Podcasts about google my business page

In Part 2, Larry and Mike further discuss the importance of having a Google My Business Page and the need for checking your website links, phone numbers, and updating pages. Part 2 of 2. https://www.instagram.com/sidehustlesquadpodcast/ https://www.instagram.com/coastalfertilization/ https://go.getjobber.com/sidehustlesquad (Get 20% off for 6 months) Save 10% on KUJO Yardwear: https://www.kujo.com/?utm_source=sidehustlesquadpodcast&promotion=10sidehustle

In this episode, Mike and Larry discuss a recent marketing call they had with a consultant and how they discovered they have two Google My Business pages. Mike and Larry discuss the benefits of having a Google My Business page. Part 1 of 2. https://www.instagram.com/sidehustlesquadpodcast/ https://www.instagram.com/coastalfertilization/ https://go.getjobber.com/sidehustlesquad (Get 20% off for 6 months) Save 10% on KUJO Yardwear: https://www.kujo.com/?utm_source=sidehustlesquadpodcast&promotion=10sidehustle

Dr. Aleem Kanji was born in Chicago and moved to Houston at a young age and spent his formative years growing up in the suburb of Sugar Land. After graduating high school, Dr. Kanji attended Houston Baptist University where he completed a double major in Biology and Business. He ventured to West Texas where he earned his Doctor of Medicine (M.D.) degree from Texas Tech University Health Sciences Center.He returned to his hometown of Houston where he completed 3 years of internal medicine residency at Baylor College of Medicine. He then pursued his passion for endocrinology by completing a 2-year fellowship in adult endocrinology also at Baylor College of Medicine, which included training at M.D. Anderson Cancer Center and Texas Children's Hospital.He is board-certified in Endocrinology, Diabetes, and Metabolism; Obesity Medicine and Internal Medicine.In addition to working with patients and improving their experience, Dr. Kanji enjoys spending time with his family, reading, listening to podcasts, and playing basketball.In this episode...Dr. Aleem Kanji of Ethos Endocrinology in Houston, TX, shares his experiences and insights. Dr. Kanji highlights the importance of utilizing Google as a tool for lead generation and shares how he uses a meet-and-greet questionnaire to track patient referrals. He discusses the challenges of starting a practice from scratch and emphasizes the need for building relationships in the medical community.Dr. Kanji provides valuable advice on maximizing visibility and community understanding through the Google My Business Page and positive patient reviews. He also discusses the challenges in the field of endocrinology, including medication options for weight loss and managing thyroid nodules.---------------------Check out the My DPC Story RESOURCE PAGE HERE!Find a DPC checklist on how to start your own DPC, DPC conference recordings, and more!---------------------LISTENER'S GUIDE!1) RATE and REVIEW our podcast on Apple Podcasts.2) Take a screenshot ***BEFORE you hit submit*** of your review and then email it to support@mydpcstory.comand you'll find the Listener's Guide in your inbox!---------------------HELP FUND THE PODCAST!CLICK HERE to Support the show-------Download Hint's 2023 Employer Trends in Direct Primary Care here: https://bit.ly/3EZAYej Learn more about Med Mastery: HERE Do you have a question for our future guest to answer? Click this link and leave us a voicemail with your question: https://www.speakpipe.com/mydpcstorySupport the showVisit the DPC SWAG store HERE!Let's get SOCIAL! Follow My DPC Story! FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube

Michael Hicks lost his son to suicide on Feb. 11, 2019. Macoy Hicks served our country serving in the Navy. Michael, his wife, Jolee, and his daughter, SIenna have founded Hickstrong and are helping Veterans in profound and practical ways. Please visit their website and other social media sites. Your donations will do so much to help the Veterans. The Hicksstrong story is one of dedication, commintment, redemption and faith. Hicksstong.org Facebook: http://facebook.com/hicksstrong (http://facebook.com/hicksstrong)  Instagram: http://instagram.com/hicksstrong_inc (http://instagram.com/hicksstrong_inc)  Google My Business Page: https://g.page/r/Cfw8ElYasRSQEAE (https://g.page/r/Cfw8ElYasRSQEAE)  LinkedIn: https://www.linkedin.com/company/hicksstrong-inc (https://www.linkedin.com/company/hicksstronginc)  TikTok: https://www.tiktok.com/@hicksstrong.org (https://www.tiktok.com/@hicksstrong.org)  YouTube: https://www.youtube.com/channel/UCL7cht8G-hwgDfQdXaXGvOQ (https://www.youtube.com/channel/UCL7cht8G-hwgDfQdXaXGvOQ)

This episode is for all of you who are curious about QR codes. When the pandemic hit restaurants used them so we could quickly see the digital menu. Then the 7-million-dollar Superbowl ad ran with nothing but a QR code bouncing around the screen.   20 million hits in a minute! Yeah. What gives?   That's what I'm diving into today. QR codes. What are they, how to use them, and more.    What are QR codes?   QR stands for quick response. The code is an encrypted square (sometimes other shapes) that you can scan with your phone. The code holds information and scanning it gives you access.   How can you create a QR code?   You can create a code using a code-generator. There are 2 types, static and dynamic. Hear the different pros and cons of each to determine which would work best for your application.   What can you do with your QR code?   There are a lot of options. One of the easiest is asking for reviews. With a QR code you can send customers directly to your Google My Business Page to rate and review your services.   Another common use is out of home advertising. Think busses, billboards and signs in public spaces.   What can small business owners in the digital space do with QR codes? Here's a few ideas to get you started:   Networking and connections. Have a QR code that takes someone to your contact info, or directly to your social media platform of choice so it's easy for them to follow you.    Send people to an opt-in page to get your pdf. Use a QR code as a content upgrade to your in-person presentation. Tip: if cell phone coverage might be a concern, have a plan B as well.    Put your code into your Zoom background. Talk about making it easy!    Add them to your YouTube videos. Remember this is for those who watch on TV, tablets or a laptop so they will be able to scan the code with their phone.    Think about the experience. People will be using their phone so make sure the destination page is easy to read, and don't make them click around to find what they are looking for.   One of the best things? This is the ultimate in quick gratification. It's fast, easy, and immediate. Another bonus: no typing!   Here are a few more ideas:   Create a playlist. You can share his on your site, in an email, or printed materials.  Hello Audio allows for private podcast feeds. You can share this with everyone or as a bonus for your members or course attendees. How cool is that? Special content just for them!  QR code as part of invoicing! Make it easy to get paid.   Once you decide how you want to use your code, her are a few options for creating one. Think about what you need. Will you want to collect data? Then you'll need a paid version. You can then make data informed decisions when you see what works best.   Find an easy way to get started. Once you see the options, you'll find even more ways to make this simple to use technology work for you.   Options:   QR Code Monkey  QR Code Generator   Flowcode  Learn more about your ad choices. Visit megaphone.fm/adchoices

Andrew Kruglanski Episode 097 What's going on in Ocala, Florida? Featuring Andrew Kruglanski -The Lockbox Podcast with Jeffrey Brogger  Andrew Kruglanski is an owner/broker based in Ocala, Florida. Andrew's strength is knowing how to leverage the community. He has two active web sites with one that concentrates on featuring members of the community with a variety of videos. His award-winning blog also features highlights of the area. Last year, the market produced 10 horses that ran in the Kentucky Derby. The sport is growing in the area, especially with the introduction of the World Equestrian Center.  Andrew is also a firm believer in educating his clients. In our conversation, we talk about how that works in his marketing strategy, including: SEO and connecting with Google My Business Page. The success of Andrew's blog and the ad strategy. The success of two websites and the growth of the community site. Using the reputation of Ocala and horse racing to reach a network of realtors. The advantage of understanding technology. Enjoy the show! Connect with Andrew: Website: https://www.ocalahomes.online/ Connect with Jeff: https://steezy.digital/ Facebook: https://www.facebook.com/jeffrey.brogger  LinkedIn: https://www.linkedin.com/in/jeffrey-brogger/ Twitter: https://twitter.com/jeffbrogger FREE DOWNLOAD: The Ultimate Real Estate Goal Setting Framework This SMART spreadsheet will automatically breakdown the number of phone calls, appointments, or open houses you need in order to achieve your income goal!!! Click below to download this SMART spreadsheet today! https://steezy.digital/ultimate-real-estate-goal-setting-framework Learn more about your ad choices. Visit megaphone.fm/adchoices

Rob Cairns sits down with John Locke to talk SEO. Show Highlights: Why Seo? How long does SEO take? What is a Google My Business Page and Why You Need One. SEO TIps How website speed impacts SEO.

This episode we welcome back Jason Barnard. Jason Barnard is The Brand SERP Guy - a digital marketer who specializes in Brand SERPs and knowledge panels. Why “The Brand SERP Guy”? A Brand SERP is what your audience sees when they google your brand or personal name. Jason is the leading expert in this field - he has been studying, tracking, and analyzing Brand SERPs since 2013. Let's catch up with Jason since he was last on our podcast. Today we are talking about two things as time allows that are important to note about your search appearance. First, Google My Business page and it's elements. Second, why you should run a content strategy in your business. First up - Google My Business Page… or is it Google Business Profile now? Jason Barnard shares the number of elements in this panel that are controlled by the algorithms and those not by the business owner. As well as the importance of starting to proactively manage/influence them. The idea that local businesses can run content strategies and get rich elements/SERP features in their Brand SERP. This would include the fact that they can totally dominate their own Brand SERP with Twitter, FB, YT, videos, images, etc. - it takes a well organized approach, consistent work, and a little patience. --- Send in a voice message: https://anchor.fm/nerdbrand/message Support this podcast: https://anchor.fm/nerdbrand/support

This week's episode was a tricky one to write show notes for as I am part of the episode. Michelle and I (Elisa) have been friends for over 40 years and although our professional lives couldn't be more different, we are truly sisters and have seen each other through many of life's milestones that include births, deaths, divorce & marriages. Knowing each one of our strengths has definitely allowed this partnership to be successful, which led us to this episode. We thought it would be fun to interview each other and base those interview questions on each one of our industries. Michelle, retail and merchandising and for me, anything digital marketing. Neither one of us knew what the other was going to ask, which we felt made for a very fun, organic and informative episode. The hope is that our listeners will walk away with some additional knowledge both in the retail industry as well as tips on how to maximize your retail store's marketing budget, and ultimately drive foot traffic through the front door.  Show Links:Digital Marketing Consulting - Elisa Anthony: elisa.anthony66@gmail.comLocal SEO listing tool link: https://www.yext.com/business/business-scan/Google My Business Page

Your church needs to be on Google My Business. Why? Because if your church isn't on Google My Business, then people will have a hard time finding you! In this episode, I talk about about 4 main reasons why you need a Google My Business for your church.Here's the TL;DR version:It helps people find your church because you are telling Google that you're realIt gets you onto Google MapsWhen you add pictures, it helps people quickly see the outside and inside of your churchIt lets your people review your church...which helps more people find it.In this episode, we break down the four reasons why your church needs a Google My Business page.// Connect with me online //Website: https://www.marchyde.comSchedule a Free Call with Me: https://calendly.com/marc-hyde/free30?month=2021-08Facebook: https://www.facebook.com/marchydecreative/Instagram: https://www.instagram.com/tmarchyde/YouTube: https://www.youtube.com/channel/UCyBtMtOe-61--8qskd6PshgGoogle My Business: https://g.page/marc-hyde-creativeEmail: hello@marchyde.com

This week's episode is all about local business marketing. I'm joined by Neel Parekh, Founder & CEO at MaidThis Franchise, a business that helps homeowners and short-term rental hosts (Airbnb, VRBO, etc) with their cleanings. Neel is now on a mission to help others achieve running a fully remote local business.Remote working has become more popular now than ever with businesses adapting to a more efficient way of working even in a local environment. As most businesses are now online, having an understanding of digital marketing is essential.Knowing the basic marketing principles for SEO, email marketing, Google Adwords and landing pages will give you an edge over your competitors, as they might not necessarily be using these features.We go on to speak about the importance of having a Google My Business Page as this means you can appear on page one of Google, without having to battle for organic results, through SERP features. Another big aspect is the reviews section. People are always looking for social proof. By adding these reviews to your website, you help to paint a better picture about your business. You should always be responding to these reviews no matter how good or bad they are as this shows a human element.Stay safe and enjoy the episode.A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

Improve Search Engine Optimization (SEO) and use your Google My Business Page to help your small business get found online. Adam Kirk, founder of Oostas, shares his tips and advice, and a special offer for a new small business website and SEO Package. Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business podcast show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

Follow the research - take the dollar signs of your menus! Less is more. Pictures? No pictures? Listen in to Jan Rossi of Marketing Residency and now the ew GMBCapeMay.com - the new site will help you set up your Google My Business Page.Thanks for listening! More tomorrow!Jan :-) Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Summary: Are you a beginner or an experienced permanent makeup artist and beauty professional who wants your business to be on top of Google searches? How do you go about landing in Google's 3-pack? Build your SEO and get reviews for your business. Ana Perrone was voted one of the best microblading artists in the United States. Ana is the only one in the U.S.A. holding three certificates from all major international microblading schools; Phibrows, Biotek, and Swiss Color®. With 18 years of experience in Brazil and U.S.A., Ana is the creator of the number one most downloaded Microblading app in the world. In 2019 she was invited as a special Master Speaker to showcase her "Chiaroscuro Brows" at the most prestigious Worldwide Eyebrow Festival, Rotterdam, the Netherlands. In 2020, Ana Perrone attended as an invited international speaker at The Global Permanent PMU Conferences in Russia twice this year, these events were held in the cities of Moscow and Sochi. Also, in 2019 Ana Perrone was featured in the cover of three of the most prestigious Micropigmentation magazines in the world; at the English version of "Permanent Makeup," where she explains step by step how to achieve her "Chiaroscuro Brows" technique and at "Silam Book Magazine" and "PMU International" where Ana talks about how her Microblading App has been helping over 15 thousand artists and students all over the world. In this episode, Ana talks about getting started on your SEO, whether you are a beginner or a more established professional. Other than getting reviews, she points out the need to first set up your business on Google My Business Page and how you should start the process of getting verified by Google.  Learn why it is essential to have SEO-friendly websites. Ana suggests which platform you will want to know about to have a mobile-friendly website that Google prefers. Functional over fancy websites is what she advises as these are more effective and efficient, and Google likes it, therefore a plus point for your SEO. Backlinks are essential; thus, she highlights what you should know about the various types (white hat and black hat backlinks) for your website & business to be found by prospective clients.  If you want to invest in content, blogs, and keywords, Ana introduces a service she uses called SEO CPR and Yext. She has a business that helps beauty professionals with SEO, and she gives tips on artists looking to hire for this service. She tells about the crucial questions you need to ask yourself about SEO and what you need to prepare to set it up. "The advice that I have to give to everybody is to let go of social media a little bit and focus on Google. Get those Google reviews. If you're shut down right now, now is the time for you to get those reviews and build up the SEO."   - Ana Perrone Topics Covered: 01:19 - Ana's professional background 02:38 - Talking about SEO (Search Engine Optimization)  08:01 - How to get your business on Google 3-pack 09:17 - How to create Google My Business Page for your business 10:04 - Get your reviews after you verify your Google My Business Page; why is it important. 15:30 - Why you want to focus more on SEO and not so much on social media 18:36 - Why is it essential to have SEO-friendly websites  19:22 - What builds your SEO 20:20 - Suggested websites that are SEO-friendly: WordPress, Mobirise, AMP 21:21 - Why your website needs to be mobile-friendly 22:25 - What beauty professionals with a bigger budget should focus on other than Google my business page and reviews 23:02 - Backlinks: White hat SEO versus Black hat SEO 26:04 - How Google Analytics lets you check fake backlinks 27:04 - How you can buy or get for free legitimate backlinks 29:18 - How Apple is trying to take over Google when it comes to search 32:07 - Why you need to have a Yelp page 34:20 - Learn about SEO CPR and Yext 37:06 - What you want to know about keywords 39:42 - The critical questions you need to ask for setting up SEO 41:24 - What you need to be prepared for in terms of setting up your SEO 44:34 - Tips for artists who are looking to hire for SEO 47:00 - Advice for permanent makeup artists and beauty professionals  Key Takeaways: "What I advise first that they can do, which is easy, it's free, is, before you even go there and create a Facebook page for your business which is also free, I recommend they go and create Google My Business Page for their business." - Ana Perrone "The second thing immediately after you verify your Google My Business is to get those reviews. And in the beginning, maybe you don't have that many clients or if you're doing the models just to build up your portfolio, get the models to review you. Get your teacher to review you, saying that you did well in class. It's very, very important to get the reviews." - Ana Perrone "Reviews are a huge part of SEO. And again, it's something like, 'Oh, yeah, reviews are good to look good because you have five stars. Oh, yeah, the client sees that. But in reality, those reviews are also building blocks to your SEO." - Ana Perrone "They need to be open-minded because you know how we are, especially women; we like pretty big things. We don't like certain websites, because it's fast, we like a website because it's pretty, and we don't want to change our website -- we took so long building, putting the cute little flowers in there. But your website sucks for Google, and you need to write these words. You should listen to us and do what we tell you because we know what we're talking about." - Ana Perrone "There are many things I tell my students like, don't worry about social media so much, focus on Google because most of SEO is from Google's search engine. If your prospective client wants to get the service that you offer, they're not going to go to Facebook and look for it on Facebook; they're not going to go and look for it on Instagram -- that is social media, they're not search engines." - Ana Perrone Connect with Ana Perrone: miamibeachmicroblading.com Facebook Instagram Pinterest Connect with April Meese: support@aprilmeese.com LinkedIn Instagram Facebook

Episode 5: How To Get Your Google My Business Page RankingCheck out Growth99 University and Learn How To Effectively Scale Your Medical Spa To A Multi-Million Dollar Practice:www. university.growth99.comOr, Visit: www.growth99.com See Our Entire Offering on How We Service the Top Medical Spa's All Over the Country.

Here I will share my five easy DIY SEO tips. Search Engine Optimization does not have to be scary. Before you pay the big bucks to outsource this marketing tool, here are some things you can do in-office first."SEO"- the mysterious three letter acronym. Don't let tech mumbo jumbo paralyze you from knowing how to effectively increase your SEO (A.K.A. search engine optimization) for your dental office today. Today, I will share with you FIVE easy tips to increase your ranking on search engines:1. NAP- No, I don't mean it's time to take a rest. N.A.P. stands for Name, Address, and Phone Number. These three key elements are so important to have displayed accurately and in the exact same way across all your directories. What is a directory? A directory is any website that stores your office information. Think Yellowpages, Facebook, Healthgrades, Yelp, Angieslist... the list can literally go on forever.2. Speaking of directories- this is what you can pay other companies thousands of dollars to work on! You need to claim your directories and keep them updated. However, it is possible to update your directories yourself and save a lot of money. An easy way to do this is to search your practice name in different search engines. See the directories that pop up. Claim your listing on the directory sites and keep a spreadsheet of all your log-ins for future updating. Keep digging and updating as you go.3. Update your website! Google likes to see consistent changes to your website. An easy way to tackle this is to add a blog or FAQs to your site. Make sure to write blogs including search-engine friendly key terms, but not too obvious, that are at least 300-500 words long. Anything above 300 words is in Google's sweet spot.4. Google My Business Page. You should be using your Google My Business page just like Facebook! Posting status changes bi-weekly and adding as many pictures as you can. This will help you stand apart from the crowd, as well as improve your SEO.5. Reviews, reviews, reviews. I saved the best for last! Having your patients leave 5-star reviews may give you the biggest BUMP in your SEO. Word to the wise, make sure your patients are not using your office's WIFI to write these reviews. Google will notice they are written from the same IP address and you risk the chance of them deleting all your coveted Google reviews.SEO doesn't have to be scary and it doesn't have to be expensive, but SEO does take a lot of time to do it right. If you want your dental SEO handled by a professional, reach out to Bond Dental Consulting for support. Email me your questions at ashley@bonddentalconsulting.comGet your Dental Freebies at: https://www.bonddentalconsulting.com/dental-freebies

In this episode of Leafy Podcast, our hosts sit down with John Vuong. John founded Local SEO Search, where he helps small business owners grow and succeed, giving them a leg-up to compete with more established companies in SEO and being seen on the internet. John also has a podcast Local SEO Today, a tool for business owners and entrepreneurs to help them succeed. John tells us that understanding how Google works and being aware of what customers want and are looking for is how he begins with his customers. He tells us that to start, focus on running a business, the foundational components to operating a successful business and SEO and advertising on the internet is a secondary concern after creating a solid company.   John explains how to utilize certain online platforms for advertising by understanding the mode of communication and the purpose of each platform (Facebook, LinkedIn, etc.) , understanding what’s going on with the users and capitalizing on what is available.  John believes life is short, so embrace it and take on the adventure. You can run a business the way you want and do it well so that you can spend time with family and friends, which is what really matters. To learn more about John Vuong, visit: localseosearch.ca Episode Transcript: Female Announcer  0:00  Welcome to the leafy podcast, helping real estate investors and entrepreneurs grow. Say hello to your hosts, Jennifer Gilgoric and Brian price founders of Leafy Legal Services,teaching you how to protect your assets for your business and manage your wealth. Let's start the show. Tammy Geerling  0:18  Hi, everyone. Welcome to the Leafy Show. Thank you so much for being with us today. I'm Tammy, the podcast manager. And on the line we have our awesome hosts both Brian Price and Jennifer Gilgoric from Leafy Legal Services. Brian is the CEO of that service and Jennifer is the COO. They have another awesome guests for us today. So let me pass it on to them so that they can get the show started for us. Hey, Jennifer, hey, Brian. How are you guys doing?  Brain Price  0:44  Good, good.  Jennifer Gilgroic  0:45  Great. Great. I'm very excited to be here today. So today's guest has a really awesome backstory. And so his life has been this incredible journey. His parents were Vietnamese immigrants to Canada and then through his life. He as he went, he got a paper route. So he's always been an entrepreneur. So even as young, he had a job, he was an entrepreneur, he went on a paper route. Then he ended up doing finance classes there at the university in London on it, Ontario. So that's still Canada. Then he ends up going to England. Then he comes back to Canada gets involved with yellow pages and red pages, actually, which was a startup that was going to compete and they were going to do an actual written, they're going to print out website addresses, just like you had for the phone book. So yeah, this was back in the day. So it's like so cool. And then he managed to move that forward and move that forward. And now he's an SEO expert. So I want us to give a huge round of applause and welcome John Vuong to our show. And he's with local SEO H O Seo search.ca. So welcome, John. I just love your story. John Vuong  1:57  Thanks a lot, Jennifer. Yeah, that was a great Intro. Yeah, it's been a journey for sure. And I'm excited to share some insights along the way. Unknown Speaker  2:07  Yeah. So how did you kind of get through this? You know, going through these different avenues? How did you finally settle on SEO? And and once you walk us through us and I like to hear more about these red pages, I think that's pretty interesting. John Vuong  2:21  Yeah, definitely. So seven years ago, I started this agency, local SEO search. I had no clue about anything technical. So I'm not an SEO background expert by any means. I started my career actually in sales in advertising sales. And I studied business finance, so it was kind of different. But in order for me to get a real job, that was my first job, and I stuck with it, and over the course of many years, I refined my art of sales and marketing. And I got to really understand what my strengths are what I enjoy doing, and Yellow Pages where I was there for five years. The relationships is what really connected me with local business owners, and really wanting to help them grow and stand out because they were genuinely interested in the community, right, like real people supporting real community leaders, right, like computer people. But even before that read pages, so that was my first job actually, outside of university. It was the, it was a great concept. It was competing with the yellow pages. First directory ever going to every single business home office tower, but printed every website, so it was competing with Google, but Google wasn't like taking off at that time yet. Right? So it was called read to and it also came out with a directory read Toronto, but it didn't last it didn't survive. It was a great concept. So I sold a bunch of it because I was a true believer in it. But it just didn't. survive. Jennifer Gilgroic  4:01  I think it's an absolute scream that you are in finance and that you went into finances school, but you end up in sales and you're like a total sales he kind of, hey, let's talk because usually finance people are like, hey, let's not talk so I can like do this right here with these numbers that I love. And you're like completely opposite of that. So I always love it when the journey switches in in changes, and and that relationships are so important. And it is weird when we look back that there was a day before Google, you know that you had these books and everything like that. I have a house that's over 100 years old, and my son we we were we it still has stuff in it from the the lady who had owned it her entire life. She was like literally in her 90s when I bought that. I think it's always been like their house, you know? And we found the old rotary phones. And I was like, show me how you would make a call. You know when we found them and he was like, I had no idea Like whatsoever, and then he was like, so you had to do that for every single number. And I was like, yeah. And if you got the wrong number, you have to start all over again. He was like, wow, this is fascinating, fascinating to him. So it was really cool. So tell me a little bit about how you went from the Yellow Pages. You're doing all this relationship, marketing and relationship sales, because people you know, the biggest part, if you're in advertising sales is not just to sell one ad, you want the people to constantly, you know, be re re upping their subscriptions. And that's part of your compensation, with many advertising sales. It's why some advertising sales reps make really good money. They're good at keeping their people, you know, they're always checking in with them, you know, so tell us a little bit how you went from that in and where you're at now. John Vuong  5:50  Yeah, so at Yellow Pages, so I was there for five years and relationship sales was more of a I don't know Like, I was genuine, I was really like just authentic raw. So I always had a story. And where I was just letting people in on like my journey, right? Like, what I grew up doing, how I discovered like traveling like I love. I had a exchange experience, like going to school in London, England for a year. And I was amazing. For me that really opened up a lot of opportunity for me to see what's bigger and greater than just my local community of working in a small suburb of Toronto, right? That's where I grew up. So for me, it was more about like, just connecting with people and letting them in. And yes, I was able to not just renew people, but upsell, and then of course, it was all about listening to them asking the right questions and finding out what their true needs and desires were right because ultimately, a lot of people were frustrated. They were getting spending more money than ever but not getting the same sort of return. They used to get 10 1520 years ago. And when I hear that all the time, I'm like, so what is going on? Where are people shopping? How are they pivoting? Like, what is the user behavior, right? And as you know, the internet started to take off, Google started becoming more present. Email started to be the main mode of communication, no longer fax machines, no longer telephones, text messaging, like all these new innovative stuff that you hear today, like social media and content, video content, audio, all that is all new within the last 10 years, right. But before that, it was still traditional media, which was newspapers, flyers, magazines, trade shows, billboards, Radio Television, right. But today, it's now podcast, YouTube videos. There's Instagram, Twitter, Facebook, you name it, right? Like there's so many other new initiatives. that technology has allowed users to change their behavior. Being controlling in a different platform in different way, at their convenience, right? So it's just different. But there's still a lot of people consuming information. And you have to understand the users behavior to then gravitate on what is important for business owners. And that's where I shifted, because a lot of people were just frustrated spending so much money and didn't see a good return.  Jennifer Gilgroic  8:24  It's very frustrating because it's changed so quickly, you know, it was like 100 years ago, it was still well, we have this directory and local and you go to this guy, and he puts up a little sign, you know, and that's how it was for like, ever. And when I say forever generations, yes, just in our lifetime. It's been you know, going from paper to then television and now you have radio now you have internet now the internet's completely changed and you have this is like weariness to have to as soon as like every other year, there is some new hotness and what Did you know six months ago isn't the same? And I think that there's a lot of business owners, but also people who are frustrated, where do I go to get really what I need? And and oh, now I've got to learn a new app. It's just crazy. So it's amazing that you're on the on the edge of that. How do you not get tech weary? I mean, there's a lot that's in your head. Do you just dump it out as you are constantly knowing new stuff? John Vuong  9:28  Yeah, so I specialized now just on SEO because it's already fairly complex. Digital advertising comprises of email, social content creation in various forms. And then understanding like, what these different apps and software and technology can actually do for a business, right like to either scale and understand the process and efficiencies of it. So you have to really just focus on what you do best. And I continue doing that which is building relationships, meaningful ones with business owners that are I'm trying to help them grow and build a digital presence, right. And what we do is focus just on SEO, because I feel it being very similar to what Yellow Pages provided, which is the organic, natural listings on Google where the businesses are not pushing stuff at you, right? That's advertising, you know, trying to disrupt that user behavior to get someone to either click or call you at that given moment with a creative ad, right. But when you're appearing organically or naturally, someone else is seeking you out. So you're pulling people when and during control. And that's what Yellow Pages provide. So that was more directive advertising versus Creative Advertising. And that's why I feel SEO is still the dominant player for that same sort of medium that people used to spend a lot of money and yellow pages with. Unknown Speaker  10:53  Yeah, that's an interesting way of putting it because yeah, I mean, it is it is kind of like the new Yellow Pages is but You have to kind of put yourself out there and find different ways of attracting people. It's not like in one, one book. So how are you helping people to get in front of more people to get to those those folks that are that are searching for you. John Vuong  11:15  So understanding how Google works is very important. And I feel people overcomplicate things. I always tell people like run a really good business. What I mean by that is, take care of your customers, listen to them, provide an amazing product or service. Understand that value prop what unique selling proposition you're offering, like, understand foundationally what makes a really good business because over the course of many years, I've worked with thousands of business owners that operated for generations without technology. So imagine how did they survive? they relied on referrals and word of mouth, right and minimal advertising on maybe yellow pages or print media or flyers. Whatever may be right, so right, how did they survive? And what has dif different right? Like, the challenges? There's a lot going on today technology has advanced so quickly in the last five or 10 years that people are bombarded with this new app, this new software, this new social media feed, and they're looking for quick solutions, fast ways to expedite to make that hundred thousand dollars in a week because they saw an ad there, right? And they forget that well, maybe one in a million person actually receive that benefit. Everyone else is gonna lose a lot of money and get stressed and frustrated. So why not you do what everyone else used to do, which is grind it out, understand how to run a business and focus on the foundations right? So that's what I always boil things down to like SEO can really help advance a business Once they already know how to take care of the customer, and run a good business, but we cannot help someone that doesn't even know how to run a business because their reputations on the line, there's a lot of other foundational things that are missing. Jennifer Gilgroic  13:13  Yeah, well, that's kind of what we do we do the foundational things on the back end structure so that they don't take themselves before they even get started, because everybody wants to sales come in. But there's a lot of other things you have to put in place in order for that to happen. So I get that. And I'm gonna ask you a question. You know, you were all heavy Google, Google Google. But right now, you know, like, as the time we're taping this, Google and Facebook and Amazon are all in this, like, antitrust. People are willing to break them up. I mean, you know, Google is the Yellow Pages, but it is the everything. It's like the new source. It's like the thing. So do you. Do you think now like, Are you already building your plan for what if they break it up? Like what if they actually split up Google and now People have other products that they can do, you know, there's brave, there's DuckDuckGo there's all these other search engines, you know, Yahoo used to be the search engine. But But now I think Yahoo doesn't that piggyback off of Google Now. They're all like together. But do you have a plan? Like how do you think it's gonna go now that there is so much heat on these these mega monopolies? Which, you know, in my opinion, they all need to be broken up. But you know, I'm, that's just my opinion. But yeah. John Vuong  14:33  So, like every generation, always look at where people the users are going to gravitate towards. So understanding what what channel or what purpose Facebook has, right, like, Who do they target and what's the sole purpose when you go to Facebook? What's the sole person is when you go to LinkedIn or Twitter, right understanding that mode of communication and that platform and medium of choice. So think about zoom and Eventbrite and all those online platforms where you can now do presentations since the pandemic, it's really been elevated, where people are now spending more time in front of a computer pitching and doing a lot more conferences that way. So it's just understanding what's going on, right in terms of the users. And if Google is still and yes, Google's always pivoting, they're trying to find ways to monetize. They're trying to own the real estate, trying to alleviate and not get business owners who are ranking users to click on their website, they will either click on Google's properties right around the SERPs, because that's your prime real estate. They make money through ads, right and retargeted ads, I get it. So you have to understand the whole purpose of the medium. And then how do you capitalize on what's available? Right, right. And I still feel SEO is very powerful, because you can control and position yourself and optimize as that local player. On the map below, right? Because that's still free at this time, but you also have to be weary of what's going on. Right? Because same with Facebook. You know, before, once upon a time a couple years ago, you could organically get position, right? But today, every two times every time you scroll down, there's an ad that appears, right? There's always pushing stuff at you. And it's more like, you're bombarded with stuff that you don't really want to, you know, be there for right like, yeah, so you have to understand the channel and the different media's out there and understand what's going on within and I still feel Google is great, like duck, duck go. It's not like in terms of use.  Jennifer Gilgroic  16:45  Yeah, I mean.  John Vuong  16:45  1%. Jennifer Gilgroic  16:46  Put that on every single phone. You see, when you have an agreement that every single phone that comes out, it has to have your voice. Brain Price  16:54  if you own the operating system. Jennifer Gilgroic  16:57  Now it's like you can't infer some people. They do all their work. I mean, I know people who literally work off their phones now, you know, the phones are more expensive in some cases than computers, which is nuts. Right? But you do everything you're doing your banking your you have your password keepers, you've got all your things on your phone. And so, yeah, I mean, it's crazy to have it so embedded like Facebook, I mean, there's entire things you cannot do unless you have a Facebook account where you can log in, that are totally unrelated to Facebook. Right? So it's just interesting because there's so much interconnectivity, it can be confusing for people. Yeah, very much so to compete, you know, but that's good. I really love the fact that you still believe in your in this every single day that you can still use it for local people, because that means that local businesses still have a chance to get the people around them for free. And they have ways that they can utilize this technology. So that actually warms my Heart, a whole bunch for that. John Vuong  18:03  Understanding the space, right? Like it's always evolving, but looking for opportunities to capitalize because people get frustrated, spending too much money not getting good returns. So I want to help the little guys. Unknown Speaker  18:15  Yeah. So are there certain things that you always do know? You know, I know things change for hours, there's kind of some basis that you actually do and maybe some of the new stuff that you're looking into as well. John Vuong  18:26  Yeah. So for us, we always look at foundational stuff like understand your client, creating a content journey mapping, and really positioning yourself as the expert, right. So understanding who your ideal persona client is, and writing every piece of content, your website piece is directly driven to those type of people, right, from everything you produce. From video, podcasts, audio, you know, images or written depending on where they're at in terms of the journey, create that content piece for them, and then making sure that You're up to date in terms of like, what's going on what the users want, like they want fast, secure, easy to use navigation. Like, all these things are now behavior. If you don't have it, someone else is gonna, you're probably losing out right on an alternative because they're bouncing off your page to someone else. Right? So just staying current and what's going on, right? Because technology's moving so fast. And as much as you want to stay on top of it. It's kind of scary too, because there's so much going on, right? Like AI. What's going on there? Like they know too much about you already. Right? Is that Jennifer Gilgroic  19:40  right? Yes. I'm like terrified like I can have a conversation with a friend of mine. And then immediately I'll go on, you know, to look at something and ads for that pickup. And I'm like, How did my phone know I was, you know, talking to somebody you know that. Maybe it's time to get hair extensions. My entire timeline is nothing but a hair extension company. Whatever but yeah, yeah, it's weird man. I don't like it. I'm like stay in as much as I say that. I still have an Alexa. So if I  Brain Price  20:12  Don't say it.  Jennifer Gilgroic  20:16  Oh, yeah, people used to be what was that joke? They used to say, you know, don't say that over the telephone because you never know if the CIA is listening, and then it says 2020 CIA, how do I bake a pie? Like that coming back to? That's cool. Well, so Okay, so what else can you tell people? Right now if they have their own, like website and stuff like that? Is there anything anyone can do besides writing things in the in the tone of the voice for your target client? Like taking it down from I just want to tell everybody in the whole wide world to really knowing who your ideal client is, it's very important. Is there anything else that you can give us on on top of that? John Vuong  20:58  Yeah, so I focused On a lot of service based small, medium sized business owners, like the local dentist or plumber or lawyer or whatnot, Google My Business is a great opportunity. If you haven't verified it, optimize it, make sure you're in the right category, put in all the services that you offer, update it once a week, get good reviews onto the Google My Business Page, because people are checking you out before they call you. And they know so much before they even reach out to you. That's scary, right? They know, they checked out you on LinkedIn, they check out your reviews, case studies, Chapter all your blogs to see if you're credible, right. So as much as you want to put out information, make sure it's consistent along the lines, don't, you know, say one thing and do something else the other channel right? So it's more important than ever to make sure all your assets and all the properties that you own online is consistent has the same tone of voice and has the same good, you know? Good feel authentic feel rawness, right, because end of the day people are gonna check you all. And if Jennifer Gilgroic  22:11  I actually have a really good local thing, so I had a marketing company and I used to help people do this and there was an assisted living facility here in our town, and they did not go out and grab what you say their their property. So when he says that if for anyone who doesn't know what that means, it means like, go to your Yelp and claim your business claim your business on Google, there's actually a little thing when you you put it up, is this your business? You want to claim it because somebody else can claim it. So they had a Facebook page that actually wasn't theirs. It was a it was a well meaning former staff, and so nothing had been updated on it. And there were some like comments that weren't that great, but their Google business showed had a set of pictures, the first pictures that came up That had someone had made a cut is disgusting, but they had messed their bed. That's all I'm gonna say that it was very graphic. And that is the picture that came up for now this is one of the cleanest, nicest facilities. And that picture wasn't even of their facility. Because the flooring was they didn't have that flooring anywhere in any of their rooms. But that was the picture that pulled up. And it was actually a process to pull that listing away, and a verification from the person who had claimed it, who was a competitor of a very small unit to do it. So people wouldn't go to this very large one. I mean, they had hundreds of rooms, a skilled nursing or whatever. And they're like, how can businesses just dropped and we're not getting calls. We're not getting this? Well, as soon as I help them clean that up a little bit just because I knew enough to do that. I'm not an expert like john, who could have probably really maximized that all of a sudden, the phones started ringing. They started getting more residents again, because that false information wasn't out there. So you do want to do that not just for SEO, but also to protect the name and good reputation of your business. So add that to that. Yeah. So I didn't mean to hijack you there. I just had an actual thing I knew about what you were saying worked. Well, we've been talking to john Vong. Am I saying that correctly? I should, yes. Okay. Great. And he's with local SEO search.ca because he's Canadian. Right. So local SEO search.ca. And we're getting to almost getting close to the end. So Brain, did you have any? Some questions? Still? Yeah. Unknown Speaker  24:46  Well, I think that I noticed on your site, you have a free site audit. So why don't you tell us about how what that includes and how people can get and you know, get theirs, their site audited and how you can help? John Vuong  24:58  Yeah, so what we've been trying to do is give and help as many small medium sized businesses as possible. So usually with that someone inputs her website, usually it's a real business that's been in business for a while that is frustrated and need some more of a digital presence, right? Because we need to benchmark you, we need to figure out how we can help. And so we we kind of do a console, a phone conversation first, to see where you're at what you've done, and kind of analyze how we can help. Right? Yeah, because not only do we bring an SEO background and console, we actually go in a little bit deeper because of our business experience. Myself, yes, I have 10 plus years in sales and marketing working with thousands of businesses, but my VP of sales have worked with over you know, a couple thousand clients as well, but he was at Yellow Pages for 35 years. So his experience his insights in how to run a good Business is invaluable for a lot of business owners that are just starting, right. So we try to just help as much as possible. And that's what differentiates us from a lot of other competitors. Brain Price  26:11  Cool. Jennifer Gilgroic  26:12  Yeah, experience like that is really invaluable, especially when they've you've guys have seen it all. And really the best advertising is a good business. You know, you do what you say you're going to do, and you make people happy. And they tell their friends and I know there's the old adage, well, if they're unhappy, they'll tell everybody if they're happy, they're not gonna say word, but that's just being bitter. That's actually not true. People do talk about good experiences, and they do recommend, and even on Facebook, you have local here in Galveston, we have this Galveston is called Galveston gossip or something like that. There's like 60,000 people on it, and people gossip and they talk and they take pictures of things. And they even give shout outs but they also ask questions. Hey, guys, who do you know who can fix this? Or Who's your landscaper? My guys, not doing it anymore. I see that a lot. And people refer to that all the time. And that's just my little town. So you know, there's there's just running a good business and being good people will talk, they will talk and send you stuff. It's which is this. John Vuong  27:15  These are great forums and groups because once you are known and reputable, it's all about like cultivating more opportunity, right? So just do good end of the day, eventually things will come to you and be honest about it. Right? Like don't don't try to you know, do a fast one on people right? Or, you know me like they're so Jennifer Gilgroic  27:38  Basic but yeah. You're right. Don't pull a fast one on me but there's so much click and bead and there's so many people on social just trying to make it or hustle or whatever it is. Yeah, but are they real business owners like really? If you look at any athlete, pro athlete or any successful singer, they don't tell you what they've been doing for the last 20 years. yours. You see them at the pinnacle. So it's the same bit entrepreneurship like, no one sees me doing what I did for the last 20 years. They only see me at now. Right? But how many years of you know the grit and wrongness of hustling and door knocking cold calling and all those other things? sleepless nights and not paying for food? Like all these things, no one sees that, right?  Brain Price  28:26  Yeah, absolutely. Jennifer Gilgroic  28:29  Okay, so, as Connect, I'm going to set one more question before Tammy has to take us away but as Canadian who had to live in England, I want you to tell me what English food does there any English food that you particularly liked? Because, you know, back in the day, England was not known for its food. So I'm curious as what a Vietnamese Canadian living in England like for his food. I know that's off topic, but I just have to ask you. John Vuong  28:55  Know, I still love the chips there, which is fine. Yeah, but they were really greasy. They were like dripped in, you know, after you go to the local pub and uh huh. No, no. I mean, it was great. But because I was drunk, maybe but Jennifer Gilgroic  29:14  Man, you can't you can't beat it. Well, that's awesome. Well guys we've been talking to john von john is with local SEO search.ca. If you're a small or medium sized business owner and you're just racking your head, trying to figure out how to cut through the noise and increase your exposure, but you know, in the way that you need to get in more clients that you can take great care of, then go and see him at local SEO search.ca. And Tammy is going to give you more information about us. Thank you so much, John, for being on the show. It was just great Convo.  Brain Price  29:48  Thanks. I appreciate it  John Vuong  29:49  Thanks a lot Brian and Jennifer. Thank you. Tammy Geerling  29:51  Yeah, thank you, John. And thank you, Brian and Jennifer for hosting today. And we will have all of John's links in our show notes. And you can find us at leafy legal we are across all social media platforms and also podcast platforms. So thank you again so much for listening today. Hope you have a wonderful day and we will see you next time. Bye. Male Announcer  30:22  Attention real estate investors and entrepreneurs. Did you know that real estate investors are a primary target for lawsuits according to the National Survey of the court data 25% of Americans risk being sued in their lifetime. However, if you are a real estate investor, you have a 95% chance of being sued in the next 20 years. Leafy Legal Services helps you protect your assets and strategically grow your business and wealth LiFi legal services our experts at the series LLC and Delaware statutory trust to have the newest and most ideal legal structures for real estate investors leaving legal services at the most personalized and affordable solutions for setting up LLCs property owners are always at risk when it comes to their assets. anonymity is so important. If you own just a rental house and you own your home, you have to protect yourself and your properties from any potential legal issues. Leafy Legal Services have the right solutions to make sure you are happy and feel secure or they offer cost effective documentation that suits their client's needs for a free consultation and ebook visit levy legal services.com They are waiting to hear from you Leafy Legal Services.com. Female Announcer  31:35  Follow us on Facebook, Twitter and Instagram. Don't wait take action now. LiFi legal services calm protect your assets grow your business and manage your wealth.

Greg Gifford is a worldwide Local SEO expert based in Texas. He is the Vice president at Search Lab, a Local SEO Agency in Chicago. He is an avid SEO speaker, delivering workshops across the world and is a regular face on every SEO specialists tool list, SEM Rush.  He has a strong passion for Local Search Optimisation, Email Marketing and Web Analytics.  He talks about how eCommerce businesses can use SEO to grow their business, the most important ranking factors for Google and strategies you can implement in your business.  Find out the tips and tricks to transform your Google My Business Page and appear on the first page of Google.

Harness Your Hump Day with Tom Harness March 4th 2020 - Claiming Google My Business Page Claim It Now - New update makes it confusing for business owners on wether they own it or not. Here’s what to check for: Go To The Link Provided And Verify or Sign Up: google.com/business Verify/Update/Enter Business Information Check & Respond to Reviews Be watchful of potential scams of people contacting you giving you a sales pitch on helping you claim your Google My Business Page. EVENTS Jabe Burgess in Concert Saturday, March 7th at 7:30 PM Benton Civic Center More Information Here: https://facebook.com/events/s/jabe-burgess-in-concert/2611312212315391/?ti=icl St. Patrick’s Day Dinner & Dance Saturday, March 14th Dinner 6:00 & Dance 7 to 10. Rotary Club of Jackson Williamson Counties Sunset ($40/person) KC Hall 606 Plum St., Murphysboro, IL More Information: https://www.facebook.com/events/2812537398833277/ Southern Illinois Wellness Expo Michelle Snyder Saturday, March 21st - 8:00 AM to 1:00 PM JALC More Information: https://www.facebook.com/events/2794647733927198/ Get The Facts on Pornography (A nationally Acclaimed Presentation) Hosted By: MIGHTY - Moms Inspiring Good Habits in Today’s Youth John A Logan Conference Room Saturday, March 28th @ 2:00 PM & 7:00 PM More Information: https://www.facebook.com/events/2579904405601354/ Midwest Digital Marketing Conference *Tickets On Sale Now* The Largest 3 Day Digital Marketing Conference In The Midwest April 8th through the 10th Speakers: Dixie Gillaspie, Jennifer Radke, Dean Delisle, Ashley AuBuchon-Arcand & Dr. Leilani Carver-Madalon Tickets & More Information Here: https://www.facebook.com/events/426073614775227/ BVR-CON James Shride June 1st & June 2nd Bloomington Ivy Tech College https://www.facebook.com/BVRCON/ (Message me your Facebook Event to be on Harness your Hump Day) Review Harness Digital Marketing: https://sotellus.com/r/harness-digital-marketing/ --- Send in a voice message: https://anchor.fm/harnessdigitalmarketing/message Support this podcast: https://anchor.fm/harnessdigitalmarketing/support

Joe tells you how to use picture and videos in your Google My Business Page to get more clients. He also teases Bob on how many fake accounts he should create to get more reviews. You can check him out at https://www.WinningReviews.com/. Go to https://www.808Podcast.com or I'll give everyone of your competitors a 5 star review.

Open or Closedon July 4th? Don't fool your potential customers by having the wrong information on your Google My Business Page.An update on the "short name" additions to Google My Business.Take in a great local parade this 4th of July! Support your neighbors - boy scouts, girl scouts, dance troupes, car dealerships, city officials, and high school marching bands!Wow, I've used marching band music twice now in the last 30 days. You guessed it! I played tenor sax in the marching band at my New Jersey High School. So much fun and a ton of work.Have a wonderful holiday an of course - thanks for listening to Marketing Residency.Consider using the Google Podcasts app to listen to Marketing Residency. It's easy to jump around and find episodes you'd like to hear. This is the link: http://bit.ly/GooglePodMRMore tomorrow - Jan :-) Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

In today’s episode, we speak with Amrit Dhanraaj, CEO of GetTruckDrivers.com.  We dive deep in the truck driver shortage, which in many people's opinions is plaguing the trucking industry. Amrit and Lionel speak specifically about modern marketing strategies and how if you know how to market in the modern world, you can find the drivers you need.  There is a shortage of drivers, a shortage of money, and even and shortage of love, if you don't know how to look for it.  About Amrit:  Amrit Dhanraaj is an entrepreneur from Winnipeg, Canada who has worked in various stages of the trucking industry. Starting as a Truck and Transport Mechanic for top suppliers, dealerships, and fleets. He then proceeded to work in Trucking Logistics throughout Western Canada.    With the extensive knowledge Amrit gained, he now works as a Trucking Consultant who helps Trucking companies grow massively by helping them create an authority figure for their driver market. He excels in personally managing large digital campaigns on the behalf of clients, carefully tailoring them to their specific needs. He provides a comprehensive one-on-one service that consistently yields an outstanding return on Investment making the trucking companies dominate their target space to attract drivers and clients.   Segment 1: Let’s talk about the driver shortage? What are the underlying issues? First of all, the demographics are changing rapidly. The average age of truck drivers is much older than other industries and new drivers are not entering the industry as fast as older drivers are leaving. Secondly, the industry is having trouble attracting youth and women drivers, although that is improving. There are many more issues, but one last one of note here is there are still misconceptions of what the driving career is like. The reality is that it is a very highly-skilled, highly-paid profession, with a lot of opportunities. Many people think drivers are gone for weeks and months at a time, which is actually very rare in the modern trucking world. Segment 2: What is the real issue in your opinion relating to the driver shortage? “Yes, there is a shortage but the bigger issue is many trucking companies don’t know where to get started to hire drivers and they don’t use modern marketing strategies. If they are actually on social media, they just have a bunch of ‘Now Hiring’ posts.” RELATED TOPIC: Map Your Marketing Funnels Easily with Funnelytics Segment 3: What are 3-5 tips that a trucking company could implement today to get experienced truck drivers? Think like a modern marketer. Transportation companies excel and setting up processes, finding efficiencies, and maximizing the flow of goods through their system. Use the same strategies to build a recruitment marketing machine. Get testimonials from your current drivers and put them everywhere. They don’t need to be professionally designed but they need to be real. Get your online presence in order. Have a robust Facebook page, set up your Google My Business Page, and capture a lot of positive online reviews. Think at a higher level. Don’t just focus on filling the job of the day, create systems to fill all the jobs over all of the days.   RELATED TOPIC: How to Get More Online Reviews with Chekkit Segment 4: If you had a $100 to spend where would it be? “I would get a video driver testimonial and run it as an ad on Facebook for $5/day for $20 days. I should mention that all of the magic happens with ads BEFORE they are on the platform. What I mean is that its the effort you put into the story-telling, the design, the imagery, etc., that makes a great ad.” RELATED TOPIC: How to Develop Your Inbound Video Marketing Playbook Segment 5: Case Study Art Pape Transfer dba Tucker Freight Lines doubled their fleet in just 10 weeks after having 4 trucks parked in the yard. Contact Amrit: Amrit Dhanjaaj on LinkedIn GetTruckDrivers.com If you enjoyed the Master Modern Marketing podcast, please subscribe, rate and review the show. You can also keep in contact with the show sponsor, Farmers Marketing, at www.FarmersMarketing.ca, or www.facebook.com/farmersmktng.

This week our guest Bryan Caplan (Bryan Caplan Marketing)  talks with Lorraine  about how to spice up your Google My Business Page with Photos and Video

Are you trying to improve your website's search ranking on Google? Are you lost and don't know where to start? In this episode, I share one important thing you can do that Google will love. Hint: It's all about your Google My Business Page.

Joe Sanok is a private practice consultant with the #1 podcast for practice owners, the Practice of the Practice Podcast. With over a million downloads, the podcast covers innovative ideas to start, grow, and scale a practice. We discuss: What’s an experiment that you can do to see if it works? [1:53] What the reasonable steps towards a thriving consulting practice are that build on falling in love with the idea [5:52] How having a spectrum of services over time will get you to a “Yes” [9:56] Practical and creative strategies that private practitioners can do to generate consistent revenue [12:19] The most challenging phase for people in the consulting business [14:30] How to see through the transformational chaos in order to get the financial results you strive for [17:56] Tools and resources to support an expanding practice [20:24] The conference where you can learn how to “kill it” in private practice [22:38] Joe is a TEDx speaker, has been featured in Forbes, Reader’s Digest, and Entrepreneur on Fire. He is the owner of a private pay group practice in Traverse City, MI named Mental Wellness Counseling. He’s a father of two and loves stand-up paddle boarding with his wife, Christina. Learn more about Joe at Facebook (http://facebook.com/practiceOfThePractice/) . Brief Description of Gift We have 30 resources and checklists for your listeners to choose from: How to set up a Pinterest Business Page, How to set up a Google My Business Page, and more URL for Free Gift www.practiceofthepractice.com/resources (http://www.practiceofthepractice.com/resources) Facebook Twitter LinkedIn 0Shares

Reasons Your GMB List Can Get Suspended and How You Can Get Your Listing Unsuspended   You definitely do not want to get your Google My Business page suspended, since your GMB listing is such a crucial part of ranking high in Google for many popular local search terms.  However, if your GMB got suspended, there is hope!  In our first "Beer Friday" episode we'll discuss GMB suspensions, the reasons for getting suspended, and how you can get reinstated using the Google local businesses reinstatement requests.  We'll also drink a beer. Cheers!   What You’ll Learn First Beer Friday episode - where we drink beer and talk SEO Beer is from Bald Man Brewing in Eagan, MN Reasons why your Google My Business listing can get suspended How to get your GMB listing reinstated if it gets suspended One of the more common reasons for getting your GMB suspended is because you check the box that says you have a storefront and serve customers at your location, when you do not have actually have a store front If your business category is one that Google considers risky, such as locksmiths or criminal lawyers If you deal with regulated goods, such as firearms, pharmaceuticals, or other controlled items Your Google My Business listing can be suspended for having multiple listings for the same business A good way to double check and see if you have duplicate Google My Business listings is to do a Google search on your address in Google Maps If you find a duplicate listing, and it's not currently claimed by you, you can claim it and then mark it as a duplicate or as closed Your can get a GMB suspended if you have incorrect information on your listing If you try and use keywords in your GMB business name, you run a high risk of getting your listing suspended If you make too many changes to the primary business info fields, such as your name, address, or phone number, you can get suspended Having a fake web address or a redirected website address listed on your GMB can get your GMB suspended If you have multiple business locations, you can get suspended for overlapping your service areas on multiple GMB listings If you do get your GMB listing suspended, it is possible to get your GMB reinstated by following the reinstatement process from Google It usually takes 24-72 hours for Google to respond to your reinstatement request If you don't get reinstated, you can try it again You can also send a Tweet to Google for questions or problems with your GMB Your individual GMB listing can get suspended, or even worse, your entire GMB account (and all listings) can get suspended View the show notes, resource links, episode transcript, and watch the video version at https://www.localseotactics.com/episode32

WHY IS IT SO HARD TO FIND A LOCAL POOL TABLE!!!!!!!!! GOOGLE SHOULD HAVE ALL THE ANSWERS!! Well it would if every local business spent 5 minutes updating their Google My Business Page. By Jason Fox & Chris Fox JCF Media Instagram: @jcf.media Jason LinkedIn: www.linkedin.com/in/jasoncfox/ Jason Instagram: @jasoncfox Chris LinkedIn: www.linkedin.com/in/chrisafox1/ Chris Instagram: @chrisafox1 Apple Podcast: itunes.apple.com/us/podcast/jcf-media/id1394358963 Spotify Podcast: open.spotify.com/show/1Yx3NJf9LrSNzAGALQ9dEC Anchor Podcast: anchor.fm/futurebusinesspodcast

Ep # 65 Show notes

If you’re one of the many local business owners who is frustrated or confused about what’s going on with your Google My Business page (which used to be your Google+ page, which used to be Google places, which is kinda sorta the same thing as your Google Maps listing but not really…), I feel your pain. I deal with this stuff every day; helping businesses set up and optimize their Google My Business pages is part of my job, and even I get confused sometimes.  In my opinion, Google has really made a mess of this and has done a terrible job explaining to local business owners what they need to do to properly set up their page. In an attempt to clear up some of the confusion about Google My Business and help you take advantage of the opportunity it presents, in this week’s podcast episode I explain how to optimize your Google My Business page and how to leverage it to become the top-rated provider in your local area.