Podcast appearances and mentions of wayne mullins

A few years ago I sat down with Wayne Mullins, founder of Ugly Mug Marketing, to dive into his unique “3-5-3” formula for turning your website from a static space into a real business driver. If you missed the original release of this episode, you want to be sure to catch it now.  His approach is all about honing in on what users need, and it starts with capturing attention in the first three seconds. The truth is, visitors aren't "browsing" anymore—they're "hopping" from one page to the next, and you need a hook to keep them around. Next up are the five critical questions to ask on every page. Who's visiting this page? What's the exact action you want them to take? And maybe most importantly, why would they take that action, from their perspective? This exercise of stepping into the visitor's shoes can completely transform how each page is designed to serve them. The final three elements, or “three C's,” of effective design wrap it all together: composition, contrast, and content. Wayne's big takeaway here? Lead with the content. Instead of designing for looks first, start with what you're trying to communicate, then build the design around it. Simple and actionable tips like these make the 3-5-3 formula a powerful way to evaluate your site and start getting better results right away.   If you've enjoyed this conversation sign up for a weekly newsletter get links to episodes you might have missed and other resources for your business   https://morethanafewwords.com/avoid-fomo/

In this episode of the Daily Mastermind, host George Wright III interviews Wayne Mullins, the CEO and founder of Ugly Mug Marketing. They discuss Wayne's journey from a struggling salesperson to starting his own lawn and landscape business, eventually leading to the creation of a highly successful marketing agency. Key topics include the importance of incremental growth, the natural progression in marketing, and turning customers into brand evangelists. Wayne emphasizes the need for a strategic approach over merely tactical actions, leveraging human psychology, building trust, and the powerful role of customer referrals in enhancing marketing efforts. The episode concludes with advice for business owners to evaluate their strategies and continually exceed customer expectations. 01:00 Wayne Mullins' Background and Journey04:28 The Importance of Incremental Growth06:33 Understanding Marketing and Sales11:22 Building Trust in Marketing16:14 Turning Customers into Evangelists22:45 Strategic Marketing Advice Thanks for listening, and Please Share this Episode with someone. It would really help us to grow our show and share these valuable tips and strategies with others. Have a great day. George Wright III“It's Never Too Late to Start Living the Life You Were Meant to Live”FREE Daily Mastermind Resources:CONNECT with George & Access Tons of ResourcesGet access to Proven Strategies and Time-Test Principles for Success. Plus, download and access tons of FREE resources and online events by joining our Exclusive Community of Entrepreneurs, Business Owners, and High Achievers like YOU.Join FREE at www.JoinTheEvolution.comAbout GUEST:Wayne Mullins is a passionate entrepreneur committed to creating remarkable experiences, and building a team at Ugly Mug Marketing that produces extraordinary results for their clients.He has been called “the guru's guru,” as he is regularly called upon for advice from industry leading CEO's, New York Times Best Selling Authors, and Silicon Valley startups. He loves helping entrepreneurs challenge their assumptions, create value from places they've never looked, and reach goals they never believed possible. He has personally worked with clients in 91 different industries, from 34 states, and 11 countries.Ugly Mug Marketing, which Wayne founded 10 years ago, has won the praises of some of the leading influencers in the business world, such as, Neil Patel (Founder of QuickSprout & Kissmetrics), Chris Voss (New York Times Best Selling Author of Never Split the Difference), and Ari Weinzweig (Co-Founder of Zingerman's Community of Businesses). Wayne's work directly influences more than a quarter million entrepreneurs annually through his blog, books, and training programs.Guest Resources:Website: UglyMugMarketing.comInstagram: https://www.instagram.com/fireyourself/Linkedin: https://www.linkedin.com/in/fireyourself/ About George Wright III:George Wright is a Proven, Successful Entrepreneur- and he knows how to inspire entrepreneurs, companies, and individuals to achieve Massive Results. With more than 20 years of Executive Management experience and 25 years of Direct Marketing and Sales experience, George is responsible for starting and building several successful multimillion-dollar companies. He started at a very young age to network and build his experience and knowledge of what it takes to become a driven and well-known entrepreneur. George built a multi-million-dollar seminar business, promoting some of the biggest stars and brands in the world. He has accelerated the success and cash flow in each of his ventures through his network of resources and results driven strategies. George is now dedicated to teaching and sharing his Prosperity Principles and Strategies to every Driven and Passionate Entrepreneur he meets. His mission is to Empower Entrepreneurs Globally to create Massive Change and LIVE their Ultimate Destiny.

Are you tired of marketing tactics that don't yield results? In this episode, Genea talks with Wayne Mullins, founder of Ugly Mug Marketing, about what actually works in marketing today.  You'll learn why effective is more important than beautiful in your business. And how to create a cohesive marketing strategy, instead of relying on disjointed tactics that don't work. Wayne speaks on the power of authenticity and shares his journey from sales to marketing. And you'll get a real-world example of an innovative approach that led to a 300% business growth. Plus, practical advice on building authentic connections with your audience.  Tune in to learn how to achieve consistent results in your business and marketing through strategic thinking and self-awareness.   Connect with Genea: [free guide] Grow Your Business and Love Doing it with the 3 secrets the business gurus NEVER talk about: http://bethewolfgift.com/ Website: http://bethewolfnow.com/ Instagram: https://www.instagram.com/geneabarnes/    Connect with Wayne:  Website: https://www.uglymugmarketing.com/ Instagram: https://www.instagram.com/fireyourself/   Books Wayne Recommendations:  Man's Search for Meaning by Viktor E. Frankl The Choice by Dr. Edith Eva Eger The Mountain is You by Brianna Wiest The Blue Ocean Strategy by W Chan Kim and Renee Mauborgne He also talked about the Johari Window And his own book: Full Circle Marketing    About Wayne: Wayne is a husband, father of 4, entrepreneur, and the Founder of Ugly Mug Marketing, creator of the Agency Accelerator, and author of Full Circle Marketing. He's an out of the box, against the grain, thinker.   00:00 The Worst Marketing Strategy Ever 02:22 Introduction to Wayne Mullins and Ugly Mug Marketing 04:25 The Importance of Marketing Over Sales 05:51 Self-Leadership and Entrepreneurial Success 11:03 Tactics vs. Strategy in Marketing 17:55 Emotional Marketing and Customer Connection 23:20 The Power of Being Different 26:49 Innovative Marketing Strategies 28:04 The Power of Evangelists 30:19 Breaking the Mold: Drive-Thru Innovation 32:08 The Importance of Rest and Creativity 33:02 The Value of Coaching and Mastermind Groups 34:43 Choosing the Right Coach 39:54 Embracing Authenticity in Marketing 44:00 Comprehensive Marketing Strategies 49:13 Final Thoughts and Resources

On this week's episode of Next Level Minds, I had the opportunity to speak with Wayne Mullins.  Wayne is a proud husband, father of 4, founder and CEO of Ugly Mug Marketing, entrepreneur and author. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. He has personally worked with clients in over 100 industries – from every corner of the globe. It started when he left a successful sales career to start his own business, and there sure has been some learning points along the way. We chat all about entrepreneurship, building culture, establishing a mission & vision, scaling companies and much more.  Links below:  Wayne's Company: https://www.uglymugmarketing.com/ Wayne's Instagram https://www.instagram.com/fireyourself/ Next Level Minds Newsletter: https://next-level-minds.ck.page/newsletter    

In this conversation, Wayne Mullins, founder of Ugly Mug Marketing, shares insights on the evolving nature of marketing and sales. He emphasizes the importance of human psychology in selling, the need for genuine connections in social media marketing, and the balance between personal and professional life. Wayne discusses the philosophy behind his agency's name and the significance of effectiveness over aesthetics in advertising. He also explores the concepts of freedom in entrepreneurship and the importance of actions over intentions in leadership. Connect with him on Instagram @fireyourself. --- Support this podcast: https://podcasters.spotify.com/pod/show/betterself/support

In this episode, Wayne Mullins, founder of Ugly Mug Marketing and author of Full Circle Marketing, shares his expertise on mastering marketing and scaling businesses. Learn how Wayne helps clients achieve remarkable results without long-term contracts by focusing on psychology and strategy. Discover the difference between growth and scaling, the impact of AI on marketing, and the power of being different in a crowded marketplace. Wayne also discusses how entrepreneurs can build systems for success and stand out by embracing innovation. To check out Wayne's book, "Full Circle Marketing", head on over to Amazon (affiliate): https://amzn.to/47Aq4cy Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Do your due diligence. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphd We couldn't do it without the support of our listeners. To help support the show: CashApp- https://cash.app/$drchrisloomdphd Venmo- https://account.venmo.com/u/Chris-Loo-4 Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/support Buy Me a Coffee- https://www.buymeacoffee.com/chrisJx Click here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-online Click here to check out our e-courses and bookstore here: https://www.drchrisloomdphd.com/shop Click here to purchase my books on Amazon: https://amzn.to/2PaQn4p For audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1F Follow our YouTube channel: https://www.youtube.com/chL1357 Follow us on Twitter: https://www.twitter.com/drchrisloomdphd Follow us on Instagram: https://www.instagram.com/thereal_drchrisloo Follow us on Threads: https://www.threads.net/@thereal_drchrisloo Follow us on TikTok: https://www.tiktok.com/@drchrisloomddphd Follow our Blog: https://www.drchrisloomdphd.com/blog Follow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18 Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1 Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphd Subscribe to our email newsletter: ⁠https://financial-freedom-for-physicians.ck.page/b4622e816d⁠ Subscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233 Thank you to our advertisers on Spotify. Financial Freedom for Physicians, Copyright 2024 --- Support this podcast: https://podcasters.spotify.com/pod/show/christopher-loo/support

3 Mistakes That Sabotage Company Culture Wayne Mullins Have you ever wondered why some companies seem to effortlessly reach their goals while others struggle - despite having all the right tools? The answer often lies in one of the most overlooked aspects of business success—company culture. It's the invisible force that guides every decision and action, but too often, the culture we envision doesn't match the reality we live every day. To help us unravel this mystery and learn how you can shape and transform your company or business culture to align with your vision, I'm excited to be joined by Wayne Mullins, the founder of Ugly Mug Marketing. Wayne's expertise goes far beyond just creating a nice website. He and his team focus on helping you achieve the results YOU want through effective marketing, social media, events, SEO, and more. Wayne Mullins and his team are “results oriented” in everything they do! This why they believe “Ugly Mug Marketing” can help you build the business of your dreams, too. Amen! Wayne is also the author of the book, “Full Circle Marketing,” as well. Amen! If you're ready to learn how to bridge the gap between where your company culture is and where it needs to be, this conversation is one you can't afford to miss! With that being said, help me welcome back to the program, Wayne Mullins! Wayne, it is a blessing to have you back with us today! For those that may have missed our prior interview, I believe it was episode 1528 – if you did miss that, go back and listen… Wayne was dropping several value bombs there that will definitely help you in your SEO battle. Amen!... But Wayne, for those that may have missed that, can you tell us in your own words, “Who is Wayne Mullins?” Last time, we did an overview of what you do and how you can help businesses and entrepreneurs… Today, I wanted to focus on one of the most important aspects of running a successful business – and that is company culture. I've worked for companies where I dreaded going to work. I've also worked for organizations where I actually looked forward to going to work because I loved the job, the people and believed in the mission. How important is company culture in the success of a business? What exactly makes up a successful company culture? You list “3 Mistakes that Sabotage Your Company Culture.” Can you go over those three common mistakes for us? What makes a company culture toxic? If you are the business owner, and based on what you just shared, as an owner, how can we begin to make a successful culture change? Is this something that needs to be done gradually? So no big changes – or is it better to just dive right in? What about someone who works at one of these companies? How should they approach the boss or department head about implementing changes? Wayne, this is so interesting. Do you go over any of this information in your book, “Full Circle Marketing?” How can you help business owners in making a positive change in company culture? Tell us about your book a little bit… How can someone order a copy of your book,

What if the secret to massive success isn't the big moves, but the small, consistent actions over time?   In this insightful episode, Kevin interviews Wayne Mullins, a serial entrepreneur and founder of Ugly Mug Marketing. Wayne shares his journey from running a small business in a rural town to building a successful marketing agency. The discussion dives deep into the power of relationships, consistency, and resilience in the entrepreneurial journey. Wayne reflects on pivotal connections, including Zig Ziglar and his wife Heather, and their profound impact on his life and career. Through personal stories and valuable lessons, Wayne emphasizes the importance of investing in relationships and staying true to one's passion, even in the face of adversity.     [00:01 - 06:19] Building Relationships that Matter The importance of strong, intentional relationships in business Wayne's introduction to Kevin through mutual contacts The role of personal and professional connections in entrepreneurial success   [06:20 - 12:30] The Entrepreneurial Path The challenges of building a business from a small town The power of sales and the influence of Zig Ziglar on Wayne's career From growing a company to starting a full-service marketing agency   [12:33 - 18:18] Stories of Impact Wayne's work with both large and small clients The emotional story of helping a widow keep her husband's coffee shop running How impact goes beyond revenue   [18:19 - :59] The Unsung Heroes The crucial role of his wife in his entrepreneurial journey Sacrifices made during tough times, including selling assets to invest in coaching The importance of having a strong support system at home   [24:00 - 28:25] Consistency Creates Miracles Wayne's core lesson on consistency and how small efforts lead to big results The power of showing up every day and investing in the little things How consistency in personal and professional life leads to long-term success     Key Quotes:   "When we're in the right circles and when we're choosing to invest in relationships, miracles happen." - Wayne Mullins   "Being consistent in the little things creates miracles over time." — Wayne Mullins       Connect with Wayne:   Website: https://www.uglymugmarketing.com LinkedIn: https://www.linkedin.com/in/fireyourself    Facebook: https://www.facebook.com/fireyourself          Honoring: Zig Ziglar, his Wife         Thanks for tuning in!   If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe!    Find me on the following streaming platforms:   Apple Spotify Google Podcasts IHeart Radio Stitcher

Are you tired of pouring time and money into social media marketing with little to show for it? In today's digital age, a strong social media presence is crucial for business success, but navigating the ever-changing landscape can feel like trying to hit a moving target. What if there was a way to create a predictable marketing system that consistently generates leads and sales, even in industries that seem challenging to promote? Our next guest has cracked the code on social media marketing, and she's here to share her secrets with you.Meet Wayne Mullins, the dynamo behind Ugly Mug Marketing. In just four years, Wayne has led his team to an astounding 340% growth, spearheading over 4,000 social media campaigns. His expertise isn't just theoretical – Wayne has worked hand-in-hand with hundreds of small business owners and entrepreneurs, helping them cut through the noise and achieve tangible results in the digital realm. From turning strangers into advocates for nonprofits to making "unsexy" industries shine on social platforms, Wayne's strategies have proven effective across diverse sectors. Whether you're struggling to make your content resonate or looking to debunk common social media myths, Wayne's insights promise to revolutionize your approach to digital marketing. Get ready to discover the lead generation strategies your competitors hope you never learn!During this episode, we'll do a deep dive into the changes and hot topics of social media, its biggest challenges and growth. I will leverage the expertise of my guest and how to navigate the unique dynamics of the field.By the end of this episode, you will be better equipped to know what to do, & I encourage you to contact my guest, Wayne Mullins, leader at Ugly Mug Marketing.Join my private FB group: Mastering Presentation Secrets!The Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubeConnect on LI! Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.

Send us a Text Message.Join us as on this week's episode of The Yegi Project, as we sit down with Wayne Mullins, Founder of Ugly Mug Marketing, to discuss the essentials of marketing. We talked about overcoming personal obstacles, achieving balance in home and business, and the key differences between branding and marketing. Wayne also shares his experience with results-based marketing, budgeting for marketing, and effective social media strategies. Whether you're a seasoned entrepreneur or just starting out, this interview offers valuable insights and practical advice to help you thrive. Don't miss Wayne's last words of encouragement!Check out Wayne's Website Books Mentioned:Full Circle Marketing Hardcover by Wayne Mullins The Mountain Is You: Transforming Self-Sabotage Into Self-Mastery by Brianna WiestYegi is a young entrepreneur who has always been curious and hardworking. You can say she has always seen things out of the box and been able to creatively solve difficult problems. Her cool and collective spirit in life and business makes you want to be around her. She thrives on inspiring others and helps others see things from a positive point of view. The Yegi Project, is the podcast for the young entrepreneur who may not know where to start, doesn't have anyone to guide them in the right direction and may not have full support from others. This podcast is called The Yegi “Project” because although Yegi is happy with where she is now, she knows that she still has a lot to do to complete her mission and purpose in this world. She aims to use this podcast to work hard alongside all of you to grow to a point where she can make a lasting change in people's lives and in the world.  If you would like to be a guest on a future episode of The Yegi Project, please email info@yegiproject.comThe Yegi Project is available on Apple Podcasts, Spotify, Stitcher and more!https://linktr.ee/theyegiprojectDisclaimer: This podcast or any other The Yegi Project episodes on this platform or other podcast streaming platforms is not legal business or tax advice. I make this content based on my own experience as a business owner and MBA for educational and entertainment purposes only.

How do I Crack the Social Media Code & What Are Proven Strategies for Predictable Leads and Sales? Are you tired of pouring time and money into social media marketing with little to show for it? In today's digital age, a strong social media presence is crucial for business success, but navigating the ever-changing landscape can feel like trying to hit a moving target. What if there was a way to create a predictable marketing system that consistently generates leads and sales, even in industries that seem challenging to promote? Our next guest has cracked the code on social media marketing, and she's here to share her secrets with you.Meet Wayne Mullins, the dynamo behind Ugly Mug Marketing. In just four years, Wayne has led his team to an astounding 340% growth, spearheading over 4,000 social media campaigns. His expertise isn't just theoretical – Wayne has worked hand-in-hand with hundreds of small business owners and entrepreneurs, helping them cut through the noise and achieve tangible results in the digital realm. From turning strangers into advocates for nonprofits to making "unsexy" industries shine on social platforms, Wayne's strategies have proven effective across diverse sectors. Whether you're struggling to make your content resonate or looking to debunk common social media myths, Wayne's insights promise to revolutionize your approach to digital marketing. Get ready to discover the lead generation strategies your competitors hope you never learn!During this episode, we'll do a deep dive into the changes and hot topics of social media, its biggest challenges and growth. I will leverage the expertise of my guest and how to navigate the unique dynamics of the field.By the end of this episode, you will be better equipped to know what to do, & I encourage you to contact my guest, Wayne Mullins, leader at Ugly Mug Marketing.Join my private FB group: Mastering Presentation Secrets!The Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubeConnect on LI! Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.

Ugly Mug Marketing Wayne Mullins If you are in business – especially if you have an online business – it is almost 100% guaranteed you need a website. In this day and time, a website is the “business card” of just about everyone. I remember back the late 1980's when I had my own business… I knew I was professional looking because I had a great business card! Amen! I know I'm showing my age – but if you were doing business back then – you were right there with me! Amen! If you were pitching a client or prospective client, almost to the person, they would ask, “Do you have a business card?” You better have one… otherwise, you were considered untrustworthy… Anyway – fast forward 40 years and here we are today! If all you have is a business card, you are running way behind the crowd today… If you are pitching your services to someone, what are they going to ask in today's business climate? “Do you have a website?” If you say, “No, but here is my business card…” Well, that's about as far as you are going to get… Let's talk about websites… There are some places that will give you a free website (and it looks like)… there are some places that will use AI to build you a simple website – but good luck trying to personalize to your clients liking… Then, there is the “do it yourself” crowd out there… and they are really limited in the professionalism and ability to create something spectacular by their own technological limitations. Amen! But, Brother Bob, those pretty websites may look… pretty… but do they draw in the type of clients I am looking for? Will they convert visitors into clients or will they just be, “pretty?” To help us tackle this difficult subject, our guest today is the founder of a revolutionary agency that can, not only help you build a website, but build out the other facets of your business, too! You see, just a good looking website is not enough… you need to have a marketing strategy… you need a customer service strategy and other things… and ALL OF THESE need to work together. If one part breaks down or one part is not doing what it is designed to do – your business suffers. Amen! Wayne Mullins is the founder of “Ugly Mug Marketing!” I love that name… Wayne and his team focus on helping you achieve YOUR desired results. Not just a nice website – that's just the one aspect. They will help you marketing, social media, events, SEO and the list goes on and on. Wayne Mullins and his team are “results oriented” in everything they do! This why they believe “Ugly Mug Marketing” can help you build the business of your dreams, too. Amen! Wayne is also the author of the book, “Full Circle Marketing,” as well. Amen! Help me welcome to the program, Wayne Mullins! Wayne, I've been looking forward to this interview and can't wait to hear all about “Ugly Mug Marketing!” First question I always start with is, other than that brief information I just shared, can you tell us in your own words, “Who is Wayne Mullins?” Let's start with the big elephant in the room… why name your business, “Ugly Mug Marketing?” What makes you different from other marketing support companies out there? What are the...

Culture eats strategy for breakfast: Focusing on building a high-performance, self-accountable culture will transform your business and life. In this enlightening podcast episode, co-hosts Wendy Sellers and JC are joined by guest Wayne Mullins, a marketing expert, the founder of Ugly Mug Marketing, and the author of Full Circle Marketing. Mullins brings to the forefront the pivotal role of workplace culture in determining an organization's success. Quoting famously that "culture eats strategy for breakfast", Mullins shares his regrets from the past where he once deemed culture as subsidiary, stating that this failing mindset can lead to the formation of a mediocre workplace environment. Mullins highlights the silver linings of the COVID-19 pandemic, pointing at its role in underscoring the necessity of fostering a healthy culture within teams despite the challenges. He also credits the younger generation as being instrumental in pushing for businesses that emphasize their employees' wellness as much as their client services. For new team leaders aiming to nourish a beneficial team environment, Mullins shares helpful advice in the form of four decisive questions every leader must address: 'Where are we going?', 'Why does this matter?', 'What is expected of them?', and 'How and when will you measure my performance?'. This episode serves as an insightful guide for those in managerial roles or for anyone aspiring to be an effective leader. It emphasizes the role of culture, clear vision, and employee satisfaction in carving the path to organizational success. Connect with Wayne at https://www.linkedin.com/in/fireyourself/  Connect with the hosts on LinkedIn ✷ https://www.linkedin.com/in/wendythehrlady/ ✷ https://www.linkedin.com/in/jimconnors 

Frustrated your fabulous social media presence fails to move product? Wayne Mullins, Founder and CEO of  Ugly Mug Marketing, gets why your artsy efforts flop – advertising ≠ marketing.The “ugly and effective” pro explains why starting with compelling content outperforms leading with layout and colors. Learn exercises revealing ideal customer emotions to craft messages that truly resonate. Discover where funnel focus should shift from chasing strangers to empowering evangelists.If you're weary of wasting spend on flashy yet fruitless tactics, embrace the method in Wayne's madness. Let time-tested fundamentals fuse with original thinking to humanise outreach and align teams. Soon you'll smile at sales, not ads, that deserve the “beautiful” label.Recommended book: Michael Jackson, Inc by Zack O'Malley GreenburgPublish your book with Piilot AIPIILOT combines advanced technology with human editorial teams to publish and promote your book.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Prowly - the media relations platformProwly has everything you need to get your PR work done.Build responsive quizzes.Generate higher quality, higher converting leadsDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showAm I adding value to you?If so - I'd like to ask you to support the show.In return, I will continue to bring massive value with two weekly shows, up to 3 hours per month of brilliant conversations and insights.Monthly subscriptions start at $3 per month. At $1 per hour, that's much less than the minimum wage, but we'll take what we can at this stage of the business.Of course, this is still free, but as an entrepreneur, the actual test of anything is if people are willing to pay for it.If I'm adding value to you, please support me by clicking the link now. Go ahead, make my day :)Support the show here.

Wayne Mullins, Founder and CEO of Ugly Mug Marketing explains the importance of creating a strong culture in support of removing the constraints from business leaders.  Along the way we discuss Zig Ziglar (2:15), the "Jobinator" (7:05), "Mirror Leadership" (14:10), the importance of Case Studies (24:55), and Finding Purpose (33:00).  Full Circle Marketing - Wayne Mullins (book)  Into and outro music from the genius guitar riffs of Kenny Kilgore. 

Please note: This episode was created for video with subtitles to identify each guest. Please use the timeline below to get the names of individual guests. Part 2 of Success Secret. Over the course of hundreds of episodes, we have asked all of our successful business guests the same question and that is, ‘In your experience, is there one single characteristic, mindset or habit that differentiates successful people from those that remain average'? What you are about to see is a compilation of 20 answers from the interviews we've done. I think you will be very surprised at those answers which will likely motivate and inspire you to take action and follow through with some of the advice you'll hear. If you haven't listened to Part 1, We encourage you to do that. https://peterwrightsyakkingpodcast.podbean.com/e/success-secrets-part-1-audio/   The Yakking Show is brought to you by Peter Wright & Kathleen Beauvais contact us to be a guest on our show. https://TheYakkingShow.com   peter@theyakkingshow.com    kathleen@theyakkingshow.com  Join our community today so you don't miss out on advance news of our next episodes. https://bit.ly/3JW9w46 Timeline Episode Guest Name Guest Contact 00:55 156 Diane Gies https://www.dianegies.com/ 01:32 157 Jim Marshall https://septemics.com/ 02:23 158 Alison Ver Halen https://avwritingservices.com/ 03:11 160 Mikhail Stawicki http://expandbeyondyourself.com/ 04:19 162 Kevin Mills https://www.uglymugmarketing.com/ 05:17 167 Ken Cook https://thepreparedgroup.com/ 06:40 169 Rich Kozak https://richbrands.org/ 08:22 173 Brandon Leibowitz https://seooptimizers.com/ 09:29 174 Sarah Gage https://wealthconfidencecoaching.com/ 12:02 176 Wayne Mullins https://www.uglymugmarketing.com/ 15:36 178 Guy Powell https://marketingmachine.prorelevant.com/ 17:08 179 Gayle Gruenberg https://lgorganized.com/ 18:50 182 Richard Blank https://costaricascallcenter.com/ 21:09 183 Karl Meier https://www.abunden.com/ 21:41 184 DaveShultz https://www.linkedin.com/in/dave-shultz-522b328/ 26:16 185 Amy Hagar https://joyfulbusinessrevolution.com/ 27:22 186 Phil Johnson https://www.linkedin.com/in/philipjpjohnson/ 28:08 188 Kyle Murtagh https://www.confidencebydesign.co.uk/ 29:43 191 Elona Lopari https://www.elonaloparicoaching.com/ 31:12 194 Deborah Vick https://www.vicktorious.org/speakerdeborahvick Here are some of the tools we use to produce this podcast. Hostgator for website hosting. Podbean for podcast hosting Airtable for organizing our guest bookings and automations. Audio Pen for transcribing voice notes   Clicking on some links on this site will let you buy products and services which may result in us receiving a commission, however, it will not affect the price you pay.  

In this advice-filled episode, Wayne Mullins, Founder and Marketing Manager of Ugly Mug Marketing, shares how he is a passionate entrepreneur committed to creating remarkable experiences and building a team at Ugly Mug Marketing that produces extraordinary results for their clients.You will discover:- How to identify the true culture of your organization- The difference between freedom from and freedom to- A simple process for translating your culture into action
Wayne is a husband, father of 4, entrepreneur, Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He focuses on helping entrepreneurs build exceptional teams and create high-performance cultures. He is an out-of-the-box, against-the-grain thinker, and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. As founder of Ugly Mug Marketing, he has inspired clients from over 100 industries, and his work directly influences more than 250K entrepreneurs annually. 
Want to learn more about Wayne Mullins's work at COMPANY? Check out his website at https://www.uglymugmarketing.com/

Tune in to this episode of the Master Your Coaching Biz podcast where we're joined by our esteemed guest, Wayne Mullins. Wayne is a husband, father of 4, entrepreneur, and the Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He's an out of the box, against the grain thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. As Founder of Ugly Mug Marketing, he's inspired clients from more than 100 industries and his work directly influences more than 250K entrepreneurs/year. Here are the great points that we talked about:  The importance of understanding the true essence of marketing as the ability to attract, retain and convert clients into brand evangelists. Managing client expectations is crucial for satisfaction and advocacy. Identifying and overcoming the primary constraint that hinders business growth. The value of having a coach or mentor to help recognize blind spots and streamline the path to success. The proactive approach to referrals by asking for specific introductions rather than making general requests. The significance of two daily questions: What have I done to attract a new client today? What have I done to keep and convert a client into an evangelist? The five stages of scaling a business: Me, We, They, Machine and Creative Destruction The balance between alignment and autonomy within a team is key for successful scaling. The difference between using social media as a megaphone (showing up and throwing up) versus using it as a telephone (engaging in dialogue and building relationships). Get connected with Wayne Mullins: Website: www.uglymugmarketing.com Email: wayne@uglymugmarketing.com Facebook: https://www.facebook.com/uglymugmarketing/ LinkedIn: https://www.linkedin.com/in/fireyourself Instagram: https://www.instagram.com/uglymugmarketing Get connected with Cheryl Thacker: Website: https://successfulcoaches.com/ Instagram: https://www.instagram.com/coachcherylthacker/ SCHEDULE YOUR PODCAST INTERVIEW HERE: https://successfulcoaches.coachesconsole.com/calendar/podcast

Wayne Mullins, the founder of Ugly Mug Marketing in Louisiana, an SEO agency is a testament to the possibility of building a global business in a tight-knit community. In this podcast episode Wayne shares valuable insights into creating a remarkable team focusing on aspects such as the hiring process, aligning values, team autonomy and accountability through coaching and leadership.   Episode Highlights 1. The Strategic Hiring Process 2. Streamlining Forces: Alignment and Autonomy. 3. Igniting Growth Catalysts: Coaching & Accountability. 4. Leadership Evolution . 5. The Foundations for Success. Links and Resources:  Connect with Wayne Mullins Ugly Mug Marketing Agency. The EcomXFactor Facebook Community. The EcomXFactor YouTube Channel.

In this episode of The Last 10%, we host a fascinating conversation with successful business personality Wayne Mullins, founder of Ugly Mug Marketing. We dive into topics like developing high-performing teams and cultures and how crucial these factors are for a business's success. They discuss the concepts of cultivating consistency, creating positive work cultures, and the power of an identity-shift. This episode is full of thought-provoking questions along with real-life anecdotes to make this a highly engaging and educational listening experience for every leader, coach, and entrepreneur. Join us on the show!Wayne's InformationCompany WebsiteInstagramMentioned in this episode:1on1 App Informationhttps://www.thinkmovethrive.com/1on1-app/

ℹ️ IntroductionOn this episode of Frugalpreneur, we dive into the inspiring journey of Wayne, the speaker who started a lawn and landscape company in Louisiana and grew it to become one of the largest in the region. As the success of his company attracted attention, Wayne discovered that marketing was the key to scaling rapidly.Through consulting gigs and paid marketing projects, Wayne ventured into the world of marketing and eventually created his own agency, Ugly Mug Marketing, which has been thriving for 14 years with clients from around the globe. However, Wayne had to face the challenge of evaluating personal expenses when launching Ugly Mug Marketing, as his previous business's success had led to significant personal expenses.To keep Ugly Mug Marketing afloat and believe in its potential, Wayne and his wife made personal sacrifices by selling their new vehicles, home, boat, and land. Wayne realized the importance of recurring revenue projects to ensure a stable income, shifting his focus from project revenue.Wayne highlights the remarkable success of his company, which emerged from a small town with only 48,000 inhabitants. He also candidly discusses the failures he encountered along the way, including misunderstanding the difference between project and recurring revenue and the importance of financial discipline.Throughout the episode, Wayne emphasizes the need to attract and retain customers for business growth. He shares strategies such as staying focused on the problems your product or service solves, identifying the underlying problems and aspirations of your customers, and regularly communicating and understanding their needs, pain points, frustrations, and desires.Consistency is a key theme in Wayne's episode. He believes that leaders and entrepreneurs must learn to be consistent in the little things and reminds listeners to start each day with a reminder to be consistent in actions and behaviors. Join us on this episode of Frugalpreneur as we explore Wayne's incredible journey and the valuable lessons he has learned along the way.❇️ Key topics and bulletsPrimary Topic: Entrepreneurial Journey- Walking away from a corporate sales job- Starting a lawn and landscape company in Louisiana- Growing the company from a startup to one of the largest in the region- Transitioning from the lawn and landscape company to founding his current business, Ugly Mug Marketing- Challenges faced in personal expenses and sacrifices made to keep the business alive- Importance of faith and belief in the business idea- Lessons learned from starting a new venture- The difference in types of revenue generated (project revenue vs recurring revenue)- Success stories and client range of Ugly Mug Marketing- Failures and lessons learned in bootstrapping the businessPrimary Topic: Business Growth Strategies- The belief that marketing was a key factor in growing the initial lawn and landscape company- Transitioning from consulting gigs to paid marketing projects to founding Ugly Mug Marketing- The importance of focusing on recurring revenue rather than project revenue- The value and stability of recurring revenue for the business- Learning to ensure expenses stay in line when bootstrapping- The significance of attracting and keeping customers- The shift from keeping a customer to converting them into an evangelistPrimary Topic: Business Focus and Consistency- The importance of staying focused on the problems that the product or service solves for the customers- The need to understand and empathize with the customers' pain points, desires, and behavior- Consistency as a key factor in creating miracles and compounding effects- The role of leadership and entrepreneurship in maintaining consistent...

Welcome to week two of January, 2024, and I'm very excited today to be heading to the city of Alexandria in the state of Louisiana in the USA, and chatting with our guest Mr. Wayne Mullins. Wayne is a husband, father of four, entrepreneur, the founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing, which you'll hear us explore deeply during this conversation. He's an out-of-the-box against-the-grain thinker, and this is more than paid off for his company as well as his clients. Wayne leads from the heart and is passionate and unapologetic about doing so. As founder of Ugly Mug Marketing, he's inspired clients from more than 100 industries, and his work directly influences more than 250,000 entrepreneurs each year. His company helps entrepreneurs build exceptional teams and create high-performance cultures, driving results for business owners through innovative marketing, branding, social media, and website design. Wayne has a very interesting backstory about his journey that led to his clients heavily influencing his decision to start his marketing company after they witnessed firsthand how he grew and scaled successfully his Lawn mowing business. Plus, in his book, Wayne unveils two very simple-to-apply marketing tools that helped him achieve success. Therefore, I'm quietly confident that you're going to find this conversation to be not only insightful but also encouraging for your endeavors.  Visit our website to access the full transcript, episode notes, and guest links - Coaching 4 Companies

On this week's Dream Business Radio Show, I interview Wayne Mullins. Wayne Mullins is a husband, father of 4, entrepreneur, and he is the Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He's an out of the box, against the grain, thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. As Founder & CEO of Ugly Mug Marketing of one of the most unique and successful marketing agencies in the world, WEBSITE: www.uglymugmarketing.com

In a skeptical world, you have to build trust. In this episode of the Talent Empowerment Podcast, Wayne Mullins, Founder & CEO of Ugly Mug Marketing, shares valuable insights into marketing your product or service in today's world, and the importance of holding accountable every dollar you spend in marketing.This podcast is powered by LeggUP, the ultimate accelerated leadership development platform with retention insurance. Click here to learn more: https://www.leggup.com/Subscribe to the Talent Empowerment Podcast: https://www.youtube.com/@TomFinnovation

In a skeptical world, you have to build trust. This Thursday on the Talent Empowerment Podcast, Wayne Mullins, Founder & CEO of Ugly Mug Marketing, shares valuable insights into marketing your product or service in today's world, and the importance of holding accountable every dollar you spend in marketing.This podcast is powered by LeggUP, the ultimate accelerated leadership development platform with retention insurance. Click here to learn more: https://www.leggup.com/Subscribe to the Talent Empowerment Podcast: https://www.youtube.com/@TomFinnovation

In today's show, Paul Barron and Paul Molinari break down the insight of evangelists vs influencers and why this can make a difference in your restaurant.We have a special guest, Wayne Mullins, author of the book Full Circle Marketing. Wayne is here to talk about how restaurants can turn customers into brand evangelists versus just influencers.Wayne's book dives deep into the natural laws and psychology behind how a customer transitions into a raving fan who voluntarily markets your restaurant. As Wayne explains, strategic ways exist to create this customer journey that tap into fundamental human behaviors.The Differences That MatterA key difference Wayne outlines is that influencers may temporarily boost awareness, but evangelists organically spread positive word-of-mouth about your restaurant for the long term. This leads to sustainable growth versus short-term hype.Some exciting tactics Wayne has seen work include surprise and delight rewards programs and referral campaigns. These encourage customers to share their exceptional experiences. Personalizing interactions and getting to know your regulars pays off tremendously.Wayne notes that restaurants and hospitality businesses generally have great potential to create these evangelists. Touchpoints can be designed to excite, engage, and convert customers into fans by focusing on the entire customer journey from booking to follow-up.Don't Miss This Episode!I'd highly recommend listening to the whole discussion as Wayne and our hosts dive deep into more examples of companies getting this right. The key takeaway is that designing intentional customer experiences creates that vital emotional connection that makes someone go from satisfied to loyal brand champion. That's the key to sustainable success.Sponsored by: DevourReimagine Food Experiences With Devour!Venture into the unexplored realms of gaming, esports, entertainment, and the metaverse with Devour, your guide to a revolutionary food ordering and experience.Leveraging AI, web3, and cutting-edge technology, we're crafting tokenized campaigns, creator tools, and social apps to fuel brand engagement with Gen Z and beyond.

In today's session, Dan Reyes engages in an insightful conversation with Wayne Mullins, the President and CEO of Ugly Mug Marketing. Join us as we delve into the core values and culture that drive Ugly Mug's unique approach to marketing.Wayne Mullins, the visionary founder of Ugly Mug Marketing, a results-oriented marketing agency with a distinct approach. Wayne shares the values that guide their strategies, emphasizing a focus on tangible results for their privileged clients.

Meet Wayne MullinsWayne is a husband, father of 4, entrepreneur, and the Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He's an out-of-the-box, against the grain, thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. As Founder & CEO of Ugly Mug Marketing of one of the most unique and successful marketing agencies in the world, Wayne has personally trained more than 20,000 marketers, launched NY Times Bestsellers, and helped a client grow from $20M to more than $600M in less than 5 years.How do you know if your business's culture is sabotaging your marketing efforts?Yeah. That's a, that's a great question. And it's a challenging question because to begin, Lori, I think we have to come to the realization that often for us as entrepreneurs or for us as marketers, this thing called our business or the business that we're marketing for, it's our baby. We love this thing.And sometimes we don't want to admit that our baby is actually ugly. And the truth is that sometimes our baby is a bit ugly and we need to look at it through that objective lens so that we can determine what is actually happening and what is not. So the first place that I love to tell people to start is to get some candid feedback from your actual customers, those interacting with your organization, purchasing your product, purchasing your services. And that can be a little bit daunting and it can be a little bit confusing for people because by default, what we typically do is we go ask the people who we think are going to say great things, right?We ask our friends, our longtime customers, and those people rarely are willing to say things that are going to hurt our feelings or step on our toes. So, it's important to find those who are willing to tell us the honest truth about what it's like doing business with us.Why is it so important to engage with prospects and customers on a personal level? So we live in a world now that is, you know, there's some great quote or analogy here that I'm going to completely botch and mess up, but basically we live in this hyper connected world, right?Where everyone is connected to everyone online and yet we live in a world where people don't have that many real connections anymore. And so one of the simplest yet most impactful things that you can do is learn to connect with your prospects and your customers on a personal level. So very simple things that you can do that will immediately calls you to stand out, send handwritten thank you notes, send birthday cards in the mail. Any points of personal interaction like that are going to cause you to immediately stand head and shoulders over your competition. Not because they can't do those things, but because they're so busy looking for the next big hack or the next, you know, cheat code or whatever it may be that they're unwilling and undisciplined to do the fundamental things that we know actually do work.Connect with Wayne!Connect on LinkedInUgly Mug MarketingFreelance AcceleratorFull Circle Marketing

On this episode of Management Development Unlocked, Eric interviews Wayne Mullins. Wayne is a husband, father, entrepreneur, leader, and manager who always tries to learn and grow. He is the founder of Ugly Mug Marketing, where most of his management and leadership takes place today. He is passionate about helping others develop and become better versions of themselves.In this episode, you'll hear:How Wayne manages self-accountable, high-performing teams and what being self-accountable means.Self-accountability's role in leadership and management, why leaders have to create a clear vision for where they want to go for their teams, and the three components of a clear vision.The most important person you need to manage (hint: yourself!), how to do that gracefully, and what the concept of “when furious, get curious” means.Wayne Mullins' recommendations for dealing with team members who don't fit the company culture and why cultures are self-selecting.How you can fix a company culture that isn't in line with company offerings and an example of that concept in play.The value in having mentors, coaches, therapists, etc., in your corner as a leader.The story behind Ugly Mug Marketing's name.Connect with Wayne Mullins:LinkedInUgly Mug Marketing---Did you know that one in four managers were promoted to leadership positions with no formal training? Unsurprisingly, this trend negatively impacts employee performance. Research proves that “accidental managers” make team members feel less satisfied, valued, and motivated in their jobs.If you don't know how to support your new managers in their transition to their new position, my upcoming FREE Masterclass: Lead Like a Pro, is for you! In this special session, I will give you an executive overview of a new course I have developed to help new managers thrive in their new leadership roles.Save the date: November 8, 2023, at 10 am PT.Register hereHead over to girardtrainingsolutions.com to get a free copy of my eBook, "Advice for a New Manager."Connect with me on LinkedIn.Please subscribe and comment!

Let's talk about marketing today. We've got a great interview with an amazing marketer, and I believe it's gonna help you to grow your business. I think many people are overwhelmed with marketing and sales, and I really like the simplicity of what our guest today described as the "natural progression of marketing."   Wayne Mullins is the Founder & CEO of Ugly Mug Marketing of one of the most unique and successful marketing agencies in the world.  He is also the creator of the Freelance Accelerator, and author of "Full Circle Marketing."   Wayne has personally trained more than 20,000 marketers, launched NY Times Bestsellers, and helped a client grow from $20M to more than $600M in less than 5 years.   Key Points we discuss: Full circle marketing strategies How to make sales easy through marketing Ways to engage your clients Strategies to create customer referrals I really think you'll get a lot of ideas, strategies and knowledge from our conversation.   You have Greatness inside you.  I know you can Learn, Grow and Accomplish anything you put your mind toward.  I appreciate you listening today.  See you tomorrow. George Wright III   Guest Resource Links: https://www.instagram.com/fireyourself/ https://www.uglymugmarketing.com/   FREE Daily Mastermind Resources: Join The Evolution & Daily Mastermind Community Get access to Proven Strategies and Time-Test Principles for Success. Plus, download and access tons of FREE resources and online events by joining our Exclusive Community of Entrepreneurs, Business Owners, and High Achievers like YOU. Join FREE at www.DailyMastermind.com   Prosperity Pillars Poster The Prosperity Pillars Poster is a collection of 12 Principles for Success and Prosperity that will help you Live the life you were meant to live and Unleash Your Potential Daily.  Create daily rituals and affirmations with this 24x36 inch poster. www.prosperitypillars.com   3-Day Wealth Summit | Get Your 2 FREE Tickets Here: https://shrtlnk.co/22QIb   About George Wright III: George Wright is a Proven, Successful Entrepreneur- and he knows how to inspire entrepreneurs, companies, and individuals to achieve Massive Results. With more than 20 years of Executive Management experience and 25 years of Direct Marketing and Sales experience, George is responsible for starting and building several successful multimillion-dollar companies. He started at a very young age to network and build his experience and knowledge of what it takes to become a driven and well-known entrepreneur. George built a multi-million-dollar seminar business, promoting some of the biggest stars and brands in the world. He has accelerated the success and cash flow in each of his ventures through his network of resources and results driven strategies. George is now dedicated to teaching and sharing his Prosperity Principles and Strategies to every Driven and Passionate Entrepreneur he meets. His mission is to Empower Entrepreneurs Globally to create Massive Change and LIVE their Ultimate Destiny.  

Let's talk about marketing today. We've got a great interview with an amazing marketer, and I believe it's gonna help you to grow your business. I think many people are overwhelmed with marketing and sales, and I really like the simplicity of what our guest today described as the "natural progression of marketing."   Wayne Mullins is the Founder & CEO of Ugly Mug Marketing of one of the most unique and successful marketing agencies in the world.  He is also the creator of the Freelance Accelerator, and author of "Full Circle Marketing."   Wayne has personally trained more than 20,000 marketers, launched NY Times Bestsellers, and helped a client grow from $20M to more than $600M in less than 5 years.   Key Points we discuss: Full circle marketing strategies How to make sales easy through marketing Ways to engage your clients Strategies to create customer referrals I really think you'll get a lot of ideas, strategies and knowledge from our conversation.   You have Greatness inside you.  I know you can Learn, Grow and Accomplish anything you put your mind toward.  I appreciate you listening today.  See you tomorrow. George Wright III   Guest Resource Links: https://www.instagram.com/fireyourself/ https://www.uglymugmarketing.com/   FREE Daily Mastermind Resources: Join The Evolution & Daily Mastermind Community Get access to Proven Strategies and Time-Test Principles for Success. Plus, download and access tons of FREE resources and online events by joining our Exclusive Community of Entrepreneurs, Business Owners, and High Achievers like YOU. Join FREE at www.DailyMastermind.com   Prosperity Pillars Poster The Prosperity Pillars Poster is a collection of 12 Principles for Success and Prosperity that will help you Live the life you were meant to live and Unleash Your Potential Daily.  Create daily rituals and affirmations with this 24x36 inch poster. www.prosperitypillars.com   3-Day Wealth Summit | Get Your 2 FREE Tickets Here: https://shrtlnk.co/22QIb   About George Wright III: George Wright is a Proven, Successful Entrepreneur- and he knows how to inspire entrepreneurs, companies, and individuals to achieve Massive Results. With more than 20 years of Executive Management experience and 25 years of Direct Marketing and Sales experience, George is responsible for starting and building several successful multimillion-dollar companies. He started at a very young age to network and build his experience and knowledge of what it takes to become a driven and well-known entrepreneur. George built a multi-million-dollar seminar business, promoting some of the biggest stars and brands in the world. He has accelerated the success and cash flow in each of his ventures through his network of resources and results driven strategies. George is now dedicated to teaching and sharing his Prosperity Principles and Strategies to every Driven and Passionate Entrepreneur he meets. His mission is to Empower Entrepreneurs Globally to create Massive Change and LIVE their Ultimate Destiny.  

Wayne Mullens is a husband, father of 4, founder, CEO, entrepreneur, and author. He's a generous soul, a risk taker, and an out-of-the-box, against-the-grain thinker & leader. Over the past 20 years, Wayne Mullins has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne's website: https://www.uglymugmarketing.com/   SuccessGrid FB Community: https://www.facebook.com/groups/successgridinsiders   SuccessGrid Instagram: https://www.instagram.com/successgridofficial/   Show notes: https://successgrid.net/sg177/   If you love this show, please leave a review. Go to https://ratethispodcast.com/successgrid  

Success tips for the Lazy Over Achiever. B.D. Dalton and Wayne Mullins Grow Sell and Retire PodcastTop tip: When a team member brings you, the owner, a problem "Ask don't answer"To learn more about serial entrepreneur and all around great guy Wayne's secrets, listen to the podcast.B.D. Dalton conducted a discussion with Wayne Mullins, who operates out of Alexandria, Louisiana. Wayne shared his entrepreneurial journey, explaining that his marketing and business degree led him to the sales profession, which eventually enabled him to start his own business. The name of his company is based on a quote from ad agency founder David Ogilvy, emphasizing the importance of effectiveness over aesthetics in marketing.Mindset, Culture, and Entrepreneurial TensionWayne discussed the importance of mindset and continuous effort in building a high-performance culture within creative sectors, contrasting it with the common entrepreneurial mindset that views team members as a necessary evil. He emphasized that culture requires ongoing attention and effort, and highlighted the tension between alignment and autonomy. wayne suggested that to reset or reprogram an existing, perhaps successful, but culturally adrift company, an apology from leadership for allowing the culture to slip and for becoming complacent is necessary. He stressed the importance of clarity on expectations and avoiding the path of least resistance. wayne also suggested that entrepreneurs should avoid being a hero all the time and instead empower others to help solve problems.Encouraging Self-Sufficiency for Leadership DevelopmentWayne discussed the importance of shifting from being the sole answer provider to encouraging team members to think for themselves. He shared his method of asking questions instead of providing immediate answers, emphasizing the value of fostering leadership qualities among team members. He also acknowledged that this approach may initially result in more mistakes but stressed the importance of tolerating these mistakes as part of the learning process. Strategic Marketing & Daily ImprovementB.D. and wayne discussed the significance of strategic marketing, particularly in challenging times. wayne emphasized the value of strategic thinking and compared it to building a boat from a box of Legos. He also stressed the importance of daily incremental improvement. wayne shared his philosophy of daily improvement and the compounding effect of small, consistent steps. He emphasized the necessity of seeking and applying good advice, tailored to the company's current stage. He advised against getting distracted by long-term goals and instead urged staying mindful of short-term objectives.Entrepreneurial Efficiency: Daily Routine Discussionwayne shared his philosophy of maintaining a consistent daily routine, which he found to be highly efficient and effective as an entrepreneur. He revealed that he follows the same morning and evening routines every day, which he likened to "capstones" that structure his day. His routine includes meditation, reading, and physical exercise. He also touched upon the power of affirmations in his routine, even if not directly. B.D. asked about the specifics of wayne's routine, but the details were not provided in the transcript.Diverse Thought, Shared Goals: Managing Conflict in Growth-Mindset TeamsB.D. and wayne discussed how to handle conflicts within a team that has diverse thought processes but shared goals. wayne emphasized the importance of incremental progress and a growth mindset, and how these principles can unify a team regardless of personal routines or ethos. He also talked about the range of clients they work with, from startups to large corporations, all of whom are growth-oriented and willing to challenge the status quo. The conversation ended abruptly without a clear conclusion.Book Recommendations and Consistency in ReadingWayne Mullins discussed his reading habits, mentioning "The Mountain Is You" by Brianna Weist and "The Choice" by Dr. Edith Edgar as particularly powerful books. He emphasized the importance of consistency, stating that it leads to remarkable outcomes in all aspects of life. wayne also mentioned his website, ugmugmarketing.com, as the best place for connecting with him and his team. He recommended his Instagram account, @fireyourself, for more personal content.https://www.uglymugmarketing.com/

In this episode, your host Doug Utberg speaks with Wayne Mullins, Marketing Manager of Ugly Mug Marketing, about the importance of focusing on what truly matters in advertising and marketing, rather than getting caught up in the pursuit of cool designs or awards.Wayne also reveals a powerful strategy he used to grow his own business, which involved building a network of evangelists through small gestures of kindness and personal connection. Additionally, Wayne discusses his journey as a leader and how he overcame initial doubts about his ability to be a people-first leader. If you want to know more about Wayne's work, click HERE.If you're a founder or CEO who is value-focused and puts your people first, please apply to be a guest on the show HERE.

Wayne Mullins is known for helping entrepreneurs build exceptional teams and create high-performance cultures. He's passionate about driving results for business owners through exceptional marketing, branding, social media, and website design. He's also a husband, father of four, entrepreneur, the Founder of Ugly Mug Marketing, and author of Full Circle Marketing. Wayne is an out-of-the-box, against-the-grain thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. Through his work with Ugly Mug Marketing, he's inspired clients from more than 100 industries and his work directly influences more than 250K entrepreneurs per year.

Wayne Mullins is the founder of Ugly Mug Marketing The name, Ugly Mug Marketing, stems from the belief that the results should never be compromised - not even for the sake of "good" design. We would rather an "ugly" design that delivers results, than a "beautiful" design that doesn't. The day we begin focusing on winning awards, instead of delivering results for our clients, is the day our business has lost its way. website: https://www.uglymugmarketing.com/why-us

Wayne Mullins of Ugly Mug Marketing joins us to discuss the topic. Join us for this live conversation and check out Wayne's company here: https://lnkd.in/gEMe5NHt

Episode 145 of The Smart Agents Podcast features Founder of Ugly Mug Marketing, Wayne Mullins to talk all about how you can stand out from the crowd and turn past clients into evangelists eager to sing your praises. Throughout our conversation, Wayne gives actionable tips for staying top of mind with clients, shares his five questions to ask yourself when determining if your website is set up for success and explains the key difference between digital marketing and social media marketing. Get a copy of Full Circle Marketing at: https://www.amazon.com/Full-Circle-Marketing-Wayne-Mullins/dp/057897651X Check out Ugly Mug Market at: https://www.uglymugmarketing.com/ —— Have an inspirational story of real estate tips to share with our community? Send us a message at Feedback@smartagents.com ——

https://youtu.be/cZNcloOiU8E Wayne Mullins is a passionate entrepreneur and the CEO of Ugly Mug Marketing, a digital agency whose core business is to deliver results for growth-oriented businesses. We discuss the benefits of exceeding customer expectations, how businesses can turn strangers into raving fans, and why company culture is your competitive advantage. --- Turn Strangers Into Evangelists With Wayne Mullins My guest is Wayne Mullins, the CEO of Ugly Mug Marketing, a digital agency whose core business is not to build you a new website, revamp your brand, help you with your marketing but to deliver results to your growth-oriented business. Wayne, welcome to the show. Thank you, Steve. Thanks for the intro. I'm excited for our chat. When we briefly chatted before, it sounds like we have a lot in common and shared beliefs, so I'm excited for this. Me, too. I think we have some good topics here. Let's start with your journey. Yours is a particularly interesting one. I guess that's another commonality. I used to listen to Zig Ziglar's CDs as well. How did you go from being an ambitious kid, listening to these CDs to selling ads, starting a landscaping business, and ending up running a marketing agency? In rewind, that story unfolds exactly like you just said it. For whatever reason, Steve, one year for Christmas, my parents gave me some CDs from Zig Ziglar. I don't know what led to that decision to give me those CDs, but they gave me some CDs. For those who don't know what CDs are, it was back before everything was digital. I'm dating myself slightly. They gave me those CDs, and Zig's CDs were on selling. Over the course of listening to those CDs, Zig sold me on the profession of selling. I knew from that point forward that I wanted to go into sales. I altered what I was going to do right out of college. I wanted to get a few years of experience in sales, and that's exactly what I did. I wish I could tell you that I was good at sales when I started, but Steve, I was absolutely horrible. I have this one trait, which is stubbornness. That served me well in that instance. Sometimes my stubbornness doesn't serve me well. In this case, it served me well because I kept learning, kept growing, and literally kept knocking on doors, having doors slammed to my face, but I kept on going. Over the course of three years, I've honed those skills. What I noticed was that I was selling more and more for my company. The amount of revenue I was bringing in for the company kept growing and growing. Although my pay was increasing, those numbers kept getting further apart. In other words, there was a bigger gap between what I was bringing in and my pay. I had this dangerous thought that pops in my head sometimes, "What if I went and did something for myself? What if I went and started something for myself?" The only other skill I had at that time was cutting grass. I'd cut grass all through high school and college. I decided to leave a good corporate sales job Monday through Friday, 8:00 to 5:00, all of the perks and benefits, and start a lawn and landscape company. I'm in Louisiana. Summertimes in Louisiana are not fun places to be. This was going to be outside most of the days. Over the course of a three-year period, I grew that company from a startup to a very large company. We were 1 of the 2 largest in our region. It was December, and I decided to put the business up for sale. I was ready for the next challenge. Within two weeks, I had two different offers on that business. It was during the course of growing that business, though, to that point that a lot of our actual customers from the lawn care company and a lot of other business owners in the area started coming to me asking, "How are you growing? What are you doing to grow your business this quickly?" At the end of the day, that answer was marketing. We were doing some very unique and very creative things with marketing. Those conversations turned into consulting,

To market well is to understand human psychology. In today's episode, I'm joined by Wayne Mullins, a heart-led leader and founder of Ugly Mug Marketing. Wayne is an outside-the-box advertising and branding extraordinaire. He shares lots of golden nuggets on why most people's marketing is failing, how Ogilvy's time-tested advertising genius might hold the answer despite channel and content proliferation, and more. Enjoy!

Your host, Eric Dunavant, talks with the Founder of Ugly Mug Marketing, Wayne Mullins. Ugly Mug Marketing is a results-focused marketing firm that believes the results should never be compromised, even for the sake of "good" design. They believe in, and practice, the fundamentals of great design, starting with the three "C's" of design, contrast, composition, and content. They believe Content is the most important to help deliver remarkable results with a clear understanding of what message will resonate with that audience.To learn more about Wayne's work, click HERE.If you'd like to be a guest on Redefining Success: The Kingdom Builders Spotlight, click HERE.

1520 - How we Represent Ourselves with Ugly Mug Marketing's Wayne Mullins

Today Nana is joined by Wayne Mullins, founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. You're going to hear his story and learn some key strategies for success. Listen in to find out how to unlock the secrets of how to take your business to the next level using some of his powerful marketing strategies.   KEY TAKEAWAYS Ugly Mug Marketing, stems from the belief that the results should never be compromised - not even for the sake of "good" design. They would rather an "ugly" design that delivers results, than a "beautiful" design that doesn't. The day they begin focusing on winning awards, instead of delivering results for clients, is the day their business has lost its way. One of the most impactful things Wayne has done in business is get the right people in place. This is so vital for small businesses because your limited staff needs to have a big impact. As a father of 4, being there to see his kids grow up is very important to him. Clients and business opportunities will come and go, so Wayne has had to learn to say no to good people and good opportunities sometimes. Wayne believes that some external motivation only lasts for a moment, he tries to focus on the things within that motivate him, because those things will be constant and stay with him forever. To Wayne success is when he and his team get better and better every day, it's not set in profits or milestones. He wants people to get better every day and be held accountable to one another.   BEST MOMENTS   ‘If you want to know how I scaled my businesses so quickly, the answer is creative marketing' ‘I'd rather have an ad that's ugly and effective, over one that's beautiful but isn't' ‘When we look for external motivations, we will always need that crutch'   EPISODE RESOURCES   uglymugmarketing.com Ugly Mug Marketing | Alexandria LA   VALUABLE RESOURCES   Infinite Horizons Free Webinar Productize ebook Leave your comments on the show's facebook community page: https://www.facebook.com/Buildvaluebychoice Get your free valuation here: https://bit.ly/get-free-valuation Podcast website: https://infhorizons.com/podcast/ Don't forget to subscribe to the podcast and share it.   ABOUT THE GUEST   Wayne Guest is a husband, father of 4, entrepreneur, and the Founder of Ugly Mug Marketing, creator of the Freelance Accelerator, and author of Full Circle Marketing. He's an out-of- the-box, against the grain, thinker and it has more than paid off for his company and clients. He leads from the heart and is passionate and unapologetic about doing so. As Founder of Ugly Mug Marketing, he's inspired clients from more than 100 industries and his work directly influences more than 250K entrepreneurs/year. (Headshot attached for banner)   PODCAST DESCRIPTION   Hosted by Nana Bonsu of Infinite Horizons, this show aims to serve small business owners who want to grow their businesses while reducing their own personal involvement. We do this through a combination of interviews with industry leaders,...

Not sure why you're stuck trying to scale your agency? Growth vs Scaling? What's the difference? There are four main reasons some agencies never scale. Today's guest has accumulated nearly 15 years of experience in the agency business and shares how he stays focused in order to scale. He also shares lessons that helped him get through difficult and why is usually the agency owners standing in their own way of scaling. Wayne Mullins is the founder of Ugly Mug Marketing, a boutique agency with 14 years of experience. The agency's design approach places a lot of emphasis on content and understanding the audience to convey an effective message. Their core value is that results should never be compromised for the sake of "good" design. In this interview, we'll discuss: Why your agency needs a north star to stay focused. The difference between scaling vs. growth. How agency owners sabotage their growth by not adapting. Subscribe Apple | Spotify | iHeart Radio | Stitcher | Radio FM Sponsors and Resources Verblio: Today's episode of the Smart Agency Masterclass is sponsored by Verblio. Check out Verblio.com/smartagency and get 50% off your first month of content creation. Our team loves using Verblio because of the ease of their process and their large pool of crowd-sourced writers. Why You Need a North Star  Don't let the name fool you; Ugly Mug represents the agency's philosophy of prioritizing results. It originates from a quote by David Ogilvy, where he said “I rather you show me an ad that's ugly and effective over one that is beautiful but isn't." This quote became Wayne's north star, keeping him from getting sidetracked by awards and accolades. Instead, he believes that agency owners should focus on solving clients' problems and getting results. What's the Difference Between Scaling and Growth? Scaling a business and growing it is often confused, with the latter becoming a buzzword. According to Wayne, scaling involves having more free time and working only in the areas you choose. However, growth leads to time constraints and doing things you hate. To scale, you need to have the right mindset, systems, and processes in place. 4 Reasons Why Some Agencies Are Not Scaling The owner's mindset is the main reason why agencies fail to scale. In the beginning, Wayne's ego played a significant role, and he enjoyed being the hero who saved the day. However, he realized that he needed a clear vision of where he wanted the agency to go to communicate it to his team. That way, they could make better decisions, and he wouldn't become a hindrance to growth. Many agencies fall into the scale hustle trap when they hit certain levels of revenue or employee numbers, believing that they only need to work harder to get to the next level. However, the key to scaling is having the right systems and processes in place, documenting them, and trusting your team to have autonomy. To scale, you need to balance alignment and authority. Without autonomy, everything is controlled, and without alignment, there's chaos. Everyone must be aligned with the agency's vision, and team members must have autonomy to make decisions. Ideally, you want to stay around the complexity line, which indicates that you're growing. The faster you scale, the more chaos you feel, but if you pull back, you're sabotaging future growth. Feeling overwhelmed means that there's too much on your plate, and you need to adapt your processes to grow. Wayne's philosophy is that agencies should focus on delivering results and solving clients' problems rather than just winning awards. Scaling requires the right mindset, systems, and processes, as well as a team aligned with the agency's vision and autonomy to make decisions. Don't be afraid of complexity, adapt to it, and keep growing.   Do You Want to Transform Your Agency from a Liability to an Asset? If you want to be around amazing agency owners that can see what you may not be able to see and help you grow your agency, go to Agency Mastery 360.  Our agency growth program helps you take a 360-degree view of your agency and gain mastery of the 3 pillar systems (attract, convert, scale) so you can create predictability, wealth, and freedom.

Wayne Mullins, founder of Ugly Mug Marketing and author of Full Circle Marketing: Tranform Your Marketing & Turn Customers Into Evangelists stops by Sales for Nerds to help you focus marketing on what gets results, not what's prettiest or shiniest. Learn how he grew a landscaping business with donuts (and other marketing tricks), why sales and marketing have to work together, how to get more referrals, and more. Brought to you by Mimiran, the fun, "anti-CRM" for independent consultants who love serving clients, but hate selling, which will help you implement a lot of Wayne's advice, but can't deliver donuts.

Wayne Mullins is a passionate entrepreneur and the CEO of Ugly Mug Marketing, a digital agency whose core business is to deliver results for growth-oriented business. We discuss the benefits of exceeding customer expectations, how businesses can turn strangers into raving fans, and why company culture is your competitive advantage.     Time Stamps [00:45] Wayne's entrepreneurial journey [03:50] Wayne's natural progression management blueprint [05:43] Permission Marketing: Turning strangers to friends to customers [07:55] The "Know, Like, Trust" factor in business [09:37] How to turn your customers into brand evangelists [10:56] Proven strategies to meet and exceed customer expectations [13:25] Why your culture is your ultimate competitive advantage [17:51] Balancing autonomy and alignment with accountability [21:55] How to take your business to new heights [23:51] Importance of effective communication in an organization [26:25] Why every entrepreneur needs a coach [29:20] Parting thoughts  [30:06] Why Wayne named his company "Ugly Mug"   Links and Resources Steve and Greg Cleary's Book: Pinnacle: Five Principles that Take Your Business to the Top of the Mountain Wayne's LinkedIn SEO Agency Louisiana | Ugly Mug Marketing  

Wayne Mullins is a passionate entrepreneur committed to creating remarkable experiences and building a team at Ugly Mug Marketing that produces extraordinary results for their clients. He has been called “the guru's guru,” as he is regularly called upon for advice from industry leading CEO's, New York Times Best Selling Authors, and Silicon Valley startups. He has personally worked with clients in over 100 different industries, from 34 states, and 11 countries. Listen NOW to discover, “3 reasons Your Marketing Isn't Working” --- Support this podcast: https://anchor.fm/30minutehour/support

Over the past 20 years, Wayne Mullins has proven himself a versatile professional. Wayne has worked with clients in over 100 industries, from nonprofit organizations to multi-million -dollar enterprises. He expertises in helping companies market themselves, find deals, and accomplish significant acquisitions. In this episode, he explains how to structure marketing in order to scale your company better. Most Companies Overlook Marketing The bulk of Wayne's clients seeks his expertise because they are entrepreneurs who have come to realize their marketing is not effective. With so many functional sectors in a company, marketing is often left out, this often happens because many managers charge the marketing of an entire company to a single employee who is fulfilling a role and doing marketing at the same time; this approach does not work. A strategic approach is a better option, putting someone dedicated in order to achieve more. This is the difference between a company with effective marketing, and a company with poor marketing. Marketing In Acquisitions: Targeting The Audience Marketing for companies is not simply about giving credence or justice to your existing products. If you are positioning your company for acquisition, marketing is also essential. You need to ensure that the message you are sending is attractive and appealing to prospective buyers. To ensure that, see the following items: Make potential buyers your target audience: If you're looking to be acquired, make sure that you are speaking to those prospective buyers in all your marketing moves. Keep the value proposition in mind: Do you already know what your value proposition is to these potential buyers? Your public marketing affects acquisition: When you pitch to acquire another company, those owners are concerned about how you will treat their team members. Keep in mind that your public marketing reflects your relationship with your team. Strategic Communication With Employees Imagine being hired by a company that just starts delegating without even communicating the company's culture. Terrible, right? That is why a communication strategy for employees is crucial to your reputation. The team plays an important role in productivity, so it has to be treated with care. Many people do not even realize that marketing also has this function within a company. Anytime a change is going to take place – whether it is an acquisition or a sale – there's always going to be some grief by the team members. Wayne works to craft internal marketing messages to help them move through that loss and grief process quickly, so the company can get back to scale much faster. Wayne advises companies to do this by helping them realize that the potential losses are not nearly as bad as they believe. The Message Format Is Important One of the larger questions asked is how does a company or manager communicate the message to the employee? One approach is simply an e-mail. This is an easy method to communicate your message, but it's simply not the best way. A much better approach is via sending a printed letter to each employee. This is a common marketing strategy that adds an element of personalization, which conveys to the employee that you value them. By taking the time to be personal in your correspondence with an employee, you set the tone for the relationship from that point forward. Relationship Marketing As A Small Business Tip Wayne's company is in a small market, but it reaches millionaire customers via its long-term game strategy, meaning their marketing strategy is not about a transaction, but a relationship. Have you ever stopped to reflect on how your company connects with people? By focusing on marketing to develop relationships with other professionals and people, his company ensures an alliance with individuals who can add to his business. Organic Marketing For Scaling First, you need to decide what your business wants to achieve, then you utilize marketing strategies effectively. Marketing to scale is organic, unlike growth marketing, which often needs inorganic impulses. Scaling your company is not necessarily about revenue or rate of growth, the key component for entrepreneurs is that synergy must take place you. The growth is taking place because of others' inputs, alongside your own. Marketing Is About Communication Wayne shares that a common mistake is thinking of marketing as something to produce for the public and prospects; in reality, marketing is about communication and persuasion, so the intentionality behind the messaging matters. With clear intent to articulate marketing internally, you can overcome most of the obstacles that come along with buying, selling, and acquiring. Connect with Wayne for more: Uglymugmarketing.com Corey Kupfer is an expert strategist, negotiator, and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker. He is deeply passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast. If you want to find out how deal-ready you are, take the Deal-Ready Assessment today!

Marketing expert Wayne Mullins discusses the best leverage move you can make when investing back into the company: your team. Wayne's team is made almost entirely of people who fit into the “great resignation” era–those with a reputation for being lazy, obsessed with social media, and a poor work ethic. Yet, Wayne's team has been active in their positions for six to eight years. As he will explain, it's not about the cool snack bar or workout rooms but the culture that you foster every day. In this episode of The Prosperity Perspective, listen alongside host Liam Leonard as our guest elaborates on the two ways to invest back into your people and make an impact: 1) Genuinely care for them and make the choice that will benefit THEM, not the company, and 2) Find ways to help each individual become a better version of themselves. Reap the reward of watching people lean into who they can become and prove your values, because as Wayne will explain, “Your values aren't your values until they cost you something.” 3 Key TakeawaysYour team is your biggest leverage that you can use in your company; invest in them by connecting on an individual basis and watch them elevate the business.Your values can't truly be proven until the moment they will cost you something. Don't hesitate to put the rubber to the road and act on those values you set beforehand for the business. When you reach the sales call, your job should be all but done. Make your marketing do the work for you so that the customer is already sold. ResourcesWebsite: uglymugmarketing.comFacebookInstagramLinkedInAbout Wayne MullinsWayne is a husband, father of 4, founder, CEO, entrepreneur and author. He's a generous soul, a risk taker and an out-of-the-box, against-the-grain thinker & leader. Over the past 20 years, Wayne Mullins has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Wayne influences more than 250,000 entrepreneurs annually through his blog, books and training programs, and has personally worked with clients in over 100 industries–from every corner of the globe. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world such as Neil Patel (Founder of QuickSprout + Kissmetrics) and Ari Weinzweig (Co-founder of Zingerman's).

Wayne Mullins is the founder and CEO of Ugly Mug Marketing. Over the past 20 years, he has scaled multiple companies and helped hundreds of entrepreneurs do the same with their companies. Ugly Mug Marketing has won the praises of some of the leading influencers in the business world, such as Chris Voss (New York Times Best Selling Author of Never Split the Difference), Neil Patel (Founder of QuickSprout & Kissmetrics), and Ari Weinzweig (Co-Founder of Zingerman's). Wayne's work directly influences more than one hundred thousand entrepreneurs annually through his blog, books, and training programs. Wayne has personally worked with clients in over 100 industries – from every corner of the globe. And through his books and training programs, Wayne directly influences more than a quarter million entrepreneurs each year. Connect with Wayne:Website: https://www.uglymugmarketing.com/+++++Subscribe to the Podcast!▶︎ PODCAST  |  https://bit.ly/3bU6D3lPlease Follow & Connect with me! Link's Below▶︎ WEBSITE  |  https://tyzerevans.com▶︎ YOUTUBE  |  https://youtube.com/c/tyzerevans▶︎ INSTAGRAM  |  https://instagram.com/tyzerevans▶︎ FACEBOOK  |  https://facebook.com/grindsellelevate▶︎ LINKEDIN  |  https://linkedin.com/in/tyzerevans▶︎ TWITTER  |  https://twitter.com/tyzerevans▶︎ TIKTOK  |  https://tiktok.com/tyzerevans▶︎ PATREON  |  https://patreon.com/tyzerevansCheck out my Clothing Brand: https://odinsrune.com, clothing for those who want to burn the boats to live a purpose-driven lifeAre you a YouTuber? Then you need to have TubeBuddy to help with optimizing your search results, it is free, all you need to do it hit the link below, add to your chrome extension and you will start improving your search results on YouTube: https://www.tubebuddy.com/grindsellelevateCheck out Tyzer's other podcast "The Book Legion" at https://thebooklegion.com