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Sales for a Biotherapeutic Startup Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In a tech startup, the customer is the one who buys the product. In a biotherapeutic startup, the customer is the pharma company that will buy the company. While almost all tech startups launch a product and sell it to the user, the biotherapeutic startup rarely launches the startup to sell the product. The cost to launch a biotherapeutic company is very high, given the cost of deploying the sales force and producing the product. The biotherapeutic startup spends its time identifying the right pharma company. This includes a review of their product line, intellectual property portfolio, and position in their sector. The CEO of the biotherapeutic spends time with potential acquirers of the startup to learn more about their priorities. The CEO looks for a candidate pharma company that does not already have the same IP as the startup. Biotherapeutics, in most cases, are looking for IP that fills a gap in their patent portfolio. In launching a biotherapeutic startup, identify the ideal customer profile and then match to the existing pharma companies on the market. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Tools for Fundraising Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Before launching a fundraising campaign, set up the tools you'll need. Here's a list of key tools to support fundraising: Database. Create a list of prospective investors with name, email, phone number, and how you know them. This could be a simple spreadsheet list or a full-blown database. Set up a CRM system for outreach to the investors. This could be a simple mailer tool or a fully developed CRM. Set up an online video conference tool for holding calls with investors. Most introductory meetings are held online. Add a transcription tool for capturing the content of each pitch with an investor. This will help you review the pitch and follow-up questions afterwards. Set up a project management tool to coordinate support activities. It's often the case that you will engage others to help you find investors and set up meetings. A project management tool can help with coordinating the effort. Install an online calendar for scheduling meetings and follow-ups. Set up software for building the pitch deck. Build a system to keep track of the many variations of the deck you will create. Fundraising is a sales process with a specific set of tools for one outcome -- to raise funding. Prepare your tools before launching your fundraising campaign Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, Hall Martin chats with Tim Raines, founder and CEO of Rare Innovation, a boutique consultancy that serves as an outsourced executive team for deep tech startups. Tim shares his extensive experience in science and technology commercialization, helping startups transition from research phases to market-ready products. With expertise in creating go-to-market strategies, product development, and compelling pitch decks, Tim has been pivotal in assisting startups to secure funding and achieve market traction. He discusses the importance of founders making the first sale, early market validation, and adapting communication for various stakeholders, from investors to end-users. Tim also underscores the importance of partnerships and strategic collaborations in navigating limited-resource environments and ensuring successful product commercialization. For founders and investors interested in deep tech, Tim offers valuable insights into the current trends and pitfalls in the ecosystem. Visit Rare Innovation at Reach out to at _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Four T's of Startup Investing Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. There are many ways to evaluate a startup. For investors funding SaaS startups, here are the four T's to consider: Team. Does the team have the skills to build the proposed startup? Are they in place, working on the business now? Have they proven themselves yet? Timing. Is now the right time for the startup? Is the market ready for this idea? Traction Does the startup have revenue growth? Will the growth continue? Technology. Does the startup have the right technology for the market? Can the technology scale? Does it provide a moat for the business? Use the four T's to determine if the startup is ready for an investment. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Pitch in a Down Market Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Down markets change the care abouts of the investor. The investor wants to know whether the business will survive difficult times. Here are some key points to consider when pitching your startup in a down market: Focus on the core financials to show the business is stable. Show how the company is cash flow positive or nearing it. Talk about the break-even point and how soon your startup will reach it. Show the burn rate is low and shrinking. Highlight the path to profitability. Show reasonable valuations and fundraising goals. Focus on the core business and avoid extraneous products and markets. Show the strength of the core team and the competitive product they are building. Talk about how founders have launched and grown startups in down markets before. Point out the market opportunities in the current down market. Pitching the startup in an upmarket focuses on the potential growth. Pitching in a down market focuses on the solidity of the business and its efficiency. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Prepping Your Website and Social Media for Fundraising Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Before launching a fundraiser campaign, make sure your website and social media are prepped. The first place an investor goes after hearing your pitch is your website. They are primarily looking to learn more about the product and the team. Pitch Decks are designed to pique interest and do not give the full story. Interested investors will use your website to ‘fill in' the gaps left by the pitch. Make sure your website is up to date with your current business. A website that is two steps behind will undersell your startup. Consider adding an “Investor relations” button to your website to capture their questions. Make sure the team's profiles on LinkedIn are up to date, as that is the primary social media channel they will use. Investors are looking to learn more about the team members and their experience. They also want to see if the team members' titles on the pitch deck and the titles listed on LinkedIn match. Are you formally engaged with the company or are you tangentially connected to the startup? Make sure your website and social media enhance and engage the investor during your fundraiser. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Startup Metrics in a Down Market Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In an upmarket, startup metrics focus on growth rates, cost of customer acquisition, and scalability factors. In a down market, the startup metrics focus on efficiency. Here's a list of key startup metrics to use in a down market: Burn multiple. This measures the startup's efficiency in growth. It's the net annual burn rate divided by the net new ARR. Rule of 40. This is another efficiency metric. The growth rate and profitability added together should reach 40. Customer payback period. This calculates the number of months to pay back the cost of acquiring a customer. It's calculated by taking the cost of customer acquisition and dividing it by the monthly revenue from that customer. Revenue per employee. This measures productivity by showing how much growth can be sustained by the employees. It's calculated by taking the annual revenue for the company and dividing it by the number of employees. These metrics shift the focus from raw growth to efficiency. Consider these metrics for your startup. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Tell When the Startup Doesn't Have Anything Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Startups raising funding should bring customer engagement, if not traction, to the pitch. Founders raising funding often compensate for the lack of customer engagement through distractions. Here's how to tell when the startup doesn't have anything: Revenue is only listed as a forecast with pipeline sales. Key metrics are based on forecast sales, not actual sales. There are no actual customers in discussion, and no names of any partners. The focus is on technology and how it works. The product is a high-level vision of what will be, but nothing is under development. The team has a handful of potentials but no actual results from their work. The pitch is primarily how big the market is and the size of the opportunity. The discussion focuses on how the competition is failing but never mentions how the startup is succeeding. The deck shows huge returns to the investor, but there are no actual revenue figures listed. In short, it's all vision and no execution. Look for these signs that the startup doesn't have anything before pursuing investment. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, Hall Martin engages with Joe Perino, a seasoned industrial strategist, consultant, and engineer with over four decades of experience. Joe shares insights on industrial transformation, emphasizing the importance of technology-enabled business model changes that yield significant improvements. He discusses the impact of predictive analytics and edge computing in the energy process and manufacturing sectors, highlighting their role in predictive maintenance and operational efficiency. Joe also touches on the challenges of scaling AI applications, the necessity of robust cybersecurity measures, and the importance of interoperability standards in industrial tech. Additionally, Joe shares his experience with mentoring startups and the role of industry consortia and accelerators in fostering innovation and business growth. This episode provides a comprehensive overview of the industrial tech landscape, offering valuable advice for both operators and investors. Reach out to at or _________________________________________________________For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
LP Investing Mistakes Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Limited partners are referred to as LPs. They invest in venture capital funds. Just as angel investors make mistakes, so do LPs Here's a list of LP investing mistakes: Not investing consistently. It's easy to invest when the market is up and difficult to do so when the market is down. One of the best times to invest is after the market has dropped. Investing based on track record alone. While it's a good reference point, the returns of a manager can be manipulated. Treating a venture as an index fund. While an index fund model can be applied to venture capital, it yields limited returns. Focusing solely on fees. The LP receives the return minus the fees. In some cases, the return may justify the fees. Ignoring portfolio structure. LPs should build a diversified portfolio of funds and startups and avoid over-concentration in a sector. Direct startup investment. While there may be opportunities that come along, it's very rare that solo investments will prove out. Avoid these mistakes in your VC investments. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Tips for the Startup Financial Pro Forma Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Part of the fundraising documentation is the financial pro forma. Investors want to know what the founder proposes will happen if they raise the target fundraising amount. The financial pro forma shows this projection. Here are some tips on building your startup financial pro forma. The pro forma should be a bottom-up analysis, not a top-down. This means each revenue and expense comes from history. Use historical dates such as 2024, 2025, rather than year 1, year 2, etc. This helps the investor understand what will happen and when. For hires, include the full overhead that comes with each one. For revenue, start with a realistic amount and then apply a growth rate to it. This will give a steady ramp to the revenue and can be changed easily when the assumptions change. Model the sales funnel in the pro forma by showing the cost to generate the lead, qualify it, set up a pilot, and close the sale. Include churn as a part of the financial pro forma. Build the pro forma with each month listed, but be able to roll it up into quarters for use in the pitch deck. The investor understands the entire forecast is based on receiving funding, and that is a moving target. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Mistakes VCs Make Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Venture capitalists make mistakes just like every other investor. Here's a list of mistakes VCs make: Not investing consistently through the market's ups and downs. Valuations are better in down markets, and good deals are hard to find in up markets. Treating venture capital funding as a one-size-fits-all. There are some sectors of the market that do well with VC funding, while other sectors only waste it. Quoting returns without taking into account the management and carry fees. Fees are a cost of investing and should be counted in the return metrics. Not taking into account the overall portfolio structure. Time to exit, sector position, and other factors can help build a solid portfolio. Investing in overvalued startups. During frothy markets, one can get carried away by stellar startups even though they have outsized valuations. Not scanning the overall industry for the best deal. Some VCs choose startups because they are accessible, but this may fail to find the best startup in the industry. Funding too many deals in a specific application. Diversification is still a key factor in successful startup funding. Consider these mistakes VCs make. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Dark Side of Venture Capital Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. While venture capital brings many benefits to the startup ecosystem, it also has drawbacks. Here's a list to consider: The venture model generates a high number of startup failures. By pushing the business to the extreme, many fail. The standard for venture-backed businesses is very high. The cost of venture funding is expensive, so losses to the investor are also high. The pressure to succeed at all costs drives some founders into mental and physical health problems. Venture capital is still a long way from being an inclusive and diverse group. Women and minorities are still woefully underrepresented. The pressure to find and join successful startups can drive investors to overvalue startups. The emergence of new technologies can turn into market bubbles driven by irrational exuberance. Venture capital brings many benefits to the startup ecosystem, including capital, innovation, and expertise. It's important to keep these challenges in mind. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Introductory Version of the Pitch Deck Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. For the first pitch to an investor, build an introductory pitch deck. The introductory version of the pitch deck simplifies your deal into its most basic presentation. The pitch deck should focus on one problem, one solution, and one application. It should have one product, one channel, and one monetization model. It should have one fundraise, one outcome, and one exit. The introductory version avoids the many things your business can do. Investors have a difficult time managing multiple scenarios and outcomes. Your pitch deck should not go into the many markets and applications it can cover. Instead, keep it simple and focus on the core elements of the deal. There will be time later to discuss the options. Keep it to one thing on each element of the pitch deck. The goal of the introduction is to convince the investor that this is a fundable deal worth digging into. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, host Hall Martin sits down with Earle Hager, Managing Partner of The Neutrino Donut, a consulting firm specialized in transforming scientific research into commercial solutions. Earle shares his extensive experience in technology evaluation, market planning, and commercialization strategies, highlighting his work with startups, universities, and government-funded projects supported by SBIR/STTR programs. He discusses his journey from business development roles in Texas to founding Neutrino Donut and working on global projects at the University of Texas at Austin and UC Irvine's tech transfer office. Earl reveals the challenges and successes in helping science-based startups bring their innovations to market, focusing particularly on medical devices. He shares insights on balancing technical rigor with practical market demands, the importance of SBIR funding, and his extensive network of industry contacts. Earle also explains the meaningful name behind his consulting firm, 'Neutrino Donut,' and emphasizes his commitment to fostering innovation across regions like Austin, Los Angeles, and beyond. To wrap up, Earl outlines the importance of building relationships and continually learning in this dynamic field. For more details, visit Neutrino Donut's website or contact Earl directly on LinkedIn. Visit The Neutrino Donut at Reach out to at _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Role of Venture Capital Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Venture capital brings innovation and growth to many industries. The VC model provides funding to startups to innovate and provide new products and business models. VC funding seeks out innovative ideas that are scalable. Scalability enables startups to transform the industry. The tech industry uses venture capital to fund new ideas and disrupt existing business models. The biotech and healthcare industry use VC to find new drugs and medical devices that improve efficacy and reduce cost. The consumer product industry uses it to create new products and build brands. The cleantech industry uses it to transform the economy into a more sustainable future. Venture capital brings funding that enables a transformation for growth, fostering innovation. By providing a high return to investors in successful startups, the VC model transforms economics at scale. The key to venture capital is high growth coupled with a scalable business model. Any industry with that potential is a candidate for the VC model. Consider how venture capital can bring growth to your industry. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Key Factors Investors Use To Evaluate a Startup Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors review the startup founder's pitch to determine if it's worth pursuing or not. Most startup pitches follow the same model of problem, solution, and how it works. The team, traction, competitive advantage, and business model follow. The pitch closes with the financial forecast, the investment ask, and the exit strategy. The team and their track record on launching and exiting startups are the most important factors. If your team has experience with startup launch and exit, then make that known up front. Other factors of lesser importance include the following: The business model. If you have a recurring revenue business model, then that will positively impact the investors' consideration. The size of the market and its growth rate are interesting. The target market has some impact, as some industries are known to be quite profitable, such as healthcare. The lowest consideration goes to the financial forecast, exit strategy, and investment ask. These are envisioned numbers and will most likely change over time. In building your pitch deck, consider these factors and their level of importance to the investor. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Organize Your Pitch Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. The pitch deck is the key communication tool in startup fundraising. Here are the key steps on how to organize your pitch: Start with a one-liner on your business. State what the business does in a short and concise sentence. This provides the basic context for the presentation. Next, identify the key value proposition of the business. The value proposition shows the startup's unique solution to solving the problem. Next, identify the key values in the business. Show the team you have built and how they have the right skills for the task at hand. Show the revenue traction of the product to demonstrate market and product validation. Outline the target market, making the case that it's big enough to provide a venture outcome. Finally, outline the fundraising ask which invites investors to participate in the business. By providing a core context to the business, one can then show how the value proposition and values in the business point to a successful startup. Consider these steps in organizing your pitch. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Start With a Fractional CTO Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In launching a startup, the watchword is minimal. Minimum fund raise, minimum team, minimum viable product. The CTO is a key component of the startup team. Start with a fractional CTO rather than a full-time hire. Here is what a fractional CTO does: They advise on the project rather than command direct reports. They review the engineering designs for strengths and weaknesses. They set the architecture of the product. They design the technical roadmap. They choose the tech stack. They advise on the tools to use. They provide training to the early-stage developers. They review the overall project plans. They develop the budget for the project and teams. The fractional CTO can work remotely. At the early stage, the startup works on the minimum viable product. This doesn't require a full-time CTO but rather someone who is familiar with the application. Consider a fractional CTO for your early-stage product. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Benefit of Short-Term Returns Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In startup investing, many investors swing for the fences. The goal is to make each investment a homerun. In most cases, home runs will take a substantial amount of time to complete. There are benefits to short-term investments in which the returns are smaller. Here are some benefits to consider: There's a psychological boost that comes from knowing you've had a return of capital. The returned cash can be recycled into a follow-on investment in a home run deal. Short-term returns are easier to fund. Home run deals are often difficult to get into due to investor demand. Short-term returns are easier to find. There are many startups that can return capital in three years or less. This can boost one's investment metric, such as an IRR, which includes time to return as part of the calculation. Consider both short and long-term return startups for your investment strategy. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
On this episode of Investor Connect, Hall welcomes Ivor Stratford, co-founder and CEO of Morpheus Group, a leading consultancy specializing in talent solutions and executive recruitment. Located in London, Morpheus Group works with organizations across the globe, particularly in the U.S., to help founders and executives align their culture, values, and growth strategy with the right talent. With a focus on venture-backed startups from pre-seed to IPO, Ivor and his team provide a unique vantage point into the world of early-stage investing, emphasizing that at the earliest stages, the real investment is in people. Morpheus Group combines deep experience in recruitment, strategic advisory, and hands-on mentorship to ensure founders not only hire effectively but also build high-performing teams that can scale. Morpheus Group has carved out a niche in the AI and machine learning space, guiding founders who are hyper-focused on specific applications rather than broad, generalized solutions. From conversational AI in drive-through technology to other emerging use cases, Ivor and his team help identify opportunities where technology meets real-world demand, all while keeping founders disciplined on what truly drives their business forward. Beyond advisory and recruitment, Morpheus Group actively builds in-person ecosystems through curated events, dinners, and conferences, particularly in New York and San Francisco, establishing long-term trust and relationships in the startup community. Their approach emphasizes real-world engagement over tech gimmicks, proving that sometimes the most cutting-edge work starts with a handshake—or a coffee machine conversation. Throughout the conversation, Ivor shares insights on evaluating founders, spotting conviction versus potential, and the advantages of maintaining small, agile teams in a rapidly evolving market. He also reflects on lessons learned from expansion into the U.S., emphasizing the value of being physically present to truly understand client businesses. Visit Morpheus Group at Reach out to at _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
When the Investor Won't Sign an NDA Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. During the diligence phase, startups may ask investors to sign an NDA. If the information is truly confidential and proprietary, then it may make sense to ask for it. Some investors may choose not to sign an NDA. In this event, do the following: Remove any information from the diligence that is considered highly confidential. Provide the diligence box without this information and check to see if the investor is satisfied. If not, then identify the specific information the investor is looking for. This could be customer names and contact information. In this case, come to an agreement on how the investor will use that information. Set safeguards against cold calling the customer. Perhaps set up a joint call with the customer for the investor to ask questions. In summary, find out what information the investor is seeking specifically and then try to facilitate that piece of information. General perusal may not be necessary to complete the investors' diligence. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In Part Two of our special HLTH 2025 series, Bright Spots in Healthcare host Eric Glazer continues his conversation with Rich Scarfo, President of HLTH, to explore how the event has become a true growth engine for healthcare solution providers. Rich shares why HLTH is more than a conference - it's a platform intentionally designed to foster meaningful connections, drive measurable ROI, and accelerate innovation across the ecosystem. He breaks down how Market Connect and Investor Connect differ from traditional conference networking, best practices for making the most of those high-value 15-minute meetings, and strategies for effective follow-up that turn introductions into lasting partnerships. You'll also hear how HLTH creates an environment that blends serious business with immersive, memorable experiences ensuring that startups, investors, payers, and providers leave with actionable opportunities. With HLTH 2025 taking place October 19–22 in Las Vegas, this episode is a must-listen for solution providers and innovators looking to maximize their presence and impact at the year's most influential healthcare event. Resources: Take a look at what's in store at HLTH 2025 - https://hlth.com/events/usa Attend HLTH using discount code H25_BSV for $250 off the General Attendee ticket - https://hlth.com/events/usa/register/ Partner with Bright Spots Ventures: If you are interested in speaking with the Bright Spots Ventures team to brainstorm how we can help you grow your business via content and relationships, email hkrish@brightspotsventures.com About Bright Spots Ventures: Bright Spots Ventures is a healthcare strategy and engagement company that creates content, communities, and connections to accelerate innovation. We help healthcare leaders discover what's working, and how to scale it. By bringing together health plan, hospital, and solution leaders, we facilitate the exchange of ideas that lead to measurable impact. Through our podcast, executive councils, private events, and go-to-market strategy work, we surface and amplify the “bright spots” in healthcare, proven innovations others can learn from and replicate. At our core, we exist to create trusted relationships that make real progress possible. Visit our website at www.brightspotsinhealthcare.com.
It's Not Your Fault, but It Is Your Responsibility Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In fundraising, the ultimate responsibility lies with the CEO. The CEO must know their numbers, how their operations work, and exactly how the product performs. From time to time, there will be problems in the business. While it's not the fault of the CEO, it is their responsibility. Investors want to know that the CEO is taking responsibility for the problem. CEOs should avoid blaming others in the startup. When challenged by an investor for an issue in the company, it's best that the CEO “owns” the problem and discusses how it will be resolved. Never abdicate responsibility, but always have a plan. Investors will look to see how CEOs fix problems during the diligence phase. For key issues, it's best that the CEO brings up the issue and shows the progress made on the topic. Investors avoid those who avoid the problems, knowing that eventually the problems will drag down the startup. Take responsibility for any and all problems and own them. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Always Have a Customer Update Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In raising funding, it's important to show progress with customers. In each interaction with an investor, bring up new information about a customer. Investors care less about how the product works and more about how the customer is engaging with the product. In each update, show new information about the customer interaction. Here's a list of customer updates to consider: A list of care abouts from the customer for a solution. A product specification. The customer's test results of the startup's product. The startup's pitch to the customer to buy the product. The price negotiation for buying the product. The customer's buy rate and retention rate. The customer's comparison of the startup's product with a competitor's product. Additional features the customer wants from the product. How the product fits into the customer's workflow. Investors want to know how well the product works for the customer to understand product-market fit. Always have a customer update when talking to an investor. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Ideal Size of a Due Diligence Team Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Due diligence works best when it's a shared endeavor. It can take a substantial amount of time to diligence a startup. The ideal size of a due diligence team is six people. Here are the key roles and responsibilities of the team: The lead. Takes responsibility for the overall diligence process and typically recruits the others on the diligence team. Sales, marketing, and competition. Investigate the sales of the startup, as well as the marketing strategy and the current competitors. Financials. Reviews the financial pro forma, income statement, and balance sheet to understand the financial health of the business. Product and technology. Reviews the status of the product and the technology underlying it. Team. Reviews the skills of the team and the commitment of each one to see if it meets the needs of the business objectives. Terms sheet. Builds and negotiates the terms sheet, including the valuation. Consider joining an angel network to find others to help with due diligence. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, host Hall Martin engages with Ron Ondechek Jr., a seasoned investment executive and the founding managing director of South Highland Ventures LLC. With over 15 years of experience and a track record of leading more than 100 transactions totaling over 1 billion dollars, Ron shares insights on South Highland Ventures' investment mandate, deal sourcing, and diligence processes. He discusses the firm's strategic partnerships, including collaborations with family offices like Nova Stone Capital Advisors, to secure proprietary deal flows in the low mid-market acquisition fund sector. Ron emphasizes the importance of aligning motivations, communication, and the ability of entrepreneurs to navigate markets and work effectively as a team to ensure successful investments and growth. Drawing from his extensive experience, Ron also highlights key factors that contribute to consistent value creation and pitfalls that destroy value in venture capital and private equity spaces. The conversation delves into specific strategies for working with under-recognized markets and mid-market companies, the importance of operational improvements, and the structure of search fund acquisitions. Ron also touches on the balance necessary in structuring deals, ensuring fair compensation and alignment of interests among all parties involved. For more insights and to connect with Ron, you can reach him via email or phone as provided in the show notes. Visit South Highland Ventures LLC at Reach out to at _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Good Design Techniques for the Pitch Deck Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. The pitch deck is the primary tool in fundraising. It's important to develop a pitch deck that's clear and engaging. Here are some key techniques to improve the design of your pitch deck: Use graphs and charts to show numbers and data. Increase the impact of the data through charts with bold lines and colors that stand out. Use colors and contrast to highlight key points. The colors should be consistent with the color theme of the deck, which should complement the startup's logo. Choose a font that's clear and legible. Avoid big blocks of text and break paragraphs down into bullet points. Align the style of the pitch deck with the startup and its mission. Use glyphs and other design elements to communicate the message. Add background images to create additional effects. Show how the product works using a 3 to 4-step sequence. Create a flow in the deck to tell the startup story in a seamless fashion. Consider these steps in adding good design to your pitch deck. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this first episode of a special two-part series, Bright Spots in Healthcare host Eric Glazer sits down with Rich Scarfo, President of HLTH, to explore how one of the most influential healthcare events in the world continues to evolve. With HLTH 2025 taking place this October 19–22 in Las Vegas, Rich reveals what's new this year—from immersive zones on AI and diagnostics, to physician and nurse engagement programs, to the expanded startup pavilions and Investor Connect opportunities. He also shares a blueprint for payers, providers, pharma, and innovators on how to get the most value out of their time at HLTH, including can't-miss sessions, networking strategies, and hidden gems across the show floor. Whether you're a health plan executive, provider leader, startup founder, or healthcare innovator, this episode offers a practical guide to navigating HLTH 2025 and turning conversations into action. Stay tuned for Part Two, where the discussion shifts to how HLTH serves as a growth engine for solution providers. Resources: Take a look at what's in store at HLTH 2025 - https://hlth.com/events/usa Attend HLTH using discount code H25_BSV for $250 off the General Attendee ticket - https://hlth.com/events/usa/register/ Partner with Bright Spots Ventures: If you are interested in speaking with the Bright Spots Ventures team to brainstorm how we can help you grow your business via content and relationships, email hkrish@brightspotsventures.com About Bright Spots Ventures: Bright Spots Ventures is a healthcare strategy and engagement company that creates content, communities, and connections to accelerate innovation. We help healthcare leaders discover what's working, and how to scale it. By bringing together health plan, hospital, and solution leaders, we facilitate the exchange of ideas that lead to measurable impact. Through our podcast, executive councils, private events, and go-to-market strategy work, we surface and amplify the “bright spots” in healthcare, proven innovations others can learn from and replicate. At our core, we exist to create trusted relationships that make real progress possible. Visit our website at www.brightspotsinhealthcare.com.
How To Invest in Vertical SaaS Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Vertical SaaS is a recurring revenue business that focuses on a specific application or a narrow vertical sector. By narrowing the scope of the target application, the startup can focus its efforts more effectively on solving the problem. Here are some key points to consider in investing in a vertical SaaS play: While the target application may be narrow, make sure the market is big enough to support a venture business. A vertical SaaS business starts with a specific application to win a place in a customer's business. Once inside, the vertical SaaS seeks to take on additional applications. Later, the vertical SaaS business can extend to other businesses connected to the customer. The key to a vertical SaaS play is to have a control point in the business, such as the core customer data, or an efficient platform for managing applications, or a technology such as Artificial Intelligence. Once established, the control point opens the door to other areas in the customers' business. Investors should look for the control point to see how the vertical SaaS play will grow. Vertical SaaS businesses require less capital to launch and scale. This reduces the amount of funding the startup needs to raise. Consider these steps in investing in a Vertical SaaS business. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Advisor Shares Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Startup founders can find additional support through advisors. Advisors are typically experienced operators who previously ran a startup and now provide coaching and consulting services. The startup brings in an advisor to coach on areas that are unfamiliar to the founder. They often have industry connections, sales experience, or funding contacts. The advisor should have enough time and experience to provide value to the company. Advisors are compensated with advisor shares. They earn them over time through vesting with their consulting work rather than their investment dollars. Advisors typically aren't in a position to be an employee through lack of time on their part or lack of resources on the startup's part. Compensating with shares incentivizes the advisor to do their best, as they'll receive their payout when the company exits. Equity shares paid to the advisor are typically a quarter to half of one percent of the outstanding shares. These shares vest over a one to two-year period, typically without a cliff. This means the shares start vesting immediately. It's best to sign one-year agreements and no longer, as the startup will grow and its needs will change. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Impact of VC on the Entrepreneur Ecosystem Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Venture capital plays a key role in entrepreneur ecosystems. The VC sits at the nexus of startups, innovation, and entrepreneurship. While not all startups receive VC funding, most startups seek investment from the VC. Here is how the VC impacts the entrepreneurial ecosystem: Providing funding for startups with venture-level potential. Applying business skills to early-stage startups that may have inexperienced founders. Attracting capital to the ecosystem. This means drawing other investors into the ecosystem to provide funding. Networking the key players in the community together. VCs foster needed interactions between startups, providers, and investors. Creating new jobs for the ecosystem. Funding creates new jobs that propel the startup forward and grow the ecosystem. Fostering entrepreneurship and innovation. The VC catalyzes the development of new products and business models. Venture capitalists help spur the growth of entrepreneurship. Consider attracting key venture capitalists to your entrepreneur ecosystem. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Write Concise Investor Updates Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Founders should keep their investors up to date on the business. Investor updates on a regular basis are important. Here are some key elements to include in your investor update: Remind the investor what you do in one sentence. Investors often have dozens of startups ongoing, so it's helpful to remind them. Start with the current month's focus for the team. Talk about wins as well as losses. A few bullet points on each should suffice. Next, show the metrics for key areas such as cash, revenue, and product development. Discuss the team by showing who is coming and who is going. Indicate where you need help at this moment. Give a shout-out to those investors who helped you in the past month. This will encourage other investors to contribute. Summarize each topic into one sentence. This gives the investor an overview in a short amount of time. The investor update should show them how they can help. Finally, always be open and honest with the investors. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, Hall Martin welcomes Uli Chettiapally, a distinguished physician, researcher, and healthcare innovator from Burlingame in the San Francisco Bay Area. Chettiapally shares his journey and expertise in driving physician-led innovation and collaboration through his firm, Innovator MD. He discusses how frontline medical professionals can identify unmet clinical needs and develop scalable solutions with the support of specialized education and networking opportunities provided by Innovator MD. The conversation delves into the challenges and opportunities in funding healthcare startups, the role of AI and data in improving patient outcomes, and the importance of involving physicians early in the innovation process for realistic and effective healthcare solutions. Chettiapally also highlights his new venture, Sirica Therapeutics, aimed at revolutionizing autism treatment, and urges listeners to connect with him on LinkedIn for further collaborations. Visit InnovatorMD & Sirica Therapeutics at Reach out to at _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Challenge With Solo-Founder Startups Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Many investors avoid investing in startups with a solo founder. Here are some reasons why: The company is at risk in case something happens to the founder. There's no one there to pick up the business. The lack of additional founders often means the company has limited growth potential. It takes multiple skills and people to grow a business. It takes longer for the startup to accomplish the work because there is only one founder. The solo founder startup has fewer family and friends for funding. Early-stage funding is built on the founders' network. The fundraising takes longer as there's only one founder to hold the meetings. Multiple founders can cover more ground in following up with investors. The startup has limited resiliency. With more founders comes a stronger base to lead the company. For startups with a solo founder, consider building a more robust team around the founder to avoid these issues. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Incentives for Investors Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Closing the fundraiser can sometimes be a challenge. In down markets and uncertain economic conditions, investors hesitate to commit. Consider incentives for investors to move the fundraising to a close. Here are some key incentives: Offer advisor shares to investors who invest above a minimum amount. This gives the investor additional shares in return for their support. Negotiate the value of the advisor shares based on the work the investor will provide. Offer warrants to investors who invest within a certain time period. Warrants give the holder the right to additional shares. Finally, consider adding preferences to the terms sheet for investors who come into the round. Preferences give the investor dividends, which in most cases will be accruing rather than paying out. Put a deadline on the incentives to move the investors to action. Consider a deadline in the 1-2 month range. Consider these incentives to close investors to finish the round. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Answer Questions You Don't Know Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors ask many questions of startup founders. Founders should know their business and, in particular, their numbers. Sometimes an investor will ask a question that the founder doesn't know. Here are some key steps on how to answer questions you don't know the answer to: First, make sure you understand the question. Probe to find out more about it. If it's a question requiring a simple answer that you don't know, then state you don't have it readily available, but that you will find it for them. If it's a deeper dive question, then break the question down into separate components and open a dialog on the subject. Explain what you know so far. Describe what you're doing to learn more in this area. List what you hope to accomplish with the answer. Invite feedback on what to do as well. While this may not answer the question in a succinct fashion, it shows how you are approaching the situation. Use the question as an opportunity to show you have a plan. Demonstrate what you have done so far on it. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Perform Technical Due Diligence Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors perform diligence on a startup before investing. Most of the diligence focuses on the financial aspects of the business. Technical diligence is just as important. For startups, it's also important to focus on the technical aspects. Here's a list of areas to review for technical due diligence: Architecture Review the technical architecture for scalability and robustness. Check the architecture for fit with the application. Code Review the code for quality and documentation. Are there processes for testing and verification? Security Review the code for security measures. Perform penetration exercises to check its strength. People Interview the technical team for their technical background and skills. See if the skills match the project requirements. Intellectual property Review the intellectual property to see if the key technical features are covered. Consider these steps in performing technical due diligence on a startup. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Benefits of Family Office Funding Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Family offices bring many benefits over other investor types as a funding source. Here's a list of reasons why family offices should be considered for your fundraising: Family offices have deeper pockets than angel investors. This allows them to make more follow-on investments. Family offices are not tied to a ten-year fund cycle as venture capitalists are. This allows them to be more patient for the exit. Family offices will fund deals outside the traditional venture model. This provides capital for a wider variety of startups. Family offices typically don't have a Limited Partner base to appease. This allows them to invest at other times in the startup's life cycle. Many family offices have deep experience in business. This gives the startup another source of mentorship for growing their business. Family offices can take the role of a passive investor. This gives the startup the freedom to take the company in the direction they want. Consider these benefits of taking family office funding. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Hone Your Deal Selection Process Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Investors funding startups go through a great number of deals to find the ones to fund. The investor won't know for several months or years if the deal is going to work out or not. The startup's fundraising is typically over after six months or a year. The investor often brings their personal business experience to the selection process. For startups, this may or may not be the best way to screen startup deals. Markets and technologies change over time, so it's important to keep up to date with one's selection process. Here's how to hone your deal selection process: For the next twenty-five startups, write out which ones you would invest in and why. Do the same for those you would not invest in and state why. Revisit those twenty-five startups three to six months later to find out what happened to them. Compare their outcomes with your written projections. This will tune your selection process by giving you more factors to consider. From time to time, hone your selection process to find out what's working in the startup world and what is not. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, Hall Martin welcomes Abe Kwon, a partner at Lowenstein Sandler, LLP, a renowned national law firm with a strong focus on emerging companies, venture capital funds, and investors. Abe Kwon shares his extensive experience as a startup venture capital lawyer and provides key insights into the critical legal considerations for early-stage fundraising, especially regarding venture capital, SPACs, and alternative capital vehicles. The conversation delves into best practices for governance and board structuring as companies grow, emphasizing the importance of trusted legal counsel in navigating these complex waters. Abe Kwon discusses the growing trend of cross-border investments and the complexities early-stage startups face when hiring contractors or employees abroad. He highlights the resurgence of crypto and digital securities, providing his perspective on evolving legal requirements and the importance of staying updated with regulations. The episode also covers strategies for preparing for M&A and IPO events, stressing the importance of having a solid legal framework from day one to ensure smooth exits. Abe Kwon shares lessons learned from challenging deals and offers practical advice for founders in choosing the right legal partner and preparing for due diligence. The discussion wraps up with an exploration of trends in the ESG and impact investing space and how legal frameworks are adapting to sustainability-based capital. Abe Kwon also touches on his involvement in national innovation ecosystems and the impact on local startup communities. Visit Lowenstein Sandler LLP at Reach out to at ; _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The KISS Note Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. KISS in the startup world stands for Keep It Simple Security. It's similar to a convertible note. Here are the differences between a KISS and a convertible note: The KISS gives the holder the right to participate in future funding rounds. Convertible notes only convert the current debt into equity. The KISS gives the holder a “most favored nation” clause, which means the holder gets the best terms of any investor in the round. The KISS gives the holder additional liquidation preference rights. Convertible notes give no liquidation preferences. The KISS note is more investor-friendly than a convertible note. In addition, the KISS note provides representation and warranties, which means the founder has disclosed all relevant information and is liable if not. The KISS can be transferred to others without permission from the founder. The KISS, like convertible notes and SAFE notes, is easy to use and simple to apply. Consider a KISS note for your fundraiser. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Under Promise, Over Deliver Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In fundraising, the startup founder should underpromise and overdeliver to the investor. Here are some key areas to apply this: Forecasting. Most founders overpromise and underdeliver on their sales forecast. Instead of over-promising on the revenue results, forecast a lower number and then show how you exceeded the forecast. Planning. Most founders overpromise on their progress in building products. Instead of overpromising, set a less aggressive goal and show the investor how you are ahead of plan. Hiring. Most founders set an aggressive goal for how many team members they need. Instead of hiring the full headcount, show how you accomplished the goals with a smaller headcount. Fundraise. Most founders set ambitious goals for their fundraisers. Instead of proposing the ideal fundraising timeline, set a lower goal. In the updates to the investor, show how you are ahead of schedule on the raise. Apply these steps to under-promise and over-deliver to the investor. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Use Framing in Your Pitch Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In pitching investors, framing can be used to position the startup as a successful business. Framing is how you structure your message to shape how your audience perceives it. It can be used to generate credibility and overcome objections. Start with a problem statement and a compelling solution. Position the team as credible and trustworthy. Articulate the benefits of the solution throughout the pitch. Show how it aligns with the goals of the investor, which is to make a return. Contrast is a framing technique. Use it to show the difference between the current problem and the promised future of the solution. Start with what you want the audience to think and work back to the solution that creates that result. Positioning is another framing technique. Use it to place your startup as superior by showing the competitive advantage. Use framing in your fundraising pitch to investors. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
The Myths of Biotech Investing Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Biotech investing differs from tech investing. There's often no revenue traction to assess. The startup must navigate the FDA path while dealing with cutting-edge devices and therapeutics. Here are some myths of biotech investing: Myth 1-Biotech startups are building companies. In many cases, the biotech startup will sell during the clinical trials or at FDA approval. They rarely proceed to launching a business. Myth 2- Biotechs take much longer than tech companies to exit. Most biotech startups exit in the 3 to 5 year range, which is often shorter than tech companies. Myth 3- Regulatory is the key hurdle to overcome. In reality, it's proving the therapeutic works. Most drugs fail in clinical trials and never reach FDA submission. Myth 4-Reimbursement is the key to a successful biotech therapy. In reality, it's showing value to the physician and patient through high efficacy and low toxicity, which is the key to success. Consider these myths in analyzing biotech startups for investment. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
In this episode of Investor Connect, Hall Martin speaks with Rachna Dayal, a global health biotech and venture investment expert, founder of Sugati Ventures. Rachna shares her transition from corporate roles at Johnson & Johnson and Philips to founding and running a venture fund focused on transformative health tech startups. She talks about the major differences between working in large corporations and managing a small VC fund, emphasizing the importance of flexibility and addressing high unmet needs in healthcare through innovative solutions in medical devices and AI-enabled platforms. Rachna highlights her investment thesis around consumer-first, purpose-led brands, particularly focusing on life-saving devices and enhancing quality of life, and discusses the crucial role of founder-market fit and diverse backgrounds in fostering innovation in the healthcare space. She also touches on current trends such as the rise of AI in healthcare and the impact of economic conditions on venture capital, offering advice for new investors and emphasizing the need for perseverance during tough times in the investment landscape. Visit Sugati Ventures at Reach out to at _______________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
How To Close a Strategic Investor Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Strategic investors are large companies that use startup investments to further their business objectives. They rarely invest to make a financial return. They fund startups to stay abreast of new technologies and markets. They often invest in advance of buying the startup. To close a strategic investor funding, consider the following: The investor doesn't care about the market size, competitor analysis, or go-to-market. They care about furthering their own strategic goals. Align the presentation with how the startup will help them reach their objectives. Focus the effort on building products and testing markets that are important to the strategy. Use these tools to gain an introduction to the key people at the strategic level and their priorities. Point out the key value propositions of the startup and where they should look for entry points into the market. Identify the key decision makers and keep them informed of your progress. Be patient with the corporate process, as it will take time. There's typically a small number of people focused on funding startups at their company, so don't expect significant resource commitments. Consider these steps in closing a funding round from a strategic corporate partner. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Tips on How To Follow Up Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In raising funding, investor follow-up is the critical work of the campaign. Timeliness is a key factor. Each day that passes without the follow-up degrades the value of the interaction. Here are some tips on how to follow up with investors: After a pitch, set up a follow-up schedule starting with the day after the pitch. Then repeat the follow-up three days later, one week later, and two weeks later. This keeps the founder top of mind. Each follow-up provides new information about the business and how it is doing. Use the follow-up process to build a relationship with the investor. Set up a system to track investors and plan out updates. Take casual conversations with investors and turn them into coffee meetings to discuss further. Take investor questions seriously and answer the next day. Send a thank-you note to those who made an introduction and the results that came from it. Timeliness of follow-up is as important as the content provided. Consider these tips on how to follow up with an investor. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Best Practices in Raising a microVC Fund Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In raising a microVC fund, consider the following: It takes 12 to 18 months to raise an initial fund. Most funds start off in the $10M to $25M range. With a successful funding record, one can move up to the $35M to $50M range. Limited partners will be family offices and high-net-worth individuals. In raising funds, consider these best practices: Show how your fund is unique and differentiated from other funds. Make clear the vision for the fund and what it will accomplish beyond the return to the investor. Show the competitive advantage of the team and its network. Highlight the track record of the team in deploying capital. Look for an anchor investor who will lead the fund and place a sizable amount to start. Build out the team so the fund is not a solopreneur endeavor. Fund closings range from 3 to 5 rounds over the course of the raise. Give incentives to investors to join the fund, such as access to direct investments that are doing well. Consider these best practices for your microVC fund. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .
Investors Want To Know How the Business Will Be Successful Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Most first-time startups pitch their product to the investor rather than their business. They often spend a great deal of time on how the product works. Investors want to know how the business will be successful, not how the product works. Shift the focus on the product from how it works to how it enables business success. Describe how the business will create the product at a reasonable cost. Show how customers will discover it and what steps the business will take to make them successful with it. Discuss how the product impacts the customer, such as saving them time, money, or effort. Show the monetization model and how customers will pay for it. Show why the customer will continue using it over time. All of these elements point to a successful business. Focusing on how the product works misses the point the investor seeks. Instead, show how the business will be successful. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. _________________________________________________________ For more episodes from Investor Connect, please visit the site at: Check out our other podcasts here: For Investors check out: For Startups check out: For eGuides check out: For upcoming Events, check out For Feedback please contact info@tencapital.group Please , share, and leave a review. Music courtesy of .