Podcast appearances and mentions of kendra swalls

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Best podcasts about kendra swalls

Latest podcast episodes about kendra swalls

Girl Means Business
How Much Does It Cost To Run a Business: My Must-Have Tools

Girl Means Business

Play Episode Listen Later Aug 6, 2024 30:26 Transcription Available


Send Me A Message or Question About This EpisodeFeeling overwhelmed by the multitude of tools required to launch your business? You're not alone! Join me, Kendra Swalls, as I recount my entrepreneurial journey and unveil the essential tools that have been game-changers in maintaining professionalism and staying organized. Ready to turbocharge your business growth? Let's explore some invaluable tools that have propelled my business forward. Check out the tool mentioned in this episode:  Google Business >> https://workspace.google.com/products/gmail/Honeybook >> bit.ly/gmbhoneybookFlodesk >> https://flodesk.com/c/DSQU1VQuickbooks >> https://quickbooks.intuit.com/Metricool >> https://mtr.cool/IYWDZMShowit >> https://account.showit.co/r/w3wm31yf BlueHost >> https://www.bluehost.com/ Canva >> partner.canva.com/rnMyvdLoom >> https://www.loom.com/ Zoom >> https://zoom.us/Asana >> https://asana.grsm.io/nmuwxurt10ugSlack >> https://slack.com/TRY FLODESKSave 50% OFF you first year when you sign up using this link ⬇️https://flodesk.com/c/5WCB4U_______________________________________Ask Me Anything: https://docs.google.com/forms/d/1R0DmOLEQ8xjWf98Xcf7K9YBhhaXRiIkuoOTqirVHlRk/prefill_______________________________________Let's Work Together:The Focused Photographer Lab (marketing membership): www.girlmeansbusiness.com/lab1:1 Coaching Sessions: www.girlmeansbusiness.com/contact_______________________________________Free Resources:Email Marketing Starter Kit - www.girlmeansbusiness.com/emailkitKnow Your Niche Workbook- https://spring-feather-348.myflodesk.com/_______________________________________Let's Be Friends:Instagram: www.instagram.com/girlmeansbusinessFacebook: www.facebook.com/girlmeansbusiness

Capture The Chaos - Grow Your Newborn and Family Photography Business
102. Balancing Family Life and Running a Successful Photography Business

Capture The Chaos - Grow Your Newborn and Family Photography Business

Play Episode Listen Later Jun 25, 2024 47:33


This episode is from a guest podcast appearance I had on Girl Means Business with Kendra Swalls. During our conversation, we delved into various strategies and tips for balancing the demands of running a photography business with family responsibilities. Our discussion was focused on helping photographers manage their time effectively and build a thriving business while devoting less than 15 hours per week to work. We dive into so many practical strategies you can make your own for productivity, time management and parenting including batching, my famous time audit, and fun family routines. Connect with Brittnie: Website Instagram Facebook Community  Purchase The Planner -- now $20 off! No code needed. Listen to more episodes of the Capture the Chaos podcast! Listen on: Apple | Spotify | Google 

BUILD AND BLOOM by jessica whitaker
Email Marketing for Photographers with Kendra Swalls

BUILD AND BLOOM by jessica whitaker

Play Episode Listen Later Jun 3, 2024 51:49


In this Build and Bloom photography podcast episode, join me (@JessicaWhitaker) and photography email marketing expert Kendra Swalls (@GirlMeansBusiness) as she shares WHY you need an email list, exactly HOW to get started, and tips for GROWING an email list so you can BOOK more clients. Find Kendra: Email Membership: www.girlmeansbusiness.com/insider Instagram @girlmeansbusiness Girl Means Business Website WHAT'S NEXT: Join The B+B Facebook group: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/buildandbloomjessicawhitaker/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow Jessica on Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://www.instagram.com/jessicawhitaker⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Follow the Podcast Instagram:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/buildandbloom/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ This podcast has been made possible by: Business Basics:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.jessicawhitaker.co/photography-business-basics-course⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

MOMS Life Made Simple
How to Find Yourself if You're Lost in Motherhood with Kendra Swalls

MOMS Life Made Simple

Play Episode Listen Later Feb 1, 2024 29:04


"I think when it comes to how we identify ourselves,  a lot of times we identify ourselves by these labels that either we put on ourselves or that other people have put upon us. And I really wanted to kind of break down, like, what is the label versus who I really am because sometimes you're given labels that you don't always feel like you fit into completely."   Ready to get some job training for the most important role you'll ever have?   Welcome to Mom University.   If you ever feel like you're living the same day over and over…   If mom life feels like an exhausting whirlwind of laundry, dinner, driving and frustration on repeat…  You're not alone.   For every other thing we do in life there's training, but for the most important job, we're just figuring it out as we go.    Mom University is here to change that. It will give you the skills and education to break free of old patterns and be a leader in your home.  Join us for our in person event April 2024: universityformoms.com Instagram @universityformoms What questions do you have in mom life? Email me and let me know: hello@universityformoms.com

Frugalpreneur
Secrets to Building a Successful Photography Business (with Kendra Swalls)

Frugalpreneur

Play Episode Listen Later Dec 22, 2023 10:21


ℹ️ IntroductionOn this episode of Frugalpreneur, we dive into the world of business strategy with our guest, Kendra. Kendra emphasizes the importance of avoiding distractions and unnecessary tools in business. Instead, she believes in focusing on the basic foundations of successful business. One of the foundations she highlights is email marketing, which she views as a cost-effective way to reach a large audience and build relationships. Kendra argues that email marketing is more effective than fighting with algorithms or trying to be flashy. In fact, she mentions that successful businesses all have email lists and see it as a strong marketing strategy.To help our listeners get started with email marketing, Kendra shares that there is a free email marketing starter kit available. This kit provides guidance on how to start and grow an email list. The first part focuses on the technical setup, while the second part explains how to attract people to join the list using a lead magnet. The third part dives into building connections and creating effective email sequences. Kendra believes that this free guide can help establish an email marketing foundation for any business.But how did Kendra become an entrepreneur in the first place? Surprisingly, she did not initially intend to start her own business. She followed the traditional path of becoming a teacher after graduating college. However, after experiencing burnout and restlessness, Kendra started exploring photography as a hobby, which eventually turned into a side business. She fell in love with building a business, marketing, and seeing the puzzle pieces fall into place.While growing her business, Kendra found creative ways to make things work without spending a lot of money. She built connections with a videographer and collaborated on various projects, offering her services in exchange for a video trailer to advertise her business. She emphasized the importance of building connections in various industries and helping each other out. She even worked with local businesses, sometimes offering discounts or favors due to friendships, just to make things happen.Throughout her journey, Kendra developed a mindset of determination and finding a way instead of making excuses. She viewed failures as opportunities for learning and did not consider them as true failures. This attitude fueled her success in both teaching and entrepreneurship. Kendra shared her experiences and advice on managing finances, avoiding distractions, and staying focused on goals when resources are limited. She emphasized the need to stay on track, even when social media tempts us with other people's success stories and product offerings.When reflecting on her own business journey, Kendra realized that her biggest failure was not investing in the education side of her business quickly enough. She regretted spending money on things that didn't actually help her business and wished she had started earlier to see growth sooner. However, her biggest success came when she started investing in learning and education, knowing that it would greatly benefit her business.Join us on this episode of Frugalpreneur as Kendra shares her insights on building a business on a budget, the importance of knowing your numbers, and the power of staying focused on your goals. Whether you're a budding entrepreneur or looking to take your business to the next level, Kendra's story will inspire and motivate you to embrace a frugal yet determined mindset.❇️ Key topics and bullets- Importance of avoiding distractions and unnecessary tools in business - Focusing on the basic foundations of successful business- Email marketing as a cost-effective way to reach a large audience and build relationships - More effective than fighting with algorithms or trying to be flashy - Successful businesses have email lists as

Weddings for Real
243. How this photographer made $9M in digital downloads

Weddings for Real

Play Episode Listen Later Sep 13, 2023 56:51


I've heard this question from a lot of you out there listening and engaging with us on social media, and from a lot of members of The Planner's Vault community: How can I generate money while I sleep? How can I get paid on more than just my time? Two weeks ago on episode 241, Kendra Swalls came on to share her ideas on generating affiliate income. Well today, we're taking it a step further by diving into all things digital downloads - ways to monetize your knowledge while you dream about ways to spend your new income.And the person we're talking to? With over $9M in digital download sales, Molly Keyser is pretty legit. Freedom Creator | YouTube | Instagram(02:30) Molly made how much yesterday?!(03:50) Digital download ideas for different wedding pro niches(08:20) How do you separate service offerings from digital downloads... (13:10) Without cannibalizing revenue?(18:15) Building a following(22:00) Starting a funnel. Do quizzes work?(27:00) There are a lot of products you could create, but which one should you create?(31:15) Pricing for digital downloads(45:45) What's the one takeaway?---Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.Weddings for Real on Social Media:Instagram: @weddingsforrealFacebook: @weddingsforrealtwitter: @weddingsforrealHosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence.

Biz Gone Social Podcast
Episode 152 - Girl Means Business! - 9_6_23

Biz Gone Social Podcast

Play Episode Listen Later Sep 6, 2023 31:35


Today's guest, Kendra Swalls, has taken herself from teacher to photographer to a successful business coach. She believes in going from survival-mode to success-mode.

Weddings for Real
241. Double Your Revenue, Not Your Work: A Guide to Affiliate Income, with Kendra Swalls

Weddings for Real

Play Episode Listen Later Aug 30, 2023 52:55


You're in a high-stress industry, your weekends are gold, and nobody's got time for filler content or fluff. That's why today's topic is super relevant - we're diving into affiliate income. Yep, we're talking about ways to diversify your income streams without doubling your workload. By the end of this episode, you'll have a toolbox filled with ideas to not only elevate your client's experience but also add a new revenue stream.  And the best part is, you can do this without sacrificing another weekend. So if you've been trying to figure out how to increase the numbers in your bank account without increasing the number of 14-hour Saturdays, tune in!Kendra Swalls | Podcast | Instagram | Income Streams Free Guide(01:50) Introducing Kendra Swalls(03:23) "Look at what it is that you are currently doing in your business that could be applied in some other way"(06:56) Bringing Affiliate Income to Your Business(14:30) Building a My Favorite Things page(19:10) Affiliate links for honeymoon, travel, and bougie airport lounges(22:00) Creating blog posts featuring affiliates(25:00) Love/hate with Amazon(34:00) Reaching out directly to brands(43:50) How do you put an affiliate strategy together?---Today's episode is brought to you by The Planner's Vault. The doors are currently closed for The Planner's Vault, but join the wait list now so you can be the first to know when the doors re-open.Weddings for Real on Social Media:Instagram: @weddingsforrealFacebook: @weddingsforrealtwitter: @weddingsforrealHosted by Megan Gillikin, Weddings for Real is presented by The Planner's Vault, and is produced by Earfluence. -----Enji, marketing experts your wedding business

Glow Up, Gyrl!
Navigating The Transition From 9 to 5 To Business Owner

Glow Up, Gyrl!

Play Episode Listen Later Jun 7, 2023 43:42


Kendra Swalls,  former teacher turned photographer and marketing coach, joins the Glow Up, Gyrl Podcast to discuss her pivot from teaching to entrepreneur and how she learned to set boundaries in the transition.—Connect with KendraWebsite: girlmeansbusiness.com —Are you happy in your career and looking to elevate to the next level? Do you love what you do, or is it a means to an end? Check out the Glow Up, Gyrl Career Series for tips and insights. —Have a topic you'd like Kyra to cover or know someone she should interview? Send an email to hello@glowupgyrl.com!Stay connected to Glow Up, Gyrl! Follow us @glowupgyrl for more updates! Visit glowupgyrl.com for more podcast episodes. Watch podcast episodes on our YouTube channel. Chat with us via email at hello@glowupgyrl.com.

Next Stop Crazytown
Episode 193: Kendra Swalls - Empowering Women Entrepreneurs One Business at a Time

Next Stop Crazytown

Play Episode Listen Later May 10, 2023 36:06


Kendra Swalls is a mom of 2, photographer and educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast. Now she helps small business owners, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success.   You can find Kendra on Instagram and check out her Business.   Remarkable Quote:   “Don't be afraid to take the risk. Anything worthwhile comes with a risk.”   Find Us Online! Website: iamJulietHahn.com Instagram: @iamjuliethahn Twitter: @iamjuliethahn LinkedIn: Juliet Hahn FB: @iamjuliethahn Fireside: Juliet Hahn Clubhouse: @iamjuliethahn YouTube: Juliet Hahn

Crush the Rush
309 - From Survival Mode to Success using Relationship Marketing with Kendra Swalls

Crush the Rush

Play Episode Listen Later Mar 21, 2023 35:41


Today we welcome Kendra Swalls to the podcast. Kendra started out as an Elementary School Teacher with a photography biz side hustle. Her photography business grew, and she was able to quit her teaching job. Along the way, she met people who were impressed with how she grew her business and she began teaching and mentoring others to do the same!Kendra shares her journey building her business through “Relationship Marketing” – being intentional with building connections with your audience and not looking at your audience as just a number on your social media page - not just looking at them as a transaction.Kendra has built a thriving online and in-person community supporting other photographers. This happened very naturally by talking, listening, and sharing with other photographers she met. She always thinks about how she can help and serve her audience with her online community and with her lead magnets. This draws people to her!Kendra shares her love of automation – to build relationships and grow your business with ease. She closes us out with tips to prioritize relationship marketing in your business – how can you make each person in your community feel like the most important person in your community? Once you do that, you're on your way to success! In this episodeLet's learn about Kendra's journey! [0:36]Kendra  talks about relationship marketing strategies [3:59]What is Kendra's method for attracting people to her community? [7:45]Let's dig into Kendra's lead magnet funnel system [10:46]Use automation to make your life easier and grow your business! [15:14]How to start prioritizing relationship marketing [21:51]CONNECT WITH KENDRA:IG:  @girlmeansbusiness Website: www.girlmeansbusiness.comCONNECT WITH HOLLY: TEXT HOLLY: 614-810-4236 or click hereLEARN MORE ABOUT THE CLUB: https://www.hollymariehaynes.com/clubCREATE YOUR ANTI-SOCIAL STRATEGY: https://www.hollymairiehaynes.com/socialI hope these tips help! Keep in touch! Leave me a message at hollymariehaynes.com or instagram.com/holly_marie_haynes

Coaching Hive with Dr. Moira Hanna
#118: Reels Don't Require Dancing: Interview with IG Expert Kendra Swalls

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Mar 16, 2023 33:46


Kendra Swalls is my kind of strategist. She looks at SEO keywords, creates IG bios that stand out for their clarity, and encourages you to get clear on your business objectives. It doesn't hurt that she gave me permission to NOT dance on IG reels!

Coaching Hive with Dr. Moira Hanna
#118: Reels Don't Require Dancing: Interview with IG Expert Kendra Swalls

Coaching Hive with Dr. Moira Hanna

Play Episode Listen Later Mar 16, 2023 33:46


Kendra Swalls is my kind of strategist. She looks at SEO keywords, creates IG bios that stand out for their clarity, and encourages you to get clear on your business objectives. It doesn't hurt that she gave me permission to NOT dance on IG reels!

Talk Copy to Me
060. What to Write on Instagram Posts, Reels, Stories and More with Kendra Swalls

Talk Copy to Me

Play Episode Listen Later Mar 7, 2023 23:00


"You're either a creator or a consumer." This is what Kendra Swalls said toward the end of our conversation about Instagram, and it's really stuck with me since we first spoke. Before you even begin thinking about what to write on Instagram posts (which, yes, is the point of this episode), let's talk about that dichotomy for a moment. The entire reason I hosted this enormous social media series on the podcast was because I wanted my audience to think about how they use social media in their business. There may be platforms where you are more of a consumer—or a voyeur even. And that's totally fine. But if you want to use social media as a marketing asset, you need to step out of the consumer role and into the shoes of a creator. And this episode will help you do just that. In this episode of Talk Copy to Me, Kendra Swalls shares her social media knowledge and delivers big time. We talk all about what to write on Instagram posts, reels, and stories, and how to grow a community on the platform. ______________________________________________ Read the show notes and view the full transcript here: https://erinollila.com/what-to-write-on-instagram-posts-kendra-swalls/ ______________________________________________ Meet our guest expert, Kendra Swalls Kendra is a mom of 2, photographer and educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast. Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as The Driven Woman Entrepreneur, She Built This, and Photo Business Help.Read the detailed show notes at https://erinollila.com/podcast

Jeffrey Boopathy
Use these Instagram marketing strategies for your podcast | S9 EP 2

Jeffrey Boopathy

Play Episode Listen Later Feb 27, 2023 40:39


Welcome to season 9 of Jeff's Podcast Academy. In today's episode, we have Kendra Swalls, Marketing ExpertA few things we discussed in this episode include: Which format on Instagram works for podcasters?Fake podcasters on InstagramHow does trending audio help podcasters?Instagram Bio for podcastersUseful Resourceswww.girlmeansbusiness.cominstagram.com/girlmeansbusiness https://www.linkedin.com/in/jeffreyboopathy/https://www.instagram.com/podcastforpodcasters/

Influencer Entrepreneurs with Jenny Melrose
How to use Instagram to Grow your Business without Burning Out

Influencer Entrepreneurs with Jenny Melrose

Play Episode Listen Later Feb 20, 2023 27:05


Social media can often feel like a never ending task within your business, but Kendra Swalls is sharing how to use Instagram to grow your business without burning out.On today's episode we have special guest Kendra Swalls, Kendra is a former teacher that began building a photography business.After having her second daughter she left teaching behind and took on her photography business full-time.That's when Kendra really began learning about the business and building it rather than the creativity.She loved learning about marketing strategies, social media, email marketing, and relationship building.Kendra was able to really grow her photography business using those strategies.She then began her podcast, “Girl Means Business” and built her coaching business and a brand around that where she now offers one-on-one coaching.Read more HERE.

The Lucy Liu Show
167. Know Like Trust With Girl Means Business Kendra Swalls

The Lucy Liu Show

Play Episode Listen Later Jan 12, 2023 17:01


Kendra Swalls is the founder of Girl Means Business brand and host of her podcast Girl Means Business.  Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. Things you will learn in this episode: How to let people like you How like happens through connection Why people trust And much more... Connect with Lucy: Instagram: https://www.instagram.com/mslucyliu Facebook: https://www.facebook.com/mslucyliu Twitter: https://www.twitter.com/mslucyliu LinkedIn: https://www.linkedin.com/in/mslucyliu TikTok: tiktok.com/@mslucyliu YouTube: https://youtube.com/@mslucyliu Website: https://www.lucyliucoaching.com Podcast: https://www.lucyliucoaching.com/podcast   Wanna double your confidence in 30 seconds?  Get the ultimate secret here:  http://www.confidentandepic.com   Connect with Kendra Swalls Website: https://girlmeansbusiness.com Instagram:https://www.instagram.com/girlmeansbusiness Facebook:https://www.facebook.com/girlmeansbusiness   Shownotes: https://www.lucyliucoaching.com/podcast-167  

Rocky Mountain Marketing
Goal Setting 2023 with the Business Beties

Rocky Mountain Marketing

Play Episode Listen Later Jan 10, 2023 29:27


In this month's Business Besties episode, Kendra Swalls and I discuss the importance of goal setting in the business world for 2023. We are going to share our experiences when we first started our businesses, and how to go about setting measurable goals. Dive head-first into 2023 with our insights on how to, not just grow your business, but create better habits and winning mindset.As we exchange discussions, here's what we talked about :Establishing habit and strategy to carry out your goalsHow to reverse engineer to find the shortcuts to successBreaking down big goals into smaller, achievable micro-goals.Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyhttps://katiebrinkley.com/Business Besties InstagramVisit Kendra's social media pages:LinkedIn: https://www.linkedin.com/in/kendra-swalls-74b602104/ Website: https://girlmeansbusiness.com Podcast: Girl Means BusinessLearn more about Katie and Next Step Social Communications: Clubhouse: clubhouse.com/@katiebrinkleyWebsite: https://www.nextstepsocialcommunications.comLinkedin: https://www.linkedin.com/in/katiebrinkleyYouTube: https://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Creating a Brand
Why You Need Good Media Approved Photos | Kendra Swalls

Creating a Brand

Play Episode Listen Later Dec 13, 2022 18:03


In this episode, Kendra Swalls explains why you need to have great media-approved headshots and other marketing photos of yourself and how they will help set your brand apart. Whether you're a podcast host or a podcast guest, having high-quality photos of yourself will immediately boost your legitimacy and set you apart from others in your space. Additionally, Kendra is going to share some simple ways to get great photos, so you won't have to hire a professional photographer every time you need updated photos!MORE: https://PodPros.com/205

Kasey‘s Korner: The Ultimate Resource for Millennial Moms
214. Moms Mean Business with Business Coach Kendra Swalls

Kasey‘s Korner: The Ultimate Resource for Millennial Moms

Play Episode Listen Later Nov 4, 2022 28:47


Kendra Swalls went from being a successful teacher to a full-time photographer and business owner, and she's helping other women do the same by sharing her story and the strategies she used to make the transition. I n this episode you will learn: 1. How Kendra went from being a teacher to running her own successful photography business 2. The importance of relationship marketing in business 3. The trust method – a tool for developing relationships "So at the very top, you have the no. And this is where a lot of people struggle, is they feel like that like, well, everybody knows what I do because I've posted about it on my Facebook page, or I have an Instagram account for it. But if Kendra Swalls is a mom of two, a photographer and an educator. In 2012, she started her first business, paisley Lane Photography, and it changed everything. She started it as a hobby alongside with her teaching career that quickly turned into a successful business. In 2017, she left her teaching career behind to run her photography business full-time and start the Girl Means Business brand and podcast. Be sure to subscribe to the podcast by clicking here. Liked what you heard? Take a moment and share it with your friends on social media and be sure to tag @itskaseypotts. Why don't you give me a follow over there while you're at it too. Want to learn more about Kasey Potts? Check out www.kaseypotts.com --- Support this podcast: https://anchor.fm/kaseyskorner/support

Your Brand Amplified©
Kendra Swalls: Taking Businesses from Survival Mode to Success Mode

Your Brand Amplified©

Play Episode Listen Later Nov 3, 2022 39:39


Kendra Swalls is a mom, photographer, and educator who has done some pivoting in her career. She started out as a teacher, but after a few years, realized that it wasn't her true passion. She went back to school to get her master's in education and started writing curriculum for small school districts. She also picked up photography and started taking pictures of anyone and everyone who would let her. In 2012, she decided to turn her photography into a full-fledged business. In 2017, she went full time with her business and has since been helping other women take their businesses from survival mode to success mode.In this episode, you will learn the following:1. How Kendra Swalls went from being a teacher to starting her own successful photography business2. What relationship marketing strategies Kendra Swalls uses to help women take their businesses from survival mode to success mode3. What inspires and motivates Kendra Swalls to continue learning and growing in her businesshttps://girlmeansbusiness.com/emailkitWe're happy you're here! Like the pod? Follow us on all socials at @amplifywithanika and @yourbrandamplified Leave a review on Apple Podcasts Visit our website Connect with us at hello@yourbrandamplified.co

Strategy for Creatives: Business Minus the B******t
Why Email Marketing Still Matters

Strategy for Creatives: Business Minus the B******t

Play Episode Listen Later Nov 1, 2022 30:04


Email is still King (or Queen) when it comes to marketing. Yes, social media should play a part in your marketing game plan, but if you're not building and utilizing an email list, you're doing your business a major disservice. In this episode, I'm talking to Kendra Swalls, owner of Girl Means Business, about how to grow an email list and why it still matters that you have one. Kendra is a mom of 2, a photographer, and an educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast.  Now she helps women, like you, take their business from survival mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. One of the best ways to grow your business is with email marketing. If you are brand new to email, this Email Starter Kit will walk you through the 4 steps to get started, along with templates for creating your first lead magnet and welcome series.https://girlmeansbusiness.com/emailkit Go to https://betterhelp.com/strategy for 10% off your first month of therapy with BetterHelp and get matched with a therapist who will listen and help.      BetterHelp Get 10% off your first month at betterhelp.com/strategy Support the showPart of the Boundless Audio Podcast Network

Build That Business
67: Using email marketing to help you grow your business smarter, not harder with Kendra Swalls

Build That Business

Play Episode Listen Later Oct 25, 2022 50:50


Do you know why it's so important to have an email list? You may wonder what to say in those emails or what mistakes you might make. I asked my guest, Kendra Swalls, specific questions about the wedding industry, the lifespan of our clients, and email marketing. Top reasons to listen to the entire episode: Find out how to avoid some common email marketing mistakes Learn how social media content differs from email content Discover how to set up your emails, so they meet your audience where they are Full Show Notes Here! Mentioned Resources Kendra's Email Marketing Starter Kit Lindsay's 7 Must-Have Email Templates for Wedding Professionals Connect with Kendra Instagram Paisley Layne Photography Instagram Connect with Lindsay Website Facebook Community Instagram Thank you for tuning into the Build that Business podcast. Please follow, share if you enjoyed the show, and leave a review so others can find us who are ready to build a business and generate profits without burnout!

More than a Few Words
#773 Instagram Neighborhoods

More than a Few Words

Play Episode Listen Later Sep 29, 2022 11:20


Instagram is so much more than simple an app to share images of your favorite cocktail, flower or friend.  It is a powerful business tool with four separate features, or neighborhoods as guest Kendra Swalls likes to call them.  There is your feed, stories, reels and even an Instagram live feature.  She suggests you curate your your feed to be a resource library for your clients. Reels are short snippets designed to engage prospective clients and stories are the behind the scenes looks at your business and the more personal posts for friends, family and a smaller circle of clients.  You don't need to do it all at once., experiment with one type of post before adding others.  About Kendra Kendra is a mom of 2, photographer and  educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast.  Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success.  

Photo Business Help
339 Kendra Swalls | Leaving a Teaching Job to Build a Successful Photography Business & Podcast

Photo Business Help

Play Episode Listen Later Sep 21, 2022 54:03


In this episode of the Photo Business Help podcast, Natalie talks with Kendra Swalls about a big thing they share in common--leaving a teaching job to build their photography business! About Kendra: Kendra is a mom of 2, photographer and educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast.  Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. https://www.girlmeansbusiness.com/ (Website) https://www.instagram.com/girlmeansbusiness (Instagram) https://www.facebook.com/girlmeansbusiness (Facebook )

Rocky Mountain Marketing
Batching Your Social Media Content with the Business Besties

Rocky Mountain Marketing

Play Episode Listen Later Sep 8, 2022 31:58


In this week's episode, we welcome our newest podcast feature where we invite my business bestie, Kendra Swells, into the podcast once a month.As you all know, Kendra is our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she shares how batching your social media content helps alleviate pressure for social media managers who feel like they have to hop on every single trend on the web.It was an amazing conversation with Kendra as we covered the following points:Pillars for a successful batching systemDeveloping problem-solving skills through analytics“Look at your past posts”The importance of social listeningUsing line breaks on captionsSo if you want to learn more about social media batching, tune in to this week's episode because Kendra Swalls shared a lot of valuable insights you shouldn't miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.flick.tech/platform?fpr=katiebrinkley Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Rocky Mountain Marketing
Batching Your Social Media Content with the Business Besties

Rocky Mountain Marketing

Play Episode Listen Later Sep 6, 2022 31:45


In this week's episode, we welcome our newest podcast feature where we invite my business bestie, Kendra Swells, into the podcast once a month.As you all know, Kendra is our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she shares how batching your social media content helps alleviate pressure for social media managers who feel like they have to hop on every single trend on the web.It was an amazing conversation with Kendra as we covered the following points:Pillars for a successful batching systemDeveloping problem-solving skills through analytics“Look at your past posts”The importance of social listeningUsing line breaks on captionsSo if you want to learn more about social media batching, tune in to this week's episode because Kendra Swalls shared a lot of valuable insights you shouldn't miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Rocky Mountain Marketing
Batching Your Social Media Content with the Business Besties

Rocky Mountain Marketing

Play Episode Listen Later Sep 6, 2022 32:00


In this week's episode, we welcome our newest podcast feature where we invite my business bestie, Kendra Swells, into the podcast once a month.As you all know, Kendra is our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she shares how batching your social media content helps alleviate pressure for social media managers who feel like they have to hop on every single trend on the web.It was an amazing conversation with Kendra as we covered the following points:Pillars for a successful batching systemDeveloping problem-solving skills through analytics“Look at your past posts”The importance of social listeningUsing line breaks on captionsSo if you want to learn more about social media batching, tune in to this week's episode because Kendra Swalls shared a lot of valuable insights you shouldn't miss!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.

Rocky Mountain Marketing
Is it Reel-y Time To Create Video Content? With The Business Besties

Rocky Mountain Marketing

Play Episode Listen Later Aug 9, 2022 25:25


In this week's episode, we hear from our resident guest Kendra Swalls from Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she'll talk about how to up your social media game in the summertime. Is summer really a downtime for marketers or is it still an opportunity to create content for your audience? Also, she shares her thoughts on the photo vs video debate while sharing some of the best practices you must know once you ride into the reel craze.As usual, it was an amazing conversation with Kendra as we discussed the following points:Spending summers as social media managersPhotos vs videos for social media engagement“We build our own algorithm”Trending vs original audioThe power of social media schedulingSo if you're searching for answers on how to up your social media skills, summer or not, Kendra's tips and tricks are perfect for you!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley See acast.com/privacy for privacy and opt-out information.

Rocky Mountain Marketing
Is it Reel-y Time To Create Video Content? With The Business Besties

Rocky Mountain Marketing

Play Episode Listen Later Aug 9, 2022 25:25


In this week's episode, we hear from our resident guest Kendra Swalls from Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. In this episode, she'll talk about how to up your social media game in the summertime. Is summer really a downtime for marketers or is it still an opportunity to create content for your audience? Also, she shares her thoughts on the photo vs video debate while sharing some of the best practices you must know once you ride into the reel craze.As usual, it was an amazing conversation with Kendra as we discussed the following points:Spending summers as social media managersPhotos vs videos for social media engagement“We build our own algorithm”Trending vs original audioThe power of social media schedulingSo if you're searching for answers on how to up your social media skills, summer or not, Kendra's tips and tricks are perfect for you!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkley Hosted on Acast. See acast.com/privacy for more information.

The Gutsy Podcast
122: Building Relationships with Email Marketing with Kendra Swalls

The Gutsy Podcast

Play Episode Listen Later Jul 26, 2022 62:46


You've heard a million times that growing an email list is important. You've probably toggled back and forth between creating an email campaign and not looking at it for months. Besides, how the hell do you get people to sign up for them in the first place?Today, we're talking with Business Coach Kendra Swalls about building relationships with email marketing and getting people to raise their hands and sign up.In this episode, you'll learn:Why having an email list is important How to get people to sign up for your email listHow to use an email list to build relationshipsEmail marketing tools you should consider usingStrategies to shift from survival mode to success mode as an entrepreneurIn 2012, Kendra started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career to run her photography business full time and start the Girl Means Business coaching program + podcast. Now she helps women, like you, take their business from survival mode to success mode using the same relationship marketing strategies that have been the foundations for her business success. RESOURCES FROM THIS EPISODEPodia has everything that you need to be able to sell courses, webinars, downloads, and now even memberships. It's clean and easy to use. Head to lauraaura.com/resources  and click on the Podia link to start your free trial.CONNECT WITH KENDRA SWALLSFacebook: @kendraswallsInstagram: @girlmeansbusinessWebsite: girlmeansbusiness.com THANK YOU, GUTSY TRIBE!We love, love, love to read your comments, feedback, and reviews. If you haven't yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.https://podcasts.apple.com/us/podcast/the-gutsy-podcast.Support the show

Brilliant Mompreneurs Podcast
Adjusting our Expectations for Success with Kendra Swalls

Brilliant Mompreneurs Podcast

Play Episode Listen Later Jun 1, 2022 43:05


Hey BRILLIANT mamas! How many times have we had an idea, been excited about it, spent time and money building it out, and then watched it fizzle? In today's interview with Kendra Swalls we talk about the gray area between success and failure, and how what we see as a flop may be a few small adjustments from succeeding! We talk about how powerful tracking our data is and what analytics we need to be paying attention to. If you're growing a business, developing a product, or growing your audience on social media you won't want to miss this episode!BRILLIANT recommendations:Brilliant Mompreneurs Society | Facebook Kendra's Email Marketing Starter Kitwww.girlmeansbusiness.comHow I Built ThisAbout the Guest:Kendra is a mom of 2, a photographer, and an educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast. Now she helps women, like you, take their business from survival mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. About the Host:Lani is a mom to six kids (half of which are adopted from foster care), and wife to her husband of fifteen years. She survives on caffeine, laughing with her kids, cooking in the kitchen, hiding in the pantry eating chocolate, and helping other women know they are not alone in the chaos of motherhood & their entrepreneur journey. She is a Clarity & Strategy Coach for mom entrepreneurs! Helping them to double their income without doubling their to-do list. Her mission is to help mompreneurs get out of survival mode, release the mom guilt, and create a clear plan of action that will help them reach their dreams of 5k months and more!Social Media Links:Home - (lanijackson.com)Lani Jackson (@brilliantmompreneurs) • Instagram photos and videos@lanijackson | Linktree(20+) Keikilani Jackson | Facebook@girlmeansbusiness | Kendra Instagram Girl Means Business | Facebook

The Small Business Storytellers with Seth Silvers
How to Become a Successful Mompreneur with Kendra Swalls

The Small Business Storytellers with Seth Silvers

Play Episode Listen Later May 26, 2022 24:24


Kendra Swalls is a proud mompreneur living in Dallas, Texas. She is the founder of Girl Means Business, a marketing and coaching company that gives unique and personal advice to help mothers build and grow their own businesses. She also hosts a podcast with the same name! In this episode of Small Business Storytellers, Seth Silvers and Kendra Swalls talk about mothers who are maintaining an entrepreneurial lifestyle while raising kids at home, otherwise known as mompreneurs. Kendra shares her story on starting her own business, breaks down the resources and possibilities for mothers running businesses from home, and gives her advice to mothers who are thinking about becoming a mompreneur like her! Connect with Kendra and check out Website: https://girlmeansbusiness.com/ Instagram: https://www.instagram.com/girlmeansbusiness/ This episode was produced by Story On Media & Marketing: https://www.successwithstories.com. --- Send in a voice message: https://anchor.fm/seth-silvers/message

The Magnetic Business Podcast
70. Instagram Updates and Best Practices 2022 with Kendra Swalls

The Magnetic Business Podcast

Play Episode Listen Later May 12, 2022 47:17


Just about everyone is on Instagram these days, including dogs and cats with their own trending Instagram accounts. Instagram is a beast and it is an amazing marketing tool that you can use for free to connect with your ideal clients and your target market. However, like with any tool, Instagram comes down to making it work for you and your business. But with all of the changing features and reels and trending viral post talk, how do you even know what you should be focusing on right now when it comes to Instagram? That's exactly what we're going to get into in today's episode. I'm excited to have Kendra from Girl Means Business on the show today to talk all about Instagram updates and best practices for Spring 2022. Kendra is a mom of two, a photographer and an educator. In 2012, she started her first business and everything changed. What started out as a hobby alongside her teaching career quickly turned into a successful business. In 2017, she left her teaching career to run her photography business full time and start the Girl Means Business brand and podcast. Now, she helps women take their business from survival mode to success mode using the same relationship marketing strategies that have been the foundations of her own successful photography business. In this Episode We Chat About:What should we be spending our time creating for Instagram?Instagram neighbourhoods - different areas for different people on the appWhy repurposing content is the golden ticket with social mediaHow to get started repurposing your content on Instagram Are you hurting your Instagram growth if you are not creating Reels right now?Stop comparing yourself to others on social media. It takes time to learn these featuresThe latest Instagram Updates as of Spring 2022Where should we be going online to find the latest updates on our own (who can we trust)Start using the Collaboration features on Instagram to grow your communityThe changes to the way we view on content on our own feedKendra's #1 top priority tip for you to build your Instagram audience in 2022Kendra's Website: Girl Means BusinessKendra's Instagram: @girlmeansbusiness  Kendra's Podcast: Girl Means Business PodcastAccess Freebies to help you start your business here.Links:Book a Human Design Life Purpose Reading with LexieBook a Service Design VIP Day and Get 1:1 support to create your most energetically aligned offer Browse Business CoursesBrowse Human Design GuidesShop $15 Human Design Starter Kit: Using Human Design in BusinessUse Code: MAGNETICBUSINESS for 10% off your Human Design Starter KitShop $25 Email List Kickstarter Follow Lexie on Instagram @themagneticbusinesscoach 

Marketing Fast Track
Kendra Swalls - Relationship Marketing: How to Do It Well Without Spamming People

Marketing Fast Track

Play Episode Listen Later Apr 18, 2022 20:39


Relationship marketing is a way to nurture relationships with your customers and prospects but just one spammy DM can put your strategy into a tailspin. In this episode of Cash In On Camera, Kendra Swalls shares how to build a marketing plan that works. She is the creator of the Girl Means Business brand + podcast helping women take their business from survival mode to success mode. Watch the full LIVE video interview on Sheryl's YouTube channel here: https://youtu.be/fHAcYwbEn_0 --- Send in a voice message: https://anchor.fm/sherylplouffe/message

GEMS with Genesis Amaris Kemp
Ep. 352 - Relationship Marketing with Kendra Swalls

GEMS with Genesis Amaris Kemp

Play Episode Listen Later Apr 5, 2022 33:38


What is your view on relationship marketing? In this segment, Kendra Swalls discusses small relationship marketing tips and tools that allowed her to turn her hobby into a full-time business. Which open other doors and avenues for her. See video here - https://youtu.be/cNxX-RLNblg WHO IS KENDRA? Kendra is a mom of 2, photographer and educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast. Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. KENDRA'S CALL TO ACTION Check out my podcast - Girl Means Business I also have an Email Marketing Starter Kit available if it fits with the topic of our conversation www.girlmeansbusiness.com/podcast www.girlmeansbusiness.com/emailkit www.instagram.com/girlmeansbusiness www.facebook.com/girlmeansbusiness www.girlmeansbusiness.com GENESIS'S INFO https://thehello.llc/GENESISAMARISKEMP CALL TO ACTION Subscribe to GEMS with Genesis Amaris Kemp Channel, Hit the notifications bell so you don't miss any content, and share with family/friends. **REMEMBER - You do not have to let limitations or barriers keep you from achieving your success. Mind over Matter...It's time to shift and unleash your greatest potential. If you would like to be a SPONSOR or have any of your merchandise mentioned, please reach out via email at GEMSwithGenesisAmarisKemp@gmail.com --- Send in a voice message: https://anchor.fm/genesis-amaris-kemp/message Support this podcast: https://anchor.fm/genesis-amaris-kemp/support

The Imperfect Pursuit
34. to ACTUALLY Build the Know, Like & Trust Factor in your Business - Interview w/ Kendra Swalls

The Imperfect Pursuit

Play Episode Listen Later Mar 27, 2022 45:11


You've probably heard of the “Know, Trust, Like” factor a million times now. In this episode, photographer, educator and host of the Girl Means Business podcast, Kendra Swalls, shares her own perspective of what “Know, Trust, Like” factor means, and gives some really valuable and actionable tips to help you implement it across your online presence. If you want to connect more with your audience and convert them into paying clients, this episode is going to be so helpful.  Episode Shownotes: https://sarahluthy.com/episode34Join the VIP List: https://sarahluthy.com/vip Work with me: https://sarahluthy.com/services Follow me on IG: https://www.instagram.com/sarahluthy/

The Business Journey Podcast
57. Leveraging Socials To Grow Your Business with Kendra Swalls

The Business Journey Podcast

Play Episode Listen Later Feb 28, 2022 34:07


Are you ready for today's podcast?! This topic is asked among my students often. We're talking about how leveraging socials to grow your biz can be done! I've got special guest Kendra Swalls and who is an EXPERT when it comes to social media. She's a business and marketing coach with https://girlmeansbusiness.com/ (Girl Means Business). As moms, business owners and all the things in between I know social media can fall to the back burner, but that doesn't mean there isn't value in social media. Why Social Media is NecessarySocial media acts as proof to your business. We all use it to some extent. When you're searching for a new dentist, daycare or pediatrician you examine them online before ever stepping foot inside. Social media is the first impression. People aren't just looking at websites anymore, they're looking to social media to give a glimpse inside the day to day workings of a business. Depending on who your audience is really determines which platform(s) should be your emphasis. When it comes to the amount of interaction - it's best to be consistent. Be reliable and something people can count on. Find a way to be consistent with your own schedule. Do what works for you so you aren't facing burnout a month from now. Utilize social media to be sustainable! You Don't Need to be EverywhereTrack your return on investment. This isn't just monetary investment, but time! As photographers Instagram is such a go to because it truly is an online portfolio. Take the time to do a little research about your own business. When clients find you, where did they find you? You'll be surprised to see which platform is benefitting your business. It can help you make better choices on where you're investing your time. A great way to hear from your clients is by using a Client Questionnaire. This can give you a pulse on your audience. Here's the golden rule: Be where your current and future clients are. Biggest Tip for Utilizing Social MediaGet very clear on your intention of what you expect to get out of social media. Too many times people go in blindly thinking if they post a promo they will automatically fill all their dates. Rather, go into social media to build awareness around my brand. Maybe funnel people back to an email list or just build connections with people. You can leverage socials to grow your biz, but through a different perspective. People don't go to social media to book a session right away. They go to be entertained, inspired or educated. Appeal to Your AudienceIf you're a family photographer, you're not trying to appeal to the dad of the kids, you're appealing to the mom. She's the one who is going to be booking the session. She's the one who's doing the research. Next address questions and concerns your audience has. What are some frequently asked questions? Using a photo caption to educate your audience is leveraging your socials to grow your photography biz!  Lastly, remember to engage with your audience. This doesn't just mean commenting on your own posts and responses. You should be going to other feeds, group, etc. and engaging. Don't "post and ghost"! You do need to give a little engagement to get a little engagement. Connect with more Kendra Swalls content here: + Free Email Marketing Kit: http://www.girlmeansbusiness.com/emailkit (www.girlmeansbusiness.com/emailkit) + https://girlmeansbusiness.com/ (Website) + https://girlmeansbusiness.com/podcast (Podcast) +https://girlmeansbusiness.com/resources ( Resources) + https://www.instagram.com/girlmeansbusiness/ (Instagram) What We DiscussedWhy Social Media is Necessary (2:11) You Don't Need to be Everywhere (8:21) Biggest Tip for Utilizing Social Media (14:52) Appeal to Your Audience (21:28)

Kylee Mentors Moms on All Things Business
72. Building Relationships through Email Marketing with Kendra Swalls

Kylee Mentors Moms on All Things Business

Play Episode Listen Later Jan 25, 2022 37:24


Hi, I'm Kylee and I'm a business coach for women! I specialize in helping women make money while still balancing their families. Learn more about my courses and coaching options at kyleeannphotography.com/education FIND US HERE: kyleeannphotography.com/podcast instagam.com/kyleeanncoaching Get the show notes to your inbox: bit.ly/KMMpodcast APPLY FOR 1-on-1 COACHING: kyleeannphotography.com/coaching SHOW NOTES: I left you on a cliff hanger last week on how building a funnel and having an email list is one of the most important things you can do for your business! As promised, I've brought on an expert on all things email marketing. Kendra Swalls is a mom of two, photographer and educator to help women get out of survival mode and into success mode, very similar to me! I feel like you're going to jive with her so well. In 2012 Kendra started her photography business, Paisley Layne Photography, and that changed everything. What started as a hobby alongside her teaching career quickly turned into a successful business, and in 2017 she left her teaching career behind to run her photography business full time. So in addition to photography, she now helps women, like you, take their business from survival mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. Email marketing gets overshadowed because it's not as shiny or flashy as social media and you can't see how many subscribers you have on your email list like you can see followers on Instagram. But the potential to build relationships and make sales, turn emails into customers is way more powerful. That is just a fraction of the gold in this episode all about why email marketing is still relevant for your business! FIND KENDRA HERE: instagram.com/girlmeansbusiness www.girlmeansbusiness.com Email marketing starter kit: www.girlmeansbusiness.com/emailkit Year of email templates: www.girlmeansbusiness.com/inbox Flodesk coupon: flodesk.com/c/KYLEEANN

The Direct Dish
Ep 42 | Overcoming Self-Doubt + Limiting Beliefs with Kendra Swalls

The Direct Dish

Play Episode Listen Later Dec 15, 2021 40:31


Whether it's being a mom, being a successful entrepreneur, or just being a woman, we so often find ourselves in the comparison game. I talk about it all of the time. Self-doubt and comparing our lives to the perfect “Instagram Momtrepreneurs” out there. It gets exhausting.   Thankfully we have our guest, Kendra Swalls, to share with us how to overcome the self-doubt and limiting beliefs that come and try to steal our joy and credibility. You may be asking yourself what a limiting belief is… Kendra so beautifully explains the process through her eyes and how she got to where she is today as a successful business woman. Her story of resilience is one that you will not forget.    In this episode you'll hear:    How to identify limiting beliefs Tips on ridding yourself of the self-doubt The story that social media writes   Links to all the things mentioned:  Instagram | @mkoehler Instagram | @theblushpages Personal Website | melissakoehler.net The Blush Pages Website | melissakoehler.net/membership The podcast was produced by Pivot Media Co.

Entrepreneur Money Stories
EP 26 - How Kendra Swalls overcame her money mindset and turned her passion into a business

Entrepreneur Money Stories

Play Episode Listen Later Dec 14, 2021 34:12


Kendra Swalls is a former elementary school teacher turned photographer and entrepreneur who is helping women let go of the notion that perfection equals success. Her first business was a portrait photography business based in the Dallas area, Paisley Layne Photography, that specialized in helping women feel comfortable and confident in front of the camera. She is now the founder of the Girl Means Business business education site and podcast, and is on a mission to help women not only launch their dream business, but to show them all of the marketing and social media tips and tools she's learned on her own journey. She wants women to know that balancing motherhood and your career is definitely possible and achievable. In this episode, Kendra is uncovering how she managed her money mindset as she leaped into entrepreneurship, leaving her safe and secure teaching job behind. Plus, she's diving deep into her journey to monetizing her passions and TRUSTING her skills. Connect with Kendra: https://girlmeansbusiness.com/ Connect with Danielle: Website | https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: FREE map Your Way to 100K Workshop - https://kickstartaccountinginc.com/product/map-your-way-to-100k-pre-recorded-workshop/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

Entrepreneur Money Stories
EP 26 - How Kendra Swalls overcame her money mindset and turned her passion into a business

Entrepreneur Money Stories

Play Episode Listen Later Dec 14, 2021 34:12


Kendra Swalls is a former elementary school teacher turned photographer and entrepreneur who is helping women let go of the notion that perfection equals success. Her first business was a portrait photography business based in the Dallas area, Paisley Layne Photography, that specialized in helping women feel comfortable and confident in front of the camera. She is now the founder of the Girl Means Business business education site and podcast, and is on a mission to help women not only launch their dream business, but to show them all of the marketing and social media tips and tools she's learned on her own journey. She wants women to know that balancing motherhood and your career is definitely possible and achievable. In this episode, Kendra is uncovering how she managed her money mindset as she leaped into entrepreneurship, leaving her safe and secure teaching job behind. Plus, she's diving deep into her journey to monetizing her passions and TRUSTING her skills. Connect with Kendra: https://girlmeansbusiness.com/ Connect with Danielle: Website | https://kickstartaccountinginc.com/ Facebook | https://www.facebook.com/kickstartaccountinginc/ Instagram | https://www.instagram.com/kickstartaccounting/ Twitter | https://twitter.com/KickstartAcct Things Mentioned in Today's Episode: FREE map Your Way to 100K Workshop - https://kickstartaccountinginc.com/product/map-your-way-to-100k-pre-recorded-workshop/ What is your financial health? Take the FREE Quiz Here - https://quiz.tryinteract.com/#/6192948f1ab9670018ebce02

One Simple Shift
166 | Getting clear on your ideal client (so you can actually land them) with Kendra Swalls

One Simple Shift

Play Episode Listen Later Nov 30, 2021 45:34


Chances are that if you're building a business (or even THINKING about building a business) you've done this ideal client exercise before. And yet, I know how frustrating it can be to feel like you've done your homework, know what she watches on TV, can explain in detail what she eats for breakfast, and yet still feel like you're zero steps closer to actually GETTING that ideal client. That's why today we're discussing the mindset shift that is going to help you understand how to use this ideal client exercise in a way that actually GETS you clients and cash. We talk about how to narrow down who your person even is, get clear on how to connect with them in a way that gets them excited to buy, and let go of the fear that marketing more directly to your ideal clients is going to hurt your business or eliminate potential clients. If you're ready to shift your mindset and attract (and convert!) more clients who are excited to work with you, this episode is for you!Check out the full show notes for this episode here: https://amandajoyceweber.com/one-simple-shift-all-episodes/166-kendra-swallsBook your free Sincere Sales coaching call here: https://amandajoyceweber.com/sinceresales See acast.com/privacy for privacy and opt-out information.

Rocky Mountain Marketing
Do Instagram Reels Really Work For Your Business with Kendra Swalls

Rocky Mountain Marketing

Play Episode Listen Later Nov 9, 2021 28:18


Now, I can honestly say that it's absolutely sweeter the second time around! This week we're lucky to have, once again, Kendra Swalls of Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. However, her business have grown so much since the last time we spoke. Huge part of this is how she was able to maximize Instagram Reels.In this episode, she shared her journey in using Instagram Reels for her business. It was not a love at first sight, she said. When TikTok emerged, she didn't really see herself in it BUT she saw the results and was completely in amazed. As Instagram introduced its own version of short-form video, Instagram Reels, she thought of trying it out and unexpectedly, gave her excellent results!Kendra sees Reels as a very effective strategy in reaching out to your target audience. It's short, addictive, and relatively easy to create. These 15-30 second videos are just about the perfect length for the general Instagram users to get hooked with your message. Not to mention the trending music, dance and funny acts that you can do in it.Short-form video is here to stay so don't miss this episode as she shares her top strategies in creating no-sweat Instagram Reels. Visit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications: Clubhouse: joinclubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.instagram.com/iamkatiebrinkley/

Rocky Mountain Marketing
Do Instagram Reels Really Work For Your Business with Kendra Swalls

Rocky Mountain Marketing

Play Episode Listen Later Nov 9, 2021 28:17


Now, I can honestly say that it's absolutely sweeter the second time around! This week we're lucky to have, once again, Kendra Swalls of Girls Means Business. Kendra is still our mompreneur and a strong advocate of helping women transition from survival to success mode. However, her business have grown so much since the last time we spoke. Huge part of this is how she was able to maximize Instagram Reels.In this episode, she shared her journey in using Instagram Reels for her business. It was not a love at first sight, she said. When TikTok emerged, she didn't really see herself in it BUT she saw the results and was completely in amazed. As Instagram introduced its own version of short-form video, Instagram Reels, she thought of trying it out and unexpectedly, gave her excellent results!Kendra sees Reels as a very effective strategy in reaching out to your target audience. It's short, addictive, and relatively easy to create. These 15-30 second videos are just about the perfect length for the general Instagram users to get hooked with your message. Not to mention the trending music, dance and funny acts that you can do in it.Short-form video is here to stay so don't miss this episode as she shares her top strategies in creating no-sweat Instagram Reels. Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Kendra's website: https://girlmeansbusiness.com/Instagram: https://www.instagram.com/girlmeansbusiness/Learn more about Katie and Next Step Social Communications: Clubhouse: joinclubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.instagram.com/iamkatiebrinkley/ Hosted on Acast. See acast.com/privacy for more information.

Hustle Like A Mother Podcast
Why Your Business Needs To Be Utilizing The Like, Know, Trust Factor with Kendra Swalls

Hustle Like A Mother Podcast

Play Episode Listen Later Sep 22, 2021 28:50


Hustle Like A Mother podcast is hosted by Taylor Mobley - a blogger & business coach for mama entrepreneurs.  Listen in on the conversations she has with other successful mothers-in-business while they chat growing your business, balancing motherhood, and maintaining healthy mental mindsets through it all. Walk away feeling more prepared than ever before to elevate your business, chase your passions and raise your babies. In this episode, Kendra Swalls takes up through her story and journey to creating Girl Means Business. We discuss the "like, know, trust" factor and WHY it's so important to building a thriving business. Kendra shares her top tips for helping busy working moms move out of survival-mode and into success-mode. We also discuss the changing landscape of Instagram for social media selling, incorporating IG reels into your strategy and the purpose behind showing your face to the camera. You can find Kendra HERE.

System to THRIVE
85 - From Welcome to Sale - How to Engage Your Audience Through Email with Kendra Swalls

System to THRIVE

Play Episode Listen Later Jul 20, 2021 29:38


Email isn't dead. (We can say it louder for the people in the back if you want.) In fact, it's alive, well, and more profitable than ever.But if you're not using it right, it can feel like a chore that just… has to be done. Kendra Swalls is here to help us break down exactly what you can say in your emails to keep your audience engaged while also taking them through the buying journey… PLUS how to find and create content without burning out.For full show notes and resources, visit https://systemtothrive.com/85.

The Productivity Pod(cast)
Ep 90: Email Marketing Starter Kit

The Productivity Pod(cast)

Play Episode Listen Later Jun 30, 2021 29:55


Are you intimidated by the thought of starting an email list for your business? I mean, you connect with people on social media, so that's good enough….right? Creating an email list doesn't have to be this impossible task and it can actually allow you to have a more personal connection you can't get with social media. In this episode, Kendra Swalls of Girl Means Business is here to talk about all things email marketing and to help take the fear out of it for you! In this episode, you'll learn The importance of building an email list and why it can be more valuable than any social media How you can use your email list to build holistic relationships with followers and potential clients Deciding to just pick a time to start your email marketing and not getting hung up on every piece of content needing to be earth-shattering Identifying an email marketing platform that works for your brand and being consistent in providing content Kendra Swalls is the Owner of Girl Means Business brand + podcast, a wife, mom of 2, photographer and educator. In 2012 she started my first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business.  Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success.  Check out Kendra's website- https://girlmeansbusiness.com/ Listen and Subscribe to the Girl Means Business Podcast-  The perfect podcast to help you grow your business Connect with Kendra on Facebook- Girl Means Business - Home  Follow Kendra on Instagram- Kendra Swalls - Business Coach (@girlmeansbusiness) • Instagram photos and videos Get Kendra's FREE “Email Marketing Starter Kit” here- Emailkit  Quote from the show- “Hey, you are my VIP people” like, ``you're going to get parts of me and you're going to get things that other people aren't going to get.“ Thanks for Listening!-Brittany

Mastery & Message with Lisa Princic
#129: How to know you're ready to launch a membership with Kendra Swalls

Mastery & Message with Lisa Princic

Play Episode Listen Later Jun 22, 2021 55:21


I recorded this episode a few months ago with Kendra Swalls for her 'Girl Means Business' podcast. Kendra is a mompreneur, photographer and educator who started her podcast (and the 'Girl Means Business' brand) to help women build their own life-changing businesses. Kendra launched her own membership program twice and failed, so she wanted to know what she did wrong, what she could do differently and what the foundation pieces should be for launching a successful membership. Although this interview has already been published by Kendra, I wanted to share it here as I thought it would be a useful way of giving you ideas and hope for creating your own membership schemes. We talk about launching membership programs and the problems she encountered when launching her own scheme. Thanks to Kendra for being so open in sharing the issues she faced. You can find complete show notes and resources for this episode at https://scalingdeep.com/membership-fail-kendra-swalls.

Market Like a Boss
Episode 118: From Survival Mode to Success Mode with Kendra Swalls

Market Like a Boss

Play Episode Listen Later Jun 22, 2021 40:47


I am SO excited to have Kendra Swalls, the founder of Girl Means Business on the podcast! During this episode we talk about how to move your business from survival mode to success mode.   We discussed:   How to know if you're in survival mode of your business Why women resist success Why doing it all on your own is overrated Why “mom first, business second” is sending mixed messages   Want more from Kendra? Grab her email marketing starter kit: www.girlmeansbusiness.com/emailkit. Connect with Market Like a Boss!    Download our free guide to get your first (or next) 100 dream clients into your group. Continue the conversation in Michelle's Facebook Group.  Book a free marketing audit with my team today to figure out what's holding you back from getting consistent clients and come up with custom strategies to help you. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women!  Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send

The Social Sunshine Podcast
Ep80 - Mastering the Know, Like & Trust Factor

The Social Sunshine Podcast

Play Episode Listen Later May 3, 2021 45:00


Everything looks perfect in your feed. So why isn't there any engagement? Learn why and how to change that in this empowering entrepreneurial episode with Kendra Swalls of Girl Means Business.   She goes in-depth to explain why embracing authenticity can mean BIG GAINS on your social media accounts.   Her expert marketing advice will take your posts from a room of crickets to

The Opulent Life
Grow Your Business Through Email Marketing with Kendra Swalls

The Opulent Life

Play Episode Listen Later Mar 31, 2021 24:04


Hello there gorgeous! Today I'm joined by the wonderful, Kendra Swalls. Kendra is a former elementary school teacher turned photographer and entrepreneur who is helping women let go of the notion that perfection equals success. Her first business was a portrait photography business based in the Dallas area, Paisley Layne Photography, that specialized in helping women feel comfortable and confident in front of the camera. She is now the founder of the Girl Means Business business education site and podcast, and is on a mission to help women not only launch their dream business but to show them all of the marketing and social media tips and tools she's learned on her own journey. She wants women to know that balancing motherhood and their career is definitely possible and achievable. Find more about Kendra here: www.girlmeansbusiness.com

Rocky Mountain Marketing
Email Marketing - What Do You Need To Know? - with Kendra Swalls

Rocky Mountain Marketing

Play Episode Listen Later Mar 23, 2021 29:34


In this episode, we have Kendra Swalls who is an elementary teacher turned photographer slash entrepreneur. She advocates for women not to aim for perfection as it doesn't necessarily mean success. Her childhood dream of becoming a teacher was a success. She worked as a full-time 2nd Grade teacher and spent about 5 to 6 years in this field. She took her Master's degrees but felt like something is still missing. It was a perfect job but there's something nagging her. So she started her photography business in Dallas, specializing in bringing out confidence in front of the camera. It was a "Jump first, learn later." kind of business strategy, therefore, allowing her to see everything including the ups and downs of starting a business. It was when her precious daughter came that she decided to leave her teaching job and focus on her photography business full-time. Through time she found herself doing blogs, mentoring women, and even starting a podcast. She started her Girl Means Business podcast last 2019 and now has 77 episodes to date. She was big in email marketing as she believes that it is more of a personal approach to engage with your clients. Emails come directly to your client's inbox where they can respond directly back to you. She discussed several platforms to use when doing email marketing. With these platforms, your sending an email to different types of clients can be easy-peasy. There are automation options in each of these.According to her, there are two main points to keep in mind, first, know your analytics. You can test which email your clients prefer and enjoy by looking at the open rate, click rates, how good your subject is, etc. This will show you what captures your client's attention. Next and what she said is so important, is including a call-to-action. She recommends adding lines at the end of your email that says "Let me know what you think." or "If you have any questions, feel free to hit reply and I'm sure to respond.". Your audience needs to know that there's a human being on the other end. Check out more of these tips in this episode and champion email marketing like a pro!Like the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyEPISODE LINKSVisit Kendra's website: https://www.girlmeansbusiness.com/Facebook: https://www.facebook.com/groups/girlmeansbusinessInstagram: https://www.instagram.com/veronicavsopher/Unlock the 5 Best Marketing Tips Every Entrepreneur Needs To Know Free Guidehttps://www.girlmeansbusiness.com/marketing-guide-opt-inLearn more about Katie and Next Step Social Communications: Clubhouse: joinclubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.instagram.com/next.step.social/ Hosted on Acast. See acast.com/privacy for more information.

The Girl Gang Podcast
Episode 25: Running a photography business and taking the leap - Kendra Swalls

The Girl Gang Podcast

Play Episode Listen Later Feb 21, 2019 55:57


Kendra Swalls is the owner and photographer behind Paisley Layne Photography, a boutique style wedding and portrait studio located in the Dallas/Ft Worth area. As a former teacher, she loves helping other entrepreneurs chase their dreams and live their best lives through mentor programs, workshops and online education. When she isn't working you can find her hanging out with her family, perusing the aisles of Target or curled up on the couch with a glass of wine and a good book. You are going to hear us chat about education, teacher life, side hustle life, and taking the LEAP! Here is where you can find Kendra online! www.paisleylaynephotography.com instagram.com/paisleylaynephotography SEO Crash Course - https://pages.convertkit.com/6fe9b11b86/c5dea66e1e --- Send in a voice message: https://anchor.fm/the-girl-gang-podcast/message