Podcasts about QuinStreet

Your audience is like a fickle love interest. We're going to show you how to romance them.That's to say that your audience could be at any place in their buyer's journey. So it's important to meet them wherever they are and woo the heck out of them.So in this episode, we're going straight to the heart of the matter by talking about B2B marketing lessons from 500 Days of Summer with the help of our guest, April Weber. April leads integrated marketing at Infobip. Together, we're talking about how to meet the customer wherever they're at in the non-linear buyer's journey, the importance of presenting your products honestly, and incorporating real stories in your marketing. So brace your tender heart for this episode of Remarkable.About our guest, April WeberApril Weber is Director of Integrated Marketing at Infobip, having joined the company in 2022 as CX Expert. Prior to joining Infobip, April served as Director of New Demand Solutions at INFUSEmedia. She has also held marketing and demand roles at companies like QuinStreet and HID Global.About InfobipInfobip is a global leader in omnichannel engagement powering a broad range of messaging channels, tools and solutions for advanced customer engagement, authentication and security. They help their clients and partners overcome the complexity of consumer communications, grow their business and enhance the customer experience – all in a fast, secure and reliable way. Over the last 15 years, they've grown into an Engineering Powerhouse with 70+ offices in 6 continents and over 3,700 experts, aiming to change how the world communicates.About 500 Days of Summer500 Days of Summer is a love story about a relationship that lasted 500 days with a girl named Summer. And the story plays out in flashbacks to memories of the relationship. The main character, Tom, meets Summer after she becomes the new hire at his job, a paper greeting card company. They start seeing each other, but Summer says she doesn't believe in love and so it's casual even though Tom wants more than that. They end up arguing and breaking up and Summer quits her job at their company. The next time they see each other, Tom notices an engagement ring, which raises all the questions about why she wouldn't want to settle down with him, but felt true love with someone else. When Tom does meet someone new, he finds out her name is Autumn.The movie came out in 2009 and stars Joseph Gordon-Levitt as Tom and Zooey Deschanel as Summer. It was directed by Marc Webb from a screenplay written by Scott Neustadter and Michael H. Weber, and produced by Mark Waters. It's an indie movie that premiered at Sundance, and was picked up by Fox Searchlight Pictures. It's generally considered a sleeper hit, and brought in $60 million worldwide. It had had a $7.5 million budget.What B2B Companies Can Learn From 500 Days of Summer: The buying journey is often non-linear, so meet the customer where they are. Ian says, “People want that extremely organized fashion, and other people don't. You as the marketer need to plan those different pathways and journeys, and to be able to tell stories in the moments that matter.” It's like how in 500 Days of Summer, the story is told in flashbacks to Tom and Summer's relationship. In the beginning, the viewer needs to see the positive parts of their relationship to understand Tom's attachment to the relationship. And then as the story goes along, we see the disconnects and the miscommunications, the more negative parts of the relationship. That's how the viewer understands that Tom is falling out of love with Summer and healing from the breakup. So as the marketer, you need to highlight the moments that matter for your customers and meet them where they are in their buying journey.Present your products honestly and transparently. Over-hyping your products in marketing is misleading, and ultimately leads to disappointment where customers aren't likely to return. April ties this back to 500 Days of Summer when she says, “Tom idealized his relationship with Summer. We fall into that trap when we're over-hyping our products or solutions to potential clients, when honesty and transparency are crucial in building trust.” So though it's tempting to play up your products to get higher engagement and sales, don't do it. Present their real benefits and you'll earn audience trust. Incorporate real stories. 500 Days of Summer was inspired by a real relationship screenplay writer Scott Neustadter was in while studying in London. April says that “because it was a real story, it was relatable to me. We should be doing the same thing. We should be doing this with our clients, with our content. It adds a human touch. It resonates deeply, I think, when you can actually incorporate real stories behind it.” So add that human touch to your marketing by including real stories in it. It makes your content more relatable and more human.Quotes*”We should always focus on emotional connections and relatable storytelling, whether that's B2B content or B2C content. To make an emotional connection with your audience no matter who they are.” - April Weber*“500 Days of Summer made us laugh. It made us feel sad. And it definitely makes you reminisce about your own experience, which is a great way to have any kind of content. If you can get in all the emotions at once, that's awesome.” - April WeberTime Stamps[0:55] Meet April Weber, Integrated Marketing Manager at Infobip [1:40] Why are we talking about 500 Days of Summer?[4:13] What is April responsible for at Infobip? [5:14] What is 500 Days of Summer about? [10:32] Why is 500 Days of Summer remarkable?[12:28] What marketing lessons can we glean from 500 Days of Summer?[32:58] What's April's content strategy at Infobip? [38:44] How does April think about the ROI of content?LinksWatch 500 Days of SummerConnect with April on LinkedInLearn more about InfobipAbout Remarkable!Remarkable! is created by the team at Caspian Studios, the premier B2B Podcast-as-a-Service company. Caspian creates both non-fiction and fiction series for B2B companies. If you want a fiction series check out our new offering - The Business Thriller - Hollywood style storytelling for B2B. Learn more at CaspianStudios.com. In today's episode, you heard from Ian Faison (CEO of Caspian Studios) and Meredith Gooderham (Senior Producer). Remarkable was produced this week by Jess Avellino, mixed by Scott Goodrich, and our theme song is “Solomon” by FALAK. Create something remarkable. Rise above the noise.

Andrew is the Head of Consumer Growth at OpenStore where he leads the team responsible for managing and growing OpenStore's portfolio of Shopify brands. His team is building a proprietary stack across data, engineering, marketing and retail management. OpenStore provides liquidity to Shopify entrepreneurs that drive at least $1M in GMV or Gross Merchandise Value. They now own or work with 40 brands and over 100K products. Prior to OpenStore, Andrew was SVP, Marketing at Grove Collaborative, where he built the Consumer Marketing team and served as a member of the executive team from Series A through IPO. He was also a VP at QuinStreet, where he incubated an email marketing business that grew to $10M in its second year, and held a variety of management & operational roles.   --- We discuss:  The tailwinds and headwinds that Shopify entrepreneurs face  Channel make up for different types of ecommerce companies  Factors to consider for unit economics and measurement Optimization levers for Google and Meta --- We cover:  OpenStore: https://open.store/ Increasing revenue for Jack Archer, a clothing brand: https://www.linkedin.com/pulse/how-openstore-increased-jack-archers-revenue-from-1m-10m-silard%3FtrackingId=S%252BASEL%252FcYp95KMwF50Te8Q%253D%253D/?trackingId=S%2BASEL%2FcYp95KMwF50Te8Q%3D%3D Various ways to increase profitability: https://open.store/blog/best-practice-shopify-profitability-customer-support --- Where to find Andrew:  https://www.linkedin.com/in/andrewsilard/ --- Where to find Patrick:  https://www.linkedin.com/in/pcmoran/ --- (02:49) What's driving lower barriers to entry for starting an e-commerce store but much more difficult to scale   (06:22) The common two different models that have different channel mix complexions   (10:39) Where Wayfair started and where they've graduated to as an example of the progression of certain companies  (15:00) Having the expertise to operate efficiently given the plethora of tools out there  (16:01) How to think about unit economics, especially given VC funding levels  (20:46) Variables to consider with targeting existing users    (22:32) When creative optimization becomes the main lever    (26:40) When feed optimization is the main lever and using AI for dynamic overlays  (28:32) Google and Meta has made it easier for SMBs to play in paid, but still comes with optimization shortcomings  (29:55) Using an effective attribution model    (33:42) What OpenStore does for Shopify entrepreneurs and the direction of the company  (39:49) The challenges that comes with the interoperability of tooling  (41:51) Where to find Andrew!     

Adam Cherubini leads the partnerships and business development efforts of Send, a leading Insurtech productivity platform for managing new business, renewals and endorsements. Send is a rapidly growing InsurTech software company based in London and the United States with global reach. The company has developed an innovative connected workbench that enables re/insurers and MGAs to automate, streamline and optimize their underwriting operations.  Their SaaS platform brings complex data out of silos into one solution, providing a consolidated view throughout the lifecycle. Its automation enables new and mature carriers to eliminate rekeying, improve predictability, and work smarter. Adam has been in leadership roles at QuinStreet, Insweb, and Willis Corroon (now WTW). He has also led consulting projects at Voom Insurance, Kelly Klee, Notion, HYLA Mobile and Pie Insurance. He was a Co-Founder and CRO of Honeycomb, an innovative digital MGA disrupting traditional real estate insurance.  Follow the Insurtech Leadership Podcast airing weekly hosted by Joshua R. Hollander. We give you up-close access and personal insights from the leaders of the fastest-growing #insurtechs and most innovative #insurance carriers and brokers.

Diversity and representation in the venture capital and technology spaces are as important as ever. This week's episode 51 of How Women Inspire Podcast is about creating inclusive and diverse representation in venture capital! In this episode of How Women Inspire Podcast, Julie Castro Abrams and Asmau Ahmed are sharing the importance of supporting diverse groups with capital and tips to better understand the changing technological landscape in terms of AI and machine learning.Asmau Ahmed is a senior leader at X (formerly Google X), Alphabet's innovation factory. She sits on the boards of CAA (Creative Artists Agency) and Quinstreet. She serves as an advisor to the Yale Entrepreneurship Society and is a member of the Opportunity Leadership Council. Asmau has a foundation in Engineering and Finance and over 20 years of experience as a venture-funded CEO, operating executive, and management consultant. She has led over $10B in digitally enabled innovations and operations spanning multiple industries including technology, consumer retail, manufacturing, and financial services. She is skilled at balancing disruptive innovation with operational, fiscal, risk management and regulatory compliance rigor. Some of the talking points Julie and Asmau Ahmed go over in this episode include:How race and gender factor into venture capital.The importance of diversifying investment portfolios and funding those often underfunded.How machine learning technology has changed over the past few decades, especially in regards to bias in data.How maching learning and AI could affect higher education in the future.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me!  And don't forget to follow, rate, and review the podcast and tell me your key takeaways!CONNECT WITH ASMAU AHMED:LinkedInTwitterWebsiteCONNECT WITH JULIE CASTRO ABRAMS:LinkedIn - JulieHow Women LeadHow Women InvestHow Women GiveInstagram - HWLLinkedIn - HWLFacebook - HWLOnly 2.1% of venture capital went to women-founded companies in 2022. We are done waiting or fighting for a seat at the table—today, we are committing to build The New Table; women-funded, women-run. I invite you to invest in your power, don't wait—join The New Table today.

Buying car insurance may be the least enjoyable component of automobile ownership. It's a huge industry ripe with misinformation, high-profit margins and small print. CarInsurance.com, self-defined as "a one-stop online destination for car insurance information," does its part to give consumers the basics and the details. Owned and operated by QuinStreet, Inc., a "pioneer in delivering online marketplace solutions to match searchers with brands in digital media" the website offers a good launching point for those seeking car insurance. It recently published a list of the cheapest and most expensive 2022 vehicles to insure. The 2022 Subaru Forester Wilderness is the cheapest car on average to insure in the United States. The site's editors looked at the insurance rates for more than 3,000 vehicles to determine how much policyholders pay. Laura Longero, executive editor for CarInsurance.com, is our guest on this episode of the TheWeekly Driver Podcast. Co-hosts Bruce Aldrich and James Raia discuss with Longero the top-five most expensive and cheapest 2022 models on the road. We talk about how CarInsurance.com assembles its data and the importance of determining auto insurance rates. Maserati has the top two most expensive 2022 cars to insure in the United States. Insurance for the priciest cars ranges from $4,000 to more than $5,000 per year. Rates for the cheapest cars to insure run around $1,300 per year. Here are the lists of the top-five most expensive and top-five least expensive cars to insure in 2022: Cheapest Subaru Forester Wilderness Hyundai Venue SE Honda CR-V LX Mazda CX-30 S Toyota C-HR XLE Most Expensive Maserati Quattroporte Maserati Quattroporte Modena Q4 BMW M8 Competition Gran coupe Porsche Panamera Turbo S E-Hybrid Executive Audi RS e-tron GT Please join us as our guest, a long-time industry expert, shares with us the latest in car insurance. The Weekly Driver Podcast encourages and appreciates feedback from our listeners. Please forward episode links to family, friends and colleagues. And you are welcome to repost links from the podcast to your social media accounts. Support our podcast by shopping on Amazon.com. Please send comments and suggestions for new episodes to James Raia via email: james@jamesraia.com. All podcast episodes are archived on www.theweeklydriver.com/podcast Every episode is also available on your preferred podcast platform: Google Play iTunes Spotify Stitcher iheartradio

Episode 357: Sam Parr (@TheSamParr) and Shaan Puri (@ShaanVP) talk about four businesses that change the way you think about what they do... from VPNs to pomegranate juice and more. ----- Links: * Unclaimed Baggage store * Comparitech * Quinstreet * Highkey * Franklin Mint * Wonderful Company * Do you love MFM and want to see Sam and Shaan's smiling faces? Subscribe to our Youtube channel. * Want more insights like MFM? Check out Shaan's newsletter. ------ Show Notes: (02:30) - Teddy Bear Law (12:50) - Frame Breaking Businesses (13:40) - Comparitech (21:00) - Quinstreet (31:55) - Highkey / AJ Patel (46:15) - Stewart Resnick ------ Past guests on My First Million include Rob Dyrdek, Hasan Minhaj, Balaji Srinivasan, Jake Paul, Dr. Andrew Huberman, Gary Vee, Lance Armstrong, Sophia Amoruso, Ariel Helwani, Ramit Sethi, Stanley Druckenmiller, Peter Diamandis, Dharmesh Shah, Brian Halligan, Marc Lore, Jason Calacanis, Andrew Wilkinson, Julian Shapiro, Kat Cole, Codie Sanchez, Nader Al-Naji, Steph Smith, Trung Phan, Nick Huber, Anthony Pompliano, Ben Askren, Ramon Van Meer, Brianne Kimmel, Andrew Gazdecki, Scott Belsky, Moiz Ali, Dan Held, Elaine Zelby, Michael Saylor, Ryan Begelman, Jack Butcher, Reed Duchscher, Tai Lopez, Harley Finkelstein, Alexa von Tobel, Noah Kagan, Nick Bare, Greg Isenberg, James Altucher, Randy Hetrick and more. ----- Additional episodes you might enjoy: • #224 Rob Dyrdek - How Tracking Every Second of His Life Took Rob Drydek from 0 to $405M in Exits • #209 Gary Vaynerchuk - Why NFTS Are the Future • #178 Balaji Srinivasan - Balaji on How to Fix the Media, Cloud Cities & Crypto * #169 - How One Man Started 5, Billion Dollar Companies, Dan Gilbert's Empire, & Talking With Warren Buffett • ​​​​#218 - Why You Should Take a Think Week Like Bill Gates • Dave Portnoy vs The World, Extreme Body Monitoring, The Future of Apparel Retail, "How Much is Anthony Pompliano Worth?", and More • How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, and More

“When people do pick up [the phone], we’re encouraging them, we’re providing them the services they need in a way that’s positive, not pushing people through.” – Tyler How do you handle the stigma where people avoid answering phone calls, thinking they are scammers? How do you differentiate your organization from these folks? In this […]

What value are you bringing to the people you engage with? As a leader, how can you more effectively motivate your people? If a person is trying to reach out, it is because they don’t know or is not sure of something, and they are looking for some guidance on your part. Always remember to […]

This episode is also available as a blog post: https://tcpaworld.com/2022/05/13/five-alarm-fire-for-lead-sellers-direct-to-consumer-marketers-quinstreet-inc-hit-with-new-tcpa-class-action-challenging-the-content-of-its-online-form-under-berman-ruling/

This episode of To the Point zeroes in on research done by the consumer insight source, Insurance.com, on rising car insurance rates in the U.S., which has a major impact on the cost associated with owning a vehicle.   About Our GuestOur guest is John McCormick, the editorial director for CarInsurance.com, Insurance.com and Insure.com, all owned and operated by the marketing and research company, QuinStreet. Before joining QuinStreet, John served as a deputy editor at The Wall Street Journal, where he covered the use of technology in insurance, banking, wealth management and other sectors. 

Ashlee Tilford is the managing editor of QuinStreet.com, the marketing and search engine service company. It recently released a consumer-based post detailing a new study by CarInsurance.com — the cheapest and best car insurance companies. Tilford is our guest this week on The Weekly Driver Podcast. Co-hosts Bruce Aldrich and James Raia discuss with Tilford the CarInsurance.com, one of QuinStreet.com's companies, compiled the resource guide. CarInsurance.com has picked the best and cheapest auto rates. While considering what's available in major and small auto insurance companies, the report includes information vetted by experts in several categories, including driver's age, location and driving habits. "We compared rates among 35 different insurance providers," Tilford explains. "But before we did that, we created 11 different driver profiles because almost anybody is going to find into one or more of those categories or someone on their policy probably will." Car Insurance: Different Rates, Different Drivers Tilford explains the categories were established to relate to consumers to see what should be expected for "whatever their driver profile is." The study shows good value insurance options considering various categories: comprehensive coverage, drivers with speeding tickets, drivers with poor credit, drivers with accidents, student and teenage drivers and low-mileage drivers. Tilford also provides insight into some of the controversial areas insurance companies use to determine rates, including credit score and marital status. "I compare credit scores to high school GPAs or even college GPAs," says Tilford. "People said 'when you get out there in the real world, your GPA isn't going to be that big of a deal. Nobody is going to care about that. Credit scores are similar. "We can shuffle them under the rug and we can ignore them for a long time. But when they do start affecting us and they do, that is when it becomes apparent how important it is. Your credit score absolutely impacts your auto insurance rates." Please join us on Episode #197. Our guest provides knowledge and a jovial approach to what is often a mundane but integral part of car ownership. The Weekly Driver Podcast encourages and appreciates feedback from our listeners. Please forward episode links to family, friends and colleagues. And you are welcome to repost links from the podcast to your social media accounts. The idea of more eyeballs on more content works for us. Support our podcast by shopping on Amazon.com. A graphic display at the bottom of the post links to automotive selections of the online retailer. But there's also a search function for anything available directly from the site. If you shop via this site, we receive a small commission. It helps us continue to produce independent content. The site began in 2004 and includes more than 700 reviews. The podcast is approaching its fourth , and we've had a diverse collection of guests — famous athletes, vintage car collectors, manufacturer CEOs, automotive book authors, industry analysts, a movie stuntman and episodes from auto shows and car auctions. Please send comments and suggestions for new episodes to James Raia via email: james@jamesraia.com. All podcast episodes are archived on theweeklydriver.com/podcast Every episode is also available on your preferred podcast platform. Several of the more prominent platforms are listed below. Amazon.com iheartradio iTunes Spotify If you enjoy our podcast, please also consider supporting the hosts by buying us a cup of coffee. Visit the cup of coffee icon below. Make a one-time donation or a monthly contribution.  

Car insurance isn't exciting. Unless you're the Silicon Valley company turning this enormous industry on its head. That's Jerry. Thanks to machine learning, Jerry finds its customers the best, customized quotes from more than 50 insurance carriers in 45 seconds. For free. The typical customer saves $800 a year on car insurance. And now its evolving into a mobile-first car ownership “super app,” aiming to save customers time & money on all their car expenses. I wanted to find out how they're scaling the team. So I tracked down John Spottiswood, Chief Operating Officer of Jerry. John knows how to build a Rockstar team because he's been a part of some of the valley's biggest success stories. He led business development for Lending Club, Earnin, and GoodHire. Led a division of QuinStreet. Even served as President of Match.com Clearly, Jerry is onto something big. The company has raised $130M in VC from: Y Combinator, SV Angel, Bow Capital, FundersClub, Goodwater Capital, Kamerra, Liquid2 Ventures, Oriza Ventures, Highland Capital Partners, Park West Asset Management. In this 20-minute conversation, John shares how he's putting a Rockstar in every seat at Jerry.

IN THIS EPISODE: A recent Gallup report titled “Employee Burnout: Causes and Cures”, says that: “employee burnout is a symptom of modern workplaces that are increasingly fast-paced, complex and demanding.” The World Health Organization has recognized burnout as an illness defined as “an occupational syndrome caused by chronic workplace stress that has not been successfully managed.” The impact of this unmanaged stress is reduced productivity, disengaged workers, and increased absenteeism. And it's been well-documented that  stress  can  cost  businesses  billions  each year in healthcare costs. How do we avoid becoming burned out? Today's guest, Janice Litvin, has some answers. Janice is the author of “Banish Burnout” and she is on a mission to help leaders and teams to lower stress and eliminate burnout in their organizations, so their employees can be healthy, happy, and ready to work. In this episode, we discuss:  Recognizing signs of burnout so you can head it off. Some powerful strategies for managing stress for work & life. How to Set healthy boundaries to prevent burnout and ultimately, how to go from stressed out & negative to happy & healthy ABOUT OUR GUEST: Janice Litvin is on a mission to help leaders and teams banish burnout in their organizations. She does this through keynote speeches, workshops, and accountability groups. As an award-winning speaker, certified virtual presenter, and official SHRM Recertification Provider, she wants to help as many people as possible take care of their physical and mental health, including teaching them to manage stress to prevent burnout, fall in love with fitness, and eat healthier. In these ways, she is helping people change their lives. She has developed unique strategies to maximize engagement in workplace wellness and has also developed a stress management methodology available through her workbook, Banish Burnout Toolkit™. What makes Janice unique is that in addition to 20 years as a technology recruiter, 10 years of IT experience, and her studies of psychology, she has overcome all the challenges she talks about in her presentations. She went from being overweight and sedentary with a critical, negative attitude to a lighter, fitter, happier person who now teaches Zumba Fitness and leads stress management and healthy eating workshops and accountability groups. She is certified by the Aerobics and Fitness Association of America. After forming Micro Search in 1983 to help clients learn how to manage their business using a desktop computer, she became a human resource executive technology recruiter in response to her Fortune 500 clients' needs for technology talent. Over the next twenty years, clients included Charles Schwab, Oracle, The Gap, Computer Partners, Network Appliance, QuinStreet, Symantec, Vodafone, Chiron, TheraSense, Nokia, Borland, United States Army, Pacific Gas & Electric and Pacific Bell. Janice has served on the Workplace Wellness Committee of the American Heart Association and spoken on their behalf to San Francisco Bay Area organizations. She is a professional member of the National Speakers Association, WELCOA (Wellness Council of America), and SHRM Northern California (Society for Human Resource Management). In 2017 she formed the Bay Area Wellness Association. In addition to SHRM Nor Cal, Janice has worked with a range of other clients to present wellness workshops and programs, including PIHRA (Professionals in Human Resources Association), CAL SAE (California Society of Association Executives), Coral Reef Alliance, San Mateo Unified High School District, WellRight, Minnesota State SHRM Council, NCHRA (Next Concept Human Resources Association), First Republic Bank, Robert Half, Cities of Walnut Creek and Sunnyvale, and US HHS. SHOW NOTES: Find out more about Janice at: www.JaniceLitvin.com To get your free copy of the “Banish Burnout Toolkit” go to: www.JaniceLitvin.com/resources For more on “Morning Pages” check out “The Artist's Way” by Julia Cameron. INSIGHT AT WORK PODCAST THEME MUSIC: Our theme music is composed by Chris Lucca, Jr.. You can listen to more of Chris' work at http://chrisluccamusic.comYou can also connect with him on Twitter: @Flipluka and on Instagram: @_flipluka.music_ ABOUT THE HOST: Ken Blackwell is a speaker, trainer, facilitator and executive coach. His signature practice is "rescuing Accidental Leaders and Dysfunctional Teams". His firm InKlaritas, based in Princeton, NJ, works with teams and leaders in companies in the U.S. around the world. You can find out more about InKlaritas at: www.InKlaritas.com and connect with Ken on LinkedIn at: https://www.linkedin.com/in/kennethjblackwell/. XxwvaVSfT1PbUOTm1Kt6

Poya and Robby interview Greg Sands, founder and managing partner at Costanoa Ventures. Prior to founding Costanoa, Sands was a Managing Director at Sutter Hill, where he invested in early stage enterprise software startups, such as Merced Systems, AllBusiness, Youku, Quinstreet, and Feedburner. He was the first product manager at Netscape Communications where he wrote the initial business plan, coined the name Netscape, and built the SuiteSpot Business unit from $0-$140M. He also served as a business development manager at Cisco where he architected a channel management plan. He served a term as the President of the Stanford DAPER (Athletics Department) Investment Fund and remains on the executive committee. He is also the former Trustee of the Stanford Business School Trust and former Chair of its Venture Capital Committee. Connect with Greg: https://www.linkedin.com/in/gregsands/ https://twitter.com/gsands Connect with Poya Osgouei: https://www.linkedin.com/in/poyaosgouei/ Connect with Robby Allen: https://www.linkedin.com/in/robbyallen/ This week's episode was supported by Indeed (get a $75 credit for your job post at indeed.com/scale) --- Support this podcast: https://anchor.fm/uncharted1/support

This week on the Ramble: The big news of the day is the just announced TRACED Act. The good news is it seeks to give the FCC the authority it has always needed–and never had–to require call identity validation and cut down on spoofed calls. The bad news is that it modifies the existing TCPA to encourage the FCC to bring more lawsuits against more businesses and gives the FCC an even heavier cudgel (sort of) to threaten folks with. A great result in Johnson v. Yahoo!, Inc., Notably, this is now the second court outside the Ninth Circuit to expressly refuse to follow Marks on the basis there’s no ambiguity in the statutory definition of ATDS. The decision in Zemel v. CSC Holdings results in one of the greatest TCPA decision one-liners ever. In a shocking development a District Court orders plaintiff to show cause why TCPA class action shouldn’t be stayed based on challenges to constitutionality in Gallion v. Charter Commc’ns, Inc. The Head of Legal and Compliance for QuinStreet, Marty Collins, joins the Ramble to discuss how to obtain valid consents and much more.

Kerrisdale Capital joins us on Behind the Idea to go over some of their recent short ideas and the current state of the market, as a follow-up to our review of their Proteostasis idea (episode #9). Sahm Adrangi and co make their case and explain why shorts can also get it wrong. Topics covered - Proteostasis (3:00 minute mark), St. Joe's (17:50), QuinStreet and the adtech problem (29:00), the state of activist shorting and the hedge fund business (34:30). Learn more about your ad choices. Visit megaphone.fm/adchoices

Bloomberg View columnist Barry Ritholtz interviews Greg Sands, founder and managing partner at Costanoa Ventures. Prior to founding Costanoa, Sands was a Managing Director at Sutter Hill, where he invested in early stage enterprise software startups, such as Merced Systems, AllBusiness, Youku, Quinstreet, and Feedburner. He was the first product manager at Netscape Communications where he wrote the initial business plan, coined the name Netscape, and built the SuiteSpot Business unit from $0-$140M. He also served as a business development manager at Cisco where he architected a channel management plan. He served a term as the President of the Stanford DAPER (Athletics Department) Investment Fund and remains on the executive committee. He is also the former Trustee of the Stanford Business School Trust and former Chair of its Venture Capital Committee. 

What is the first step in creating compelling content? How do you write that hook that gets your client or prospect to open your email and buy, register, click or forward your email? How do you get them to READ and take action? Content marketing has become very big very fast yet most of us don't have a clue how to leverage it properly to be effective. I knwo myself I have sent many emails and gotten no response. Yet I have also sent emails that convert. My guest today is an expert at writing content that converts. How do I know? Because people keep hiring him tow write their content over and over and over again. They would not do that if they did not see a return on their investment hiring him. Howard M. Cohen will share how you can begin to write copy that converts using three simple tips. My favorite is the one about writing with your ear. Intrigued? Take a listen and share your new copy with us! Senior Resultant Howard M. Cohen is a 30+ year executive veteran of the Information Technology industry who continues his commitment to the channel as writer, presenter, and advisor to many channel partners, ISVs, MSPs, CSPs, manufacturers, distributors and more.  He is also featured regularly on such IT industry publications as The Dell/Microsoft Migration Expert Zone, Channel Insider, Insight ON Service Providers, Redmond Channel Partner Channel Partner magazine, and MSPMentor.     Howard’s commitment to the IT industry community includes service on many vendor advisory panels including the Apple, Compaq, HP, IBM, and NEC Service Advisory Councils, the Ingram Micro Service Network board and as a U.S. Board member of the International Association of Microsoft Channel Partners. Howard is a frequent speaker at IT industry events that include Microsoft’s WorldWide Partner Conference, Citrix Synergy/Summit, ConnectWise IT Nation, ChannelPro Forums, Cloud Partners Summit, MicroCorp One-On-One, and CompTIA ChannelCon.  He also hosts and presents webinars and eSeminars for QuinStreet, UBM and others. He refers to himself as a “Senior Resultant” because he has always understood that we are all measured only by our results.  Connect with Howard at hmc@hmcwritenow.com and review his portfolio at www.hmcwritenow.com.

Luke Landes is most well known for building Consumerism Commentary, one of the grandfathers of personal finance blogs, into a business that was acquired for seven figures by Quinstreet in 2011. What isn’t as obvious is that Luke raised the profile of Consumerism Commentary by being an active member of the community. In addition to […] The post MBP #19: The Brilliant Strategy Used to Lift Consumerism Commentary to 7-Figures appeared first on Microblogger.

On this, the second week of the Sochi Winter Olympics, we review the hockey matchups with blogger Dani. Who did Dani and Phil predict would win gold in the men’s tournament? What’s the craziest credit card purchase people admit to? Ellen Canon from QuinStreet checks in live. Apple eyes Tesla, while Facebook is ready to gobble up WhatsApp and the makers of Candy Crush wants to Crush Wall Street. Tech dude Jeremy Anticouni give his analysis. Plus Jay offers support for a couple of tough love moms. Katie Clark sits in for Jennifer who’s in Northern California covering the Power Ball winner. 

The future of the domain name industry rests on our ability to consistently value domain names. Andrew Rosener has taken a brave step forward to share his domain name valuation methodology.