Building a fulfilling career is hard. With so many people around us taking on different adventures that propel their careers in unexpected trajectories, is there a path a person can take that is going to increase their likelihood of success? Can I build a career creating content? What does it take to make the transition from information technology jobs to space? Can I start a start-up and not lose my sanity? Every week, Den Delimarsky sits down with folks from a range of industries, roles, and backgrounds to learn more about their career journey, lessons learned, and what it takes to map out your own very unique track.
In this week's episode, I sat down not with one, but two brilliant guests - the duo behind the brand-new venture known as SaaS Marketing Gym, Lianna Patch and Colleen Schnettler. As coaches and community leads for SaaS founders, they offer a refreshing counterpoint to the doom-and-gloom narratives trending on YouTube and other social channels about AI rendering software businesses obsolete. Through Lianna's conversion-focused (and delightfully humor-filled) copywriting expertise and Colleen's technical background, they're equipping SaaS founders with marketing strategies that prove software businesses aren't just surviving the AI revolution—they're positioned to thrive alongside it. What made our conversation so compelling was their evidence-backed optimism (a rare treat, I know) about the future of SaaS. While tech pundits predict AI will replace traditional software services, Lianna and Colleen articulate exactly why human-designed software solutions remain vital and how founders can use AI as an enhancement to what they're building rather than a replacement. Our discussion covers both the challenges of the current landscape and the surprising opportunities AI creates for SaaS companies that want to ride the wave. We talk about their origin stories and how they continuously evolve their skills to stay ahead of the curve. I guarantee you that you'll walk away with immediately actionable tactics and insights regardless of your company stage, and perhaps most valuably, a renewed confidence that SaaS remains a business model with staying power.
Chief Technology Officer - a few people I've talked to in the past year expressed some degree of interest in reaching, what seems like, the pinnacle of an engineering career. That three-letter title carries weight in boardrooms and across the industry alike. But beyond the fancy business cards and the seat at the executive table, what does it actually mean to hold the technical helm of an organization? Is it the promised land of pure architectural decisions and strategic vision, or something messier, more complex, and perhaps more rewarding in unexpected ways? Today, we're peeling back the curtain on the CTO role with Taiwo Oyeniyi, who'll share his journey from engineer to executive. Rather than relying on generic career advice or job descriptions, we'll hear firsthand about the transition, the challenges, and the realities of the position. Taiwo will explore the skills that matter most (spoiler alert: they might not be the ones you're cultivating now), the hurdles he faced along the way, and how the role has transformed his relationship with technology.
User research is an underappreciated art - we in tech are so used to being immersed in an ocean of quantitative data that we can forget that on the other side of the screen are real humans who want to solve very specific problems. And often times, their problems are extremely hard to put a number on. Why did they abandon their cart right before checkout? What made them start creating a new newsletter but then abandon it but come back a month later? Not everything can be answered with a SQL query against the telemetry database. Marisa Morby, a Principal Researcher at Observable, sat down with me to help me better understand what it means to be great (not just good) at user research, and how that can help produce a whole new range of unexpected product insights. And Marisa definitely knows what the impact of great user research can be on the product - she previously worked at such notable companies like Netlify, Gatsby, and Accenture Song, where she honed her skills and UX instincts.
This is the last episode for 2024. To make it special, it's a supercut of all the unconventional advice from every single guest that was on the show this year - Kent C. Dodds, Jerod Santo, Rob Walling, Adrienne Tacke, David Khourshid, Saron Yitbarek, Rachel Andrew, Katie Fujihara, Lena Reinhard, Miriam Suzanne, Kirupa Chinnathambi, Craig Hewitt, Jennifer Wong, Jason Lengstorf, Michael Kennedy, and Asia Orangio. This turned out so well, that I will be definitely re-visiting the format in the new year. I hope you have a successful and adventure-packed 2025, with plenty of room for career growth. See you next year!
Today, I'm thrilled to be joined by Asia Orangio, the brain behind DemandMaven, a growth agency dedicated to helping SaaS companies and their founders reach new heights. Asia's unique approach blends data-driven strategies with deep empathy for customers, making her a sought-after expert - from bootstrapped businesses to some of the most established companies. Whether you're a startup founder or a seasoned marketer, I promise you that her insights will challenge your thinking and inspire quite a few new ideas. In this conversation, Asia shares her journey from marketer to founder, unraveling the lessons she's learned while scaling SaaS companies and guiding others to do the same. We'll explore her philosophy on growth, the common mistakes founders make when trying to identify their growth levers, and the power of understanding your audience on a deeper level. This really ended up being a masterclass in sustainable growth and customer-first business foundations.
If you are listening to this show, you have likely heard of a programming language called Python. And if you are a Python developer, you've likely heard of a podcast dedicated to this programming language - Talk Python To Me. It was started by none other than Michael Kennedy, a Python Software Foundation fellow who managed to turn his expertise into a viable bootstrapped business. In this show, we talk about ways to plan a training business from scratch, what tactics worked best to grow a podcast audience, and how to make sure that you have a viable idea before you quit your day job.
If you've been immersed in the tech world for some time, you probably have heard one specific YouTube channel mentioned more than once - Learn With Jason. It's a project started by Jason Lengstorf, a former VP of developer experience at a web tooling startup (he was a head of developer relations prior to that too), that is aimed at helping everyone navigate the always changing landscape of developer tools and frameworks. Which, by the way, according to Jason do not matter. In this show, we dive deep in Jason's career path and focus on the less known aspects of climbing the career ladder - things like amassing political capital by doing great work, building visibility by meaningful means that can help cement your reputation, and being able to address business problems as a mechanism to build trust in your own leadership abilities.
Jennifer Wong is a seasoned engineering manager who started her journey in civil engineering. The fast pace of the tech industry drew her in, and she stuck with it for years since making that call. In this episode, I chat with Jennifer about her transition from a non-traditional career path into software, reasons to take on management instead of being an individual contributor, and why taking the road less traveled in terms of career progression might just be the recipe for long-term growth and success.
Craig Hewitt, the founder of the podcasting platform Castos, comes from generations of entrepreneurs, and his own journey builds on the experience and stamina of those that came before him. In this show, we chat about best practices for hiring developers for your bootstrapped startup, finding the right approach to deliver hard news, and how to ensure that your relationships aren't hurt as you embark on the entrepreneurship treadmill.
In episode 81, Den Delimarsky chats with Kirupa Chinnathambi, a product manager at Google who has built his own personal brand in what is now known as kirupa.com. Kirupa is a talented web developer, designer, writer, and packs so much knowledge in his blog that you can learn how to create great web-based experiences on that content alone. We discuss best ways to balance everything in one's life and still have a successful career, finding the right angles to change a team culture, making your hobby your career, and how to increase your likelihood of building more luck in the day-to-day activities.
One of the things that Miriam Suzanne realized early in her developer journey is that web development is a tool - she wanted to build a website for her theater company and ended up building a career and a company around it. And not just that, but she also joined the CSS Working Group - the official standards body that determines how the CSS stack evolves. In this show, we talk about her early discovery of the power of the web, how she joins creativity with technical prowess, and how CSS is really like poetry written in the browser.
We often talk about promotions and growth, but the moment the conversation shifts towards paths to staff or executive positions, the advice goes blank. There is very little actionable information out there that can tell you how you can get to the highest echelons of leadership. To get a clearer picture on this topic, I sat down with Lena Reinhard, a seasoned executive with an extensive track record at CircleCI, Travis CI, and more. Lena shares her insights on the best ways to accelerate career growth in the tech space, answer thorny questions, such as “Why are executives hired from the outside?” and provide some candid takes on why taking things slow sometimes can pay off in the end.
One's journey from their early career to working at startups in Silicon Valley can take many forms. Some folks take the more traditional route of joining a company right after college. Others get tired of their corporate life and decide to try something different. Katie Fujihara, an engineer and a technical program manager amalgam, decided that her journey to the heart of “startup land,” San Francisco, would be an impromptu one - she just packed up her bags and set out on an adventure. I am delighted to share with you this recording, where I talk to Katie about her early starts in Hawai'i, how working in engineering was not the end goal for her career journey, and what the best practices are for overcoming impostor syndrome.
For today's episode, I had the privilege of sitting down with Rachel Andrew, arguably one of the more influential folks in the world of web development. With a career spanning over two decades, Rachel has left an indelible mark on the web developer community. From her groundbreaking work on CSS to her role as co-founder of Perch CMS (she spent 20 years as a freelancer and a business owner), Rachel's contributions have shaped the way we build and interact with the web. Throughout her career, Rachel has not only demonstrated technical prowess but also a remarkable knack for empowering others through her writing (and now, her team's writing as well). As an acclaimed author, speaker, and advocate for web standards, she has tirelessly championed inclusivity and accessibility in the digital realm.
One of the things that is a bit taboo to talk about, both in the tech industry and outside of it is money. People just aren't comfortable discussing openly the hard decisions that go into things like seeking funding, investing money into things that save you time, and scaling your own abilities with the help of, you guessed it, cold, hard, cash. Saron Yitbarek, entrepreneur extraordinaire behind CodeNewbie and podcasts such as Command Line Heroes, generously accepted my invitation to chat and talk about all these things, and more. And of course, we talk about Saron's latest project - Big Cash Money 2024, something for folks that want to max out their income beyond just their salary.
In this episode of The Work Item, I had a conversation with David Khourshid, founder of Stately.AI. You might know him as @DavidKPiano on social media. Today, we're breaking new ground around unconventional paths of building an engineering career, entrepreneurship, and leveraging your audience as the potential first customers for your product. And of course - we talk a bit more about state machines (David is also the developer behind XState) and lessons learned from launching and growing a startup in the midst of a pandemic.
Welcome back to The Work Item. Today we're exploring the ins and outs of remote work, writing, and community engagement with a show veteran, Adrienne Tacke. I'm delighted to welcome Adrienne Tacke back to the show, especially considering that since our last recording we received quite a few follow-up questions. Just like last time, Adrienne brings a wealth of knowledge and experience to our discussion, especially when it comes to remote work culture. And today, we're adding a new twist: a dedicated Q&A segment where Adrienne will be addressing your burning questions directly.
If you've ever listened to Startups For The Rest Of Us (which, by the way, is approaching seven hundred episodes), you might already be familiar with the energetic host of the show - entrepreneur, bootstrapper, and podcaster extraordinaire Rob Walling. Rob and I chat about his early days as an employee, the transition from the more traditional path of working for someone to starting his own business, building MicroConf, and how the trifecta of skill, hard work, and luck can help folks be on a more predictable path to success.
Today I got the pleasure to chat with Jerod Santo, the Managing Editor at Changelog Media. Picture this – a podcast that not only uncovers the intricacies of Jerod's career but also shares some unconventional lessons learned from his work. From navigating the ever-evolving tech landscape to spearheading Changelog, Jerod brings a wealth of experience that transcends your typical engineer expectations and taps into the heart of what it means to build a sustainable developer community. In this candid conversation, discover the 'aha' moments, the challenges met head-on, and the behind-the-scenes tales that shaped Jerod's path. Whether you're a seasoned developer or just embarking on your tech adventure, join us for an episode that's not just an interview but a personal expedition through Jerod's experiences and the impact of his work on Changelog.
Kent C. Dodds is a developer, educator, community organizer, and above all, a person that is passionate about making the world a better place by giving as many folks as possible the opportunity to learn web development. I sat down with Kent to chat more about his career, what bootstrapped his interest in programming, and what his takeaways from building his path as an entrepreneur are. Just like me, you will quickly learn how his career is a testament to the power of passion, resilience, relentless pursuit of excellence, and most importantly - consistency.
Today, you're in for a treat as I sit down with Kenneth Auchenberg, a seasoned product manager - you might know him from his work at Microsoft on Visual Studio Code as well as on developer tools at Stripe. He is also a developer and overall a very nice person to know. Kenneth brings a wealth of experience to the table, especially when it comes to navigating the ins and outs of product management, shaping a career around developer tools, and trying his hand at angel investing. In our conversation, we'll dive deep into the developer-centric aspects of product management, explore effective strategies for making decisions, and build a better understanding of the crucial role of developer tools. Kenneth will share his hands-on experiences, offering practical insights into the day-to-day challenges and victories of building and managing tools that resonate with developers. Plus, we'll peek into the world of angel investing from a developer's perspective, dissecting the process of spotting promising startups and contributing to the growth of new ventures.
In today's episode, I sat down with Shyvee Shi, a seasoned product leader with a wealth of experience in steering products from conception to market success. Shyvee has been at the forefront of industry trends, contributing significantly to the evolution of product management practices. In this very insightful conversation, we explore the fundamental role of product managers and the intricate dance they perform between market demands, user needs, and technological possibilities. But that's not all – Shyvee will also share her unique perspectives on how generative AI is poised to revolutionize the landscape of product management. We explore how it's reshaping the way product managers envision, create, and bring products to life in an ever-evolving digital landscape. Whether you're a seasoned product professional or someone intrigued by the fascinating intersection of technology and product development, this episode is bound to spark your curiosity and broaden your understanding of the future of the discipline.
Recently I had the privilege of sitting down with Erich Nehrlich, a seasoned executive coach and thought leader in the realm of career development. Erich brings a wealth of experience and insights into the dynamics of leadership, organizational change, and the pivotal role that executive coaching plays in unlocking one's true potential. In this episode, we're exploring the nuances of executive coaching, demystifying the process and shedding light on how individuals can break through the barriers that often hinder their career growth. Erich will share practical strategies and actionable advice on how to identify and overcome common roadblocks, enabling you to chart a path towards fulfilling your professional aspirations.
Grace Ling is a UX designer at Electronic Arts and the founder of the Design Buddies, one of the world's largest design communities. But among all the UX design and community work, Grace finds time to tackle many other ventures, like public speaking, content creation, 3D modelling, and traveling. In this show, we discuss her recipes for balancing a large number of side hustles, overcoming challenges in bootstrapping a design community from scratch, and what's the best way to build a network early on in your career.
What do you think are the top skills you need as a product manager? What is a product manager, to begin with? As a product manager myself, I could theorize a lot on these questions but instead I thought I'd ask someone who is not me, and has a wealth of experience in the field - the CEO of Product School, Carlos Gonzalez de Villaumbrosia. Carlos and I dive deep into the product management field, discussing the differences between PM categories, what it means to become the best PM one can be, and what the outlook is for the next five years for those that want to break into the field.
Jane Yang is a Senior Advisor for Data Analytics at the Administration for Children and Families, as well as an Impact Fellow at the Federation of American Scientists. If there is one person you want to talk about data, quantitative analysis, and merging those with qualitative insights the right way, she would be at the top of the list. In this show, we talk about ways to find the balance between your own passions and incentives in the tech industry, career seasonality, positive community impact, and recipes on measuring your own personal growth and sustainability.
Anson Cheung is a San Francisco-based industrial designer with more than ten years of experience shipping hardware. It's not often that we talk to someone who produces physical things, and naturally I was excited to learn more about what Anson works on and how we can discover pathways into an industrial design career track. In this show, we discuss Anson's origins, working with a large design firm vs. going solo, and what are some ways in which an aspiring industrial designer can hone their craft without investing thousands of dollars.
In this episode, I am talking to Adrienne Tacke, an author, engineer, and teacher. We discuss the intentionality in one's career trajectory, approaches to mentorship, and best ways to grow a combination of skills beyond technical acumen.
Jason Fried is the co-founder and CEO of 37signals, the company behind Basecamp and Hey. I chat with Jason about his path to entrepreneurship, the lack of value in a lot of meetings, and generally building sustainable practices that enable businesses and their employees to thrive.
Welcome friends to the fourth season of The Work Item podcast. I am starting the yearly series with some fantastic guests, and today is no exception. To start us off, I am chatting with Cedric Chin - the founder of the CommonCog blog and business series. You might've read some of Cedric's writing on career moats before (I know I have). Cedric has a wealth of experience in managing engineering teams and has embarked on a quest to build a deep understanding of business and development principles from the ground-up. We're glad you're here, listening to this show. Enjoy!
When we choose our career path, we often try to optimize for one specific bucket - you're a product manager, or a project manager, or a UX designer, or any other variation of an expertise area in tech. Sam Saccone defies the expectations of a single role and instead believes in being a “plumber” - doing whatever work is necessary to enable others to do their own version of great work. I sat down with Sam to learn more about his path to a Senior Staff Engineer at Google, what it means to brute-force your way through problems, and what the best avenues are to become a force multiplier for your team.
Leaving your full-time job behind and starting your own business based on your own brand is a somewhat scary proposition. And yet, this is exactly what Donny Wals, a prolific iOS developer and technology teacher, is doing. In this episode I sat down with him to talk more about his work, what was his thinking in going solo, and what one needs to learn quickly in an ever-changing technology space.
Working on games is hard. It's even harder to go from an engineer to a founder of a game studio that is able to produce two blockbuster titles in a row. In today's show I chat with Moon Studios co-founder Gennadiy Korol about his work on Ori (if you're near an Xbox or a PC - the game is worth your time), learning the complexity of graphics engineering, and navigating the uncertainty that comes from starting a zero-to-one effort where you have nothing to fall back on.
If you are a web developer, chances are that you used CodePen more than once. You're also probably very familiar with CSS-Tricks for, well, more than just CSS tricks. The man behind these experiences, Chris Coyier, actually started his journey some time ago with a programming language called Turbo Pascal - many steps removed from web development. I sat down with Chris to talk more about his career, lessons in getting CodePen out into the world, and so much more.
If you ever played any of the Halo games, you probably know that there is a _wealth_ of data being exchanged between the game and Halo services. This includes stats and so much more. If you've ever wanted to use those stats, you also probably ran into HaloDotAPI - a Halo API wrapper for Halo Infinite and Master Chief Collection. Behind all of this work is one individual - Alexis, or Zeny_IC (on both Twitter and Xbox Live).
What does one need to do to make open-source code more approachable? How do you figure out which teams to join for maximum positive impact on your communities? And how do you build communities? These questions and more are the topic of my conversation with Monica Powell, software engineer extraordinaire, who also happens to be a GitHub Star - an exclusive group of contributors recognized for their outstanding work in the open-source software space!
Carola Nitz is a seasoned engineer who has been involved in a variety of complex projects - from VLC, to Apple Maps, and now working at Netflix on their iOS app experience. She also started her career by learning medical computer science - what a way to jump in! In this episode, we're learning about her career, what helped her be successful, and how she thinks about the importance of jumps between projects and companies.
There are a few things in your engineering career that you should focus on relentlessly, but few as impactful as finding yourself a guide through the journey, as well as develop a set of complementary skills that can help accelerate your own trajectory. I chatted with Nicole Zhu, Senior Engineer at Vox Media, about the importance of mentorship, peer feedback (or any feedback, for that matter), and how skills that are not directly related to writing code can be more helpful to success than you anticipate.
I don't talk about data science enough on this show. To remedy that, I brought in a remarkable analytics and data science expert - Nick Wan, who is a director of analytics for the Cincinnati Reds. Yes - the baseball team. We chat about his track from academia to working for a sports team, and how to build a career outside your typical FAANG (or is it MANGA) scaffolding.
Vicente Plata is doing way more than one would expect from an engineering leader - not only is he an engineering manager, but he also advises startups and communities, is deeply involved in various mentorship programs, and is someone who is always eager to help. In this episode we sit down to chat more about his aspirations, how he balances time between all the responsibilities, and what someone working in tech can do to accelerate their career on an exponential trajectory.
Today I chat with a good friend, mentor, and an all-around great person - Isaac Hepworth. Isaac is the person you should go to if you want to learn more about what it means to be achieving excellence in the product management space. We chat about the role of a problem solver, what it means to be a PM across different companies and titles, and what one can do to better prepare for an industry that changes by the day.
Despite starting a career in product management at one of the big companies, I've never considered to do the same job but working for the government. Not because I didn't want to. Mainly, because I did not know that was even an option. As it turns out - it is, in fact, an option, and a pretty impactful one at that. To learn more about this career trajectory, I chatted with Adrianna Tan, Director of Product Management for the City and County of San Francisco. She shares her journey as a founder of startups and non-profits, an avid hiker and an advocate for an open web, and how it all combines in her work.
This is the brand-new start of the third season of The Work Item podcast, and to make the kick-off even better I sat down with our good friend of the show, Dan Shaw, to learn more about their career. Dan shares the story of bootstrapping a Developer Relations arm at PayPal, wisdom around career decisions, and much more in this episode.
The end of 2021 is almost here, and it's time to wrap up the second season of The Work Item. And what better way to do that than to invite a good friend on the show to talk about their journey through the past 12 months? In this episode, I am chatting with Mayuko Inoue about all things 2021, the best choices in comfort foods, McDonalds french fries, thoughts on the content creator career path, and more. We wanted to make this episode very informal, yet informative. To borrow Mayuko's intro to her own podcast, Muko's Corner (which you should subscribe to) - sit down, get cozy, grab a cup of tea, and enjoy the show!
The myth of the superhero programmer - we often hear about it, but it's rarely the reality. Being a superhero on a team takes more than just technical chops, and that's one of the topics that I chat about today with Senior Developer Advocate at Microsoft - Christina Warren. You might've seen Christina before on This Week on Channel 9, or even back in the day - at Gizmodo and Mashable. This episode ended up being less of a career chat and more of a friendly exchange about the latest happenings and what we can learn from them. Yes, we even talk a bit about the re-released Grand Theft Auto: The Definitive Edition.
The decision to join a startup or a big company is not an easy one, as one has to consider many factors that go beyond just the financial side of things. In this episode, I talk to Jennifer Kim, a seasoned startup advisor with a lot of experience dealing with these kinds of decisions and more. Jennifer also specializes in the people part of the startup equation - arguably, one of the hardest ones. We chat about the current challenges startups encounter in this space, why it's important to build a diverse workforce, and what one individual can do to be a changemaker in their company's culture.
You've probably heard of the many types of PM - project managers, product managers, and even program managers. But did you also know that there is a PMM - product marketing manager? I wasn't quite sure what the responsibilities of one would be, so I reached out to Isaac Levin - Principal Product Marketing Manager at Elastic, and asked him to talk about his work.
Developer Advocacy is a relatively new field, but when it comes to knowing how to navigate it, Brian Douglas' knowledge is second to none. As Director of Developer Advocacy at GitHub, he is at the forefront of a lot of the developer engagement efforts - from understanding the pain points of those that use GitHub, to advocating for new initiatives and programs. I sit down with Brian to learn more about what it takes to be a great developer advocate, how one can break into the field, and how you measure success in the role. Suffice to say - it was a packed conversation and we needed more time and maybe even a future follow-up to cover everything.
Whether you are new in the tech industry or are a veteran developer, chances are that you've used a product that Jeff Atwood worked on. I'm talking about Stack Overflow and Discourse, of course. When it comes to building communities and fostering good conversations, Jeff took an unusual position - steer the conversation towards finding the best in people, argue ideas and not people, and ultimately, contribute to a world that's just a bit better. How does it all work? Jeff elaborates in this episode.
Despite what your LinkedIn feed might tell you, a career in FAANG is not the only way to grow in tech. Or even get started in tech, for that matter. There are many variables in play that can help you determine what career track to pursue, but none more important than the answer to your own “Why?” That's why today I am talking to Chloe Shih, a product manager and content creator, about her journey to a product manager role, struggles along the way, and the realization that work in Big Tech might not be all that interesting or impactful.
Management, and especially engineering management, is way more than just telling others what to build. Talking to Amro Mousa, an engineering manager at Twitter, it becomes evident that a key ingredient to a good team is empathy. In this episode, I learn from him on what the best way is to lead with empathy in a team, and how one should think about the management track as a potential avenue in their career.