Podcasts about local business marketing

In this guest-hosted episode of The Simple and Smart SEO Show, Celeste Gonzales (Director of Roo Labs at Rickety Roo) and Melissa Popp (Content Strategy Director at Rickety Roo) dive deep into local SEO strategies. They explore the power of problem-solving content for small businesses and how local companies can stand out against larger competitors. The discussion covers how to identify local pain points, create community-driven content, and balance SEO with engagement-focused strategies.Key Takeaways:✅ Problem-solving content builds trust: Addressing real-life local issues makes your brand more credible and relevant to your community.✅ Go beyond keyword research: Your own team, customer inquiries, and community forums are valuable content sources.✅ Multi-location businesses must localize content: Even national brands need to engage with community-specific challenges.✅ Community engagement fosters long-term brand awareness: Covering local issues—even those indirectly related to your business—helps position you as a trusted resource.✅ Diversify beyond SEO: Businesses that rely solely on organic traffic risk losing visibility. Multi-channel marketing is essential.Episode Highlights & Memorable Quotes:

Apply now for a chance to win not just a free ticket to GYM BUSINESS MANIA, but also free airfare, hotel, meals, and 90 days of done-for-you Facebook & Instagram ads—with ad spend covered! Don't miss this game-changing opportunity! In this episode Vince reveals how one unconventional sweepstakes marketing event took a gym from 162 to 304 clients in just 24 months. Vince breaks down the exact strategy—from crafting a high-value giveaway to generating massive community buzz—and how this simple yet powerful play can transform your business. Don't miss this game-changing marketing lesson! Key Notes:The Problem: Success led to complacency, retention dropped, and cash flow suffered.The Solution: A high-value giveaway (6-week premium membership) that generated 400+ applications.The Process:Long-form application to filter serious candidates.Finalist interviews to ensure commitment.Real-time content marketing boosted engagement.The Game Changer: Kathy, a sweepstakes winner, lost 80 lbs, went viral, and attracted massive attention—driving gym growth.The Lesson: A well-executed sweepstakes can be a marketing goldmine for gym owners. If you're a gym owner seeking answers on how you can grow your gym, make more money, and have more freedom to do what you love, visit www.vincegabriele.com or book a call by CLICKING HERE!

These tips can help you effectively leverage local SEO, increasing your visibility and attracting more customers from your local area.  Books mentioned in the episode: The Ultimate Guide to Local Business Marketing by Perry Marshall, Talor Zamir, and Richard Lindner Local SEO Secrets: How to Get Your Local Business to Rank in Google Maps by Roger Bryan 

Making Reviews Part of the Company Culture Join Jesse and Sue in this episode as they sit down with Theresa Mattioli of Giant Enterprises, to discuss her journey with getting online reviews. They get into how crucial reviews are for a geography-based business like Giant Enterprise, starting from a passive approach to implementing a contest that motivated service technicians to actively seek reviews. Giant Enterprise exemplifies how prioritizing customer engagement and feedback has boosted their Google reviews from a handful to over 400, significantly enhancing their online visibility and reinforcing their company values.  What You'll Learn Discover why reviews are crucial for geography-based businesses like Giant Enterprise. How implementing incentives like contests can motivate employees to actively seek customer reviews. Understand why integrating reviews into company culture is essential for sustained success.   Follow along to learn how integrating a robust review strategy can pave the way for sustained business success!  Ask SEO questions and get a free SEO audit on our website! Episode Transcript and Resources: https://www.localseotactics.com/how-to-incentivize-your-employees-to-get-google-reviews-with-theresa-mattioli/ FREE SEO AUDIT: https://www.localseotactics.com/free-seo-audit/ Ask us a question: https://www.localseotactics.com/questions/

I'm the founder of V8 Capital (Est. 2023), we're private SME investors that invest in and grows small to medium-sized businesses with a portfolio of brands that are collectively doing R70M+ per annum. I'm also the founder of South Africa's Top 1% digital marketing agency, V8 Media that has done over a billion rand in sales for direct-to-consumer brands. On this channel I share everything I've learnt in the last decade around how to build better businesses. www.v8group.co.za

You can Watch or Listen to this episode: https://the6ways.com/27There's a common belief that local businesses are wasting their time on social media because they can't limit their reach to just local people without paying for ads. But in this episode my guest Michelle Tayler and I show you exactly why that's not true and share 6 ways local businesses can get way more visibility online.Occasionally a helpful announcement for listeners gets added to the show so the timestamps below may be off by 30-60 seconds, but they should be pretty close.00:00 6 Ways Local Businesses Can Get More Visibility On Social Media03:27 #1: The place your potential clients/customers are already gathering07:49 #2: An easy post idea that doubles your local reach every time11:59 #3: A psychological principle that will get other businesses posting about you16:04 #4: The words that need to go in all your posts19:56 #5: Brilliant way to be perceived as more local than you may actually be23:44 #6: An important mindset shift all business owners need about social media25:51 Does YouTube make sense for local businesses?Some REALLY awesome tips were shared in this episode – please think about who you know that would benefit from these, and then make sure to share it with them. Because WE ALL DO BETTER WHEN WE ALL DO BETTER.

Mastering Your Financial Life — Episode 74 In this episode of Mastering Your Financial Life, Judy Heft interviews Frank Demming, owner and operator of a lead generation digital marketing agency called Local Business Marketing Solutions. He helps small law firms increase their revenue by promoting their services using proven online marketing strategies. Tune in to this episode for these key takeaways: * The circumstances that led Frank to start his own business * Why Frank decided to cash out his retirement savings to start his business rather than taking out a business loan * How Frank managed his finances in the early years of running his business * Frank's biggest lessons he learned when starting his business and managing his finances * The hardest thing Frank encountered when switching from working for a business to starting his own business Learn more from and connect with Frank Demming: * Connect with Frank Demming on LinkedIn: https://www.linkedin.com/in/fdemming/ * Follow Local Business Marketing Solutions on LinkedIn: https://www.linkedin.com/company/local-business-marketing-solutions * Visit Local Business Marketing Solutions on YouTube: https://www.youtube.com/@lbmsllc * Visit Local Business Marketing Solutions' Website: https://lbmsllc.com * Tune in to Frank's podcast, Marketing Solutions for Local Law Firms, on Apple: https://podcasts.apple.com/us/podcast/marketing-solutions-for-local-law-firms/id1596766131 * Tune in to Frank's podcast on Spotify: https://open.spotify.com/show/45aMzOAc8IwyuKnOwqEysS * Check out Frank's book, 7 Steps to Recession Proofing Your Business, on Amazon: https://www.amazon.com/gp/product/1671718844 ******************************** In each episode of Mastering Your Financial Life, Judy Heft interviews professionals who help others successfully manage their financial lives. Judy is a Financial and Lifestyle Concierge and Founder & CEO of Judith Heft & Associates. * Connect with Judy Heft on LinkedIn: https://www.linkedin.com/in/judyheft/ * Visit Judith Heft & Associates' Website: http://www.judithheft.com/ Subscribe to Mastering Your Financial Life on Apple podcast https://podcasts.apple.com/us/podcast/mastering-your-financial-life/id1628822980 Don't miss a video by subscribing to Judith Heft & Associates' YouTube Channel: https://www.youtube.com/channel/UCxnWUm35dJhmCX0XPX_eZhQ

In this episode of the Disruptive Successor, Jonathan Goldhill engages in a dynamic conversation with Cody Schneider, an entrepreneur and digital marketer, exploring the journey from traditional family businesses to disruptive digital marketing strategies. Cody shares his experiences transitioning from unsexy industries to creating AI tools for content marketing, highlighting the power of educational content and leveraging digital platforms for exponential growth. From revitalizing local businesses to scaling startups, listeners gain insights into navigating marketing evolution and maximizing impact in today's dynamic landscape.KEY TAKEAWAYSTransitioning from traditional to digital marketing: Embracing educational content and digital platforms can revolutionize businesses, even in unsexy industries.Harnessing the power of owned and non-owned media: Investing in both short-term transactional marketing and long-term assets like SEO and email lists creates a balanced marketing portfolio.Leveraging platform-specific strategies: Tailoring content to resonate with target audiences on platforms like TikTok, Instagram, and YouTube Shorts can drive local business growth.Building trust through storytelling: Sharing authentic narratives and expertise fosters deeper connections with customers and enhances brand credibility.Seizing marketing arbitrage opportunities: Identifying and capitalizing on emerging trends like TikTok SEO can yield significant competitive advantages in the digital landscape.QUOTES"We want to spend time where your customer is spending time online...creating content that entertains, educates, and builds relationships.""Doubling down on what is working is key to accelerating growth in marketing.""Transitioning from survival-driven short-term marketing to long-term investments in owned media assets is essential for sustainable business growth.""In today's digital age, trust is built through authentic storytelling and value-driven content distribution."lConnect and learn more about Cody Schneider.https://www.linkedin.com/in/codyxschneider/If you enjoyed today's episode, please subscribe, review, and share with a friend who would benefit from the message. If you're interested in picking up a copy of Jonathan Goldhill's book, Disruptive Successor, go to the website at www.DisruptiveSuccessor.com

"How to master local online marketing"

15 easy ways to market your business locally! In an era where data is king, small local businesses have a potent tool at their disposal that can transform the way they connect with their community: local customer data. Armed with email addresses and cell numbers, these businesses can harness the… The post 578 – How to put your local business marketing on steroids first appeared on terrywilson3.com.

[Swansea, Sept 4th] — Local Market AI, the game-changing software tailored for solo entrepreneurs and small business owners, is excited to announce an exclusive offer. The first 100 business owners who sign up for Local Market AI will receive free, specialised training. Local Market AI City: Swansea Address: 37 Glan Yr Afon Website https://localmarketai.com Phone +44 7977 117907 Email steve.brown@ehauer.com

Discover the power of AI in transforming small local business marketing as we chat with expert Jeff Riddall. Learn how to harness AI’s potential to enhance your marketing efforts, reach your target audience, and drive success for your local business. Our conversation with Jeff Riddall covers these crucial topics: The importance of AI in modern…

Google My Business is a free and easy way to create a listing for your local service business on Google. This video explains how it works, what you can do with it, and how it can help you grow your business.If you are a local business owner looking to take your digital presence up a notch in 2023? Look no further than Google My Business! Taking advantage of this powerful platform can help you be more easily found by prospective customers, boost your online visibility, and enhance how users interact with your business. In other words, it's an essential tool for any local service businesses in the online era. But what is it exactly and how do you use it? Don't worry – we've got all the answers right here! So if you're struggling to make sense of Google My Business or wondering where to start, listen up as we break down everything you need to know.Monetize My Life Academy is the premier school of online entrepreneurship that provides all of the tools, templates, training, resources, and support to build a profitable & powerful online business as a micro-influencer or content creator. https://www.monetizemylifeacademy.com/* Dedicated Business Phone #* Unlimited Sales Funnels* Unlimited Websites* Unlimited Email List Building* Built-in Email Autoresponder* 2-Way SMS Text Messaging w/Autoresponder* And much more...Test drive the system for a full 7 days for $1 - https://www.monetizemylifeacademy.com/-Other helpful resources for entrepreneurs and small business owners-Access to capital is one of the biggest challenges that small business owners face. Our free Biz Credit Helper Masterclass will teach you everything you need to know to prepare your business to access both Business Credit and Business funding. Watch it on-demand by clicking here.If you're a coach, consultant, network marketer, or online influencer looking to build an amazing brand, check out https://personalbranding365.com It's an amazing resource for walking you through the process of building a powerful, profitable personal brand step-by-step.Launch your own Software Company in 30 Days with Go HighLevel. Free course walks you through every step from setup to getting your first client. The course is free and you can start with GHL for free for the first 14-days. Literally no risk to you https://saas.digitalempiresystem.comGrab your FREE copy of  @Russell Brunson - ClickFunnels  "Expert Secrets" by clickinghere https://bit.ly/tomexpertsecrets1 After you complete your purchase for the book I HIGHLY recommend that you take the upsell and get all of the books in the trilogy. Trust me, you'll need them all.Join our FREE Facebook group here: https://www.facebook.com/groups/localbizmarketingmastermindFree Internet Marketing Checklist For Small Business Owners https://www.localbizmarketingpros.com/checklist-downloadGoogle My Business 3.0 Training Guide https://gmb.blackbizsuccess.com14-Day FREE Trial with Go HighLevel click here: https://bit.ly/tomghlFree business credit masterclass https://bizcredithelper.comThe Cortez Hustle Show Book Of The Month is "Expert Secrets" by Russell Brunson Get Your Free Copy Here!Text the keyword "Mastermind" to 314-866-4053 to join our private group and get hundreds of dollars in free training & resources weekly. This mastermind is 100% FREE.Support Our Show Partner Bob CraneClick here for FREE Financial Resources: https://bit.ly/tchsbobOpen Arms Wellness - For all of your mental health needs. Take a quick survey to get matched up with the right counselor today: https://bit.ly/h2htherapistmatchOther helpful resources:Dominate Social Media And Build An Attractive, Powerful Profitable, Personal Brand https://personalbranding365.comDesign stunning graphics for your brand try Canva Pro here https://bit.ly/tomcanvaUse Content Study to schedule your social media post to be omnipresent on all platforms: https://tomcontentstudio+++3 TOOLS EVERY ENTREPRENEUR NEEDS TO GROW +++1. Digital Marketing Platform - Create your own websites, sales funnels, digital products, online communities, and more with the Digital Empire System. It's the Premier All-In-One Digital Marketing Platform. Start your 14 Day FREE trial of Go HighLevel by Clicking Here!2. Mentorship/Mastermind - Every entrepreneur should have a coach, mentor, or be part of a mastermind group. The Monetize My Life Academy is the premier Digital Marketing Mastermind for entrepreneurs looking to get more out of the internet and social media. If you're looking to grow your online presence this is the mastermind group for you. Click Here3. Financial Education - Ask any entrepreneur why they're building a business and I guarantee that "LEGACY" is in their top 3 answers. Having the right financial education is what makes building that legacy a reality. Our FinancialEdge membership is designed with unlimited access to professionals to help you Minimize Taxes, Improve Credit, Reduce Debt, And Grow Your Money For Retirement with Done-For-You Real Estate Investing and Other Strategies. Click Here==ABOUT THE CORTEZ HUSTLE SHOW==iTunes: Click HereStitcher: Click HereSpotify: Click HereGoogle Podcast: Click HereAmazon Music: Click Here====================================================Email: hcortez@ThorntonOnlineMarketing.comWebsite https://localbizmarketingpros.comhttps://www.facebook.com/localbizmarketingproshttp://instagram.com/localbizmarketingproshttp://twitter.com/cortezspringerDISCLAIMER: H Cortez aka Financial Health Mentor is NOT afinancial advisor/planner or CPA. The information shared on this channel is not financial advice but instead examples of actual experiences of H Cortez and the guests of the channel. Also, any mention/reference to income is NOT a guarantee but merely an example of potential income that could be made if one puts in the work required. Always see a certified professional assist you in your financial matters. Finally, the links recommended in most cases pay me a small commission if you were to click through and buy. That's one of the ways I finance the podcast.=====REFERENCES & ACKNOWLEDGEMENTS=====Article Reference: https://www.aoneseoservice.com/blog/google-my-business-optimization-strategies/1 Minute Motivation YouTube CreditShow Some Love To The "Book Lover Fairy" Channel: Click Here1-Minute Motivation Video: Click HereIntro Music for The Cortez Hustle Show Intro Courtesy of Anno Domini Beats

Today, LBMS is celebrating 15 years in business.  Listen to this special episode as we have a trip down memory lane as to how LBMS was formed and we discuss what is in store in the future of the company.If you would like to connect with Frank, Visit him on LinkedIn: https://www.linkedin.com/in/fdemming/General Info:Are you looking for digital marketing help for your law firm? Are you currently running a few campaigns, but are not getting the results you were hoping for?If you are nodding yes to both questions, check out these case studies of some killer results we have gotten for law firms just like yours and ask us how we can help you get those same results.  Click here to review the case studies: https://lbmsllc.com/lp-attorneys/If you want to get a hold of us, or you would like to be a guest on our show simply click here: https://www.lbmsllc.com/contact-us/Is there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: https://www.lbmsllc.com/online-presence-report/and we'll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: https://www.lbmsllc.com/bookConnect With Us On Social Media:Facebook: https://www.facebook.com/lbmsllcInstagram: https://www.instagram.com/lbmsllc/Twitter: https://twitter.com/lbmsllcLinkedIn: https://www.linkedin.com/company/local-business-marketing-solutionsAlignable: https://www.alignable.com/fanwood-nj/local-business-marketing-solutionsConnect With Frank Directly on LinkedIn: https://www.linkedin.com/in/fdemming/YouTube: https://www.youtube.com/channel/UC97CxzX4YnOazsF39DOe34A

Big Daddy's Signs serves all of North America with high-quality yard, aluminum, traffic, and political signs. We've got everything and anything you need to be visible in your neighborhood. Learn more at https://bigdaddyssigns.com (https://bigdaddyssigns.com)

Did you know that over 60% of small businesses don't have a website? Even more astounding, only 50% of small businesses use social media to promote their product or services. If you're one of the few entrepreneurs who has taken the plunge into online marketing, congratulations! You're already ahead of the competition. But if you're feeling a little lost in cyberspace, never fear - we're here to help. In this blog post, we'll outline some basic online marketing strategies that small businesses can use to reach new customers and increase revenue. Tune into this episode of The Cortez Hustle Show to learn how to optimize your online presence today.Free Internet Marketing Checklist For Small Business Owners https://www.localbizmarketingpros.com/checklist-downloadRegister for our FREE marketing webinar series "Half Hour Of Power" for small, local businesses. Short, sweet, and packed with tons of value (No Sales Pitch). A great place to learn marketing strategies and network with other small business owners. Each month we cover a new topic that is relevant to small business owners. Register here: https://www.thorntononlinemarketing.com/hhop-webinarAdditionally, if you want to partner with me and build a 7 figure agency together where we hold each other accountable and create a winning situation for us both click here to get started with Go Highlevel the white-labeled platform that I'm using as the foundation to my agency.14-Day FREE Trial with Go HighLevel click here: https://bit.ly/tomghlGrab your FREE copy of  @Russell Brunson - ClickFunnels  "Traffic Secrets by clickinghere https://bit.ly/tchstrafficsecrets After you complete your purchase for the book I HIGHLY recommend that you take the upsell and get all of the books in the trilogy. Trust me, you'll need them all.Free business credit masterclass https://bizcredithelper.comThe Cortez Hustle Show Book Of The Month is "Expert Secrets" by Russell Brunson Get Your Free Copy Here!Text the keyword "Mastermind" to 314-866-4053 to join our private group and get hundreds of dollars in free training & resources weekly. This mastermind is 100% FREE.Support Our Show Partner Bob CraneClick here for FREE Financial Resources: https://bit.ly/tchsbobOpen Arms Wellness - For all of your mental health needs. Take a quick survey to get matched up with the right counselor today: https://bit.ly/h2htherapistmatchOther helpful resources:Dominate Social Media And Build An Attractive, Powerful Profitable, Personal Brand https://personalbranding365.comDesign stunning graphics for your brand try Canva Pro here https://bit.ly/tomcanvaUse Content Study to schedule your social media post to be omnipresent on all platforms: https://tomcontentstudio+++3 TOOLS EVERY ENTREPRENEUR NEEDS TO GROW +++1. Digital Marketing Platform - Create your own websites, sales funnels, digital products, online communities, and more with the Digital Empire System. It's the Premier All-In-One Digital Marketing Platform. Start your 14 Day FREE trial of Go HighLevel by Clicking Here!2. Mentorship/Mastermind - Every entrepreneur should have a coach, mentor, or be part of a mastermind group. The Monetize My Life Academy is the premier Digital Marketing Mastermind for entrepreneurs looking to get more out of the internet and social media. If you're looking to grow your online presence this is the mastermind group for you. Click Here3. Financial Education - Ask any entrepreneur why they're building a business and I guarantee that "LEGACY" is in their top 3 answers. Having the right financial education is what makes building that legacy a reality. Our FinancialEdge membership is designed with unlimited access to professionals to help you Minimize Taxes, Improve Credit, Reduce Debt, And Grow Your Money For Retirement with Done-For-You Real Estate Investing and Other Strategies. Click Here==ABOUT THE CORTEZ HUSTLE SHOW==iTunes: Click HereStitcher: Click HereSpotify: Click HereGoogle Podcast: Click HereAmazon Music: Click Here====================================================Email: hcortez@ThorntonOnlineMarketing.comWebsite https://thorntononlinemarketing.comhttps://www.facebook.com/thorntononlinemarketingllchttp://instagram.com/thorntononlinemarketinghttp://twitter.com/finhealthmentorDISCLAIMER: H Cortez aka Financial Health Mentor is NOT afinancial advisor/planner or CPA. The information shared on this channel is not financial advice but instead examples of actual experiences of H Cortez and the guests of the channel. Also, any mention/reference to income is NOT a guarantee but merely an example of potential income that could be made if one puts in the work required. Always see a certified professional assist you in your financial matters. Finally, the links recommended in most cases pay me a small commission if you were to click through and buy. That's one of the ways I finance the podcast.=====REFERENCES & ACKNOWLEDGEMENTS=====Article Reference: https://www.forbes.com/sites/forbesagencycouncil/2017/07/28/12-harsh-truths-of-marketing-no-one-wants-to-talk-about/?sh=74eda2d699381 Minute Motivation YouTube CreditShow Some Love To The "Mind Hacks" Channel: Click Here1 Minute Motivation Video: Click HereIntro Music for The Cortez Hustle Show Intro Courtesy of Anno Domini Beats

Marketing Class is back in session! Today, we dive into Part #3...Marketing Postcards.This is an 8-Part Marketing Series. Be sure to look back for the first 2 episodes: Business Cards & Neighborhood Canvassing. Look for Part #4 for the next episode.SUBSCRIBE & Follow the Yard Card School Podcast so you can find out when the next episodes air. The Marketing Class Series is brought to you by Joyful Designs & the Yard Card Association.If you're ready to uplevel your marketing material, let Joyful assist you with creating a beautiful new , show stopping business cards, door hangers, postcards, and  more. Uplevel your business savvy by joining the Yard Card Association, with marketing trainings, top level business coaching & mentorship,  joining the elite professional organization for the industry & more.Joyful Designs Joyful Designs is a wholesale-only yard card supplier, also specializing in marketing materials.Yard Card Association The Yard Card Association is the industry's professional membership designed for yard card pros.Support the show

As an entrepreneur, you know that marketing is essential to the success of your business. However, marketing can be challenging for local businesses, especially small businesses with limited resources. In this blog post, we will discuss some of the most common marketing challenges faced by local businesses and provide some tips for overcoming them. Stay tuned!As a local business, you face many unique marketing challenges. From reaching your target audience to standing out from the competition, there are plenty of obstacles to overcome. But don't worry – with a little creativity and planning, you can overcome any challenge. Here are some tips to help you get started. 1) Define your target market and focus your efforts on them. Don't try to appeal to everyone – it's impossible! Instead, focus on identifying your ideal customer and catering your marketing efforts specifically to them. 2) Utilize online tools like Facebook Ads and Google AdWords to reach more people in your area. These platforms allow you to target specific customers based on their location, age, interests, and other factors.Support Our Show Partner Bob CraneClick here for FREE Financial Resources: https://bit.ly/tchsbobDownload our FREE Google My Business Training Guide here: https://bit.ly/tomgmbTry Canva Pro here bit.ly/tomcanvaSet up your FREE Builderall Account here http://digitalempiresystem.comThe Cortez Hustle Affiliate Challenge: http://cortezhustlechallenge+++3 TOOLS EVERY ENTREPRENEUR NEEDS TO GROW +++1. Digital Marketing Platform - Create your own websites, sales funnels, digital products, online communities, and more with the Digital Empire System. It's the Premier All-In-One Digital Marketing Platform. Start your 30-Day trial for $1 Click Here2. Mentorship/Mastermind - Every entrepreneur should have a coach, mentor, or be part of a mastermind group. The Monetize My Life Academy is the premier Digital Marketing Mastermind for entrepreneurs looking to get more out of the internet and social media. If you're looking to grow your online presence this is the mastermind group for you. Click Here3. Financial Education - Ask any entrepreneur why they're building a business and I guarantee that "LEGACY" is in their top 3 answers. Having the right financial education is what makes building that legacy a reality. Our FinancialEdge membership is designed with unlimited access to professionals to help you Minimize Taxes, Improve Credit, Reduce Debt, And Grow Your Money For Retirement with Done-For-You Real Estate Investing and Other Strategies. Click Here==ABOUT THE CORTEZ HUSTLE SHOW==iTunes: Click HereStitcher: Click HereSpotify: Click HereGoogle Podcast: Click Here====================================================Email: hcortez@ThorntonOnlineMarketing.comWebsite http://myperfectmoneyplan.comhttp://facebook.com/thecortezhustleshowhttp://instagram.com/cortezhustlehttp://twitter.com/finhealthmentorDISCLAIMER: H Cortez aka Financial Health Mentor is NOT afinancial advisor/planner or CPA. The information shared on this channel is not financial advice but instead examples of actual experiences of H Cortez and the guests of the channel. Also, any mention/reference to income is NOT a guarantee but merely an example of potential income that could be made if one puts in the work required. Always see a certified professional assist you in your financial matters. Finally, the links recommended in most cases pay me a small commission if you were to click through and buy. That's one of the ways I finance the podcast.=====REFERENCES & ACKNOWLEDGEMENTS=====Article Reference: https://blog.hubspot.com/marketing/online-presence1 Minute Motivation YouTube CreditShow Some Love To The "Extreme Motivation" Channel: Click Here1 Minute Motivation Video: Click HereIntro Music for The Cortez Hustle Show Intro Courtesy of Anno Domini Beats#blackbizsuccess #cortezhustle #blackbizsuccess

If you have no marketing budget but need a way to attract more clients to your local business, I'll reveal the best way to show up more in Google for local business searches. This is with Google My Business and I will explain how you can use it to drive more traffic to your website for free.

Watch the full interview with Sorek owner Jason Gourd here: https://www.youtube.com/watch?v=TLjD0EYyVrg (https://www.youtube.com/watch?v=TLjD0EYyVrg) Jason Gourd is owner of Sorek, an upscale barbershop in Austin, TX. that has a unique twist….it also sells high end men's suits and clothing. Generally the only way a barbershop can make more money is by adding more locations or raising prices, but Jason has been building a fashion brand around the barbershop that has far higher potential than the barbershop itself. Make sure to subscribe for more videos like this: https://www.youtube.com/kopywriting?sub_confirmation=1 (https://www.youtube.com/kopywriting?sub_confirmation=1) ▶️ Also join our new "Copywriting Course Clips" channel: https://www.youtube.com/channel/UCWSM9I6Zo9v3ZgXdgcAn07A ✉️ Signup to our email newsletter: • 85% of my writing goes out via email! • Get our full length interviews and clips sent directly to your inbox. • Get the Friday “S.T.U.P.I.D. Email” which is a Swipe, Thought, Uplifting, Picture, Interesting, Drawing. ✉️ https://copywritingcourse.com/newsletter/ Follow Jason Gourd and Sorek:

Paid advertising, specifically search engine marketing (SEM) and display advertising, is a powerful tool that can provide local business owners tremendous value. However, it is often underutilized or underperforming due to its complexity when local businesses take it on internally. In this episode, Laura invites Dan Malloy, Vivial's SEM Product Manager, and Steve Trujillo, Vivial's Senior SEM Strategist to join here in a discussion starting with the basics of paid advertising and their experiences running paid ad campaigns for local businesses across the country in a variety of verticals from home services to retail to B2B. Learn how they believe local businesses can get the most value from paid ads and how they determine in the end what success looks like.

This week's episode is all about local business marketing. I'm joined by Neel Parekh, Founder & CEO at MaidThis Franchise, a business that helps homeowners and short-term rental hosts (Airbnb, VRBO, etc) with their cleanings. Neel is now on a mission to help others achieve running a fully remote local business.Remote working has become more popular now than ever with businesses adapting to a more efficient way of working even in a local environment. As most businesses are now online, having an understanding of digital marketing is essential.Knowing the basic marketing principles for SEO, email marketing, Google Adwords and landing pages will give you an edge over your competitors, as they might not necessarily be using these features.We go on to speak about the importance of having a Google My Business Page as this means you can appear on page one of Google, without having to battle for organic results, through SERP features. Another big aspect is the reviews section. People are always looking for social proof. By adding these reviews to your website, you help to paint a better picture about your business. You should always be responding to these reviews no matter how good or bad they are as this shows a human element.Stay safe and enjoy the episode.A huge thank you to Campaign Refinery for sponsoring this episode. Check out the amazing email marketing automation tool they've created.Please subscribe, rate and review, and find us @AllAboutDigMar on Twitter, Facebook, and Instagram to share your thoughts.The All About Digital Marketing Podcast is brought to you by Social INK, a digital marketing consultancy on a mission to put the social back into social media.

By now you've grasped the power of digital marketing for getting in front of more potential customers, but are you actually using it to your full advantage. Or are all your marketing eggs in the WRONG basket? In this episode, Torie Mathis and her cohost Sean go over the one place too many business owners are overlooking online as they spend too much time and effort in the wrong place. Find out how you're missing out on hundreds if not thousands of new eyes on your business every month for free. 

Are you ready to take your business to the next level? This guide is for you! Learn all about the Crucial Constructs Academy and how it can elevate your marketing campaign at: https://crucialconstructs.com/how-to-get-customers-local-business-marketing (https://crucialconstructs.com/how-to-get-customers-local-business-marketing)

May 31, 2021, by Lisa Thorstenson The world is starting to open its doors again. Are you ready for the masses? Congratulations to you if you boosted your digital presence to keep your business surviving and hopefully thriving during this pandemic. We know the last 12 to 18 months have been challenging. But thankfully, we are starting to see normalcy trickling back into society. Even though it's a slow process for some, planning your local business marketing strategy now will propel you ahead of the competition and set you up for significant gains. That's why we're tackling this topic now—to give you a heads-up on the massive potential if you time your strategy right and take action. By following along, you'll learn what local business marketing is, what benefits it offers, and how to use it to attract customers. First, we're going to address a couple of key questions for business owners like you: What is local business marketing? Why is it so important to understand as we transition back into normalcy? If you want to come back with a bang and set your business up for success, you're in the right place. So, let's get started! What Is Local Business Marketing?

No matter how good or bad you were at marketing and promoting your pool and spa business in 2020, most of the dealers and manufacturers listening to this podcast probably had a significant increase in sales in 2020 and are forecasting a pretty good 2021.  So even though in today’s podcast we’re going to talk about the pandemic, it’s going to be more in the context of why some dealers were more prepared and faster to adapt to the changing retail landscape and do so more efficiently and with less stress.   In addition, we’re going to discuss what manufacturers did to help their dealers adapt and succeed and what they should be doing now to build their brand and increase market share. Then we’ll talk about what dealers and manufactures should be doing now to prepare when the hot tub buying “feeding frenzy” eventually settles down. Questions for Dave1 - Why were some dealers more successful during the pandemic?2 - How critical a role did systems and automation play for successful dealers in 2020?3 - You mentioned more and better communication options for consumers – what do you mean by that?4 - What do you think pool and spa buyers expect now from dealers?5 - How and where should dealers be marketing and advertising their business now?Questions for Megan1 - What did Spa Retailer do in 2020 to help their subscribers adapt and grow?2 - What were dealers asking for most from you?3 - Since manufacturers aren’t looking for new dealers, what messages is it important for them to put out right now?4 - What manufacturer(s) do a good job of communicating with the industry? 5 - What are some ways manufacturers can use this time to gain market share, even if they can’t ramp up capacity right now?6 - What struggles are dealers telling you they’re having right now?Dave Carleton https://SpaPoolMarketingSuccess.com

Welcome to Episode 12 of the Matt Peet Marketing Podcast! In this episode, Allie Bloyd and I discuss Local Business Marketing. So if you want to know how to grow location dependent business tune in now! About Allie Allie's degree is in graphic arts & Marketing. She was the marketing director for a Home Remodeling retail chain for 7-8 years and won a Clickfunnels 2 Comma Club Award for the sales funnel she created. She was recently featured in Forbes and has been a guest educator at Social media marketing world 2X and Digital Marketer. She has always had an entrepreneurial personality and drive which lead to "Allie Bloyd Media" almost 2 years ago. She focuses on local business owners and Local Marketing Mastery, her 12-month hands-on & live implementation training program. She feels very passionate about the success of all businesses but particularly local businesses and the specific struggles they share. Thanks for Tuning In! Thanks so much for being with us this week. Have some feedback you'd like to share? Please leave a note in the comments section below! If you enjoyed this episode on Local Business marketing, please share it with your friends by using the social media buttons you see at the bottom of the post. Don't forget to subscribe to the show on iTunes to get automatic episode updates for our "Matt Peet Marketing Podcast!" And, finally, please take a minute to leave us an honest review and rating on iTunes. They really help us out when it comes to the ranking of the show and I make it a point to read every single one of the reviews we get. Thanks for listening & Watching! Join Allie's ad challenge at https://alliebloydmedia.com/ad-challenge

Looking to start a new business? In today's episode, Dennis Yu reaches out to aspiring entrepreneurs and local business owners who want to learn the best ways to market their business and build client relations. Dennis Yu is the CEO of BlitzMetrics, a digital marketing company that partners with schools to train young adults. He is also Chief Technical Officer of ChiroRevenue, a digital marketing company that helps chiropractors with their online marketing efforts, connecting with clients and managing their content. As an internationally recognized lecturer in Facebook Marketing, Dennis has spoken over 730 times in 17 countries, spanning 5 continents! Dennis's personal mission centers around helping people from all walks of life grow their expertise in digital marketing, sharing his insights from managing campaigns for enterprise clients like The Golden State Warriors, Nike, and Rosetta Stone. Mentioned in This Episode Blitz Metrics ChiroRevenue Dollar A Day Strategy What you will learn: The dollar-a-day strategy (4:46) Ranking in the local 3-pack The value of Google My Business (GMB) Building relationships to increase engagement How to use Facebook and Google hand-in-hand (10:49) Social - a content creation vehicle 3 separate worlds - search, social, and messaging Creating a GMB without having a website (21:01) Content is what counts Is Facebook the ideal platform for local small businesses? (28:23) Content production > content distribution Focusing on the niche to create trust (31:54) Putting agencies under well-known industry representatives Making sure ROI is clear Dennis Mentality - Quotes From the Show “If you're serving businesses in your city, you need to be known in your city” “You know what's more important than networking? Delivering the result” “What matters is making it so that the money they're spending is an investment”

Most dealers know they should do more to get more referrals; they just don’t have time to do it. In other words, it’s common knowledge, not common practice. By creating a referral marketing system, valuable, money making referrals will happen in a more systematic, reliable and predictable way. In this podcast, I discuss the huge difference between Word-of-mouth vs. a referral marketing system Want to improve customer service and get more referrals? Here are a few lists I’ve put together that might help:· The 12-point customer complaint checklist· 11 things you can do to really make a difference· 9 great customer service ideas Dave Carleton https://SpaPoolMarketingSuccess.com

Most dealers make the mistake of thinking that once they build a new website, deploy a new AdWords campaign, start sending out a newsletter or start posting to Facebook, that they’re done with that part of their business. Nothing could be further from the truth!Consumer preferences change, competitors get smarter and search engines like Google get “smarter” in terms of the results they provide their users.There are many different things you can change, update or modify to generate more traffic, clicks and leads. Some are related and cross over into other areas like website copy, headlines and keyword placement. Others like Facebook ads and AdWords are similar but require different strategies. You’ll learn test you can run on your website, on-site SEO & content, e-mail marketing, AdWords, social media and much more. Dave Carleton https://SpaPoolMarketingSuccess.com

In this episode, Bruce Irving from Smart Pizza Marketing joins Tyler to talk about the impact of apps like Clubhouse, TikTok, and Instagram Reels for local businesses. Tyler and Bruce share their thoughts on Clubhouse, talk about content strategy with TikTok, and social media in general, and much more. Plus, Bruce sticks around to answer listener questions with Tyler.  Have a question for the podcast? Ask it here https://casualfridays.com/question or follow Tyler on Instagram and send him a DM.  The Casual Fridays Podcast is sponsored by Tack. Tack streamlines user-generated content management for marketing teams. Get started today at https://foundontack.com The Casual Fridays Podcast is a production of https://casualfridays.com - a leading digital marketing agency working with top hotels & resorts and exciting consumer-facing brands. Download our FREE UGC STRATEGY WORKBOOK here: https://hello.casualfridays.com/ugc-strategy-workbook

Let's dive into all things social media as Laura Cole, joined by Vivial's Senior Social Media Manager, Abi Williams, and Senior Social Media Strategist, Meaghan Thomas, discuss social posting for local businesses and the art of finding the right mix of fun and professional content.In this episode, they touch on the 80/20 rule, video content, posting for social holidays, and how to use hashtags appropriately. They even weigh in on the much talked about debate of the true pronunciation of the term GIF. Listen in and weigh in yourself!

You’ve spent a lot of time, money and resources to generate a lead, so you want to be sure that your follow up is quick and effective. How and when to follow up with a prospect, what makes a good response good, the role of automation and email marketing hacks, tricks and tips.Dave Carleton https://SpaPoolMarketingSuccess.com

Google Analytics is a free service provided by Google that provides detailed statistics about your website traffic. Reviewing specific sections once a month will give you a good overview of how your website is performing in terms of traffic and user experience. Google Analytics provides information on traffic channels, breaking stats down between organic, direct, paid, referral, social, and display and tells you the most visited pages. Dave Carleton https://SpaPoolMarketingSuccess.com

Push notification marketing is an advertising, communication and re-engagement strategy that will let dealers send messages to customers and through clickable browser notifications even when they are not on your website anymore. Marketers can use these notifications to send promotional, informational or educational messages. Push notifications are a great vehicle to inform users about new products, current sales or even recently published blog posts. In addition, many companies use them as reminders that specific promotions are starting or almost ending giving the readers the motivation to take advantage of the limited savings available to them. This relatively new marketing strategy allows you to reach out to your previous website visitors even when even when you don’t have traditional contact information like name, email and phone number. Please note however that these notifications can be sent only to people who have specifically subscribed to get these web push notifications directly from your website. Dave Carleton https://SpaPoolMarketingSuccess.com

In a “perfect world” you would offer live chat 24/7 with customer service agents always available to answer customer and prospect questions. Unfortunately, that’s not a real option for most dealers. Messenger marketing is an effective way to communicate with prospects and customers either in real time (via live chat) or through an automated chat system 24 hours a day, 7 days a week. The rise in popularity of messenger, the pros and cons of live chat versus chatbots, strategic ways to use chatbots to engage customers and generate highly qualified leads. Dave Carleton https://SpaPoolMarketingSuccess.com

There is only one main purpose for your website and that is to convert website visitors into leads. The only way to verifiably do this is to capture their contact information. As mentioned in podcast 2, website “surfers” behave rather impulsively on the Internet, so much so that many times they easily forget where they were even a few website pages/clicks ago. That’s why it is so critical to convert as many first-time visitors as possible…and quickly! And the best way to convert a visitor to a lead is by offering some useful information or something of value that will help a prospective buyer make an informed buying decision. Best practices for creating winning CTAs that get the click.Dave Carleton https://SpaPoolMarketingSuccess.com

Learn how to build a strong online ad strategy by maximizing Google Ads and creating a website that turns leads into conversions. Do you own a local business? Perhaps you own a boutique, a local repair shop, or a small café. If so, how do you bring business through your door? You likely do everything you can to get the word out about your company, including handing out business cards, working with other local businesses, utilizing the power of social media, and definitely building a website. You know the potential that online advertising can bring, you use Google to answer just about every question that you have, right? So how can you ensure that your business pops up when someone searches for a particular service? Well, throughout this summary, you’ll learn how to get your business in the top search results on Google as well as how to get more customers into your shop. You will learn the proven strategies that work in turning your online presence into strong lead conversions. Through the Ultimate Guide to Local Business Marketing, you’ll learn the difference between SEO and PPC, why landing pages are so important, and how to maximize your online ad strategy. *** Do you want more free audiobook summaries like this? Download our app for free at QuickRead.com/App and get access to hundreds of free book and audiobook summaries.

As a result of geo-fencing, the right customers see the right ad at the right time. Geo-fencing works by drawing a virtual line around an area (like your competitors’ showroom). When a potential customer with a smartphone or tablet enters a geo-fenced location, GPS technology captures their mobile device ID. You can then show them ads while they’re in the store and for 30 days after they leave. This is very cool technology and an under-utilized strategy. Dave Carleton https://SpaPoolMarketingSuccess.com

9 reasons why Google My Business is so important to your business and the 10 best ways to optimize your GMB listing. I'll also discuss responding to Google reviews and how to get Google My Business support when you need help or solve a problem.Dave Carleton https://SpaPoolMarketingSuccess.comNotes:GMB Helphttps://support.google.com/business/?hl=en#topic=4539639GMB Insightshttps://support.google.com/business/answer/7069123?hl=enFlag Inappropriate GMB Reviewshttps://support.google.com/business/answer/4596773?hl=en&ref_topic=6109360

Now that you’ve created an amazing blog post, press release, video, etc., you want to amplify your message, extending it beyond just your website. I’ll show you 9 different types of on-site organic content you can use and 10 different paid and organic SEO strategies to promote it. Dave Carleton https://SpaPoolMarketingSuccess.com Notes:https://answerthepublic.com/https://www.hubspot.com/blog-topic-generator

If you’re a local business that’s doing well right now...but you wanna crank up your digital marketing & sales...without spending more on ads.  Chances are you likely don’t need a whole new strategy..But you do need to hyper optimize what’s already working. Put simply, you can squeeze more juice out of your marketing budget and see better results...without investing more cash. So how do we do that? Well the good news is today’s podcast is another coaching call. So you’ll hear a real example of how a local chiropractor business optimized these changes. Their ads were already converting, but we found a few hidden opportunities to crank up their conversions even higher.  And don’t worry if you’re not a chiropractor business, this applies to ALL local businesses. Here’s just a taste of what we spoke about on the podcast.

Content marketing not only helps educate and attract customers it also improves your chances of showing up on page one of Google and other search engines. Plus, it helps you engage readers and drive more traffic to your site. I’ll discuss different types of Education Based Marketing, User-Generated Content (UGC), Video Content Marketing Dave Carleton https://SpaPoolMarketingSuccess.com

For Facebook ads to work, they must be relevant to the user and really stand out. An effective Facebook ad is one that drives traffic to your website and generates leads containing detailed contact information. This episode will focus on the best Facebook settings to use and the various types of Facebook advertising I've used effectively. Dave Carletonhttps://SpaPoolMarketingSuccess.comNotes:Facebook ad detailshttps://www.facebook.com/business/ads

In this episode, I’m going to review settings that dealers often miss when setting up their AdWords campaign, measuring, testing and improving your results and common mistakes that can cost you a ton of money.Dave Carleton https://SpaPoolMarketingSuccess.com

I’m going review one of the main sources of paid traffic sometimes referred to a PPC or pay per click – Google AdWords (now called Google Ads). You’ll also learn: 3 critical things you need to do before getting started, what to include on an AdWords landing Page, structure and targeting options and developing a keyword strategy that gets results Dave Carletonhttps://SpaPoolMarketingSuccess.com Notes and LinksMatch Typeshttps://support.google.com/google-ads/answer/7478529?hl=en Keywords versus search termshttps://support.google.com/google-ads/answer/2472708?hl=en

A brief introduction to step 3 of the 9 Steps to Internet Marketing Success for Pool and Spa Dealers including the 3 main goals of any successful Internet marketing strategy and a quick breakdown of the pros and cons of both Pay Per Click advertising and Organic Content Marketing.Dave Carletonhttps://SpaPoolMarketingSuccess.com

One of the newest and most under-utilized SEO tools is website Schema markup. This podcast is a crash course on what it is and how you can benefit from it. The Schema markup code essentially tells the search engines more specifically what a specific website page is about, beyond just what your meta tags and content says. By leveraging schema markup on your website, you can increase your chances of ranking well with search engines so that more potential customers find your business. I know some of the information in this section may get a little “geeky”, but hang in there as the end result of using schema markup is well worth it and besides, you can just hire someone (like us) to implement a schema strategy for you.Dave Carletonhttps://SpaPoolMarketingSuccess.com

I’m going to continue the discussion “How to Use SEO to Get Your Website Lead Generation Ready” and talk about some SEO fundamentals providing tips and tricks to help you rank higher, optimize better and get more out of your search engine optimization strategy.Episode Notes:H1 header tag code example: Hot Tubs ChicagoYou can check your website speed using this site - www.pingdom.com Alt image tag html code: SEO WordPress PluginsYoast - https://wordpress.org/plugins/wordpress-seo/All in One SEO - https://wordpress.org/plugins/all-in-one-seo-pack/Dave Carletonhttps://SpaPoolMarketingSuccess.com

On-site search engine optimization (SEO) are the things that you do on your site or to your site to make it easier for the search engines to find your business. On-site SEO involves implementing a lot of little things that over time add up to something much bigger. It can involve optimizing your site for specific keywords and updating titles and descriptions to be sure that you are telling Google what every page on your website is about. While onsite SEO is a critical part of developing your online presence for search engines like Google, you also want to be sure that you have informative content on the “front-end” of your website for visitors to consume.Dave Carleton https://SpaPoolMarketingSuccess.comNotes:If you go to Google and type the word S-I-T-E, then a colon, and then your website address… (site: http://yourwebsiteaddress.com) the search results will show you how many pages Google has indexed related to your website

Building a successful keyword strategy isn’t complicated but does require that you master a few basics. Here are a few unique strategies to consider and others to avoid.Dave Carletonhttps://SpaPoolMarketingSuccess.com

Step Two in the 9 Steps to Internet Marketing Success for Pool and Spa DealersCreating an effective on-site SEO strategy is critical to the success of your business. But, before you get started, you need to know what specific keywords your prospects and customers are typing into the search engines to find your products and services. The information I share will help you understand the different types of keywords and how and where to find them. I start off by reviewing some keyword fundamentalsDave Carleton https://SpaPoolMarketingSuccess.com

Want to improve the user experience of every visitor to your site? Concerned about losing control of your website to an employee or marketing agency? Then you better listen to these tips! Important Information - 10 reasons why you may need a website makeoverDave Carleton https://SpaPoolMarketingSuccess.com

Based on years of experience reviewing Google Analytics for hundreds of industry websites, I have compiled a list of pages that every pool and spa dealer should have. Once you add them, they will end up being some of the most visited pages on your site.Dave Carleton https://SpaPoolMarketingSuccess.com

Website Best Practices - technical tips, 4 content suggestions and 6 specific website pages, navigation and links you should have on your site. I'll also talk about the importance of the "look and feel" of your website.Dave Carleton https://SpaPoolMarketingSuccess.com

Today I’m going to discuss a variety of different ways to improve your website design. Today’s podcast isn’t intended to be a comprehensive “deep dive” into website design. Rather, the goal is to just highlight the strategic decisions you need to make and specific direction you need to communicate to the person or agency you’ve selected to build your website. Dave Carletonhttps://SpaPoolMarketingSuccess.com

Hi and welcome to the Spa Pool Marketing Success podcast. My name is David Carleton and I’ll be hosting each episode with one goal in mind - to help guide you through the ever-changing world of Internet Marketing for hot tub dealers, pool builders and sauna retailers. What I will to do on each podcast, is give you some information to either help you better understand how Internet marketing works or provide specific strategies that you can apply right away to help you drive more traffic, generate more leads or increase sales. Because I cover a lot of material in each podcast, before you push the “play” button, I suggest that you have a pen and paper nearby and be ready to take some notes. Thanks for tuning in!Dave Carletonhttps://SpaPoolMarketingSuccess.com

In this episode of the Engage Video Marketing podcast, we’ll dive deep into the untapped power for local businesses by making themselves more visible using video, and we’re not talking highly produced big budget stuff either. Just getting out there, using what you have, and connecting with your community on video. Bruce Irving is a marketing strategist, speaker and founder of Irving Media Group LLC where he helps small local business owners develop and implement a marketing strategy to build a brand as well as increase sales. Bruce is also the host of 2 successful podcasts the Smart Pizza Marketing Podcast and The Local Business Podcast. Before running his own business and hosting these podcasts Bruce ran a multi-million dollar local business for over 20 years. Support this podcast

Local Business Marketing relies on building the "Know, Like, Trust" factor amongst people who live in your community. Do you know which profession is one of the least trusted amongst locals? If you guessed ➡ real estate agents. Then you guessed right! Watch as I explain how to turn this untrusted profession into one of the most trusted, thought leader for their local community. Download your freebie: https://jrmedia.com.au/how-i-turned-this-untrustworthy-profession-into-a-trusted-thought-leader/

Wondering how to stay top-of-mind with your customers, even if you aren’t open? Looking for new, creative ways to continue to show up for them? To explore how local businesses can market during uncertain times, in this episode I interview Bruce Irving. Bruce is a local business marketing pro, and the host of The Local Business Podcast and the Smart Pizza Marketing Podcast. USEFUL INFORMATION: We'd love you to review our show on Apple Podcasts.

On this episode, I get interviewed about local business marketing. For more podcasts episode or marketing help visit http://www.smartpizzamarketing.com Or https://thebruceirving.com/   Subscribe to the SPM Podcast: Itunes: http://www.smartpizzamarketing.com/Itunes Stitcher Radio: http://www.smartpizzamarketing/stitcher   Subscribe the Local Business Podcast: Itunes: https://podcasts.apple.com/.../the-local.../id1492927865   Follow along on social:  Facebook: https://www.facebook.com/smartpizzamarketing Instagram: https://www.instagram.com/smartpizzamarketing/ Bruce Irving: https://www.instagram.com/theBruceIrving Twitter: https://twitter.com/Irvingmedia Website: http://www.smartpizzamarketing.com/

Listen to this podcast for learning secrets on local business marketing

The story of how Local Business Marketing Solutions came to fruition. Download a free copy of 7 Steps to Recession-Proofing Your Business here

Do you want more free audiobook summaries like this? Download our app for free at QuickRead.com/App and get access to hundreds of free book and audiobook summaries. Learn how to build a strong online ad strategy by maximizing Google Ads and creating a website that turns leads into conversions. Do you own a local business? Perhaps you own a boutique, a local repair shop, or a small café. If so, how do you bring business through your door? You likely do everything you can to get the word out about your company, including handing out business cards, working with other local businesses, utilizing the power of social media, and definitely building a website. You know the potential that online advertising can bring, you use Google to answer just about every question that you have, right? So how can you ensure that your business pops up when someone searches for a particular service? Well, throughout this summary, you’ll learn how to get your business in the top search results on Google as well as how to get more customers into your shop. You will learn the proven strategies that work in turning your online presence into strong lead conversions. Through the Ultimate Guide to Local Business Marketing, you’ll learn the difference between SEO and PPC, why landing pages are so important, and how to maximize your online ad strategy.

PinPoint Local announces local seo for local businesses in the Waikato District, New Zealand. PinPoint Local aims to help local businesses easily get discovered by the customers that need their goods and services When it comes to utilizing local SEO for business, very few people know exactly how it should be done For more info see the link here https://localseoservices.co.nz/ check out the blog for further reading.

In this episode, host Neil Howe continues the Local Business 20/20- A Vision For The Future conversation with Digital Marketing expert Adam Vest of Denver Digital, a full service marketing agency in Denver, Colorado.Adam shares new information about paid advertising with Google Guarantee and PPC as well as getting real estate on the Google Local Map Pack. Also discussed is how reviews can help rank on the map as well as using posts and images on the GMB profile.Listen in as Adam shares the need for consistency in branding and developing a strong presence to separate your business from your competition by telling your brand story.There is a lot more competition in Local Business Marketing moving into 2020, so make sure to implement these ideas into your business.To find out more about Adam Vest and Denver Digital, visit:Denver Digital1615 California St, Denver Colorado 80202info@mydenverdigital.com720-316-4217https://mydenverdigital.comThe Trust Factor Radiohttps://businessinnovatorsradio.com/the-trust-factor-radio/

In this episode, host Neil Howe continues the Local Business 20/20- A Vision For The Future conversation with Digital Marketing expert Adam Vest of Denver Digital, a full service marketing agency in Denver, Colorado.Adam shares new information about paid advertising with Google Guarantee and PPC as well as getting real estate on the Google Local Map Pack. Also discussed is how reviews can help rank on the map as well as using posts and images on the GMB profile.Listen in as Adam shares the need for consistency in branding and developing a strong presence to separate your business from your competition by telling your brand story.There is a lot more competition in Local Business Marketing moving into 2020, so make sure to implement these ideas into your business.To find out more about Adam Vest and Denver Digital, visit:Denver Digital1615 California St, Denver Colorado 80202info@mydenverdigital.com720-316-4217https://mydenverdigital.comThe Trust Factor Radiohttps://businessinnovatorsradio.com/the-trust-factor-radio/

In this episode I’m going to be sharing one of the most important lessons you could ever learn in business – how to get customers. Because without customers you don’t have a business, you just have a really expensive hobby. So let’s go get you those customers now.

In this episode, host Neil Howe continues the Local Business 20/20- A Vision For The Future conversation with Digital Marketing expert Adam Vest of Denver Digital, a full service digital marketing company in Denver, CO.Adam shares new information about paid advertising with Google Guarantee and PPC as well as getting real estate on the Google Local Map Pack. Also discussed is how reviews can help rank on the map as well as using posts and images on the GMB profile. Listen in as Adam shares the need for consistency in branding and developing a strong presence to separate your business from your competition by telling your brand story.There is a lot more competition in Local Business Marketing moving into 2020, so make sure to implement these ideas into your business.To find out more about Adam Vest and Denver Digital, visit:Denver Digital1615 California St, Denver Colorado 80202info@mydenverdigital.com720-316-4217https://mydenverdigital.comThe Trust Factor Radiohttps://businessinnovatorsradio.com/the-trust-factor-radio/

"Are How and Where are You Preparing Value Ahead of Time?"Providing Value Ahead of Time allows you to: Create AwarenessShare Head-Turning Content that appeals to your Ideal ProspectLearn from Feedback - Audience EngagementCreate Familiarity with your AudienceDemonstrate knowledge or expertiseEstablish Trust Lead your ideal prospect through your process.  Newbie - Provide information to people new to your product or serviceSkills - Help your prospect level up their skills with your product or serviceVeteran - Introduce original concepts to those who are experienced with your product or serviceOther Aspects - Describe different aspects of your product or serviceLife Milestones - Describe how your product or service can be used during different milestones.What not to do - Describe why someone would not get the same results without your product or service - which could be a disaster! My Favorites!  Brooke Castillo - The Life Coach School - Training Profitable Life-Changing Coaches with The ModelTim Ferriss - has a huge following over 400 Million downloads of his podcast! Local - Salem Oregon Lucy Escobar - John Maxwell Leadership CoachMarcano Roofing - Kevin Marcano - Roofing & Air Ventilation specialist

In a sentence - The best thing we can all do is create content that speaks to the problems for which your highly targeted audience is seeking a solution.  There are five fundamental metrics (things that can be counted, quantified and are scaleable) that are key to your business growth. In this episode Melody Campbell, The Small Business Guru describes the 5 fundamental metrics and how to use them to create relevant content. Our ideal prospects are “digitally connected, social engaged, mobile attached, and video hungry.” (from LinkedIn with Sales Navigator Training by Vengresso – use coupon code TSBG100). Your business growth is dependant upon how well you use social selling to engage your buyers. Those that effectively use social selling to build a quality reputation will lead the market. Connect with Melody Campbell on  LinkedIn - www.linkedin.com/in/melodycampbell Facebook - www.facebook.com/smbizguru1Twitter - www.twitter.com/smbizguruInstagram - www.instagram.com/smbizguru

From getting to eat at local restaurants for free to gathering emails from your followers in an effective way...Stefan from @lifehacksla delivers the goods in this jam packed episode of Instagram Marketing Secrets! This is a great episode to learn about the possibilities of being an Instagram Influencer as Stefan has really leveraged the many ways it can be done. We also go over the potential fears that go into running a social media business as an adult in their 40s and if it's really something to be worried about or if it is more possible to overcome than some may think. Enjoy listening to this episode and checkout www.lifehacksla.com/igm for the follower spreadsheet Stefan mentions in the episode!- Collecting emails from viral content like quizes and calculators using outgrow.co: https://outgrow.grsm.io/derekvidell1820- I would recommend Active Campaign for a CRM that integrates with Outgrow and is my favorite CRM overall: https://www.activecampaign.com/?_r=Y1836482

Let's talk about expanding and growing sales for your local, small business.  It seems overwhelming at times, doesn't it? And, on top of that, business flow is not always consistent, and not predictable... There are seemingly too many opportunities to grow a business in a local market - and it's hard to know which option to choose first. That includes everything online as well (Note: if you want a Facebook Ads Audit, go to http://www.fbadsreview.com) BUT ... here's the good news: ...you only new a couple of ideas to start implementing that can really help increase sales volume and foot traffic to your local store or shop. In today's broadcast - I share 19 different ideas you can use to increase sales and trust within your geo-fence. Take notes as always... and I hope this inspires you to take action! Interested in getting personally coached by Jon and team to develop traffic, leads and sales? ➡️ Click here: https://chaosmap.com/talk If you liked this broadcast, please give it a thumbs up

This is a rebroadcast of an show from my main podcast, http://PestControlMarketingPodcast.com But even though, we say Pest Control, it applies to all local businesses and I felt it needed ...

Contact page videos and thank you page videos If you’re a local business owner, contact page videos can throttle up your conversions. And here are some things you should know. Why are contact page videos and thank you page videos … Read more The post Contact page videos can improve your local business marketing appeared first on Tony Writes - Words and Music for Business Branding Marketing Promotion.

NEWER TO INSTAGRAM? You'll want to Start with my FREE Insta Accelerator Course before you listen to another episode, promise!Ever wonder how to not just get followers, but followers specific to a certain location or population? Perhaps you're a brick and mortar store trying to bring in local customers or you're trying to get followers that are from your target demographic with online marketing. Listen to this episode to learn the 3 biggest things you could be doing to target your dream customers as your next Instagram followers.Your friend,Derek@igmsecrets is now @derekvidell

Perry Marshall is one of the world's most expensive and sought-after business consultants, endorsed by FORBES, INC Magazine, and the most respected entrepreneurs in the world. His works include the world's most popular book on web advertising, Ultimate Guide to Google AdWords, 80/20 Sales & Marketing; Ultimate Guide to Facebook Advertising and Ultimate Guide to Local Business Marketing.   Quotes To Remember: “A part of 80/20 is everything is exponential.” “You have to say NO to a lot of things.” “Start by outsourcing the most basic tasks in your life.” “You would actually make more money if you fired the right customers” “You need to schedule time to do nothing.”   What You’ll Learn: How to find time to pursue 80/20 rule in sales & marketing Advantages of riding an Uber that can benefit your business How to make more while working less Insights about the 80/20 Sales & Marketing   Key Links From The Show: Perry’s Site   Recommended Books: 80/20 Sales and Marketing by Perry Marshall The Star Principle by Richard Koch Book of Proverbs How to Get Rich by Felix Dennis   Support Breakthrough Success On Patreon Please consider supporting Breakthrough Success on Patreon. I publish five episodes per week which I carefully prepare for, and I choose to not run ads in my podcast to enhance the listener experience. I offer my patrons various perks, and even a donation as small as $1/mo would make a big difference for growing and maintaining Breakthrough Success. You can support Breakthrough Success by going here.

Flyers for 2018. Do flyers still work as a viable way to grow your cleaning business? We Ask a House Cleaner about advertising, marketing and ways to boost your visibility. Angela Brown, The House Cleaning Guru says you can drum up business with flyers and get clients the savvy cleaner way. She's added a free template in today's show notes that you can edit and use. The template includes a place for credentials, services, social proof all to build confidence. New and updated for 2018. Keep your sales funnel and schedule full. Today's sponsor is https://HouseCleaning360.com where we connect house cleaners and maids with homeowners. #HouseCleaning360 *** COMPLETE SHOW NOTES FOR THIS EPISODE *** http://askahousecleaner.com/flyers-house-cleaning-business/ *** MORE VIDEOS ON MARKETING YOUR CLEANING BUSINESS *** What Should I Wear to Bid Cleaning Jobs? - https://youtu.be/H9oB8v8LM7E What Your Cleaning Car Says About Your Company Image - https://youtu.be/LFd8zBqkqFg What is a Mulligan for House Cleaner, Maids and Housekeepers? - https://youtu.be/oNFyLUx3XqI I or We? When Promoting My House Cleaning Biz or Maid Service? - https://youtu.be/pjlPoJVuNJs Are Flyers Effective for Getting Cleaning Jobs? - https://youtu.be/W_yl34I-JIM Do I Need a Business Card for My Cleaning Business? - https://youtu.be/_2jSlpDalwc Do I Need a Uniform for My Cleaning Company? - https://youtu.be/sPx490_2SNc How Do I Choose a Company Name for My Cleaning Business? - https://youtu.be/VdtiH3-5Tas Ratings and Reviews - https://youtu.be/Jshcat-QVi8   *** RESOURCES FROM THIS EPISODE *** Angela Brown's Proven-to-Work Flyers (Template You Can Edit Updated for 2018) - https://SavvyCleaner.com/flyers Ultimate Guide to Local Business Marketing - http://amzn.to/2Babs3E No B.S. Guide to Direct Response Social Media Marketing: The Ultimate No Holds Barred Guide to Producing Measurable, Monetizable Results with Social Media Marketing - http://amzn.to/2z6EJdG Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible - http://amzn.to/2DfMelP The Story Engine: An entrepreneur's guide to content strategy and brand storytelling without spending all day writing - http://amzn.to/2z7myod How to Write Your Irresistible Home Page in 7 Simple Steps: Your Blueprint to Website Home Page Content that Converts Visitors into Leads & Clients - http://amzn.to/2BIJInQ *** OTHER WAYS TO ENJOY THIS SHOW *** ITUNES - http://apple.co/2xhxnoj STITCHER - http://bit.ly/2fcm5JM SOUNDCLOUD - http://bit.ly/2xpRgLH GOOGLE PLAY - http://bit.ly/2fdkQd7 YOUTUBE - https://goo.gl/UCs92v *** GOT A QUESTION FOR A SHOW? *** Email it to Angela[at]AskaHouseCleaner.com Voice Mail: Click on the blue button at https://askahousecleaner.com *** HOUSE CLEANING TIPS VAULT *** (DELIVERED VIA EMAIL) - https://savvycleaner.com/tips *** FREE EBOOK – HOW TO START YOUR OWN HOUSE CLEANING COMPANY *** http://amzn.to/2xUAF3Z *** PROFESSIONAL HOUSE CLEANERS PRIVATE FACEBOOK GROUP *** https://www.facebook.com/groups/ProfessionalHouseCleaners/ *** FOLLOW ANGELA BROWN ON SOCIAL MEDIA *** https://Facebook.com/SavvyCleaner https://Twitter.com/SavvyCleaner https://Instagram.com/SavvyCleaner https://Pinterest.com/SavvyCleaner https://Linkedin.com/in/SavvyCleaner *** WHAT IS ASK A HOUSE CLEANER? *** Ask a House Cleaner is a daily show where you get to ask your house cleaning questions and we provide answers. Learn how to clean. How to start a cleaning business. Marketing and Advertising tips for your cleaning service. How to find top quality house cleaners, housekeepers, and maids. Employee motivation tactics. Strategies to boost your cleaning clientele. Cleaning company expansion help. Time-saving Hacks for DIY cleaners and more. Hosted by Angela Brown, 25-year house cleaning expert and founder of Savvy Cleaner Training for House Cleaners and Maids. *** DISCLAIMER *** During the shows we recommend services, sites, and products to help you improve your cleaning and grow your cleaning business. We have partnerships or sponsorships with these companies to provide you with discounts, and savings. By clicking on and buying from these links we may receive a commission which helps pay for the production costs of the show. Support the show so we can continue to bring you free tips and strategies to improve your cleaning and help you grow your cleaning business. THANK YOU! *** SPONSORSHIPS & BRANDS *** We do work with sponsors and brands. If you are interested in working with us and you have a product or service that is cohesive to the cleaning industry reach out to our promotional department info[at]AskaHouseCleaner.com *** THIS SHOW WAS SPONSORED BY *** SAVVY CLEANER - House Cleaner Training and Certification – https://savvycleaner.com HOUSECLEANING360 – Referral database of the world’s most prominent home service providers and the homeowners they serve. https://housecleaning360.com

Perry Marshall is one of the world's most expensive and sought-after business consultants, endorsed by FORBES, INC Magazine, and the most respected entrepreneurs in the world. Clients in 300 industries seek his capacity to integrate sales, engineering, art and psychology. He founded the $5 million Evolution 2.0 Prize, staffed by judges from Harvard, Oxford and MIT. The prize aims to solve one of the leading mysteries in science.   His Google AdWords books laid the foundations for the $100 billion Pay Per Click industry. Techniques he pioneered are best practices today. More recently, he's turned "80/20" into a verb. 80/20 is not just a fact *about* your business, it's an action you take *on* your business. His works include the world's most popular book on web advertising, Ultimate Guide to Google AdWords, 80/20 Sales & Marketing; Ultimate Guide to Facebook Advertising and Ultimate Guide to Local Business Marketing. These are textbooks at a number of universities. Direct Marketing maverick Dan Kennedy says, “If you don’t know who Perry Marshall is — unforgivable. Perry’s an honest man in a field rife with charlatans.” He wrote Industrial Ethernet, and his book Evolution 2.0: Breaking the Deadlock Between Darwin and Design applies his digital expertise to science's most debated question. I started off with every intention of exploring Perry’s books on Facebook and Google advertising but we quickly went off on a number of otherwise rewarding tangents as you’ll discover.   We explored: The blurring of the lines between sales and marketing Why a little bit better or a little bit cheaper is a fatal combination The number one question that we, as human beings, should be asking How startups often try to scale prematurely before finding product market fit; and How to unlock the  different emotional hooks and motivations for buying You’ll learn that and much more in today’s conversation with the one and only Perry Marshall.   Topics discussed: Inbound lead generation and direct marketing How Facebook has finally got its act together as a marketing platform Why you shouldn’t quote and what to do instead Why the problem you’re solving usually isn’t the problem at all The person asking good questions is usually in the lead Why a little bit better or a little bit cheaper is a fatal combination Why you need to be “500%” better and what that means Underserved and over-served markets Why we over-estimate what we can do in 6 months and underestimate what we can do in 6 years How most people are doing social media wrong The value of AB testing across many potential variables and assumptions Unlocking different emotional hooks and motivations for buying The blurring of the lines between sales and marketing How to maintain cadence of a fast moving, experiment driven sales and marketing team in a departmentally silo’d large organisation The power of osmotic communication Why understanding where information comes from is critical Most people just solve the problems they know they can solve Why we should be asking questions like “what is the problem nobody thinks anybody can solve?” The US$5M Evolution 2.0 Prize   Show Notes: Get Perry’s books:  Ultimate Guide to Google AdWords: https://amzn.to/2Qly0WY Ultimate Guide to Facebook Advertising: https://amzn.to/2oXGEOX 80/20 Sales and Marketing: https://amzn.to/2x5wcss Evolution 2.0: https://amzn.to/2NAISBR Ultimate Guide to Local Business Marketing: https://amzn.to/2Qm4SPp Web: Perrymarshall.com Twitter: @perrymarshall Web: Perrymarshall.com/8020 Listen on iTunes @ goo.gl/sMnEa0 Listen on Stitcher @ www.stitcher.com/podcast/future  Listen on Google Play @  bit.ly/FSGoog If you've got any questions on this podcast feel free to send an email to steve@collectivecamp.us or tweet me on Twitter @steveglaveski or @future_squared Follow me on Instagram: @thesteveglaveski Like us? It'd make our day if you took 1 minute to show some love on iTunes, Stitcher or Soundcloud by subscribing, sharing and giving us a 5 star rating. To sign up to our mailing list head to www.futuresquared.xyz For more information on Collective Campus, our innovation hub, school and consultancy based in Australia and Singapore check out www.collectivecamp.us

Local business marketing doesn't restrict you to your local area, thanks to the internet. As a virtual online business, you can serve anyone that has a Facebook account and internet access and my guest Mike Heath explains how he helps businesses around the globe increase their profit lines...plus get paid for it.

In this episode of the John Morris Show, why I think more developers should think like Donald Trump, Udemy's new pricing bombshell, how to rake in clients from local businesses and more. Opening and warning [2:56] Udemy's pricing bombshell [11:40] Why developers should mimic Donald Trump [28:43] How to create stunning business cards [50:52] Raking in clients from local businesses [1:02:34] Weekly Q&A [1:18:19] Here's the show notes page: www.johnmorrisonline.com/65 Learn more about TopTal: http://www.johnmorrisonline.com/toptal Subscribe on YouTube: youtube.com/johnmorrisonline Subscribe on SoundCloud: https://soundcloud.com/johnmorrisonline Subscribe on iTunes: goo.gl/RggnXW How to Start a Blog in 15 Minutes Or Less: www.johnmorrisonline.com/how-to-start…tes-or-less/ Let me help you publicize your blog: www.johnmorrisonline.com/publicity/ Here's the special discount link for Rob Percival's Complete Web Developer course: www.johnmorrisonline.com/coupon-code-…=ifP81KHLDXY Get the source code in the Code Snippets section here: www.johnmorrisonline.com/web-developer-resources/ Training Center: www.johnmorrisonline.com/training

Look back at your marketing results Marketing Funnel Trial and Error Try Facebook Ads for $5     Offline Tactics Signage Chalkboard Befriend other local  Be the mayor of your city  Online Tactics Social media strategy Online advertising Customer Reviews

"We Are What We Repeatedly Do. Excellence, Then, Is Not An Act, But A Habit" Caleb and Law hook you up with the Dos and Donts of small and local business marketing, advertising and promoting with easy tactics like looking back at marketing results, how the marketing funnel works, trial and error is a good thing, try Facebook Ads for $5.00, signage, chalkboard signs, befriend other local businesses, be the mayor of your city strategy, social media strategies, online ads, capturing customer reviews, organic soaps, mailing lists, flyers, marketing results, call to action, David Alexander Jewelers, Incentivize Customers, target markets

Jenn Foster teaches the How To, behind Internet Marketing. Learn how to increase local traffic to your store or business either offline or on the internet using Social Media, Video, Mobile Phones and cutting edge SEO Strategies. Thrive in today's highly technical world of product and service promotion by learning simple strategies with Jenn Foster.

Charlie McDermott is the founder of The Business & Entrepreneur Network that helps small business owners build valuable, scalable and saleable businesses by building direct response marketing assets and automating systems and processes. Charlie is also well versed in using a secret weapon that’s legal... but extremely lethal!, to keep his clients competition off of Google. After spending twenty-two years owning health clubs and fine tuning his marketing craft, he sought out a bigger challenge in Hollywood, CA where he used over twenty different forms of media to breakthrough the clutter and land his son acting roles in feature films and television shows including, a full-time gig as Axl Heck on the hit ABC comedy, “The Middle.” Charlie works with hundreds of entrepreneurs every month online from as far away as Australia and via live events held in the Philadelphia, PA area. Topic: How to use the most under-utilized, yet most powerful marketing weapon on the plant to banish your competition off of Google forever.

Beating the beat today are Internet and Local Business Marketer KELVIN BROWN and President and Creative Director of NBS Management and Black Magic Studios HASSAN SHAREEF who also is the City Organizer for the New York City Urban Tech Fair. As the official radio broadcast of the Urban Tech Fair, from blog to radio, Jim Neusom brings to conversation some of the awesome, interesting, historical, and down right technical digital information he is and has been sharing online...the heroes and sheroes of our communities and the Urban Tech Fair who use technology in creating the best of us...From Blacks and people of color in Technology to lastest tech trends to latest strategies for implementation to empower our communities.  Stay tuned for updates. In the meantime subscribe to The Urban Tech Fair at www.urbantechfair.org and LIKE us at http://facebook.com/UrbanTechFair.

  Local business is one of my passions but where does this whole social media thing fit. The short video below outlines some of these points for you.

Jon and Kevin preview the upcoming AdTech show in San Francisco and offers a special invitation to a killer event. Dennis Yu joins the group to talk about marketing to the Local audience.