Podcasts about glocalization

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Best podcasts about glocalization

Latest podcast episodes about glocalization

Climate Positive
Innovation at the grid edge | Barbara Humpton, CEO of Siemens USA

Climate Positive

Play Episode Listen Later Jun 27, 2024 56:13


Barbara Humpton, President and CEO of Siemens USA, sits down with Gil Jenkins and Susan Nickey to discuss Siemens' pivotal role in advancing sustainability across industry, infrastructure, and transportation sectors. The conversation dives into Siemens' approach to decarbonization as an engine for growth and spotlights how innovation at the grid edge will be key to delivering a more sustainable future, guiding energy flows and balancing supply with the demands of buildings, industry, and private consumers. Additionally, Barbara discusses the encouraging trend of U.S. manufacturing expansion, advancements in EV charging infrastructure, and more. Finally, Babara shares insights into her leadership philosophy, discusses her passion for integrating work and personal life priorities, and explains why she started a podcast for Siemens, The Optimistic Outlook, back in 2021.Links: BioBarbara Humpton on XBarbara Humpton on LinkedInPodcast: The Optimistic Outlook with Barbara HumptonThe Optimistic Outlook LinkedIn NewsletterSiemens on LinkedInSiemens USA on XPress Release: Siemens launches Gridscale X™, paving the way for autonomous grid management (February 27, 2024)Video: Barbara Humpton's Address for George Mason University's 2024 Spring CommencementEpisode recorded June 12, 2024  Email your feedback to Chad, Gil, and Hilary at climatepositive@hasi.com or tweet them to @ClimatePosiPod.

The Optimistic Outlook
Encore: Navigating Tomorrow - Glocalization and the Future of Technology

The Optimistic Outlook

Play Episode Listen Later Jun 4, 2024 30:42


In this idea-packed episode of the Optimistic Outlook, Siemens CEO Roland Busch sits down with Barbara to explore the concept of "glocalization" and its pivotal role in shaping a sustainable and productive future. What are the trends compelling international companies to increase their manufacturing presence in the United States? This is a fascinating inside look at how Siemens is leveraging global strategies with local insights to revolutionize industry and infrastructure.  This episode originally aired on May 16, 2023. Show Notes: Roland on Glocalization Siemens Xcelerator and the Industrial Metaverse Roland's Annual Shareholders Meeting Speech Rail Manufacturing Announcement

Barriers to Entry
Lisa Gralnek, Managing Director - US + Global Head of Sustainability, iF DESIGN

Barriers to Entry

Play Episode Listen Later Apr 23, 2024 40:15


 Coming to America  Fresh off having moderating a packed house panel at SXSW, Bobby and Andrew are joined by luxury brand-building powerhouse, and fellow podcast host, Lisa Gralnek.  Recently named the US Managing Director and Global Head of Sustainability & Impact for the prestigious iF DESIGN organization based in Hannover Germany, Lisa drops in for a conversation about everything from the future of design, to pushing boundaries, to the impact of technology on the design industry.  Of course they also deep dive into the importance of sustainability in design's future all before introducing Bobby and Andrew to their new favorite portmanteau, “Glocalization”.  Connect with our hosts on LinkedIn:  Bobby Bonett Andrew Lane Follow Lisa Gralnek on Linkedin References and resources: iF DESIGN  iF DESIGN AWARD 2025 application opens on April 26th  2024 Winners' Gala takes place in Berlin April 29th  The 3rd Annual iF Design Trend Report will be published on April 30th  Lisa's podcast - Future of XYZ Andrew guests on Future of XYZ - April 25, 2024 Find it on: Apple, Spotify, Instagram, ripbs.org/XYZ, future-of.XYZ  Related and referred BTE Episodes: Avi Rajagopal, on sustainability Rodolfo Agrella, on pushing boundaries in design Get in touch with us with your questions on emerging technology, innovation and more at bte@sandowdesign.com or drop us a voicemail at the BTE Hotline at 1-917-934-2812. Discover more shows from SURROUND at surroundpodcasts.com.  This episode of Barriers to Entry was produced by Rob Schulte. Learn more about your ad choices. Visit megaphone.fm/adchoices

Conversations with Jonathan Stockstill
The Power of "Glocalization"

Conversations with Jonathan Stockstill

Play Episode Listen Later Mar 8, 2023 41:47


Dr. Elias Dantas, founder of Global Kingdom Partnership Network (GKPN), joins the podcast to chat about the opportunities that arise when leaders organically join forces to bring the Gospel to the world. Being global-minded while acting locally is the catalyst needed to change this generation for the Kingdom.

Inclusion Works
75. Glocalization in DEI with Dr. Poornima Luthra

Inclusion Works

Play Episode Listen Later Nov 11, 2022 24:23


Join us for our third and final episode in our Glocalization in DEI mini series.  In this episode, we talk with Dr. Poornima Luthra, founder of TalentED Consultancy,  Associate Professor, author, and TedX speaker.  Dr. Luthra shares how companies must broaden the American narrative around DEI if they want to truly make a global impact, and the important role cultural context plays in designing and implementing a successful DEI initiative.  

Inclusion Works
74. Glocalization in DEI with Emily Schur

Inclusion Works

Play Episode Listen Later Nov 4, 2022 16:03


Join us for the second episode of our Glocalization in DEI mini-series.  In this episode, we talk with Emily Schur, Senior Vice President of Global Talent from Sunlife Financial.  Emily shares how to ‘think global' to find commonalities, and how to ‘think local' to meet the needs of specific communities within your organization.  She also shares Sunlife's approach to ensuring glocalization shows up in five key areas - products, learning, operations, philanthropy and community, and engagement.

Inclusion Works
73. Glocalization in DEI with Lauren von Stackelberg

Inclusion Works

Play Episode Listen Later Oct 28, 2022 13:27


Join us for the first episode of our Glocalization in DEI mini-series.  In this episode, we talk with Lauren von Stackelberg, Chief Diversity and Inclusion Officer of the Lego Group.  Lauren shares her experience leading DEI initiatives across six continents, and why it's vital to ask people what they need, listen deeply, and leverage what you've learned to truly make an impact at the local level. 

Social Medicine On Air
28 | Glocalization: Mobilize Locally to Act Globally | Claudio Schuftan

Social Medicine On Air

Play Episode Listen Later May 6, 2022 77:42


Claudio Schuftan, MD joins us today to discuss how human rights problems today have solutions, but priorities are determined by politics. It includes a review of Salvador Allende and Latin American social medicine history, the People's Health Movement and International People's Health University, corporate capture of the World Health Organization, how decisions actually get made at the international level of health, the role of civil society actors, the right to health and how it is implemented, the role of economists and economics in maintaining hegemony, cultural relativism and human rights, the tension between the local and the global, mass mobilizations, the class background of medical trainees, popular participation in health, his own story of exile, and how to think and act globally and locally. Dr. Schuftan is a freelance public health consultant in Ho Chi Minh City, Vietnam and an ex-adjunct associate professor in the Department of International Health at the Tulane School of Public Health in New Orleans, USA. He is a Chilean national and received his MD and pediatrics degree in his native country. Since 1975, he has been working on nutrition, primary health care and human rights issues in more than 50 countries the world over. From 1988-1995 he worked in Kenya. Since 1995, he lives in Vietnam and consults worldwide. He started working on human rights issues in the late 1990s and is the author of a fortnightly column, the Human Rights Reader. Most importantly, he is one of the founding members of the People's Health Movement. Recommended Resources: People's Health Movement website https://phmovement.org/ Claudio Schuftan's website/blog (over 600 posts) https://claudioschuftan.com/ International People's Health University (IPHU) https://phmovement.org/iphu/

Flip the Switch by EngageMint
College Leaders | The "Glocalization" of Sport and Immersive Fan Experiences w/ Rick Burton

Flip the Switch by EngageMint

Play Episode Listen Later Jul 22, 2021 61:25


A long-time sports executive, Rick Burton brings a breadth of experience and insights to this week's podcast.  After roles in brand management with Miller Lite, a stint as commissioner of the National Basketball League in Australia and Chief Marketing Officer for the 2008 Beijing Olympics, Rick has spent the last 12 years at Syracuse University as the David B. Falk Professor of Sport Management and Faculty Athletics Representative.  He's also co-authored three books and contributes regularly to Sports Business Journal, as well as Sportico and Sports Business.    This episode goes deep on all of Rick's specialties - sports marketing sponsorship, the Tokyo Olympics, organizational management and leadership and ESports. Show Notes(4:11)  The Digital, Global and 24/7/365 Economies(5:23)  An Impactful Career(9:29)  Rick's Inspirations(12:46)  Emerging Leaders - Skating to Where the Puck is Going(15:40)  Proactive vs. Reactive Leadership and Exploring New Trends(18:43)  Content Consumption - Are You Scuba Diving or Jet Skiing?(22:58)  What to Expect from the Tokyo Olympic Games(28:16)  The Role of Faculty Athletics Representative(33:20)  The NIL Impact(39:22)  Shifting Traditional College Athletics Mindsets(43:36)  Traditional Sports Diversifying into Digital Worlds(50:24)  Moore's Law of Digital Transformation(53:38)  The Mission of Athletic Departments(55:09) Rick's Billboard of AdviceFor more information on the topics covered this episode:Moore's LawReplika.aiReady Player OneConnect with Rick via email or on TwitterRead more from RickForever Orange: The Story of Syracuse University20 Secrets to Success for NCAA Student-Athletes Who Won't Go ProThe Sport Business Handbook: Insights From 100+ Leaders Who Shaped 50 Years of the IndustrySports Business Unplugged: Leadership Challenges from the World of SportsSportico Guest Columns  |  Other Recent Publications --Today's episode was sponsored by CheckdIn.  Know exactly who's working in your venue.Want more from EngageMint? Subscribe to our newsletters at https://engagemintpartners.com/newsletters

Visual Storytelling Today
How to Use Visual Storytelling in Regional Marketing?

Visual Storytelling Today

Play Episode Listen Later Apr 1, 2021 37:56


In this episode of the Visual Storytelling Today podcast, I chat with Jacqueline Elboghdadi, Regional Senior Marketing Director at Alshaya Group - a leading international franchise operator that delivers great shopping, dining and leisure experiences - based in Dubai. We talked about her journey, the process of adapting visual stories around global brands to various regional markets, success metrics, key examples, and much more. Watch the video recording of this episode:  https://www.visualstorytell.com/blog/how-to-use-visua…gional-marketing   This podcast is brought to you by the Visual Storytelling Institute (VSI) from Miami, FL. Learn more at VisualStorytell.com To learn more about visual storytelling, Order Shlomi Ron's  book:  Total Acuity: Tales with Marketing Morals to Help You Create Richer Visual Brand Stories

Let's Talk Supply Chain
159: Not Just Nuts and Bolts - Powered by Proximity

Let's Talk Supply Chain

Play Episode Listen Later Nov 19, 2020 28:29


This is the third show in our “Not Just Nuts and Bolts” series, in partnership with Fastenal. Last week in Episode 2, ‘Bring Us Your Problems,’ I spoke to Kris Van Dalen and we took a closer look at Fastenal’s onsite solutions, their response to the COVID-19 crisis and how we can prepare our businesses and supply chains for the future. Today in Episode 3, ‘Powered by Proximity,’ we’re talking with Sam Nafe, Senior VP for National Account Sales Teams at Fastenal, and Jim DeMarco, Category Manager at PGT Innovations. We’ll be talking about their successful partnership and the topic of glocality – what it means, why it’s so important and exactly how Fastenal deliver it across the world. IN THIS EPISODE WE DISCUSS: [01.09] Sam’s career at Fastenal, his current role and why the percentage of Fastenal’s customer-facing staff might surprise you. [02.22] PGT’s history, and Jim’s current role. [03.40] What is glocality, and what does it mean for Fastenal and its customers. “It allows the team to be creative… to achieve the objectives of each customer.” [05.33] Why PGT chose Fastenal as a trusted partner. “We take partnership seriously – we like to grow together.” [07.30] Fastenal’s lean solutions, and how they helped PGT with their onsite needs. [10.39] The challenges PGT were seeing which led to their partnership with Fastenal. [11.55] The benefits that PGT have seen from working with Fastenal. [13.35] How Fastenal were able to help PGT through the COVID-19 crisis, ensuring their supply chain. [16.29] Why it was so important to PGT that Fastenal could pivot quickly and continue to meet their needs in testing times. “Fastenal were able to preserve our glove allocation, which was critical.” [18.29] A closer look at how Fastenal were able to support their customers through the crisis, and continue to supply much-needed PPE. [20.44] Jim’s take on the future of PGT and Fastenal’s partnership. [21.34] The future of that partnership from Fastenal’s perspective. “Ultimately, we need to listen, as Jim’s business continues to evolve.” [23.49] From cost to response time, Jim explains why businesses should choose Fastenal. [25.07] The future of supply chain and how Fastenal will be innovating along with it. RESOURCES AND LINKS MENTIONED: Head over to Fastenal’s website now to find out more and discover how they could help you too. Check out our other podcasts HERE.

the Joshua Schall Audio Experience
Glocalization Isn't a New Concept, But It's Never Been More Valuable Than Today

the Joshua Schall Audio Experience

Play Episode Listen Later Nov 17, 2020 11:33


Today's social media platforms and digital marketplaces don't have walls or borders, but how does that affect your functional CPG brand? With a few clicks of your mouse, you can fire up your functional CPG brand's multinational marketing and retail distribution. It's really crazy how fast and easy things can be done in 2020. Despite uncertain global markets, entrepreneurship is still in the middle of the golden era because of the growing importance of ecommerce and social media. That all being said, one thing that has been reinforced during the "COVID-19 Effect" is that functional CPG business owners were reminded there isn't and shouldn't be a "one size fits all" approach to business domestically or multi-nationally! Being a multinational functional CPG shouldn't mean you seek global parity. Instead, functional CPG brands should have a global template, but with local adaptations. The fancy business school jargon for this is Glocalization and it's exactly what successful functional CPG brands must do as the world becomes one, but also more fragmented. It's a complex strategy to pull off, but if executed properly the rewards are immensely valuable.

Let's Talk Supply Chain
146: A Holistic Approach to Pallets

Let's Talk Supply Chain

Play Episode Listen Later Oct 12, 2020 45:49


Pallet Alliance takes a holistic approach to pallet program management that’s far more than just quoting pallet prices. Through managing cost drivers like sourcing, design and implementation, they deliver comprehensive solutions tailored to fit operational requirements, whilst investments in Iot-based logistics, customized reporting, and industry-leading expertise continue to drive their ongoing improvement. And Tyson Steffens plays a key role. After holding positions at General Electric and United States Gypsum, he initially joined Pallet Alliance in 2003 as a business development manager. But now, after nearly 20 years with the company, Tyson and the team are transforming pallet program management with new technology, tailored solutions and a fresh outlook. Today Tyson will be sharing his thoughts on the importance of partnerships, championing industry improvement, and how Pallet Alliance can help you to optimize cost, quality, and efficiency through their unique collaborative approach. IN THIS EPISODE WE DISCUSS: [08.50] How Tyson’s background in engineering, and at United States Gypsum, led him to the pallet industry. [10.59] Exactly what Pallet Alliance does and how it helps its customers. “We’re coming in as a cross functional team of speciality buyers.” [13.37] The variety of options available in the pallet market, and how Pallet Alliance helps guide customers through them to find the right solution. “We’re material, design and program agnostic – our goal is to help the customer.” [17.33] The hurdles that companies often face when trying to source the right pallets for them, and Pallet Alliances’ holistic approach to problem-solving. [20.21] How teamwork and sourcing the right product can save time and money down the line. [22.13] Some real-life examples of the positive change and value that Pallet Alliance has delivered for its customers. [27.23] A look at Pallet Alliance’s ideal customer. [29.55] Why partnership is so important, both technically, and culturally. “Nobody can do everything by themselves – we really do need each other.” [33.25] Pallet Alliance’s commitment to social issues. [38.25] From organic growth to a focus on de-risking, the future for Pallet Alliance. “We’re the people to marry the pallet world with technology.” RESOURCES AND LINKS MENTIONED: Head over to Pallet Alliance’s website now to find out more and discover how they could help you too. Check out our other podcasts HERE.

Let's Talk Supply Chain
Episode 139 - Getting Back to Basics; Change, Grow and Share

Let's Talk Supply Chain

Play Episode Listen Later Sep 14, 2020 46:23


After spending 16 years in management at Bimbo, part of the Sara Lee Bakery group, focusing on supply chain and purchasing, as well as sales and operations planning, Miquel combined his knowledge, experience and passion to found Solutions & Decisions in 2009. Their mission is to make operations more efficient, reducing costs and creating a clear global company vision. Through his three pillars of ‘Change’, ‘Grow’ and ‘Share,’ Miquel aims to simplify the complexity of supply chain, so that clients can see real operational and economic results. Today, we’re talking about what led Miquel to found Solutions and Decisions, his wealth of experience, how he applies what he’s learned to companies both big and small, and why he’s championing people and talent as the future of supply chain. IN THIS EPISODE WE DISCUSS: [08.22] Miquel’s career history, how he came to found Solutions and Decisions and the amazing story behind the name. [12.01] Exactly what Solutions and Decisions do for their customers. “We’re like supply chain doctors!” [14.30] Miquel explains his three pillars: change, grow and share. “Supply chain is about the capacity and flexibility to adapt to what’s going on, on the outside.” [20.20] How Solutions and Decisions approach supply chain, breaking down its complexity to deliver results. [22.52] What Miquel has learned from working with both SME’s and large organizations, and why companies are more similar than they think. [27.33] Why communication can be difficult in business, but why it’s critical to get it right. [29.31] A real-life example of how Solutions and Decisions helped a key customer. “There was not an alignment between the different departments, because they had conflicting goals – there were no common goals aligned to the business strategy.” [34.52] An ideal customer’s approach: Solutions and Decisions can work with a business of any size, in any industry, as long as they’re committed to the ‘decisions’ piece, as well as the diagnostic ‘solutions’ one. [36.53] Why Miquel became a coach. [40.32] From constant learning to talent development, the future for Miquel and Solutions and Decisions. RESOURCES AND LINKS MENTIONED: Head over to Solutions and Decisions website now to find out more and discover how they could help you too. You can also connect with Miquel over on LinkedIn. Check out our other podcasts HERE.

Let's Talk Supply Chain
Episode 138: Lessons Learned From Crisis - Stay Ready

Let's Talk Supply Chain

Play Episode Listen Later Sep 10, 2020 34:01


We’re back with Episode 2 of our “Lessons Learned from Crises” mini-series, in partnership with Tealbook. In last week’s episode ‘Bad Data,’ we talked to Tealbook CEO Stephany Lapierre about the impact of poor supplier data, some of the biggest lessons learned from the COVID-19 crisis and exactly how Tealbook can help to revolutionize your data systems. Today in Episode 2, Stay Ready, I‘m joined by Tealbook’s VP of Strategy Matt Palackdharry to talk about the importance of good data, the value to be found in transparency and collaboration and why, despite only being founded in 2014, IDC recently ranked Tealbook as the #4 procurement platform tool currently in use today. IN THIS EPISODE WE DISCUSS: [01.05] Matt’s background, and how his experiences led him to Tealbook. “The number 1 reason that these technology platforms were failing was never the software or the integrations themselves – it’s actually the data going in that compromises everything downstream.”      [04.03] Exactly what good data is, and why it’s so important. [07.03] The challenges of data, and the potential for success when you get the data right. “The amount of data that’s being created in the space is increasing tenfold year after year, and we’re still trying to make sense of that data with the same amount of staff.” [09.02] Tealbook’s Autonomous Data Enrichment – what does it mean, and how does it help. [12.38] How Tealbook deliver accuracy and transparency in their supply chain data to ensure they are a trusted industry partner. [15.30] How transparency builds trust and community and facilitates successful industry collaboration. “We do not promise perfect data: what we promise is that we’ll give you all of the data at your fingertips so you can make informed decisions and that our data, through our mechanisms, will get better over time.”   [18.30] Why IDC recently ranked Tealbook as the #4 procurement platform tool currently in use today. [22.33] How COVID-19 highlighted some key industry flaws and the high-profile customers Tealbook were able to help steer through the crisis. [29.28] The key lessons Tealbook learned from the COVID-19 crisis. Head over to Tealbook’s website now to find out more and discover how they could help you too. Check out our other podcasts HERE.

Let's Talk Supply Chain
Episode 136: Lessons Learned from Crisis - Bad Data

Let's Talk Supply Chain

Play Episode Listen Later Sep 3, 2020 34:03


Our new mini-series, in partnership with Tealbook, is called “Lessons Learned from Crisis” – it’s a timely look at how individual businesses, and our industry as a whole, need to learn, adapt and use our findings to inform our shared future. Over the next four episodes, we’ll be taking a closer look at the importance of data, managing risk, technological advancements, what COVID-19 has taught us about weathering the storm – and how Tealbook can support your business, through good times and bad. Today in Episode 1, Bad Data, I‘m joined by Tealbook CEO Stephany Lapierre to talk about the potentially devastating impact of poor supplier data, some of the biggest lessons learned from the COVID-19 crisis and exactly how Tealbook can help to revolutionize your data systems. IN THIS EPISODE WE DISCUSS: [01.30] Stephanie’s thoughts on many companies’ cynical approach to data management, and how it highlights the need for a simple, effective and comprehensive solution to harnessing, unifying and synchronising data. “It’s not as hard as you think to have good data!”      [03.24] How Stephanie’s experiences, and the problems she observed, inspired her to found Tealbook. [09.45] The importance of data-first digital transformation and how Tealbook enhances visibility, identifies opportunities for supplier consolidation and encourages collaboration to simplify data and create ‘a single source of truth.’ [16.08] Bad data, and why it’s so harmful to business. “93% of supply chain and procurement executives claim to have negative impact on their business on a regular basis because of misinformation and poor data quality.” [18.49] How Tealbook allows companies to take charge of their data, keeping it up-to-date, accessible and accurate, eliminating bad data. [24.08] Tealbook’s amazing community spirit: how they helped over 170 business in the first 3 weeks of the COVID-19 crisis to access key data that enabled them to pivot quickly and effectively, and Tealbook’s mission to help minority businesses in response to the Black Lives Matter movement. “We offered the market the ability to provide a supplier list for any organisation, in the private and public sector, that had a disrupted supply chain.” [29.10] From operating a strong data strategy to employing supplier data platforms, what Tealbook has learned from the COVID-19 crisis and what the industry can learn for the future. “Don’t hope technology will solve your data problem!” Head over to Tealbook’s website now to find out more and discover how they could help you too. Check out our other podcasts HERE.

Let's Talk Supply Chain
Episode 135 – Global Tax Strategy Made Simple

Let's Talk Supply Chain

Play Episode Listen Later Aug 31, 2020 49:06


Tax – for many of us, it can be a word that strikes fear into the heart of our businesses! Global tax is a complex area of expertise, that often isn’t linked as closely as it should be to operations and decision-making. Enter Global Tax Focus. Their goal is to help you see the global landscape of an enterprise by focusing on the intersection of operations and tax. They partner with an international team of deep technical business and tax specialists, bringing the latest in global thought leadership, to help you to identify where business and tax efficiencies can be achieved, by focusing on cross-border transactions, business structure, and reducing both tax and operating costs. Today I’m joined by Jim Dawson of Global Tax Focus to talk more about the implications of tax on many different areas of business, why being pro-active with tax is so beneficial, and why tax and supply chain professionals need to collaborate to ensure their voices are heard. IN THIS EPISODE WE DISCUSS: [9.22] Jim’s background in international tax, and the tax implications on supply chain. [11.20] How Jim helps owner-managed or family-owned middle market companies to understand and manage their tax implications, now and in the future. “If you start making decisions to move assets, people and risk around the world, those aren’t decisions to be entered into lightly.” [16.02] How recent tax changes disrupted the market, and the impact of that on nearshore and offshore investment, income and processes. [24.15] Jim’s top 5 pieces of advice for the supply chain community on exactly how taxes should feature within their strategies. “For most companies, taxes represent 20% of the cost reported on an income statement – so it’s very important that, in order to reduce that amount, supply chain professionals work collaboratively with the accounting/tax department.”     [29.18] The benefits of free trade zones. [31.58] A real-life example of how Jim is helping a client navigate current challenges and market changes. [35.55] Jim’s thoughts on the idea that tax advantage is a business solution rather than a supply chain solution. “Tax should never way the dog’s tail – it should be what’s best for the company from an operation perspective, and then overlay tax on top of it.” [38.17] An overview of transfer pricing. [43.09] The future for Global Tax Focus Head over to Global Tax Focus’ website now to find out more and discover how they could help you too, or connect with Jim Dawson on LinkedIn. Check out our other podcasts HERE.

The Worldly Marketer Podcast
TWM 184: How "Glocalization" Balances Global and Local Marketing Strategies w/ Svend Hollensen

The Worldly Marketer Podcast

Play Episode Listen Later Jun 7, 2020 46:14


Prof. Svend Hollensen is the author of Global Marketing, a textbook he first published in 1998. Now in its eighth edition, the book continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years now, this title has been a definitive, truly international guide on the topic of global marketing. Since its original publication, it has been translated into Russian, Chinese, Spanish, and a localized Indian edition. A native of Denmark, Svend holds a Masters' degree in Marketing & Business Administration and a Ph.D. in International Marketing. After several years of working in the private sector, he took on the position of Assistant Professor at the University of Southern Denmark, and he has been teaching there ever since, becoming Associate Professor of International Marketing in 1993. He also teaches at London Metropolitan University and at the Europäische Fachhochschule Hamburg (Euro FH). In addition to his book on Global Marketing, Svend has published numerous journal articles over the years, as well as a number of other successful book titles, including on Marketing Management, Marketing Research, Essentials of Global Marketing, and Social Media Marketing. Alongside his successful career in academia, my guest has been running his own international marketing consultancy for over 20 years. His clients have included several multinational companies as well as global organizations such as the World Bank.   Links: Svend's book: “Global Marketing”, 8th edition Teaser pack for “Global Marketing”, 8th edition Pearson request form for a complimentary copy of “Global Marketing” (ISBN 9781292251806) Svend's books on Amazon Article on “glocalization” by Hollensen & Møller Article on “glocalization” by Hollensen & Schimmelpfennig Svend on LinkedIn   This episode was sponsored by Vistatec.

Advertising Is Dead
Ep. 57: From Marketer to Angel Investor

Advertising Is Dead

Play Episode Listen Later Dec 23, 2019 47:02


There are periods that are called the golden years of a brands marketing and these ebb and flow. There are also those who facilitate these waves, not just on one brand or company, but push boundaries and generate brand value as they change roles and industries. Many like this have also moved in recent years to taking all this understanding to create value for startup’s, as they work towards creating these golden waves for themselves. One such wave rider and facilitator is Lloyd Mathias. On this weeks episode of Advertising is Dead with our host Varun Duggirala, Lloyd discusses his journey of having worked with brands like Pepsi, Motorola, HP amongst others, and how that has led him to helping startup’s both as an angel advisor as well as a business strategist in today’s digital landscape. Talk to Varun Duggirala on Twitter and Instagram @varunduggi Talk to Lloyd Mathias on Twitter @LloydMathias You can listen to this show and other awesome shows on the IVM Podcasts app on Android: https://ivm.today/android or iOS: https://ivm.today/ios, or any other podcast app.

Love the Problem by Startup42 Media
#19 - Thomas Mulhern and the difficult process of Glocalizing

Love the Problem by Startup42 Media

Play Episode Listen Later Oct 28, 2019 83:07


In this episode we sit down with Thomas Mulhern of Globally Local. Based on the challenges that he faced integrating into Denmark Thomas created Globally Local to help other expats integrate into Danish society. Over the course of the episode Thomas and James and Alex 'expats-plain' many things about Danish society from how Danes are love vikings to is “hygge” for everyone to what Danish Cuisine is good. In the end, the term Glocalization is explained to show how it is the best way to integrate into any society.

NewPointe Community Church Audio Podcast
Glocalization - Engaging the Whole World

NewPointe Community Church Audio Podcast

Play Episode Listen Later Jun 9, 2019


engaging whole world glocalization
CIO Talk Network Podcast
Achieving Global Scale and Glocalization

CIO Talk Network Podcast

Play Episode Listen Later Oct 12, 2016 29:51


For sustained growth and profitability, organizations are looking to scale globally but also recognize the need to remain responsive and customize experience locally i.e. glocalization. How can technology enable this?

TechMedia Podcast
#ISUM15 Byte: Santosh Subramanyam, Globalization + Localization = “Glocalization”

TechMedia Podcast

Play Episode Listen Later Nov 19, 2015 8:54


Santosh Subramanyam from Marriott International talks about marketing to local markets in a global economy.

CRIDAQ
Glocalizing the public sphere - Melissa Williams (University of Toronto)

CRIDAQ

Play Episode Listen Later Jul 28, 2014 30:44


Conférence présentée dans le cadre du colloque "Civic Freedom in an Age of Diversity. James Tully's Public philosophy". Le colloque s'est tenu du 24 au 26 avril 2014 à l'Université du Québec à Montréal. Pour plus d'informations: http://www.creqc.uqam.ca/spip.php?article580

Coffee Break with Game-Changers, presented by SAP
Going Glocal: Mastering Multi-Country HR

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Jan 30, 2013 55:48


Glocalization. Does this “portmanteau of globalization and localization” (Wikipedia) describe your company's growth? If yes, the dichotomy will challenge your HR team as they try to manage a mobile workforce and multi-country payroll. If not yet, your time will come. The experts speak. David Ludlow: “The world is 'glocal' (play on the combination of think globally, act locally). Today's talent is global, connected, and mobile. New categories of solutions are required to leverage that talent to out-innovate the competition.” Marianne Langlois: “HR must think of itself as a function that drives the business forward, instead of as a function that supports the business.” Penny Stoker: “You can't underestimate the power of a ‘singular, global payroll system.'” Keith Strodtman: “Today, large global companies are realizing big benefits from centralizing payroll across boundaries--cost savings, compliance, data accuracy, reporting, etc.” Join us for Going Glocal: Mastering Multi-Country HR.

Coffee Break with Game-Changers, presented by SAP
Going Glocal: Mastering Multi-Country HR

Coffee Break with Game-Changers, presented by SAP

Play Episode Listen Later Jan 30, 2013 55:48


Glocalization. Does this “portmanteau of globalization and localization” (Wikipedia) describe your company's growth? If yes, the dichotomy will challenge your HR team as they try to manage a mobile workforce and multi-country payroll. If not yet, your time will come. The experts speak. David Ludlow: “The world is 'glocal' (play on the combination of think globally, act locally). Today's talent is global, connected, and mobile. New categories of solutions are required to leverage that talent to out-innovate the competition.” Marianne Langlois: “HR must think of itself as a function that drives the business forward, instead of as a function that supports the business.” Penny Stoker: “You can't underestimate the power of a ‘singular, global payroll system.'” Keith Strodtman: “Today, large global companies are realizing big benefits from centralizing payroll across boundaries--cost savings, compliance, data accuracy, reporting, etc.” Join us for Going Glocal: Mastering Multi-Country HR.