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E-Book & Courses: https://linktr.ee/doctortkpsych1. 2:35 – DTA2. 3:35 - DTA PLAT3. 4:35 - Aligned Marketing Academy4. 6:55 - MVP Coaching 5. 8:35 - Live Mastermind 6. 10:48 - 60 Digital Product Ideas Ebook - 7. 11:22 - Unleash Your Inner Boss8. 12:05 - Time Audit & Dream Schedule - 9. 13:10 - Abundant Vacation Guide10. 14:00 - Private Practice Playbook11. 16:30 - Business By Design12. 19:20 - Kajabi - https://app.kajabi.com/r/FGQjqxYr13. 21:07 - Converkit - https://convertkit.com/?lmref=HYBVyg14. 22:27 - Hello Audio - https://helloaudio.fm/?fpr=tekesia6515. 23:47 - Amazon - https://www.amazon.com/shop/doctortkpsych16. 25:05 - Quickbooks 17. 25:46 - Gusto - https://gusto.com/r/tekesia218. 26:34 - Google Adsense 19. 27:23 - Instagram Bonuses 20. 27:51 - Simple Practice - https://www.simplepractice.com/referral?p=f407ed71d221. 29:12 - Monday - https://mondaycom.grsm.io/lnnqg0jvv50wConnect with Doctor TK On InstagramOn Youtube
Topics: (00:00:00) - Intro (00:05:10) - The decision to live in Idaho (00:08:21) - Nathan's flying hobby (00:15:09) - Building Flywheels (00:46:07) - Incentive compensation and giving people ownership (01:06:39) - Inflection points in building ConverKit (01:14:16) - How to work on a ton of things (01:23:15) - What are the rules of thumb you use the most in life? Links: Nathan Barry on X ConvertKit Nathan's website Elon Musk by Walter Isaacson Good to Great by Jim Collins Small Giants by Bo Burlingham To support the costs of producing this podcast: >> Buy a copy of the Navalmanack: www.navalmanack.com/ >> Buy a copy of The Anthology of Balaji: https://balajianthology.com/ >> Sign up for my online course and community about building your Personal Leverage: https://www.ejorgenson.com/leverage >> Invest in early-stage companies alongside Eric and his partners at Rolling Fun: https://angel.co/v/back/rolling-fun >> Join the free weekly email list at ejorgenson.com/newsletter >> Text the podcast to a friend >> Or at least give the podcast a positive review to help us reach new listeners! Important quotes from Nathan Barry on building audience, wealth, and startups: "If I look back at all the good things that have happened in my career in the last 3 years, they all come from writing. One little habit of writing 1,000 words a day revolutionized my career." — Nathan Barry "ATTENTION IS THE MOST VALUABLE RESOURCE" — Nathan Barry "When you start writing you don't have to worry about crafting perfect prose. Instead you just need to focus on teaching useful skills." — Nathan Barry Making money is a skill—like playing the drums or piano—that you can get better at over time. I wouldn't expect to be able to sit down at a piano for the first time and play a concerto. The same is true for making money. This is why most first companies fail. — Nathan Barry, Ladders of Wealth Creation
We are joined by the Founder and CEO of ConvertKit, Nathan Barry. Nathan might be the most transparent business builder we've ever encountered, and he's conveniently built one hell of a newsletter software business while operating that way. We dive into the various hype cycles of newsletters, the evolution of the creator economy, and Nathan's own approach to content and transparency. Whether you're a media executive at a major company, or an individual creator in the first innings of launching whatever you are launching, we truly believe you can learn a ton from Nathan. For the full show notes, transcript, and links to the best content to learn more, check out the episode page here. ----- This episode is brought to you by Scribe. Scribe is the presenting sponsor of this episode of Making Media and the magic behind the Colossus transcripts. One of the best decisions we made at Colossus was transcribing all of our audio into a searchable transcript library. We had been using another provider up until the summer of 2022 but we were constantly having issues with accuracy if our audio was just the slightest bit impaired. Whether it's training sessions, internal Q&As, or for media purposes, the value of transcripts is huge. And we are not alone. Scribe is the transcription service that powers all of S&P Global - like CapIQ - and the client list includes our friends at Tegus. Go to joincolossus.com/scribe to unlock 150 minutes of free transcription and test their capabilities. ----- Making Media is a property of Colossus, LLC. For more episodes of Making Media, visit joincolossus.com/episodes. Stay up to date on all our podcasts by signing up to Colossus Weekly, our quick dive every Sunday highlighting the top business and investing concepts from our podcasts and the best of what we read that week. Sign up here. Follow us on Twitter: @ReustleMatt | @domcooke | @MakingMediaPod | @JoinColossus Show Notes (00:03:24) - (First question) - The problems as they existed a decade ago versus the problem ConverKit is trying to solve now (00:06:13) - Whether or not the TAM of email marketing is expanding (00:09:14) - The value of an email subscriber compared to an RSS feed subscriber (00:11:25) - Differences between producing media as an individual and as a brand (00:13:12) - Brands who have produced content well in the podcast space (00:15:32) - Changes to the creator ecosystem and where creators should start today (00:17:56) - Timeless growth strategies to consider as a creator (00:20:31) - What he uses his podcast for and being clear about the audience (00:25:25) - Timely content, timeless content, and the trade off being made for either form (00:26:30) - The motivation for ConvertKit's annual conference and measuring the ROI on customer acquisition (00:31:36) - The acquisition of FanBridge and the impact it's had on their business (00:36:42) - Whether or not more acquisitions are on the horizon for him (00:40:07) - Changes in email customizability and the runway for further innovation (00:42:49) - Potential opportunities to innovate and expand on the RSS feed protocol (00:44:29) - The rapid expansion of the creator economy during the pandemic (00:46:12) - Being open and transparent and a possible tipping point for overdoing it (00:55:55) - Reflecting on working so hard for a decade and lessons learned from it (00:56:47) - Launching a local newspaper and how it fits into his grander vision (00:59:43) - Debrief Learn more about your ad choices. Visit megaphone.fm/adchoices
This is the final installment of the Unstarving Musician websites for musician series. I decided to call this one "Everything Else." You can find links to the first four episodes in the series in the show notes for this episode at UnstaringMusician.com, episode 248. Choosing A Theme We'll begin with choosing a theme. Look for a theme with a design layout that supports your brand and vibe. The theme should be a fit with your music, while supporting your goals. Your theme needs to look good without compromising usability and simplicity. The menu layout should be easy for visitors to navigate. A menu located at the top is always good, and locating it on the side is okay too. Sub menus should be easy to find. And it all needs to be easy to read. Not everyone has 20/20 vision! Your theme should allow for easy content creation and layout And it should be or have: Easy to customize A responsive design (mobile friendly) Updated regularly Features you need Good ratings and reviews An active support team Optimized for search (SEO) A popular theme provider for WordPress is themeforest.net. I encourage you to also consider a Wordpress core themes, if you do in fact choose Wordpress as a platform. Site Content Homepage content is arguably the most important, as it will be your most visited page. Begin by defining your purpose. The objective of the copy should support the goals of your music business. Example goals include: Sell merch or services Build traffic to increase revenue Attract new fans Generate leads Attract subscribers and build a community Understand Your Target Audience As you write copy, consider that it should hook prospective fans and supporters. You want to get into their mindset by thinking about these questions. Who are the people coming to your site? Are they fans, supporters, venues, talent buyers, venues? What problems do they want to solve? What search terms would they use to find music sites like yours? By writing in the ways that your visitors speak and search, you can start building up a relationship of trust. If you answer their specific questions or solve their problem, they may become your loyal audience. Know Your Competitors In the musician world, knowing your competitors can be thought of as “know your peers.” See what other artists in and around your genre are doing, and take note of what appears to be working for them. Borrow ideas and find inspiration in knowing your competition and peers. Lessons from the business world Search your main genre, product, service, or topic in Google. Discover which sites are ranking, and investigate what they are doing. What is the primary thing they offer? And how are they offering it? What type of content do they use on their main pages (success stories, videos, statistics)? What audience are they targeting? Hook Your Readers from the First Line You have 15 seconds or less to capture your site visitor's interest. If you manage to do this this, your next challenge is to get them to stay on the site. You can start your copy with some exciting news or data, a one-sentence story or a question. Make sure people are hungry for more content after reading your site introduction. Make Your Copy Scannable Your site layout is important. Most people skim read, so ensure that the text is easily scannable for them. Include headers, bulleted and numbered lists, descriptive subheadings and white space between paragraphs. Help Readers Navigate There are multiple ways that audiences find web content. It could be from a post shared on social media, via links on other websites, via a marketing email or through a search engine results page. People who find out about your website might not be that familiar with your brand or music, but they will appreciate a website that's clear in what it offers. Use relevant links for further details in your copy. Prominently display links to your social media accounts on your website to create connection between your brand and site visitors. I recommend including social links on every page of your website, or at least on your home, contact and about pages. People may leave your site, but they may become your social media followers and return to the site later. Talk to Readers as You Would a Friend Create a bond between your brand and the client using techniques like these: Use an active voice sentence structure like “You can book us for your private event” instead of “Our band can be booked for private events.” The passive voice is relevant when you want to sound more formal; in other cases, use the active voice to sound more personal. Address your readers directly with “you," “we” to speak from the point of view of a company (or band), and “I” for an individual voice. Write in Layman's Terms Keep your copy concise and simple. Research from The Literacy Project (sadly) tells us that the average American reads at 7th to 8th-grade level. By using simple language, you're more likely to help readers understand and remember more of what they read on your site. Use short sentences to help communicate your message clearly. Limit the use of adverbs and adjectives to keep sentences short and snappy. Avoid industry jargon. Not all readers are experts, so replace professional terminology with simpler alternatives and use hyperlinks to other articles to provide additional information. Proof read your copy to avoid spelling and grammatical errors. Encourage Readers with a Call-To-Action (CTA) The purpose of your web copy is to encourage some kind of action. Perhaps you want visitors to make a purchase, subscribe or join your mailing list. By including a clear call to action using words like “Join,” “Sign Up,” “Get a Call,” “Subscribe,” “Watch,” and “Learn More” you can help to initiate the desired action. Demonstrate that your CTA is worth it. A good strategy is to include some proof to back up statements you have made about your products or services. This might be through success stories, original research data, customer testimonials, press releases, awards, a relevant expert's biography, or partnerships. Your site visitors and subscribers will also appreciate freebies like free music downloads or some type of useful and hard to find information. Add Visuals People remember only 20% of what they read, but 80% of what they see and do. You can help site visitors process info by including infographics, pictures, graphs or videos in your copy. This will also help grab their attention. Optimize for Search Engines You aim to produce copy which will be valuable to site visitors and help them to make decisions. Here are some need-to-know basics of SEO (search engine optimization). Include keywords in headlines and sub-headers Add your primary keyword to the title and H1 (primary heading) Included 5-10 additional keywords to subheadings and body text Include metadata by describing specific images, links and pages in 1-2 sentences Make your URLs readable to help your readers to understand what's inside the page Add relevant and helpful links to encourage visitors to stay on your website Optimize your visual content by adding alt tags to images and by resizing them Keep Your Website Fresh and Up to Date Refresh your content from regularly by adding new relevant information Monitor the performance of your copy. Underperforming copy may need more examples, tips, and practical details. Repurpose your content by trying different formats, such as video and incorporating it into your website. Optimize internal linking. Add links pointing to new articles and blog posts with related topics Core Elements Recap & Reminders These are core elements that should be part of your site content. Logo Header image Artist bio Mailing list sign-up form Music samples Professional photo(s) Video News & upcoming shows Social media icons Ways for fans to support you (i.e. tips, subscription, purchases, etc.) Add an online store A well organized navigation menu Email Forms & Incentives “Email remains an essential way to communicate with your most invested fans. Grow your list of contacts by adding a sign-up form to your Home and Contact pages. Make sure to collect those emails as a concrete way to reach people with your newsletters.” – Bandzoogle “The most successful musicians have learned that email marketing is one of the most valuable tools a musician or band can have.” –ConvertKit First, start a list. If you've been collecting emails at shows or for venues, use them. Start with a spreadsheet, as they can be easily uploaded to any email service. Your fans want to connect with you. If someone joins your email list, they're officially super fans. They want to hear from you. They didn't sign up to hate your or delete your emails. :) They might not know they're super fans until you give them a reason to subscribe. Ways to get fans to join your email list Trade a free song for their email address Offer a one-time discount on merch Add a pop-up form to your website with an offer to send a discount code for your online store Have email list exclusives like ticket pre-sales Always make big announcements to your email subscribers first Email is an owned—not rented—relationship The fans you have on your social media profiles are essentially rentals. Social media companies can and will completely throttle your reach, requiring you to pay to get posts in front of your fans' eyes. The bigger your following gets, the smaller percentage of fans who see your posts–unless you pay to boost them. Compare this to email marketing. Every time you send an email to someone's list, you're almost guaranteed that they will get that email in their inbox. Unlike social marketing, email marketing lets you own the relationship with your audience. It's easier than ever to use email marketing software. These days, email providers like ConvertKit make every element of email marketing—from getting new subscribers to converting sales relatively easy. For example, if you wanted to only send emails to certain geographic regions, you used to have to create spreadsheets and lists with different subscribers. Not anymore. Email service providers include geo-data, giving you a better idea of where your subscribers are actually located. If you're into automating things (and you should be), you can now automate an album release cycle with the click of a button. Automation takes something that's a huge process—like promoting an album before its release date—and automates a huge chunk of the work for you. Totally worth the time investment to set up. Your email list offers revenue opportunities Here are some ways to make money through your email list. Tips If you're still recording your album and don't yet have merch to sell, you can still make money via tips. You can use a third-party service like Buy Me a Coffee, Venmo, or CashApp. Or you can ask your fans to send tips directly through ConvertKit's Tip Jar. You can add a tip jar wherever you want to collect tips from fans. Here are a few ideas: • Social media profiles and bios • Email footers • Website pop-ups or animation • Link page feature Record and merch sales Your email list should be part of your album release strategy, but you needn't stop promoting your record once it's out. You can continue to promote your album through your email list—even selling digital copies directly through ConvertKit. Fan club subscriptions You can create fan club subscriptions with Bandzoogle or ConvertKit. Fan clubs are a tried-and-true method of wrangling your biggest supporters to not only support you regularly, but also build a long-lasting relationship with them. Through digital subscriptions, you can set multiple tiers with different support levels, much like Patreon. Ticket sales Ticket sales are where having a big email list really helps. If you have a large and diverse email list on a service like ConverKit, you most likely have useful geo-data. This means that when fans open your emails, you'll have a good idea of their location, meaning you can send them emails tailored to the shows closest to them without giving the rest of your list a case of FOMO. Raise money to record your album These days, bands can go directly to their fans to crowdfund their albums, and you can do the same on Bandzoogle, ConvertKit and many other platforms. Selling Music Merch and More If you have the right product, you can create significant additional income. Start creating products by first developing your brand identity. Do your best to create strong brand identity that provides a unique way of identifying with fans. When brainstorming merch concepts, think about: • What are you trying to communicate through your merch? • What do you want people to remember about it? • How do you want your fans to feel when wearing, using or displaying it? Create high-quality merch by ensuring your photos, designs and marketing are up to date and on brand. Your merch company can likely provide some high-quality photos for use these on your site. I can't stress enough the important of making your merch look high-quality and professional. Printful is one company that helps artists design, print and ship merch and they integrate will with Bandzoogle and Wordpress. They have on-demand service, so that you only pay when you have orders. Printful can also print and ship everything under your artist brand with custom labels and other branding options. Look to other artists for inspiration on how to promote your merchandise, and make your merch accessible to your fans. Merch doesn't need to start and end with tees and hoodies. Be creative and culturally relevant. It's not all about profit. Do your best to produce things that are relevant to your audience. Set Up Shop Choose an eCommerce platform that suits your niche, and build your merch store. Your e-commerce options include Shopify, Woocommerce for Wordpress, Bandzoogle, Bandcamp, ConvertKit and more. Link your store to your social media. Link your merch on your streaming profile (e.g. Spotify profile). Some streaming services allow you to sell merchandise directly to fans. SEO (Search Engine Optimization) This is a big topic, so try not to get overwhelmed. Just take this part, one bite at a time. Research keywords, such as popular artists or hits, that fans might use to search for your music. After finding the keywords, use them in the metadata on your website and content. Include synonyms of the keywords to cover the variety of search terms that your fans are likely to use. You can use tools like Google analytics and Spotify for artists to prime your content. Optimize your website • Meta descriptions help internet users to get an idea of the type of music you create. • Title tags are the headlines that the search engine will find when users search for content. • Headers are titles that separate different sections of a post on your website. Update your website frequently, as Google crawlers prioritize unique content when ranking webpages. This could include posting snippets on different issues and linking to new songs on YouTube. Use a reputable website hosting company. This will help your site speed. The hosting company you choose should guarantee 99.9% uptime. Enhance fan engagement Keyword optimization should involve creating content that enhances fan engagement. One way of doing this is by updating your site with the latest and greatest content related to your brand. Create new pages for every event and new music releases. Your site should be optimized for all searches related to events and music. Optimize for mobile–this is important! The good news is that most platforms handle the heavy lifting in this area. Just make sure that all the content can load quickly on mobile devices. Create Backlinks Backlink is an SEO term, and is a powerful way of improving the rankings of your site. You can generate backlinks by making guest posts on popular music sites and by soliciting mentions from social media, YouTubers and even venues where you perform. One strategy I use for this podcast is asking guests to link to their episode and embed their episode on their website. Create a YouTube channel YouTube is second only to Google in terms of search queries, so it helps to have a strong presence on this channel. A YouTube channel will attract fans to your curated content and direct them to your affiliated sites. YouTube has tools to help you optimize your channel. Create YouTube playlists. Google favors channels with playlists. SEO music marketing is a long-term commitment. Digital marketing for musicians can be a daunting task. Take it one bite at a time, and you can always hire a digital marketing agency to optimize your content. Launch The key to a successful and effective launch is to get the word out so people know about it! Here are five website launch announcement ideas: Announcing your launch date and time on social media • A countdown is a great hype element! • Give your followers plenty of notice, so they can plan on joining the party! • Give fans and followers behind-the-scenes images and sneak peeks • Create buzz by sharing photos and teasers about the new website Share details about the process and plant seeds about the launch long before you release specific details. Invite your followers to stay tuned for announcements. Keep the conversation going and generate as much hype and anticipation as possible before your site goes live. Another great way is to create hype and engagement is to send people to your site before launching, with a coming soon page that captures their emails and creates intrigue. This is also a great spot to have a countdown clock. A coming soon page will also help by giving you a way to bring attention to it on your social channels, while ensuring everything is still private until launch day. Blog about it and have a freebie or giveaway Launching your new website is not only about teasing, but also creating valuable content, and a freebie is a great addition to your launch and get people interacting with your content. You can create a blog post about your new website launch (really tell the story of the process) and have a freebie or giveaway as an add-on to get people on board with following you and not just visiting for the launch to never come back. You can also use this opportunity to promote products that you plan to release when your site is live! Send an email to past venues and customers Reach out to past venues and customers to let them know about the new website and all the cool stuff you have planned with it. They're likely to appreciate the update. You might even renew a relationship in the process. If any of these people are influencers or have complimentary audiences, you can ask them to share the news of your website launch. Continuity and Maintenance Websites require fresh content. The also require maintenance. These facts are important to search-ability and user experience of your website. Fortunately, the maintenance part can be greatly automated. Most hosting platforms offer full automation of site maintenance. The primary facets of maintenance and continuity are security, software updates, backups and link checking. There are other nuances, but these are among core areas that you should pay close attention. Maintenance on a self-hosted Wordpress site will require more hands on planning than if you use a platform like Bandzoogle or Squarespace. Content requires you, the creator. Sometimes this can feel unfortunate, but then again you are a creator. :) The key to consistent content creation is planning, and the best tool I can think of for this is a content calendar. I use a Google sheet and Trello recommend for this. However you do it, it's important that you have a means of capturing ideas and planning out your content. Planning can include drafting social posts, scheduling music release content and outlining articles. When it comes to capturing ideas, you can do this in a physical notebook or on your phone. What you don't want to do is come up with a great idea during a walk or in the middle of the night, only to forget the idea. So write it down! Or dictate it with your phones voice recorder. You can add it to your content calendar later. The best advice I can offer here is to NOT launch it and forget it. Nothing good will come of that. Have questions about any of this. Feel free to contact me. Find all my contact details here. Support the Unstarving Musician The Unstarving Musician exists solely through the generosity of its listeners, readers, and viewers. Learn how you can offer your support. This episode was powered by Music Marketing Method, a program for independent musicians looking to grow their music career. Music Marketing Method was created by my good friend Lynz Crichton. I'm in the program and I'm learning tons! I'm growing my fan base and learning about many ways that I'll be earning money in the new year. It's also helping me grow this podcast. How cool is that? To lean more and find out if Music Marketing Method can help your music career, visit UnstarvingMusician.com/MusicMarketing. This episode of the was powered by Liner Notes. Learn from the hundreds of musicians and industry pros I've spoken with for the Unstarving Musician on topics such as marketing, songwriting, touring, sync licensing and much more. Sign up for Liner Notes. Liner Notes is an email newsletter from yours truly, in which I share some of the best knowledge gems garnered from the many conversations featured on the Unstarving Musician. You'll also be privy to the latest podcast episodes and Liner Notes subscriber exclusives. Sign up at UnstarvingMusician.com. It's free and you can unsubscribe at anytime. Mentions and Related Episodes Choosing A Website Selecting the perfect theme Building the perfect homepage for your band website Band website complete checklist Writing awesome website content Email marketing for musicians Musicians email marketing with ConvertKit Guide to merch for music artists Selling merch Bandzoogle's guide to selling band merch 10 SEO tips for musicians 6 ways to promote your music SEO for musicians SEO checklist Successful website launch ideas Trello ThemeForest Bandzoogle Printful ConverKit Why Do I Need A Musician Website? (Ep 237) Free vs Paid Hosting For Musician Websites (Ep 239) Choosing A Domain For Your Musician Website (Ep 241) Choosing A Platform For Your Musician Website (Ep 242) Resources The Unstarving Musician's Guide to Getting Paid Gigs, by Robonzo Music Marketing Method – The program that helps musicians find fans, grow an audience and make consistent income Bandzoogle – The all-in-one platform that makes it easy to build a beautiful website for your music Dreamhost – See the latest deals from Dreamhost, save money and support the UM in the process. More Resources for musicians Pardon the Interruption (Disclosure) Some of the links in this post are affiliate links. This means I make a small commission, at no extra charge to you, if you purchase using those links. Thanks for your support! Visit UnstarvingMusician.com to sign up for Liner Notes to learn what I'm learning from the best indie musicians and music industry professionals. Stay in touch! @RobonzoDrummer on Twitter and Instagram @UnstarvingMusician on Facebook and YouTube
What's up everyone! Today on the show we've got one of my favorite email marketers and arguably the funniest marketing twitter account to follow, we're joined by Samar Owais. She's a top Email pro and female entrepreneur based in Karachi, Pakistan. She designs email strategies and writes email copy for SaaS & eCommerce clients with a simple goal: increase conversions and reduce churn.She isn't your average consultant though. Samar is a model of courage and heart, known for being fiercely independent, doing excellent work, caring about results and always telling the truth. She's worked with big brands like Drip, Pinterest and Hubspot, as well as solopreneurs like Paul Jarvis, Fix my churn, Copyhackers and a growing list of smaller Ecomm businesses. She runs an awesome email newsletter where she picks email fights and questions the status quo of how things are typically done in the email world. She also runs an ecomm bootcamp to help folks become email pros.Samar, we're grateful to have you on the show.Pivot from content marketing to emailI have a lot of friends who started in email and ended up moving into content, sounds like you did the opposite. Give us the long story :)Discounts and emailsSomething I've learned from you is how to think about discounts in email. Discounts get a bad rep because they eat away at your profits, bargain brand perception, attract shoppers that are deal-focused and avoids addressing actual issues. Do you ever make exceptions to your no discount rules like bundled discounts in dtc or shipping delays… How to email marketing - without using discounts, especially when your sales team is requesting them or you're starting a role where it's just business as usual?Email approachAside from no (or as little as possible discounts) you've shared your simple strategy for email marketing also consists of extra focus on CX and open to experimentation. I'd love for you to expand on that a bit:https://twitter.com/samarowais/status/1486534280725602305 Email should be owned by everyone at the companyYou've said this before on a few podcasts, how do you operationalize that in bigger teams with growing opinions?Growing traffic that'll convert into email subsOne of my favorite tweets of yours is when you claim too many folks obsess about growing an email list vs growing traffic that will convert into email subs. What's the difference and what advice do you have for early marketers responsible for email and lead gen.https://twitter.com/samarowais/status/1487200305515274245?s=20&t=nZYTI902PZupV-xvupvH7g Ecomm email bootcampI love your ecomm email bootcamp landing page. “This is not a get rich quick scheme” and “I don't teach anything inside this course that you can't eventually learn and figure out on your own.” This is a very humble way of saying, “yo I've been doing this for 10+ years and I've crammed hundreds if not thousands of hours of experience and research into a digestible course so I can save you a shit ton of time.”Talk to us about your process for building an email course from scratch, how do you decide what's important enough given the limited amount of content you can cover?follow-up:You tweeted about some of the email challenges as part of your bootcamp/workshop. One thing you said was being so proud seeing some of your students emerge as email strategist. What are early signs that tell you someone has “it”https://twitter.com/samarowais/status/1489243917476192266 Saas bootcamp course one day?I loved your tweet about maybe creating a similar email bootcamp for Saas but it would be a deep dive into pouring over customer research until you find the real problem and then figuring out how to fix it with email.In all seriousness, many SaaS are completely blind to this and we don't have to talk about the importance of understanding your customers but ‘how do you fix things' with email, can you give us some practical examples?https://twitter.com/samarowais/status/1483513135499780097 Email newsletter platformsYour email teardown newsletter is powered by Converkit, but I know you've been in a bunch of other platforms. Talk to us about your favorites and what makes a great email automation tool.Who you don't work with.I love that on your site you have a section about who you don't work with. “I'm not the email strategist and copywriter for you if you're a tobacco, gambling, alcohol, or an arms and ammunition company.” What advice do you have for early freelancers that don't want to work with specific companies but are afraid of being that bold this early?Girl educationI think it's brilliant that everyone that works with you gets to also donate 2% of project fese to the Malala Fund in your name. Talk us through that a bit and maybe other ways you give back?Time management /staying happyYou have 2 kids?, you run your own business, your own bootcamp/classes. One question we ask all our guests is how do you remain happy and successful in your career? How do you find balance between all the things you're working on while staying happy? --Samar's Twitter: https://twitter.com/samarowais Samar's website: https://samarowais.com/ Links to current projects The eCommerce Email Bootcamp https://samarowais.com/eebc-waitlist/ Emails done right newsletter https://emailsdoneright.com/ ✌️--Intro music by Wowa via UnminusCover art created by SLB
Backstage, c'est le podcast de la team TheBBoost. Lou et Sonia sont au micro pour vous partager touuuuutes les coulisses du business
In this episode, we chat with Nathan Barry, creator of the wildly popular email marketing platform ConvertKit and host of “The Art of Newsletters” podcast. One of the many reasons we wanted to talk to Nathan is because he's been an avid podcaster long before it was popular (circa 2014).In addition to hosting his own show, Nathan and his team created a network for ConvertKit where they currently run 3 different podcasts. Nathan is also a veteran of the podcast guesting world, appearing on dozens of shows to spread the word about the brand.Listen in to learn more about how ConvertKit built their network and why, how they think about the ROI of their network, advice for guesting on other shows, and so much more.Guest-at-a-Glance Name: Nathan Barry What he does: Nathan is the creator of ConverKit, an email marketing platform powering 250K creators, including Tim Ferriss, Gretchen Rubin, Tim McGraw, and more. He is also the host of the podcast “The Art of Newsletters” where he covers topics like marketing, self-publishing, and building a profitable online business. Connect with Nathan: LinkedIn | Twitter | Podcast | Website Key TakeawaysPodcasts allow you to grow your network, educate customers, and generate ideas.Nathan podcasts for three reasons. First, he's able to meet new people through the guests he has on his show, which allows him to grow his network and, in turn, convert some of those guests into customers. Second, he uses his podcast as an educational content machine for his 250,000 customers where he teaches them how to build and grow a business. And finally, podcasts are a great way to generate content ideas. He can refer back to his library of 50+ episodes to analyze how his guests answered a particular question and then write about it in his own newsletter.Even if your podcast isn't popular, you can still use it as a powerful content machine.Measure the success of your podcast doesn't always go back to download numbers. For ConverKit, they use their podcast network as a powerful machine that feeds into their content ecosystem as a whole. Rather than starting from scratch on a specific topic, they can turn to their collection of episodes to pull insights from to build their next piece of content, be it a newsletter, article, case study, video, etc.The biggest mistake you can make is launching new shows without growing the ones you already have.Nathan and his team are really careful about how many shows they add to ConvertKit's network because too many people make the mistake of launching new podcasts without taking the time to grow the ones they already have. Growing a podcast is a huge challenge that takes a lot of time, dedication, and consistency of output. So think twice before you start a new show if the shows you already have aren't hitting their growth marks.If you cut a show due to loss of motivation, you're dead in the water.Many projects in the creative world rise and fall based on the motivation of the person behind them, which is a terrible recipe for success. If you're running a podcast, you'll likely lose motivation far before you see results, meaning you need to push through and stay consistent before deciding whether to cut a show or not.ConvertKit uses its podcast network to raise the profiles of the people on the team.While Nathan believes it's critical to have an honest assessment of your show's downloads and subscribers, it is equally important to understand how your show builds brand affinity and helps to create deeper connections with customers. ConvertKit uses its shows to deliberately raise the profiles of the people on the team so customers associate the brand with leading voices in the industry.When it comes to creating shows, think about how you can build a skyscraper versus a strip mall.When creating shows for a podcast network you run the risk of growing too big, too fast by expanding horizontally. Meaning, if you take 5 experts from your team and create 5 different shows, now you have 5 separate entities you have to take care of, much like a strip mall. Instead, Nathan suggests you create a Venn diagram to see where their expertise overlaps so you can dedicate your time creating one or two killer shows (a skyscraper) versus a handful of small ones with less of an impact.Breaking shows into seasons is a great way to better manage your team's time.If podcasting isn't your full-time job (which it likely isn't for most of us), you'll benefit from breaking your show up into seasons. Produce a set of episodes in a season, take a break, and then come back and do another season. This gives your team the ability to step back and focus on the other priorities, and it gives you an opportunity to promote new seasons as they come out. On the flip side, seasonal shows don't necessarily make sense for consistent interview shoes where there's less continuity between each episode. It's also important to not break your momentum between seasons by setting deadlines, which then forces you to plan your content better.Podcast guesting is one of the best ways to grow your own show.Being a guest on other podcasts allows you to speak to an audience that is already loyal and interested in the topics you cover. It also allows you to insert a more organic CTA where you have the ability to drive listeners to your show versus having to sell them on your product or drive them to a landing page.If you're new to podcast guesting, start with smaller shows that don't feel worth your time.Rather than going for the big guns, start with shows that don't really feel “worth your time.” This is where you can refine your message, practice being in front of a microphone, and gain the confidence needed to be interviewed on bigger shows.Don't be afraid to ask the host questions.Think about things you want to learn from the host and work those questions into the conversation. This not only helps you elevate your profile as both a podcaster and a guest, but it makes the episode more interesting for the listener. It also makes it a win-win relationship between you and the host because you're giving the host air time to talk about their own expertise.Mentions Daily Content Machine Notion Khe Hy's Rad Reads Marie Poulin Notion Workflow Training My First Million Indie Hackers
MAKE $20K/MONTH WITH HIGH TICKET AFFILIATE MARKETING: https://bit.ly/3HmUqBF BECOME BUSINESS ANALYST: https://sfbatraining.com/ BLUEPRINT TO MAKE $20/MONTH ONLINE: https://www.youtube.com/watch?v=dhD8M... PLAYLISTS: HIGH TICKET AFFILIATE MARKETING TRAINING: https://www.youtube.com/watch?v=sifzx... INSPIRATION & MINDSET: https://www.youtube.com/watch?v=jQOKG... HOW TO MAKE MONEY IN THE US: https://www.youtube.com/watch?v=CilMF... SALESFORCE BUSINESS ANALYST TUTORIAL: https://www.youtube.com/watch?v=tslPG... BUILD BUSINESS CREDIT TO GET FUNDING: https://www.youtube.com/watch?v=qAgKL... HOW TO START A BUSINESS WITH NO MONEY: https://www.youtube.com/watch?v=x7vNr... IMMIGRATION: https://www.youtube.com/watch?v=2R3Bw... A high ticket affiliate program is one that pays a high commission rate per referral, often in the range of $1000 to $5,000. This allows you to earn far more in affiliate commissions from the same amount of traffic, and with almost no additional effort on your part. I am going to show you how you can add additional streams of income to your affiliate offer. Number 1 stream of income: A course that shows people how to promote the program. People would feel more comfortable signing up for an affiliate offer if they know how to promote it. So I recommend you create a small course that teaches people how to promote the program and charge fees for it. Number 2 stream of income: The Website Anyone needs a website to promote an affiliate product. And one of the best website builders out there is click Funnel. With click funnel you can pretty much duplicate any website with a click. All you have to do is recommend Click Funnels to your prospects and earn commissions when they sign up. Number 3 stream of income: Email Autoresponder Most affiliate marketers are going to need an Email autoresponder to follow up with their leads. The most popular ones are Get Response, Aweber and Converkit. All you have to do is recommend them to your prospects and earn commissions when they register. Number 4 stream of income: SMS Autoresponder SMSs have a higher open rate than emails. The most popular ones are Clicksend, Simpletexting and Twilio. You can also recommend these to your prospects and earn residual commissions from them. Number 5 stream of income: Help your prospects with financing Not everyone can afford to sign up for a high-ticket program. So, each time I find a prospect that is interested in the program but they do not have the required capital, you can help them get a business or personal loan, and I make commissions from it. Number 5 stream of income: Credit repair You cannot provide financing without Credit repair. A lot of your prospects would not qualify for financing because of their credit score. So you can refer them to a credit repair service and make commissions when they signs up. So these are 6 additional streams of income you can add to your affiliate offer. When you add up all these streams of income you can easily find yourself making $20,000+ on a monthly basis. I place a link in the description below of a training that shows you exactly how to set up all these streams of income. "How To Make Money with High Ticket Affiliate Marketing" "How To Make Money with Affiliate Marketing" "High Ticket Affiliate Marketing Training"
MAKE $20K/MONTH WITH HIGH TICKET AFFILIATE MARKETING: https://bit.ly/3HmUqBF BECOME BUSINESS ANALYST: https://sfbatraining.com/ BLUEPRINT TO MAKE $20/MONTH ONLINE: https://www.youtube.com/watch?v=dhD8M... PLAYLISTS: HIGH TICKET AFFILIATE MARKETING TRAINING: https://www.youtube.com/watch?v=sifzx... INSPIRATION & MINDSET: https://www.youtube.com/watch?v=jQOKG... HOW TO MAKE MONEY IN THE US: https://www.youtube.com/watch?v=CilMF... SALESFORCE BUSINESS ANALYST TUTORIAL: https://www.youtube.com/watch?v=tslPG... BUILD BUSINESS CREDIT TO GET FUNDING: https://www.youtube.com/watch?v=qAgKL... HOW TO START A BUSINESS WITH NO MONEY: https://www.youtube.com/watch?v=x7vNr... IMMIGRATION: https://www.youtube.com/watch?v=2R3Bw... A high ticket affiliate program is one that pays a high commission rate per referral, often in the range of $1000 to $5,000. This allows you to earn far more in affiliate commissions from the same amount of traffic, and with almost no additional effort on your part. I am going to show you how you can add additional streams of income to your affiliate offer. Number 1 stream of income: A course that shows people how to promote the program. People would feel more comfortable signing up for an affiliate offer if they know how to promote it. So I recommend you create a small course that teaches people how to promote the program and charge fees for it. Number 2 stream of income: The Website Anyone needs a website to promote an affiliate product. And one of the best website builders out there is click Funnel. With click funnel you can pretty much duplicate any website with a click. All you have to do is recommend Click Funnels to your prospects and earn commissions when they sign up. Number 3 stream of income: Email Autoresponder Most affiliate marketers are going to need an Email autoresponder to follow up with their leads. The most popular ones are Get Response, Aweber and Converkit. All you have to do is recommend them to your prospects and earn commissions when they register. Number 4 stream of income: SMS Autoresponder SMSs have a higher open rate than emails. The most popular ones are Clicksend, Simpletexting and Twilio. You can also recommend these to your prospects and earn residual commissions from them. Number 5 stream of income: Help your prospects with financing Not everyone can afford to sign up for a high-ticket program. So, each time I find a prospect that is interested in the program but they do not have the required capital, you can help them get a business or personal loan, and I make commissions from it. Number 5 stream of income: Credit repair You cannot provide financing without Credit repair. A lot of your prospects would not qualify for financing because of their credit score. So you can refer them to a credit repair service and make commissions when they signs up. So these are 6 additional streams of income you can add to your affiliate offer. When you add up all these streams of income you can easily find yourself making $20,000+ on a monthly basis. I place a link in the description below of a training that shows you exactly how to set up all these streams of income. "How To promote High Ticket Affiliate Marketing" "How To Make Money with Affiliate Marketing" "High Ticket Affiliate Marketing Training"
MAKE $20K/MONTH WITH HIGH TICKET AFFILIATE MARKETING: https://bit.ly/3HmUqBF BECOME BUSINESS ANALYST: https://sfbatraining.com/ BLUEPRINT TO MAKE $20/MONTH ONLINE: https://www.youtube.com/watch?v=dhD8M... PLAYLISTS: HIGH TICKET AFFILIATE MARKETING TRAINING: https://www.youtube.com/watch?v=sifzx... INSPIRATION & MINDSET: https://www.youtube.com/watch?v=jQOKG... HOW TO MAKE MONEY IN THE US: https://www.youtube.com/watch?v=CilMF... SALESFORCE BUSINESS ANALYST TUTORIAL: https://www.youtube.com/watch?v=tslPG... BUILD BUSINESS CREDIT TO GET FUNDING: https://www.youtube.com/watch?v=qAgKL... HOW TO START A BUSINESS WITH NO MONEY: https://www.youtube.com/watch?v=x7vNr... IMMIGRATION: https://www.youtube.com/watch?v=2R3Bw... "High Ticket Digital franchise" "High Ticket Affiliate Marketing Training" "How To Make Money with High Ticket Affiliate Marketing" "How To Make Money with Affiliate Marketing" "High Ticket Affiliate Marketing Training" High ticket affiliate marketing has become one of best ways to make money online today. A high ticket affiliate program is one that pays a high commission rate per referral, often in the range of $1000 to $5,000. This allows you to earn far more in affiliate commissions from the same amount of traffic, and with almost no additional effort on your part. I am going to show you how you can add additional streams of income to your affiliate offer. Number 1 stream of income: A course that shows people how to promote the program. People would feel more comfortable signing up for an affiliate offer if they know how to promote it. So I recommend you create a small course that teaches people how to promote the program and charge fees for it. Number 2 stream of income: The Website Anyone needs a website to promote an affiliate product. And one of the best website builders out there is click Funnel. With click funnel you can pretty much duplicate any website with a click. All you have to do is recommend Click Funnels to your prospects and earn commissions when they sign up. Number 3 stream of income: Email Autoresponder Most affiliate marketers are going to need an Email autoresponder to follow up with their leads. The most popular ones are Get Response, Aweber and Converkit. All you have to do is recommend them to your prospects and earn commissions when they register. Number 4 stream of income: SMS Autoresponder SMSs have a higher open rate than emails. The most popular ones are Clicksend, Simpletexting and Twilio. You can also recommend these to your prospects and earn residual commissions from them. Number 5 stream of income: Help your prospects with financing Not everyone can afford to sign up for a high-ticket program. So, each time I find a prospect that is interested in the program but they do not have the required capital, you can help them get a business or personal loan, and I make commissions from it. Number 5 stream of income: Credit repair You cannot provide financing without Credit repair. A lot of your prospects would not qualify for financing because of their credit score. So you can refer them to a credit repair service and make commissions when they signs up. So these are 6 additional streams of income you can add to your affiliate offer. When you add up all these streams of income you can easily find yourself making $20,000+ on a monthly basis.
Have you ever been sober-curious, or at least questioned the role alcohol plays in your life? I know I definitely have. More than once. In fact, I had a moment this weekend where I was laying on the couch hungover where I thought, “why do I subject myself to this?” So in this episode, let's chat about: My family history with alcohol. Whether or not it was acceptable to drink, and where that led me in my adult life How I used (or abused) alcohol, especially in my early adult years Realizing I was toxic in my relationship whenever I'd drink. And what my very neurotypical husband taught me, just by being himself My experience with exploring intuitive drinking. Is it possible? How I've felt since moving to Okinawa and why I've been wanting to drink less since moving here The thoughts & feelings I've had about alcohol and how they've evolved throughout my body acceptance journey, and really my overall journey of self-discovery Where I'm at with all of it and what I wanna do with this information going forward Will I choose to become sober? Listen to the episode to find out! If you appreciate the content I put out, and you wanna support me in continuing to create even more, you can do so by either: Interacting with my content through likes, comments, shares, and reviews Purchasing one of my products (the Body Acceptance Book, or the upcoming Body Acceptance Workbook) Tipping me using the virtual tip jar powered by Converkit. Click here for all current & updated links. Click here to connect with me on Instagram!
Every website needs a sales funnel. If you don't have a sales funnel or don't know how to make one, you need to listen to this episode. We talk about the free programs out there that you can use today to create a great-looking PDF guide and an automated email sequence to get your sales funnel up and running. Basically, you need some sort of lead-generating document that people are willing to give their email address to download. Then, you follow up with them over the course of time providing more and more value. Doing this creates subconscious reciprocity. Big words that mean “people will intuitively want to do business with you.” This is a good thing and it happens without people knowing it. Two programs that are really easy to use are Canva and ConverKit. Canva is great for creating professional-looking PDF documents. ConvertKit is great for automating email sequences to nurture your new relationships. If this seems like too much to take on, we can help. But with a little bit of time, curiosity, and YouTube, you can do this. You can create a sales funnel on your own website. The ability to build an email list that you can reach out to is priceless and creating a sales funnel is the best way to build your email list.
088- Let’s talk about email marketing. It's hard to know what to write about and how to keep your readers engaged when this is new territory. This is something I struggled with when I started to grow my email list and something that keeps coming up with my listeners. So today we dive into some amazing advice from copywriter and email marketing strategist, Robin Crump. You need to give this one a listen!EPISODE NOTES:https://penandposh.com/blogs/podcast/writing-conversational-emails-that-connect-with-your-readers-with-copywriter-and-email-strategist-robin-crump
Show Notes: https://outdoorsonline.co/022 Barrett Brooks, COO for ConverKit, is on to share some amazing tips to get you going with email marketing and serving your tribe. We start off from the beginning if you are new to email marketing and provide some upper level tips as well on segmenting your list and growing your audience. You’ll find out how to determine who are cold subscribers and save money by removing them. Barrett shares his connection with Seth Godin and how he came to become COO of a $24 million bootstrapped company for creators. Show Notes with Barrett Brooks - Barrett worked with Seth Godin on an amazing opportunity and became a great mentor. - We talk about fizzle.co who has been a great mentor for me and a group that Barrett worked for before moving to ConvertKit. - Caleb Wojcik, Steph Crowder at Courage and Clarity and Barrett all worked at Fizzle and all moved one. - We talked about Gumroad which is a great platform I use to sell online products. - We talk about deliverability with your email marketing. Here's a post from Convert Kit. - I note the Wet Fly Swing podcast which is my other podcast where I teach fly fishing. - Barrett has a website where he helps you find the most meaningful job. - The Future belongs to creators is a great resource on youtube and on podcast apps. - convertkit.com/training - The steps of getting rid of a cold subscriber. You can find Barrett at ConvertKit.com Top 10 tips for Email Marketing Who are you are designing for? Write for one human being each time You need a place for people to find you People join your list to serve a need or problem they have Create and tell a story in your emails Understand Deliverability with your email service provider Plain text emails land more than using photos photos to catch the essence of your brand Create a True Fans List Understand where they came from, what they want, what have they purchased? Send emails regularly to serve your audience and improve deliverability A well segmented audience has 3-5 segments and only about 3-5 landing pages and forms. maybe 5-8 tags with a total of 15-20 tags. Get rid of cold subscribers Resources Noted in the Show Convert kit.com/blog - the skills and trade you need to make a living as a creator Videos and/or podcasts Noted in the Show how to get rid of cold subscribers see youtube podcast How to run an audit with Convert kit “Business is very simple. Make a thing. Sell a thing. That's it, that's the whole thing.” -Barrett Brooks photo via: https://shawnblanc.net/2019/11/barrett-brooks-be-more-creative/ Conclusion with Barrett Brooks Barrett Brooks shares some of his best tips on growing an email list and how you can scale up the most important tool you have in your online business. We discuss segmenting your list and why it’s so important to serve your customers at a higher level. You’ll find out how frequently to send email and what to send. We break down the exact steps even if you are a complete newbie to email marketing. Show Notes: https://outdoorsonline.co/022
El email es una herramienta presente en el día a día de muchos usuarios de Internet. También es un canal para que las marcas tengan presencia y conexión con su base más fuerte de suscriptores. En el episodio de esta semana te comparto algunas ventajas de hacer email marketing. Recuerda que puedes complementar este episodio con los resúmenes visuales que tenemos en ➡️ instagram.com/marketipspodcast Plataformas mencionadas en el episodio: Sendy Amazon Web Services https://sendy.co/ Converkit https://convertkit.com/ Mailchimp https://mailchimp.com/
En el episodio de esta semana Matias (@matiasfha) y Camilo (@elcamilosoy) conversan sobre el Síndrome del Impostor.Revisan algunas definiciones de qué es y cómo se presenta, así como también algunas clasificaciones que lo estudios han realizado sobre este fenómeno que se ha vuelto tan común. También conversan sobre experiencias personales y sobre como han enfrentado esta situación.Además, en la sección Recomendaciones Ermitañas nos comentan:Camilo: Nos recomienda el podcast "50 sombras de Fer" Un programa en donde Fer (Jennifer Vergara, Psicologa) realiza análisis sicológicos de obras cinematográfica comenzando por "Arrival", película que Camilo confiesa es de sus favoritas.Matias: Nos recomienda un dos en uno nuevamente. Nos recomienda el libro Authority de Nathan Berry (creador de Converkit). Libro en donde se comentan sobre el poder del publicar un libro y como hacerlo de forma autónoma. Y nos recomienda "escuchar" el libro en formato audio libro utilizando Audible una aplicación de Amazon.Links: Pauline Rose Clance y Suzanne Ament Imes (1978). «The Impostor Phenomenon Among High Achieving Women: Dynamics and Therapeutic Intervention».↑ Suzanne A. Imes (1978). «The imposter phenomenon in high achieving women: Dynamics and therapeutic intervention.» (en inglés).↑ Joe Langford, Pauline Rose Clance (1993). «The Impostor Phenomenon: Recent Research Findings Regarding Dynamics, Personality an Family Patterns and Their Implications for Treatment».
Today we’re going to talk about the only three things that you need to start email marketing. If you haven’t started implementing this into your business yet, you need to! Email marketing makes it easy to reach out to people in our market and stay front of mind. The idea is there are a lot of people who aren’t ready to buy right now. However, they may be looking for tips to help them out in the moment and eventually will be more inclined to make a purchase at a later date. When we have an email list, we can control the communications with our customers, and it will change the game. Email marketing has been a part of my business for many years, and today I’m going to break it down for you to simplify it so you can implement this strategy in your own business. If you are interested in building your email list and have been following what I’ve been sharing, pick up a copy of our playbook. It’s the exact process and steps that I use for all of my businesses. There is an entire section dedicated to email marketing to help you out. Now let’s get right to the three things you need to do email marketing the right way and to keep it super simple. You Need To Have Your Lead Magnet Before you even start, you need to know what your market wants so you can create a valuable lead magnet. Make sure that it’s niche-specific and isn’t too broad. If you haven’t decided what your lead magnet is going to be, that is what you need to work on. The market may not even realize what they need until you create it, and that’s ok. Just make sure that it’s specific and calls out a problem, solution, or something that your audience wants. Make sure to keep it simple, especially at the beginning. Create a Landing Page All you are going to do is put the lead magnet on the landing page and drive people to that page so they can sign up to get their freebie. On the landing page, you’ll be collecting their email address that you’ll add to your email list. Don’t talk about driving traffic to your site until you have your landing page ready to go. Email Auto-Responder We use Converkit and absolutely love it! Inside Convert Kit, you can actually create landing paging so you can do it all in one place. Make sure that you dont overthink it. Simple is always best when it comes to email marketing. Bonus Tip - Add a Thank You Page The thank-you page will let people know you’ve sent their freebie and will include an offer for one of your products. It’s an easy way to upsell and promote your product. Even if they don’t purchase the first time, you now have access to their email and can reach out again at a later date. I recommend always creating your own custom thank you page and avoid using the word “subscribe” to make it more personal and provide added value. If you haven’t started email marketing or haven’t leverage your list, its time to get serious about building your own email list. There is so much you can do to have it help you positively promote your business while providing genuine goodwill to your audience. As always I am here for you, I believe in you and am rooting for you. Now its time for you to take action and go rock your brand! Take-Aways From Today’s Episode You Need To Have Your Lead Magnet (9:31) Create a Landing Page 11:50 Email Auto-Responder 12:45 Bonus Tip - Add a Thank You Page 14:20 Quote: If you haven’t started email marketing or haven’t leverage your list, its time to get serious about building your own email list. There is so much you can do to have it help you positively promote your business while providing genuine goodwill to your audience.
In this episode of The #Antipreneur Show we walk you through four applications that help us efficiently run our social media. First we talk about Asana, a great team-building and planning application. Next we dig into Buffer, our favorite scheduler. You can schedule, set, and forget posts and it does the rest of your job.Then we talk about the mothership of our operation: Google Drive. The beauty of having searchable folders, files, and easy to navigate organization. Finally we talk about Converkit, which is wonderful email marketing software. It’s expansive and we’re still learning more we can do with it everyday.Follow us on socialwww.instagram.com/cellcorecreativewww.facebook.com/cellcorecreativewww.twitter.com/cellcorecreativwww.linkedin.com/in/antipreneurThe #Antipreneur Show is available as an AUDIO experience at https://www.cellcorecreative.com/podcastIf you prefer the VISUAL experience subscribe to our YouTube https://www.youtube.com/playlist?list=PL_wSNmB0WmDsrrqKXNWQnJLRJGmqcIoQkLike what you’re seeing and hearing? SUBSCRIBE, leave a REVIEW, and TELL YOUR FRIENDS!
Guide complet de l'email marketing. Olivier MERZ qui est entrepreneur dans le domaine de l'email marketing et aussi consultant pour de très grands groupes. Aujourd'hui il va donc nous proposer un guide complet de l'email marketing pour les TPE/PME. Non l'email n'est pas mort et il va nous dire pourquoi. Après une crise sanitaire qui nous a forcé à rester à la maison ceux qui avaient une liste email ont pu continuer à discuter avec leurs clients et prospects. Un luxe alors qu'une bonne partie des sociétés se demander comment continuer à faire vivre leurs business. Tout ce qu'Olivier va nous dire ne semble pas très compliqué mais il faut être assidu et respecter les fondamentaux de l'email marketing et être patient. Sinon, il vaut mieux se faire aider et passer par un professionnel comme lui pour faire vivre cette partie de ton activité qui est très rentable. Comme il l'a dit dans cet épisode un email égale 10 euros.
In this episode, Barrett Brooks, COO of ConverKit, shares key insights about values-based decision making and how to grow a company where values and humanity are front and center in the business. Barrett also shares the story of what happened when CovertKit set out to change their name, missteps that were made, and why they finally decide against moving forward. Please join us in the Facebook Group to continue the conversation and share what you're taking away from this episode: CLICK HERE to join
Have you ever found yourself repeating content to your clients? If you have, then this video is for you! I am going to show you how you can make life much easier for yourself and create an empowering experience for your clients! To find out more about Yasmin, visit https://www.yasminvorajee.com/ Get instant access to the Lucrative 20-Hour Week Gameplan, which shows you how to attract clients consistently and create multiple streams of income in the next 12 months. Want to work with Yasmin and run a profitable business in 20 hours a week or less? Book your Strategy Call here http://www.bit.ly/tinytimetriage
Gotta spend money to make money, right? RIGHT? Matt and Andrew go over their business expenses from the past year and debate whether or not this old entrepreneur adage lives up to the hype. They talk real dollars and debate whether spending all that money in their business actually makes cents. Enjoy! P.S. One thing that Matt's happy to spend money on? Email. Check out his Converkit experiment here: https://www.moneylab.co/email-funnels/
Affiliate disclaimer: Heads up! There are affiliate links in this blog post. What that means is if you click on a link and then make a purchase, I make a small percentage of money because I referred you. This comes at no additional cost to you. I only share products and resources that I trust and that I know will help you in your business. Grateful for your support! Hello hello and welcome back to the Day in the Life podcast! Happy 2019 everyone! I can't believe we are already halfway through the first month of 2019, so crazy! Anyways, before we get to today's episode, I wanted to share a few housekeeping updates before diving in. As most of you know, this podcast is a passion project of mine and not a primary way I make income. I was feeling really burnt out from all of the work I had taken on and taking a break was really good for me. So, with that, we’ll be making some changes around here! 1) We're going to try something new for the podcast this year...we'll be doing seasons!Our "second" season will run January 15-April 2 and we will take a 6-week break in between before the third season starts. I have some fun plans for the mini-breaks though so you aren't left with no new content :)2) Minisodes will still be happening on Fridays and I'm hoping to make them more action & value-packed. I want us all to be challenged on how we can improve our days, whether it's physically, mentally, emotionally, spiritually, etc and I want to use these minisodes to motivate and challenge you (and me!) 3) I've decided to launch a YouTube account! I've talked about this with countless people, some even in this group, and I'm committing to making it happen this year.My biggest hesitation around starting a YouTube account for the Day in the Life has been my fear of putting it all out there.Ya see, if I'm sharing what my daily life is like, I have to share the good AND the bad AND the ugly. And that intimidates me but I'm willing myself to push past that and show up...no matter what.I haven't decided an exact date of launch yet but it's coming...and I'm putting it here so you guys can keep me accountable.SO! Now that that's out of the way... let's get to today's episode! Today's interview is with Alexis Teichmiller who is the ConvertKit Affiliate Manager. (Don't worry, if you don't know what an affiliate manager is Alexis shares exactly what that is!) Most interestingly though, I wanted to bring on Alexis because she has made it a point to share vulnerable things about your life, your relationships, your struggles, anxiety, etc on social media. She shares why this is important to her, how other people can start to feel more comfortable with sharing their vulnerabilities, what "image management" is, as well as what it's like to work for a completely remote company, and how she prioritizes her side hustle passions alongside a full-time job. Guys, I compared her to Brene Brown during the episode because she is just THAT GOOD. Excited for you to tune in and hope you enjoy! In today’s episode, you'll find out: How Alexis got started working for ConvertKit. Why it's important to Alexis to share not only the great parts of her life but also the vulnerable parts of her life, her relationships, and anxiety. What image management is and why we need to let it go. Her tips on how other people start to feel more comfortable with sharing their vulnerabilities. The best part about working at ConverKit and her experience working for a completely remote company. How she prioritizes her side hustle passions and a full time job plus advice she would give others who want to do the same. Her biggest struggles and misconceptions about her career. Her 3 non-negotiable travel items she can't live without. Full show notes at: http://brittneyllynn.com/057 Links mentioned: ConvertKit Social Media Marketing World Conference 5 Minute Journal Enneagram Aeropress Day in the Life BuzzFeed Editor Rachel Wilkerson Miller Travel packing cubes Deeper Life podcast Follow Alexis: Website Podcast Instagram Like the show? There are several ways you can help! Subscribe on iTunes, Stitcher, Spotify or Google Play Leave an honest review on iTunes. The ratings and reviews help for two reasons: 1) Most importantly, I get to know you, the listener, and what content you enjoy the most. 2) The more reviews the podcast has, the better chance it has at getting in front of new listeners. Follow on Facebook, Twitter, or Instagram Join the Facebook group to interact with guests and other listeners Join the Day in the Life newsletter