Podcasts about qfd

Brian Meyer w/QFD, Ernie Reddick

Se, assim como o Gil, você ainda não escreveu e gravou o seu Vídeo de Vendas de Valor usando o Método VTSD, preciso te contar que além da promessa com QFD, do "pra quem é e pra quem não é", das provas e da história, um bom VVV precisa ter um conteúdo de comparação. Para entender como fazer um Vídeo de Vendas de Valor, que mostra para as pessoas que o seu produto realmente funciona, sugiro que você assista até o final.Conheça o VTSD:http://vtsd.com.br/ep273-ladeira-pv-vtsd Me siga no Instagram:https://bit.ly/Insta-Leandro-LadeiraConheça o canal principal:https://bit.ly/Canal-Metodo-VTSDOuça nosso podcast:https://bit.ly/Podcast-do-Ladeira-no-Spotify

Ryan Willingham w/QFD

Join me, your guide Greg Myers, as I sit down with the visionary Joe McLean, the CEO and Co-Founder of Quavo. Discover how Joe's journey from a computer science enthusiast to a fintech innovator is transforming the landscape of fraud and disputes management in the banking industry. In our extensive dialogue, we traverse the inception and growth of Quavo, illuminating the innovative products like QFD, ARIA, and DRE, which are redefining efficiency and automation in handling post-fraud processes for financial institutions. Joe emphasizes that while fraud is an inevitable part of the banking sector, the implementation of refined systems is vital in aiding institutions to effectively manage it. The discussion on the future of payments and fraud paints a picture of an industry in the midst of significant transformation, driven by automation and technological advancement.Joe's journey is a testament to the power of passion and innovation in shaping a career that not only challenges the status quo but also nurtures personal growth. So tune in and be part of the conversation that's charting the future of banking, fraud management, and payment technologies.

Mayor Koch on Public Safety in Quincy!

Mayor Koch with an update on the Furnace Brook Golf Club, NQHS & Kennedy Center Building Upgrades, BIG Change on July 1st with the Quincy Fire Department, Upcoming Events, NE Freejacks, & 4th of July thoughts from the Mayor.

Neste episódio eu converso com a Marília, durante nossa conversa ela comentou que tem 1 milhão de views no seus conteúdos, mas que não conseguiu converter essas pessoas em vendas.Durante nossa conversa dei um direcionamento para ela aplicar hoje, para melhorar a suas vendas, algumas coisas que eu faria se estivesse no lugar dela. Alguns dos temas que abordamos foi: ● Como devo fazer o CPL do meu pico de Vendas (será que ele é o que faz a diferença no seu pico?) ● Perpétuo e pico de vendas podem existir no mesmo produto? ● O elemento primordial que você precisa ter na sua comunicação para começar a ter vendas de forma constante. ● As 3 etapas que acredito serem essenciais para você fazer um grande volume de vendas. ● Uma aula completa sobre QFD (método para criar métodos com a pitada VTSD). Assista até o final, e descubra como transformar views em vendas de fato.Assista até o final, e descubra como transformar views em vendas de fato.Conheça o VTSD: https://bit.ly/vtsdcastt Me segue lá no Instagram: https://bit.ly/instaladeira Vídeo novo toda semana:https://bit.ly/3EDQZrx Para ouvir no Spotify:https://spoti.fi/3TMMPRU

Neste episódio, eu converso com a Letícia.Ela tem um produto digital no nicho de fotografia, mas não estava conseguindo vender.Existia um "diabinho" na cabeça dela que sempre falava que não estava bom o suficiente. Durante nossa conversa, comentei como ela poderia utilizar essa voz do perfeccionismo (vulgo "diabinho") a seu favor e não contra. Você também vai ver sobre: 1) Urgência oculta, uma técnica para vender mais.2) Será que o nicho de hobbie é um bom nicho?3) QFD, técnica de criação de produto atrativo. 4) Como analisar e encontrar o seu público alvo.Escute até o final para pegar todos os conteúdos. Tem dinheiro escondido nessa conversa. Conheça o VTSD: https://bit.ly/vtsdcastt Me segue lá no Instagram: https://bit.ly/instaladeira Vídeo novo toda semana: https://bit.ly/3EDQZrx

Neste episódio eu converso com duas pessoas, a Adriana, minha aluna do VTSD que tem um produto digital no nicho de Yoga e a Andréia, minha seguidora que planeja começar no mercado digital. Durante o bate-papo eu explico qual a melhor maneira de aplicar a metodologia do VTSD, como fazer tráfego sem ser especialista em tráfego e como posicionar o seu produto de uma maneira atrativa utilizando a técnica do QFD. Conheça o VTSD: https://bit.ly/vtsdcastt Me segue lá no Instagram: https://bit.ly/instaladeira Vídeo novo toda semana:https://bit.ly/3EDQZrx

QFD fire safety/ 2x4's For Hope

The smart places to start is see if you can translate a concept from a piece of paper into some tangible. That starts with translating the data compiled in the QFD process into a paper prototype. It gives you the ability to think through results, ux, and build requirements. Once you have this initial offer, it allows you to test it internally and understand whether this project has a future. ​ Topics: Paper Based - idea review Feasibility Product / Service - ability to translate customer requirments into a working offer Alpha Product / Service - testing the offer internally

SHOW & CHAPTER 34: DESIGNING A WINNING PRODUCT OR SERVICE - WILLIAM EASTMAN 31/5/20220 Comments Picture Picture This is a structured approach to defining customer needs or requirements and translating them into specific plans to produce products to meet those needs. Reduces the likelihood of late design changes by focusing on product features and improvements based on customer requirements Show Objective Given show 31 on 1st to Market, create a process that will work closely with customer to improve or design a new product or service and bring it to market before the competition. ​ EPISODE 153: Summary The QFD approach (Quality Function Deployment) is a structured process to effectively design and build products or services that meets the customers specifications. Instead of building from an inside-out approach - our experts know better - it incorporates the voice of the customer into every step of the process and focuses internal experts on how to meet those requirements. Topics: 4 QFD Levels 3 QFD Matrices Small Business Owners Using the Tools EPISODE 154: The 4 Levels of Quality Function Deployment (QFD) We decided to provide you with the entire picture. There are 4 levels to the QFD process with #4 being optional. A Quality Function Deployment (QFD) is a systematic method to help identify customers' needs for designing a product (or service) in a way that it considers the customers' needs first time. Topics: Level 1 - The translation fo customer wants and needs into product or service design characteristics utilizing a relationship matrix Level 2: The discovery of which assemblies, systems, sub-systems and components have the most impact on meeting the product or service design requirements and identify key design characteristics Level 3: Examine which of the processes or process steps have any correlation to meeting the component, part or service feature specifications Level 4: Listing all the critical processes or process characteristics in the “Whats” column on the left and then determine the “Hows” for assuring quality parts are produced and list them across the top of the matrix. EPISODE 155: The 3 QFD Matrices to Quickly Build a Winning Offer Although there are 4 Matrices in the process, we will focus on the first three because of the type of investment requirement. Since most small businesses have limited resources, let's cover what is possible. Topics: Requirements Matrix - WHAT: Customer Requirements, HOW - Design Requirements Design Requirements - WHAT: Design Requirements, HOW - Engineering Design Product/Service Requirements - WHAT: Engineer Design, HOW - Product/Service Characteristics EPISODE 156: How the Small Business Owner Can Use the Tools This looks difficult and complicated, it can be if you miss the point. This process of using matrics (charts) simplifies the process by sequencing steps to take a product/service idea to a final offer. The goal is to make the process comprehensive, miss nothing, and get it done as quickly as possible. Picture Topics: Customer Requirements - measureable design targets and drive them from the assembly level down through the sub-assembly, component and production process levels Design Requirements - specifications and requirements contained in the contract to specify the minimum standards and define the limits of the project Engineering Design - the methods used to identify root cause and solve problems Product/Service Requirements - the features and attributes of the deliverable that needs to be controlled

We decided to provide you with the entire picture. There are 4 levels to the QFD process with #4 being optional. A Quality Function Deployment (QFD) is a systematic method to help identify customers' needs for designing a product (or service) in a way that it considers the customers' needs first time. Topics: Level 1 - The translation fo customer wants and needs into product or service design characteristics utilizing a relationship matrix Level 2: The discovery of which assemblies, systems, sub-systems and components have the most impact on meeting the product or service design requirements and identify key design characteristics Level 3: Examine which of the processes or process steps have any correlation to meeting the component, part or service feature specifications Level 4: Listing all the critical processes or process characteristics in the “Whats” column on the left and then determine the “Hows” for assuring quality parts are produced and list them across the top of the matrix.

The QFD approach (Quality Function Deployment) is a structured process to effectively design and build products or services that meets the customers specifications. Instead of building from an inside-out approach - our experts know better - it incorporates the voice of the customer into every step of the process and focuses internal experts on how to meet those requirements. Topics: 4 QFD Levels 3 QFD Matrices Small Business Owners Using the Tools

As a design engineer, you're tasked with translating vague customer statements into something technical and measurable. And you also need to identify what requirements are important: filtering the “must meet” requirements against the “should have” requirements. And, finally, you need to do this with your cross-functional team.  What if you miss something important? It's difficult. There is a method that we can use. Let's talk about the House of Quality and how you can use it no matter if your company uses QFD or not.See the podcast blog for a graphic and other references.Support the show

Given the Agilean process, it provides the manager/leader with 6 options for controlling the process and end result of the project. We will discuss how to use each effectively to raise the probabilities of a successful first offer. Topics: Control of Inputs: select only customers that fit your brand and skill sets, QFD (Requirements, Design, and Offer Characteristics Matrices).Control of Throughput: Project and Sprint processes Control of Output: Offer CharacteristicsDirect Supervision: SCRUM Master or Owner/Facilitator on Time boxing and accountability.Cultural Boundaries: reduce variation by creating a set of behavioral boundaries.Standardization of Skills: technical competence, industry competence, teamwork competence.

BUILDING THE COMPETITIVE LANDSCAPE This last step is organizational, creating spreadsheets that contain all of the information gather from market research so we can move back to the topic of building the MVO. In order to use one of most effective tools - the QFD, the information needs to be accurate and user friendly. Topics: Building spreadsheets: (RESZ, Markets, Competitors)Revisiting your plan for the prototype "The World Of Business At Your Finger Tips" ​Join our Facebook GroupJoin our LinkedIn GroupDownload the mobile APP

CREATING THE FIRST DESIGN MATRIX It is time to construct an operating model to test. There are at least 3 QFD's (Quality Function Deployments) created: (1) Requirements Matrix, (2) Design Matrix, and (3) Product Characteristics. Topics: Requirements MatrixCustomer Requirements / Design RequirementsDesign MatrixDesign Requirements / Engineering (Process) DesignProduct (Offer) CharacteristicsProduct Characteristics / Engineering Design That is all we can accomplish today. In Show 7 we will build 3 hypothetical matrix's to demonstrate the simplicity of the process.

Steve Salrin w/QFD, City Inspector Mike Seaver, Barbra Baker Chapin

Welcome back to another episode of What's Happening in Payments. I'm your host Ismail Umar, and this week, we talk about PayPal, tap to mobile payments, and crypto-backed cards. If you'd like to access more of our coverage on payments, subscribe to our Payments Newsletter. This episode of Tearsheet's Payments Podcast is sponsored by Quavo. With their flagship offering, QFD, Quavo has created a chargeback management solution for issuers of all sizes.

Welcome to the first episode of What's Happening in Payments, Tearsheet's new bi-weekly podcast. Host Ismail Umar takes you through the recent developments in the world of payments and their wider implications for the industry. In the inaugural episode, we talk about the changing relationship between BNPL and credit scores, cryptocurrency payroll, Apple's new Tap to Pay feature, and ‘Save Now, Pay Later' -- a new alternative to BNPL. This episode of Tearsheet's Payments Podcast is sponsored by Quavo. With their flagship offering, QFD, Quavo has created a chargeback management solution for issuers of all sizes.

General's Bridge to open. New heat for Interfaith. QFD grant.

Neste episódio, Leandro Ladeira conversa com a fonoaudióloga Vanissia. Sua questão é o alinhamento de elementos de comunicação, como a criação da página e do vídeo de vendas, o desenvolvimento de criatividade para fazer anúncios utilizando a mandala do VTSD.Leandro Ladeira dá dez dicas de anúncios para o negócio de Vanissia e diz como e o motivo pelo qual funil de vendas é um jeito péssimo de fazer marketing.

In this episode we will review over 40 project management acronyms that are used in business quite frequently. Most of these are especially used in predictive and hybrid environments with heavy process involvement. Drawing a blank on some of these could be an indicator that there are gaps to close before your professional project management exam! MAIN SITE: www.praizion.com Praizion Media specializes in project management education and professional development. Please visit: www.praizion.com for project management and PMP Exam training materials. 1. AC = AC actual cost 2. BAC = budget at completion 3. CCB = change control board 4. COQ = cost of quality 5. CPAF = cost plus award fee 6. CPFF = cost plus fixed fee 7. CPI = cost performance index 8. CPIF = cost plus incentive fee 9. CPM = critical path method 10. CV = cost variance 11. EAC = estimate at completion 12. EF = early finish date 13. ES = early start date 14. ETC = estimate to complete 15. EV = earned value 16. EVM = earned value management 17. FF = finish-to-finish 18. FFP = firm fixed price 19. FPEPA = fixed price with economic price adjustment 20. FPIF = fixed price incentive fee 21. FS = finish to start 22. IFB = invitation for bid 23. LF = late finish date 24. LOE = level of effort 25. LS = late start date 26. OBS = organizational breakdown structure 27. PDM = precedence diagramming method 28. PMBOK = Project Management Body of Knowledge 29. PV = planned value 30. QFD = quality function deployment 31. RACI = responsible, accountable, consult, and inform 32. RAM = responsibility assignment matrix 33. RBS = risk breakdown structure 34. RFI = request for information 35. RFP = request for proposal 36. RFQ = request for quotation 37. SF = start-to-finish 38. SOW = statement of work 39. SPI = schedule performance index 40. SS = start-to-start 41. SV = schedule variance 42. SWOT = strengths, weaknesses, opportunities, and threats 43. T&M = time and material contract 44. WBS = work breakdown structure 45. VAC = variance at completion

No episódio de hoje, Leandro Ladeira conversa com o Dr. Neymar Lima, médico ortopedista nos Estados Unidos. Leandro e Neymar conversam sobre precificação, copy, formas de conseguir depoimentos, métodos, vídeo de vendas, QFD, remarketing e big idea. Essa é uma conversa com conteúdo abrangente e um papo que vai fazer muita gente virar a chavinha sobre empreendedorismo e os resultados de topar o negócio de quem a gente se identifica: é ouro!

No episódio de hoje, Leandro Ladeira conversa com a dentista Carol Belchior que está trabalhando para colocar um produto no perpétuo.Durante os 15 anos de profissão na odontologia, além das habilidades no nicho, Carol reconhece a capacidade de vender e esse é o seu propósito: vender sonhos para seu potencial público, que são dentistas com o desejo de montar seu próprio consultório.Eles conversando cobre concepção de produto, anúncios, escala, reconhecimento profissional, QFD, maneiras de agregar valor, precificação e a nomeação das coisas.

Leandro Ladeira conversa com a comissária de voo Vanessa Schardong, que é lançadora de um produto de instalação e manutenção de aquecedor a gás.Ela e o especialista já estão executando o método e adaptando o que tinham construído ao método Venda Todo Santo Dia, sobretudo a mandala de anúncios que tem convertido bastante. A conversa é sobre anúncios, recuperação de vendas, QFD, estratégias, mercado e como não deixar com que o fluxo de ideias de empreendedora atrapalhe que o seu produto atual deixe de gerar tanto quando tem gerado receita agora.

Die Homebase der Produktentwicklung ist uns bleibt das House of Quality - oder muss es mit Agilität, Scrum und MVP abgerissen werden?

No episódio de hoje, Leandro Ladeira conversa com Felipe Moncalvo, lançador de 3 infoprodutos. As dúvidas de Felipe passam pela fase de concepção de produto.Eles conversam sobre big idea, plantação de sementes, QFD, anúncios e caminho de oportunidades, conversão e remarketing para trabalhar com os momentos de compra do potencial público.Definir o objetivo de seu produto, sistematizar informações e ter clareza de para quem é e para quem não é vão te ajudar a aumentar a sua margem de lucro. É uma conversa sobre tudo isso.

No episódio de hoje, Leandro Ladeira conversa com Thalles Moreno e sua companheira, sua sócia na agência de produtos digitais. Atualmente, trabalhando com um especialista do nicho de educação física, eles tiram dúvidas sobre pesquisas e levantam questões como mexer ou não no que precisa melhorar um pouco mais mas tem gerado receita.É um bate-papo sobre definição de pública, os nãos que você pode dar sem sentir culpado, tomada de decisão e QFD.

No episódio de hoje, Leandro Ladeira conversa com o português Rui Gonçalves, que tem um infoproduto de aumento da autoconfiança com sua esposa Andreia.Rui conheceu Leandro através do Érico Rocha, enquanto explorava o mundo dos lançamentos, começou acompanha-lo e quando teve a oportunidade garantiu o Venda Todo Santo Dia. Ele já possui o método, tem alguma aulas gravadas e agora precisa retomar as práticas e assim conseguir uma data para colocar seu negócio para rodar. Ele conversam sobre manter o foco no trabalho, quadro na parede, furadeira e decorado (QFD), o processo sistêmico que é o método VTSD, copy e anúncios, assim expandindo as possibilidade e oportunidades de Rui alavancar suas vendas.

No episódio de hoje, Leandro Ladeira bate um papo com o casal Nayche e Hugo, expert e lançador, respectivamente.Eles possuem dois produtos, um na área de beleza e o outro de marketing digital. Eles tiram dúvidas de como colocar o produto no perpétuo porque em algum momento esses produtos apresentam uma interseccionalidade mesmo com a diferença de nichos.O papo é sobre quadro-furadeira-decorado, percepção do cliente, anúncios, páginas de venda e a execução de plantação de sementes tirando da cabeça que existe um produto principal.

No episódio de hoje, Leandro Ladeira conversa com o casal Lucas Monteiro e Karina, que é professora de yoga e meditação. Juntos, então prestes a colocarem seu produto no perpétuo.Na fase de concepção do produto, a maior dificuldade dos dois é conseguir que o quadro na parede seja mais atrativo se tratando de um método que possui 3 pilares.Eles conversam sobre definição de urgências ocultas, quadro-furadeira-decorado sendo específico e fiel ao que o método propõe.

No episódio de hoje, Leandro Ladeira bate um papo com Simone, que trabalha com o perpétuo há 2 anos no nicho de artesanato.Ela esclarece dúvidas sobre a distribuição de conteúdo pago e orgânico sem que um "queime" o outro. É uma conversa ampla sobre concepção de produto e reformulação.Ladeira e a artesão papeiam sobre quadro-furadeira-decorado, forma de se comunicar mensagem, apego a um produto que já tinha sido estruturado, posicionamento, copy, analogia e método.

No episódio de hoje, Leandro Ladeira conversa com Rafael Chavantes, coprodutor do nicho de hípica. No início da pandemia, Rafael conseguiu o cliente que dá cursos livres relacionados à domação de cavalos, existem as aulas gravadas e também as presenciais.O maior desafio durante a crise tem sido emplacar o digital, começaram então fazendo campanhas semanais diferentes e sentiram que as promessas começaram a ficar rasas. Eles batem um papo sobre como contornar essa sensação, vídeo e pico de vendas, quadro-furadeira-decorada, anúncios, fluidez de processos, avaliação de oferta procurando fazer o melhor online possível.

Neste episódio, Leandro Ladeira bate um papo com a administradora Gabriela Anselmo, que hoje é sócia de uma agência e pretende lançar uma expert em um produto perpétuo. No mercado digital há 6 meses, Gabriela tira dúvidas sobre modelo de negócios, vídeo de vendas, linha editorial, anúncios, quadro-furadeira-decorado, as vantagens do perpétuo e o que Ladeira acha sobre o famoso "funil de vendas".

Os irmãos Natália e Fábio são os participantes deste episódio com Leandro Ladeira. Ela é aluna do Venda Todo Santo Dia e ele é coordenador de TI de uma multinacional. Juntos resolveram montar um curso que ensine os profissionais de TI a lidarem melhor com a parte humana, além da parte técnica.Com o curso já estruturado e escrevendo as aulas, eles tiram dúvidas sobre a melhor maneira de definir o real resultado que seus alunos terão ao final de todos os módulos.É o momento de decidir. Neste episódio, o bate-papo gira em torno de concepção de produto, quadro-furadeira-decorado, método e big idea fundamentadas no resultado que eles esperam vender.

No episódio de hoje, Leandro Ladeira conversa com Jaqueline Devenz, que trabalha com astrologia comportamental em parceria com uma outra especialista.Neste podcast, ela e Ladeira batem um papo sobre quadro-furadeira-decorado, as consequências e objetivo de infoproduto, big idea, tráfego e conteúdo.E a conversa vai além, eles também falam sobre a necessidade de fazer das suas fraquezas uma oportunidade e usa-las a seu favor.

No episódio de hoje, Leandro Ladeira conversa com o terapeuta corporal Victor Moreira sobre um produto que possui a técnica bioenergética. O bate-papo passa por questões como concepção de produto, pontos positivos e negativos, quadro-furadeira-decorado, vídeo de vendas e precificação. Leandro Ladeira esclarece dúvidas e dá dicas de como Vitor pode aumentar a visibilidade de seu produto, evidenciar suas qualidades e obter lucros favoráveis.

You may have heard of QMS (Quality Management Systems) but are not sure how your activities fit in. Or, you've heard of QFD, ISO 9000, Six Sigma, Lean...these cryptic names that you're not sure what they're about. You may be doing activities under one of your company's procedures and asking, “Why am I spending time on this?"  Sometimes it's good to re-orient to the big picture. That's what we'll be doing in this episode: reorienting to the QMS.We'll also talk about some of the standard Quality Management System philosophies:TQM (Total Quality Management)ISO 9000QFD (Quality Function Deployment)Six SigmaLeanMalcom Baldrige National Quality Award Support the show

QFD water safety/ Transitions-child abuse

Sam shows how testimonials can help your prospects overcome their QFD's. Questions, Fears, and Doubts. Using video testimonials. Testimonial Hero is a streamlined B2B video testimonial creation service with both on-site videography (zero travel fees globally) and 100% remote video testimonial options. ⚡ Their mission is to help B2B marketing leaders SUPERCHARGE their marketing programs--through the voice of the customer. ⚡ Find out more at: testimonialhero.com/remote-video-testimonials Interested in speaking with us about having the Team here at "Ok Boomer Teach me Sales" work with your sales team? Call us at 919-267-9871, email us at tom@bloomerassociates.com or visit our websites: Bloomer Associates https://bloomerassociates.com/ Ok Boomer Teach me Sales https://okboomerteachmesales.com/ Have questions about our new sales course offerings? Social Selling for Ad Sales Pro's $197 Leadership Assessment & Development $297 Both 4 week programs include: Self-paced Video instruction. Easy to follow Workbooks, 1:1 video coaching sessions. Call 919-267-9871 or email us today at tom@bloomerassociates.com for more details or to register now --- Send in a voice message: https://podcasters.spotify.com/pod/show/okboomerteachmesales/message

West Nile Virus. QFD promotions. Mayor wants Adams books.

In this episode of QFD, I interview Daniel Swenson author of A DRAGON's FATE and host of Dungeon Crawler's Radio! You can find A DRAGON's FATE Here: https://amzn.to/31NRpWt You can find A SHADOW ABOVE THE FLAMES Here: https://amzn.to/2IDzABI Dungeon Crawlers Radio Podcast here: http://www.dungeoncrawlersradio.com/ Website: http://www.dragonsfate.com Twitter: @DanielSwenson77 Facebook:@AuthorDanielSwenson ► Music and cues, used with permission, by: TheFatRat - Monody (feat. Laura Brehm) https://youtu.be/B7xai5u_tnk

In which I discuss Joseph Campbell's Monomyth, Christopher Vogler's distillation, and move from the Ordinary World to Crossing the First Threshold. ► If you would like to support the podcast, find out how by following this link: https://www.patreon.com/QFD   Pick up "The Hero With A Thousand Faces" Here: http://a.co/d/b20na2H Pick up "The Writer's Journey" Here: http://a.co/d/0br597h ► Music and cues, used with permission, by: TheFatRat - Monody (feat. Laura Brehm) https://youtu.be/B7xai5u_tnk https://spoti.fi/2yG58Sp

Conservative may have just won another battle in the culture war as many people are reporting that their QFD shadow bans have been lifted. While it is possible that the lift is not political it was an issue being decried by mostly conservative voices with many people on the left saying it was a conspiracy theory and not really happening. So why did Twitter remove the bans and does it have anything to do with Jack Dorsey testifying before congress in just a few days?Support the show (http://timcast.com/donate)

La calidad y cómo lograrla en productos y servicios es un tema cada vez más crítico para todo tipo de organización. Por tanto, no es sorprendente que en la actualidad proliferen métodos y tecnologías de control de calidad de diversas orientaciones pero con el mismo objetivo fundamental: ayudara la empresa a darle a los clientes lo que desean o necesitan. QFD, el tema de la portada de este número de Transferencia, es una herramienta especialmente relevante porque se orienta hacia el cliente y clientes somos todos.

Welcome to the Software Process and Measurement Cast 78!In the Software Process and Measurement Cast 78 I interviewed Dr. Luigi Buglione.  We focused our discussion on how play can improve learning in a technical environment but also touched on measurement and change.  This was an intense interview that included many take aways that can be applied in your organization now!Contact information for the Software Process and Measurement CastEmail:  spamcastinfo@gmail.comVoicemail:  +1-206-888-6111Website: www.spamcast.netTwitter: www.twitter.com/tcagleyFacebook:  http://bit.ly/16fBWVDr. Buglione's Bio:Dr. Luigi Buglione is Associate Professor at the École de Technologie Supérieure (ETS) – Université du Québec, Canada and is currently working as Process Improvement Specialist at Engineering.IT (formerly Atos Origin Italy and SchlumbergerSema) in Rome, Italy.  Previously, he worked as a Software Process Engineer at the European Software Institute (ESI) in Bilbao, Spain. Dr. Buglione is a regular speaker at international Conferences on Software Measurement, Process Improvement and Quality. He is also the Vice-President of the Italian Software Metrics Association (GUFPI-ISMA), where created the Software Measurement Committee (SMC), member of the ISBSG Technical Advisory Group, of the ISO/IEC WG10 Study Group and other technical national bodies on such issues.He developed and was part of ESPRIT and of Basque Government projects on metric programs, EFQM models, the Balanced IT Scorecard and QFD for software. He is also a reviewer of the SWEBOK project, co-authoring the proposal for a new Knowledge Area on Software Measurement for the upcoming 2010 edition.He received a Ph.D in Management Information Systems from LUISS Guido Carli University (Rome, Italy) and a degree cum laude in Economics from the University of Rome “La Sapienza”, Italy.  He is a Certified Software Measurement Specialist (IFPUG CSMS). Dr.  Buglione's reseach can be found at www.semq.eu He also suggests visiting GUFPI-ISMA. The Italian full website is @ www.gufpi-isma.org , the new English section of the site @ http://www.gufpi-isma.org/eng/Contact information for the Software Process and Measurement CastEmail:  luigi.buglione@eng.itPhone:  +39-06-8307.4472 Website: www.semq.euThe SPaMCAST's production schedule should be on the Software Process and Measurement Facebook page before this cast goes up!  Yell at me if it is not there.  Your thoughts, comments, suggestions and ideas are welcome.The essay SPaMCAST 78 is about the central threads or core truths that can be extracted from the myriad of manifestos currently being published.  Either they are all copying from each other or there might be something to learn from them.Conferences and Speaking Engagements in 2010 (To Date)Are Your Project Stakeholders Satisfied February 11, 2010 11:00 am - 12:30 pm Eastern Time Measuring customer satisfaction is more than just asking if your clients got what they wanted. Customer satisfaction is a messy mix of expectations, experiences, and perceptions - with maybe a hint of functionality. In this webinar, Tom Cagley will outline one method for measuring this mixture and for identifying what really matters in customer satisfaction.Learning Objectives: •    How to define customer satisfaction •    Strategies for identifying what really matters •    A practical framework for measuring customer satisfaction •    Not all attributes of customer satisfaction matter to the same level for all stakeholders Register at http://solutions.compaid.com/forms/WebinarA20100211?ProcessType=PreRegQuest Conference in Dallas April 21 - 23.  I will be talking on "Process Improvement in a Multi-Model World".  The conference includes two days of workshops.  The website to get more information is http://www.qaiquest.org/dallas/index.htmlNext!The next Software Process and Measurement Cast will feature an interview with Scott Stribrny.  We discussed leadership, risk, requirements, business analysis and innovation.  We had a great interview and covered a lot of ground including a discussion of one his recent articles, "We're Gonna Be in the Hudson."

Quality Function Deployment, abbreviated as QFD, has been around since 1966. It proved valuable enough to become a standard part of Six Sigma. But much about QFD has changed in recent years. Listen to discover how to supercharge your Six Sigma activities with the new and improved QFD!