Podcast appearances and mentions of erin blaskie

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1699: Erin Blaskie unpacks how the halo effect can be strategically used to build a powerful, cohesive brand presence. By aligning perception with experience, entrepreneurs can create trust faster and influence how others perceive everything from their work to their worth. Read along with the original article(s) here: https://www.erinblaskie.com/blog/branding-halo-effect Quotes to ponder: "When people perceive one positive trait, like being attractive or confident, they often assume other positive traits follow." "By simply showing up consistently and aligning what we say with how we show up, we can influence how people perceive everything else about us." "If your website is beautiful, people assume your work is of the same calibre." Episode references: The Halo Effect by Phil Rosenzweig: https://www.amazon.com/Halo-Effect-Business-Delusions-Distort/dp/1476784035 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1699: Erin Blaskie unpacks how the halo effect can be strategically used to build a powerful, cohesive brand presence. By aligning perception with experience, entrepreneurs can create trust faster and influence how others perceive everything from their work to their worth. Read along with the original article(s) here: https://www.erinblaskie.com/blog/branding-halo-effect Quotes to ponder: "When people perceive one positive trait, like being attractive or confident, they often assume other positive traits follow." "By simply showing up consistently and aligning what we say with how we show up, we can influence how people perceive everything else about us." "If your website is beautiful, people assume your work is of the same calibre." Episode references: The Halo Effect by Phil Rosenzweig: https://www.amazon.com/Halo-Effect-Business-Delusions-Distort/dp/1476784035 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1699: Erin Blaskie unpacks how the halo effect can be strategically used to build a powerful, cohesive brand presence. By aligning perception with experience, entrepreneurs can create trust faster and influence how others perceive everything from their work to their worth. Read along with the original article(s) here: https://www.erinblaskie.com/blog/branding-halo-effect Quotes to ponder: "When people perceive one positive trait, like being attractive or confident, they often assume other positive traits follow." "By simply showing up consistently and aligning what we say with how we show up, we can influence how people perceive everything else about us." "If your website is beautiful, people assume your work is of the same calibre." Episode references: The Halo Effect by Phil Rosenzweig: https://www.amazon.com/Halo-Effect-Business-Delusions-Distort/dp/1476784035 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1699: Erin Blaskie unpacks how the halo effect can be strategically used to build a powerful, cohesive brand presence. By aligning perception with experience, entrepreneurs can create trust faster and influence how others perceive everything from their work to their worth. Read along with the original article(s) here: https://www.erinblaskie.com/blog/branding-halo-effect Quotes to ponder: "When people perceive one positive trait, like being attractive or confident, they often assume other positive traits follow." "By simply showing up consistently and aligning what we say with how we show up, we can influence how people perceive everything else about us." "If your website is beautiful, people assume your work is of the same calibre." Episode references: The Halo Effect by Phil Rosenzweig: https://www.amazon.com/Halo-Effect-Business-Delusions-Distort/dp/1476784035 Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1470: Erin Blaskie highlights the untapped potential in your content and explains how to maximize its impact by repurposing it across various platforms. Her insights offer a practical framework for transforming a single piece of content into a broader, engaging presence, helping you reach new audiences while saving time and effort. Read along with the original article(s) here: https://www.erinblaskie.com/blog/youre-probably-underusing-your-content-heres-what-to-do-instead Quotes to ponder: "Your content should work for you, not the other way around." "Turning one piece of content into many not only saves you time, but also allows you to meet your audience where they are." "By expanding your content into different formats, you make it easier to reach a larger audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1470: Erin Blaskie highlights the untapped potential in your content and explains how to maximize its impact by repurposing it across various platforms. Her insights offer a practical framework for transforming a single piece of content into a broader, engaging presence, helping you reach new audiences while saving time and effort. Read along with the original article(s) here: https://www.erinblaskie.com/blog/youre-probably-underusing-your-content-heres-what-to-do-instead Quotes to ponder: "Your content should work for you, not the other way around." "Turning one piece of content into many not only saves you time, but also allows you to meet your audience where they are." "By expanding your content into different formats, you make it easier to reach a larger audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1470: Erin Blaskie highlights the untapped potential in your content and explains how to maximize its impact by repurposing it across various platforms. Her insights offer a practical framework for transforming a single piece of content into a broader, engaging presence, helping you reach new audiences while saving time and effort. Read along with the original article(s) here: https://www.erinblaskie.com/blog/youre-probably-underusing-your-content-heres-what-to-do-instead Quotes to ponder: "Your content should work for you, not the other way around." "Turning one piece of content into many not only saves you time, but also allows you to meet your audience where they are." "By expanding your content into different formats, you make it easier to reach a larger audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1470: Erin Blaskie highlights the untapped potential in your content and explains how to maximize its impact by repurposing it across various platforms. Her insights offer a practical framework for transforming a single piece of content into a broader, engaging presence, helping you reach new audiences while saving time and effort. Read along with the original article(s) here: https://www.erinblaskie.com/blog/youre-probably-underusing-your-content-heres-what-to-do-instead Quotes to ponder: "Your content should work for you, not the other way around." "Turning one piece of content into many not only saves you time, but also allows you to meet your audience where they are." "By expanding your content into different formats, you make it easier to reach a larger audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1447: Erin Blaskie highlights the dangers of "spray and pray" marketing, where businesses scatter their messages indiscriminately across channels without a clear strategy. She explains how this approach dilutes your brand's impact and suggests focusing on targeted, value-driven marketing to see better engagement and results. Read along with the original article(s) here: https://www.erinblaskie.com/blog/spray-pray-is-killing-your-marketing-efforts Quotes to ponder: "Spraying your message all over the place without intention will almost always result in wasted resources and lackluster results." "Creating value-driven, targeted messaging not only helps you speak to the right people but also ensures you're aligning with their needs." "When you are marketing without intention, you're missing opportunities to build meaningful connections with your audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1447: Erin Blaskie highlights the dangers of "spray and pray" marketing, where businesses scatter their messages indiscriminately across channels without a clear strategy. She explains how this approach dilutes your brand's impact and suggests focusing on targeted, value-driven marketing to see better engagement and results. Read along with the original article(s) here: https://www.erinblaskie.com/blog/spray-pray-is-killing-your-marketing-efforts Quotes to ponder: "Spraying your message all over the place without intention will almost always result in wasted resources and lackluster results." "Creating value-driven, targeted messaging not only helps you speak to the right people but also ensures you're aligning with their needs." "When you are marketing without intention, you're missing opportunities to build meaningful connections with your audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1447: Erin Blaskie highlights the dangers of "spray and pray" marketing, where businesses scatter their messages indiscriminately across channels without a clear strategy. She explains how this approach dilutes your brand's impact and suggests focusing on targeted, value-driven marketing to see better engagement and results. Read along with the original article(s) here: https://www.erinblaskie.com/blog/spray-pray-is-killing-your-marketing-efforts Quotes to ponder: "Spraying your message all over the place without intention will almost always result in wasted resources and lackluster results." "Creating value-driven, targeted messaging not only helps you speak to the right people but also ensures you're aligning with their needs." "When you are marketing without intention, you're missing opportunities to build meaningful connections with your audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1447: Erin Blaskie highlights the dangers of "spray and pray" marketing, where businesses scatter their messages indiscriminately across channels without a clear strategy. She explains how this approach dilutes your brand's impact and suggests focusing on targeted, value-driven marketing to see better engagement and results. Read along with the original article(s) here: https://www.erinblaskie.com/blog/spray-pray-is-killing-your-marketing-efforts Quotes to ponder: "Spraying your message all over the place without intention will almost always result in wasted resources and lackluster results." "Creating value-driven, targeted messaging not only helps you speak to the right people but also ensures you're aligning with their needs." "When you are marketing without intention, you're missing opportunities to build meaningful connections with your audience." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1248: Erin Blaskie shares transformative insights on building a personal brand that resonates and stands out. With her extensive experience in marketing, community building, and remote work, Erin lays down a pragmatic 5-step approach to elevate your personal branding efforts. Her guidance is not just theoretical but grounded in two decades of real-world experience, making this episode a must-listen for anyone looking to make their mark in their professional and personal life. Read along with the original article(s) here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand Quotes to ponder: "Building a personal brand is not just about visibility, it's about creating a connection that resonates on a human level." "By integrating your personal story into your brand, you create a memorable identity that stands out in a crowded market." Episode references: Fellow.app: https://fellow.app/ Digg's Productivity Namespace: https://digg.com/namespaces Destiny: A Love Story About a Video Game, Marketing, and Storytelling: https://www.amazon.com/Destiny-Story-About-Marketing-Storytelling-ebook/dp/B00PKHUS0U/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1248: Erin Blaskie shares transformative insights on building a personal brand that resonates and stands out. With her extensive experience in marketing, community building, and remote work, Erin lays down a pragmatic 5-step approach to elevate your personal branding efforts. Her guidance is not just theoretical but grounded in two decades of real-world experience, making this episode a must-listen for anyone looking to make their mark in their professional and personal life. Read along with the original article(s) here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand Quotes to ponder: "Building a personal brand is not just about visibility, it's about creating a connection that resonates on a human level." "By integrating your personal story into your brand, you create a memorable identity that stands out in a crowded market." Episode references: Fellow.app: https://fellow.app/ Digg's Productivity Namespace: https://digg.com/namespaces Destiny: A Love Story About a Video Game, Marketing, and Storytelling: https://www.amazon.com/Destiny-Story-About-Marketing-Storytelling-ebook/dp/B00PKHUS0U/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1248: Erin Blaskie shares transformative insights on building a personal brand that resonates and stands out. With her extensive experience in marketing, community building, and remote work, Erin lays down a pragmatic 5-step approach to elevate your personal branding efforts. Her guidance is not just theoretical but grounded in two decades of real-world experience, making this episode a must-listen for anyone looking to make their mark in their professional and personal life. Read along with the original article(s) here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand Quotes to ponder: "Building a personal brand is not just about visibility, it's about creating a connection that resonates on a human level." "By integrating your personal story into your brand, you create a memorable identity that stands out in a crowded market." Episode references: Fellow.app: https://fellow.app/ Digg's Productivity Namespace: https://digg.com/namespaces Destiny: A Love Story About a Video Game, Marketing, and Storytelling: https://www.amazon.com/Destiny-Story-About-Marketing-Storytelling-ebook/dp/B00PKHUS0U/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1248: Erin Blaskie shares transformative insights on building a personal brand that resonates and stands out. With her extensive experience in marketing, community building, and remote work, Erin lays down a pragmatic 5-step approach to elevate your personal branding efforts. Her guidance is not just theoretical but grounded in two decades of real-world experience, making this episode a must-listen for anyone looking to make their mark in their professional and personal life. Read along with the original article(s) here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand Quotes to ponder: "Building a personal brand is not just about visibility, it's about creating a connection that resonates on a human level." "By integrating your personal story into your brand, you create a memorable identity that stands out in a crowded market." Episode references: Fellow.app: https://fellow.app/ Digg's Productivity Namespace: https://digg.com/namespaces Destiny: A Love Story About a Video Game, Marketing, and Storytelling: https://www.amazon.com/Destiny-Story-About-Marketing-Storytelling-ebook/dp/B00PKHUS0U/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1226: Erin Blaskie shares practical tips for overcoming writer's block by tapping into curiosity and leveraging tools like Feedly, Quora, and UberSuggest to generate fresh content ideas. By asking herself what she'd like to know about a subject, Blaskie finds inspiration in everything from industry trends to direct audience questions, showcasing a proactive approach to content creation that keeps her and her clients' work relevant and engaging. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Episode references: Feedly (https://feedly.com) for curating content inspiration. Quora (https://www.quora.com) for identifying trending questions in your niche. UberSuggest (https://neilpatel.com/ubersuggest/) for competitive keyword research. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1226: Erin Blaskie shares practical tips for overcoming writer's block by tapping into curiosity and leveraging tools like Feedly, Quora, and UberSuggest to generate fresh content ideas. By asking herself what she'd like to know about a subject, Blaskie finds inspiration in everything from industry trends to direct audience questions, showcasing a proactive approach to content creation that keeps her and her clients' work relevant and engaging. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Episode references: Feedly (https://feedly.com) for curating content inspiration. Quora (https://www.quora.com) for identifying trending questions in your niche. UberSuggest (https://neilpatel.com/ubersuggest/) for competitive keyword research. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1226: Erin Blaskie shares practical tips for overcoming writer's block by tapping into curiosity and leveraging tools like Feedly, Quora, and UberSuggest to generate fresh content ideas. By asking herself what she'd like to know about a subject, Blaskie finds inspiration in everything from industry trends to direct audience questions, showcasing a proactive approach to content creation that keeps her and her clients' work relevant and engaging. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Episode references: Feedly (https://feedly.com) for curating content inspiration. Quora (https://www.quora.com) for identifying trending questions in your niche. UberSuggest (https://neilpatel.com/ubersuggest/) for competitive keyword research. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1226: Erin Blaskie shares practical tips for overcoming writer's block by tapping into curiosity and leveraging tools like Feedly, Quora, and UberSuggest to generate fresh content ideas. By asking herself what she'd like to know about a subject, Blaskie finds inspiration in everything from industry trends to direct audience questions, showcasing a proactive approach to content creation that keeps her and her clients' work relevant and engaging. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Episode references: Feedly (https://feedly.com) for curating content inspiration. Quora (https://www.quora.com) for identifying trending questions in your niche. UberSuggest (https://neilpatel.com/ubersuggest/) for competitive keyword research. Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1170: Erin Blaskie shares valuable insights in her article "Have Writer's Block? 3 Easy Ways to Generate Ideas for Your Content," guiding content creators through effective strategies for overcoming writer's block. She introduces tools like Feedly, Quora, and UberSuggest, each offering unique ways to curate, discover, and leverage content ideas for blogs, vlogs, and more, while keeping pace with industry trends and improving SEO strategies. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Quotes to ponder: "Quora is another fantastic source of content inspiration. I use Quora to search up topics in my niche and review the questions that people are asking." "With UberSuggest, put in the domain name of one of your competitors... These are the words that you'll want to start creating content around for your website in an effort to rank higher than they do for those search terms." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1170: Erin Blaskie shares valuable insights in her article "Have Writer's Block? 3 Easy Ways to Generate Ideas for Your Content," guiding content creators through effective strategies for overcoming writer's block. She introduces tools like Feedly, Quora, and UberSuggest, each offering unique ways to curate, discover, and leverage content ideas for blogs, vlogs, and more, while keeping pace with industry trends and improving SEO strategies. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Quotes to ponder: "Quora is another fantastic source of content inspiration. I use Quora to search up topics in my niche and review the questions that people are asking." "With UberSuggest, put in the domain name of one of your competitors... These are the words that you'll want to start creating content around for your website in an effort to rank higher than they do for those search terms." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1170: Erin Blaskie shares valuable insights in her article "Have Writer's Block? 3 Easy Ways to Generate Ideas for Your Content," guiding content creators through effective strategies for overcoming writer's block. She introduces tools like Feedly, Quora, and UberSuggest, each offering unique ways to curate, discover, and leverage content ideas for blogs, vlogs, and more, while keeping pace with industry trends and improving SEO strategies. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Quotes to ponder: "Quora is another fantastic source of content inspiration. I use Quora to search up topics in my niche and review the questions that people are asking." "With UberSuggest, put in the domain name of one of your competitors... These are the words that you'll want to start creating content around for your website in an effort to rank higher than they do for those search terms." Learn more about your ad choices. Visit megaphone.fm/adchoices

Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1170: Erin Blaskie shares valuable insights in her article "Have Writer's Block? 3 Easy Ways to Generate Ideas for Your Content," guiding content creators through effective strategies for overcoming writer's block. She introduces tools like Feedly, Quora, and UberSuggest, each offering unique ways to curate, discover, and leverage content ideas for blogs, vlogs, and more, while keeping pace with industry trends and improving SEO strategies. Read along with the original article(s) here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content Quotes to ponder: "Quora is another fantastic source of content inspiration. I use Quora to search up topics in my niche and review the questions that people are asking." "With UberSuggest, put in the domain name of one of your competitors... These are the words that you'll want to start creating content around for your website in an effort to rank higher than they do for those search terms." Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares 4 things to think about before scaling marketing in your startup Episode 875: 4 Things to Think About Before You Scale Marketing in Your Startup by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/4-things-to-think-about-before-you-scale-marketing-in-your-startup   Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares 4 things to think about before scaling marketing in your startup Episode 875: 4 Things to Think About Before You Scale Marketing in Your Startup by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/4-things-to-think-about-before-you-scale-marketing-in-your-startup   Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares 4 things to think about before scaling marketing in your startup Episode 875: 4 Things to Think About Before You Scale Marketing in Your Startup by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/4-things-to-think-about-before-you-scale-marketing-in-your-startup   Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares 4 things to think about before scaling marketing in your startup Episode 875: 4 Things to Think About Before You Scale Marketing in Your Startup by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/4-things-to-think-about-before-you-scale-marketing-in-your-startup   Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Season 1 featured our first 50 episodes, 20 of which were guest episodes. In today's episode we're going to recap our key takeaways from each guest episode in season 1.Our first guest episode featured Lauren Sanborn, Director of RevOps at CallRail. She recently moved over to DataRobot, an AI cloud platform for Data Scientists.  Aside from leaving us with several marketing and sales alignment tips, my favorite takeaway from Lauren was to not be so hard on yourself if you don't know what you don't want to do (for work). Her advice was to get out there and try different things so you can start to mark off what you don't like. Eventually you'll find something that you love.”Our next guest in episode 07 featured one of our most senior and perhaps most accomplished guest, Brian Leonard, former co-founder of TaskRabbit and now CEO of Grouparoo (recently acquired by Airbyte).Brian went pretty deep on the relationship with marketing and engineering and my favorite takeaway was that marketers and engineers shouldn't think of themselves as doing completely different things inside a company. At the end of the day, both groups are there to move the needle on the business. So the best way to think of it is to come together to power the right stack.Instead of pitching to product, marketing needs this, pitch it as, the company needs this and this is how it will benefit everyone. For example, marketing attribution isn't a marketing or a marketing ops thing. It's a company thing.Next up was our boy Nick Donaldson in episode 10, fresh off a new consulting gig at Perkuto. Another marketer who's moved on to another company, he's now running Marketing Operations at Knak. Nick is wise beyond his years and my favorite takeaway from our chat with him was that the number 1 skill to succeed in marketing ops is curiosity. Early in your career Google and twitter are your best friends. There's so many smart people that have been in your shoes and are nice enough to share those insights. Find them. Read them. Learn from them.So 10 episodes in and we already had a RevOps Director, a CEO and founder and a consultant. We also had a Professor. In episode 11 we were joined by friend of the show Jonathan Simon.This might have been controversial amongst his peers at the University but we're happy to report he's still in his current gig (lol). My favorite takeaway from our chat with Jonathan is that you don't need a degree to have a successful and happy career in marketing anymore. More than anything, marketers need to be adaptable to changing tech and strive to be lifelong learners. He talked a lot about side hustles and starting something, in his course he actually gets all his students to start a blog and build something during their time there.Episode 17 featured Ottawa native Julie Beynon who leads analytics at Clearbit. Things got technical pretty fast but I think Julie did an awesome job introducing data warehousing and making it seem a lot less intimidating.My favorite takeaway was when she explained that a DWH doesn't have row limits and isn't limited by your laptop's CPU. She loves a Google sheet as much as any data driven marketer, but at some point, startups need to upgrade from that clunkiness to a data warehouse solution.It's been fun seeing the martech landscape shift from; APIs for everything and we integrate with all your tools to – we build on top of your data warehouse or we connect natively to Big Query.Keeping to the data theme, we had Steffen Heddebrandt in episode 19. Still almost a year later he's trashing Google Analytics on LinkedIn (lol). He's the co-founder of Dreamdata, an attribution solution for B2B startups and SMBs.Attribution still gets a bad rep, we heard Corey trash it in season 2, but Steffen has solved big pieces of this puzzle at his startup. My favorite takeaway from our convo was when he declared that when it comes to revenue attribution, GA is basically close to useless for B2B companies. Multi touch attribution software does sound like magic when you've tried to orchestrate it yourself, but give Dreamdata a spin if you're still skeptical about it.Episode 25 featured Naomi Liu, Director of Global Marketing Ops at EFI. Naomi spends some of her time mentoring future marketing ops leaders and was hiring for an entry level marketer on her team at the time so we centered our conversation around how to ace your first marketing job.My favorite takeaway was when Naomi said that new marketers should be asking lots of questions. Be that annoying kid in the back seat asking all of the questions.Episode 27 featured friend of the show and local Ottawa social media maven Erin Blaskie. She recently made the switch from leading marketing at Fellow to go back to freelancing as a fractional CMO.My favorite takeaway was when we asked her how marketers should choose between the freelance route and working in house. She thinks everyone should try both. Throw out everyone else's definition of success and make your own by trying different things. Big company, startup, agency, freelance, give them all a shot.In episode 37, we had another manager who was hiring on her team. Shannon McCluskey leads marketing ops at Clio and my favorite takeaway was when she described the role of marketing ops.We are not order takers, we're active consultants designing our own destiny. Sometimes we need to evaluate solutions our partners haven't thought of. We don't always say yes to every request we're given.Episode 39 featured co founder and CEO of Kank Peirce Ujainwalla. A well known face in the martech scene, we asked him to weigh in on the html vs text debate for emails.He said it's important to do a mix of both. Text emails have that personal feel, but HTML is still super important for all your visual users and telling your brand story.Episode 41 featured another local Ottawa and social media expert and now head of marketing at Fellow – Manuela Barcenas. She's also a productivity nut and my favorite takeaway was when she said that her biggest productivity superpower is knowing what to work on when you open your laptop in the morning. Time blocking and planning your week ahead of time by scheduling tasks and deep focus blocks.In episode 44, friend of the show Roxanne Pepin from Rewind chatted with us about her role in Technology operations. Like Shannon she had hot thoughts about the role of marketing and tech ops.She said that while everything is doable, it doesn't mean you should do it. Question the importance of your requests. Let them stew for a couple of days just to determine if it's really as important now as it was two days ago.Another Ottawa local favorite, episode 46 featured Danica Bateman who was marketing automation manager at Net2phone at the time and has recently joined Unbabel, a translation service company.She said marketing automation was the perfect bridge between marketing and sales. Get customer insights from your sales team and put that into your funnel to build an automation engine around customer empathy. Finally, episode 47 featured our last guest interview, Vladlena Mitskaniouk who heads up Marketing at Snyk. She sells a complicated product for developers but that doesn't scare her from learning her industry and the product.We asked her what marketers should start by doing when they join a new company. She said that if you don't know your product you won't be able to market it. Learn your product, it's the most important thing to do first. Then learn the people you work with and learn your customers.Be sure to catch season 2 guest episodes featuring big names in marketing including Corey Haines, Samar Owais, Mike King, Adriana Gil Miner, Dave Rigotti, and many more!

Erin Blaskie is a fractional CMO, a mom, a mental health advocate, an entrepreneur, a TEDx speaker, a travel blogger, and more. In 2004, when she was just 21, Erin started a marketing consultancy business. Since then, she has worked with the leading brands, improving their digital presence and branding. She's passionate about helping her community and she's a firm believer that something amazing can be created from nothing. Host, Mark Emond, and Erin talk about their humble upbringings that helped create the drive, hunger, and grit that they both have, why employee amplification is the most important aspect of a corporate social media program, how to do story-telling well, raising kids who are not entitled, and the three diverse guests at Erin's fictional dinner table.   Key Takeaways: [1:30] Mark welcomes Erin Blaskie to Marketing Unplugged. Erin's multi-passionate! She tries recently not to monetize every hobby! She's focusing on her bringing her business to a niche. [3:19] Erin's schedule is structured around her children's day. Erin works with clients on software product launches, branding, communication, and in her Fractional CMO roles. [5:28] If Erin has more work to do, she finishes it before 5:00; the rest of the day is for family. [5:46] Erin is going through a brand exercise about niching down in terms of her offers and maybe the clients she works with. [6:16] Erin describes the variety of work she may do in two hours. It's chaotic and she likes it! [7:08] When Erin was young, if she wanted cool clothes, she had to figure out how to buy them. That inspired her entrepreneurial nature. She became very creative and resourceful. [9:41] Erin continued with bake sales, lemonade stands and selling roses to romantics at a bar, all from the necessity of providing money for her wants. [10:25] Mark's family's financial struggles bred a hunger and grit in him. He and his wife are financially secure; how do they create that hunger and desire to strive in their children? [11:44] Erin's children want for nothing, but she doesn't buy them everything they ask for, and she sets clear boundaries for them. She sets an example of working openly in front of them. [13:34] Mark taught his daughter the most important word that parents can say to their child. She still doesn't love the word! [14:14] Erin teaches children to prioritize self-awareness, emotional intelligence, and mental health; how to talk about those things, get in touch with feelings, and realize their impact on others. [15:09] Erin teaches her daughter to set boundaries for herself. [16:26] According to the Small Business Trends Alliance, in 2020, only 27% of small businesses were owned by women. Erin is happy about her privilege of being able to pick her clients. [18:39] Erin went back into the tech corporate workforce and it opened her eyes to the opportunity disparities between men and women, especially women with children. [20:38] Erin is encouraged by the growing rate of female CEOs coming into tech startups. [21:55] Are organizations authentically implementing Diversity, Equity, and Inclusion? It doesn't work to say “We can't find anyone diverse!” Network more! Reach our farther! [25:55] How can organizations do better at connecting with customers and engaging hearts and minds? Marketing is talking to people about problems and solutions. People relate to stories. [27:50] Companies go wrong by not spending the time to understand deeply the customer and the customer's problem. You have to understand the customer before selling your features. [29:03] Ditch the idea that the business is metrics alone. It's people talking to people. Make them feel seen and heard and that their problems are being solved. Also, inspire and educate. [30:13] A lot of startups are started by product people. They need to focus on the market and the people. Erin helps founders get closer to the market by having them talk to the customers. [32:39] Erin works a lot with startup accelerators and the startup founders are more focused on the technical side than on marketing. Often they resist her expertise until they see they need it! [33:36] Erin gives suggestions for corporate social media. Focus on the voices in your company. People follow people! The C-Suite and others can champion the product on social media. [36:05] When you share content, it is useless to just leave it there without interacting with commenters. Engage! The secret sauce is getting the C-Suite invested in social media. [37:35] You've got to understand your culture and what your people will champion on social. Break down corporate walls and be very human. [38:06] Mark and Erin discuss individual anxiety, depression, overwhelm, and mental health. Erin has worked hard to prioritize self-care in the last few years and cut her work hours. [41:13] What changed for Erin was to get very clear on what was important. It wasn't accomplishments and accolades. She wants her work to enable the life she wants to have. [42:40] If Erin starts to feel anxious, stressed, or burnt out, she immediately cuts back. There's only one of her. She also credits therapy for helping her. [44:53] Erin defines her success. For Erin, it's not expensive cars or mansions, it's work she loves, family time, and getting out and hiking. Don't try to keep up with the Joneses. [45:35] Erin discusses her travel blog, Fearless Travels. The pandemic has been hard on travelers! Travel pulls Erin out of her routine! She goes off-grid and doesn't bring her laptop. [47:01] Ireland is a place on Erin's travel bucket list, but if she could go anywhere right now, it would be Zion. She recommends the Angels Landing hike. [48:03] Legos or video games? Erin has a Lego photography Instagram page, but for now, she picks video games: World of Warcraft on PlayStation or gaming PC. [48:59] Winter or Summer? Summer, but really Fall! Summer is really hot for hiking. [49:20] Speaking or Writing? Speaking, because Erin really likes the connection to the audience. [40:30] Running or yoga? Yoga. Erin has a story about that! She has run a 10K once. [50:21] Avocados or chocolate? Avocados! [51:00] Blogs or vlogs? Vlogs. Erin likes what you can convey in a video, [51:32] The three people Erin would invite to dinner. Her family! Or, Elon Musk (about Twitter), rock climber Alex Honnold (about El Capitan), and Erin's grandfather, (an OG entrepreneur.)   Mentioned in This Episode: Erin Blaskie, Fractional CMO Erin Blaskie on LinkedIn Fearless Travels Zion National Park  

Erin Blaskie tells you how to build brand credibility with the "halo effect" Episode 432: Build Brand Credibility with the "Halo Effect" by Erin Blaskie on Psychology of Learning & Marketing Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/branding-halo-effect Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie tells you how to build brand credibility with the "halo effect" Episode 432: Build Brand Credibility with the “Halo Effect” by Erin Blaskie on Psychology of Learning & Marketing Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/branding-halo-effect  Laika's platform builds and automates compliance for standards like SOC 2 and HIPAA, with hands-on expertise each step of the way. OSD listeners get 20% off when joining at Heylaika.com/osd  Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie tells you how to build brand credibility with the "halo effect" Episode 432: Build Brand Credibility with the “Halo Effect” by Erin Blaskie on Psychology of Learning & Marketing Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/branding-halo-effect  Laika's platform builds and automates compliance for standards like SOC 2 and HIPAA, with hands-on expertise each step of the way. OSD listeners get 20% off when joining at Heylaika.com/osd  Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

HUGE thank you to all of our awesome guests. In celebration of our 50th episode, we're rounding up all the answers to the most important question we asked every single one of our guests: what advice do they have on how they've managed to balance everything life throws at them and how they stay happy and sane at work.This is our 50th episode. Most of our episodes were actually just the two of us, jamming on a topic. Sometimes we went deep in a technical topic like email deliverability or lifecycle. Sometimes we talked about the people skills, working in tech, working remote. 15 of our 50 episodes had guest interviews. We showcased martech folks from different roles and seniority levels. But for each of our guests, we finished by asking the same question: What advice do you have on how to balance everything life throws at you and how do you stay happy and sane at work?Our guests share their answers back to back, time stamps below:02:00 - Lauren Sanborn (05: Happiness at the intersection of sales & marketing)"Happiness is all about your perspective, 25% your situation and 75% how you look at it." 05:22 - Brian Leonard (07: Be friends with engineering with open source Martech)"The secret of autonomy and purpose is to work on something that is important. Find a way to write your own job description so that it lines up with your purpose and mastery."06:16 - Nick Donaldson (10: Curiosity, learning & success in your MOPs career)"Prioritize your family and your friends. Turn off notifications outside work hours and dedicate time to doing things you enjoy." 07:40 - Jonathan Simon (11: Do you still need a degree to have success in marketing?)"It's hard. Exercise and mental health is incredibly important. Pick up hobbies, do what makes you happy, find time for yourself." 11:02 - Julie Beynon (17: Making marketing analytics not intimidating)"You have to be proactive. You're the only person that owns your happiness. If you're not happy, you need to fix it, not someone else."13:10 - Steffen Hedebrandt (19: Reaching B2B attribution nirvana)"Having a kid makes you become really good at prioritizing. I ask myself, does this make me happy or does this correlate with more revenue yes or no?" 14:40 - Naomi Liu (25: How to ace your first marketing job)"Tech is my love language, and I get a lot of satisfaction using it to solve other peoples problems both in my personal life and business."15:08 - Melissa Ledesma (26: Melissa Ledesma: Women of Martech)"I encourage you to step away and talk to your friends about your job. They will not understand a word of what you're saying, and let them show you their own excitement and absorb that. There's so much more for us to be invigorated by if we take a moment to remember what we're actually doing." 16:45 - Erin Blaskie (27: Startup marketing, in-house vs freelance)"Ditch everyone else's definition of success. Nobody cares that you drive a BMW and it likely won't amount to additional happiness. Focus on what would make you feel successful as a person and don't be afraid of having a non linear path." 19:11 - Shannon McCluskey (37: Searching for remote martech pros)"Ever since I've become a mom I've been learning by necessity and actively keeping my working hours 9-5. Remote work is always around the corner but it's important to get that distance to make sure you connect with family."20:37 - Pierce Ujjainwalla (39: Creativity in marketing is under attack)"I never work past 5. I never work on the weekends. I attribute happiness to pleasure and challenges. Pleasure is golfing and skiing and I find a lot of challenge in my work but also some hobbies. Lawn care gives me a mental break. Digging out weeds is very relaxing." 22:33 - Manuela Barcenas (41: From first marketer to team manager)"To stay balanced and happy, find activities that make you feel good, block time in your calendar for specific tasks and get into journaling."24:38 - Roxanne Pepin (44: Startups and the ability to learn RevOps)"Having a separate space in your house for where you work. Being able to “leave” and not have to bring your work with you in other places of your house. Oh and take Slack off your phone!"26:54 - Danica Bateman (46: A day in the life of a Marketing Automation Manager)"Surround yourself with positive people. People that are invested in your success and want to see you grow and thrive." 27:48 - Vladlena Mitskaniouk (47: Grow your marketing career one data mystery at a time)"Acknowledge that things came in waves. When the clam is there, really embrace those moments. Don't always try and push yourself through every moment. Book vacation well ahead of time and check out. Book time for your lunch, book time for your workouts, book time in the morning to do a checkin with yourself. No one else is going to save that time for you. "✌️--Intro music by Wowa via UnminusCover art created with help via Undraw

Erin Blaskie shares how brands - including new and emerging ones - can partner with established influencers and brands to help them and also their own brand. Let's just say they take you under their wings - I mean, their halo. Join us for this insightful discussion. Connect with Erin here: https://www.erinblaskie.com/ --- Send in a voice message: https://anchor.fm/ctrappe/message

Subscribe to the Power of Why on Apple Podcasts. Welcome to a special *recap*episode of the Power of Why. We are officially wrapping up season 3 of the show with some conversations that we've had this season with creatives, executives, business operators. These are all conversations captured on the Power of Why with guests who are so focused, brave, creative and thoughtful. Here they are: Joanne Bezzubetz [1:02 – 2:39] Mussie Hailu [2:39 – 4:10] Lola Plaku [4:10 – 5:30] Vanessa Griffiths [5:30 – 6:44] Victory Omotayo [6:44 – 8:12] Trishala Pillai [8:12 – 9:20] Paula Whitelocke [9:20 – 11:17] Natasha Roy [11:17 – 12:23] Erin Blaskie [12:23 – 14:00] Tim Salau [14:00 – 15:12] Ben Branson-Gateley [15:12 – 17:42] Mari Galloway [17:42 – 18:33] If there is a particular episode that resonated with you – search the power of why + their name to listen to the full episode. For the month of August, we will be showcasing replay episodes with some past guests who have blown me away. In September, we will be back with season 4.

Erin Blaskie offers 5 steps you can take to kickstart your personal brand Episode 288: 5 Steps to Kickstart Your Personal Brand by Erin Blaskie on Branding Yourself As A Business Leader Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand  Do business where business is done. Get a $100 advertising credit toward your first LinkedIn campaign. Visit LinkedIn.com/OSD Please Rate & Review the Show!  Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group  Join the Ol' Family to get your Free Gifts and join our online community: OLDPodcast.com/group Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie offers 5 steps you can take to kickstart your personal brand Episode 288: 5 Steps to Kickstart Your Personal Brand by Erin Blaskie on Branding Yourself As A Business Leader Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand  Do business where business is done. Get a $100 advertising credit toward your first LinkedIn campaign. Visit LinkedIn.com/OSD Please Rate & Review the Show!  Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group  Join the Ol' Family to get your Free Gifts and join our online community: OLDPodcast.com/group Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Erin Blaskie offers 5 steps you can take to kickstart your personal brand Episode 288: 5 Steps to Kickstart Your Personal Brand by Erin Blaskie on Branding Yourself As A Business Leader Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/5-steps-to-kickstart-your-personal-brand Do business where business is done. Get a $100 advertising credit toward your first LinkedIn campaign. Visit LinkedIn.com/OSD Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group Join the Ol' Family to get your Free Gifts and join our online community: OLDPodcast.com/group Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Erin Blaskie offers 3 easy ways to generate ideas for content if you have writer's block. Episode 267: Have Writer's Block - 3 Easy Ways to Generate Ideas for Your Content by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content  With Netgear Business Solutions, you get the very best WiFi performance to keep you connected whether you're in the office, working from home, or on the go. Visit Netgear.com/business and use code OPTIMAL10 at checkout to save 10% Please Rate & Review the Show!  Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group  Join the Ol' Family to get your Free Gifts and join our online community: OLDPodcast.com/group Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie offers 3 easy ways to generate ideas for content if you have writer's block. Episode 267: Have Writer's Block - 3 Easy Ways to Generate Ideas for Your Content by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/have-writers-block-3-easy-ways-to-generate-ideas-for-your-content  With Netgear Business Solutions, you get the very best WiFi performance to keep you connected whether you're in the office, working from home, or on the go. Visit Netgear.com/business and use code OPTIMAL10 at checkout to save 10% Please Rate & Review the Show!  Visit Me Online at OLDPodcast.com and in The O.L.D. Facebook Group  Join the Ol' Family to get your Free Gifts and join our online community: OLDPodcast.com/group Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Welcome back, so glad you are here with us for episode #16 of the Elevate Business Podcast.In this new episode of the Elevate Business Podcast, we have the pleasure of introducing you to Erin Blaskie, who is a Start-Up Mentor, Director of Marketing to Fellow.app, TEDx speaker, and the founder and tech community in Ottawa.Erin tells us that just when everyone started having to work from home because of the pandemic, daily meetings to check if everyone was emotionally well were some of the first things done to help their employees achieve success during these challenging times. "For us at first, the focus was on our people. How can we be sure that everyone is set up for success."What challenges did you face during these new times?

Erin Blaskie talks about what to do instead of underusing your content. Episode 077: You're Probably Underusing Your Content. Here's What to Do Instead by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/youre-probably-underusing-your-content-heres-what-to-do-instead Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in  The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts! For three months free with Gusto, to gusto.com/​osd​ And for a limited time BitTrust IRA is waiving the signup fee for OSD listeners - a $50 value. Go to BitTrustIRA.com/OSD Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares a marketing approach more effective than spray and pray. Episode 047: Spray and Pray is Killing Your Marketing, Here's a Better Approach by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: https://www.erinblaskie.com/blog/spray-pray-is-killing-your-marketing-efforts Please Rate & Review the Show! Visit Me Online at OLDPodcast.com and in  The O.L.D. Facebook Group and Join the Ol' Family to get your Free Gifts! For three months free with Gusto, to gusto.com/​osd​ Learn more about your ad choices. Visit megaphone.fm/adchoices

2 short posts from Erin Blaskie where she shares her thoughts on reflection and enjoying downtime. Episode 1043: Yes, More Please AND Don't Have It All Figured Out by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original posts are located here: http://erinblaskie.com/yes-more-please/ http://erinblaskie.com/dont-have-it-all-figured-out/ Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices

2 short posts from Erin Blaskie where she shares her thoughts on reflection and enjoying downtime. Episode 1043: Yes, More Please AND Don't Have It All Figured Out by Erin Blaskie Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original posts are located here: http://erinblaskie.com/yes-more-please/ http://erinblaskie.com/dont-have-it-all-figured-out/ Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares the science behind positive thinking and intentions. Episode 984: Act As If and the Science Behind Positive Thinking and Intentions by Erin Blaskie (Optimism & Improving Discipline) Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: http://erinblaskie.com/act-as-if/ Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares the science behind positive thinking and intentions. Episode 984: Act As If and the Science Behind Positive Thinking and Intentions by Erin Blaskie (Optimism & Improving Discipline) Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: http://erinblaskie.com/act-as-if/ Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares takeaways from The War of Art by Steven Pressfield along with an example from her own life. Episode 940: Resistance, Rationalization & Emotional Suppression by Erin Blaskie (Overcoming Depression - Positive Thinking). Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: http://erinblaskie.com/resistance-rationalization Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Erin Blaskie shares takeaways from The War of Art by Steven Pressfield along with an example from her own life. Episode 940: Resistance, Rationalization & Emotional Suppression by Erin Blaskie (Overcoming Depression - Positive Thinking). Erin Blaskie has helped numerous businesses come online, establish their web presence and create community. Erin's primary expertise is in creating solid systems and processes for businesses but she also leads clients to leverage the power of the Internet to nurture community, create culture and inspire change. She is a TEDx speaker and a Google Certified Speaker and speaks all around the world. The original post is located here: http://erinblaskie.com/resistance-rationalization Visit Me Online at OLDPodcast.com Learn more about your ad choices. Visit megaphone.fm/adchoices