Mics to Millions | Grow Your Health and Wellness Podcast, Get More Listeners, Increase Podcast Downloads, Monetize Your Show

Here are my top insights and takeaways from attending The Podcast Show in London, the biggest international festival dedicated to the business of podcasting.   In this episode, you'll hear how podcasting is rapidly evolving in monetization, measurement, and marketing, and what you can do to stay ahead of the curve.   These lessons underscore a central theme: podcast success today demands smarter, more strategic decisions grounded in real audience behaviour and authentic promotion.   ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us!   ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/  

Your podcast doesn't have to drain your time to deliver ROI, here's how to turn it into a self-sustaining business asset.   Nikki McKnight is an operations and systems strategist who helps creatives simplify complex processes into streamlined systems. With over 15 years of experience in operations, Nikki specializes in designing client experiences that scale, and she's bringing that same mindset to podcasting.   In this episode, Nikki breaks down how podcasters can stop treating their show like a side hustle and start using it as a strategic asset to support sales, client delivery, and marketing.   In this episode, you'll learn: -Why identifying your podcast's true purpose is the first step to building a sustainable workflow -How to avoid the common trap of optimizing for speed instead of strategy -What it looks like to turn your podcast into a nurturing tool for leads and clients -How Nikki's clients are using old episodes in smart ways, from email sequences to onboarding -The difference between vanity metrics and meaningful data, and which podcast numbers are worth your time -Nikki's favorite tools for managing the podcast process, from editorial calendars to automated editing ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us!   ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/  

How much should you spend to win over a podcast subscriber? This host did the math, so you don't have to.   Philip Pape, host of the top 1% podcast Wits & Weights, is back on Mics to Millions with a rare, behind-the-scenes look at how he used Overcast ads to grow his show, and what actually worked.   This episode isn't just theory. It's a data-driven breakdown of real campaigns, from ad copy creation to cost-per-subscription metrics, with surprising insights for anyone looking to grow their podcast audience the smart way.   In this episode, you'll learn: -Why Overcast stood out among podcast ad platforms like Facebook, Buzzsprout, and Mopod -How Philip tested categories outside his niche (like TV & Film) and still saw results -What ad copy connected best, and how he used AI tools to help write it -The cold, hard numbers: taps, conversions, and actual cost-per-subscription across 4 finished campaigns -Why Philip cares more about subscribers than downloads, and how he tracks long-term listener value If you've ever wondered whether paid podcast ads are worth it, or how to run them without wasting money. this episode will give you real answers and even better questions to ask before launching your next campaign.   ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us!   ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/  

Tall Poppy Syndrome might silence some creators, but not this one. Kim Crossman is the host of Pretty Depressed, a podcast that began as a personal outlet and grew into a powerful mental health resource. A household name in New Zealand, Kim is an actress, author, comedian, and TV presenter who's now using podcasting to flip the script on Tall Poppy Syndrome and open up honest conversations around depression, ambition, and creativity.   In this episode, you'll learn: -How growing up with Tall Poppy Syndrome shaped Kim's approach to self-promotion, and how she's learning to shine unapologetically -Why she chose not to monetize her mental health podcast (and what it's helping her build instead) -How she leverages her acting and hosting career to bring surprising depth and diversity to her episodes -The cultural contrasts between New Zealand and the U.S., and how she's combining the best of both -Why podcasting from a small country isn't a barrier to global reach (and how tech and strategy make the difference) -The personal story behind her podcast's origin, and how it became a weekly self-care ritual   ⭐⭐⭐⭐⭐ Love the show? We'd love a review!  Leave us a review on Apple Podcasts or Spotify—it helps more creators find us! ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/  

Podcast ad revenue has topped $2.4 billion in the U.S. But securing sponsors that truly fit your show isn't as easy as flipping a switch.   Heather Osgood, founder of True Native Media, returns to share insider strategies for turning your podcast into a revenue-generating powerhouse, without sacrificing audience trust.   In this episode, you'll learn: Why host-read ads still reign supreme, and when to layer in programmatic ads The one audience size threshold that changes everything about monetization How health & wellness podcasters can ethically navigate supplement sponsorships Smart strategies for small shows to start monetizing (even under 5,000 downloads) Dynamic vs. baked-in ads: how and when to use each for maximum revenue How to build long-term sponsor relationships (hint: it's about much more than impressions) Why advertisers are treating podcasts more like influencer partnerships—and what that means for your pricing ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us! ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/

If you want to create sustainable content without burning out, James Cridland has a blueprint you'll want to steal.   James is the editor of Podnews, a daily briefing covering everything happening in the world of podcasting. He's built a simple, sustainable system that allows him to publish high-quality content every single weekday (without sacrificing creativity, energy, or mental health).   In this episode, you'll learn: How James built custom tools and automations to prevent burnout and streamline his workflow Why batching doesn't work for daily content—and the systems he uses instead How he balances creativity and consistency to keep Podnews fresh after years of daily publishing The three diversified revenue streams that keep Podnews profitable and resilient Why building your workflow around your natural energy cycles is a game-changer How a “test and build” mindset led to unexpected success with self-serve classified ads ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us! ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/

This bestselling author and viral TikTok star doesn't chase downloads, and (spoiler alert) that's the secret of her success.   KC Davis is the host of Struggle Care, a show that offers compassionate, practical advice for anyone dealing with mental health challenges, chronic illness, or tough life seasons. She's also the author of the Amazon bestseller How to Keep House While Drowning, with over 200,000 copies sold, and has another powerful book, Who Deserves Your Love?, on the way.   In this episode, you'll learn: -Why a massive TikTok following doesn't guarantee podcast success—and how KC deals with that reality -Her top-performing episodes and what makes them so resonant with her audience -How she subtly converts social media followers into loyal podcast listeners (hint: it's all about value, not promotion) -The ethical challenges of monetizing a mental health podcast—and the ad strategy that lets her sleep at night -Why she rarely markets her podcast directly and how she uses creativity, not consistency, to drive growth -Her refreshing take on podcasting as a slow burn—and why she's okay with eventually winding it down Whether you're a podcaster with a small but mighty audience, or a creator with a big following looking to expand into long-form content, KC's insights on authenticity, creative freedom, and sustainable growth will stick with you long after the episode ends. ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us! ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/

Burnout is real! But it doesn't have to be the end of your podcasting story. If you're feeling burnt out and the excitement of podcasting fading, you're not alone. In this episode of Mics to Millions, we're joined by Tara Garrison, host of Inside Out Health, a top 1% podcast with over 21,000 monthly downloads. Tara pulls back the curtain on what it really takes to stay in the podcasting game long-term, and how she went from feeling uninspired to rebranding, reigniting her creative spark, and building a podcast that supports both her mission and her business. Whether you're just starting out or feeling the mid-journey slump, this episode is packed with refreshing honesty, tactical gems, and mindset shifts to help you stay aligned and excited behind the mic. In this episode, you'll learn:   -How Tara overcame podcast burnout and reconnected with her “why”   -The exact mindset shift that changed how she showed up to record -Why solo episodes became her secret weapon for deeper connection and conversion -How she upgraded her podcast branding and video production to match the show's value   -Tara's approach to guest selection, and the pitches that immediately get rejected -Why she doesn't force guests to promote and still grows her show organically   -How she uses her podcast as a living resource for clients and an authority-builder for her brand ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us! ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/

Marketing your podcast shouldn't feel like shouting into the void while burning yourself out in the process.   In this episode of Mics to Millions, we're joined by Andrea Jones, host of the Mindful Marketing Podcast, founder of the social media agency OnlineDrea, and a prominent voice behind a movement that encourages creators to scroll less, connect more, and grow sustainably.   With a track record of helping 4,000+ students through her Mindful Marketing Lab, Andrea brings a refreshing, intentional approach to online visibility, without the hustle, burnout, or constant comparison.   In this episode, you'll learn: - What mindful marketing really means, and how it can transform your relationship with social media.   -Why Andrea recommends time-based posting goals (like “spend 1 hour on Threads”) instead of content quotas, and how that shift reduces burnout.   -How she went viral (70K+ views) with a raw, unfiltered moment featuring her 3-month-old baby, and why authentic content often outperforms polished content.   -The difference between signature content (your podcast) and supporting content (social snippets, reflections), and how to use both to build a consistent and aligned brand.   -Why Andrea encourages podcasters to ditch the “shoulds,” narrow their focus to just 1–2 platforms, and create from a place of alignment. not pressure.   -Her favorite tools like Airtable, Metricool, ChatGPT, and Gemini for analyzing what's working and building a smart, data-backed content plan.   -How Andrea's client, Dr. Anna Cabeca, used mindful marketing and smart outsourcing to grow her health podcast and business, without trying to do it all. If marketing feels exhausting, overwhelming, or like a full-time job you didn't sign up for, this episode is here to show you a better way. One rooted in clarity, strategy, and actually enjoying the process. ⭐⭐⭐⭐⭐ Love the show? We'd love a review! Leave us a review on Apple Podcasts or Spotify—it helps more creators find us! ✅ Want to grow your visibility through podcast guesting? Check out how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/

We're back with part two of our deep dive into LinkedIn growth strategies with Richard van der Blom!    If you haven't already, be sure to listen to part one, where we covered LinkedIn's three pillars for success, how to optimize your content strategy, and the biggest mistakes to avoid on the platform.   In today's episode, we're going even deeper into LinkedIn's algorithm and engagement tactics, including: -Why hashtags no longer boost reach but still matter for SEO and event tracking. -The best times to post for maximum engagement (and why consistency beats frequency!). -How to use polls as a powerful lead generation tool. -The role of visuals in your content strategy and what types of images drive the most engagement. -The secret to increasing dwell time and why it matters for LinkedIn's algorithm. -How to engage strategically before and after posting to boost visibility. -The impact of scheduling posts and how to work around the reach limitations.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

LinkedIn isn't just a professional networking platform, it's a powerful lead generation tool when used correctly.   If you've ever wondered why some people seem to dominate LinkedIn while others struggle to gain traction, today's episode is for you.   Our guest is Richard van der Blom, founder & CEO of Just Connecting Hub, a renowned LinkedIn strategist, and the creator of the LinkedIn Algorithm Insights Report with over 5 million downloads. He's trained over 300K professionals and worked with 1,000+ companies to refine their LinkedIn strategies for maximum impact.   In this episode, you'll learn: -How Richard's LinkedIn Algorithm Insights Report became a must-read for professionals worldwide. -The three pillars of LinkedIn success: personal brand optimization, content strategy, and engagement strategy. -How to leverage LinkedIn's algorithm for growth and avoid common mistakes. Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

"If someone else can do it better, faster, or cheaper, let them." In episode 53, JJ Virgin, host of the top 0.5% Well Beyond 40 podcast, made a strong case for outsourcing.    But what happens when outsourcing hinders your podcast's success?    Today's guest is Krystal Proffitt, podcast coach, content strategist, and host of The Proffitt Podcast. She joins us to share a fresh perspective, offering must-hear advice for budding podcasters looking to hire talent.    In this episode, you'll learn: Why outsourcing marketing too soon can hurt your podcast's growth. The biggest mistake podcasters make when engaging their audience—and how to fix it. How to efficiently plan and manage your podcast workflow using the PREP-EM Method. The role of AI in streamlining content creation and podcast management. How to avoid burnout while staying consistent with your podcasting efforts.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

Too many podcasters, including myself, choose their cover art based on aesthetics or trends without considering the deeper impact of design choices.    In this episode, I break down what I've discovered about effective podcast cover art, how subtle design decisions influence audience perception, and whether you should include your face on your cover.   I also share insights from my own experiment on rebranding my podcast and how it impacted my conversion and retention rates. Tune in to discover how small design changes can make a big difference in your podcast's growth!   In this episode, you'll learn: How the positioning of text can impact your podcast's branding and appeal The pros and cons of following popular design trends The debate over including your face on your podcast cover art How color psychology influences listener behavior How to track whether your cover art is actually working   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

Most podcasters think growth is all about marketing. But what if only focusing on promotion is actually holding you back?   Today we're joined by Harry Morton, founder and CEO of Lower Street, a global podcast agency that has worked with brands like Pepsi, BCG, and HPE.   In this episode, you'll learn: How to define your ideal listener (and why it's crucial for success). The biggest mistake podcasters make when trying to grow—and what to do instead. Why the first 30 seconds of your episode can make or break listener retention. The right way to approach podcast guesting to attract the right audience. How to balance SEO with engaging, human-first content.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

Discover top marketing trends in this quick solo episode ▶️ Today, I share my opinion on marketing trends from the recent blog post – Podcast Marketing and Publishing: What's IN and What's OUT for 2025 – co-authored by Lauren Passell and Arielle Nissenblatt.  I share my own thoughts, and offer actionable strategies to take these trends even further for maximum podcast growth. What you'll learn in this episode: -Why asking guests to drop full interviews on their own feed is OUT—and what to do instead -The big cover art mistake that could be making your podcast look unprofessional -How to use split-episode collaborations the right way for audience engagement -Why LinkedIn is becoming a must-use platform for podcasters—and how to leverage it for growth Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Thinking like an amateur will keep you stuck as an amateur. Thinking like a pro will take you to the top.  In today's episode of Mics to Millions, we're joined by Ella Lucas-Averett, host of On Air with Ella, a show ranked in the top 0.5% of podcasts. With over 25,000 monthly downloads and a podcasting career spanning back to 2015, she shares hard-earned wisdom on podcast growth, audience engagement, and standing out in the crowded health and wellness space. In this episode, you'll learn: How podcasting has evolved since 2015 and why standing out today requires a clear brand, strategic engagement, and high-quality content. The secret behind Ella's strong listener relationships—how she transitioned from email engagement to meaningful Instagram DMs. The biggest lessons learned from taking an 18-month podcasting hiatus and how she successfully rebuilt her audience from scratch. Why she believes good interviewing is a skill that requires intentional editing and pacing to maximize listener value. Her unique marketing strategies, from local newspaper ads to business cards with QR codes, and how non-traditional advertising can help podcasters reach new audiences. The importance of overcoming fear of visibility and why she didn't actively promote her own podcast for eight years. If you're looking for insights from a seasoned podcaster who has successfully navigated the ups and downs of the industry while maintaining authenticity, this episode is for you! Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

If you're not using AI in your podcast production process, you're missing out.  And even if you are, there are many ways you can take it further to enhance your process.  In this episode, I break down my thoughts on AI's role in the creative world, why I believe it should be a collaborator rather than a competitor, and the three key ways I use it to streamline and elevate my show, Mics to Millions. Plus, I share an incredible insight from Professor Gina Neff on AI's impact on creative professionals, and a fun LinkedIn exchange that put everything into perspective! Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Want to know what it takes to build a top wellness podcast with 225,000 monthly downloads?  In today's episode of Mics to Millions, we're joined by the JJ Virgin, a triple-board certified nutrition expert, an advocate for women's health, and the host of Well Beyond 40, a podcast that's empowering women to age powerfully.  With more than 40 years in the fitness industry and over a decade of podcasting under her belt, JJ offers invaluable insights on building a strong team, mastering delegation, and using podcasting as a tool for business growth. In this episode, you'll learn: Why building a solid, reliable team is key to doing your best work, and how mastering delegation can set you up for success. The hard-earned wisdom JJ shares on evaluating who you work with to avoid getting burned, based on her past experiences. Why JJ believes a podcast book tour is far more powerful than traditional TV and radio appearances, and why she insists on securing at least 50 podcast guest spots for every book launch. How, despite all her success, JJ still doesn't feel she's reached that "I've made it" moment and why she believes there's always more to accomplish. Key insights on how to grow and maintain momentum in your podcasting career, while staying true to your core values. If you're looking to grow your podcast, or you're considering launching your own, this episode is packed with actionable advice and inspiration. Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

We're back with part two of our insightful interview with Adam Schaeuble, and you won't want to miss a second of this conversation!  If you haven't already, be sure to check out episode 51, Podcast Marketing Tips to Drive Organic Growth and Secure Clients with Adam Schaeuble, before diving into today's episode, it's packed with actionable strategies to supercharge your podcast. Today you'll learn: Why solo episodes are a game-changer for establishing yourself as an expert and attracting your ideal clients. Adam's approach to consistency and why he's never missed a week of releasing content in nearly a decade of podcasting. How Adam uses the number of email subscribers as a critical metric to gauge his podcast's success. Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Are you ready to take your podcast to the next level? In this episode of Mics to Millions, we're diving deep into actionable strategies that can help you boost your podcast's discoverability, attract more listeners, and turn your podcast into a powerful client-attracting tool. This conversation is so packed with value that we had to split it into two parts. Get ready for part one of this transformative interview. You'll learn: How to boost your podcast's organic discoverability on platforms like Apple and Spotify. Why your podcast name should clearly convey its focus, audience, and include keywords, even if it feels like a stretch for your brand. A Quick and Dirty Rebrand Strategy that can elevate your podcast instantly. A brilliant hack for leveraging live speaking engagements to drive downloads—on the spot! If you loved this episode, don't forget to subscribe to Mics to Millions and leave a review. Your feedback helps us bring you even more actionable tips for growing and monetizing your health and wellness podcast! Be sure to tune in next week for part two of this conversation, where we dive even deeper into strategies that will transform the way you grow your podcast. Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Sick of hearing the same old podcast marketing tips? If you're looking for something different, today's episode is exactly what you need. In today's episode of Mics to Millions, we're joined by Lauren Passel, the founder of the podcast growth company Tink Media who's here to share some game-changing strategies that most podcasters aren't talking about—strategies designed to take your show to the next level. You'll learn: Why being overly active on social media might actually be a waste of your time and what you should focus on instead to grow your show. How splitting your show into seasons opens up unique PR opportunities that you might be overlooking. The smartest way to spend your podcast marketing budget for maximum impact. Fresh insights on how to repurpose your podcast content to grow your audience. Why many podcasters misjudge the success of their top episodes and what you should be looking for to measure true success. Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

In today's episode of Mics to Millions, we sit down with James Cridland, Editor of Podnews, a daily podcast newsletter with over 32,000 subscribers, to explore upcoming podcast trends you can use to stay ahead of the curve and keep your show fresh.    We'll explore: The rise of video podcasts and how you can compete in a visually-driven world.  The shift in how we measure success, moving beyond downloads to more meaningful metrics like plays and listen time.  How AI tools are making podcast production more efficient and accessible, impacting everything from editing to content repurposing.  New ways to engage with your audience through comments, polls, and even monetary contributions that help you connect in real-time. The future of podcast discoverability with things like cross-app commenting, innovative offline marketing strategies, and Pod Rols.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Welcome to Season 2 of Mics to Millions—your ultimate resource for growing and monetizing your health and wellness podcast! In this trailer, host Sam Brake Guia gives you a sneak peek into what's coming up this season. Get ready for a new wave of actionable strategies, insider tips, and inspiring interviews designed to help you take your podcast to the next level. This season, expect deep dives into the world of podcast growth, including: Interviews with top health and wellness podcasters sharing the secrets behind their success and the strategies that have helped them build thriving shows. Experts in podcast growth who will reveal game-changing marketing tips that will elevate your show's visibility, attract your ideal audience, and boost monetization opportunities. Ask Me Anything (AMA) episodes, where Sam answers your burning podcasting questions. Got something you've always wanted to know? Shoot your questions to sam@podwritten.com! New episodes drop every Wednesday—make sure to hit subscribe so you don't miss any of the invaluable content coming your way. Season 2 is packed with everything you need to grow, monetize, and thrive in the podcasting world. Tune in, get inspired, and get ready to take your health and wellness podcast to MILLIONS of listeners!

Happy Holidays from PodWritten and Mics to Millions! In this brief and festive episode, I want to share a special Christmas greeting for all listeners, whether you celebrate or not, and reflect on the season's joy, warmth, and togetherness. Ps - The trailer for Season 2 drops next week, so be sure to subscribe to catch it! ✅Interested in podcast guesting to boost online visibility and grow your business? Discover how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/   Get your free guide to get yourself booked as a guest in 4 weeks here: https://podwritten.com/podcastguesting/  

This week, I'm sharing a clip from my recent interview on The Proffitt Podcast. In this episode, we dive deep into strategies for podcast swaps and guesting. You'll hear about: How to connect with like-minded podcast hosts and craft pitches that truly resonate. Common mistakes to avoid when pitching yourself as a guest and the key elements of a standout pitch. My approach to positioning yourself as an expert and using social proof to open doors to new opportunities. The importance of balancing high-quality content with authenticity and maintaining consistency in your podcasting journey.   If you want to network and grow your podcast using podcast guesting, check out the full episode here: https://shorturl.at/ZaS7p   Check out the pitch I sent to Krystal that secured this interview:  https://krystalproffitt.com/mastering-podcast-swaps-and-guesting/   Get a pitch template you can use now to book yourself on shows here: https://podwritten.com/podcastguesting/   ✅Interested in podcast guesting to boost online visibility and grow your business? Discover how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/   Get your free guide to get yourself booked as a guest in 4 weeks here: https://podwritten.com/podcastguesting/  

Today I am sharing a clip from my guest appearance on the Health Coach Academy podcast. In this interview, I dive into how podcast guesting can help health coaches grow their audiences, establish themselves as authorities in their niche, and foster meaningful connections. You'll learn:  How podcast guesting can amplify your reach and visibility as a health coach. Why being a guest on the right podcasts helps build credibility in your niche. The power of connecting with engaged audiences through podcasting.   If you're a health coach looking to attract your next client through podcast guesting, check out the full episode here: https://shorturl.at/5xHgv   ✅Interested in podcast guesting to boost online visibility and grow your business? Discover how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/   Get your free guide to get yourself booked as a guest in 4 weeks here: https://podwritten.com/podcastguesting/  

This week on Mics to Millions, we're switching things up! Instead of our usual interviews or solo episodes, I am sharing a special clip from my guest appearance on the Your Fitness Money Coach Podcast. In this episode, you'll hear my insights on: Building Confidence as a Podcast Guest: How to overcome nerves and show up authentically. Strategic Pitching and Follow-Ups: Proven methods for securing guest spots on the right podcasts. Targeting Niche Audiences: Why focusing on smaller, highly engaged audiences can deliver better results than chasing broad exposure. If you're a podcaster or someone who wants to leverage podcast guesting as a way to grow your brand, this episode is packed with actionable advice to help you maximize your impact and connect with the right listeners. Check out the full episode here: https://shorturl.at/ulJgE ✅Interested in podcast guesting to boost online visibility and grow your business? Discover how PodWritten can help: https://podwritten.com/services/ https://podwritten.com/   Get your free guide to get yourself booked as a guest in 4 weeks here: https://podwritten.com/podcastguesting/  

As Mics to Millions comes up to the one-year mark, I wanted to reflect on the incredible journey of this first year in podcasting. In this episode, I share personal highlights, the biggest challenges I've faced, and the lessons learned along the way.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Rarely do I share tales on this podcast of how I gave up everything to travel the world indefinitely, which ultimately led me on the path I am now – running a podcast booking agency alongside my wife, Göz Brake Guia, in Medellin, Colombia.    Today I'm taking 10 minutes to share a little bit about my background.    You'll discover my story of leaving the UK to find a new, unknown place to call home, why my wife and I are so passionate about helping health and wellness businesses, and how I establishing a company I love, doing what I love, with the women I love.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Even top-ranked health and wellness podcasts struggle to stand out. But you can promote your show authentically without compromising your values, and achieve impressive growth. Ashleigh VanHouten co-hosts the top 0.5% ranked Muscle Science for Women podcast, where they interview leading minds in exercise and nutrition methodology and overall wellness and discuss topics relevant to health and muscle building.   Even, with a monthly audience of 40,000 listeners, she knows what it is like to feel lost in the sea of health and wellness shows.   In this episode, you'll hear:  [06:45] - How she balances the feeling of achievement with the ever-present pressure to do more to grow her show.   [19:18] - How getting featured as a guest helped move the needle when it comes to downloads and followers on social media.    [28:20] - How she and her cohost have built a loyal listenership and bring in long-term sponsors that boost your revenue.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Most health coaches didn't enter the field to be marketers, but in a competitive industry, mastering these skills is essential, and today's guest is a master at helping health coaches excelle in these areas!  Hailey Rowe is the host behind Health Coach Nation, a podcast for health coaches to help them grow and scale their businesses. She's also a Marketing, Sales Strategist & Linkedin Lead Generation Service Provider and helps health coaches, grow their sales, get more time back, and conquer social media overwhelm. From this episode, you'll learn:  [07:50] - Why she advocates that a program or framework is vital for health coaches who want to charge more, instead of offering an hourly rate.    [11:50] - How she comes up with engaging episode ideas by centering each episode around one of her four pillars of episode topics.    [19:32] - Her four steps (connecting, engaging, sharing a pre-offer, and selling) to create a lucrative social media strategy that she uses for her business and with clients.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Achieve more and help young professionals build experiences in the work place by starting a podcast internship program.    Discover how Marnie Dachis Marmet & Stephanie May Potter, co-hosts of the top 1% ranked The Art of Living Well Podcast, employed the help of interns to get extra help for their podcast while giving back at the same time.     From this episode, you'll learn:    08:15 - How to leverage outreach to secure bigger guests and grow quickly   10:49 - The benefits of recruiting and mentoring interns to grow a podcast   16:24 - The impact of podcast guesting to bolster credibility and create useful content that attracts coaching clients   21:29 - How to use your network and connections with past guests to secure sponsors for the show   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

In the sea of 5 million+ podcasts out there, you can't overlook the importance of SEO for discoverability.    In today's interview, we sat down with Tahjma VanBuren, a podcast SEO expert and founder of iMoves Management, who shared valuable tips and insights to help you put your podcast on the map using smart SEO hacks.    From this episode, you'll learn:   04:33 - Why you should reverse engineer your topics and titles around what people are searching for   05:55 - The importance of balancing readability between search engines and humans while improving your podcast SEO   09:39 - The reason she suggests keeping names out of your episode titles   20:08 - Why you should repurpose your episodes into blogs for better SEO benefits.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Constant algorithm changes, limited organic reach, and platform dependency are just a handful of reasons to skip social media when it comes to promoting your podcast.    But what are the alternatives?    In this episode, we'll guide you through 14 ways to promote your podcast without using social media.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

A newsletter is one of the best strategies for turning casual listeners into loyal followers who buy from you.  If you're not convinced, I'm confident you will be by the end of this episode.   Discover how you can boost sales by combine an email strategy with your podcast, in this interview with Jeremy Enns. He's the founder of Podcast Marketing Academy and the man behind the Scrappy Podcasting Newsletter, a newsletter that offers unconventional marketing ideas on how to punch above your weight and beat the long odds of podcasting success.   From our conversations, you'll discover:    15:57 - Why he believes a big part of his success is focusing on writing about what excites him, and why you're setting yourself up for failure if writing feels like a chore   31:02 - Advice on avoiding ebooks as a lead magnet and what he recommends instead   36:04 - Why your newsletter needs to provide minimal viable value, alongside what that means and why it is important   38:21 - The correlation between sending more emails and making more money, and what you need to consider if you plan on sending more emails   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Creating authentic and engaging content can help you attract sponsors, establish trust for your business, and turn listeners into clients.   Our guests today are two very authentic hosts who are prime examples of how to build connections and create impact through podcasting.   EJ and Tarah Kerwin and the hosts of Relationship Renovation, a podcast exploring the joys and challenges of navigating intimate relationships.   In this episode, you'll learn: 11:54 - Why they decided to manage their social media after spending thousands of dollars on specialists   17:32 - The importance of not making the same mistake twice   29:26 - How they use their podcast as the primary tool to promote their program     Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Building a valuable podcast you can sell isn't about gaining listeners!   To discover what it really takes to create a valuable podcast you can sell we are joined by Heath Osgood, Founder of The Podcast Broker, a service that facilitates the buying and selling of podcasts.    From this interview, you'll learn: -The factors that increase or decrease the price that a podcast can be sold for -What the process of buying or selling a podcast looks like from start to finish -How you can set your podcast up for success, should you choose to sell it.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

You're about to experience a crash course on building an online audience!   In this episode, Jason Fitzgerald, host of the top 0.5% ranked The Strength Running Podcast, shares insights and advice that he's collected over the past 15 years of content creation experience.    This knowledge has allowed him to create a top podcast that receives roughly 150,000 monthly downloads, a YouTube channel with just under 100,000 subscribers, and a wildly popular blog with over 1,000 published articles.    You'll discover: -One of the best investments he made with his time to create better podcast titles.  -Why he advocates for podcast collaborations over social media collaborations, -A common mistake podcast hosts make when trying to grow their audience and what they should be doing instead.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Are you tired of recycling the same episode topics? Want to spice up your podcast?    In this episode, you'll hear how Brian Keana, host of the top 0.5% podcast The Brian Keane Podcast, sparked fresh life and interest in his show after publishing hundreds of episodes, and how it unexpectedly helped him level up his thriving fitness business.    You'll also discover: -What happened we he took the $4,000 a month he made from sponsors and pumped it into ads to promote his show.  -Why he stopped accepting sponsorships and now only self-sponsors the show -The steps he takes to deliver high-quality content to his audience   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Do your bank account a favor and press play!   In this solo episode, I'll walk you through 14 money-making strategies top podcasters use so you can take your podcast and bank account to the next level.    Whether you're new to podcasting, a veteran, or somewhere in between, you're bound to find a technique that suits you for where you're at.   Get your free copy of our ebook “A Podcaster's Guide to Growth”: https://podwritten.com/the-ultimate-guide-to-growing-your-podcast/    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Want to know what it takes to land a sponsorship deal with a global brand like Puma?    You'll find out how Jonathan Levitt, host of the top 0.5% ranked podcast For The Long Run, did exactly that in today's episode.    You'll also discover:  -How he assesses a sponsors' needs to deliver the value and results that matter most to them -How he helped a solar energy company turn a $21,000 sponsorship deal for his podcast into $350,000 in revenue -How he tracks the return on ad spend for his sponsors and utilizes this data to attract more sponsors   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

You can reap the benefits of podcasting even with just 1,000 monthly listeners!   Billy Hofacker, host of Your Fitness Money Coach Podcast, is evidence of this and shares his journey in podcasting that proves you can build a dedicated audience and attract clients, without a huge listenership.   In this episode, you'll find out: -How a bad experience with a guest taught him that social media numbers shouldn't always be a priority when assessing guests -How to use podcast guesting as a tool to establish credibility and trust -How he found success focusing on a niche within a niche   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Your content quality and consistency are the foundation of your show's success.   Debra Atkinson, host of the top 0.5% ranked podcast The Flipping 50 Show and She Means Fitness Business, shares lessons on how to create and deliver great content, based on over a decade of podcasting experience.   In this episode, you'll find out: -How she uses her audio content for more than just interviews and solo episodes -How curating top content lists of best-performing episodes has helped her grow her audience -Why she doesn't promote sponsors on her shows   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

You must identify what sets you apart from other podcasters in your niche to build a dedicated audience    In today's episode, Philip Pape, host of the top 1% ranked podcast Wits & Weights, shares his experience of pinpointing what makes his show unique and discusses how he sought feedback to improve the podcast.    In this episode, you'll find out: -How he strategically secures and leverages podcast swaps to grow his audience -The importance of obtaining feedback and acting on it -How he's developed a valuable email list to deliver extra content that also promotes his offerings   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Show up to your podcast as the best version of you by learning how to manage your time to achieve more and grow further, while enjoying more downtime.   Anna Dearmon Kornick is the host of It's About Time, and she's here to share essential information you can use to improve your workflow and insight into how to grow your podcast.    You'll discover the most important tool she recommends for podcasting, the project management tools she swears by, and how she harnesses proactive outreach as one of the most effective tools for growing her podcast and business.   Get Descript today (Affiliate Link): https://get.descript.com/1a4lq6tbggnl   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Secure 150 ratings and 50k podcast downloads in one month!    Nope, this isn't a trick; it's just the power of giveaways.   Dr. Mariza Snyder, host of Energized with Dr. Mariza, shares details on how she achieved this using giveaways.    You'll also discover her system for publishing four episodes a week and how her podcast has played a pivotal role in launching the many books she's released.   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Given that social media is a free and easy way of promoting your episodes to billions of users, using it to promote your podcast is a no-brainer.    However, due to a rise in content and constantly changing algorithms, it's becoming increasingly difficult to get your work in front of your followers, let alone new audiences.   In this episode, we speak with Megan Shields CEO of ChimeHouse Media, a business focusing on Facebook and Instagram Ads for Podcasters. She shares the benefits of using ads over just posting on social media and the process you can implement to smoothly direct traffic where you want it to go.    Got a minute? We'd love a review! ⭐⭐⭐⭐⭐  Visit Apple Podcasts and Spotify to leave us a review and make our day

Want to know what it takes to run your podcast like a business?    Deanna Marie Radulescu, host of Label Free, is here to share how she's set her podcast up to generate income like a business, along with the numerous tactics she's employed to grow her audience.    In this episode, you'll find out: -Why she charges her guests a fee to be featured on her show -How she's implemented paid advertising to reach new audiences -How she used her podcast to develop the skillset necessary to produce other people's shows   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

The guests you allow on your show will make or break your podcast. How do you find high-value guests for your show?    Allan Misner, host of the top 0.5% ranked 40+ Fitness Podcast has the answer. Tune in because he's going to share with you a game-changing tactic for finding and contacting valuable guests who will show up and deliver huge amounts of value for your show.   In this episode, you'll find out: -An uncommon method for creating completely unique podcast interviews that will set your show apart. -Why he suggests that every podcast guest interview you're offered is worth doing -His lessons on working with sponsors and what you should look for in a sponsor   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

Time is your most valuable resource, especially if you want to create a high-quality, hit podcast! Learn how to efficiently and effectively create excellent content to grow your audience by repurposing your podcast episodes.    In today's episode of Mics to Millions, you'll learn how to repurpose your podcast episodes into content for social media, blogs, YouTube videos, webinars, newsletters, and even more podcast episodes.   Get your free copy of our ebook “A Podcaster's Guide to Growth”: podwritten.com/the-ultimate-guide-to-growing-your-podcast/   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day

Today you're going to learn everything you need to start sending out pitches and get booked as a guest with this 4-week plan.    It is no secret! Podcast guesting is one of the best strategies you can use to grow your show. For hosts who recognize how impactful podcast guesting can be to podcast growth, and are ready to begin their podcast guesting journey, this episode is for you!    Get your free guide to get yourself booked as a guest in 4 weeks here: podwritten.com/podcastguesting   Got a minute? We'd love a review! ⭐⭐⭐⭐⭐ Visit Apple Podcasts and Spotify to leave us a review and make our day