Podcasts about gaggleamp

Welcome to this exciting episode of The Coffee In The Greenroom Podcast, brought to you by VIP Ignite and Truth Mgmt. Today, we have the privilege of hosting Glenn Gaudet, a multifaceted personality who's not just the founder and CEO of GaggleAMP but also an acclaimed podcaster, author, and a man of diverse passions ranging from cooking to snowboarding. In our conversation, Glenn delves into how his unique background in acting and improv has been instrumental in his business success. He shares intriguing insights about the transformative power of the “Yes and” principle of improv – a tool that's helped him maintain positivity and ensure client satisfaction in every interaction. At GaggleAMP, this principle goes beyond conversations, influencing their inclusive culture, fostering creative thinking, and driving healthy discussions. Despite a globally distributed team, they remain tightly-knit, actively engaging in events, sharing work, and focusing on personal and professional development. For actors, models, musicians, and all our listeners at VIP Ignite and Truth Mgmt, Glenn's journey is a testament to the versatility of artistic skills in the business world. He emphasizes the symbiotic relationship between the arts and entrepreneurship, reminding us that it's not just show business – it's 'show AND business.' Join us as we explore how the principles of acting and improv can empower and transform your career, no matter the industry you're in. Don't miss this blend of artistic flair and entrepreneurial spirit, only on The Coffee In The Greenroom Podcast. Support the showREGISTER FOR OUR NEXT ONLINE, NO-COST AUDITIONhttps://www.ammsociety.com/CHECK OUT VIP IGNITE'S FREE MODEL AND ACTOR BOOTCAMPhttps://vipignitesummit.comFOR MORE INFORMATION ABOUT VIP IGNITE https://vipignitelive.com/CHECK US OUT ON FACEBOOK:https://www.facebook.com/vipigniteliveCHECK US OUT ON INSTAGRAMhttps://www.instagram.com/vipigniteCHECK US OUT ON TWITTER:https://www.twitter.com/vipigniteCHECK OUT THE HOLLYWOOD MINDSET WEBSITE HERE:https://www.hollywoodmindset.comCHECK OUT THE COFFEE IN THE GREEN ROOM PODCAST HERE:https://www.coffeeinthegreenroom.comCHECK OUT THE VIP IGNITE LIVE PODCAST HERE: https://www.vipignitelivepodcast.comCHECK OUT WHAT PEOPLE ARE SAYING HERE:https://www.youtube.com/playlist?list=PLLzqEyOGiBnMwTyocXsmB8oyki-Sz22zT

Welcome to this exciting episode of The Coffee In The Greenroom Podcast, brought to you by VIP Ignite and Truth Mgmt. Today, we have the privilege of hosting Glenn Gaudet, a multifaceted personality who's not just the founder and CEO of GaggleAMP but also an acclaimed podcaster, author, and a man of diverse passions ranging from cooking to snowboarding. In our conversation, Glenn delves into how his unique background in acting and improv has been instrumental in his business success. He shares intriguing insights about the transformative power of the “Yes and” principle of improv – a tool that's helped him maintain positivity and ensure client satisfaction in every interaction. At GaggleAMP, this principle goes beyond conversations, influencing their inclusive culture, fostering creative thinking, and driving healthy discussions. Despite a globally distributed team, they remain tightly-knit, actively engaging in events, sharing work, and focusing on personal and professional development. For actors, models, musicians, and all our listeners at VIP Ignite and Truth Mgmt, Glenn's journey is a testament to the versatility of artistic skills in the business world. He emphasizes the symbiotic relationship between the arts and entrepreneurship, reminding us that it's not just show business – it's 'show AND business.' Join us as we explore how the principles of acting and improv can empower and transform your career, no matter the industry you're in. Don't miss this blend of artistic flair and entrepreneurial spirit, only on The Coffee In The Greenroom Podcast. REGISTER FOR OUR NEXT ONLINE, NO-COST AUDITIONhttps://www.ammsociety.com/CHECK OUT VIP IGNITE'S FREE MODEL AND ACTOR BOOTCAMPhttps://vipignitesummit.comFOR MORE INFORMATION ABOUT VIP IGNITE https://vipignitelive.com/CHECK US OUT ON FACEBOOK:https://www.facebook.com/vipigniteliveCHECK US OUT ON INSTAGRAMhttps://www.instagram.com/vipigniteCHECK US OUT ON TWITTER:https://www.twitter.com/vipigniteCHECK OUT THE HOLLYWOOD MINDSET WEBSITE HERE:https://www.hollywoodmindset.comCHECK OUT THE COFFEE IN THE GREEN ROOM PODCAST HERE:https://www.coffeeinthegreenroom.comCHECK OUT THE VIP IGNITE LIVE PODCAST HERE: https://www.vipignitelivepodcast.comCHECK OUT WHAT PEOPLE ARE SAYING HERE:https://www.youtube.com/playlist?list=PLLzqEyOGiBnMwTyocXsmB8oyki-Sz22zT

Learn How to Unleash Business Success with AI Want to know the secret to taking your business to new heights? It's all about leveraging Artificial Intelligence (AI) the right way. In today's fast-paced business world, staying ahead of the competition is crucial, and AI can be a game-changer. Just imagine automating repetitive tasks and uncovering hidden patterns in data, all with the power of AI. When used wisely, AI can be a powerful tool for businesses to achieve unparalleled growth and success. In this episode of Beyond 7 Figures, I had the pleasure of interviewing Glenn Gaudet, President and Founder of GaggleAMP. With over 20 years of experience in strategic and product marketing, Glenn is a renowned expert in leveraging new marketing technologies for competitive advantage. As the founder of GaggleAMP, he assists companies in maximizing their social media efforts. Glenn also highlights the importance of framing questions effectively in the context of AI, as the wording and phrasing of a question can significantly influence the outcomes. Key Takeaways: Hear us talk about how AI has impacted social media Learn about the two-pronged approach to leveraging AI, both internally and externally Hear us talk about how AI can help employees do their jobs better Discover how AI can be used in product development Hear us talk about the importance of understanding the right questions in conversations about AI Hear us talk about the value of failure, and how it can provide valuable insights for growth Learn more about how GaggleAMP specializes in maximizing social media efforts for businesses and how it's used for marketing technologies All this and more, on this week's episode of Beyond 7 Figures. beyond7figures.com Stay tuned next week when we talk about sustainable growth with high-ROI marketing strategies with Adam Robinson. So, don't forget to subscribe to the show to get that episode as soon it gets released. Until then, be profitable. Links: https://www.gaggleamp.com/ https://www.linkedin.com/in/glenng/ https://twitter.com/glenng

How is customer engagement evolving? Find out in this conversation with Glenn Gaudet, the author of Connection, Community & Conversation: Making Social Media Work for Business. Gaudet is also the CEO of GaggleAMP, a company that empowers companies to amplify their digital marketing efforts through employee advocacy. Listen in for Glenn’s deep insight into creating connections with customers.  Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email zipcast@zipwhip.com.

I got to interview Glenn Gaudet. Glenn Gaudet is the founder and CEO of GaggleAMP, the first employee advocacy platform designed to leverage employees and supercharge your marketing efforts. Glenn and his team work to help companies and their teams create powerful outcomes by tapping into stakeholders as advocates. Placing the greatest focus on engagement and the power of true community, employees and channel partners engage GaggleAMP to generate authentic relationships throughout their social media efforts. This incredibly powerful platform encourages engagement, reduces the heavy lift of your social teams acting alone, and allows for broader reach of your company's messaging. We spoke about: 1:41 25 years in marketing. 10:22 Built to succeed. 12:36 Being grateful. 19:38 When growth stops decay begins. And more. This episode is sponsored by Nova Zora Digital experts in digital marketing. *Disclaimer: The views and opinions on Roman Prokopchuk's Digital Savage Experience are those of the guest's alone as their own, and the host's alone as his own. Information provided by the guest is fact checked to the best of our abilities. By providing background information to the show, the guest acknowledges that it is as accurate as possible. The show does not endorse, promote, or is in association with the guest's business interests.* --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Whether you’re interested in starting an employee advocacy program or you already have one in place, you definitely want to make sure it reaches its potential.  In this episode of AMP Up Your Digital Marketing, Glenn Gaudet speaks with Andrew Stewart, head of customer success at GaggleAMP. Stewart is running a virtual training session called AMPlify Virtual, where he trains marketers to run their employee advocacy programs the right way. In this discussion, he explains how organizations can make the most of their employee advocacy programs, what mistakes some marketers make, where they should focus instead, and more. You’ll learn: Why you should focus your program on organic engagement. How to get your employees active. What you’ll get out of AMPlify Virtual. Employee advocacy is a huge way to get your social media presence off the ground, increase your social media reach, drive engagement, traffic to your website, and boost your leads. The trouble is many organizations approach it the wrong way. They focus on sharing content, retweeting the same message, and years ago it was about having 200 employees share the same tweet.    That’s not how to approach your employee advocacy program, Stewart said.    “What works on LinkedIn, Facebook, Twitter this year will look much different next year,” he said. “The best employee advocacy programs are the ones adjusting with that.” 

Social Jack™ Influence Factory Episode 86: Dean Agen - "Employee Advocacy & Social Media Marketing” Air Date: Wednesday, November 20, 2019 HAVE QUESTIONS? - Leave a comment below and we will get back to you within 48 hours. #InfluenceFactory #DeanAgen #EmployeeAdvocacy #GaggleAMP In the #InfluencerInterview… This week’s Influencer Guest, Dean Agen, is a Client Executive at GaggleAMP, the first employee advocacy software provider to market back in 2010. Since 2015, he’s helped brands across all different industries reach their social media marketing potential. Dean specializes in guiding enterprise organizations towards successful employee advocacy programs in order to increase their social media reach, improve their social media KPIs, and encourage employees to be more active on social. When he’s away from his desk, Dean likes to surf, skateboard, and explore new areas on his bike. Please welcome Dean to the Influence Factory Sponsored by Planable (https://Planable.io) Easily Create, Plan & Approve All Your Social Media Content From One Dashboard. Try Now! Everything Your Social Media Team Needs To Move Their Creative Process Forward. View ALL Past Episodes: https://app.socialjack.com/podcast Connect with Dean Agen: Twitter: https://twitter.com/DeanAgen Facebook: https://www.facebook.com/deanzyy.h LinkedIn: https://www.linkedin.com/in/deanagen/ Website: https://www.gaggleamp.com Connect with Dean DeLisle: Twitter: https://twitter.com/deandelisle LinkedIn: https://www.linkedin.com/in/deandelisle/ Instagram: https://www.instagram.com/deandelisle1/ Connect with Jackson DeLisle: Twitter: https://twitter.com/JacksonDelisle LinkedIn: https://www.linkedin.com/in/jacksondelisle/ Instagram: https://www.instagram.com/jacksondelisle/ Connect with Monica Hacker: Twitter: https://twitter.com/GetSocialJack/ LinkedIn: https://www.linkedin.com/in/monica-hacker/ Theme Music Produced by Sonixphere Video Production by Social Jack™ Productions Social Media Engagement by Social Jack™ Influencer Team Voice-Over by Laila Wenrich Sponsored by Planable (https://planable.io/) Brought to you by Social Jack™ (https://www.socialjack.com) Are you ready to be an Influencer? Visit us at https://www.SocialJack.com

In this week's Industrial Talk Podcast we're talking to Glenn Gaudet, CEO of https://www.gaggleamp.com/ (GaggleAMP) about increasing employee engagement through advocacy. Some of your biggest advocates that are passionate about your success are your valuable employees. In this episode, Glenn discusses powerful strategies and technology that can align passionate employees with your Industrial sales and marking efforts. Learn more about Glenn and the wonderful team at GaggleAMP on how to create incentives to improve Employee Advocacy. Find out more by the links below: Company Website: https://www.gaggleamp.com/ (https://www.gaggleamp.com/) Personal LinkedIn: https://www.linkedin.com/in/glenng/ (https://www.linkedin.com/in/glenng/) Company LinkedIn: https://www.linkedin.com/company/gaggleamp/ (https://www.linkedin.com/company/gaggleamp/) Company Facebook: https://www.facebook.com/gaggleamp/ (https://www.facebook.com/gaggleamp/) PODCAST VIDEO:https://youtu.be/7ZMvYV8GrOU THE STRATEGIC REASON "WHY YOU NEED TO PODCAST":https://industrialtalk.com/why-you-need-to-podcast/ () OTHER GREAT INDUSTRIAL RESOURCES:InforEAM:  https://www.infor.com/products/eam (https://www.infor.com/products/eam) Safeopedia: https://www.safeopedia.com/ (https://www.safeopedia.com/) Industrial Marketing Solutions:  https://industrialtalk.com/industrial-marketing/ (https://industrialtalk.com/industrial-marketing/) Industrial Academy: https://industrialtalk.com/industrial-academy/ (https://industrialtalk.com/industrial-academy/) Industrial Dojo: https://industrialtalk.com/industrial_dojo/ (https://industrialtalk.com/industrial_dojo/) Safety With Purpose Podcast: https://safetywithpurpose.com/ (https://safetywithpurpose.com/) YOUR INDUSTRIAL DIGITAL TOOLBOX:LifterLMS: Get One Month Free for $1 – https://lifterlms.com/ (https://lifterlms.com/) Active Campaign: https://www.activecampaign.com/?_r=H855VEPU (Active Campaign Link) BombBomb: http://www.bombbomb.com/?bbref=INDUSTRIALTALKPODCAST (BombBomb Link) Social Jukebox: https://www.socialjukebox.com/ (https://www.socialjukebox.com/) Enter Promo Code: IndustrialTalk and Receive $600.00 Off the Reliability Summit 2020:https://insight.armsreliability.com/Summit2020-IndustrialTalk () Industrial Academy (One Month Free Access And One Free Licence For Future Industrial Leader):https://industrialtalk.com/wp-admin/inforum-industrial-academy-discount/ () Business Beatitude the Book Do you desire a more joy-filled, deeply-enduring sense of accomplishment and success? Live your business the way you want to live with the BUSINESS BEATITUDES...The Bridge connecting sacrifice to success. YOU NEED THE BUSINESS BEATITUDES! TAP INTO YOUR INDUSTRIAL SOUL, RESERVE YOUR COPY NOW! BE BOLD. BE BRAVE. DARE GREATLY AND CHANGE THE WORLD. GET THE BUSINESS BEATITUDES! https://industrialtalk.com/business-beatitude-reserve/ ( Reserve My Copy and My 25% Discount )

Social media has changed the way we communicate, not only with friends and family, but in our business relationships as well. With our hectic day-to-day, we can now perform a quick scroll and catch up on the lives of those around us, all before crawling out of bed or uttering a word. This, of course, changes how we interact with media and it’s only natural the media around us changes, too. Enter the concept of employee advocacy - enabling businesses to use the power of people, and their influential capacity, to expose others to news, information, and brand messaging as it relates to their company or purpose.    In this episode of AMP UP Your Digital Marketing we meet Andrew Hutchinson, Content and Social Media Manager at Social Media Today, to discuss the findings on a GaggleAMP commissioned employee advocacy report. In this discussion, we’ll cover why there has been such a rising interest in employee advocacy and what the data in the report told us about marketers perceptions.    You can download Building the Case for an Employee Advocacy Program discussed on this episode at any time. 

In this episode, Guy Alvarez discusses the ways in which law firms can amplify the impact of their social media marketing efforts with Glenn Gaudet. They discuss tactical and strategic measures firms should take, such as using podcasts as part of their marketing mix or encouraging employee advocacy to extend a firm’s message. Glenn is the CEO of GaggleAMP, whose mission is to help companies maximize the use of their social media platforms. Here is the link to the show notes.

“What you’re trying to do is not just have employees be an amplification for the company. You’re trying to help them engage with people digitally. And you’re trying to create an engagement – so they can create a relationship.” – Glenn Gaudet After a long summer break (which somehow eked into fall), Sharon and I are back! And we’re delighted to welcome a friend and employee advocacy expert Glenn Gaudet. As CEO of GaggleAMP, Glenn leads a team that helps companies transform their workforce into a social media powerhouse. Sharon and I worked with Glenn when we launched PepsiCo’s award-winning ambassador program, and we learned much from him then. And of course, in this conversation, we learn more, including: How employee advocacy has evolved in the past 10 years – and where it’s headed next (pssst: It’s about employee engagement) Why employee advocacy is so powerful for brand building Hot-off-the-press findings from a new survey, “Building the Case for an Employee Advocacy Program,” which showcases what makes for a successful program – and how communicators can help. Some survey findings that surprised even Glenn And so much more. Glenn pulled together the following resource for our EE Voice listeners, which includes links and downloads to the survey, how to get started with employee advocacy and a great case study about Carbon Black.Continue Reading → The post Episode #38: The future of employee advocacy (with Glenn Gaudet) appeared first on FIR Podcast Network.

Every business is struggling to be seen and heard. They spend a lion’s share of their budget fighting to find an audience. Sometimes, it doesn’t have to be that hard. They are often overlooking an incredible resource. Their own employees. Employees can be some of the best advocates for any business; especially with the right system in place. They know the company inside and out, they talk to current and prospective clients about it and, if they love their work and their employer, they probably share that love when they get the opportunity. What if you could amplify that critical voice for your clients and help them create a program that encouraged their employees to shout it from the rooftops? Glenn Gaudet, the CEO of GaggleAMP, founded his company with this idea in mind. GaggleAMP helps companies get the most out of their social media efforts with solutions that help amplify their efforts through employee engagement and interaction. In episode #209 of Build a Better Agency, Glenn and I discussed employee and brand advocacy at length. We talked about incentivizing employees to engage with their company’s social media, recognizing employees as influencers, using advocacy from raving customers and channel partners, and so much more. A big thank you to our podcast’s presenting sponsor, White Label IQ. They’re an amazing resource for agencies who want to outsource their design, dev or PPC work at wholesale prices. Check out their special offer (10 free hours!) for podcast listeners here: https://www.whitelabeliq.com/ami/ What You Will Learn in this Episode: What employee advocacy is and what it looks like in practice How to market employee advocacy strategy to employees and clients Implementing and evolving employee advocacy programs The myriad benefits of the different kinds of brand advocacy Specific strategies to incentivize employee advocacy Common pitfalls when approaching advocacy programs The mission of Glenn’s company, GaggleAMP Ways to Contact Glenn Gaudet: Website: https://www.gaggleamp.com/ Podcast: www.gaggleamp.com/build

Jason Nochlin is the CTO & Co-Founder at GaggleAMP who are helping their clients increase the impact of your social media marketing efforts. Jason joins Ledge in this episode to talk about jumping into the leadership, the balance of management and coding, hiring the right pieces to grow your organization. See acast.com/privacy for privacy and opt-out information.

Ep #74 - Glenn Gaudet, the founder and CEO of GaggleAMP, joins the show today for a sit down interview with Marketing Geeks, Justin Womack and Andros Sturgeon. GaggleAMP is a SAAS product that allows companies to get the most out of their social media efforts with solutions that help to amplify and analyze their efforts. On today's episode, we will discuss GaggleAMP in depth along with how Glenn started the company, how he found his first clients, and how he markets the business today. Glenn is the podcast host of AMP Up Your Digital Marketing where he shares business growth insights on a weekly basis. Glenn also works with startups, advising them on bringing their product to market, bootstrapping, and increasing market influence. Additionally, he is the author of "Connection, Community, & Conversation: Making Social Media Work for Your Business." In the book, he shares the principles that drive GaggleAMP in helping employees share their organizations’ branded content and supercharge the reach of their various social media platforms. While great content is important, Glenn and his team place the greatest focus on engagement and the power of true community. They know that when employees and channel partners engage in real, authentic relationships with clients and prospects, it’s an incredibly powerful tool to have in an organization’s marketing arsenal. Glenn’s mission is to offer GaggleAMP as an ideal platform to encourage that engagement within organizations. Enjoy our interview with GaggleAMP founder and CEO, Glenn Gaudet. Learn More About Glenn Gaudet and GaggleAMP: Visit GaggleAmp with a Special Offer for Marketing Geeks Listeners at: https://www.gaggleamp.com/marketinggeeks Connect with Glenn on Twitter: https://twitter.com/glenng Connect with Glenn on LinkedIn: https://www.linkedin.com/in/glenng/ Follow GaggleAMP on LinkedIn: https://www.linkedin.com/company/gaggleamp/ Listen to Glenn's Podcast "AMP Up Your Digital Marketing at: https://blog.gaggleamp.com/podcasts Get Glenn's book, "Connection, Community, & Conversation: Making Social Media Work for Your Business," on Amazon at: https://amzn.to/2ohyjsL Remember, we love our listeners and want to continue to grow the show so that we can provide even better content and quality going forward. Please do us a favor and subscribe, rate and leave a written review. We would really appreciate a written review from listeners that are getting value from the show. Thank you. Connect & message the Marketing Geeks on LinkedIn: Justin Womack: https://www.linkedin.com/in/justinwomack1/ Andros Sturgeon: https://www.linkedin.com/in/androssturgeon We are looking to feature guest voicemails on the show so please send us your voicemail for consideration. (See bottom of show notes for link to leave voice messages). Want to be a guest on the Marketing Geeks Podcast or suggest someone? Please email us at info@marketinggeekspodcast.com Visit our website www.MarketingGeeksPodcast.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app · Trainual: Trainual is a software that helps you document what you do, so you can easily delegate and train others. https://trainual.com/freemonth/ --- Send in a voice message: https://anchor.fm/marketing-geeks/message Support this podcast: https://anchor.fm/marketing-geeks/support

Today we're going to learn about the skills accumulated and the lessons learned from a great marketer throughout the various stops on his career. Joining us for Career Day is Glenn Gaudet, who is the CEO of GaggleAMP, which is a platform that empowers companies to tap into their employees, partners, and resellers to digitally share content and social engagement activities. Show NotesConnect With: Glenn Gaudet: Website // LinkedIn // Twitter The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to learn about the skills accumulated and the lessons learned from a great marketer throughout the various stops on his career. Joining us for Career Day is Glenn Gaudet, who is the CEO of GaggleAMP, which is a platform that empowers companies to tap into their employees, partners, and resellers to digitally share content and social engagement activities. Show NotesConnect With: Glenn Gaudet: Website // LinkedIn // Twitter The MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn // Twitter

July 17, 2019 AdKaddy Todd Furneaux and Gaggle AMP Glenn Gaudet and Summer Thriller Peter Houlahan

You might think having every employee in your business helping with your #DigitalMarketing is just a fantasy, but it’s not! It’s called employee social media advocacy and you can find out the why and how of it with Glenn Gaudet, CEO of GaggleAMP, in episode 317 of the award-winning Site Strategics EDGE of the Web podcast. Sponsor EDGE of the Web is brought to you by Site Strategics and they are offering to help you find out your digital marketing ROI. The Digital Marketing ROI Report will examine your existing SEO, content, social media, and PPC to help you discover your TRUE ROI. Visit to get 30% off your comprehensive review of your digital assets!

It’s time for another #DigitalMarketing news roundup segment on the award-winning EDGE of the Web podcast, this time featuring commentary and analysis with Glenn Gaudet, CEO of GaggleAMP. This week we're looking at: Tips to drive engagement to your social media content, smarter ad buying, and the overall flattening of social media usage.

We talk about customer advocacy, but we rarely talk about employee advocacy. When you think about it, who has more of an affinity for your company than your employees? Why not enable employees to advocate for your company. If we really believe the mantra, "if we take care of our employees, they will take care of our customers," then why not advocate for our employees and help them build their personal brands along the way. Glenn Gaudet, founder and CEO of GaggleAMP, the first employee advocacy platform designed to leverage employees and supercharge your marketing efforts, joins Helping Sells Radio to help you help your employees take care of your customers.    Learn more about Glenn: GaggleAmp website: https://www.gaggleamp.com/helpingsells Glenn's book: https://www.amazon.com/Connection-Community-Conversation-Making-Business/dp/0615555160 On Linkedin: https://www.linkedin.com/in/glenng/ Glenn on Twitter: https://twitter.com/glenng GaggleApp on Twitter: https://twitter.com/GaggleAMP   We write about all of our podcasts! Check out the full posts and learn what we learn from our guests at helpingsells.com.  Thanks so much for listening! If you like this episode, please subscribe to “Helping Sells Radio and rate and review wherever you get your podcasts: Apple Podcasts Stitcher Spotify Follow us on Social Media: ServiceRocket YouTube Twitter Facebook Linkedin Instagram Bill Cushard Twitter Linkedin Instagram Get on the email list at helpingsells.substack.com

On the latest episode, Glenn Gaudet is joined by Benoit Lamy, Head of Scoop.It. Benoit is well known internationally for content marketing strategy and sales in the internet industry. Scoop.It was founded in 2011 as a content curation service that has since published content for nearly 4 million users. Before being promoted to Head of Scoop.It, Benoit was in charge of European sales for five years. Benoit is an entrepreneur who founded ExpertPlug in 2011 and also spent time as SAP FI Consultant for IBM Global Services. In this podcast you will learn about: How to face challenges of creating content for content marketing Identifying and organizing that content How to add credibility with content curation Transforming your organization into thought leaders on social networks The importance of integration and discovery once content is created Why it’s important to have a full understanding of your brand and content environment Connect with Benoit on LinkedIn or via email at blamy@scoop.it.

In the utopian holster of magical marketing bullets, employee advocacy is right up there with viral videos (think Ice Bucket Challenge) and real-time marketing (remember Oreo’s ‘dunking in the dark’ social posts?) But, unlike the last two options, employee advocacy is actually something most companies can execute consistently, assuming they follow a few critical steps. First, you have to run a company that employees actually enjoy working at and feel comfortable advocating for. Second, you need to allow your employees the latitude to speak in their own voice not just the brand’s. And third, it really helps if you have a tech platform that makes it easy for employees to advocate on the brand’s behalf. On this episode, Drew chats with Glenn Gaudet, CEO and founder of GaggleAMP, an employee advocacy enablement tool. In their conversation, Drew and Glenn dive into the issues most marketers face when developing these programs, how to build a culture of eager sharers and the importance of segmenting potential advocates. They also discuss how employee advocacy programs need to align with broader marketing strategies, a few dos and don’ts, and more. Listen in and learn how to get employees caring about sharing.

On this episode, Glenn Gaudet sits down with Michelle Brammer.  Michelle is the Director of Marketing for GaggleAMP.  She has been in the digital marketing industry for over 5 years and in marketing and advertising for 20+ years.  She has led both sales and marketing teams for Fortune 100, mid-size and start-up organizations.  In their discussion Glenn and Michelle explore the challenges and differences that digital marketing experts face when they are transitioning to new positions within the industry. What You’ll Learn About: What to expect in the interview process How to answer the tough questions about the ever-changing digital marketing space What to do when dealing with different software requirements for positions How to evaluate companies in the industry and how they will be adapting to the market in the future Connect with Michell on LinkedIn.

On this episode, Glenn Gaudet sits down with Peter Prodromou. Peter is a seasoned executive leader and growth-marketer with finance, sales, and corporate workout expertise. He is an expert on the implications of reputation and responsibility on brand. Early on, Peter understood the power of social media not simply for branding but also for influencing policy and politics. In their discussion Glenn and Peter explore digital marketing from the agency point of view and Peter drills Glenn on the value of a tool like GaggleAMP and how it can truly be leveraged inside agencies and companies alike.

This week on AMPUP Your Digital Marketing we highlight an episode from the AMPUP archives where host Glenn Gaudet interviews Gareth Goh. At the time of the interview Gareth was the Content Marketing Manager at InsightSquared. He now works with DataRobot as Customer Marketing Manager. Gareth hails from Boston University with a degree in Journalism, but as he saw the evolution towards content emphasis, his employment started focusing on content marketing. With a varied background in both journalism and content marketing, he is an experienced veteran of inbound marketing, SEO, and business intelligence. In this interview Glenn and Gareth discuss tips for effective content marketing in social media. What You’ll Learn About: · Why you need to invest in marketing · How to disseminate complicated topics · Why you should utilize C-level business partners · How to use GaggleAMP to extend your reach · How to know when to grow your team Connect with Gareth on LinkedIn.

The more globally distributed a company is, the more disjointed their social media efforts threaten to become. How do you develop an effective, streamlined social media and employee advocacy strategy when your employees and audience are spread across continents and time zones? How do you craft culturally impactful social messages when every region reacts to the same message a different way?  Live from the AMPlify Conference stage, Chelsea Frischknecht, social media and influencer relations specialist with Tricentis, a global B2B software testing company, addresses how her company used GaggleAMP to develop a cross-cultural employee advocacy program so effective that it re-shaped Tricentis’ corporate social media strategy as a whole. 

In this episode, Jason and Peter talk about whats new in the world of digital marketing and focus in on the power of the individual in Social media. Featuring Glenn Gaudet from GaggleAMP, who discusses Social Amplification and Advocacy.

Cereal Skillers – Episode 1 | Power of People in Social Media. In this episode, Jason and Peter talk about whats new in the world of digital marketing and focus in on the power of the individual in Social media. Featuring Glenn Gaudet from GaggleAMP, who discusses Social Amplification and Advocacy.

Glenn Donovan, Director of Clients at GaggleAMP is the featured guest on episode 184. Glenn and I have a conversation about a topic we are both passionate about, and that’s how the modern buyer needs a modern seller. Without a modern seller, there’s a disconnect, and, that’s a bad experience for the modern buyer. As you can guess, it’s also a bad situation for the seller too–there won’t be a lot of selling success if he or she isn’t engaging with the modern buyer the way he or she wants to engage. GaggleAMP is a social media engagement and reach amplification platform that enables brands to get their employees engaged on digital. As Director of Clients, Glenn looks after sales and customer success activities for the entire lifecycle. In his role, it’s very apparent that the modern buyer needs a modern seller. Let’s take a closer look at what we mean by that. View the show notes page: http://www.socialbusinessengine.com/podcasts/modern-buyer-needs-modern-seller/

How might a well-crafted employer brand affect talent attraction if you aren’t a market leader? This is the question that Jörgen Sundberg, CEO of Link Humans, a company that helps employers be more attractive to top talent, spends his days answering. One answer that he has explored is the power of a strong employee advocacy program as a means of attracting the best talent out there for your brand. Jörgen’s new book, Employee Advocacy: The Ultimate Handbook takes a deep dive look at what employee advocacy is, why you should do it and how it works. In his interview with Glenn Gaudet of GaggleAMP, they explore how to jump start your advocacy program, what companies are doing right or wrong with employee advocacy and some important details that you always need to take into consideration no matter the size of your program.

Casey Hall is the Head of Social Media for Business Communications at Thomson Reuters.On this episode, Casey reveals how Thomson Reuters uses best practices to enable employees to use social media.  You probably know the Thomson Reuters name for their news business services. But, did you know that they're also a provider of information for professionals in finance, law and other B2B disciplines? They provide actionable insights from data and information to help their professional clients serve their customers better and find the best answer. Thomson Reuters is a public company with 45,000 employees across the globe. View the show notes page: http://www.socialbusinessengine.com/podcasts/how-thomson-reuters-earned-the-brand-as-the-answer-company    

Piyush Prem is a Senior Specialist on the Social Media Team at Informatica, a data management solutions company based out of India. He, and his company, are a customer of GaggleAMP. Piyush handles issues related to B2B sales through social media, PR through social media, and employee advocacy. He began his career as a market researcher working in traditional marketing but quickly realized the importance of social media in the business world. Piyush recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss the power of social media and a company’s transition to using social media in various regions of the world. To be successful in the business world, companies need to have a social media presence that is customized based on region and channel. Piyush discusses social media marketing in a global world: Social media marketing is becoming increasingly utilized thanks to increased personal use at alarming rates, especially by the newest generation which seems to have been born into social media. As a company establishes their social media presence, they must accept that there is a broad range of experience with social media from none to expert. Marketing is no longer about selling; Rather, it is about engagement with the customer base about the products. To overcome these barriers, you cannot rely on your corporate social media team that is based in one location with one culture and language. When you enter a region, you need to start with a clean slate for that region. As a company enters into employing social media marketing, start slow. Engage constantly so your audience remembers you.

Glenn Gaudet, President & Founder of GaggleAMP is my co-host for this episode. We speak with Tristan Bishop, Senior Director, Social Media Marketing at Informatica about their approach to engaging employees to share their company story. Informatica is the number one data management company in the world and one of three companies we showcased in Social Business Journal Volume 9, What’s Working in Employee Advocacy. Tristan's role at Informatica is to lead and manage their social media management team worldwide. View the show notes here:  http://www.socialbusinessengine.com/podcasts/how-informatica-employees-share-their-passion-on-social-media

Mark Godley. He has held leadership positions at technology companies of all different sizes from pre-revenue to publicly traded. He’s best known for driving revenue and outpacing industry growth while rejecting herd mentality. Outside of work, Mark finds time daily to read, work-out, and cook—all the while, being an engaged father, spouse, and citizen. Famous Five: Favorite Book? – The Devil in the White City What CEO do you follow? –  Henry Schuck and Yonatan Stern Favorite online tool? — Flipboard, Stitcher, GaggleAMP and Lead Forensics Do you get 8 hours of sleep?— No If you could let your 20-year old self, know one thing, what would it be? – “Living below your means gives you tons of options. Think about the life you want at age 50 and work backwards. We’re running a marathon not a sprint, and it takes planning, sacrifice and resilience and then, don’t define success and happiness by your paycheck”   Time Stamped Show Notes: 01:42 – Nathan introduces Mark to the show 02:25 – HG Data is in a competitive and intelligent space 02:35 – HG Data build data sets, used by sales and marketing teams, to do precision targeting at scale 03:05 – The founder founded HG Data in 2012 after an exit 03:43 – Mark is the Chief Revenue Officer (CRO) at HG Data 04:02 – Mark handles all the market phasing for the company 04:31 – When HG Data was founded it served the enterprise space 04:49 – Last year is when they started to go down market 04:58 – Number of enterprise clients is 15-20 with 6-figure ARR 05:15 – HG Data had traditional customers, as well, that totaled 50 05:58 – HG Data transitioned from a data company to a product company 06:12 – Total ASP 06:50 – HG Data wants to increase the customer base, but lower the RPU 07:56 – HG Data created a use-space specific databases 08:19 – HG Data tries to keep the balance of enterprise and down market pricing 08:34 – 50% of the revenue is from direct clients and 50% is from the partners 09:22 – Mark shares what he is worried about in regards to their target 10:09 – Mark shares how their partners use their data 10:55 – Average pay per user annually 12:05 – There are 10-50 OEMs in the customer base 12:37 – Average number of customers 13:00 – Mark only follows ARR and not MRR 13:27 – Mark shares that they are focused on building the new space—they are currently spending and losing money by design, but hoping for a positive cash flow 14:00 – Gross annual customer churn is less than 10% 14:30 – “We’ve had one 6-figure churn in the last 4 years” 14:40 – CAC 15:23 – “We’re looking for a more high-velocity sales model” 16:13 – The company is based in Santa Barbara, where they have 80 employees 16:42 – Connect with Mark through Twitter and LinkedIn 18:40 – The Famous Five   3 Key Points: “We’re running a marathon, not a sprint, and it takes planning, sacrifice, and resilience.” Be mindful of your partners BEFORE making decisions. Live without regrets.   Resources Mentioned: Acuity Scheduling – Nathan uses Acuity to schedule his podcast interviews and appointments Drip – Nathan uses Drip’s email automation platform and visual campaign builder to build his sales funnel Toptal – Nathan found his development team using Toptal for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to the quality of Toptal Host Gator – The site Nathan uses to buy his domain names and hosting for the cheapest price possible. Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5-hour drive) to listen to audio books. The Top Inbox  – The site Nathan uses to schedule emails to be sent later, set reminders in inbox, track opens, and follow-up with email sequences Jamf – Jamf helped Nathan keep his Macbook Air 11” secure even when he left it in the airplane’s back seat pocket @Mgodley21 – Mark’s Twitter handle LinkedIn – Mark’s LinkedIn account Show Notes provided by Mallard Creatives

This episode is part one of three co-host by Glenn Gaudet, Founder & President of GaggleAMP. Glenn and I spoke with Sandy Adam, Global Social Media Marketing Manager at ANSYS, Inc. about their strategy to showcase the expertise of their employees. ANSYS is one of the three companies featured in Social Business Journal, Volume 9: What's Working in Employee Advocacy. View the show notes: http://www.socialbusinessengine.com/podcasts/how-ansys-showcases-their-employees-expertise

Our panel of WordPress experts discusses social media, and what role it plays in our own businesses. We examine some news stories circulating through the WordPress ecosystem. Our panel this week: Kim Shivler, Sallie Goetch, Jackie D'Elia, John Locke. We record our round table episodes on FireTalk every Saturday at 10am PST.   Our news stories this week: 1 - Teaching you isn’t free development time https://www.thewpcrowd.com/wordpress/teaching-isnt-free-development/ 2 - Why You Want to Get WordPress Plugin Support Licenses https://maintainn.com/2016/06/wordpress-plugin-support-licenses/ 3 -  Zerif Lite theme: Make WordPress Themes https://themes.trac.wordpress.org/ticket/35906   Main Topic: Social Media, what role does it play in your WordPress business?   0:00 Intros 2:15 News Story 1: Teaching You Doesn't Mean Free Development Time 4:07 Meetup Groups and boundary lines 7:20 If you hire a cheap developer, we can't train them for free 7:50 The difference between pointing people at an answer and doing all the heavy lifting for them 9:24 List of resources where you can learn web development 9:50 Buying a theme doesn't make you a web developer 10:40 Clients aren't the issue; it's web professionals selling client services 12:10 Be willing to invest in yourself to further your education 13:04 News Story 2: Why You Want to Get Plugin Support Licenses 13:30 Clients need to control their plugin licenses 14:14 When developer-only licenses are okay 15:39 The "What if I got hit by a bus tomorrow?" contingency 16:38 Why piggybacking off your developer's plugin licenses is a bad idea 17:19 News Story 3: Zerif LIte theme compliance issues on the WP themes repo 17:50 Why do themes on the free repo try to bend the rules? 20:10 Moving data in 200k theme installs is problematic 21:09 Why custom post types should always be in a plugin 21:55 A free listing in the theme repo means you have to follow the rules 23:20 Backwards compatibility when you've already built stuff out in a different direction 24:55 The logic of separating theme and plugin data so sites don't break 26:05 The fear of backlash when making large-scale theme changes 26:35 Main topic: Social media and WordPress 26:45 The ROI of social media 27:45 Using Twitter cards for lead generation 29:22 The social side of social media 30:15 LinkedIn Groups can have a ROI 31:24 Social media can lead to business...indirectly 32:26 Social media for networking in your industry 33:37 Finding where your clients are hanging out 34:08 Social media can build your authority and brand 35:34 Curating content instead of blasting out your own content 36:36 Certain businesses only hang out on LinkedIn 37:23 Reposting blog content on Medium and Linkedin Plus 37:49 Curating content on social 38:45 You have to have enough content to share 39:10 Developing relationships through sharing content on social media 40:08 Defining your brand by what you share and curate 41:08 GaggleAMP for spreading content through social

Tony Zayas is Director of Sales & Marketing at Proforma. Tony's Social Media Sales Challenge is responsible for $5 million in new business for those who've gone through this training. I met Tony at GaggleAMP's conference, AMPlify, in April. In his role, Tony coaches franchise owners in digital marketing and also leads e-commerce sales efforts. Proforma is a B2B, franchise organization that sells advertising specialty/promotional products, printing services, and other marketing resources.  They have 750 global offices in America and Europe. Tune in to hear Tony discuss how Proforma has changed their sales model through content marketing and social selling practices to prospect for new business with their social strategy. View the show notes: http://www.socialbusinessengine.com/podcasts/b2b-social-media-prospecting-delivers-millions 

Glenn Gaudet, President and Founder of GaggleAMP, joined me on this Periscope-recorded episode at the AMPlify conference last week. AMPlify is GaggleAMP's Employee Advocacy Conference where attendees have the opportunity to learn more about employee advocacy and network with their peers. A cloud-based technology solution that brings together employees to be part of the online marketing engine, GaggleAMP does over 40 different things to make it easy and fun for employees to amplify their employer's content. They help companies to encourage shares about the organization, positive reviews on Glass Door, the sharing of ideas, and other employee advocacy efforts.  On this podcast, Glenn shares his insights on trends and best practices of employee advocacy. Tune in to find out what questions you should be asking when rolling out an employee advocacy program, how HR can be included, and the general do’s and don’ts of employee advocacy. View the show notes page: http://www.socialbusinessengine.com/podcasts/gaggleamp-employee-advocacy-dos-and-donts

How can you transform your employees into an online marketing engine? Employee advocacy! We speak to Glenn Gaudet, Founder and President of GaggleAMP to find out all about it. Questions for Glenn: What would you say is the main challenge that employee advocacy addresses? Is employee advocacy better suited for large companies? Which social channels do you see giving the best results for your clients? Do employees really want to share content about their company with friends and family on Facebook? How long will it take before social networks put a stop to employee advocacy tools due to loss or advertising revenue? How can you make sure employees don't all share the same content at the same time? How do you keep employee advocacy users engaged? Who are the usual suspects at the top of the leaderboard, might it be salespeople? How do you measure return on investment of employee advocacy? The employee advocacy technology market is crowded, what makes GaggleAMP stand out? Who inspires you on social media? This week's tip of the week is Visually: http://visual.ly There's still time to get involved with #smlondon LIVE! 2016: http://socialmedialondon.co.uk/live Show notes article: http://linkhumans.com/podcast/employee-advocacy-gaggleamp All podcasts: http://linkhumans.com/podcast Subscribe on iTunes: http://bit.ly/smknowhow

Meagen Eisenberg is the CMO of MongoDB, an open-sourced, modern database which has been around for over 7 years. Meagen's first clue as to how important social media was to become was when Twitter came out with promotional Tweets. Meagen and her team decided to use those promotional Tweets to increase their company’s awareness and engagement as a trial to test the waters and see how much of an impact that extra investment would make on their reach and engagement. The results were impressive, and after this success, Meagen shifted focus to finding better ways to utilize social media to reach her target audiences. “Participate. Listen and learn on social media, and activate your social media accounts more effectively.” Meagen discusses tips for using social media digital marketing as a way to generate traffic: The reach you get on social media trumps traditional methods. Look at reach and how it compares to competitors. Pay attention to trending topics. Utilize softwares and programs like GaggleAMP to track leads, campaigns, and conversion rates. Customer advocates generate more customers. Listen first, and then engage.

Dorie is a marketing consultant, professional speaker and recognized as a “brand expert”. She is the author of two books, Reinventing You: Define Your Brand, Imagine Your Future and Stand Out: How to Find Your Breakthrough Idea and Build a Following. Dorie recently joined AMP Up Your Social Media host Glenn Gaudet to discuss how to build a following. "How do you build your following? The ability to create tribes, create people who are interested in our message, who want to hear to about it and opt in to it. That’s something that GaggleAMP does really well; bring together a community of people who are interested in and eager to share your content.” Dorie shares her process on how to: Build Your Network. Build Your Audience. Build Your Community.

Neal talks with Glenn Gaudet, the CEO and Founder of GaggleAMP. This tool helps companies and social media manager create employee advocates within their companies, and makes it easy for employees to share company-created social posts. They discuss how employee advocacy has grown, and how you can get started doing employee advocacy if you haven’t tried it yet. Glenn will be present at the Social Tools Summit in just a few weeks and also hosts AMPlify, the employee advocacy conference, directly after the Social Tools Summit in Boston.

For the past 10 years, Tony Zayas has been passionately engaged in the world of social media. He works for printing and promotional products in the franchise organization called Proforma. This is his second time on GaggleAMP’s podcast, and we welcome his expertise once again! Tony recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss power prospecting using social media. “Apply sales marketing tactics to social.” Tony discusses tips for prospecting using social media: 1.You have to grab customers’ attention in a number of different ways. 2.Continually promote your program. 3.Get folks to participate. 4.There are three major challenges to overcome on social media.

Tara Zoumer is the PR coordinator and Social Media Manager for TriNet, a cloud-based HR management partner. From cupcakes to Alzheimer’s care, Tara has extensive experience in in-house PR and marketing. Tara stresses the importance of communication and enjoys the challenge of figuring out how to best communicate a message and making sure that it resonates with the intended audience. Tara recently joined AMP UP Your Social Media’s host Glenn Gaudet to discuss the importance of including your employees in your social media strategy. "We brought GaggleAMP on as a tool to help provide and approve safe messaging for employees…GaggleAMP gave us a way to make it easier to share." Tara offers this insight to the importance of including your employees: 1.A Social Strategy. 2.Employees on Social Media. 3.Finding Success.

Neal interviews Glenn Gaudet, CEO and founder of GaggleAMP, and talks about the history of employee advocacy and the challenges that face companies that try to launch such a program internally.

I awoke this morning to a bunch of Tweetdeck notification sounds telling me someone was mentioning @danyork on Twitter. Was this a bad thing? No, it turned out to be the latest "GaggleAMP" messages related to the For Immediate Release (FIR) podcast - in this case promoting my report in the latest episode. Here's the link to the FIR interview I mention in this episode about the GaggleAMP service: http://forimmediaterelease.biz/index.php?/weblog/comments/fir_interview_update_on_firs_gaggleamp_with_founder_and_president_glenn_gau FIR can be found at http://forimmediaterelease.biz/

Dealing with difficult people? It's not them; it IS you! Email polyweekly@gmail.com, call 206-202-POLY, Twitter @polyweekly or visit www.polyweekly.com or www.facebook.com/polyweekly