Podcast appearances and mentions of neil patel founder

In this episode of the Daily Mastermind, host George Wright III interviews Wayne Mullins, the CEO and founder of Ugly Mug Marketing. They discuss Wayne's journey from a struggling salesperson to starting his own lawn and landscape business, eventually leading to the creation of a highly successful marketing agency. Key topics include the importance of incremental growth, the natural progression in marketing, and turning customers into brand evangelists. Wayne emphasizes the need for a strategic approach over merely tactical actions, leveraging human psychology, building trust, and the powerful role of customer referrals in enhancing marketing efforts. The episode concludes with advice for business owners to evaluate their strategies and continually exceed customer expectations. 01:00 Wayne Mullins' Background and Journey04:28 The Importance of Incremental Growth06:33 Understanding Marketing and Sales11:22 Building Trust in Marketing16:14 Turning Customers into Evangelists22:45 Strategic Marketing Advice Thanks for listening, and Please Share this Episode with someone. It would really help us to grow our show and share these valuable tips and strategies with others. Have a great day. George Wright III“It's Never Too Late to Start Living the Life You Were Meant to Live”FREE Daily Mastermind Resources:CONNECT with George & Access Tons of ResourcesGet access to Proven Strategies and Time-Test Principles for Success. Plus, download and access tons of FREE resources and online events by joining our Exclusive Community of Entrepreneurs, Business Owners, and High Achievers like YOU.Join FREE at www.JoinTheEvolution.comAbout GUEST:Wayne Mullins is a passionate entrepreneur committed to creating remarkable experiences, and building a team at Ugly Mug Marketing that produces extraordinary results for their clients.He has been called “the guru's guru,” as he is regularly called upon for advice from industry leading CEO's, New York Times Best Selling Authors, and Silicon Valley startups. He loves helping entrepreneurs challenge their assumptions, create value from places they've never looked, and reach goals they never believed possible. He has personally worked with clients in 91 different industries, from 34 states, and 11 countries.Ugly Mug Marketing, which Wayne founded 10 years ago, has won the praises of some of the leading influencers in the business world, such as, Neil Patel (Founder of QuickSprout & Kissmetrics), Chris Voss (New York Times Best Selling Author of Never Split the Difference), and Ari Weinzweig (Co-Founder of Zingerman's Community of Businesses). Wayne's work directly influences more than a quarter million entrepreneurs annually through his blog, books, and training programs.Guest Resources:Website: UglyMugMarketing.comInstagram: https://www.instagram.com/fireyourself/Linkedin: https://www.linkedin.com/in/fireyourself/ About George Wright III:George Wright is a Proven, Successful Entrepreneur- and he knows how to inspire entrepreneurs, companies, and individuals to achieve Massive Results. With more than 20 years of Executive Management experience and 25 years of Direct Marketing and Sales experience, George is responsible for starting and building several successful multimillion-dollar companies. He started at a very young age to network and build his experience and knowledge of what it takes to become a driven and well-known entrepreneur. George built a multi-million-dollar seminar business, promoting some of the biggest stars and brands in the world. He has accelerated the success and cash flow in each of his ventures through his network of resources and results driven strategies. George is now dedicated to teaching and sharing his Prosperity Principles and Strategies to every Driven and Passionate Entrepreneur he meets. His mission is to Empower Entrepreneurs Globally to create Massive Change and LIVE their Ultimate Destiny.

Wharton's Barbara Kahn & Dr. Americus Reed speak with Neil Patel, Founder of NP Digital about his background, digital marketing, Generative AI, search engine optimization, viral trends, and more. Hosted on Acast. See acast.com/privacy for more information.

Neil Patel - Founder - NP Digital Neil Patel is a New York Times Bestselling author. The The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by President Barack Obama and a top 100 entrepreneur under the age of 35 by the United Nations. --- Support this podcast: https://podcasters.spotify.com/pod/show/dylanconroy/support

While traditional SEO remains crucial, the emergence of platforms like ChatGPT introduces a new dimension. As ChatGPT becomes a go-to source for queries, companies must ensure visibility when users seek advice. Neil emphasizes the importance of adapting SEO strategies to align with evolving user behaviors. Watch the full episode here

Three key elements fueled their growth. Consistency, Collaborative efforts with other podcasts, and staying on top of trending topics using tools like Google Trends and Answer The Public. Unveil the podcast growth playbook with Neil. Watch the full episode here

Marketing expert Wayne Mullins discusses the best leverage move you can make when investing back into the company: your team. Wayne's team is made almost entirely of people who fit into the “great resignation” era–those with a reputation for being lazy, obsessed with social media, and a poor work ethic. Yet, Wayne's team has been active in their positions for six to eight years. As he will explain, it's not about the cool snack bar or workout rooms but the culture that you foster every day. In this episode of The Prosperity Perspective, listen alongside host Liam Leonard as our guest elaborates on the two ways to invest back into your people and make an impact: 1) Genuinely care for them and make the choice that will benefit THEM, not the company, and 2) Find ways to help each individual become a better version of themselves. Reap the reward of watching people lean into who they can become and prove your values, because as Wayne will explain, “Your values aren't your values until they cost you something.” 3 Key TakeawaysYour team is your biggest leverage that you can use in your company; invest in them by connecting on an individual basis and watch them elevate the business.Your values can't truly be proven until the moment they will cost you something. Don't hesitate to put the rubber to the road and act on those values you set beforehand for the business. When you reach the sales call, your job should be all but done. Make your marketing do the work for you so that the customer is already sold. ResourcesWebsite: uglymugmarketing.comFacebookInstagramLinkedInAbout Wayne MullinsWayne is a husband, father of 4, founder, CEO, entrepreneur and author. He's a generous soul, a risk taker and an out-of-the-box, against-the-grain thinker & leader. Over the past 20 years, Wayne Mullins has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne influences more than 250,000 entrepreneurs annually through his blog, books and training programs, and has personally worked with clients in over 100 industries–from every corner of the globe. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout + Kissmetrics) and Ari Weinzweig (Co-founder of Zingerman's).

Wayne is a husband, father of 4, founder, CEO, entrepreneur and author. He's a generous soul, a risk taker and an out-of-the-box, against-the-grain thinker & leader. Over the past 20 years, Wayne Mullins has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne influences more than 250,000 entrepreneurs annually through his blog, books and training programs, and has personally worked with clients in over 100 industries - from every corner of the globe. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout + Kissmetrics) and Ari Weinzweig (Co-founder of Zingerman's). --------------------------------------------------Contact Wayne onLinkedin: https://www.linkedin.com/in/fireyourself/Website: uglymugmarketing.com Phone: 318-290-3430 Facebook: https://www.facebook.com/uglymugmarketingInstagram: @uglymugmarketing If you'd like additional ways to support this podcast, you can become a patron here: https://www.patreon.com/bePatron?u=66340956----------------------------------------------------------------------------------------------------Reach me to sell me your business, be on my podcast or just share some love:Linkedin: https://www.linkedin.com/in/ronskelton/Twitter: https://twitter.com/ronaldskeltonFacebook: https://www.facebook.com/How2ExitInstagram: https://www.instagram.com/how2exitpodcast/Have suggestions, comments, or want to tell us about a business for sale call our hotline and leave a message: 918-641-4150----------------------------------------------------------------------------------------------------Watch it on Youtube: https://youtu.be/1H4JirJO8_A----------------------------------------------------------------------------------------------------Other interviews:Lane Carrick - serial entrepreneur and sold multiple businesses in his career: https://youtu.be/cAEGiqiieQwCarl Allen - M&A Expert with Over $47 billion in deals: https://youtu.be/VIU2Lqj_FY4Walker Deibel - the best-selling author of Buy Then Build: https://youtu.be/xoUH_IxeookMike Mausteller - Business Coach, Executive Coach, Trainer, and Speaker: https://youtu.be/yYLEAfafxWcSimon Bedard - Founder and CEO of Exit Advisory Group, M&A firm in Australia: https://youtu.be/obNiIbx5mJ0Kison Patel - CEO and Founder of DealRoom and and M&A Science Academy: https://youtu.be/VR4nSM8HT18--------------------------------------------------

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries – from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. Connect with Wayne:Website: https://www.uglymugmarketing.com/+++++Subscribe to the Podcast!▶︎ PODCAST  |  https://bit.ly/3bU6D3lPlease Follow & Connect with me! Link's Below▶︎ WEBSITE  |  https://tyzerevans.com▶︎ YOUTUBE  |  https://youtube.com/c/tyzerevans▶︎ INSTAGRAM  |  https://instagram.com/tyzerevans▶︎ FACEBOOK  |  https://facebook.com/grindsellelevate▶︎ LINKEDIN  |  https://linkedin.com/in/tyzerevans▶︎ TWITTER  |  https://twitter.com/tyzerevans▶︎ TIKTOK  |  https://tiktok.com/tyzerevans▶︎ PATREON  |  https://patreon.com/tyzerevansCheck out my Clothing Brand: https://odinsrune.com, clothing for those who want to burn the boats to live a purpose-driven lifeAre you a YouTuber? Then you need to have TubeBuddy to help with optimizing your search results, it is free, all you need to do it hit the link below, add to your chrome extension and you will start improving your search results on YouTube: https://www.tubebuddy.com/grindsellelevateCheck out Tyzer's other podcast "The Book Legion" at https://thebooklegion.com 

“When we can learn as marketers to evoke desire, to speak to people's desire, it becomes so much easier because we're speaking the language. We're speaking the words they want to hear because we're leaning into that desired outcome for their future.” - Wayne Mullins Welcome to this episode of Tactical Friday! In today's episode, Wayne Mullins is back to discuss the AIDA framework and the practical ways to go beyond capturing the audience's attention. He points out that building systems that guide people through the processes with clear communication trigger a call to action. Wayne is a husband, father of four, founder, entrepreneur, and author. Over the past twenty years, he has had the privilege of scaling multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne's marketing agency, Ugly Mug Marketing, has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout), Chris Voss (Author of Never Split the Difference), and Greg McKeown (Author of Essentialism and Effortless). There's nothing Wayne loves more than helping entrepreneurs push through limiting beliefs and achieve more than they thought possible.   [00:01 - 00:41] Opening Segment If you have a platform and you want to create content that DELIVERS, go over tohttp://knightly.productions/ ( knightly.productions)! For the first part of my interview with Wayne, tune in to last Monday's episode    [00:42 - 15:32] Building Systems from Capturing the Attention to Call to Action Enacting the AIDA framework The psychology of purchasing decisions hasn't changed. Attention Interest Desire Action Capturing the audience's attention When scrolling through social media, think about what makes you stop and pay attention. Turn the algorithm to your advantage to attract your target audience. At the end of the day, what matters is the desired outcome. Speaking their language The #1 mistake in marketing We have to be clear and specific in leading to the next logical step. Communicating the expectations Complete the process to ensure that the client's attention is not wasted.   [15:33 - 17:12] Closing Segment   Connect with Wayne (links below)  Visit his website, Linkedin, and more!  Closing words    Key Quotes:  “Where attention goes and money flows. So if we don't capture people's attention, none of the rest of this even matters.” - Wayne Mullins “Shame on us for assuming that people know what the next step is. We have to be clear, we have to be explicit, we have to give them that next logical step.” - Wayne Mullins “You capture the attention, you're speaking to their interests and their desires, but then you don't have the call to action. You've wasted your effort on the first person on the first section because you've wasted that attention.” - Wayne Mullins   Connect with Wayne Visit his websites at http://www.uglymugmarketing.com (www.uglymugmarketing.com) and https://www.yourfullcirclemarketing.com/ (https://www.yourfullcirclemarketing.com/). Visit his Facebook at https://www.facebook.com/uglymugmarketing/ (https://www.facebook.com/uglymugmarketing/). Follow his Instagram at https://www.instagram.com/uglymugmarketing/ (https://www.instagram.com/uglymugmarketing/).   Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue on putting out great content just for you! Share this episode and help someone who wants to expand their leadership capacity or clickhttps://podcasts.apple.com/us/podcast/tactical-leadership/id1498567657 ( here) to listen to our previous episodes.   Tactical Leadership is brought to you by Knight Protection Services. A veteran-owned and operated company, with extensive experience in risk assessment and crime prevention. Find out more by visiting...

“I believe that anytime you build influence on any particular platform, your responsibility is to take those people off of that platform and put them in a format in a place that you can actually manage and control.” - Wayne Mullins  Welcome to another week of Tactical Leader! In today's episode, a special guest, Wayne Mullins is back and he will share an approach to marketing with the many platforms and trends today. He argues that following what's new does not necessarily translate to success and that business owners must rethink the purpose of utilizing platforms. Wayne is a husband, father of four, founder, entrepreneur, and author. Over the past twenty years, he has had the privilege of scaling multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne's marketing agency, Ugly Mug Marketing, has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout), Chris Voss (Author of Never Split the Difference), and Greg McKeown (Author of Essentialism and Effortless). There's nothing Wayne loves more than helping entrepreneurs push through limiting beliefs and achieve more than they thought possible.   [00:01 - 04:59] Opening Segment If you have a platform and you want to create content that DELIVERS, go over tohttp://knightly.productions/ ( knightly.productions)! Getting to know Wayne Mullins  Finding creative ways to approach marketing Wayne discusses his book - Full Circle Marketing Holding onto personal reality requires a change of your personality    [05:00 - 14:13] Dealing with the Gap Between Expectations versus Reality What it takes to change your reality The desire for a better future requires us to ask ourselves important questions. Application in entrepreneurship Embracing the gap allows you to appreciate the journey. How the prayer strategy is detrimental We often only see the actions of our competitors, not the assets. Merely hoping that something works without building a solid strategy is bound to fail. Building social presence We do not outsmart laws and principles. We prove them. Acquiring the right strategy [14:14 - 32:25] Positioning through Platforms and Leveraging Assets Outlining the natural progression There are three components in order to sell -  Knowing about you, your product, or service  Liking the offer Trusting the value of the product or service Fine-tuning the marketing system Having this eliminates the need for salespeople. Being specific is key Asset versus platforms Ask yourself how you can leverage your assets. Platforms are insignificant Build a business behind the platform for better positioning. The goal is to take people out of the platform into a place you can control. Marketing for 2022 Audit your own marketing systems and observe the results. Desire versus reality     [32:26 - 33:57] Closing Segment   Connect with Wayne (links below)  Visit his website, Linkedin, and more!  Join us for Tactical Friday!   Key Quotes:  “We can't continually want and wish and hope for a different reality, a different future in our lives without looking at ourselves and saying, ‘Okay, if I want those things to be true, if I want that desired outcome, what must I change within myself? What must I give up? What must I sacrifice? What must I transition to become?'.” - Wayne Mullins  “You never truly get to that ideal future. You're always in this space called ‘the gap'. And it wasn't until I really learned to embrace that gap, to learn to actually love the struggle and appreciate the fact that I'm going to be in this journey.” - Wayne Mullins  “The important point is this, that the platform doesn't matter. What matters is the mentality around the asset itself.” - Wayne Mullins    Connect with Wayne Visit his websites at http://www.uglymugmarketing.com...

“Brands that are succeeding today are those that can take ordinary customers and turn them into evangelists for their brand.” Wayne Mullins The journey of entrepreneurship is filled with ups and downs which can sometimes be overwhelming. Learning how to deal with different situations and being less reactive to events happening around helps to balance leaders to focus on being productive. This is according to our guest today, Wayne Mullins, who continues influence entrepreneurs around the word. Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. In this episode, Wayne talks about his business and why it is important for entrepreneurs to focus on incremental improvements especially when they are facing difficult times. Listen in! Social Media https://www.uglymugmarketing.com/ https://www.facebook.com/uglymugmarketing/ https://www.instagram.com/uglymugmarketing/ In Ugly Mug marketing, we are coming up on our 13th year in business and it has been an entrepreneurial roller coaster. [3:12] One thing that has remained consistent is our desire as a company and as an organization to continually get better. [3:30] Sometimes when we're enduring the great highs and the terrible lows, it's easy to lose sight of the incremental improvements. [4:15] If things are terrible right now in your business, make a commitment to yourself to find out how you can make whatever it is you're trying a little bit better tomorrow. [4:34] A big part of it is learning to kind of ignore what appears to be going on around us. [6:31] The name ugly mug marketing is actually a play on a phrase from a gentleman of the name, David Ogilvy who was the co founder of Ogilvy and Mather marketing agency in the world. [7:27] In marketing advertising, it's very easy to get caught up and get distracted by pursuing design awards or pursuing clever marketing campaign awards. [7:58] For us, what matters is, no matter what we're doing, our clients' best interests are the things that we should be aiming for. [8:10] To entrepreneurs, the comparison trap is an extremely dangerous one for us. [10:02] Sometimes we will spend so much time wishing ourselves into other environments, not really understanding or grasping that problems don't problems disappear. [12:33] Commercial break. [13:04] We work in three buckets, which include web development, social media marketing and conduct results-based marketing where we completely come in and take over all of a client's [14:04] One of the things that makes us a little bit different than a lot of our competitors is the way that we try to stand out. 15:46] We define marketing to be your ability to attract and to keep a customer. [15:57] When we look around the brands that are succeeding today are those that can take ordinary customers in turn them into evangelist for their brand. [16:20] I'm the founder and leader of this company which means that its state is a reflection of me as a leader. [18:19] How you do anything, is how you do everything and as entrepreneurs we need to be the example before we come in and start demanding other people to live up to their full potential. [19:52] We do have to give ourselves grace and understand that entrepreneurship is a journey and a process. [21:44] I realized I have to work on myself and learn to embrace the challenge and hardships as much as I love to embrace the good. [22:56] Empathy is the ultimate marketing secret. [24:33] There is a difference between acknowledging someone else's pain, desires or their goals, versus acknowledging them and actually having the ability to feel what they feel. [25:04] When a client truly has empathy for the people they serve, everything changes for them and so I think would be the magic word for marketing. [25:15] ………………………………………………… Thank you to our December sponsor!  KukuaBiz can provide dedicated and affordable talent from Kenya to help you grow and scale your business. Virtual employees are skilled in administrative functions, sales, podcast management, video editing, marketing, social media marketing, website design and management, and more. Learn more: https://www.kukuabiz.com

In this "Throwback Tuesday" HCI Podcast episode, Dr. Jonathan H. Westover (https://www.linkedin.com/in/jonathanhwestover/) talks with Wayne Mullins about the connection between leadership and organizational culture. See the video here: https://youtu.be/wwAAGZfvwIc. Wayne Mullins (https://www.linkedin.com/in/fireyourself/) is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. Check out Dr. Westover's new book, 'Bluer than Indigo' Leadership, here: https://www.innovativehumancapital.com/bluerthanindigo. Check out Dr. Westover's book, The Alchemy of Truly Remarkable Leadership, here: https://www.innovativehumancapital.com/leadershipalchemy. Check out the latest issue of the Human Capital Leadership magazine, here: https://www.innovativehumancapital.com/hci-magazine. Ranked #6 Performance Management Podcast: https://blog.feedspot.com/performance_management_podcasts/  Ranked #6 Workplace Podcast: https://blog.feedspot.com/workplace_podcasts/  Ranked #7 HR Podcast: https://blog.feedspot.com/hr_podcasts/  Ranked #12 Talent Management Podcast: https://blog.feedspot.com/talent_management_podcasts/  Ranked in the Top 20 Personal Development and Self-Improvement Podcasts: https://blog.feedspot.com/personal_development_podcasts/  Ranked in the Top 30 Leadership Podcasts: https://blog.feedspot.com/leadership_podcasts/ --- Support this podcast: https://anchor.fm/hcipodcast/support

Wayne Mullins is a husband, father of four, founder, entrepreneur, and author. Over the past twenty years, he's had the privilege of scaling multiple companies and helping hundreds of entrepreneurs do the same with their companies. Wayne's marketing agency, Ugly Mug Marketing, has won the praises of some the leading influencers in the business world such as Neil Patel (Founder of QuickSprout), Chris Voss (Author of Never Split the Difference), and Greg McKeown (Author of Essentialism and Effortless). There's nothing Wayne loves more than helping entrepreneurs push through limiting beliefs, and achieve more than they thought possible. He recently wrote Full Circle Marketing. Click here to purchase your copy. Learn more about your ad choices. Visit megaphone.fm/adchoices

Marketing is one particular area of business I've always been fascinated about. Probably because of the fact that I've been involved in sales and marketing my whole life but I always feel like I'm just getting started. There's so much to learn and it's always a pleasure to get expert advice on the matter whenever given the opportunity.   So, I've once again invited Wayne Mullins — founder and CEO of Ugly Mug Marketing, Wayne is the first ever three-time guest on Construction Genius. Great marketing is essential to your business success, and I'm delighted to have him back on the show to share his expertise with us.   Today, we talk about the A.I.D.A (Attention, Interest, Desire, Action) framework and break down why it's still relevant today. Here are some of the points we discuss in this episode that you may want to ponder on:   How the A.I.D.A. framework can fit with your marketing messages, and   How the A.I.D.A. framework can influence the way you communicate with clients   Make sure to take down notes ‘cause there's a lot of valuable takeaways from today's episode!   Discussion Points: 0:00 Introduction   3:49 What is A.I.D.A and its importance in marketing strategies     5:07 Breaking down the acronym (A.I.D.A.)   6:28 Marketing vs Branding   7:40 The importance of branding in attracting and retaining customers   8:42 A for Attention 8:59 Why is it difficult to get people's attention? 10:57 This is why you need to be clear about the type of customers you wish to serve 11:59 Ineffective ways for businesses to seek attention       12:43 I for Interest 13:05 What is the customer avatar? 15:10 Tips in building your business' own avatar 15:51 What is a Magic Journal and how can it affect your marketing strategy?   19:14 D for Desire 19:31 Why is desire vital to marketing? 20:09 Maslow's Hierarchy of Needs 21:08 Examples of products/services and where they fall on the hierarchy     26:24 Why the A.I.D.A. framework is still relevant today despite it coming from a hundred years ago       29:19 A for Action 29:57 The three elements required for the Call-to-Action   32:32 The next step for construction company owners who would like to lay hold of the A.I.D.A. framework   About Our Guest:   Wayne Mullins is a husband, father of four, founder, and author. Over the past twenty years, he has had the privilege of scaling multiple companies and has helped hundreds of entrepreneurs do the same with their companies.    His marketing agency, Ugly Mug Marketing, has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of Quicksprout), Chris Voss (author of Never Split the Difference), and Greg McKeown (Author of Essentialism and Effortless).   Resources:   Avatar Exercise Mentioned in Podcast: https://bit.ly/3CMjAa4   Full Circle Marketing Book Web Page: https://www.yourfullcirclemarketing.com/   Episode 118: How to Turn Your Company into a Marketing Machine (https://www.constructiongenius.com/podcast/how-to-turn-your-company-into-a-marketing-machine-ep-118/)   Episode 137: The Natural Progression: Stranger - Friend - Client - Evangelist (https://www.constructiongenius.com/podcast/the-natural-progression-of-marketing/)   Books mentioned in the episode:   Full Circle Marketing, Wayne Mullins (https://amzn.to/3o1Qsps)   Connect with Wayne Mullins:   LinkedIn: www.linkedin.com/fireyourself   Website: www.uglymugmarketing.com   Do Your Project Executives Need Coaching to Help Them Develop as Leaders?   Book a 10-minute call with Eric Anderton to see if/how he can help (https://10minutes.youcanbook.me/)   Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to the Construction Genius: A Leadership Master-Class Podcast on Apple Podcasts, Spotify, and Stitcher!   Thank you for tuning in!

How to Transform Your Marketing and Turn Customers Into Evangelists Wayne Mullins is a husband, father of four, founder, entrepreneur, and author.  Over the past twenty years, he has had the privilege of scaling multiple companies and helping hundreds of entrepreneurs do the same with their companies. Wayne's marketing agency, Ugly Mug Marketing, has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout), Chris Voss (Author of Never Split the Difference), and Greg McKeown (Author of Essentialism and Effortless). There's nothing Wayne loves more than helping entrepreneurs push through limiting beliefs and achieve more than they thought possible. He has personally worked with clients in 91 different industries, from 34 states, and 11 countries. Wayne has been my guest before and you can hear his earlier episode 'Why your marketing isn't working - and how to fix it!' here. Find Wayne Mullins on the internet: Website | LinkedIn | Facebook | Twitter

Wayne Mullins is a passionate entrepreneur committed to creating remarkable experiences, and building a team at Ugly Mug Marketing that produces extraordinary results for their clients. Wayne has been called “the guru's guru,” as he is regularly called upon for advice from industry-leading CEOs, New York Times Best Selling Authors, and Silicon Valley startups. He loves helping entrepreneurs challenge their assumptions, create value from places they've never looked, and reach goals they never believed possible. He has personally worked with clients in 91 different industries, from 34 states, and 11 countries. Ugly Mug Marketing, which Wayne founded 10 years ago, has won the praises of some of the leading influencers in the business world, such as Neil Patel (Founder of QuickSprout & Kissmetrics), Chris Voss (New York Times Best Selling Author of Never Split the Difference), and Ari Weinzweig (Co-Founder of Zingerman's Community of Businesses). Wayne's work directly influences more than a quarter-million entrepreneurs annually through his blog, books, and training programs. Husband and father of 4 and currently living in Pineville, LA. If you like this podcast, consider supporting the effort. Every little bit helps. Thanks.

Culture isn't about ping pong tables, fully stocked kitchens, and on-premise child care. Those things are about byproducts, not end results. Culture is what happens when the "boss" is away. Join us as we discuss with Wayne Mullins the role, importance, and challenge of forming a culture in your workplace, as well as how to get people to “buy in” to that culture. #ABandP #BizHelpForYouWayne is a husband, father of 4, founder, CEO, entrepreneur and author. He's a generous soul, a risk taker and an out-of-the-box, against the grain thinker & leader. Over the past 20 years, Wayne Mullins has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout + Kissmetrics) and Ari Weinzweig (Co-founder of Zingerman's).To learn more about Affordable Bookkeeping and Payroll, visit: https://affordablebookkeepingandpayro... I'm Candy Messer, President of Affordable Bookkeeping and Payroll and Podcast Host of Biz Help For You. This channel will share helpful information for you to run a successful business including tips in the areas of bookkeeping, payroll, sales tax, business licenses, and other compliance PLUS information I share from experts in other fields.To find even more helpful information, visit my blog at https://affordablebookkeepingandpayro...

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. Website- uglymugmarketing.comBrought to you by - https://senditrising.com/

Every one of your clients started out as a stranger to you. Good Marketing is how you turn strangers into friends, clients and evangelists for your company.  Wayne Mullins, Founder and CEO of Ugly Mug Marketing, is back to share with us his approach towards The Natural Progression of Marketing. He shares that by having the right intentions and setting clear expectations you can use Marketing to turn strangers into friends, clients, and evangelists.  Take the time to listen to this informative episode today.  Discussion Points: 0:00 Introduction2:07 Why Marketing Doesn't Work5:45 The Natural Progression of Marketing7:43 Identifying Strangers8:54 Strangers to Friends11:54 Assigning Marketing Pieces to Components17:13 Setting Expectations21:56 Exceeding Expectations About the Guest:  Wayne Mullins, Founder & CEO of Ugly Mug Marketing has scaled multiple companies & helped hundreds of entrepreneurs do the same with their companies for the past 20 years. He's worked with and inspired clients from 100 industries and has directly influenced 100K entrepreneurs.  Through his books and training programs, Wayne influences 250K entrepreneurs annually.  Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's).  Much of Wayne's success comes from thinking differently and outside the box. He's learned a lot along the way and is honored to have the opportunity to share those experiences with others in hopes that it will help and encourage them in their journey. Resources:  Visit Ugly Mug Marketing (www.uglymugmarketing.com) Connect with Wayne (https://www.linkedin.com/in/fireyourself/) Follow Ugly Mug Marketing on Facebook (https://www.facebook.com/uglymugmarketing/)  Do Your Project Executives Need to Become Better Leaders?  Book a 10-minute call with Eric Anderton to see if/how he can help (https://10minutes.youcanbook.me/)  Connect with me on LinkedIn. For more podcast episodes, you may also visit my website. Tune in and subscribe to the Construction Genius: A Leadership Master-Class Podcast on Apple Podcasts, Spotify, and Stitcher. Thank you for tuning in! 

Hi, Profit Designers! As we at Tap the Potential gear up for a number of special, upcoming projects, we're taking this time to bring you some of our most popular episodes from the vault! We hope you enjoy it, and we'll be back with new episodes for you very soon!  Vision, mission, and values. Holding yourself accountable to the same standards of performance as those around us. Differentiating between your normal, and someone else's. All this, and more, as Wayne Mullins joins Dr. Sabrina and Mike to discuss “Building a High Performance Culture”. As someone who hates structure, Wayne found it liberating and found that it allowed him the head space to not worry so much once he learned to become more rigid and structured in his personal life. There's a ton of wisdom to be heard in this podcast, you don't want to miss any of it! You will probably want to listen to it a few times! Wayne Mullins is a passionate entrepreneur committed to creating remarkable experiences, and building a team at Ugly Mug Marketing that produces extraordinary results for their clients. He has been called “the guru's guru,” as he regularly called upon for advice from Inc. 500 CEO's, New York Times Best Selling Authors, to Silicon Valley startups.  However, his passion is helping entrepreneurs challenge their assumptions, create value from places they've never looked, and having more freedom than they previously believed possible.  He has worked hands-on with clients in over 100 different industries, and from every corner of the globe.   Ugly Mug Marketing, which Wayne founded 10 years ago, has won the praises of some of the leading influencers in the business world, such as, Neil Patel (Founder of QuickSprout & Kissmetrics), Chris Voss (New York Times Best Selling Author of Never Split the Difference), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Profit by Design is a Tap the Potential Production in collaboration with Small Business Consulting Group. Show Highlights: Wayne explains the concept of “context switching”, a concept from Todd Herman, who teaches a program called The 90 Day Year. Concept switching is when you're working on a project to be completed within a specified block of time, but something else comes up that needs to be addressed. So you switch over to that, and when that fire is put out, you jump back over to the project. After a period of time, you realize that you haven't accomplished anything because you've spent so much time jumping back and forth. In the middle of the switch, there's another concept called “Attention Residue”, as explained by author, Cal Newport in Deep Work. Attention residue is the lag between jumping from working on the first project to jumping into working on the urgent situation. Attention residue takes time, energy, and effort between working on those two contexts, and is detrimental to productivity. Wayne is an avid reader and researcher, and often borrows ideas that he finds particularly compelling, and gives as much credit to the author or originator as possible. Vision, mission, and values: if you don't prioritize and make time, energy, and effort for these, then it directly impacts and influences the culture that you create. Vision: where you're going, and where you want to end up at in some point in the future. Looking 3 years into the future helps you set the destination of where you want to get to. Mission: the plan of action. What are we going to do to bring that vision to life? That's what drives and motivates us. Values: core principles, the things that we believe in and that will stand as guideposts along our path, to ensure that in the pursuit of our vision, we aren't losing our way. We're staying true to the course that we have set out. Feeling like you have to go back to the basics, back to square one, is one of the biggest frustrations of the entrepreneur. Very early on, Wayne had the pleasure of coming into contact with Ari Weinzweig, Entrepreneur and Co-founder of Zingerman's Deli. In a personal conversation, Ari divulged that he considered himself the “CRO” of his company. When asked what that meant, he explained it as “Chief Reminding Officer”, as he considered it his responsibility to constantly remind his leadership and his team about where they were going, why they were going there, and why it was important. Dr. Sabrina explains that not only do they have immutable laws at Tap The Potential, they also have General Operating Principles, as inspired by Josh Fonger, of Work the System. Wayne discusses the Enneagram of Personality profile and the nine different personality traits, as discussed on the Andy Stanley Leadership Podcast. The nine different personality traits are nine NORMALS. Wayne was struck by how what's normal for him is not necessarily normal for someone else on his team. The difference between intentions and actions, as Wayne heard on another episode of Andy Stanley's Leadership Podcast, is that we judge ourselves based on our intentions. We judge others around us based on their actions. Where we might give ourselves a pass because we intended to do something but didn't, we judge others based on they didn't get it done today, and why didn't they get it done today. Wayne shares an unsettling story about Dan Kennedy, and the impact it had on him to do what he says he's going to do, and when he says he's going to do it. The actions that we take every day, or the actions we don't take every day, is what builds our lives, our businesses, and our careers. Wayne explains his takeaway from Marshall Goldsmith's book, Triggers. Measuring performance and bringing balance to opposing forces. “The Field of Play” concept by Charles Coonradt, in The Game of Work. Terminal out of bounds - stealing, lying, cheating, etc Operational out of bounds - things that are more infractions. You're out of bounds but you're going to get a warning, and need to step back into bounds Wayne mentions his own “Ugly Mug Expectation Guide”, that applicants review during the hiring process. End zone - where you want the employees to get to RRR (Results to Resources Ratio) - Goal Setting / Performance Measurement System John Doerr outlines another form of Goal Setting / Performance Measurement System, called OKR (Objectives and Key Results), in Measure What Matters. John happens to be one of the first investors of Google! Profit goal Fulfillment or service goal Future work goal Creates a peer-to-peer accountability Wayne outlines his various meetings structures. When you set goals for a year's period, it's so far in the future that we tend to delay and put off until it's too late to make progress toward those goals to actually reach it by the end of that year. In The Twelve Week Year: Get More Done in 12 Weeks than Others Do in 12 Months, by Brian P. Moran, Brian says that you should treat every 12-week period as if it were its very own year. Your question then becomes, what can you accomplish within the next 12 weeks? Here's why you want to encourage healthy conflict! Considering the costs of hiring A-players - it's not an expense, it's an investment.    Links and Resources: Download Your Free Workbook: How to Make Your Time Worth $10,000 an Hour Register your A-Player team members for Tap the Potential's Leadership Bootcamp

Having coined the nickname “the guru's guru,” Wayne Mullins exemplifies professional entrepreneurship to its highest level. Mullins founded the company, Ugly Mug Marketing in 2009. Through his innate hardwork and perseverance, Ugly Mug Marketing has become a top company, earning praise from leading business influencers such as Neil Patel (Founder of QuickSprout & Kissmetrics) and Chris Voss (New York Times Best Selling Author of Never Split the Difference).Wayne offers top-level marketing strategy for successful and driven entrepreneurs looking to challenge themselves and bring their abilities to the next level. Through blogs, books, and training programs, Mullins' work has been able to reach and directly impact a quarter of a million entrepreneurs. You can reach Wayne at:Website: https://www.uglymugmarketing.com/******************************************************************************************************If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:https://www.terrybmcdougall.comhttps://www.linkedin.com/in/terrybmcdougallTerry@Terrybmcdougall.comHer book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon. 

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Ugly mug marketing Starting to know Ishu Singh

Wayne Mullins is a breath of fresh air; he's a marketer who focuses on human connection and understands that while the common label for what's happening online these days – “social media” – is really not social, rather ‘digital.'   “People show up and throw up,” he explains to host, Laura Prisc. Whatever message one feels compelled to share is thrown up on some digital media platform or channel, and the sender gets frustrated when there's no response, or the response is other than what was desired. It's not real communication; it's sound bites, snippets, and surface, rather than deep, meaningful, and real exploration and discussion about the things that are most important to us.   Based on the idea that ‘people do business with people,' he focuses his work with Ugly Mug Marketing on what his clients are trying to accomplish, then designs a plan to help them achieve that specific goal. He encourages his clients to focus on the results, not the form through which the message is delivered.   Laura shares a similar perspective, learned during her time working in a small advertising agency. She explains how often a client would come looking for a particular form of advertising, and she and the team in the agency would back them up to get to the root of what they were hoping for in an outcome. Begin with the end in mind and work backwards to design the solution; she still uses that approach today with her coaching and consulting clients.   While he's busy running his business and leading people, he sees himself as a person trainer of sorts, pushing people to grow into their potential. Coming to this awareness was a stretch for him, as it wasn't addressed in business school! The academic focus was on the elements of the stuff of business, but Wayne soon discovered that the ‘people ARE the business!” So, he now focuses on investing his time, effort, and energy on building relationships and nurturing them.   It's been said on this podcast before, “if you take good care of your people, they will take great care of your business!” It's truly that simple! Listen in for this, and so much more insight and wisdom.     Wayne's Bio  Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies.   Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year.   Connect with Wayne:  Ugly Mug Marketing  On Facebook  On LinkedIn    Instagram @uglymugmarketing   Snapchat uglymarketing   By phone: 318-290-3430 

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. Website- uglymugmarketing.comBrought to you by: ​https://senditrising.com

In this HCI Podcast episode, Dr. Jonathan H. Westover (https://www.linkedin.com/in/jonathanhwestover/) talks with Wayne Mullins about the connection between leadership and organizational culture. See the video here: https://youtu.be/wwAAGZfvwIc. Wayne Mullins (https://www.linkedin.com/in/fireyourself/) is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. Check out Dr. Westover's new book, The Alchemy of Truly Remarkable Leadership, here: https://www.innovativehumancapital.com/leadershipalchemy. Check out the latest issue of the Human Capital Leadership magazine, here: https://www.innovativehumancapital.com/hci-magazine. Ranked in the Top 10 Performance Management Podcasts: https://blog.feedspot.com/performance_management_podcasts/ ; Ranked in the Top 10 Workplace Podcasts: https://blog.feedspot.com/workplace_podcasts/ ; Ranked in the Top 15 HR Podcasts: https://blog.feedspot.com/hr_podcasts/ ; Ranked in the Top 15 Talent Management Podcasts: https://blog.feedspot.com/talent_management_podcasts/ ; Ranked in the Top 15 Personal Development and Self-Improvement Podcasts: https://blog.feedspot.com/personal_development_podcasts/ ; Ranked in the Top 30 Leadership Podcasts: https://blog.feedspot.com/leadership_podcasts/

What a great name for a company!  It stands out!In this podcast Wayne shares why they chose the name, and we discussed the changes in Advertising and Marketing over the years.Culture is a very important part of his business strategy, along with culture.  Wayne shares some of those structures with us.Best of all Wayne speaks to what is truly important in life and gives us what he has learned it "magical".Thank you Wayne for this.You can find out more about Wayne and Ugly Mug Marketing at https://www.uglymugmarketing.com.More about Wayne:Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20  years, he has scaled multiple companies and helped hundreds of entrepreneurs  do the same with their companies.  Ugly Mug Marketing has won the praises of some of the leading influencers in the  business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman’s). Wayne’s work directly influences more  than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training  programs, Wayne directly influences more than a quarter million entrepreneurs  each year.#entrepreneurmind #succeeding #entrepreneurspirit #successminded #inspiration #change #education #lifelessons #buzzsprout #podcast #podcasting #Spotify #GooglePodcast #TuneIn #stitcher #ApplePodcast #iHeartRadio #Pandora #PodcastAddict #Podchaser #Deezer #Listennotes #Overcast #Pocketcast #Castro #CastPost #iamthatgal #liftyourstory #liftyourstorypodcast #thatgalwiththatguy #uglymugmarketing #waynemullins #advertising #marketingSupport the show (https://paypal.me/iamthatgal)Free Book with any $20+ Podcast Support Make Up Not Required - How to Brand the TRUE You by LaurieAnn & Contribution by Roy MillerBE A GUEST/FIND A GUEST Start for Free! PODMATCH is innovative, provides easy communication and dashboard scheduling! My pick of the month!Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than quarter million entrepreneurs each year. Learn more about your ad choices. Visit megaphone.fm/adchoices

Last year for Christmas my wife bought me the reMarkable. It's marketed as the next generation in paper tablet (kinda like an iPad).  I'm an avid journal user and go through heaps of notebooks every year and I love gadgets so it only made sense that I would love this gift. The packaging was beautiful and visually it looked and felt spectacular (definitely passed the Apple test) but it's usability was a NIGHTMARE.  I lasted less than a week before I put it back in the box never to be used again. Here's the lesson…beauty is important but it must never come at the expense of function. = I see this all the time with health practitioners websites.  They look like they've been designed by an artist.  Stunning pictures, great colours but they totally fail the usability test. If I was given 5 seconds to look at most practitioners websites I wouldn't be able to tell who they were and how they could help me, let alone what their phone number is or how I could make an appointment. This week on the podcast my guest and I are going to solve that problem for you. Wayne Mullins is the founder of Ugly Mug Marketing (interesting name that we'll explain in the show, he's actually a handsome fella!).   Wayne helps peeps like us get better results through marketing, branding and web site design. Here's what we cover The 3 c's of design…contrast, competition and content. (Most website designers completely ignore one of these!) You'll learn the critical 5 components that all successful websites have in common Plus you'll find out how to see if your website passes the 3 second rule. Wayne is the real deal and has won praise from of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's) Enjoy the show Thanks for all you do, keep saving lives. Angus Links Email: wayne@uglymugmarketing.com Website www.uglymugmarketing.com Phone:  318-290-3430 Facebook: uglymugmarketing Instagram : uglymugmarketing Bio Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds entrepreneurs do the same with their companies.. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as, Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries - from every corner of the globe. And through his books and training programs, Wayne directly influences more than quarter million entrepreneurs each year. See omnystudio.com/listener for privacy information.

In this episode, I interview Neil Patel Founder of two SaaS analytics companies CrazyEggs and KISSMetrics, plus QuickSprout.com & NeilPatel.com . Neil has had a fantastic entrepreneurial journey. He's built his brand by primarily helping others, educating, speaking at conferences, guest blogging and more. Learn about Neil's biggest pain points, potential app ideas and his favourite apps.