Podcasts about madtech

In today's MadTech Daily, we cover LinkedIn's launch of new video ad options, a US bill challenging Apple's app store dominance, and the EU's legal action against member states over failure to comply with the Digital Services Act.

In today's MadTech, we discuss Google broadening its content and advertising arsenal, TikTok facing regulatory heat while eyeing political reprieve, and Spotify adding podcast inventory to its ad exchange.

In today's MadTech Daily, we cover Walmart's decision to drop plans to white-label its ad tech stack, Temu's pivot away from Chinese imports to avoid US tariffs, and Google's expansion of AI Mode in Search.

In today's MadTech Daily, we discuss Mark Zuckerberg's plans for the new Meta AI app, the latest between Epic Games and Apple, as well as Microsoft's earnings for Q1 2025. 

In MadTech Daily, we discuss Meta's new AI app, Snap suspending its forecast amid economic uncertainty, and WPP's latest revenue figures. 

In today's MadTech Daily, we discuss ChatGPT's expansion with new shopping features and partnerships, IAB's digital video projection, and how e-commerce platforms are adjusting to new tariffs.

In today's MadTech, we discuss Yahoo's interest in acquiring Google Chrome, ChatGPT's new content partnership with The Washington Post to enhance its news responses, and Amazon's expansion of its ‘Haul' storefront.

 In today's MadTech Daily, we explore Meta's decision to open Threads' ad platform to global advertisers, reports that OpenAI has shown interest in acquiring Google Chrome, and a new statement from Meta's Oversight Board, which claims the company “hastily” altered its content moderation policy.

In today's MadTech Daily, we discuss Google Chrome's decision to pull back from new third-party cookie prompt rollout, Apple and Meta's fines under EU's Digital Markets Act and Didomi's €72m acquisition of Addingwell 

In today's MadTech, we discuss the landmark antitrust ruling against Google, Ofcom's upcoming child safety regulations, and Netflix's plans to overhaul its search experience using AI to enhance content discovery.

In today's MadTech Daily, we cover DoubleVerify's threat to sue Check My Ads for alleged defamation, TikTok testing ‘Footnotes', and the news that Temu and Shein have significantly cut their US ad spend as trade hostilities escalate.

In today's digest, we cover Japan's cease and desist order against Google plus a UK lawsuit against the tech giant over its online search dominance, OpenAI's early steps toward launching its own social network, and YouTube's exemption from Australia's upcoming social media ban. 

In today's MadTech Daily, we explore the decline in news ad spend, Meta's decision to begin training its AI models on public content in the EU, and Barb's beta launch of overnight commercial spot ratings.

Today's MadTech Daily looks at Meta's landmark antitrust trial over its acquisitions of Instagram and WhatsApp, Trump's new tariffs, and Havas' strong Q1 performance.

Today's MadTech Daily explore lawsuits filed against The Trade Desk over alleged consumer privacy violations, growing concerns around OpenAI's reduced AI model safety testing, and how a lack of customer-centric focus is costing creative agencies.

Today's MadTech covers Meta's Instagram v FTC, increased energy demands from AI datacentres, and price hikes by Chinese sellers on Amazon 

Today's MadTech discusses  X's agreement to drop Twitch from its lawsuit targeting advertisers over pulling their ad spend from the platform, the EU looking to ease  AI compliance for startups, and Snapchat launching Sponsored AI Lenses.

Today's MadTech discusses the rejection of the UK Government's petition to keep its Apple backdoor data demand hearing secret, Spotify's new ad tools and the White House's direction for federal agencies to appoint AI leaders and develop strategies.

Today's MadTech discusses at a potential fine for X from the EU, copyright lawsuits brought against OpenAI and Microsoft being combined, the BBC pushing for more credit in Apple and Google News, and CNBC's new streaming service.

Today, Dot discusses Trump extending the TikTok sale deadline for the second time, Meta's fact checking finally coming to an end for all US users, and WPP's acquisition of InfoSum. 

Today's MadTech Daily discusses new TikTok bidders, tariffs on production hubs, clear channel Europe-North's acquisition and Meta's multi-year partnership with UFC.

Today's MadTech Daily covers Roblox partnering with Google, two cases against Apple being put on hold, and new ad tools unveiled by Reddit.

Today, Dot discusses PayPal's plans to bring its ad business to the UK in July, WARC downgrading its ad spend forecast for Q1, OpenAI securing $40bn in its latest funding round, and WPP removing DEI references from its annual report. 

Today's MadTech discusses fines over Data consent Practices, xAI's acquisition of X and BBC's decision against Podcast Ads plan

In today's Daily, Dot looks at EU's decision to lessen DMA blow on Apple and Meta to avoid US backlash, TikTok Shop's plans Expands in Europe and Reddit Expansion on Conversation Ads

 Today, Dot unpacks possible tariff reductions, Google's antitrust hearing, and copyright lawsuits. 

Today, Dot discusses Instagram's partnership Ads, Upgrades in the AI sector and IAB's report on agencies, brands, and publishers' implementation of full-scale AI adoption. 

Today, Dot discusses Outsmart's plea to the UK Government to intervene in the OOH sector, the UK Government considering changes to its taxes on big Tech firms and the British public's support for AI laws.

In this episode of the AdTechGod Pod, Heather Macaulay, President of MadTech, shares her journey through the ad tech industry, discussing her career path, the culture at MadTech, and the always changing AdTech and MarTech industry. She emphasizes the importance of connectivity, efficiency, and personal relationships in the industry, while also addressing the challenges of maintaining work-life balance. Heather provides valuable insights into the future of the industry and the significance of collaboration in solving complex problems. Takeaways Heather's journey began in mobile marketing before transitioning to ad tech. The importance of education in sales and client relationships. MadTech focuses on product and data consultancy in the AdTech and MarTech space. A shift from checkbox solutions to intentional investment in technology. The convergence of AdTech and MarTech is becoming more pronounced. Efficiency is a key trend in the industry, driven by client needs. AI is playing a significant role in enhancing product development. Personal relationships are crucial in the ad tech industry. Finding balance in life is a continuous challenge for professionals. Connectivity between platforms is essential for future success. Chapters 00:00 Introduction to Heather Macaulay and Her Journey 03:01 Career Path and Industry Insights 06:05 MadTech's Culture and Team Dynamics 08:50 The Future of AdTech and MarTech 11:57 The Shift Towards Efficiency in the Industry 14:55 Personal Connections in AdTech 17:56 Finding Balance in a Demanding Industry 20:55 Key Takeaways and Closing Thoughts Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's Daily, Dot looks at Meta's agreement to stop personalised Ads for an individual, Yahoo Sales of TechCrunch and UK Technology Secretary urging AI Copyright Critics to Embrace Change.

Today's digest looks at a new emissions measurement tool introduced by Channel 4, Bluesky enhancing referral tracking for publishers, and Perplexity AI's ambitions to raise funds

On today's MadTech Daily, Dot discusses Omnicom's acquisition of IPG, the world's first fully AI-generated newspaper by an Italian publication, and the latest trouble for Google in the EU. 

Today Dot discusses Google's decision to acquire cybersecurity firm Wiz, the rising trend of AI-powered shopping, and Adform's exploration of a potential sale.

Today, Dot discusses the UK beginning enforcement of the new regulations under the Online Safety Act, Reddit introducing a change which allows users to block specific advertisers, and Apple's encrypted data case beginning in secret.  

Today, Dot discusses The Guardian's new consent or pay model, community notes commencing tomorrow on Meta's platforms, and a new launch from Amazon Prime. 

Today, Dot discusses how Turkish publications' traffic has been affected by Google, LinkedIn expanding its ad targeting tools, and Channel 5 launching a new streaming service. 

Today's digest looks at a new lawsuit against Meta brought forward by French publishers, the Competition Markets Authority's latest conclusions regarding the UK's mobile browser and cloud gaming markets, as well as YouTube experimenting with a feature which automatically sends videos for human review.  

Today, Dot discusses fines on the horizon for Apple and Meta, and Barb unifying its CFlight and Advanced Campaign Hub. Plus, don't forget to have your say in this year's All In Census, which will contribute to shaping the industry's talent action plan. 

Today Dot discusses the DOJ's revised proposed judgement to remedy Google's search dominance, Google removing diverse language from its Responsible AI team webpage, and a potential sale on the horizon for TikTok's US business. 

Today, Dot discusses Google experimenting with a new AI-only search feature, the EU pushing back on criticism from the US over its antitrust regulation, as well as the Competition and Markets Authority deciding against formally investigating Microsoft's partnership with OpenAI. 

Today, Dot discusses another huge acquisition in ad tech, and earnings figures from ITV and Havas. 

Today, Dot discusses the latest industry acquisitions including T-Mobile buying Blis, Google urging the US Government not to force a breakup of its company, and Disney cutting jobs across its TV Networks. 

Today, Dot discusses the latest acquisitions in the ad tech industry, new data exposing the severity of publishers' struggle against AI search engines, and the countdown for this year's All In Census. 

Today, Dot discusses TikTok and Reddit coming under the scrutiny of the UK's Information Commissioner's Office, trouble in the creative development process, and new updates from Google.  

Today's news: Paramount's Linear Revenue Dips as Streaming Sales Soar;  YouTube Podcasts Reach One Billion Milestone; Digital Rights Activists File Complaints Over Meta's Targeted Ads

On today's Daily, Dot discusses: the rise in sports across streaming services; Instagram Reels being spun into it's own app; Alibaba's AI adventure continues

On today's Daily, Dot discusses: Barb to start reporting YouTube viewing on TV screens; DoubleVerify acquires Rockerbox; and Schibsted Media acquires T4 and MTV Finland

On today's MadTech Daily: AI chaos. Specifically, creative industries fight back against UK AI plans; Meta and X approve extremist AI ads; and Chegg sues Google over AI search tool

On today's MadTech Daily: Amazon Ads Improves Transparency and Reporting; YouTube to Introduce Another Paid-Tier; OpenAI Surpasses 400 Million Weekly Users