Podcast appearances and mentions of joe crisara

Joe Crisara, known as "Uncle Joe" in the trades, went from being $471,000 in debt to building one of the most respected coaching businesses for service contractors. In this episode, Joe, America's Service Sales Coach at Service MVP, shares the hard lessons he learned as a contractor, the moment a customer changed his life, and how tiered pricing transformed his business. If you're tired of running on low margins or struggling to close deals, this is the conversation you've been waiting for. Joe unpacks premium, mid-range, and economy pricing strategies that actually convert - and shows you how to emotionally connect with customers so they want to buy. This one's packed with game-changing insight.Connect With JoeWebsite: https://servicemvp.com/LinkedIn: https://www.linkedin.com/in/joecrisara/ Support Titans of the Trades: If you found this episode insightful, please subscribe, share, and leave a review for Titans of the Trades. Your support goes a long way in helping us bring more impactful discussions your way.

  This week's guest on The Unbeatable Mind is a true, living, breathing example of how success can only come through hard work. Coming from truly humble beginnings, Tommy Mello talks to Mark Divine this week about how he's turned the seemingly innocuous garage door industry into a powerhouse currently set to surpass $100 million EBIDTA.    Tommy shares how he built and scaled his business from the ground up. From mowing lawns as a teenager in Michigan, to hiring top talent and building a world-class team, Tommy reveals the strategies that got him to the position he finds himself in today. He and Mark discuss leveraging equity incentive programs, fostering a culture in which staff can thrive, and Tommy's “build to sell” philosophy.    They also get personal, discussing the ups and downs that come with rapid financial success, learning the art of delegation, and the toll of “the grind.” Tommy gives his candid take on money, legacy, and health routines, and dives into the future of blue-collar work in an AI driven world. All in all, Tommy's insights are valuable for leaders, business owners, or anyone with the drive to build something big.      Key Takeaways:  Building To Sell: Tommy shares his philosophy on structuring business to make them sellable and scalable. His approach to acquisitions, greenfields, and organic growth aim to maximise value for future exits.  The Art of Recruiting: Discover how hiring is about far more than just what's on the resume. Tommy shares why he cares far more about passion and drive than technical skills, and how he can spot “unicorn” talent by paying attention to the little details.  The Power of Delegation: Listen as Tommy dishes on his personal journey of learning to let go. Grinding one hundred percent of the time is unsustainable, so he's learned to build checklists, hire smarter people, and invest in his own growth through coaches and consultants.  Marketing & Growth: Recognize how marketing for both customers and recruiting is the most valuable skill for company leadership.   As an entrepreneur, Tommy Mello has navigated the trenches, initially donning multiple hats – from sales and marketing to accounting and recruitment. However, he realized that sustainable success doesn't demand sacrificing family and friendships with relentless 14-hour shifts; it requires strategic intelligence and building invaluable connections.   So, he embarked on a journey of working smarter, not harder, focusing on cultivating the right networks. In a bid to pay it forward and support fellow home service industry entrepreneurs, he established a vibrant Facebook group. Here, he freely shares his insights and experiences while fostering a community where luminaries like Ken Goodrich, Joe Crisara, Al Levi, and other industry experts contribute their invaluable wisdom spanning branding, social media, and finance.     Tommy's Links:  Website: https://homeserviceexpert.com/  LinkedIn: https://www.linkedin.com/in/tommymello/   Instagram:https://www.instagram.com/officialtommymello/?hl=en   Youtube: https://www.youtube.com/channel/UCHZz8wAvo7GEvDw04C9DDWQ  X: https://x.com/realtommymello?lang=en    Sponsors and Promotions:   Momentous: If you're interested in making a true investment in your health, why not join the best in human performance and be part of the change in raising the bar on supplements. Just go to livemomentous.com and use code DIVINE for 20% off your new routine today.

BlueCollar.CEO –Joe Crisara is the Founder and Service Sales Coach at ServiceMVP, a membership-based community for the home service industry. Widely recognized as “America's Sales Service Coach,” he has more than 40 years of experience training owners, managers, technicians, and sales professionals on business growth.In this episode, Ryan and Joe talk about ethical sales practices.Grab a free copy of Joe's book here: What Should We Do? How To Win Clients, Double Profit & Grow Your Home Service SalesBlue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

Join the Waste No Day! Facebook group: https://bit.ly/3xbqEj0 Follow Waste No Day on YouTube: https://bit.ly/3xlDLhD Joe Crisara is a renowned sales educator, entrepreneur, and author of the Amazon bestseller "What Should We Do?" He is a sales coach and the founder of Service MVP, specializing in teaching home service professionals how to elevate their sales and customer service techniques. In this episode, we talked about value-based pricing, expanding options, diagnosing business problems...

BlueCollar.CEO –Joe Crisara is the Founder and Service Sales Coach at ServiceMVP, a membership-based community for the home service industry. Widely recognized as “America's Sales Service Coach,” he has more than 40 years of experience training owners, managers, technicians, and sales professionals on business growth. In today's episode, Ryan and Joe discuss selling services at a higher value.Blue Collar CEO is a podcast that is all about helping you build a better, more profitable, more sustainable & kick-ass home service business. Join Levergy® CEO Ryan Redding each week who will be joined by industry experts who will break down their success stories and give their best-kept secrets for industry domination. You do not want to miss it! Learn more at https://www.bluecollar.ceo/, or https://www.levergy.io.

Are you ready to grow your trade business with strategies that truly work?

HVAC Masters Of The Hustle would like to welcome Tim Hook into the Hot Seat on episode 299. On this episode Tim is throwing a BIG event this week in Minnilopolis called the HVAC Champion Summit with Joe Crisara, Jdub, Brent Buckley and many many more 1% and top producers in the trades. Check this episode out and find out all the crazyiness that will be happening. If you enjot thi podcast make sure to post a REVIEW, SUBSCRIBE & SHARE!

Curious why your sales might be slipping away? Join Martin & Khalil, with America's service sales coach, Joe Crisara, as they delve into common sales pitfalls and practical tips to boost your game.Time Stamps02:04 - Episode Intro02:57 - Joe's Iconic Sales Failure Story13:58 - Lessons Learned from Sales Failures19:20 - Creating Value and Personalizing Service30:06 - Sales Rhythm and Company Culture33:46 - Importance of Certifications and Safety38:52 - Communicating Value and Differentiation in Sales42:34 - Building Relationships and Closing Sales44:43 - 4 Things to Do to Stop Losing Sales49:00 - Episode Outro & TakeawaysSnippets from the Episode“People are more important than things.” - Joe Crisara“Your ego is not your amigo.” - Joe Crisara“I don't lower the price anymore ever. I'd rather give you more service.” - Joe Crisara“More for the same instead of the same for less.” -Martin Holland“The worst thing I could do to my worst enemy is putting them in the construction business without any training.” - Joe Crisara“You're not going to do things right unless you find out the wrong way first.” - Joe Crisara24 Things Construction Business Owners Need to Successfully Hire & Train an Executive AssistantResourcesCheck out OpenPhoneBuild a Business that Runs without you. Explore our GrowthKits Need Marketing Help? We Recommend BenaliNeed Help with podcast production? We recommend DemandcastMore from Joe CrisaraService MVP websiteJoe Crisara on LinkedInWhat Should We Do?: How to Win Clients, Double Profit & Grow Your Home Service SalesMore from Martin Hollandtheprofitproblem.comannealbc.com   Email MartinMeet With MartinLinkedInFacebookInstagramMore from Khalilbenali.com Email KhalilMeet With KhalilLinkedInFacebookInstagramMore from The Cashflow ContractorSubscribe to our YouTube channelSubscribe to our NewsletterFollow On Social: LinkedIn, Facebook, Instagram, X(formerly Twitter)Visit our websiteEmail The Cashflow Contractor

Joe Crisara was once a home service contractor with a failing business. Deeply in debt, he had zero sales skills and undercharged for everything. He assumed the only way to create higher value was to do the same service everyone else did for a lower price. But when things looked most bleak, Joe had an aha moment. It not only changed his life but also skyrocketed his business. Since then, Joe and Julie, his wife and business partner, have helped thousands of contractors achieve three to five times greater revenue by implementing his transformative Pure Motive Service system. Joe's down-to-earth style and direct approach are based on having personally overcome the same pains, troubles, and struggles that all contractors face—all of which are still very real to him. Joe talks about taking on a leadership role, running a business with your spouse, his latest book, and more!

I firmly believe that sales is the ultimate form of service, and when there is a clearly defined problem that a customer has, it would be negligent not to provide the customer with a proposed solution. The challenge for many sales people and business owners is they often just provide the one solution, removing choice and options. In this episode, I'm joined by America's Services Sales Coach, Joe Crisara, and we delve into his career as a home services contractor, to now working with services contractors around the world on how to unleash sales success in an ethical and transformative way. It is a phenomenal conversation, filled with great ideas and insights that can be applied to any sales situation, business and industry. To connect with Joe, to learn more about him as well as grabbing a free copy of his latest book "What Should We Do?", please go to: LinkedIn - https://www.linkedin.com/in/joecrisara/ Website - https://www.servicemvp.com/ Book - https://book.servicemvp.com/

Ready to really grow? Schedule a meeting now with my team: ⁠⁠go.paintergrowth.com/schedule?el=impactpodcast⁠⁠ I'm super excited to share this amazing conversation with Joe Crisara, founder of Service MVP and author of "What Should We DO? How to Win Clients, Double Profits, and Grow Your Home Service Sales." Today, Joe dives into the science of pricing strategies that can transform your painting business. In this episode we talk about offering tiered pricing options for your clients, Joe's personal journey from $471,000 in debt to building a successful business by perfecting his pricing approach, how small changes like providing on-the-spot scheduling can boost profitability and customer satisfaction. Tune in to learn how these methods can help you book more work, optimize your pricing, and skyrocket your revenue. Grab Joe's Most Recent Book Here: https://www.amazon.com/What-Should-We-Do-Clients-ebook Free training series on Youtube: ⁠⁠⁠⁠https://www.youtube.com/@paintergrowthblueprint⁠⁠⁠⁠ Painter Growth Secrets Facebook group: ⁠⁠⁠⁠https://www.facebook.com/groups/paintergrowth⁠

In the virtual Lemonade Stand, Crystal is joined by the legendary "Uncle Joe" Crisara from Service MVP! They discuss effective sales strategies, the art of persuasion, giving more than taking, and the importance of a coordinated effort between sales and marketing.0:00 - The Power of Value in Sales10:18 - Strategies for Sales Success20:40 - Building Leadership for Sales GrowthIf you'd like to learn more about Joe and Service MVP, you can visit their website and check out one of their free classes - or, you can take advantage of a great new offer! You can get Joe's newest book, What Should We Do?, for free - send an email to joe@servicemvp.com with the subject of "Free Book" to claim your copy. All you have to do is pay shipping and handling - get ready to unlock the secrets of the system!Want some more insight into your marketing? Be sure to check out Juiced, our monthly online coaching session where we talk about all things marketing, branding, strategy, and so much more. From the Yellow Chair listeners get their first month at 50% off - use the code PODCAST at checkout!If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content.Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram.Interested in being a guest on our show? Be sure to contact us today!We'll see you next time, Lemon Heads!

John and Jack welcome Joe Crisara from Service MVP, a mainstay in the home services business. Joe shares his extensive experience spanning 47 years in the trades industry, detailing his journey from a service technician to a successful entrepreneur. He discusses how implementing call by call management and personalized customer service can drastically improve business outcomes. Joe also highlights the importance of using technology like Hatch and Rilla to streamline workflows and enhance customer engagement. Is call by call management the path towards becoming your own Service MVP? Tune in and find out.Turn communication into conversion with Hatch and its AI Agents, ready to handle follow-ups, reminders, email blasts, and more for your home service business. Save employee hours and book more leads with the power of Hatch.Learn More About Hatch HereEpisode Hosts:

Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! www.servicebusinessmastery.com. In this episode, we're thrilled to feature Joe Crisara, America's HVAC, Plumbing & Electrical Contractor "Service Sales Coach"  and author of the impactful book What Should We Do?

Tune in to discover the secrets to winning clients and doubling your profit with expert insights from Joe Crisera.

Unlock the secrets to a successful sales career with Joe Crisara, a home service industry veteran boasting over 47 years of experience! Learn how Joe went from a humble service technician to a business owner and trainer, all while developing the revolutionary Total Immersion Sales Process. Discover why believing in the value of your services is crucial for effective communication and sales, and hear Joe's insights on the power of self-belief and trust in building lasting customer relationships.Ever heard of "commission breath"? Joe addresses the pitfalls of desperation in sales and emphasizes the importance of maintaining integrity and confidence when discussing pricing with clients. Uncover strategies to avoid creating confusion and mistrust by confidently presenting your prices and standing firm. Joe also delves into the ethical implications of price manipulation and the critical role of genuine belief in your product for sustained success.Building trust is paramount, and Joe shares effective communication techniques to establish strong personal connections with clients right from the start. From addressing customers by their preferred names to thoroughly explaining product features and benefits, Joe provides a roadmap for ensuring customer satisfaction and well-informed purchasing decisions. Embrace industry changes, master call-by-call management, and leverage audio learning tools to boost your revenue and professional growth. This episode is packed with invaluable tips and real-life anecdotes, making it a must-listen for anyone in sales or the home service industry!What Should We Do?: How to Win Clients, Double Profit & Grow Your Home Service Sales https://a.co/d/9RFbxFG Support the Show. https://www.audible.com/pd/9-Simple-Steps-to-Sell-More-ht-Audiobook/B0D4SJYD4Q?source_code=ASSORAP0511160006&share_location=library_overflowhttps://www.amazon.com/Simple-Steps-Sell-More-Stereotypes-ebook/dp/B0BRNSFYG6/ref=sr_1_1?crid=1OSB7HX6FQMHS&keywords=corey+berrier&qid=1674232549&sprefix=%2Caps%2C93&sr=8-1https://bit.ly/4bFz4yc https://www.housecallpro.com/successullifehttps://www.facebook.com/corey.berrier https://www.linkedin.com/in/coreysalescoach/

✂️ In this episode, host Chad Perterman welcomes HVAC industry veteran Joe Crisara. With 47 years of experience in HVAC, plumbing, and electrical services, Joe brings a wealth of knowledge and actionable insights. Key topics include the transformative power of mindset in business, the necessity of eliminating ineffective practices, and the importance of prioritizing people over things in in-home service experiences. Learn about Joe's bestselling book, "Service MVP," which serves as an essential playbook for service managers and customer service personnel. The book covers vital subjects such as client connection, system diagnosis, and project management, and it has already impacted over 5,000 professionals. They also discuss the comprehensive coaching programs offered by Service MVP, which have benefited over 33,000 companies across various industries. This episode is a treasure trove of advice for anyone looking to grow their business through continuous learning, effective training, and a people-first approach. Additional Resources Chad on LinkedIn Chad Peterman | CEO | Author Peterman Brothers Website Joe Crisara on LinkedIn Service MVP Book Service MVP coaching More on PeopleForward Network Follow PeopleForward Network on LinkedIn   

Struggling to build a high-performing sales team for your contracting business? Joe Crisara, a Service Sales Coach, shares actionable strategies for recruiting, training, and motivating your team to achieve consistent sales success in the construction industry. Discover how to find the right talent, develop their skills, and foster a winning sales culture.  Tune in and take your contracting business to the next level!

Joe Crisara is a worldwide sales educator, and entrepreneur, and has earned the title of America's Service Sales Coach,  He combines 40 years of contracting experience with strong expertise in performing “Pure Motive Service.” He co-developed a sales educational firm and website for HVAC, plumbing, and electrical service contractors, www.ContractorSelling.com, that helps thousands of owners, managers, service techs, and salespeople in the home service industry. In this episode, we talked about customer services, garage doors, selling strategies…

This week on the show we welcome Joe Crisara, who journeyed from a struggling home service contractor to a beacon of success. Faced with financial turmoil and a lack of sales expertise, Joe's breakthrough moment became the catalyst for turning his fortunes around. Today, as 'Uncle Joe,' he's not just a business owner but a mentor, reshaping the landscape of the home service industry. Through his acclaimed book, "What Should We Do?", he shares invaluable insights, empowering fellow blue-collar workers to transcend limitations and realize their fullest potential.

Long time friend of the podcast Joe Crisara of Service MVP, widely known in the trades as Uncle Joe, is the Blue Collar worlds #1 sales trainer and today joins Eric and Larry to discuss his new book What Should We Do?: How to Win Clients, Double Profit & Grow Your Home Service Sales.What Should We Do? is a down-to-earth primer on persuasion, selling, presentation, and closing. Full of boots-on-the-ground anecdotes and eye-opening insights, it offers a principle-centered system that helps everybody come out on top. Eric, Larry and Joe share stories of the struggles that come with starting a service business but also the importance of doing things right, and they also discuss how Joe's book What Should We Do? is a guide for anyone managing a blue-collar business with steps on how to become a sales superstar! We hope you enjoy our conversation with Uncle Joe and if you like actionable advice, authentic examples, and conversational guidance, go get a copy of Joe's new book, you will love it!TITLE SPONSOR:Super Tech UniversityDramatically improve your team's performance with a system of short daily video lessons training your team in soft skills. When you invest in your team and teach them soft skills, your team can make you more profit. Go to https://supertechu.com/ for more info.  Click here for a discount: https://supertechu.com/register/podcastoffer/.Here is an entrepreneur's story you will relate to.One to One Business Coaching with Eric:Eric has helped many home service business owners grow their companies, 2x, 3, 4x, with his one-to-one coaching sessions. If you want to learn more about coaching with Eric, go to https://supertechu.com/coaching or email him at eric@supertechu.com for a FREE 30-minute Zoom call to discuss your current business needs.SPONSOR: C&R MagazineC&R magazine is the leading periodical in the Cleaning and Restoration industry. Owner and editor Michelle Blevins, has brought printed copies back from the dead to increase reader experience. Go to www.candrmagazine.com to get your free copy sent directly to your home or business.    

HVAC Masters Of The Hustle is excited to put on this Leveling up Webinar Podcast with Joe Cunningham, Dan Antonelli, Drew Cameron, Joe Crisara, Weldon Long & Jdub. There is So much training value in this Podcast that I know it will help you get to the NEXT LEVEL!   If you enjoyed this episode SHARE

Join us on HVAC Revealed as we dive deep into the game-changing world of AI and its role in the HVAC industry with the pioneering mind of Joe Crisara. Uncover the insights transforming service businesses and pushing the possible boundaries.Joe Crisara, known as America's service sales coach, shares his seasoned perspective on the intertwining roles of AI in enhancing learning, managing conflicts, and improving business operations. In our comprehensive discussion, we delve into the critical aspect of timing within the service industry, exploring how AI is poised to dramatically shape our future. We also examine the evolution of Service MVP, highlighting its significance in the ever-changing landscape of the service sector. This conversation offers insightful reflections on the synergy between technological advancements and service excellence.3 Key Takeaways:Integration of AI: Discover how AI provides real-time feedback and coaching to service technicians and its role in diagnosing before pitching products.Growth Mindset: Learn how shifting from ego-driven decisions to a culture of learning and collaboration can dramatically improve business dynamics.Adapting to Change: Understand the critical nature of adopting new technologies and methods, just as we transitioned from Blackberries to iPhones, to stay ahead in a competitive landscape.Joe's expertise isn't just theoretical; it's practical advice that can shape the trajectory of your service business. Whether you're a technician, a manager, or someone keen on where AI is driving our industry, this episode has something for you.Find Joe:Register for Service MVP's True Grit Service Sales Summit: https://www.servicemvp.com/true-gritOn The Web: https://www.servicemvp.com/E-mail: joe@servicemvp.comTikTok: https://www.tiktok.com/@puremotivejoeJoin Our Group: https://www.facebook.com/groups/hvacrevealedPresented By On Purpose Media: https://www.onpurposemedia.ca/For HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662Sponsored By: Chiirp: https://chiirp.com/hssrElite Call: https://elitecall.net

HVAC Masters Of the Hustle would like to welome Joe Crisara back into the Hot Seat on episode 252. This is a Special 2024 New Years Day episode. Today marks a new start and what are byou going to do with it? This is the year for NO excuses and taking full ownership! Find out HOW TO TAKE CONTROL FOR 2024! If you enjoyed this episode or found value please SHARE, Post a review or tell a friend.

In this episode, we have the privilege of hosting Joe Crisara, renowned as America's Service Sales Coach and the owner of Service MVP. We delve into an exciting discussion about his upcoming Service MVP app, set to revolutionize HVAC training. This all-in-one platform will provide comprehensive training resources covering service, sales, management, and office operations, making it a game-changer for industry professionals.During our conversation, we explore the power of permission-based selling at its highest level through two impactful role-play sessions. Joe shares invaluable insights and techniques for establishing rapport, understanding customer needs, and guiding them through a value-driven sales process. It's more than just asking, "What should we do?" – it's about empowering HVAC professionals to excel in their roles and deliver exceptional service to customers.Tune in to this episode to gain valuable knowledge from Joe Crisara and discover how the Service MVP app and permission-based selling can take your HVAC career to new heights. Don't miss this opportunity to unlock your potential and ignite excellence in the HVAC industry.

Find More Episodes on PCA Overdrive: https://www.pcaoverdrive.org/service-legend-pod Become a PCA Member: https://www.pcapainted.org/membership-resources/ In this episode, we're joined by Joe Crisara, America's HVAC, Plumbing & Electrical Contractor "Service Sales Coach." With his unique coaching style and emphasis on trust and exceptional customer service, Joe has made a significant impact in the home service industry. Join us as we explore his journey, principles, and actionable strategies to elevate your sales game and thrive in the business. Tune in to the ServiceLegend Podcast for valuable insights from Joe Crisara, the expert in service sales.

In this episode, we're joined by Joe Crisara, America's HVAC, Plumbing & Electrical Contractor "Service Sales Coach." With his unique coaching style and emphasis on trust and exceptional customer service, Joe has made a significant impact in the home service industry. Join us as we explore his journey, principles, and actionable strategies to elevate your sales game and thrive in the business. Tune in to the ServiceLegend Podcast for valuable insights from Joe Crisara, the expert in service sales. If you want your business to reach new heights, listen in on the Service Legend Podcast today! Join the ServiceLegends Free Facebook Group if you haven't already so you don't miss this amazing story & more awesome content specifically for Concrete Coating & Painting business owners!

This week, we have Uncle Joe Crisara on the podcast! If you're unfamiliar with Uncle Joe, he is America's HVAC, Plumbing & Electrical Contractor "Service Sales Coach" at Service MVP. With over 40 years of experience, he's dedicated to helping HVAC businesses excel and perform at the highest level! In this episode, we will talk about why HVAC businesses should prioritize CSR training, the important advantages of business coaching, and the one question he wishes people would ask him more but they don't!If you're looking to get valuable tips and lessons to apply to your business, then this episode is for YOU! Get your drinks and join the conversation!Predict the future, in terms of running a business, what things do you think will not change in the next 100 years?What do you think most companies are failing at when it comes to the customer experience?Would you recommend that a company prioritize calls to certain comfort advisors in the office, or how would you organize that?Prioritizing calls: If you've got a team of 5 techs and 3 advisors, if there's a tech on a call are they dedicated to those five people, or would you rather the best one take the call?What are your thoughts regarding online pricing transparency for systems?Find Joe :On The Web: https://www.servicemvp.com/pages/become-a-memberOn The Web: https://www.contractorselling.com/Facebook: https://www.facebook.com/WeAreServiceMVPTikTok: https://www.tiktok.com/@puremotivejoeYouTube: https://www.youtube.com/channel/UCTq0afoh8roeYNFEYo_R9FQTwitter: https://twitter.com/JoeCrisaraVia Email: joe@servicemvp.comJoin Our Group: https://www.facebook.com/groups/hvacrevealedPresented By On Purpose Media: https://www.onpurposemedia.caFor HVAC Internet Marketing reach out to us at info@onpurposemedia.ca or 888-428-0662Sponsored By: Chiirp: https://chiirp.com/hssr Profit Rocket: https://callprofitrocket.com 

For whatever reason, many people think 'sales' is a dirty word. This week, we'll discuss how the most successful people in the world know why that couldn't be further from the truth. Join me and Joe Crisara, with Service MVP while we discuss how to change your mindset and give you tools to grow your business at an epic rate! Join me LIVE if you have any questions you'd like to ask, and make sure you click on "Get Reminder" to receive a notification when I go live. To learn more about Joe's business, visit: https://www.contractorselling.com/ To get help starting or growing your landscape lighting business, visit: https://landscapelightingsecrets.com Subscribe to my Youtube channel here:  / landscapelighting...   Subscribe to the Lighting For Profits podcast here: http://lightingforprofits.com Check out Emery Allen's products here: https://emeryallen.com

Joe Crisara, America's Service Sales Coach returns to To The Point to discuss the FUTURE of home services training. Whether you're an HVAC contractor just getting started or a seasoned vet, this is an episode you can't afford to miss!

Learn everything you need to know about Joe Crisara's upcoming True Grit.  Eric and Larry will be in Vegas going through all the training and the escape rooms to hone their skills and learn along with everyone else. Enjoy this episode as Uncle Joe breaks down what we can expect from this awesome event.TITLE SPONSOR: Super Tech University Dramatically improve your teams performance with a system of short daily video lessons, training your team in soft skills.  Your team can make you more profits by teaching them soft skills.  Your team will never leave you for investing in them. See other great podcasts we enjoy on our Blue Collar Nation Podcast Facebook page.SPONSOR: C&R MagazineC&R magazine is the leading periodical in the Cleaning and Restoration industry. Owner and editor, Michelle Blevins, has brought printed copies back from the dead to increase reader experience. Go to www.candrmagazine.com to get your free copy sent directly to your home or business.

Uncle Joe Crisara is America's Service Sales coach! Joe joins Jim Klauck on Bring On Success to discuss the upcoming True Grit 2023 event being held at the Cosmopolitan in Las Vegas, Nevada, March 2nd-4th 2023. Check out this episode to learn why you and your home service team should attend. Tommy Mello from A1 Garage Door Service will be Kick Off Key Note Speaker on the Day!  Ken Goodrich from Goettle Air Conditioning and Plumbing will be speaking as well. Joe has been helping service companies for nearly 45 years and has performed services for companies just like yours.  Like you, Joe suffered frustration & heartbreak, and poured out the blood, sweat & tears it takes to survive. Over time, Joe has learned to change how he did things and was able to get more traction and better results. Joe is here today to help all of us in service businesses thrive!  Not just survive!  Space is limited to only 200 attendees! Click Here To Reserve Your Seat - Service MVP True Grit.   Imagine your business one year from now…   Your office, service, sales, and installation teams delivering that “WOW” experience to every client.   Your team creating customized premium, mid-range, and economy solutions for every customer.   Your team assisting clients to bring every opportunity to the most profitable conclusion   Motivated team members trained to provide the best service possible in every situation.   See high revenue and profit Online reviews filled with 5-star ratings and glowing praise

00:00:00] Corey Berrier: Welcome to the Successful Life Podcast. I'm your host, Corey Berrier, and I am here with Shreya. I mess everybody's name up, Shreya, but I actually think I said your first name right?  [00:00:15] Shreya: You did. Congratulations.  [00:00:18] Corey Berrier: Lu. I usually mess up like Bob's name. Like, I don't know what it is. I don't know what it is. I don't know. [00:00:25] Corey Berrier: But anyway, dude, I'm so glad that you're here. I'm super glad to get into this conversation with you. But first Shreya, tell everybody a little bit about who you are. Whatever you would like to tell them about you and take it. Take  [00:00:39] Shreya: it's away. Awesome. Well, first of all, thanks for having me, Corey, and inviting me on the show. [00:00:44] Shreya: A little bit about me is I work with Joe Crisara at Service mvp. I was in H V A C as a comfort advisor, and he trained me in the field I fell in love with H V A C and operations and processes. So, I started working with him, and now I help companies all around America, Hawaii Canada, and Australia, find solutions to implement processes at their business, reach their goals, and completely change the culture of their company. [00:01:17] Shreya: And it's very rewarding for me. And it is my dream job. So it's a little bit about me. That's  [00:01:22] Corey Berrier: awesome. Yeah. So also I need, and I don't want to steer the conversation too far, but I do wanna congratulate you on it. Being eight years sober. It's a super big deal. Thank you. You're very welcome.  [00:01:36] Shreya: Thank you so much. [00:01:38] Corey Berrier: So you mentioned that you, I assume obviously travel a lot as, as well as work with people all over the club base. You've traveled all around, you implement processes. What would you say is, your favorite thing that you implement as, as far as your processes and or systems go  [00:01:54] Shreya: with processes and systems? [00:01:56] Shreya: I would say the basics of, you'd think that, at most companies they were, there would be some sort of sales process with the technicians or the maintenance techs. There's usually none at all. It's. You know, there's no communications training. They're, you have no idea what they're doing. [00:02:16] Shreya: They're just free-ranging it. So it's the classic benchmark in the home sales process that Joe does. Because the main part of it is one thing called Magic Moments. I don't know if you've heard of that, but it's building the client's self-esteem and a sincere way where you are telling the truth is very important. [00:02:34] Shreya: Because people buy emotionally, you know, and reflecting the, changing the technical into the emotional. So no more ratings and over-technical jargon. It's, you know, this is the effect the system has on your family to keep them a healthy and safe type of thing. So I think the basics of that because once you change [00:02:55] that, It completely changes an entire company. [00:03:00] Shreya: The revenue, the happiness of the employees working there they start to love their jobs because at the end of an appointment, they're, I remember when I started doing it, at the end of every appointment, I was laughing, drinking coffee on the couch with my clients. And I had the best. I loved my job. [00:03:19] Shreya: I started loving people when I started connecting with them in this way. So I hear that a lot from technicians all around America where they get emotional when say when they talk about their job and the people that they meet. So it becomes something a lot more than money, you know? [00:03:39] Corey Berrier: Yeah. Because when money is, you know, when you're thinking about, when you're thinking about the money, you're thinking about, you know, how much the job's worth. , you're missing the point. And ultimately customer knows what you're there for. They know if you're there to charge them a bunch of money that you shouldn't be, they can sense the incongruency in your body language. [00:04:03] Corey Berrier: They can sense the incongruency in your tonality and maybe they don't know that, that they can pick up on those things. In fact, most people don't know that they're picking up on those things. They just know you're not their person. Right. They don't really know why. Right. So it's not Yeah it's not selling. [00:04:23] Corey Berrier: It's interesting cuz when I think when people think about sales, they do think about the slime ball car salesman or the slime ball car salesman. Right. I don't even really think that most car salespeople are slimeballs. I just think that's the adage that has been played in people's minds for so long. [00:04:41] Corey Berrier: Totally. That we have to fight against that. that bs, is part of the reason I love working with people in the trades because they experience the same stuff that salespeople experience. Right. They experience, oh, it's just a plumber. Oh, it's just a whatever, where it's just a sales guy. It's the same thing. [00:05:00] Corey Berrier: Right? Totally. We get truly exactly the same.  [00:05:02] Shreya: Totally.  [00:05:04] Corey Berrier: And so I can relate to, I can relate to that, which is why I love working with contractors. Anyway, I don't know. I got off on a little bit of a tangent there.  [00:05:13] Shreya: That was perfect. mean, it's spot on. It's, is it sales or is it service? It's like this is just great service. [00:05:20] Shreya: Great service, naturally. turns into sales, you know, when you're focusing on the process, on serving those people. I'm a servant when I'm out there on the field to give them custom and relevant solutions for them and their family and giving them the freedom to choose and taking the time to get to know them and just being sincere and pure in my motives. [00:05:43] Shreya: And the result happened to be a lot of money because, the service is so high, you know? [00:05:50] That's right.  [00:05:51] Corey Berrier: And the intention, it, the intentions, everything. And I think it's a lot of what we're talking about here. And it's not about, really the truth of the matter is you really shouldn't have to sell. the product or service. [00:06:01] Corey Berrier: Once you get to the house, you do need to connect with the person. You do need to, and when I say connect with the person, let's be clear. Don't ask 'em, you know what, how the weather is outside that is not connecting with the person. Exactly. That's a filler BS question that everybody knows is just a BS filler question. [00:06:18] Corey Berrier: And so you can ask the sales question, so it's like a dead red flag if you ask a stupid question. So totally. Maybe don't talk as much. Look around and observe and figure out something that actually you can relate to and talk about that. Right. And that's just one example,  [00:06:36] Shreya: but go ahead. [00:06:36] Shreya: Totally. About their children, and their family. That's the easiest one, cuz for me is I really do care about that. That's something I know that if somebody has a family, that's something that I care about. I care about the health and safety of their family, so it's really easy for me to find sincerity there personally. [00:06:55] Shreya: So I go straight to that. Thank you so much for taking the time out your day, taking the day off work to meet with me so that you can make sure that your family is safe and healthy. There should be more people like you out there. That's sincere. You say that to somebody. People have started crying, I swear people have started there because people don't talk to each other like that anymore. [00:07:18] Shreya: That's right. It's shocking to them that somebody would look them in the eyes, say that with all sincerity and make them feel good about themselves. Oh, thank you for appreciating me, kind of thing, and acknowledging that and actually listening to me. It's so sad. How I can tell that's so rare for people in their lives. [00:07:39] Shreya: Whenever I do that by, based on their reaction, I can tell how much they don't get that, you know, and that raises their self-esteem. People with high self-esteem pick better solutions for themselves and their families. That's a scientific fact if I'm gonna pick something cheap, it's because I don't feel like I deserve it the premium one. [00:08:00] Shreya: But if I feel good about myself, it's like, yeah, you know what? We are a good family and I do work really hard. I deserve hospital-grade air in my house. Yeah, I do. You know, it's that simple.  [00:08:12] Corey Berrier: I totally agree. And I believe, and it drives me absolutely nuts when I hear companies that won't, that don't use financing like that is, I think that is the craziest thing. [00:08:23] Corey Berrier: Right. I know, you're like, at the end of the day you're literally, and I'm not saying this from a company standpoint like you're. , you're not providing a service for that customer that truthfully, probably 75% of them are gonna  [00:08:37] Shreya: take. Yep. And that's why your close rates are at 30%, and 20%. Cuz you can only reach [00:08:45] 20% of people with the options that you have. [00:08:48] Shreya: It's not accessible to the masses. So how to increase your close rate is one. You learn how to talk to different types of people, not just the easy ones, but everybody, no matter what their culture, their background, whether they're in a trailer or a mansion, you care about all of them and give them all consistent service. [00:09:08] Shreya: And two, you offer to finance and give them the opportunity to even have the possibility to get the job. As you said, it's most people in America, need payments on an investment like that. Do you know? Absolutely. It's crazy. Still no financing. I most It's crazy.  [00:09:28] Corey Berrier: Yeah. And it's crazy. And what we hear is, well, I don't wanna pay the finance fee. [00:09:31] Corey Berrier: And I'm like, you're already paying credit card fees. What do you mean? Like Is it really that much? Wait a minute, you're making a profit, right? You're making money on the job. Right? So is your, you really wanna just say, screw the finance company and their fee so you don't make more money. That just it does not add up in my  [00:09:48] Shreya: the brain. [00:09:49] Shreya: Also increase the price. If you're offering more service, that's okay. If you're offering that is a service that you started offering at your company to your clients, that's what price is based off of is value of service. Right? If you have 24 7 service now, when you didn't before you raise your prices to meet up to the labor that it takes to do that. [00:10:14] Shreya: that, that's totally okay. That's totally ethical to do. You just pay for it. The client pays for the service to have the payments. That's,  [00:10:24] Corey Berrier: and they're happy to pay for good service because they know the good service. They don't have to worry about that. It's just like you have, you pay car insurance, so you don't have to worry about if you get into a rat. [00:10:34] Corey Berrier: Granted, most states make you pay it, but even if they didn't, most of us would have car insurance because we don't wanna have to pay for our car if we wreck it. It's the same  [00:10:42] Shreya: thing. Exactly. It's the same, it's peace of mind. Yep.  [00:10:46] Corey Berrier: Yeah, absolutely. It's a hundred percent and time. Alright, so I want you to walk me through one of the things that I want you to walk me through is your call by call process like [00:10:58] Corey Berrier: Yeah. Here's what I wanna understand. I want to understand how it works. In the house, walk me through. Okay, so you've got a comfort advisor. He has a group of technicians under hi underneath him that hopefully are working well together. How does that look when the technician gets to the house and at what point do you pipe in through, I'm assuming Zoom. [00:11:19] Corey Berrier: does that work? Can you walk me through that?  [00:11:22] Shreya: Yep. Great question. I like this question cuz it's the perspective of when they're in the house which is what, I don't get asked that a lot, but it's an important question to picture what it's gonna look like. So the technician goes in the home and the technicians and the customer's point of view, it's [00:11:40] just like normal, right? [00:11:41] Shreya: He's going through his his process, asking his questions, doing his diagnosis, most importantly, building his relationship, spending the time with that client, right? And this whole time, a call by call manager. A call by call coach, a quality control manager. Everyone has a different name, they wanna use, but whatever is on the backend, right? [00:12:06] Shreya: Actually in an. On let's say service tighten for example, just because that's a good example cuz that's the best I've seen in how to use it because you could watch everything happen in real time on there. So one is the technician is checking in with the quality control manager. They know on their list of calls with all these technicians, which ones are like most likely to be turnovers, right? [00:12:30] Shreya: So he's prepared for that in advance. Also, they're communicating with him throughout the call to update the quality control manager. So when it gets to the point of offering solutions, repair solutions is when you would find out it's a turnover or not. So our process specifically is the client. [00:12:52] Shreya: The whole point of it is with the technician, they get a lot of commitments on replacement before they turn it over. It's not, I just wanna see some options. I don't know. It's not that it's, they're saying no to the repairs. And actually when I was doing it, they were saying yes to replacement before they saw the options. [00:13:12] Shreya: Yes, I wanna go ahead and replace it. When can we get it done? Well, whoa. Well let's look at the options first and make sure that we have something. We're almost like slowing them down, right? That's why I believe in process because when they communicate in a certain way, that is the result. [00:13:27] Shreya: Scientifically, psychologically, they're selling themselves, right? We're not trying to convince them to do anything. So when it comes for the turnover, he builds more scarcity calls in the call and says, Hey, I know you're really busy. , but I have this client here, you know Corey, and oh my gosh, he's such a cool guy. [00:13:46] Shreya: They do a magic moment right there, you know, while they're introducing them. It's so beautiful. I love this process. And then they, once they agree to it we hop on Zoom and I do a Zoom presentation of the options while the tech technician is sitting there still with the client, because they're the one that built the most rapport. [00:14:04] Shreya: They need to be there the entire time. And you know what's funny is what happens when the technician does it right? I know if they did it right or not. When they look over to the client looks over to the technician and asks them, which one should I choose? , yes. It was consistent, like my best. [00:14:26] Shreya: What that I knew were tight on the process and he's whatever's best for you and your family because we're at the, we're not pick the premium, no, [00:14:35] whatever's best for you and your family. You know what's best for you and your family, you know what I mean? Statistically, they're gonna pick mid plus or premium. [00:14:43] Shreya: That's just the statistics of what they usually pick with this sort of process. And so the, basically, the point of this process is two things. One is you are a sales coach to a group of technicians. It's not enough to anymore, this is the pass. We have technology. We don't need to oh, this guy isn't doing the process, or he is doing something wrong on his option sheets. [00:15:05] Shreya: Let's hold the training next week. , that's how it is Now with call by call, it's no, we're correcting it and we're training while you're building them before they're even shown to the client to eliminate the possibility of the job being done wrong in the first place. It's better service for the technicians and for the company and for the client because it's faster and more efficient. [00:15:31] Shreya: It, they're not spending hours longer waiting for that comfort advisor to come out. And then the other thing, it's scalable. So I can close five to six calls a day more, you know, is I can do that all day. If I'm going out to each individual house, I usually did, you know, three or four calls a day type of thing. [00:15:51] Shreya: It would take a really long time. So one better communication with the team. Instant and constant sales training and a scalable process to where you can close a lot of different calls every day. It save on gas and overhead. It's one of my favorite processes for sure. So you  [00:16:11] Corey Berrier: have That's, that was great explanation by the way. [00:16:16] Shreya: Okay. I was hoping I, like you get ,  [00:16:18] Corey Berrier: you no, you did great. You did great. So essentially you, this is one, one of the things that drives me the most nuts is, I know, and I don't know the exact percentage, but you might of what? I'm gonna say it's probably 70% that once that service technician, the way it used to be, once that service technician left the house and there's a two, a three, a four or five hour gap between the selling technician to getting there, to get there. [00:16:47] Corey Berrier: I'm pretty sure it's around a 70% chance that you're not gonna sell that customer. Oh, yeah. Once that technician leaves. So it always bothered me that process always it is the most backward thing to me I've ever seen. I don't understand. I don't get it. I don't, and I guess it processes Correctly. [00:17:08] Corey Berrier: Like what you're telling me it makes so much sense, right? It correct. I, it, I can't believe that everybody's not doing this, but. Say I don't know why.  [00:17:19] Shreya: I don't know why they're, I know why it's been secret. To be fair, this has been a process that has been mastered by, some of the most respected companies in the trades, [00:17:30] right? [00:17:30] Shreya: It's something though that has been always very mysterious to people. There's not a lot of content and training about it because I think that, you know, maybe it's it was just secret is this is the thing that we like to do, that we scaled with. But thank I, I mean, thank God the culture now and the trades is about sharing, you know, it's about this works for us and there's enough for everybody, so here you go. [00:17:53] Shreya: And so we're starting to see that a lot more now, I think in the last couple of years, which is why people know about it.  [00:18:01] Corey Berrier: That makes sense. So let me ask you this, I wanna go back real quick. So when the service technician, do, they always jump on Zoom most of  [00:18:08] Shreya: the time. The quality control manager, and the call-by-call manager. [00:18:13] Shreya: Yeah. With the customer. Yeah. Yeah. That's, that is essentially the goal to get to. But some people start out with how I started out. I was still doing it in person. I just, basically, we had a performance group and I had better communication with the technicians or I go with them on the whole call if I don't have any calls myself. [00:18:34] Shreya: If it's the slow season, I'm not at a call and riding in the truck with a technician. There's no excuse. I should not be sitting around in my truck or at the office. I got told off by Joe about that. I was like, I don't, they're not giving me any calls and it's so slow. And he gets off your ass. [00:18:53] Shreya: Why aren't you? There are clients. So nobody on your team is on an appointment right now. And he had me go to every single call throughout the whole day late at night. I mean, with the technicians to be a real part of the team, give real service to them. It's crazy. And let  [00:19:11] Corey Berrier: I ask you the side, the byproduct of that is you built an unbelievable relationship with every technician that you  [00:19:20] Shreya: rode with. [00:19:21] Shreya: Oh my gosh. was like, yeah, it's where I, anything I needed that's a leader too, is that's what I learned about leadership, because, you know, I think about I was a 20-year-old woman. Running the team of technicians in my first year of H V A C. Like they're . That's pretty, I had to . Yeah, . So they're like, who do you think you are telling us what to do is ju you know, all those pro. [00:19:49] Shreya: That's the reason why I earned my respect to them, to where it came to a point where I could tell them anything that I needed. And they're like, yes, sir. I mean, they're like little soldiers kind of thing. So, and there was no issues with culture or getting them to do what I really needed them to do because I learned how to communicate and be a true leader and do everything I'm asking them to do and realize that leadership is, I'm a servant to these guys. [00:20:15] Shreya: I'm here to service them. I'm here to, you know, make sure that they do the best they can. Any mistakes they make is my responsibility and it's [00:20:25] on me. That is what I learned about leadership from Joe.  [00:20:29] Corey Berrier: That. And that is, oh, I agree with that wholeheartedly. So also it gives you the opportunity to really listen to what they're saying about it, it doesn't even have to do with work. [00:20:41] Corey Berrier: Right. In fact, that's where you really win that person over the confident person in you. Yeah. Is by taking the time and listening to whatever maybe they have going on. And maybe you don't care, maybe you could care less what it is, doesn't matter. But as long as you're listening and you're paying attention and responding accordingly lots of times people just want somebody to listen to them. [00:21:03] Shreya: Yeah. Yeah, cuz it gets shut down. You know, they don't, they're, or they're scared to communicate the truth. I'm like, what's really going on? Do you know what's really going on? You could talk to me. And they're open about it and they feel comfortable and because of that, I could also hold them more accountable. [00:21:21] Shreya: And they don't get offended or sensitive. They know because they know my intentions are to help them and that usually what they do, what I need them to do to help them, they benefit from it. It's always about that, you know? So that's what they start to build that trust. Cuz they have evidence that every time, I'm like, Hey, you know, we're gonna do this cuz it's better service and just trust me on this. [00:21:46] Shreya: Just try it a couple of times. That's all I'm asking. They try it, it works, it, you know, the proof of it working. And then the more that happens, the more that they're coming up to me and asking me what to do. They're asking me for more training. They're saying, we wanna go to total immersion, you know? [00:22:06] Shreya: Well,  [00:22:06] Corey Berrier: I bet you also are the first to say, I made a mistake.  [00:22:11] Shreya: Yes. Which is hard. I mean, that was really hard. It is hard. That was a really hard one because I'm not like naturally the most humble person. That's my. No. So the, it's the hardest part is yeah, learning, humility, and leadership and being like, you know what? [00:22:31] Shreya: Ugh, you, you can't do that cuz I didn't train you correctly. This is on me. It was really hard to start doing that. But the more I started to do it and the reactions I would get, I was like it started to just make me feel really good. And I enjoyed it, but it's always very difficult at first. [00:22:48] Corey Berrier: You and I both have had some similar experiences in our life that have prepared us. to recognize these things, to recognize when, and I'll savor me when my ego is taken over when Corey wants to make the decision. Or I want my outcome, or I won't fill in the blank. And when that happens and I'm not thinking about other people, things go sideways for me. [00:23:16] Shreya: Absolutely.  [00:23:17] Corey Berrier: And we learned, for me, I've had to learn a [00:23:20] lot of hard lessons. I still learn hard lessons, but I'll tell you one thing that, that I am grateful for is for the ability to be able to recognize when things are my. And because it's not always been that way. It's not, I've not always taken responsibility. [00:23:38] Corey Berrier: In fact, most of my life I didn't take responsibility until about 13 and a half years  [00:23:43] Shreya: ago. Yeah, specifically 13 and a half years ago, .  [00:23:48] Corey Berrier: Yeah. And it wasn't necessarily my choice. Like it was a choice, but it wasn't a want Mitchells.  [00:23:53] Shreya: An illusion of choice. You, it's it's this or, you know, [00:23:57] Shreya: Yeah. Complete this thing that's unthinkable. Yeah. Yeah. You have to at a certain point.  [00:24:01] Corey Berrier: We already mentioned that you're eight years sober, so I got, I want to ask you I wanna say again, that's such a big deal. It gets to be a lesser of a big deal as the years rack up. [00:24:10] Corey Berrier: But what, you know, can you just maybe take us through a little bit of that story? Cuz I know nothing about the story at all, so I'd love for you to take it, whatever you're comfortable with sharing. I'd  [00:24:22] Shreya: love to hear it. . Yeah. Yeah, that's absolutely fine. I definitely, I've shared a little bit about it. [00:24:28] Shreya: Like I, I did impulsively on stage at Profit Rocket because I really wanted them to understand the depth in what we do. It's not just, oh, I make a bunch of, no, this is this is something very deep what we do. It seems like it's not surface level. And I just wanted them to know and tell the truth to them that, you know, like I've been homeless in my life. [00:24:51] Shreya: I've been a drug addict in my life, you know? I had terrible relationships with everybody I knew. I, and I was gonna die at a certain point, where my dad was planning my funeral. That. That's what happened. And that's important to know is people kept saying, you should share a little bit about that. [00:25:11] Shreya: And I was like, oh, it's just it's dramatic and it's shocking. So I just feel weird. Oh, by the way I was a drug addict for most of my life and I almost died. I was homeless. And then, you know, and then I found refuge in in service, in spiritual practices, God, for me personally. [00:25:35] Shreya: And in a complete lifestyle change, basically. Just like what you talked about, it was, I had two choices is I'm gonna die, and I've always been full of excuses and blaming everybody. For all of my problems. And I it was almost like a spiritual experience in a way where I all of a sudden something happened where I was like, oh my gosh, I am, I'm either gonna die or there's I had hope. [00:26:05] Shreya: For some reason that I could change my life because I met a couple of people that have done it. That's the only reason is my mom is the same way as [00:26:15] me, right? She had been a, an alcoholic and drug addict her whole life, and she went to jail and she left us, you know, at a young age and all of that. And she got sober and visited me and just, and shared. [00:26:30] Shreya: Her experience with me about how she changed her entire life and she's devoted her life to service and helping people and working and contributing to society and all of those things. And I followed her footsteps, basically. I got a chance and I took the chance very seriously, like my life depended on it, and really have been doing that ever since, for eight years straight without any vacations. [00:26:56] Shreya: It's a lot of hard work for me to stay diligent about what I do, which it's all self-development is, no matter how tired I am, is I just, I believe that service is the purpose of my life especially when I'm out there, you know, not at work, not getting paid for it, just to do it. [00:27:17] Shreya: That's how I've stayed sober. I could say that's the most important thing and how I've stayed sober is relationships with people and trying just to be as unselfish as I possibly can over the last eight years, you know? So it's hard. It's hard cuz it's so natural. It like naturally comes up. [00:27:40] Shreya: Selfishness, self-centeredness. Fear is big, you know, and I have to basically have faith that I just tell myself, Hey, I've had proof in evidence in the past throughout the eight years that everything turns out okay as long as I do the right thing and I don't mess it up, . And I just think back to that and then I'm like, okay, let's just keep going then  [00:28:08] Corey Berrier: and you're, you are right. [00:28:09] Corey Berrier: You're absolutely right. So interestingly, you said something interesting, you said, well, as long as we don't get in the way, and as long as we don't try to control things, so I'll share this is a, I can't share a ton of detail about it, but you'll get the context of it. Let's just say over the last 35, 40 days, this shit I'm getting ready to tell you has happened. [00:28:31] Corey Berrier: So I've been trying to get my daughter, she's not biologically my daughter, but I've raised her since she was four. So she's basically, she's my kid, right? . And we got a call from C P S. Yep. And Bobby, obviously I didn't have anything to do with me or I wouldn't be sitting here telling you that. [00:28:49] Corey Berrier: Probably, yeah. . So anyway, it has something to do with her her biological dad and I can't get into too much of it cuz it gets into slander and all that shit and whatever. Sure. Yeah, but here's the point of me bringing that up is that I've tried to, to, and the word control is well, control is [00:29:10] appropriate in this situation. [00:29:11] Corey Berrier: Not control, like control every move of somebody. That's not the control I'm talking about. Just right. Trying to get things to fit the way I need 'em to fit or the way I think they need to fit so they turn out the way they need to turn out later in life. My daughter I'm talking about here, right? [00:29:28] Corey Berrier: In other words like discipline and so on and so forth. And it's been challenging. And the reason it's been challenging is cuz I got away from the relationships that you and I just talked about. I got away from that place that you and I that where we got sober. And. until these, there was a slew of other things that happened in the midst of all of this garbage with him. [00:29:52] Corey Berrier: And so a lot of stuff has been uncovered and the reason it's been uncovered is because I finally I thought I was gonna lose my mind and so I, I literally didn't have any other choice than just to ask God to fix it, to ask God to show my wife the things that I needed her to see so I could not think I'm losing my mind because it's felt like I've been also have h adhd. [00:30:18] Corey Berrier: So there sometimes there are lots of times shred that I can see five or six steps ahead lots of times. And this is why I'm really good at what I do, because I know when you're getting ready to make a dumb mistake. Right. I just know I may not be able to tell you exactly how you're getting ready to make it, but I know if you make this move. [00:30:38] Corey Berrier: It's gonna go sideways. If you make this move, it's gonna go right. Yeah. And so the same experience a absolutely right? Yeah. And it's, you can't you can't teach that. You can't teach experience and exactly. Not a right. So, so I had to just thank God that I got back into where our relationships are, the relationships that we're talking about, because it has given me a it's given me a new outlook on how to go about things because I've been playing God. [00:31:12] Corey Berrier: Yeah. And my way doesn't work. . You would think I would know that by now, . But clearly  [00:31:17] Shreya: not. I'm always back and forth on it too. . It's that's why it's work. I mean, it's real work. It's not just, I've decided this and it's like this forever. It's on a daily basis. I have to ask myself certain questions like, how important is this life to me and how much work am I gonna put into keeping it? [00:31:38] Shreya: is, the reality is, would I be willing to give away all of the things that this life has given me in order to keep? It actually has to be the question for me, because sure, that's not the case. It's, you know, it's not the case. I don't have to give up my career, my car, all my nice things that I got, you know, all the cool stuff. [00:32:00] Shreya: But if it came down to it, I would, in a heartbeat, I would in a [00:32:05] heartbeat, . And anytime that the question is, no, I wouldn't, there's a problem is my motives aren't right. I probably don't feel very good. I don't quite like people that much in that moment. You know this, and I'm ungrateful for everything that I've gotten. [00:32:20] Shreya: And there's no poison, like un like in gratitude. That's right for drinks, it's poison. And that's what, anytime I feel bad or anything, or I'm frustrated, it's, I'm ungrateful. I'm just I'm really, sometimes it's very, it goes down to very simple things like you said. It's well, you just, I just gotta trust God right now. [00:32:41] Shreya: That's it. Let it go and trust God because this is not something that I can manage. There's a lot of things I can do, and I take action when I can and when I should. And the rest of it I have to, you know, trust that something bigger than me is gonna take care of it. And whatever way that it does that is the right thing. [00:33:06] Shreya: Yes. Is it's, that's hard. That's real faith because you don't know what it's gonna be. . And  [00:33:14] Corey Berrier: that's the thing though. And it's, and that's just it, right? For people like you and me, we want to know the end result. Yesterday.  [00:33:22] Shreya: Oh yeah. . Right? That's why I love processes and operations so much because they're all like formulas where if you do this, you get this result. [00:33:34] Shreya: It makes me feel so safe inside. I'm like, ah. It's always the same no matter what, where your company is. What kind of people you, no, seriously. It's almost like insane that I see all these different companies from these different places that they all think they're different. we're different. Here's why. [00:33:52] Shreya: and we're different than human psychology and science, right? . And as soon as it's implemented, it's like surprise. It's the same as as everyone else, and there's a lot of comfort in that. I think that's a big reason why I like it. It's so predictable. You know, I think,  [00:34:11] Corey Berrier: yeah, I think a lot of the reason that people stay in the same, doing the same shit over and over is because, and I'm sure you'll agree with this, a lot of the people that we work with or our clients, their dad handed their business down or their grandpa handed their business down and grandpa told dad, this is how we do shit. [00:34:30] Corey Berrier: Dad told you this is how we do shit. And you're still doing shit. Grandpa did it.  [00:34:34] Shreya: Right? Right, exactly. Yeah, because that's  [00:34:38] Corey Berrier: how granddad did it. Granddad's been gone, dude. He's 150 years old.  [00:34:44] Shreya: Right. And that might have worked back in the day one and two, if anything, back in the day, probably the service. [00:34:52] Shreya: Was even better. Like maybe, I don't know. That probably I could imagine that back in the day, two [00:35:00] generations ago, it was, you know, with hospitality and kindness, no cell phones, no social media you know, maybe service was 10 times better than the grand  [00:35:12] Corey Berrier: zero generation zero doubt. It was 10  [00:35:15] Shreya: times better. [00:35:16] Shreya: I've never thought about that before.  [00:35:17] Corey Berrier: Interesting. Well, so I, you know, I don't know how old you are, nor am I asking, but, so I'll be 45 years old in March. And like I re I'm not that old. At least I don't, he myself as that old. But I remember, like I grew up, also grew up in Mayberry, so that probably doesn't help this case. [00:35:33] Corey Berrier: You, you may not even know what Mayberry do you know what I say Mayberry. Oh my god. The Andy gr Have you ever heard of the and Andy Griffith show?  [00:35:41] Shreya: Yeah. Yeah. That's Mayberry. Oh, okay. That's where you're from? Yeah,  [00:35:47] Corey Berrier: that's where I'm from. . Yeah, I know. So why did I say that? Why did I tell you that? What would I just say before that? [00:35:54] Corey Berrier: Adhd. Sometimes that happens. What was I just saying before that ,  [00:35:58] Shreya: we were talking about service and where you grew up.  [00:36:01] Corey Berrier: Oh yeah. Yeah. So yeah, so there was like a little convenience store right at the corner and like we would go in there and you know, talk to the owner and hang out and yeah, it was exactly like you would picture it was 35 years ago. [00:36:15] Corey Berrier: Like totally you know, there was no credit, like people had credit cards, but like the store would just say, oh, you don't have the money. Yeah, just get us. So when you come  [00:36:23] Shreya: back, you just pay because we know your parents and we know your family and we see you every day. And yeah, it's the anti-social nature today is why, I mean, programs like ours exist is like people don't know how to talk to people. [00:36:40] Shreya: People don't know how to display and express emotion is terrifying to them. That's what we teach people to do. And it's funny, once they do that it changes their life. I've seen people cry when they graduate, total immersion because it's much deeper than that and they don't even know it. It's not just about HVAC and talking to clients. [00:37:03] Shreya: It's a lot deeper than that. It's how you talk to your wife, your children, your family. , you know how you communicate with them and let them know that and reassure them that you love them and you care for them. And here's why. And how could I be of service of you to you and how could I actually listen to you when I get home? [00:37:25] Shreya: These moments, these relationships make up their life, right? The most important people in their lives. That's why people cry because they realize that, oh my gosh, this is how I should be talking to my wife. And then they start to think about the ways that they talk about their wife now, or talk to their wife now and maybe they ignore half the stuff she says and they're on their phone for three hours when they get home and they haven't seen her [00:37:55] cuz they've been working three days. [00:37:57] Shreya: That's a reality. And I relate to that too. That's how I know . I relate to that. Well, guess what?  [00:38:03] Corey Berrier: If you don't have somebody at home that can help you, you can't work three days straight. So that's like your biggest team member should be like, who, if you wanna call partner or wife, whatever it is. [00:38:15] Corey Berrier: Totally. Look I couldn't do the things that I do without my life. And I know most business owners couldn't do the things they do without their life. Exactly. I have a question. So I, I wonder if part of that reason when you just said that, you said they realize when they graduate they realize these things and these things are clicking. [00:38:34] Corey Berrier: I wonder if it's also because this is the first time that they've ever invested in themselves and maybe that investment in themselves has maybe gained some value in their own mind.  [00:38:48] Shreya: that is, yeah, that's perfect. Because we do have people, technicians that pay out of pocket to go to the training a lot that are that committed. [00:38:56] Shreya: They coworker, the introduction I had, he paid out of pocket three times to go to three se separate Joe Cera trainings. And he made large investments from his personal, and if anything, that's even better than the company paying for it because of what you said is they're gonna use it, they're gonna savor every moment of that because they made the investment in it themselves. [00:39:21] Shreya: So they're committed to it. It's not some free ride that they get, you know, that they're gonna take advantage or take for granted. But if they pay for it, they're more likely they outperform everybody in the class when they pay for it. So. That's funny you said that cuz we've talked about that a lot. [00:39:39] Corey Berrier: It's really true. Think about the kid that gets a full ride scholarship, and I don't mean every kid to college. Yeah. Or the kid that bust his ass or ass and make and goes through school and they have to pay for it themselves. It's a different person  [00:39:52] Shreya: coming outta that college. Oh my gosh. And you know, there's so many books on this. [00:39:55] Shreya: Like even like the classic where I learned this for the first time was thinking grow Rich. This blew my mind when he talked about how, this is just from his words, not a quote, but how, you know, rich kids have a disadvantage in the market that is a handicap. And I'm like reading it like, what are you talking, you know? [00:40:17] Shreya: I was like, what is this? Right. Full, right. and I continue, oh my god. Business is supply and demand. Right? You need to know what people need and they want, but if you never needed or wanted anything in your life, and you're disconnected from society because you're sheltered. You don't need or want, you have everything you could ever want or need. [00:40:44] Shreya: You can't understand business the same way that people that are a part of [00:40:50] that group, they know what people need or want. And that's why. And it's an advantage to, to be someone that is needed and wanted, you know, and starved like that is an advantage. Even on Shark Tank some of the billionaires on there and they won't invest in people that grew up a little too privileged. [00:41:15] Shreya: I heard them talk about that recently too. And say the same perspective of, because, you know, they think that they might know everything. And they didn't put the elbow grease into it. And there needs to be humility if I'm gonna work with somebody that's willing to learn and puts the work in, but doesn't throw money at the problems type of thing. [00:41:33] Shreya: So I mean, a little it's just, you know, what I've read and it's helped me through not feeling bad for myself if I wasn't set up a certain way. So I think it's a positive thing for people like that that, oh, well I didn't get this. That's why I'm not there. I didn't get help. That's why I'm not more successful. [00:41:51] Shreya: But if I had it, I would be way more successful. That mindset is poison. Once again. It's absolute poison and it's bull. It's just not true. It's  [00:42:02] Corey Berrier: not true. And you know, you can't believe everything you think.  [00:42:07] Shreya: Right. That's, yeah, absolutely. dude. But literally dangerous.  [00:42:12] Corey Berrier: Literally it really is, I mean if you think about, I'll just take a simple example. [00:42:16] Corey Berrier: Depending on I don't watch the news, but depending on if you do watch the news or which channel you're watching will depend on how you're thinking. Right? And that's the point of the news. It's not to inform you, it's so you'll  [00:42:28] Shreya: be informed of thinking fear-based thinking. Yeah. Fear-based poison, worst thing at fear-based thinking, all of those things will happen. [00:42:36] Shreya: Like I, I mean, I swear my mom is I have an example of this in my life. My mom is the most fearless person I've ever met, almost to an extreme where it's scary . And that's how I see her. Oh my gosh. Right? My dad is very overly. Fear, fearful person, you know, is like always, oh my God, what if I get cancer? [00:42:58] Shreya: What if you get cancer? Ah, you know, that sort of thing. So I've watched them my whole life and I feel like, you know, my mom, nothing ever happens to her. That's right. Nobody, you know, she's almost careless and nothing ever happens to her though that it matters because she just doesn't think about it. [00:43:19] Shreya: Which sounds So, look at the shit we've done. Look at what we've done. Yeah. But we've been fearless.  [00:43:26] Corey Berrier: Right. But we've done, yeah. I've done extremely fearless shit that I definitely, oh, me too. Should , right? Like our fearless stuff is pills in comparison to what? Like normal people don't really know. Like stuff that we've gone through. [00:43:40] Shreya: Yeah. For legal reasons. I'm not gonna talk about it on this show. . Hundred [00:43:45] percent .  [00:43:45] Corey Berrier: I'm totally cool with that, but I'll tell you a really funny story. Alright. So, and I don't know these two I know them now, but, alright. So I was in Vegas, this is one of the craziest stories that I had During my craziness, I moved out to Vegas with a bunch of cocaine, right? [00:44:01] Corey Berrier: Yeah. I got out to Vegas, I went out on a train and I met the, I went out a train, took me five days to get there, which was the most ridiculous thing ever. I get out there and I'm I meet this guy from the east coast and he bring, he, he asked me if I wanna do a line with him. So I said, yeah, of course. [00:44:17] Corey Berrier: Well, it was crystal meth and I, dude, I I didn't do crystal meth. Yeah. I didn't know. I didn't, knows. Almost ate my face off, right? Yeah. So as, let's just call it, two weeks later, I'm sitting on the couch in this guy's apartment. I lived downstairs with these two people I didn't even know. [00:44:32] Corey Berrier: Right. I was just a bum really at that point. Not a bum. I got kicked outta the house I was in cuz of the drugs, but the, to be truthful, right? So I'm sitting on the couch with these two guys. One of them name is Stormy and the other guy's name is Ed. They know each other from a maximum security prison. [00:44:46] Corey Berrier: All right. I am from Mayberry and I dress exactly like I do today. Like I did not fit in at all in that scenario, right? So we're sitting there and both of these guys are on each side now and we're watching the news and both these dudes come up on the five o'clock news. They had robbed a casino the night before. [00:45:06] Corey Berrier: I can't imagine what my face looked like. I think I did pretty good cuz I made it out alive. Yeah, they didn't say a word. They didn't say a thing about. and I'm sitting there I really don't know if I'm going to exit this place. And the guy, after they left the guy said, yeah, I don't know how you're still sitting here. [00:45:24] Corey Berrier: I said, me neither, but I ain't gonna be sitting here no more. I'm out. Yeah. .  [00:45:28] Shreya: Oh my gosh, that's so cra I've had the same story. I mean, in a different way. It, but the same setting. Same. And then I realize, I'm like, I don't think I'm ever gonna leave. You know, that realization of with the drugs and the environment and the person that's in front of me, I'm like, I don't think that I'm gonna, I'm gonna die tonight, basically. [00:45:55] Corey Berrier: Well, it too much friction. Crazy to try get out. Right? Because you're hook on drugs, you're probably drinking, you've got some, probably something you like there. Right. But all those things. Things, yeah. Crush  [00:46:06] Shreya: you. . Yeah, that's crazy. It's, I mean, it makes sense if we're doing similar things, we ended up in similar places with similar experiences because there is a, it's a culture, there's a, yeah, like a whole culture around, you know, when you're doing drugs, when you're drinking you end up with the same people and the same places, even if they're states apart. [00:46:26] Shreya: It's the same people in the same places. And it's crazy the comparison of that to now I think about that every day of my eight years. I make sure I do, cuz I'll forget [00:46:40] and I'll, you know, be entitled to this life. But I, in my morning routine is I sit there and my meditation is, I remember what I used to be. [00:46:49] Shreya: Ooh. I just sit there and it seems like dark, but, and you should think about like sunflowers when you're meditating , but I don't, I think about what I used to be like and the most terrible times of my life. And then I w So cuz then when I go out in my car and I'm like, wow, look my car, you know, look how nice it, oh my God, I have a car. [00:47:14] Shreya: I live in my own place. The smallest things blow my mind after I do that and I go throughout the day, I walk in the office and my heart's full. Like with all the things I'm grateful for. I just found it. It works for me to think of the negative things in a way and remember what it was like. So I have a perspective shift when I look at my life today and wow, how is this even possible kind of thing. [00:47:41] Shreya: So I don't take it for granted. that  [00:47:44] Corey Berrier: makes more sense to me than probably anybody you've ever told it to. . I literally, I'm sitting here she's exactly right. You don't remember where you've, you don't remember a lot of those things. I don't go visit a lot of those times because not, I don't necessarily shut the door, but sort of, right. [00:48:00] Corey Berrier: Yeah. Just want to just not think about all that garbage  [00:48:03] Shreya: because it's terrible. I mean, it's, it is understandable. Understandable, but there is a positive outcome to it. Which is just like with anything, the most terrible stuff, that story one you could help a lot of people with going through stuff like that. [00:48:18] Shreya: You know, and you're uniquely qualified to do so and help people that maybe other people wouldn't understand stuff like that.  [00:48:26] Corey Berrier: Do you think maybe that's why you decided to open your mouth on stage?  [00:48:31] Shreya: Yes. for sure. I just felt it. It was just yeah, because then of course a lot of people walked up to me. [00:48:39] Shreya: and told me a lot of stuff is like when I, as soon as I'm vulnerable and I open up, as much as I don't like to do it, I know that the effect is the people around me will open up to me and allow me to be of service to them and to help them. Which is the only reason why I do it, honestly, because I hate doing it. [00:48:59] Shreya: I don't wanna be seen as this weak-willed kind of person especially as a woman in the trades. I'm so, oh no, like nothing bothers me. I'm strong-willed person, so I don't love it. You know, just in case somebody might see me that way. If they know that I was a drug addict or an alcoholic, then hey, that's their opinion. [00:49:22] Shreya: They're entitled to it. That's totally fine. But yeah, that, that means that some people might say, oh, well, you know, she couldn't control herself. That's A weak-willed person. I think that's the fear behind not sharing it. Up till [00:49:35] recently.  [00:49:36] Corey Berrier: My guess is the person that makes that statement is the exact person that needs to hear you. [00:49:42] Shreya: Yeah. The, yeah. Hearing the story helps. That's a good point. Is not the result. But like the story is like, yeah, if you grew up and you grew up in a household where that's what everyone does, it's what everyone does. That's what we all do. We all drink, we all do drugs. For as long as I can remember. I mean, it's just, it's normal. [00:50:04] Shreya: It's the normal lifestyle ever. You only know your product, of your environment, and then you live that way. And then if you're lucky enough to get. , you better not take it for granted. , that's like we're talking about. Cuz you can go right back.  [00:50:19] Corey Berrier: Yeah, a hundred percent. So, you know, I didn't, I actually, we haven't really hit on the fact that you do work in an extremely male dominated industry. [00:50:27] Corey Berrier: Forgot . Yeah. So maybe we, maybe that, you know, maybe we should talk about that for a quick second. Cause you're having unicorn to a decree. I know some females that are in the trades, but I don't know a ton, so. Right. Tell me how do you navigate that? How did you know, look, I understand, and this is gonna sound completely sexist, probably, but I don't give a shit. [00:50:49] Corey Berrier: Go ahead. The best dispatch people are usually gay and they're hard as hell. Right? You don't fit that picture at all. But that's of the personality that needs to handle a group of technicians, but you're not totally that person. So help me understand how you, how do you, I'm just kidding. [00:51:06] Corey Berrier: Well,  [00:51:07] Shreya: well, I can say that. How do you know I'm not gay and hard as ? Well, I, I  [00:51:11] Corey Berrier: dunno if you're gay. I don't know about that part. But you don't look like the profile. Let me say that. . I suppose that is a very good point. I should have probably not said that. Cause I don't know. I don't know which side of the fit you fall. [00:51:24] Corey Berrier: I have no idea. And it doesn't matter to me. Like I don't care. But , you may be so fucking uncomfortable. I don't know what to do.  [00:51:32] Shreya: This is why I love this. [00:51:43] Shreya: No, I just messing if you  [00:51:46] Corey Berrier: well. So really like you're No, I said it and actually, I know you know this, I said it quite the opposite. You're, you fit, you're totally opposite than the normal person. That would be dealing with this people, because you Yeah. Are pretty, you are, you look fairly young. [00:52:00] Corey Berrier: Like you, like I'm sure you've not, I'm sure you haven't gone through this situation with no terrible comments. Let me just say that.  [00:52:08] Shreya: Oh my God. Yeah. . Right, right. I, you know, it's, first of all, I wast a dispatcher, but I know what you're saying about dispatch. I was a comfort advisor. Right. So, sure. And, but I do, I totally understand what you're saying about certain types of personalities really fitting into certain job titles because it, there can't be a fear of communication and a [00:52:30] job that is communication. [00:52:31] Shreya: You gotta be, you know, , it's a communication job, so somebody that is not to scared to tell it how it is, and hey, we need to do this to get this job done. Right. You with me? Let's go. Okay. Y yeah. You can't move on to your next call. Until you do it the right way. When it comes to women in the industry, something I learned recently that I didn't know is from like Leslie Harpo and Cassie Pound. [00:52:56] Shreya: They were talking about how there are a lot of women in the industry but we don't know them. They're just not Facebookers. And I'm like, that actually makes sense because I'm thinking, oh my gosh. Like I, I have a handful of women that I follow and I look up to but I wish there was more. And they're like, no, there's a lot more [00:53:15] Shreya: We just haven't introduced them yet. So that's why I'm excited for their podcast cuz they're gonna bring these women that they know that nobody else knows, that runs successful companies in the trades and introduce them to everybody. Which I think is so cool cuz maybe we just, yeah, maybe we just don't know that they're out there because they're not social media people. [00:53:35] Shreya: That's it. I  [00:53:35] Corey Berrier: mean, look, if I wouldn't, if I could never post another Facebook post in my life, I'd be cool with that. So guess what? Most people we work with are a lot like us. I don't know about you, but available a lot like me. So you're, that is such a fascinating point.  [00:53:49] Shreya: I, thought it was super because I was always on the, in my stand is I talked about this on the last one is really I just don't separate myself from people in the industry. [00:54:00] Shreya: I was in the car business, which is a male dominated industry, and then I went into H V A C. So , it's just, it's always been the case. But really my, actually my whole family, they're all in the trades. Women women, pipe fitters iron workers owners of H V A C C. It's in my blood to be fair to be in the trades, it literally, I'm born to be in the trades. [00:54:24] Shreya: That's what I believe. So, and it was just normalized to me. It wasn't, we, it's not weird to get up an at up in an attic or on a rooftop to, to do a job. That's not weird. Why does it make a difference that I'm a woman, they didn't put implant. That in my mind, my. That's I could give them the credit for that because I was set up for success from my family. [00:54:47] Shreya: They didn't tell me stuff like that, that, oh, you know, usually don't do stuff like that. You stay in the office. Right. They were like, no go get the wood chipper and and throw go. And then they'd have me do stuff, you know? And the boys and the girls, we would always do the same stuff. On the ranch, you know what I mean? [00:55:06] Shreya: So that, that's pretty much, I think why I grew up like that. So when I came in, it was just normal to me, and I wish that more women had the opportunity to grow up with that same mindset, but it's just not the truth because the world tells them that they belong in certain positions and they just don't know they have a choice [00:55:25] to go that way. [00:55:26] Shreya: So I just like to spread the message of you have a choice and it means self-esteem, financial freedom for you. This is a job that makes you feel really good and powerful about yourself when you get it done. Like when I go up in the attic, in the rooftop and they're looking at me like, holy shit, , and they're seeing what I'm doing, it makes me feel so good about myself when I do work like that, you know? [00:55:51] Shreya: And the guy that's like, you know what? I don't want a woman doing this work in my house. , you need to go back and send somebody else. All I do is I'm like, sir, I totally understand. Just let me do my job and then if you don't like it, you can kick me out. But let me just get started. And I just like water off a duck's back. [00:56:10] Shreya: Like it, it can't. So you have  [00:56:13] Corey Berrier: customers, so you actually have customers that I obviously you've had  [00:56:16] Shreya: customers that say that to you. Oh yeah, absolutely. And like I said, how I often would you say? I wouldn't say super often. I would say it's happened, I mean, three times in that year, and then the rest of the times they let me do it, but they're like rolling their eyes like it's a joke. [00:56:34] Shreya: And I really had to prove myself is like I had to do the job better. Well, why'd they call you?  [00:56:39] Corey Berrier: Why'd they, why did they call you if they could do it themselves better  [00:56:43] Shreya: than you? Oh, exactly. Yeah. And that's a part of the conversation. But I just I took the humility route. I laugh it off. [00:56:50] Shreya: I said, I know right. But hey, let me , right? And that's how I've gotten through this job, to be honest, is I, if someone says a joke and it's maybe a little, I mean, you know what, maybe I'll just laugh at it and not take myself too seriously, to be honest, that's worked really well. had people making some jokes on a picture of me speaking like, oh, no wonder they were listening to her. [00:57:14] Shreya: Hey, you know, all that stuff. And I thought it was kinda funny. . I thought it was kinda funny, you know, I was like, it's stupid, but I'm like, haha. And then I move on with my day. There's a lot of power in that and you can't change the way the world is. You have to adapt yourself to the way it is. [00:57:36] Shreya: That's the way it is. People are gonna tease me a little bit. They're gonna undermine me. I just focus on doing my job the best that I can and just prove them wrong from doing right, not get defensive, not make them feel bad either, because they don't know what they don't know. They're not trying, usually they're not trying to be spiteful or mean. [00:57:58] Shreya: They just don't understand. So to have empathy, laugh, move on, prove I'm wrong. That's it.  [00:58:08] Corey Berrier: Lots of times the empathy is you know, I feel bad. That person's such an idiot. Now I don't say that to 'em, but I'm like, damn, dude. Like it would suck to be  [00:58:15] Shreya: that stupid. Totally. It would totally suck. Yeah, it would suck. [00:58:19] Shreya: Like it would be [00:58:20] way harder to go through. You just don't understand social cues and situations and how to talk to people. I get it. I, if anything, I've totally been like that in my life where I was the kind of person. I had no filter. I'd say anything I wanted to anybody and it's, it was scary shit. [00:58:44] Shreya: is not appropriate. Not, it was like rough around the edges, like I'll , you know, cuz that I just grew up like that, communicating that way. So it took a lot of unlearning. So I think that's why too, I just can't get that mad at them because that's a  [00:59:01] Corey Berrier: fascinating, that's a fascinating thing you said. I mean, it's odd that you'd say you would have to unlearn those, you know, that kind of tho oh, let's call 'em behaviors because that's normally the opposite. [00:59:12] Corey Berrier: So, and it's interesting that you bring it up because I'm a deep personality. You're a deep personality. We, you know, we communicate a very interesting way and lots of times. . If you're not a D personality or even if you are a D personality, you may take us the wrong way. And the intention was never there. [00:59:32] Corey Berrier: But we just don't like a lot of shit. We just get straight to the point and just get it done. I don't need to answer 35 questions about it if you just follow exactly  [00:59:40] Shreya: what I said. It's so funny you said that. I went on a rant about that yesterday, . I'm like, cuz there's this book actually, it's called Letters to Manny and it's about being a soldier, a worker, right? [00:59:53] Shreya: And basically I'm giving this letter to Manny and you can tell the confidence by the worker by what happens after you give that letter to them. Are they like, yes sir. And they go and do it and figure it out? Or are they like, well, what's Manny's last name? What time do I have to do this? Do I have to do it now? [01:00:13] Shreya: What's the priority of this It, it's a book about that. And it's that shows You know, immaturity in the way that you're able to work and produce. If there's too many questions, it's like that. Yes. Yes, sir. I'll figure it out. Right. ,  [01:00:29] Corey Berrier: I think a lot of those questions too are fired at, you know, the right hand man, the general manager, whoever the service, whoever's of the service technicians. [01:00:39] Corey Berrier: Yeah. And here's what I believe and here's what I, my experience shows that person is putting out a lot of fires. That person is answering a whole bunch of God a minute questions. That truthfully, he doesn't even need to answer, but that's his full-time job is answering stupid ass questions.  [01:00:59] Shreya: Was that the ultimate sales machine? [01:01:01] Shreya: Was that ?  [01:01:03] Corey Berrier: Well, I love that book, but yeah, it's oh, got a minute. Yeah, probably. So , yeah, I got five minutes or got a minute manager or whatever. Yeah, I think that is where I got that.  [01:01:12] Shreya: Yeah. It's a God a minute, the god a minute [01:01:15] meetings are, they take a, it's so, such a, such bad time management and I realize, oh my God, all my meetings are, God, A minute meetings [01:01:23] Shreya: Yeah. Yeah. So here's an easy way to  [01:01:25] Corey Berrier: fix that. If you can't, what would you do if I wasn't here? and shut the door. Right? Right.  [01:01:31] Shreya: Yes, I want these people to have the gumption, the confidence and the confidence to, you know, complete the job right for that client. Make an executive decision is, that's what mostly what I do is it's like this is the best thing, this is the best thing for the client and if I even made a mistake, I'm willing to face the consequences. [01:01:55] Shreya: Sure. Let's go. Let's do it. Let's do it right now, . Just get it done.  [01:01:58] Corey Berrier: So what, so why do you think, most technicians, I know the answer to this, but I would love to hear you think, why do you think most technicians have a hard time making that executive decision? What do you really think the reason is?  [01:02:14] Shreya: Ooh, when it comes to technicians,  [01:02:18] Corey Berrier: if you've got a guy that should be able to make this decision, but he never makes the decision, he always calls first. [01:02:23] Corey Berrier: Why do you think he always calls  [01:02:24] Shreya: first? When he, what is an example of what he's supposed to be doing? Because I believe that there's not much to make a decision on that a technician shouldn't have to, because the process is tight and they should never be discounting anything. That's the only thing that they would have to be making a decision on is can I discount this job? [01:02:44] Shreya: No, we don't discount. Right? We don't do that. That's what I, that's just my automatic is, I don't know what it'd be because there's a process that's followed in a specific way. An example might be, hey, they don't know what job they want, but they know they w

HVAC Masters Of The Hustle is excited to have back Joe Crisara into the Hot Seat on episode 195. 

We all know we should be following processes. But how many of us can say that we actually do it? Joe Crisara has decades of experience training and coaching home service companies and leaders. His clients are successful because they commit to and trust the proven processes Joe and his team have. Grab something to take notes with, because Joe drops some absolute value bombs in this conversation! Learn More About Training With Joe: https://www.servicemvp.com/pages/become-a-member Follow Joe on Facebook: https://www.facebook.com/profile.php?id=100086741323275 Connect With Joe on LinkedIn: https://www.linkedin.com/in/joecrisara/

In today's show, we are putting “Uncle Joe” Crisara in your passenger seat to discuss the three possible outcomes of a call. Joe Crisara, is known as “America's Service Sales Coach.” Thought of throughout the world as a sales educator, author, and entrepreneur with more than 40 years of experience Joe has trained thousands of owners, managers, technicians, and sales professionals in the blue-collar service business how to change their thinking and grow their sales. His company Service MVP's motivation is a genuine desire to help service providers become as successful as possible. His team has helped businesses ranging from start-ups to Fortune 1000 companies grow their profit and revenue. On this episode Joe goes through the yes, the no, and the I want to think about it potentials of any home service call.

Victor & Joe talk about their sales process driven business model and the culture that built the foundation for their success.

Joe Crisara is America's Service Sales coach! Joe has been helping service companies for nearly 45 years and has performed services for companies just like yours.  Like you, Joe suffered frustration & heartbreak, and poured out the blood, sweat & tears it takes to survive. Over time, Joe has learned to change how he did things and was able to get more traction and better results. Joe is here today to help all of us in service businesses thrive!  Not just survive!  Check Out Joe's Website - Service MVP SERVICE MVP.   Imagine your business one year from now…   Your office, service, sales, and installation teams delivering that “WOW” experience to every client.   Your team creating customized premium, mid-range, and economy solutions for every customer.   Your team assisting clients to bring every opportunity to the most profitable conclusion   Motivated team members trained to provide the best service possible in every situation.   See high revenue and profit Online reviews filled with 5-star ratings and glowing praise

IN this episode of the HVAC Uncensored Podcast Gil gets to talk with HVAC Legend Uncle Joe Crisara. Joe is someone who had given 30-plus years to the industry teaching young men and women how to do things properly, thoroughly, and most importantly honest. Don't miss this one but it has been an honor to have Uncle Joe on the show someone I have looked up to for a long long time!!!  Check Out ServiceMVP to work with Uncle Joe. 

Ready to hear the master of the Contractor Mindset reveal his secrets? Listen in...

HVAC Masters Of The Hustle is h

Victor & Joe talk about the art of sales in the modern home services sector.

The service industry knows him as “Uncle Joe,” and if you're an HVAC, plumbing, or home services business owner, you're NOT going to want to miss this week's episode! Joe has decades of experience in the sales industry and serves as a coach to businesses looking to grow and increase their ROI. As an educator in the home services industry and an entrepreneur, he has helped businesses like yours all over the country meet—and exceed—their revenue goals. Tune in for Joe's tips on how you can grow your business from nothing in record time.Hint: Joe also says that businesses that implement innovative, new ideas aggressively will be more successful. True facts!Time to build!Keep up with The Lion's Den! Visit our website: https://digitallion.com/ Facebook: https://www.facebook.com/Lancebachmanndigital Instagram: https://www.instagram.com/LanceBachmann Twitter: https://www.twitter.com/LanceBachmann 

Uncle Joe is back! In this exciting episode of To The Point, Joe Crisara, Owner of Service MVP, helps our listeners understand how to create a culture of accountability in your company to not just make things run more smoothly, but to actually boost your bottom line and profitability. We discuss the upcoming True Grit Sales Service Summit, the four pillars of accountability, and so much more!

We are blessed to have none other than UNCLE JOE! The legend himself, on the show today! For those that don't know Joe Crisara, he has been in the trades for 44 years and is America's service sales coach training over 7000 technicians on his Pure Motive Serivce™! Starting out as a plumbing and HVAC tech before owning his own company. It was through his own struggles that he learned how to create real value for customers and present it in a way that makes it irresistible. We got into:How to convey what you do so that it generates curiosity and creates a loyal followerWhy there's no such thing as a self-made personWhat is the toughest Pure Motive of all?How to bring the art and science of communication togetherHow to convey the meaning a purchase with have for a customerFind Joe: On the Web: servicemvp.comOn Facebook: https://www.facebook.com/groups/1550374268369881Join Our Group: https://www.facebook.com/groups/hvacrevealedPresented By On Purpose Media (https://www.onpurposemedia.ca) For HVAC Digital Marketing: https://www.onpurposemedia.ca/hvac-digital-marketing

HVAC Masters Of The Hustle is happy to have JayDub educate you on this episode on how to be Successful in Summer because Summer is here. On this Podcast Jdub sticking to a process and talks about the importance of not taking away from it. The Importance of establishing a budget and when to get the budget out of a Client. It is also important to check boxes before going to the next steps, what boxes should YOU check, how do YOU check those boxes before moving to the next steps? Lastly Jdub has the opportunity to be in Vegas in Sept for Joe Crisara event, October in Vegas for Service Hero event with Victor and Grant Cardone and lastly Jdubs event he is trowing Nov 11-12th in Vacaville Ca with the Legend Weldon Long!!!!!! Hit me up for more details!!!!!!!!!!!!!!!!!!! 

HVAC Masters Of The Hustle would like to welcome Joe Crisara into the Hot Seat on Episode 113. On this episode Joe and I talk about preparing your team and company for Summer. Are you asking yourself "Am i ready for whats to come?" This episode is jammed packed with some knowledge to get you and your team ready for Summer and get to the Next Level!!!!     SUBSCRIBE

How aligned is your marketing and sales collateral? Do you have a set of service pricing options? How do you educate customers before they make a purchase? We break all that down with Joe Crisara on this episode of Home Service Success. Over the past two decades Joe's worked with over 6,000 home service businesses through ContractorSelling.com, ranging from new shops to companies doing over $200 million. We tapped his wealth of knowledge to better understand how to boost sales, create more value for customers, and compete on experience rather than price.

HVAC Masters Of The Hustle would like to welcome Joe Crisara back into the Hot Seat on episode #99. On this episode Joe and I talk about time management and how to have a good work-life balance. Learn how many apt should be ran per day? How long it it take to run a service or sales apt. Dont miss this episode as we are helping thousand and thousands of people get to the NEXT LEVEL!! SUBSCRIBE

I recently got to sit down with Joe Crisara whom in the 80's & 90's owned his own Plumbing company while trying to always offer the lowest prices found himself in financial struggles. Through a chance meeting with a Pharmaceutical Sales Representative learned to give customers options versus always offering lowest priced options. Years later after selling his business he has developed a sales training to help contractors provide options to customers , and follow a simple system by allowing the customers choose what's best for them versus contractors offering them the lowest priced option. If you're in plumbing HVAC Electrical in Home Sales this podcast is definitely worth a listen. Watch or Listen Below Rss Feed https://lnkd.in/eybE9JG Wavve https://lnkd.in/fdV2-fU Facebook https://lnkd.in/e53M6dg Instagram https://lnkd.in/eic6Js6 Linkedin https://lnkd.in/eYQrtXj Youtube https://lnkd.in/eWpT8WF

Great conversation with Americas service sales coach Joe Crisara. Joe brings amazing knowledge on not just selling but building a business to sell and the internal operations to develop a team that performs at top levels. Joe trains those in the industry to sell more and sell better elevating everyone around them.About Joe Crisara -Joe Crisara is America's HVAC, Plumbing & Electrical Contractor "Service Sales Coach." He is a sales educator and entrepreneur, has a style will leave you with the impression that he is either a member of your family, or someone that you have met before. When reading or listening to Joe's work you will undoubtedly hear the "ring of truth."Online Sales Training for Service Contractors -Joe and his partner Julie have developed a sales educational firm and website for hvac, plumbing and electrical service contractors, www.ContractorSelling.com that continues to help thousands of owners, managers, service techs and sales people in the hvac, plumbing and electrical contracting business create high revenue and personal income. He helps them to understand and utilize the principles of persuasion, selling, presentation and closing.LIVE Sales Training For Service Contractors -Joe hold LIVE training sessions for HVAC, Plumbing & Electrical service professionals around the United States called The Total Immersion Sales Summit. (www.ti-sales.com) Total Immersion includes 6-days of live training as well as 5-weeks of follow-up coaching after the summit. This is the only sales training for service contractors that tracks the before and after results of every student. The tracking shows that students more than triple their results with a 98% customer satisfaction rate.Live Weekly Virtual Sales Coaching -Joe holds weekly morning sales meetings for hvac techs, plumbers, electricians and comfort advisors called the "Virtual Coaching Program." Joe answers the tough questions for each student.Call Joe at 847-833-7912 and let him help you too

HVAC Masters Of The Hustle would like to welcome Uncle Joe Crisara into the Hot Seat on Episode 90. On this Episode Joe and I will be dropping NUGGETS about handling Objections. We wanted to make this episode something SPECIAL that will hopefully help you out durn the Holidays on happily involving clients. You don't want to miss this Episode! Make sure to share this Podcast with someone you Know, it's not fair not to share these Nuggets. SUBSCIBE< LIKE

When it comes time to buy, your customers need options. And if you’re not giving them the options they need… They’ll go online and find someone who can. That insight is foundational for Joe Crisara’s success. Now Owner and Business Coach at ContractorSelling, Joe managed to turn a quarter of a million dollars in debt into a thriving business. All by giving his customers options. In this episode, Joe and I discuss: Why options can transform any business for the better How to present options to the customer Why worrying about the competition is a waste of time If you want to hear more stories from the trades, subscribe to Toolbox for the Trades on Apple Podcasts, Spotify, or here.

All roads lead to Uncle Joe. Chris and Tall Paul speak to Joe Crisara, Owner of ContractorSelling.com about how to handle objections and how to use purchasing psychology to let people sell themselves on your service. From selling new air conditioners and furnaces to your own personal life, Joe gives some incredible insight on how to deal with stalling customers, recognize your own leverage, and breakthrough objections to close every deal in front of you.

Listen in as HVAC Industry leader, Joe Crisara joins the HERO Podcast with host Victor Rancour, in a special inaugural edition of the show.

Joe Crisara is called America's Service Sales Coach, and is a world-wide sales educator and entrepreneur. He combines 40 years of contracting experience with strong expertise in performing “Pure Motive Service.” He co-developed a sales educational firm and website for HVAC, plumbing and electrical service contractors, www.ContractorSelling.com, that helps thousands of owners, managers, service techs and sales people in the HVAC, plumbing and electrical contracting business create high revenue and personal income by understanding and utilizing the principles of persuasion, selling, presentation and closing. In this episode, we talked about sales, coaching, customer service...

Joe Crisara is called America's Service Sales Coach, and is a world-wide sales educator and entrepreneur. He combines 40 years of contracting experience with strong expertise in performing “Pure Motive Service.” He co-developed a sales educational firm and website for HVAC, plumbing and electrical service contractors, www.ContractorSelling.com, that helps thousands of owners, managers, service techs and sales people in the HVAC, plumbing and electrical contracting business create high revenue and personal income by understanding and utilizing the principles of persuasion, selling, presentation and closing. In this episode, we talked about sales, coaching, customer service...

HVAC Masters Of The Hustle would like to welcome back Uncle Joe Crisara into the Hot Seat. On this episode we will talk about the importance of being a good leader during this tragic time in the Works. We will also talk about the importance of how to run a proper apt to insure the safety for you and your family and your clients. 

Al Levi is considered a guru when it comes to small business and organizations. A master at making manuals, he is the bestselling author of The Seven Power Contractor. Gianni de Cara is the man behind the scenes on the Home Service Millionaire podcast. He runs his own business all the way from Italy. Joe Crisara is a sales trainer who helps companies understand how to close more deals, make more money and improve their business growth Josh Latimer is the brains behind AutomateGrowSell, an online trading platform that caters to numerous small local, service-based businesses.  In this episode, we talked about the coronavirus, business continuity, crisis management, spotting opportunities, customer relationships...

Al Levi is considered a guru when it comes to small business and organizations. A master at making manuals, he is the bestselling author of The Seven Power Contractor. Gianni de Cara is the man behind the scenes on the Home Service Millionaire podcast. He runs his own business all the way from Italy. Joe Crisara is a sales trainer who helps companies understand how to close more deals, make more money and improve their business growth Josh Latimer is the brains behind AutomateGrowSell, an online trading platform that caters to numerous small local, service-based businesses.  In this episode, we talked about the coronavirus, business continuity, crisis management, spotting opportunities, customer relationships...

HVAC Masters Of The Hustle would like to welcome the legend Joe Crisara back into the Hot seat on episode 33. On this episode Joe and I talk about the event in Las Vegas. Joe goes into details the importance of showing multiple HVAC systems total of 6. Joe also talks about some other training he has coming up. you don't want to miss this episode as BOMBS are being dropped!

HVAC Masters of the Hustle would like to welcome Joe Crisara onto the Hot seat on episode 14. Joe is a sales Trainer and Coach in the HVAC and Plumbing industry for the last 40 years. Joe has trained 3million all the way to 9 million dollar comfort advisors. On this episode Joe will go over the importance of the lowest Bid never wins and how to separate yourself from your competitors. 

On this "Torrice Talk" we welcome in Joe Crisara, founder of the Total Immersion Sales training, to discuss his program and how it can help dealers grow their business. We also welcome in Rick Picard from Rodenhiser Home Services to discuss how the Total Immersion Sales course has changed his selling techniques and helped him be more successful with customers.

America's Service Coach, Joe Crisara shares his expertise so you can learn what verbal packaging is, how to create them and how they can be used to close more sales.

  Today on the BCP Show we talk with Patty Lawrence. If you don't have a firm grip on the money flowing through your business, then you are probably experiencing CHAOS right now, aren't you? Patty helps business owners tame that chaos, and it's actually easier than you may think!   ~Zach, thanks for the review and for being with us since episode two! We'd love to hear which guests you felt were out of place, so please head to bcpshow.com/contact and let us know! ~This week's BCP Nation Facebook Group post of the week is from Christian Devlin. Check out the hilarious "Worst Plumber Ever" video if you haven't yet seen it. ~Don't forget to get the new BCP Show app! We have some great new bonus content with Joe Crisara that you won't find anywhere else! How do you get the app? Head to bcpshow.com/app on your iPhone or Android! It's FREE! From the Front Lines Jerry Isenhour, CVC Coaching | Chaos to Reinvention Check-In with Reality We talk culture, core values, and the Time To Glisten (TTG) challenge. Patty Lawrence Connect with Patty by heading to www.turboexecs.com, emailing her at patty@turboexecs.com, or giving her a ring at 717-925-3270. Connect with us Facebook | Instagram | Twitter

Today on the BCP Show we talk again with Joe Crisara! Joe believes that unless you are the kind of business that is convinced it has proven and real value to offer your customers, you're never going to have the kind of sales success you deserve. Want more sales? Focus on VALUE.   Announcements Our book is out! Check out the paperback and Kindle options on Amazon Free chapter of the book is available here Please take a minute to fill out our survey and leave us a review on iTunes! Front Lines Report Ellen Rohr Zoom Drain | 002 | 016 | 036 Check in with Reality How Rich People See the World Differently  Joe Crisara 032 Connect with us! bcpshow.com/connect Facebook | Instagram | Twitter BCP Nation 

Joe Crisara, America’s Service Sales Coach is a world-wide sales educator and entrepreneur. Joe has a style that has you feeling like he is a member of your family or someone you met before. His down-to-earth, direct and impassioned approach combines 40 years of contracting experience with strong expertise in performing what he calls, “Pure Motive Service.” Thus, anticipate hearing the thunderous ring of truth from Joe, who stands apart from traditional contracting training professionals as he helps contractors achieve revenues 3-5 times greater than the average person.

Anticipate hearing the thunderous ring of truth from Joe, who stands apart from traditional contracting training professionals as he helps contractors achieve revenues 3-5 times greater than the average person.

On this special Thanksgiving episode of Guys in Trucks, Taylor and I talk about the importance of gratefulness and share some of the things we are most grateful for. Plus, we'll hear again from many of the people who helped to make our show happen this year. All that coming up on GIT. Show Notes [3:50] Choose To Be Grateful, It Will Make You Happier [7:28] NBC's The Voice [11:09] Brene Brown's Ted Talk, "The Power of Vulnerability" [15:43] What are Taylor & Carter grateful for this year? [31:48] Al Levi, The 7-Power Contractor, [32:04] Alan Hunter, Hunter Property Services, I Know Jessica [32:22] Cam Arnold, Geny Insurance Group - A Division of SouthPoint Risk Advisors [32:32] Caryn Hatcher, Junk King of Nashville [32:53] Sheryl Isenhour, CVC Coaching [33:04] Chuck Roydhouse, Clean Sweep of Anne Arundel County, Chimney Safety Institute of America (CSIA) [33:53] Clay Lamb 009|037, Ask The Chimney Sweep [34:18] Courtney Blaise, Second Harvest Food Bank of Middle Tennessee [34:39] Ed Hamilton, Men In Kilts [34:53] Ellen Rohr 002|016|036, Business uncomplicated, Life unleashed [35:37] James Justus, Objective Planning [35:44] Jeff Morgan, Morgan Miller Plumbing [36:04] Jerry Isenhour, CVC Coaching [36:48] Jessica Winn, Show Coordinator, GIT [36:57] Joe Crisara, Contractor Sales Coach [38:10] Ken Hayes, Drive Me To Think [38:22] Kevin Russell, New Buck Chimney Services, Warrior Horse [38:56] Mark Stoner 001|026, Ashbusters [39:18] Aaron Blaise, Technical Director, GIT [39:30] Rick Vlahos, National Fireplace Institute (NFI) [40:23] Cheri Perry, Total Merchant Concepts [40:50] Jonathan Sanders, Social Media Manager, GIT [42:49] GIT Facebook Group [43:01] Suggestions? Email us at guys@guysintrucks.com! [43:16] Spark Marketer [43:39] Subscribe to our emails!

This week on the show we talk with Joe Crisara.  If you want to really grow your business, then at some point you really are gonna have to focus on improving your sales. Your systems, Your Training. Your People. And NOW is that time.  All that and MUCH more, coming up on this episode of GIT. Show Notes [2:43] Becky Robinson Article [13:03] Check in with Reality: Negative Online Review Because of Price [13:20] Spark Marketer [20:55] Have a question for Taylor & Carter? Ask here! [21:05] Joe Crisara Intro [25:20] Contractorselling.com[56:07] Quote [57:20] GIT Nation Facebook Group [57:57] Suggestions? Email us! [58:30] Subscribe to our emails!

    Watch the video version of the interview below: Additional Resources: Joe offered to share a number of resources through out the interview. Please take advantage of these: The  Service Super Summit is coming up on March 5-7.  It's gong to be a great event with lot's valuable information on running a more profitable […]

    Watch the video version of the interview below: Additional Resources: Joe offered to share a number of resources through out the interview. Please take advantage of these: The  Service Super Summit is coming up on March 5-7.  It's gong to be a great event with lot's valuable information on running a more profitable […]

    Watch the video version of the interview below: Additional Resources: Joe offered to share a number of resources through out the interview. Please take advantage of these: The  Service Super Summit is coming up on March 5-7.  It's gong to be a great event with lot's valuable information on running a more profitable […]

    Watch the video version of the interview below: Additional Resources: Joe offered to share a number of resources through out the interview. Please take advantage of these: The  Service Super Summit is coming up on March 5-7.  It's gong to be a great event with lot's valuable information on running a more profitable […]

Joe Crisara, of ContractorSelling.com, shares some of today's hottest HVACR contractor sales and marketing trends.