Podcasts about fractional

In this episode Deborah discusses the importance of breaking down strategic objectives into smaller, manageable tasks. She shares her own challenges with website updates, writing plans, and five-year strategies, and emphasizes the need for discipline and prioritization. Deb encourages listeners to schedule tasks into their calendars and celebrate each achievement, even if it's not fully complete. She believes that by mastering these skills and navigating challenges, individuals can become leaders worth following and make a lasting impact.   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvym  See omnystudio.com/listener for privacy information.

Fractional talent is a great way to get experienced team members on a part-time basis to augment your full-time staff in a cost-efficient way.   About BolsterBolster is the new way to find the right executives. We supercharge startup growth by matching CEOs with transformational leaders—without the hassle of traditional talent sourcing. Built by entrepreneurs for entrepreneurs, the Bolster marketplace is packed with diverse, highly qualified talent ready for executive, advisory, or board roles. Our no-nonsense, no-frills approach makes it easier than ever for startups to find the right leaders and for leaders to find the perfect next opportunity. Start your search at bolster.com.About SpringTime VenturesSpringTime Ventures seeds high-growth startups in healthcare, fintech, logistics, and marketplace businesses. We look for founders with domain expertise, forging a path with a truly transformative technology. We only invest in software-based businesses in the USA. We bring a people-focused approach, work quickly, and reach conviction independently. Our initial check size is $600k. You can learn more about us and our approach.   About Rich MaloyRich's mission is to rebuild the American dream through entrepreneurship. He believes technology gives all people the opportunity to grow, learn and earn. He is a Managing Partner at SpringTime Ventures and the host of the VC Minute podcast. With prior careers in finance and sales, he's been focused on the startup ecosystem for over a dozen years. He's a father of two young children and loves sci-fi, skiing, and video games.  

In this episode of The Next CMO podcast, I speak to Amanda Reierson, CMO of Avant. Avant (then known as AvantCredit®) was founded in 2012 with the goal of improving the borrowing experience for middle-income consumers. A byproduct of the Y Combinator startup accelerator program, Avant quickly built a reputation as an online lending platform, a reputation that continues to this day.Learn more about Amanda ReiersonLearn more about AvantFollow Peter Mahoney on Twitter and LinkedInLearn more about Peter's company, AcceleratusLearn more about Planful for MarketingJoin The Next CMO CommunityRecommend a guest for The Next CMO podcastProduced by PodForte

In this episode, Host Paola Soares speaks with her podcast bestie Eugenia Woo, the Host of the newly launched and buzzed about, Creator To Leader Podcast. Eugenia is a seasoned Digital Marketing Strategist who helps established entrepreneurs become thought leaders so they can scale their impact and revenue. She specializes in developing comprehensive marketing strategies, crafting compelling brand messaging, and ensuring cohesiveness across platforms. She provides Fractional CMO services to a handful of private 6 & 7-figure clients, overseeing their entire marketing operation so they can focus on building the vision for the business. Her clients have successfully restructured and relaunched premium offers, doubled email engagement in only a month, revitalized conversion-driven marketing funnels, and tripled podcast downloads. Interestingly, she is a producer for the top-rated podcast, the Jasmine Star Show. She also created one of the very first podcasts in Spanish! In this interview she shares what a Fractional CMO is and how it can be beneficial for business owners, what it means to go from creator to leader and the common mistakes she sees business owners make when it comes to their marketing strategy… This and so much more. Connect with Eugenia: Instagram: @eugenia.woo                       Creator To Leader Podcast   Let's Connect: Instagram: @butfirstshefailed Paolasoares.com Weekly But First, She Failed Newsletter Sign up/ Your Boss Woman Profile Quiz But First, She Failed FB Community Email me: Paola@Butfirstshefailed.com

Anne is a former WNBA player and Division 1 Academic and Athletic All-American at Iowa State University. Following a stint in Division I basketball coaching, Anne transitioned into international business focusing in on research and training in the neuroscience and performance psychology fields- mindset is everything!Today she coaches and consults athletes and executives looking to elevate their performance by focusing skills/mindset training development. Anne btw, is also a TV Analyst and Sideline Reporter for Women's and Men's Basketball games.She is the host of a great podcast called Get Busy Livin where the conversations focus on a growth mindset and giving back. This episode is 100% focused on the mental side of transitioning into new things ie. Escaping corporate. For those of us with 20-30 years in corporate this mind shift is critical. A couple of key takeaways to listen for: Think bigger and what's possible and NOT what could go wrong The power of keeping it simple Animal intuition- Lions, Elephants and Sea Turtles - it is spot on Short term vision to drive long term success And a lot more Make sure to listen until the end as this episode was packed from beginning to endLinks: Website: https://www.anneoneil.co/work-with-anne  Get Busy Livin' Podcast Anne's LinkedIn Anne's Twitter Anne's Instagram  Article: https://community.thriveglobal.com/three-ways-animal-intuition-led-me-to-my-dream-job/ 

Founders: this one is for you!   Today, Michelle is joined by seasoned marketing expert, Aimee Schuster. Together, they dive into juicy subjects, from the power of AI tools in streamlining business processes to the value of in-person interactions in building lasting relationships. Aimee shares insights on being a fractional employee, sales methodologies, and the importance of scalability in sales.   Aimee Schuster is an expert at marketing the invisible, having spent the last twenty-five years supporting B2B organizations like Miller Heiman Group, DLA Piper and Homefinder.com build, advance and energize their lead generation programs. Aimee founded Bandwidth Strategy, a fractional CMO and COO consultancy, to help growth-stage organizations drive the right leads into the funnel that result in closed-won business. Aimee uses her experience and a bit of humor and improv (honed as a student at Second City) to create a common language among the all-too-often warring factions of sales and marketing. A go-to voice on sales-marketing alignment and workplace equity, her work has been featured in Fast Company and Business Insider.   Tune in to gain valuable knowledge and practical advice for navigating the ever-evolving business landscape!   ------------------------- In today's episode, we cover the following: What is a fractional CMO? What is "selling the invisible"? Different stages of marketing funnel for organizations The value of SEO and sales methodologies Top struggles working with founders: AI's impact in the job market Scaling your business beyond yourself Trends in workplace cultures Benefits of working in-person Sources that inspire Aimee's work ----------------------- RESOURCES: Read The E-Myth by Michael E. Gerber Read Built to Sell by John Warrillow   ----------------------- Guest info: To learn more about Aimee and her incredible insights on marketing you can follow her on LinkedIn, @AimeeHSchuster website, bandwidthstrategy.com. ----------------------- WORK WITH MKW CREATIVE CO.   Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok   ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee!   ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free atwww.audible.com/kma.   This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard

Running a small business comes with its fair share of challenges, and let's be honest, marketing and branding often top that list. We've all been there, trying to figure out where to put our resources to get the word out effectively.However, there's a solution that has been gaining traction – hiring a Fractional Chief Marketing Officer (CMO). But what exactly is a Fractional CMO, and how can it help your small business succeed?We've got just the person to break it all down for us today – our very own marketing expert, Kelly Rice. Kelly and I usually co-host this show, but today, I have the absolute pleasure of interviewing Kelly about a significant part of her role at Treefrog – being a Fractional Chief Marketing Officer for our clients. We'll dig deep into why small businesses are turning to Fractional CMOs, how this could be the missing piece in your marketing puzzle, and Kelly's personal experiences in helping businesses level up with strategic marketing advice.If you're hoping to up your small business marketing game and build a thriving brand, this episode is your golden ticket. Join us and find out how a Fractional CMO can give your business a big boost.Specifically, this episode highlights the following themes:The role and benefits of a Fractional CMOCommon marketing pitfalls small businesses faceThe process of integrating a Fractional CMO into your teamOther Mentioned Links & ResourcesEpisode 103: The Best Marketing Strategy for Small Businesses: The Flywheel Marketing Method: https://www.treefrogmarketing.com/best-marketing-strategy-small-business-flywheel-marketing-methodLearn how to choose & use keywords to improve your Google rankings:https://www.treefrogmarketing.com/keywordsGet access to this free mini-course - Marketing Guiding Statements:https://www.treefrogmarketing.com/marketingguidingstatementsEnjoy 35% off one year of HoneyBook: https://www.treefrogmarketing.com/honeybook-coupon-codeLearn more about Treefrog services:https://www.treefrogmarketing.comJoin the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426Follow Treefrog on Instagramhttps://www.instagram.com/treefrogmarketingFollow or DM Victoria on Instagram:https://www.instagram.com/victorialrayburn

In this episode Eran Mizrahi discusses the work he is doing with Ingredient Brothers to make the ingredient search and procurement process easier for customers. Listen in as Deborah and Eran also talk about the importance of building a global team and the challenges that come with it. Eran emphasizes the need for a clear focus on building a global team, while Deb adds that it's essential to have a long-term strategy and find team members who align with the company's values and goals. They also discuss the milestones and challenges of entrepreneurship and the importance of networking.   Eran grew up watching his father grow a successful import business that was built on integrity and customer service. A South African transplant, Eran started his career at Deloitte. From there, he came to New York to pursue his MBA at Columbia '14.Eran was an early employee at Plated, where he focused on building planning and sourcing programs. The team's collective efforts led to a $300M sale to Albertsons.He then went to join Nuts.com, one of the world's largest nuts and specialty ingredient e-commerce companies. He was quickly elevated to COO and quadrupled capacity to support growth in 2020.Fun Fact: Eran took a gap during college to attend culinary school, where he solidified his love of food.   You can connect with Eran in the following ways: Website: ingredientbrothers.com Linkedin: https://www.linkedin.com/company/74524657/admin/feed/posts/   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

Most marketing businesses concentrate on the artistic aspect of marketing. They are unaware that creativity is merely a component of marketing and that it is not always crucial. Business owners ought to also focus on the operational aspects of marketing, such as case studies and sales enablement tools. Doing so will enable your marketing system to roll and attract people to our business, resulting in growth. Nathan Yeung from Find Your Audience, a fractional marketing team that assists companies in finding solutions to all marketing-related issues and generates growth. Listen as Nathan discusses the benefits of focusing on operations in marketing, the value of having a CMO team, and the one-shot mentality. Don't miss this knowledgeable episode! Resources Find Your Audience Online Site Nathan Yeung on Facebook  Find Your Audience Marketing on Facebook

This Podcast Is Episode Number 542, And It's About What Is A Fractional CFO And How Can It Help Your Construction Business? A fractional CFO, or Chief Financial Officer, is a finance professional working part-time, retainer, or contract. They bring the experience and expertise of a high-level CFO to your business – without the cost of hiring a full-time, in-house employee.   Fractional CFOs service several clients simultaneously, typically on a part-time, retainer, or contract basis. Their specialty is providing outsourced CFO services to small and medium businesses.   Because their financial management skills are so well-developed, it's common to bring one on board to help navigate a challenge.   Every construction business can benefit from dedicated financial management expertise, but very few small companies have the means to hire someone full-time—particularly in the lean early years.   Unfortunately, it's those first few years when a company is just starting up that establishing good habits with managing financial resources is so important, and, over time, can even make or break a construction business.   Outsourcing a CFO is affordable for business owners like you who recognize the need for a financial expert with construction business experience. CFOs provide top-level advice when needed, offering incredible value and cost savings to companies focused on growth and long-term success. But what happens when you hire a CFO without a construction business experience? At the very least, you and your CFO would constantly struggle between having all the documents needed for data entry and providing the tools to the Bookkeeper to deliver the reports correctly. As a construction business owner, you want answers to the following questions: Am I making any money? Where am I making any money? Why isn't there a report that gives me all the answers at the push of the button? Furthermore, a financial challenge sometimes comes beyond your team's skill or experience level. This is where a fractional construction CFO can be of great benefit. Some of the issues they assist with include: Cash flow problems High expenses Existing systems that are no longer working Cost-cutting analysis Getting through an audit Hopefully, these situations don't come up often, but when they do, it's beneficial to have an expert on your side to guide you through. Your small construction business might want to consider the benefits of working with a fractional construction CFO. Achieving goals A fractional CFO can help you realize your dreams by deciphering the numbers. They will look at where you are now and help you plan where to go next. This includes: Ensuring the books are in order Performing financial forecasts Helping with strategic relationships Overseeing due diligence There are plenty of ways a fractional CFO improves your operations. The specific skills and experience they provide will clarify your situation and help you achieve what you want. Managing growth Taking your construction business to the next level can seem daunting. You want to grow but don't want to risk your success by taking on too much or making a damaging misstep. A CFO will help you navigate the steps ahead. If you're already growing at a rate that makes you feel like losing control, they will help you retake the reins. A fractional CFO will help by: Breaking down large amounts of financial information into helpful data Making a plan to develop existing employees and their skills Identifying the need to hire new employees to manage growth Implementing systems that will work in the future Exploring causes of revenue loss and cost overruns and developing solutions to address them Ultimately, a fractional CFO is helpful to guide you through the growth process so that you can feel confident as your business expands. High-level decision making A CFO can analyze your construction company finances and provide expert advice to help you make more informed, strategic decisions for ongoing profitability. That senior-level financial oversight can help you understand any risks or weak spots, identify opportunities, and create a realistic and actionable business plan that steers the company precisely where you want it to go. Managing risk Your business is an asset that needs protection from any potential risk that may threaten its ongoing success. A fire or flood, cyber attack, or employee theft can all cause long-term damage if you don't protect your business. A CFO can undertake a risk assessment and ensure that you invest wisely, have appropriate insurance, and secure sensitive data, equipment, and inventory. Field tools are a given. The truck has a rack for ladders and lumber. Vans have shelves and bins; they are tall enough to stand in, saving wear and tear on employees' knees. Less strain on knees can keep or postpone possible Worker's Compensation claims. Worker Comp claims lead to increased premiums. Once the Tools and Equipment are updated, it is much easier to see which employees are productive. In the Field – Who is bringing their jobs in on time, under budget is reasonable. Jobs without warranty work and signing billable change orders add to the bottom line. Simple Efficiency is a "Win-Win" for everyone: The Contractor Owner receives the reports needed to make good, proactive decisions. The CFO has a smooth-running operation and can focus on the "Money Management" duties necessary to run the business. The Office Manager or Bookkeeper can efficiently enter the day-to-day paperwork into the QuickBooks file, answer the phones, and complete other daily tasks without frustration. The Field Staff know they have turned in all their paperwork (paper and digital) in a timely fashion with limited stress and are greeted warmly by the Office Manager or Bookkeeper. Everyone is ending their day on a "Happy Friendly Note" and looking forward to tomorrow. Everyone Wins When: 1. The Contractor Owner knows the accounting records are accurate and can make decisions 2. The CFO can be confident that clients are billed, and no one is paid twice. 3. The Office Manager or Bookkeeper can easily track Job Costing and Timecards 4. The Field Staff stays on top of the job and gets signed Change Orders 5. The Customer is happy with an excellent job without any warranty work. Final thoughts When you hire a fractional CFO, you decide how often their services are required and only pay for the services you need. Hiring a financial expert on contract is a cost-effective solution for construction businesses that only need part-time support. Staying on top of your company's financial management is a struggle for many small business owners, who spend much time attending to clients and profit-generating activities. Working with a team of accountants, bookkeepers, and a CFO can help you better manage the most critical aspect of your business for ongoing growth: your bottom line. About The Author: Sharie DeHart, QPA, co-founded Business Consulting And Accounting (Fast Easy Accounting) in Lynnwood, Washington. She is the leading expert in managing outsourced construction bookkeeping and accounting services companies and cash management accounting for small construction companies across the USA. She encourages Contractors and Construction Company Owners to stay current on their tax obligations. She offers insights on managing the remaining cash flow to operate and grow their construction company sales and profits so they can put more money in the bank. Call 1-800-361-1770 or sharie@fasteasyaccounting.com  

In this episode Deborah shares her excitement about her upcoming book and the importance of reaching out for help. She calls for stories and contributions from her audience to include in her book, which aims to provide essential leadership skills. Deb emphasizes the significance of closing knowledge, skills, network, and emotional intelligence gaps by seeking assistance from others. She encourages listeners to take action, build relationships, and trust through human interactions.    Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

Oshri Cohen joins Cam and Otis on today's episode to discuss the role of CTO, what makes hiring a fractional CTO so advantageous, and the future of coding and computing.  How can you develop solutions for an ever-changing problem set?  Why do you need a CTO for your business?  And what can you do to keep up with advancements in technology?  Oshri helps answer all of these questions on this very informative episode- you'll want your notebook and pen ready for this one!Thank you to our sponsors Evergood Adventure Wines and Tribe and Purpose!!- Order your lemon wine at  https://www.evergoodadventurewines.com/buy-online/              DISCOUNT CODE “CAM-OTIS” for 20% off your order!!- Learn how The Green Beret Leadership Program can help your business:  https://findyourpurpose.coach/GBLP/ More About Oshri:Oshri Cohen is an expert technologist in more languages, frameworks, architectures and technologies than he cares to count. He is an ex-executive at multiple startups and ex-founder of his own custom development shop.  He is disrupting the popular thought that startups need a full-time CTO and could save on average $400K per year in direct technical leadership costs through the use of a Fractional-CTO, which is his primary business.  Oshri is also disrupting the technical recruiting business through the use of recruiters that are also engineers and can evaluate candidates on a deep technical level before recommending candidates to clients and only deal with fixed-cost mandates.LinkedIn: https://www.linkedin.com/in/oshricohen/@OshriCohenCTOWebsite: https://www.oshricohen.me/

I always love chatting with fellow fractional CFOs and today is no exception. I am joined by Staci Millard, a CFO from Canada who is a fellow entrepreneur and has already exited her business. We discuss common trends we see with business owners and how to avoid major missteps in your path to scaling.   Staci Millard is a mom of 2 and multi-passionate entrepreneur. She grew and sold her first seven figure business business before she was 35 while raising her daughters. She prides herself not only on her own experience growing a business but also the thousands of small businesses she's helped over the past 15 years. She believes in three non-negotiables for every successful business- making money, heart-led impact on those we serve, and having a great life because of our businesses not in spite of it. Staci now works as a fractional CFO and business mentor for entrepreneurs helping them scale and have the success she knows we can all achieve.   Connect with Guest: Website: stacimillard.com Instagram: https://www.instagram.com/staci.millard/   What you'll hear in this episode: [3:23] Staci talks about her background and the types of clients she serves. [7:16] What are some of the biggest misconceptions about what fractional CFOs do or don't do? [10:34] Staci discusses challenges she has helped business owners overcome. [14:10] How to decide if an investment in yourself or your business is worth the expense? [17:49] How a fractional CFO keeps your money focused on your business goals. [30:16] Staci shares client successes.     If you like this episode, check out: Questions to Ask Yourself as a CEO Why You Want to Build a Sellable Business Get Back In The Driver's Seat Of Your Business Finances   Want to learn more so you can earn more? CFO Power Session: https://www.keepwhatyouearn.com/power-session-inquiry Visit keepwhatyouearn.com to dive deeper on our episodes Visit keepwhatyouearncfo.com to work with Shannon and her team Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/   The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

In this episode of The Role Forward, Joe and Scot dive into the world of fractional CFO services and the transition to in-house teams. They discuss the inflection points where companies outgrow fractional CFO services and the economic factors that drive the decision to hire in-house. The complexity of business activities and the need for a 24/7 finance team are key considerations.The conversation shifts to data infrastructure and the challenges early-stage companies face in building and tracking plans. They emphasize the importance of clean data and the role of systems and automation. Joe and Scot also explore the difficulties in integrating various systems and the value of data analysis in deriving meaningful insights.Scot shares his journey from startups to consulting and back, highlighting the growth and collaboration experiences. He explains the engagement process with companies, emphasizing the strategic value of starting with accounting before moving to more complex financial planning and analysis (FP&A). The episode concludes with insights into strategic projects and the path to growth.Guest-at-a-Glance

To Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to DTC Podcast, today we're doing a deep dive on some best practices to build a lasting brand in the Apparel space with ecom veteran and fractional CMO, Jacob Rokeach Listen and you'll learn about smart inventory management and planning, omni channel approaches that brands of any size can execute, how to structure your Meta Ad account in our creative as targeting world, scaling your business and your career thoughtfully and lots more. On with the show! Timestamps: 0:00 - Introduction 2:38 - The Power of Celebrity Brands 4:51 - Effective Marketing Strategies 7:25 - Understanding Creative Strategy 9:52 - Valuable Career Advice Hashtags: #DTC #MarketingStrategies #CreativeStrategy #CareerAdvice #DirectToConsumer #CelebrityBrands Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

In this episode Todd Wilkowski discusses the importance of bringing in outside general counsel and the value it provides in terms of expertise and support for small businesses. Listen in as Todd and Deborah talk about the fractional approach, which allows businesses to test the waters and build trust before committing to a long-term relationship with consultants. They emphasize the importance of being proactive and strategic in providing legal advice and the need for trusted advisors who can offer solutions to a wide range of challenges. They also discuss the future of professional services and the transformative impact of technology on the legal industry.   Todd focuses his practice on serving private, closely held and/or family-owned businesses as their outside general counsel and trusted advisor on all legal and risk issues. Besides a prior career as an Air Force officer, Todd also has unique background in construction law, where he has advised companies on myriad legal issues affecting the industry in both private practice and as a general counsel. Before joining Frost Brown Todd, Todd served for seven years as the general counsel for Baker Concrete Construction Inc., the nation's largest concrete construction specialty contractor, where he had daily oversight over the company's legal, enterprise risk management, contracts, ethics, compliance, political lobbying and government relations functions. Prior to Baker, Todd was a partner with a large Cincinnati law firm where he gained substantial litigation, arbitration and alternative dispute experience while assisting the firm's clients in resolving risk issues that threatened their profitable growth or continued sustainability. Todd's full time practice is serving as outside general counsel to private and family-owned businesses of all sizes. He (and his team of experts at FBT) provide timely, practical, strategic, and value-added advice on various issues and opportunities faced by closely held companies involving, but not limited to, enterprise risk management, contract drafting and negotiation, litigation and dispute resolution oversight, corporate restructuring, tactical and strategic HR and employment, and intellectual property and government compliance. He also offers business advice in areas such as succession planning/ exit strategies and strategic plan development. Todd takes a proactive approach on identifying and providing innovative solutions impacting his clients' continued development and success. He also advises his clients on potential strategies for seizing current market opportunities while concurrently and effectively leveraging the risks commensurate with these opportunities.   You can connect with Todd in the following ways: Website: https://frostbrowntodd.com/ Linkedin: https://www.linkedin.com/in/todd-wilkowski-8802286   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvym  See omnystudio.com/listener for privacy information.

Saagar Bains is a fractional product leader and product advisor who started out digitally transforming his family's wholesale business and launching its e-commerce site before moving into consulting and into startups. One of those startups was The Body Coach, started by celebrity fitness guru Joe Wicks, where Saagar had the job of translating their vision into scalable reality. For this episode, we travelled to Saagar's hometown of Birmingham for a LIVE interview and Q&A about the pros and cons of building for celebrity creators. Episode highlights:   1. Being an early entrepreneur can really help your product management game Product managers often get tied up in the craft of product management and the latest frameworks, but Saagar started out working for his family business and had to work out everything as he went. This gave him an incredible bias for action, to do things that don't scale and to get scrappy where needed. These are traits that many PMs should develop rather than getting precious about process. 2. Product Management is all about the "Why" Saagar spent some time working for Deloitte Digital and, in many cases, building stuff without being told why it was being built. This left him feeling unsatisfied, and like he wasn't doing "Proper Product". Luckily, even though The Body Coach started building with an external agency, the "why" was so strong from the founders that Saagar could take over something that made sense. 3. Creator-led businesses have a built-in audience, which means that "move fast and break things" doesn't work If you have millions of users with a direct relationship with the brand upfront, you can't just throw anything out the door. There's an incredible amount of brand equity and trust that needs to be satisfied, and there is a higher quality bar. That said, you still have to pick your battles, and there's still good product prioritisation work to be done. 4. All founders are going to come with feature requests, and smart PMs are going to do some of them When you have an incredibly well-respected founder who lives and breathes the product, you're going to get requests. Some of them will even make sense. But, product people who don't have evidence against the requests, or a better plan in general, are going to get overridden and they only have themselves to blame. That said, it's important not to rail against feature requests just because they're from a founder. 5. Building proper, trusting relationships with the founders is incredibly important When working with creators with a massive following, who have invested so much of themselves into a company, the worst thing you can do is just walk in expecting them to bend to the awesome power of product management. Saagar spent several hours walking and talking with the founders before even getting the job, to understand their motivations and forge a bond. This ultimately helped him be more successful. Contact Saagar You can connect with Saagar on LinkedIn.

In this episode Deborah discusses the transition from being an influential leader to becoming an inspirational leader. She shares her personal experience of learning the importance of listening to people's stories and understanding their emotions. Deb introduces a framework for inspirational leadership, which includes checking in with the team, listening deeply, and sharing personal stories of challenges and transformation. She also provides five key strategies for becoming an inspirational leader, such as creating inspiring moments, asking the team what they need to succeed, and showing gratitude.   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

In this episode we discuss the power and value of the chief evangelist role in corporate, as a fractional and within our own business. This is a powerful and underappreciated concept. In my opinon it is essential to growthLinks:Ethan Beute LinkedIn: https://www.linkedin.com/in/ethanbeute/Website: https://www.chiefevangelist.com/LinkTree: https://linktr.ee/ethanbeute

Beau Button is President and CTO, Atlas Reality, Inc., is Redefining Location-Based Gaming through Innovative AR Development | Future of Gaming Monetization through Entertainment-Oriented Financial Growth and a Computer Nerd   Chapters/Timestamp Jumps by Otter.ai - Otter referral link https://otter.ai/referrals/AVPIT85N    New Orleans 4:06 Austin & ACL 9:13 Most mobile games are dealing with the privacy movement, and apple and Google are following suit. They are seeing lower PCMS on their ads, but their business models still work. 14:32 The importance of continuous improvement in software. 22:19 The enneagram personality test. 27:16 What is Adhd and how does it work? 31:13 The cheat code to life and how to get it. 36:34 Veganism. 42:10   Beau Button has been actively involved with software development since he was 11 years old. He got his start learning about computers around age 9, digging into the hardware side of things first, and eventually picked up software development at age 11. Having spent the majority of his career as a serial entrepreneur working in the government space Beau has now transitioned into the mobile gaming space through his company Atlas Reality, Inc. Beau has become a technology & automation enthusiast, even in his personal life. He spends a majority of his time outside of work building through 3d printing, and is very passionate about hunger/food scarcity, education and veganism.   Does Atlas Earth pay real money?   You can make money with Atlas Earth by renting out your parcels in the game, but the earnings are very low and it would take a long time to cover the cost of the land.       Guest's calls-to-action AtlasReality.com   Episode sponsored by SQUARESPACE website builder https://squarespacecircleus.pxf.io/sweatequity by CALL RAIL call tracking https://bit.ly/sweatequitycallrail by LINKEDIN PREMIUM - 2 months free! https://bit.ly/sweatequity-linkedin-premium ---   Sweat Equity

Ever wondered how to select the perfect marketing partner for your business? This week we chat with fractional CMO Josh Ramsey, who brings his vast experience to the table as we navigate the complex world of marketing partnerships, with an emphasis on comprehending the value of your investment beyond just the price. Our conversation takes a deep dive into working with ad agencies. Josh speaks of the importance of having a clear strategy and vision before you shake hands with an agency. In the same vein, we also look at the value of leads for your business. Josh even shares some priceless tips about the kind of questions businesses should be asking their vendors to set the right expectations. We also throw light on the intricacies of hiring marketing managers. The conversation revolves around the critical need for both analytical and creative mindsets in your marketing strategy. We discuss the challenges that come with finding the right person for this role and circle back to the role of a fractional CMO in this regard. To wrap it up, we highlight the need for both a visionary and an executor in your team, which can be a game-changer in reducing the workload of the business owner. So, gear up for some strategizing, setting KPIs, and making swift decisions to seize opportunities.Learn more about all the things he does by visiting www.jrcmo.comFollow Spotlight Branding for more!Facebook: www.facebook.com/spotlightbrandingTwitter: @spotlightlawyerInstagram: @spotlightlawyerTikTok: @spotlight.mediaVisit www.spotlightinsider.com for additional content to help your firm grow!

Russell is a born and bred entrepreneur, having started multiple 7-figure businesses and helping hundreds of other businesses repeat that success. He is now on a mission to simplify the world of marketing. Passionate that entrepreneurs are the mind, heart, and engine of the world, he is driven to improve the world through better business.

Fractional executives offer a unique and valuable growth strategy for startups and emerging growth companies. They distinguish themselves from external consultants by actively exercising executive authority within the organization, aiding in strategy development and execution. These interim leaders are instrumental in building out specific departments, managing growth, and preparing for a seamless transition by hiring full-time replacements. Fractional executives often work across multiple companies simultaneously, adding versatility to their expertise. Brook Janousek of The Grow CMO joins Karen on The Compassionate Capitalist Show to discuss the value of using interim chief level officers to bridge the gap and maximize the value of high level expertise at a 'fraction' of the cost. In more established companies, fractional executives can also serve as a solution for the challenge of prolonged executive leave, ensuring a smooth workflow and preserving job security for valued employees. Moreover, the post-Covid landscape has seen a rise in experienced executives taking on fractional roles, providing access to top-tier talent at a fraction of the traditional compensation cost.  In marketing, fractional CMOs are gaining traction, particularly as businesses adapt to changing work dynamics. To effectively engage with a fractional CMO, startups and scale-ups should consider the right timing for their involvement, pinpoint their organizational weaknesses, and identify pain points that hinder revenue generation. Additionally, it's crucial for marketing teams to comprehend the P&L and leverage prior experience to maximize their impact on business growth. Here are 3 takeaways:  1. Sales and marketing serve different but complementary roles in the customer journey. Marketing's primary focus is on generating awareness and interest in a product or service. It aims to create a strong brand presence, educate potential customers, and attract them to the company's offerings. In contrast, sales steps in to convert these interested leads into paying customers by addressing their specific needs, providing personalized solutions, and closing deals. 2. The customer journey often spans multiple touchpoints and stages. Marketing primarily operates at the top of the funnel, initiating the journey by reaching a broad audience through advertising, content, and social media. It continues nurturing leads through email marketing, content, and other forms of engagement as they progress through the funnel. Sales, on the other hand, plays a more direct role in the later stages, engaging with leads who have expressed a clear interest and are closer to making a purchase. 3. Marketing success is typically measured using metrics like brand awareness, website traffic, engagement rates, and conversion rates. These metrics reflect the effectiveness of marketing efforts in attracting and educating potential customers. In contrast, sales success is measured by more concrete metrics such as revenue generated, deal closure rates, and customer acquisition costs. These metrics directly tie sales efforts to revenue outcomes, making them more transactional and outcome-focused compared to marketing's broader reach and influence metrics. Brooke Janousek is a fractional CMO and digital nomad on a journey to intentionally live a joyful life. She is the founder of The Grow CMO, a fractional leadership solution for effective marketing growth that she founded in 2022 after two decades as a leading expert in the marketing industry. You can follow her digital nomad journey along with her “lessons on the road” at Brooke on the Grow. Relevant links:  The Grow CMO: https://www.thegrowcmo.co/  Brooke on the Grow: https://brookeonthegrow.com/ LinkedIn: https://www.linkedin.com/in/brookejanousek/ PREFER TO WATCH:  Find the show on YOUTUBE: https://youtu.be/EjzTqCTRpGM Karen Rands is the leader of the Compassionate Capitalist Movement™ and author of the best selling investment primer: Inside Secrets to Angel Investing: Step-by-Step Strategies to Leverage Private Equity Investment for Passive Wealth Creation.  She is an authority on creating wealth through investing and building successful businesses that can scale and exit rich.  Karen is an enthusiastic speaker on these topics for corporations, economic development groups, angel investor networks, and professional  business networks.   Visit http://Kugarand.com to learn more about Karen and the services we offer for investors and entrepreneurs. The Compassionate Capitalist Show™ is a Podcast on YouTube.  Please visit and subscribe and share.  It is great to watch Karen and her guests live, in action.  The whole library of podcasts and interviews since 2020 can be found there by category or chronological. https://bit.ly/CCSyoutubepod   Imagine the feeling of investing in a way that had massive impact and a potential pay you back 10x your money. The time is now to find out if Angel Investing / CrowdFunding Investing is the wealth creation strategy for you.  Take action on Karen's offer to learn how to invest with confidence in entrepreneurs and sign up (FREE FOR NOW) the new Compassionate Capitalist Wealth Maximizing System. http://dothedeal.org  

In this episode Cheryl shares her journey into leadership and the inspiration behind her book. Listen in as Cheryl and Deborah emphasize the importance of personal accountability, mindset, and prioritizing the well-being of teams. They also discuss the concept of disruption, the dangers of complacency, and the significance of setting challenging goals. Deb and Cheryl stress the importance of celebrating achievements and making decisions based on principles.    Cheryl is the CEO & Founder of reCalibrate, a firm dedicated to helping audacious business leaders take their organizations to the next level.In her previous life as a hospital president, her hospital consistently excelled, nailing 99th percentile performance in their metrics, under her leadership. She founded reCalibrate and created the Be99® Guiding Questions Framework by reverse engineering what they did in their hospital to guide other leaders and their organizations into this same level of performance as quickly and sustainably as possible. This industry-agnostic framework contains the puzzle pieces needed so that leaders in any organization can assemble their own Epic WorkplaceTM, where living in the top 1% becomes possible simply by focusing on the right things… and ignoring the right things. Her boutique advisory firm has impacted global brands and Mid-Market organizations around the world.Cheryl is also a speaker and the author of the newly released leadership book crafted around her experience on a South African safari on horseback. Face to Face, A Guide to Leading More Skillfully in Times of Great Disruption and Uncertainty links her adventures in South Africa to the key strategies needed to achieve top workplace performance and delivers rare insight into the collective wisdom of 25 other leaders from around the world. It promises to be a great read!   You can connect with Cheryl in the following ways: Website: www.reCalibrate.today Linkedin: linkedin.com/in/recalibratetoday Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

Episode OverviewIn this episode, we jump into fractional sales and its potential advantages, especially for tech consulting businesses. Harris also shares when and why you should hire a fractional sales expert while addressing the challenges and the need for continuous development and improvement.Main things you will learn from this episode:Why go with fractional salesHow to best use it How Harris is using AIAbout Harris KennyHarris Kenny founded Intro CRM, a sales agency based in Denver, Colorado. He helps build scaleable systems for sales teams, integrating with HubSpot and Close. He has been in sales for over 13 years and has helped drive tens of millions of dollars in revenue for emerging technology and service companies. Resources and Links495 - Show NotesIntrocrm.comHarris' LinkedIn profileApollo.ioClay.comScaling Blueprint Join our newsletterThe Cloud Consultants ShowPaul Higgins MentoringConnect With PaulOn LinkedIn

In this episode of PRISM Podcast, Sydney interviews  Aimee Schuster who founded Bandwidth Strategy, a fractional CMO and COO consultancy, to help growth-stage organizations drive the right leads into the funnel that result in closed-won business. They dive deep into topics including lead generation, sales-marketing alignment, and the benefits of fractional roles. Aimee Schuster shares her expansive expertise and insights in this episode: Aimee's LinkedIn Bandwidth Strategy website https://www.linkedin.com/in/samsalesli/ https://www.linkedin.com/in/demandjen1/ Two Bobs podcasts The E-Myth --- Send in a voice message: https://podcasters.spotify.com/pod/show/sydney-lich/message Support this podcast: https://podcasters.spotify.com/pod/show/sydney-lich/support

Robert Burke of Sobo, a tech company whose on-demand AI platform matches fractional consulting with small businesses joins Enterprise Radio. The post Fractional Consulting is Shaking Up the Consulting Industry appeared first on Top Entrepreneurs Podcast | Enterprise Podcast Network.

Robert Burke of Sobo, a tech company whose on-demand AI platform matches fractional consulting with small businesses joins Enterprise Radio. The post Fractional Consulting is Shaking Up the Consulting Industry appeared first on Enterprise Podcast Network - EPN.

In this episode Deborah shares her personal experience of shifting from telling others what to do to inspiring them through questions and stories. Deb discusses redefining value and influencing people, emphasizing the importance of prioritizing important tasks, building rapport, proposing next steps, and showing gratitude. She highlights the significance of education and spot coaching for growth and success.    Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

Are you interested in working multiple jobs at the same time? Bethany Crystal does this now! In more detail, she does not work on one job for more than 50% of her working hours. With a not ideal economic environment and more people desiring work autonomy and flexibility, fractional employment work has become more popular. You will learn what type of work Bethany does, how she is able to leverage her background now, why you may need to send outreach emails to find clients, and so much more. Excited for you to build and grow your Portfolio Career!As always, this episode with notes is on my website.Connect with Bethany on TwitterConnect with David on Twitter

You may have heard me refer to myself as a fractional CFO. But, what does that actually mean and what should a fractional CFO be doing? We tackle this on the show today with guest Michael King. Michael is the CEO and founder of KFE Solutions, which is the top rated fractional CFO fir in Dallas, TX. He is also the founder of the CFO Accelerator, where he coaches and mentors other fractional CFOs to grow their firms and he hosts the CFO Report podcast. Michael was a mentor of mine in growing my practice, and you will quickly understand why and how his influence was instrumental in my business's growth.   Today on the show, we chat about what a fractional CFO does, how they make an impact, the difference between good and great CFOs and the key deliverables you should expect them to provide.   If you are an accounting professional looking to work with Michael, check out his Inner Circle here: https://www.thecfoaccelerator.com/a/2147530062/JBEBLZWw.   What you'll hear in this episode: [1:34] Introduction to Michael King. [3:49] Michael and I break down what fractional CFO's actually do. [5:51] What are some of the beneficial side effects of having a fractional CFO on your team? [7:49] What is the difference between a good fractional CFO and a great fractional CFO? [13:41] Michael goes over an example of the benefits of a fractional CFO in detail. [19:37] What deliverables people should expect from a fractional CFO at minimum? [24:19 Michael gives advice on how to engage a fractional CFO and how to get the most out of these insights.       Connect with Guest: The CFO Accelerator: https://www.thecfoaccelerator.com/ LinkedIn: https://www.linkedin.com/in/iammichaelking/ Website: https://www.thecforeport.com/ Instagram: https://www.instagram.com/thecfoaccelerator   * Related episodes: Live Q&A Part 1: How to Find and Hire a Great Accountant What is a CFO Power Session? Profit First for Real Estate Investors with David Richter   Tactical Resources: 5-Day Financial Mindset Refresh: https://www.keepwhatyouearn.com/refresh Create a Custom Podcast Playlist: https://quiz.tryinteract.com/#/6303d4c525b1e80018d47cfa Grow Cash Flow for Your Business: https://www.keepwhatyouearn.com/endless-cash Tax Deduction Guide: https://www.keepwhatyouearn.com/tax-deduction-guide CFO Power Session: https://www.keepwhatyouearn.com/power-session-inquiry See how much you can save with an S Corp: https://www.keepwhatyouearn.com/keep-what-you-earn-s-corp-calculator   Additional Resources: Find everything you need at https://www.keepwhatyouearn.com Questions about this episode? Text me!: https://my.community.com/shannonweinsteincpa Hire us: https://www.fitnancialsolutions.com/accounting Find me on IG https://www.instagram.com/shannonkweinstein/ Meet me face-to-face on YouTube: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ     The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

We should not just be concerned about problems in the American banking system, but also about the proliferation of Eurodollars. Original Article: "Eurodollars as a Fractional Reserve Market"

We should not just be concerned about problems in the American banking system, but also about the proliferation of Eurodollars. Original Article: "Eurodollars as a Fractional Reserve Market"

Shownotes can be found at https://www.profitwithlaw.com/395.In this podcast episode, Moshe Amsel and Danielle Hendon, owner of Four Corners CFO, discuss the importance of financial management for small businesses. They discuss when it's the right time to hire a fractional CFO, the ideal profit margin, the three profit levers, and the significance of budgets and cash flow. They provide actionable advice and strategies for law firm owners to improve their financial management and profitability.Chapters:[00:00] Introduction to Danielle Hendon[04:35] Transitioning from Corporate to Small Business [13:56] When to Consider a Fractional CFO [19:09] Using Profit First mindset[22:52] Setting Profit Margins[28:49] Three Profit Levers [38:46] Budgeting and Cash Flow for Business Owners[42:44] Danielle's Parting Piece of AdviceResources mentioned:Check out our Profit with Law YouTube channel!Learn more about the Profit with Law Elite Coaching Program here. Connect with Danielle Hendon: Website | Facebook | Instagram | LinkedInEpisode 390 - From 0 to 200 Employees The Ultimate Guide to Successful Law Firm Growth with Luis Raul Scott JrEpisode 393 - The 3 Most Effective Strategies for Maximizing Profit in Your Business with Rocky LalvaniFour Corners CFOProfit FirstJoin our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/To request a show topic, recommend a guest or ask a question for the show, please send an email to info@dreambuilderfinancial.com.Connect with Moshe on:Facebook - https://www.facebook.com/moshe.amselLinkedIn - https://www.linkedin.com/in/mosheamsel/

There was a thirst of having security knowledge and expertise, but there was no way for people to access it.  They can Google their face off, that's fine.  But with security, there are a lot of nuances that are particular to each company.  And so you kind of need someone that has been there and can provide an expert opinion.  These founders, all they want to know is what should I do now and what should I do later? Brutally honest insights from Ayman Elsawah, Fractional CISO and Founder of Cloud Security Labs, vCISO advisory for B2B Saas Startups. In this episode of Audience 1st Podcast, we uncover: Roles and responsibilities of a Fractional CISO: Misconceptions and challenges Ayman faces in the cybersecurity industry Ayman's ultimate goal as a fractional CISO  Trend in the CISO role - from in-house CISO to fractional CISO Differences highlighted among in-house CISOs, fractional CISOs, and virtual CISOs. Importance of understanding the startup mentality and ensuring a good culture fit Use of metrics like security culture and compliance to gauge the success of security investments Vendor best practices to engage with fractional CISOs Such critical insights unraveled in less than 41 minutes. Join Audience 1st Newsletter Today Join 1400+ cybersecurity marketers and sellers mastering security buyer research to better understand their audience and turn them into loyal customers: https://www.audience1st.fm/newsletter

Don't forget to subscribe, leave a rating and a 5-star review. If you leave a 5-star rating and review, send me an email info@blackrealestatedialogue.com and I'll send you a free training on finding and analyzing properties.Welcome to The Investor Spotlight! In this segment, we will feature a short clip from a previous episode. In this episode, Trevor Fay (Episode 168) discusses fractional real estate investing, how blockchain technology can work with real estate, and more. You can listen to the full episode here.Apply to my Out of State Investing 4-Week Workshop- https://www.outofstatemoney.com/workshop

In the ever-evolving realm of marketing, finding the right strategies to fuel growth can be a challenge, whether you're a small business owner or part of a larger organization. Aimee Schuster is an expert at marketing the invisible. This means services over products.    She has spent the last 25 years helping B2B organizations to build, advance, and energize their lead generation. She is all about getting leads into their business so they can continue to grow. Aimee also founded Bandwidth Strategy: A fractional CMO and COO consultancy to help growth-stage organizations drive the right leads into their funnel.     Aimee began her career in legal marketing. She saw this wave of digital marketing coming and knew that lawyers were not going to be the first to adapt. She was going to be an early adapter though. This propelled her to start her first business, which she grew and sold before moving into her next career phase. She then stuck to helping business-to-business companies with marketing and growth. Which eventually turned into owning her company: Bandwidth Strategy. She has learned so much over her incredible 25-year career in this industry. And she is sharing them with us today.    The strategies we talk about in this episode just might help you prioritize where you want to spend your marketing time, sales time, branding time, and dollars in various marketing activities. This is such a fun conversation that you don't want to miss it.    Don't forget to let me know what you think by leaving a comment, tagging me on Instagram (@ ambermccue), or even leaving a review wherever you listen to the Podcast. In this episode, we chat about: The power of SEO How long does it take for SEO to work What is a fractional CMO? Where to focus to see an ROI? How Improv just might improve your business   Mentioned in this episode:    Aimee's Business   Connect with Aimee on LinkedIn   Right on Time Episode with Amanda Warfield

In this episode Dr. Robyn Odegaard discusses her work in helping C-suite leaders overcome challenges in both business and personal aspects. Dr. Robyn shares how asking powerful questions, creating a vision, developing strategies, and overcoming psychological barriers creates a system for personal growth. Listen in as Deborah and Dr. Robyn also discuss the importance of building platforms and the deep relationships formed with clients.   Dr. Robyn, AKA Mental MacGyver, is a former competitive beach volleyball player with 14 years of corporate experience and 15 years owning Champion Performance Development. Her doctorate is in organizational business psychology with a concentration in sport and performance and she has continuing education in nutrition. She has written three books and given a TEDx talk titled Creating Success out of Chaos. Her daily video podcast is called “Quick Hits” and offers a five-week course called “Better Conversations.” She adores the intellectual stimulation of a good conversation. In her spare time she reads astrophysics for fun, works out, tends to her garden and WAY too many houseplants and trains her dog Nebula to do circus tricks.   You can connect with Dr. Robyn in the following ways: Website: www.mentalMacGyver.com Linkedin: https://www.linkedin.com/in/robynodegaard/YouTube: https://www.youtube.com/c/DrRobyn   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

As a business owner, are you trying to oversee your company's marketing efforts along with all the other priorities and responsibilities that you have? Do you feel like you are spinning all kinds of plates, right? If marketing is starting to feel like a chore, it might be time to look at hiring a marketing leader. But that doesn't mean you need to hire someone full time. So in this episode, I'm going to break down some of the signs indicating it might be time to hire a marketing leader and some of the tips that you might want to use to take advantage of this.

In this episode Deborah shares a personal story about improving client experience and highlights her superpowers of deep listening and facilitating conversations. Deb then talks about a mindset shift that increases the odds of success, based on a conversation with a personal training trainer. She encourages listeners to reflect on their own initiatives and challenges negative mindsets.    Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvym  See omnystudio.com/listener for privacy information.

What is a fractional c-suite? In today's podcast, I chat with team strategist Aimee Schusher about the what, why and how you can utilize this for your business. Aimee is a wealth of information, so grab a pen and lets talk it out! ‌ Topics Covered: What is a fractional c-suite? Integrators Importance of experience visual & verbal SEO optimizing Finding someone for the role is it a hustle cutlure for fractional? self-care question

LifeBlood: We talked about what fractional HR is, what it is, the type of organizations it makes sense for, how to get employee buy-in, and when and why you should ask for feedback, with Mindy Honcoop, Fractional Chief People Officer.       Listen to learn why many HR initiatives fail and how you can avoid common mistakes! You can learn more about Mindy at AgileInHR and LinkedIn. Thanks, as always for listening! If you got some value and enjoyed the show, please leave us a review here: ​​https://ratethispodcast.com/lifebloodpodcast You can learn more about us at LifeBlood.Live, Twitter, LinkedIn, Instagram, YouTube and Facebook or you'd like to be a guest on the show, contact us at contact@LifeBlood.Live.  Stay up to date by getting our monthly updates. Want to say “Thanks!” You can buy us a cup of coffee. https://www.buymeacoffee.com/lifeblood

In this episode of the Duct Tape Marketing Podcast, I interview Angelo Ponzi. He is a marketing and branding strategist who works with small to middle-market companies as their Fractional CMO. He explains how Fractional CMOs besides being a flexible and cost-effective solution for businesses, contribute to long-term growth through strategy development, messaging refinement, and navigating marketing challenges.  More About Angelo Ponzi: Connect with Angelo on LinkedIn. Angelo's website.  Get Your Free AI Prompts To Build A Marketing Strategy: Download now Learn more about your ad choices. Visit megaphone.fm/adchoices

Bob Burg Info: https://burg.com/. This link will take you to Bob's content, books and contact informationOne of the benefits of having a podcast is the ability to connect with folks you really want to learn from and have conversations withThis episode of the Hardwired for Growth 2.0 podcast is a great exampleI read the book the Go-Giver on a Saturday and reached out to the author Bob Burg later that night and within in 3 weeks he was a guest on the podcastI wanted to have Bob on to talk specifically of how we as solo business owners could approach and leverage the "Five Laws of Stratospheric Success”:1️⃣ The Law of Value: Success is not about the profits we make, but the value we provide to others. 2️⃣ The Law of Compensation: Our income is determined by how many people we serve and how well we serve them.3️⃣ The Law of Influence: Our influence grows as we prioritize others' interests above our own. 4️⃣ The Law of Authenticity: Authenticity is the most valuable gift we have to offer. 5️⃣ The Law of Receptivity: To effectively give, one must be open to receiving. If you read the book, you will love this interview and if you are unfamiliar with Bob's work this will be a great introGive it a listen and let me know what you think! Details in the comment or just search for the Hardwired for Growth 2.0 podcast on your favorite platform

In this insightful episode of the Anewgo New Home Sales Podcast, we sit down with the talented Jennifer Cooper, the mind behind Evolution Marketing. Join us as we dive into the fascinating world of marketing in the homebuilding industry, exploring the rise of the Fractional CMO role and its game-changing impact. Jennifer shares her expertise on the evolving landscape of marketing, offering a comprehensive view of the pros, cons, and transformative potential of this emerging role.Get ready to gain valuable insights into the art of marketing budget planning, especially as we approach the year-end and the dawn of a new year. We discuss the intricate balance of allocating budgets, the strategic importance of technology and innovation, and the significance of cultivating a powerful brand identity. Drawing inspiration from a variety of industries, Jennifer uncovers trends that breathe fresh air into the world of homebuilding marketing. Join us as we explore the utilization of influencers, the power of user-generated content, and the art of crafting an unforgettable sales center experience for potential homebuyers. 

This week on Hustling Sideways, Allen Halas and Jim Love sit down with Roy Furr, CMO of Fractional and Copy Chief for Direct Response Marketers. Every side hustle needs to market themselves, and Roy shares his story, with a background in marketing that ultimately led him to this point. In addition to sharing his own how-to plans for marketers online, Roy hosts the Breakthrough Marketing Secrets podcast, and you can connect with him via RoyFurr.com. Check it out! Follow us: Allen Halas AllenHalas.com BreakingAndEntering.net Twitter: @AllenHalas Instagram: @AllenHalas Jim Love GoAuthenticYou.com Twitter: @jim_m_love Instagram: @jimmlove23

In this episode Malcolm Peace shares his family background and entrepreneurial journey, highlighting the importance of believing in one's own ideas. Listen in as Deborah and Malcom discuss the challenges of business growth and the need for decentralized structures and documented processes. Malcolm explains his company's approach to evaluating and acquiring businesses, as well as finding the right operators. They also touch on the loneliness of entrepreneurship and the importance of community.    Malcolm Peace is the founder of Tsetserra Growth Partners, a company specializing in acquiring family-owned small businesses with established Texas Legacies. Unlike traditional private equity firms and business brokers, Tsetserra takes a long-term approach, focusing on operating and growing businesses for sustained success.   With his extensive background as a coach and consultant, Malcolm equips small firms with the necessary tools to address industry challenges, explore innovative approaches, and make informed decisions. Throughout his career, he has demonstrated a deep understanding of macro and microeconomics, helping decision-makers accelerate sales objectives, resolve personnel concerns, and improve overall processes. Moreover, Malcolm leverages his vast network of vetted resources, providers, and suppliers to foster lasting and mutually beneficial connections.   Malcolm's unique perspective as a first-generation American with Southern African ancestry, coupled with his passion for business and civic engagement, shapes his current work. He actively contributes to the growth of small enterprises, recognizing their significance as employers and providers of essential resources for other families.   You can connect with Malcolm in the following ways: Website: https://tsetserra.com/ Linkedin: https://www.linkedin.com/in/malcolmpeace/   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.

In this episode Deborah shares a personal story about a C-suite leader she connected with on LinkedIn and advises them to clarify their unique points and storytelling capabilities. Deb then discusses the habits of a CEO, emphasizing the importance of self-care, time management, and being in service to others. She encourages listeners to take action and make a difference as leaders.   Whether you are a C-Suite Leader of today or tomorrow, take charge of your career with confidence and leverage the insights of The CEO's Compass: Your Guide to Get Back on Track.  To learn more about The CEO's Compass, you can get your copy here: https://amzn.to/3AKiflR    Other episodes you'll enjoy: C-Suite Goal Setting: How To Create A Roadmap For Your Career Success - http://bit.ly/3XwI55n Natalya Berdikyan: Investing in Yourself to Serve Others on Apple Podcasts -http://bit.ly/3ZMx8yw Questions to Guarantee You Accomplish Your Goals - http://bit.ly/3QASvymSee omnystudio.com/listener for privacy information.