Get excited muggles, we're ready to spill the tea on "The Boy Who Lived". The Holiday season is approaching fast, and if you're looking to save some money on gifts for your loved ones, Temu is your one-stop- shop! Once you download the Temu app with the link in our show notes https://temu.to/m/uqm2wbs9ie6 You'll get a $100 coupon bundle plus 50% off you purchase! Discount is only available to new app users. Don't miss out on those deals this holiday season! And be sure to grab that link in our show notes!
On this episode of Okay, Computer. Dan Nathan and Deirdre Bosa discuss e-commerce stocks surging after Black Friday/Cyber Monday (2:30), Fashion Retailer Shein Files Confidentially for US IPO (5:00), the Temu & Shein effect on US retailers (10:00), the IPO market opening back up (14:00). Later, Dan sits down with video journalist Cleo Abram and Packy McCormick, founder of Not Boring, for a conversation about being creators (18:00). Topics include: How Cleo conceptualizes “Huge If True” (20:00) Packy writing in long-form (22:15) Taking feedback (28:45) Monetization (35:20) Subscription models (40:00) Bitcoin/Crypto (45:00) The Mag7 stocks (48:00) -- View our show notes here Learn more about Ro body: ro.co/okay Email us at email@example.com with any feedback, suggestions, or questions for us to answer on the pod and follow us @OkayComputerPod. We're on social: Follow @dee_bosa on Twitter Follow @GuyAdami on Twitter Follow us on Instagram @RiskReversalMedia Subscribe to our YouTube page
On this episode of Okay, Computer. Dan Nathan and Deirdre Bosa discuss e-commerce stocks surging after Black Friday/Cyber Monday (2:30), Fashion Retailer Shein Files Confidentially for US IPO (5:00), the Temu & Shein effect on US retailers (10:00), the IPO market opening back up (14:00). Later, Dan sits down with video journalist Cleo Abram and Packy McCormick, founder of Not Boring, for a conversation about being creators (18:00). Topics include: How Cleo conceptualizes “Huge If True” (20:00) Packy writing in long-form (22:15) Taking feedback (28:45) Monetization (35:20) Subscription models (40:00) Bitcoin/Crypto (45:00) The Mag7 stocks (48:00) --- View our show notes here Learn more about Ro body: ro.co/okay Email us at firstname.lastname@example.org with any feedback, suggestions, or questions for us to answer on the pod and follow us @OkayComputerPod. We're on social: Follow @dee_bosa on Twitter Follow @GuyAdami on Twitter Follow us on Instagram @RiskReversalMedia Subscribe to our YouTube page
The owner of e-commerce site Temu, Pinduoduo, posted some very strong quarterly numbers, just as its rival Shein, the Chinese fast fashion company, filed to go public. Today – investing in the future of online shopping, and which winner may take all.
Sign Up For a WeBull Stock Market Trading Account Instagram @camboni11 and @kennycolin23 and @wincreaseteam Twitter @camboni11 and @kenndrickcolin and @wincreaseteam In this episode of Marathon Money, we talk about Shein vs. TEMU vs. Amazon and more. MarathonMoneyPlus.com
Today Featuring: Niagara Falls, Hall & Oates, Miley Cyrus & More... A Morning News Update That Takes Into Account The News Stories You Deem 'Highly Conversational' Today's Sponsor: Blinkisthttp://thisistheconversationproject.com/blinkist Today's Rundown:Vehicle explosion at Rainbow Bridge in Niagara Falls not act of terrorismhttps://www.wivb.com/news/local-news/niagara-county/niagara-falls/rainbow-bridge-between-u-s-canada-closed-after-incident/ Susan Sarandon dropped by talent agency following pro-Palestinian rally appearance, reports sayhttps://www.usatoday.com/story/entertainment/celebrities/2023/11/21/susan-sarandon-united-talent-agency-dropped-pro-palestinian-rally/71671999007/ Jamie Foxx sued for sexual assaulthttp://trib.al/yQXAJYX Axl Rose accused of 1989 rape of Penthouse model in NYC lawsuithttps://www.yahoo.com/news/axl-rose-accused-1989-rape-205700297.html Coldplay concert in Malaysia can be stopped by organizers if the band misbehaves, government sayshttps://abcnews.go.com/Entertainment/wireStory/coldplay-concert-malaysia-stopped-organizers-band-misbehaves-government-105088355 Daryl Hall granted temporary restraining order against Hall & Oates bandmate John Oateshttps://www.usatoday.com/story/entertainment/celebrities/2023/11/22/hall-and-oates-lawsuit-temporary-restraining-order/71677564007/ Temu, Shein far lag Amazon as online holiday shopping ramps uphttps://www.reuters.com/business/retail-consumer/temu-shein-far-lag-amazon-online-holiday-shopping-ramps-up-2023-11-22/ Sam Altman returns to OpenAI in a bizarre reversal of fortuneshttps://www.cnn.com/2023/11/22/tech/openai-altman-returns-hnk-intl/index.html OnlyFans star says they shouldn't have to pay tax because their work feels like a 'public service'https://www.unilad.com/news/politics/onlyfans-star-says-they-shouldnt-have-to-pay-tax-086800-20231122 Website: http://thisistheconversationproject.com Facebook: http://facebook.com/thisistheconversationproject Twitter: http://twitter.com/th_conversation TikTok: http://tiktok.com/@theconversationproject YouTube: http://thisistheconversationproject.com/youtube Podcast: http://thisistheconversationproject.com/podcasts #yournewssidepiece #coffeechat #morningnews ONE DAY OLDER ON NOVEMBER 23:Robin Roberts (63)Chris Hardwick (52)Miley Cyrus (31) WHAT HAPPENED TODAY:1954: For the first time, the Dow Jones Industrial Average closes above the peak it reached just before the 1929 crash.1990: The first all-woman expedition to the South Pole (3 Americans, 1 Japanese and 12 Russians), sets off from Antarctica on the first leg of a 70 day, 800 mile ski trek.2007: MS Explorer, a cruise liner carrying 154 people, sank in the Antarctic Ocean south of Argentina after hitting an iceberg near the South Shetland Islands. There were no fatalities. PLUS, TODAY WE CELBRATE: Family Health History Dayhttps://nationaltoday.com/national-family-health-history-day/#:~:text=The%20Surgeon%20General%20declared%20Thanksgiving,known%20to%20run%20in%20families.
We're back with another episode of the Weekly Buzz with Helium 10's Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from and provide a training tip for the week. How Amazon is using AI to ensure authentic customer reviews https://www.aboutamazon.eu/news/policy/how-amazon-is-using-ai-to-ensure-authentic-customer-reviews Temu, Shein far lag Amazon as online holiday shopping ramps up https://www.reuters.com/business/retail-consumer/temu-shein-far-lag-amazon-online-holiday-shopping-ramps-up-2023-11-22/ Amazon to Launch Live Shopping Deals During Black Friday Football Game on Prime Video https://variety.com/2023/shopping/news/amazon-black-friday-football-game-prime-deals-1235805778/ Hyundai to Sell Vehicles on Amazon Starting in 2024 https://www.caranddriver.com/news/a45896102/hyundai-amazon-car-sales-2024/ Stay tuned as we discuss the latest new features from Helium 10 and share some valuable newsletters to keep you in the loop. Later on, we share some game-changing strategies with Mina Elias for auditing your Amazon PPC campaigns. You'll learn how to manage campaigns effectively and monitor and improve campaign performance. Join us for this exciting episode! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 01:02 - AI Review Police 03:20 - Temu, Shein Lagging 04:53 - Black Friday Football 06:45 - Amazon Posts Videos 08:15 - Hyundai Buy Box 10:00 - Billion Dollar Seller Newsletter 11:00 - Commerce Accelerated 11:35 - Weekly Buzz 12:19 - Helium 10 New Feature Alerts 16:20 - ProTraining Tip: How To Audit Your PPC Campaigns with Mina Elias ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Amazon is employing AI to police fraudulent reviews. Timo and Sheen are lagging in holiday sales. This week is the first ever Amazon Black Friday football game. You soon can have videos for Amazon Post. These and much more stories on today's weekly buzz. How cool is that? Pretty cool, I think. Bradley Sutton: Hello, everybody, and welcome to another episode of the Serious Sellers podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that is our Helium 10 Weekly Buzz, where we give you a rundown of all the goings on as far as news goes in the Amazon, Walmart, e-commerce world. We give you all the latest new Helium 10 features that have been released this week and we give you training tips the week that will give you serious strategies for Serious Sellers of any level in the e-commerce world. Let's see what's buzzing. All right, today is Thursday. Yes, I'm recording this on Thursday. Yes, it's an American holiday, but we at the weekly buzz do not take any time off, guys. We want to make sure you guys know what's going on out there, so let's go ahead and hop right into the news. Bradley Sutton: The first article of the day is actually a was a press release by Amazon, and it's entitled how Amazon is Using AI to Ensure Authentic Customer Reviews. All right, you know a lot of us worry, sometimes complaining about, you know, a lot of competitors doing some black hat strategies in reviews, right, and so this article goes in to talk about how advanced AI helps publish authentic reviews and weed out the fake ones. You know it mentions how the vast majority of reviews pass this Amazon bar of authenticity and they get posted right away, but that they're using AI to kind of look or try and detect if there's potential review abuse and if that happens, they either delete the review, they take action against the reviewer A lot of interesting things this article talks about. Now, the thing that almost kind of like worried me was that I still see, in 2023, a lot of obviously fraudulent reviews. You know where it's reviews that have to do with, you know products that you know are not even part of. You know the listing and a whole bunch of other things. This article was talking about how, in 2022, amazon observed and blocked more than 200 million fake reviews. So it's like that's kind of crazy if you think about it. Like that's last year and this year I'm still seeing reviews like man. That's a lot of reviews and a lot of you know, fake reviews and bad reviews. So it's funny because you know, we've been talking about that FTC lawsuit and I I've always mentioned how there is like so many other things I think that Amazon sellers are worried about. Uh, as far as Amazon goes, that the things that that FTC thing is and I would say the like, the fake reviews is one of them where all of a sudden, some new competitor comes in and within like three days, there's like a thousand reviews or or all of us, and they, they merge a whole bunch of listings and or resurrect some dead listing, those reviews for a phone case, but you know it's really for a coffin shelf or something. I mean, these are the things that, uh, you know I think a lot of Amazon sellers hope that you know Amazon would crack down more on. Hey, this article might be a move in the right direction If it's utilizing more advanced AI. Obviously, ai in 2023 and 2024 is not what it was in 2022. So maybe there is uh kind of like light at the end of this tunnel. Bradley Sutton: Next article is from Reuters and it's entitled T moon Shane lag far behind as online holiday shopping uh ramps up. So you know, like I've been talking about this cause it comes up in the news a lot, how you know they're making a lot of waves, so many people are going to their websites and stuff. But I'm not. I never really was worried, uh, about you know, t moon she like biting into Amazon sales. Even Amazon's not worried. We talked about in the weekly buzz before how Amazon is not even doing price matching on these websites Cause it doesn't even really consider it like on the same level. Now, uh, similar web in this article said that hey, nine out of 10 visitors to T moon and sheen and when I say a lot, you know visitors there's millions of uh, uh visitors coming this holiday season. This article says nine out of 10 are window shoppers, not buyers. All right, sheen's website drew 28.6 million unique visitors in October, which is up from a year before, but visits that resulted in actual transactions, you know, a visit to the website that ended up in a sale went down to 4.1%. How does Amazon compare? 56% of Amazon's 268 million monthly visits in October resulted in sale. So, again, like I don't think Amazon is is scared or we as Amazon sellers need to worry about all this traffic that's going to, like T moon and sheen, people are not really buying on there right now. You know things could, of course, change, but as of now you can. You could see that. You know, buyer intent is really lacking on those other websites. Bradley Sutton: Uh, speaking of Amazon, uh, this next article is from Variety. The title is Amazon to launch live shopping deals during black Friday football game on prime video. All right, so the very first ever black Friday football game is happening. Usually, you know, thursday, thanksgiving, Thursday, football is kind of a big thing. Now, the first ever Amazon black Friday game and it's going to be broadcast on Amazon and says deals are going to go live during pre game, half time and post game sales. All right, and there will also be one big limited time deal per quarter. Bradley Sutton: Now there's rumors about what these might be. You know some say it's like. You know, might be some big uh from beats by Dre and Lego and different things. Now you might think, well, you know that it doesn't. That's not me, you know I don't have my deals on there. But again, we've been talking about kind of like a move by Amazon to start having more deals with their prime video and their video assets, and even though this might not have regular third party sellers. Bradley Sutton: You know we're not going to afford uh, you know, a spot in this once a year. You know, you know football game. But imagine, you know if millions of people are watching football and you know a certain percentage of them are going to go to buy these beats by Dre, or these legals or these other things. Now, all of a sudden guess what? It's a you know, commercial time, or it's a break, it's halftime, they're on the Amazon app and they're buying something else, but now that they might go ahead and browse other other things, you know. So this is good for for Amazon sellers. Even though you might not be taking advantage of this exact kind of advertising, you are advantaged by it because Amazon is sending all of this new traffic directly to Amazon and hopefully you know that they can find their way to one of your listings if they start browsing, you know, while they're waiting for the second half to start, or something like that. Bradley Sutton: So, interesting, interesting things, how you know, the world of advertising for, for Amazon and the world of sports and entertainment is coming a little bit more together. Next, one article is actually just from you know, from my buddy, jeff Cohen's LinkedIn. I've been seeing this. You know multiple people post about this. I don't have access to this in my account but I wanted to, you know, show Jeff's post here because he was the first one that I saw talk about it. But on LinkedIn he says that Amazon post is going to soon support video. So Amazon post, you know, hopefully you guys are utilizing that. We've talked about how you can use the Amazon AI and the helium 10. I had to create images and captions completely automatically with Amazon or for for Amazon posts, but soon you're now going to be able to upload video. You know I personally have been seeing Amazon posts come up more in search results than in the past. Perhaps you've seen that before. So imagine if now in the search results you can see Amazon posts that have video. All right, so it's going to be pretty cool. Jeff talks about here in his his LinkedIn posts that he says that, hey, shoppers who interact with a post end up performing 45% more branded searches, and brands with 10 plus post have, on average, compared to brands with fewer than 10 posts, two and a half more time store visits and almost four times more followers. And so you know, the thought being that, hey, that's just with static images. How much more could, potentially, having video now increase your branded search and some of your traffic? So if you don't have it in your Amazon post section yet, you know, like me, it's probably going to come in the next few days for you. All right. Bradley Sutton: Next article is actually from car and driver First time we're quoting car and driver here in the weekly buzz and it's entitled Hyundai to sell vehicles on Amazon starting in 2024. All right, says looking for a 2024 Hyundai, look no further than your Amazon Prime account. Now, again, does this affect third party sellers? You know, maybe, maybe not. I just thought this was an interesting kind of like article here, because that's just kind of crazy If you think about where things are going now. Basically, this article is saying that, hey, you're going to be able to like, pick your color and everything. You're going to use the buy box. There's going to be different dealers that maybe have different offerings. Different dealerships are now playing the game of fighting for the buy box like arbitrage sellers. There's no, there's no haggling here, and I just think it's like kind of like fascinating where the world of online commerce is going to. You know, buying brand new cars online is not new, but Amazon obviously is going to be the biggest website ever to sell new cars. And who knows, you know, maybe I'm just waiting for the first dealership to make a mistake on their coupon and they don't realize there's some coupons or deal of the day stacking and I'll be able to get a new Hyundai Santa Fe for like 50% off or something. My very first ever new car was a 1999 Hyundai Elantra. So yeah, I kind of only drive like he is and things now, but I still love my Korean car. So, who knows, maybe I might be one of the ones to be one of the first ones to buy a brand new car on Amazon. Bradley Sutton: All right, that's it for the news articles this week. Actually, not that much going on Now. Before we get into the helium 10 new feature alerts, I wanted to call attention to a couple of newsletters. I've never really been one to promote newsletters, never even had my own until a couple of weeks ago, but there's only three newsletters that I subscribe to, or that I actually read out of all the ones out there, and so the first one is actually the billion dollar sellers newsletter. All right, so that's made by, obviously, kevin King from the helium 10 elite program and the AMPM podcast. It's very, very valuable. All right, there's not BS in here. There's actionable strategies. There's not a whole bunch of fluff. A lot of humor in there, though. So if you guys want to get strategies that you can use right away and some no BS newsletter, go ahead and go to h10.me forward slash BDSN. H10.me forward slash BDSN. Completely free to subscribe to that newsletter and a lot of great stuff. That's the first kind of like outside newsletter I ever read in my life, just because it's the only one worth it to me. Bradley Sutton: Another one that I've been subscribing to for a little while is made by Pacvue's own Melissa. All right, so this is on LinkedIn and this is called commerce accelerated. So if you guys want to subscribe to it, go to h10.m/melissa. Another great newsletter. A lot of advertising in there and a lot of, you know, high level strategies as well as stuff that affects, you know, third party sellers. The last article was a recap on Amazon unboxed that Melissa was at, and so I highly recommend subscribing to that newsletter. And then, of course, you know shameless plug. The last newsletter is the new weekly buzz newsletter that I'm doing. It's not just like a transcript of this weekly buzz. I go break down all of the news articles and have some video on there and some other. You know strategies as well. So if you guys want to subscribe on LinkedIn to my Helium 10 weekly buzz newsletter, just go to h10.me/newsletter. h10.me/newsletter. All right, now let's get into the Helium 10 new feature alerts. Every week, we are launching new tools, new features, new functionality. A lot of it comes from you, the users. So what do we have cooking for this week? Even though it's a short week, we still launching things. The very first one I want to talk about is for Cerebro and Magna, and these are custom filters. Bradley Sutton: This has been asked for by a lot of you out there and you know you guys all have maybe your own strategy of how you run Cerebro as part of your process, like right, like maybe. Hey, I'm going to analyze, you know, 15 different niches and for everyone, one of my criteria. For example, what do I have? Here I'm showing a search volume of a minimum 400. And then a minimum number of one competitor. Maximum two are ranking between one and 20. And these keywords have a title density of three, like, like. There's like six filters that I'm using right there. Now, if you're having to do this search 10 times a day, right, because you know you're just doing some bulk research, it's probably a hassle for you to have to, one by one, re-enter all of these filters in. So now what we have is, once you enter some filters, at the very bottom of Cerebro, you are going to want to go ahead and hit this button called save as filter preset, right. And once you hit that button, another window will come up allowing you to go ahead and put a preset name and you can say, hey, this is my, you know, keyword research version one or whatever. And now this is going to show up as a one click filter at the very top of Cerebro, so that when you get into Cerebro, you enter the ASINs, you can just hit one button and it automatically populates your filters. Same thing for magnet. All right, let's say I have this process where I'm like hey, I out of all these keywords from what came out from, you know, these thousands of keywords that came out inside of my magnet search show me everything that has 500 search volume, that's at least three words, and that there's only 300 competing products for this keyword. Right, again, it might take a little bit of time to enter all these filters in. Once you do that again, just hit the save as filter preset and what's going to happen is you can just name this filter and then now, when you enter in, go into a magnet search, you are going to be able to just, you know, hit that button and your exact filters are going to come out. Bradley Sutton: The next and the only other update for the days is for those of you who are on the Helium 10 supercharge. You know, plan our supercharge plans for like eight, nine figure sellers. You guys have some pretty crazy graphs that you're going to be able to do, all right. So on your insights dashboard you're at the very bottom there's a, there's a button that says add a chart, right, you know everybody else has access to this too, but you got supercharged members have access to kind of like a crazy, crazy next level charting system. All right, and this is just the beginning. Bradley Sutton: So it takes you to a new page and then basically, what you're going to want to see is you can choose any two metrics that you want to compare, like, hey, I'm going to compare my ad click through rate with my unit soul. I want to compare RoAS, ACoS, ad spend and net profit. You know, all in the same chart. I want you know the dates to be preset. At this. I mean, like, pretty much, you're going to be able to now take anything that is in your, you know, helium 10 account, which comes from seller central, obviously all of your data, and then start putting it on graphs and tables and compare different things that you normally wouldn't be able to compare, because a lot of again, why do we have this? A lot of people were saying, hey, I love the data that's in Helium 10, but I end up having to, like, download it into Excel files and make my own power points and reports. No longer you can just compare anything you want, download the graphs and, and you know, make tables, et cetera. So that is for supercharged members. All right, that's it for the Helium 10 new feature alerts for this week. Bradley Sutton: Last up, we have our training tip of the week and it's actually a PPC training tip, and it's with a guest speaker, mina Elias, who you guys all know and love, and this one is going to be about how you can audit your account. Like, maybe you haven't been paying enough attention to your PPC, well, how can you go in there and give it an audit, mina, let us know how. Mina question that we've gotten from our audience is hey, you know, I've been running PPC for a while. I'm running it on my own for now. How can I run like an audit to know if I'm doing well or not? What are the things that you look at so that somebody can really understand like, hey, I'm doing excellent. Or you know what? I need some improvement here and there? Mina: Yeah, so I'll walk you through our audits and basically how I do an audit like step by step. Step number one I'm looking at portfolios. Are you organizing your products into portfolios, you know? Do you have like multiple child ASINs that are that have different campaigns, or are you lumping all of your, your child ASINs into the same campaigns? So then I would create the portfolios. Mina: Next is my campaign naming convention. So are the campaigns named? Easily? For us it's like product code space dash space. You know the type of the ad, like close match, loose match, complements or substitutes, if it's auto, broad phraser, exact, product targeting, expanded ASIN, so what's the type of the ad? Space dash space. And then it's like the purpose of the ad. So if it has a purpose like ranking or you know branded, something like that, if it's like brand, brand name, and then you know space dash space, the source of the keywords, and so that's like if it came from helium 10 or if it came from the search term report or if it's like a main keyword or something like that. And that allows me to sort through campaigns pretty quickly, because whenever I'm looking at like show me all of the performance of my, like exact, you know keyword campaigns, then I can just type in exact in the search and it pops up. Mina: Next I'm looking at the budgets of the campaigns, especially for campaigns that are either running out of budget or have a good row as. So if your campaign has a low a cost or a good row as, there's no reason that the budget should be low, even if you feel like, okay, my budget's $50 and I'm only spending $25 a day, it doesn't matter. Because what I've noticed is if I go from 50 to 250, I'll go from spending $25 a day to $80 a day, and if the ACOS is good, then you're just going to make more sales with the good ACOS it's definitely worth trying. And then if you're running out of budget, obviously that's also red flag. You should always control your spending based on a bid level. So lower the bids to spend less, as opposed to capping, you know, your spend on a budget level, because that I've seen just kind of effects performance negatively. Mina: Then from there I'm going to click into the campaigns and I'm going to make sure that each of them have only one ad group. What I've noticed is multiple ad groups cause like, let's say, you have $100 budget, it could be $80 to one ad group and 20 to another ad group Again doesn't make any sense. I don't know why it happens, but it's something I want to avoid, because it could be that the $20 ad group is the one that has the better row, as but Amazon is. Primary objective is to make you sell more. And then, once I'm in the ad groups, the next thing I'm looking for is how many keywords do you have in there? If you have, you know, more than five keywords, I start suspecting that you might have keywords at the bottom not getting enough like budget. So I'll just sort by sales or sort by spend and then I'll see. Okay, you know keyword number one, two, three, four, five, they all have sales. But like six, seven, eight, they have like one sale in the last 30 to 60 days. And then keyword number nine onwards, they don't have any sales. So those keywords are all areas of opportunity. If I pause those keywords in that campaign, move them to, you know, create a new campaign with those keywords, give them another, another chance. With a good budget they could end up spending a lot more money on making sales. So that's the next thing that I look for. Mina: Then I go into the placements tab. So, you know, do I find any placements like top of search or product pages where the ROAS and the click through rates are significantly better than they are in the rest of search? So, for example, if I look at, you know, in a campaign, I look at the placement tab and I see the top of search has like a 8% click through rate instead of like a 0.4 in rest of search and it has like a 7x ROAS instead of a 3x ROAS. What I'm going to do is I'm going to increase the bid by placement, you know, by 25% or something like that, just a small number, to what I'm telling Amazon is, if my bid is a dollar, I'm allowing you to spend up to a dollar and 25 cents. If it means that I'm going to show up on the top of page one, because, you know, I've seen, based on the data I'm converting, well, there, then I'm going to go into the targeting tab or the bulk sheet. You know, if you don't know how to use the bulk sheet, just stick to the targeting tab. Mina: In the targeting tab I'm sorting for keywords that are not profitable, so only exact and product targeting. I'm going to, you know, just do either two types of keywords. One where I'm like orders equals zero and spend is greater than a certain number. So orders equals zero means it didn't make me any sales and I spent money. Let's say I spent more than $15, or like half of my product costs, with no sales. Mina: I'll tell you how to handle them in a second. So those ones, I'm going to lower the bids or eat or pause them. You know, if it's spent $30 in the last 90 days and it didn't make any sales, just at this point it's not going to make any more sales. It could in the future, once you conversion rate significantly higher, but not right now. Mina: So, and then the other thing is okay, I'm going to just sort by a cost. So show me everything that's greater than 75% echoes and again all of those. And warning guys, you know, for anything that's greater than 75% echoes, do not touch things that have a really good, like a really high number of sales, because the ACoS could be bad but in reality it could be driving a lot of sales, even on the organic side that it's just not being attributed. So again, ACoS is high. I'm going to lower the bids and then vice versa, I'm going to sort by anything that has like a row as greater than, let's say, 5x, for example, and then I'm going to increase the bids of all of those keywords, meaning I'm willing to show up higher in the search. And you can always do like a cross check with you know cerebral and see where you're ranking organically for those keywords. If you're ranking organically and sponsored high, you don't need to increase the bids, but if your organic and sponsored rank is low and your row as is good, it's worth trying to increase the bids, get more visibility, more clicks and more sales. Then I'm going to go into the search term report. That's the final piece. And in the search term report, again two directions. Mina: Number one keywords that are not working. This is for auto broad phrase and expanded ASIN. The reason is for a broad keyword, it could be 30 different keywords that are being triggered in the search terms that are, you know, resulting in bad performance. So maybe five of them, 10 of them are bad, like low row as or spending, no sales, and then five or 10 are very good. So you want to keep the good ones and then negative the bad ones. So, again, a filter sales equals zero, spend greater than $15. Mina: Take all of those keywords and go into the campaigns and add them as negatives, negative, exact, and then you know a cost greater than 85%. Again, be careful for keywords that are generating a lot of sales. But I can take all of those keywords, add them as negatives in the campaigns and then vice versa, I can identify any keywords with like greater than five RoAS. Take all of those keywords, find which match types they're not currently being targeted in. So maybe they're in broad, they got discovered in broad but I'm not actually targeting them in an exact campaign or a broad campaign or whatever. And then I take those keywords and start launching them in new campaigns so I can get more visibility on those keywords. But that's essentially what I'm doing, that, step by step, awesome. Bradley Sutton: Awesome, all right guys. So if you want to get more tips from Mina about how to you know run PPC, make sure to check out his company and hubhealium10.com. You can look for Trivium. Or if you have a platinum account or higher, make sure to check out PPC Academy. It's in your learning hub on your Helium 10 dashboard. He's got tons of great modules there. Mina, thanks a lot for joining us. Mina: Thanks for having me All right. Bradley Sutton: Thanks very much, Mina, for that, and thanks to all of you guys for tuning in. Hope you guys enjoyed this edition and we'll see you next week to see what's buzzing.
Buckle up fans for a "Marvel-ous" episode! We're ready to spill the tea on "The Marvels"! The Holiday season is approaching fast, and if you're looking to save some money on gifts for your loved ones, Temu is your one-stop- shop! Once you download the Temu app with the link in our show notes https://temu.to/m/uqm2wbs9ie6 You'll get a $100 coupon bundle plus 50% off you purchase! Discount is only available to new app users. Don't miss out on those deals this holiday season! And be sure to grab that link in our show notes!
Don't forget to suck some TITTTIIEES!!!..Enjoy another Off the Rails edition of Off N Beat W/ Clint Nelson. In Episode 235, Clint Rambles about: (0:01) "One F***** Completion" NFL Gambling is taking over my Sanity (2:25)Intro to the Pod (Follow, Subscribe, Like Etc.) (3:15) CPR Classes (6:35) Chris Bumstead (Mr. Olympia) Is having a Baby (9:04) Pregnant woman walking in on her Boyfriend making booty clappin sounds. (15:30) ASexual Being (17:07) Weight Differences in Relationships Theory (24:21) " I WILL GET MARRIED"!!! (Extreme Manifestation) (29:48) Peeing V.S. Pooping in the Bathtub in the Youth (33:00) The Simpsons Removing Homer Choking Bart (36:59) Being "Choked" is being Lumped into Kinkyness. (38:58) TEMU Thoughts & Controversy (44:25) Every Fast Food place has a "2 for 5" Deal (48:24) Convenience comes with shadyness (50:30) Bill Gates & Luxembourg use to RULE the Guinness Book of World Record!! & More!Help grow the Youtube channel by Leaving a thumbs up on link below. thanks.https://youtu.be/twWQl4piVXs
Autor rozważań: kl. Maciej Kawaler Czyta: kl. Mateusz Michalik Łk 19, 11-28 Jezus opowiedział przypowieść, ponieważ był blisko Jeruzalem, a oni myśleli, że królestwo Boże zaraz się zjawi. Mówił więc: «Pewien człowiek szlachetnego rodu udał się do dalekiego kraju, aby uzyskać dla siebie godność królewską i wrócić. Przywołał więc dziesięciu sług swoich, dał im dziesięć min i rzekł do nich: „Obracajcie nimi, aż wrócę”. Ale jego współobywatele nienawidzili go i wysłali za nim poselstwo z oświadczeniem: „Nie chcemy, żeby ten królował nad nami”. Gdy po otrzymaniu godności królewskiej wrócił, kazał przywołać do siebie te sługi, którym dał pieniądze, aby się dowiedzieć, co każdy zyskał. Stawił się więc pierwszy i rzekł: „Panie, twoja mina przysporzyła dziesięć min”. Odpowiedział mu: „Dobrze, sługo dobry; ponieważ w drobnej rzeczy okazałeś się wierny, sprawuj władzę nad dziesięciu miastami”. Także drugi przyszedł i rzekł: „Panie, twoja mina przyniosła pięć min”. Temu też powiedział: „I ty miej władzę nad pięciu miastami”. Następny przyszedł i rzekł: „Panie, oto twoja mina, którą trzymałem zawiniętą w chustce. Lękałem się bowiem ciebie, bo jesteś człowiekiem surowym: bierzesz, czego nie położyłeś, i żniesz, czego nie posiałeś”. Odpowiedział mu: „Według słów twoich sądzę cię, zły sługo! Wiedziałeś, że jestem człowiekiem surowym: biorę, gdzie nie położyłem, i żnę, gdzie nie posiałem. Czemu więc nie dałeś moich pieniędzy do banku? A ja po powrocie byłbym je z zyskiem odebrał”. Do obecnych zaś rzekł: „Zabierzcie mu minę i dajcie temu, który ma dziesięć min”. Odpowiedzieli mu: „Panie, ma już dziesięć min”. „Powiadam wam: Każdemu, kto ma, będzie dodane; a temu, kto nie ma, zabiorą nawet to, co ma. Tych zaś przeciwników moich, którzy nie chcieli, żebym panował nad nimi, przyprowadźcie tu i pościnajcie w moich oczach”». Po tych słowach szedł naprzód, zdążając do Jerozolimy. Jesteśmy również na YouTubie: https://www.youtube.com/@rozwazania
In Episode #207 spricht Jörg mit Timo Willberger, Prof Dr. Christoph Tripp & Erik van der Vliet Worum geht's in dieser Folge Irgendwas mit Logistik? Wie hat sich der E-Commerce in den vergangenen 2 Jahre entwickelt? Welche Entwicklungen sind aktuell für die schwache Nachfrage verantwortlich? Temu, was ist das und was ist neu daran? Was sind die Folgen des Markteinstiegs von Temu? Sollte der Fokus mehr auf die Zusammenarbeit und Partnerschaft gerichtet sein? Was muss sich bei der Zusammenarbeit ändern oder sind die Hürden? Wie sieht das Wachstumspotenziale für das B2B E-Commerce aus? Jetzt aber genug gelesen - hör einfach rein! Bezahlte Partnerschaft.
00:00 – 19:45 – Recapping the sports weekend, Kevin did find his wedding ring after all, Pacers look awful against the Magic, Texans and Titans both win and where the Colts stand coming out of the bye and looking ahead to the game against the Buccaneers, the ugly Pacers game in front of the first sellout crowd of the season, Indiana gets routed by UConn 19:46 – 27:41 – Morning Checkdown 27:42 – 41:11 - IHSAA banned items, where do the Colts stand coming out of the bye?, what is wrong with the Hoosiers?, their blowout loss to UConn 41:12 – 1:11:18 – IndyStar Colts reporter Joel A. Erickson joins us and discusses Pat Murphy being the new Brewers manager, what yesterday's results mean for the Colts coming out of the bye week, what's going on with Gardner Minshew, who he's most curious seeing play out the rest of the season, his time in Germany, Shaq Leonard's status going forward, previewing Colts-Bucs on Sunday, his Mizzou Tigers, college football playoff thoughts, Morning Checkdown 1:11:19 – 1:26:35 – IndyStar high school sports reporter Kyle Neddenriep joins us to discuss the high school football state championship matchups, the semi-state results, Ben Davis taking on Crown Point, the race for Mr. Football 1:26:36 – 1:30:00 – Kevin recaps his SEC Football experience, slanders Dolly Parton 1:30:01 – 2:06:01 – A loaded week of sports starts today, Temu is the devil, bigger disappointment: last night's Pacers game or IU's start to the season, Purdue tonight taking on Gonzaga, IU/Louisville, Morning Checkdown 2:06:02 – 2:13:26 – POP QUIZ 2:13:27 – 2:17:21 – 19th anniversary of the Malice at the PalaceSee omnystudio.com/listener for privacy information.
For better audio & optics: Watch the YouTube version My Main You Tube Channel: https://www.youtube.com/@danelledautr... Music: Cali Musician: Silicon Estate For more music: / siliconestate / @siliconestate3512 Patreon / danelledautrievesanford Buy Me A Coffee https://www.buymeacoffee.com/danelled... You may not use any of the content without permission of Danelle Dautrieve-Sanford. Check out my latest YouTube video where I discuss C3ai and PDD Holdings! If you missed out on the chance to profit from Nvidia, C3ai might be worth considering. And if you haven't heard of PDD Holdings, chances are you've heard of Temu. Plus, I'll be talking about real estate stocks and REITs. Don't miss out, subscribe to my channel now! And for an unedited version of the latest video, consider joining me on Patreon. #C3ai #PDDHoldings #RealEstateStocks #REITs #InvestingTips #YouTubeVideo • Ep 27 October 2023 Investment Portfol... ****Want To Support This Community **** Join me on Patreon / danelledautrievesanford Buy Me A Coffee https://www.buymeacoffee.com/danelled... CashApp https://cash.app/$DanelleDautrieveSan Want to order Avon? Online orders only. I don't handle refunds or returns, no exceptions. Go to the about section for: Avon Website Information. Be sure to opt out of Avon emails (I don't generate the emails) https://youtube.com/@RetailWithDanell... --- Support this podcast: https://podcasters.spotify.com/pod/show/danelledautrievesanford/support
C-LEVEL INTERVIEW | Es geht um Social Commerce bei drei der aktuell beliebtesten Player: Douglas, Snocks und Purelei! Wie sie Influencermarketing nutzen, ihre Umsätze skalieren und was man kostentechnisch für Influencermarketing in die Hand nehmen muss - Johannes Kliesch & Co. stehen Rede und Antwort. Zudem diskutieren die Gäste die Chancen und Herausforderungen von TikTok im E-Commerce. Spannend zu erfahren, wie Social Media die Beauty- und Modebranche revolutioniert! Du erfährst... ...wie Douglas User-generated Content nutzt, um Influencer für Beauty zu werden. ...dass bereits über 5.500 User-generated Content Pieces entwickelt wurden. ...welche Anreize Creator haben, um auf der Douglas-Plattform aktiv zu sein. ...dass Douglas starke Partner wie Billie Eilish und Kylie Jenner hat. ...wie Social Media und Influencer-Marketing den Umsatz von Snocks beeinflussen. ...dass Douglas verschiedene Dienstleistungen neben ihren Produkten anbietet. ...wie Purelei Social Media Marketing für seine Zwecke einsetzt. ...welche Bedeutung Instagram und TikTok für Douglas und Purelei haben. Diese Episode dreht sich schwerpunktmäßig um E-Commerce: Gemeinsam mit Dominik Dommick, dem Geschäftsführer von PAYBACK lädt Joel regelmäßig zum Häuptlingstreffen der relevantesten Unternehmer:innen und Expert:innen im (Online-)Handel. Such dir einen Platz im Wigwam, folge den Strategiediskussionen und profitiere vom Praxiswissen der verschiedenen Häuptlinge. __________________________ ||||| PERSONEN |||||
ในช่วงไม่กี่เดือนที่ผ่านมา Temu ได้แซงหน้า Amazon และ Shein อย่างรวดเร็วจนกลายเป็นแอปช้อปปิ้งฟรีที่มีการดาวน์โหลดมากที่สุดบน Apple Store และ Google Play และคาดว่าจะท้าทายธุรกิจด้านการค้าปลีกแบบดั้งเดิมในประเทศสหรัฐอเมริกา คนในวงการและผู้เชี่ยวชาญในอุตสาหกรรมนี้เชื่อว่านี่จะเป็นยุคใหม่ของการช้อปปิ้งออนไลน์ระดับโลก และ Silicon Valley อาจพบว่าเป็นเรื่องยากที่จะแข่งขันกับแอปจากประเทศจีน เลือกฟังกันได้เลยนะครับ อย่าลืมกด Follow ติดตาม PodCast ช่อง Geek Forever's Podcast ของผมกันด้วยนะครับ ========================= ร่วมสนับสนุน ด.ดล Blog และ Geek Forever Podcast เพื่อให้เรามีกำลังใจในการผลิต Content ดี ๆ ให้กับท่าน https://www.tharadhol.com/become-a-supporter/ ——————————————– ติดตาม ด.ดล Blog ผ่าน Line OA เพียงคลิก : https://lin.ee/aMEkyNA ——————————————– ไม่พลาดข่าวสารผ่านทาง Email จาก ด.ดล Blog : https://www.getrevue.co/profile/tharadhol ——————————————– Geek Forever Club พื้นที่ของการแลกเปลี่ยนข้อมูลข่าวสาร ความรู้ ด้านธุรกิจ เทคโนโลยีและวิทยาศาสตร์ ใหม่ ๆ ที่น่าสนใจ https://www.facebook.com/groups/geek.forever.club/ ========================= ช่องทางติดตาม ด.ดล Blog เพิ่มเติมได้ที่ Fanpage : www.facebook.com/tharadhol.blog Blockdit : www.blockdit.com/tharadhol.blog Twitter : www.twitter.com/tharadhol Instragram : instragram.com/tharadhol TikTok : email@example.com Youtube : www.youtube.com/c/mrtharadhol Linkedin : www.linkedin.com/in/tharadhol Website : www.tharadhol.com
You never know what you're going to get when we start a show with a live audience. We are rounding out the end of the year and start talking about cleaning up things for 2024, while eye-balling black Friday specials. JOIN THE SCHOOL OF PODCASTING Join the School of Podcasting worry-free using the coupon code " coach " and save 20%. Your podcast will have you sounding confident, sound great (buying the best equipment for your budget), and have you syndicated all over the globe. There is a 30-day worry-free money-back guarantee Go to https://www.schoolofpodcasting.com/coach Sponsor: PodcastBranding.co If you need podcast artwork, lead agents or a full website, podcastbranding.co has you covered. Mark is a podcaster in addition to being an award-winning artist. He designed the cover art for the School of Podcasting, Podcast Rodeo Show, and Ask the Podcast Coach. Find Mark at podcastbranding.co Mugshot: Based on a True Story Podcast Ever wonder how much of those "Based on a true story" movies are real? Find out at www.basedonatruestorypodcast.com Timeline 00:03:37 - 2024 is Around the Corner 00:06:06 - Just Try It 00:06:49 - FTC Violations 00:09:01 - More Money Less Work 00:13:33 - Reactions on a Mac 00:17:47 - Bcast Vs Captivate https://supportthisshow.com/captivate 00:19:43 - Dave's New Stand https://supportthisshow.com/productionstand 00:21:34 - Elgato Prompter https://supportthisshow.com/elgatoprompter 00:22:18 - The Listener Experience 00:32:07 - AI Voice Examples https://supportthisshow.com/eleveblabs 00:35:04 - Chat Room Catch Up 00:37:17 - Is TEMU Legit? https://supportthisshow.com/temu 00:40:25 - One Video Per Day? 00:44:52 - 150 People Watch This 00:48:20 - We Got Flagged 00:49:53 - Seasons Displaying Weird 00:53:07 - Celebrating Landmark Episodes 01:03:25 - JLD and Kate are Parents 01:07:15 - THANK YOU! https://www.askthepodcastcoach.com/awesome 01:09:26 - Ecamm Costs https://supportthisshow.com/ecamm 01:10:37 - Zoom Podtrac P4 https://supportthisshow.com/zoomp4 01:11:56 - Discord Server For Show? 01:14:39 - Patreon Politics 01:15:49 - Best Clip on Mic https://supportthisshow.com/wirelesspro 01:19:20 - Podcast Clothes http://www.podcastclothes.com 01:20:04 - Printful https://supportthisshow.com/printful 01:23:51 - When Do I Make Merch? 01:24:25 - Industry Solution for Volume Issues Mentioned In This Episode Podpage www.trypodpage.com Home Gadget Geeks www.homegadgetgeelks.com The School of Podcasting www.schoolofpodcasting.com/coach Become an Awesome Supporter www.askthepodcastcoach.com/awesome TEMU https://supportthisshow.com/temu PodPage http://www.trypodpage.com ECAM https://supportthisshow.com/ecamm StreamYardhttps://supportthisshow.com/streamyard Zoom PodTrak P4 https://supportthisshow.com/zoomp4 Eleven Labs AI Voice Tool https://supportthisshow.com/elgatoprompter Printful https://supportthisshow.com/printful El Gato Prompter https://supportthisshow.com/elgatoprompter Castmagichttps://supportthisshow.com/castmagic Captivate https://supportthisshow.com/captivate Apple https://supportthisshow.com/apple Music Radio Creatihttps://supportthisshow.com/printfulve https://supportthisshow.com/musicradiocreative Cirkul Water Drinking System https://supportthisshow.com/cirkul Ingles Podcast https://www.inglespodcast.com/ Ask the Podcast Coach Leave a question www.askthepodcastcoach.com/ask Patreon https://supportthisshow.com/patreon Supercast https://supportthisshow.com/supercast Go Wireless Pro https://supportthisshow.com/wirelesspro Podcasting Shirts PodcastClothes.com Buzzsprout https://supportthisshow.com/buzzsprout Auphonic https://supportthisshow.com/auphonic
This week we have Erin Lawrence from https://www.techgadgetscanada.com/. I've got the inside scoop on her Temu experiment—providing a comprehensive update and addressing the burning question: Is Temu a scam? Join me as we explore the innovative Google Chromebook PLUS, a Chromebook in a league of its own with AI assistance, and the Google Pixel Watch 2, an irresistible timepiece that Erin will not give back. We'll also dive into the festive world of Govee Curtain Lights and Floor Lamps—adding both fun and practicality to your holiday setup. And if you're in the market for a top-tier vacuum, discover Erin's insights
written by @Tam Lawrence In recent years, online fashion boutiques from China have gained significant popularity, offering seemingly affordable clothing options. However, beneath the allure of low prices lie several concerns that warrant our attention. It's worth noting that these companies often target black communities with their inexpensive fabrics, unlined garments, and disposable apparel. The question arises: are we inadvertently supporting businesses that don't reciprocate the support?One striking aspect is the lack of substantial business interaction between China and African Americans. Despite outsourcing billions of dollars to support Chinese families, their country, and business ventures, it's important to recognize that China does not actively engage in business with African Americans. This raises questions about the equitable nature of this economic exchange.To shed light on the scale of this issue, let's consider real data that reflects the growth of these online Chinese boutiques. Shein, an ultra-fast-fashion retailer, is reportedly seeking a valuation of up to $90 billion in its U.S. initial public offering (IPO). Although the exact timing of the IPO remains uncertain due to market volatility, it's clear that Shein is aiming for substantial growth. Despite facing allegations of using forced labor, Shein expects to achieve a net income of $2.5 billion this year, a significant leap from $137 million in 2019.Furthermore, Shein has been expanding its presence by acquiring brands like British online retailer Missguided and exploring potential bids for established names like Topshop. The company's ambitious growth plans highlight its intention to become a major player in the global fashion industry.What's intriguing is the disparity between support from foreign entities and African Americans' spending habits. While it's less common to witness foreign individuals actively supporting African American endeavors, African Americans consistently contribute more of their hard-earned money, benefiting those who are less inclined to do business with them. It's essential to recognize this imbalance and consider its long-term implications.Shopping for cheap clothing from platforms like Shein or XplusWear.com can ultimately cost consumers more than they bargain for. These companies often offer no refunds or exchanges, leaving customers with subpar garments that fail to meet their expectations. To complicate matters further, some of these online stores strategically present themselves as U.S.-based businesses, making it challenging for consumers to discern their origins.Read Entire Article Visit Exposure Magazine https://iloveexposure.com/the-woes-of-shopping-for-fashion-online-with-companies-out-of-china/Contact TL@RLASSC.COM Media Partner: https://www.iloveexposure.com Media Partner: https://www.exposure-magazine.com Media Partner: https://www.exposureplustv.tvOffice: https://www.aartkingsleyllc.com #health #wakeyouraskupSupport the showContact TL@RLASSC.COM Media Partner: https://www.iloveexposure.com Media Partner: https://www.exposure-magazine.com Media Partner: https://www.exposureplustv.tvOffice: https://www.aartkingsleyllc.com #health #wakeyouraskup
This week we have Erin Lawrence from https://www.techgadgetscanada.com/. I've got the inside scoop on her Temu experiment—providing a comprehensive update and addressing the burning question: Is Temu a scam? Join me as we explore the innovative Google Chromebook PLUS, a Chromebook in a league of its own with AI assistance, and the Google Pixel Watch 2, an irresistible timepiece that Erin will not give back. We'll also dive into the festive world of Govee Curtain Lights and Floor Lamps—adding both fun and practicality to your holiday setup. And if you're in the market for a top-tier vacuum, discover Erin's insights
This week we have Erin Lawrence from https://www.techgadgetscanada.com/. I’ve got the inside scoop on her Temu experiment—providing a comprehensive update and addressing the burning question: Is Temu a scam? Join me as we explore the innovative Google Chromebook PLUS, a Chromebook in a league of its own with AI assistance, and the Google Pixel Watch 2, an irresistible timepiece that Erin will not give back. We’ll also dive into the festive world of Govee Curtain Lights and Floor Lamps—adding both fun and practicality to your holiday setup. And if you’re in the market for a top-tier vacuum, discover Erin’s insights
This episode we talk about Flava Flav singing the national anthem, Alexa gets dirty, Corey gets lost in shirts from Temu, a man gets violent because woman wakes him up, a liquor store with a $2k comic book, and much more! www.SwampTalkPodcast.com | DSB Swag --- Send in a voice message: https://podcasters.spotify.com/pod/show/swamptalk/message
We're back with another episode of the Weekly Buzz with Helium 10's Chief Brand Evangelist, Bradley Sutton. Every week, we cover the latest breaking news in the Amazon, Walmart, and E-commerce space, interview someone you need to hear from and provide a training tip for the week. Snapchat users can now buy Amazon products without leaving the app https://edition.cnn.com/2023/11/15/tech/snapchat-users-shop-amazon-products/index.html Meta lets Amazon shoppers buy products on Facebook and Instagram without leaving the apps https://www.cnbc.com/2023/11/09/meta-lets-amazon-users-buy-on-facebook-instagram-without-leaving-apps.html How Shein and TikTok Shop are trying to shake the ‘Made in China' reputation https://restofworld.org/2023/china-shopping-shein-tiktok-shop-global-sellers/ 3 new shopping benefits Prime members get when using Amazon's Buy with Prime https://www.aboutamazon.com/news/retail/buy-with-prime-new-shopping-benefits-2023 Advertisers Are Investing in TikTok Shops Despite Mostly Tepid Results https://www.adweek.com/social-marketing/advertisers-are-investing-in-tiktok-shops-despite-mostly-tepid-results/ Walgreens Shifts eCommerce Fulfillment From Warehouses to Retail Stores https://www.pymnts.com/news/ecommerce/2023/walgreens-shifts-ecommerce-fulfillment-from-warehouses-to-retail-stores/ Join the Helium 10 Weekly Buzz newsletter on LinkedIn. We break down all the week's news in the Amazon, Walmart, and E-Commerce World, New Feature Alerts, and Training Tips! But that's not all, we're also diving into Amazon PPC and keyword research techniques. With new updates and features to Helium 10's Amazon PPC tool, Adtomic, we discuss how you can sharpen your spending strategy and optimize it. Our special training tip from Shivali will guide you on how to mine long-tail keywords from a root keyword or phrase to boost conversions. So, strap in and stay tuned for a session packed with valuable news, tips, and insights! In this episode of the Weekly Buzz by Helium 10, Bradley covers: 01:02 - Amazon & Snapchat 02:51 - Amazon & Instagram 05:10 - Shein Sellers Wanted 07:37 - Buy With Prime 10:02 - TikTok Shop 12:11 - Fulfilled by Walgreens 14:40- Manage Your Experiments 15:38 - Amazon Robots 16:41 - Weekly Buzz Newsletter 17:08 - Helium 10 New Feature Alerts 20:30 - ProTraining Tip: How To Find Long-Tail Keywords From Root Keywords ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On Youtube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Customers will soon be able to buy Amazon products without leaving the app Snapchat, Facebook and Instagram. Buy with Prime launches, more benefits for dot com sellers. There's now new kinds of split testing that you can do in manager experiments. These new stories and more on today's Weekly Buzz how cool is that? Pretty cool, I think. Hello everybody, and welcome to another episode of the Serious Sellers Podcast by Helium 10. I am your host, Bradley Sutton, and this is the show that is the Helium 10 Weekly Buzz, where we give you a rundown on all the news stories that's going on in the Amazon and Walmart and e-commerce world. We also give you the new Helium 10 features of the week as well as a training tip of the week that'll give you serious strategies for serious sellers of any level in the e-commerce world. Let's see what's buzzing. We've got tons and tons of really exciting news stories today. sometimes it's a little bit dull out there. You're trying to scrape the bottom of the barrel. Sometimes it seems that I'm trying to like find news stories, but this week we got a few bangers out there, so let's go ahead and hop right into it Bradley Sutton: Now. The first story is actually from CNN and this is entitled. Snapchat users can now buy Amazon products without leaving the app. Now, this I thought was an interesting story. It's going to be followed up by another story that was actually announced last week, but according to CNN here it says Amazon will now run shopping ads for select products on popular photo messaging apps, snapchat, and Amazon spokesperson confirmed to CNN Now. This spokesperson said that for the first time, customers will be able to shop Amazon Snapchat ads and check out with Amazon without leaving the app. All right, so. So that means like a lot of these social media apps, the last thing that they want you to do is leave the app. So there's been a lot of reluctant sometimes for links that just take them out, because what are these social media apps want? They just want you to just stay. Stay in the app, right like you see the moves that TikTok shop is making, they don't want you to have to go to Amazon, they want you to just buy right there in TikTok shop. like a lot of these apps make it difficult to go outside of the social media app because they just want you consuming the content there and consuming the ads, et cetera. So this is actually interesting. On Snapchat, you don't even have to leave the app to purchase Amazon products anymore. Now it says in app, shopping with Amazon is available for select products advertise on Snapchat and sold by Amazon or by independent sellers in Amazon store. So this is not just like a shipped and sold by Amazon. This, these are products that are you, you sellers out there are going to be able to sell. Now the bottom of this article says this Snapchat news comes on the heels of a similar Amazon initiative announced with Meta's Facebook and Instagram platforms last week. Bradley Sutton: So that's actually our second news article of the day, and it's by CNBC, and this was from last week, in case you missed it out. There this was entitled meta lets Amazon shoppers buy products on Facebook and Instagram again, what's the key? Without leaving the apps, all right. So meta debuted this feature that lets users connect their Facebook and Instagram accounts to Amazon so they can more easily buy goods, promote them their feeds. Now it wasn't clear. If Snapchat is doing the same thing, I mean you'd almost have to. If you're not leaving Snapchat, that means that your Amazon account must be linked inside of Snapchat in a way. Now, this is just like super, super interesting to me because TikTok shop, as we know, has been making all of the waves lately and and this could be like Amazon answer to social commerce, as it's called, and like hey, maybe they see, like hey, this is the future. people are browsing social media and you want to kind of capture them while they're browsing, and at the same time, make these apps happy by not taking them to the Amazon app. Bradley Sutton: Now, the Amazon spokesperson said to CNBC said customers in the U? S will see real time pricing, prime eligibility, delivery estimates and product details on select Amazon products ads in Facebook and Instagram as part of the new experience. So it's not just oh, there's going to be like a little button over here where it says, yeah, go ahead and buy with prime or buy this on Amazon. It sounds like like the buy box experience almost on Amazon where you can see all these details about when it's Going to get there. So, like this, this is, I don't know, I don't want to say like as flown under the radar a little bit. this is already like a week old. I'm reaching out to a lot of my contacts at Amazon to try and get some more details on what this is gonna entail, but I think this could be depending on how it's rolled out could be huge for third-party sellers to be able to advertise Directly on some apps and, especially, depending on the kind of flexibility we're gonna get for targeting so it could be something super, super cool and, again, like just more and more opportunity for e-commerce sellers out there now with this kind of like new Thing of social commerce. be it tick tock shop, be it snapchat, now Instagram, Facebook Really exciting times to be an e-commerce seller. Bradley Sutton: Speaking of e-commerce sellers, the next article is from restofworld.org and it's entitled how Shein and tick tock shop are trying to shake the maid in China Reputation alright, so it's talking about how these platforms are looking for global sellers and it gives a couple of examples. Like it talked about somebody who was in Latin America who was selling on the platform there that we all know, is one of the top ones in Latin America, which is mecca libre, and she was, she was doing, like $15,000 of revenue and she actually said that. like, when I first started considering Amazon, the process was confusing. There's too many documents required. The process to become a seller was very long, she said. But then this year in January Shein I hope I'm pronouncing that right, I don't even know Shein, but anyways Shein Contacted her and I was like, hey, would you like to sell on our platform? And there was actually Mexico based advisors that she could reach out to and they helped her set up the account, so that what she had said was difficult on Amazon, wasn't on Shein, and she's already sold $16,000 worth of goods on Shein's marketplace since it launched in Mexico this this past June and it's already surpassed Her medical Libre sales that she's been selling on for years now. Bradley Sutton: in the past for those who don't know much and including myself, I don't really know much about Shein never bought one thing on it, but Before it was almost all like. China, Chinese sellers on there and made in China products, but then last year they opened up distribution facilities in Poland, us and Canada this this article says and it's also opened up factories in Brazil and Turkey and also one coming in India. Now this article says, they're trying to compete with Amazon and that's why they're trying to build their fulfillment network and also open up to international third-party sellers. Now go ahead and check a link in the description, for the rest of this article is actually a super long article, but interesting. I really don't think she is like a big threat or anything to Amazon. I'm I think the reputation of the products and service is kind of low right now. But it's something to look out for and I'm curious. Shein reached out to this seller To sell on Amazon. What about any of you guys watching this? Have any of you been reached out to by Shein and Temu and TikTok shop to sell on the platform? Let me know in the comments below. Bradley Sutton: Next article is a press release from Amazon and it's entitled three new shopping benefits prime members get when using Amazons buy with prime. So buy with prime, was announced earlier. We actually talked about it on the show where you can take like the Amazon Prime experience and kind of put it on Dotcom websites. All right, so until now you could see, like reviews and things and things like that. You can have the buying, literally buying with prime, right, you get the same day or one day or two day delivery. But now Amazon is announcing three more updates to this program. Bradley Sutton: This article says that this holiday season, prime member benefits now will include 24 seven customer service through a live chat feature. Again, this is for buy with prime obviously this has always existed for just regular Amazon. But now if somebody's shopping on a Shopify website and that Shopify sellers using buy with prime, these are the benefits that the customer is going to be able to get. So, again, 24 seven chat, live chat for customer service. Another main benefit is that you're gonna be able to see all of your orders in one place. So let's say, today I buy something from my Amazon app right. Tomorrow I buy something from the Amazon website. Day after tomorrow I go to dot a dot com website that's using Buy with Prime. I buy something there, I can go in my Amazon app and I'm going to see all of those orders in the same place. So that's something that's new that you know. Now is another benefit again, 24 seven live Support. you can see here in the screenshot what that is going to look like. Bradley Sutton: And then the returns. Amazon's already kind of pretty easy to have returns, but now by with prime can go through the same return process Even though they're buying from a dot com website. Now it says customers are gonna be able to choose from an expanded number of convenient drop-off locations at UPS stores, whole food markets or Amazon fresh stores, without boxing up or labeling Items. All they have to do is show a QR code and hand over the item being returned. All right, remember this is something bought from a dot com website. And now by with prime, members are gonna get all these kind of like regular Amazon prime Benefits. I'm just curious how about you guys out there Anybody start by with prime? Does any of what I just mentioned here make you more inclined to perhaps do buy with prime? If you've got a dot com website, let me know in the comments below. Bradley Sutton: Next article is from ad week calm and it's entitled Advertisers are investing in tick-tock shops despite mostly tepid results. And this is interesting to me because the title says, oh, mostly tepid results. But then the article goes on to just like give example after example of people, kind of like crush it on the platform. So the article to me didn't really match the, the, the headline here. But it says hey, there's mostly lackluster results in tick-tock shop. It says like, that's not what I'm that's not what I'm hearing. But then in the next paragraph it says hey, cosmetics brand beat BK beauty Join tick-tock shop. When it opened up three months ago, barely ab, barely spent anything on advertising and since joining the company has more than doubled revenue. Don't you see how, like why I'm confused with all this negative talk. Like in the title, in the first paragraph. The next Paragraph says oh yeah, somebody has spent digital, a single digits advertising and now they've doubled their revenue. Bradley Sutton: The article talks about how the platform is offering incentives such as ad credits, customer coupons, they're covering fulfillment charges, offering tons of promotions to gear up for Black Friday. I've talked about how helium-ton elite members like Elizabeth have been really absolutely just crushing it on that platform. In this article another story they give they say hey, mental health focus journal company, Zenful note, has generated 45%, pretty much half of their sales from tick-tock shop in just two months. So again, I don't know why they're kind of dissuading people from TikTok shop but at the same time talking about how people are just crushing it on there. But it's going to be interesting to see how this work. how this goes because, like I, really have high hopes for TikTok shop. It seems like they're doing the right things and it's not just taking like a whole bunch of random products from manufacturers in China that they're shipping snail mail. that takes three day or three days, so three weeks or something to deliver, like Shein or Temu. I mean, this is just like regular, kind of like Amazon level of product. So I really think that's next year that is going to be the platform that a lot of sellers are going to want to expand to. Bradley Sutton: Next article is from payments.com and this is entitled Walgreens Shifts Ecommerce Fulfillment from Warehouses to Retail Stores, and it talks about how they're, instead of fulfilling their dot com orders from their Walgreens warehouses, they're trying to do it at its 8,700 stores. They had this quote that says 78% of Americans live within five miles of a Walgreens. How about you guys listening out there? You probably have a Walgreens pretty, pretty close to you, but 78% are near there. So this maybe doesn't necessarily affect third party sellers too much, because this is. Walgreens mainly sells a lot of their own products. Bradley Sutton: But this is what I've always tried to talk to you guys, especially when I talk about Walmart and other places. We think too much only about selling online. If you can get and brick and mortar, it can be very lucrative. I've talked about when I worked at another company and they would sell in Walmart the kind of PO's that would cross my desk where one PO was like way more than what our entire year of Amazon sales were and we were in seven figures of Amazon sales and that would be like one PO from Walmart's because of how many Walmarts there are. We had accounts at that same company. I worked at Walgreens and it was still a big business and you don't have to worry about. a lot of advertising and customer service and all this stuff. Bradley Sutton: So like, when you are building your brand, absolutely start on Amazon, start on TikTok shop, but be thinking bigger picture, like, like, really create a brand and great packaging and things like that. Because now, if you start crushing on Amazon, you're going to get on the radar of buyers and at some of these places potentially, and maybe you can get your product in a Walgreens or a Walmart. And then this kind of move that Walgreens is doing is like pretty cool. Like imagine if you were making some kind of supplement, right, and you got it into Walgreens, brick and mortar. Now your online sales for Walmart, or Walgreens.com would also be pretty high because the fulfillment process potentially could have even same day delivery. Walgreens is saying that they're going to use, like Uber, eats and DoorDash drivers to deliver their stuff. But anyways, just something to keep in mind, guys, don't just confine yourself to thinking that you're only going to sell on online marketplaces. Getting into brick and mortar can be very lucrative. Bradley Sutton: The next article is not really an article at all, but it's something that is in your manager experiments dashboard. So if you go to manager experiments, that's Amazon's kind of like split testing tool. It's always been free on live listings and you've been able to do stuff like test your, your main image and things like that, but now you can actually start testing your A plus brand story and also you can do simultaneous experiments to where you, where you test two separate things, all right. So this is something newish that maybe some of you didn't know about is available. I still recommend Always doing your split testing and audience kind of like polling before you even have your listing. You can do that with Helium 10 Audience. It's just right there in your Helium 10, dashboard. It's also available. it's made by a PickFu and I've been using that for six years now and that's like a game changer. But if you didn't do it before you launch and you're having trouble, absolutely you can use manager experiments on your live listing. Bradley Sutton: Last article of the day is just kind of a funny one I wanted to throw in here because it kind of has to do with Amazon. But it's kind of crazy what we're going to. And this is CNBC and it says Amazon's Astro Robot is now a roving security guard for business. I mean, guys, we are literally going into the Terminator world. Amazon is selling this robot for $2,300 and it's for businesses and it's like a security guard. it's on wheels but it like roams your store during the day, make sure people are not stealing it roams it. During the night, when you, when you leave your place of business. But amazon is more than just a marketplace. They're like at the forefront of a lot of different technologies. And now there's robot security guards. Guys, in 2023, 2024, what is this world coming to? Ai robots, what is next? All right, that's it for the news this week. Bradley Sutton: One thing I wanted you guys to know about was if you like to get the news and maybe you're not always about watching a video, you just want to watch it or read about the news. I have a brand new newsletter that covers in depth A lot of these news articles. We're talking about a lot of the things that we discuss in this show. So if you would like that, just email to you from LinkedIn and you have LinkedIn super easy, one click to subscribe to it completely free. Go to h10.me forward slash newsletter. H10.me forward slash newsletter takes your LinkedIn website and then just hit subscribe and you'll get notified every time if there's a new article. Bradley Sutton: All right, now let's get into the New Helium 10 Feature Alerts of the week. every week, Helium 10 has is releasing new tools, new filters, new features, new functionality that you guys have been asking for, and so here's a rundown of what is cooking for this week, the first one that I'm going to talk about actually, all of these are an Adtomic, our PPC management tool, and the first one is about day parting. All right, so in the past, you could select certain campaigns and then in helium, you can look at the data that Helium 10 provides and see that, wow, my, my, a cost is like infinity. It's like terrible Saturdays from 7am to 9am. So what I'm going to pause my campaign every Saturday at that time so I can save some money, right, but that's just kind of like partially. Bradley Sutton: Why people like day parting. a lot of people might want to increase their bid. Like maybe on Sunday mornings a cost is like 6% on a certain campaign or a group of campaigns. Well you might want to increase your, your, your bid at that time. Other times, maybe you don't want to pause the whole campaign, but maybe you want to decrease your bids. Well, now you're going to be able to do that if you go to your day parting schedules section and you go to the bottom here where you can create the rules. You can just select which day you want to choose the time period that you're wanting to do. Like, let's say, I pick Mondays from 3am to 7am and now I can do increase bid, I can decrease the bid or pause the campaign, and I can do this at the campaign level or at the portfolio level or even at the product level. So, super cool update from Adtomic. That way really allows you to kind of like laser focus your spend and optimize it based on the previous performance, but on time of day and day of the week. Bradley Sutton: Now, another quick filter that is new in Adtomic. we have our AI bidding suggestions and that's like based on the algorithms that you, that you choose. I'm going to talk about a New update to the algorithms too, but like, for example, I've got a whole bunch of AI suggestions here about how, what I need to do to my targets as far as on the bidding in order to reach my goal, right, and so we have a couple new filters where I maybe I just want to see hey, show me all of the suggestions, the AI suggestions, where it's asking me to increase the bid or decrease the bid All right. So that's a new filter that you're now going to be able to see on your suggestions page. The last update or feature alert for the day is the ability now, on auto campaigns, to choose a bid rule. All right. So a bid rule is kind of like. Bradley Sutton: maybe you're trying to hit a certain kind of target ACoS. Maybe you want to use our algorithm that maximizes the number of impressions. Maybe you want to maximize the number of orders. Maybe you want to use one of your custom bid algorithms, all right. So before for auto campaigns, you weren't able to set these, but now for the auto campaigns, you can go ahead and choose one of our algorithms or one of your own and go ahead and activate it right there. So I highly suggest everybody go ahead and do that if you're using Adtomic. Last up, we've got Shivali here for our training tip of the week and it has to do with a keyword research technique, a very, very simple way that, within seconds, you can get tons of keyword ideas based on you entering a keyword into our tool, Magnet, Shivali. Take it away. Shivali: How to find long tail keywords from a root keyword or phrase. Why is this important and how can you use it to make money? Well, as an Amazon FBA seller, of course you're interested in ranking on the top half of page one for your main keywords as well as your supplementary keywords. But how exactly can you lead to even more conversions? Well, of course you want to get in front of a audience that is ready to purchase, and the best way to identify that is by taking a look at your long tail keywords. What exactly do I mean by that? Well, these are those keywords that have maybe two, three, four, five additional words in the actual search term. And by taking a look at those search terms, right, you're starting to take a look at those people who are ready to purchase their warmer leads. They know what they're looking for, and that means that they are ready to buy so long as you can convey exactly what it is that you are selling and it matches what they have on their mind. Shivali: So let's go ahead and take a look at Magnet. I'm going to show you a filter you can use, and that is simply this word count filter right here inside of Magnet, that you can use to input a minimum or maximum and narrow down your search results. So I went ahead and inputted coffin shelf as our main seed keyword and clicked get keywords. We were outputted 3,204 filtered keywords in results. And then I want to narrow that down further by finding those really excited consumers. I'm going to go in and input in a minimum of four, I'm going to click apply and, as you can see, it immediately narrowed that down to 792 filtered keywords compared to the 3000 plus we had before. Now, of course, not all of these are going to be relevant. I'm already seeing that instead of the coffin shelf, we're now taking a look at Vampire Diaries makeup. That's not really relevant at all. So let's go ahead and combine this with the phrases containing filter and I can input in coffin, click apply filters and you'll see that automatically narrows me down even further to 157 filtered keywords. Shivali: Now this was a very, very fast way for you to go from 3000 filtered keywords into 157 and find keyword phrases where people are looking for something very specific. Of course, if I were a consumer and I were typing in bookshelf, that's going to be a significantly different feel and probably browsing for different styles of bookshelves, compared to somebody that's typing in coffin shaped bookshelf or coffin shelf or coffin bookshelf large six feet tall. So this is a very precise market and of course I'll still want to go in and open each one of these up and see whether or not the search term is relevant to our product. But of course this is really easy to also remove if I realize that that's not a phrase I want to maintain as part of my listing later on. Shivali: So, as you can see, this is a really easy way for you to find those really strong buyer intent keywords or key phrases that you are looking for. That can help you boost your conversions really fast. Of course you want to be ranking for those keywords and you want to drive traffic and all of that's great, but you also want to convert and so when you're using those longer tail keywords, you can get in front of audiences that are looking for something specific and that allows you to make that conversion a little bit easier. So that barrier to entry to actually get them to purchase is so much better when you are using words that are a little bit longer in length. So with this, I hope you go into Magnet, you implement, you take a look at those long tail keywords and you find success. I will catch you in the next video. Bradley Sutton: Thank you very much, Shivali, for that. I really recommend, if you guys haven't done it recently, even if you've already been selling for a while, go ahead and put some of your main keywords, especially if it's a not a long tail keyword. Put that into Magnet and just see what comes up. hit the smart complete button, for once you have the keywords that come up. After you put your main keyword in there and see how many keywords come up, and I bet you, I guarantee you, there's going to be keywords that are completely related to your main keyword because it's your main keyword is literally a part of those keywords that you possibly didn't even know had search for him. So that's just like a cool little homework assignment for you guys. All right, thanks everybody for joining us this week. We'll see you next week to see what's buzzing.
The Grizzlies lose to the Lakers and it was never close. Mark Giannotto, Commercial Appeal & 929 ESPN, stops by to share his thoughts on the team. Daniel and Nate go at it over the team's outlook. Enjoy!
Happy Wednesday! We're ready to spill the tea on Season 3 of "Upload"! The Holiday season is approaching fast, and if you're looking to save some money on gifts for your loved ones, Temu is your one-stop- shop! Once you download the Temu app with the link in our show notes https://temu.to/m/uqm2wbs9ie6 You'll get a $100 coupon bundle plus 50% off you purchase! Discount is only available to new app users. Don't miss out on those deals this holiday season! And be sure to grab that link in our show notes!
We get scammed by sellers on Temu counterfeiting boardgames by “Oink Games”, “Hasbro”, and “Mattel”, get roleplaying with Critical: Sanctuary - Season 1 from Hachette, sip tea at Davenports of Cheshire, go shopping at Jokkmokk: The Winter Market from WizKids, and Fly Home! and Fish 'n' Flip with Helvetiq. All that, and sunshine during the cold, on Ep187. 00:00 - Winter Summer Holiday 04:12 - Davenports 07:56 - Counterfeit boardgames from sellers on Temu 32:44 - Critical: Sanctuary - Season 1 44:17 - Jokkmokk: The Winter Market 50:16 - Fly Home! 57:01 - Fish 'n' Flip On this episode were Kris (@DigitalStrider), Peter (@XeroXeroXero) and Sam (@MrSamTurner). Our Spotify Playlist brings together lots of great thematic music inspired by the stuff we talk about. Links to where you can find us - StayingInPodcast.com Note: sometimes we'll have been sent a review copy of the thing we're talking about on the podcast. It doesn't skew how we think about that thing, and we don't receive compensation for anything we discuss, but we thought you might like to know this is the case.
เรียกได้ว่ากำลังก้าวเข้ามาท้าทายยักษ์ใหญ่เบอร์หนึ่งวงการ ecommerce อย่าง Amazon โดยตรงสำหรับ Temu แพลตฟอร์มค้าปลีกออนไลน์ที่เน้นไปที่สินค้าราคาประหยัดของจีนกำลังครองแอปสโตร์ในญี่ปุ่นและเกาหลีใต้ในหมวดหมู่ชอปปิ้ง โดยเอาชนะคู่แข่งบ้านเดียวกันอย่าง Shein หลังจากที่ประสบความสำเร็จในการขยายธุรกิจในตลาดตะวันตกในช่วงปลายปีที่ผ่านมา “Temu ได้ขยายกิจการอย่างรวดเร็วนอกเหนือจากสหรัฐอเมริกาและไปยังพื้นที่ทางภูมิศาสตร์ระหว่างประเทศหลายแห่ง และเราเชื่อว่าขณะนี้มีให้บริการในกว่า 40 ประเทศ … ซึ่งเรายังคงมองเห็นโอกาสในการเติบโตในไตรมาสข้างหน้า” Goldman Sachs กล่าว เลือกฟังกันได้เลยนะครับ อย่าลืมกด Follow ติดตาม PodCast ช่อง Geek Forever's Podcast ของผมกันด้วยนะครับ ========================= ร่วมสนับสนุน ด.ดล Blog และ Geek Forever Podcast เพื่อให้เรามีกำลังใจในการผลิต Content ดี ๆ ให้กับท่าน https://www.tharadhol.com/become-a-supporter/ ——————————————– ติดตาม ด.ดล Blog ผ่าน Line OA เพียงคลิก : https://lin.ee/aMEkyNA ——————————————– ไม่พลาดข่าวสารผ่านทาง Email จาก ด.ดล Blog : https://www.getrevue.co/profile/tharadhol ——————————————– Geek Forever Club พื้นที่ของการแลกเปลี่ยนข้อมูลข่าวสาร ความรู้ ด้านธุรกิจ เทคโนโลยีและวิทยาศาสตร์ ใหม่ ๆ ที่น่าสนใจ https://www.facebook.com/groups/geek.forever.club/ ========================= ช่องทางติดตาม ด.ดล Blog เพิ่มเติมได้ที่ Fanpage : www.facebook.com/tharadhol.blog Blockdit : www.blockdit.com/tharadhol.blog Twitter : www.twitter.com/tharadhol Instragram : instragram.com/tharadhol TikTok : firstname.lastname@example.org Youtube : www.youtube.com/c/mrtharadhol Linkedin : www.linkedin.com/in/tharadhol Website : www.tharadhol.com
The May 1990 Sassy quiz invites us to Rate [Our] Embarrassability, almost as though they don't know the kinds of things we have disclosed on this podcast. And then, we're taking your calls, including some of YOUR embarrassing disclosures! What got up a listener's child's nose, and how did it get out? What are your phones recommending you buy, perhaps based on your listening to us? HOW MANY of you want to hit up your local Olive Garden with David T. Cole?! We cover all this and much much more in the May 1990 Slumber Party! QUICK LINKS
Your Water Bill is Going up in 2024The city of Akron has announced a restructuring of its water rates in 2024, increasing from $2.73 to $3.06 per HCF (hundred cubic feet). Residential customers will also incur a fixed infrastructure charge of $9, leading to an overall monthly utility bill increase of $10-$12 for most Akron residents. The changes aim to fund necessary projects for Akron's aging drinking water infrastructure, addressing repairs and replacements of essential components over 100 years old. The revenue generated, estimated at $15 million, will support projects like Brittain Road Reservoir replacement, water main replacements, lead service line replacement, and updates to the Filter Building Treatment Facility. The city is also launching a water affordability program, offering eligible residents a 40 percent discount on the water portion of their bill, with applications opening on Jan. 1, 2024. The sewer rates will remain unchanged in 2024.Spooky ChristmasIt's already been a historic year for Akron's venerable Haunted Schoolhouse.And for the first time in 50 years, the haunt will open its doors for a unique Christmas-themed tour.The old Thomastown Elementary School on Akron's Triplett Boulevard plans to roll out the tinsel along with a dead body or two or three for two nights on Dec. 8 and 9."The elves have decked out all three floors of the Haunted Schoolhouse with lights, trees and holiday cheer galore, but the monsters and ghosts that roam these halls are not quite as jolly," the haunt posted on social media.Scrooge LiveScrooge The Musical, presented by The BOOM Theater, returns to The Knight Stage for 9 shows from December 1-17! In this timeless musical adaptation of Charles Dickens' A Christmas Carol, miserly Ebenezer Scrooge undergoes a profound experience of redemption over the course of a Christmas Eve night.Become a Civic Go SupporterBecome a CivicGo! member now and enjoy a host of exclusive benefits that will make your theater experience all the more special!PLEASE JOIN TODAY — AND THANK YOU FOR YOUR SUPPORT! Click here: https://akroncivic.com/individual.Your membership matters! As a nonprofit organization, it takes more than ticket sales to help keep the stars shining in The Civic's iconic night sky.There's nothing like seeing a show at the Akron Civic Theatre! We're dedicated to maintaining and updating our historic theater to allow our community to enjoy shows here for years to come, but we need your help. Our CivicGo! members help us afford to operate and continue to improve the Akron Civic Theatre, our extraordinary historic building, where hundreds of performing artists entertain and inspire our community all year long. Become a CivicGo! member now and enjoy a host of exclusive benefits while helping us preserve this iconic Akron theater!Mentioned in this episode:TEMU More Affordable than Amazon OR WalmartHave you checked out TEMU yet? Use the link below to save on your first order and get valuable coupons. I've purchased clothes that were less expensive than Walmart or Amazon and the shirts were amazing. I bought a phone bag so I could strap my phone to my arm and ride my bike for $1.29. Use the link below. The holidays are coming up and you can get great gifts at an affordable price. Check out TEMUTell a Friend!Do you know someone who might enjoy this show? Be sure to tell them to go to akronpodcast.com and get information on what is going on in Akron.Follow the Akron Podcast
Privat krankenversichert? Jetzt tausende Euro von der PKV zurückholen! https://wbs.law/pkv-erstattung (WERBUNG) Recht besinnlich: Der juristische Adventskalender – jetzt kaufen: https://wbs.law/jura-adventskalender Shein ist ein chinesischer Fast-Fashion-Gigant. Tausende neue Designs werden dabei manchmal täglich trendbezogen in Rekordgeschwindigkeit produziert und zu niedrigen Preisen verkauft. Dabei muss sich Shein vermehrt Kritik aussetzen. Neben schlechten Arbeitsbedingungen werden dem Unternehmen auch noch zahlreiche Rechtsverstöße bei der Kopie von Modedesigns vorgeworfen. Wir werfen einen rechtlichen Blick auf Shein! 2 Bored Guys: https://www.youtube.com/watch?v=8RCpquDiytM Unser Video zu Temu: https://www.youtube.com/watch?v=dJTblJzRhE0 ZDFinfo: https://www.youtube.com/watch?v=2jjQjIFJ_eg https://presseportal.greenpeace.de/220588-mehr-shein-als-sein-gefahrliche-chemikalien-in-shein-kleidung-verstossen-gegen-eu-vorschriften https://i0.wp.com/excitingcommerce.de/wp-content/uploads/2023/09/shein2022.jpg?resize=768%2C573&ssl=1 Shein: https://www.youtube.com/watch?v=XpsTulZrMe8 https://www.gesetze-im-internet.de/urhg/__2.html https://www.drmartens.com/de/de/ https://www.gesetze-im-internet.de/uwg_2004/__5a.html https://www.gesetze-im-internet.de/uwg_2004/__5.html https://www.gesetze-im-internet.de/uwg_2004/__4.html https://www.gesetze-im-internet.de/uwg_2004/__3.html https://www.gesetze-im-internet.de/uwg_2004/anhang.html
What did you buy on Temu? Belle went ham on the gym stories over the weekend 610 Quiz: Ya never had it did ya Hailey We're hitting the Yarra in the Pedal-mo! Jenna is also Mo'ing her own way Did you get the dress code wrong? News Jumble: No winners this week Tomothy Chalamet hosted SNL Ben's wild weekend that was in Warrnambool Tay and Travis' PDA Spin the wheel for 70000% off ur next Temu purchase! Liam wants a Cobra Cane, Ben had a wild weekend in Warrnambool and in shocking hot off-the-press news, Belle has done the unthinkable and gone to the gym. Probably for the first time, too. It's not like she ever tells anyone. Quote of the show “Ya never had it did ya Hailey”See omnystudio.com/listener for privacy information.
Jakub Żulczyk wydał właśnie kontynuację bestsellerowej powieści "Ślepnąc od świateł", która nosi tytuł "Dawno temu w Warszawie", więc rozmawiamy o książce, narkotykach (wszak podcast "Co ćpać po odwyku zobowiązuje"), ekranizacji poprzedniej książki Kuby, czyli Informacji Zwrotnej. Jest też o lęku przed śmiercią. Inspiracjach książkowych i wielu naprawdę interesujących rzeczach, których nie da się zmieścić w krótkim opisie, zapraszam do słuchania! Poprzednia rozmowa z Jakubem: https://open.spotify.com/episode/7hGQynRB6tSKzoSiOb2IMv?si=d6ab8fa267af4120
With over 60 million users in the US and topping the app store charts for most downloaded shopping apps, TEMU and SHEIN are positioned to take serious share from every retailer from dollar stores to Dolce & Gabbana. In Omni Talk Retail's latest Five Insightful Minutes, Tomorrow's Jordan Berke breaks down why Singles Day and cross-border players like TEMU and SHEIN should be on the radar of US Retailers. Music by hooksounds.com
EP313 - Holiday 2023 Preview with Rob Garf of Salesforce Episode 313 is preview of Holiday 2023 with Rob Garf, Vice President and General Manager, Retail at Salesforce. This is Robs' fifth time on the show, having previously been on episodes 110, 248, 282, and 299. It's happened again. Your Halloween decorations have come down (or at least your pumpkin is not in good shape), you survived Amazon Prime Big Deal Days, and now you're getting ready to ditch your in-laws and enjoy one of the most exciting retail weeks of the year. Yes, it's time for Holiday 2023! This year, we've decided to do things a bit different by previewing the holiday in advance of Turkey 5. Rob Garf has kindly joined to walk us through Salesforce's e-commerce forecast for November and December, and we compare it to all the other forecasts out there (NRF, Deloitte, Bain, US Dept of Commerce). In addition to the top line forecasts, we touch on retail versus e-commerce, changing shape of the holiday, discounting climate, inventory and supply chain impacts, top performing categories, the economy, and the impact of rapidly growing Chinese brands (Temu, Shein, TikTok). Throughout this episode make liberal use of real-time data from Salesforce Shopping Insights HQ, which tracks how 1.5+ billion consumers are shaping shopping trends. You can see a real-time holiday dashboard, powered by Tableau so you can interact with the data yourself on the Salesforce Holiday Insights page. Episode 313 of the Jason & Scot show was recorded on Wednesday November 8th, 2023. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Co-Founder of ChannelAdvisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:23] Welcome to the Jason and Scot show this is episode 313 being recorded on Wednesday November 8th 2023 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot: [0:39] Hey Jason and welcome back Jason and Scot show listeners Jason is 3:13 the lucky number I had the 13 is kind of on there so I think we'll count it. Jason: [0:48] It's a lot of threes. Scot: [0:50] Yeah yeah I think it's a primal have to get one of our research analyst to work on the okay so we are recording this in early November as Jason said so at that critical part of the retail calendar all the plans are laid the discounts are on the table Cyber Monday. Thanksgiving Black Friday everything's teed up and everyone's waiting in anticipation of what holiday is going to bring us this year. And we know longtime listeners will know that our holiday turkey five coverage with a lot of sprinkling of data is second to none in the industry and this year we're going to take it up a notch in past years we've had our friend of the show Rob Garf VP and GM for retail at Salesforce on after the turkey 5 give us a real-time view of what they saw and for those of you that have been with us very long time this is her Jason's mom primarily those were episodes 110 249 282 and 299 man that's quite a track record this year we are going to take it up and have a delicious rub Garf before and after holiday sandwich it's kind of like that turkey sandwich but we're going to kind of sample it here before we even even have Thanksgiving. Rob before I before I go on welcome back for the fifth and I think record time on the show. Rob: [2:11] Wow I love it this is I will have to call the Guinness book up and make sure we get this knocked in memory on this is fantastic it's always good to be here and even better Scott and Jason and first of all thank you for having me on doing a little bit of a preview because as you mention were normally crawling through the data talking about the holiday weekend and seeing where everything lands after the critical time period and it's fun to take a little bit of a sneak preview and look at what we're anticipating and what we're seeing going into as you mentioned one of the most critical times of the year. Jason: [2:45] I think you're exactly right Rob I don't know why we didn't think of this sooner I feel like they should have always been part of our holiday tradition. And I do feel like we're getting all of the Rob protein with none of the nasty carbs so that's like a. Particularly healthy Thanksgiving treat but Rob before we jump into all of the good data remind listeners what the heck it is you do for Salesforce and how you get all this juicy data. Rob: [3:13] Yeah that's awesome let's by the way the listeners decide you know how. Advantageous this is after the fact I hope it is and again we'll do our best so yeah and I've been I always thinking about it thinking into this conversation now at Salesforce for over 7 years but I came. To the CRM Leader by way of demand where and if you remember demandware now Commerce Cloud was the leader and the cloud space and we instrumented the platform early on to get access to everything that flows. Through our Cloud so you think about all the Taps all the clicks all the swipes. [3:48] Now we don't have any access to personally identifiable information but we bubble that up and it becomes really The Benchmark for what's happening in digital and over the years we've included. Things from marketing and Service as well to look at a more complete buyers Journey. [4:08] And it's been really fun each quarter we release our shopping index which is available on salesforce.com built on Tableau and it's interactive so you can slice and dice it by vertical and by geography and it really helps. Retailers gauge how they're doing vis-à-vis their peer set which of course is extremely important anytime of the year but certainly even more important during. The holiday week now I think there's one thing that I sometimes forget to say so I want to make sure right cover it now which is. Our index and by virtue of that our benchmarks are from a outside in perspective so they are a look at the entire industry, not just Salesforce data we've modeled this over the last 10 years since its Inception so it's really intended to look at. The overall industry and benchmarking how peers are doing rather than speaking to anything that Salesforce is doing so that's my quick infomercial but hopefully more than anything just a little bit of credibility as to where we get the data, what we do with it and most importantly the conversations were able to have similar to what we're doing here. Jason: [5:19] God so that that sounds perfect. I do want just a couple clarifying questions before we jump into the actual data because I know we're going to talk about holiday like what is your official definition of holiday what what dates are you looking at. Rob: [5:38] Yeah thanks for asking that's always an important question so we've defined it over the years as the complete November and December so that's our holiday our peak season look. And we look at in particular for again the holiday weekend I know you call it cyber five or thirty five, we have cyber week which starts the Tuesday before, American Thanksgiving and works its way through Cyber Monday it's just something we started from the beginning and 4y like to like, your rear comparisons we've kept that intact so in on referencing cyber week or cyber five it's really looking at those, those seven days now of course the definition by some has been elongated and I hope we'll get into that in terms of when does the official real demand start but to answer your question straight on Jason it's for us at Salesforce November December. Jason: [6:27] Got it and so for historical purposes you've always been located in November December and then you're predominantly or exclusively focused on digital sales so you're you're reporting on what actually happened and forecasting what you think is going to happen in terms of e-commerce sales but unless I had this wrong you guys don't put a flag in the ground on on what you think is going to happen in brick-and-mortar is that true. Rob: [6:50] That is accurate now we do kind of go on the fringes a little bit because the bleeding between online or the blurring I should say between online and offline so we do have, data on buy online pick up at store we do have data on returns as well which is by virtue of, definition multi-channel omni-channel type of process but we don't put a stake in the ground because we just don't have the intrinsic data to be able to bubble that up and provide on the actuals. Jason: [7:20] Sure and then one other fun fact you reference the shopping index and you always have like the quarterly recap on there but I think. For sure during holidays and I think you're going to tell me your round you actually have a real-time dashboard up there so it's kind of a fun thing during the individual days of cyber week to kind of pop in and see see what's going on after your family Thanksgiving dinner to see if you're still going to have a retail job when this is all over. Rob: [7:50] Yeah yeah we do exactly so during particularly cyber week each morning the team is getting up super early as you can imagine and work around through the data and we're updating in real-time the data from the previous day and so for any retailer who is looking for the latest and greatest certainly by I would say 10:00 eastern time at the latest you will get that and see that up there we do have many customers who do use that in there Roundtable boardroom discussions each day to understand how they're doing it repairing it and more than anything Jason truth be told we need to get it up that early because our boss this guy named Marc benioff is typically texting us saying where's the data because I want to tweet it so yeah as much of a motivator as anything else. Scot: [8:40] Always fun when you get the text from The Seer. Jason: [8:44] Slack's slacks the he sends wax not to. Scot: [8:48] A slacks yes sorry I was off I was off brand for a second yeah he Einsteins it to his his Einstein slacks you. You mentioned one follow-up on that you mentioned American Thanksgiving that prompted me to ask this is largely we're talking about the u.s. here primarily we're not going to this is an international I'm sure you can go International but, we're doing more us right. Rob: [9:12] Yeah I'm prepared to do whatever I thought we'd probably borrow a bit more into us but we do have Global numbers but yeah. Scot: [9:20] Okay we have time Jason's obsessed with these Chinese companies I'm sure he'll ask you some questions so. Rob: [9:25] That's fair that wouldn't. Scot: [9:26] Yeah he gets all his clothes from she in any way. So before we dive into the topic du jour which is this year's holiday 2023 maybe recap for listeners kind of that you know. I know we had you on but the dust has settled and I'm sure you're going back and looking at it now with holiday 22 what were some of the bullet items that you kind of you you're thinking about as we go into 23. Rob: [9:56] Scot you don't think the listeners have totally taken This to Memory what we talked about last November 29 come on. You're probably right that's fine yeah I get it not all of us live and breathe this but yeah let's bring us back and you know actually if I could just for a minute, to put 2022 in context you need to think a little bit about 2021 and let me just spend a minute there and then I'll fast forward to 22 which is if you remember some of us don't want to in 2021 it was truly one of the first times that demand, actually got pulled forward in the holiday season and the reason was. The first mile delivery issues were stuck if you remember so many products were stuck in the port in the US of a Lala. The containers if they even got to the port or having a difficult time getting off the ship in into the domestic supply chain and people saw a headline after headline when I say people like consumers by or shoppers and they realized if they didn't buy early in the season. [11:03] They might not get the product that they actually want because in the past they would just have a waiting game and wait for the last and final deal and so. Demand got pulled earlier in the season and oh by the way retailers didn't have to Discount as steep as they normally do so going into 2020 retailers thought. [11:26] All of a sudden there would be this magical shift to Consumers buying earlier in the year and you know what that just didn't happen, there was actually a really good point of why that didn't happen when you look at the first two weeks of November we saw some of the lowest discounting rates that we typically see during the holiday season and because of these lackluster deals. People really didn't buy anything they waited and they again went back to their normal buying Behavior. One other by-product out of that is those that did by early. [12:04] We saw that they actually return the product during cyber week cyber week last year 2022 at some of the highest. Return rates during that week of the entire season people were doing their own price adjustments if they bought the product earlier in the year and realize they could have gotten a better price so there's like. I don't know how you calculate a triple or quadruple whammy on the bottom line that retailer saw. Because they were hoping to chase the deals earlier or wait I should say for the deals into the season and consumers just didn't bite. Overall and then I'll stop talking for a second here is what we saw. For let's just take cyber week as an example in the u.s. we saw a nine percent year-over-year growth growth online and globally we saw a 2% growth so us was really buoying up the global number there but a lot of that Sales Online happened right before cyber week and through the Thanksgiving holiday. Scot: [13:07] Got it it's kind of coming back to me I Remember You coining The Phrase discount chicken I remembered that is that right remember. Rob: [13:15] Yeah yeah yeah totally and thank you so discount chicken you know for the first time that we saw, retailers won the game of discount chicken last year I'm sorry in 2021 they tried to win again in 2022 but it just didn't happen consumers are really wise the real patient and now especially as they're seeing headwinds in their economic future there's definitely searching out for better and best deals. Scot: [13:46] Yeah this this kind of goes back to our data question it just occurred to me as we were talking about this obviously the macroeconomic is different now does that factor into your when you swirl all this together and you guys put together a funk forecast is that is that an input. Rob: [14:00] Absolutely yeah for sure and another piece that we look at very closely because it's driven so much of the growth over the last two years is inflation as well and so when you look at the last two years much of the online and growth is from increased prices not increased demand so people are just not getting as much from their dollar because of those increases we're starting to see that settle down the last couple quarters which is good news we're not quite seeing in Europe by the way but here in the US and so we're hoping, some of the growth will come from We're anticipating I should say some of the growth this holiday season coming from actual increase demand. Jason: [14:41] God so I want to I want to jump in the big reveal but a quick quiz first if you don't mind so last year us e-commerce growth nine percent G20 21 was also an incredibly abnormal year do you remember what the actual number you guys got for 2021 was. Rob: [15:00] For cyber week that's a. Jason: [15:02] No or sorry for holiday if you don't have it it's fine. Rob: [15:05] Overall holiday for 2021 was nine percent but that's Global so I'd have to go back to see what it was with the US. Jason: [15:13] No problem but so last year in the u.s. nine percent growth which was outlier for because Global growth was quite a bit softer. And so now here we are getting ready for Holiday 23 and what what do you think's going to happen when how much stuff we're going to sell online in November and December of twenty three in the US. Rob: [15:35] Yeah, so we're anticipating here in the US basically flat online growth and anybody I'm talking to is candidly quite okay with that and let me tell you why they're not overly bullish about significant growth online this year. For two major factors one is, we actually looked at the kegger over the last couple of years going back to 2019 and if things play out the way we anticipate we're still looking at for the holiday season compound annual growth of somewhere between 20 and 25% and so we're really where we are better than where we've been in 2019 year-over-year so we're you know we've been looking at these data points for quite some time during the holiday season if we're going to do 10 to 12 to 13 percent year-over-year growth online we're feeling really good and we've seen the average over the last couple of years come out well over that so there's a baseline that we're still needing to consider as we think about growth the second factor is. [16:50] The store. And we can't forget about even though our data doesn't explicitly account for that what we've seen in our data is that people are still going online very, aggressively meaning traffic quarter-over-quarter year-over-year is still really strong however what we're finding is people are then doing what they've naturally done for a long time which is in many cases then go into the store to actually make the purchase and so it doesn't necessarily tell when you look at flat growth year over year for the holiday season the entire story we're still feeling really good about it what helps us by the way one more caveat that I'll put in there and I should have mentioned it's got just a moment ago when you asked how we get to the numbers one of the key influences, is what does it October look like and particularly prime or we should I was about to say Prime day but the prime big deal days and so what we've seen when it first came out a nice halo effect. And we still see a halo effect certainly during the dog days of summer in July since the Inception of prime day. What was that 56 years ago but we although we saw bumps in the early part when it. First was established in October there wasn't a significant halo effect that happened during Pride a meaning those. [18:18] Not named Amazon during the October event we saw nice traffic we though saw really low discount rates once again so people were being patient they're biding their time and so we are seeing some nice add to cart rates as well so we saw people were poking around they were doing their research they were starting to. Think about what their holiday gifting this look like but they were waiting and so that's my long way of saying we're anticipating a fairly moderate holiday but we're not at all discouraged by what we. Jason: [18:54] Totally fair and so and I want to put your forecast in a little bit of context but before I do you kind of open the door on this whole October and shape of holiday thing like hey. Super useful to have historical consistency so I'm glad you guys report. The same time period every year right like I'm by no means proposing that everyone should change periods but it is interesting there's there's a lot more promotional activity. Happening in October than was true 10 years ago right and in very specific ways you convoluted 22 years ago, Prime day was cancelled in summer and happened in October and then they move prom date back to Summer but they added this second prime day and put a lot more marketing behind it this year than last year so and every other retailer on the planet. Counter programs against that that holiday and so there's been a. An increasing amount of pressure to pull sales in in October and then on the flip side a lot of people feel like holiday doesn't really end. And told mid to late January and there's a variety of reasons for that but one very particular one heck of a lot of gift cards get sold and gifted during holidays and they get redeemed. [20:18] Predominantly in January and so I guess I'm just kind of curious I'm not sure you would have necessary data behind this but like it does feel like holiday is flattening out and I know you guys pay particular attention to cyber week which you know is still a huge outlier and obviously we see way more sales on Cyber week than a traditional holiday week but. As a. Relation to the total holiday period it does feel like that spike is starting to flatten out a little bit like do you see holiday getting kind of stretched and flattened. Rob: [20:53] Yeah I love the question in this I feel like we could look back you know in a year or 25 years and do a whole. [21:03] I don't know extensive research project around how, people in mindset and shopping has evolved because it has and of course the pandemic had a big accelerator to that what we've seen in our data Jason is there has been a flattening out throughout cyber week meeting the big Spikes have typically been Black Friday and Cyber Monday and those still remain the two largest online days of the entire year but we are seeing a flattening out throughout the entire week but we haven't seen a lot of the sales, when it's all said and done pulled into October we do see a little bit of a blip in and around, the big deal days and we actually to your point other retailers have preempted the sales and we saw that in July as well meaning doing sales events the week before and it does draw them up, some traffic but we haven't seen a large portion being pulled into that time period what I will also say again lackluster discounts played a big role we're anticipating, comparing big deal days to cyber week cyber week we'll see about a 40% higher discounting rate. [22:28] Then what we witnessed just a couple of weeks ago in October you are totally right by the way that. [22:37] The holiday season does definitely extend through December and into January that's why most every retailer has there. You know fiscal year ending in January so they can really reconcile and get out from under what happened in the holiday not just gift cards but all of the returns and exchanges that invariably happen as well but at the end of the day just put a nice little underscore here is in 2020 and 2021 we did see a bit of pulling forward into October a couple of percentage points of sales but we're forecasting that 25% of all holiday sales will happen again as we Define it the 7-Day is of cyber week. Jason: [23:27] Interesting very cool okay so before we dive into some more granular topics I do you want to put the 9% in context and some listeners will be familiar with Nate silver and his poll of polls in the the kind of boring, boring a political forecast but the way more interesting March Madness forecast so I like to fancy myself as the Nate silver of e-commerce and so I do try to watch all of this data and huge caveat, nobody's data is Apples to Apples right so it's not really a matter of though this number doesn't match up to this number. Everyone has a slightly different definition of what e-commerce means everyone has a slightly different set of dates that they're looking at and they have different methodologies right so your methodology I feel like you get perfectly accurate data from a slice of the market right like there's there's no like. Human. [24:30] Are introducing your data because it's coming right from the systems and that the challenge for you guys is to take your slice and extend that to the the entire world of retail. The and I feel like you guys do that really well. So another data source that of course people are sick of me talking about is the US Department of Commerce which are these like surveys that they force retailers to fill out and. There's. Entirely different challenges and flaws in their survey methodology and how they defined e-commerce but just to kind of put things in perspective. I'm going to talk about they give us both brick-and-mortar and e-commerce data and so I pulled right before a show I pulled their data for the historical averages of November and December and so for the 27 years before covid-19. November and December sales grew, 3.8 5% per year so that's brick-and-mortar that's not related to the number you gave it all so average retail growth in that States of America / the US Department of Commerce in November and December three point eight five percent so and then I remind people the three covid years 20 21 and 22. [25:45] Were the greatest three years in the history of retail right because we didn't let anyone spend any money on travel and we mailed 10 trillion dollars to every man woman and child in America, to spend and so via the US Department of Commerce data 2020 Drew 9.2 percent. [26:04] 20:21 Drew 12.5 percent in 2020 to grew 5.4% so three straight years of, way over the historical average growth right and then using that same methodology they US Department of Commerce reports internet sales I'm way more skeptical of their internet sales because of the methodology in the way they Define it but just to put it in perspective. [26:32] For the 27 years before covid they have e-commerce growing eleven point two five percent a year and so then 2020 when everyone was locked in the house and not going to retail we had this monster year e-commerce group 35% in November and December from their data and then the following year because there was sort of a rebound and a return into two brick-and-mortar sales e-commerce sales were actually lower than the industry average so 2021 they had sales at 10.5% so a little bit off of the historical average and then last year they were the softest of all they were seven point six eight percent which is the slowest e-commerce growth in Holiday in the last 30 years so that's just kind of an interesting context right so the orders of magnitude are all right you had nine percent growth last year they had seven point six percent growth they don't forecast of course and so then I start looking at the forecast and a big forecast that comes out every year we're all friends of the NRF here and there in RF members the NRF just did their holiday forecast their forecasting brick-and-mortar growing three to four percent so. [27:45] Pretty much in line with that historical average that's a deceleration from last year which was 5.4% and they're forecasting internet sales of 7.9 percent so they're kind of perfectly splitting the difference between the US Department of Commerce and Salesforce for whatever that's worth by pretty pretty broad range and so that just kind of passes my quick sanity check Deloitte also does a forecast now deloitte's forecast is a different time range they consider holiday November to January and they're forecasting brick-and-mortar 3.5 to four point six percent so a little more optimistic and they're forecasting e-commerce at ten point three to twelve point eight percent so again a little more optimistic and then Bain did a forecast this year and they have three percent brick-and-mortar so I just wanted to throw that out there that most people are expecting this kind of three to four percent brick-and-mortar growth and this kind of we'll call it eight to eleven percent e-commerce growth. Rob: [28:51] Yeah and I would say given what you just talked about. Others a bit more bullish on the e-commerce growth than we are but I think directionally both brick and mortar and e-commerce are telling a very similar story which is e-commerce is still alive and kicking but it now has to be looked at in the context of brick and mortar and I think there's a lot of factors in that that actually will make the reporting moving forward even more difficult it is making it difficult and Jason you and I have talked about this before it's just the attribution models because it's not just about last-click anymore especially as people might you know in many cases go online and then go into the store where's that last click and how is that I'd be factored so everything from. [29:38] What we had anticipated in seeing around, you know 60% of digital sales now influenced by the physical store because the associate is driving demand through, customer service or client telling or social media or they're fulfilling Demand with being able to, you know pick pack and ship and online order. Or what's happening in digital as well in terms of people buying online and then picking up in or around the store so I think what is super interesting. In addition to what you said is how these metrics might evolve over time because it will depend a lot on, by retailer who's getting the credit and I know that's something that's been talked about for quite some time but literally how to is it how is it being accounted for and what does that do to how their reporting the numbers. Jason: [30:33] Yeah couldn't agree more and just 11 sort of example to illustrate that 11 kind of category that sold almost no meaningful volume online before the pandemic was grocery right second biggest category of consumer spending but none of it was online before the pandemic now depending on how you count ten to twelve percent of its online and guess what it all gets attributed as store sales right because it all it's all bananas that are getting delivered from a store and you know so 100% of instacart sales look like store sales to the retailer. And so it like I agree with you it's just it's just getting more and more convoluted. Rob: [31:14] Yeah well it's an interesting point around grocery you know our data showed in 2020 and most of 2021 we saw Triple digit growth year over year because of what you just talked about you just wouldn't ordinarily or historically by groceries online what drove a lot of that and what I think will drive Behavior moving forward is in 2020 we saw a 40-percent increase of net new. Digital Shoppers so these are people that hang out online but they wouldn't click the buy button and so a lot of those people now want to go back into the store but they're using digital they're using their phone in particular to really be that connective tissue. Scot: [31:55] What's a continue to peel the onion here you hit on this a little bit but tell us more about what you think is coming up in the 2023 cyber week for example if I recall last year Cyber Monday was the biggest e-commerce Day Ever set, is that did you guys agree with that or what's a my misremembering. Rob: [32:14] Yeah yeah so we actually have seen Black Friday actually. Bust up to the largest I know that's kind of hard to how others have looked at it but they're both really strong and we anticipate that being the case again again though we are seeing a bit of smoothing out of demand throughout the seven days. [32:36] Particularly on phones and I guess that's not a big butt when we weren't traveling we saw the Resurgence of you know iPads and tablets and actual regular computers especially when you get nice groovy one Scott like you did just recently but anyways I am getting distracted here by your awesome new computer but. What we are now seeing though is I move back to mobile and what we saw also during Thanksgiving a really strong traffic particularly local times between 4:00 and 8:00 if you think about it that's essentially when people are finishing their Thanksgiving Neil and they need a little break there sitting on their couch and they pull out their phone and so we're seeing a lot of traffic. Via Mobile and social as well by the way we are anticipating and we predicted this going back in June that we're going to see. Traffic via social be at a 10 times higher rate. Than traditional marketing so there's a lot of budget being pushed towards that media and we're seeing. [33:49] A lot of success there now they're still a bit of a gap in terms of conversion rate through that channel but again if you connect the dots mobile. And social happening over cyber week in particular on Thanksgiving it's going to be really strong and we're seeing again retailers lean into that. Scot: [34:10] So Black Friday was bigger growth last year or bigger absolute dollars or both. Rob: [34:18] For us it was biggest absolute dollars the growth was essentially spot-on for both Cyber Monday and Black Friday. Scot: [34:28] Jason and I'm assuming that did other people say it was Cyber Monday or it was at all. Jason: [34:32] Yeah they're they're different different folks had that different Peak yeah so but. Scot: [34:39] Controversy in e-commerce I love it. Jason: [34:41] Yeah controversy and they're getting closer together like they're worth in the early days. E-commerce Cyber Monday was a giant Tower and no one had internet access on Black Friday like that that could really is no longer the case. Scot: [34:55] Yeah well rip Cyber Monday cool I don't have any follow-ups Jason's Europe. Jason: [35:03] Awesome so. I want to jump into one of the other topics you introduced a little earlier so far we've been mostly topping up talking about Top Line which is a kind of easy way to think about this and it's you know it's a it's a kind of easy way to get your brain around it, at the end of the day retailers care a lot more about bottom line and a huge impact on holiday bottom of line is how aggressively in deeply folks have to Discount in order to achieve those sales so, are you guys like what do you forecast I don't know if you have a formal forecast for discounts but what what should people expect from discounting this year versus last year and what what are the trends there. Rob: [35:46] Yeah yeah yeah this is good because I missed a point before that I want to make as a relates to Discount and so this will give me a good opportunity to bring that up but still has to go right at that Jason we're forecasting on average a. Thirty percent discount rate throughout cyber week and again to put that in perspective it was 20% here in the US during the October event for. Prime big deal days again we look at the entire industry not just Amazon as a relates to that and so we're seeing a much more aggressive, discount rate now it's going to differ obviously by different segments you're not seeing as high in luxury as an example we do anticipate for tour toys and a consumer electronics which have been a bit of a softer category over the last 12 months again especially because because of the high Baseline they had because of the growth over 2020 2021 but we're also seeing and this goes back to the pulling forward of demand. Is more and more retailers are providing. [36:55] Black Friday deals throughout the course of November and. What's different in the past was it was fairly opaque in terms of we're giving you deals but we're not really sure those are going to be the best deals right and though we're seeing now much more transparency there's one major retailer that I'm sure you can guess who's doing Black Friday deals throughout the course of November and they are guaranteeing price matches. If for some reason they do go lower and they are also offering buy now pay later so you can commit to getting the product so you don't miss out on it but you can then pay over time and so what really came to life for me in this topic was we were doing a round table. [37:47] In Toronto in June and one of the attendees and she talked about this again at dreamforce in. September so I feel comfortable talking about it is a digital executive from Desi mm which is a cool health and cosmetics and Beauty brand that also has two other brands one called the ordinary and they have something that they've been doing for quite some time calling it, slow vember and their whole point is don't cause any urgency but rather. Make it a more relaxed buying experience and their point is throughout the course of all of November we're going to provide the same exact discount no matter when. And if you buy it and so we're seeing that a bit more and more some of it is coming by way of. [38:38] Early Access or exclusivity but also again extending and providing visibility, part of it is again trying to create that confidence that you're getting the best and final deal and also by the way you talk about the bottom line Jason. Is trying to reduce the Deluge of returns that often happen a lot of retailers. Are changing 88 percent according to our research are changing their returns policies and that's going to be a. Big risk and what and how that impacts holiday purchases this year. Jason: [39:13] Yeah you know it's funny there's so many moving Parts it's so complicated you think about like what a big impact inflation had on last holiday and you know good news like it seems like inflation is going to be lower this holiday. Consumer was in a better economic position last year than it seems like they're getting their sure we're seeing credit and defaults and things like that start start to creep up so there's there's just all these moving Parts but one thing I think a lot of people lose sight of is in the last three years predominately driven by the pandemic every retailer has completely reinvented their supply chain and their demand forecasting and I would argue everybody's way better at it now and they have way more agile Supply chains and there they're they're a lot more accurate with their level of inventory which means. They're more confident they're going to sell through their inventory and that changes their discount strategy like they're just all these moving parts that make it really hard to compare your over year when you know. Preview point the last three years sometimes we didn't have anything to sell and then the next year we had two years worth of stuff to say so. Rob: [40:24] I was just talking about that with an executive just earlier today and how retailers have gotten as you said better at demand forecasting. Better at Inventory management and I joke sometimes although I'm only half joking that supply chain has really come to the front office it's like really part of the customer experience at this point and has such an opportunity, to either negatively impact our hopefully positively impact. The customer experience especially when you're you know trying to find product after the shipping cut off window we're anticipating once again a huge uptick for those that have the ability for Consumer to buy online and. Pick it up in and around the store after. [41:06] The ship and cut off window we're seeing seven times higher growth rate for those that have that capability because essentially you're kind of shutting down your online doors if you cannot. Fulfill those orders after the fact and so but that requires to your point Jason like a lot of tuning. Around supply chain order management inventory oh and by the way store associates as well we have to. You know planned for that extra time that they'll have to take to fulfill that order will have to provide the right incentives and will have to give them the tools as well and I think retailers have gotten better at it. I don't think anybody's fully cracked the code but going back to your bottom line point last year for us the holiday theme was profitability and that doesn't go away I think people have gotten meaning retailers have gotten better at it but certainly always opportunity so I'm glad you called that out. Jason: [42:02] Yeah I like to say profit is cool again. Rob: [42:04] Providence cool again yeah. Jason: [42:06] The if you take nothing else away from this episode profit is cool. The the way it's funny like I joke about this but it's kind of serious when I started my career the the VP of supply chain probably started his career as a truck driver and and today that VP of supply chain like probably has a PHD in data science um so it's a that that occupation has dramatically changed the one other follow-up question. One of the cool things about your data set versus some of these other ones I look at is. You guys have real-time access to the data so as we record this we're eight days into November have you seen anything interesting or there any patterns that have stood out it you does it make you more confident in your forecast or in anything that's interesting for listeners to know. Rob: [43:01] Yeah we did look at the first couple days of November and also of course looked at October it's pretty consistent with what we saw, in Q3 in the US we're basically flat in terms of growth however traffic is up so traffic is up four percent. Orders are slightly down what we've seen which I think again is a very nice leading indicator is, product view rates have increased by 5% and add to cart month-over-month so September to October plus a little bit of November we've seen a slight uptick as well so what that's telling us is people are interested. They're doing their research. They're looking for the best deals they're understanding where the inventory is available and so that they're ready to make the move when they feel like they're getting the best and most value. Scot: [43:58] Cool so it sounds like if traffic's up in orders are down a lot of Tire kick in and kind of prepping and watching and making your list and you know could be the start of discount chicken 2.0 will see. Rob: [44:10] There you go exactly 2.0 I'm using that Scott I'm grabbing that I hope that's okay. Scot: [44:14] Discount chicken the chickens Strike Back. Rob: [44:18] Well and also I mean you talked about kick the tires so I think it's a good opportunity for a promo for spiffy at this point too so don't forget to get your gift cards as well right. Scot: [44:28] Yeah yeah we will be running some promos thanks. Jason: [44:30] And if you do kick your tires Scott can come to your house and replace them for you. Rob: [44:34] Exactly. Scot: [44:36] And shop for the new shoes online. Rob: [44:38] There you go I think there's a mash up there there's going to be spiffy and a DDOS coming together for anyways I don't know we'll leave that to the markers. Scot: [44:48] That's a good segue into my question in the predictions on category so I remember last year you guys had some interesting data on that does your prediction. Kind of data science get down into the category slicing of things or that's going to be more in the rearview. Rob: [45:06] Yeah no we certainly look at that we do it obviously based on what we've seen historically we're anticipating for the holiday. Active apparel active Footwear Health and Beauty being really strong so. You know we talk about the big number because that gets the headline in terms of essentially flat growth but we had tisza Pate some nice growth in those areas it's going to be a challenging partly because of comping as a relates to toys and gaming and consumer electronics if you think about that's just macro trend. People are looking for Comfort part of it is coming out of covid and maybe not all of us getting back into three piece suits but also when you feel a little bit of economic uncertainty I was listening to some Financial show. [46:02] While I was traveling over the last couple weeks and somebody put it as kind of the household PL or the household balance sheet you know when you're looking at that in your making choices you're taking more control of your finances which is happening people often migrate not only obviously to value, and safety they're looking at comfort and so there's something to be said for comfort and shoes and Footwear comfort, in apparel and almost the openness to be a bit more comfortable both in Social and in work situation so what are anticipating like I said active apparel active Footwear Health and Beauty being really strong luxury as well don't sleep on luxury they've been the most resilient category. In the pandemic and coming out of the pandemic and so that end of the market has held really well we're seeing a little bit. Of softness and what I'll call the aspirational luxury but as a whole that category is looking really strong and we anticipate it looking pretty strong, during the holiday as well. Scot: [47:12] Yeah this is old school but I remember a channel advisor going through 08-09 we were always shocked that luxury you know it's like the world is falling apart around us and people are like oh yeah I'll get a get a 400 dog and back it's gone. That part of the market just doesn't care that they're immune to those things I guess. Rob: [47:30] They're pretty resilient. Yeah I mean one other thing I'll throw in there just because I'm talking about it more and more with customers as we think about the holiday more as a. I think Bellwether to what will anticipate next year over the course and this is a global number but over the course of holiday were anticipating 194 billion dollars of online sales being influenced by a. Sorry are you thought you were going to get through this whole I know should I have not done that I'm sorry because you definitely that's on your bingo sheet. Jason: [48:07] Now I have to check the there's a I in this episode flag on iTunes. Rob: [48:11] Exactly well might get some more traffic that way so who knows but we find that super interesting most of it I want to like temper that. A lot because people are getting really excited about that headline is most of it will be from predictive a I like product recommendations which we've been doing for quite some time we're starting to see some early adoption of generative AI whether that's in email marketing with subject lines or body copy for that Saint product detail page with product descriptions or in service super interesting wood Gucci is doing and what they call a Gucci 9 their service center and teeing up responses for their agent to make them more efficient and allow them to scale but also stay on brand and so we'll see that a bit more but again a vast majority like I said it's around globally sixteen Seventeen percent of all sales will be influenced by AI this holiday. Jason: [49:06] That interesting so Rob we're almost out of time but I want to throw a super meaty 12 you for for a final question Scott was making fun of me but I am super interested in these Chinese brands that are capturing attention and share in the u.s. right and in particular that's that's Tim ooh which is has more traffic than Target more sales than Ed see in the United States Xi'an is the largest apparel reseller in the United States and then to a lesser extent Tick-Tock which has the vast majority of consumers attention in the United States and is now trying to sell stuff to people. What super interesting is it's not obvious those guys are all growing at Breakneck Pace much faster than your your nine percent growth number it's not obvious if or who they're taking share from so I'm curious of you if you have any POV it kind of seems like there they're inventing new demand or at the very least they're taking sure from brick-and-mortar it does not appear they're taking sure from the Amazons of the world. Rob: [50:09] Yeah that's awesome I'm glad you're addressing this I've just spent a couple weeks. In Europe I was in four different cities so talking to a lot of luxury Brands talking to a lot of traditional brick and mortars, and this is an area one of the executives put out Tech intermediary and I told him I would steal that and here you go I'm stealing it. Because I would say those that you just categorized are really wedging themselves in between the demand and the supply and they're creating a whole new platform where. It was just an originally with Tik-Tok and others about inspiration and now it's about purchase and so you know what we're seeing in Jason you and I have talked about this got 20 degree as well this idea of embedded Commerce or shopping at the edge. Where the buy button is being pushed up through the funnel on these delivery platforms again these Tech intermediaries I mean if you think about it they're almost like. The next generation of the shopping mall the shopping mall is created because of access because the highway here in the states and it created a place for people to hang out for people to get some food for people to shop. [51:16] People to socialize and because of that hey they could have tenants who that would then pay rent and sell stuff right and it's not dissimilar to what these Tech into mediators are doing in that they're monetizing their traffic I think they're coming after, the brick-and-mortar to a degree they're all so I wouldn't say creating more demand but fraying some of the man from. The brand sites because the brands are showing up there and so I would say there. [51:52] A little bit creating more demand but more than that they're kind of defraying the demand we've seen is. A high degree of growth thirty percent over the last couple of years of growth on these third-party intermediaries that we're talking about and they are taking from other platforms. Jason: [52:14] Interesting I don't know what the real answer is but I do know it's super interesting and important to pay attention to so I'm glad we brought it up but Rob that is going to have to be where we leave it because we have used up all of our allotted time I'm going to make sure to put a link to the Salesforce holiday dashboard in the show notes and super grateful for you taking at time and I hope you have a great Thanksgiving and we're looking forward to talking with you right after Cyber Monday. Rob: [52:45] Thanks Jason Banks got ya looking for doing a short couple weeks looking forward to talking to you then. Scot: [52:50] You robbed remind listeners where they can find your pontification xand and do they just Google the the index to find your daily things or like is there a quick URL that you guys have that. Rob: [53:04] Yeah you know to be honest with you the best way to is go to Google and put in shopping index Salesforce and you'll get to our holiday insights Hub so it not only has the dashboards but has all of the blog's were writing and all of the up-to-date analysis. Scot: [53:20] Cool well thanks we really appreciate you taking time out of your busy schedule to deliver this delicious holiday sandwich for our for Jason I in our listeners. Jason: [53:31] All right you guys be well and until next time happy commercing!
Buckle up Swifties, we're ready to dish and spill the tea on Taylor Swift's "The Era's Tour"! The Holiday season is approaching fast, and if you're looking to save some money on gifts for your loved ones, Temu is your one-stop- shop! Once you download the Temu app with the link in our show notes https://temu.to/m/uqm2wbs9ie6 You'll get a $100 coupon bundle plus 50% off you purchase! Discount is only available to new app users. Don't miss out on those deals this holiday season! And be sure to grab that link in our show notes!
The Big Hideous Temu Contest results have come pouring in and it was a landslide. However, one of us thinks it's all kinds of wrong. This has to be a confusing mistake. Does the loser concede or fight the results? Laura has a story that will send chills down your spine and it's all Producer Bryan's fault, she says. Erik is loaded up with tons of celebrity gossip we call the Daily Dirt or Double D News...including all the inside scoop about BravoCon and why are all the reality stars so friggin skinny? We call them Hollypops; big heads on skinny bodies. On our website, www.lauracainafterdark.com we have a link where you can join Erik as he walks with one of his best friends in the breast cancer walk coming up soon. Join his team or donate by going to our site. His friend Karen lost her precious daughter to this disease. She is such a strong, wonderful person and you should meet her. Oh, and excuse the minor interruption during this episode. Laura's dog, Elvis, ran right over all the cords and knocked down the camera equipment. Since we are unedited, you get to watch us scramble to get back online, which is comical. Love you for watching and for listening. Love your podcast!
Who wins the Big Hideous Temu Contest? Erik and Laura reveal their three picks from the website, the most horrible things they could find for each other. You guys get to decide who wins this contest. The loser will have to parade their awful items in public in the next week or so. It's going to be epic. Just head to our website www.lauracainafterdark.com to vote. We need your input. Erik thinks he has this in the bag. Laura thinks he's delusional. Also, Laura talks about her crazy tarot card reading and the things the woman told her to do to keep people from bothering her. It's insane mostly because Laura did all the things she told her to do. This is a can't-miss episode. We sure appreciate your support. Thank you for watching and for listening to us all these years. If you are new to our show, thanks for stopping by and we hope you come back for more. New episodes drop every Tues and Thurs and we livestream every Monday night at 7pm. We want to be your fun, funny, and unfiltered escape from the chaos of life. Love your podcast!
Buckle up Fans, we're ready to spill the tea on the Disney+ hit "Ahsoka" The Holiday season is approaching fast, and if you're looking to save some money on gifts for your loved ones, Temu is your one-stop- shop! Once you download the Temu app with the link in our show notes https://temu.to/m/uqm2wbs9ie6 You'll get a $100 coupon bundle plus 50% off you purchase! Discount is only available to new app users. Don't miss out on those deals this holiday season! And be sure to grab that link in our show notes!
It's time for more Cursed Child this week, and things are getting SPICY. Is it the Halloween spirit? A full moon? A lunar eclipse? Bad writing? The Wilsons are duking it out over the finer points of this portion of the (long, slow) march towards the end of the (not canon) opus. Support the showSupport FFH on Patreon: patreon.com/thefoxandthefoxhoundFollow us!IG: @thefoxandthefoxhoundTikTok: @thefoxandthefoxhound
As OLA celebrates 7 years, we welcome back some of our favorite guests, Bread and Hannah from Podcasting to Perfection! We talk about the absurdity of the Tremors franchise, before diving deep into the 1993 comedy Heart and Soul. We chat about some new projects coming to Netflix, including David Fincher's “The Killer,” and the anime series “Blue-eyed Samurai.” We also delve deep into David Fincher's back catalogue, RWBY, and old school anime. Plus, Starship Troopers, and the legal grey area of Winnie the Pooh: Blood and Honey. Plus, spam calls and Temu. Plus, our horror movie recommendations, just in time for Halloween.
Pippin ain't easy, but it is necessary. We've got a baby-faced Justin on-site. Bryce WILL go to Vegas. WTF is TEMU? Am I taking crazy pills? Brian re-intersects with Watership Down. Would You Rather Bot may be offline, but we'll do it ourselves! It's Would You Rather GPT/GOT! What's the game called again? Not watching the show? Follow us on YouTube to see all the goods! http://watchgreatnight.com World's Greatest Con season 3! Go! https://shows.acast.com/worlds-greatest-con LFG Marbles! https://marbles.win/ Enter Bryce's Blind Corners F1 predicting game: https://blindcorners.substack.com/ Email us! GreatNightPod@gmail.com is the place to send in games, punishments, stories, or kind words :) Get an extra episode every week only at https://www.patreon.com/greatnight and enjoy the preshow and postshow in all the public feeds!
Our favorite trio of podcasters are back with a new theatrical season of "Only Murders in the Building"! The Holiday season is approaching fast, and if you're looking to save some money on gifts for your loved ones, Temu is your one-stop- shop! Once you download the Temu app with the link in our show notes https://temu.to/m/uqm2wbs9ie6 You'll get a $100 coupon bundle plus 50% off you purchase! Discount is only available to new app users. Don't miss out on those deals this holiday season! And be sure to grab that link in our show notes!
Pippin ain't easy, but it is necessary. We've got a baby-faced Justin on-site. Bryce WILL go to Vegas. WTF is TEMU? Am I taking crazy pills? Brian re-intersects with Watership Down. Would You Rather Bot may be offline, but we'll do it ourselves! It's Would You Rather GPT/GOT! What's the game called again? Not watching the show? Follow us on YouTube to see all the goods! http://watchgreatnight.com World's Greatest Con season 3! Go! https://shows.acast.com/worlds-greatest-con LFG Marbles! https://marbles.win/ Enter Bryce's Blind Corners F1 predicting game: https://blindcorners.substack.com/ Email us! GreatNightPod@gmail.com is the place to send in games, punishments, stories, or kind words :) Get an extra episode every week only at https://www.patreon.com/greatnight and enjoy the preshow and postshow in all the public feeds!