The Real Estate Agent Playbook

Top-producing agents know revenue share is smart—but building it often feels impossible when you're already maxed out.Creating training? Onboarding systems? Babysitting new agents?Not happening.In this episode, I'm breaking down how the Wolfpack Co-Sponsorship Model gives you the ability to plug your recruits directly into a fully built system—without slowing down your own business.We've eliminated the guesswork and built a scalable support engine for you: ✅ 8 Live Weekly Masterminds✅ Social Agent Academy, Predictable Production, and Foundations Builder Courses✅ CRM + AI setup, niche marketing, and lead generation workflows✅ 3-way closing support with Wolfpack leaders converting at the highest levels✅ Done-for-you onboarding structure and agent attraction toolsHere's how it works:A Wolfpack leader is named as sponsor (activating full system access)You're named as co-sponsor—and you still earn revenue share from the agent and their downlineThey grow. You grow. You both win.

In this episode, I'll break down why contingent offers are often misunderstood—and how to evaluate, structure, and leverage them to move listings that feel stuck.✅ We'll cover:Why contingent buyers are some of the most serious buyers in the marketHow to vet their current home's status and market viabilityWays to structure contingency timelines that protect your sellerWhy movement creates momentum—and how a contingent offer can be the sparkIf you're a listing agent looking for creative ways to bring stale properties back to life, this one's for you.

Struggling to stay visible without feeling fake online? You're not alone—and you don't have to dance, pitch, or post daily to win clients.In today's noisy market, real estate visibility is essential—but it has to be authentic. In this episode, I break down how to build real estate brand awareness through organic outreach, strategic social media presence, and real human connection.You'll learn how to develop a social media strategy for real estate agents that doesn't rely on constant promotion or cringe-worthy tactics. Whether you're looking to generate inbound leads or simply want to show up consistently as the agent people trust, this is for you.I'll cover:Why authenticity outperforms algorithmsHow to create consistent, low-pressure visibilityThe power of connecting instead of performingWhat actually works to attract modern buyers and sellersIf you're an agent ready to stop forcing content and start building real connection, hit play.

Real estate can feel like a lonely grind—especially if your sponsor or brokerage isn't showing up the way you need them to.But what if you didn't have to build your business alone?In this episode, I'm breaking down how the right environment changed everything for me—from lonely Zoom calls to deep industry friendships, mastermind support, and unforgettable experiences with the Wolfpack.And here's the best part: you don't have to be in the Wolfpack to offer your agents this same experience.With eXp's new co-sponsorship model, you can give your recruits full access to:Weekly live masterminds with top-producing agentsIndustry-leading training and systemsReal community, collaboration, and coachingHere's how it works:The Wolfpack member is named as the agent's sponsor.You're listed as the co-sponsor—and you'll still receive revenue share from that agent and their downline.Your agent gets the Pack. You get the leverage.

If your lead gen strategy feels like it's stuck—or worse, completely broken—this video is for you. As a real estate agent, it's easy to get caught in the trap of “more leads = more business.” But here's the truth: the #1 reason most real estate lead generation strategies fail isn't volume—it's conversion.In this video, I break down the biggest mistake agents make when building a pipeline and why having a funnel without a strong middle (nurture, connection, and value) will keep you spinning your wheels. We'll cover how to shift from a short-term mindset to a sustainable strategy that builds trust, creates real conversations, and ultimately turns cold leads into raving fans.Whether you're buying leads, running ads, or focusing on organic outreach—this video will help you fix the gaps and unlock the growth you've been looking for.

Feeling stuck in your real estate business? You're not alone. Whether you're facing a slower market, battling imposter syndrome, or struggling to stay consistent, this video breaks down 5 tactical ways to stay in the game—even when deals aren't flying off the shelf.As a coach and full-time agent in the Denver and Northern Colorado markets, I've lived through the grind. And I know this: staying in momentum is about more than contracts—it's about showing up with intention, building real skills, and reconnecting to your purpose.In this episode, we cover:How to redefine productivity when the market coolsThe importance of visibility (even when you feel like an imposter)How to build the skills you've been avoiding by leveraging proximityWhy cleaning up your foundations, CRM, and follow-up systems now is criticalHow reconnecting with your “why” can pull you out of a slumpThis is the episode you need if you've been feeling behind, unsure, or ready to give up. You're not failing—you're in the messy middle. Let's move through it, together.

If you're not in a big downline or part of a major team—but still want to bring massive value to agents you're attracting to eXp—this episode is for you.The new co-sponsorship model at eXp Realty allows agents to collaborate with top-tier leadership like the Wolfpack and earn revenue share—even if you're not officially part of the Wolfpack. That's right: as a co-sponsor, you can now build your downline, provide full access to powerful training, and get paid for helping agents succeed.I'm breaking down:✅ What co-sponsorship is and how it works✅ Who gets what (yes—co-sponsors DO earn revenue share!)✅ The minimum value stack your agents get access to:Connor Steinbrook (Real Estate Investing & Agent Attraction Mindset)Mike Sherrard (Branding, Video & Social through Social Agent Academy)Lewi Gault (Predictable Production & Systems Training)Jeremy Kane (Lead Gen, Client Journey & Foundations Builder Course)✅ Weekly mastermind access + additional training via frontline Wolfpack leaders✅ Who this is for and how to plug in

Balancing motherhood and building a real estate business isn't easy—especially when you're starting from rock bottom. Maddison Berrios faced postpartum struggles and life challenges that could have held her back, but instead, she used them as fuel to build a thriving real estate career.In this episode, we dive into:

When I first started in real estate, I thought it was all about chasing leads and perfecting my pitch. It took me years to realize that the real secret to success wasn't about selling—it was about CONNECTION.In this episode, I'm sharing the #1 thing I would do differently if I could start my real estate career over and how this simple mindset shift changed my entire business. If you're just getting started or feeling stuck, this is the game-changing advice you need to hear.Key Topics Covered:✅ Why building connections beats chasing leads✅ How focusing on relationships changed my career trajectory✅ The mindset shift that helped me build a sustainable business✅ How to show up as a connector, not just a salesperson✅ Practical steps to start building real connections todayChapters:0:00 Introduction—If I Could Start My Real Estate Career Over1:30 Overcoming the Fear of Getting in Trouble as a New Agent3:20 Compartmentalizing Training and Building Your Business5:10 The Power of Connection—What Changed My Business7:00 Building Relationships from Day One9:00 Why Being a Connector Matters More Than Sales Pitches10:45 Community Partnerships—Creating Lasting Referrals12:30 How Givers Gain—The Key to Consistent Leads14:20 Focus on Connection Over Compliance16:00 Wrapping Up—The Real Secret to Long-Term Success#RealEstateSuccess #TheWolfpackWay #RelationshipMarketing #RealEstateCareer #ConnectionOverSales

From rock bottom to building a thriving real estate business in three different markets, Mandy Regel's journey is nothing short of inspiring. In this episode of The Wolfpack Way, we dive deep into how Mandy went from a single mom starting over to a successful real estate agent scaling her business multiple times. Discover the power of resilience, relationship building, and how to thrive even in challenging markets.Join us as Mandy shares:How she built her business from scratch—three times!Navigating rural markets with creativity and connection.Tips on creating lasting relationships that turn into consistent referrals.The power of community involvement and authentic relationships.Whether you're a new agent looking for motivation or an experienced pro seeking new strategies, this episode will give you the practical advice and inspiration you need to succeed.Mandy Regel Contact Info:Linktree: https://linktr.ee/mandyregelrealtorFacebook: https://www.facebook.com/share/1ERoMuN91X/Instagram: https://www.instagram.com/mandyregelrealtor/profilecard/?igsh=MWQ5dXQ5Mmw2dnMyNA==

Discover the essential AI tools every real estate agent must use to thrive in 2025!

How Taylor Bunney Built a 6-Figure Business Through Her Passion!

What does it take to break into luxury real estate and build a high-end brand that attracts multi-million-dollar clients? Kyle Mark shares how he went from firefighter to luxury agent, closing $60M+ in sales.In this epsiode, we break down:

Luxury real estate is evolving FAST… and some of the biggest brands are falling behind! But what if there was a better way to dominate high-end real estate—without the limitations of traditional luxury brokerages?In this episode, I'm exposing the TRUTH about eXp Luxury—what makes it different, why it's disrupting the luxury space, and what the big-name brands DON'T want you to know!

If this market feels different and you're struggling to find your momentum, you're not alone. But here's the truth—real estate isn't about being the busiest, it's about being the most intentional.In this episode, I'll break down:✅ Why comparing yourself to other agents is holding you back✅ How to shift your mindset and focus on YOUR goals✅ The simple strategies that keep top agents consistent—even in a changing market✅ Why long-term success comes from daily actions, not leaderboard rankingsWhether you've had a slow start or a great one, what really matters is what you do next. Let's reset, refocus, and build momentum the right way.

Tired of chasing leads that go nowhere? It's time to build a smarter lead generation strategy that brings clients to you instead of constantly hunting for business. In this episode, I'll break down proven methods that generate high-quality leads without cold calls or expensive ads.If you want to attract clients, grow your real estate business organically, and stop wasting time on outdated tactics, this is for you. Let's dive into the blueprint for sustainable, long-term lead generation.Key Topics Covered:Why traditional lead gen (cold calls, mass emails) isn't enough in 2025.Social Proof & Authority: How testimonials and content build trust before clients even call you.Referral & Community-Based Business: How to leverage relationships for consistent, high-intent leads.Content Marketing for Lead Generation: The power of organic social media growth in attracting clients.#RealEstateLeads #LeadGenStrategy #GrowYourBusiness #SmartLeadGen #TheWolfpackWay

Stop relying on your brokerage's brand to bring in clients—it's time to build your own! In this episode, I'll show you how to create a personal brand that sets you apart, attracts the right clients, and grows your real estate business—regardless of which brokerage you're with.We'll cover everything from defining your niche to using social media effectively to showcase who you are. Remember: clients choose you, not your brokerage's logo, so it's essential to stand out by building trust through your personal brand.Key Topics Covered:Why personal branding is more powerful than relying on your brokerage's image.Steps to define and create your personal brand.How to use social media to build and grow your brand.Maintaining consistency and authenticity in your messaging.Why a strong personal brand creates long-term business stability.#PersonalBranding #RealEstateGrowth #BuildYourBrand #GrowYourBusiness #TheWolfpackWay

January 21, 2025, was a once-in-a-lifetime experience as eXp Realty leaders and agents rang the Nasdaq bell, symbolizing the company's bold vision for growth and innovation.

Getting your first deal in real estate can be tough—but Joseph Kattumgal made it happen in just 3 weeks!

Starting your real estate career can feel overwhelming, so how do you know if eXp Realty is the right brokerage for you? In this episode, we'll dive into why eXp Realty is an excellent fit for new agents, breaking down the tools, training, and support that set it apart.From the Fast Start Series and mentor program to the game-changing Fast Cap and Foundation Builder course, eXp Realty provides everything new agents need to succeed in today's competitive market. We'll also explore how equity ownership and cutting-edge technology make this brokerage stand out from the rest.Key Topics Covered:Why eXp Realty is designed to help new agents thrive.Specific tools for success: Fast Start Series, Mentor Program, Fast Cap, and more.How eXp Realty's equity ownership model benefits agents long-term.Who eXp Realty is a good fit for and why.#eXpRealty #NewAgents #RealEstateGrowth #BestBrokerage #TheWolfpackWay

In this episode of The Wolfpack Way, Heather O'Leary shares how she transformed her real estate business by focusing on authenticity and building strong relationships. Instead of chasing leads, Heather created a referral-driven business by being her genuine self—on social media, with clients, and in her community.We'll explore how Heather went from struggling with financial stress to finding balance, growing her client base organically, and loving her business again. If you're tired of chasing leads and want to create lasting client connections, this episode is for you!Key Topics:How Heather overcame early challenges in real estate.The power of coaching and joining the Wolf Pack.Why referrals are better than cold leads for long-term growth.Using authenticity and creativity to stand out on social media.Heather's advice to agents feeling stuck in their business.Chapters:0:00 Introduction1:00 Heather's introduction and background3:00 Early career challenges and mindset struggles6:30 Joining the Wolf Pack and coaching transformation9:20 Building a referral-based business and balancing life13:10 Social media strategy and personal branding16:30 Creative approaches to listings and marketing18:40 Heather's advice for agents feeling stuck21:20 Importance of authenticity in real estate23:00 How to connect with Heather24:20 Final thoughts and upcoming content plansHeather's Contact Info: https://linktr.ee/heathercohomegirl#TheWolfpackWay #RealEstateReferrals #GrowYourBusiness #AuthenticityMatters #ReferralMachine

Are you tired of chasing cold leads and paying for ads that don't convert? Referrals aren't just leads—they're high-trust opportunities that make your life easier and your business more sustainable.We'll talk about how to create strong relationships, add value to your network, and build a business where clients come to you—no more endless lead generation!Key Topics Covered:Why referrals outperform cold leads in real estate.How to build trust-based relationships that result in referrals.Leveraging professional partnerships for consistent, high-quality leads.The power of synergy when clients trust you before you even meet them.#TheWolfpackWay #RealEstateReferrals #GrowYourBusiness #ReferralMarketing #RealEstateTips

In this episode of The Wolfpack Way, I sit down with Nikki Wilson to uncover her unconventional strategy for attracting high-value real estate clients—manifestation. That's right, no cold calls, just mindset and meditation! Nikki shares how she grew her business from scratch by combining hard work, strategic partnerships, and the power of manifestation to land million-dollar deals.Whether you're an agent looking to grow organically or just curious about how mindset can change your real estate game, this conversation is packed with actionable insights.Key Topics Covered:How Nikki started her real estate career from zero and became a top agent.The power of meditation in attracting dream clients.Why strategic partnerships are key to long-term success.How eXp Realty helped her scale without becoming a broker owner.

Are you tired of wasting money on ads that don't convert? In this video, I'll share 3 powerful strategies that helped me grow my real estate business organically—and they can work for you too! Whether you're a new agent or a seasoned pro, these methods will help you build a sustainable business without relying on paid ads.Key Takeaways:How to leverage social proof to gain trust.Why consistent content marketing is the secret to staying top of mind.The smart way to network intentionally and grow faster.Chapters:0:00 Introduction1:30 Strategy 1: Leverage Social Proof4:10 Strategy 2: Content Marketing Consistency7:00 Strategy 3: Networking Intentionally10:00 Wrap-Up + What's Coming Next#RealEstateGrowth #OrganicMarketing #NoAdsNeeded #GrowYourBusiness #2025Strategies

Join us as we sit down with Ashley Bates, a rising star who achieved an incredible milestone: 7 deals in her first 7 months as a realtor. Learn how she followed The Wolfpack Way to turn her dream into reality while navigating a competitive Central Texas market.

Join us as we dive into the incredible journey of Dawn Gonzales—a mom, church leader, and unstoppable force in real estate. Dawn's story is one of resilience, faith, and determination, taking her from being a new agent to earning the Rookie of the Year title, leading as a broker-owner, and ultimately finding fulfillment in both her professional and personal life.

Feeling stuck trying to grow your real estate business on social media? You don't need thousands of followers—you need to connect with the right ones. In thisepisode, I'll teach you how to identify your tribe, serve them consistently, and turn even a small audience into massive results. Ready to build a business you're proud of? Let's dive in.

It's Separation Season! While most agents are coasting through the end of the year, this is the moment when top agents make bold moves to set themselves up for success in 2024. Today, I'm diving into why so many industry leaders are choosing eXp Realty and The Wolfpack.We'll talk about what Separation Season means, why now is the perfect time to pivot, and how eXp Realty is revolutionizing the game for agents everywhere. Plus, I'll share why joining The Wolfpack has been a game-changer for me—and how it can be for you too.$200 Million Mega Team Joins EXP Realty to scale to new heightshttps://expworldholdings.com/press-releases/kris-caldwell-and-200-million-mega-team-join-exp-realty-to-scale-new-heights/Phoenix Real Estate Powerhouse Joshua Smith Joins EXP RealtyPhoenix Real Estate Powerhouse Joshua Smith Joins eXp Realty - eXp World Holdings

Every real estate agent plans their goals—deals, volume, income. But what if there's a better way to win in 2024? In this episode, we're flipping the script from chasing goals to living by daily standards. I'll break down how this shift has transformed my business and the agents I coach. Let's build the habits that create success, one day at a time.

Are you ready to dominate the listing game in 2025?

Are you spending hours planning your real estate business for next year but still feel stuck? Stop wasting time! In this episode, I'll show you the ONE thing you need to do before creating a business plan that actually works.Discover how to uncover your best lead sources, maximize what's already working, and set yourself up for a successful year without the overwhelm. Agents across the country are reaching out weekly to take their business to the next level—don't miss your chance to do the same.

Are You Stuck in the Serial Learning Trap in Real Estate?Serial learners are everywhere in real estate—agents who consume endless content but never implement what they've learned. In this episode, I'll share why this #1 mistake is holding your business back and how to shift from endless consumption to focused action so you can start or scale your real estate business.

With the real estate coaching industry booming, how do you know if you're choosing the right coach—or falling for a scam? In this episode, I'll break down how to determine if you're ready for a coach, the key questions to ask before hiring one, and how to protect yourself from coaches who are more interested in your wallet than your success.Whether you're a seasoned agent or just getting started, this guide will help you make smarter, more confident decisions when it comes to coaching.

Are you stuck in a career that doesn't inspire you? I've been there. In this episode, I share my journey from corrections officer to teacher to becoming a thriving real estate agent. Along the way, I found my true purpose and fulfillment. Learn how I overcame fear, embraced change, and built a life I love.

Discover why the traditional franchise brokerage model no longer keeps pace in today's dynamic real estate market and how cloud-based models like eXp Realty are transforming the industry. In this epsiode, I'll dive into the challenges of traditional brokerages and the limitless opportunities provided by revenue-sharing, global collaboration, and cloud-based systems.

In today's challenging real estate market, with home sales at their lowest pace since 1995, standing out and staying successful requires more than luck—it demands strategy. In this episode, we'll uncover how successful agents stayed ahead by focusing on lead generation and consistency, even during one of the toughest markets in recent history.Discover the power of established lead generation pillars, why shiny object syndrome is holding many agents back, and how the right strategies can help you thrive no matter the market conditions. Learn how self-reflection and goal setting can transform your business and prepare you for the predicted 10% increase in transactions in 2025.If you're a real estate agent looking to:Build a steady flow of leads in ANY market condition,Avoid the common mistakes that derail most agents,Position yourself for long-term success as the market shifts,Then this episode is for you!

Is your brokerage model costing you more than you realize? In this episode, we'll uncover why transaction-fee brokerages may be holding you back from achieving true success in real estate. From hidden costs to limited resources, we'll show you how eXp Realty offers the tools, community, and financial opportunities to build a scalable, sustainable business. Ready to take the leap? Let's chat.

Is changing brokerages the answer to transforming your real estate business? In this episode, we'll break down the misconceptions about what a brokerage switch can (and can't) do for you. I'm sharing my experience—from closing 47 deals a year to 52—and why I learned that productivity follows the agent, not the brokerage. We'll dive into the real reasons to consider a change, including avoiding burnout, building for the future, and finding true value, not just hype. If you're serious about finding a brokerage that aligns with your long-term vision and goals, this one's for you.

Separation season is here! Wondering what that means? While some real estate agents wind down over the holidays, others use this time to set themselves apart and gain momentum for the new year. In this episode, I'm covering three common mistakes realtors make during the holidays—and how you can avoid them to stay on top of your game going into 2025. Don't let these pitfalls hold you back! Learn how to stay active, authentic, and motivated when others are taking time off. Watch now to discover how to finish 2024 strong and set yourself up for a successful new year.

Ready to hit six figures in real estate? This episode lays out a powerful 5-step action plan that any dedicated agent can start implementing today. These are strategies that focus on targeted lead generation, a service-oriented mindset, and strategic partnerships to help you reach your income goals faster. If you're committed to making six figures this year, tune in, take notes, and get ready to elevate your real estate game!In this episode, you'll learn:How to eliminate distractions and focus on lead gen pillars that matterThe mindset shift that turns prospects into clientsKey industry connections that boost your businessSeasonal strategies to stay ahead of the competitionHow to maintain peak performance for consistent growth

This year's eXp Con was unforgettable, filled with powerful Wolfpack experiences, transformative insights from keynote speakers, and an in-depth look at how the eXp model truly supports agents on their path to success. From yacht trips and rooftop parties to thought-provoking talks and a unique wealth-building model, this event was a game-changer!

In this episode, we're breaking down the pivotal announcements from eXp Con 2024 that every eXp Realty agent should know! eXp Realty's latest updates include the all-new eXp University—a revamped platform with essential real estate training, courses like FastCap and Team Mastery, and over 100 hours of on-demand content designed to support agent growth at all levels. Plus, our updated events calendar ensures you're always in the know with local and virtual trainings and exclusive YouTube content.

Are you an agent feeling stuck, waiting for the 'right time' to succeed in real estate? In this episode, we're going through the top 10 habits agents need to stop immediately, inspired by entrepreneur Ed Mylett's advice. From overcoming negative self-talk to expanding your vision, we'll cover real-world applications that will help you break through your blocks and become a top agent in your market. Book a gameplan call to strategize with me on building a business that thrives.

Tired of losing top agents? In this video, we'll break down proven strategies to help brokers and team leads attract, retain, and empower high-performing agents. Learn how to build a sustainable growth structure, incentivize leadership, and create a supportive culture that agents won't want to leave.Ready to dive in? DM me on Instagram or comment 'growth' below to discuss how you can strengthen your team with these key strategies.

Want to know the secrets behind consistent content creation that engages and grows your real estate business? In this episode, I'm breaking down my entire workflow – the exact content creation system that's gotten me to 200 videos and beyond! If you're a realtor looking to maximize your reach on social media and YouTube, this strategy is for you. I'll take you through everything from planning content ideas to filming, editing, and repurposing for Instagram, YouTube, and more.Whether you're struggling to keep up with social media or want to implement a YouTube strategy tailored for realtors, this episode has all the insights to set up a sustainable, efficient process. We'll cover time management, using tools like Trello and Google Drive, and ways to engage your audience with content that positions you as a leader in the real estate market.

Are you looking to streamline your real estate team's operations? In this episode, I'll show you how to leverage AI and video to create scalable Standard Operating Procedures (SOPs) that will save time, ensure consistency, and minimize risk. SOPs are essential for real estate teams and brokerages aiming to grow without losing quality or efficiency.With AI tools like ChatGPT and video recording software, you can easily document processes and provide agents with a consistent, efficient training experience. I'll walk you through how to record tasks, use AI to draft detailed SOPs, and organize everything in a way that's accessible for your whole team.