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On the DMI podcast, we're devoting the next 2 episodes to going deep into influencer marketing. First from the marketer's viewpoint and then from the creator's.In this first episode host Will Francis chats with Sarah Adam, Head of Partnerships and Influencer Marketing at Wix. Sarah shares a behind-the-scenes look at how Wix has navigated the branding challenge of launching its B2B solution, Wix Studio, in a market that traditionally sees Wix as a consumer-first platform. From influencer strategy to performance metrics and the role of AI, Sarah offers an unique view into B2B influencer marketing in today's creator economy.Key tips from Sarah: Pick influencers for their professional relevance, not follower count Focus on organic discovery over so-called influencer toolsInvest in long-term relationships, not just one-off campaignsTimestamps:00:00 – Introduction to Sarah Adam and her role at Wix02:27 – What is Wix Studio and how it differs from classic Wix04:10 – The branding challenge: shifting from B2C to B2B07:21 – Why influencer marketing is a long-term game08:36 – Metrics that matter: brand awareness vs. acquisition10:24 – Choosing the right platforms based on marketing goals13:00 – How to budget and benchmark for influencer campaigns18:14 – Finding the right influencers: tools vs. organic discovery22:28 – The rise of B2B influencer marketing on LinkedIn29:40 – Platform breakdown: what each one does best35:51 – Reposting and ad usage of influencer content40:49 – Advice for aspiring full-time creators47:11 – Sarah's career journey and advice to her younger self-------------------The Ahead of the Game podcast is brought to you by the Digital Marketing Institute and is available on our website, Apple Podcasts, Spotify, and YouTube.Check out the DMI's extensive digital marketing library of ebooks, toolkits, webinars, guides, templates, and more! Join for free today.If you enjoyed this episode, please leave a review so others can find us!
Reposting our chat about the previous MI film ahead of our viewing of Final Reckoning this week. Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textThis was an orientation lecture in my course on Religion and Politics in 2020. It does have a few of those classroom comments ("don't forget to turn in your papers" sort of things), but otherwise it has quite a bit of information about sometimes confusing topics. Don't forget to check out my recent podcasts on Leo XIII and my own candidacy for pope. I did not get the nod but you can see that I raised the right issues (and maybe even influenced the outcome).
Send us a textAre you interested in why the new pope took the name of an old pope? Is he sending us a message? Leo XIII was a modernizing pope whose most famous encyclical (1891) was called Rerum Novarum (New Things). This is a class lecture that I delivered on that encyclical. I discussed key passages and why it was so important. ps. Don't miss my last podcast on why I am running for pope. It is not what you might think. Perhaps it should have been named "Things I would like to see in a Pope."
Smita Sabharwal has been served notices over an AI-generated image viewed as critical of removal of green cover on the disputed land by Revanth Reddy govt, which has now been halted by SC.
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson dish out quick marketing tips while celebrating Jay's birthday. They also discuss reposting strategies across social media platforms and share insights on content curation.BTW! GURU Conference is back!!!
Reposting vs Remixing: What's better? In this special 50th episode of Bathroom Breaks, Daniel Murray is joined by the birthday boy, Jay Schwedelson, to discuss how to properly repost across different social channels. And why reposting without context could be killing your reach on LinkedIn and how to remix instead. If you're a marketer who wants to grow your audience through smart content curation and remixing, this is the episode for you. Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
Reposting one of our favorite episodes of On The Drive! Cindy Lawrence and Producer Janine take a deep dive into the world of tire tread—why it matters for safety, your wallet, and lease agreements. Whether you're prepping for a lease turn-in or just want to stay safe on the road, this episode has all the expert insights you need. Tune in as we break down tread patterns, traction, and the true value of good tires.Join our Journey:Share this episode with a friendClick the plus to follow us on your podcast app and get automatic downloads of each episodeRate and Review us on Apple PodcastsEmail us at Cindy@OnTheDriveTraining.comLinkedIn: Connect on LinkedinFacebook: Join us on FacebookPhone: 713.299.2435Web: AtYourServcie-Drive.comTire Tread :Tire Tread in MMTire Wear Patterns : Tire Wear IndicatorsStopping Distance : Stopping Your Car_ Tread Depth on Wet Roads
In this quickie episode Im answering your questions about instagram. Is reposting the same content on multiple apps good or bad? Get my free guide to 15 reels every artist should create using these content categories here: laurenlikesart.myflodesk.com/15reels If you want the full list of 75 reel ideas, be sure to join The Creative Business Lab where I have so many more post prompts + a full masterclass on developing an instagram strategy that works for your goals and gives you the process to create reels in under 5 minutes a day! Join The Creative Business Lab here: https://stan.store/laurenhooper/p/come-join-my-community-y5pz47xu Connect with me on instagram: www.instagram.com/thecreativebussinesslab
Send us a textMy colleagues and I held a Faculty Forum when the Ukraine War started. It was done soon after Russia grabbed some provinces and the Crimean peninsula in 2014. This is my contribution. I listened to it when the current war started and found it still worth the time. With the current confrontation, and the Trump shift towards Russia, it may be of interest to see some of the long-term issues. This was reposted once before, about a year or so ago, but people found it useful. Perhaps you will also.
In this episode of Good Morning Liberty, hosts Nate Thurston and Chuck Thompson discuss a range of topics including free speech, government waste, and the Daytona 500. Starting off with a light-hearted banter on President's Day and some housekeeping announcements, they dive into the Libertarian Party of Tennessee State Convention and social media engagements on X. They explore the misuse of taxpayer money, with a critical eye on government propaganda, contrasting it with social media's role in political discourse. Nate and Chuck delve into the chilling effect of online censorship in Germany, criticizing the law enforcement's crackdown on dissenting voices. They scrutinize USAID's accountability and evaluate the current administration's approach to reducing executive power. Mixed with humor and serious commentary, this episode provides a balanced view on free speech, government overreach, and American politics. (03:07) NASCAR and Presidential Commentary (04:24) Government Spending and Propaganda (08:23) Free Speech and Government Overreach (21:53) Historical Misinterpretations and Free Speech (29:45) The Crime of Reposting (30:21) Government Misinformation and Economic Data (31:16) Fact Checkers and Surveillance (32:15) Left vs. Right Nazis (32:55) Free Speech Boundaries in Germany (35:39) Raids on Online Hate Speech (36:51) The Role of VPNs and Cloud Access (40:17) Toxic Femininity and Reputation Destruction (43:23) USAID and Government Accountability (46:18) Founding Fathers and Executive Power Links: https://gml.bio.link/ YOUTUBE: https://bit.ly/3UwsRiv RUMBLE: https://rumble.com/c/GML Check out Martens Minute! https://martensminute.podbean.com/ Follow Josh Martens on X: https://twitter.com/joshmartens13 Join the private discord & chat during the show! joingml.com Bank on Yourself bankonyourself.com/gml Get FACTOR Today! FACTORMEALS.com/gml50off Good Morning Liberty is sponsored by BetterHelp! Rediscover your curiosity today by visiting Betterhelp.com/GML (Get 10% off your first month) Protect your privacy and unlock the full potential of your streaming services with ExpressVPN. Get 3 more months absolutely FREE by using our link EXPRESSVPN.com/GML
Send us a textThe Mara-Lago Classified Documents Case seemed to me to be the strongest of all the cases against Trump. Those were highly sensitive documents. Some were so sensitive that even their classifications were classified. As a private citizen Trump had no right to any of those. Moreover, he had tried to hide them, had urged others to deny they were there, and and had lied to the FBI when they came to collect them. In late January, 2025, the new Trump administration dropped all further actions on this case. Eileen Cannon, the incompetent and highly partisan judge who was in charge of that case had ruled that the Justice Department was wrong in pursuing charges. Special investigator Jack Smith had appealed against this ruling, knowing that Cannon had made kooky rulings before and had been overruled by higher judges. Most observers though the higher courts would support Smith and reinstate the case. By dropping all further actions, the case is now ended. This was the original posting I did on this case, discussing the Smith document charging Trump and his co-defendants and the logic of those charges. We still do not know what Trump planned to do with those documents,, which would have been of exceptional value to foreign intelligence agencies.
Kyle Caldwell joins Dan Mandis to tell his side of the story on his son being arrested for re posting a school shooting threat saying he was only trying to warn others.See omnystudio.com/listener for privacy information.
HIGHLIGHTS * Entertainment-based marketing as a way to stand out* Smile cards promoting positivity and global reach* Mental health content and its emotional impact* Simple lighting and microphone solutions* Reposting tactics and removing watermarks for better reach* Consistency in social media for business leads
In honor of his return to Hilton Coliseum this weekend, here is an encore to the Larry Eustachy interview Williams & Blum conducted in 2023. Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a textJane and I were on our way from Mobile (where her family had originated) to Andersonville, the terrible Confederate prison camp where both of us had lost relatives. She realized that we would be very close to Plains. Not only that, Jimmy would be teaching Sunday School that day. We went to that service and watched a Baptist Deacon teach a lesson on the diseased woman that Jesus cured. There were a couple of hundred people in the audience but our teacher used a traditional discussion format and managed to connect with each of us. When Jimmy was sent home from the hospital a year or so ago, and turned over to the care of hospice nurses, I wrote this tribute. Over the years Jane and I have read or listened to most of Jimmy's books. The one that stands out is his childhood memoir, An Hour Before Daylight. Do yourself a favor and get an audio version of that book. It is unique.
Reposting the crossover episode 104 with my man Jeff. The holiday season always puts people in a funk, reach out, and talk to someone. You are loved!
We are going to start reposting seasons 1-4 so you can go back and listen to them. Have fun with that! We will be back next week with a new episode.
In late November, 2024, the International Criminal Court issued arrest warrants for Netanyahu and his Defense minister Gallant. Also for one of the remaining Hamas leaders the Israelis had not assassinated. This is different from the Genocide Accusation before the International Court of Justice. Note: The U.S. is not a signatory of this court so we are not obligated to obey its order. But almost all of the NATO countries ARE signatories. Also Note: The Mayor of Dearborn, Michigan, where I live, has announced that if Netanyahu comes to our fair city, he will be arrested. That would be interesting. Note that this is the first time that calculated starvation has been listed as a war crime.
#guidedmeditation #ascension #spirituality Reposting this gorgeous transmission and guided meditation which will allow you to alchemize polarity within you into feeling a divine merge of wholeness within the sacred chalice and body vessel of your being.www.sarita-sol.com
Reposting this as it again proves sadly timely in my community, and Clancy Martin's book is an invaluable resource for suicide prevention. Clancy Martin is the author of the recently published, highly acclaimed memoire - HOW NOT TO KILL YOURSELF - which is also an enlightened and practical guide to suicide prevention. Clancy speaks from experience as he is the survivor of at least ten attempts to take his own life. And as a recovering alcoholic, he looks at suicide - at least in part - through the lens of addiction. I found the book revelatory and - as someone who regularly contemplates taking his own life - wildly helpful. And I also think the wisdom Clancy shares in this conversation alone could save lives.
Celebrating Batman Day. Reposting my 2019 interview with the actor who talks about Batman 89 and his tv show Arli$$ as well as other films and tv shows
Today is September 19,2024. Israel has blown up pagers and walki-talkis in Lebanon and is bombing inside of Lebanon. Hezbollah is firing across the border. It appears that bad things are afoot. Alas, I do not have a podcast on the 2006 Lebanon War. Israelis (and neutral observers) generally see that Israel lost both of those wars, or at least left with serious wounds and its goals not achieved. It appears that both sides are prepared for an extensively damaging conflict if this escalates.
Somehow I seems appropriate to repost this podcast. That was a day that changed American History (and maybe world history). It is based on notes I made at the time, so it is very accurate about how we felt at the time.
A Phil Svitek Podcast - A Series From Your 360 Creative Coach
In this special repost, join AOM hosts Phil Svitek, John Comerford, Demetri Panos, Sara Stretton, and Marisa Serafini as we revisit our in-depth discussion of the 2014 summer blockbuster "X-Men: Days of Future Past," directed by Bryan Singer. Originally aired in the 2010s, this episode features an exclusive interview with the film's Editor and Music Composer, John Ottman, who also worked on "X-Men 2." We break down the film's complex narrative, the fusion of characters from the original trilogy and "X-Men: First Class," and the technical craftsmanship behind this epic time-travel story. From editing and score to casting, directing, and cinematography, we explore every facet of the movie that made it a standout in the X-Men franchise. Perfect for both fans of the series and film enthusiasts, this episode offers behind-the-scenes insights that you won't want to miss!
Just yesterday the Israelis bombed a mosque with a school. It was filled with refugees who had hoped that Israel would not bomb such a place. They may have killed 90 people, although they say the numbers are fabricated and anyway that was a terrorist command and control center, and anyway why were all those people there, and anyway we had warned them. Killing people during war, even innocent people, is not in itself genocide. It takes more. This is a discussion of the South African document last fall, accusing Israel of Genocide. There is a second podcast on how the High Court of Justice responded to this accusation. And there is also a separate podcast on why Netanyahu and others (including the Palestinian leader they just assassinated) should be arrested for war crimes.
We are all excited to watch our pod guest, Canadian Olympian, Alison Jackson compete in the Paris 2024 Olympic Road Race. Reposting this convo from April 2024. Today on the podcast I'm sycing up with Canadian Olympian and World Tour Professional Cyclist, Alison Jackson on Team EF Education-Cannondale. Alison just won Stage 2 of La Vuelta Femenina in 2024. We recorded our convo just a few weeks earlier. Today we are talking about Alison's Paris Roubaix win in 2023, her new film with Cannondale on YouTube, New Roads Uncovered: From The Plains to Pavé with Alison Jackson, what Alison loves about cycling, her fave places to ride and race, how she got into cycling and what she is up to when she is not on the bike! Photos by Jered Gruber & Ashley Gruber | Gruber Images OFFERS KETONE-IQ: Ketone.com/Marni for 30% Off First Subscription CONNECT Alison Jackson on Instagram Marni On The Move Instagram, TikTok, LinkedIn, or YouTube` Marni Salup on Instagram and Spotify SUBSCRIBE TO OUR NEWSLETTER Sign up for our weekly newsletter, Do What Moves You, for Marni on the Move updates, exclusive offers, invites to events, and exciting news! SUPPORT THE PODCAST Leave us a review on Apple. It's easy, scroll through the episode list on your podcast app, click on five stars, click on leave a review, and share what you love about the conversations you're listening to. Tell your friends to what you love on social. Screenshot or share directly from our stories the episode you're listening to, tag us and the guests.
We are all excited to watch our pod guest, USA Olympian, Kristen Faulkner compete in the Paris 2024 Olympic Road Race. Reposting this convo. When Kristen Faulkner moved to New York City to pursue her career in finance and venture capital, she thought getting into the sport of triathlon would be a fun athletic activity. She already loved running and swimming and was on the varsity teams in high school. She was also on the varsity rowing team while studying at Harvard. Clearly athletics was in her DNA. Cycling however was her weakest link, so she joined a local cycling organization here in New York City to improve her technique and confidence on the bike. Kristen is now on Team EF-Oatly-Cannondale as of 2024. Kristen and I sync up about what it was like growing up in Homer, Alaska, moving to NYC, then California, and now living in Girona, Spain. We talk about she loves about cycling, how she went from recreational cyclist and a career in venture capital and finance to becoming a professional cyclist. We discuss our mutual love of Zwift and how she got in to E-racing, she talks about her love of gravel cycling and I get the scoop on what she reading and watching when shes not on her bike! Kristen and I caught up before the official teams were announced for the the tour and she was about to compete in the Tour de Suisse, where she came in second overall final. Some other 2022 race stats include two stage wins at Giro Donne and third overall at Itzulia Womens Stage Race. CONNECT Kristen Faulkner on Instagram ZWIFT On Instagram and YouTube Le Tour De France Femmes on Instagram Marni On The Move Instagram, Facebook, TikTok, LinkedIn, or YouTube Marni Salup on Instagram and Spotify SUPPORT THE PODCAST Leave us a review on Apple. It's easy, scroll through the episode list on your podcast app, click on five stars, click on leave a review, and share what you love about the conversations you're listening to. Tell your friends to what you love on social. Screenshot or share directly from our stories the episode you're listening to, tag us and the guests, and use our new Marni on the Move Giphy! SUBSCRIBE TO OUR NEWSLETTER Sign up for our weekly newsletter, The Download for Marni on the Move updates, exclusive offers, invites to events, and exciting news! Photo Cred: Getty Images
Reposting an oldie but goodie! Meda and Kim are on vacay but will be back in September with new episodes! In this week's episode: Dr Janice Castro (IG: @dr.janicecastro) joins us again, this time to do a deep dive into the world of ADHD. In this episode, Dr Castro defines ADHD for our listeners. What should I be looking out for? What are some common misconceptions about an ADHD diagnosis?Dr Janice Castro's websiteThank you to our sponsor: Colibri Massage & BodyworksContact us: latinasthrivingpodcast@gmail.com
Reposting a classic episode! ------- This was recorded to reflect on the journey of the England Football Team during the previous European Championships but it still feels apt today in the wake of another final appearance and Gareth Southgate's tenure as Head Coach coming to an end. I have been fortunate to spend time with Gareth Southgate, the England Head Coach on a couple of occasions and I was able to glean some insights from those interactions that I think are relevant to the success that the team are currently enjoying and would be useful for any coach. Hope you enjoy! *GB actually won 1 gold medal in Atlanta (not 1 bronze as I said in the recording) among a total medal haul of 15. Become a supporter of this podcast: https://www.spreaker.com/podca....
Recorded and released in December 2022, this episode originally covered the timeline of events in the United States long-running efforts to extradite Wikileaks publisher Julian Assange. Reposting it this week with a HUGE update to the story that you might have already heard a little bit about. Show notes: https://conspirapod.link/ep224update
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
In this episode of "The Bathroom Break", Daniel Murray from The Marketing Millennials podcast and Jay Schwedelson from the Do This, NOT That podcast discuss quick tips for growing your following and engagement on LinkedIn. They share best practices around when to post, reposting content, and how to connect with high-level executives.=================================================================Best Moments:(01:00) Best times to post on LinkedIn are early mornings and evenings when engagement tends to be higher(04:47) Reposting your own content can help get more eyeballs, but don't overdo it(08:39) Connect with lower level employees first to get accepted by executives due to social proof — this is GENIUS(11:15) Flatter someone's ego in your connection request to get accepted=================================================================PARTNER WITH JAY AND GURU Media Hub HERE:www.GuruMediaHub.comPartner with Jay or have Jay on YOUR podcast:www.JaySchwedelson.comJay's Agency:www.OutcomeMedia.com=================================================================MASSIVE thank you to our Sponsor, Marigold!!Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don't take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!Regardless of your size, check out Marigold today to get the solution you need to grow your business!Check out this free content Jay has loved digesting, Marigold's 2024 Retail Trends Guide.
On today's show Blaise shares a positive experience dealing with access issues on LinkedIn. What change have you inspired this week? Let Blaise know, subscribe, and get social on Facebook/X @blaisinshows. Support Blaisin' Access Podcast by contributing to their tip jar: https://tips.pinecast.com/jar/blaisin-access-podcastRead transcript
Reposting an episode from 2020. It is, sadly, a common belief amongst AA members that we should not use our brains, that our brains don't work.In this episode I talk about what the actual "Big Book" says about intelligence, and our need to use it.
Reposting episode #306, Season 1
In this episode, Sarah sits down with Sophie Lechner to explore how heart-centered entrepreneurs can attract clients on LinkedIn without resorting to spam. Together, they unpack the customer journey and how to craft impactful content that resonates on LinkedIn. Sophie shares her innovative concept of the content wheel, offering practical advice on using LinkedIn to inspire change. This episode is packed with insights and strategies to help you grow your business in a humane and authentic way. In this conversation they talked about: The customer journey and how to address that with your content on LinkedIn How entrepreneurs can use their content on LinkedIn to inspire change Whether content creation alone really works to get clients - or what else to do Sophie's concept of the content wheel and much more... -- video Ep 190: [00:00:00] [00:01:00] [00:02:00] [00:03:00] [00:04:00] [00:05:00] [00:06:00] [00:07:00] [00:08:00] Hi Sophie, it's good to have you back on the Humane Marketing Podcast. Hi, Sarah. How are you? I'm good. Thank you. Yeah, I was just looking at the last episode. It was if people have missed it, it's episode 172. That time we talked about kind of the, this community. Project that you started and that's how we connected. So it was more under the P of passion of the seven P's of humane marketing. And this time I wanted to have you back for the promotion [00:09:00] P. And I just kind of said in the intro, okay, promotion to me, that feels almost like an old paradigm word. It's kind of like, you know, advertising almost like we're not really, that's not what we're doing on LinkedIn. We're not. Promoting as per se. So yeah, let's just dive right in. What are we doing on LinkedIn that somehow leads to clients, but without the spam? Yeah, absolutely. That's true. There's so many connotations with that word promotion. So, in my mind, So I, you know, the people I like to work with are mission driven. And I know you, you, those are the same people that you like working with as well. And when you're mission driven, you really have a message to share and you, you want to help your, your potential clients, but you also have, you know, things that you want to share with the. Population at large things that are important to you. Even outside [00:10:00] of your work, but specifically about your work, you have messages. You want to raise awareness, for example, and the other thing is in order to help your clients. You need to really. to bring them to you to understand that they even have a problem. Right? So, so many people are walking around with problems that they have not necessarily identified, or maybe they haven't identified. Realize that they can actually have a solution to them, you know? And so I think we need to speak to that as well. So it's something that I've been talking about a lot is the customer journey, because I feel that we tend to talk to people who, you know, like we don't necessarily define them that way, but we end up talking to people who are ready to buy, and we talk as if they were choosing between vendors, right. Sort of. [00:11:00] What I think we want to do with our content is really to help transform people, to help people get to that point where they understand their problem, where they understand they can get help. And that's something that I think is very much forgotten or neglected. And those are the things. I love that. Yeah. Yeah. And I was just like, I had to. Jump in because it's so the opposite of the spammy messages that we get where they just assume that we want to buy whatever they're selling us. Right? So there's no client journey at all. It's like, no, you need this new product that, you know, whatever it does. And I'm like, have you looked at my profile? No, I don't need that. Right? And so. Yeah, that, that idea of taking people on a journey that, that really resonates. So, so yeah, I interrupted you. So tell us, tell us more. No, it's exactly, it's, [00:12:00] it's the whole shift between self centered, all these spammers are like me, me, me, my product and me and what I can do. And it's really shifting to the other, looking at others and how you can help them. That's really at the center of everything. Once you start doing that, you know, the rest follows you, you, you want to help people. And once you look at the people around you and understand how they operate in terms of what you offer and how you can help them. Yeah. Then you think about them and you, and you sit down at your computer to write a post or something. And you're like, what can I say that is going to help a person get closer to their solution? If their solution includes you all the better, but if it doesn't, you still have reached your mission. You still have accomplished your mission with regard to that one person. Yeah. [00:13:00] So many things. Like the. One thing that comes to mind is this idea that I talk about, which is the worldview. So that's what you're saying. It's like you bring that in because then there's no more provider kind of comparison. It's more like, okay, you've achieved your mission because the people are like resonating with what you're sharing and you just happen to also have a solution to their problem. But that requires that you also talk about the solution, right? So there's this thing in our brain that's called the reticular activating system. And so people kind of sometimes shy away, at least our heart centered people, they shy away from kind of, you know, talking about the problem or in, you know, typical marketing lingo would be the pain points. So we don't want to talk about the pain points. But we still somehow need to address the problem that they're facing. Otherwise, we're, we're losing them. They're, they're not even paying attention [00:14:00] to us. Now, you also mentioned that sometimes people don't even know they have a problem or what kind of problem they have. So it sounds like we need to start even earlier in that journey. So tell us how we would, you know, figure out what their problem or, or help them figure out what their problem is. Yeah. So it's, it's, yeah, you're right. That whole thing about the pain point, you do need to talk about the pain, but not like what is traditionally done is, you know, agitate the pain, like put salt in the wound, all these terribly belligerent terms. So it's not about that. It's, it's. If somebody has pain, yes, they need, you need to have them recognize it, but you need to help them understand where that pain is coming from, what is causing it, the fact that it is fixable. So those are all positive things that come out of talking about pain, right? So [00:15:00] the way to, to, to help with that is really to get to understand your customers really, really, really well. And. Of course, when we work with our clients, we get to understand a lot about who they are. But in a sense, that's their, their self when they're ready to buy that we know. Right. So even if we talk, so start with getting to know your customers really, really well. However, that's not enough. You need to go to before they were ready. And some of the ways to do that is to talk, you know, with in, in networking events, do networking, talk to people, talk to people who are not buying from you, talk to people who you know could benefit from working with you. But don't seem to be interested in signing up with you and have conversations, not like, why aren't you buying, but, you know, [00:16:00] just chatting generally and having them understand, for example, when I do networking, I often meet people who will say, Oh, I really hate LinkedIn. I do everything on Instagram, for example, so that this is my chance to ask them, what is it you like about Instagram? What is it you don't like about LinkedIn? And. By doing that, I get to understand the misconceptions they have about LinkedIn, the things they don't like, the things that I know I could simply tell them by a sentence. Well, actually, you don't need to do that or whatever, you know, I can fix it. But the point is really doing the market research and asking questions and getting to know them. And then the next thing you can do is write a post about it. And then you're talking to all those other people who hate LinkedIn for that particular reason, right? And et cetera. Yeah. Yeah. It's, it's funny because I was just preparing, we have our, our next Humane Marketing Circle community call and [00:17:00] that you're also a member of, and, and I was preparing the call and I was thinking that we could talk about limiting beliefs that our clients have. And so it's kind of that same idea. It's like, What are they telling themselves, like, you know, nobody gets clients on LinkedIn or LinkedIn is just a bunch of spamming. Right? So that's kind of these limiting beliefs or, or past experiences. And that's exactly what we need to find out about our clients. Yeah, so that we can then take them on this journey, right? Yeah, that's actually the second step. So in the workshop, I'm going to explain, you know, the, the customer journey. A lot of us have heard of it, but I've actually adapted it and simplified it and made it sort of actionable for people like us to do in our marketing. So what we've talked about before was the, is the first step. And what you're talking about now is the second step. I'll explain that more in the workshop. But those are, you know, the different stages. First, you got [00:18:00] to know you have a problem. And then what is it you believe about that problem? And our job is at every stage to change the belief for them to get to the next point. That's one of the other keys is not all your messages are about people buying from you. That's like jumping the queue. So content for each and every step of the way. Right, yeah, I love that. So, if we think about this, this applies to any kind of platform, I would assume, right? And that's, that's so often the part that people, like the, the deeper, the foundation that people skip and they just go to content creation. It's like, oh, people, the marketing people keep telling us we have to create content and so they can, they create all kinds of content. content that takes them hours and hours, but there's no foundation or strategy behind it. So what you're saying is that's why [00:19:00] a lot of people don't find success because there's no strategy, right? Yeah. Strategy is one of the big pieces. And then the Even bigger, I would say is engagement. I mean, they're like both fillers, but a lot of people also have the problem that they post and they post and they post and they get no results. I'm like, yeah, are you engaging? Are you, you know, going back and answering comments and eliciting comments and leaving comments on other people's stuff and all this, all this activity that you need to do to get engagement. It's. It, you know, we put these terms on things, but basically you go to a networking event and you can't just go there, drink wine or whatever it is and eat and leave and say, networking doesn't work. You have to engage, right? It's the same thing. And sometimes we, we put these terms, this marketing terms on things and we forget the basic realities of its people. We need to have [00:20:00] conversations with people. Right. Right. Yeah. So. Okay, we know that we need to think about our strategy, our customer journey, and then we need to post. Besides posting and the engagement, is there a next step? Like, what would be our next step? After all of that, so, so the engagement starts, Inside of your post, right? Or the, you know, the comment thread then it goes to the profile and potentially creating a natural connection invitation to connect or it can. Yeah. And then it can go into the DMS, right? So I know DM is a word that makes us all shiver because that's where all the crap happens. But you can like spam, but you can use the just direct messages to just take a conversation that started in the comments and just go a little bit deeper. We're not talking super depth, but a little bit deeper and privately [00:21:00] in the direct messages. And usually after 1 or 2 of those, you can suggest getting on a call and that's where all the magic happens. That's where you build that relationship. And then you follow up and, and that's how you get clients . So yeah, it's, it's funny 'cause as you know, I, I've been a LinkedIn consultant myself and, and even back then I was telling people, the clients, they don't happen. That thing doesn't happen magically on LinkedIn. It happens outside of LinkedIn. And, and I'm glad to hear that that's what you are also saying that the, yeah, it, it, it's. It's a way to meet people and to, yes, kind of show them what you're all about and then bringing them on that journey, but the actual conversation happens outside of, of LinkedIn. Yeah. I guess a lot of the LinkedIn people out [00:22:00] there It's, you still see a lot of shoulds, you know, we should be doing this. We should be doing that. This is how a post should look like in order to get more reach. So how important is all of this reach and all of these likes? You, you did say engagement was important. So what if I don't get engagement? Like how much do I need to pay attention to this and how, because I think that's also where people get Ashamed if they are, their posts are not getting, you know, this level of likes or engagement. Are they doing something wrong? How did they do it differently? Well, for sure. You do need to get some views and. Like everything else you need to, you need to put some of yourself in there before you get anything back. So if you start engaging on other people's content, they [00:23:00] will notice you and they will start looking at your content. It is as simple as that. So. I would make it a habit of going in every day, spend, you know, 10, 15 minutes and just comment on people's content. You can start by doing it randomly on whatever you think is, you know, is interesting, catches your interest, and. just, just to get started. And then you can start to notice some people that, whose content you really enjoy and whose content is maybe relevant to your topic and relevant to your audience. And then you can comment and you can also share their content. You can just repost without putting a comment, a comment, but for the most part, I would recommend you put a comment. When I say comment, it's not a comment. You repost with sharing your thoughts. So you're actually creating a post that is someone else's post and you say why it's relevant, right? So [00:24:00] you're, if you're early in the stages of learning LinkedIn and you don't have a lot to post and to say, it's great to do that because you can tag the person who's post your, your Reposting, you can tag someone else who you think might be interested, right? So you're going out there and creating these connections and then the, the engagement will come to you. Yeah. So it's a two way street and you have to engage in that. I would say it starts even earlier because what we were just discussing in the marketing, like ReHuman program, they were telling me, yeah, but I have people on there, they're, Content is not interesting to me. So what's the point of me going to comment on these people's content? And so I would say, and you probably will share that in the workshop as well. Well, it starts before you [00:25:00] actually have to have the right people on there. And so, well, maybe it's kind of. The same process, you start commenting and then you see who else is commenting on their comments. And so you kind of create your ecosystem, especially because the kind of mission driven entrepreneurs that we want to work with. We're currently kind of going through this purging in business where, you know, I for, for myself, for sure. I had to get away from all the six figure seven figure business kind of world and people kind of in that world. And, and so slowly I had to add new people and, you know, find these heart centered more sustainability oriented people and that that's the work as well. It's like, well, yeah, if you're still, let's say you just came out of corporate. You're still gonna have all your corporate colleagues in there. There's no point in creating this [00:26:00] huge content machine because you're just gonna be talking to yourself basically. So all of it is part of the strategy as well. And I'm going to share a very simple tip to overcome that challenge is you can just go to the search bar, put in a word that is relevant to you, to your content, your topic, your audiences, problems, etc. And then when the bar comes, and you have all these different options you know, people, companies, groups, click on posts. And you will simply get a whole slew of posts that have that word and you do that a bunch of times. And then you will find content that's more interesting, and then you can start that whole process of commenting and sharing, and those people will connect with you, and that's how you can regenerate, so to speak, a, a, a newer circle of connections. Yeah, so good. It's those small tips that make all the difference, right? Because it [00:27:00] really is, you know, You know, useless to create all this content if then the wrong kind of people see it. So I think that's where a lot of people go wrong as well. So I think it's, yeah, it's super helpful. Tell us a bit more about the workshop. So you're coming into this community and sharing all of this in in the circle on June 5th. So tell us a bit more about what you're going to share there. Yeah, I'm going to talk about a system that I found just simpler than it than it seems, but it really has a lot of foundational work under it. And most of it has to do with this customer journey that we talked about. And the way this, this system helps with two main problems that I have found over time by working with a lot of people and talking to a lot of people, two main problems that people have with content, like a lot of people say, [00:28:00] well, I don't, I, I, I don't know what to post. I don't know what to write. I, you know and I found that there are two main problems. One is I, I've called them access and distribution and the access problem is when you, all of us, we have expertise, but with all this expertise and then the sheet of paper in front of us or the computer, we, we can't, we, we don't seem to be able to find what to say. Well, that's an access problem. How are we going to access in our mind all these nuggets that we can share with people? Okay. So my system really helps to access the information with prompts, with questions, with ways of thinking about the content that, or your expertise and your clients that allows you to get this all out of yourself. And then the 2nd is distribution, which. Once you've gotten all these ideas out of your head, [00:29:00] we have a lot of people I have come across. They have all this content, but then they don't know how to. Put it out on how to structure it. You're talking about, you know, how should like you need to learn a little bit about the ways to share your content and mostly when and how and in what order to, to put it all out. And so those are the things that I'm going to talk about in the workshop. Wonderful. Yeah. Can't wait. And then also that client journey, how that fits in, like you said. Yeah. And the whole thing is delivered through a. Very fun tool called the content wheel, which just came to me one day. And all of a sudden I was like, this is the way that you can actually fix both of these problems, the access problem and the distribution problem. Of course, you have to feed the wheel with the content. And that's where we'll talk about the customer journey and some other concepts to really come up with the content that [00:30:00] will make a difference to your audience and attract them to you. That's wonderful. I have this visual of spinning the wheel and then, you know, it picks one of the slots. We actually do spin a wheel. So it's really fun. That's wonderful. Can't wait. Yeah. And what we always do also in the community is really kind of host space for the conversation. And so we always have at least 1, if not 2 breakout rooms, because I find like. Workshops, or, or, you know, they call them master classes are great, but it's the integration and just talking it through what we just learn is so helpful for that integration. So we always built that into the, into the 90 minute workshop. So, and that's it. That's perfect because I have exercises. So the, the, you know, you build the, the, the content for the content wheel, we build it layer by layer. And the most foundational layer is the themes. And I talk about, I [00:31:00] have an exercise, so I have questions, you answer the questions that helps you to determine your themes. And then that's perfect for the breakout rooms. Usually I ask people, you know, just tell us your themes and I just, you know, Brainstorm with them and give them feedback. We can do that in the in the breakout rooms and then come back. And yeah, so that would be great. Sounds amazing. Wonderful. Well, We want everybody who's listening or watching to join us in the workshop, but we also know, you know, there's all kinds of other offerings and life and whatnot. So just mention your website as well, because you have wonderful resources there and maybe people can go there if they can't make it. Yes. I'm adding resources all the time. So it's the magnet model.com simply and the magnet model is because my whole entire philosophy of LinkedIn and of marketing is be a magnet to attract your clients and all the [00:32:00] things you can do to become a magnet. Wonderful. Yeah. Can't wait. I really look forward to it. Again, the link is humane. marketing forward slash workshop, and this is taking place on June 5th. So do join us. We're a gentle and humane bunch of people and would really love to hang out with you. So thanks, Sophie. Thanks so much for taking the time and doing this together. My pleasure. I look forward to it. Yeah. See you [00:33:00] [00:34:00] [00:35:00] soon.
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Two years ago we learned that the Supreme Court would reverse Roe v Wade. I worked through the leaked draft and tried to extract the logic of the decision. It was painful to see such tortured analysis. Some of those Trump justices had actually said that Roe was "settled law" during their hearings. That is a phrase that means, everyone agrees and it is not subject to reversal. Now, in May of 2024, Trump is running on the fact that his justices were the ones that tipped the balance on the Court. And Biden is running as champion of women's rights, promising to pass a national law once again making this a decision of a woman and her doctor. In case you missed this podcast the first time around (or want to refresh your memory) here it is once again.
Back in February of 1990 Nelson Mandela was freed from 27 years in prison. When he walked out of prison that Sunday morning, the whole world was watching. At least everyone in our house was watching. Mandela quickly became the world's greatest statesman. This is my assessment of his life and contribution. And of the two times Jane and I crossed paths with him.
Happy Easter family
Happy Easter family
This summarizes the main findings of a book on this topic. The Ottomans had experts in Zionism who monitored writings and developments very carefully.This podcast has surprising findings.Note: This was recorded during covid times as a class lecture (when we were not allowed to go live).
About this episode: In today's episode, we're joined by Brock Johnson, a highly-regarded Instagram and TikTok growth strategist, to dissect the trends and shifts in the dynamic landscape of Instagram in 2024. Brock shares his innovative content system that lets him create in bulk, significantly reducing daily pressures while maintaining a high post frequency. He delves into his strategy of content repurposing, revealing that a staggering 80% of his posts are clever rehashes of previous successes. As we navigate Instagram's preference for authenticity, Brock outlines the platform's shift towards long-form video content and shares insights on the importance of a clear niche in building a strong social media foundation. He also highlights the key differences in content creation and audience engagement strategies for Instagram and TikTok. Tune in for Brock's expert guidance on cultivating a robust online presence and scaling your influence in the social media landscape. KEY POINTS: 03:56 Instagram now favors carousels and photos. 11:13 Navigating trends and sustainability in social media. 15:43 Struggling to balance personal and business content. 19:49 Consistent Instagram posting leads to steady growth. 22:00 Creating content full time without exhaustion. 24:09 Reposting old content eases anxiety and stress. 29:47 Start with a niche, then expand. 30:28 From Instagram growth to broad business strategy. 33:47 Focus on niche, optimize profile for success. 41:24 YouTube isn't mobile-friendly; TikTok adapts better. 43:44 Instagram algorithm is social-based, TikTok is content-based. QUOTABLES: "About 80% of my posts are reposts, like literally taking something from a few months ago and posting it again or recreations of something from the past. So if you reverse that math, that means that only about 20% of my posts require new effort, or a lot of effort, or a new idea or something fresh." — Brock Johnson "So the Instagram algorithm is what is called a social based algorithm, meaning that Instagram cares about your social network... whereas on TikTok, it's what's called a content based algorithm." — Brock Johnson GUEST RESOURCES: Brock Johnson IG | @brock11johnson Stop the scroll and grab attention with Brock's top 25 viral hooks. Click here to get them for free! RESOURCES: [FREE] Are you a content creator ready to take your brand collaborations to new heights? Grab the Brand Deal Playbook and unlock the secrets to securing paid partnerships with confidence. You'll gain free access to pitch templates, essential questions, and expert strategies that will propel your content creator journey to new heights, including immediate and lifetime access! [FREE] Want the step-by-step roadmap to grow your following, monetize your content, and land paid brand deals? Click here to join my brand new free class! This is perfect for you if you want to turn your social media into a profitable & fun career… even if you're starting from scratch! [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! Must Haves This Month! KAJABI: Turn your skills into predictable revenue! Get a free 30-day trial at https://Kajabi.com/influencer JUSTWORKS: Payroll, benefits, HR, and compliance — all in one place! Start your free month now at justworks.com/influencer
In Part#2, I shared a page from my past. It might or might not help you with your situation. But, if you like real life stories, I am sure it will at least give you a couple of feel good moments. I was a guest on Tarak's show. He's 21. He has questions on interesting topics such as love and attraction. I have poured my heart and soul into this discussion. Reposting it on our podcast as well. Host: https://www.instagram.com/tarakram.18 ~Nani NRIPelliGola https://www.instagram.com/nripelligola/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/nripelligolashow/message
This episode was posted three years, before we knew that the Sodom story was actually about the destruction of Jerusalem. And still, we nailed it anyway. Enjoy this prophetic/nostalgia/cringe episode! Join our tribe on Patreon! Check out these cool pages on the podcast's website:Home PageWho wrote the Bible: Timeline and authorsAncient maps: easy to follow maps to see which empire ruled what and whenThe podcast is written, edited and produced by Gil Kidron
The Israeli election of November, 2022 brought into the Knesset some of the most extreme individuals in that country's history. To bring himself back into office, Netanyahu brought them into his cabinet. (Smotrich and Bin Gvir get the most attention, but there are others). These were people who had been brought up in the shadow of Rabbi Meir Kahane. Kahane had been banned from office and Netanyahu's new allies had also seen their party banned. But they had reconstituted themselves into a new configuration and evaded the ban. With the horrendous attacks of October 7 and the brutal Gaza war that followed, suddenly the thinking of those religio-nationalists has moved closer to the center of the political system. (Note: 1200 Israelis and Israeli-linked workers were killed on October 7. 22,000 Palestinians are dead as of early January, 2024, 70% being women and children). This is a reposting of an earlier podcast outlining the ideology of Rabbi Kahane. Kahane was born in Brooklyn but moved to Israel and was elected to the Knesset. He was later assassinated. At the time, his views were considered shockingly extreme. He was widely renounced by American Jews and by Israelis. (Note that someone of his thinking had conducted the Ibrahimi Mosque Massacre in Hebron in February, 1994. 29 Muslims had been killed on the first day of Ramadan, plus ten more sot by Israeli soldiers in the aftermath). And someone of this mind-set also assassinated Prime Minister Yitzhak Rabin). I heard Kahane speak twice in the Detroit area in the early 1980s. I also read two of his books, Time to Go Home [a call for Americans Jews to escape to Israel before the American holocaust] and They Must Go! [ A call to expel all Palestinians so that Israel can become a Jews-only state]. Those books were chilling I also read quite a few essays by him, and one biography. As far as I can tell, those who today embrace his name and his ideas are not fundamentally different from what I heard in the 1980s. Kahane believed that anything is justified to bring the new age and to save the Jews. I thought of the accusations by radical Iraqi Jews that the 1952 bombings of synagogues were done by Zionist commandos in an effort to panic them into fleeing to Israel. I have no way to know if those accusations are correct but such a thing would surely be justified by Kahane. He was filled with hatred of Arabs, Americans and secular Jews. He believed in his cause and would do anything to achieve it. He had a definite support base in the American Jewish community, although certainly not nearly as big as the vast proportion who were hostile to him. I don't want to be inflammatory but I wrote in my notes back in the 1980s that I felt I was in a Munich beer hall in 1924 listening to Hitler polish up a speech. I have never heard anyone quite like him. Note that in the Knesset, there are religious parties connected to the rabbis. Two are United Torah Judaism (Ashkenazi) and Shas (Sephardic). These are NOT Kahanist. If you are interested in how a similar logic works out in American culture you might listen to my podcast on the Replacement Wars.
#Israel: 10-9-2023: Reposting Malcolm Hoenlein's first report on the show, October 9th, of the attacks of October 7th. Malcolm had just returned from the scene of the attacks, especially Kibbutz Be'eri. 1857 Jerusalem