Welcome to The Franchise Story Podcast! Where we give you access to the stories, mindsets, and lessons learned by high performing Franchisees and the Franchise Founders behind the brands that they invested in. Your Hosts are Erik VanHorn and Brian Holmes. We are multi – unit, multi – brand franchisees with 20+ years of experience building our own franchise businesses. This is a niche podcast for listeners who want to hear the stories of people who have used Franchising to create businesses that provide them with freedom, control, income, and equity that aren’t available in Corporate America. In Franchising you are in business for yourself, but not by yourself. We are not alone. There are thousands of franchisees out there just like us. This podcast is a place for all of us to learn and grow. If you aren’t currently a Franchisee or in the Franchise Industry but have the dream of business ownership this podcast will give you insights in to the franchise industry that aren’t available anywhere else.
Stories from Franchisees & Founders To commemorate the 100th episode of The Franchise Story Podcast, Brian and Erik share some of their biggest takeaways and favorite episodes as they take a look back on these amazing past two years. The duo recounts the entire history of the show, from the very earliest days. They also discuss why they think their efforts to create such a podcast ended up working, and where the project goes from here. Thank you to our listeners for your support over the last 100 episodes, and join us for this special episode to learn what's next on this incredible journey! What we talk about: Our first podcast interview and how we started Looking back at how much has happened and were accomplished within this past 2 years Biggest takeaways and favorite episodes The power of your story There are people out there that are willing to give Deciding how to spend your time and energy The mission to serve other franchisees Being not afraid to work The importance of right and growing relationships Solving problems and building things Things that came out of doing these episodes Different stories resonate differently with different people What's next? What we mention: The Franchise Story Podcast Episode #28 The Franchise Story Podcast Episode #62 The Franchise Story Podcast Episode #51 The Franchise Story Podcast Episode #42 The Franchise Story Podcast Episode #34 Franchise Secrets Podcast
Stories from Franchisees & Founders In this week's episode, Erik is joined by Scott Kaspar, a high-performing SPENGA franchisee based in the Chicago area. SPENGA is an unrivaled fitness experience that incorporates elements of cardio, strength training, and flexibility into every one-hour workout through a combination of spin, HIIT training, and yoga. Scott shares with Erik how he was able to successfully build his first SPENGA location, and his goals for expansion. In his first year of operation, Scott grew a membership base to over 500 people. The duo also talks about Scott's past business experience as a lawyer working at an international law firm and how his experience working with teams on high stakes litigations translated to the fitness industry. Tune in to hear more about Scott's franchise story and gain wisdom that will help you on your own business journey! What we talk about: Scott's background before getting into the fitness industry Doing what you love The size of the business and its people Hiring the general manager and what he's good at Great real estate deal during an economic crisis How quickly they can go for expansion How to make the most of this time The rewarding journey of building and running the business Keeping the membership alive Listening and collaborating with the franchisees What we mention: Spenga
Stories from Franchisees & Founders In this episode, Brian and Erik are joined by Roger McGreal, who has served in his role as CEO for SPENGA since March 2015 as well as being a co-founder. As one of the fastest growing brands to keep your eyes on, SPENGA currently has over 307 locations sold and offers a boutique fitness experience that combines spin, strength, and yoga elements to the workout. The trio talks about how SPENGA was conceptualized and developed in the early days, and how franchising helped the brand achieve sustainable growth. Roger also talks about how they navigated through the challenges brought about by COVID-19, and the importance of remembering long-term goals through times of difficulty. Roger says, “The boutique fitness industry is booming… When you look at franchising or any business, you have to look at the sustainability. It's a long-term play, it's not short-term. Sometimes it's hard when you put the blinders on, but I do think we are going to come out of this stronger than ever.” Tune in and learn more about Roger's inspiring franchise story! What we talk about: How the name “Spenga” came to be What led them to create the concept Opening up the first corporate location The partnership dynamics within 6 co-founders Expediting growth through franchising How the growth looked like as the business was turned into a franchise Establishing the sales process and building the franchise development organization Lessons from building out a franchise model Navigating through COVID - focusing on the member experience What the future may look like for boutique fitness and the fitness industry Some things SPENGA did to work through the COVID situation A great time for the business to grow What we mention: SPENGA Franchise FastLane
Stories from Franchisees & Founders In this episode, Brian is joined by Harold Mills, a successful Urban Air franchisee. Urban Air is the preeminent indoor adventure park hosting open jump, fitness classes, dodgeball, and parties. Harold just safely and successfully opened one of the largest Urban Air parks in the country this summer, which has been among the franchise system's top performers even in the midst of a global pandemic. In addition, Harold is also the CEO of VMD Ventures focused on investing in entrepreneurs in a variety of technology and service industries. Harold walks us through his journey into entrepreneurship and the leadership experience he has taken with him to the franchising industry. In the spirit of experimentation, Harold says, “I believe in business processes, I believe in structure, I believe in protocol until it gets in the way of innovation, speed, and how you address markets from that perspective.” The duo also dives into fighting inertia in an organization, and how best to enable your business through structure and culture in order to reinvent itself. Tune in to this episode now and gain timely insights on business from a high-performing franchisee! What we talk about: Harolds background and his journey in franchising Building a company that lasts by innovation and reinvention From being an employee to being an entrepreneur “The more problems we solve, the more value we continue to add, and the greater our relationship became with those customers.” - Harold Mills How the funding looked like going from the startup level to 52 countries What drives complexity and opportunities for the business - Being “Glocal” What led Harold into franchising The difference between starting your own business and jumping into franchising Launching Urban Air in the middle of the pandemic situation and setting up processes to promote safety How the marketing looked like before the park opening The long term strategy in franchising Urban Air Creating the options that get you to the goal The commitment to life long learning The path towards significance “You can help a lot more people when you have a lot more yourself.” - Harold Mills What we mention: Urban Air VMD Ventures The Aspen Institute
Stories from Franchisees & Founders In this episode, we are joined by other purpose-driven franchising experts who are Brian's co-authors of the newly released book Franchising Freedom! In this book, 15 franchisors and franchising experts that share the best thinking and proven strategies for successfully franchising a business. Brian is joined by seven of his coauthors— Peter Daly-Dixon, Daren Taylor, Shireen Smith, Pieter K de Villiers, Stan Friedman, Aveline Clarke, and Haroon Danis. This panel discussion is a high-level look at their insights into the franchising world at large, and advice they would share with the community given their respective backgrounds. So, tune in now and get to know a bit of their background and what their contribution to this extraordinary project! Author Bios: Stan Friedman is the President of FRM Solutions which delivers CRM solutions designed specifically for franchising. Stan produces and hosts “Franchise Today," a weekly podcast featuring interviews with some of franchisings notable founders, C-Suite Executives and luminaries. Peter Daly-Dickson is the Founder and CEO of Macanta Software, a platform that allows business owners to create a CRM with workflow and process automation. He's also the mastermind behind the new book, Franchising Freedom. Darren Taylor is an experienced Franchisor and Investor dealing with mergers, acquisition and turnarounds with 5 franchise networks. Aveline Clarke is the founder of Success Wizards and is a marketing automation and customer journey mapping expert. She took that experience to the Consulting arena where she continued consulting to business to improve their customer journey processes using automation technology. Pieter K de Villiers is the Chief Product officer at Macanta Software, a company dedicating to helping franchisors build high-performing franchise networks through business and process automation. He's also the author of another book, Barefoot Business. Haroon Danis is the founder of Skin HQ. Haroon is a finalist in numerous awards in 2020 which includes the Lloyds bank National business awards in the New Entrepreneur category, The Starling Bank Great British Entrepreneur Awards in the Fashion and Beauty category and he has taken SkinHQ to the finals of the Growing business awards in the Young Company of the Year category. Shireen Smith is the CEO of Azrights International. As an Intellectual Property lawyer, she combines strategic IP thinking with her expertise with branding and marketing to support founders to achieve a distinctive brand that stands out and attracts sales. What we talk about: Participating in a book collaboration with international franchise experts “The making of the frantrepreneur” “In my experience, the path to business success is never made unsuccessfully by circumstance, but by lack of purpose and meaning, especially in the franchising world.”- Brian Holmes Peter Daly-Dixon, the mastermind behind the new book Franchising Freedom! Daren Taylor - his background and contribution being a co-author in Franchising Freedom! Contributing back to the franchise community Shireen Smith - her background and contribution being a co-author in Franchising Freedom! The difference between franchising and licensing Pieter K de Villiers, Chief Product Officer of Macanta - his background and contribution being a co-author in Franchising Freedom! Focusing on the systems and processes Stan Friedman, a franchising veteran - his background and contribution being a co-author in Franchising Freedom! Aveline Clarke - her background and contribution being a co-author in Franchising Freedom! Tapping the value in your people Haroon Danis - his background and contribution being a co-author in Franchising Freedom! What we mention: Franchising Freedom! Macanta Software Azrights International Legally Branded, by Shireen Smith Franchise Today Podcast, by Stan Friedman Skin HQ
Stories from Franchisees & Founders In this episode, Brian is joined by Andres Barcenas, a multi-location franchisee of Smoothie King in Austin, Texas. Andres talks about his journey starting out as a manager for a Smoothie King location to becoming a multi-unit franchisee for the brand in a short period of time. He shares with us the first steps you can take in a turnaround situation, and some of the most essential lessons he has learned throughout his business journey. Tune in and learn more wisdom that will equip you for success! What we talk about: Andres Barcenas' background and how he got started with Smoothie King Getting in as a manager with the possibility of growth Lessons learned as a manager for a larger organization The opportunity to own a location The level of preparedness taking on the business The importance of having a positive and strong support system Getting from one location to multi-location The first steps you do in a turnaround Wisely investing in the business especially at the beginning Navigating through a tough employment market like Austin How has the pandemic situation changed Andres' perspective of the future Andres' long term vision for the organization How Smoothie King become a dominant brand Knowing your limits, know your strengths, and be resourceful What we mention: Smoothie King
Stories from Franchisees & Founders In this week's episode, Brian is joined by Kevin Dubois, the President & CEO of Lapels Dry Cleaning. Lapels Dry Cleaning was founded on the premise of convenience and a true 100% environmentally non-toxic way to clean clothes. With nearly 100 locations nationwide, the brand was recently named to Entrepreneur magazine's Franchise 500 for 2020. Kevin shares his journey leading into franchising and the lessons he's learned along the way that ultimately allowed him and his team to scale Lapels the right way. He also brings high-level insights into the dry cleaning industry, specifically how Lapels has managed to be on the cutting-edge of innovation in a largely unchanging industry. The duo talks about how the franchise community has come together and are continuously finding new ways to survive and even thrive in uncertain times. Kevin says, “Every challenge in any economic cycle also presents some opportunities.” Tune in and learn more about Kevin's franchise story! What we talk about: Kevin's history and what got him into franchising and in the dry cleaning industry How the dry cleaning industry works Building and improving the system model The progress from 18 to 100 locations and lessons learned along the way Giving the support needed by different franchisees How COVID-19 affected the dry cleaning industry The strength in the franchise system coming and working together The future goals for Lapels Some revolutionary changes in dry cleaning What we mention: Lapels Dry Cleaning
Stories from Franchisees & Founders In this episode, we are joined by Reed Daniels, the CEO and President of Red's Savoy Pizza. Since 1965, the original Red's Savoy Pizza has earned a reputation as a landmark restaurant in St. Paul, Minnesota. Red's began licensing in 2006, replicating its mom and pop pizzeria in dozens of Midwest communities. Now, the franchise currently has 19 locations and is growing fast. Brian and Reed discuss the importance of honing in on the company branding and business model. They also talked about some impacts of COVID-19 on companies and how it's going to look like in the near future as the changes become a part of the “new normal.” Reed says, “Without the data, without the loyalty program, without online ordering, we'd be in some serious pain right now.” Tune in and gain useful insights and ideas that will help you in your business journey. What we talk about: Reed's background and how he got into franchising Tapping into technology to scale the system Moving into the owner and franchisor role Honing the company branding and the business model The impact of the third-party food delivery services How COVID impacted the business and the plans for this year The goals and plans post-COVID shutdowns - catching growth opportunities The perfect storm for franchising to be successful The importance of branding quality - The quality of service and product Why franchising makes it easier to work into success What we mention: Red's Savoy Pizza
Stories from Franchisees & Founders In this episode, Brain is joined by special guest Dr. George Tinsley Sr. who is a Hall of Famer, an entrepreneur, an author, podcast host, speaker, and a franchisee. Tinsley is CEO of PenGeo, Inc., Tinsley Group, Inc. and Tinsley Family Concessions — collectively Tampa Bay's 3rd largest Black-owned enterprise, and one of the fastest growing independent restaurant conglomerates in the nation. As someone who has managed to turn every obstacle into opportunity in life and in business, you're bound to learn valuable takeaways to apply in your own franchise journey. On today's podcast, Tinsley talks about the ups and downs of building his franchise empire and how his ability to always stay open to opportunities, coupled with undaunting resilience, allowed him to persevere in even the hardest times. Whether you're an aspiring entrepreneur or an experienced business owner looking for the next opportunity, this episode is for you. Tune in and learn more about Dr. George Tinsley's inspiring franchise story! What we talk about: Dr. George's background growing up and how he got into entrepreneurship and franchising The challenges that Dr. George went through that motivated him to keep going and rise above How his athletic background had set the place work for success The transition from being in the education and coaching field to business How he started and worked in the training school of KFC Progressing from one opportunity to the next His transition from being in the corporate team to being a franchisee The ups and downs of starting and building different locations and keep going Always aggressively thinking about the next step Getting into the airport spaces business Going for what you want but not going in blind What we mention: KFC TGI Fridays Obstacles To Opportunities, YouTube video with Dr. George Tinsley The Determined Entrepreneur, book by Dr. George Tinsley Sr.
Stories from Franchisees & Founders This week, we take a step back in time to discuss the lifework of Martha Matilda Harper— one of the greatest businesswomen you may not have heard about. In this special episode, Erik is joined by Jane Plitt, the author of the book Martha Matilda Harper and the American Dream: How One Woman Changed the Face of Modern Business. Martha Matilda Harper is an American businesswoman, entrepreneur, and inventor who launched modern retail franchising and then built an international network of 500 franchised hair salons that emphasized healthy hair care in the late 1800s. After conducting in depth research, Jane Plitt shares with us how she was able to unearth Martha's incredibly rags to riches story, and how a former servant girl from Canada created the American hair salon industry, empowering thousands of young women along the way. By dictating that poor women would open the first 100 salons, in one fell swoop Harper became a pioneer of social entrepreneurship and modern franchising. Jane endeavors to bring Martha's story alive and showcase just how her life experiences remain relevant to us today. She has a fascinating story for those who believe in entrepreneurship and the role women have played to shape innovative successful business and humane models. Tune in to hear more about Martha's franchise story and how her spirit and wisdom live on in modern times. What we talk about: Jane's story on researching about and ultimately writing a book about Martha Matilda Harper What was extraordinary about Martha Harper's desire to “Delight the customer” Her story became the motivation for both her customers as well as for her franchisees Listening to your employees The idea of social entrepreneurship Having flexibility and strong leadership Martha's background that made her the way she was as an entrepreneur Having positive discontent and believing in the future The essence of the principles that guide us What we mention: Martha Matilda Harper And The American Dream Martha The Hairpreneur Martha's Magical Hair
Stories from Franchisees & Founders Dustin King is a 32-year-old third-generation operator steering his family's multi-brand snack empire which now includes Auntie Anne's, Häagen-Dazs, Cinnabon, Planet Smoothie, Jamba, Nestle Toll House Cookies, and Carvel. As the COO of SE Co-Brand Ventures, the company operates just shy of 60 locations and is still growing. Dustin shares how he's been able to beat out the competition and his method of scaling the business. The portfolio allows him to control the snack outlets in a given mall, thus giving him leverage. But instead of growth for growth's sake, Dustin advises, “Start with a footprint, and try not to stray from that… the key to growing is taking care of what you've already got.” The duo also touches on having a survival mentality through the COVID-19 situation. “It's all about accessibility,” Dustin says, “Traditional models are a thing of the past.” Tune in to hear more of Dustin's franchise story and gain a new outlook in business and franchising. What we talk about: How Dustin and his family got into franchising How three generations work together in the business and made it work and grow Going from single-brand to multi-brand Doing co-branding and its advantages Leverage points that go with growth Looking at the current situation and looking into the opportunities Looking into the opportunity's financial sense Lessons learned from the growth process How COVID-19 situation affected the business and what was done to adapt and be better Moving forward strategy for the business It's all about the acceptability to your store What we mention: SE Co-Brand Ventures Auntie Anne's Haagen Daas Cinnabon Planet Smoothie Jamba Juice Next Toll House Cookies Carvel
Stories from Franchisees & Founders In this week's episode, Brain is joined by Shaun Grove, the president of Club Pilates. As the largest Pilates brand in the world, Club Pilates is also one of the world's largest franchised fitness brands with over 600 locations open worldwide. Before becoming the president of Club Pilates back in 2015, Grove was involved with LA Boxing as General Counsel. Later uncovering his entrepreneurial side, he opened four franchise locations with the brand himself. Shaun shares his journey leading into franchising and the lessons he's learned, forged from years of trial and error, that ultimately allowed him and his team to develop a bulletproof method for scaling Club Pilates and the other Xponential brands. Brian and Shaun give timely advice regarding the COVID-19 pandemic and the importance of having the right mindset in order to build a company to scale and sustain. The duo talks about the delicate balance of macro and micro focus – and the skill to know where to focus when. Tune in to learn more about Shaun Grove's franchise story, and gain wisdom on different vital aspects in franchising. What we talk about: Shaun's introduction to franchising The importance of getting the right person to help put together the FDD (Franchise Disclosure Document) What led to the sale of LA Boxing Experiencing being a franchisee and being in the franchisor side The vision for Club Pilates when they started Formulating the discovery day process The drivers that led into the model The process of building the team Expanding into other brands Creating Xponential Fitness Being cautiously optimistic What's the future for Shaun Master franchising for International locations Finding international candidates Being patient in this long journey What we mention: Club Pilates Xponential Fitness LA Boxing - UFC Gym
Stories from Franchisees & Founders In this episode, Erik Van Horn is joined by Brian Scudamore on a favorite episode from the Franchise Secrets Podcast. Brian is a franchising legend. After realizing that he learned more from working than he did from studying, he dropped out of college to attack his junk removal business full-time. That business became 1-800-GOT-JUNK, a top-flight low cost to entry franchise that has swept both the US and Canada and annually grosses over a half billion dollars in revenue. He then branched out with his business partners to open two more rapidly growing franchise companies: Wow One Day Painting and Shack Shine, both of which are on pace to dominate their respective markets and gross over a half billion in revenue themselves. Brian talks about his process of hiring the right people and how it made a tremendous difference in his company. He also emphasizes the importance of cultivating a healthy relationship with the franchise partners and how he was able to turn a small business into a well-oiled machine. Tune in to learn more about Brian's one-of-a-kind franchise story! What we talk about: Brian Scudamore's business and franchise journey “I realized that you've got to build a business through people finding the right people and treating them right.” - Brian Scudamore Brian's process of hiring the right people - The beer and barbeque test Hiring somebody who's smarter and better Helping the top-performing franchisees Helping franchisees help each other Different recipes for different franchises Talking about 1-800-GOTJUNK, OW 1Day Painting, and Shack Shine Things Brian does to help the franchise partners The power in building a national brand “Grow where you're planted, pick one niche that you want to chase, and do it really, really well.” - Brian Scudamore Lessons learned from the franchisees along the way Cultivating the relationship with the franchisees through a franchise advisory council Treating people like friends Franchisors admitting on mistakes made Finding gratitude in challenging times The impact of changing lives What we mention: EO - Entrepreneurs' Organization O2E Brands 1-800-GOTJUNK WOW 1Day Painting Shack Shine WTF (Willing To Fail), book by Brian Scudamore and Roy H. Willams https://talkwitherik.com
Stories from Franchisees & Founders Scott is a respected entrepreneur from Utah that has led several companies from their growth stage to exit. Most notably, Scott co-founded Five Star Painting, one of America's largest painting franchise systems, taking it to over 100 locations in four countries. Now, Scott is the CEO of ProNexis, leading that company to become a fully integrated business solution for service based businesses. In terms of finding the next evolution for your business, Scott advises, “Every time there's a shift in human behavior, there's a massive opportunity that exists for those of us in the game, whatever game that is. For us, we just kept iterating on how to expand the business by feeding what works and starving what doesn't.” Scott walks us through his entrepreneurial journey, then his franchising one. Along the way, he shares valuable lessons and necessary risks that ultimately takes him to the next level of success. Tune in now and find out how Scott was able to effectively launch a franchise brand and built it to create real value for his customers. What we talk about: Talking about EO - Entrepreneurs Organization Scott's background and how he got into franchising “When you're a new entrant into a business, you need to do something different.” - Scott Abbott “When you create value, you needed, at some point, sell that value.” - Scott Abbott The willingness to take risk How Scott got to the decision of selling the Five Star Painting The elements in every business Being involved in IFA About Pronexis Creating the world's best customer service solutions Building something that creates value What we mention: Five Star Painting Pronexis Entrepreneurs Organization IFA - International Franchise Association
Stories from Franchisees & Founders Andy Pittman is the CEO of ShelfGenie, the nation's leading custom shelving and home improvement solutions franchise. Andy doesn't have your typical franchise story, though. Back in the day, Andy was running his own appliance store with 13 employees in Raleigh, North Carolina, when he found an article about ShelfGenie in a national business magazine. Within a month, he purchased the rights to the Raleigh franchise territory. A few years later, he had expanded to six territories across the state and earned the system's highest volume group designation multiple times. Then, in 2018, he was named the company's CEO. As a "franchisee-turned-CEO,” Andy is able to lend a hand to new and existing franchise partners trying to navigate the world of franchise ownership at ShelfGenie. Andy has experience having spent time in both seats, both excelling and struggling, coming out of each experience with valuable advice for any entrepreneur looking to pave their way in the franchising world. Tune in to hear more of Andy's story and find wisdom in the experiences and lessons to apply to your own journey. What we talk about: Andy's journey in business and as a franchisee Dealing with businesses that do not work out very well Selling with a noble purpose Dealing with the business through the pandemic and keeping the business up How Andy transitioned into the CEO role in the franchise company Being aligned to both the franchisee and the franchisor side Biggest lessons learned at being a corporate employee Being able to listen to and understand people and becoming more patient Having a dedicated and passionate team in the corporate office What we mention: ShelfGenie Selling With A Noble Purpose, book by Lisa McLeod
Stories from Franchisees & Founders In this episode, Brian and Erik are joined by Scott Marr. Scott is the founder and CEO of Koala Insulation, an emerging installation franchise serving residential and commercial customers based in Melbourne, Florida. Before Koala Insulation, Scott started and sold another successful franchise, Fleet Clean USA, one of the largest mobile truck washing companies in the country. Scott shared how he successfully built and scaled his business through franchising. A key takeaway from Scott's story is his prioritization on developing phenomenal processes and procedures through the entire business. Scott recounts, “We were in the process of building something that would have imploded if we had not put processes and procedures in place… once we started on developing processes and procedures, it was hyper-focused. We stopped looking at expanding to other locations, we stopped thinking about how many services we could provide, and we started focusing on how we can be really fantastic on our core business.” Tune in to hear more of Scott's franchise story, and learn valuable wisdom you can apply to your business journey! What we talk about: Immediately getting into the next venture after building and exiting a franchise What led Scott down the franchisor path Selecting franchisees and nurturing the franchisor-franchisee relationship Managing franchisees and corporate locations at the same time The Plant and Sell method Scaling with technology Exiting the franchise brand built and transitioning into the startup About Koala Insulation - How it started and where it is today Focusing on being a really good franchisor Outsourcing franchise development The franchisee candidates Koala Insulation is looking for Being able to provide adequate training and support What we mention: Koala Insulation Fleet Clean USA
Stories from Franchisees & Founders In this episode, Brian talks with Jeff Dudan, the CEO of Dudan Partners. Jeff is a franchise executive with 25 years of experience founding, building, operating, and ultimately exiting a national brand. After the successful sale of AdvantaClean, a light environmental service franchise, Jeff founded Dudan Partners. Jeff is a published author, Forbes contributor, speaker, and consultant to emerging brands as well as serving YPO as Chapter Chair of the Southeast Regional US Chapter, Novant Health as Advisory Board member, and the IFA Franchisor Forum as a member. From founding to ultimately exiting a national brand, Jeff generously shares the wisdom he gained from his experience in the franchise world, especially in cultivating a healthy franchisor-franchisee relationship. Building relationship equity is a fundamental part of his story, a standard he holds himself to in business and in life. Tune in to hear Jeff's franchise story and learn priceless principles to apply to your journey! What we talk about: How Jeff got into franchising “Nothing great happens until somebody makes a bold declaration.” - Jeff Dudan “Future informs the present what matters… knowing what your future is critical in your decision making.” - Jeff Dudan Biggest lessons learned in going from Concept to Exit The intention of building something enduring, sustainable, and changed people's lives Getting into the decision to sell The concept of relationship equity - Intentional regular engagement “You teach people how to treat you.” - Jeff Dudan What happens after selling the business Dudan Partners - a transformational growth company 3 things to look for in a franchisee Being intentional with coaching, consulting, and mentoring Who should reach out to Dudan Partners for help Jeff's upcoming book, Discernment: The Business Athlete's Regimen For Great Life Through Better Decisions What we mention: Dudan Partners jeff@dudan.me Jeff Dudan - Linkedin AdvantaClean Discernment: The Business Athlete's Regimen For Great Life Through Better Decisions, by Jeff Dudan
Stories from Franchisees & Founders In this episode, Brian talks with James Williams, co-founder of the Mayweather Boxing + Fitness concept. James has been serving as the brand's CEO since their inception in 2017. Previously, James was a co-founder and Principal at Ivy Venture Partners, where he partnered with Floyd Mayweather and Beyoncé to develop each of their various business ventures. He is a former strategy consultant at premier global consulting firm, Bain & Company; and a former corporate lawyer at the global Magic Circle law firm, Clifford Chance. James talks about the Mayweather Boxing + Fitness' attractive and highly competent business model and how the brand has been navigating the COVID-19 situation. In order to create a successful, celebrated-back business, James believes you need two things: “Authenticity to the person.. and the operating team behind it who really has the experience and expertise in that industry.” James also shares how the brand has been able to capitalize on the redefined, competitive landscape for the fitness industry. The most important aspect for James? “Well-capitalized operators with a clear strategy to target the new consumer demands in the fitness industry.” Tune in to hear more of James' franchise story and pick up nuggets of wisdom that will equip us in our business journey. What we talk about: James' career before franchising and what lead him to become a franchise owner Jumping the learning curve in franchising Staffed up too quickly Floyd Mayweather's vital part in the business model The brand and its marketing The fitness programming Integrated uses of technology Navigating through the COVID-19 situation The challenge in financing The bigger goal with the brand Taking advantage of the implications of COVID-19 What we mention: Mayweather Boxing + Fitness Ivy Venture Partners Bain & Company
Stories from Franchisees & Founders In this episode, Brian talks with the owner and operator of two Kilwins Chocolates, Fudge, & Ice Cream franchise locations in North and South Carolina, Ashley Clark. Ashley entered the franchising world at a young age, eventually acquiring a second Kilwins location. After graduating from Clemson at 23 years old, she chose to take the entrepreneurial path over attending law school. Ashely reflects, “It's so rewarding, my organization grows at the speed I'm growing myself... I can control whether my business survives this or not.” This is a must-listen-to episode for anyone with the entrepreneurial spirit who may be on the fence about getting into franchising. Tune in now and learn and be inspired by Ashley's franchise story. What we talk about: Ashley's journey before she got into franchising What Kilwins is and what makes it unique Becoming a franchisee and entrepreneur at a young age How opening the first location looks like Buying the 2nd location that is doing very good The transition from being a single unit operator to a multi-unit The lifestyle of being an entrepreneur and a leader How the pandemic situation impacted the business The goals for the future and what they want out of the journey The mission to serve other people What we mention: Kilwins Chocolates, Fudge, & Ice Cream Kilwins Franchising
Stories from Franchisees & Founders In this episode, we are joined by a top performer franchisee, Jon-Anthony Lui. Jon-Anthony is a 10-year, multi-unit franchisee with Tutor Doctor. Together with Erik and Brian, Jon-Anthony shares his experiences in starting out and growing in the world of franchising where he developed notable life and leadership skills that definitely scaled him up to the level of success that he is in now. He also talks about the mindsets and mental health of entrepreneurs who are going through challenges especially with our present global circumstance. Tune in to hear more about Jon-Anthony's franchise story and learn from a topnotch leader and entrepreneur. What we talk about: Jon's background in franchising Starting with Tutor Doctor What Tutor Doctor is today The importance of consistent, persistent, and quality execution The Challenges of being a top-performer Having good mentors that can give guidance How has a good franchisor pivoted during this time when they needed to Mindsets and mental health of entrepreneurs The choice to fight How Jon manages the team Jon's goals and dreams in life and in business Understanding the values of the brand “One thing that is important for brand innovators is being able to revisit things that maybe you said no to before because perhaps, things have changed.” What we mention: Tutor Doctor Franchisee Mastermind Frank Milner, President of Tutor Doctor
Stories from Franchisees & Founders In this episode, we have a special guest who is the Founder and CEO of Loyalty Brands— John Hewitt. Prior to Loyalty Brands, John was also the co-founder of Jackson Hewitt and the Sole Founder of Liberty Tax Service. Given his 50+ years of experience in the industry, John talks with Brian about some key values on how to lead in times of uncertainty. They also talked about building the best business system by having a healthy franchisor-franchisee relationship and cultivating happy and successful franchisees. Join their conversation and learn priceless leadership principles and skills from first-hand experiences that will help you navigate through a trying time and come out winning. What we talk about: How to lead in time of uncertainty Being prepared - Always have a Plan B for the business “One of the things of being successful is you make more mistakes than other people and/or observe more mistakes.” - John Hewitt Perseverance is the most important To compete to win - Having happy, successful franchisees “The greatness of franchising is the creativity and the drive and the commitment of the franchisees.” - John Hewitt Helping franchisees learn from each other Motivations that go beyond the money earned What we mention: Loyalty Brands Jackson Hewitt Liberty Tax
Stories from Franchisees & Founders In today's episode, Brian talks with Andrew Alfano, the CEO of Retro Fitness, and Robbie Sprechman, the brand's CFO. Retro Fitness is a rapidly growing fitness company with over 140 locations in 14 states open or in development. Andrew points out, “I don't build business, I build people, and people build business. That's probably the greatest attraction with franchising for me because you're really serving and helping others be successful.” The trio dives into how the fitness industry has become more relevant than ever during this time. Andrew and Robbie talk about how they have transitioned their business over the last few months but also their larger commitment to build up the brand, and every franchisee in the system, to be successful in a post-coronavirus world. Tune in to hear Andrew and Robbie's franchise story, and learn timely wisdom you can apply to your business journey. What we talk about: Andrew's and Robbie's background and how they got into franchising and Retro Fitness Where Retro Fitness is at (size and locations) Building a community within the four walls Taking the journey with people The fitness industry is more relevant than ever with the current pandemic situation How open are the consumers to going outside and coming back into gyms How the franchisor helps franchisees with the actual uncertain future "From our perspective, our first thing was how do we help our franchisees win. And the way to win is care about the other person." - Robbie Sprechman How franchisors can deal with location closures in the industry The PPP loan for businesses and other options "The last thing you want to do is misstep in what is a very, very fragile time." - Andrew Alfano Having a reopening playbook and closely assist franchisees Be committed to being successful What we mention: Retro Fitness
Stories from Franchisees & Founders In this episode, Brian talks with Ed Cunningham, a Firehouse Subs franchisee in Arizona. Within 5 months of opening, Ed's location became the #1 ranked location in the entire Firehouse Subs system. How did he do it? Before becoming a Firehouse Subs franchisee, Ed served as a firefighter. Being a public safety professional, Ed learned the importance of upholding one's reputation at all times within the entire community. This all-encompassing approach to his business, combined with his social media savvy, are contributors to his success right off the bat. Most importantly, Ed advocates focusing on the core and backbone of your business before anything else. Ed says, “When you teach your managers and employees to serve each other as much as they serve customers, it creates an amazing dynamic, and your best form of marketing. These are free things that take energy and time, but that doesn't come out of your bottom line.” Tune in to hear more of Ed's story and tips he shares on how the right kind of preparation will allow your business to persevere in hard times. What we talk about: Ed's background and what led him to the franchise world Knowing the time and the right opportunity to get into something “The things you go through are [kind of] preparing you for [really] the things that are coming if you allow them to.” - Ed Cunningham Marketing through social media and serving your employees “The best form of marketing that you have is treating your employees with the exact same customer service that you would treat anyone that comes in the door to buy your product.” - Ed Cunningham The value of treating your employees the best way possible Accidentally started a detox kit business Starting to think ahead and be prepared Reflecting on the mistakes that did not set you up for success Putting yourself out there Focusing on the core of what drives the business “If you focus on the core and the backbone of your business first, everything else will just be natural results of that.” What we mention: Firehouse Subs
Stories from Franchisees & Founders In the second installation of our special panel discussion, we have the privilege of talking with three guys you may have heard from before—Jeff Bevis, Henry Kim, and Stephen Vereb. Today's panel is made up of high-performing franchise veterans across different industries to share with us what their crisis management has looked like over the past few weeks. Jeff Bevis has over 38 years of business leadership experience and a deep emphasis on franchising. He is the co-founder and CEO at FirstLight Home Care Franchising, a giant in the senior care industry. Henry Kim and Stephen Vereb have been business partners for over 10 years, initially starting in the Massage Envy franchise system before also becoming Regional Developers for Amazing Lash. In addition, they are owners of an accredited Massage Therapy school named AMBI. Tune in to hear a conversation about the impact of this pandemic on their different industries, but more importantly, how they have been able to create and maintain a resilient business model. Will your business be ready for opportunities that will arise after the shutdown ends? What we talk about: The impact of the shutdown in Henry and Stephen's businesses The impact of the shutdown in Jeff's businesses The best practices of franchisors in communicating to their franchisees What the businesses look like during this time and after reopening A conversation around finances, loans, and location rentals “We're all somewhat ignorant to the process because the process is changing. And so I think one of the best things... just continue to ask questions to try and get an understanding of it.” Some changes that will happen in franchising as a result of this challenging time Being able to talk about the opportunities that are going to present itself Helping those that want to transition out process the exit and transition in the people that want to grow and expand Acquisition by private equity after the pandemic Positioning ourselves for opportunities that will arise What we mention: FirstLight Home Care Franchising Massage Envy Amazing Lash Studio
Stories from Franchisees & Founders In light of this new reality we are all living in, we thought it would be best to conduct a special panel discussion made up of high-performing franchisees across different industries to share with us what their crisis management has looked like over the past few weeks. The ability to collaborate during this time will be incredibly beneficial for all of us. Today, we have the privilege of talking with two guys you may have heard from before, Peter Hansen and JD Busch. These guys are battle-tested, successful multi-unit franchisees. JD has been in franchising since 1995 and started as a Massage Heights franchisee and RD before also transitioned into Amazing Lash. Peter Hansen is partner and co-founder at Franchise Ramp, a digital marketing company that provides recurring customer-generation systems for franchise brands. Peter also owns multiple Club Pilates locations across 2 states – Arizona and Ohio (and is in the process of working on deals for 6 more). The panel talks about the current situations and opportunities that can come out of this shutdown process. No matter your industry or job position, you'll find a lot to relate to and take from the conversation. What we talk about: The current situation of different businesses and locations during this pandemic Over preparing won't hurt “You can still be an optimist, but have thought through the process of what you're going to do in a worst-case scenario.” Navigating through a downturn Best practices to come out of the current situation as successful as we possibly can The difference in the shutdown process between states and how businesses adjusted Facing different suggestions to make a business decision Handling the post-closure communication between members Opportunities that can come out of this uncertain time Staying positive Evolving with the opportunities that are coming Think through all different options The human capital assets What we mention: Massage Heights Franchise Ramp Franchise Tribe Facebook group, by Erik Van Horn
Stories from Franchisees & Founders In this episode, Brian and Erik talk with Craig Jooste, the Co-founder and CEO of Local Handyman Group. Craig is an accomplished entrepreneur and senior executive with more than 15 years of success in franchising multiple brands across the United States and Canada. He was previously a part of the leadership team at 1-800-GOT-JUNK, and Wow 1 Day Painting. The lessons learned from those early days have been extremely valuable as he pivotes his current business strategy to enable sustainable effectiveness in this new reality. Craig talks about the new SOP, creative ways he's managed to pivot his business, and how he has been able to set up his franchisees for success. Tune in for a refreshingly positive strategy session and pick up some valuable nuggets of wisdom that you can apply to your own business. What we talk about: How the franchises are being impacted by the COVID-19 situation Moving into a new standard operating procedure due to this situation Having different revenue streams and greatly focusing on B2B Lessons learned from the last recession Deciding to get into your own business “If you're open to learning, you just take the good and the bad. And you can apply it to what you're doing.” - Craig Jooste Talking with other business owners about what you CAN do The size and age of the business, and the growth Setting up franchisees for success The role of online marketing “The key thing right now is to step up and show people that you don't have to be just afraid. Like, that's an option. You can cover, you can be afraid, or you can choose to figure out how you can come out the other side better.” - Brian Holmes Having people you bounce ideas off Local Handyman Group's naming structure What we mention: Local Handyman Group 1-800-GOT-JUNK Wow 1 Day Painting
Stories from Franchisees & Founders In this episode, Brian and Erik talk with Fred Tomlin, the CEO of Accelerated Waste Solutions, and Sherrod Hunter, the President and Co-founder of Accelerated Waste Solutions. They share key moments of growth for their company and how they made sure to keep the business on top within the industry. They also share how technology has been a valuable asset to their growth and how they worked to have a well-developed system and processes before getting into franchising. Tune in to the conversation to learn more about Fred and Sherrod's story, what made them successful initially, and kept them growing. What we talk about: What is Accelerated Waste Solutions and how it started Understanding the industry and listening to the customers About the app Operating in different locations Highly focusing on B2B sales channel What led to franchising Using technology throughout the business Wanting to share the success through franchising Number of employees and job descriptions Mentors in franchising Goals for franchising in the next five years What we mention: Accelerated Waste Solutions
Stories from Franchisees & Founders Our third installment from the 2020 “Best of IFA” series features Vanessa Yakobson, CEO of Blo Blow Dry Bar. Blo Blow Dry Bar is North America's original blow dry bar. No cuts, no color: Just wash, blo, and go! Vanessa talks with Brian about her experience launching this category that didn't previously exist. Since it's advent, Blo Blow Dry, and the category, has seen tremendous growth across the U.S. and Canada. Brian and Vanessa have an honest conversation about the type of balanced leadership that is necessary to ensure a healthy culture between franchisees and franchisors. Tune in to hear a fascinating discussion about leadership, risk, and the types of tools and services Vanessa and her team has developed for the Blo community. What we talk about: Collaboration with franchisees What is Blo Blow Dry Bar and what's exciting about it Reaching a hundred locations opened “As we've grown, it's really been about responsible growth and making sure that we filled out our corporate infrastructure, that we brought the right team members in place, the right resources and supports for our franchise partners to set them up for success.” – Vanessa Yakobson Continual improvement in the system Looking at the right investment at the right time Defining qualities of a good leader Understanding the franchisees' perspective Keeping good and open communication with franchisees Risks taken that led into the business' defining moment What we mention: International Franchise Association (IFA) Franchise Ramp, Blo Blow Dry Bar, by Vanessa Yakobson
Stories from Franchisees & Founders Our second installment from the 2020 “Best of IFA” series features Chris McCuiston, CEO and co-founder of Goldfish Swim School Franchising. Just two years out of college, Chris and his wife took a major risk by starting the brand. “We thought we'd open up 4-5 locations out in Michigan, all company owned, and that was it.” Fast-forward to 2020, the brand has just crossed the 100 location threshold and ranks #1 in the 2019's Entrepreneur's Top Children's Fitness Programs. Tune in to hear Chris' story and advice he'd give to emerging franchisors, his experience in franchising vs partnerships, and what it takes to become a battle-tested brand. What we talk about: Greetings and introduction of Chris McCuiston The importance of joining IFA events What Goldfish Swim School is Developing the franchise, how big the franchise is Being proven and stable as a brand The background of the business model development Putting together something and made it grow big through franchising Understanding the franchisor-franchisee relationship - giving some flexibility Leading by example Being selfless Being humble, hungry, smart, and having compassion for others Living out the business' core values Goldfish Swim School's mission Risks taken that defined the business The brand's goals for the future What we mention: Goldfish Swim School International Franchise Association (IFA)
Stories from Franchisees & Founders Our first installment from the 2020 “Best of IFA” series features Don Fox, CEO of Firehouse Subs. In this live conversation with Brian, Don sheds light on best practices to create the type of brand that can grow and sustain 1,000+ locations. Don joined Firehouse Subs in 2003 as a Director of Franchise Compliance before rising to CEO in 2009, growing Firehouse franchise locations from 65 to almost 1,200. We dig into the importance of developing strong leadership, technical disciplines, and a sound financial model early on. But more importantly, we touch on how Don has been able to foster the type of belief system that manifests into distinct behaviors for the Firehouse Subs brand. In Don's words, “Your customers chose you based on your values.” The more you have your value system on display, the more your customer has to identify with. Don, who started his restaurant career in the kitchen scrubbing pots, says he learned some of his most valuable lessons early on in his career. Tune in to hear his fascinating story rising from pot scrubber to CEO of Firehouse Subs and the company culture that has proved to be a cornerstone to the success of the legendary brand. What we talk about: Greetings and introduction of Don Fox What Don gets out in attending the IFA The factors that brought the explosive growth “The more things change, the more they stay the same.” - Don Fox The selection of the right franchisees Seeing the potential of the brand The charitable component of Firehouse Subs and its importance How Don's background affected his leadership style Being a leader, you're being constantly watched How technology has changed the food industry Bringing the mission to life Defining your culture “Your customers choose you for your value.” - Don Fox Risks taken that led into the business' defining moment Establishing the commonality of purpose The mainstream marketing as the great equalizer The relationship between the franchisor and franchisees Great communication coupled with fairness A constant stream of franchisees' feedback What we mention: Firehouse Subs International Franchise Association (IFA)
Stories from Franchisees & Founders In this week's episode, Brian talks with Alejandra Font, co-founder of The Camp Transformation Center. Over the last decade, the brand has opened over a hundred locations across 13 states and in Mexico. Alejandra talks about The Camp's journey leading into franchising, key moments of growth for the brand, and hard lessons learned along the way. After all, there are certain business lessons that you can only learn in the struggle. Tune in to hear more about Alejandra's story and how she was able to grow an A-Class team to produce A-Class results. What we talk about: What The Camp Transformation Center does Why and how they got into franchising The difference between expanding through franchising and expanding through employees Going international The hire that transformed the business Clear organizational description and good work ethics The transformation that clients experience The goals and targets for the future Getting the A class team very quickly The risks taken that led them to major success Having a franchisee advisory council What we mention: The Camp Transformation Center The Camp Transformation Center Franchise
Stories from Franchisees & Founders In this episode, Erik talks with Jason Wuerfel, the founder of Books & Brews. Jason grew up too nerdy for the jocks and too jocky for the nerds. It was this experience that lead him to develop the mission for Books & Brews— to create a place for people without a place. Books & Brews is a place for the reader, for the scholar, for the gamer, for the drinker, for the music lover, for the individual. Jason and Erik talk about the growth strategy for his niche franchise, winning marketing tactics, and fundamental truths in building and developing any business within a community. Jason grew up in an entrepreneurial family, but there were things he initially took for granted. Tune in to hear his powerful story about what can happen when failure isn't an option. What we talk about: Jason Wuerfel's background and the story of his family Setting yourself aside for the guest “Work is not something that you leave.” - Jason Wuerfel “We're not going to go broke because I won't let us.” - Jason's father Taking the risk and making it work The Books & Brews experience The Books & Brews mission Books & Brews franchisees and locations How the corporate operation looks like for the franchisees - A marketing company that franchises Just have to have champions How Jason do social media and marketing “Whatever your concept is, add your nerdiness to it.” - Jason Wuerfel What we mention: Books & Brews Books & Brews Franchising Gary V. Simon Sinek Franchise Secrets
Stories from Franchisees & Founders In this episode, we have with us Bobby Williams, a franchisee of Christian Brothers Automotive. Bobby is a serial entrepreneur with a corporate background, previously working at a Fortune 500 company. He now owns two Christian Brothers Automotive locations in Texas. Beyond that, Bobby is also involved in helping other franchisees in Christian Brothers grow and be successful within the system. Bobby walks us through his franchising journey step-by-step, beginning with his transition from corporate America to the franchising world, the process of finding the right franchise for him and his family, taking a risk on turnaround opportunities, to ultimately becoming a franchisee that others in the system look up to. Bobby also shares how and why he values the franchise system he's a part of and ways he is giving back by providing training to other location owners. Tune in to this week's episode and hear more about Bobby's franchise story and the benefits of giving back! What we talk about: Bobby's background and experience in Corporate America Defining the business's value Drivers why Bobby got into the business The process of getting into Christian Brothers Automotive Building a franchise takes a long time The transition to a different industry Challenges in building the next location The importance of having a peer support group Giving back through training other franchisees “Jump in with both feet” The benefits of giving back Good points of being a franchisor Interesting customer experiences What we mention: Christian Brothers Automotive erik@frachisesecrets.com
Stories from Franchisees & Founders This week, Brian talks with Nigel Travis, the executive chairman and former CEO of Dunkin' Donuts and Baskin Robbins. Prior to Dunkin Brands, Nigel served as President and COO at Blockbuster and President and CEO at Papa John's. Nigel reflects on the unique, results-oriented discipline he's developed over decades of leadership which provides a blueprint for any organization to achieve prosperity. His book, The Challenge Culture: Why the Most Successful Organizations Run on Pushback, showcases how a culture built on open dialogue and honesty will deliver collective positive outcomes for customers and team members. This same matter-of-fact culture is especially necessary for franchisor/franchisee relationships. Nigel says, “I truly believe that the people who believe that franchisors and franchisees will always be on the same page economically are living a falsehood… you need to clearly separate the two economic models, don't just ignore the separation, find a way to bridge it.” In today's hyper-competitive world, people crave honest feedback, regardless of the type of organization. In 2017, Nigel became the owner of Leyton Orient Football, a troubled professional soccer team that presents a unique opportunity to implement his “challenge culture” strategy. Tune in to this week's value-packed episode to hear more about Nigel's fascinating story and find out how honest communication and pushback can drive your business onward and upward! What we talk about: Nigel's back story and his career in franchising How Nigel's background in HR helped in franchising Franchise economics and franchisee relationships The purest franchise model “People should be treated fairly, you should be very transparent with them if they're not performing or they're running bad stores or bad tax operations or bad cleaning services, whatever the franchise is, you've got to be straightforward and honest with them.” - Nigel Travis The trajectory of the business from locations perspective The similarities between fans and franchisees Keeping the franchisees engaged especially within a big system The importance of two-way communication Ways where it has gotten harder for the franchise (The franchise, the franchisees, and the economy “We pride that we go back to the basics of what is good for franchise economics, and what is good for the relationship and how could we work together to overcome some of the hurdles that franchisees have in operating their business.” - Nigel Travis Recruiting good franchisees Focusing on great training Don't franchise too early Having a philosophy on how you are going to approach franchisees and system leaders What [Dunkin'] a franchisor is looking for a franchisee Those that will not fit as a franchisee Valuing the lessons learned from past difficult experiences Staying cautious and being prepared as much as possible Giving regular feedback and support What we mention: Dunkin' Brands Papa John's International Burger King Leyton Orient Football Team Baskin' Robbins The Challenge Culture, by Nigel Travis Leyton Orient Football
Stories from Franchisees & Founders Shirin Kanji serves as the President of Impact RTO Holdings, a family business based in Florida operating for more than 30 years. He started the retail division back in 2015 with the acquisition of franchised Rent-A-Center locations in eight states across the Southeast. Since then, Shirin has trailblazed his way to the top as the country's largest Rent-A-Center franchisee, amassing 75 properties. Shirin says, “I just knew how important it was for our family to find diversification and I felt truly confident in the brand and its position in the industry and what we knew about the business model at that point in time. Once we found it, we would do whatever it takes to bring it home.” Moving from the hospitality and real estate industries to renting and retail, Shirin offers a look behind the scene at developing emerging concepts, corporate refranchising, and deal structuring to expand the family business. Tune in to this week's episode and learn about Shirin's journey from Wall Street to transforming the family business in a big way. What we talk about: The kind of business Shirin's family has and how they got into it Leveraging abilities and available resources for growth The operational structure of the business Being able to keep everyone holding in the business Getting better as you go through difficult times How Shirin got into Rent-A-Center franchise How it looked like going from zero to multiple stores Having a franchisor that believes strongly in re-franchising The idea behind re-franchising Growing from 40 stores to 75 How the economy changes and the people is critical to the business and its growth Keeping the humility Having mutual trust within the family members in the business Allowing freedom to identify if the skill fits within the family business The vision for the future What we mention: Rent-A-Center Impact Properties
Stories from Franchisees & Founders In this week's episode, Brian and Erik are joined by Chris Fisher, the founder and CEO of Shine Window Care and Holiday Lighting. From a gas station squeegee to building a franchise system with locations in 10 states and growing, Chris Fisher has learned many valuable lessons along the way and is committed to leading with values that fuel the Shine Mission To Be a Light. The trio discusses key components to maintain a culture of excellence and grow your business the right way. Chris says, “Business is so much more than making money, it's about what kind of life you're trying to build through business. The business is the vehicle. There's always the next window [to wash]. What are we doing this for?” Tune in to hear more of Chris' story and other great insights that will encourage and empower you on your entrepreneurial journey. What we talk about: How Chris started in the window cleaning industry Realizing you needed a team The first hires and the vision to grow “Business is so much more than making money. It's about life and what you're trying to build through business.” Making the difference by building relationships From squeegees to owning a franchise Shine Window Care and Holiday Lighting business model About Holiday Lighting and the system in place The locations and some franchisees Lead generation process and the best marketing strategy The vision and goals of the franchise How Chris is learning Keeping the focus Investing in coaching and having peer groups Facilitating communication and developing relationships Leading the culture with positivity and still having fun The franchise's key hires The Leadership Ladder What we mention: Shine Window Care The E-myth Revisited, by Michael Gerber Holiday Lighting - Shine Window Care John Maxwell FranXperts
Stories from Franchisees & Founders In this episode, Erik and Brian are with Landon Eckles, who is the co-founder of Clean Juice®, a company that has grown to 85 locations open with a goal of reaching 100 locations by February 2020. Clean Juice® started in 2014 as the brainchild of Kat & Landon Eckles. Kat had spent the better part of a decade making smoothies and juices at home and shot off the idea of opening a juice bar in the Charlotte area. Landon and Kat quickly jumped into the idea with 100% motivation and heart. In this week's episode, you'll hear Landon's process of franchising from a mom-and-pop concept, to picking up regional growth, and beyond. Whether you are a young entrepreneur looking to start your concept or a veteran of the business, you're sure to get some great value from this interview. What we talk about: How Landon went from commercial real estate to the organic juice industry Developing the concept then ventured into franchising Going through the process of developing a product up to setting up the franchise The foundation of your brand - get an attorney that specializes in franchising The mindset of being the franchisor Explaining in details to the franchisees at the beginning Advice on managing different expectations on different franchise levels One of the biggest misconceptions in franchising The willingness to get in and get your hands dirty How the management team looks like now Finding good people to join the team What the store looks and feels like The challenges faced with the products starting from one location up to 85 locations Some of the biggest learnings in starting in the food industry Certain concerns and things the CEO/franchisor focuses on Focusing on the guest experience “Marketing drives opportunity, operations drive sales” - Landon Eckles Being intentional on Kindness - next level guest experience Clean Juice's goals People that helped Landon grow What we mention: Clean Juice Dave Mortensen Don Fox Jeff Dudan
Stories from Franchisees & Founders In this episode, Erik and Brian are with Adam Meyer. Adam was a professional hockey player, turned entrepreneur, turned franchisee and owner of three F45 locations in Southwest Minneapolis. So how was he able to successfully open his first studio in one of the most fitness-saturated cities in the U.S.? With Erik and Brian, Adam shares his journey starting with franchising, his top lessons learned from being a young entrepreneur, and how he was able to leverage influencer content into effective marketing tools for the growth of his businesses. Listen in and learn more about Adam's story! What we talk about: How Adam got started in his entrepreneurial journey until he owned an F45 franchise Top lessons Adam learned from past experience How to balance trusting others and protecting yourself and the business Top characteristics that Adam looks for a future partner What is F45 and how is it different from others The process of him getting started with F45 What helped Adam grow F45 Success defined Using local influencers for marketing Creating content The culture of celebrating everybody and sharing it The rewarding feeling that the business brought How the 3 locations are going and its long-term goals How to take over an acquired business What we mention: F45 Southwest Minneapolis
Stories from Franchisees & Founders In this episode, Brian talks with Pushpak Patel, the CEO of Mitra QSR and one of the largest Yum Brands franchisees in the world. Mitra QSR currently owns and operates 200+ restaurants of KFC and Taco Bell. It wasn't always easy. Building a multi-unit empire is a matter of taste, opportunity, passion, and comfort level. Most importantly for Pushpak, “It doesn't matter what the business is, it always comes down to the people.” After acquiring a new location, building the right processes and systems outside the restaurant for the right people became a crucial mode of growth. Pushpak says, “If you can get the same people to buy into your new mindset, you'll be set.” Brian and Pushpak talk about how he built the systems that set his locations up for success and the type of growth mindset needed to persevere in the franchising world. Tune in to this week's episode and learn invaluable lessons from one of the biggest names in multi-unit franchising! What we talk about: What took Pushpak Patel from the engineering field to the business world “Debt is good but debt can kill you when you're starting a new business.” How Pushpak and his partner started from owning 1 restaurant to 32 locations Establishing the culture and having the right people Scaling the culture How being a YPO member helped him with his growth Building the system for having multiple locations Structuring a deal to acquire multiple locations Figuring out what top priorities need to be tackled between multiple locations Always buying at a good value How long it took to negotiate the purchase of the multiple locations The change in the organizational structure that came with the expansion Acquiring locations vs. building one Learning how to delegate and do follow-ups Building the team for growth The process of acquiring locations in groups The 0 or 10 concept “I don't think that people fail, I think that people give up.” What we mention: Mitra QSR Yum Brands YPO - Young Presidents' Organization EOS - Entrepreneurial Operating System
Stories from Franchisees & Founders In this week's episode, we welcome Rune Sovndahl, the co-founder and CEO of Fantastic Services- an international brand currently operating in Europe, Australia, and North America. Fantastic Services is the largest home services provider in London, yet it has been self-financed since the onset. How did they do it? From Day 1, Rune knew the importance of building the proper systems for both the consumer and the franchisee. Rune observes, “In the first 3 years, we delivered products and systems that were very lean, and very capable of running. We learned that quickly.” Since their early days, Franchise Services has grown into 530 franchisees servicing over 50,000+ clients globally each month. Tune in to this week's episode and learn more about Rune's story and the core drivers of his success in the franchising world. What we talk about: Rune's journey that brought him into the franchising world “I want to build something bigger than myself.” – Rune Sovndahl Rune's 1st entrepreneurial effort How Fantastic Services started Adding value to the clients and the franchisees How the business is set up and its different levels The motivation and the living quality “Now, I'm fully convinced that franchising is an extremely good way of creating a successful business with less risk.” – Rune Sovndahl The scope and scale of Fantastic Services now and its goals How franchising looks like in Europe Coming in and compete in the US Fantastic Services' foundation “At the end of the day, our real goal is actually just to pride good service.” – Rune Sovndahl What we mention: Fantastic Services, by Rune Sovndahl
Stories from Franchisees & Founders In this episode, we talk with Matt and Megin Sharp, the Co-founders of KidStrong. This child development program is based on science and taught by professionals. Using a membership-based business model, the curriculum was formed so that children hit physical, brain, and character milestones. To that end, Matt and Megin developed their mission statement, “the greatest gift we can give our kids is the person we help them become.” KidStrong started by addressing one simple question: how can we empower our children? After having their first child, the Sharps discovered that young kids who are proficient at moving their own bodies are immediately more confidence, translating to their social skills (like the lost art of the handshake). Matt and Megin talk about their humble beginnings, initially developing a popup class in the back of one of their CrossFit gyms. When parents caught wind of the progress other children were making in just 4-6 weeks, the program spread like wildfire. Now, KidStrong is rapidly growing with 6 locations open and 10 territories in development. Megin comments, “it's above and beyond kids coming to class once a week. They are carrying that [confidence] out into their life… as a family, they're growing. We're helping parents help their kids win at life.” Matt adds, “What you run into when kids are struggling, the entire family feels their pain. When you can make a kid more physically strong, they can feel more confidently externally.” Tune in to hear their discussion about how KidStrong developed into a brand that wins the entire family, how Matt and Megin developed their curriculum progressions, the business of building a high-value membership, and fundamentals in setting up the foundation for your franchise. What we talk about: What is KidStrong and why Matt and Megin built it Why they franchised KidStrong How the program works Being involved with the kids and with the parents as well Realizing that they have something worth growing Building the business ready for franchising The process of building the franchise Being careful of who is on the team The dynamics in their culture - “The culture is the king.” Having a team of A+ people “Great people want to work with great people.” “Great people want personal and professional growth.” “Great people want to work in a job where they can have an impact.” What we mention: KidStrong, by Matt & Megin Sharp Talk With Erik
Stories from Franchisees & Founders In this episode, Erik and Brian talk with Ruth Agbaji, the CEO and Nerd-In-Chief of Code Wiz. Ruth has a passion for helping kids connect with their inner genius through an after-school program that coaches kids in coding, robotics, and electronics. The trio talks about Ruth's incredible journey in building the business and how she plans to grow Code Wiz into a household brand name in the enrichment education space. There is a lot of wisdom we can learn from her experiences- everything from studying competitor brands, identifying the right location for her franchises, and how she managed to work on the business, not in the business. Tune into this episode and gain insightful tips on building a solid foundation that fosters growth in your business from the very start. What we talk about: The transition Ruth went through from Nigeria to Code Wiz What made Code Wiz unique from other franchises Offering options within a structured environment The journey of building the first location Being strategic with your location Working with advisers and making wise decisions Learning to work ON the business How programs in Code Wiz work - Student-driven learning Seeing the need for another location Hiring the right people to build the franchise The cost to set up the franchise properly “In a franchise system, you got to get it right from the beginning. A weak foundation will just be going to lead to disastrous results down the line.” A realistic expectation of how much it costs The importance of building solid support for running the franchise Choosing the right first franchisees and really thinking through about the optimal growth strategy Sticking to your core values and don't be too afraid to grow What we mention: Code Wiz, by Ruth Agbaji Code Wiz Franchise, by Ruth Agbaji Talk With Erik IFA - International Franchise Association
Stories from Franchisees & Founders In this episode, Erik discusses through his other podcast, the Franchise Secrets Podcast, the points for you to consider when selling your franchise. There are good factors you need to identify to guide you in making this decision and things to carefully look into to help you make a wise choice. Tune in to this episode now and understand more about why sellers sell and learn what you can do to be more effective and profitable in different situations. What we talk about: Why do people sell a franchise? Some tax consequences and what to do about it People buying for strategic reasons Risk mitigation Selling out because of life tragedy or life changes The franchisor expectations factor Industry shift Changes in priority and heart Who are the typical buyers? How to start to have the selling/buying discussions Looking at it from a buyer's perspective What if there's not a buyer around? Different valuations in different industries Finding somebody that sees the fun in your business Finding equity business partners that will run the business What we mention: Franchise Secrets Facebook group Franchise Secrets Podcast Talk With Erik
Stories from Franchisees & Founders In this episode, Brian Holmes is with a successful franchisor of Great Clips Salon, Brian Stevens, who now owns 25 locations in the Greater Minneapolis-Duluth market and has been a Franchisor Of The Year as well. Together they talk about what it looks like to build a business and grow it from structure to structure. Brian Stevens shares his passion for giving value to the people he works with through his leadership and believes it to be one of the most important keys in scaling the organization. Take this time to listen to this episode now and gain more wisdom with Brian Holmes and Brian Stevens as you grow into the world of business and franchising. What we talk about: Brian's background and how he got into the franchise industry When all else fails, you work hard Bringing in the next generation in the business “Empowering other people in to do their roles, set up the business cleanly, and remove as much chaos and drama as we can, so that they focus on what they are great at.” The organizational structure at Great Clips How big Great Clips is today Keeping the business model simple and consistent Getting others more involved by being more collaborative The Entrepreneur Operating System - Visionary vs. Integrator What Brian went through within the business' growth There is always going to be another opportunity What is was like going from 11 to 20 locations - building the management structure Implementing the EOS - looking into your business Building the accountability chart Working in the business together as a couple Bringing in someone as a mediator between the family in the business Brian's vision for the future Growing people from within the organization The importance of effective coaching, mentoring, and teaching “You got to have success doing what you're doing today before you say, ‘I just want to be big.'” Finding people you can trust to grow What we mention: Great Clips Franchise Talk With Erik The Entrepreneur Operating System
Stories from Franchisees & Founders In this episode, we're with Nick Lopez who is the founder of Lime Painting, a new emerging franchise. We are going to hear about Nick scaled his business and how he built an amazing team of leaders in this franchise. Nick was specific on his vision on how he would grow the business and made sure it was built on the best foundation possible. He shares some of the things that really worked for him and some of the pitfalls that we all can learn from. Go ahead and listen to this podcast episode now and learn from Erik and Nick as they point out some of the most important things in franchising as well as in entrepreneurship as a whole. What we talk about: How Nick got involved in entrepreneurship Being intentional in scaling the business through franchising Learning what works and some pitfalls in building a franchise Building Nick's amazing team Having great core values to build upon The goal of quality growth The franchisees and their locations Having the employee's best interest in mind Nick's ideal employees Why Lime Painting stands out “Working on your business, not in it” - Michael Gerber What we mention: Lime Painting Franchise Talk With Erik E-Myth Revisited, by Michael Gerber Rick Grossman Contact Nick Lopez through nick@limepainting.com
Stories from Franchisees & Founders In this episode, we're with Kurt Belding of Fit Republic. He is a franchisor and also has a podcast called the BCE Show. He also started the Fit Republic Foods. Brian and Kurt discuss how people generally see entrepreneurship versus how it really works. They share valuable insights on the reality of starting and making the business grow that will surely encourage and give you more perspective. What are you waiting for? Check out this episode now and learn more about what making the business work really looks like. What we talk about: Kurt's life as an entrepreneur Starting his own brand “To be successful in business, you have to have resources. If you don't have resources, you have to be resourceful.” The glamour vs. the reality of entrepreneurship Being smarter in taking risks The reality of becoming a franchisor How the future looks for Fit Republic The Fit Republic Foods What we mention: Fit Republic Fit Republic Foods BCE Show, by Kurt Belding GNC Nutrition Zone Talk With Erik
Stories from Franchisees & Founders In this episode, Erik and Brian have a topical conversation about what they expect right after they put in the funds and signed the franchise deal. They are sharing on-point advice from their personal experiences and from different experiences that they have seen in the world of franchising. It is always better to be able to know what the journey might look like ahead of you because it will definitely prepare you and help shape your plan for the work and the success that you are aiming for. What we talk about: What sales processes may look like How semi-absentee ownerships really looks like Hiring the right people for the business “Being unclear is being unkind.” - Communication and accountability “A business is always going to be an ongoing concern.” KPIs Differences between a new brand and an established brand Being prepared to roll up your sleeves Having a plan to get into an opportunity Getting in and doing the work Your relationship with your franchisor Talk to as many franchisees and know the system What we mention: The 4 Disciplines of Execution Talk With Erik
Stories from Franchisees & Founders In this episode, we're with Matt Wilber a millennial entrepreneur that started Fit Body Boot Camp franchises with 7 locations and has a goal of opening in 100 locations. Matt is definitely about the future and the big picture of the business. He values the importance of having a clear vision from the beginning and intentionally invests in his future goals. While learning from his earlier experiences, he now makes sure that even the most difficult decisions are made in order to protect the culture that he is building. Check out this episode now and learn from this full-packed conversation with Matt Wilber and Brian Holmes. What we talk about: Matt's journey to entrepreneurship “Be careful who you listen to.” Looking at business as a long term game from the start Doing whatever it takes to make the plan work Learning essential and useful skills Going into franchising rather than starting your own business Making time to connect with high performing franchisees Knowing the “Why” Really following the franchise system “When the marketplace is confused, they don't make a decision. When they don't make a decision, they don't buy from you.” Having the right people for duplicating the culture for other locations Believing and living out the core values Having a crystal clear vision and mission Making decisions to protect your culture How Matt's organization look like today Investing in the future of the business today What we mention: Fit Body Boot Camp Talk With Erik Cameron Herold Traction, by Gino Wickman
Stories from Franchisees & Founders In this episode, we're with David Schuck, a multi-unit and multi-brand franchisee. David has a background in sports and entrepreneurship. He is now working on a larger vision for the franchising world. Being in a growing business, David realized, more and more, the importance of having a healthy balance between business and life. He spent time mapping out and defining his purpose and goals and now he is working towards building a bigger vision while strengthening his grounds in life and family. Let's join David Schuck and Brian Holmes now and gain more wisdom in this fulfilling journey of franchising. What we talk about: Having a good network of people and resources Core differences between high-performing franchisees and lower-performing franchisees Majoring in the minor Having perseverance The victim mentality Knowing that other people are competent Focusing on the right thing Not having to be “The Player” Having a healthy balanced life Looking at other opportunities Getting a larger development agreement Playing the real estate game Growing at the speed of our staff David's bigger vision in franchising Having a clearly defined purpose Spending time identifying opportunities David's goals for Q1 2020 What we mention: Liberty Tax Talk With Erik Club Pilates dschuck@triadliberty.com
Stories from Franchisees & Founders In this episode, we're with Henry Kim and Stephen Vereb who have been Massage Envy franchisees for 12 years. They also own an Amazing Lash Studio franchise and are now starting up a massage school. Henry and Stephen's partnership is definitely admirable in how they worked through the ups and downs and are still successfully venturing the business world together. Throughout the years, they have also proven that building the team culture right from the start has a huge impact on how the business will thrive. So come on and let's listen to Brian, Henry, and Stephen as they share their experiences and take away brilliant principles in building and growing your business. What we talk about: Henry's background before franchising Stephen's background before franchising Coming together to start franchising Succeeding in recession time The recurring revenue membership model Making wise improvements and being open to learning more Expanding to being multi-unit Building the team Developing people from within Following the playbook and being into collaboration Building a team culture Maintaining a successful partnership How they get to six locations Looking into another concept Learning within the failures The system and the product Always looking for the next amazing opportunity What we mention: Massage Envy Amazing Lash Studio Talk With Erik
Stories from Franchisees & Founders In this episode, we're with Chris DeJong of Big Blue Swim School. Coming from a competitive swimming background, Chris started the swimming school and eventually partnered with a multi-unit franchisee that brought the team franchising experience as they looked into growing the business as a franchise. Chris built the swim school using a fascinating technology to give the best experience to clients and also built a great business model that gives the best service to the franchisees. Listen in and let's learn as Chris shares to us some of the brilliant principles and tips in starting and growing the franchise. What we talk about: Chris' background in competitive swimming and how he started the business “It's okay to give up a thousand times, as long as your feet never stop moving.” Toughness is measured in your resilience Finding ways to relax and recover It's how you go hard intelligently How Big Blue started Building a viable business model What Big Blue is Building the pool that is perfect for the purpose Attention to little things to give the best service “None of us is smarter than all of us.” The relationship to the franchisees Keeping a good partnership long before and long after the opening Bringing into the team the franchise experience through partnership Having a data-driven approach in decision making How the partnership looks like from day-to-day Bringing in people who are great in a specific area of the business Recognizing who to listen to, when to listen to Every location is very important for the brand Really probing what you have been promised Seeing it as a partnership Making sure that you can work with each other from the very beginning What we mention: Big Blue Swim School Talk With Erik