The Revolutionary CEO

Follow The Revolutionary CEO
Share on
Copy link to clipboard

Welcome to The Revolutionary CEO podcast hosted by Latesha Lynch! This show was created to inspire female service based entrepreneurs & coaches to build and leverage their brand authority to confidently sell their services and programs at a premium price

Latesha Lynch


    • Jul 2, 2025 LATEST EPISODE
    • infrequent NEW EPISODES
    • 25m AVG DURATION
    • 127 EPISODES


    Search for episodes from The Revolutionary CEO with a specific topic:

    Latest episodes from The Revolutionary CEO

    Ep. 71 - From Doing It All to Doing What Matters: What I Let Go of, Systemized, and Shifted to Grow Without a Team

    Play Episode Listen Later Jul 2, 2025 10:34


    If your business is thriving, clients are rolling in, and your offers are solid but your marketing still feels like a one-woman show, you're not alone. In this episode of the Revolutionary CEO podcast, we're unpacking what it really takes to build a sustainable marketing system that doesn't rely on your energy or availability. I'm sharing the real shifts I made to get out of burnout mode and into strategic momentum without hiring a team or doing the most. If you're done being the whole marketing department and just want systems that support your genius (not drain it), this one's for you.Topics Covered:How doing everything yourself drains your time, creativity, and growthWhy cutting tasks and high-frequency content led to smarter marketingWhy simplification is a legitimate growth strategyThe systems I built that act like a team (without hiring one)How I prioritized what actually drives leads and revenueMy favorite tech stack for low-effort, high-return marketingThe biggest hiring mistake I made and how I'd do it differentlyThe truth about burnout in business (that no one says out loud)Timestamps:00:00 – The real problem is under marketing00:23 – Welcome to the Revolutionary CEO01:26 – When business feels like an unpaid internship04:13 – What I stopped doing to reclaim capacity06:59 – How to market without a team07:47 – What I'd do differently when hiring08:45 – Final truths every solo CEO needs09:20 – Unlock the coin collecting strategy sessionQuotable Moments:“Efficiency gave me my creativity back because when you're not operating from overwhelm, the vision actually starts flowing again.”“You don't need more discipline, you need more direction because the issue isn't consistency, it's just marketing.” “You don't need more discipline, you need more direction because the issue isn't consistency, it's just under marketing.”“You're not too busy with systems, you just don't have the right one yet.”“Doing it all doesn't make you a stronger CEO, it just makes you a tired one.”“When you don't have support, you don't just lose time, you lose some of your vision.”“Doing everything meant none of it could actually build momentum.”“Execution is heavy when you don't have a strategy backing it.”Links Mentioned in This Episode:Listen on⁠ Apple Podcasts⁠ — Catch new episodes weekly where we trade hustle for systems and get honest about what it really takes to grow. Join⁠ Revolutionary Society⁠— Create the marketing mix that will send an overflow of leads to your inbox, website, and DMS every day.Get your ticket to the ⁠Lead Overflow Challenge ⁠— Build a lead generating system that works with your energy, sustainably and strategicallyFollow me on ⁠Instagram⁠—For more insights on marketing that actually works

    Ep. 70 - Why I Stopped Chasing Content—and Started Fixing my Backend to Boost Conversions

    Play Episode Listen Later Jun 18, 2025 16:58


    You don't have a content problem. You don't have an energy problem. You might not even have a lead problem. What you do have is a back-end problem and no amount of reels, carousels, or late-night launches can fix what a broken system keeps breaking. This episode is your wake-up call to stop hustling harder and start building smarter.In this episode, I'm getting into the part of marketing that doesn't get nearly enough attention—the behind-the-scenes systems that can quietly block your sales. Because let's be real: your content is solid, your offer is chef's kiss., but if your backend isn't built to support your growth? You'll keep grinding with minimal return. I'm sharing what shifted when I stopped trying to hustle my way out of burnout and finally tackled the real issue behind the slow sales.Topics Covered:Why I paused new content and started with my websiteHow I used SEO to attract aligned leads without lifting a fingerWhat was hiding inside my old email automations (hint: sabotage!)How I rebuilt my core content across every platformThe real reason your lead magnet might be pulling in the wrong peopleHow to get your biz selling quietly while you show up on your termsTimestamps:00:00 – The real problem behind slow sales01:02 – Welcome to the Revolutionary CEO02:10 – More content is not the fix04:06 – Fixing my website first05:26 – SEO made me visible (without posting daily)07:10 – Email systems were sabotaging my sales08:37 – Core content = the digital front door10:04 – Your lead magnet might be the problem11:54 – What we fix inside the Lead Overflow Challenge13:12 – Everything I fixed so my content could chill15:19 – Before you post again, fix your foundation15:39 – Two ways to work with meQuotable Moments:"If people are landing on your website but not buying, that's not a content problem. That's a conversion problem.""If your site is getting traffic but no conversions, that ain't a pricing issue or a social media content issue. It's a clarity issue.""Email isn't a one and done situation. It's one of the most powerful tools, but only if it's actually working and it's something you're gonna have to audit and keep up with on a regular basis.""You don't need more leads. Half the time you just need better ones, and that starts with a lead magnet that filters, not just collects.""The problem isn't that you're not working hard enough. It's that the infrastructure of your business hasn't caught up with the level of visibility that you already have.""If the back end is broken, no amount of content can carry that weight for you. You're gonna be pulling more weight with content to keep up."Links Mentioned in This Episode:Listen on Apple Podcasts — Catch new episodes weekly where we trade hustle for systems and get honest about what it really takes to grow. Join Revolutionary Society— Create the marketing mix that will send an overflow of leads to your inbox, website, and DMS every day.Get your ticket to the Lead Overflow Challenge — Build a lead generating system that works with your energy, sustainably and strategicallyFollow me on Instagram—For more insights on marketing that actually works

    Season 4: Hustle Culture Is Out—We're Leading with Strategy, Not Sacrifice

    Play Episode Listen Later Jun 11, 2025 2:03


    You didn't leave corporate just to recreate it in your business—but if we're being real, a lot of us did. We traded freedom for frantic content creation, and peace for pressure to be “on” 24/7.Season 4 of Revolutionary CEO podcast is here—and we're doing things differently. In this kickoff trailer, host Latesha Lynch shares the vision behind the podcast's new direction and why women solo entrepreneurs need a marketing system that actually honors their real life.This trailer talks a little about what's to come this season including talks about:Sustainable marketing strategies that flex with your energyLead generation that doesn't demand your whole lifeMessaging that connects deeply—with zero performanceStories from behind-the-scenes of running a solo businessThis season isn't about chasing someone else's version of success. It's about building your version—with joy, with clarity, and with ease.

    Ep. 69 - I Couldn't Keep Up With My Own Marketing—So I Built a System That Did It For Me

    Play Episode Listen Later Jun 11, 2025 20:44


    You don't need to do more to get consistent leads, you just need the right system. Because truth be told, burnout isn't a business strategy, and motivation isn't a marketing plan.In this first episode, I'm kicking off with a raw and reflective episode on what 2024 taught me the hard way about burnout, bandwidth, and the marketing system that finally brought me peace and consistent revenue. If you're tired of doing all the things with little return, this is your wake-up call. We're getting into strategy, sustainability, and the shift from “doing the most” to “doing what works.”Topics Covered:Why I came back to 1:1 services—and what it cost meThe hidden mental load of client work that nobody talks aboutWhy strategy alone isn't enough without execution capacityHow I built a low-energy, high-converting lead generation systemThe real reason your content isn't converting (hint: it's not your content)How the Lead Overflow Challenge came to be—and why it's the smartest $99 you'll spend this yearTimestamps:00:00 – Episode Snippet00:23 – Welcome to the Revolutionary CEO podcast03: 42 – Why I created the Lead Overflow Challenge05:24 Services pay well, but cost energy07:07 – Motivation is not a marketing plan08:35 – Content strategy doesn't help your capacity to execute10:55 – How the ADAPT framework came to life13:10 – The impact of trusting the process14:22 – When the hustle no longer works16:06 – It's not your offer, it's your system16:44 – What the Lead Overflow Challenge actually does18:45 – Systems over struggle19:48 – Get your ticket to the Lead Overflow Challenge nowQuotable Moments:“You need a marketing system that still pulls in leads and sales while you recharge, regroup, or just live your life offline. Sometimes that will be the only priority you have left when all the work is finally done.”“You don't just need another way to create content, you need a way to generate leads on purpose, sustainably, strategically.”"It's not about doing more, it's about doing what works but on repeat, so when your life gets busy, your business doesn't fall apart."“You cannot simply rely on motivation to keep up with your business.”“Mental capacity is necessary for execution.”"You're not broken. Your business isn't broken. But your system might very well be."Links Mentioned in This Episode:Join Revolutionary Society— Create the marketing mix that will send an overflow of leads to your inbox, website, and DMS every day.Get your ticket to the Lead Overflow Challenge — Build a lead generating system that works with your energy, sustainably and strategicallyFollow me on Instagram—For more insights on marketing that actually works

    [CASE STUDY] She Kept Missing Her Sales Goal—Then This Marketing Strategy Helped Her Enroll 60+ Clients

    Play Episode Listen Later Mar 20, 2025 12:50


    Hosting a masterclass that gets sign-ups but doesn't convert? You're not alone. Alli went from inconsistent sales to a repeatable system that generates revenue on autopilot using the Coin Collecting Strategy.With 600+ sign-ups but unpredictable conversions, she knew something had to change. After one strategy session and a clear email & funnel plan, she exceeded her sales goal, hitting 22 sales in her next launch—and continues to repeat that success with ease.If you're frustrated by inconsistent launch results, this episode will help you refine your funnel, boost conversions, and simplify your marketing.What You'll Learn in This Episode:✔️ The biggest mistake that kept Alli from hitting her conversion goals✔️ How to turn a great masterclass into a high-converting sales system✔️ The power of email sequences & post-webinar follow-ups✔️ Why small tweaks can dramatically improve your results✔️ How Alli automated her launches and eliminated stress"I have a rinse-and-repeat system now for my masterclass, so I don't even think about it. My emails are scheduled, my funnel is working, and I just live my life normally. You took all the stress out of it."Resources & Mentions:Book your Coin Collecting Strategy SessionLearn more about Alli This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    [Case Study] She Was Creating Content But Making No Sales: How Jennifer Arnise Built a $46K Coaching Program with the Content Clarity Scan

    Play Episode Listen Later Mar 19, 2025 16:41


    Struggling with inconsistent sales, a messy backend, and content that doesn't convert? You're not alone! In this episode, Jennifer Arnise shares how she went from feeling overwhelmed and spinning her wheels to building a high-converting group coaching program that has now brought in $46,000 and nearly 100 students—all by implementing the Content Clarity Scan strategy.Jennifer reveals the key shifts that helped her go from scattered to strategic, how she gained confidence in her expertise, and why she now has a clear, repeatable system for attracting and converting leads. If you've been struggling to stay consistent, get organized, or make sales without working 24/7, this episode is for you!What You'll Learn in This Episode:✔️ The biggest mistakes Jennifer made before working with Latesha✔️ Why strategy and backend systems were the missing pieces✔️ How she went from launching for the first time to hitting $46K in sales✔️ The power of clarity, confidence, and consistency in marketing✔️ How her YouTube channel grew from 1,500 to over 20,000 subscribersTimestamps:00:00 – Welcome & introducing Jennifer00:30 – The content & sales struggles that held her back02:15 – The frustration of working hard but not seeing results05:30 – Why knowing your expertise isn't enough to run a coaching business06:27 – How the Content Clarity Scan helped Jennifer get organized10:35 – Launching her first group program (and making $46K in sales!)12:08 – How Jennifer gained confidence in her expertise & marketing14:30 – The power of consistency & how it transformed her business15:46 – Why she feels like a real business owner now"I have launched four times since we talked, and that has accounted for a gross revenue of about $46,000 and almost 100 students. This is the most money I've ever made in my business—ever. And it's because you helped me stay focused on one thing, get organized, and create a system that actually works."

    [CASE STUDY] She Almost Quit Her Business—Then This SEO-Focused Content Strategy Customized for Service Providers Got Her Fully Booked for 7 Months Straight

    Play Episode Listen Later Mar 18, 2025 25:21


    Ever felt like you were pouring time and energy into content creation with little to show for it? You're not alone. In this episode, I sit down with Courtney McKay, a service provider who went from feeling completely burnt out on content marketing to generating aligned leads with ease.Courtney shares how she struggled with an overwhelming and ineffective content strategy, why she was ready to quit her business, and what ultimately led her to the Content Clarity Scan. Through this service, she discovered how to create high-converting, strategic content that actually attracts the right clients—without spending hours every week on social media.What You'll Learn in This Episode:✅ The moment Courtney realized her content wasn't working (and what was missing)✅ How she went from considering quitting to feeling confident in her marketing strategy✅ The role of strategy, adaptability, and clarity in creating sustainable content✅ Why investing in expert guidance helped her fast-track her success"I felt like I was just spending all of my time doing content, and I really hated doing it... It got to a point where I felt like it wasn't worth it anymore. I started my business to have fun with it, to help people, and I wasn't getting to do that because I was drowning in content creation."Timestamps:00:00 – Welcome & introducing Courtney01:21 – Courtney's marketing struggles before working with Latesha03:40 – The burnout cycle: Spending hours on content with little return04:43 – What made Courtney take the leap and invest in the Content Clarity Scan06:33 – The audit process: Breaking down what wasn't working10:05 – The results: How her marketing transformed and why she stayed on for continued support15:20 – Courtney's advice for other service providers feeling stuck in content creationResources & Mentions:

    68- How Do You Find Balance Being a Mom, Owning, and Marketing a Business?

    Play Episode Listen Later Mar 5, 2025 22:04


    Balancing motherhood with business ownership and marketing is not for the weak—and if you've ever wondered how to make it all work without losing your sanity (or your sleep), this episode is for you.I'm breaking down how my approach to business and marketing has evolved through three key stages of motherhood:* The baby stage, where I was just trying to survive* The toddler stage, where I found my rhythm and experimented* The elementary stage, where I had to rework my offers and boundaries to align with my family's needsYou'll walk away with real strategies for structuring your marketing so it works with your life instead of draining you. Whether you're a new mom figuring it out or a seasoned parent rethinking your approach, this episode will give you clarity on how to make it work.Inside This Episode, We Cover:✅ The real reason balance looks different in every season of motherhood✅ How my marketing strategy shifted as my son grew—and why your marketing must adapt to your capacity✅ The biggest mistake I see moms making when trying to market their business while raising kids✅ Why I doubled down on sustainable, lead-generating marketing systems instead of chasing trends✅ The key shifts I made in my business to avoid burnout while still growing revenueMemorable Quotes:"You have to listen to your body and rest when you need rest, which is why it's important to set your business up, especially when it comes to marketing, so that it works for you.""Your time isn't your own anymore, and it won't be for a while. And even when it is, you have a little person who needs your presence, and you're going to want to be able to give it to them."Resources & Links Mentioned:Join Revolutionary Society – Build a sustainable marketing system that works with your energy and life in just 90 daysWork with Me 1:1 – Let's create a lead-generation strategy that fits your season of lifeOther episodes where I talk about motherhood and entrepreneurship:* 21- Why I'm Not Aiming for Balance as a CEO Who is a Mom* 43- Working Moms Aren't Setup for Success in Entrepreneurship or CorporateFollow me on Instagram @hermarketingcoach This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Bonus Episode: First 30 Days Check-In: Building a Lead Generation System

    Play Episode Listen Later Mar 5, 2025 48:10


    At the end of Episode 67, I promised to bring you a behind-the-scenes update on how Revolutionary Society members are building their lead generation systems—and here we are!In this bonus episode, I'm sharing real insights from seven members who've been implementing the process over the past 30 days. From traffic boosts to surprising sales wins (and a few challenges along the way), you'll hear exactly what's working, what's shifting, and what's next.If you've been stuck relying on social media, struggling to get leads, or wondering why your marketing efforts aren't converting—this episode will give you clarity on what needs to change.Inside This Episode, We Cover:✔️ The top five social platforms members are using for lead generation✔️ The biggest traffic sources bringing visitors to their websites✔️ Wins from the past 30 days, including increased website views, booked clients, and stronger sales conversations✔️ The most common marketing challenges members faced (and how they're tackling them)✔️ Why posting LESS led to MORE leads for multiple members✔️ How these shifts are leading to sustainable, scalable marketing momentumDirect Quotes from the Episode:"I'm blown away that posting less got me way more leads than when I was posting five times a week on LinkedIn, three times a week on TikTok and IG, and every other day on Threads." -Tricia, VA Coach"One of the biggest surprises for me has been how naturally in-person networking has led to high-value leads. I initially expected most of my business growth to come from online strategies, but casual conversations have turned into serious business opportunities." April, Brand & Marketing Coach and Strategist"I now have better purpose and direction with my content and lead magnet as opposed to just doing it for the sake of just doing it. It's no longer just to tick the box for me." Lenica, Operations ConsultantResources & Links Mentioned:Episode 67 – The episode that introduced this 30-day check-inState of Online Business Report – Insights on online business industry trendsJoin Revolutionary Society – Build a lead generation system that brings in daily leads without burnout or constant launchingFollow me on Instagram @hermarketingcoach This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    67- The Surprising Hidden Costs of Your Inconsistent Marketing

    Play Episode Listen Later Feb 19, 2025 13:10


    You know your marketing isn't terrible—but it's also not great. Some months you're bringing in leads and sales calls with ease, and other months? Crickets. And you're stuck in that frustrating cycle of inconsistency, never fully in control of your revenue.In this episode, we're breaking down the real cost of inconsistent marketing—not just in stress and burnout, but in actual lost revenue. And more importantly, we'll talk about the 90-day fix that gets you off this exhausting hamster wheel for good.Here's a Closer Look at the Episode:* “My marketing is a hit or miss some months”—How inconsistency shows up in your business and revenue* The real cost of inconsistent marketing—“That means you're leaving at least $6K to $9K on the table every single month”* Why posting more, launching more, and changing your price won't fix the problem* The 90-day system that creates daily lead flow—even when you take a break* How Revolutionary Society members are shifting from unpredictable income to consistent salesKey Quotations:“The real problem isn't that you need breaks, because you need them, or that you don't want to have to post content all the time. Because who the hell does?”“If your average client is worth, say, $3,000, and you're only getting one to two clients a month, when you could be getting four to five with a better system, that means you're leaving at least $6K- $9K on the table every single month.”“Your name is already out there, boo. It's not about posting more, being everywhere, and getting more visible, because you did all of that. And all you have to show for it is animosity towards marketing.”Links Mentioned in This Episode:* Join Revolutionary Society—Set up your sustainable marketing system in 90 days* Episode 62: The Launch-Optional Lead Generation Process—Why you don't need to launch constantly to hit your sales goals* Follow me on Instagram—For more insights on marketing that actually worksTired of the marketing rollercoaster? Revolutionary Society is where you'll build a marketing system that brings in leads daily—without you constantly having to show up and hustle for them.Join today and start creating consistent revenue—without the burnout. Next up? A bonus episode where I check in with members after their first 30 days of building their marketing system. You don't want to miss this one—see you then! This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    66- Are Daily Leads Possible Even Without a Big Audience or Existing Visibility?

    Play Episode Listen Later Feb 12, 2025 15:25


    You might think you need a big audience, more visibility, or daily content to bring in leads consistently—but that's not true. In this episode, we're breaking down why daily leads are possible no matter your audience size, what's actually stopping you from seeing them, and how to create a marketing system that works even when you're not actively posting. If you're ready to stop overcomplicating lead generation and finally set up a process that brings in leads without the grind, this one's for you.Here's a Closer Look at the Episode:-Why you don't need a big audience or more visibility to attract daily leads-How to reprogram your belief that leads = sales (and why that's hurting you)-Why posting more content isn't the answer—and what is-The real reason your existing audience isn't converting into paying clients-How the Lead Overflow Challenge helps you build a lead system that works without launching or daily postingKey Quotes:“You just haven't had anyone take the time to help you choose a marketing schedule you can actually stick with, give you the right frameworks to make content that works well long term.”“You already have people to sell to, you just need to find where you're losing the sale and fix each area one by one to increase sales right now.”Links Mentioned in This Episode:Join the Lead Overflow Challenge Join Revolutionary Society Listen to Episode 64 – You Don't Need to Market Daily or Launch to Build Lead & Sales MomentumListen to Episode 63 – You Can Attract Enough Leads to Sell to Without Posting Content Every Day This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    65- The Biggest Differences In How I Marketed When I Sold High Ticket & Now That I Sell Low Ticket

    Play Episode Listen Later Feb 5, 2025 24:03


    There's a common belief that selling high-ticket services requires a massive marketing effort—daily content, endless emails, live events. But from my own experience, that's just not true. In this episode, I'm sharing what actually worked to sell my high-ticket services without burning out, why momentum mattered more than frequency, and how shifting to a low-ticket offer was like the Uno reverse card of literally all the marketing advice I just gave a moment ago, but you'll see why in the episode!If you're a high ticket service provider (coaches & consultants this always includes you) whose been trying to follow marketing strategies designed for high-volume, low-ticket businesses, this episode will give you the perspective shift and permission you need to stop doing that today.What You'll Learn in This Episode:-The real reason high-ticket service providers don't need to post content frequently to hit their sales goals-How I booked out my VIP days and mentorship program with minimal content and without a launch-The role momentum plays in both high and low-ticket marketing-Why the strategy that worked for high-ticket didn't translate to low-ticket salesQuote from the Episode:"There wasn't a big enough difference for me to kill myself to post more content seeing that I actually made the $200K when I was doing a lot less."Resources & Next Steps:Get your ticket for the Lead Overflow Challenge Subscribe to my Substack Follow me on Instagram & YouTubeIf this episode resonated with you, leave a review and share it with a fellow service provider who needs to hear this perspective shift. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    [Bonus Episode] Considering Switching Platforms (e.g. Leaving TikTok or Meta) and Starting a Substack

    Play Episode Listen Later Jan 29, 2025 48:08


    In this bonus episode from my Instagram live, I discuss the importance of being open to switching marketing platforms, with a particular focus on Substack as an emerging platform for business owners. I shared insights on why business owners shouldn't fear starting over on new platforms and explained why Substack could be a game-changing opportunity for serious content creators and businesses.Key Points:• Don't fear starting over on new platforms - most modern platforms are search-based and don't require a large following• Marketing platforms should align with your energy and communication style for better consistency• Substack offers multiple content formats (blog, podcast, video, audio) in one platform• Platform ownership and content control are crucial in today's changing social media landscape• Quality of audience and networking opportunities matter more than quantity of followers"Nothing else does that. So it's a no brainer for me... I get my email list. I get free marketing and free visibility. It has SEO. I can host my podcast for free that I've been paying $20 a month into the abyss. I can now move my private podcast... Now I can have it all in one place."Subscribe to my Substack This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    64- You Don't Need to Market Daily or Launch to Build Lead & Sales Momentum

    Play Episode Listen Later Jan 16, 2025 19:53


    Send us a textMarketing doesn't have to feel like an all-consuming chore. In this episode, we're breaking down how you can create sustainable momentum in your business—without posting daily, running exhausting launches, or doing the most on every platform. If you've ever wondered how to make your marketing work for you, not against you, this episode is a must-listen.Here's a Closer Look at the EpisodeWhy the "hustle harder" approach to marketing isn't sustainableHow to define realistic marketing expectations based on your energy and capacityThe key steps to creating a marketing system that works every day—even when you're not actively postingReal-life examples of how Revolutionary Society members are building consistent lead-generation systemsThe mindset shifts that will help you celebrate progress (even if it doesn't look like daily leads just yet)Links Mentioned in This Episode:Join Revolutionary SocietyRegister for the FREE microclass Anti-Launch Lead Generating SystemWatch the Youtube video from the Revolutionary Society session on tracking daily leadsThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    63- You Can Attract Enough Leads to Sell to Without Posting Content Every Day

    Play Episode Listen Later Dec 18, 2024 11:34


    Send us a textDoes this sound familiar? You know your services are top-tier, and if you could just get someone on a call, you'd close the sale in minutes. The problem? You're not attracting enough leads to even have those conversations.We're diving into why service providers often struggle to bring in enough leads—and the real reason your lead generation efforts might not be working. From understanding why some lead magnets flop to pinpointing what your content strategy might be missing, we're breaking down how to get out of a lead drought without having to post content every single day.What You'll Learn in This Episode:Why so many service providers end up with a “lack of leads” problem.The biggest mistakes you're making with your lead magnets.What kind of content actually attracts quality leads who are ready to buy."Most people stop promoting their lead magnet before they even get enough downloads to know if it's working. That's not a lead magnet problem—that's a you-didn't-promote-it-enough problem."Links & Resources Mentioned:Catch up on Episode 62: How Creating a Launch Optional Lead Generation Process Can Reduce Sales Pressure in Your Service BusinessReady to attract leads and grow your business? Learn more about Revolutionary SocietyThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    61- If Your Marketing Isn't Saving You Time, It's Stealing It

    Play Episode Listen Later Dec 10, 2024 26:48


    Send us a textLet's get real: if your marketing isn't working for you, it's stealing your time. And we're not here for that. In this episode, I'm calling out the overwhelming, cookie-cutter strategies that make marketing feel like a full-time job and breaking down how you can create systems that save you time and energy instead. We're talking about sustainable processes that actually work with your life—because the goal is marketing that fits you, not the other way around.What You'll Learn in This Episode:Why all marketing strategies technically work—but that doesn't mean they're working for youHow to pick a process that matches your energy and lifestyle instead of chasing outcomesWhy execution (not effort) is the key to building consistent sales momentum.How to finally break free from feast-or-famine marketing cycles and create a rhythm that lasts"If your marketing isn't saving you time, it's stealing it. Whether you're posting to one platform or twenty-seven, if it's not sending you leads or making sales, it's wasting your time."Links & Resources Mentioned:Ready to stop starting over? Join Revolutionary Society today and build a marketing system that works for your lifeFollow me on Instagram for real talk and strategies that actually work: @hermarketingcoachThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    62- How Creating a Launch Optional Lead Generation Process Can Reduce Sales Pressure in Your Service Business

    Play Episode Listen Later Dec 10, 2024 14:20


    Send us a textDoes every quarter feel like the same exhausting cycle? You launch, you work like crazy to book clients, and then ghost your marketing because you're too tired to keep up. By the time the next quarter rolls around, you're starting from scratch again—and the pressure is real. In this episode, I'm breaking down how to escape the feast-or-famine cycle with a launch optional lead generation process. You'll learn how to set up systems that keep the leads flowing and sales rolling in, so launching becomes an option—not a necessity.What You'll Learn in This Episode:Why depending on launches for lead generation keeps you stuck in feast-or-famine cyclesThree ways to make lead generation a consistent part of your everyday marketingHow to use diverse content formats to nurture leads and speed up their decision-makingWhy launch optional marketing reduces sales pressure and gives you more flexibility"You shouldn't depend on one marketing activity to bring in all of your leads or to help you line up all of your sales. If you want to hit your sales goals every month, lead generation has to be a part of your everyday marketing process."Links & Resources Mentioned:Join the Lead Overflow Challenge and take the first step toward launch optional marketingLearn more about Revolutionary SocietyLet's connect! Follow me on Instagram: @hermarketingcoachThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    59- [Bonus Episode] It's Time to Admit Why You Don't Have Consistent Marketing Processes You Follow Every Month

    Play Episode Listen Later Oct 7, 2024 29:13


    Send us a textAbout this Episode:In this episode, I dive into the common reasons many service providers and coaches struggle with marketing consistency despite having the tools. Through real conversations from a Revolutionary Society session, we uncover what often derails us from building sustainable marketing routines. From addressing mindset shifts to creating adaptable processes that fit our lives, this episode is all about understanding—and overcoming—the barriers to effective, long-term marketing momentum.Here's a Closer Look at the Episode:Why many entrepreneurs struggle with marketing consistency despite knowing what to do.How a tailored approach aligns with life demands, making sustainable marketing achievable.The hidden barriers that derail marketing routines and how to address them.Shifting from idea generation to execution to maintain steady growth.The value of a community that supports finding and sticking to marketing processes that work for you.Resources & Links:Join Revolutionary Society: https://revolutionarysociety.com/Take the Lead Overflow Challenge: https://leadoverflowchallenge.com/Work with Latesha 1:1: https://hermarketingcoach.com/servicesThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    58- [Bonus Episode] Cash Injection Strategy During a Delayed Launch

    Play Episode Listen Later Aug 28, 2024 13:06


    Send us a textIn this bonus episode, I pulled a clip from a recent session in Revolutionary Society where I helped one of our members (a relationship coach) navigate a tricky situation. She has a big project coming up that's taking her out of the country for three weeks, which means her signature offer launch has to be delayed. However, she still needs a cash injection and revenue in the meantime.In this behind-the-scenes episode, you'll hear me walk her through different strategies to maintain marketing and sales momentum even when she can't fully focus on her launch. We discussed how to quickly put position a service package that can lead into her main offer, with the goal of generating revenue and easing some of the launch pressure when she returns.Some key points we covered include:Evaluating whether she could still launch with limited time and energyThe importance of living off momentum and utilizing email sequences, even if email isn't her strongest sales channelCrafting a mini-offer that's easier to sell and serves as a stepping stone into her larger programHow to position this offer to make it appealing and seamless for clients to upgrade to the full programBy the end of the episode, we had a clear plan that should not only provide her with the needed cash flow but also set her up for a smoother and more successful launch when she's back. I hope you find this strategy useful if you're ever in a similar situation. Thanks for tuning in, and stay tuned for more actionable insights in our next episode!To get this level of support with your marketing by joining Revolutionary Society. Click here to learn more and join. Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    57- Strategies to Help You Have a Successful Launch Season to Close Out 2024 With Guests Kwadwo, Chelsea Wallace, and Ashley Brasso

    Play Episode Listen Later Aug 26, 2024 49:50


    Send us a textIn this episode I'm joined by Chelsea Wallace, known as the Launch Copy Coach, Ashley Brasso, a launch strategist for coaches and creators, and Kwadwo, a Facebook and Instagram ads manager. The conversation dives deep into launching in 2024, adapting to changes, and how to strategically approach your next big launch starting today.Key Takeaways:Adapting Your Content Strategy (Latesha Lynch):I emphasize the importance of adapting your content strategy to align with the changes in how people consume, your capacity and commitment to post, and what's working today.  Reevaluating Launch Strategies (Ashley Brasso):Ashley addresses the significant shifts in launching over the past few years. She notes how strategies that worked in 2020 are no longer effective, and shares insights on the importance of being open-minded and ready to pivot.  Understanding the Modern Buyer (Chelsea Wallace):Chelsea shares valuable insights into how buyer behavior has evolved. She explains that today's consumers are more discerning and less likely to be swayed by flashy promises.  Targeted and Relevant Messaging (Kwadwo):Kwadwo discusses the importance of updating your messaging to reflect current market realities. He shares a case study from a real estate client, showing how adjusting the webinar title and ad messaging to be more relevant to the current market significantly improved performance.  Chelsea Wallace is a Launch Strategist and Copywriter who has supported hundreds of online personal brands in executing their highest-grossing marketing and launch campaigns. Connect with Chelsea:Case studies: https://thelaunchcopycoach.com/case-studiesInstagram: https://www.instagram.com/thelaunchcopycoach/ Kwadwo – (sounds like QUĀY.jo) – is the host of The Art of Online Business podcast, a Facebook ads manager and online business strategist, specializing in serving established online course creators with annual earnings ranging from $250,000 to $1.2 million. Connect with KwadwoThe 7 Biggest FB Ad Mistakes Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    56- Part 5- Turn Your Commitment into Currency- How Revolutionary Society Makes Your Marketing Work for You

    Play Episode Listen Later Aug 20, 2024 25:02


    Send us a textDiscover how Revolutionary Society transforms your commitment into consistent profit by aligning your marketing execution with your business goals.Key Questions/Topics:How can Revolutionary Society help you overcome common marketing challenges?What role do capacity and commitment play in your marketing success?How does the 6-week Accelerator fast-track your marketing results?Episode Highlights:Understanding Capacity & Commitment: Explore how these key factors drive your marketing success and how their alignment is crucial.Revolutionary Society Benefits: Learn about the ongoing support, expert access, and tools designed to help you execute your marketing strategies effectively.Accelerator Feature: Discover how the 6-week Accelerator helps transform your commitment into measurable success.Ready to transform your marketing approach? Join Revolutionary Society today and take advantage of the Accelerator to turn your commitment into consistent profit.Links & Resources Mentioned:Revolutionary SocietyPart 1: Why Your Marketing Feels Stuck- The Real Reason Experienced Entrepreneurs StrugglePart 2: The Hidden Cost of Inconsistent Execution- How to Reclaim Your Marketing MomentumPart 3: Overcoming the Commitment Crunch- How to Stick with Your Marketing Strategy and See ResultsPart 4: Capacity vs. Commitment- What's Really Holding Your Marketing BackThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    55- Part 4- Capacity vs. Commitment- What's Really Holding Your Marketing Back

    Play Episode Listen Later Aug 20, 2024 15:29


    Send us a textDiscover the balance between capacity and commitment, and learn how aligning them can unlock the true potential of your marketing strategy.Key Questions/Topics:What is the relationship between capacity and commitment in your marketing strategy?How does the alignment of capacity and commitment impact revenue growth and sustainable success?How can Revolutionary Society help you balance these critical elements?Episode Highlights:Capacity vs. Commitment: Understanding how these two elements work together to either drive or stall your marketing efforts.Currency of Consistency: Learn why consistency, fueled by the right balance of capacity and commitment, is key to long-term success.Revolutionary Society Support: How the membership addresses both capacity and commitment to ensure you see results in your marketing.Assess your current balance between capacity and commitment. Join Revolutionary Society to realign these crucial elements and start seeing consistent growth in your business.Links & Resources Mentioned:Revolutionary SocietyPart 1: Why Your Marketing Feels Stuck- The Real Reason Experienced Entrepreneurs StrugglePart 2: The Hidden Cost of Inconsistent Execution- How to Reclaim Your Marketing MomentumPart 3: Overcoming the Commitment Crunch- How to Stick with Your Marketing Strategy and See ResultsPart 4: Capacity vs. Commitment- What's Really Holding Your Marketing BackThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    54- Part 3- Overcoming the Commitment Crunch- How to Stick with Your Marketing Strategy and See Results

    Play Episode Listen Later Aug 20, 2024 18:13


    Send us a textHaving a hard time to staying committed to your marketing strategy? Discover how to overcome commitment challenges and find ways to adjust.Key Questions/Topics:What are the challenges that get in the way of your commitment to marketing?How does commitment directly impact your revenue and brand equity?How can Revolutionary Society support your commitment to your marketing strategy?Episode Highlights:Commitment Challenges: Delayed gratification, shiny object syndrome, and emotional fatigue as obstacles to staying committed.Commitment Equals Currency: How your level of commitment influences both revenue and brand equity.Revolutionary Society Support: The role of accountability, community, and tools in maintaining commitment and seeing results.Reflect on your current commitment level to your marketing strategy. Join Revolutionary Society for the support and structure you need to stay committed and achieve real results.Links & Resources Mentioned:Revolutionary SocietyPart 1: Why Your Marketing Feels Stuck- The Real Reason Experienced Entrepreneurs StrugglePart 2: The Hidden Cost of Inconsistent Execution- How to Reclaim Your Marketing MomentumPart 3: Overcoming the Commitment Crunch- How to Stick with Your Marketing Strategy and See ResultsPart 4: Capacity vs. Commitment- What's Really Holding Your Marketing BackThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    53- Part 2- The Hidden Cost of Inconsistent Execution- How to Reclaim Your Marketing Momentum

    Play Episode Listen Later Aug 20, 2024 10:39


    Send us a textStruggling to pick up marketing momentum? Learn how inconsistent execution gets in the way of your momentum with leads and sales and discover strategies to realign your marketing with your current capacity.Key Questions/Topics:How does inconsistent execution affect your marketing momentum?What role does capacity play in executing a marketing strategy?How can Revolutionary Society help you streamline your marketing efforts?Episode Highlights:Impact of Inconsistent Execution: How overwhelm, distractions, and lack of support can derail your marketing strategy.Assessing Your Current Capacity: Understanding how changes in life and business affect your ability to maintain marketing momentum.Revolutionary Society's Solution: Learn how Revolutionary Society can help increase your marketing capacity through streamlined processes and support.After listening, assess what's affecting your marketing capacity. Join Revolutionary Society to realign your strategy and reclaim your marketing momentum.Links & Resources Mentioned:Revolutionary SocietyPart 1: Why Your Marketing Feels Stuck- The Real Reason Experienced Entrepreneurs StrugglePart 2: The Hidden Cost of Inconsistent Execution- How to Reclaim Your Marketing MomentumPart 3: Overcoming the Commitment Crunch- How to Stick with Your Marketing Strategy and See ResultsPart 4: Capacity vs. Commitment- What's Really Holding Your Marketing BackThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    52- Part 1- Why Your Marketing Feels Stuck- The Real Reason Experienced Entrepreneurs Struggle

    Play Episode Listen Later Aug 20, 2024 8:51


    Send us a textStruggling with your marketing despite being in business for years? Learn how to realign your marketing strategy with your current capacity as an evolving entrepreneur.This is part 1 of a 5-part podcast series called: The Capacity-Commitment Shift: Sustainable Marketing on Your TermsKey Questions/Topics:Why do experienced entrepreneurs struggle with marketing?How do changing business needs and lifestyle shifts affect your marketing strategy?What's the real issue behind inconsistent marketing execution?Episode Highlights:Why marketing feels harder as your business evolves: Discuss the impact of lifestyle changes and outdated strategies on your marketing efforts.The real hinderance in your marketing: It's not the strategies; it's your capacity to stick with them that's causing issues.Teasing the solution: How to realign your marketing with your current capacity and commitment.

    Celebrating 4 Years in Business- My Unfiltered Experience and Journey

    Play Episode Listen Later Jul 11, 2024 28:18 Transcription Available


    Join me as I open up about the struggles and triumphs, the personal growth, and the invaluable support system that has helped me reach my 4 year milestone as a business owner. Whether you're a seasoned business owner or just starting, there's something here for everyone—practical advice, heartfelt stories, and a peek into what's next for my business.

    51- Celebrating 4 Years in Business- My Unfiltered Experience and Journey

    Play Episode Listen Later Jul 11, 2024 28:18


    Send us a textThis week's episode is a special one as I celebrate 4 amazing years of dedication, hard work, and transformative moments as a full time entrepreneur. Whether you're just starting out or have been in business for a while, you'll definitely relate to the highs and lows that I share with you.In this milestone episode, I take a unique approach by interviewing myself giving you the raw, unfiltered perspective of a business journey. From the motivation behind starting my business, to the toughest decisions I've made, to the moments that brought me tears of joy, this episode is packed with genuine insights and valuable lessons. Discover how I've navigated through challenges, adapted my business model, and learned to balance work with personal well-being over the past four years. Plus, get a peek into my plans for the future and how I'm growing ahead with newfound clarity and purpose.Here's a closer look at the episode:My unspoken motivation for starting the business and going full-time on July 11, 2020.Tough decisions that felt wrong initially but turned out beneficial in the long run.The emotional milestone moments and heartfelt client success stories that bring me joy.Lessons learned about myself, including a possible ADHD diagnosis and how self-awareness has impacted my business approach.The importance of a solid support system in sustaining business and personal well-being.A catch-22: balancing passion for my work with the financial realities of running a business.Plans and visions for the next four years, including writing a book, expanding speaking engagements, and hosting in-person events."If I could honestly describe how I feel about my business today, it's literally, like catch 22…I absolutely love what it's become, and I'm looking forward to and need for it to get back up to not the exact level that it was at in 2022, but to get back up to the financial levels that make me happy."Thank you for celebrating this milestone with me! If you've ever worked with me or purchased any of my services, I deeply appreciate your trust and support. For those just getting to know me, welcome to the community.Thanks for joining me on Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Why Your Business Shift Caused Content Creation Paralysis

    Play Episode Listen Later Feb 21, 2024 23:22


    It's crucial to recognize that as our businesses evolve, our marketing content and approach also need to adapt. In this episode I talk about how to not be held back by old strategies that no longer resonate with your current audience. I'm also sharing my approach to having a fresh, intentional approach to my content and messaging.

    50- Why Your Business Shift Caused Content Creation Paralysis

    Play Episode Listen Later Feb 21, 2024 23:21


    Send us a textAre you feeling stuck and uninspired when it comes to creating your marketing content? Trust me, I've been there too. In this episode, I dive deeper into the content creation paralysis that many of us experience after making major shifts in our business. I share my personal journey and struggles, and most importantly, how we can overcome this common challenge together.Specifically this episode addresses the struggles of maintaining consistency and quality in marketing content, and how it impacts our ability to sell and present the new version of ourselves and our businesses. I emphasized the need for adapting marketing strategies to align with our current business stage and our target audience.Here's a closer look at the episode:- Overcoming content creation paralysis after business shifts- Balancing business, work, motherhood, self-care, and mental health- Realigning marketing strategies with new business dynamics- Navigating self-care and mental health management as a CEO- Flexibility and adaptability in marketing tactics for business success "I would look at my website and though my website looked pretty, I changed the look, but changing the look does nothing. That brand photo shoot does nothing if the words there do not represent the level that you're at right now." This episode offers valuable insights and practical tips to guide you through overcoming content creation paralysis and adjusting your marketing strategies to resonate with your audience and grow your business in your new direction.Links from the Episode: Returning to Corporate as a Full Time Entrepreneur7 Lessons 2023 Taught Me About EntrepreneurshipContent Clarity ScanThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Our Obsession With Algorithms Sucked The Fun (and Conversions) Out of Content Creation

    Play Episode Listen Later Feb 8, 2024 26:47


    In this episode of the Revolutionary CEO podcast, we're diving into a topic that's likely been on your mind – our obsession with algorithms and the impact it's had on our content creation. If you've felt like the fun has been drained out of creating content and your sales conversions are suffering, you're not alone. […]

    49- Our Obsession With Algorithms Sucked The Fun (and Conversions) Out of Content Creation

    Play Episode Listen Later Feb 8, 2024 26:47


    Send us a textIn this episode of the Revolutionary CEO podcast, we're diving into a topic that's likely been on your mind – our obsession with algorithms and the impact it's had on our content creation. If you've felt like the fun has been drained out of creating content and your sales conversions are suffering, you're not alone. I've been there, and I want to share my insights on how to navigate this challenge.In this episode, I explore the negative effects of our fixation on algorithms and how it's stifled the joy and effectiveness of content creation for our businesses. I'm seeing the impact of social media algorithms on content performance for so many online business owners, and how it has shifted the way we approach creating and sharing content. From the decline in joy to the decrease in conversions, I talk about the repercussions and how to shift your approach to not only have fun again, but make money again too.Here's a closer look at the episode:- The diminishing joy of content creation on social media- The shift in approach to creating content due to social media algorithm changes- Strategies to reinvigorate the joy and effectiveness of content creation- The pitfalls of obsessing over metrics and numbers in content creationOne pivotal moment from the episode is when I express, "I love marketing and content creation, but I've noticed that our obsession with algorithms has sucked the fun out of it. Instagram used to be my favorite marketing channel, but algorithm changes made me shift my approach, and I lost the joy I once had in creating content."Tune in for practical insights and strategies to beat the algorithm as a service provider and reintroduce the fun back into your content creation. Let's break free from the shackles of algorithm obsession and rediscover the joy of creating content that resonates with our audience and drives sales. Links from this episode:Register for the Lead Overflow workshop- https://hermarketingcoach.com/overflowConnect with Latesha on Instagram- https://www.instagram.com/hermarketingcoach/Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by sThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    The 5 Ways I Left Money on the Table in My Service Business

    Play Episode Listen Later Feb 1, 2024 27:32


    I'm embarrassed to share five significant ways I inadvertently left money on the table in my business after completing a recent audit. If you've ever found yourself frustrated with the revenue of your business despite putting in consistent efforts, then this episode will not only humble you, but also inspire you to audit your own […]

    48- The 5 Ways I Left Money on the Table in My Service Business

    Play Episode Listen Later Feb 1, 2024 27:31


    Send us a textI'm embarrassed to share five significant ways I inadvertently left money on the table in my business after completing a recent audit. If you've ever found yourself frustrated with the revenue of your business despite putting in consistent efforts, then this episode will not only humble you, but also inspire you to audit your own business.In this episode, I share what I found after conducting a comprehensive audit of my business to uncover the substantial missed opportunities that were impacting my revenue. I explore crucial areas such as lead processes, website user experience, social media content, Google Analytics insights, and feedback on my offers. Through this introspective journey, I shared some ego trips experienced entrepreneurs go through and provide invaluable lessons to help you get out of your own way to make necessary changes.Here's a closer look at the episode:Lead processes: Exploring the shift from DM sales strategy back to incorporating consultation calls, the significance of a traditional CRM system, and the inclusion of service guides.Website user experience and copy: Identifying faulty links, domain name changes, and revamping the website's user experience and copy to enhance conversion rates.Leveraging website Analytics: Uncovering crucial insights from visitor behavior, analyzing marketing channels' effectiveness, and optimizing social media content to attract new leads.Refining social media content: Shifting the content strategy to align with target audience needs, simplifying marketing language, and reigniting the fun in content creation.Offer feedback: Evaluating client feedback and its impact on optimizing service offerings and branding.During one pivotal moment in the episode, I humbly admit, "I did realize, like, I'm missing so much stuff, and I can only imagine what so many others are missing or not seeing clearly and attributing it to where their business is right now and where they would like it to be and how they can get there." This candid realization underscores the crucial role of self-reflection and adaptability in navigating the major shift so many of us are seeing right now in business.Links promised:Content Clarity ScanThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    7 Lessons 2023 Taught Me About Entrepreneurship

    Play Episode Listen Later Jan 11, 2024 27:42


    Almost 4 full years into business and kicking off 2024 sharing this episode, I dive into the 7 crucial lessons that 2023 taught me about entrepreneurship. I discovered how to navigate unpredictability, embrace flexibility, and prioritize satisfaction and alignment within my business. I know 2023 was tough for many small businesses, but I believe it's […]

    47- 7 Lessons 2023 Taught Me About Entrepreneurship

    Play Episode Listen Later Jan 11, 2024 27:42


    Send us a textAlmost 4 full years into business and kicking off 2024 sharing this episode, I dive into the 7 crucial lessons that 2023 taught me about entrepreneurship. I discovered how to navigate unpredictability, embrace flexibility, and prioritize satisfaction and alignment within my business.I know 2023 was tough for many small businesses, but I believe it's been one of the most impactful years since I've started (in a good way despite making less money). In the episode I reflect on the paradigm-shifting experiences of the past year. Exploring the realities of entrepreneurship beyond revenue goals, this episode delves into the importance of adaptability, preparation, and the ever-evolving nature of business.Here's a closer look at the episode:Lessons from unpredictability and instability in 2023Embracing the need for flexibility as an entrepreneurShifting focus from revenue goals to satisfaction, alignment, and fulfillmentLetting go of offers that don't align with your visionAdapting to different seasons of business and honoring your mental and physical well-beingPreparing for both the good and the challenging years in businessAligning your business with your evolving personal identity and expertiseReflecting on the dynamic nature of entrepreneurship and personal growth, I acknowledge, "I think that with all the annual planning and vision boarding and journaling and all of the things that we do to get our mind right for whatever goals we have, we're never preparing for the bad years." This highlights my shift in perspective, emphasizing the essential nature of preparing for the unexpected in business.Listen to the episode and if you love it, leave a review on Spotify or Apple Podcasts.Links I promised:Check out the episodes about the 4 seasons of businessThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple PodcastsThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    The 4 Seasons of Business

    Play Episode Listen Later Oct 25, 2023 24:48


    Get ready for an eye-opening episode that will revolutionize the way you view and approach your business. In this episode I am diving deep into the concept of the 4 seasons of business. Just like nature, our businesses go through different cycles and seasons, and understanding how to navigate them is key to success. So […]

    46- The 4 Seasons of Business

    Play Episode Listen Later Oct 25, 2023 24:47


    Send us a textGet ready for an eye-opening episode that will revolutionize the way you view and approach your business. In this episode I am diving deep into the concept of the 4 seasons of business. Just like nature, our businesses go through different cycles and seasons, and understanding how to navigate them is key to success. So get ready to adapt, evolve, and align your marketing strategies with the unique energy and focus of each season.In this episode, we talk about the concept of business seasons and how they are intertwined with the marketing mastery matrix. We explore the four seasons of business: spring, summer, fall, and winter, and reveal how each season calls for a different set of activities and marketing strategies.Here's a closer look at the episode:Understanding the concept of the 4 seasons of business and how they align with your high-ticket marketing strategyExploring the unique energy, focus, and activities of each business seasonThe importance of adapting your marketing strategies to accommodate the season your business is inCommon mistakes entrepreneurs make in each season and effective strategies to navigate themHere's a quote from the episode:"I want you to visualize and see your business as a living, breathing entity. And just like nature seasons, Our businesses really do go through different cycles and seasons. In each of these seasons... a unique energy, focus, and set of activities that naturally should be aligning with the rhythms of your high ticket business."Prepare to revolutionize your approach to marketing and gain a deeper understanding of the different seasons your business will go through. Tune in to this enlightening episode of The Revolutionary CEO podcast to discover how to adapt, evolve and thrive in each season of business.Resources from the episode:Listen to episode 6- Evolving Your High Ticket Marketing Strategy for Your Growing BusinessListen to episode 7- 5 Myths Preventing Your MarThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    5 Myths Preventing Your Marketing Strategies from Adapting and Thriving With Your Business

    Play Episode Listen Later Oct 18, 2023 16:51


    Ever felt bogged down by marketing strategies that seem rigid, complex, and out of touch with your business and even your own unique rhythms and cycles? You're not alone. Many entrepreneurs find themselves ensnared in methodologies and “best practices” that don't align with their business's evolving needs, leading to frustration and stagnation. It's time to […]

    45- 5 Myths Preventing Your Marketing Strategies from Adapting and Thriving With Your Business

    Play Episode Listen Later Oct 18, 2023 16:50


    Send us a textEver felt bogged down by marketing strategies that seem rigid, complex, and out of touch with your business and even your own unique rhythms and cycles? You're not alone. Many entrepreneurs find themselves ensnared in methodologies and "best practices" that don't align with their business's evolving needs, leading to frustration and stagnation. It's time to break free from these limiting teachings and unleash the full potential of adaptive marketing strategies, ensuring they resonate, connect, and thrive in every stage of your business evolution.In this illuminating episode of The Revolutionary CEO Podcast, we demystify the prevalent marketing misconceptions that might be holding you back from adapting and switching up your marketing strategy. Together, we'll dissect, debunk, and liberate you from the “5 Myths Preventing Your Marketing Strategies from Adapting and Thriving With Your Business,” enabling a more dynamic, responsive, and effective approach to marketing. Immerse yourself in transformative insights that recalibrate your marketing perspective, equipping you with strategies to navigate the fluid landscapes of business with confidence and agility.Here's a closer look at what this episode unfolds:Unpacking the restrictive myths clouding marketing adaptabilityThe powerful synergy between authenticity and adaptive marketingNavigating the evolutionary paths of marketing strategies with finesseEmpowering insights to cultivate a marketing mindset rooted in flexibility and responsivenessMemorable Quote from the Episode:“As your business grows, matures, and evolves, so should your marketing strategies. The terrain changes, the audience diversifies, and the market dynamics shift. Your strategies must be as dynamic, adaptable, and resilient as the business environment you're navigating”Resources:The Marketing Mastery Matrix- is now the framework for the Core Training in Revolutionary Society.Visit my websiteTimestamps:[00:00:51] Introduction to the marketing mastery matrix[00:01:530] Myth 1: Consistency equals conformity[00:04:19] Myth 2: CThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Evolving Your High Ticket Marketing Strategy for Your Growing Business

    Play Episode Listen Later Oct 11, 2023 14:16


    In the thrilling world of high ticket entrepreneurship, we often find ourselves outgrowing the strategies that once lit our path. But as we evolve, our businesses blossom and the demand for a more refined approach escalates. What if I told you there's a way to nurture this evolution and transition gracefully into this new phase […]

    44- Evolving Your High Ticket Marketing Strategy for Your Growing Business

    Play Episode Listen Later Oct 11, 2023 14:16


    Send us a textIn the thrilling world of high ticket entrepreneurship, we often find ourselves outgrowing the strategies that once lit our path. But as we evolve, our businesses blossom and the demand for a more refined approach escalates. What if I told you there's a way to nurture this evolution and transition gracefully into this new phase of your journey, aligning your marketing prowess with the essence of your brand?In today's episode of The Revolutionary CEO Podcast, I dive deep into the heart of marketing for high ticket businesses. Unraveling the nuances of the Marketing Mastery Matrix, I guide you through a blueprint that simplifies the complexity of marketing strategy and aims to sync it with your unique brand goals. From understanding the core of your audience to unveiling the magic of timing in content delivery, this episode is a trove of insights for every entrepreneur poised for growth.Here's a closer look at the episode:The story behind the creation of the Marketing Mastery Matrix.How to recognize when you've outgrown your current strategiesThe essence and significance of the "3 C's": Consistency, Content/Copy, and ConversionsThe role of each component in the Marketing Mastery Matrix: Who, What, Where, When, Why, and HowWhy going back to the basics is imperative for sustainable growth and brand alignment.Quote of the Episode:"What worked in the initial stages might not be what's best for you now. We're not just talking about upgrading; we're discussing a recalibration—a return to the essence of business marketing. "I hope this episode enlightens and empowers you on your journey to achieving marketing mastery. Links & Resources Mentioned:The Marketing Mastery Matrix- is now the framework for the Core Training in Revolutionary Society. Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Working Moms Aren't Setup for Success in Entrepreneurship or Corporate

    Play Episode Listen Later Sep 6, 2023 30:28


    I draw from my personal experiences, shedding light on the many battles that working moms face daily. Whether you're an entrepreneur building from scratch or a mom climbing the corporate ladder, there are universal truths we all grapple with. We'll uncover the societal pressures, dive deep into our personal struggles, and talk about solutions that are more than just words on paper.

    43- Working Moms Aren't Setup for Success in Entrepreneurship or Corporate

    Play Episode Listen Later Sep 6, 2023 30:27


    Send us a textIf there's one thing I've learned on this wild journey, it's that working moms, no matter the industry, are handed a unique set of challenges. Heck, I've been there – trying to juggle the demands of work while catering to the needs at home. Starting a business to give yourself more freedom only to learn from coaches and experts who have no clue what it's like juggling these strategies with children at home.In this heart-to-heart episode, I draw from my personal experiences, shedding light on the many battles that working moms face daily. Whether you're an entrepreneur building from scratch or a mom climbing the corporate ladder, there are universal truths we all grapple with. We'll uncover the societal pressures, dive deep into our personal struggles, and talk about solutions that are more than just words on paper.Here's a closer look at the episode:My personal stories and insights as a working mom, navigating the complex terrains of both entrepreneurship and corporate.The raw realities of balancing work, motherhood, and the pressure of societal expectations.The glaring systemic issues that often push working moms to the sidelines and how we can address them.Practical advice grounded in real-world experiences for every working mom out there, no matter where you are on your journey.The collective call to action: ways we can rally together and reshape the future for working moms everywhere.Resources:Free resourcesTime-Blocking Tips for Busy Women Entrepreneurs: Maximize Productivity with Google CalendarEpisode 1- Returning to Corporate as a Full Time EntrepreneurThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    What to do When You No Longer Want to Work With Early Stage Entrepreneurs

    Play Episode Listen Later Aug 2, 2023 20:36


    It's a stage in every entrepreneur's journey that we can all relate to – that moment when you no longer want to work with early stage entrepreneurs. We've all been there, right? The phase where we're trying to convince people that they have a problem and need our solution. But guess what? It's perfectly okay […]

    42- What to do When You No Longer Want to Work With Early Stage Entrepreneurs

    Play Episode Listen Later Aug 2, 2023 20:36


    Send us a textIt's a stage in every entrepreneur's journey that we can all relate to - that moment when you no longer want to work with early stage entrepreneurs. We've all been there, right? The phase where we're trying to convince people that they have a problem and need our solution. But guess what? It's perfectly okay to evolve past that stage, and in fact, it's a sign of growth!In this episode, I'm diving deep into my own experience and sharing how I navigated through this phase. We'll explore how confidence, brand presence, and experience play a role in attracting the right clients. So, if you've been feeling like you've outgrown working with early stage entrepreneurs, this episode is just what you need!Here's a closer look at the episode:How we naturally progress from working with early stage clients to more advanced ones.The pivotal moments that shift our focus towards more experienced clients.Understanding the different stages of the buyer's journey and how to tailor your content accordingly.Shifting your messaging and content strategy to attract sophisticated buyers.Embracing your value proposition and showing how you solve 6 and 7 figure problems."When you're messing around, playing around with this basic content, basic approach, basic magnets, you're going to keep attracting those basic people. It's okay to say you wanna work with these 6 and 7 figure people, but you better be talking to 6 and 7 figure problems, and you better be ready to speak to the 6 and 7 figure solution that you have." -LateshaReady to level up your client base and attract the clients you truly desire? Tune in now.If you enjoyed this episode, don't forget to subscribe to The Revolutionary CEO podcast on your favorite platform and leave a review. Your feedback means the world to me!Resources:View my services Visit my websiteThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Thanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Restructure Your Business While Avoiding Going Broke

    Play Episode Listen Later Jul 26, 2023 38:42


    Today, we're diving deep into an essential topic that I know many of you can relate to: restructuring your business without going broke. Now, as entrepreneurs, we're constantly evolving, and our businesses should too. But here's the thing, some of you might be different CEOs now, but your businesses are still running on old energy […]

    41- Restructure Your Business While Avoiding Going Broke

    Play Episode Listen Later Jul 26, 2023 38:41


    Send us a textToday, we're diving deep into an essential topic that I know many of you can relate to: restructuring your business without going broke.Now, as entrepreneurs, we're constantly evolving, and our businesses should too. But here's the thing, some of you might be different CEOs now, but your businesses are still running on old energy and outdated models. This misalignment can lead to burnout, lack of motivation, and even questioning whether your business is worth it. Trust me, I've been there. But here's the good news – restructuring your business is possible, and it doesn't have to break the bank.In this episode, I'll walk you through some key steps to successfully restructure your business without losing your financial stability. Remember, this process isn't about rushing into the next thing; it's about setting yourself up for long-term success.Here's a closer look at the episode:Audit your current business modelRevisit your goals and visionUnderstand your energy capacityConsider the seasons of life and businessPlan offers that align with your visionRoadmap and project planningSeek support and invest wiselyRemember, restructuring your business is a journey, not a sprint. Take it step by step, and you'll find yourself running a business that aligns with your vision and sets you up for success."The issue has been we have been rushing into the next thing and not really giving any of the things an opportunity to work. This marketing strategy didn't work. It's trash. Let me go to the next coach, let me go to the next service provider. No, it's not trash. Your approach to executing it was trash." -Latesha LynchI hope you found this episode inspiring and actionable. Let's take our businesses to new heights while maintaining our financial health.Links & Resources Mentioned:Going back to corporate episode12 Week Year BookThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Mistakes to Avoid When Hiring Your First Team

    Play Episode Listen Later Jul 26, 2023 28:26


    Today's episode is all about my experience with hiring a team for my business. Hiring a team is often touted as the key to scaling and freeing up time to work on the business instead of in it. However, I have to be honest with you – it turned out to be a bit of […]

    40- Mistakes to Avoid When Hiring Your First Team

    Play Episode Listen Later Jul 26, 2023 28:26


    Send us a textToday's episode is all about my experience with hiring a team for my business. Hiring a team is often touted as the key to scaling and freeing up time to work on the business instead of in it. However, I have to be honest with you – it turned out to be a bit of a nightmare for me. I want to share my journey with you and give you five mistakes to avoid if you decide to hire a big team.At the beginning of 2022, my business was booming, and I was booked and busy. So, I decided to hire about six people over a few months to outsource various tasks. In total, I spent about $80,000 on building this team. The goal was to scale my business and delegate tasks so I could focus on higher-level strategy and growth.Here's a closer look at the episode:Hiring for Individual Tasks Instead of DepartmentsNot Setting Clear Expectations and Success MarkersNot Letting Go of Underperforming Team Members SoonerHiring Too Fast and Too Much at OnceNot Having Trainings and Guidelines in Place "It's really hard to get a true assessment of how well your investments are going if you're making a bunch at the same time. We got to look at it like experiments, right? A science experiment. When you're doing science experiments, there's always a control." -Latesha LynchI want to help you learn from my mistakes and make better decisions when it comes to hiring your own team. Stay tuned for the next episode, where I'll share how I restructured my business and found a balance that worked for me. Remember, taking your time and setting clear expectations can make a world of difference in building a successful team.Resources:Visit my websiteRevolutionary SocietyThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Returning to Corporate as a Full Time Entrepreneur

    Play Episode Listen Later Jul 26, 2023 29:32


    I'm here to spill all the tea about my journey of returning to the corporate world after being a full-time entrepreneur for three years. Buckle up, as I take you through the highs and lows of this wild ride, how I managed my schedule, and the important lessons I learned along the way. If you've […]

    39- Returning to Corporate as a Full Time Entrepreneur

    Play Episode Listen Later Jul 26, 2023 29:31


    Send us a textI'm here to spill all the tea about my journey of returning to the corporate world after being a full-time entrepreneur for three years. Buckle up, as I take you through the highs and lows of this wild ride, how I managed my schedule, and the important lessons I learned along the way. If you've ever considered juggling a corporate job with your entrepreneurial dreams, this episode is for you!In this episode, I'll give you a sneak peek into my life as I made the bold decision to return to the corporate world last year around September. After facing burnout and realizing that my business needed a new direction, I decided it was time to make a change. However, I also had big financial goals and personal plans like traveling and investing, so I needed a job that would support my lifestyle without adding more stress to my business.Here's a closer look at the episode:Discover how I rearranged my business schedule to align with my new corporate job and maintain my coaching programs and services.Learn how I managed my time between corporate responsibilities, my family, and my business, and how I maintained boundaries to stay productive and sane.Find out how I balanced my marketing and selling efforts, even though it was challenging to maintain a consistent presence online.Get a glimpse of my experience in the corporate world, the ups, the downs, and the lessons I learned along the way."If you're thinking about going back to corporate while running your business, make sure you have a clear exit plan. Set financial and business milestones to guide you on your journey. And don't forget to ask for support and help. Take care of yourself, maintain your boundaries, and remember, it's okay to make changes in your business to achieve your long-term vision." -Latesha LynchJoin me as I reflect on my exciting adventure of balancing corporate life and entrepreneurship. Tune in to this episode of The Revolutionary CEO podcast and get inspired to conquer your own challenges!Resources:12 Week Year BookThanks for joining me on The Revolutionary CEO podcast! Help me reach more service providers like you by subscribing to the show & leaving a rating or review on Apple Podcasts or Spotify. Make the time you spend creating content worth it—with the Content Clarity Scan provided by adaptable marketing & content strategist, Latesha Lynch! Learn more here. Let's revolutionize marketing for your business so it's easier for you to execute. This is the mission of Revolutionary Society, to change how women business owners look at and approach everyday marketing. Learn more here. ________________ Find Latesha (Her Marketing Coach) on: Instagram, YouTube, Threads, & LinkedIn. Subscribe to The High Ticket Scoop- Gets actionable marketing and content strategies for high ticket service providers. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit revolutionaryceo.substack.com

    Claim The Revolutionary CEO

    In order to claim this podcast we'll send an email to with a verification link. Simply click the link and you will be able to edit tags, request a refresh, and other features to take control of your podcast page!

    Claim Cancel