Behind the Review

Alexander's Patisserie combines traditional culinary technique with innovation to create pastries that delight customers—and sometimes go viral. Chef Shu and Vice President David Brungard share how team culture, quality ingredients, and customer feedback keeps them on a path to success; also, Yelp Elite reviewer Taylor P dishes on the flat croissants that drew her in and why her experience left a lasting impression. Alexander's Patisserie More about the episode Theme Music by Ali Schwartz and Meserole Sound

What is influencer marketing—and how can small businesses use it effectively? Emily Washcovick sits down with Julianne Fraser, founder of Dialogue NYC, to break down the types of influencers, how to build lasting partnerships, and why authenticity and creativity are key. Whether you're just starting or scaling your strategy, this episode is packed with actionable insights to help you grow your brand through partnerships, collaborations and influencer marketing. Dialogue NYC More about the episode Theme Music by Ali Schwartz and Meserole Sound

Fast, reliable service and a commitment to sustainability sets Junkluggers apart from other junk hauling providers. President Justin Waltz shares how responsiveness, customer connection, and eco-friendly practices have fueled the company's growth as a nationwide franchise, while Yelp Elite reviewer Vanessa H. shares how the team's problem-solving professionalism made her move stress-free. Learn how great customer service and community impact can drive business success. junkluggers.com More about the episode Theme Music by Ali Schwartz and Meserole Sound

In this episode of "Behind the Review," we delve into the journey of Justin Twohig, the innovative founder of Venhue, a fine-dining, tasting-menu restaurant in New York City. Justin discusses how he turned the traditional dining experience on its head using AI and a theatrical approach. We also hear from a delighted customer, Brianne, who emphasizes the impact of Venhue's unique community table concept and exceptional service on her memorable birthday celebration. Venhue More about the episode Theme Music by Ali Schwartz and Meserole Sound

Fast responses and honest service is paramount to small business success. Speno's Lawn Care owner Sam Speno shares how clear communication and customer-first practices have helped his business grow organically, while reviewer Holly K. explains why his quick replies and follow-through made her experience one to remember. Learn how responsiveness, transparency, and great reviews work in unison to fuel success in the service industry. More about the episode Theme Music by Ali Schwartz and Meserole Sound

This episode explores the journey of Krista Cole, the visionary owner of Sur Lie, a renowned tapas bar in Portland. Krista shares her insights on identifying market gaps, leveraging team strengths, and implementing effective systems to drive business success. We also hear from satisfied customer Mike, who highlights the importance of exceptional service and how it enhances the dining experience. Tune in to get valuable lessons for small business owners looking to innovate in their communities. More about the episode Theme Music by Ali Schwartz and Meserole Sound

Creativity and connection are brushed onto every visit at Color Me Mine, where painting pottery is only the start. CEO and studio owner Teresa Johnson shares how the franchise blends art and entertainment-based experience to create impact, while Yelp reviewer Vannessa W. reflects on how the welcoming space and attentive staff made her visit a special memory. Whether you're a first-time painter or a seasoned artist, learn how Color Me Mine makes creativity fun, accessible, and unforgettable. Color Me Mine More about the episode Theme Music by Ali Schwartz and Meserole Sound

Small business taxes don't have to be stressful! In this episode, Gusto's Shelly Abril and Holland King share expert insights on small business taxes. From payroll compliance to tax credits that could save you thousands, they break down what business owners need to know to stay prepared year-round and avoid costly mistakes. Tune in for actionable tips to make tax season easier and set your business up for success! Gusto Gusto's hourly paycheck calculator -- Helps business owners determine withholdings and calculate take-home pay for hourly employees. Gusto's Partner Directory -- Helps business owners find experienced accountants and bookkeepers who can help make their lives easier, based on keywords around their industry, preferred type of software, and location. You can also search based on the primary services you need (e.g. auditing, bookkeeping, financial planning, tax preparation, etc.)   Theme Music by Ali Schwartz and Meserole Sound

Nomad Krav Maga is more than your typical gym—it's a hub for empowerment, self-defense, and personal growth. Founded by Shane Langwell and based in Las Vegas, this modern training center fuses elements of traditional Krav Maga, MMA, and law enforcement tactics to provide real-world skills. Yelp reviewer Alfredo S. shares how the program helped his children gain confidence, while Shane explores how Nomad's tailored approach transforms lives. More about the episode Theme Music by Ali Schwartz and Meserole Sound

Host Emily Washcovick sits down with Yelp's Trend Expert, Tara Lewis, to explore the power of Yelp's trend data. Discover how Yelp identifies emerging trends and how businesses can leverage these insights to connect with their communities and enhance their offerings. From the rise of mushroom-infused beverages to the evolution of croissant trends, Tara shares fascinating stories and practical advice for business owners. Tune in to learn how to stay authentic while embracing trends that resonate with your brand. Yelp Trend Tracker More about the episode Theme Music by Ali Schwartz and Meserole Sound

Former guest Shawn Walchef returns to discuss all things digital hospitality. From his BBQ business's journey launching in 2008, and growing to a multi-location restaurant, to his experience creating and growing a media business. Learn his tricks of the trade when it comes to great storytelling, the importance of being digital-first, and the power of persistence. Learn how to overcome your fear of social media and online engagement - leveraging free platforms for your business growth. Cali BBQ Media Theme Music by Ali Schwartz and Meserole Sound

Millers All Day is an all-day brunch spot in Charleston, South Carolina, committed to eliminating toxic work culture in the restaurant industry. Owned by Nate Thurston, this popular destination is celebrated for its farm-to-table ingredients and iconic dishes like biscuits and grits. Yelp elite reviewer Dave B. shares how the restaurant's glowing reviews and authentic Charleston hospitality made his visit memorable. Miller's All Day More about the episode Theme Music by Ali Schwartz and Meserole Sound

Emily sat down with Gary Kusin, a mentor, investor, entrepreneur, and author of "Always Learning." Gary shares his journey from co-founding GameStop to launching Laura Mercier Cosmetics and leading FedEx & Kinko's merger. Hear the lessons and strategies that helped him build global brands and turn around struggling businesses. If you're an aspiring entrepreneur or a seasoned business owner, Gary's insights on leadership, marketing, and innovation are sure to inspire and provide helpful guidance. More about the episode Theme Music by Ali Schwartz and Meserole Sound

Immigrant Food is a celebrated restaurant brand known for its fusion of global flavors and advocacy. Co-founded by Téa Ivanovic, the restaurant is a platform for cultural celebration, where guests can enjoy diverse dishes while supporting immigrant causes. Hear from a local reviewer Jazzy L. on how Immigrant Food's knowledgeable staff and vibrant atmosphere created a standout experience. Explore insights on integrating social causes, maintaining consistency, and assessing customer feedback. Immigrant Food More about the episode Theme Music by Ali Schwartz and Meserole Sound

Rally is more than just a place to play pickleball — it's reshaping the way people connect and unwind. Founded by Barrett Worthington and Meg Charity, this dynamic venue has evolved into a lively social destination in Charlotte, North Carolina. With its vibrant courts, delicious food, and inclusive atmosphere, Rally offers an experience that goes beyond the game. Yelp reviewer Megan highlights how the combination of sports, delectable dining, and authentic hospitality made her visit stand out. Rally More about the episode Theme Music by Ali Schwartz and Meserole Sound

Host Emily Washcovick sits down with Barrett Worthington and Meg Charity to hear the inspiring journey of Rally - a Pickleball and craft cocktail club in North Carolina. This entrepreneurial duo discovered the joys of the game long before it became a trending sensation. And their business transformed the sport into a thriving connection point for fostering community. Hear the story from humble beginnings, to raising millions for their first venue. Rally More about the episode Theme Music by Ali Schwartz and Meserole Sound

Maypop is a beloved coffee and garden shop in Missouri, celebrated for its unique blend of caffeine and greenery. The shop has evolved into a community hub where visitors can enjoy both a cup of coffee and a stroll through a lush nursery. Hear from a local reviewer Angela P. on how Maypop's expert staff and tranquil atmosphere created the perfect birthday. Dig into insights on community building, creative marketing, and amplifying customer feedback with administrative coordinator Julia Valleroy. Maypop More about the episode Theme Music by Ali Schwartz and Meserole Sound

Jonathan and Drew Scott, the renowned Property Brothers, share their entrepreneurial journey from childhood ventures to real estate, development, and ultimately TV! Their authenticity and innovative approach have shaped their success in home renovation and merchandising. Hear about their new show, "Don't Hate Your House," and their commitment to making homes healthier and more affordable. Tune in for valuable insights on marketing, feedback, and embracing social media in today's digital age.

Emily Washcovick sits down with Kevin O'Connor, host of the Emmy-winning "This Old House." Kevin shares insights from his 20+ years of experience with real home improvement professionals on set. Kevin also provides tips on work-life balance, the power of saying no, and the importance of storytelling for small businesses. He also shares valuable advice on collaboration, growth, and navigating reviews. Kevin O'Connor website More about the episode Theme Music by Ali Schwartz and Meserole Sound

In ep. 13 of “Biz Bites," we explore Yelp's Business Resource Hubs, which celebrate diversity and support entrepreneurs of all identities. Discover how attributes like women-owned, Black-owned and LGBTQ+ owned can enhance your business's visibility. And hear highlights from various hubs including the business owner features. Yelp's Diversity Resource Hub Theme Music by Ali Schwartz and Meserole Sound

In ep. 12 of “Biz Bites," we discuss strategies for maximizing the holiday season. Like engaging with customers through social media, creating excitement around holiday offerings, and promoting your hardworking staff. We also dig into how to effectively collaborate with other businesses, participate in local events, and capture more content for promotion you can use year round. Get advice and tips for using the holidays to connect with customers and generate support for your business. A helpful holiday guide for local businesses Theme Music by Ali Schwartz and Meserole Sound

PopUp Bagels isn't just serving up fresh bagels — it's redefining the bagel experience. Founded by Adam Goldberg, this business has grown from a backyard project to a beloved sensation across multiple locations. Known for its innovative flavors, personalized customer interactions, and social media buzz, PopUp Bagels creates a community vibe with every order. Yelp reviewer Amanda also shares how the shop's unique approach and genuine customer service made her visit unforgettable. Pop Up Bagels More about the episode Theme Music by Ali Schwartz and Meserole Sound

Host Emily Washcovick sits down with Adam Goldberg, the founder of Pop Up Bagels. Discover how this at home hobby turned into a nationwide senseation complete with viral cream cheese schmears. Adam shares the origin story of the business, and the shift that drove him to create a unique bagel experience that could scale. Turn in next week to continue the Pop Up story, and hear from reviewer Amanda R.

R House Wynwood is an award-winning eatery in Miami, known for its fabulous brunches. Owners Rocco Carulli and Owen Bale share their journey from a casual fine dining restaurant to a local hotspot for drag performances. Hear from local reviewers, and Yelp Community team members, Diandra L and Farah A, on how R House balances top-notch food, exceptional service, and unforgettable entertainment. Learn lessons on community engagement, grassroots marketing, and the importance of customer feedback. R House Wynwood Theme Music by Ali Schwartz and Meserole Sound

Host Emily Washcovick sits down with Erin Wade, best-selling author, chef, and entrepreneur. Erin shares her journey from being an unhappy lawyer to opening Homeroom, a wildly popular mac & cheese restaurant in Oakland, CA. Hear the lessons Erin learned along the way, and specifically how she built a unique restaurant culture, as well as system for dealing with sexual harassment. Tune in for insights that can help any small business thrive, from Erin's new book, "The Mac and Cheese Millionaire.” Erin Wade More about the episode Theme Music by Ali Schwartz and Meserole Sound

It takes a lot to start a small business, and often, individuals face many barriers along the way. We deep into a common barrier many entrepreneurs face when jumpstarting their small business: a lack of funds. Through interviewing three individuals who have successfully raised money to launch their businesses, we will answer the following questions: How can I raise money for my small business? What tools are out there to help with my money-raising goals? What challenges might I face while doing so? Listen to the Side Hustle to Small Business podcast on Apple Podcasts or Spotify, or visit: entm.ag/hiscox

It takes a lot to start a small business, and often, individuals face many barriers along the way. We deep into a common barrier many entrepreneurs face when jumpstarting their small business: a lack of funds. Through interviewing three individuals who have successfully raised money to launch their businesses, we will answer the following questions: How can I raise money for my small business? What tools are out there to help with my money-raising goals? What challenges might I face while doing so? Listen to the Side Hustle to Small Business podcast on Apple Podcasts or Spotify, or visit: entm.ag/hiscox

Host Emily Washcovick interviews Josh Reeves, CEO and Co-Founder of Gusto. They discuss Gusto's mission to simplify payroll, benefits, and HR management for small businesses. Josh shares his entrepreneurial journey, the importance of customer feedback, and how Gusto leverages technology to support over 300,000 small businesses. Whether you're a business owner or an aspiring entrepreneur, this episode offers valuable insights on enhancing your business operations and customer engagement. Gusto More about the episode Theme Music by Ali Schwartz and Meserole Sound

Host Emily Washcovick interviews Josh Reeves, CEO and Co-Founder of Gusto. They discuss Gusto's mission to simplify payroll, benefits, and HR management for small businesses. Josh shares his entrepreneurial journey, the importance of customer feedback, and how Gusto leverages technology to support over 300,000 small businesses. Whether you're a business owner or an aspiring entrepreneur, this episode offers valuable insights on enhancing your business operations and customer engagement. Gusto More about the episode Theme Music by Ali Schwartz and Meserole Sound

In this episode hear from Tony Gemignani, the mastermind behind Tony's Pizza Napoletana and several other pizza concepts. Tony shares his journey from a single pizzeria to an expansive empire, including fast-casual spots, and franchises. Discover how Tony maintains exceptional customer service across different concepts using strong systems, communication, and leadership. Reviewer Dominic B. provides valuable insights into the power of review responses, and digital marketing. Tony's Pizza Napoletana More about the episode Theme Music by Ali Schwartz and Meserole Sound

In ep. 11 of the "Biz Bites" series, we dive into how services businesses can leverage Yelp to attract and convert leads. Discover impactful features to get your business found, from setting up your service area to selecting the right services offered. Learn tips for optimizing your Yelp profile, responding quickly to job requests, and converting a message or job request on any platform into a paying customer. Yelp tools that help a home services business attract qualified leads 4 tips for turning job requests into sales  

Host Emily Washcovick interviews Amy Jennette, the Integrated Marketing and Product Marketing lead at GoDaddy. Discover how GoDaddy empowers small businesses with digital marketing tools, AI-driven solutions, and SEO strategies. Learn practical tips on building your brand, creating a content calendar, and leveraging customer reviews to enhance your online presence. Whether you're a new entrepreneur or looking to grow your business, this episode offers valuable insights to help you succeed. GoDaddy Resources GoDaddy AI Prompt Library More about the episode Theme Music by Ali Schwartz and Meserole Sound

In ep. 10 of the “Biz Bites'' series, learn from MICHELIN-starred restaurants on Yelp. Highlighting an article by Kristi Lindahl, Emily discusses how these top-tier restaurants utilize Yelp's free tools to boost visibility and attract customers. From high-quality photos and accurate business hours to leveraging amenities and responding to reviews, the episode offers actionable tips for any business. Tune in to discover how to maximize your Yelp presence and enhance customer engagement. More about the episode Theme Music by Ali Schwartz and Meserole Sound

In this rerun of a season 2 favorite, hear how Ben and Jenny McAvoy created Insectek, a pest control business that puts communication and customer service at the forefront. Their efforts have curated life long customers like reviewer Rosie P. Insectek turned her stressful pest encounter into a seamless experience. You'll also hear more from Ben and Jenny about the values that guide their hiring and training processes. Insectek Pest Solutions - Yelp Ads Case Study Insectek Pest Solutions Yelp Page Theme Music by Ali Schwartz and Meserole Sound

In ep. 9 of the “Biz Bites'' series, we talk about online advertising and the options available with Yelp, as well as how to decide if your business should work with a marketing agency. We also cover the available solutions and benefits for marketing agencies that are interested in becoming a part of the Yelp Advertising Partner Program. More about the episode Theme Music by Ali Schwartz and Meserole Sound

In this rerun of a Season 2 favorite, hear from owner Kim Malek on how she expanded her community based ice cream shop to be in markets across the country, all with a local feel. Miami reviewer Diandra shares how Salt & Straw made a splash in FL, and what local collaborations had her excited to visit the business. Also hear great advice for growing and managing a team of employees that reflect your brand and culture, and engage well with customers. Local Business Summit ft. Kim Malek Salt & Straw (Coconut Grove location) More about the episode Theme Music by Ali Schwartz and Meserole Sound

Join host Emily Washcovick as she explores the success behind Black Serum Tattoo with owner Brücius Zylander. In this episode, Brücius shares key takeaways on running a small business: refer clients elsewhere if you don't offer the service they need, create an atmosphere that reflects your mission and values, and ensure your business mirrors the diversity of your community. Learn how great customer service and a meaningful workspace contribute to stellar reviews and long-term success. Black Serum TattooMore about the episode Theme Music by Ali Schwartz and Meserole Sound

Nature's Friends Landscaping isn't just transforming gardens – it's revolutionizing local landscaping services. Founded by Cliff Bressler, this business brings expertise and personalized care to every project. Nature's Friends Landscaping caters to homeowners, offering a range of services from tree work to complete garden makeovers. Loyal customer and Yelp Elite Liz S. also shares how Cliff's reliable, knowledgeable, and responsive approach has exponentially improved her outdoor spaces. Nature's Friends Landscaping More about the episode Theme Music by Ali Schwartz and Meserole Sound

In this episode, Emily Washcovick chats with Rosanne, general manager of Think Greek. From originating as a food truck, to winning the South Beach Wine and Food Fest and the title of the Best Bite in Town, Rosanne shares how innovation and creativity have set Think Greek apart. Learn about their journey to being featured on Food Network's Best Bite in Town, and get insights on embracing opportunities, managing feedback, using social media, and more! Check out out first episode featuring Think Greek More about the episode Theme Music by Ali Schwartz and Meserole Sound

Host Emily Washcovick sits down with Vincent Berretta, co-owner of Tres Lecheria, to discuss their journey from a small bakery to a wholesale supplier for grocery chains. Vincent shares valuable lessons on budgeting, funding, and scaling a business, emphasizing the importance of financial strength for stability and growth. Discover how Tres Lecheria navigated challenges, pivoted during the pandemic, and leveraged customer feedback to zone in product offerings, and expand their market reach Check out our first episode with other Tres Lecheria co-owner Kevin More about the episode Theme Music by Ali Schwartz and Meserole Sound

Guest quotes in this episode from : Adela's Insectek Pest Control Salt & Straw Theme Music by Ali Schwartz and Meserole Sound

Steve's Auto Care in Novato, CA, is more than just a repair shop; it's a testament to honesty and quality in the auto service industry. For years, owner Steve Lite has cultivated a reputation not only for expert vehicle repairs but also a community-focused approach that prioritizes genuine service over quick profits. Yelp reviewer Christine P shares how trust and integrity won her business, and made her a customer for life.

It should come as no surprise that a restaurant called Tattooed Mom is as eclectic as the name implies. Open for 27 years in Philadelphia, Tattooed Mom serves great food for everyone — omnivores, vegetarians, and vegans alike. Owner Robert Perry has built a community-first space by holding as many local events as he can for local activist and creative groups, hosting art shows, poetry nights, all while serving delicious food. Reviewer Al shares his experience and what makes TMOMs review worthy. Tattooed Mom More about the episode Theme Music by Ali Schwartz and Meserole Sound

Powell's City of Books More about the episode Theme Music by Ali Schwartz and Meserole Sound

Bonnie Mauldin has been hustling since she was a kid. At eight years old, she was knocking on doors offering to shovel driveways. After graduation, she entered the medical field, but quickly discovered it was not for her. Now, Bonnie owns two successful businesses, The Mauldin Group and Mauldin Production Company. Having learned a lot along the way, Bonnie shares her tips on changing careers, side hustles, and running multiple businesses. Listen to the Side Hustle to Small Business podcast on Apple Podcasts or Spotify, or visit: entm.ag/hiscox

Erica Spitzley and Cassie Tucker are crazy about two things: marketing and happy hour. So when one happy hour turned into a four-hour conversation about the best and brightest marketing ideas, they knew they had to build a bigger table, so to speak. They created the Marketing Happy Hour podcast, where they have built a community of some of the best minds in marketing to share insights and strategies for businesses of all sizes. In this episode they chat with Behind the Review host Emily. Marketing Happy Hour Podcast Theme Music by Ali Schwartz and Meserole SoundMore about the episode

Chef Priyanka Naik took a very non-traditional route to success as a Food Network Champion. When culinary school didn't align with her vegetarian upbringing, she didn't let that stop her from pursuing her dreams of cooking on TV. Instead, she took a tech job to support her while working on becoming the best vegan chef she could. Her tireless self-promotion and not taking no for an answer landed her a dream chance on the Food Network, a cookbook, and so much more. Chef Priyanka Theme Music by Ali Schwartz and Meserole SoundMore about the episode