy: THE Chiropractic Marketing Podcast
79: Are Visit Number DC Models Going Extinct? (Best of) - Interview with Dr. Josh Wagner

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Sep 6, 2016 37:01


The is a "Best of" episode.  This interview originally aired as episode 056 and quickly became one of the most downloaded episodes of all chirocandy podcasts.  Billy recorded a new intro and outro for this episode announcing some big news. _________________________ In this week's episode of ChiroCandy, Billy interviews Dr. Josh Wagner of The Perfect Patient Funnel System. Dr. Josh Wagner created a very profitable and stress free practice starting out with less than $5,000 in one of the most expensive neighborhoods in the world. After being frustrated with chiropractic’s low public perception, drastically declining insurance coverage, being taught scripts for patients and coming off as a salesman while feeling uncertain about the best care to recommend… He took a step back from the way Chiropractic has been preached to practice the past 30 years. The way that made him feel uneasy in practice, not fully himself, and ultimately not in love with practicing, anymore. It sparked the creation of The Perfect Patient Funnel System.  Listen as Billy and Dr. Josh Wagner answer the question, are visit number DC models going extinct? In This Episode: Time Based Care Plans Communication New Practice Growth Strategies More From Dr. Josh Wagner Perfect Patient Funnel (affiliate link) FaceBook.com/DrJoshWagnerDC Sign up for email notifications

ChiroCandy: THE Chiropractic Marketing Podcast
CC 073 | Get Amped - Interview with Drs. Jeremy & Amanda Hess

ChiroCandy: THE Chiropractic Marketing Podcast

Play Episode Listen Later Jul 26, 2016 39:14


Drs. Jeremy and Amanda Hess join Billy Sticker this week on another episode of ChiroCandy.   Dr. Jeremy Hess is a practicing chiropractor in Georgia since 2000. He is a graduate of Life University, a member of the Georgia Council of Chiropractic since 1998, a board member since 2007, and serving as Vice President from 2010-2013.  He is a member of the International Chiropractic Pediatric Association, International Federation of Chiropractors and Organizations and a Lifetime Member of the International Chiropractors Association. Dr. Jeremy practices with his wife, Dr. Amanda Hess in Stockbridge Ga. Currently Drs. Hess own and operate the busiest chiropractic practice in the state of Georgia and one of the busiest in the world, are co-founders of the AMPED program and are writing a series of books called, “Designed by God.”    Dr. Jeremy’s passion for natural healing methods began after specific chiropractic care for a collegiate soccer injury to his hip.  To his surprise, not only was his hip injury corrected, but also his asthma and a chronic 2 year eye infection were healed through specific chiropractic after years of inhalers and eye drops never resolved his health concerns.  Thus began his journey into the world of natural health, healing and giving others hope through specific scientific chiropractic care.   Dr. Jeremy is thankful for all the recovery and healing he is able to witness everyday in his private practice.  He also enjoys mentoring and teaching chiropractors and students practice procedures and inspiring them to make a huge impact in their communities through the AMPED program which he is a co-founder. The AMPED program prepares and trains chiropractors to open successfully through proven methods of best practice procedures and business systems.    Dr. Jeremy lives in Lake Spivey, Ga with Dr. Amanda and their two children, Alyssa and Gabriel. Dr. Jeremy's mission is to serve God by serving the families of their community and region through principled chiropractic care allowing the Innate healing potential of the body to fully express itself. Rhinolife.org to find out more AMPED Mentorship Program - Co-Founder LAUNCH Tour  - Co-Founder JumpStart, KickStart & Associate JumpStart Programs - Co-Founder Co-Author Book Series "Designed by God" "Baby Designed by God" & "Woman Designed by God"

Practice Growth Strategies
026: Billy Sticker, How to Write and Publish Your Book

Practice Growth Strategies

Play Episode Listen Later Apr 29, 2016 22:55


Billy Sticker is the host of his own Chiropractic Marketing Podcast, ChiroCandy.  He is an expert in marketing businesses and helping Chiropractors position themselves as the authority in their community.  Learn more at http://chirocandy.com