Podcastification - podcasting tips, podcast tricks, how to podcast better

Remote recording for interviews and the like has always been a bit tricky and the platforms that provide recording of this type are always trying to improve. 2022 brings us a lot of contenders for the title of "best remote recording platform." This episode is a handful of recordings of me and my right-hand audio-man, Aaron as we test out the top 11 platforms. You're going to hear about... Boomcaster Cast Cleanfeed Clearcast Iris Remotely Riverside Squadcast Welder Zencastr Zoom And we also tried Ringr, which has been around for some time but we got so frustrated trying to get it to work that we dropped the attempt. It could have been a bad day (for both of us?) but we made the call not to move forward with that portion of the recording and moved on. RESOURCES MENTIONEDBoomcaster - https://Boomcaster.com (https://Boomcaster.com)  Cast - https://tryca.st (https://tryca.st)  Cleanfeed - https://Cleanfeed.net (https://Cleanfeed.net)  Clearcast - https://clearcast.io (https://clearcast.io)  Iris - https://iris.fm (https://iris.fm)  Remotely - https://remotely.fm (https://remotely.fm)  Riverside - https://riverside.fm (https://riverside.fm) (affliate https://riverside.fm/#pricing/?via=carey (link here)) Squadcast - https://squadcast.fm (https://squadcast.fm) (affiliate https://squadcast.fm/?salescamp=9mNqrUHARDzEP22v1UzCUcPE (link here)) Welder - https://GetWelder.com/remote-interview-recording (https://GetWelder.com/remote-interview-recording)  Zencastr - https://zencastr.com (https://zencastr.com)  Zoom - https://Zoom.us (https://Zoom.us) 

I have LONG wanted a Podcast Newsletter that provides content for me — an INDEPENDENT PODCASTER. I mean, it's OK to have industry news about who moved from what bigwig company to another biggerwig company in a higher profile industry-speak position... no problem there. But it's not relevant to me at all. So I've created an Indie Podcast Newsletter FOR Indie Podcasters, BY an Indie Podcaster. Abraham Lincoln would have said something like that if he were a podcaster. I'm calling it https://www.getrevue.co/profile/Podawan ("Podawan" )(hat tip to the Star Wars universe). I LOVE the idea of Podawan Learner... and since we are all bootstrapping, do it yourself kind of folks, we can be Podawans. Each episode or installment of the Podawan newsletter will include... An Education section that highlights stuff you need to learn or do better A Success Stories section that tells of Indie podcasters who have actually done it. An Industry News section where I frame happenings in ways that matter to you. And an Editorial section... where I write an opinion piece based on issues within the podcast industry (and shock... it will be RELEVANT to Indie podcasters). Finally... I'll be taking https://www.notion.so/pft1/Letters-to-Editor-772a0abe39194b589625597609b3c5a2 (LETTERS TO THE EDITOR)... you can write your input about my opinions, industry stuff, something else. I don't care what it is. Send it to me. I hope you'll subscribe. It's going to be a fun and RELEVANT ride. Oh yeah... you can also find some fun, https://podawan.creator-spring.com/ (Podawan swag here).

Daniel J. Lewis has been building authority in the podcasting space since 2010.That's when the very first episode of his show (a podcast about podcasting) “The Audacity to Podcast.” https://theaudacitytopodcast.com/tap001-you-need-passion-organization-and-dialog-pod-to-podcast/ (You can hear it here). Daniel has already been podcasting for about three years when I first came across his content and I can't express the number of ways he's helped me personally, both through his content and via personal email interactions we've had together. He's a regular guy who is as genuine in real life as he seems on his show. THIS episode featuring Daniel J. Lewis features the story of how Daniel has used his podcast as a launching pad for SERVICES-based businesses - from website development to plugin development, to podcast consulting, Daniel has tried his hand at a wide variety of things — with varying levels of success. On this episode he shares... ▷ His path into podcasting from a job he loved ▷ How he built authority in a niche that was new to him ▷ Choosing from the wide variety of income models ▷ The power of perseverance in finding what fits you I hope you take the time to listen. Daniel doesn't hold back and if you apply what he shares, you'll move WAY forward in your attempts to monetize your show.

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Do you EVER have issues coming up with new topics to cover on your podcast?If not, it's only a matter of time. Every podcaster runs into the issue eventually - asking the question, “What ELSE am I going to talk about on my podcast?” It doesn't matter if you're just starting out or if you've been podcasting for a long time. It WILL happen to you. What then? How are you going to move forward and continue to serve your audience? I've got a content development exercise you're going to LOVE!On this episode, I want to teach you a process I've implemented time and time again that enables anyone to have 10 to 15 interesting, helpful, immediately usable topics that can be recorded for individual podcast episodes, in JUST 30 MINUTES. If it sounds too good to be true, just listen. You'll see the magic (but it's NOT magic, just common sense) of taking this approach. It's tapping into the knowledge you already have inside that noggin of yours and putting it to work for the sake of your audience. Ready? Hit the play button! If you'd like to take the DEEP DIVE into this approach, you can find it outlined in detail on this blog post: https://podcastfasttrack.com/podcast-workflow-step-2-generate-topics-bulk-record/ (https://podcastfasttrack.com/podcast-workflow-step-2-generate-topics-bulk-record/)

Every podcaster is looking for ways to grow her audience. Why? Hopefully, it's for reasons bigger than our own ego (if it's not, please — STOP podcasting right now). The best reason to work toward podcast audience growth is to better serve those who find our show interesting and or helpful. I know you agree with me, right? Scott Johnson is a guy who does that through a couple of podcasts, but the one we focus on in this conversation is what he calls his "passion project" — "What was that like?" It's an intriguing show that interviews real people about the bizarre and sometimes painful experiences they've had in life. (Check out this episode, "https://whatwasthatlike.com/2021/07/30/robert-was-in-a-gunfight-with-pirates/ (Robert was in a gunfight with pirates)" to get a taste for yourself). Scott and I discuss the MAIN thing he's done to keep his audience growth heading upward — and it comes in THREE forms. He breaks it down on this episode. You'll enjoy this episode if you're interested in...the best ways to discover what kind of people listen to your podcast how to find other podcasts that have a similar audience (listen to understand why this is important) making connections with the podcasters who host those shows partnering with other podcasters to grow your respective shows real-life results that come from this strategy podcast mastermind groups: their benefits might surprise you Mentioned on this episode"What was that like?" - Scott's podcast discussed on this episode: https://whatwasthatlike.com/ (https://whatwasthatlike.com/) Scott's The Computer Tutor podcast: https://computertutorflorida.com/ (https://computertutorflorida.com/) MIDROLL: Podcast MastermindIf you're interested in growing your podcast by joining forces with other podcasters who are on their way to success (just like you), consider applying for the next Podcast Fast Track Podcast Mastermind. It's one of the best investments you can make in your podcast, hands-down. Not to mention the great ongoing cooperative relationships you'll make with other podcasters like yourself. https://podcastfasttrack.com/podcast-mastermind/ (APPLY FOR THE NEXT GROUP HERE). Other podcasters who share your audience are NOT your competitionOne of the things I've loved about podcasting ever since I started is the reality that it's a very cooperative space. Unlike other industries, podcasters seem more than generous to help others who are trying to grow a show just like they are. This conversation with Scott is an example (he's a very generous guy). Scott banks on that fact as part of his podcast audience growth strategy. It's an easy assumption to make because you know that other podcasters who your audience finds intriguing or interesting are attempting to grow their listenership just like you. Reaching out to them to investigate cooperative partnerships makes perfect sense. But it's not easy to do with all the SPAM hitting our inboxes these days. For that reason, I was super interested in finding out how Scott makes the most of his opportunities to partner with other podcasters. As I suspected, he doesn't use a copy-and-paste email template that can be modified for pseudo-personal outreach. He does the hard work required to ensure he's coming across genuinely and that his communication is cutting through the noise. Listen to find out the details because I ask him all the questions. What elements contribute to your audience growth outreach pitch being noticed?As I mentioned above, SPAM seems to be at an all-time high. I probably receive 10 to 20 requests a day from people (bots?) looking to USE ME to advance their cause or business. I say it that way because most of them demonstrate in their original outreach that they haven't researched me, my business, or my audience at all. They've just pasted a form letter into an email, input my name and email address, and hit "send." YUK! You do NOT want to be one of those people when reaching out to potential podcast...

For https://podnews.net/update/consistent-episode-notes (the first time ever), podcast show notes display almost the SAME in all podcasting apps (thanks Apple). That brings up the question... what ARE show notes anyway? And how can I best use them? On this episode of Podcastification, I'm going to explain what show notes are, what they should contain, and how to create and use them in the MOST EFFECTIVE WAYS. Keep reading. What ARE show notes?There are differing opinions or definitions out there for the term "show notes." Some people feel like it's a blog post length summary of a podcast episode, or maybe even a transcript of the audio. Others feel the term should refer mainly to the brief description of an episode you might find in a podcast app. Which is it? From my perspective as the Founder of a company that creates show notes for podcasting clients, it's both. Let me explain... Kill two birds with one stoneTo make the most of every episode of your podcast, you really NEED BOTH the longer blog post content that goes on your website, AND the shorter, abbreviated content that pulls into the podcast apps from your media host. Instead of creating a separate document or post for those two things, I suggest you create one MASTER post that you can use in a variety of ways to fulfill both needs... and social media elements while you're at it. But before we get to that, there's one last thing I want to say... Your listeners won't know what you've created for them if you don't guide them to itYou may follow the steps I'm about to give you and create the best show notes on the planet or within your industry or niche. But if your audience doesn't know they are available, they won't use them. It's YOUR job to ensure they know about the resources you create. I suggest you figure out a way to remind yourself to TELL your audience about your show notes EVERY TIME you record a new episode. Develop a bullet-point list you use when you record that reminds you of all the important stuff you need to say Add references to your show notes to that list WHERE DO YOU INCLUDE IT? Make the mention of your show notes a standard part of your call to action at the end of each episode. When guests share a resource, comment that you'll include it in the show notes or description. Your listeners will become aware of your show notes and become accustomed to looking at them when they need a resource... in time. Just be consistent. MAKE FINDING THE NOTES EASY FOR YOUR LISTENERSThe last stats I saw (early 2021) said that 85% of podcast listeners are listening on a mobile device. So think about that from a show notes perspective... If you're saying, "Check out the website for the show notes to this episode," you're making it HARD for your listeners to find them. Even if you refer to a specific short-link, you're still forcing them to open a web browser and find the show notes. HERE'S A BETTER IDEA... Since you know that the majority of your listeners are listening to your show on a mobile device, then point them to the description on their mobile device. I often say something like this... "That resource can be found in the description for this episode, and you can find that in the listening app you're using to listen right now. Swipe right, left, up, down... something and the description section will be there." Your show notes master documentFirst off, create a Google Doc that you can use as a template for your show notes. That way you don't have to recreate the structure every time you produce a new episode. You'll simply copy the template document, rename it, and away you go. What should your template include? I'm going to give you my suggestions... and I'm going to do so in a specific order, for a specific reason. It will make your creation easier to repurpose and reuse. Basic intro paragraph(s) Picture this intro paragraph section this way... A new potential listener finds your show on Apple Podcasts or Spotify. Your...

If you feel you don't know enough about the topics you want to podcast about, you are in good companyMaria Failla began her podcast, Bloom & Grow Radio because she DIDN'T know enough about how to care for her plants and saw it as a great opportunity to talk to experts who did. And by the way, isn't that a GREAT name for a podcast? It comes from a line in Maria's favorite song from the musical, "The Sound of Music" - https://www.youtube.com/watch?v=8bL2BCiFkTk (Edelweiss). I was eager to talk with Maria about her journey because as a client, I've seen her go from almost no audience to an amazing following and enthusiastic membership community that's quite astounding. The lessons she's learned are ones any podcaster can benefit from, especially if you're looking to serve your audience in bigger ways, build relationships with sponsors that benefit them long-term, and therefore, fuel your podcast, AND make your podcast a full-time living kind of thing eventually. All of that is true of Maria and it just might be possible for you too. Give her a chance to convince you of what's possible! What you'll learn from Maria's story[2:32] Maria's monetization story: Where she's at now [4:32] Niche podcast ad sales | speaking opportunities | membership community [7:18] The wandering path: Why Maria thought 10 episodes would be it for her show [11:10] The first steps of monetization Maria started taking [14:35] How to leverage the power of the fact that you are your target listener [19:36] How to move affiliate relationships to sponsor partnerships

Subscribe Is Gone (on Apple only, so far)Podcast tech is changing all the time, so we shouldn't be surprised when Apple makes a change (unannounced, as is often the case). What's the latest change? Apple's newest version of the iOS app (14.5 update) is now MISSING the "Subscribe" button. It also has no "Follow" button (which we've previously thought was coming). What users will see now when they click into a podcast they are considering is a button that says "Latest Episode." When they click that button......what happens? It plays the LAST 60 SECONDS of your most recent episode. Did you get that? Your MOST RECENT episode is going to be the Costco Sample for potential listeners. That's a big deal. It's easier for listeners to check out your show than ever before... but Apple is DICTATING how they do that... through the most recent episode. So you should consider if what you're doing during that first 60 seconds is... compelling intriguing entertaining interesting provocative alluring helpful If it's not, this is a good time to make a change. What kind of change might you make? START WITH A TEASER My episode this time started with what I'd call a "teaser." It's a creative way of introducing the topic. You can do this like I did, with unique or interesting music underneath. You could add a quote or clip from your guest that highlights the most interesting or compelling aspects of what they had to share. You could tell a story from your experience that illustrates the topic of your episode in an engaging way. There are so many ways to do it. What should NOT be in the first 60 seconds?ADS GO SOMEPLACE ELSEAdvertisements or sponsor spots should NOT be in the first 60 seconds of your episodes from now on. Think about it... If YOU were a new-podcast-searcher and found a show you thought might be interesting... and you clicked that "Latest Podcast" button... and you hear an... ADVERTISEMENT for the first 60 seconds... what would YOU think? What would you do? What would you wonder about that podcast and its creator? Long, boring, canned intros should be movedYou may feel you still need the canned intro you've been using. You know, the radio-announcer-gal who says the same blah-blah-blah at the beginning of every one of your episodes. That's OK... but don't put it within that first 60 seconds. You want to use that 60 seconds of audio real estate to its fullest potential. Give value. Hook your listeners. Build interest. Promise something. Make them WANT to keep listening. I don't think I've ever heard a canned intro that has made me WANT to keep listening. Have you? Stay tuned... this is likely not over!Apple is well-known for making unannounced changes like this, and then tweaking the change for weeks, months, sometimes years. So keep your eyes open. This feature is likely not going to stay exactly like it is. I'll do my best to keep you informed.

Can you see the opportunities that exist in your niche?If so, you'll gain further insight from listening to this episode. If not, you'll REALLY benefit from listening. Andrew Allemann seems to have a knack for noticing the opportunities, taking action on them quickly, and making the most of being first to meet the need the opportunity represents. In this episode Andrew shares...When he started his first business ventures (in college) The lessons he learned from working for a corporation How he noticed the opportunity to become a leading voice in the Domain Name industry What he did to fill that need with what he had, on the cheap The benefits podcasting brought to the table How podcasting revealed another need and Andrew's quick moves to capitalize on it Andrew's advice for wanna-be and already-started podcasters

Podcasting success comes in all shapes and sizes... and in any niche area you can think of. This episode is a case-study of sorts and focuses on a very specific niche podcast and the impact its had on it's creator — Mark Goldman. Mark is an accountant, and a recruiter for the accounting industry. His businesses help others succeed in the accounting field and help companies in need of a good accountant, find one. So why did Mark think it was a good idea to start a podcast for the recruitment side of his business? Because he was looking for a way to make his voice heard in the industry and serve his audience of incoming accountants and business clients. But here's the funny part, Mark barely knew that podcasts even existed when he was introduced to the idea. When he found out about it, did some homework, and realized it might be a good content creation option for his company, he dove in. In this conversation, Mark shares his mistakes, his frustrations, his dashed expectations, and what he's learned along the way. And as powerfully as any guest I've had on the show, Mark drops some gold nuggets about mindset, financing your podcast, revenue generation, and more. You're going to love Mark's unassuming manner and humble demeanor. But more than that, you're going to love the powerful concepts and mindsets he has to share about making your podcast a success, even if it's in a very small niche. Take the time to listen. You can thank me later.

It's not every day you get to have a "Podcast Hall of Fame" inductee on your podcast. But it's fun when it happens! In this case, it's because Dave Jackson is such a fun guy. He's known as "The Podcast Coach" and has earned the title since he's been podcasting since way back in 2005 and has published more podcasts of his own than most people have lived. OK, that's a bit of an exaggeration, but not much of one. Podcast Monetization Is THE TopicThis episode, Dave and I are talking about how to monetize a podcast — and we're not primarily referring to ad revenue when we say that. There are many, many, many ways to create a revenue channel accompanying your podcast and the limits are only as small as your level of creativity. Join us as we chat about the many examples included in his new book, "Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood." It's exactly what it sounds like. This episode introduces a series of episodes I'll be producing off and on over the next couple of months talking with podcasters who have approached the monetization issue from a variety of different standpoints. Some of them are in Dave's book. Others are not. Dave stuffFind Dave at https://schoolofpodcasting.com/ (https://SchoolofPodcasting.com) Find his book at: https://www.profitfromyourpodcast.com/ (https://www.profitfromyourpodcast.com/) - and I suggest you DO get his book. Check out Dave on the http://academyofpodcasters.pairsite.com/hall-of-fame/ (Podcaster's Hall of Fame)

Get Into Jeremy's https://careyg--jeremyenns.thrivecart.com/podcast-marketing-academy/ (Podcast Marketing Course) ASAP before it fills up! (Affiliate link)No doubt, marketing and promotion of your podcast, with a goal toward growing your audience with the RIGHT listeners, is a very difficult task. I know because I get questions about it from clients all the time. Are you struggling with the same issues? Dollars to donuts you are… Jeremy Enns has made a study of successful podcasters VS not-so-successful podcasters and he’s found a handful of things those on the plus side of the equation are doing that the others are not — even though it looks like the same thing from the outside. In this conversation, we cover all this stuffJeremy’s first podcast - an R-rated, Local Ice Cream Review show… really Lessons learned from a co-hosted show (tech and intrapersonal) How Jeremy created his podcast business and began specializing in marketing 5 out of 10 clients were growing their shows effectively. Jeremy’s deep-dive Why you have to view the purpose of your podcast differently to be successful Jeremy’s view of marketing in general — and podcasting specifically What the successful 50% of Jeremy’s clients were actually doing Generative Marketing is Jeremy’s superpower — what IS it? A magic question: “What would make my show something you can’t wait to share?” Are you posting about your show on social in a way that is “me-me-me” centric? Providing value on social media even WITHOUT links back to your stuff (be generous) Think of your podcasting skill like that of learning a new instrument Get Into Jeremy's https://careyg--jeremyenns.thrivecart.com/podcast-marketing-academy/ (Podcast Marketing Course) ASAP Before It Fills Up! (Affiliate Link) CONNECT WITH JEREMYFind all of Jeremy’s offers at https://counterweightcreative.co/podcastification (https://CounterweightCreative.co/podcastification)  https://jeremyenns.medium.com/ (Jeremy’s blog) (mentioned at the end of the episode) Find Jeremy https://www.linkedin.com/in/jeremy-enns/ (on LinkedIn) Follow Jeremy on Twitter: https://twitter.com/iamjeremyenns (@iamjeremyenns) And on Instagram: https://www.instagram.com/iamjeremyenns/ (@iamjeremyenns)  RESOURCES MENTIONEDhttps://www.smartpassiveincome.com/shows/spi/ (Smart Passive Income Podcast )from Pat Flynn (one of my early influences too) All things https://www.sethgodin.com/ (Seth Godin) are worth your time and money and… well, whatever you want to invest. Seth Godin’s podcast: https://www.akimbo.link/ (Akimbo) (I listen to this one, too) Get Into Jeremy's https://careyg--jeremyenns.thrivecart.com/podcast-marketing-academy/ (Podcast Marketing Course) ASAP Before It Fills Up! (Affiliate Link)

Podcast monetization may be in your future. Even if you have a relatively small show. Really. How it is possible? By using a friction-free platform that enables you to simply produce bonus content that is available to paid-members-only. Sound like a pipe dream? It’s not. My guest on this episode, Jason Sew Hoy is leading a team that has created Supercast — THE WAY (in my humble opinion) for podcasters to build a membership by giving their audience more of what they already love: audio. In this conversation, Jason and I cover all the topics below in detail: The Supercast backstory - and why paid audio memberships are important Some of Supercast’s original creators make MILLIONS per year from memberships Is your podcast ready for a paid membership model? Supercast’s model shows how Howard Stern and Joe Rogan are getting ripped off! How average podcasters (300 downloads per ep) can make paid membership work What kind of “perks” can you offer your audience to incentivize subscriptions? Jason’s advice to those who wonder if they have adequate “value” to give to members The Candadaland success story Supercast works with any podcasting app your audience uses - easily If you’re at all considering monetization you must, Must, MUST listen to this episode. It will not only provide you with food for thought about monetization in general and explain why private podcast feeds are an amazing opportunity, but it will also give you lots of examples of how other podasters have succesfully done it, with large and small audiences alike. CONNECT WITH JASONhttps://www.supercast.com/ (Supercast) - where Jason serves as CEO Jason’s podcast: https://www.podpage.com/supercasters/ (Supercasters) (worth the membership to get the extended version) Jason on Twitter: https://twitter.com/jsewhoy?lang=en (@JSewHoy) Jason https://www.linkedin.com/in/jasonsewhoy/ (on LinkedIn) RESOURCES MENTIONEDhttps://mm-partners.supercast.tech/ (My supercast page) (so you can see how the platform looks to listeners0 https://samharris.org/podcast/ (Sam Harris) https://peterattiamd.com/ (Peter Attia) https://www.foundmyfitness.com/ (Rhonda Patrick) Ben Thompson’s newsletter: https://stratechery.com/ (Stratechery) https://substack.com/ (Substack) - newsletter and more platform mentioned by Jason https://www.patreon.com/ (Patreon) (the membership service I moved away from) https://www.canadaland.com/ (Canadaland) (Supercast user and podcast)

Watering My Wife's PlantsShe asked me to SATURATE some of them... what does that mean? It means entirely soak them... cover them... overwhelm them with water! This episode is about THAT, for your podcast. Here are some of the best ways to do it Syndication (platforms) - my list of "how to" instructions: https://podcastfasttrack.com/podcast-directories-2018-2019-get-submitted/ (https://podcastfasttrack.com/podcast-directories-2018-2019-get-submitted/)This is Apple, Spotify, Google, Stitcher, etc. - use my list above to get your show on all the platforms you can! Social sharing / promotionPlatform appropriate frequencies Your content and OTHER's content co-schedule shares how often to share on each platform: https://coschedule.com/blog/how-often-to-post-on-social-media (https://coschedule.com/blog/how-often-to-post-on-social-media) Do it the RIGHT way (Jeremy Enns upcoming episode) - empathy and generosity TRULY HELPFUL approach ALWAYS include a link back to the full episode (1st comment?) Other methodsYour audience (requires you have a GREAT show they want to share) Ask them to share specifically (pause, ask, resume) Emails to your list asking for shares periodically Other people's social Mention other accounts related to your episode (at mention tag) Libsyn does a "Promote the tar out of yourself" Friday post - join the fun! https://twitter.com/libsyn (https://twitter.com/libsyn) and https://www.facebook.com/libsyn (https://www.facebook.com/libsyn) Tag Apple about your show (with a link to your show ON their platform) and maybe they'll help you promote! https://twitter.com/iTunesPodcasts (https://twitter.com/iTunesPodcasts) and https://twitter.com/ApplePodcasts (https://twitter.com/ApplePodcasts) Guests should help you promote their episode, but don't always. Here are tips to help you help them help you. :) Trade magazines or publications/websites/media Requires scrappiness and hustle VA could do with the right instructions (but avoid being SPAMMY) Appropriately leverage relationships / groups Find journalist emails - send articles / pitch ideas EPISODE SWAP / EPISODE PROMOSIdentify a similar listening audience first - https://graph.rephonic.com/ (https://graph.rephonic.com/) Ensure it will be mutually beneficial Two options Plan the date and pull the trigger Scott Johnson, "What Was That Like" https://drive.google.com/file/d/1rP5xXidzXD_pCDyfKl1OJtD_z88Js-Vl/view?usp=sharing (https://drive.google.com/file/d/1rP5xXidzXD_pCDyfKl1OJtD_z88Js-Vl/view?usp=sharing) BUSINESS CARDSImage of my square card TELL people that you podcast Share a card with those interested Leave them in appropriate places (bulletin boards) With your check when you pay your dinner bill CONFERENCESStickers Conversations Dave Jackson interview with Jack Rhysider - https://schoolofpodcasting.com/how-jack-rhysiders-darknet-diaries-podcast-gets-300000-downloads-per-episode/ (https://schoolofpodcasting.com/how-jack-rhysiders-darknet-diaries-podcast-gets-300000-downloads-per-episode/) REFRESH YOUR EPISODESDon't let episodes die - repost them to social, etc. RECURPOST https://recurpost.com/?source= (https://recurpost.com?source=)http://podcastfasttrack.com/ (PodcastFastTrack.com) (AFFILIATE) eClincher MeetEdgar SocialOomph REPURPOSE YOUR EPISODESVideos Audiograms Short quotes Quote images Blog posts More https://www.content10x.com/ (https://www.content10x.com/) - Amy Woods - https://www.linkedin.com/in/amywoods2?lipi=urn%3Ali%3Apage%3Ad_flagship3_profile_view_base_contact_details%3B6LlvXRLsTC6xhMJBv1P1jA%3D%3D (https://www.linkedin.com/in/amywoods2) How did Apple and IBM and Tesla and General Electric become household names? Great products/services SATURATION (their job)

Before we get into STEP 4 can I remind you that these steps will do no good unless you dedicate yourself to applying them? You are doing that, right? If not - are you planning a way to make it happen in the near future? Nothing could impact the long-term success of your podcast like nailing this. STEP FOUR: Consistency / FrequencyI can't think of anything more consistent than TIME itself, can you? It ticks away, second after second, never stopping, never relenting. It's why age is a thing. It's why memory and goal-setting even exist. Time is one of the unavoidable constants of life... and your podcasting efforts need to take FULL advantage of it. You want to do your very best to publish your podcast content in a consistent manner - for ONE MAIN REASON:Your audience will trust you more, the more consistent you are with your content That's important. You want to be as reliable as the sunrise for the sake of your listeners. But let's be honest - it's hard to do. Impossible at times. FULL DISCLOSURE: My podcast publication schedule has been less than consistent at times. I have a few shows that are on a semi-permanent-but-hopefully-returning status for some time. That's because life happens. Things come up. Things you can't control or change. Yes, you'll hear podcasters who honestly say, "I haven't missed an episode in 5 years." Good for them. Really. I'm not bitter. ;) But I have to wonder how many of those episodes were either not all that good OR were only so-so in terms of quality, simply because they felt bound to get an episode out. I'd rather produce content that serves my audience well than produce mediocre stuff just to meet a self-imposed deadline. How about you?THIS is an issue you'll have to decide for yourself. More on that in a bit... My tips for being consistent... Don't over commit yourself in the first place While weekly may be best (it's arguable) it may not be possible. Choose a publication schedule you are 95% sure you'll be able to stick with and do it consistently. Consider your industry/niche Some industries or niches may not appreciate a weekly podcast as much as others, for a variety of reasons. Think this one through. It's a thing. Batch record If you can set aside one day to record 4 or 5 episodes at once, you'll have a backlog that will help you avoid missing a publication date. It requires planning and hard work. But it can be done. It's how John Lee Dumas started Entrepreneur on Fire and kept it up for so long. Learn from his example. Get help A co-host, a VA (virtual assistant), a spouse, a teenager in your home - these are just some of the people you can tap to help you do things. You could delegate posting, editing, artwork creation - lots of things. Don't believe the lie that you have to do everything. Make a decision and stick to it A commitment to yourself is just as important as the commitments you make to others. So make a wise decision about publication frequency and stick to it - as you would to other commitments you make (job, spouse, meetings, etc.) Cut yourself slack when life happens Sometimes, life just gets in the way and you'll find it IMPOSSIBLE to stick to your schedule. It's happened to me. It will likely happen to you. A guilt-induced zealot would push themselves to publish anyway. A person guided by wisdom would weigh the decision in light of other things that may be more important. When life happens, my encouragement is that you act wisely, not out of guilt. Do what's best for you, your family, and your audience - in that order. You'll thank me later.

https://podcastfasttrack.com/ (https://podcastfasttrack.com/) I hope you're putting these steps into action...I know you're busy. I know you have other commitments. If that's the case, file this away and get back to it. But this stuff is important for the longevity and audience building of your podcast. We've already covered the first two steps - (1) Notice / Awareness and (2) https://www.linkedin.com/pulse/step-two-podcast-niche-domination-formula-carey-green/ (Quality / Helpfulness). Now it's time for the 3rd phase - Originality / Appeal In my view, we are right at the tail end of the "interview-someone-famous-in-your-industry-and-get-an-audience" phase of podcasting. Because the podcast-o-sphere is SATURATED with those types of shows. OK - probably not ENTIRELY saturated, but we're getting pretty close. And I'm not the only person who thinks so. Here's this from... https://www.linkedin.com/in/profgalloway/ (@Scott Galloway) of NYU... about podcasting in the year 2020... ...the podcasts of the highest quality at the top of the charts will reap the lion’s share of the benefits. Niche podcasts that truly add value will also survive and do well, but reheated Joe Rogan imitators… that sh!# is going to fall off the face of a cliff.If you already have one of "those kind of shows" running and it's doing well, you've got a leg up on the competition. If you are struggling to get an audience with that format... maybe you know why, now. If you are considering starting a show of that nature, I recommend you tweak that decision based on my recommendations below.No matter where you are in your podcasting journey, you can make changes - large and small - that make your show more orginal and therefore, more appealing. Consider these things... + Podcasts are as much entertainment as they are education And entertainment has to be - well, entertaining. Look at what you're doing with your show currently? Can you add something to spice it up? (music, transition sounds, other voices, ambiance or sound effects) You want to be careful here and not overdo it. And you WILL likely get some negative feedback about such changes from existing listeners. But give it time... keep changing things little by little, and overall your listeners will come to LOVE it. One show that does this well... Roger Whitney - The Retirement Answer Man (https://click.mlflow.com/link/c/YT0xMzA2MzU0MjQyOTI3MjA0MzIyJmM9bTluNiZlPTE5MjgmYj0yNTM5Njk3MjImZD1tOWM0Yzd6.Q6vg0HUJp9Haww-eUm08tROyQN5m5sMLbGxgvw8UY6Q (listen here)) Roger's show is broken into segments, he uses transition sounds and segments effectively, and his humor and laid back approach come out loud and clear. What could you do along this line to not only make your show more entertaining, but to reap the rewards of the domino effect it sets in motion... + more entertainment = more fun = better listener experiences = happier audiences = long-term followers/subscribers Do you get the picture? Can you be more yourself? It's amazing how much being yourself multiplies into audience attraction. When you are you, those who see the world the way you do tend to like the way you talk about things. Not only that, they tend to trust your more quickly and buy your stuff (subscribe to your podcast) more rapidly. A show that does this well... Darla Powell - Wingnut Social (https://click.mlflow.com/link/c/YT0xMzA2MzU0MjQyOTI3MjA0MzIyJmM9bTluNiZlPTE5MjgmYj0yNTM5Njk3MjQmZD1zMXk3bjFk.lcT2DkeIXEjB6T3rKOW-TITNiuJBXMavqYCZGbV0-Wk (listen here))  Darla shared with me that a long time ago she learned that it was much better to simply be herself. In her words, "her wingnut self."  She attracts her ideal clients and lets them know what to expect from her before they actually meat. Of course, there are boundaries of propriety here but you get the idea.  The more YOU, you can be, the more YOU will shine through. And...

AFFILIATE offer for this episode: https://www.captivate.fm/signup?ref=pft (CAPTIVATE)OK, you're working that "awareness" piece from the https://www.linkedin.com/pulse/podcast-niche-domination-formula-carey-green/ (last installment), right? Be sure you go back and start there if you're not.It's time for STEP TWO of my Niche Domination Formula. Here it is: Quality / Helpfulness This one is best illustrated by talking about movies. There are only two reasons I can think of that people talk about particular movies. 1. It was really good 2. It was really bad And then in the middle are the MILLIONS of movies that nobody is talking about because they are just "so-so." Right? The same is true of podcastsYou want people to be talking about your podcast - but for the RIGHT reason... because it's truly GREAT content! That "greatness" exists in either quality or helpfulness - but preferably both. QUALITY Quality has to do with the experience your listeners have as your episode comes through their ear(buds). There are a handful of words (and opposing words) that help us dial this one in. Your show may not be all of these, but it should be some... Is your podcast... Pleasant? (as opposed to painful to listen to) Creative? (as opposed to more of the same) Deep? (as opposed to skimming the surface of your topics) Original? (as opposed to saying what everyone else says) Moving? (as opposed to emotionally uninspiring) Revealing? (as opposed to guarded or inhibited) Engaging? (as opposed to boring, uninteresting) Provocative? (as opposed to bland, unsurprising) Helpful? (Oh, wait... that deserves its own section, later...) All of these are possible for your show, but you've got to decide which ones you're going to make a hallmark of your show. Will you focus on creativity through the sounds you use, the way you mix music, and the perspectives you bring to your topics?OR Will you find guests that are not the run-of-the-mill talking heads, people who bring fresh perspectives that truly help your listeners? There's no one-size-fits-all for this issue - and you've got to decide what you can manage, both in terms of your expertise and in terms of the time you have to devote to your podcast. But know this: If your podcast is not high quality, NOBODY will be talking about it. That means your growth-curve will be slow, slow, slow... and you will NEVER dominate your niche. HELPFULNESS One of the most powerful ways your podcast can be a high-quality show in your niche is by being ultra helpful. I think that's one of the reasons Pat Flynn's show "https://click.mlflow.com/link/c/YT0xMzAxMjgwNzg2NzAzNDU1MjkxJmM9ZjhmNSZlPTE5MjgmYj0yNTAwNDg1ODAmZD14OXY3cTVq.dRMBHBDXtFkrAcusOueVWFewkEmq5TkkS4RW1XF3c2E (Smart Passive Income)" appeals to so many people. He works hard to make it super helpful, super practical. So you have to ask yourself, "What does MY particular audience need?"Your answer could come in the form of the pains they experience, the struggles they have, or the desires they have that are not fulfilled. Once you know that answer - you have the opportunity to fill the void - to be the one who provides the helpful content that perfectly fits what they are looking for. Amazing things happen when you meet somebody's need. They become TREMENDOUSLY appreciative. They sometimes reach out to tell you so. They often tell others about what you did to help them.  Hey look, people are talking about your podcast in the RIGHT way - because it's so good. This may sound overly-simplistic, but it really is that simple. But simple doesn't mean easy. You've got to do the work to figure out... WHO your audience is. WHAT kind of quality they are looking for. HOW you can best help them. Step number three coming next time...

AFFILIATE OFFER MENTIONED: https://www.captivate.fm/signup?ref=pft (CAPTIVATE) - get your free trial! If your podcast is going to be top in its niche, people have to know about it. Obvious, but true. And you don’t accomplish it by posting 10 Facebook posts per day saying, “Listen to my podcast! Listen to my podcast! Listen to my podcast!” Even if you include an audiogram. The awareness step requires what I’d refer to as “guerrilla promotion” techniques. Some involve social media, some don’t. 1 – Get biz cards printed up for your show. Seriously. Sticking with our real estate example from the first article in this series, if you’re actively working in the real estate industry, you meet others who are actively working in the real estate industry all the time. Right? Your podcast can help those people. But only if they know about it. So along with trying to rustle up new clients/customers (and handing out your normal business cards), why not rustle up some new listeners to your show by handing out show-specific business cards? And be sure to include a direct link for the easiest way they can subscribe to your show. You figure out what that is (and it may or may not include a QR code or two). 2 – Find the online and real-life communities that talk about what you talk about on your podcast It only takes one search on Facebook to find groups that are interested in what you have to say. Do it and join the groups that appear to be active and have a decent number of members. But again, don’t immediately start posting “Listen to my podcast! Listen to my podcast! Listen to my podcast!” Follow these steps instead… 1. Watch and listen2. Notice the common questions or needs that arise3. Start answering questions with helpful answers (in other words, don’t just show off or promote yourself, truly help people)4. Make friends5. When you finally do share your podcast, do in a way that provides topic-specific episodes as a solution to someone’s needThen do the same thing in real life. It takes a bit more work to find these real-life groups, but they are out there. And they are extremely valuable! Google “my niche groups in my town” and see what turns up. Go to those groups. Then repeat steps 1-5 above in real life. And don’t forget to take your podcast biz cards! 3 – Take note of where high-profile people in your niche are and copy what they are doing Are there people in your industry who you look up to… • Writing pieces for industry magazines? (online or offline) • Placing ads in industry journals or publications? (online or offline) • Presenting at industry events? • Writing local newspaper columns or op-eds? • Guesting on podcasts within your industry? (affiliate link) Figure out how to do those things for yourself — and do them. Regularly. Giving away amazing insights and value. And keep at it. 4 – Develop friendships with others who podcast and blog about the things you do (and those influencers from the previous point) There are so many ways to come at any topic. That’s why there are so many podcasts in every niche (OK, maybe not in the “underwater basket weaving” niche, but you get the point). Those others who are podcasting or blogging in your niche are not your competition. In fact, they could become some of your greatest supporters. Pie will help me explain. The “podcasting pie” may have a limited number of slices, but the pie itself is growing all the time. Edison Research tells us that as of 2019, 51% of people in the U.S. have now listened to a podcast. But that also means 49% of the American public hasn’t listened to a podcast — yet. How many of those people are interested in your niche topics? Lots. I guarantee it. You and those others who publish episodes about your area of interest and expertise have plenty of people to build an audience from. Heck, people who listen to podcasts about a...

There is a specific group of people you want to reach... people who are interested in the topics and themes you address. And there are other podcasts out there that present materials on the same topics. How can you ensure that your show is the TOPS in your niche? By employing the Podcast Niche Domination Formula consistently.

How are you going to build the kind of engagement with your podcasting audience that generates true success? It's not through gimmicks or cutesy stuff. It's not through Casper Mattress commercials. There's only one way to do it. You have to build trust with them. And how do you do that? This episode explains it.

Let's talk a bit about Joe Rogan...Joe is an American comedian, podcaster, actor, television host, and mixed martial arts commentator Joe is 53 years old (one month younger than yours truly) The Joe Rogan Experience is a talk-show / interview format (like most of the podcastosphere it seems) He's been publishing his podcast (and YouTube versions) for over 10.5 years He typically publishes 3 or more episodes per week > average episode length is just over 2 hours 30 minutes As of October 2020 his show "The Joe Rogan Experience" has published just over 1700 episodes That's 4,360 hours of content > if you listened non-stop, 24/7 it would take you 182 days to listen to all of it (at normal speed) As of April 2019 > 190 million downloads per month He's increased his publications year over year, but 2020 it appears that he'll actually publish less than he has been in previous years Not bad for a guy who started out entirely independent (like you and me) The most recent hype - Spotify The podcast-o-sphere is all abuzz with the news that Joe just signed a multi-year deal with Spotify estimated to be worth $100M. That's one of the largest licensing agreements in podcast history. But there are some not-so-good things in the deal that many of us Indie podcasters wouldn't be too keen about... His show can ONLY be found on Spotify Paying members have no-ads Non-paying members have ads (Spotify generated, presumably) In sPITE of all that, it's Easy to say... Wow, it must be nice to be Joe Rogan! But think that through... The dude has paid his dues He has done the work required He has earned every cent (though there is a way I think he could be making more AND keeping full control of where his show is distributed - watch for an upcoming episode about that) Though we can argue about the lasting value he provides his audience, he's clearly hit on a format and personality mix that is entertaining to his demographic Why you should NOT compare yourself to Joe You haven't been at it as long You haven't published as frequently You haven't build the audience he has You haven't had the same opportunities You are likely podcasting for a different reason than Joe (serving an audience, providing help, building a clientele, selling books/courses, etc.) You have differing gifts, personality, abilities, etc. that make your show and approach intrinsically different than his There is a LOT more to successful podcasting than a big deal like Joe signed People helped Specific needs met Pain relieved World-view and mindsets challenged Changed lives What SHOULD you do?Get clear on YOUR purpose (What are you podcasting FOR?) Get clear on your audience (Who are you trying to serve) Figure out where they are (online and in real life) Figure out how to get your message to them (creative, diligent, tireless work) Be willing to pay the price Listen to this episode to get all the deets about these things and more!

Full show notes here You’ll benefit from listening to this episode if you... You want to know how to compound the impact of your podcast over time Need help devising a strategy for your show that will work Are looking for motivation and method to your madness SUBSCRIBE CONTACT

You’ll benefit from listening to this episode if you... You offer a product or service that requires relationship building and marketing The power of relationships is not lost on you, and you know how to make the most of them You don't like the obsession with download numbers and want to find another way It's more important to you to build ongoing relationships than it is to draw a crowd You want to short-cut the marketing process and get right into sales

Get your free 7 day trial of Squadcast at https://Squadcast.fm OR if you use my affiliate link here you can say “thanks” to me for making the introduction. ***************** Way back when I started podcasting — it was 2013 or so — I recognized very quickly that whoever could solve the problem of recording conversations over a distance and do so with high quality audio, would have a leg up on everyone else. I’m glad to know the two guys who did it. On this episode I walk through Squadcast (affiliate link) with co-founders Rock Felder and Zach Moreno. We dig into the tech they created that makes the app work so well, how they solved for quality and reliability, and even go step by step through the features and how the platform works. You’ll also get to hear what’s coming down the pike that goes WAY beyond recording an interview podcast in audio - High Def Video recording through the same platform. It’s Squadcast, folks. Learn about it on this episode. [2:10] Experience on the Google Chrome team that translates DIRECTLY into this app [8:55] Why Skype-type audio recordings are NOT the best quality [11:45] How the Squadcast team addressed quality and reliability in distance recordings [14:22] The tech details of what these guys did to address distance recording issues [21:08] My Squadcast walk-through with Zach and Rock explaining it to me [29:04] Lots of choices for the host to get better audio for them and guests [41:18] Squadcast pricing: from a 7 day free trial to huge networks [46:10] High quality VIDEO is on the way!    Resources mentioned during this conversation Edison Research Infinite Dial Report 2020 Connect with the Squadcast team On Twitter: @SquadCastFM Follow on LinkedIn Check out the Squadcast YouTube Channel Audio drift on podcast interview recordings is a thing of the past You know what I’m talking about, right? You get the audio from your online recording platform, toss it into your audio editing software (DAW) and discover that it isn’t synced. So you spend tons of time trying to connect the dots and make it sound normal. That shouldn’t happen. It’s called “audio drift” and one of the most PAINFUL parts of using any distance recording solution (when it happens). The Squadcast guys (Zach and Rock) KNEW it was an issue and took the time to figure it out. Don’t you love people who just figure it out? If you decide to try out Squadcast you’re doing to discover that audio drift is no more. Really, NO. MORE. The best way to control the audio quality of interview guests It’s pretty typical for a podcast host to have great audio. She’s the one who’s invested a bit of dough in the right equipment and who has learned how to record effectively. But the guest… now that’s a different story entirely. It’s just as typical for the guest’s audio to atrocious. They don’t understand audio, don’t know what to do to get good recordings, and don’t always see why it’s important. So what can a host do? Number one: Help them get good audio the moment they come onto the recording platform. Zach and Rock over at Squadcast.fm got a suggestion from podcast guru Harry Duran (Podcast Junkies) that they should built out a way for the host to see the status of the guest’s audio setup — What mic are they using? What bandwidth do they have on their internet connection? And that was a BRILLIANT idea, Harry. Why? Because the host — the one who knows about how to get good audio — can now peek through the keyhole at the guest’s setup to help them tweak it into a reasonably good-sounding audio track. Listen to this episode. Rock and Zach explain how it works. What if I told you that high quality distance video recording is almost here? It’s currently late August, 2020. The guys at Squadcast.fm are ALMOST done putting together one of the most in-demand apps I can think of. It’s the ability to not only record stellar audio for podcasts, but to also do it with stellar quality video footage at the same time. Podcasters who have been limping along with Skype and Zoom call recording solutions are about to get a treat. When this thing comes put it’s going to have the same commitment to quality and reliability behind it that the audio app has had all along. And it’s going to be VIDEO. Watch out YouTube. A whole lot of podcasters are about to be creating channels. 

Podcast hosting companies are multiplying more than rabbits these days. Each one believes that THEY have what podcasters really need — and have no problem telling you so. I have no beef with that. If you believe in your service or product, you SHOULD be telling everyone it can help, that it can help them. But most of them don’t impress me very much. One of the newcomers in the last few years that I AM impressed by is Captivate (affiliate link). I started one of my 5 podcasts on the Captivate service just to try it out and I have enjoyed the way they handle things so much, I plan on moving some of my other shows over to them.  Listen to his conversation with Captivate co-Founder Mark Asquith to hear about all the bells, whistles, and cool stuff the Captivate team has baked into their podcast hosting platform. [2:40] How Mark Asquith’s blonde highlights led him into the entrepreneurial life [6:36] The “figure it out” mindset Mark has adopted, and he didn’t even know it [10:52] Why Mark came to believe that communication is a sellable skill [19:30] Mark’s first venture into podcasting in 2013 - about DC Comics [25:30] The many podcast related services Mark’s company provides [29:15] What Mark and his team saw missing in the podcast hosting world [34:01] Features found in the Captivate platform - in detail and with specific questions  

Find the full show notes for this episode at https://PodcastFastTrack.com/136   Connect with Jessica at: https://www.shepodcasts.com/  

Find the complete show notes for this episode at https://PodcastFastTrack.com/135  And subscribe to the show here so you don't miss even ONE of these Podcaster Story episodes. ======================== Sometimes I think of podcasting as “The Great Equalizer.” Why would I say that? Because no longer do giant media conglomerates have exclusive power to decide who gets to broadcast a message or not. We the people get to publish whatever we want to publish. That’s cool. That’s an overall WIN in my book. Ashley Hodge is a perfect example of that reality in action. He’s a self-confessed “academic slacker” who slept through class during his High School years, only interested in playing basketball. Once he hit college, he chose the school he did only because there were cute girls there and a decent football program. Wow. Now THAT is some high ideals, huh? But once he grew up a little bit Ashley realized that he’d been given a tremendous opportunity. He could choose what to do with his life and how to educate himself to accomplish it. So he got busy. In this episode, Ashley shares how he got started as a financial planner, eventually hosted a call-in radio show, and one day made the pivot into podcasting – which has proven to be one of the BEST content marketing channels in his arsenal, consistently leading new listeners to become new clients, which means new (and more) revenue. Reach out to Ashley https://AshleyHodge.com Whole Life Stewardship Podcast  

You’ll benefit from listening to this episode if you... >> Are eager to know what podcasting is and how it can benefit you personally >> Love hearing stories of everyday people who make a life for themselves they never dreamed possible >> Might want to start a podcast of your own someday >> Long to make genuine connections online >> Are trying to find "your people" >> Need a good podcast editor to take on your next podcast project >> Wonder if you could make a living as a podcast editor   https://PodcastFastTrack.com 

Scott Voelker produces an Amazon FBA Podcast — and for many of you, that statement was total jibberish. That’s because Scott has discovered that driving deep into a niche topic enables him to attract a very niche and passionate audience. So, just so you have some context… The FBA part of what I said stands for “Fulfilled by Amazon,” it’s a way of selling products you create or source and have Amazon ship them, handle customer service, handle the processing - everything. It’s an AMAZING possibility for those who want to build their own product-based business. But it’s NOT easy, as Scott explains. You’ll hear his story, learn about how he learned online marketing and creative digital product creation, retail arbitrage, Amazon FBA, and serving others to help them succeed. You’ll benefit from listening to this episode if you... Are willing to take action to move forward… no matter where you’re starting from [0:52]  Love stories of people who’ve paid their dues to reach success [4:36] Wonder if you can succeed without a college degree [10:48] Are in a situation that feels hopeless or “dead end” [15:35] Have always wanted to start and run your own business [17:30] Are curious about selling Private Label products [30:40] Want to learn how to make your own luck and build an audience [37:10] Would like to know the benefits of creating your own  podcast [41:20] Are interested in discovering what you have to offer an audience [43:20] GET NOTIFICATIONS OF NEW EPISODES OF... Podcastification (this show) Scott’s podcast: The Amazing Seller 5 Minute Pitch (Scott’s podcast partnership project) CONNECT WITH: Carey and the Podcast Fast Track Team: https://PodcastFastTrack.com  Scott: https://TheAmazingSeller.com  Read the FULL show notes, including resources mentioned on this episode at https://PodcastFastTrack.com/133 Music used in this episode: "Shaving Mirror" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License http://creativecommons.org/licenses/by/3.0/ "Rock Your World" from https://Audionautix.com (Jason Shaw)

https://PodcastFastTrack.com - my production company Mark Asquith - https://www.markasquith.com/  My affiliate link to Captivate - the Media Host Mark works with Mark's website company - https://PodcastWebsites.com  Heather Osgood's company - True Native Media Daniel J. Lewis - https://TheAudacityToPodcast.com  Rob & Elsie serve the podcast community as part of the great team at Libsyn (use the code "PFT" to get up to 1 1/2 months of - this IS an affiliate relationship I have with Libsyn)

Contact me for podcast consulting Check out our new narrative service - Narrativly

RESOURCES I MENTIONED ON THIS EPISODE The sheet I send to guests for my podcast. Samson Q2U Microphone ATR 2005 Microphone ATR 2100 Microphone A decent headset microphone The LAV mic I mentioned (it sounds pretty amazing) Blue Yeti Microphone GRAPHIC: The IMAGE of how to use the Blue Yeti Rode Procaster Mic GRAPHIC: My same-room Multi-Microphone setup graphic (to help you avoid vocal bleed)   GET YOUR DISCOUNTED PODCAST AUDIT - Email: Carey(at)PodcastFastTrack.com - mention this episode Get 15% off of your audio production or show notes service with PODCAST FAST TRACK by mentioning this episode.

https://PodcastFastTrack.com  Connect with me at carey@podcastfasttrack.com 

Full show notes: https://PodcastFastTrack.com/128  I have no crystal ball - but I work with enough podcasters week in and week out to know something about the future of podcasting. I’m a smart enough guy to see the writing on the wall, so to speak - and I want you to be in the know about what I see coming. This episode of Podcastification is a quick explanation of the near horizon of podcasting. I’m going to take back a bit to understand how podcasting has changed, then look at what’s happening around us right now (it has to do with big dollars entering the podcast-o-sphere) - and why that matters for us as Indie podcasters.  I wrap up giving you TWO big things to think about and take action around in order to ensure that the future of podcasting has a place for you. What you’ll hear on this episode [1:20] Why I am qualified to talk about the future of podcasting [2:04] A brief summary of the history of podcasting (and why it matters) [4:26] Big dollar organizations make the competition we face much harder [11:02] Why there will always be a market for niche podcasts [12:30] Why fans matter more than subscribers and growth of downloads [14:34] STEP ONE: What does your audience consider valuable? [19:23] STEP TWO: Reconsider your METHOD of podcast production [20:50] The practical ways you can find out what your audience thinks is valuable [21:20] Practical ways you can amp up your podcast production and format Connect with me… Carey(AT)PodcastFastTrack.com  

Learn what's been going on behind the scenes and what you should expect from this podcast going forward!   https://podcastfasttrack.com 

Contact: www.PodcastFastTrack.com/contact  Here’s how this one shakes out... PART ONE [0:04] Do you remember the pivotal time we call “high school graduation?” [5:38] Growing up in Florida and loving the creative side of life - YET she became a cop [8:30] Darla was forced to rethink the path she was on after 18 years [10:05] The first interior design gig - and a new path forward opened up [13:06] Questions to ask to help you find a new business opportunity MIDROLL FEATURE [19:44] The story behind this narrative style of podcast production PART TWO [24:01] What makes Darla so good at social media (her tips for you) [26:07] Podcasters - be yourself! [29:58] How podcasting enables the incredible results it does [36:28] Darla’s tips for podcasters and those considering becoming a podcaster If you know someone whose story would make a great PODCASTER STORY episode, feel free to make that introduction. Resources and links mentioned Darla’s Wingnut Social Services and Podcast Darla Powell Interiors - and my favorite “Miami Office With A Twist” My Nick Loper Podcaster Story episode Darla/Wingnut on Instagram: @DarlaPowellInteriors A Life Well Designed Podcast Architectural Digest Feature: Designers Share 12 of Their Favorite Podcasts One article featuring Darla in Designers Today Magazine Business of Home Magazine - featuring Darlas thoughts on social media outsourcing Abbi McCullom episode on Wingnut Social Nick Loper: Side Hustle Nation Jonathan Messinger’s podcast: The Alien Adventures of Finn Caspian Audionautix.com The songs “Fife and Drum” and “Shaving Mirror” Kevin MacLeod (www.incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License http://creativecommons.org/licenses/by/3.0/  My narrative interview production house: Narrativly

https://PodcastFastTrack.com/listen 

So... I'm scrambling to get things done, produce this podcast, and continue to oversee a thriving business - so sometimes you just can't do it all. I want to publish to this podcast feed more - and lo and behold, I notice I have this episode with the amazing Chris Curran already recorded but not published. WHAT WAS I THINKING? (I wasn't). So... here it is. You'll find Chris' tips helpful beyond measure. At least I did. You can get in on Chris' "Podcast Engineering School" by using my affiliate link here.

Nick Loper's podcaster story.   https://Narrativly.com  

Connect with me… Carey(AT)PodcastFastTrack.com  On Facebook  On Twitter Subscribe to Podcastification On Android | Apple Podcasts | Google Podcasts | Email | FEED: http://podcastification.com/rss   Podcast social media is NOT an easy thing to pull off. Why? Because you don’t want to be the guy or gal who’s always posting… “Listen to my podcast!” “Did you know I have a podcast?” “Here’s an episode of my podcast!” “I PODCAST!” So how DO you do social media for podcasting in a way that is both effective and palatable for the people who are seeing it? The amazing Elsie Escobar is my guest to talk about all things podcast social media! What we talk about [1:20] The social media maven of podcasting: Elsie Escobar [3:33] Elsie’s role as “Community Manager” at Libsyn [6:14] Develop rapport on social media that makes people care about your posts [10:19] What it means to be “honest with yourself” about your social media practices [13:10] The general basics of promoting your podcast on social media [19:58] Different social media platforms need different types of content [28:01] My sci-fi fantasy role-play for Elsie to respond to [35:27] How to handle social media platforms you don’t enjoy [38:54] Disclaimers and corrections to Elsie’s podcast social media video [46:42] How to resonate with your avatar with a consistent message   Full show notes available at https://PodcastFastTrack.com/123 

https://podcastfasttrack.com 

This episode has a TON of links and practical resources - too many to list here.  So take a short jaunt over to the show notes at https://PodcastFastTrack.com/122 and check them out.  

https://PodcastFastTrack.com 

Have you noticed? iTunes has been having problems lately. SHOWNOTES FOUND AT https://PodcastFastTrack.com/121 It’s not JUST that it’s now supposed to be called “Apple Podcasts” - and we’re all strongly encouraged to make that change yesterday - even though Apple’s own systems still say “iTunes” in multiple places (even in some URLs). There’s are many more iTunes problems going on. This episode isn’t meant to be snarky - just informative. You need to know about issues relating to the Big-A so you can do what’s needed for YOUR podcast. This episode I dig into the facts about recent issues and the best-practices I’ve learned (so far) regarding iTunes / Apple Podcasts OUTLINE OF THIS EPISODE [1:21] The is a multi-part episode within an episode. Don’t give up too soon [2:31] The switch from iTunes to Apple Podcasts: best-practices for podcasters [5:03] Show and episode titles: The ban-hammer is coming DOWN! [13:04] An example of the difficulty Apple’s naming policy causing [16:59] The iTunes/Apple Podcasts directory is not updating properly [21:50] Podcasts Connect exists and is very helpful to YOU [26:59] The glitchy nature of the iTunes apps: desktop and iOS [29:59] Why we indie podcasters owe a debt of gratitude to Apple RESOURCES MENTIONED Our Podcast Consulting Services: https://PodcastFastTrack.com/consulting Download a new “Listen on Apple Podcasts button here: https://podcastfasttrack.com/Apple-Button Libsyn’s podcast: The Feed https://thefeed.libsyn.com/ My upcoming show: The Great American Roadshow Watch for it! Or Listen for it! Or whatever! Why iTunes is NOT a chart https://PodcastFastTrack.com/98 The iTunes/Apple Podcast manipulation crisis (Article): https://discoverpods.com/game-hack-manipulate-apple-podcast-charts-itunes/ The Feed episode about the Overcasts Ad (1:15:00 - ish): https://thefeed.libsyn.com/130-podcast-marketing-and-podcast-communities Check your iOS stats in depth on Podcasts Connect https://PodcastsConnect.apple.com Overview of how to use Podcasts Connect: https://www.appcoda.com/itunesconnect-app-analytics/ Apple’s own video about how to use Podcasts Connect: https://itunespartner.apple.com/en/podcasts/overview#podcast-analytics Tunes partner resources https://itunespartner.apple.com/en/podcasts/faq iTunes podcast marketing best practices https://podcaster.apple.com/

Effective sound treatment doesn’t have to be pricey. You can do it simply for almost nothing if you already have your basic podcasting equipment with you (software, microphone, etc.). My family has started a new lifestyle - traveling full time - and until we get our RV I’ve had to make do with some pretty unusual and less-than-ideal recording conditions. So I’ve had to get creative - because as they say, “Necessity is the mother of invention.” For this episode I’m demonstrating my attempts to create my own sound treatment solutions out of nothing - or almost nothing. And I do it step by step so you can actually HEAR the difference in the audio as I go along. It’s a short episode - but I think it will show you that your recording situation may not be as hopeless as you thought. [1:18] My situation has changed - and my recording situation is a bit difficult as a result [3:39] Pre-treated room sound - no windscreen - open windows - tile floor - hard surfaces [4:41] Closed the windows/doors - much less ambient sound [6:10] Adding the foam windscreen - often better than a pop screen [7:11] Less hard surfaces by adding a blanket to the table my computer is on [8:06] A tremendous difference from a DIY sound booth using couch cushions        Resources here Connect to schedule a one-on-one or group training: carey (at) PodcastFastTrack.com Audio Technica 2005 Microphone: http://a.co/d/inaZuSM  

See the FULL show notes at: HTTPS://PODCASTFASTTRACK.COM/119  Tell Better Stories? Really? But Carey - I publish a business oriented show. What’s that got to do with me? Everything. All of us tell stories, all day long. Just listen to the conversations going on around you during the course of any normal day. As human beings we LOVE stories. It’s why the movie industry and the publishing industry and the television industries are even in existence. Those are STORY industries. On this episode I want to open the door to an idea - one you likely haven’t thought of before. YOUR podcast can be and should be full of stories too But most of us don’t think of ourselves as storytellers. But we are. We are podcast storytellers. For this episode I decided to chat with a friend of mine, Jonathan Messinger - a podcaster and storyteller for kids. His podcast, “The Alien Adventures of Finn Caspian” is a great example of what can be done to leverage storytelling to its fullest… and not just for kids. Stick around and hear how integrating more story into your podcast could make a huge difference.    OUTLINE OF THIS EPISODE [1:26] Who is Jonathan and why did he start a kid’s storytelling podcast? [4:90] Making his storytelling fit the podcasting format [9:16] How music plays into the impact of a fiction podcast [12:02] The original idea of Jonathan’s story idea and how it has morphed [14:01] Jonathan’s son, Griffin serves as his content editor and kid’s voice for the show [17:42] A taste of “The Alien Adventures of Finn Caspian” (clip from the show) [20:44] What goes into the production of a mult-sound clip like you just heard [26:30] Podcast storytelling: What Jonathan has learned about the power of stories [33:48] How Jonathan drives audience participation and WHY he does [38:48] Sound effects and music: engagement tips to make your show more impacting [40:45] Jonathan’s tips for getting better audience feedback and interaction [44:05] Jonathan’s role as part of GenZ media   CONNECT WITH JONATHAN Jonathan’s show: The Alien Adventures of Finn Caspian: http://www.finncaspian.com/ Jonathan on Twitter: https://twitter.com/JonnyMess RESOURCES BOOK: Out On A Wire: http://a.co/d/hRbk7KE BOOK: Around The World In 80 Days: http://a.co/d/gZ3WduK Sound Toys plugin: Little Alter Boy: https://www.soundtoys.com/product/little-alterboy/ https://PodcastFastTrack.com/HTP - How To Podcast Step By Step (the course) BOOK SERIES: Septimus Heap: http://a.co/d/9mMEbOG BOOK: Don’t Let The Pigeon Drive The Bus: http://a.co/d/4WbevrT Google Forms: https://www.google.com/forms/about/ Google Voice: https://voice.google.com/ The Retirement Answer Man: https://RogerWhitney.com Hearken: https://www.wearehearken.com/ GenZ Media and GenZKids: https://BestRobotEver.com   The Unexplainable Disappearance of Mars Patel: https://www.marspatel.com/ Pants on Fire: http://www.gen-z.fm/pants-on-fire/ 6 Questions: http://www.bestrobotever.com/six-minutes  

Too often we podcasters are guilty of shouting into the crowd that already knows about us, already listens to our show - and we forget all about Podcast SEO - to establish and grow a NEW audience. This episode is about THAT. It’s a long one - BUT FULL OF PRACTICAL GOODNESS! strap on your seatbelt, grab your note-taking device, and get your show notes rocking for better organic SEO for your podcast. What you’ll hear on this episode about Podcast SEO [2:13] Why our podcasts NEED to be found on Google, etc. - and why what worked in the past doesn’t always work these days [4:16] How show notes serve listeners as a resource and how they leverage SEO [6:58] Ways that Google has changed in the last few years - and why it matters to podcasters [9:26] Let me count the ways your show notes format needs to change - and tell you why [12:33] View your approach like a domino effect - 1, 2, 3, 4, 5 - BOOM! [17:45] Keywords: They are still relevant but they work differently for SEO in 2018 [21:58] Keyword best-practices and tips learned the hard way [25:48] Titles: Here’s how to make your titles the best they can be [29:05] The text on the page: how to make yours helpful and SEO rich [31:20] Image best practices - and how to pull it off [34:00] You want to use LINKS the right way - Google cares about this stuff [36:07] Rich media resources can make the page BOOM for readers/users [37:30] Commenting and Calls To Action: How you can do it in a smart way! [39:15] Why an embedded audio player makes a HUGE difference. It’s spelled “Dwell Time” [41:14] A non-SEO value page hack: Subscription options!   General Resources Mentioned on THIS Episode See the show notes page here for EVERY link and resource connected to this episode: https://podcastfasttrack.com/118  Podcast consulting that makes a difference. https://PodcastFastTrack.com/consulting Yoast SEO Plugin: https://yoast.com/wordpress/plugins/seo/ Episode 20: Why You Need Great Show Notes: https://podcastfasttrack.com/20 Episode 21: 1st Step to Epic Show Notes: https://podcastfasttrack.com/21 Episode 22: Step 2 to Epic Show Notes: https://podcastfasttrack.com/22 Episode 23: Step 3 to Epic Show Notes: https://podcastfasttrack.com/23 Episode 47: Podcast Show Notes That Work: https://podcastfasttrack.com/47    

It’s not just a good idea to build community around your podcast - it’s a GREAT idea. It’s just about the only way to get to know your audience, understand their needs, and build trust on a personal level. So I wanted to bring someone to you who is a PRO at doing that through tools that any of us can use. Meet Bella Vasta. Bella is a pet groomer by trade, but she’s built some amazing community and interaction within her industry through Facebook Groups and I know that what she’s done will be of immense value to those of us who are willing to apply it to our own situation. Bella - thanks for sharing. Let the value bombs DROP! [1:21] I’ve TRIED to build community and failed. Can you relate? [2:30] Bella’s experience of saying “yes” to everything led to creating her own FB groups [5:10] What you name your Facebook Group is VITALLY important [10:40] A podcast case study: how to build community around your topics [16:05] Could you take your rabid fans into a private (paid) Facebook Group? [22:27] How you can start a Facebook Group from scratch - Bella takes us step by step [26:14] The ground rules / photos / and entry questions - follow Bella’s advice to do this right [28:11] What NOT to do in your efforts to engage your community [32:11] Facebook paid groups are coming… whoa! This could be big! [33:58] Bella’s best pitch for why a podcaster should start a Facebook Group Bella’s coaching page: http://BellaVasta.com Bellla’s podcast: Bella In Your Business: https://jumpconsulting.net/ The Podcastification Facebook Group: https://podcastfasttrack.com/facebookgroup Facebook’s trials of membership groups: https://techcrunch.com/2018/06/20/facebook-subscription-groups/

For a VERY long time Android users have not had a native podcasting app - and Google Podcasts is trying to make that problem a thing of the past.   I just hope these first steps that I’m going to tell you about in this episode/video are something they follow up on diligently.   My hopes for this episode and its accompanying video (embedded in the show notes post below) is that people who use Android devices and have never listened to podcasts before will begin to make use of Google Podcasts. So stick around - I’m going to show you how to use Google Podcasts step by step - and give you my opinion of how it compares to the other podcast apps that have been around for a long time.   [1:56] Get started with Google Podcasts via a Google search - look for the play buttons [2:53] What should you do if your show is not available in Google Podcasts? [3:20] Checking out the app for the first time - download from Google Play Store [6:41] Podcast recommendations in the app and how you can subscribe to them [7:45] Keyword searching in the app - it works somewhat… maybe [10:10] Subscribe to a podcast and tweak podcast settings using Google Podcasts [14:00] Text links don’t appear in the app - you need the http:// or https:// [17:48] Is Google Podcasts an app worth trying? [19:06] Why is the icon not native on the home screen? It’s about the Android ecosystem www.PodcastFastTrack.com/consulting Search for you show in Google Podcasts - and find out how to get it included The Audacity to Podcast The Podcast Engineering School Give a shout to Zack Reneau-Wedeen, one of the head folks at Google Podcasts