It's About To Go Down! with Marc & Cathey

In this celebratory and soul-stirring Season 11 finale of It's About to Go Down!, Marc and Cathey look back at a season filled with wisdom, wonder, and wild creativity. From artistic co-creation and inner storytelling to zipline metaphors, meadow mindsets, and rituals of remembrance—this season took us places.With their signature mix of insight and playfulness, Marc and Cathey revisit each guest and the idea they brought to the table. Special shout out to the the Season #8 community: Gary Hirsch, Roger Caesar, Fursey Gotuaco, Lestarya Malloy, Kami Roberts, Rena Satre Meloy, Alicia Butler Pierre, and Teresa Younkin. Season 11 reminded us that powerful ideas are everywhere—and that co-creation, community, and a willingness to be real can turn good conversations into great ones.

In this episode of It's About to Go Down!, Marc and Cathey sit down with high-performance mindset coach Ann Rivera for conversation about flow—what it is, why it matters, and how we can access it every single day. Ann shares how flow isn't just for elite performers—it's a joyful state of being that's available to all of us, in many forms. Ann opens up about her journey as a former professional volleyball player turned coach, and how she now helps clients—from athletes to executives—unlock their own flow by aligning with their values and reconnecting with what brings them joy. She also explores the four major blockers to flow and how to cultivate proactive confidence to create more presence, peace, and purpose. To learn more about Coach Ann Rivera, go to https://www.coachannrivera.com/ 

In this episode of It's About to Go Down!, Marc and Cathey talk with Samantha Harris—certified life coach, leadership mentor, and trailblazer in male-dominated industries. Her story isn't just about breaking into spaces where she wasn't expected—it's about transforming them from the inside out. From pouring asphalt and fixing plumbing to leading coaching sessions and championing unapologetic confidence, Samantha shares the raw highs and lows of a life lived boldly. Her journey challenges outdated assumptions and offers a new blueprint for leadership, especially for women who've been told they don't belong. Highlights include: Why confidence is both a process and a practice; A challenge to re-examine who we think of as “leaders”; “Brag Bagging” as a tool to own your accomplishments. Samantha's courage and clarity will remind you that you don't need permission to thrive—you just need purpose, presence, and power. Connect with Samantha Harris at www.samanthakayeharris.com

In this episode of It's About to Go Down!, Marc and Cathey sit down with Teresa Younkin—technology expert, certified coach, and lifelong learner—to explore a powerful question: How will our identities change as a result of AI? From her deeply personal experiences to her professional insights in healthcare and tech, Teresa leads a thought-provoking conversation about identity, humanity, and the systems that try to define us. Highlights include: The evolution of identity; how AI might challenge (or redefine) the roles we've attached ourselves to; the loss of connection in healthcare and social spaces due to algorithm-driven systems; and a heartfelt reflection on grief, resilience, and rediscovering wholeness outside the box. Teresa's warmth, intellect, and vulnerability invite us to consider what it means to be fully human in a world that increasingly wants to reduce us to data. To learn more about Teresa Younkin, go to https://teresayounkin.com/  

In this episode of It's About to Go Down!, Marc and Cathey sit down with Alicia Butler Pierre, an aspirational change maker with a powerful story about persistence, reinvention, and stepping outside of comfort zones. Alicia shares her journey of applying to over 130 TEDx events before finally landing a stage—across the ocean in Finland. She introduces The Jimmy Effect, a concept inspired by Jimi Hendrix, highlighting how sometimes success requires leaving familiar spaces to find the right stage. Highlights from the conversation include: How random connections can change the trajectory of your career; The importance of recognizing when your talents aren't being fully appreciated—and what to do about it; and Lessons from Alicia's experience that can help anyone looking to expand their opportunities. Alicia's story is a testament to resilience, adaptability, and the power of taking bold leaps. Whether you're an entrepreneur, speaker, or creative thinker, this episode will challenge you to rethink where and how you share your talents. To learn more about Rena Satre Meloy, go to https://www.eqbsystems.com/   

In this episode of It's About to Go Down!, Marc and Cathey sit down with Rena Satre Meloy, entrepreneur, mindfulness practitioner, and co-founder of Pause. Rena shares her powerful insights on reclaiming rituals—intentional practices that bring grounding, peace, and meaning to our daily lives. Key moments from the conversation include: The difference between habits and sacred rituals—and why the distinction matters; How personal rituals can create stability in an ever-changing world; The power of asking, "What is sacred to you?" to uncover deeper meaning in life. Rena also opens up about her own journey of grief, healing, and how a simple daily ritual—lighting a candle and saying "Hi, Dad"—became a profound anchor in her life. Whether you're looking to build a daily mindfulness practice or redefine your relationship with routine, this episode will challenge you to explore what truly nourishes your soul. To learn more about Rena Satre Meloy, go to https://www.pausemeditation.org/  

In this episode of It's About to Go Down!, Marc and Cathey sit down with Kami Roberts, founder of Kind Counseling, to discuss his vision for a one-stop shop for mental well-being. Kami believes that mental health is deeply interconnected with 7 pillars: physical, educational, spiritual, nutritional, holistic, vocational, and financial health. Instead of treating symptoms in isolation, he advocates for a holistic approach—bringing together therapists, nutritionists, financial advisors, fitness experts, and more under one roof to help people thrive. Highlights from the conversation include: Why mental health care should be integrated with other aspects of well-being; The challenges of building a team of passionate, purpose-driven professionals; How shifting from individual solutions to collective care can improve long-term outcomes.Kami also shares his journey as a therapist and entrepreneur, the barriers to implementing this model, and the importance of finding the right people who truly care about their work. To learn more about Kami Roberts, go to https://kindcounseling.com/ 

 In this refreshing episode of It's About to Go Down!, Marc and Cathey chat with Lestarya Molloy, founder and CEO of Friday Outdoors. Lestarya shares her powerful idea of using nature as medicine, exploring how time outdoors fosters healing, creativity, and clarity. From hiking to heal after personal loss to building a career around helping others disconnect and rejuvenate, Lestarya's journey is one of courage, passion, and purpose. Highlights from the conversation include: The Meadow Mindset: Shifting from a well-oiled machine mentality to a more fluid, nature-inspired approach to productivity; How stepping outside can spark creativity and solve complex problems; Practical advice for incorporating nature into daily routines, even for city dwellers. Lestarya also challenges listeners to reconsider their relationship with productivity, play, and wellness, emphasizing that nature isn't just a place—it's a powerful tool for living fully and authentically. To learn more about Lestarya, go to https://fridieoutdoors.com/

 In this episode ofIt's About to Go Down!, Marc and Cathey dive into a dynamic conversation with Fursey Gotuaco—teacher, theater expert, and master storyteller. Fursey explores the transformative shift fromme to we in speaking, emphasizing how great communicators move beyond personal stories to create a shared experience with their audience. Key moments include: 1) Why storytelling is more than just entertainment—it's about connection 2) The power ofpivot points and how to keep your audience engaged. 3) How small shifts in language can transform a speech from self-focused to audience-driven. Fursey also shares fascinating insights from his background in theater and teaching, explaining why true engagement is about creating awe experience rather than a solo performance.To connect with Fursey Gotuaco, go tohttps://furseygotuaco.com/ 

 In this heartfelt episode of It's About to Go Down!, Marc and Cathey chat with Roger Caesar, Distinguished Toastmaster, motivational speaker, and 2021 World Championship of Public Speaking 3rd Place Winner. Roger dives into the concept of the inner story—those vulnerable experiences we often keep hidden but that can profoundly connect us with others. He shares insights on embracing these stories, creating authentic connections, and the power of emotional readiness in storytelling. Roger also reflects on valuable lessons from his first World Championship experience.To connect with Roger Caesar, follow him at https://www.linkedin.com/in/rogercaesar/ or explore his work at https://www.youtube.com/@rogercaesar9085

 In this episode of It's About to Go Down!, Marc and Cathey dive into the world of co-creation with Gary Hirsch—polymath, street artist, illustrator, improviser, dog lover, pickle baller, and co-founder of On Your Feet, a consultancy that blends improv and business innovation. Gary shares his foundational idea of co-creation, exploring how it transforms relationships, fuels innovation, and creates extraordinary outcomes. Key moments include lessons Gary learned from improv about trusting others and embracing uncertainty; a thought-provoking discussion on the right conditions for flow and collaboration; and the anti-flow behaviors that block co-creation and how to overcome them. From artistic expression to professional partnerships, Gary's insights offer a fresh perspective on working together to achieve more than any individual can alone. To connect with Gary Hirsch, follow him at https://www.linkedin.com/in/garyhirsch/ or learn more about his work at On Your Feet.

 In this episode of It's About to Go Down!, Marc and Cathey reunite with Lou Radja, their very first guest from Season 1, to celebrate 10 incredible seasons of the show. Lou, a motivational speaker, educator, and mango enthusiast, reflects on his journey as a speaker and the lessons learned along the way. From embracing authenticity and overcoming imposter syndrome to finding courage in vulnerability, Lou shares invaluable insights for anyone looking to find their voice and make an impact. Key moments include: how Lou's father inspired his love for public speaking; the pivotal moment Lou removed the “mask” and embraced his authentic self; and practical tips for breaking into the speaking profession and navigating its challenges. To connect with Lou Radja, go to https://www.linkedin.com/in/louradja/

In this episode of It's About to Go Down!, Marc and Cathey have an engaging conversation with Urmi Hossain, a dynamic speaker, mentor, and advocate for empowering women. Urmi shares her inspiring journey of discovering her voice, the importance of diversity in public speaking, and how positive affirmations and visualization can transform courage into action. Highlights of the conversation include how cultural identity shaped Urmi's perspective on speaking up, the pivotal moments that inspired her to give a voice to the voiceless, and practical advice for overcoming fear while finding balance between intention and impact. Connect with Urmi Hossain at https://www.linkedin.com/in/urmihossain/.

In this episode, Marc and Cathey sit down with George Rivera, an educator, coach, and curriculum developer, who shares his groundbreaking exploration into what he calls luminary communication. Inspired by a life-changing trip to the bioluminescent bays of Puerto Rico, George takes us through the science and metaphor behind leadership that shines. He unpacks principles such as adaptive brightness, nonverbal radiance, and responding with warmth and light. George's stories and insights will inspire leaders and communicators to think about how they bring light into their environments and adapt to the needs of their teams. Whether you're an experienced leader or just starting your journey, this conversation will help you with being responsive, empathetic, and connected. To connect with George Rivera, go to https://www.linkedin.com/in/george-j-rivera-msed-9b689a5/ 

In this episode of It's About to Go Down!, Marc and Cathey engage in an insightful conversation with Kareem McQuilkin, a passionate educator, husband, and father of three. Kareem shares his innovative concept of the Imagination Cipher, a practice of keeping one's creative energy alive through community and continuous exploration. From personal stories of his children's boundless creativity to reflections on maintaining motivation in education, Kareem dives into how educators and leaders can reawaken their imaginative spirit to inspire others. Listeners will learn how imagination can be cultivated, how feedback can serve as a tool for growth rather than just critique, and why creativity isn't just for children—it's a practice that adults need to sustain and develop to lead effectively. To connect with Kareem McQuilkin, go to https://www.linkedin.com/in/kareem-mcquilkin-m-ed-936578188/ 

In this episode of It's About to Go Down!, Marc and Cathey sit down with Paul Brown, President of a tech recruiting company and a passionate advocate for social issues. Paul brings a fresh perspective to the issue of homelessness in Portland, exploring how vacant office spaces could be creatively repurposed to provide safe shelter for the unhoused community. As Paul shares his journey, listeners will gain insight into how impactful ideas are born, refined, and reshaped. This episode dives deep into the challenges of balancing idealism with practicality, the importance of community collaboration, and the humbling process of reshaping an idea to address complex social issues. By the end, you'll come away with valuable lessons on how to develop, expand, and adapt your own ideas to make a meaningful difference.To connect with Paul Brown, go to https://www.linkedin.com/in/paul-cinder/

In this episode, Cathey and Marc talk with Kathryn Madison, the rockin' grandmother and CEO of Dye Candy. From her diverse background in hairdressing, residential real estate, and entrepreneurship, Kathryn shares how “flexible creativity”—the ability to adapt, play, and break routine—can bring new life to both personal and professional pursuits. Kathryn emphasizes that creativity comes with resilience and that finding joy in the unexpected is key to unlocking passion in your work. “If you don't like coming through the door, then you shouldn't be there,” she says, reminding us that it's not just about staying busy or making money, but about loving what you do. This conversation is filled with playfulness, risk-taking, and plenty of quotable moments, including Kathryn's wisdom: “Nothing is lost.” Discover how you can bring more flexible creativity into your life and reopen your heart to the possibilities around you. Learn more about Kathryn at https://www.linkedin.com/in/kathrynmadison/ .

 “It's hard to read the label when you are inside the jar. So I am a jar label reader.” - Gina Riley, a career transition coach, and All-Star Trainer. In this episode, Marc and Cathey talk with Gina about how to communicate your unique journey so that you can be heard. They chat about the power of combining your strengths, values, and the “thread” from your first job. They explore the impact of using frameworks, models, and concentric circles to illustrate an idea. By the end, you'll be able to speak your unique story in such a powerful way that you won't have to say much. To learn more about Gina Riley, go to https://ginarileyconsulting.com/

 “Don't wake up planning on failure. Just plan on problems and hurdles, and getting over them. Try to fail fast so that [you] can recover quick.” - Colin Ho-Shing, an inventor who's been nicknamed “The Fountain of Interesting”. In this episode, Marc and Cathey talk with Colin about how to make your idea camera ready. They chat about the process of designing, creating, and thinking about an idea. They explore the steps of prototyping an idea and exploring the many details one must consider when trying to launch something very different from what has ever been seen or done before.This conversation highlights the need to creatively think and problem solve… because there will always be problems to solve. In addition, they discuss two critical thoughts: ideas are important because they pave the way for newer ideas; and intelligence needs to be nurtured. By the end, you'll reflect on how your hobby can become an investment and can be used to solve a problem that will make a difference in the world.  

“It takes a lot to make things happen, especially when you are in the trenches.” - Lisa Shroeder, founder and executive chef of Mother's Bistro & Bar. In this episode, Marc and Cathey chat with Lisa about how to market an idea in transition. It takes a lot to market a business, to keep it going, to reinvent it. You always have to be new and different. They explore how to ensure your vision lives on, brainstorm marketing strategies, and generate fresh ideas. This conversation highlights the challenges of keeping a business (or any idea for that matter) dynamic and innovative. By the end, you'll reflect on cherished memories with motherly figures and (and over a slice of cheesecake) reimagine the next phase of your idea. Learn more about Lisa at https://www.mothersbistro.com/

“Life is not perfect but life is perfect when you know how to navigate it.” - Richard Symister, Physical Therapist and Strength & Conditioning Coach. In this episode, Marc and Cathey talk with Richard about unveiling intrinsic wealth, abundance, and “gushiness”. They explore several concepts: prosperity consciousness, abundant moments, and wealth elements. During this idea-conversation, they discuss how you can bottle up your idea for audiences, ways to help people reflect on their connection to the idea, and practical questions people can pose to gauge the impact of your idea on their lives. By the end of this conversation, you will express sheer love for someone else through the passion that resets your energy. To learn more about Richard Symister, go to https://movevolutionpt.com/  

“We love the art of talking about good ideas and storytelling and teaching people.” - It's About to Go Down with Marc & Cathey. In this “rap-up” episode, Marc and Cathey highlight the ideas that were shared during season 9. They shared their favorite nuggets from each of the idea conversations, talked about how they lived out these concepts in their own lives, and recapped strategies you can use to build out your own ideas. Special shout out to the Season #9 community: Marcus Hollinger & Josh Ruff, Kristeena Alexander, Darren Fleming, Laura LaJoie, Penny Wood, Chris Smith, Tracie Rossi, Sam Diaz, Rebecca Armstrong, and Jon Hoole.Learn more at https://www.itsabouttogodownshow.com/ 

"It's not about letting go of our trauma; it's about loving ourselves through it.” - Jon Hoole, Cathey's awesome husband. Marc and Cathey talk with Jon about the concept of an Inner-versary: a sacred holiday for yourself. They explore how to build upon an idea through an introspection of lived experiences and traumas, an intention for joy and forgiveness, and a series of  self-reflective questions. They speak about expanding the concept as a tool for both adults and children.  By the end, you will learn how to carve out time to connect with yourself, not only during your Inner-versary, but more importantly in the practice of leading up to your million breaks for self-love. 

“Advertising shouldn't interrupt in a gross way. A part of being beautiful is not being perfect” - Rebecca Armstrong, co-founder & CEO of North (an ad agency in Portland, Oregon). Marc and Cathey talk with Rebecca about the concept of real being beautiful and prioritizing truth over trickery. They explore the key to beautiful truths in advertising and in our personal lives: consider what is good and true about you and who could benefit from your beautiful truth. They speak about how you can leverage emotions, highlight what's good, own up to what's not so good, and constantly reinforce your reputation in order to advertise your product, service, brand, or idea. By the end, you will learn how to be real and guanxi. To learn more about Rebecca Armstrong and North Agency, go to https://northagency.com/  

“Everything you need to know about land use planning is Dirt and the Mona Lisa.” - Sam Diaz, Tedx speaker and Executive Director of 1000 Friends of Oregon. Marc and Cathey talk with Sam about how to make the topic of land use planning sound “cool”. They explore several “cool factor” strategies: personal narratives that reveal your authenticity and what inspired your passion for the topic, stories that help others see how they can emotionally connect with your idea, lessons that you learned from other people, breaking up your logical data dump with micro stories, and reframing your idea in simpler words that young kids can understand. By the end, you will learn how to put more oxygen in and dirt on your message so that your audience will look forward to hearing from you and feel how cool your idea can be. To learn more about Sam Diaz and 1000 Friends of Oregon, find him on Linkedin and www.friends.org 

 “When you are looking for the wrong thing, it is hard to find Big Love.” - Traci Rossi, Executive Director of Friends of the Children, the Portland Chapter (one of the 36 chapters that mentors youth). Marc and Cathey talk with Traci about the concept of Big Love, what makes it challenging, and how to make it work. They explore how storytelling can reveal what makes your idea important to you and to others. They also discuss how the components of an idea like Big Love can make the “practice” of it more applicable and universal. There are many ways to experience Big Love. By the end, you will learn how to apply Big Love to counteract pain and unite people. To learn more about Traci Rossi and Friends of the Children, go to https://friendspdx.org/ .

 “Being obnoxiously flairy with your authenticity, you can be just who you need to be, and it's okay'. That is gold.” - Chris Smith, a dude from the Res, living his best Res life. Marc and Cathey talk with Chris about his concept of “fuckery and flair”. They explore how to transition your idea from theoretical to specific, from level 1 to level 2 of implementation, from authentic language to stage-friendly appeal without conforming. They also discuss the power of incorporating a good line and new vocabulary to help your idea go wide and memorable. By the end, you will learn how to go from fuckery to flair. To learn more about Chris Smith, look for him on social media, wherever you can find unicorns.

”Be ready for it, be bold, and take action.” - Penny Wood, business leadership success coach. Marc and Cathey talk with Penny about her tre P's for success: Pause. Pivot. Push forward. They explore how to explain the action steps of an idea by using metaphors, storytelling, and specific instances of people who have implemented these actions. They also discuss how to pose questions in a particular way to build interest in an idea. During this conversation, they pinpoint the problems people face that require a need for this idea: procrastination, imposter syndrome, communicating ineffectively, and the behaviors that are not working for you. By the end, you will learn how to pause, pivot, and push forward so that you can take bold action. To learn more about Penny Wood, go to https://www.linkedin.com/in/pennywoodtalks/ 

“Living through the lens of joy always puts you in a world of discovery.” - Dr. Laura LaJoie, chiropractor and doctor of joy. In this episode, Marc and Cathey talk with Laura about the idea of identifying the 12 common threads of joyful people. They explore how to break down your idea into multiple parts, the power of creating metaphors for your concept, the significance of determining an order for the parts of your idea, and the possibility of hosting an idea experience. During this conversation, they use stories and gamification to highlight the pillars of joy. By the end, you may be compelled to list 12 things that bring you joy and a plan to do something joyful each hour of your day. will learn how to access your energetic sensations to become conscious of what you already have to succeed. To learn more about the Dr. Joy Experience, go to https://open.spotify.com/show/0tRixE6VYnaATvm0GyBJ9V 

“Make the unconscious conscious.” - Darren Fleming, author of Mindset Mastery. In this episode, Marc and Cathey talk with Darren about the idea that we all have everything we need; therefore we can drop habits and disciplined behaviors. They explore the impact of using simplicity to convey an idea (such as: Be at choice), transforming a concept into a question that becomes a checklist for the audience (i.e. Am I at choice right now? Am I operating at choice?); and challenging norms (i.e. develop habits). During this conversation, they discuss the examples of everyday application to illustrate the validity of the idea. By the end, you will learn how to access your energetic sensations to become conscious of what you already have to succeed. To take 5-day Mindset Mastery Challenge, go to www.MinsetMastery.Online  

“There's no shot clock with transitions.” - Kristeena Alexander, WNBA veteran, transformational coach, and storyteller. In this episode, Marc and Cathey talk with Kristeena about how to grow from your continuous transitions. They explore the process of how to help audiences to change their lens on a topic, one quarter at a time,so that they can receive your message. During this idea-conversation, they reveal the power of storytelling, gradual influence, and the significance of the other people in your life. By the end, you will reflect on your current transitions and what your transitions have done for you and others. To learn more about Kristeena Alexander, go to https://kristeenaalexander.com/

“The innovation-practice needs innovation.” - Marcus Hollinger and Josh Ruff, the co-founders of Stoked and the concept of Idea Science. In this episode, Marc and Cathey talk with Marcus and Josh about combining music, neuroscience, and practical tools to solve business problems. They explore the process of challenging conventional practices, thinking in solitude, releasing preconceived notions, and playing with your own ideas. During this idea-science experiment, they discuss negative ions, inclusive playgrounds, and design challenges. By the end of this conversation, you will break free of obvious ideas and innovate your own innovation. find a way to overcome the obstacles of creatlike Ian, you'll be able to figure out why you need community and how to express your complex ideas in a simpler way. To learn more about Stocked, go to ⁠https://stokedproject.com/ideascience⁠ 

“It's important not to have the judgment for those of us who chose not to do that.” - Lauren Williams, school counselor and wife. In this episode, Cathey talks with Marc and his wife Lauren about the importance of diversity. They explore the complexities of growing up in one community while being curious about other identities. The discussion attempts to figure out how to address and express the balance within a sensitive topic that has no easy answer. By the end of this conversation, you'll understand how different people from worlds apart can develop a deeper appreciation for their own people while finding the joy in being together.

“Don't just think smart. Think with a vision.” - Yasin Ehsan, CEO of Headstarter and 10x Hackathon winner. In this episode, Marc and Cathey talk with Yasin about his concept of career capital. They take a deep dive into the idea to unpack its many layers, including how to become an M-shaped individual, how to maintain a competitive edge with less experience and how to choose wisely the people in your network. They discuss the significance of identifying a target audience for your idea while also uncovering its universal appeal. By the end of this conversation, you'll understand how to pitch your idea in a high stakes environment, and how to build your career capital in the fastest and most enjoyable way possible. To learn more about Yasin and Headstarter, go to https://theheadstarter.com/ 

“If you can tell your story in a manner that will get everyone's hooks in it, they will love you forever…because they can't hate you.” - Trevor Beaman, speaker and Green Beret who served 25 years in the Army, including 5 deployments in Afghanistan. In this episode, Marc and Cathey talk with Trevor about his idea: The Power of an Opportunity. They explore how to address a message from two perspectives: in this case: those who receive opportunities and just make the most of them, and those who create opportunities for others to make progress. Along the way, they discuss Trevor's experience with delivering a TED Talk before his trip to a skatepark filled with troubled youth.  about the importance of dispelling myths, sparking curiosity, and maintaining relevance. Furthermore, they discuss the speaker's task of painting a vivid picture of the future and show people themselves in that picture. By the end of this conversation, you'll understand that you have a responsibility to do your best with any opportunity that has been or will be given to you. To watch Trevor's TED Talk, go to https://www.youtube.com/watch?v=C9KsEMaT78E&t=4s  

 “What would you do if you didn't have to work? Five years from now, things are going to look very different than they are today.” - Steve Brown, futurist and expert in all things AI. In this episode, Marc and Cathey talk with Steve about his idea about how to build a better future through a partnership with AI/AGI technology. They explore how to get your audience beyond the fear of implementing the change that your idea presents. Along the way, they talk about the importance of dispelling myths, sparking curiosity, and maintaining relevance. Furthermore, they discuss the speaker's task of painting a vivid picture of the future and show people themselves in that picture. By the end of this conversation, you'll be able to use technology to amplify humanity. To learn more about Steve Brown, go to https://www.stevebrownfuturist.com/ 

“Change is a door that you have to open from the inside.” - Jimbo Clark, BOX Creator and co-founder of Brains on the Beach. In this episode, Marc and Cathey talk with Jimbo about his idea for changing the world by changing your box/by changing yourself from within. They explore how to transform a 2-hour training into a 17-minute TED Talk; how to turn a metaphorical concept into a concrete habit for self-reflection and decision-making. Along the way, they discuss how to get the audience to experience your idea viscerally, how to use everyday examples to expand the reach of your message, and how to go beyond the small-story-stuff to establish why you are the one who needs to deliver your message. By the end of this conversation, you'll be able to change the world while experiencing more freedom. To learn more about Jimbo and the BOX experience, go to https://box.innogreat.com/?q=box 

 “This came from my inability to create content. I needed the stimulation of other people.” - Dan Strum, founder of the Fight Club for Public Speaking. In this episode, Marc and Cathey talk with Dan about his idea for taking the individuality out of public speaking, by using the stimulation of others to craft a talk. Dan refers to it as “socializing your idea”. Along the way, they explore what to name the concept, emphasizing that a name is just a name until you put a story behind it. Then they talk about how to bring/pitch your idea to the world. By the end of this conversation, you'll be encouraged to test your ideas within a community of people and/or to find the next fight club to join. To learn more about Dan, go to fightclub@nysmarts.com

“If there is something you are legitimately interested in, for whatever reason, you should try. And you don't need to justify that interest to anybody else other than yourself.” - John Lund, speaking and alternative sports champion - In this episode, Marc and Cathey talk with John about the need to pursue terrible ideas, or rather unconventional things that might seem like a terrible idea. They discuss a range of activities from sitting in a 100 degree sauna to pursuing a PhD, all in an effort to learn unanswered things about yourself. They land on the concept of incrementalism to prepare yourself for the moment of doing something unconventional. By the end of this conversation, you'll be encouraged to try something unimaginable and yet satisfying. To learn more about John, go to https://www.instagram.com/vikingjohann/

 “That's just the nature of my creative process. Until it ripens, it's not supposed to come out.” - Mario Lewis, speaker, speaker coach, and finalist from the World Championship of Public Speaking. In this episode, Marc and Cathey talk with Mario about different approaches to content creation. They introduced the Bon Jovi approach, the Jay-Z/Lil' Wayne method, and the Idea Map. Though their creative processes are all different, what they discovered is that each is based on intentionality, authenticity, and adaptability. They land on the importance of surrounding yourself with a “diversity of creativity” to produce our best content. By the end of this conversation, you'll be encouraged to challenge yourself to experiment with different creative approaches. To learn more about Mario, go to https://www.omniprosb.com/

“We're all beautiful, but it's the belief that we're not that is the problem.” - John McSherry, real stake broker and investor. In this episode, Marc and Cathey talk with John about how to use your pain to power success. John shares his personal journey from being homeless to investing in multiple properties. They explore how a personal experience, one particular analogy, and several asset-based questions can lead to a relatable concept for mindshifting success. By the end of this conversation, they ponder on the consideration of shifting your original idea to a new focus. To learn more about John and how you can use his formula for daily asset-based thinking, go to https://www.instagram.com/john.mcsherry/

 “People need people.” - Ian Williams, founder and owner of Deadstock Coffee. In this episode, Marc and Cathey talk with Ian about defining and building community. They explore how to angle an idea, saying it in a way that people understand while also challenging their thinking. During their play a game of semantics, they end with the notion that one of the keys to finding your unique perspective is asking yourself questions that are not easy for you to answer. By the end of this conversation, like Ian, you'll be able to figure out why you need community and how to express your complex ideas in a simpler way. To learn more about Deadstock, go to https://deadstockcoffee.com/

“We love the art of talking about good ideas and storytelling and teaching people.” - It's About to Go Down with Marc & Cathey. In this “rap-up” episode, Marc and Cathey highlight the ideas that were shared during season 7. They shared updates from different guests, talked about how they lived out these concepts in their own lives, and recapped strategies you can use to build out your own ideas. Special shout out to the the Season #7 community: Nina Byrd, El Seremaga, Shima Miabadi, Dr. Gary Sanchez, Margarita Estrada, Kaig Lightner, John Glozek, Roxy Azari, Brian Robinson, and Yasmin Nguyen. Learn more at https://www.itsabouttogodownshow.com/ 

 “What you resist, persists. Shift your relationship with an energy so that it may still exist but it does not hold power over you” - Yasmin Nguyen, joy ambassador and author of The Game of Joy. In this episode, Marc and Cathey talk with Yasmin about how to create moments of joy in your life. The conversation explores the process of breaking down the principles, defining key terms, and gamifying an idea. Then, they spoke about the power of adding levels to your idea from a version 1.0 to a version 4.0. How do you go from “doing joy” to “becoming joy”? By the end of this discussion, you will be able to identify what activates joy for you and what it will take for you to have a joyful day. Learn more about the Joyful Living Project at https://joyfullivingproject.com/. 

“You don't know what can happen by just running with an idea.” - Brian Robinson, speaker and author. In this episode, Marc and Cathey talk with Brian about how to help an audience to successfully implement your idea. At which level of the problem can you get people to take action? The conversation starts with the story of Brian's skyrocket success with what was once a comical idea. Then, they discuss his newest idea about fixing problems by facing them. They discover that to influence people's behaviors, rather than starting your idea from a place of “backs against the wall”, begin with empowering people through smaller level victories. By the end of this discussion, you will be able to make your ideas more relatable through Level 1 implementation. Learn more about Brian Robinson from his upcoming website faceittofixit.com. 

"Reflecting allows you to have a different ending." - Roxy Azari, storytelling coach, award-winning poet, and advocate for  Gender Rights. In this episode, Marc and Cathey talk with Roxy about how to use storytelling to create community. The conversation takes a pivot as they focus on how people can use reflection to end their stories in a different place. Where do you put the period? What are things you've done since the old ending? They also discover that an initial thought may actually be the beautiful outcome of a bigger idea. By the end of this discussion, you will consider how to break your idea down to a level so that anyone can put it into practice. Furthermore, you will listen differently to how stories end and discover that there are new chapters yet to live. Learn more about Roxy Azari at https://www.roxyazari.com/ 

 “Different opportunities come in different ways.” - John Glozek, drummer,comedian, and publisher of NY Golf Magazine. In this episode, Marc and Cathey talk with John about how to turn your passion into your business. During this conversation, they explore the lessons learned from John's career path: practice your hobby endlessly, write about it, form friendships with those who are the best at it, and then make the decision to turn your hobby into business. They revealed that the idea worth sharing is in the unexpected detours you experience. By the end of the discussion, you will develop a deeper awareness of the significance of unintended interactions and activities that may lead you to your most successful business venture. Learn more about NY Golf Magazine at https://golfingmagazine.net/

"Take the barriers that exist. Look at it differently. Do it differently." - Kaig Lightner, founder and executive director of the Portland Community Football Club, as well as for Quantum Gender. In this episode, Marc and Cathey talk with Kaig about how to use sports to achieve liberation for people of all identities. During this conversation, they discuss how to transform a local grassroots effort into a national movement that gets those with opposing views to want to be a part of a conversation that creates connections and belonging. They explore the strategies of creating a shared experience for your audience, presenting the idea in a way no one expects, coming up with a title that intrigues people to learn more, and incorporating interactive exercises that connect people to your concept. By the end of the discussion, you will be able to break barriers with newfound curiosity, empathy, and a better understanding of what makes you an outsider. Learn more about the Liberate Sports Movement at https://www.pcfc.co/ 

"We were all meant to be seen. And it is the not being seen that is causing the problems we see in the world." - Margarita Estrada, speaker, author, and queen of the 360 degree model. In this episode, Marc and Cathey talk with Margarita about how to uncover your most unseen qualities so that you can make your most valuable contributions to any organization. During this conversation, they use analogies, anecdotes, and alliteration, all in the process of going deeper into the idea to create a concept that is unique to you as the speaker. By the end of the discussion, you will be able to explore the different qualities of self to understand your 360 degree value. Learn more about Margarita at  https://www.estradaprospeaker.com/ 

 “Your messaging needs to reflect your WHY OS because the better able you are to articulate what it is you believe, the more you will attract the people who believe what you believe.” - Dr. Gary Sanchez, creator of a system called Why OS. In this episode, Marc and Cathey talk with Gary about how to make better connections faster by figuring out the real reason Why you do what you do and how you do it. During this conversation, they discover how brainstorming well-placed questions and toying with alliterations can help you to simplify and separate your idea. By the end of the discussion, you will understand why you cannot stop WHY. Learning more at https://whyinstitute.com/ 

“An hour of my time could mean a lifetime for someone else.” - Shima Miabadi, architect, volunteer, and best buddy. - In this episode, Marc and Cathey talk with Shima about why volunteering works. During the conversation, they explore how to get people to tap into an idea that might feel daunting and time consuming. They discuss the power of making personal connections to your idea to make it work for everyone who implements it. In the process, they zeroed in on word choice to help frame an idea. By the end of this discussion, you will be able to identify a cause to support as a volunteer.