Let's Talk Supply Chain

Jeffrey Elder of Delta Air Lines & Derreck Travers of SmartKargo talk about DeliverDirect & combining speed, tech & simplicity for the best shipping experience. IN THIS EPISODE WE DISCUSS: [02.06] An introduction to Derreck and SmartKargo. [02.33] An overview of DeliverDirect – who they are, what they do, and how they help their customers. "We're an alternative delivery network… We're pulling different carriers together, with Delta as the middle mile." [05.47] The ideal client for DeliverDirect. [06.54] Why speed is a top priority for e-commerce businesses, the challenge of balancing speed and cost, and how DeliverDirect's network helps tackle that. "The most successful e-commerce companies have strategies focused on serving the customer with speed. But the challenge retailers have is that speed often comes with a cost." [09.28] How Delta partnered with SmartKargo to create DeliverDirect, specifically to tackle shipper's key pain points from predictability to pricing. "It's January, you've planned the year and know the numbers you have to execute to. And then, a few weeks later, someone upgrades 1,000 zip codes to the next zone, and all your rates increase… For shippers, it makes it really difficult to plan – and we're talking about big dollars." [13.01] How Delta recognized its own limitations when wanting to enter the small package delivery business, what they were looking for in a partner, and how and why they chose SmartKargo. "Innovation is important for Delta, but recognizing what we do well, and what we don't do well, has also been very important. That's how things really came together." [15.51] A closer look at how the solution works, from pickup to doorstep. [19.40] The technology that powers DeliverDirect, and how businesses can customize their solution with add-on features. [21.36] What integration, communication and customer relationships look like with DeliverDirect. "Lots of service providers are trying to reduce cost, and they're making things self service. We've gone out of our way to do the opposite. We're very integrated and engaged with customers." [23.55] The biggest benefits revealed from DeliverDirect's recent customer survey. [27.18] How DeliverDirect is helping businesses reduce cost and make sustainability progress. [28.30] A case study exploring how DeliverDirect helped a small retailer optimize delivery, with cost in mind, to reduce delivery speed by days and enhance customer satisfaction. [32.55] Jeffrey and Derreck's predictions for the year ahead, and what they'll be focusing on at DeliverDirect. "It's a great time to be a shipper, but there will be a capacity crunch… There's a lot of players in this business now. There's going to be a lot of pressure put on businesses to be viable and profitable. And I worry that customer experience is going to suffer as a result." RESOURCES AND LINKS MENTIONED: Head over to DeliverDirect's website now to find out more and discover how they could help you too. You can also connect with DeliverDirect and keep up to date with the latest over on LinkedIn, or you can connect with Jeffrey or Derreck on LinkedIn. Check out our other podcasts HERE.

Chris Hamley of Brecham Group talks about setting projects up for success; asking better questions; why implementation isn't the end; & progress NOT perfection.  IN THIS EPISODE WE DISCUSS: [04.01] An introduction to Chris and Brecham Group. "Too many organizations focus on perfection. Really, our goal is to suck less. It's to get better, change how you think about the way you do business, and evolve every day." [06.25] Why technology projects fail: the problem with people, why we need to define what failure actually looks like, and the experience that taught Chris to ask better questions. "Too often it's not that the project was a failure, but it's that it didn't achieve the success that was expected… And the degree of that is defined by: how well did we talk and understand what we were doing – and were we ready for it?" [12.10] The importance of diving deep, before you even start a project, and how mismatched expectations and project failures can be prevented by having better conversations. "It's more than asking better questions, it's having better conversations. Because when you're asking a question, you're looking for an answer… How do you give a conversation prompt instead of a yes or no? That uncovers the detail." [17.06] From a lack of shared language to rigidity in project structures, why customers don't ask the right questions or have the right conversations up front. "People have a fear, because they don't always have that breadth of knowledge, of asking questions that make them look stupid. I've never suffered from that!" [21.34] The key questions businesses should ask potential partners at the beginning of any new project. [24.10] Chris's advice for facilitating better communication between client and vendor. "You've got to come without ego or fear about what you do or don't know… Hear about what other people have done to be successful, and learn from it." [26.11] How companies can keep positive communication going over time, and why the 'course-correcting' part of a project is more important than the 'go-live.' "There's a misnomer that implementation is the end of a project – in reality it's maybe 60%. Then it becomes: what did we expect on a day-to-day or week-to-week basis, how do we expect the results to change, what will adoption look like... And that's a joint conversation." [31.06] Whether striving for perfection is ever realistic. "If you had a static environment where everything was the same every single day, you could probably be perfect at it. But I don't know where that exists." [32.12] The impact created when companies do ask the right questions and have better conversations with their partners. "It's about value realization. We all have financial or performance objectives we're trying to hit. When we have better conversations… it ultimately allows you to achieve the overall result faster." [37.51] What businesses need to be thinking about now to prepare for success in 2027. [38.59] Teaser alert: news on a brand new project partnership between Brecham and Let's Talk Supply Chain.  RESOURCES AND LINKS MENTIONED: Head over to Brecham Group's website now to find out more and discover how they could help you too. You can also connect with Brecham Group and keep up to date with the latest over on LinkedIn, or you can connect with Chris on LinkedIn. If you enjoyed this episode and want to hear more from Brecham Group, check out 515: Experience Precision Supply Chain Operations, with Brecham Group or their live show Performance Paradox. Find our other podcasts HERE.

Stephen Dyke of FourKites talks about inbound logistics: fragmentation; manual work; data siloes; AI; & why the receiving dock is such an under-invested area. IN THIS EPISODE WE DISCUSS: [03.25] An introduction to Stephen, his background combining computing and supply chain and, as a self-confessed 'passionate practitioner,' what he loves about supply chain. [07.05] An overview of FourKites – who they are, what they do, and how they help their customers. "Over the last five years, we've really become a supply chain orchestration control tower… and embedded persona-based AI agents." [10.33] Why 2026 MIT research found that fragmented inbound logistics is still wreaking havoc across organizations, what that fragmentation typically looks like, the big impacts coming from it, and what that all means for businesses. "On average, a common inbound operation can have anywhere between six and eight different internal applications that teams need to be able to plan and execute against. That's created siloes… and fragmentation naturally spirals." [14.38] Why the transfer of data is central to the issue of fragmentation and siloes, the core business disciplines that need access to historically logistics-owned data, and how they're actually getting it. "Data is everywhere… But it's not distilled and harmonized into one connected language." [19.41] The type of manual work inbound teams are still doing daily, the problem with human validation, and why a shift from reactive to proactive action is critical. [22.31] From manual status updates and delay notifications to document processing, what supplier communication typically looks like and why it's so hard. "Since EDI, every operational team has been chasing standardization, compliance and reliability. But there's not going to be a perfect standard format, a perfect technology." [24.47] The first thing you should do if your inbound process still runs on spreadsheets and phone calls, and why transformation and innovation is more than just an operational benefit. "Qualify and quantify the level of pain, challenges and tolerance that you have across the whole execution ecosystem." "I've never been around an operational team that doesn't look for that thrill of modernizing – there's a great mental and emotional benefit that comes from trying to drive ones destiny forward." [30.13] Why the receiving dock and yard don't get as much attention as areas like outbound delivery, and the business cost of not looking at them equally. [33.02] The power of AI within your ecosystem, and how it can change the way teams make decisions. "When AI is placed within the broader supply chain planning and execution capability, a lot of great opportunities arise." [37.05] The key tenants of gold standard inbound logistics, and the potential benefits from achieving it. [40.27] The one thing listeners should take away from this conversation.   RESOURCES AND LINKS MENTIONED Head over to FourKite's website now to find out more and discover how they could help you too. You can also connect with FourKites and keep up to date with the latest over on LinkedIn, Facebook or YouTube, or you can connect with Stephen on LinkedIn. If you enjoyed this episode and want to hear more from FourKites, check out 235: Use Real-Time Visibility To Transform Your Entire Supply Chain, with FourKites. Check out our other podcasts HERE.

Darin Brannan talks about Terminal Industries & what they do; building the industry's only Yard Operating System; & reinventing the future of logistics. IN THIS EPISODE WE DISCUSS: [03.25] An introduction to Darin, his background, the recipe for business success that led to the founding of Terminal, and why Top Gun might just have inspired his University degree. "I started, deep in Silicon Valley, as a VC investing in start-ups. And there was a point at which it looked like it could be more fun across the table as an entrepreneur, taking big ideas and revolutionizing the industry." [08.59] What Darin has learned from advising and investing in companies at the intersection of AI, logistics, and vertical SaaS, and the power of being AI native. "These businesses are disruptive. We're delivering products that are 10 to 20 times the capabilities of the market, at half to one third of the price, with one third of the deployment time, that are three times easier to use." [12.39] The big inhibitors to success in the yard logistics market, why SaaS doesn't work, and an overview of Terminal Industries – who they are, what they do, and how they help their customers. "There's been a massive adoption problem with technology in the yard logistics sector. It's a headscratcher given it represents a third of all supply chain movement! Why is yard logistics such a laggard?" "We're on a bold mission to make goods flow better, faster, cheaper and cleaner every single day. It will help businesses thrive, and consumers live better." [17.18] Why Terminal is 'not a typical start-up,' and why a commitment to co-creation with industry sets them apart. [21.18] The ideal customer for Terminal Industries. [23.36] The biggest challenges in yards right now, and how the issue of yard blindness and fragmentation is creating big problems downstream. [27.32] How Terminal reinvented a customer's yard logistics and reduced check-in time from 14 minutes to 34 seconds, which in turn had a transformative downstream effect in the warehouse, and a closer look at the modular, configurable, AI-native yard operating system that makes it possible. "It was designed with industry titans for high velocity complex sites all the way down to mini sites… And it's end-to-end, which is unlike any system in the market." "Fancy tech is great, but it's all about solving problems in an economical way." [34.16] The difference between a Yard Operating System and a Yard Management System, and why the Yard Operating System is the future of logistics. "The minute a new transformational wave comes out, the incumbents say 'we're just going to bolt that on.' Within the last 12 months, every SaaS company has said they're agentic. But 99% of them are just bolting a chatbot onto their system." [41.00] A case study detailing how Terminal helped a big customer, that was losing 15% of their gate and yard capacity leading to big costs and downstream impacts, improve throughput and accuracy, boost gate capacity, reduce costs and improve employee experience, delivering three to six times ROI within 12 months. "A lot of what we sell is change management. How do you go from how you did things in the past to how you're going to do them in the future? It has to make people's day better and make them champions, and have a real cost benefit – not in three years, but in 12 months." [47.01] Terminal's focus for 2026, and the next big transformation they're driving for yard logistics in the future.   RESOURCES AND LINKS MENTIONED: Head over to Terminal Industry's website now to find out more and discover how they could help you too. You can also connect with Terminal and keep up to date with the latest over on LinkedIn, X (Twitter) or YouTube, or you can connect with Darin on LinkedIn. Check out our other podcasts HERE.

Alexia Vitali of Colibri S&OP talks about what they do; why most mid‑market companies still run on Excel; & making planning simple, collaborative & impactful. IN THIS EPISODE WE DISCUSS: [03.55] An introduction to Alexia and her journey moving from Europe to Canada to build Colibri's American presence. "It's a bit like building a company inside a company… so the beginning was just about listening to planners and supply chain teams." [06.37] An overview of Colibri S&OP – who they are, what they do, and how they help their customers – and what makes them different. "Our co-founders were used to implementing solutions like Colibri, but they were so tired of long implementations and never-ending projects..." [10.19] The ideal customer for Colibri S&OP. "It's not really the size that matters – it's the mindset." [11.41] The biggest macro and micro challenges Colibri regularly see with their customers in 2026, and how their technology helps address these issues. "We're seeing market volatility, margin pressure, supplier disruptions, and shorter decision cycles." [16.17] What ROI looks like for Colibri customers, and why it goes deeper than simply cost savings. [18.51] With 80% of mid‑market companies still running their S&OP on Excel, why businesses need to make a change, and Excel's key limitations. "Excel is great! It's flexible, familiar. But it's great for what it was built for – and planning isn't what it was built for." [22.53] Despite the challenges with Excel, why most of that 80% think they're 'not ready' for a planning tool, and the common misconceptions and fears Colibri often see around the alternatives, from failure to security. "A lot of times people are traumatized by previous ERP implementations that went wrong!!" [26.43] How Colibri are leveraging simulation to help organizations build better supply chain strategies and understand their business-wide impacts. [29.58] A closer look at Colibri's supply and demand planning solutions – how they work, what teams can do with them, and what they look like versus Excel. [33.38] How Colibri solutions can make people's jobs simpler and more collaborative, and drive impactful results at a business level. "Everyone is working better together, but also better by themselves." [37.52] Why AI is changing supply chain planning, but not in the way many people expected. [40.10] A case study exploring how Colibri helped a cosmetics brand still using Excel, despite an international network and high complexity, reduce time spent on planning from 3 days to 3 hours, improve accuracy and service levels, and streamline processes. [44.00] Alexia's final words of advice   RESOURCES AND LINKS MENTIONED: Head over to Colibri S&OP's website now to find out more and discover how they could help you too. You can also connect with Colibri S&OP and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Alexia on LinkedIn. Check out our other podcasts HERE.

Trace Haggard of TSG Fleet talks about the freight downturn; what 2026 will bring; converting what you already own into opportunity; & building partnerships. IN THIS EPISODE WE DISCUSS: [04.07] A re-introduction to Trace and TSG Fleet. [05.07] An overview of the prolonged freight recession: where it started, the factors driving it, and the impact on the industry. "During the pandemic, the smartest brains in the industry were saying: "It's ecommerce forever, now!" We were proven wrong again, and fleets took another big hit. They had to pull back, but had all this equipment. There were more trucks, trailers, and containers than there was freight to move." [09.14] Why businesses weren't prepared for just how long the freight recession has lasted. [11.54] What the freight recession has meant for TSG Fleet, and how it led Trace to look at his business in a different way to review what was and wasn't working, and pivot. "We lost track of what we were founded on." [19.28] The evolution of technology in fleet management, and what TSG's investment in maintenance and repair visibility solutions means for customers. [24.58] How TSG converted what they already own into their next big opportunity, why communication and collaboration is critical, and the importance of challenging the status quo to position for the future and identify new opportunities, without huge investments in time and money. "It all starts with constant communication with our customers, and always being willing to collaborate." [27.52] TSG's approach to creating impactful, long-lasting strategic partnerships. "The key is to talk less and listen more!" [31.25] Trace's advice for other businesses, looking at their operations in a tough landscape, for how to start identifying opportunities to pivot. "Figuring out 'how did we get here?' was the eye-opener for me." [33.33] What businesses with aging assets need to do next to keep their fleet moving, when budgets and new equipment availability are tight and replacement lead times are long. [36.30] The future for TSG Fleet, and what we can expect from the market in 2026. "There's been a huge surge in volumes in domestic freight. Usually, when the tide changes and we're on an upward swing, we see a lot more port activity and we haven't seen that yet. But that could be tariff uncertainty. I'm optimistic." RESOURCES AND LINKS MENTIONED: Head over to TSG Fleet's website now to find out more and discover how they could help you too. You can also connect with TSG and keep up to date with the latest over on LinkedIn, or you can connect with Trace on LinkedIn. If you enjoyed this episode and want to hear more from TSG Fleet, check out 431: Fleet Logistics Made Easy, with TSG Fleet. Check out our other podcasts HERE.

Aadil Kazmi of Infios talks about purposeful innovation; intelligent execution; tech readiness; and turning AI into measurable business outcomes. IN THIS EPISODE WE DISCUSS: [02.14] An introduction to Aadil, and an overview of Infios. "Supply chains run best when operators can execute them on a single stack." [03.20] How Aadil's experience at Amazon sparked an entrepreneurial journey that ultimately led him to Infios. "When retailers and shippers offered faster shipping to their end customers, cart values and repeat rates went through the roof. That led me deep into supply chain..." [05.17] Aadil's focus in his role as Head of AI, what excites him, and what keeps him up at night. "We're using our own tools internally to produce what our customers will eventually use." [08.32] What purposeful innovation means to Infios, and the big unlock that happened three years ago that changed the game for AI. "We partner with customers to develop only use case driven AI workflows." "Purposeful innovation is looking at what workflows within our business depend on unstructured data and reasoning, and focusing on those for AI automation... Not everything is a fit for Gen AI." [12.08] What AI agents mean in the context of supply chain, how they're being used now, and how we can understand automation through a three-level phased framework. [15.31] How AI agents compare to traditional automation, and how businesses can decide which is the right fit for each challenge or workflow. "When companies embark on their automation journey, they should start with the highest leverage ROI workflows that have the lowest risk factor." [19.15] The challenge of organizational debt, and leaning into AI readiness by connecting people's tribal knowledge to contextualize AI decision-making. [21.41] How Infios are meeting customers where they are to overcome technology debt with intelligent orchestration. [24.55] What Aadil's Executive Roundtable at Manifest uncovered about intelligent supply chain, and how to get the most from AI adoption. "You can't just throw AI at a problem… The best way to adopt AI is to actually pull the workflow and, from a first principles perspective, re-engineer it from the ground up to be AI native." [28.31] Why technology readiness is still a big constraint on connected execution, and why AI ambition is yet to meet execution reality. [29.23] How businesses can move toward intelligent connected supply chain execution to turn purposeful AI into business outcomes, and how to measure success. [33.17] What teams should do now as they plan for the year ahead.   RESOURCES AND LINKS MENTIONED: Head over to Infios' website now to find out more and discover how they could help you too. You can also connect with Infios and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Aadil on LinkedIn. If you enjoyed this episode and want to hear more from Infios, check out 520: Enter the New Era of Supply Chain Management, with Infios. Check out our other podcasts HERE.  

Don Durm of PLM Fleet talks about what they do; maximizing fleet flexibility; cold supply chain challenges; & leveraging trailer telematics for success. IN THIS EPISODE WE DISCUSS: [03.30] An overview of PLM Fleet and how they help their customers, and an introduction to Don and his 30+ year career, from law enforcement to supply chain. "We breathe cold chain!.. We help people manage risk, save time and money, and make big decisions." [08.58] PLM's 'personalized lifecycle management approach,' and what their consultative problem identification, solution development, onboarding and integration process typically looks like. "We work backwards to your service promises and cost targets. The challenge in the leasing world is that companies out there ask customers to live in their world, the financial world… We have a more holistic approach." [14.25] From regulatory pressures to tariffs, the biggest challenges for PLM and their customers in the cold supply chain. "We're in the midst of a great freight recession." [18.55] Why OEM lead times for trailers and TRUs are increasingly stretched, the factors driving the delays, and how they impact refrigerated fleets and their strategies to scale and replace assets. "Trailers have never been older than they are today. And, when a trailer gets that old, things start to break – expensive things." "My message to the industry: put your orders in now!" [24.21] How PLM's flexible rental and leasing solutions help customers right-size or stabilize their fleets, particularly in an environment where OEM availability is tight and demand cycles are fluctuating. [28.07] The regulatory changes reducing the number of drivers on the road, the impacts PLM anticipate in the cold chain, and how they can help. "Once the impact fully hits, capacity will tighten up. Fleets that were working on tighter margins, and utilizing these drivers, will start to go out of business." [32.32] PLM's ColdLink and TrustLink technology-enabled solutions, and how they're leveraging trailer telematics to deliver results for customers. "Don't manage the 150 trailers you've got out by looking at 150. Manage the one you've got a problem with – set your exceptions… People do what you inspect, not what you expect." [38.13] How PLM use telematics to track emissions. [39.25] A selection of case studies exploring how PLM help clients reduce carbon, save fuel, and reduce costs with their solutions, from a shift to electric vehicles to old-to-new replacement. "Nobody goes green until it pays green." [43.53] Don's final words of advice. "This period of time is all about managing risk. Do you really want to put your money into an asset that's going to depreciate immediately?" RESOURCES AND LINKS MENTIONED: Head over to PLM Fleet's website now to find out more and discover how they could help you too. You can also connect with PLM Fleet and keep up to date with the latest over on LinkedIn, YouTube or Facebook, or you can connect with Don on LinkedIn. EXCLUSIVE OFFER: Get: 10% off a rental order with PLM Fleet until March 31. Quote *PLM Rental LTSC.* Check out our other podcasts HERE.

Carlos Perico of ProcureAbility talks about supply chain resilience in 2026; tariffs & disruption; supplier relationships; & key strategies for the future.    IN THIS EPISODE WE DISCUSS: [03.47] An introduction to Carlos, and how his international experiences helped shape his career. "I'm passionate about travel, culture, food – and my career has supported that... My career has been very relationship driven, and that international exposure has helped me tremendously." [07.40] An overview of ProcureAbility – who they are, what they do, and how they help their customers. [09.11] The current landscape of ongoing disruption, the biggest industry challenges in 2026, and Carlos's advice to help businesses stay on top. "Change is the only constant… We're getting more resilient – because of practice! But the impact is real." [15.16] What supply chain resilience really means in 2026, the power of strategic partnerships, and the importance of traceability. "It means knowing your risk and how you can manage it. And it implies you understand there's disruption ahead – in supply chain, we can't be naïve… 'Things will change and I need to adapt' should be your operational model." "You need to have strategic partners. You need to understand your supply chain… Can we invest together, share information, co-create so we're more agile together?.. It's in our best interests to work closely, but that doesn't come easy." [26.20] What ProcureAbility's recent survey, in partnership with ProcureCon, reveals about the biggest challenges in 2026, and how supply chain leaders are navigating impacts from disruptions to shortages. [32.18] With tariff instability set to continue in 2026, how the issue interplays with other core industry challenges. "There's a lot more cost. But that hasn't completely translated to the consumer… The market was expecting it to be worse. That tells me that the middle guy is the one absorbing that, and CEO's are hoping they can ride the wave. That's not sustainable." [35.36] How equipped organizations actually are to adapt to tariff instability. "The lack of visibility is the biggest risk." [38.01] Changing supplier relationships: what organizations now expect from their suppliers, whether or not suppliers are actually meeting those expectations, and why it's crucial to remember that the best client-supplier relationships are two-way. [44.03] The next steps listeners should take to navigate disruption and resilience in 2026.   RESOURCES AND LINKS MENTIONED: Head over to ProcureAbility's website now to find out more and discover how they could help you too. You can also connect with ProcureAbility and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Carlos on LinkedIn. If you enjoyed the show and want to hear more from ProcureAbility, check out 462: Procurement Unlocked: Sourcing Best Practices in a Tariff-Driven World, with ProcureAbility. Check out our other podcasts HERE.

Tim Nagy of Samsara talks about tech & AI: what workers really think; agility; retaining talent; & shifting from reactive to predictive road safety & logistics.    IN THIS EPISODE WE DISCUSS:   [02.41] An introduction to Tim, his role as a sales engineer, and a reminder of how Samsara helps their customers. "You get two different kinds of engineers: the kind who don't really want to be out in the field talking to customers, they do the coding and product development. And then you get my team, who love to be out there. We get to see a lot of different tech, and a lot of different businesses!" [04.34] The biggest conversations happening at Manifest 2026, are about the impact of AI across the industry. "There's a lot of talk about the impact of AI on supply chain and operations." [06.59] How Samsara can monitor real-time issues, from weather to driver behavior, to help businesses shift from reactive to predictive road safety and logistics. "Our job is to prevent accidents before they happen and AI, tech in general, is making that possible now. We're able to detect when a driver is becoming drowsy… and tell the driver to pull over." [09.56] Samsara's recent advert at the Super Bowl, and their first celebrity coaching avatar. [11.42] How Samsara see workers thinking about technology and AI, and a real-world example of driver feedback on Samsara solutions. [14.33] How technology and AI can help businesses attract and retain talent, and Samsara's success with the gamification of driver safety. "Driver churn is a big issue, it's hard to keep people employed and happy in a role that can be physically challenging and difficult… When you make their lives easier, it makes the world of difference." [17.41] The continuing problem of data siloes, how Samsara are helping bridge the gap, and why that's so important. "Companies have data in many different systems – even in physical operations, it's not uncommon for us to speak to people who have more than 10 systems just for transportation. And when data exists in different environments, it's almost impossible to make any correlations between it – even with AI." [22.01] Why unification is so important, and how siloes prevent the success of new technology projects. [23.31] The role of technology in supply chain agility. [25.56] From routing efficiency to idling reduction, how sustainable decisions can also be leveraged for cost savings. "A big part of environmental responsibility comes from using fuel efficiently, but right now it's surprising how many vehicles are still idling in supply chain fleets… If you take control of idling you can really drive down cost, and help the environment." [28.48] The big challenges and opportunities for Samsara customers and the industry over the next year.   RESOURCES AND LINKS MENTIONED:   Head over to Samsara's website now to find out more and discover how they could help you too. You can also connect with Samsara and keep up to date with the latest over on LinkedIn, Instagram, YouTube, Facebook and X (Twitter), or you can connect with Tim on LinkedIn. If you enjoyed this episode and want to hear more from Samsara, check out episode 524: Increase the Safety, Efficiency and Sustainability of Your operations, with Samsara. Check out our other podcasts HERE.

Quinn Nelson of Reveel & Tony Villanova of Paccurate talk about the 2026 General Rate Increase; the current parcel shipping landscape; & keeping costs down.   IN THIS EPISODE WE DISCUSS:   [02.16] An introduction to Quinn, his background, and role at Reveel. [02.49] An introduction to Tony, his 25-year industry career, and role at Paccurate. [04.23] The current parcel shipping landscape, and the key industry factors that have led us here. "Carriers are incredibly focused on generating revenue, specifically increasing the revenue per shipment of all packages in their network." [06.09] The 2026 GRI, why it looks different to previous years, and why it's more important than ever to have strong transportation technology and packaging partnerships. "Although the increase is that same 5.9% we've seen historically, the carriers are actually moving to non-stop pricing changes throughout the course of the year… They're coming with a 'death by a thousand cuts' mentality." [11.52] The changes carriers have made to target large and inefficient packages in their network, and how good data visibility and packaging can help mitigate these price increases. "Carriers are narrowing their ideal package profile, as much as they're trying to narrow in on their ideal customer, to get those inefficient packages out of the network." [16.57] The 'what, where, and how' of solving problems with data visibility, the power of continuous improvement in partnership, and how data visibility and packaging optimization solutions can work in tandem to drive results. "The improvement is cyclical… It doesn't matter which way the data is coming, we feed each other." [19.50] Why it's typically been so difficult to make changes to packaging, and how Paccurate makes it easier. "Packaging touches everything – warehouse layouts, automation, labor… But not many companies have packaging engineers that can look at this dynamically. So you end up static." [24.38] How improved transportation data visibility is helping businesses identify and realize opportunities for cost saving, and the power of negotiation capital. [28.51] Why transportation networks are like onions, and how 'peeling back the layers' can help you fully understand your costs and the underlying reasons for them. [30.20] Where AI will have the greatest impact on the transportation data visibility and optimization space. "The transportation industry is really well situated to get a lot out of AI." [32.07] How a combination of real-time data, agility, and packaging optimization can bring a real competitive advantage. "We're in such a rampantly changing environment. Every day there's something new. So using technology solutions and data visibility to stay on top of what's changing allows you to be a proactive shipper instead of a reactive one." "An educated shipper is a carrier's worst nightmare." RESOURCES AND LINKS MENTIONED:   Head over to Reveel's website now to find out more and discover how they could help you too. You can also connect with Reveel and keep up to date with the latest over   on LinkedIn, Facebook or X (Twitter), or you can connect with Quinn or Tony on LinkedIn. If you enjoyed this episode and want to hear more from Reveel, check out: 474: Leverage Data-Driven Optimization to Mitigate Tariffs, with Reveel 453: Driving Supply Chain Innovation with Reveel and Deposco 357: Leverage the Power of Shipping Intelligence, with Reveel You can also hear more from Paccurate: 297: Make Smarter Packing Decisions, with Paccurate. Check out our other podcasts HERE.

Troy Shen of Cervo AI talks about what they do; simplifying customs, compliance & tariffs; people & tech; & how Cervo is changing the narrative for startups.      IN THIS EPISODE WE DISCUSS: [03.28] An introduction to Troy, his background, and how the U.S.-China trade war – and the power and fragility of global trade – ultimately inspired him to build Cervo AI. "My Dad came to the US with $50 in his pocket, and the American Dream." [06.21] Why logisticians are tired of being burned by tech start-ups, the impact on trust across the industry, and what sets Cervo apart. "With every wave of innovation, there are many companies that over-promise and only a few that actually deliver on those promises." "Ultimately, building a world-class solution in this industry isn't achieved by just being good at the technology or just having the domain expertise. It really requires a combination of tech expertise and an obsession with the problem space." [08.00] The range of business ecosystems across the industry, from digital-first to manual and paper-based. [09.48] An overview of Cervo AI – who they are, what they do, and how they help their customers. [10.30] The ideal customer for Cervo AI. [12.25] What the current customs landscape means for forwarders and brokers and, from tariffs to compliance, the biggest challenges making an impact right now. "It's a crazy time in the customs world. Entries that used to take minutes can now take hours or even days because of the constantly-changing complexity… And this introduces more compliance risk, which creates further downstream cost for both customs brokers and forwarders." [14.19] How Cervo AI are helping to give control back to their customers in this complex, changeable landscape. "Teams can process three to four times more entries on the customs side or they can save about 30 minutes per shipment on the operations side." [17.16] The balance between people and technology as AI replaces manual work, what the human side of logistics is going to look like, and the Japanese principle that guides the team at Cervo. [19.39] The problem with change management, and Troy's advice for leaders looking to drive change and build AI-enhanced operations that actually make an impact. "AI isn't the right fit for every company today. But the biggest barrier is rarely the technology. It's often the internal alignment within the organization." [23.16] A case study detailing how Cervo AI helped a key customer achieve over 80% reduction in manual processing time with over 95% accuracy and position for a longer-term transformation, and why AI is a service enhancer, not a detractor. [25.27] What the integration and onboarding process looks like with Cervo AI, for both technology and operations. "It's about being a partner, not just a vendor." [27.44] Cervo's predictions and focus areas for 2026.   RESOURCES AND LINKS MENTIONED:   Head over to Cervo AI's website now to find out more and discover how they could help you too. You can also connect with Cervo AI and keep up to date with the latest over on LinkedIn, or you can connect with Troy on LinkedIn. Check out our other podcasts HERE.

Valentina Jordan of Nauta talks about what they do; making data simple & actionable; being AI-native; & going beyond visualization to modernize execution. IN THIS EPISODE WE DISCUSS: [02.01] An introduction to Valentina, her background, and how she came to co-found Nauta. "I really enjoy working and building with technology and engineers – and what's more exciting than building in supply chain, one of the biggest industries in the world?" [03.04] An overview of Nauta – who they are, what they do, and how they help their customers. "We're seeing a lot of companies and initiatives around AI, but the reality is that most people still don't talk enough about the foundations. And the foundation of all of it is data." [04.40] The ideal client for Nauta. [05.26] What it means to be AI-native, and the power in having solutions that are built with AI from the ground up. "For us it's a mindset. It's understanding that the world has evolved, and in order to build scaleably, test fast, and capture a company's context, you need to choose and use the tech that's available – and right now, that's AI." [06.56] Why shippers still spend most of their time in emails and Excel, and how Nauta capture and unify that disparate data. [07.37] Why operations are still 63% manual, and why it's so important to leverage technology to support the transactional nature of supply chain. "Our operators are working for technology, the technology isn't working for them. The tech stacks they have are systems of record, and there's nothing more transactional than supply chain." [08.20] How Nauta brings all data sources together through integrations and stakeholder connections and centralizes it in an AI context engine. [09.28] The importance of timely decision-making, and how Nauta leverages their understanding of the day-to-day life of operators to remove noise, add value, and turn visibility into action. "If it drives me as crazy as my phone, it won't work!" [12.20] What decision latency means for businesses, how Nauta can help with both cost savings and revenue generation through automation, and why a top down approach to change management is critical to success. [14.16] Why companies are leaving money on the table if they don't go beyond visualization to modernize execution. [14.59] How Nauta is helping customers decrease complexity and turn data chaos into clarity, to tell clear business stories. "We help our clients get to know themselves inside out. Everyone understands how their high level operations work, but what tells the story of a company is their data." [17.38] A case study exploring how Nauta helped a client spending $30,000 per day on penalties dig deeper to understand and solve the real issues behind the cost. [20.53] The future for Nauta. [22.20] Valentina's experience at Manifest, and what it says about supply chain in 2026. "It's a celebration that the industry is growing… It's looking for change, it's ready to adapt, and we need to stop seeing supply chain as an antiquated industry that isn't ready for transformation." RESOURCES AND LINKS MENTIONED: Head over to Nauta's website now to find out more and discover how they could help you too. You can also connect with Nauta and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Valentina on LinkedIn. Check out our other podcasts HERE.    

Paula Natoli of Google Cloud talks about 2026 supply chain challenges & opportunities; AI & data; and what teams can do now to build a better tomorrow.     IN THIS EPISODE WE DISCUSS: [04.20] An introduction to Paula and her decades-long supply chain career. [06.15] The single biggest mindset shift supply chain leaders need to make this year to stay ahead of the curve. "2026 is going to be a pivot point... Decades ago our brains, as supply chain professionals, were wired to solve for least cost… But now it's not just a cost center mentality… It's a mindset shift that has exploded into a new foundational element that gets away from traditional siloed thinking, and moves us into a value creation model." [10.39] Why organizations need to move past a focus on resilience, the next frontier for competitive advantage, and how Google Cloud is guiding leaders to think beyond just surviving disruptions. "The move from just efficiency to overall agility becomes key." [13.42] Why companies are still struggling to turn data into action, and how Google Cloud helps bridge the gap. "We're not short of data! We're capturing and storing data at crazy amounts but, as organizations, we still haven't fully unlocked the value associated with that." [17.18] The role of technology, particularly AI and data, in helping companies meet aggressive sustainability goals, and why achieving a unified data platform is critical. [20.52] Why powering its own global supply chain is a big advantage for Google, and how it informs customer conversations around making their operations more resilient, efficient, and sustainable. "It establishes a level of proven solutions and credibility." [23.31] The multi-layered approach that sets Google Cloud apart and makes them the ideal partner for companies dealing with immense complexity. "It's the full stack that allows us to work with customers wherever they are on their AI journey." [27.21] How Google Cloud is making powerful AI and analytics tools accessible to the everyday supply chain planner or logistics operator. "It's really being democratized. This AI is being injected into the tools and technologies that supply chain professionals and frontline workers are using every day." [30.26] Beyond faster insights, how Agentic AI is fundamentally changing how supply chain teams interact with their data and systems. "We're moving from a passive level to actually executing things… Don't just tell me what my options are. Find the right option, and execute it." [34.05] As AI takes on more of the analytical heavy lifting, how the role of the human supply chain professional is going to evolve, and the new skills that will be most valuable in 2026 and beyond. [36.07] Paula's one piece of advice for C-Suite Leaders and Chief Supply Chain Officers who want to build a truly AI-driven, future-ready supply chain. [39.54] The combination of emerging technologies that will have the biggest impact on supply chains in the next five years. [41.09] The one thing every supply chain professional needs to do differently today to start building a better supply chain.   RESOURCES AND LINKS MENTIONED:   Head over to Google Cloud's website now to find out more and discover how they could help you too. You can also connect with Google Cloud and keep up to date with the latest over on LinkedIn, X (Twitter) or YouTube, or you can connect with Paula on LinkedIn. If you want to hear more from Google, check out 507: Logistics Providers: Ready For An AI-First Approach? Then Discover Your Biggest Opportunity, with Google Cloud. Check out our other podcasts HERE.

Kiren Sekar of Samsara talks about what they do; data, AI and unification; improving driver safety; and cutting costs whilst boosting engagement.    IN THIS EPISODE WE DISCUSS:   [3.19] An introduction to Kiren, his background, and why supply chain is a big opportunity to make an impact. "What's always motivated me is solving hard technical problems that have big impact in the world." [07.16] How the Samsara founding teams' vision, that sensors and software could impact the world of physical operations at a global scale, led them to establish Meraki and ultimately Samsara. [11.23] An overview of Samsara, and how they helped DHL cut asset-related costs by approximately 49% and put a clear focus on driver safety. "We saw, across the industry, that keeping folks safe out on the road was becoming a bigger and bigger challenge, and the cost of accidents was getting higher and higher." [15.40] The role of habits in change management, and why leading consumer apps have played a key role in Samsara's product design. "Strava, Duolingo… There's really effective ways these apps can change habits. Gamification, leaderboards, friendly competition, rewards… We've built those types of experiences into our product." [18.44] The ideal customer for Samsara. [20.59] From safety to efficiency, the common challenges Samsara customers are looking to solve, and why digitization is their critical opportunity. "We now have a digitally native set of leaders at many of these companies. They have all the cutting edge technology in their personal life… and they want to be at the forefront." [25.36] What the discovery, solution development, onboarding and integration process looks like with Samsara, and why being flexible and fast-to-value is key. [29.51] How the Samsara platform allows teams to run all operations from one place, and the big benefits to unification. "It starts with unified data. Historically there were technologies for driver safety, GPS tracking, compliance, digital documents – and they were all siloed… You end up with fragmentation and complexity. It doesn't work, and it doesn't scale." "Collaboration is a fundamentally human thing. But it's really inhibited when each person has a different view of the world." [34.33] How Samsara Intelligence leverages AI to drive impact for customers. [38.55] A case study exploring how Samsara helped Mohawk improve driver safety and reduce miles driven, and how the technology changed their relationship with drivers. "It translates to bottom line savings and increases driver engagement, which turns into lower turnover and vacancies." [40.50] The future for Samsara, and why data is helping them build solutions that were previously impossible. "There are still so many unsolved problems in the world of operations. And we're still in the early days of how technology can improve safety, efficiency and sustainability." RESOURCES AND LINKS MENTIONED:   Head over to Samsara's website now to find out more and discover how they could help you too. You can also connect with Samsara and keep up to date with the latest over on LinkedIn, Instagram, YouTube, Facebook and X (Twitter), or you can connect with Kiren on LinkedIn. Check out our other podcasts HERE.

Duncan Angove of Blue Yonder talks about supply chain in 2026 and beyond; AI; & how businesses can get out of testing mode and lean into scalable innovation.   IN THIS EPISODE WE DISCUSS: [03.52] An introduction to Duncan, his background and career journey, and what has always interested him about technology. "I'm lucky to have lived through multiple computing transitions, and I always loved the idea that you could leverage technology and code to solve problems." [07.55] The biggest challenges and opportunities for 2026, and why businesses need to step back and look at the bigger picture. "Disruption and complexity is business as usual in supply chain… So we don't get hung up on how you're going to solve for tariffs. You need to have a systemic approach to being more agile, resilient and efficient all the time." [12.54] From the importance of change management to putting a focus on building trust, how organizations are adjusting to a new reality of near-constant disruption and emerging technologies. "There's a lot of experimentation, but not a lot of companies have crossed the chasm from pilot and sexy demo into production… The consequences of getting something wrong have huge business implications." [18.20] How businesses can actually prepare for disruption. "Fundamentally it's about speed and precision, and having a business and software architecture that enables that. Supply chain, historically, doesn't look like that." [22.27] Blue Yonder's long-term vision for transforming global supply chains, and how technology is shaping that future. [26.06] The biggest roadblocks right now with AI integration and adoption, and why supply chain sits in a unique position bridging the digital and physical worlds. "The worst people to innovate in a category are experts." [30.47] How businesses can get out of testing mode and lean into scalable innovation. "Helping people understand and manage their data is step one." [32.59] How Blue Yonder has combined multiple types of AI to create new solutions for retailers, practical examples of that AI in action, and why complete automation is the ultimate end goal. [39.13] What truly sets an organization apart as innovative. [41.49] What leaders should be doing and thinking about now to position for the future.   RESOURCES AND LINKS MENTIONED:   Head over to Blue Yonder's website now to find out more and discover how they could help you too. You can also connect with Blue Yonder and keep up to date with the latest over on LinkedIn, Instagram, YouTube, Facebook and X (Twitter), or you can connect with Duncan on LinkedIn. If you enjoyed this episode and want to hear more from Blue Yonder, check out: 516: Innovation, Transformation, and Modern Supply Chains, with Blue Yonder 497: Transform Your Returns Management and Delight Customers, with Blue Yonder 434: Synchronize Your Supply Chain Execution, with Blue Yonder 417: Fulfill Your Potential, with Blue Yonder 503: Women In Supply Chain™, Andrea Morgan-VanDome Check out our other podcasts HERE.

Tariq Choudry of Amazon Web Services talks about why AI pilots still fail, cyber risk, decisions over dashboards, & why AI will replace heroics, not humans.   IN THIS EPISODE WE DISCUSS:   [04.13] An introduction to Tariq, his background, and role at AWS. "I spend my time thinking about how we move from software that explains problems to software that actually solves them at scale." [06.18] Why AI will replace heroics, not humans. "Supply chains are held together by caffeine, guilt, that one person that hasn't had a vacation since 2019. There are a lot of late nights and Slack war rooms, and there are groups of people that have the entire network in their hands. That's extremely fragile – and not scalable." [10.10] Why so many AI pilots still fail, what's going wrong with both technology and people, and the big problem with incentive and blame culture. "Pilots don't fail because the underlying model is bad. They fail because the organizations are very good at protecting how decisions are currently made. Companies are saying they want AI – but only if nothing important changes." "If all you're doing is trying to determine what failed, why, and who's to blame, you've missed the point." [15.30] How businesses can incorporate new capabilities and integrate them into their existing systems and workflows, and use agentic AI to surface the need for critical decisions earlier when there's more time and optionality. "Time is the one commodity you can't earn back… Use the agent to surface those weak signals earlier – that's when you still have options." [21.17] From dashboards and Excel to tribal knowledge in our workflows, how AI is exposing organizational debt, and what that means for teams. "You spend your time fighting the fires, and less time designing the new systems to prevent them." [26.49] What does all of this means for planners? "The best planners won't get replaced – they should be promoted!" [30.43] Why cyber risk is now a supply chain problem, and how AI can helps teams navigate it. "Your weakest supplier is your weakest point in your firewall." [33.39] Why people want AI but don't trust it, and why trust is built from predictability. "When humans make mistakes, over time we call that judgement. It comes from experience – that's a judgement call. But when AI makes that mistake, it's scandalous." "Trust isn't perfection, it's predictability." [38.37] Tariq's advice for how businesses can build trust in AI, prove predictability, and scale with confidence.   RESOURCES AND LINKS MENTIONED:   Head over to Amazon Web Service's website now to find out more and discover how they could help you too. You can also connect with AWS and keep up to date with the latest over on LinkedIn, Facebook, YouTube, Instagram or X (Twitter), or you can connect with Tariq on LinkedIn. If you enjoyed this episode and want to hear more from Amazon Web Services, check out 489: Time To Swap Your Axe For A Chainsaw: The Power of Agentic AI or 519: Overcoming The Perfect Storm: Moving Beyond Basic Automation To Realize AI's Full Potential. Check out our other podcasts HERE.

Ruth Rojas talks about her career journey; bridging the gap between frontline teams and supply chain tech; mentorship; & what drives her in her life & career.   IN THIS EPISODE WE DISCUSS:   [02.57] An introduction to Ruth and her company Tecsys. [04.04] Ruth's early interest in engineering and how she chose her major. [05.42] Why Ruth moved from Texas to New York, and her first industry job as a logistics coordinator. "It taught me how to interact with different cultures… It was a very enriching experience and I'm so happy I found it at that moment, because I wasn't planning it." [08.18] Ruth's experience at Canon, and how it allowed her to travel, learn and grow. "I was offered my dream job. It involved diverse cultures and travel… It was a turning point for me." [11.28] Ruth's current role as a Platinum Application Specialist at Tecsys. "I get to talk to different people, from a CEO to a warehouse worker picking an order." [13.32] An overview of the warehousing and distribution landscape right now, and the challenges impacting it. [15.42] Ruth's role as the bridge between frontline operational teams and sophisticated supply chain technologies, her advice for other leaders looking to bridge that gap effectively, and why it's so important to let teams know they're not alone. "Get into the frontline workers shoes! You can imagine… but if you don't go to the floor and actually see the warehouse space, the equipment they use, the tools they have available – you're not getting the real picture." [19.08] What makes Ruth a workforce innovator, and why workforce innovation is key. "It's all about adding value. And that can be as simple as having new ideas." [20.26] How Ruth found her voice. [21.35] Ruth's experience as a woman moving through engineering and logistics, and how these industries are changing for women. [23.05] Ruth's experience of mentorship, why finding a mentor is crucial to success, and how to find one. "Everybody should have a mentor – if you don't have one, get one!" [26.52] What drives Ruth in her life and career, and her commitment to personal growth. [28.50] The future for Ruth.   RESOURCES AND LINKS MENTIONED:   You can connect with Ruth over on LinkedIn. If you enjoyed this episode and want to hear from more female leaders at Tecsys, check out episodes 509: Women In Supply Chain™, Nermine Saad or 433: Women In Supply Chain™, Annie Torikian. Check out our other podcasts HERE.

Beth Hendriks talks about Infios: what they do; intelligent supply chain execution; moving AI from hype to outcomes; & what 2026 will bring for the industry.     IN THIS EPISODE WE DISCUSS:   [03.33] An overview of Beth's 30-plus year career and how she learned to balance it with motherhood. "I'm a mother of six, and that gave me a lot of skills to be effective in my everyday job… To balance challenges, to learn to prioritize, and how to have peace in the midst of chaos." [06.07] An overview of Infios and what they do, and what their recent mergers and acquisitions mean for their customers. "Being data-driven is crucial because, as we get into things like AI, it's only as good as the data that feeds it." "For our customers, the acquisitions translate into broader functionality with less integration complexity, so they benefit from a more connected platform that allows them to align inventory, fulfilment and transportation decisions." [08.57] The ideal customer for Infios. [11.06] From poor visibility and slow decision-making to an inability to coordinate across channels, the common challenges Infios customers experience, and how Infios help to solve them by delivering tighter control over planning and execution through unification. "Customers come to Infios when their operational complexity has outgrown either their existing systems or processes and is starting to impact from a cost, service level or scalability perspective." "They want to run a more agile, efficient, resilient supply chain while keeping pace with ongoing disruption and growth." [14.00] What 'intelligent supply chain execution' means, the benefits, and the impact it's driving for Infios customers. [18.04] How Infios' modular technology helps tackle historical tech stack issues and support quicker testing, flexibility, and transformation. "It ultimately results in a supply chain execution platform that evolves with the business, rather than constraining it, and it supports continuous improvement instead of periodic disruptive overhauls." [22.23] Beth's perspective on AI in the current market, the gap between hype and reality, and how Infios is driving AI with purpose. "Many organizations talk about AI in conceptual terms: 'AI is going to help transform my supply chain'… But, in practice, common challenges like fragmented data, legacy systems and unclear ROI means most are still in early stages of adoption." "Hype around AI hasn't fully materialized into broad operational impact." [27.00] A case study exploring how Infios helped a customer struggling with slow order-to-ship cycles and low inventory visibility by implementing an integrated stack that resulted in 70% fewer back orders, a 20% increase in customer satisfaction, and improved delivery accuracy as well as lowered inventory costs. [30.42] Why Infios believe that the future can be better if we make supply chains better, and their vision for moving toward it. "Supply chains quietly shape almost every aspect of modern life – people that aren't familiar with it don't even realize the impact it has." [34.13] What 2026 is going to bring for the industry, and for Infios. "2026 is going to be a year of practical AI adoption, tighter integration and smarter execution." RESOURCES AND LINKS MENTIONED:   Head over to Infios' website now to find out more and discover how they could help you too. You can also connect with Infios and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Beth on LinkedIn. Check out our other podcasts HERE.

Saurabh Gupta of GreyOrange talks about how AI is transforming the modern warehouse, the role of partners, & why automation without orchestration underdelivers.    IN THIS EPISODE WE DISCUSS:   [04.33] Saurabh's career journey and what he learned from being involved in software development for iPods and the very first iPhone at Apple. "The most powerful technology is one that works so seamlessly that it's invisible to the user." [09.39] Why Saurabh pivoted from a career in consumer robotics to supply chain and warehouse robotics. "In consumer robotics, we start with the technology first, then figure out what to do with it… And, beyond cleaning the house, not many robots are really changing your life in the home. In supply chain, the value is clear." [11.10] Why GreyOrange shifted from robotics company to an orchestration platform, and the importance of focusing on decision-making systems, not product. "Warehouses need a symphony – robots are the instruments, and orchestration is the conductor." [16.40] Why automation without orchestration underdelivers. [18.47] What AI orchestration actually means for complex, omnichannel warehouses, and the three-question framework to determine if software and systems are actually AI. "AI is not perfect, it's never going to be perfect. But it is going to make our lives better. It's about getting that balance right." [23.47] What hyperintelligence means in real operational terms. [27.23] What the warehouse of the future is going to look like when it comes to robotics, and how AI orchestration is going to help enable it. "It won't be a room full of robots. It will be a living ecosystem." [31.11] The role of system integrators, robot partners, and technology providers in scaling outcomes, and why orchestration platforms need strong partners to deliver real-world results. "We want to give system integrators the intelligence to more confidently predict performance. They should be able to do that before a single piece of hardware is put on the floor." [34.25] How GreyOrange thinks about collaboration and shared accountability and outcomes with their partners. [38.02] What warehouses will expect from AI orchestration platforms in the next few years that they don't expect today, and why they're going to get their 'ChatGPT moment.'   RESOURCES AND LINKS MENTIONED:   Head over to GreyOrange's website now to find out more and discover how they could help you too. You can also connect with GreyOrange and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Saurabh on LinkedIn. If you enjoyed this episode and want to hear more from GreyOrange, check out 495: Discover Hyper-Intelligent Orchestration, with GreyOrange. Check out our other podcasts HERE.

Lucien Besse of Shippeo talks about navigating supply chain chaos; data quality & continuous improvement; AI; and the keys to visibility project success.   IN THIS EPISODE WE DISCUSS:   [03.38] An introduction to Lucien and the journey that led him to co-found Shippeo. [07.07] The biggest sources of chaos for supply chain teams, and why they need flexibility and visibility. "Supply chain managers need to make hundreds of decisions every day, every hour, every minute – they need to navigate uncertainty every single day, and that hasn't changed… What has really changed is the number of disruptions." [09.28] Why supply chain professionals are 'the calm in the storm,' what even small problems amidst the backdrop of chaos mean for businesses, and how Shippeo help customers with both inbound and outbound challenges. [15.00] The big issues that sit behind supply chain chaos, and why trust in data is crucial. "Visibility is a commodity, everybody needs it. But accurate visibility is not a commodity. The reliability of the information you provide to the customer needs to be correct, and they need to have the ability to take action. Because the end goal is not just to look at an ETA on a platform, it's to take an action." [18.02] The importance of data quality and why it's a continuous improvement project. "When we talk to our customers, we tell the truth. There is work to be done, there's no magic wand. It's continuous improvement." "Visibility is about technology, but also about process and people." [23.47] The importance of honesty and setting clear expectations in communications with customers, and why three-way collaboration between vendors, carriers and customers is key. [28.37] How data issues impact the success of AI, and how Shippeo is leveraging AI for customers. "There are two main pillars when it comes to AI – data quality and automation of manual tasks, and making visibility actionable through workflows." [33.31] What success looks like, how organizations can ensure their visibility projects are a success, and why change management relies on understanding people and their daily habits. [40.13] The two core areas Shippeo will be focusing on in 2026.   RESOURCES AND LINKS MENTIONED:   Head over to Shippeo's website now to find out more and discover how they could help you too. You can also connect with Shippeo and keep up to date with the latest over on LinkedIn, Facebook, Instagram or X (Twitter), or you can connect with Lucien on LinkedIn. If you enjoyed this episode and want to hear more from Shippeo, check out: 494: The Digitization Dilemma: Overcoming Transformation Failures with Shippeo 443: Mastering Visibility: Insights from LogTech Live with Shippeo 486: Revealed – The Number One Way To Make Your Supply Chain Future-Proof 475: Leverage Real-Time Transportation Visibility, with Shippeo Check out our other podcasts HERE.

Andrea Morgan-Vandome of Blue Yonder explores what true end-to-end supply chain transformation looks like amidst unprecedented complexity and disruption.  IN THIS EPISODE WE DISCUSS:   [03.47] An introduction to Andrea and her role, and how Blue Yonder helps their customers. "We bring the physical and digital worlds together, and that's key in supply chain." [06.05] Why end-to-end planning will be crucial in navigating supply chain complexity and disruption in 2026. "When people look to drive transformation, they can sometimes get mired down in the complexity. So how do you drive clarity in outcomes?" [08.19] What true end-to-end supply chain transformation looks like today, and why how we think about transformation has changed. "It's become a lot more practical… and it's the breaking of siloes that allows you to bring it all together." [13.48] Why companies need to see supply chain as a new business enabler, not a cost center; how agile supply chains help facilitate new business initiatives, deliver services and keep promises; and how Blue Yonder is doing this for customers through increased personalization. [18.56] As many companies continue to navigate legacy systems, why a shift from reactive to proactive is essential for competitive advantage and, from AI to your supplier network, the key elements of a modern solution. "If you think about businesses as differentiators, it comes down to speed and precision. And the only way you can do that is by moving from a reactive to a proactive supply chain." [23.44] The businesses leveraging AI within their supply chain to achieve real results, and how Blue Yonder helped a grocer minimize waste whilst improving on-shelf availability to ultimately gain market share. "I'm a firm believer that AI and agents are critical going forward, but it has to be done in a pragmatic way." [28.10] The challenge of inventory amidst omnichannel complexity, how organizations can get it right, and the huge opportunities when they do. [33.50] As companies continue to invest in technology but struggle to achieve true transformation, what differentiates the ones that succeed, and the importance of interoperability and unified data. [39.29] The biggest opportunities in 2026 for businesses that commit to successful transformation, and some of the practical steps they can take to start the new year strong.   RESOURCES AND LINKS MENTIONED:   Head over to Blue Yonder's website now to find out more and discover how they could help you too. You can also connect with Blue Yonder and keep up to date with the latest over on LinkedIn, Instagram, YouTube, Facebook and X (Twitter), or you can connect with Andrea on LinkedIn. If you enjoyed this episode and want to hear more from Andrea or Blue Yonder, check out: 503: Women In Supply Chain™, Andrea Morgan-VanDome 497: Transform Your Returns Management and Delight Customers, with Blue Yonder 434: Synchronize Your Supply Chain Execution, with Blue Yonder 417: Fulfill Your Potential, with Blue Yonder. Check out our other podcasts HERE.

Chris Hamley & Andy Smith of Brecham Group talk about what they do; what makes them different, Precision Supply Chain Operations; & helping you suck less.   IN THIS EPISODE WE DISCUSS:   [03.58] Chris's background and the journey that led him to co-found Brecham Group. "I started out loading trucks!... And it got to a point where I got frustrated trying to broker conversations. People didn't pay attention to details, I found myself translating – and that was the catalyst." [06.04] Andy's  30+ year industry career, and his role at Brecham Group. [08.26] An overview of Brecham Group – who they are, what they do, and how they help their customers. [09.00] The ideal client for Brecham Group. [10.46] What makes Brecham Group's consultants different to traditional strategic supply chain consultants, and how their unique thought process helps customers scale solutions up and down. "We have real-world experience and take a practical approach to problems… We can always get to a consistent outcome, although every problem and solution looks very different." [15.31] Brecham Group's 'Precision Supply Chain Operations,' what that means, and how it applies in the real world. [19.56] Brecham's tagline "suck less," how it was developed, and what it means for customers. "I'm watching people get pulled in a thousand different directions, get yelled at… That sucks. So let's make it suck less tomorrow. How do we do that?... Everyone wants to get better, but nobody knows how." [24.07] How Brecham Group works with clients to determine their problem, identify the disconnect between best practice and reality, and widen everybody's view to help them tackle it with an aligned approach. "We're often approached by senior leadership – "go solve this problem for me" – but they may or may not have a strong understanding of what's happening on the shop floor. So we'll listen, but then we'll go see." [28.07] How Brecham Group use a unique value system to prioritize customer problems, and how they recently helped an organization reduce overall labor spend in their network by 9%. [30.19] Brecham Group's special offer for LTSC listeners. "So much of what we do is education, it's about teaching people how to think a little differently about their problem." [31.43] The biggest trend exciting Brecham Group for 2026. "The most interesting thing is how we use AI in our industry and in the tactical execution of work." RESOURCES AND LINKS MENTIONED:   Head over to Brecham Group's website now to find out more and discover how they could help you too. You can also connect with Brecham and keep up to date with the latest over on LinkedIn, or you can connect with Chris or Andy on LinkedIn. If you enjoyed this episode and want to hear more from Brecham Group, check out their brand new live show Performance Paradox, where operators and engineers talk about turning strategy into execution. Check out our other podcasts HERE.

Scott Jennings of Anaplan talks about retail inventory optimization, planning challenges, AI & how Anaplan enables retailers to sell more and carry less.   [03.37] An introduction to Scott, his background, and experience in the industry. "Siloes are present functionally across different pieces of the business, whether it's merchandise, supply chain or finance. But they're also persistent inside the systems that support those different groups – and that's where it gets tricky." [05.53] An overview of Anaplan and what they do. [06.53] How retail planning has historically worked, and the limitations of that approach. "Retail suffers from siloed planning, disconnected processes and latent decision-making, which leads to buying the wrong inventory and having the wrong inventory at the wrong place at the wrong time, with little ability to adjust based on market feedback." [09.58] Why retail planning is arguably more complex than CPG or consumer goods supply chain planning. "Retail is detail." [12.55] How challenges and limitations have impacted the industry, particularly in light of additional external factors like increasing customer demand. "Getting ahead is important. But being able to react in an agile way, in season, is also extremely important. Retailers have fallen behind because that demand signal is all over the place." [16.14] From data to specificity, the foundations needed for retailers considering AI solutions, and the problem of 'testing fatigue.' "People are sick of testing and learning." [22.25] How retail planning technology will continue to evolve over the next 12 to 24 months. [24.28] Scott's advice for retailers looking to implement AI in their planning and ensure successful implementations. "It starts with the ROI you're looking to drive… If you can't define the ROI: skip it." [28.39] The biggest opportunities for retailers embracing evolving technology and a new approach to retail planning. [30.08] How Anaplan Intelligence and its retail engine enables retailers to harness the power of AI to plan at a granular level not possible before, and the importance of hyper-localization. [33.01] How Anaplan focuses on retail-specific best practices to achieve higher forecast accuracy and boost sell-through rates for their customers, ultimately helping them sell more and carry less. [34.37] What Anaplan is focusing on for 2026.   RESOURCES AND LINKS MENTIONED:   Head over to Anaplan's website now to find out more and discover how they could help you too. You can also connect with Anaplan and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Scott on LinkedIn. If you enjoyed this episode and want to hear more from Anaplan, listen to Emily Nicholls talk about how integrated business planning helps automotive OEMs navigate EV growth on episode 499: Navigating the EV Revolution, with Anaplan. Check out our other podcasts HERE.

Megan Rudolph talks about her career journey; developing a team through hypergrowth; the challenges & opportunities for parcel in 2026; & finding inspiration.    IN THIS EPISODE WE DISCUSS:   [02.15] An introduction to Megan and Saddle Creek Logistics Services. [03.00] Megan's early career dream of sports journalism, how graduating during the recession led her to take a sales job at UPS, and what she found so fascinating about logistics. "There was a great structure. I worked under multiple female leaders – some of the people that probably don't even know how much they mentored me still impact me today." [05.31] How having the opportunity to wear many different hats helped Megan find her niche, what she learned from her time working for both UPS and DHL, and the experience that led her to discover the power of authenticity. [10.36] A day in Megan's life as the regional senior director of parcel operations at Saddle Creek Logistics Services. "There was an opportunity for me to delegate more, and that was tough for me… But, as the team grew, bringing in people I could trust really got me away from 12 meetings a day, and I got a more balanced workload... My team manages up very well, and I'm thankful for that!" [13.07] How Megan successfully grew her department through 'hypergrowth,' and her advice for other leaders looking to supercharge their own teams in 2026. "One of the best things that served me was hiring a diverse group of people that balanced my skillset. I'm pretty risk averse, data-centric, I want to have all the questions solved before we even hit go. So I needed individuals that were great at solving while in action…. Don't hire people that think like you." [16.00] Megan's perspective on the parcel industry, and the big challenges and opportunities she's thinking about for 2026. "Cost continues to increase year over year, for us and our clients. So the only way to really drive savings is through optimization." [19.26] What Megan loves about the industry. [21.01] Megan's experience as a woman in the industry, how she learned to trust her instincts and speak up, and why she's so passionate about starting conversations and opening up perspectives. [26.17] What being an industry trailblazer means to Megan, and how she's using it to empower others. [28.05] Megan's biggest inspirations in her life and career. [29.56] The future for Megan.   RESOURCES AND LINKS MENTIONED:   You can connect with Megan over on LinkedIn. If you enjoyed this episode and want to hear from more industry trailblazers, check out 503: Women In Supply Chain™, Andrea Morgan-VanDome, 484: Women In Supply Chain™, Saskia Van Gendt or 470: Women In Supply Chain™, Melodie Van Der Baan. Check out our other podcasts HERE.

Jennie Malafarina talks about her career journey; collaboration & community; building businesses; & turning marketing from a cost center into a revenue driver.   IN THIS EPISODE WE DISCUSS:   [02.30] An introduction to Jennie and her businesses Virago Marketing and FR8MVMT. [05.03] Why Jennie pursued a degree in communications, and how having three kids under five during her final year at university led her to a marketing career. "Communication, psychology and marketing all tied together… it's a passion for understanding why people do what they do." [07.55] Why Jennie moved from PR to digital marketing, her passion for tracking and measuring results, and what she loves about agency life. [11.46] How Jennie came to understand the importance of logistics, and how it impacts the consumer. "It's impactful – this industry makes the world go round. If we're not optimizing movement or getting just in time shipments, our shelves are empty and our costs are higher." [12.40] What marketing looks like for supply chain right now, the importance of personal branding, and the biggest changes happening in supply chain marketing, from video to AI. "People don't connect with brands – they connect with people." [17.31] Why organizations need to start thinking about marketing as a revenue driver not a cost center, and why it's crucial to understand your goals and KPIs. [19.40] Why it's so important to break down industry siloes to bring all areas of the community together, and how Jennie is keeping those conversations going through FR8MVMT. [22.34] The new businesses Jennie has in development, and how she achieves her version of balance. "I do the things that light me up!" [26.49] How Jennie's experience as a veteran informs her leadership and gave her the confidence to succeed. "I learned to earn my spot… So, going into my career, I never feared that I was a meek woman that can't talk – I own it." [28.46] The increasing number of women in supply chain, and how we can bring more women into the industry. [30.38] What winning an industry trailblazer award means to Jennie. "It means that I'm doing something meaningful." [31.09] The future for Jennie.   RESOURCES AND LINKS MENTIONED:   You can connect with Jennie over on LinkedIn. If you enjoyed this episode and want to hear from more women in marketing and communications, check out 425: Women In Supply Chain™, Josephine Coombe, 245: Women In Supply Chain™, Marina Mayer or 287: Women In Supply Chain™, Jolene Peixoto. Check out our other podcasts HERE.

Kendra Tanner talks about her career journey; what she's learned about leadership, making an impact on boards and conference stages; & inspiring women.     IN THIS EPISODE WE DISCUSS:   [02.35] An introduction to Kendra and her company, Allstates WorldCargo. [03.40] Kendra's education and how her marriage to her high school sweetheart impacted her career path. "I wanted to get my business finance degree, but I was adamant that I was not taking one more accounting class – so I switched to marketing!" [05.47] How a family connection led Kendra to Consolidated Freightways, and why she stayed for 12 years. "Nobody wakes up and says 'I want to be in logistics.' I wanted to be a dentist!" [09.10] Kendra's experience as a woman, building a career in logistics, in the 90's. "I found the men to be mostly supportive. Consolidated Freightways were great at allowing women to have the same opportunities, but there were less of us – a lot of women didn't show interest in our industry back then. And nor would I, had the opportunity not have presented itself." [11.29] Why Kendra always wanted to make a difference, what she's learned about leadership, and her advice for others. [14.34] Kendra's growth at Allstates WorldCargo, her focus stepping into the President and CEO role in 2020, and her biggest highlights along the way. [17.28] What Kendra is focused on for 2026, and why it's so important to block out industry noise and keep your finger on the pulse of your own business if you want to achieve success. [19.56] Kendra's experience on the Board of Directors at The Airforwarders Association, the impact she wants to make, and why industry collaboration is so important. "You have to get back to your industry. If I have knowledge and can bring value, it's my responsibility to share it. You foster relationships – a lot of my competitors are on the board, but it's a friendly environment." [22.45] Getting more women on industry stages and why pushing yourself to take opportunities, even if you're uncomfortable, is key in paving the way for others. "You have to say yes, you have to have a voice. If you don't, it's never going to change." [26.01] Why sharing stories is crucial to inspiring others and bringing women into the industry. "Starting as a customer service working nights, filing bills of lading and delivery receipts, to president and CEO – that's quite a journey." [28.22] What being an industry trailblazer means to Kendra. [29.42] The future for Kendra.   RESOURCES AND LINKS MENTIONED:   You can connect with Kendra over on LinkedIn. If you enjoyed this episode and want to hear from more industry trailblazers, check out 509: Women In Supply Chain™, Nermine Saad or 433: Women In Supply Chain™, Annie Torikian. Check out our other podcasts HERE.

Kris Orlowski of Amazon Web Services talks about their recent survey and what it reveals about data, trust, decision-making and AI readiness in supply chain.   IN THIS EPISODE WE DISCUSS:   [04.12] An introduction to Kris, his background, and his role at Amazon Web Services. "A good part of my role right now, as we're continuing to innovate, is understanding what supply chain practitioners actually want and need." [05.17] An overview of AWS – who they are, what they do, and how they help their customers. [06.20] An overview of Amazon Web Services' recent industry survey, who they spoke to, and what they were trying to understand. "We were really trying to understand the gap between aspiration and reality – because there's a lot of hype!" [08.12] The challenges businesses are currently facing when it comes to data and decision-making. "85% of supply chain teams take two or more weeks to resolve urgent issues… And it's partly because of the 'data gathering tax.'" [14.14] From engaging in less strategic work to the creation of a risk aversion culture, the business impact of slow and inaccurate decision-making. "When you spend your time firefighting, you're not doing strategic work." "The cost of a delayed decision can exceed the cost of an imperfect one." [17.20] The surprising results revealed by the AWS survey around how supply chain practitioners envision AI as part of their operations, and what the three-step 'execute, adapt, advise' approach could mean for businesses. "Organizations are envisioning AI as an operational partner, not just a tool… An assistant that can work alongside them." [21.21] The 'double barrier phenomenon' organizations see when trying to implement AI, and what those barriers to both adoption and utilization look like. "57% said the top barrier to realizing AI's full potential was a limited understanding of its capabilities, followed by a lack of trust in AI recommendations." "Organizations are buying AI technology, but they're not building AI readiness." [27.17] What businesses are looking for to help them build trust in new technology and AI-powered decision-making. [31.00] How vendors and developers should be thinking about partnership, trust and building the type of AI that businesses are actually looking for. "There's a trust paradox. Organizations want AI that is simultaneously autonomous, but controllable; intelligent, but explainable; proactive, but compliant. The vendors that understand this will build AI that organizations actually use, not just purchase." [35.02] The big opportunities for organizations that are able to make real strides in their decision-making, and how listeners can access the report. [37.36] The survey results that surprised Kris most, and what they might mean for businesses and AI adoption. [41.15] The practical next steps businesses can take to ensure their AI journeys are a success in 2026.   RESOURCES AND LINKS MENTIONED:   Head over to Amazon Web Service's website now to find out more and discover how they could help you too. You can also connect with AWS and keep up to date with the latest over on LinkedIn, Facebook, YouTube, Instagram or X (Twitter), or you can connect with Kris on LinkedIn. If you enjoyed this episode and want to hear more from AWS, check out 489: Time To Swap Your Axe For A Chainsaw: The Power of Agentic AI. Check out our other podcasts HERE.

Nermine Saad talks about her career journey; fostering a culture of learning; moving from Egypt to Canada; mentorship; & the future of digital transformation.     [03.48] What sparked Nermine's interest in logistics, and how it led her to seek out a career that connected strategy, people, and operations. "I realized there's an entire industry behind the movement of goods, and it involves shipping lines, airlines, ports, and so much more. The more I read, the more I was fascinated." [05.46] The early years of Nermine's career in Egypt and the big lessons she learned, from building credibility to the importance of resilience and consistency. "It was a rough experience... I was the only woman, and it added a lot of pressure." [08.53] Nermine's experience of moving from Egypt to Canada, and rebuilding her life, career and network. "Moving to Canada gave me whole new perspective on diversity." [12.49] The differences between building a career in Egypt and Canada, and why stepping out of your comfort zone and embracing risk leads to the biggest opportunities. [15.52] Nermine's commitment to education, from pursuing qualifications outside of work to fostering a culture of learning at Tecsys, and why it's so important. "Learning has been the driving force of my career. Education doesn't stop the moment you earn your degree – its just the beginning." "A culture of learning naturally becomes a culture of leadership." [19.42] Nermine's role as Application Services Manager at Tecsys, and what a day in her life looks like. [22.47] The importance of digital transformation, where businesses go wrong, and what a transformation journey should look like. "Digital transformation is not just implementing technology. It's really about people, processes, and a mindset… But when people start, they often get overwhelmed." "Waiting for a disruption to implement a change can be really risky. The organizations that are proactive and stay ahead of the game are the ones that have a competitive edge and keep their operations steady." [25.04] Nermine's advice for leaders focusing on digital transformation in 2026. [27.01] Nermine's experience of collaboration, mentorship and empowerment – how others have supported her, and how she pays it forward. "Collaboration is so powerful – when people feel supported, seen and heard, they produce their best work." [29.52] What being named as an industry trailblazer means to Nermine, as a woman and as an Egyptian living, working and thriving in North America. [32.32] The future for Nermine. "Supply chain never stops evolving, and that's energising. There's always an opportunity for you to make an impact, inspire others and keep pushing." RESOURCES AND LINKS MENTIONED:   You can connect with Nermine over on LinkedIn. If you enjoyed this episode and want to hear from more award-winning women, check out 447: Women In Supply Chain™, Nikki Driskill, 438: Women In Supply Chain™, Maria Madrigal or 506: Women In Supply Chain™, Zera Zheng. Check out our other podcasts HERE.

Rob Finch talks about Rapid Link Repairs, boosting customer satisfaction with response times; a fresh approach to cost; safety; & reducing downtime for drivers.   IN THIS EPISODE WE DISCUSS:   [02.11] An introduction to Rob, his background, and his role at DCLI and RapidLink Repairs. "Most of my career has been figuring out how to bring commercial and operations together." [03.09] An overview of RapidLink Repairs – who they are, what they do, and how they help their customers. "It's about three things: we want to improve productivity, be cost-effective, and drive high levels of customer satisfaction." [04.18] The biggest challenge for businesses right now. "Reducing cost profile is top of mind – the market has been less than ideal..!" [04.55] RapidLink Repair's origin story. "You want to have a solution that people are actually asking for." [07.00] RapidLink Repairs 'anytime, anywhere' service, and the most common repairs they solve for. [09.26] The ideal client for RapidLink Repairs, and why businesses want a nationwide solution. "We leverage the size and scale of DCLI to provide cost savings." [10.44] RapidLink Repair's approach to cost, fighting 'surprise fees,' and why they don't mark up parts. "Our approach to the market has been to provide a service people can rely on." [13.26] The importance of efficiency and customer experience, and how RapidLink's response times are delivering competitive advantage. "We're maniacal about customer satisfaction! If your customers aren't happy, you don't have a good product." [17.21] A case study exploring how RapidLink Repairs helped a key client eliminate extra fees and enhance communication, allowing them to plan consistently and boost productivity. [19.59] Why safety is crucial, and the impact RapidLink Repairs are making on the industry. [22.07] How to work with RapidLink Repairs.   RESOURCES AND LINKS MENTIONED:   Head over to RapidLink Repairs' website now to find out more and discover how they could help you too. You can also connect with RapidLink Repairs and keep up to date with the latest over on LinkedIn, Facebook, Instagram or X (Twitter), or you can connect with Rob on LinkedIn. If you enjoyed this episode and want to hear more from DCLI, tune into 360: Deliver A Great Trucker Experience, with DCLI or Marketing Leader Stacy Kirincic on Dominating Male-Dominated Industries like Supply Chain. Check out our other podcasts HERE.    

Steven Delperdang of Google Cloud talks about trust; evolution of visibility; & and the big opportunities for logistics providers taking an AI-first approach. IN THIS EPISODE WE DISCUSS:   [03.08] After years spent at Caterpillar and Penske, how Steven is now using the 'One Google' approach to run Google's own internal supply chain and solve the legacy pain points he faced in his past roles, and exactly what's so transformative about this approach. "In my previous roles, many of the frustrations stemmed from fragmented systems and data siloes. You have a warehouse management system here, a transportation management system there, various auxiliary 1P and 3P systems – and often a lot of manual effort to stitch it all together." "Siloes are a major barrier, and consolidating data is critical. Logistics is simply a chain of interconnected events… so without that centralized view, you're only seeing a piece of the puzzle." "It's this centralized access that means we can perform more sophisticated analysis and our AI tools can draw on a much richer data set." [07.00] Why trust is such a big hurdle for providers who are already drowning in data, and the areas Google Cloud focus on to build that trust. [10.44] The evolution of visibility, why consolidating disparate data is so critical, and how Google is tackling disparate data problems to achieve true centralized access. "Everybody has basic visibility now, but that leap from dots on a map to true actionable insights is crucial. Basic visibility tells us what's happening. Our target for visibility tells you why it's happening, what's likely to happen next, and what you should do about it." [13.33] How Steven's experience of using Google Cloud to power Google's own global supply chain helps him strategize, and the business outcomes Google has achieved that other organizations can replicate. [16.12] The practical, day-to-day logistics problems Steven's team is currently solving with AI. "AI can help us cut through the noise." [21.21] How integrating Gemini AI has changed Steven's tools, and why he's seeing faster, better quality insights. [23.13] How the day-to-day work of Google Cloud's own analysts and developers has shifted with the addition of new AI capabilities. "For us, it's been a really significant shift up the value chain. Three years ago, a large proportion of my teams time was consumed by manual data extraction, cleansing, building bespoke reports for leaders. Today, we have less firefighting and the team can focus on more strategic work, more complex and impactful problems." [26.40] How Google is making high-powered AI tools usable for everyday logistics operators. [29.57] How Steven's past award-winning work at Caterpillar would have been different if he had had the Google Cloud tools that exist today. [32.47] From hyper-personalized insights to AI-driven collaboration, the biggest untapped opportunity for logistics providers ready to embrace an AI-first approach.   RESOURCES AND LINKS MENTIONED:   Head over to Google Cloud's website now to find out more and discover how they could help you too. You can also connect with Google Cloud and keep up to date with the latest over on LinkedIn, X (Twitter) or YouTube, or you can connect with Steven on LinkedIn. Check out our other podcasts HERE.

Zera Zheng talks about her career journey; being open to opportunity; the importance of understanding risk; & what she learned, moving from China to Europe.     IN THIS EPISODE WE DISCUSS: [03.36] How Zera began her career, going from University to a graduate program at Kuehne and Nagel, and how it allowed her to learn all about logistics. [07.20] Why it's important to try different things during your career, why Zera felt like she was getting a new challenge every day at Kuehne and Nagel, and the importance of expanding your comfort zone if you want to strengthen your capability. "Don't jump into decisions... Look around and see what could keep you interested... Success starts with passion." [10.42] How Zera came to specialize in Health, Safety, Security, and Environment. "As a graduate, you don't really know what each department is doing, you have to be open to the opportunity… That knowledge and experience, the things I did in the past, have shaped who I am now." [12.45] Zera's move to A.P. Moller–Maersk, the types of projects she works on now, and the importance of understanding, and responding to risk. [17.50] Why Zera took an opportunity to move from China to Holland, the pressures she felt, and the support she received to help make it happen. "We often hear that the logistics industry is men's work and, especially for a security role – we see men with a background from the military or police. It was rare to offer this opportunity to an Asian woman." [27.37] What Zera's 'industry rising star' award win means to her. [29.21] Zera's experience speaking at forums and on panels, and her advice for other women, from leaning into making mistakes to taking the time to practice. "I still remember making a mistake as a child, when I couldn't speak on stage… It reminds me of where I was to who I am now." [34.22] The mentors that have made an impact on Zera's life and career, and the scientist who inspires her. [38.00] The future for Zera.   RESOURCES AND LINKS MENTIONED:   You can connect with Zera over on LinkedIn. If you want to find out more about Zera's work at Maersk, read up on her Supply Chain Resilience Model or Risk Management. If you enjoyed this episode and want to hear from more women who have made big moves for their careers, check out 207: Women In Supply Chain™, Shana Zheng, 450: Women In Supply Chain™, Jenny Perlitch or 275: Women In Supply Chain™, Amani Radman. Check out our other podcasts HERE.

Allen Thomas of Lynxis talks about two new products; demystifying AI; the biggest challenge & opportunity in intermodal; & why terminals need to work better.  IN THIS EPISODE WE DISCUSS:   [02.12] An introduction to Allen and Lynxis. "We have the tech, services and infrastructure to make terminals work better." [02.48] Why we need terminals to work better. [03.16] Why Union Pacific's proposed merger with Norfolk Southern is top of mind for the intermodal industry right now. [04.43] Why investment is a key area of opportunity for intermodal organizations, and how Lynxis is helping customers deliver on their returns. "People are looking to clarify how they're going to invest, and what that return is going to be. We're talking to our customers about their hopes and dreams for 2026… and we strive to help them execute and meet those commitments." [06.41] Allen's take on AI and where the industry is now, and why Lynxis is focused on machine learning and using AI to help streamline and reduce time to value. "We try to demystify the phrase 'artificial intelligence' – it's really software!" [09.58] Two new product announcements, and an overview of ORCA: software to optimize and orchestrate terminal operations. [11.18] The ORCA brand, and how Lynxis developed the name. "It's the killer app that no one else has." "Orchestration is a key differentiator for Lynxis, and it will be for the terminal operators that implement it." [12.38] How terminal evolution has historically been driven through complex custom software applications, why orgainzations need to move away from this time-consuming, expensive, and inflexible approach, and what makes ORCA different. "It's optimization of workflows via configuration, not software coding… Each one is a snowflake, it's unique." [16.51] An overview of enVision, Lynxis' new computer vision system. [19.12] How enVision will drive higher inventory accuracy for organizations and create real impact. "Our vision is to have eyes on every transaction." [21.08] The impact these innovations will make for the industry. "Too often, people want to optimize processes before they have a secure grasp on the data." [23.14] Allen's biggest highlight from IANA 2025. "Process automation in existing facilities is the next right step." RESOURCES AND LINKS MENTIONED:   Head over to Lynxis' website now to find out more and discover how they could help you too. You can also connect with Lynxis and keep up to date with the latest over on LinkedIn, or you can connect with Allen on LinkedIn. If you enjoyed this episode and want to hear more from Lynxis, you'll love: 458: Demystifying Industry Buzzwords and Innovating Intermodal, with Lynxis 448: Bridging the Gap Between Operations and Technology, with Buckeye Mountain 424: Orchestrate and Optimize Your Terminal Operations, with Lynxis Check out our other podcasts HERE.

Freek Aertsen & Bart Paridaen of EyeOn talk about digital transformation: value discovery, creation & realization; the big challenges; & key success factors.   IN THIS EPISODE WE DISCUSS:   [04.17] An introduction to Freek and Bart, their backgrounds, and roles at EyeOn. "I have a background in economics, took a wrong turn somewhere - and ended up in supply chain!" Freek [07.13] An overview of EyeOn – who they are, what they do, and how they help their customers. "Response is all about planning." "We connect data, systems, data science and AI with people and processes." [10.58] The ideal client for EyeOn, and the common challenges and questions businesses come to them with. [12.29] An overview of EyeOn's recent report on digital transformation in the industry, who they spoke to, and why now was the right time to conduct this research. "We live in a very volatile business landscape, and there are changes coming to our customers on a constant basis. And, at the same time, there's a new generation of technology. That combination is an interesting one." [16.14] The main drivers for digital supply chain transformation, and what's important to leaders right now, as they grapple with multiple priorities and challenges. "Businesses are changing strategies, and changing a corporate strategy means you have to change your supply chain strategy." [22.47] From balancing short-term wins with long-term strategies to overcoming disruption, the biggest hurdles leaders are faced with as they navigate transformation, and why businesses need to look at these projects from an external perspective as well as an internal one. [27.44] Why the first stage of digital transformation is value discovery, and how businesses can define an actionable framework for success. "It's important for leaders to understand and be aligned on their vision for transformation… The key is improving decision intelligence. The tools and capabilities come in to support, but you need to go back to the starting point to know where you want to transform to." [30.37] The importance of trust, breaking down siloes, and aligning teams in the discovery phase of transformation. [34.23] How businesses can translate value discovery into tangible value creation initiatives. "Companies that went too fast on design paid the price afterwards." [38.03] How value discovery and value creation leads to value realization. [41.06] Next steps: how businesses can work with EyeOn. [43.12] What the next few years of innovation and growth are going to look like, for EyeOn and for the industry. "It all comes back to decisions… Our investments will be in technology, because it's changing – and it's changing rapidly. We need to be at the forefront." RESOURCES AND LINKS MENTIONED:   Head over to EyeOn's website now to find out more and discover how they could help you too. You can also connect with EyeOn and keep up to date with the latest over on LinkedIn, or you can connect with Freek or Bart on LinkedIn. Check out our other podcasts HERE.

Andrea Morgan talks about her career journey; the similarities between supply chain & astrophysics, innovation, and why women need to bloom where they land.   IN THIS EPISODE WE DISCUSS:   [03.37] Andrea's degree in astrophysics, and why curiosity was her biggest driver. "I had a deep interest in the origins of the universe… It gave me the training to ask the right questions." [5.14] How a post-graduate placement at IBM exposed Andrea to a range of business areas, and ignited a passion for supply chain. "I learned that I didn't want to be a researcher, I liked being with people… Quickly I started to specialize in supply chain, I was drawn by the nature of the problems we were trying to solve." [07.20] From the emergence of the cloud to transformation at scale, Andrea's experience at Oracle during pivotal years in the adoption and expansion of new technology. [10.09] Andrea's role in digital transformation at Nike and what we can learn, from the alignment of business strategy and vision to the importance of metrics and measurement. "The biggest thing is putting the concept behind product management at the centre of that digital transformation… You can't do transformation for transformations sake." [15.56] Andrea's current role at Blue Yonder as Chief Innovation Officer, what the role entails, and how it has evolved. [19.15] What innovation means to Andrea, and where the industry is when it comes to innovation. "For me, innovation at its core is: 'How do you do things differently?'" [21.03] Andrea's perspective on AI, and how they're thinking about agentic AI at Blue Yonder. "The ones that aren't successful are the ones that aren't focused on deep domain expertise. Where we're going with agentic is not just the general knowledge, but really understanding the specifics of supply chain." "It's important to get started, because we know it's coming. So you might as well try it out, and see the value you could get along the way." [24.58] Andrea's experience as a woman in male-dominated spaces. [26.49] Why a rising tide lifts all boats, and why women need to support collective growth and empowerment. [29.44] Why Andrea wants to encourage women to bloom where they land, even when the circumstances aren't ideal. "It's not always about the destination, it's about the journey." [32.25] What being an industry 'trailblazer' means to Andrea, and how others can follow in her footsteps. [34.02] The future for Andrea.   RESOURCES AND LINKS MENTIONED:   You can connect with Andrea over on LinkedIn. If you enjoyed this episode and want to hear more from Blue Yonder, check out 497: Transform Your Returns Management and Delight Customers, with Blue Yonder 434: Synchronize Your Supply Chain Execution, with Blue Yonder 417: Fulfill Your Potential, with Blue Yonder 484: Women In Supply Chain™, Saskia Van Gendt Check out our other podcasts HERE.    

Jason Murray of Shipium talks about AI: its impacts, now and in the future; common misconceptions; investment; developing new skills; & changing your mindset.    IN THIS EPISODE WE DISCUSS:   [04.04] An introduction to Jason, his career, and why he founded Shipium. "Lots of companies are going through an Amazon-ification. Amazon was really good at dealing with this complex multi-source, multi-destination supply chain, and everything is evolving towards that." [07.04] Jason's take on the factors that sit behind his success, and how he got to where he is today. "Focusing on being a builder, a lifelong-learner, continuing to evolve how I thought about things… really being curious." [10.12] How AI is making an immediate impact on supply chains. "People are trying to decode multi-factored issues. A carrier, a model, a rule – all of this culminates to make a decision. We've always been good at automating that, but the ability to use new information and diagnose it has been critical." [16.35] From automation to a completely fresh approach to problem-solving and business management, where AI is going to have the biggest impact in the future. "You do have to adjust. From a leadership perspective, you need a new culture. If you keep doing  things the way you've always been doing them, eventually you're going to get outcompeted." [23.13] Why Jason believes we're still under-hyping AI, the common misunderstandings, and why AI isn't simply a productivity tool. "We're not putting enough energy into fully embracing it – people are quitting too early. There's also a problem around understanding what it can and can't do." [32.17] AI investment, and Jason's advice to leaders about finding the balance between success in the now and future potential. "You have to be thoughtful about how you approach this… and figure out what spaces it's going to work the best in." [36.13] The role of software providers, and how Shipium is helping customers on their AI journey's. "It's really our job to innovate on behalf of the customer, and push to make it as easy and seamless as possible." "You have to work with a partner that you believe will be able to adjust as these times change. That's where the human element comes back into it." [41.06] The skills that will be most important for supply chain operators of the future. [46.26] What 2026 is going to hold for the industry, and what that means for Shipium. "The innovation funnel is going through AI, and that is what 2026 is going to be defined by." RESOURCES AND LINKS MENTIONED:   Head over to Shipium's website now to find out more and discover how they could help you too. You can also connect with Shipium and keep up to date with the latest over on LinkedIn, or you can connect with Jason on LinkedIn. If you enjoyed this episode and want to hear more from Shipium, check out 491: 2028 – Shipium Counts Down to the AI Revolution, 299: Modernize Your Ecommerce Supply Chain, with Shipium or Unlock Retail Growth This Quarter with Multi-Carrier Tech from Shipium. Check out our other podcasts HERE.

Mary Casillo & Aubrey Galbraith talk about how Pallet Alliance's onsite audits uncover inefficiencies & identify opportunities for cost-saving & sustainability.   IN THIS EPISODE WE DISCUSS:   [04.04] An introduction to Mary and Aubrey, their backgrounds, and roles at Pallet Alliance. [07.30] An overview of Pallet Alliance – who they are, what they do, and how they help their customers. [10.10] From cost to sustainability, the big challenges and opportunities for Pallet Alliance customers in the current landscape. "We see organizations trying to find opportunities for cost-saving… especially because of tariffs." [12.37] How pallet optimization can make an impact, in light of these challenges and opportunities. "When we're talking about optimization, we're not just talking about the pallets themselves. We're talking about taking a holistic approach to manufacturing." [17.14] Onsite audits – what they can look like for a customer, how they can be used to create cost-effective and fit-for-purpose solutions, and align pallet programs across multiple locations. "Onsite audits allow us to meet with a customer, understand their specific pain points, look at their specifications – and a lot of times we see these things don't match." [21.20] The benefits of pallet and crate customization. "Customization is very important for long-term efficiencies." "When we talk about total cost of ownership of pallets and crates, we're not just talking about the product itself. We're talking about the entire supply chain process that the pallet or crate interacts with. It's a whole universe out there!" [27.35] The ROI for pallet customization, the importance of figuring out your 'why,' and leveraging the science behind pallet redesign to develop the best solutions for cost, sustainability and efficiency. "When you hear customization, you think expensive. But it's an opportunity, it's like solving a puzzle. Making savings and redesigns… so customers aren't seeing an increase in cost or inefficiencies." "We use the wood science behind the decisions, and share the knowledge." [36.08] How smarter pallet designs can be key to a company's sustainability initiatives. "Redesign and sustainability go hand in hand." [39.16] Next steps: how you can request a free onsite audit from Pallet Alliance. [41.38] What 2026 is going to look like for Pallet Alliance.   RESOURCES AND LINKS MENTIONED:   Head over to Pallet Alliance's website now to find out more and discover how they could help you too. You can also connect with Pallet Alliance and keep up to date with the latest over on LinkedIn, YouTube, Facebook or X (Twitter) or you can connect with Mary or Aubrey on LinkedIn. If you enjoyed this episode and want to hear more from Pallet Alliance, check out 482: Transform the Way Your Business Moves, with Pallet Alliance or Mary Casillo on Solving Problems and Building Advocacy. Check out our other podcasts HERE.  

Angela Woody talks about her career journey; learning to let go of inherited beliefs; making IT investments; & the guiding principles that have shaped her life. IN THIS EPISODE WE DISCUSS:   [04.09] Angela's coincidental career – how volunteering at an event led to an internship that led to a full-time role at Kimberly-Clark. "It was a happenstance!... Someone took a chance on me." [08.41] Angela's 13-year tenure at Kimberly-Clark: how her career progressed, what she learned, and her biggest achievements. "Working for a global manufacturing company, you just had a wealth of opportunities… There was an opportunity to work on a first-of-a-kind project… and on that project, I could be innovative, experimental – it was career-changing." [14.21] Why Angela made a move from large CPG to small healthcare business, and how she changed her assumptions around what a stable, long-term career should look like. [17.45] What Angela loves about supply chain. "Supply chain is not a flashy job! … It's dirty, and for some reason that sparked my intertest... Supply chain is the last thing that's going to touch a product before it's delivered to the customer, that's our responsibility – and I fell in love with that." [21.40] How the pandemic shone a light on the industry, and why hesitation to make capital investments in IT systems is one of the biggest challenges in supply chain right now. "2020 was a blessing in disguise for supply chain. It brought some immediate visibility into how fragile our global supply chain really is – and it finally became a topic in the boardroom." "The companies that are truly making the investment in IT, making the investment in upgrades, they're the ones that are winning." [24.40] Why change management is still such a big problem, and how businesses should be approaching it for success. "Change management takes focus, time, resources and empathy. Change management is one of the most underleveraged capabilities, and I've seen many IT transformations fail because of a lack of investment in it." [27.40] Angela's 'Bring Your Kid To Work Day' experience with her daughter, and how we engage the upcoming generations in supply chain. "I have two girls, and I want to be a role model for them. I want to show them they can do anything they set their minds to, as long as they work hard." [31.31] Angela's experience as a woman in supply chain and technology. [35.15] The guiding principles that have shaped Angela's success, in life and work. [36.08] The importance of mentorship, and how Angela supports the next generations. "When I first started, mentorship wasn't something that was available, or even discussed… So, as we've evolved, and have seen its importance, I've taken male and female mentees and worked with them to have an opportunity to talk about things – I wish I had that." [38.35] The future for Angela. "I've worked hard to be where I am, but the feeling you get when you spend time out in the community and truly give back, is very special to me." RESOURCES AND LINKS MENTIONED:   You can connect with Angela over on LinkedIn. If you enjoyed this episode and want to hear from more women in tech, check out 493: Women in Supply Chain, Natalie Walker, 470: Women in Supply Chain, Melodie Van Der Baan, or 479: Women in Supply Chain, Lina Castaneda.

Emily Nicholls of Anaplan talks about how integrated business planning helps automotive OEMs navigate EV growth & build finance-forward future-ready businesses. IN THIS EPISODE WE DISCUSS:   [03.38] An introduction to Emily, her background in physics, and how her boutique supply chain specialist consultancy was acquired by Anaplan. [05.44] An overview of Anaplan – who they are, what they do, and how they help their customers. "We provide a cloud-based platform that helps people truly connect their plans. We operate across all the major business functions of the business, and can connect data to people, processes and plans. It's a holistic approach." [07.07] The significant transformation happening in the automotive industry, and the geopolitical factors and supply chain volatility impacting that transition. "When you're doing a massive transformation, you're usually thinking three to five years out, but trying to predict where the world will be in three to five years is nigh on impossible. It's an interesting backdrop to what should be a fairly simple transition, from a supply chain perspective." [11.41] Integrated business planning: exactly what it is, why it's no longer a 'nice to have,' and how it's giving leaders much needed visibility, as well as both horizontal and vertical connection within a business. "It's a process that tries to align a company's financial, operational and strategic objectives, which often coexist but in quite siloed environments." [15.57] Why teams are still using spreadsheets and legacy tools, and how traditional S&OP processes are falling short in today's volatile market. [19.41] How integrated business planning breaks down siloes to connect the dots and empower teams to make better decisions. "Part of the process is to eliminate siloes by making sure that every element of the business is brought in at the right time. Technology enabling that process is really where the collaboration comes in, and you can make it not just effective but enjoyable." [24.50] The power of scenario planning and AI-driven modeling, how they're helping teams to avoid analysis paralysis, and the big impact they can have for teams juggling different priorities and making trade-offs, against an ever-changing backdrop. "Issues in your source data can have real insidious effects in your supply chain, that can add up to something quite dramatic." [31.37] The problem with cost-cutting, and how integrated business planning can elevate a company's financial health to North Star status and ensure that all decisions are tied back to that, from cost cutting to investments for the future. "Cost-cutting feels like an easy option, but it doesn't make you more resilient. It's very reactive – it's a scattergun approach to fixing a problem." [35.19] How integrated business planning can help businesses achieve competitive advantage. "If you have a strong cost-management strategy – not a cost-cutting objective – you can build resilience and identify opportunities and investments." [37.14] A case study exploring how Anaplan helped a large global automotive OEM manage tariffs by modelling scenarios, allowing them to make agile decisions and pivot quickly to minimize impact and maximise opportunity. [40.26] How listeners can work with the Anaplan.   RESOURCES AND LINKS MENTIONED:   Head over to Anaplan's website now to find out more and discover how they could help you too. You can also connect with Anaplan and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Emily on LinkedIn. Check out our other podcasts HERE.  

Noel Hacegaba of the Port of Long Beach talks about tariffs, sustainability, infrastructure investments & the creation of a Supply Chain Information Highway.   IN THIS EPISODE WE DISCUSS:   [02.02] An introduction to Noel, and his role at the Port. “Our tagline is ‘the port of choice.' And one of the reasons we are the port of choice is because we have a team that's committed to excellence.” [03.19] An introduction to the Port and what sets it apart, from sustainability to customer service. [04.51] The Port's record-breaking year – why they achieved the busiest year in their 114 year history and what made 2024 different. “What's even more remarkable about our record year is not the number of containers we processed, but the fact that we did so without any congestion, backlogs or delays... Last year set a new standard.” [06.33] The Port's perspective on tariffs and why, despite the challenges, the Port is still thriving. “There's a lot of uncertainty, and that's what slows investments… In spite of that uncertainty, 2025 is on track to be another record year for the Port of Long Beach… But all these record volumes are not translating across the supply chain.” [09.22] What the remainder of 2025 will bring for the Port. [10.16] From upgrading infrastructure to capacity expansion, the strategic projects and big investments being made by the Port as they look to enable growth over the next 10 years. “The best way to predict the future is to create it.” [13.24] The Port's Pier B On-Dock Rail Support Facility project, its purpose, and why it matters, not just for the region but for the nation's transportation system. [15.43] The Port's Supply Chain Information Highway, and the impact it will have for the industry. “We're trying to leverage the power of data sharing… The Supply Chain Information Highway was designed to bring value to the industry by maximizing visibility, velocity, and value. And, by pairing technology with collaboration, we're unleashing the power of data sharing.” [18.30] The importance of sustainability and the Port's commitment to green initiatives, including a new wind turbine project. [22.14] Noel's prediction for the industry in 2026.

Tim Robinson of Blue Yonder talks about returns: the challenges & potential, role of AI, inventory management, tariffs, & the importance of customer experience.    IN THIS EPISODE WE DISCUSS:   [03.42] Tim's career; how he founded his business, Doddle, and the story behind the name; and how that journey led him to Blue Yonder. “It's quite rare that you isolate and identify supply chain as your chosen goal in life, but I fell into it and have loved it ever since.” [06.34] The current returns landscape, and what Blue Yonder's recent survey revealed about consumer-brand relationships, and how retailers approach returns. “Free and easy access returns, or buy as many as you like and return as many as you like – that philosophy has been one of the major drivers behind the success of ecommerce. How do you create the convenience and the relevance of physical shopping, where I can see a product, touch it, try it on?” [12.10] How tariffs and market turbulence are putting pressure on businesses, squeezing margins; and the importance of customer experience. “This is ultimately an age of uncertainty, if you're in a business that involves crossing borders for any reason. Whilst the challenge around tariffs may have emanated in one part of the world, the reality is that the ripple effect means the whole landscape is re-setting itself – it's a global phenomena now.” “The majority of consumers consider a poor return policy as a bad experience, whether they want to return or not. They may love the product, but now they have a poor sentiment of you and your brand... And if a bad policy is a bad experience, you've lost a customer. ” [20.46] Changing customer expectations and shopping habits, and the challenge of inventory management. “The pace of ever-changing demands is at the heart of everything.” [25.59] The role AI and machine learning can have in overcoming returns and inventory management challenges; and the importance of transparency in consumer communication. “You have complex inventory allocation decisions being made at the time a consumer hits the return button... We're able to orchestrate, influence consumer behavior, and make allocation and replenishment decisions in real-time.” “If we want to change consumer behavior, want them to think more carefully about shopping habits and the choices they make, we should be more transparent with them.” [29.52] The problem and opportunity of returns, and the impact businesses could make by considering returns as a source of extra inventory. [33.28] Blue Yonder's recent acquisition of Optoro, and what that means for customers as they navigate returns and inventory management. [38.57] Why Blue Yonder is so committed to ‘sustainable abundance,' and how businesses can work with them.   RESOURCES AND LINKS MENTIONED:   Head over to Blue Yonder's website now to find out more and discover how they could help you too. You can also connect with Blue Yonder and keep up to date with the latest over on LinkedIn, Instagram, YouTube, Facebook and X (Twitter), or you can connect with Tim on LinkedIn. If you enjoyed this episode and want to hear more from Blue Yonder, check out 434: Synchronize Your Supply Chain Execution, with Blue Yonder or 417: Fulfill Your Potential, with Blue Yonder. Check out our other podcasts HERE.

Bill Catania of OneRail & Adam Isenberg of National Association of Wholesale Distributors discuss routing - the challenges, the tech & why unification is key.   IN THIS EPISODE WE DISCUSS:   [03.02] An introduction to Adam and the National Association of Wholesale Distributors (NAW). “We're the leading advocacy and government affairs voice for the distributors, whether you're moving computer chips, potato chips, or anything in between!” [04.34] How listeners can catch up on OneRail content, and why Bill believes in collaboration and connection. [06.03] An overview of OneRail – who they are, what they do, and how they help their customers. “We're really focused on exercising our horsepower around data science and AI to help internal fleets optimize. When you take that internal optimization, and bolt on third-party, you have something really unique. And over the top of all of that is the human component.” [08.12] Traditional routing engines, and their biggest weaknesses. “The problem with routing software in general is that it's really just a calculator… And there are a lot more constraints now; there's a tighter SLA window, more demands on the wholesale channel – the routing solution has to contemplate many more variables, and a lot of the solutions out there don't do that.” [10.32] The biggest pain points right now for distributors, and the impact of changing, multi-generational workforces. “The wholesale distribution industry, as vast as it is, are laggers in technology historically. But now, with the advent of so much technology, changing so fast, you're seeing distributors say: ‘We can't wait any longer.'” [14.33] The business impact of using routing engines that can't consider all the relevant inputs. [18.13] How exceptions and traditional routing solutions erode profitability, the importance of extracting tribal knowledge in the workplace, and how new technology can allow businesses to make smarter decisions, reducing costs and empowering teams. “It's about being able to move those levers in real time, and that's the difference between the visibility era and the actionable insights era, which is where we are today.” [24.16] The challenge with change management and how new technology can ease the transition and remove friction. [26.38] The importance of leaning into tech, and how wholesalers are balancing rising delivery expectations and cost pressures with data-driven decision-making. “People want to make informed decisions but they need data, they need intelligence. And when you have a software and a partner that provides you real-time intelligence, that's how people are going to make those informed decisions to drive their business forward.” [30.19] Why many dispatchers ‘swivel-chair' between systems, and why it's such a big problem. [33.57] The new mindset, innovative distribution strategies and technologies NAW members are adopting to improve fulfilment and the last mile. [37.04] Why OneRail is uniquely positioned to lead the future of last mile, and why their network is as important as their software. “We have a large network that allows us to execute; not just connect with a courier, but pick a courier because of price, quality, time of day, zip code, SKU… So when we're matching a delivery, it's extremely informed.” “It's a chief supply chain officers best friend, because it allows that professional to let their team do their job, but be more accountable; to leverage external partners and bring their data back in, make sense of it, and apply it.” [42.21] How partnerships between wholesalers, carriers and technology providers are shaping the future of last mile. [46.20] The future of last mile, and why the market is finally coming to OneRail.   RESOURCES AND LINKS MENTIONED:   Head over to OneRail's website now to find out more and discover how they could help you too. You can also connect with OneRail and keep up to date with the latest over on LinkedIn, YouTube, Facebook or X (Twitter) or you can connect with Bill or Adam on LinkedIn. If you enjoyed the show and want to hear more from OneRail, we have plenty more great content for you. Check out: 481: Combine the Power of In-House and Outsourced Fleet Management, with OneRail 461: Go Behind the Scenes of a History-Making Partnership, with OneRail and PepsiCo 440: Level Up Your Fulfillment Capabilities, with OneRail 419: Discover OmniPoint Inventory Visibility and Tackle Shrinkage, with OneRail 393: Get 100% Visibility Over Your Final Mile, with OneRail 349: Deliver a Frictionless Last Mile, with OneRail Check out our other podcasts HERE.

Akash Gupta of GreyOrange talks about warehousing and inventory challenges; taking a vendor-agnostic approach to tech; and hyper-intelligent orchestration. IN THIS EPISODE WE DISCUSS:   [03.43] Akash's background and how and why he co-founded GreyOrange. “When we were in college, we were building humanoids… But the technology wasn't mature enough, so we explored industries that could really benefit from a combination of AI and robotics – and supply chain came to light!” [06.33] The story behind the name GreyOrange, and why culture is key to business success. [08.25] An overview of GreyOrange – who they are, what they do, and how they help their customers. [13.27] The ideal client for GreyOrange. [15.55] The current challenges and considerations in warehousing and inventory, and why optimizing inventory is crucial. “Optimizing inventory and working capital has been top of mind for the last few years, and balancing between warehouses and stores – how do you make sure you're able to use every single node?” [19.56] How industry challenges, and the way businesses are thinking about their changing operations, are driving GreyOrange's approach to innovation with flexibility, machine learning and commercial collaboration in mind. [23.40] GreyOrange's warehouse orchestration solution GreyMatter, and what makes it ‘hyper-intelligent.' “It's looking at every single aspect of the warehouse every second, and evolving the decision that can be taken for the next second.” [27.54] The challenge of change management, and how GreyOrange encourage tech adoption by empowering teams. “Change management is still a challenge in the industry… When you go from a manual warehouse to a technology-driven warehouse, leadership can feel that they're losing control, so we give them enough real-time visibility and power to influence decisions.” [31.51] From 30-40% cost-per-unit reduction to 250 thousand units picked per day, how working with GreyOrange drives big results in warehouses. [35.01] GreyOrange's approach to multi-robot infrastructures. “We support a wide spectrum of AMR's… GreyOrange is pretty much the only software that can bring all of these technologies together.” [37.45] The growth of GreyOrange's other flagship solution, gStore. “We've gone from having no presence in retail stores in 2022 to now operating more than 3,000 stores, connected to tens of thousands of IoT devices.” [41.00] Why GreyOrange put a focus on store associates to create a better experience for the end consumer, and why that's crucial for successful tech adoption. [43.19] A case study exploring how GreyOrange helped Fabletics with store inventory accuracy, boosting sales across their store network by 15-20% and increasing customer satisfaction, in only nine months. [46.03] Why GreyOrange is investing in building even more intelligent foundational models for warehouses and stores in 2026.   RESOURCES AND LINKS MENTIONED:   Head over to GreyOrange's website now to find out more and discover how they could help you too. You can also connect with GreyOrange and keep up to date with the latest over on LinkedIn or YouTube, or you can connect with Akash on LinkedIn. Check out our other podcasts HERE.

Anand Medepalli of Shippeo talks about why most supply chain transformations fail; good data; workflows focused on outcomes;  and why AI isn't a quick fix.    IN THIS EPISODE WE DISCUSS:   [03.57] An introduction to Anand and Shippeo. “Our goal is to provide trustworthy data so you can make decisions. Your supply chains are constantly hit with disruptions – it's no longer a disruption here, a disruption there. It's actually tranquility here, tranquility there, and disruption the rest of the time!” [07.40] The latest Gartner data on the state of supply chain digitization, and why most transformations fail to deliver the promised value. “Businesses run out of energy – these are big projects. People think: ‘We must architect the whole thing before we can do anything,' so perfect becomes the enemy of good, fast... Digitization doesn't happen because someone has a grand vision, it's the incremental steps you take towards it.” [14.09] Why AI isn't a quick fix for all your digitization challenges. “It's not a magic wand, you can't just sprinkle AI and think things will work... And the problem is that, particularly the LLM models, have been trained to please you.” [16.07] Why data is the foundation for success, and the importance of building trust. “It used to be that, when these disruptions happened, even if you didn't have the perfect data at hand to make a decision, you at least had the human capital to be focused on figuring it out. So reactivity was a plausible strategy.” [21.29] How Shippeo is investing in data quality, and why it's so critical as they support customers on their digitization journeys. [27.21] Why visibility alone isn't enough, and how people, AI, and good data also need to be weaved in to drive success. “Visibility is not enough – engagement is required. And, if I engage with that, what are the actions that I need to take to overcome the problem?” [30.39] Why workflows are crucial, and how they help to bridge the gap between ‘knowing' and ‘doing.' “Don't get caught up in the buzzwords, or worry that you're missing out… Think: “If I can solve this problem without AI, why aren't I solving it?” Solve it, then challenge yourself to make it better.” [35.58] How to define simple but effective workflows that focus on outcomes. [42.34] The business impact you can create by working with Shippeo. “You can live with fewer surprises, let Shippeo give you a little more tranquility.”   RESOURCES AND LINKS MENTIONED:   Head over to Shippeo's website now to find out more and discover how they could help you too. You can also connect with Shippeo and keep up to date with the latest over on LinkedIn, Facebook, Instagram or X (Twitter), or you can connect with Anand on LinkedIn. If you enjoyed this episode and want to hear more from Shippeo, check out 443: Mastering Visibility: Insights from LogTech Live with Shippeo, 486: Revealed – The Number One Way To Make Your Supply Chain Future-Proof or 475: Leverage Real-Time Transportation Visibility, with Shippeo Check out our other podcasts HERE.

Natalie Walker talks about her career journey; the importance of mentors in creating space for women; the changing face of workplaces; & the future of robotics.   IN THIS EPISODE WE DISCUSS:   [04.06] Natalie's education journey, how a family friend inspired an interest in supply chain, and why international business is a crucial, but sometimes overlooked, component of the industry. “I had this abstract idea of getting into international deal-making, international negotiations… So she encouraged me to check out supply chain.” [07.47] Why supply chain is often misunderstood, and why it's a great career choice for women looking to drive meaningful change. “When people think about supply chain… especially in traditional manufacturing and operations, there's more of a connotation of heavy, manual labor… For me, it's about explaining what supply chain is and thinking about it more in a corporate sense – how to streamline and centralize operations.” [11.58] Natalie's career journey, how her intentional decision-making built a foundation for where she is now, and the biggest lessons she learned in her early years. “I started in federal utilities… And starting in the utilities space really piqued my interest in energy as this foundational thing we take for granted… And energy led me to robotics, because it's the next transformational technology that has huge energy requirements.” “Learning about myself, and how to apply my strengths to whatever position I was in, was core.” [19.14] Why collaboration is the future of technology, and the vision for how humans and machines collaborate at Cobot, Natalie's place of work. “We're not trying to design a product that looks like a human. It's designed with the intent of being safe, smart, and reliable…. And we're not saying we need to wait until a point in time, where AI is at a particular level, to make a difference. We're building a platform that can make a difference today, and improve as AI improves.” [22.55] Natalie's perspective on where supply chain is at, as an industry, with robotics. “We're talking a lot about reshoring and revitalizing manufacturing… Everyone is under a lot of pressure… Cost volatility coupled with labor shortages and the rising complexity of the environments we're working in are pushing companies to find automation solutions that are flexible, reliable and fast.” [25.09] Natalie's role as Head of Supply Chain and Manufacturing Operations at Cobot. [30.04] Natalie's experience, as a woman, working across the utilities, oil and gas, clean tech, EV and robotics industries. “How is the way I represent myself going to be perceived, and how might that affect my eligibility for the job?” [35.00] The importance of mentors, and the role they've played in Natalie's career so far. “I can't overstate the value of mentorship.” [39.20] Natalie's experience of boards, and her advice for young people looking to pursue board opportunities. [42.18] How workplaces are changing, and why collaboration and communication is key. [48.12] The future for Natalie.   RESOURCES AND LINKS MENTIONED:   You can connect with Natalie over on LinkedIn or Instagram. If you enjoyed this episode and want to hear more about robotics, check out 294: Optimize Warehouse Productivity, with Locus Robotics, 465: Your Fulfillment Transformation Starts Now, with TGW Logistics or 308: Stabilizing Safety in the Workplace, with Ideal Warehouse Innovations. Check out our other podcasts HERE.

Conrad Smith of Graphite Connect talks about building a network to create global efficiency, speeding up communication; and bringing you data you can trust.   IN THIS EPISODE WE DISCUSS:   [03.42] Conrad's background and career journey. “I got to Intel and they were doing procurement with paper – white, pink, yellow triplicate requisitions… it blew my mind! Intel in the 90s was THE powerhouse tech company… I showed up, and they were doing paper. That started my career into: ‘Let's figure out how to make it better.'” [06.15] How and why Conrad established Graphite Connect. “What's the difference between a fax machine and email? It isn't the same magnitude of improvement as snail mail to fax machine. It's not a printed piece of paper, it shows up in an inbox electronic, but it's kind of the same thing. And we've got to figure out how to move past that one-to-one sharing of information. We're stuck.” [14.19] An overview of Graphite Connect – who they are, what they do, and how they help their customers. “Supplier management starts with onboarding. And that step is what everyone is struggling the most with.” [18.50] The ideal client for Graphite Connect. [22.01] The biggest challenges impacting Graphite Connect customers, whether procurement can keep up with the pace of modern business, and why supplier risk and data are the ‘biggest hairball' in procurement. “Business friction is a real problem. But you can't just evaporate it, because there are suppliers and situations where risk is a significant concern. You do need friction in some places.” [27.18] Why paperwork, legal, and compliance can make it almost impossible to establish new relationships and do business, and how Graphite Connect can help ease that pressure. [34.11] Graphite Connect's Rapid Response feature, how it helps to speed up communication, and why that's so crucial. “Things happen: most recently, tariffs. And the first thing that happened was that executive teams said: ‘Which of our suppliers are most impacted by tariffs, and what does that look like?' The answer is: ‘I don't know, call procurement.'” [38.10] A case study exploring how Graphite Connect helped a grocery store chain cut down time spent on their supplier management process by 75%, reduce labor, and improve data quality. [41.26] The big AI misconception, and the best way to prepare for the future of AI now. “AI eats data, it lives on it. Data is what makes it work. And I think there's a false belief that AI is going to fix it, like: 'I have an AI magic wand and all of a sudden I'll have clean supplier data.' But it's not going to work that way.” RESOURCES AND LINKS MENTIONED:   Head over to Graphite Connect's website now to find out more and discover how they could help you too. You can also connect with Graphite Connect and keep up to date with the latest over on LinkedIn, or you can connect with Conrad on LinkedIn. If you enjoyed this episode and want to hear more about procurement, check out 468: Make Intelligent Purchases Driven by Data, with ProcurementIQ, 462: Procurement Unlocked: Sourcing Best Practices in a Tariff-Driven World, with ProcureAbility or 243: Reinventing Freight Procurement with Emerge. Check out our other podcasts HERE.    

Jason Murray of Shipium talks about AI - its potential, what the future will look like, and why businesses need to commit to AI before they're left behind.    IN THIS EPISODE WE DISCUSS:   [03.42] Shipium's origin story, how the business has evolved, and what's changed in the industry since their last appearance on the show. “The pandemic is no longer front and center. The thing that's dominating the narrative now is AI. With us being data-first, it's a comfortable spot. But even we've had to re-think our approach, because the new form of AI acts as an accelerator for all of the data science and machine learning work we've done in the past.” [12.15] Shipium's perspective on tariffs, the trends impacting the industry, and why AI is still dominating the narrative. “What we hear from our customers is that they don't like the uncertainty… They're having trouble planning, but that speaks to the need for autonomous processes that help you deal with it in a much faster fashion.” “There are going to be things happening all the time, so if you're going to be competitive, you have to get out of this human analyst cycle of six months to make a decision. So you're back to AI again. That is the meta story for everything in 2025.” [14.55] What the future will look like based on the current pace of change and innovation in AI, and why you're not making strategic decisions if you're not embracing AI investment now. [22.47] Whether or not organizations can move fast enough to stay competitive, and how Shipium talk to their clients about data-driven decision-making. “People want tangible results. So if you're thinking about a practical way to move into this future, you have to think about it as incremental wins that provide immediate productivity.” [31.57] How new technology can be used to solve industry problems and reduce manual work, and a closer look at Shipium's current AI pilot program. [35.32] How Shipium are talking to their customers about cost, navigating investment in a cost-sensitive climate, and how AI can help prove ROI. [39.38] Jason's biggest takeaway from today's discussion.   RESOURCES AND LINKS MENTIONED:   Head over to Shipium's website now to find out more and discover how they could help you too. You can also connect with Shipium and keep up to date with the latest over on LinkedIn, or you can connect with Jason on LinkedIn. If you enjoyed this episode and want to hear more from Shipium, check out 299: Modernize Your Ecommerce Supply Chain, with Shipium or Unlock Retail Growth This Quarter with Multi-Carrier Tech from Shipium.

Colby Ward of Amazon Web Services talks about leveraging agentic AI for competitive advantage; navigating change management; data; & eliminating spreadsheets.  IN THIS EPISODE WE DISCUSS:   [04.04] An introduction to Colby, his background, and role at Amazon Web Services. [06.58] An overview of AWS – who they are, what they do, and how they help their customers. “Everybody knows the expression: ‘Garbage in, garbage out!' But no one seems to focus on that area enough. They seem to say: “Well, here's our solution, whatever your data is, we'll take it.” And nobody focuses on: “How can I connect your data in an easier way?” “Our goal is to eventually eliminate the spreadsheet on every supply chainers desktop!” [10.30] Where enterprise technology has focused over the last couple of decades, the positives and negatives, and how we've got to where we are today. [14.17] The problem with generic SaaS systems in supply chain, and how agentic AI can deliver improved orchestration and eliminate bias. “SaaS systems are designed to fit any customer need, not your specific needs…. It has to be built in a generic way, so they offer configurable options, different APIs, but you're molding a generic system. And the problem is: supply chain problems aren't generic. They're specific. When you translate the word supply chain, what you're really saying is business operations. So that's a big topic!” “Not conjecture, not just leaving it up to somebody's best instinct… When you're operating on data-driven decisions, you don't have to second guess.” [22.27] How businesses can tackle outdated processes and deal with dirty data to leverage agentic AI in the most effective ways. “People say that data is the new oil, and that's true. But, like oil, if it's unrefined, it's useless.” [29.17] Leveraging agentic AI for competitive advantage, and why businesses should be thinking about creating the most amount of outputs from the least amount of inputs. “Enterprise A that doesn't use AI will eventually be the lumber yard that never bothered with a chainsaw. There's a reason we moved from axes to chainsaws, and AI is your chainsaw!” [35.21] Whether or not agentic AI will level the playing field. [37.34] An overview of ontologies, process and knowledge graphs, and how they can guide agents to achieve next-level intelligence. [42.36] Change management, and how businesses should be thinking about people alongside technology to ensure the best chance of success. “If you visualize this as a tool to help you with your job, you're immediately going to be better off… Make sure you have an AI strategy in place. Don't be dismissive that this is the next new fad. It's not. It's transformative.” [45.00] Are we ready? What organizations should take away from this discussion.   RESOURCES AND LINKS MENTIONED:   Head over to Amazon Web Service's website now to find out more and discover how they could help you too. You can also connect with AWS and keep up to date with the latest over on LinkedIn, Facebook, YouTube, Instagram or X (Twitter), or you can connect with Colby on LinkedIn. If you enjoyed this episode and want to hear more about AI and change management in supply chain, check out 458: Demystifying Industry Buzzwords and Innovating Intermodal, with Lynxis or 486: Revealed – The Number One Way To Make Your Supply Chain Future-Proof. Check out our other podcasts HERE.

Kimberly Rodriguez talks about her career journey; tackling the industry's sustainability challenges; overcoming imposter syndrome; & finding her place.   IN THIS EPISODE WE DISCUSS:   [04.15] Kimberly's experience growing up in the Philippines, her university education in Abu Dhabi, and how those experiences shaped her, introducing her to the complexity of supply chain and the importance of people. [06.45] How Kimberly's education in political science and business sparked an intertest in human rights and began a career in supply chain. “It stemmed from understanding how workers are such a big part of a complex problem… understanding the complex relationships between contractors, sub-contractors, agencies – supply chain is not just products or processes, it's people.” [09.49] After entering supply chain not knowing what to expect, what Kimberly thinks of the industry seven years later. “The more I'm in the space, the more I realize how much supply chain makes everything we do, it's how everything works, it's all interlinked and there's nothing that can be done without the consideration of supply chain. It blows my mind that it's not talked about more!” [12.41] Kimberly's role as manager of supply chain sustainability at BSI. “Increasingly we've been helping clients navigate the alphabet soup of regulatory requirements!” [15.31] The change in how important sustainability has become to a company's overall strategy. [18.17] From mapping their supply chains to auditing suppliers, the biggest goals and challenges BSI clients are focusing on right now. [23.09] Kimberley's advice to organizations looking to focus more strategically on sustainability in 2025. “Understanding how different functions work together is key... Sustainability shouldn't just be one person or teams job.” [27.00] Kimberly's experience as a woman in supply chain and sustainability. [29.14] Kimberly's experience of impostor syndrome, and what helps her to rise above the moments of self-doubt and find her power again. “It matters a lot, who champions you and who pushes you forward.” [33.38] What it means to be honored as an industry ‘rising star' at the Women in Supply Chain awards. [35.18] Kimberly's support network, and the mentors that have helped her along her journey so far. [37.50] The future for Kimberly.   RESOURCES AND LINKS MENTIONED:   You can connect with Kimberly Rodriguez over on LinkedIn. If you enjoyed this episode and want to hear from more industry rising stars, check out 479: Women in Supply Chain, Lina Castaneda, 466: Women in Supply Chain, Alexia McLaughlin or 437: Women In Supply Chain, Mercedes Pina. Check out our other podcasts HERE.

Chris Haas of Blume Global talks about how IoT is reinventing rail freight visibility and building a more agile, optimized intermodal network for everyone.   IN THIS EPISODE WE DISCUSS:   [03.55] IoT and its role in intermodal. [05.15] The big, macro-level challenges Blume see across the intermodal freight ecosystem. “Intermodal logistics is inherently complex – there's multiple modes, multiple stakeholders, and disconnected systems which makes visibility a real challenge.” [06.48] How big industry challenges translate to a business level, the day-to-day challenges Blume see their clients facing, and why visibility is critical to navigating those challenges. “Fragmentation, theft risks, equipment inefficiencies – all of that shows up in day-to-day operations. When you don't have visibility, delays and missed hand-offs often go unnoticed, until it's too late… And that reactive mode causes stress across the board.” [10.02] The lack of IoT adoption across North America and, despite that underdeveloped adoption, the huge potential IoT holds to modernize intermodal operations. “For a long time IoT was seen as expensive, complex and hard to scale, devices were pricey and battery life was limited. Many legacy systems just weren't built to handle real-time IoT data, so you can understand the hesitation to invest in something that didn't feel practical.” [14.58] How IoT has evolved, particularly for rail. “It used to just be GPS… but now that we have smart geofencing, sensors, temperature and humidity monitors and predictive alerts, we've gone from: ‘Where's my stuff?' to: 'Here's what's happening, why, and what to do next' – it's exciting transformation!” [16.12] The different types of use cases for IoT in intermodal freight, and their impacts. “Insights let businesses course-correct, before it turns into a systemic problem.” [17.55] Why IoT is a win-win for all stakeholders from shippers and railroads to IMCs, and how it's delivering tangible benefits across the entire supply chain. [19.08] The Blume tools that process 1.3 million IoT events per day, and what those events look like. “It can sound overwhelming. The key is not just collecting the data, it's making it usable.” [22.14] How the Blume platform helps customers to manage all of that data and deliver visibility for scale and flexibility. [24.30] A case study exploring how Blume worked with an IMC to establish geofencing and GPS tracking solutions, helping them achieve a range of positive results from real-time visibility to recovering stolen containers. [27.25] How IoT can help to build a more agile, optimized intermodal network, and the impact of that for the industry.  “We're really talking about removing the guesswork, and replacing it with real-time intelligence. The intermodal ecosystem is under a lot of pressure, rising cost, tighter service expectations… With everyone operating with limited or delayed information, the system ends up being reactive rather than proactive and IoT changes that. It's created a shared single source of truth.” [29.17] What's to come for Blume Global.   RESOURCES AND LINKS MENTIONED:   Head over to Blume Global's website now to find out more and discover how they could help you too. You can also connect with Blume and keep up to date with the latest over on LinkedIn, Facebook, YouTube, Instagram or X (Twitter), or you can connect with Chris on LinkedIn. If you enjoyed this episode and want to hear more about Blume Global, check out 330: Transform Every Move, Every Mode and Every Mile, with Blume Global or 346: Enable and Empower Your Supply Chain, with WiseTech. Check out our other podcasts HERE.

Ross Hickey of Shippeo talks about supply chain visibility - closing gaps, building future-proof tech stacks, change management, and driving business value.  IN THIS EPISODE WE DISCUSS:   [03.39] An introduction to Ross and his role at Shippeo, and a reminder of who Shippeo are and how they help their customers. [04.45] From in-transit uncertainty to the first and last miles, the typical blind spots Shippeo see with their customers, the problem of fragmentation, and why organizations often overlook key areas in their transportation networks. “Fragmentation really is the root cause behind so many problems.” [07.53] How businesses can start to evaluate their ecosystem to shine a light on blind spots and tackle fragmentation. “Organizations need to take a more diagnostic approach at the actual problem itself.” [10.24] Shippeo's seven value drivers, and how closing visibility gaps leads to overall performance improvement. “What if your logistics team had immediate access to information at their fingertips, understanding exactly what's going on with their shipment and proactively alerting the external stakeholders as to what's going on? Meaning any time a customer is reaching out, you can treat that as an escalation, that shouldn't be standard business as usual.” [15.25] How real-time visibility impacts key business outcomes for Shippeo customers. “Think of visibility as your system of information powering your system of orchestration.” [18.25] Understanding your ‘why' and leveraging that to build a business case for real-time visibility. [20.58] How organizations should be thinking about their tech stack as they look to translate visibility into business value. “The technology is the enabler, to enable people to become more effective in achieving the outcomes they want to achieve. So rather than focusing on: ‘What tech do I specifically need?' It's about identification of the problem, and aligning technology to that.” [25.31] The importance of partnership, and how businesses should approach choosing the right partner, ensuring that their investment is scalable and technology future-proof. [29.17] Why change management is critical to digital transformation, and how organizations can shift their teams mindset to work with new solutions in a more strategic, proactive way. “The technology works, but getting people to adapt to it, to work with it and use the information they're being given – that's the bigger challenge.” [34.04] Collaboration and what successful cross-functional alignment needs to look like. [36.27] Ross's final words of advice for listeners to take away from today's discussion.   RESOURCES AND LINKS MENTIONED:   Head over to Shippeo's website now to find out more and discover how they could help you too. You can also connect with Shippeo and keep up to date with the latest over on LinkedIn, Facebook, Instagram or X (Twitter), or you can connect with Ross on LinkedIn. If you enjoyed this episode and want to hear more from Shippeo, check out 443: Mastering Visibility: Insights from LogTech Live with Shippeo. Check out our other podcasts HERE.