Podcast appearances and mentions of patti temple rocks

While Russel is off celebrating his 50th birthday, we dig into the Relationships at Work archives. In this episode, Russel chats with author, speaker and age inclusivity advocate Patti Temple Rocks on ageism in the workplace, what it looks like and how to address it.Patti shares her insights and experience with:What is ageism and being ageist in the workplaceHow ageism can impact mental healthMisconceptions about age at workWhy we need to value older workersSome of the warning signs of ageismThe role of ageism and genderHey! If you're enjoying the insights from our guests, you'll love our R@W Notes Newsletter. It's packed with guest takeaways, the resources that inspire them, and my own tips on how we as leaders can be better humans for the humans the are responsible for. Go to RelationshipsAtWorkShow.com and Subscribe Now and help the workplace be more human.And connect with me for more great content! Sign Up for R@W Notes Subscribe on Youtube Follow on Linkedin Follow on Instagram Follow me on Threads Follow on TikTok Email me anytime

Patti Temple Rocks is the author of I'm Not Done: It's Time to Talk About Ageism in the Workplace, which was ranked as one of the 9 books Every Professional Should Read in 2019 by INC Magazine. Kirkus Reviews said, “Rocks writes succinctly but convincingly about the proliferation of age bias and its damaging, insidious, and demoralizing effects on businesses and employees alike.” She recently released a second edition called I'm STILL Not Done because of the impact she saw the pandemic have on older workers and the way they are treated.Mentioned on the Show:I'm Not Done (book): https://a.co/d/hVSVdmeI'm Still Not Done (book): https://a.co/d/dTtNayzLearn more about Patti Temple Rocks on her website: https://www.pattitemplerocks.com/Connect with Patti on LinkedIn: https://www.linkedin.com/in/pattitemplerocks/________________________Connect with O'Brien McMahon on LinkedIn: https://www.linkedin.com/in/obrienmcmahon/Learn more about O'Brien: https://obrienmcmahon.com/O'Brien's new book—How You Become You—is available now: https://a.co/d/22kZ0sV________________________Timestamps:(2:15) - Welcoming Patti.(2:58) - What is Ageism? (4:06) - Has Ageism always been a problem?(7:00) - Do you have examples of how this shows up differently for people?(9:21) - How does Ageism show up differently for men and women?(17:10) - Don't people get less creative as they get older?(22:17) - Why should employers care about ageism?(26:26) - What do you think of the reasoning that the cost of the business requires it to replace older employees with younger ones?(35:51) - How do we blend having difficult conversations and providing opportunities for young people?(42:40) - What are things you see employers doing to get creative around retirement?(46:20) - Are you not a fan of mandatory retirement?(47:48) - Can you talk about mixing up social events?(50:52) - Patti's final message. 

Patti Temple Rocks has had a long, successful, and immensely rewarding career in marketing and communications and still she is not done. Her work and her articles and books have been written about in major publications such as Fast Company, Forbes, The Wall Street Journal. Inc.Patti started her career at Dow Chemical in 1981. It was not until many years later that she became obsessed with making sure that age inclusivity is on every company's D,E&I agenda and that everyone gets to end their career when and how they want to – not when ageist stereotypes say they should. Author of I'm Not Done: It's Time to Talk About Ageism in the Workplace, she wrote a second edition of the book called, I'm STILL Not Done because she is not, and ageism unfortunately, is still widespread.Every workforce should mirror the population at large.- Patti Temple RocksConnect with Patti:Website: https://www.pattitemplerocks.com/Book: https://www.pattitemplerocks.com/im-still-not-doneLinkedIn: https://www.linkedin.com/in/pattitemplerocks/Email: Patti@PattiTempleRocks.com

In last month‘s Pages of HR, I chatted with Patti Temple Rocks. Over the course of her four-decade career in the communications industry, Temple Rocks has held senior leadership positions in different sectors including PR, advertising, and the corporate client side. Patti is also an inspirational leader, builder of teams, creative thinker, problem-solver, and agent of change. Welcome back to part two of our discussion as we delve further into her book, "I'm Still Not Done: It's Time to Talk About Ageism in the Workplace."  Listen in as we discuss how to use the mirror test to determine if you or your organization is being ageist, five tips for mentoring employees over 50 years old, 10 steps to creating an anti-ageism organization, and more.

Over the past two years, perceptions of older Americans took a deep dive downward and those negative perceptions – that older people are frail and weak and, sadly, disposable – have crept into the workplace. In fact, before the pandemic, an AARP survey showed 61 percent of people ages 40 to 65 had either seen or experienced ageism in the workplace. In May of 2021 that number jumped to 78 percent, the highest number AARP has ever recorded since they began tracking in 2003. My guest for this episode, Patti Temple Rocks, is passionate about discussing and fighting age discrimination as well as helping people understand how ageism stunts business growth and reflects poorly on our society. Temple Rocks is also an author and we're discussing her book,”I'm Still Not Done: It's Time to Talk About Ageism in the Workplace.“ In part one of this two-part episode, listen in as we discuss why retirees are returning to the workplace and the value they provide, why senior employees are less likely to quiet quit and why organizations should care, the hidden cost of turnover that organizations risk by excluding workers over 50, and more.

Patti Temple Rocks is an Author, Speaker, Business Leader, Mentor and Storyteller. After a career in marketing and communications, she became an author and her first book, “I'm Not Done: It's Time to Talk About Ageism in the Workplace” was ranked as one of the 9 books Every Professional Should Read in 2019 by INC Magazine. Her work has been featured in Fast Company, Forbes, The Wall Street Journal, Inc. Magazine, CEO World, Market Watch, AARP Magazine, Chicago Tribune Syndicate, WTTW News Broadcast and whole lot of podcasts. Sponsor: www.SeniorCareAuthority.com/ease

In this episode of Relationships at Work, Russel chats with author, speaker and age inclusivity advocate Patti Temple Rocks on ageism in the workplace, what it looks like and how to address it.Patti shares her thoughts, stories and experience with...What is ageism and being ageist in the workplace.How ageism can impact mental health.Misconceptions about age at work.Why we need to value older workers.Some of the warning signs of ageism.The role of ageism and gender.If you enjoy the podcast, please subscribe and share with others.For more, go to relationshipsatwork.ca If you enjoy the podcast, please subscribe and share with others.For more, go to relationshipsatwork.ca And connect with me for more great content! Sign Up for R@W Notes Subscribe on Youtube Follow on Linkedin Follow on Instagram Email me anytime

One of our show's taglines is "Age Out Loud." But aging in our society is complicated, especially in our workplaces. Ageism is rampant in the work world and in our larger culture. Meet age activist Patti Temple Rocks, author of "I'm Still Not Done: It's Time to Talk about Ageism in the Workplace," who has ideas to bring age inclusivity to the modern workplace. We dive into the cost of ageism and how it impacts people, businesses, and the bottom line and explore what we all can do to eradicate ageism. If you've ever thought, "I'm too old for that," or worried that your age is sidelining you in your career, this conversation is for you!SHOW NOTES + TRANSCRIPT:acertainagepod.comFOLLOW A CERTAIN AGE:InstagramFacebookLinkedInGET INBOX INSPO:Sign up for our newsletter AGE BOLDLYWe share new episodes, giveaways, links we live, and midlife resourcesLIKE BOOKS?Each month we do an author BOOK LOOK on Instagram Live Follow us for the fun! @acertainagepodCONTACT US:katie@acertainagepod.com

Today's episode is about ageism in the workplace in midlife. Most of us believe ageism exists and our conversation will really help you appreciate a greater perspective on the whole issue. My guest today is ageism expert and author Patti Temple Rocks.  Learn more: https://suzyrosenstein.com/ep-287-ageism-in-the-workplace-in-midlife-with-patti-temple-rocks/

Despite laws that make it illegal to discriminate against employees or job applicants based on their age, it still happens far too often.  The AARP reports two out of three workers between 45 and 74 have witnessed or experienced ageism in the workplace. In this episode, workplace ageism expert Patti Temple Rocks joins us to discuss how to recognize and squash ageism in your organization, as well as how to utilize your more experienced professionals.

Ageism is one of the last 'isms' to be conquered. In this episode my guest Patti Temple Rocks discusses Ageism and in particular Ageism in the workplace.   Patti is passionate about discussing and fighting age discrimination and helping people understand how ageism stunts business growth and reflects poorly on our society. As a public speaker and consultant, Patti works with businesses that wish to change for the better and implement effective practices to fight ageism in the workplace. During her impressive career in marketing and advertising, her valuable ideas and strategies were implemented by world-class organizations including McDonalds, Unilever, Bacardi, and Walmart. To learn more about ageism and get in touch with Patti, visit http://imnotdone.rocks In her book, I'm Still Not Done, Patti Temple Rocks provides an unflinchingly honest and insightful picture of what ageism in the workplace looks and feels like and how business leaders can get on the right side of addressing and eradicating it. 

Homophobia. Sexism. Racism. These are subjects that we hear a lot about in society, politics, schools, and the workplace. But how often do we hear about ageism? Today Patty welcomes another Patti to the show. Patti Temple Rocks, author and speaker, is here to talk about the subject… that no one talks about. Age has always been a bit taboo in most cultures. When it is spoken about, it's often to make fun of or belittle those who are “over the hill.” But in companies across the globe, those same people are some of the most highly skilled, knowledgeable, and experienced employees that a company could ever hope to have. Patty and Patti have a conversation about how ageism effects men and women differently, how companies are actually losing money by not catering to older, more experienced employees, and how honesty in the interview process pays off. Find out more about Patti Read Patti's book, I'm Not Done Be sure to subscribe to the newsletter at www.yourdailychocolate.com for extra content and all sorts of good stuff. If you like the show, please rate and review, or share it with anyone you think would like a little good news in their life. You can also subscribe to Your Daily Chocolate on Apple Podcasts, Spotify, Google Podcasts, or your preferred platform. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app

Ageism is real and we all likely know someone who has experienced it. In this episode, Claire Gill speaks with Patti Temple Rocks, author of I'm Not Done Yet: It's Time to Talk About Ageism in the Workplace. In her close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: Public Relations, Advertising, Corporate, and Start-Up. Patti is known as an inspirational leader, innovative thinker, problem-solver, growth driver, passionate brand steward and both an agent for change and a counselor during that change. She was shocked to see her female professional mentors being slowly edged out of their leadership positions once they reached a certain age. And then it happened to her. The experienced inspired her to write about what really happens to women and men in business when they are impacted by ageism and why it's bad for business. She and Claire discussed how ageism impacts so many areas of women's lives at menopause.Support the show

Patti Temple Rocks, Author of "I'm Not Done, It's Time to Talk About Ageism in the Workplace," explains what workplace ageism looks like, how to combat it, and the value of a diverse, multi-generational workforce.

Founder of Temple Rocks Consulting, Patti has used her 37-years of experience in the communications world to speak out against ableism and other discriminatory factors in the workplace, most famously in her novel "I'm Not Done." Thank you Patti for this wonderful discussion about business and corporate culture!

  Ageism in the workplace is increasingly an obstacle to working longer. Patti Temple Rocks, author of I’m Not Done: It’s Time to Talk About Ageism in the Workplace, shares her story and why she's fighting for change. Her book offers a portrait of the costs of ageism and recommends solutions that CEOs and HR can implement. We discuss with Patti Temple Rocks: Why she's on a mission to combat ageism in the workplace When she first noticed ageism in the workplace The signs and subtle signals of ageism Why ageism is bad for business How companies benefit from a multigenerational workforce What CEOs and HR can do to create an inclusive culture with age diversity What she's learned for her personal journey How 5:45 AM Soul Cycle sessions helped in her transition Her advice for people who aren't done and want to work longer Patti joins us from Chicago. __________________________ Bio Patti Temple Rocks is the author of I’m Not Done: It’s Time to Talk About Ageism in the Workplace. Her book, an Amazon bestseller, was ranked as one of INC Magazine 9 Books Every Professional Should Read in 2019 and Kirkus described her book as a “compelling argument and a spirited call to action against workplace age discrimination.” Patti is also a Forbes contributor and public speaker. In close to four decades in the communications business, Patti has held senior leadership positions in four different areas of the industry: PR, Advertising Corporate, and Start-up. Patti is known as an inspirational leader, innovative thinker, problem-solver, growth driver, passionate brand steward, and both an agent for change and a counselor during that change. Patti was the Managing Director for the Chicago office of IPG Public Relations agency, Golin, and led the agency to consistent growth, while providing counsel and ideas to clients including McDonald’s, Walmart, Humana, Tylenol, Unilever, Discover, Dow, and ConAgra. As the Chief Reputation Officer at Leo Burnett, Patti sat on of the agency’s Global Leadership Council, where she provided global strategic leadership of communications, and experienced first-hand the seismic shifts that were happening within the ad industry. While Chief Brand and Reputation Officer for Dow Chemical, Patti was the principal architect behind the company’s “Human Element” campaign, an award-winning rebranding effort that lifted Dow’s reputation scores by the most significant margin in its history. And as Founder of Temple•Rocks Communications in the 90s, she learned how to serve a wide variety of smaller clients while simultaneously getting married, giving birth, making cold calls, fixing copy machines, and built a successful start-up agency along the way. Most recently, proving that she truly wasn’t done, Patti rejoined the creative agency world. In April of 2019, she accepted a role as Senior Partner ICF Next (formerly Olson Engage) where they utilize her “Wisdom, Experience & Connections” (Chapter 6 in her book) as she leads Client Impact across their combined advertising and PR group, Brand Engage. Patti, an avid traveler who never says no to a travel opportunity and a lifelong Cubs fan, is most proud to be mother to Jake, step-mom to Eric and Danielle, and “Gigi” to five-year-old twins, Liam and Teagan. She lives in the Chicago suburb of Geneva, with her husband Bob and her two golden retrievers, Rose and Rizzo. __________________________ Wise Quotes On First Noticing Ageism "And so I started to realize that there was a code language that maybe I didn't fully understand. And so from that moment on, I just think I became acutely aware of some of this behavior that exhibits in workplaces because there is just this unchecked assumption that people reach a certain age and it's over for them. They either will want to go off and do something different or the organization wants them to, but it was much more prevalent than I realized." On Taking Ownership "...

When it comes to discrimination in the workplace, we've come a long way as a society. But there's still one systemically ignored form of discrimination that happens all the time, and it affects everyone: ageism. Ageism is real. It's widespread, insidious, and up until now, it's been largely hidden, due to the low rate of reporting from those who are pushed out of their jobs when they reach a certain age. With the largest demographic America has ever seen-baby boomers-now experiencing age discrimination at work, it's time to talk about this deeply hurtful and bad-for-business practice. In I'm Not Done, Patti Temple Rocks takes a deep dive into ageism in the workplace-what it looks like, how it harms people and businesses alike, and how business leaders can get on the right side of the issue. Patti's story, and the stories of those like her, create a powerful declaration and a movement to stop this last remnant of workplace discrimination in its tracks: #ImNotDone!

Breaking News: We are ALL aging. But, aging is very different from ageism as my guest, Patti Temple Rocks, reminds us. After 4 decades in the communications industry and the bona fides to show for it, Patti knows what she's talking about. No sugarcoating this topic. We came to do some serious damage to this 'ism'....once and for all. Visit the link below for more on Patti's book and how to partner with her. pattitemplerocks.com  imnotdone.rocks    For more help wgninhr-consulting.com/     Finding Your Voice joannerencher.com/books     Follow me on LinkedIn linkedin.com/in/joanne-rencher-42205a33/    Follow me on Instagram instagram.com/joannerencher/  

Coronavirus has caused layoffs of more than 26 million Americans from their jobs. Are older workers a liability or competitive advantage and if you are an older worker, how can you increase your value to your employer during this unprecedented time? Patti Temple Rocks is the author of a book called "I'm Not Done: It's Time to Talk About Ageism in the Workplace." She is also a senior partner at a Marketing agency in Chicago. PLEASE NOTE: DUE TO ONLINE PLATFORM BANDWIDTH DEFICIENCIES DURING THIS PANDEMIC, THERE ARE SOME AUDIO DROPOUTS DURING THIS EPISODE. In this episode, Audrey, Lee and Patti discuss:  ·          Why mature workers are the last ones you should consider cutting ·          Conversations to have with older workers in choosing furloughs, layoffs and payroll reductions ·          Signs a company doesn’t value older workers ·          How late career workers can increase their value amid COVID-19   "The older worker – who may sometimes cost more, comes with incredibly valuable wisdom and experience to navigate and mentor others through difficult times.” – Patti Temple Rocks    Join hosts Audrey Strong and C. Lee Smith every week as they dive into the aspects and concepts of good business management. From debunking sales myths to learning how to manage with and without measurements, you'll learn something new with every episode and will be able to implement positive change far beyond sales.    Connect with Patti Temple Rocks pattitemplerocks.com https://www.linkedin.com/in/pattitemplerocks/ https://twitter.com/pattitrocks   Connect with the hosts of Manage Smarter:  ·         Website: ManageSmarter.com  ·         Twitter: @ManageSmartPod  ·         LinkedIn: Audrey Strong                                                                  ·         LinkedIn: C. Lee Smith    Connect with SalesFuel:  ·         Website: http://salesfuel.com/  ·         Twitter: @SalesFuel  ·         Facebook: https://www.facebook.com/salesfuel/  Learn more about your ad choices. Visit megaphone.fm/adchoices

Hirewell partner James Hornick talks with Patti Temple Rocks, author of the book "I'm Not Done" which addresses Ageism in the workplace. Patti tells her personal story with Ageism, as well as the themes she addresses in her book: what Ageism looks like, how it harms people and businesses alike, and how business leaders can get on the right side of the issue. #ImNotDone! Connect with James Hornick and Patti Temple Rocks James Hornick’s LinkedIn page   Patti Temple Rocks's LinkedIn page Recruiting Insights is edited and mixed by The Creative Impostor Studios. Subscribe to Hirewell Recruiting Insights podcast on Apple Podcasts, Google Podcasts (recommended for Android users), YouTube or Spotify.  

Andrew Scott is a Professor of Economics at the London Business School. His research, writing, and talks focus on the macro trends that shape the global environment, from technology, longevity, globalization, through to interest rates and exchange rates. His work on longevity emphasizes the positive impact of a longevity dividend. It isn’t just that there are more old people but that how we are aging is changing. Andrew’s 2016 book, The 100-Year Life, on this theme, became an award-winning global bestseller translated into 15 languages. He has been an advisor to a range of corporates and governments on a broad range of economic issues and an award-winning public speaker, combining, insight, clarity, humor, and a motivation to action for anyone who hears him.   Key Takeaways: [1:31] Marc welcomes you to Episode 127 of the Repurpose Your Career podcast. Career Pivot brings you this podcast; CareerPivot.com is one of the very few websites dedicated to those of us in the second half of life and our careers. Take a moment to check out the blog and the other resources delivered to you, free of charge. [2:02] If you are enjoying this podcast, please share it with other like-minded souls. Subscribe on CareerPivot.com, iTunes, or any of the other apps that supply podcasts. Share it on social media or just tell your neighbors, and colleagues. The more people Marc reaches, the more people he can help. [2:22 Next week, Marc will interview Tami Forman, who is the executive director of Path Forward, a non-profit organization that creates mid-career returnship programs. (If that interview is delayed, Marc will read a chapter from the next edition of Repurpose Your Career.) [2:58] This week, Marc is speaking with Andrew Scott, co-author of The 100-Year Life: Living and Working in an Age of Longevity. Marc introduces Andrew with his bio. [4:09] Marc welcomes Andrew to the Repurpose Your Career podcast. [4:27] Marc reached out to Andrew after reading his article “Is 75 the New 65? How the Definition of Aging Is Changing,” on NextAvenue.org. Having interviewed authors Ashton Applewhite, Patti Temple Rocks, and Chris Farrell about ageism, Marc wanted to segue with Andrew into talking more about aging. [4:58] Andrew says we have made a mess about age. Aging brings to mind ‘end of life.’ Chronologically, everyone’s aging at exactly the same rate — one year, every year. [5:30] As a macroeconomist, Andrew looks at trends that shape the world. He noticed that, on average, we are living longer and healthier lives. Governments are worried about workers aging out of the workforce, causing problems for Social Security and pensions. [6:12] Andrew wonders how does the good news that we are living longer and healthier turn into the bad news that we will be a burden on society? There are two things happening. First, as the birth rate declines and people live for longer, the average citizen is older. Everyone focuses on that. [6:36] The exciting thing is that, on average, we are aging differently. In essence, we are younger for longer. A 78-year-old in the U.S. or the UK today has the same mortality rate as a 65-year-old from 40 years ago. We are in better health, but because we look just at chronological age, we don’t notice that. We need to look at biological age. [7:33] Marc turns 63 next month. Marc lives a very different life at 63 than his father lived at 63. Marc’s father had been forced to retire at 60. He lived for 15 more years, but it figuratively killed him. Marc will not let his life pass on. [8:12] Chronological age tells how many years since you were born. Mortality risk tells how many years until you die. The average American has never been older but we are also younger because our mortality rate is lower. We have a lot more years to go. [9:05] In the Twentieth Century, we created a life based on a 70-year life expectancy — a three-stage life of education, work, and retirement. That creates a sociological sense of age — what you should be doing at a certain age. That’s where corporate ageism comes from. [9:38] The average age of the Rolling Stones is seven or eight years older than the average age of the U.S. Supreme Court. We need to change our sociological norms. Andrew points to CareerPivot.com and NextAvenue.org as examples of experimenting with new rules for longer lives. [10:10] The New Yorker, in 1937, first publicly used the word, ‘teenager.’ It was a new concept. In the 1950s, it became established. Previously, one was considered an adult by around age 14. [10:54] For most of human history, people were not aware of the day or year they were born. They were “fit and healthy,” or “a grandfather,” or “a mother.” They didn’t know their chronological age. They had a more “real” sense of age. [11:26] Starting in the Nineteenth Century, governments started keeping accurate birth records. In the Twentieth Century, birthday celebrations and birthday parties began. The song, “Happy Birthday To You”, became popular in the ’30s. Once governments began tracking people by age, they started separating them by age, for school and work. [12:04] The greatest example of this age separation is retirement at age 65 when you are “old.” Because we are living longer, considering 65 to be old doesn’t work anymore. People age differently. There is a great diversity in how healthy and active people are over age 65. [12:43] Marc talks about 80-year-olds in the Ajijic Hiking Group, who easily beat him in hiking. These 80-year-olds look at life differently than Marc would have thought they do. It is a mindset. Many are retirees. Marc isn’t retiring, at least for the next 15 years. He just moved his business down to Ajijic. [13:41] The Twentieth-Century three-stage life worked for a 70-year lifespan. But we learned in the Twentieth Century that age is malleable. You can influence how you age and how long you will live. Diet, exercise, community, and relationships all make a difference. Having engagement and a sense of purpose helps you age better. [14:30] How do we create this new, longer life, when the three-stage life has us retiring at age 65? How are you engaging in the world and what is your sense of purpose? We are in a social experiment. We need to find how to use time in productive ways. [16:19] Anthropologists call an ambiguous threshold of transition a liminality. Teenage years are a liminality. The years around retirement are a new liminality. [17:04] In Andrew’s book, Jane graduates from college, marries Jorge, and they take turns reinventing themselves every 15 years. This is foreign to how Marc was raised, to have a 40-year career leading to retirement. [18:14] In a longer life, it is important to keep your options open. Reinvention comes by your choice or from circumstances given to you, like being laid off. Reinvention is one of the challenges of a longer life. Andrew tells 40-year-olds that they have more working years ahead of them than they have behind them. That shocks them. [19:22] In Arizona, on January 1, 1960, Del Webb, opened the first Sun City with five model homes and a strip mall. 10,000 cars drove in the first day. In those days, people of retirement age could expect to live 10 or 15 years. Today, in a married couple of 65, one of the spouses has a good chance of living to 100. What are they going to do? [20:20] The UK Pension was introduced in 1908. Since then, life expectancy has increased by 36 years. Andrew says it is crazy that the three-stage life has not been changed much in that time. We’re biologically aging better. Most of these extra years of life come in the second half of middle age. [21:03] For about the last hundred years, roughly every decade, life expectancy has increased by two or three years. That’s like adding six to eight hours to every day. With more time, we would structure our day differently. We have longer lives and we can structure them differently. The average age of first marriages has gone from 20 to 30. [22:14] The number of people working after age 70 has tripled in the United States over the last 20 years. A person in their 20s needs to think about working into their early 80s. There is time for experimentation and finding what you like and are good at. In your 40s, 50s, 60s, and 70s, you’re going to need to think more about investing. [24:07] Almost half of Marc’s online community is over 60; one-third are over 65. One of the common themes is they all want the freedom to keep on working, on their terms. Andrew notes that GenX and Millennials want flexible, meaningful, purposeful, autonomous work; so do workers over 60. We all want that. [25:09] At every age, preparing for your future self is important. That’s the key mindset perspective. “How do I make sure that I’m fit, healthy, engaged, and have my community and sense of purpose?” In a longer life, you need to be more forward-looking. [25:58] At 78, you have 13 more years of life than at 65, with the health that a 65-year-old of 40 years ago had. You are younger than your age. There are new options and new possibilities at every age. We work it out as we go along. [27:20] Marc recalls discussing with Ashton Applewhite, author of This Chair Rocks: A Manifesto Against Ageism, that the older we get, the younger we feel, and the longer we want to live. Our view of old age keeps on moving further and further out. [27:42] Andrew notes the paradox of aging: younger people see the challenges of aging and think it sounds terrible but happiness often increases as people grow older. Andrew shares his explanation. [28:52] As people get very old and sense that they may be approaching their final decade, they do want to focus on the things that matter the most to them. For most, that will be in their 80s and 90s. [29:33] Marc contrasts the treatment of ages in the U.S. and in Mexico. There are so many multi-generational homes in Mexico, and it is very healthy. Inter-generational mixing is good. Our U.S. obsession with age led to labeling the generations, separating them further from each other. The generations don’t mix. [31:43] People are people. Labeling comes about due to a lack of inter-generational mixing. Inter-generational mixing will become more crucial as we all live longer. It is a great way of spreading knowledge and insight. It will help the young be more forward-looking and the old to be more youthful and innovative. [33:02] Marc recalls his presentation in March on the five generations in the workplace. Many of the audience had never networked with Millennials. One had volunteered in the Beto O’Rourke Senate campaign, where he learned a lot. [33:43] Andrew has a website, 100yearlife.com, that includes a free diagnostic to look at your finances, skills, knowledge, physical and mental health, and your relationships, as well as your ability to undergo change. A three-stage life did not encourage many transitions. The transitions were: college to work and work to retirement. [34:20] More than 20K people have taken the diagnostic. There was no real pattern by age. People are the same, whatever age they are. Only one pattern emerged. Men in their 50s had quite narrow (similar) social circles. To transition well, open yourself up to new people and new ideas and find new circumstances. [36:03] Put yourself into challenging and different situations where you are not as well-known. That’s how you grow, learn, and transition. [36:20] Contact Andrew and buy his book through 100yearlife.com or see his ongoing work on his personal website, AndrewScott.global. Also, reach Andrew on Twitter at @ProfAndrewScott or LinkedIn at Andrew Scott. Andrew shares resources with people around the world experimenting and learning from each other on how to live well longer. [37:02] Marc thanks Andrew and hopes you enjoyed this episode. Marc thoroughly enjoyed speaking with Andrew. What are you going to do with all those extra years? Marc has a plan; do you? [37:21] The Career Pivot Community website has become a valuable resource for more than 50 members who are participating in the Beta phase of this project. Marc is recruiting new members for the next cohort. [37:35] If you are interested in the endeavor and would like to be put on the waiting list, please go to CareerPivot.com/Community. When you sign up you’ll receive information about the community as it evolves. [37:50] Those who are in these initial cohorts set the direction of this endeavor. Right now they are forming writing groups. This is a paid membership community with group coaching and special content. More importantly, it’s a community where you can seek help. Go to CareerPivot.com/Community to learn more. [38:21] Marc invites you to connect with him on LinkedIn.com/in/mrmiller. Just include in the connection request that you heard Marc on this podcast. You can look for Career Pivot on Facebook, LinkedIn, or @CareerPivot on Twitter. [38:39] Please come back next week, when Marc will speak with Tami Forman, the executive director of Path Forward. [38:46] Marc thanks you for listening to the Repurpose Your Career podcast. [38:51] You will find the show notes for this episode at CareerPivot.com/episode-127. [38:59] Please hop over to CareerPivot.com and subscribe to get updates on this podcast and all the other happenings at Career Pivot. You can also subscribe to the podcast on iTunes, Stitcher, the Google Podcasts app, Podbean, the Overcast app, or the Spotify app.

In this, episode we speak with Change Agent and Author, Patti Temple Rocks, about the effects of ageism in the workplace.Patti is breaking the silence around ageism and turning it into a national conversation among all ages. Patti is passionate about fighting age discrimination and helping people understand how it harms individuals, businesses, and society as a whole. For more information about Patti visit http://www.pattitemplerocks.com/. You can watch the VIDEO of this podcast here: https://youtu.be/Td9f3RdaN8s  You can watch the AUDIO of this podcast here: https://soundcloud.com/user-623998480  Episode Highlights: [04:33] Ageism vs Age Discrimination [09:52] Ageist Signals [18:57] Breaking The Silence [25:38] Dealing With the Emotional Impact Of Ageism [29:46] Resume Tips   [36:22] Plan Of Action If Faced With Ageism   [38:18] Herman Miller's Flexible Retirement Plan   Resources Mentioned in This Episode: Recruiter Magnet Resume - www.JenniferTardy.com/Resume I’m Not Done: It’s Time To Talk About Ageism In The Workplace - http://www.pattitemplerocks.com/im-not-done This Chair Rocks: A Manifesto Against Ageism - https://thischairrocks.com/ 

Over four decades, Patti Temple Rocks has held senior leadership positions in three distinct communication sectors: PR, advertising, and corporate/client side. She is an inspirational leader, innovative thinker, problem-solver, growth driver, brand steward, and an agent of change. Patti is passionate about fighting age discrimination and helping people understand how it harms individuals, businesses, and society, as a whole. You can learn more about this issue at Imnotdone.rocks.   Listen in for ways you can have this conversation where you work and where you live.   Key Takeaways: [1:09] Marc welcomes you to Episode 124 of the Repurpose Your Career podcast. Career Pivot brings you this podcast. CareerPivot.com is one of the very few websites dedicated to those of us in the second half of life and our careers. Take a moment to check out the blog and the other resources delivered to you, free of charge. [1:41] If you are enjoying this podcast, please share it with other like-minded souls. Subscribe on CareerPivot.com, iTunes, or any of the other apps that supply podcasts. Share it on social media or just tell your neighbors, and colleagues. [2:02] Next week will be Episode 125. Marc has categorized the episodes. Look for them on CareerPivot.com/podcast. Scroll past the player to find Show Notes by Category, including interviews, audiobook chapters, series, and more. [3:23] Let Marc know what you think about how they are organized. Feel free to email Marc at Podcast@CareerPivot.com [3:38] Next week, Marc will interview Paul Tasner. Marc found Paul through his TED Talk where he told his story of being laid off at the age of 64 and becoming an entrepreneur and formed Pulpworks. [4:01] This week, Marc interviews Patti Temple Rocks, the author of a great book on Ageism. [5:46] Marc welcomes Patti to the Repurpose Your Career podcast. Patti reveals some of her personal passions: traveling and experiencing local cultures. [6:28] Patti explains the inspiration to write her book. Her boss and mentor, the first women to reach the C-suite at this large corporation, was pushed to the sideline. Patti asked the CEO why, and he said she was “just tired.” Patti knew that wasn’t true, and she started noticing age discrimination from that point on. [8:45] Patti’s wanted to make sure that didn’t happen to her, and to prepare for the day when the workplace decided it was time for her to go do something else. [9:10] Patti found a lot of writings about creating a second career when you are not perceived as valuable in your first career. Patti wasn’t ready to go do something else. She still had a lot to offer and give. Patti realized there were others who felt the same. [9:55] Patti’s book focuses on a message for businesses: You’ve got to change because there is this huge population of us who are reaching the stereotypical retirement age and we’re not going to want to go. [10:37] Marc has noticed code words for ageism. One term used in his workplace was he “doesn’t have the energy.” Patti says “digital native” can exclude Boomers. [11:07] Chris Farrell in Unretirement: How Baby Boomers are Changing the Way We Think About Work, Community, and the Good Life, says that companies are going to need Boomers. Without companies changing their behaviors, there will still be ageism. [11:29] When Marc interviewed Ashton Applewhite she had said that Boomers need to change behaviors. Patti saw there was room for her book. [11:51] In Patti’s opinion, there were a lot of people willing to make assumptions without having conversations about what is in the best interest of the company and the employee. Talking about age is considered taboo. Talking about salary is forbidden. More transparency in business will uncover inequities. [13:16] People assume that when an employee reaches a certain age, they don’t want to travel or move, or they are not worth training. These untruths continue due to lack of conversation. [13:40] Ageism exists because we don’t talk about it. Patti remembers a time when there were no diversity and inclusion officers or strategies. Today, we are talking about racism and sexism in corporations and in society. Age does not have that protection. [15:31] We need to start noticing when workers in their 50s and 60s are being ushered out of organizations. Ask the question, “What’s going on in my organization?” We can make a change. Marc tells of a case of disguised ageism from his corporate history. [16:30] Patti gives an example of ageism from her own career. Our view of retirement changes as we approach the expected retirement age. [19:34] Marc will interview Andrew Scott in May. Andrew and his wife, Lynda Gratton, wrote The 100-Year Life: Living and Working in an Age of Longevity. Young adults are probably not going to retire until they’re 85. They just haven’t figured that out, yet. [20:29] Marc talks about Del Webb, who opened the first Sun City on January 1, 1960, with five model homes and a strip mall. 10,000 cars came through the first day. A lot of the people smoked. They were in their 60s and weren’t going to live for more than 10 years. Today a married couple of age 65 have a good chance that one will live to 100. [21:53] Patti talks about how Herman Miller has addressed ageism. They realized that if everybody who was eligible for retirement took it at the time of their eligibility, they would have serious labor shortage and knowledge-transfer problems. [22:47] Herman Miller also noticed that most people were retiring without giving much notice. Those people were also not really prepared for retirement. Herman Miller created a program of flex retirement that encouraged employees to work with their managers to plan for retirement in steps, as much as five years ahead of time. [24:13] There almost always was a solution that was in the best interests both of the company and the employee. A major benefit for Herman Miller was in being able to plan for orderly successions with the person whose job is being filled making some contributions to the discussions. This program was a win-win. [25:08] Companies need to realize that it’s in their best interests, from a labor standpoint, to keep their employees around longer. If we Boomers can get people talking about ageism, and treating it as a taboo subject, solutions will arise from that conversation. [26:13] Patti interviewed many people who had experienced ageism. One obvious conclusion is that older workers are not around because of their higher salaries. It’s up to all of us to continue to prove our value, no matter what our age, so that we earn our salary. In cost-cutting times, that may mean reduced hours or a lower-paying job. [27:51] 100% of the people Patti interviewed said that if their boss had offered the option to change roles and reduce compensation, they would surely have considered it and more than likely would have taken it. Most people aren’t in a position to completely retire in their 50s or early 60s, if for no other reason than the high cost of health insurance. [28:30] Nobody should take a pay cut for doing the exact same job but companies can find a way to reorganize someone’s job to use their strengths at a lower salary. [28:51] Marc is living in Mexico because of the high cost of health insurance in the U.S. Marc also notes that he never was offered at any job the option to do something different for less money. [29:20] One of the common themes in Marc’s online community is that everybody wants the freedom of when they want to work, what they want to work on, and how hard they want to work. It’s not as much about the pay. [29:43] Patti has seen through her career that everybody wants flexibility and freedom. It is especially important toward the end of a career. CVS offered a package to pharmacists and store managers to spend winters in Florida. This solved a training and staffing problem and worked out well for older workers. Flexibility is huge. [32:11] Patti’s hope is that, as a result of this conversation in society, we will all have more choices about our own end of careers. [33:46] Patti has the idea that the vast majority of people who don’t get employee reviews when they’re supposed to are over 40. It’s sort of decided for us at that age that we care less about career development. Patti says, let’s take control of the end of our careers, not just the beginning of our careers. [34:28] Marc doesn’t ever want to retire. He wants to work less at something he loves, on his terms. [34:46] Patti’s book, I’m Not Done: It’s Time to Talk About Ageism in the Workplace, is available on Amazon. Patti’s website is Imnotdone.rocks and you can reach out to her there. Patti’s focus in her writings is to continue to raise awareness for this topic. People always thank her for bringing this up. Patti is not done talking about it! [35:41] Marc thanks Patti and hopes you enjoyed this episode. Ageism is not going away anytime soon. Marc recommends Patti’s book. Let him know what you think of it. [36:00] The Career Pivot Community website has become a valuable resource for 50 members who are participating in the Beta phase of this project. Marc is currently recruiting new members for the next cohort. [36:11] If you are interested in the endeavor and would like to be put on the waiting list, please go to CareerPivot.com/Community. When you sign up you’ll receive information about the community as it evolves. [36:27] Those who are in these initial cohorts set the direction of this endeavor. This is a paid membership community with group coaching and special content. More importantly, it’s a community where you can seek help. Go to CareerPivot.com/Community to learn more. [36:52] Marc invites you to connect with him on LinkedIn.com/in/mrmiller. Just include in the connection request that you heard Marc on this podcast. You can look for Career Pivot on Facebook, LinkedIn, or @CareerPivot on Twitter. [37:14] Please come back next week, when Marc will interview Paul Tasner, owner of Pulpworks. [37:20] Marc thanks you for listening to the Repurpose Your Career podcast. [37:25] You will find the show notes for this episode at CareerPivot.com/episode-124. [37:32] Please hop over to CareerPivot.com and subscribe to get updates on this podcast and all the other happenings at Career Pivot. You can also subscribe to the podcast on iTunes, Stitcher, the Google Podcasts app, Podbean, the Overcast app, or the Spotify app.

Creative destruction occurs when a disruptive industry supplants a legacy industry, causing the loss of some jobs and the creation of others. Marc explains the need to get ahead of the disruptions in your industry, using examples from industrial giants who quickly became insignificant or who vanished as a result of unexpected market or social movements. Marc shares current technological changes and views of more drastic changes soon to come.   Listen in for a sample of the helpful advice in the new edition of Repurpose Your Career.   Key Takeaways: [1:14] Marc welcomes you to Episode 123 of the Repurpose Your Career podcast. Career Pivot brings you this podcast. CareerPivot.com is one of the very few websites dedicated to those of us in the second half of life and our careers. Take a moment to check out the blog and the other resources delivered to you, free of charge. [1:44] If you are enjoying this podcast, please share it with other like-minded souls. Subscribe on CareerPivot.com, iTunes, or any of the other apps that supply podcasts. Share it on social media or just tell your neighbors, and colleagues. The more people they reach, the more people they can help.[2:06] Next week, Marc will be interviewing Patti Temple Rocks, author of I’m Not Done: It's Time to Talk About Ageism in the Workplace, a great book on ageism. Marc thinks you will like this great interview. [2:20] If you are a regular listener to this show, you probably noticed that Marc has stopped talking about the next edition of his book, Repurpose Your Career. Susan Lahey and Marc are back on track and a draft of the third edition just got sent to the copy editor. [2:35] Marc’s plan is to release the third edition of the book in September of this year. [2:41] This week, Marc will read the pre-release chapter, “Learn to Embrace Creative Destruction.” He plans to release this chapter in PDF form to the review team within a week. [2:54] If you are interested in being on the release team and get early access to chapters in the new edition, go to careerpivot.com/rycteam. Marc hopes you enjoy this episode.[3:12] The pre-release chapter of “Learn to Embrace Creative Destruction.” In his book, Antifragile: Things That Gain From Disorder, writer Nassim Nicholas Taleb explains the problem of turkeys. A butcher feeds a turkey for 1,000 days. Every day that that turkey’s life remains constant confirms the surety of his current existence. [3:40] “This is the way it goes. This is the way it has always gone. This is the way it always will go.” All of the data confirms that butchers love turkeys. The turkey can rest confident in this idea because he has 999 days of benevolent treatment to back it up. [4:01] Then, a few days before Thanksgiving, everything in his worldview is upturned. This is what Taleb calls a ‘black swan event.’ All of the evidence proves it can’t happen, until it does. [4:16] The truth is that this is the normal course of things in human existence. A sudden rain shower hits the picnic. A car accident ruins travel plans. A financial windfall or unexpected romance changes your trajectory. Death comes unexpectedly. This is how life is. [4:36] In the world of work, the force behind these changes is often the power of creative destruction. One thing is destroyed and another is created. The turkey’s life is over. Dinner is served. [4:52] If the change is in our favor, we think it’s a good change. If the change is not in our favor, we think it’s a bad change. Regardless of how we feel about it, though, it’s going to happen. We need not be taken by surprise, like the turkey. [5:10] I was listening to a rebroadcast of a Freakonomics Radio podcast called “How Safe Is Your Job?” The hosts were talking about pianos. In 1905, they said, 400,000 pianos were made in America. If you wanted music in your house, you learned to play the piano. [5:31] The phonograph had been created 30 years before, in 1877 but phonograph sales didn’t take off until 1915. A decade later, the radio became popular. Then, eventually, the tape player, the eight-track, the CD player, and streaming and… [5:49] Today only about 30,000 pianos are made each year, about eight percent of the number made in 1905. [5:58] Each new iteration of musical enjoyment was a form of creative destruction. Each caused people in the previous industry to lose jobs or pivot. [6:09] In 1975, an employee of the Kodak company created a digital camera. But instead of developing it, Kodak concluded it was a non-starter because they didn’t think people wanted to look at their pictures on their TVs. So the company continued on focusing on chemical film until it became clear that they had bet on the wrong horse. [6:31] In 2001, Kodak had the second-most-popular digital camera on the market but lost $60 on every sale. A decade later, Kodak declared bankruptcy. [6:47] In these cases, creative destruction took 20, 30, or 40 years to bring down one giant and birth another. Now, that pace is accelerating. [6:58] Amazon.com was founded in 1994 and, initially, just sold books. They were credited with the demise of several brick-and-mortar bookselling chains. Over the next 11 years, Amazon moved into retailing pretty much everything and by 2015, it passed Walmart to be the most valuable retailer in the world, by market capitalization. [7:24] It took them and their online retail competitors only a few years to bring down what had been a staple of the world economy, the brick-and-mortar store. [7:36] In 2018, Amazon started buying surviving brick-and-mortar retailers, including Whole Foods, presumably to collect data on people who still shop there and further strengthen their market presence. [7:50] Now, Amazon is opening brick-and-mortar stores around the country, including convenience and book stores. They’re remaking retail, Amazon-style. [8:00] The iPhone was created only 11 years ago, in 2007, but at that time, I used my phone for talking to people. [8:10] Today, this is what I use my phone for: the weather report from the Weather Channel app; manage my social media with LinkedIn and Twitter. I removed the Facebook app after the last presidential elections. [8:23] I take and view pictures, edit files in Google Drive or Dropbox, communicate with clients over Skype, check scores on the ESPN app, find my keys, using the Tile app, listen to podcasts and audiobooks (as I no longer listen to the radio), find the new coffee shop via Google Maps or Apple Maps, … [8:45] … enter the YMCA by swiping the barcode in the YMCA app, manage multiple credit cards and bank accounts, show the police officer my proof of insurance via the State Farm app, check airline schedules to see if my son’s flight home is on time, … [9:04] … search Google to answer the question my wife just asked me, and watch House Hunters International on HGTV via the Sling TV app. Oh, and a lot of people use them to listen to music. [9:17] Because of the technology we have now, everything is being reimagined, reconfigured, reinvented, at a pace our parents never could have conceived of. One way to say it is the world is being ‘SMACed.’ [9:38] S = Social media: LinkedIn Facebook, Twitter, Pinterest, Instagram, and Snapchat. Today, people go to social media for everything. It’s the U.S. Mail, the telephone, the photo album, the gossip chain, the opinion column, the news, the entertainment, education, and job board, all rolled in one. [10:02] It’s also one place employers go to find you and find out whether you are the kind of candidate they want. [10:10] M = Mobile. Roughly 60% of adults get their news on a mobile device. According to the research by the Pew Research Foundation, mobile apps track our behavior and our preferences as well as give us a means to pay for things. People use mobile devices to shop, to bank, and to date. [10:32] If your career isn’t mobile-friendly, you will be left in the dust. [10:39] A = Analytics. More data has been collected in the last few years than was collected in the previous century. A lot of it is coming voluntarily from our activities via social media and mobile. [10:55] How we shop, where we shop, what we pay with, where we go online, and even how long it takes to get somewhere are some of the things that inform this data. Do you remember the movie, Minority Report, where Tom Cruise walks through the mall and hyper-customized ads display everywhere? [11:15] Analytics will affect how you are hired. [11:19] C = Cloud. Cloud is changing everything in the technology world. Most of the major technology hardware vendors are seeing portions of their business collapse because data isn’t being stored on their hardware. It’s being stored in the Cloud. [11:39] A classic example is IBM, who missed the shift and is seeing massive changes in their business. Their hardware business is collapsing. Cloud computing is sometimes referred to as SaaS or Software as a Service. [11:55] With SaaS, you don’t have to buy a disc. You don’t have to save data on your computer. You don’t have to have a photo album or a filing cabinet. You can keep everything in the Cloud. [12:10] Also, you can get services in the Cloud, rather than hiring someone to do them, like bookkeeping, record keeping, customer relationship management, and marketing. [12:19] You can book travel on the Cloud, make appointments in the Cloud, even hold conversations in the Cloud. SMAC is a representation of what we’ve long called the Robot Invasion. Articles have said for decades that robots are going to take our jobs. And SMAC is robots doing just that. [12:40] Some people assume the jobs robots can do are severely limited. I’m here to say, “Nope.” [12:48] Surprising jobs a robot can do: journalism. [12:52] An article in Wired called, “What News-Writing Bots Mean to the Future of Journalism,” leads with “When Republican Steve King beat back Democratic challenger Kim Weaver in the race for Iowa’s 4th District seat in November, the Washington Post snapped into action, covering both the win and the wider electoral trend.” [13:15] “‘Republicans retain the control of the House and lost only a handful of seats from their commanding majority,’ the article read, ‘a stunning reversal of fortune after many GOP leaders feared double-digit losses.’” [13:30] “The dispatch came with the clarity and verve for which Post reporters are known, with one key difference: It was generated by Heliograf, a bot that made its debut on the Post’s website last year and marked the most sophisticated use of artificial intelligence in journalism to date.” [13:52] Any type of writing that is based on data can be replaced with automation and robots. In fact, artificial intelligence is working to take over creative writing, too. Another piece, in the Observer, is called “Will Robots That Can Write Steal Your Creative Job?” [14:12] The author writes, “So, could the machines eventually begin to analyze popular fiction and start to come up with all new narratives that fit our tastes? Indeed, to ever more narrow tastes? We have already seen greater individuation in fiction as the e-book market has made shelf space infinite.” [14:36] “Before e-books took off, novels about werewolves were already a healthy little Fantasy and Science Fiction sub-genre. Since e-books, though, billionaire werewolf romance novels are now a thing.” [14:52] Automation robots will have an incredible impact on medical professions. If a doctor wants an EKG, he can record it on your smartphone app. All of your medical data will be digitized, including X-ray images, CT Scans, and MRIs. [15:12] The Economist produced a special report called “Automation and Anxiety,” which discussed the impact on medicine of deep learning. A product from Enlitic can outperform doctors in reading diagnostic images. [15:27] It’s not just the images are sent to places like India or China to be evaluated by doctors who are paid less but automation and robots are actually doing the work that doctors have always done. [15:40] Jobs are being eliminated in retail at an alarming rate. Retail giants like Sears have shed legacy brands such as Craftsman and Lands End in an effort to survive. Many specialty chains are failing, like Tailored Brands (TLRD), owner of stores like Men’s Wearhouse and Jos. A. Bank. [16:05] Amazon is opening up stores like Amazon Go, where people can do their whole shopping trip without interacting with a single person. As the “Fight for Fifteen” movement works to raise the minimum wage to $15 an hour, one of the unintended consequences will be the deployment of automation and robots. [16:25] I’m already seeing fast food chains rolling out mobile apps and kiosks where you can order your food and never have to speak to a person. [16:35] I’m seeing lots of requests for career middle managers in the retail segment looking for assistance in getting out of the industry. A 2018 study by PWC predicts that nearly 40% of jobs in the U.S. may be vulnerable to replacement by robots in the next 15 years. [16:54] Hopefully, I’ve demonstrated to you that professions that one would have thought would be immune to automation and robots are at risk. Similarly, if the industry where you are working is at risk, you must be on the lookout. [17:10] If you think you are safe from automation and robots sabotaging your career, you must be smoking something! And yes, you are inhaling. [17:22] It is devastating to realize that the career you built — the skills you’ve honed, the seniority you’ve acquired — have all been wiped out because someone built a robot that can do what you do faster and cheaper if not better. [17:38] For many people, these changes have hit like an earthquake or hurricane. They are living in a career disaster area. They will recover but they’re not moving back into the old house. [17:52] Sally was 65 and was a consummate marketing professional. She had worked in a variety of different industries over the span of her career. At different times in her career, she worked freelance and she worked for some major agencies. [18:06] Like many of her peers, she took a hit in the great recession. Then her spouse passed away suddenly and Sally decided to move across the country to be closer to her children. [18:16] Now, she’s trying to re-establish herself in a new city where the culture and job market are very young and vibrant. Sally is taking courses in social media and digital marketing but the skills required to be productive marketing professional have made tectonic shifts in the direction of technology. [18:37] In the 1990s, when I was working in a marketing and sales support function in IBM marketing or in the executive briefing center, we produced presentations and marketing collateral; web content that supported the sale of IBM hardware and software. That world no longer exists. [18:56] The world that does exist today, as I launch the Career Pivot Online Community, requires a completely new set of skills. I’m learning about Facebook marketing, Google Adwords, re-marketing, re-targeting, pixeling strategies, ad networks, and other digital marketing approaches. [19:14] When I made the decision to leave the world of technology marketing, more than 15 years ago, I left a place that looks nothing like it does today. Can Sally shift into this new technological marketing world that’s populated with a very young workforce, at the age of 65? It’s possible but not probable. [19:37] Larry is also 65. He is an engineer who has worked for some of the top companies that designed and manufactured leading computer hardware through his career. He was a program and project manager for huge multinational, multi-company development projects with huge scope and complexity. That world is disappearing, fast. [19:59] Companies like HP, IBM and others have seen their hardware business almost completely disappear. Companies like Sun and DEC have been wiped off the map in a very short period of time. [20:14] There are many like Larry, who built their careers around designing large and ever-growing complex hardware systems. But in the last 10 years, the hardware market has been commoditized. The iPhone sitting next to me has more computing power and function than huge computers of just a few years ago. [20:35] Larry interviewed for a program management job with one of the leading Cloud infrastructure companies. And the first thing they asked him to do was to take a coding test. What?! A coding test? For a program management job? [20:51] Like Larry, I haven’t written a line of code in over 15 years. Could I pass a coding test? Probably not. Does it make sense that they want to see if he can code? Probably not. But that’s not the world we live in, now. [21:06] They moved my cheese. The complex world that Larry excelled and thrived in moved from hardware to software, at Warp speed. They moved Larry’s cheese —  referencing the book Who Moved My Cheese, an amazing way to deal with change in your work and in your life by Dr. Spencer Johnson — and he didn’t even realize it. [21:31] The career space that Larry and his peers lived in for so many years now looks like a career disaster area. Like Sally, he could retool but can he do it fast enough and be accepted in a very young, fast-moving market? It’s possible but not probable. [21:52] It’s now time to shift expectations and direction. People can and do rebuild after a disaster. Sometimes people have to walk away from the disaster scene because it’s just too risky to stay. This is the destruction part. But after a period of grieving all that, it’s time to move away from destruction and get on with creation. [22:15] From here out, there is no safe haven where you can just tuck yourself in and work as long as you want to work. Creative destruction is happening every day and you have to be constantly learning, evolving, and pivoting. How you do that is the subject of the next chapter. [22:35] Action steps: Is your industry in the process of being SMACed? Evaluate where you’re keeping up with changes. Research what skills you need to keep up with your current industry and how much of a challenge will that be? Does it mean going back to school or merely taking online classes? [22:55] Write down how your current skills might be useful in other emerging business types or industries. [23:04] Marc hopes you enjoyed this episode. It is imperative that you learn to embrace creative destruction, as it’s not going away. If anything, it’s going to accelerate. [23:15] The Career Pivot Community website has become a valuable resource for about 50 members who are participating in the Beta phase of this project. Marc is currently recruiting new members for the next cohort. [23:27] If you are interested in the endeavor and would like to be put on the waiting list, please go to CareerPivot.com/Community. When you sign up you’ll receive information about the community as it evolves. [23:43] Those who are in these initial cohorts set the direction of this endeavor. This is a paid membership community with group coaching and special content. More importantly, it’s a community where you can seek help. Go to CareerPivot.com/Community to learn more. [24:07] Marc invites you to connect with him on LinkedIn.com/in/mrmiller. Just include in the connection request that you heard Marc on this podcast. You can look for Career Pivot on Facebook, LinkedIn, or @CareerPivot on Twitter. [24:28] Please come back next week, when Marc will interview Patti Temple Rocks, author of I’m Not Done: It's Time to Talk About Ageism in the Workplace, a great book on ageism. [24:38] Marc thanks you for listening to the Repurpose Your Career podcast. [24:43] You will find the show notes for this episode at CareerPivot.com/episode-123. [24:57] Please hop over to CareerPivot.com and subscribe to get updates on this podcast and all the other happenings at Career Pivot. You can also subscribe to the podcast on iTunes, Stitcher, the Google Podcasts app, Podbean, the Overcast app, or the Spotify app.

This Business Strategy womens leadership podcast episode features Patti Temple Rocks. Patti is the author of "I'm Not Done: It's Time to Talk About Ageism in the Workplace'" a fantastic recent book that explores ageism in the workplace. Patti is sharp, provocative, and compelling in her thoughts.      

This Business Strategy womens leadership podcast episode features Patti Temple Rocks. Patti is the author of "I'm Not Done: It's Time to Talk About Ageism in the Workplace'" a fantastic recent book that explores ageism in the workplace. Patti is sharp, provocative, and compelling in her thoughts.      

When it comes to discrimination in the workplace, we've come a long way as a society. But there's still one systemically ignored form of discrimination that happens all the time, and it affects everyone: ageism. I'm Not Done, author, Patti Temple Rocks takes a deep dive into ageism in the workplace--what it looks like, how it harms people and businesses alike, and how business leaders can get on the right side of the issue. You can bet the book by simply clicking on this link: https://www.amazon.com/Im-Not-Done-Ageism-Workplace/dp/1544512384/ This episode is sponsored by Float Culture: http://floatculture.co.nz/ Subscribe to my YouTube channel here: https://www.youtube.com/PleaseBlowMyMind --- Send in a voice message: https://anchor.fm/pleaseblowmymind/message

When it comes to discrimination in the workplace, we’ve come a long way as a society. There’s still one systemically ignored form of discrimination. It happens all the time and it affects everyone: ... The post I’m Not Done: Patti Temple Rocks appeared first on Author Hour.