Podcast appearances and mentions of craig hewitt

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Best podcasts about craig hewitt

Latest podcast episodes about craig hewitt

Ditching Hourly
Craig Hewitt - The Current State and Potential Future of Podcasting

Ditching Hourly

Play Episode Listen Later May 20, 2025 60:05


Craig Hewitt, founder of Castos, joined me on Ditching Hourly to discuss the current state and potential future of podcasting as a medium for building trust with your audience.AI SummaryIn this episode of Ditching Hourly, Jonathan Stark speaks with Craig Hewitt, founder of Castos, about the evolving landscape of podcasting. They discuss the shifting definitions and formats of podcasts, the importance of different content strategies, including private and hybrid podcasting, and the impact of new technologies like AI. Craig also shares insights on leveraging platforms such as YouTube and podcasting for trust-building and discovery, what makes podcasts unique in the AI era, and tips for solo business owners looking to optimize their content. The conversation is packed with actionable advice on how to effectively use podcasting to build authority and nurture audiences.Chapters(00:00) - Introduction and Guest Welcome (01:14) - The Evolution of Podcasting (02:24) - Private and Hybrid Podcasting Explained (03:27) - The Role of Video in Podcasting (05:21) - Discovery and Monetization Strategies (06:44) - Business Models for Podcasters (09:34) - Content Strategy and Audience Engagement (16:14) - The Future of Podcasting and Platforms (29:09) - Content Strategy and Funnel Optimization (30:36) - The Power of Long-Form Audio (31:46) - Podcasting for Authority Building (34:24) - YouTube as a Discovery Platform (34:48) - Shorts, Segments, and Long-Form Content (51:18) - The Role of AI in Content Creation (55:44) - Private and Hybrid Podcasting (59:12) - Conclusion and Future of Podcasting Craig's LinksCastos » https://castos.com/Craig's Website » https://craighewitt.com/Craig's YouTube » https://www.youtube.com/@thecraighewittCraig's LinkedIn » https://www.linkedin.com/in/craig-hewitt-78386a66/ The next time someone asks you for your hourly rate, I want you to stop what you're doing and head on over to valuepricingbootcamp.com to sign up for my free value pricing email course.Hope to see you there!

saas.unbound
Leveraging multi-channel marketing for SaaS with Craig Hewitt @Castos

saas.unbound

Play Episode Listen Later Jan 20, 2025 51:04


saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #39, Anna Nadeina talks with Craig, Founder and CEO of Castos, the podcast hosting platform for growth-minded brands. --------------Episode's Chapters---------------- 00:00 - Introduction to Castos and Craig's Journey 05:02 - Marketing Strategies and Daily Routines 10:29 - The Power of Podcasting and Content Creation 14:10 - SEO and AI in Content Marketing 20:09 - Monetization Strategies for Podcasters 23:31 - Partnerships and Integrations in Podcasting 25:02 - Building Partnerships for Growth 29:46 - The Value of Funding and Mentorship 35:00 - Sustainable Growth Strategies 39:07 - Navigating Challenges and Team Dynamics 42:47 - Community and Mentorship in Entrepreneurship 45:01 - Practical Hacks for Founders Craig - https://www.linkedin.com/in/craig-hewitt-78386a66/ Castos - https://castos.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796

The Work Item - A Career Growth and Exploration Podcast
#87 - A Wrap-Up Of 2024 Unconventional Career Advice

The Work Item - A Career Growth and Exploration Podcast

Play Episode Listen Later Dec 31, 2024 31:55


This is the last episode for 2024. To make it special, it's a supercut of all the unconventional advice from every single guest that was on the show this year - Kent C. Dodds, Jerod Santo, Rob Walling, Adrienne Tacke, David Khourshid, Saron Yitbarek, Rachel Andrew, Katie Fujihara, Lena Reinhard, Miriam Suzanne, Kirupa Chinnathambi, Craig Hewitt, Jennifer Wong, Jason Lengstorf, Michael Kennedy, and Asia Orangio. This turned out so well, that I will be definitely re-visiting the format in the new year. I hope you have a successful and adventure-packed 2025, with plenty of room for career growth. See you next year!

The Work Item - A Career Growth and Exploration Podcast
#82 - Stop Building SaaS Landing Pages - Craig Hewitt (Founder, Castos)

The Work Item - A Career Growth and Exploration Podcast

Play Episode Listen Later Jul 13, 2024 37:29


Craig Hewitt, the founder of the podcasting platform Castos, comes from generations of entrepreneurs, and his own journey builds on the experience and stamina of those that came before him. In this show, we chat about best practices for hiring developers for your bootstrapped startup, finding the right approach to deliver hard news, and how to ensure that your relationships aren't hurt as you embark on the entrepreneurship treadmill.

Million Dollar Relationships
The Power of Podcasting and Relationships with Craig Hewitt

Million Dollar Relationships

Play Episode Listen Later Nov 29, 2023 19:16


Get ready for a unique and insightful conversation as we explore the impact of relationships in the podcasting industry with a  true expert, Craig Hewitt. His passion for fostering connections has elevated his business and played a pivotal role in the success stories of numerous entrepreneurs. Craig brings a wealth of knowledge and experience to the table, making this conversation a must-listen.    Craig is a multi-time founder currently running Castos podcast hosting and analytics.  Castos provides podcast hosting alongside their Seriously Simple Podcasting WordPress plugin to thousands of podcasters. Their goal is to make podcasting easy to understand and accessible to all. They are a fully remote team remaking how podcasters create great shows, grow their audiences, and further their brands Key Highlights:   [00:01 - 04:31]  Building Relationships and Empowering Creators  Craig's background in podcasting and the founding of Castos A glimpse into Craig's coaching philosophy and the impact he aims to create The importance of relationships in the entrepreneurial space   [04:32 - 08:45]  Relationships, Transformations, and Connections in Podcasting The role of relationships in the podcasting community Craig's experiences with Rob Walling and the transformative impact on Castos Insights into the genuine connections that drive success in podcasting   [08:46 - 10:55]  Nurturing Lifelong Connections in Entrepreneurship Kevin and Joe Polish two decades of impactful connection.  The ripple effect of a single act of kindness on a broader entrepreneurial community The enduring influence of authentic, generous relationships in the entrepreneurial space   [10:56 - 14:35]  Branding Strategies and the Entrepreneurial Spirit Castos' recent success and profitability Craig's focus on personal and business branding The power of giving back to the entrepreneurial and podcasting communities   [14:36 - 17:23]  Closing Segment Connect with Craig through his website https://www.castos.com! Key Quotes:   "B2B podcasting is the most significant networking opportunity. It's a chance to meet interesting people and get to know them on a different level.  It's like going to a conference and having the hallway track from your spare bedroom whenever possible." - Craig Hewitt   "Someone did something incredible for me. While I may not be able to repay them directly, I can pay it forward by helping someone else. This principle guides much of what I do." - Craig Hewitt   Connect with Craig: Facebook:  https://www.facebook.com/profile.php?id=100009779889936 Linkedin:  https://www.linkedin.com/in/craig-hewitt-78386a66/ Website:  https://www.castos.com       Honoring: Rob Walling   Thanks for tuning in!  If you liked my show, please LEAVE A 5-STAR REVIEW, like, and subscribe!    Find me on the following streaming platforms: Apple Spotify Google Podcasts IHeart Radio Stitcher    

Clipped
The Future of Podcasting ft. Craig Hewitt CEO of Castos

Clipped

Play Episode Listen Later Jun 14, 2023 39:27


In this episode, I had the pleasure of hosting Craig Hewitt, the CEO, and founder of Castos. Craig is not just an entrepreneur but a third or fourth-generation business owner. His journey has taken him from Orlando to Nashville, San Diego, New Orleans, and even France. Now based in Providence, Rhode Island, Craig's story is a testament to the power of entrepreneurship and the importance of carving your own path. Throughout our conversation, we delve into Craig's background and the creation of Castos. We also explore his entrepreneurial roots, dating back to his great-grandfather, and how this lineage has influenced his career path. In addition, we talk about how podcasters are using Castos to seamlessly create content, the future of Castos Original Content, the monetization of their blog, the company culture, and a new Castos feature called "Castos Commerce," which helps indie podcasters get paid. Episode Highlights: Craig shares his experiences growing up in Orlando and living in various cities worldwide. His travels have significantly influenced his identity and core values. Craig comes from a long line of entrepreneurs. This family history has influenced not only his career path but also his perspective on work-life balance and the importance of making your own way. The inception of Castos, a podcast hosting and analytics platform. He shares how he identified a gap in the market and used his entrepreneurial spirit to fill it. We dive into the unique content produced by Castos Originals, the company's podcasting arm. Craig shares the vision behind this initiative and how it's creating unique, engaging content for listeners. Together, we highlight the value of the Castos Blog, a resource hub for podcasters of all levels. He discusses how the blog is used to share industry insights, tips, and best practices. As well as how the money it makes pays for the company's annual retreat! The launch of Castos Commerce, a new feature that allows podcasters to monetize their content directly through the platform. This feature empowers podcasters to generate revenue from their passion. We talk about the role of technology in podcasting, from the importance of high-quality audio to the potential of AI in content creation. Video first podcasts, and the necessity of being the face of your company and brand. Explore Our Podcast Archives: How To Make Money With The Amazon Influencer Program Three Online Marketplaces To Find Sponsors and Monetize Your Podcast Travis Brown: The Side Hustle King | Unlock The Power of Social Media Growth and Leverage Your Brand To Create a Winning Strategy 5 Steps To Build An Engaging Podcast Support The Podcast: Show your appreciation and keep us energized! Please take a moment to rate and review the podcast at Rate This Podcast. Your feedback not only helps us improve but also helps others discover the show. Connect with Craig Hewitt Castos Craig on LinkedIn Craigs Podcast Rogue Startups Stay Connected with Clipped The Podcast Haven Instagram YouTube LinkedIn      

Indie Bites
Stair stepping to millions in SaaS revenue - Craig Hewitt, Castos

Indie Bites

Play Episode Listen Later Mar 8, 2023 16:37


Craig Hewitt is the Founder and CEO of Castos, a bootstrapped podcast hosting and analytics platform with a services arm for podcast production. He's been in podcasting almost a decade, having started his own show, Rogue Startups and his production service Podcast Motor (which he folded into Castos). Craig not only shares his ponderings on his show, but he also writes a weekly newsletter called Founder Insights.What we covered in this episode: Craig's background in sales Launching a podcasting productized service in 2014 Stair stepping to SaaS What is Stair Stepping? Acquiring Seriously Simple Podcasting Product positioning Growth and marketing for Castos His approach to podcastingCastos Originals Bootstrapping vs raising Founder Insights newsletter Recommendations Book: Who Not How by Dan Sullivan Podcast: Startups for the Rest of Us Indie Hacker: Moritz Dausinger Follow Craig Twitter Personal website My links Twitter Indie Bites Twitter Indie Bites YouTube Join the membership Personal Website Buy A Wallet 2 Hour Podcast Course PodPanda (hire me to edit your podcast) This Indie Life Podcast Sponsor - AhrefsThank you to Ahrefs for sponsoring Indie Bites. Ahrefs is the most complete and valuable SEO tool on the market. Bootstrapped companies such as VEED and Transistor have used Ahrefs extensively to understand how to craft their SEO strategies, which have been such a pivotal part of their growth.If you want to get more traffic from Google on your side-project, I'd recommend first trying out Ahrefs Webmaster Tools for free. You'll see what keywords your pages are ranking for, understand how Google sees your content and discover what changes you need to improve your search ranking. You should also check out their YouTube channel to understand both the basics of SEO and some more advanced techniques.To try out Ahrefs Webmaster Tools, head to ahrefs.com/webmaster-tools

Voiceworks: Sound Business
"Everything you need to know about Podcast SEO" with Craig Hewitt

Voiceworks: Sound Business

Play Episode Listen Later Feb 13, 2023 17:51


On this episode of Voiceworks: Sound Business we have a go at unpicking the "dark art" of Podcast SEO. Getting your podcast heard by more people is one of the most challenging problems that content creators can face and in this chat with Castos CEO Craig Hewitt, Jim drills down into the Do's and Do Not's of Podcast SEO and identifies some key tips and tricks that you can adopt today to get your podcast heard by more people. You can find more about Castos here: https://castos.com and Craig is on Twitter via: @TheCraigHewitt For more on Voiceworks work or to get in touch about podcasts or audio strategy visit www.voiceworks.ai Learn more about your ad choices. Visit podcastchoices.com/adchoices

Open Threads
American Founder Life Abroad (and Back) with Craig Hewitt

Open Threads

Play Episode Listen Later Dec 5, 2022 30:45


Craig and his family moved to France for 5 years, but they've moved back here to the states. We unpack life and business abroad vs. stateside and the many tradeoffs.Watch this episode on YouTubeCraig Hewitt:Craig's company, CastosCraig on Twitter: @TheCraigHewittBrian Casel:Brian's company, ZipMessageBrian on Twitter: @casjamThanks to ZipMessage (today's sponsor). ZipMessage is the video messaging tool that replaces live calls with asynchronous conversations.  Use it free or tune into the episode for an exclusive coupon for Open Threads listeners.

Open Threads
Sharing Our Fails (& Wins) with Craig Hewitt

Open Threads

Play Episode Listen Later Oct 25, 2022 35:41


Building in public ain't all about the highlight reel. Craig Hewitt and I agree that there's so much more to learn from our fails. The question is, how can we share them publicly in a helpful (and healthy) way?Watch this episode on YouTubeCraig Hewitt:Craig's company, CastosCraig on Twitter: @TheCraigHewittBrian Casel:Brian's company, ZipMessageBrian on Twitter: @casjamThanks to ZipMessage (today's sponsor). ZipMessage is the video messaging tool that replaces live calls with asynchronous conversations.  Use it free or tune into the episode for an exclusive coupon for Open Threads listeners.

LMScast with Chris Badgett
How to Create a Private Podcast For Your Course or Membership Site with Craig Hewitt from Castos

LMScast with Chris Badgett

Play Episode Listen Later Oct 22, 2022 39:22


Podcasting is a powerful tool for marketing for learning industry professionals. Craig of Castos.com shares how he runs an entire business on podcasting on this episode of LMScast. The post How to Create a Private Podcast For Your Course or Membership Site with Craig Hewitt from Castos appeared first on LMScast - LifterLMS Podcast.

Subscriptions: Scaled - A podcast about subscription businesses
Podcast Hosting with Craig Hewitt, Founder and CEO at Castos

Subscriptions: Scaled - A podcast about subscription businesses

Play Episode Listen Later Aug 19, 2022 39:25


In this week's episode, we speak with Craig Hewitt, Founder and CEO of Castos. Castos is a podcast hosting platform designed for creators. It provides subscribers with the tools to engage their audience and monetize their content.In this episode, we learn about Castos and how it works. We also hear about Craig's background and career journey.Castos has been in the business for around five years now. PodcastMotor, Castos' predecessor has since been taken under the Castos umbrella. The combined service provides podcast editing and production for about 85 customers right now.Craig has been in the podcasting business and working with subscription-based revenue businesses for around seven years now. He also has a background in sales. Craig was originally in the medical field, selling disposable medical products to cardiac units and hospitals. This was when he saw the value of subscription-based models and recurring revenue.Craig was always into podcasting and this spurred him to change career paths. He had started a podcast of his own, and in doing so, realized that there must be new ways to make money in the industry. This was when Craig moved into post-production podcasting work.Learn all about podcasting hosting platform Castos's subscription model by tuning into the latest episode of Subscriptions: Scaled with Craig Hewitt, Founder and CEO of the company.CastosReady to get started with Rebar?Head to rebartechnology.com or email info@rebartechnology.com to schedule a call today.

Startups For the Rest of Us
Episode 606 | The Podcasting Landscape, Keeping Your Saw Sharpened, and Scaling Your Team with Craig Hewitt

Startups For the Rest of Us

Play Episode Listen Later Jun 7, 2022 36:15


In episode 606, Rob Walling chats with Craig Hewitt, the founder of Castos. They talk about company building, staying up to speed when you are no longer doing the day-to-day tasks as well as their thoughts on a recent string of acquisitions happening in the podcast ecosystem. Topics we cover:  [1:24] 2 MicroConf Local events […]Click the icon below to listen.       

The Business of You with Rachel Gogos
Episode 013 | The Cornerstone of Communication with Craig Hewitt

The Business of You with Rachel Gogos

Play Episode Listen Later Mar 2, 2022 37:29


Welcome to The Business of You Podcast, where you'll discover how to turn your big idea into big business. Learn how to grow your personal brand into the business of your dreams. Each week, you'll hear from the founder of successful companies and find out how they walked their epic journey to achieve a flourishing business. Then, listen to learn how you can use their roadmap to create a thriving company and pave your own road to success! Meet Craig Hewitt This week's guest is Craig Hewitt, founder, and CEO of Castros, a full-service podcast hosting and distribution analytics platform. He started his own podcast five years ago and decided to get into the business of podcasting by starting a podcast hosting company. Two years later, Craig has expanded his company to include all aspects of podcast production to become a one-stop podcast service shop. From One Podcast to One Hundred Podcasts Craig started out with his one personal podcast, Rogue. When he reached episode three, he decided to take on his co-host to share podcast production's responsibilities and creative genius.  Starting out with podcast hosting then adding production services, Craig enjoys helping other podcasters get their voice heard. He is a firm believer in owning your own brand and doesn't produce much content on social media and other platforms outside of his own. Early on, he decided that he wanted to put his content on platforms that he owns and only amplify what he is saying on channels outside of his control. The Importance of Communication in Business Craig believes that his most important personal brand asset is his ability to communicate well with others. He prides himself on building a team with communication as their focus. Craig only hires team members that can communicate well and get the job done. Discover how Craig has used his personal brand to engage others through speaking gigs, how he defines his personal brand, and why he posts his values on their website and their importance in the hiring process. Podcast Resources Visit Castos on the web Connect with Craig Hewitt on LinkedIn Connect with The Business of You Visit the Business of You on the web Like The brandiD on Facebook Follow The brandiD on LinkedIn Join us on Instagram Learn more about Branding on The brandiD Blog   Show Highlights [01:37] Craig's journey as an entrepreneur owning a podcast production company. [05:53] How Craig went from podcast consumer to podcast producer. [08:27] Why he chose to take on a co-host for his personal podcast. [14:41] Craig speaks about how your personal brand can become a liability to your business. [17:16] How Craig defines his own personal brand attributes. Quotes “Productizing a service or a skill is the easiest way to scale your business.” “We all want to feel a connection to someone's journey.” “The decision you have to make when you want to grow is if you want to own your own real estate or play in someone else's sandbox.”

Startups For the Rest of Us
Episode 590 | Buying vs Building, Zombie Companies, and More Listener Questions with Craig Hewitt

Startups For the Rest of Us

Play Episode Listen Later Feb 15, 2022 37:03


Click the icon below to listen.       

Podland News
Captivate CEO Mark Asquith talks about the global acquisition and their future. Castos CEO Craig Hewitt talks about supporting Value4Value and why it's a better model than advertising for podcasters

Podland News

Play Episode Listen Later Feb 3, 2022 89:05 Transcription Available


GUESTS: Mark Asquith co-founder and MD of Captivate.FM talks about their acquisition by Global and what's next for Captivate and how the line between radio and podcasting has blurred?Craig Hewitt founder and CEO of Castos talks about the latest version of their platform and their upcoming support for Value4Value and why advertising is not the future for podcast monetisation.  NEWS: Google is randomly switching podcasts in its app to point to pirated copies with ads. Jason Calcanis noticed his podcast, All-In, mysteriously had ads in it; Google's Danny Sullivan replied: “we appear to have mistakenly pointed to a duplicate version of the podcast”Buzzsprout's data suggests that the Google Podcasts app is losing market share, from 2.6% to 2.3% in the past year. Buzzsprout's global stats for January, calculated to the IAB standard, show the company hit 100 million monthly downloads for the first time.A website using Google Fonts has been fined for breaking GDPR privacy rules, since it leaked the visitor's IP address to Google without their permission. Podnews phased out use of Google Fonts for privacy reasons more than two years ago.When publishing a show to Spotify, you are now reminded to read the platform rules; though not to explicitly agree to them.SiriusXM has launched AudioID. The BBC says it saw a total of 257m podcast downloads globally last quarter. That would make it the #3 podcast publisher in the world.TECH: TECH: JustCast is supporting the podcast:person tagJohn Spurlock has released MiniPubHelipad is being updated to a new version, v0.1.8

Doug.Show by Niche Site Project
$1M SAAS in Podcast Hosting with Craig Hewitt - DS322

Doug.Show by Niche Site Project

Play Episode Listen Later Jan 24, 2022 52:57


Craig Hewitt, the founder of Castos, talks to Doug about growing the podcast hosting company. Castos The above is an affiliate link so if you buy I get a commission. Thanks! Shout out to Odys, a sponsor of the podcast. $100 (USD or EUR) added to your account as a welcome bonus if you are accepted! Contact me. Ask Questions! Send me an email here: feedback@doug.show Leave a voicemail: (406) 813-0613

Doug.Show by Niche Site Project
$1M SAAS in Podcast Hosting with Craig Hewitt - DS322

Doug.Show by Niche Site Project

Play Episode Listen Later Jan 24, 2022 52:57


Craig Hewitt, the founder of Castos, talks to Doug about growing the podcast hosting company. Castos The above is an affiliate link so if you buy I get a commission. Thanks! Shout out to Odys, a sponsor of the podcast. $100 (USD or EUR) added to your account as a welcome bonus if you are accepted! Contact me. Ask Questions! Send me an email here: feedback@doug.show Leave a voicemail: (406) 813-0613

Doug.Show by Niche Site Project
$1M SAAS in Podcast Hosting with Craig Hewitt – DS322

Doug.Show by Niche Site Project

Play Episode Listen Later Jan 24, 2022 52:57


Craig Hewitt, the founder of Castos, talks to Doug about growing the podcast hosting company. Castos The above is an affiliate link so if you buy I get a commission. Thanks! Shout out to Odys, a sponsor of the podcast. $100 (USD or EUR) added to your account as a welcome bonus if you are accepted! Contact me. Ask Questions! Send me an email here: feedback@doug.show Leave a voicemail: (406) 813-0613

All Systems Go! with Chris L. Davis
Successful Podcasting Strategies for Growth feat. Craig Hewitt

All Systems Go! with Chris L. Davis

Play Episode Listen Later Dec 2, 2021 45:22


Ep. 108 - Have you ever considered starting your own podcast? In this episode Chris brings on a very special guest, Craig Hewitt. Craig is the founder of Castos, an industry leading podcast hosting and analytics platform. They discuss the history behind Castos, what's in store for the future of podcasting with the private podcast movement, and how to market your podcast with email to generate sales. If you have a podcast or have ever considered starting one, you don't want to miss this episode.

All Systems Go! with Chris L. Davis
ASG 108 – Successful Podcasting Strategies for Growth feat. Craig Hewitt

All Systems Go! with Chris L. Davis

Play Episode Listen Later Dec 2, 2021 45:22


Have you ever considered starting your own podcast? In this episode Chris brings on a very special guest, Craig Hewitt. Craig is the founder of Castos, an industry leading podcast hosting and analytics platform. They discuss the history behind Castos, what’s in store for the future of podcasting with the private podcast movement, and how…

Mixergy - Startup Stories with 1000+ entrepreneurs and businesses

My guest today has created a much more modern solution for podcasters. I wish his company had been around when I started Mixergy over 10 years ago. I invited him here to talk about why he chose to build a SaaS in this space and how he’s grown it to over $1M ARR. Craig Hewitt is the founder of Castos, podcast hosting and analytics. Craig Hewitt is the founder of Castos, podcast hosting and analytics. Sponsored bySendinblue – Sendinblue is the smartest and most intuitive platform for growing businesses. They will guide your business with the right marketing & sales tools and help you reach the right people and produce the right content. Mixergy listeners who sign up will get one month free with 100,000 emails by entering the coupon code SIBMIX at checkout. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

Podcasting 2.0
Episode 61: Remember Remember the 5th of November

Podcasting 2.0

Play Episode Listen Later Nov 5, 2021


Podcasting 2.0 for November 5th 2021 Episode 61: Remember Remember The 5th of November Adam & Dave discuss the week's developments on podcastindex.org where Craig and Matt from Castos join us to talk interop and integration of Value4Value streaming payments and more! I'm Adam Curry in the Heart of Hill Country Texas And In Alabama, - Transmitting his viral load worldwide - My Friend on the Other End -- Dave Jones! Crank those value sliders up on any of these value4value streaming payment apps: Download the mp3 Podcast Feed PodcastIndex.org Preservepodcasting.com Check out the podcasting 2.0 apps and services newpodcastapps.com Support us with your Time Talent and Treasure ShowNotes Positioning Boost Bait Castos Craig Hewitt - Founder & CEO Matt Medeiros - Director of Podcaster Success Castos Curiocaster Genny Social Tag LPCF Lightning Podcast Charity Fund Per word transcripts Ryan transcripts service idea Music v4v Last Modified 11/05/2021 14:00:26 by Freedom Controller  

The ThoughtLeaders Podcast
Craig Hewitt - Founder of Castos

The ThoughtLeaders Podcast

Play Episode Listen Later Oct 27, 2021 57:21


We sat down with Craig Hewitt who took a deep dive into what it really means to be a podcast hosting platform, how to succeed with private podcasting, why monetizing podcasts with ads is “garbage” and the value of community within the podcast sphere.

Rogue Startups Podcast
RS258: Crafting a better Product Process with Craig Zingerline

Rogue Startups Podcast

Play Episode Listen Later Oct 21, 2021 42:47


How do you play product offense? In the decision-making process, how can you tell the differences between elective decisions and core features? Customer retention. Customer experience. Team priorities. Everything is affected by the product process.  Today, host Craig Hewitt is talking with Craig Zingerline about the product process, which is a process both Craigs feel […]

WP-Tonic Show A WordPress Podcast
#636 This Week in WordPress & Tech on the 8th of October, 2021 With Craig Hewitt CEO of Castos

WP-Tonic Show A WordPress Podcast

Play Episode Listen Later Oct 11, 2021 92:16


Every Friday at around 8:30 am PST we host the WP-Tonic Round-table Show where we discuss the latest WordPress and the general web news of the week. You can also watch the show LIVE on our WP-Tonic's Facebook Group Page:https:https://www.facebook.com/groups/wptonicmastermind or the WP-Tonic YouTube channel:https://www.youtube.com/c/Wptonicgoogle

Founder Chats
Scaling a values-led podcasting platform with Craig Hewitt

Founder Chats

Play Episode Listen Later Sep 23, 2021 78:04


About Craig Hewitt: Craig is the founder of Castos, where he leads of team of 15 extremely talented individuals that are crafting the best podcasting platform in the industry. He's a husband to an amazing wife, and father to two incredible children. About Castos:Castos is a full-service podcast hosting, distribution, and analytics platform, with an industry-leading production service built right in. In our platform, you can easily create, promote, and distribute your podcast and grow your audience. Learn more about starting and growing a podcast at the Castos Blog:  https://castos.com/blog/www.castos.comwww.baremetrics.comwww.baremetrics.com/founder-chats

The WP Mayor Podcast
Starting a podcast with Castos

The WP Mayor Podcast

Play Episode Listen Later Sep 10, 2021 39:17


Even in 2021, it feels like everybody has a podcast, but the percentage of podcasts to blogs, websites, or social media accounts is minuscule. In this episode, Jean and Gaby talk to Craig Hewitt about starting a podcast with Castos, a podcast hosting and production service. At Castos, Craig comes across people who got their start on some other channel and want to expand to connect with more of their audience. Podcasting is one of those content channels. Episode Highlights and Topics Target Audience: Castos is for podcasters and creators who value, appreciate content. Where’s podcasting popular? Mainstream in the U.S., but catching on quickly elsewhere. Podcasting Process: Audio file is attached to RSS feed (i.e, list of associated site items). Recommended Podcast Platforms: Amazon, Google, Apple, Stitcher, and Spotify. Call to Action: Website brings people back to one place to engage and comment. Video vs. Audio-only: Podcasting is super efficient in creating content in multiple ways. Two Flavors of Transcripts: Castos’ transcriptionists or machine-generated AI transcripts. Listener Demographics: Depends—everybody is different when consuming content. Cost: Don’t buy the best or most expensive equipment; spend $10,000 or less to start. Common Questions: Why are you podcasting? What do you want to achieve? Who's your audience? What are they interested in? What are they worried about? Castos Process: Sign up for an account, give your podcast a name, upload first episode. Castos Stats: Track popularity, number of listens, top episodes, and listening platforms. Resources/Links: Castos Castos Academy Seeking Scale Podcast YouTube Republishing Spotify Apple Podcasts iTunes Samson Q2U Audio-Technica ATR2100 Squadcast Hardcore History Podcast

Bootstrapped
#188: Switching from Bootstrapped to Investor-Funded, with Craig Hewitt of Castos

Bootstrapped

Play Episode Listen Later Jul 30, 2021 30:58


Craig Hewitt runs Castos, a podcast hosting and analytics company. He returns to the show to talk about why he recently sold a chunk of his bootstrapped company to a round of investors.Links:Castos: https://castos.com/TinySeed: https://tinyseed.com/Craig on Twitter: https://twitter.com/TheCraigHewitt 

Recorded Content - Helping B2B marketers use a podcast for content marketing
How to use a private podcast to share information within your company featuring Craig Hewitt

Recorded Content - Helping B2B marketers use a podcast for content marketing

Play Episode Listen Later Jul 19, 2021 41:07


At this point, most companies understand what a branded podcast is. And marketers are starting to learn how to use a podcast as a foundation for a lot of great content for both prospects & customers. But your normal, publicly-accessible podcast is typically used as a way to grow your audience. How can your business gain a competitive advantage with an internal podcast? In this episode, Tristan Pelligrino speaks with Craig Hewitt, the Founder of Castos. Castos is a podcasting platform that helps podcasters grow their audience and offer exclusive content through public or private podcasts.During the conversation, the two uncover the difference between a public podcast and a private podcast...and discuss how a private podcast can help build a stronger workplace culture and bridge the gap between marketing and sales teams.

WordPress | Post Status Draft Podcast
Craig Hewitt on Castos Latest Funding And Expansion Of Private Podcasting

WordPress | Post Status Draft Podcast

Play Episode Listen Later Jul 7, 2021 42:20


Castos is a WordPress-powered podcast hosting provider with roots in the open-source community through their Seriously Simple Podcasting plugin for WordPress. They recently announced a $756K pre-seed funding round from a number of companies, including Automattic and Yoast SEO.Cory Miller sat down with Castos CEO Craig Hewitt to talk about this move and how Castos is eager to expand its services in the private podcasting market.⚠️  CORRECTION:In the audio recording, a $756 Million figure was mistakenly given. Castos has raised $756 thousand in investor funding.

Audience
Castos raising outside funding to improve podcasting for creators

Audience

Play Episode Listen Later Jul 2, 2021 22:23


In this episode Matt and Craig talk through the fundraising round that Castos has recently completed. Castos, a leader in podcast hosting and analytics, has successfully closed an investment round of $756,000. With investments by Automattic, Joost de Valk of Yoast SEO, and individual investors, Castos will use this additional capital to fuel its advance into the Private Podcasting market. With podcasting, and audio content in general, showing no signs of slowing now that the worst of the pandemic seems to be behind us, Castos believes that the future of podcasting is in tools that allow creators to own their own content and distribution channels through Private Podcasting. Castos’ roots in the open source community through their Seriously Simple Podcasting plugin for WordPress along with the investment from Automattic (the company behind WordPress.com) further strengthens the ability for WordPress users to own their content, the platform that it’s built on, and the control they have over how it is distributed. WordPress with Seriously Simple Podcasting and Castos as the hosting engine means that podcasters can own their content and data, and the ability to manage Private Podcasts right from WordPress just enhances that ability. Castos’ founder and CEO, Craig Hewitt, recounted “We have seen a significant increase in interest from customers with online courses, membership sites, and digital communities wanting to provide exclusive podcast content to those members, as well as companies wanting to provide private podcast content for their employees. We see this as an area of the podcasting market that’s at a tipping point, starting to explode in popularity.” With Castos’ existing Zapier integration, REST API, and direct integrations with tools like Elementor, Descript, MemberSpace, AdBarker, and Alitu, the company will continue to give podcasters the tools and extensibility they need to harness the power of audio to grow their brand...whether that’s externally with customers, or internally with their teams. Hewitt said that “We hear from companies over and over again that they’re looking for the ‘Step Away Experience' where employees can engage with their internal content without having to be glued to a screen. Something that is remote first, asynchronous, audio-based, on demand….and of course, hyper secure. Private podcasting fits the bill perfectly for these companies, and that’s what we’re delivering to brands across the globe.” Castos has been, to this point, a mostly self-funded company, taking only a small investment when joining the TinySeed startup accelerator in 2019. Today they are a team of 13 located in 4 continents, serving thousands of passionate podcasters all across the world. “We’re thrilled to have the opportunity to put this investment to work in furthering our product offering, continuing to build out our team, and provide podcasters with the solutions they need to better connect with their audiences.” Hewitt said. The majority of the funds will be used to build out their sales and marketing teams, and on designers and developers to accelerate work on their suite of products.

Podcast Junkies
262 Craig Hewitt - On a Mission to Create Impactful Podcasts

Podcast Junkies

Play Episode Listen Later May 28, 2021 48:39


03:36 – Harry welcomes Craig Hewitt to the show to share his experience as an expert in running profitable and sustainable businesses09:11 – The inspiration to start the podcast, Seeking Scale, and lessons he’s learned along the way12:25 – How Craig thinks about content creation and the work he’s doing at Castos18:20 – What went into the decision to acquire Jay Acunzo’s podcast, 3 Clips22:59 – Craig provides his thoughts on Apple, Spotify and the future of private podcasting32:25 – How Craig has built his team and what inspired him to launch Castos35:28 – How Craig has grown as a founder and a podcast host38:23 – Craig speculates on the future of the podcasting industry41:28 – Craig speaks to the relationships he’s made in this industry throughout his career43:17 – What is something that Craig has changed his mind about recently and the most misunderstood thing about Craig45:59 – Harry thanks Craig for joining the show, and let’s listeners know where they can connect with himTWEETABLES“It’s our responsibility to be honest about what we talk about. To some extent, we’re all influencers to somebody else and people are listening to us. And if people are listening to what we have to say and if you’re spouting this stuff that’s garbage and not realistic, you can influence somebody to make a poor decision in their life.” (07:42)“We want to be thought of and associated as a premier content creator.” (18:57)“We believe very heavily that private podcasting is the future of where our company is going and, I think, a big part of the industry is expanding to.” (24:05)“If you know the value of yourself and the show and the people that you’re approaching about sponsorship, you’ll have a much easier job of selling sponsorship.” (32:01)“With the background at Podcast Motor, we’ve been working with content creators a lot. One of the simple things we’ve done is brought on a producer in-house. We’ve become a small professional services arm that does editing and production. And now we have a creative person that works with customers and that’s the person who’s creating the show for us.” (32:55)“That’s one of the coolest things about this space is that so many people are willing to hop on a call just to chat and help you with things.” (42:33)THANK YOU SPONSORS!FocusriteFullCastLINKS MENTIONED*FullCast Website *Podcast Junkies Junkies Facebook GroupLink to Podfest Expo Virtual SummitCraig’s LinkedInCraig’s EmailCraig’s Website Castos’ WebsiteCraig’s PodcastLink to The Nomadic EntrepreneurLink to Steve Pratt’s LinkedInLink to 3 Clips PodcastLink to Audience PodcastLink to Zapier

Stronger Business Podcast
#50 The Secret Power of Podcasts - with Craig Hewitt

Stronger Business Podcast

Play Episode Listen Later May 27, 2021 53:32


Craig started as a “want-repreneur” with an idea and the desire to build a business of his own. And from that personal vision, he has built what is now Castos, one of the best podcast hosting and education platforms available. Join us as Craig, Josh and Chad discuss creating a podcast as a “digital resume,” what gear you need to create a good quality podcast, and creating service and value for your clients, whether digitally or as a brick and mortar business. If you’ve ever wondered about the inner workings of a podcast, or if you’ve thought about starting one of your own, this episode will be an invaluable resource for you! Resources: Find out more about Craig Hewitt and Castos on castos.com, and check out the Castos free courses at academy.castos.com! Follow us on social media! Instagram: The Entrepreneur Adventure: @theentrepreneuradventure Josh Melton @sidegigprophet Chad Brown @serialcfo Castos @castoshq Facebook: https://www.facebook.com/theentrepreneuradventure/ https://www.facebook.com/CastosHQ

Audience
Castos purchases the 3 Clips podcast

Audience

Play Episode Listen Later Apr 29, 2021 43:34


On this episode of the Audience podcast, we’re featuring a new podcast acquired by Castos: The 3 Clips podcast. Castos owner Craig Hewitt and 3 Clips host Jay Acunzo talk about the acquisition process along with a few tips on the fundamentals of podcasting. They also share their thoughts on what makes a show great and how smaller shows can achieve that. If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by subscribing at castos.com/subscribe. Today you’ll learn about: What does “enough” look like? The acquisition process What is Castos and what does Castos do? What did Castos find appealing about 3 Clips The creative process and the importance of great storytelling The fundamentals of a good interview How to craft a better narrative A breakdown of some most well-regarded shows/hosts, and how they are so successful Resources/Links: 3 Clips Podcast: https://3clipspodcast.com/ Castos Academy: https://academy.castos.com/ Castos, private podcast: http://academy.castos.com/private/ Castos, website: Castos.com/ Castos, YouTube: https://www.youtube.com/castos Clubhouse video: https://www.youtube.com/watch?v=8729ZpWpmIw

3 Clips | a Podcast for Marketers Who Podcast

In this special episode, Jay sits down with Craig Hewitt, CEO of the podcast tech company Castos, to share some exciting news. SUBSCRIBE TO THE NEWSLETTER FOR CREATORS Every week in Playing Favorites, 3 Clips host Jay Acunzo shares a new idea or story all about making things that make a difference. If you're tired of all the tips, tricks, cheats, and hacks, and you just want to make more resonant things, join thousands of your peers who get Jay's note every week, plus exclusive access and discounts to other projects: Subscribe: https://jayacunzo.com/newsletter PODCAST COURSE: GROWABLE SHOWS Jay's on-demand course deconstructs dozens of real-world show examples and offers 10 original videos plus a guided system for developing your ideas to be more deeply resonant, refreshingly original, and worthy of your audience's subscription. Don't just make Yet Another podcast. Make the podcast that only you can make. INSIDE THIS EPISODE: Learn more about Castos here: https://castos.com/ Follow Castos CEO Craig Hewitt on Twitter here: https:/https://twitter.com/TheCraigHewitt/ Follow 3 Clips host Jay Acunzo on Twitter here: https://twitter.com/jayacunzo/ You can find all episodes of 3 Clips wherever you listen to podcasts, or by browsing the show's NEW home page at https://3clipspodcast.com/

Product Stories
How to acquire a SaaS to boost your existing business – with Craig Hewitt from Castos

Product Stories

Play Episode Listen Later Mar 4, 2021 18:24


Summary How has Craig vetted and acquired a SaaS company as a non-technical founder? How has he embedded it within his existing productized service business? And what is the ShapeUp development methodology which he uses within his remote team? Find out on today’s show! Listen to the episode or read the transcript below. Episode Victor […]

The First 10 Podcast
#16 - Craig Hewitt on being a non-technical founder, communication and customer feedback.

The First 10 Podcast

Play Episode Listen Later Feb 22, 2021 31:44 Transcription Available


On this episode of The First 10 Podcast, I talk to Craig Hewitt, founder of podcast hosting and analytics service Castos, and host of the Rogue Startups Podcast.Key PointsYour business is your customers. Your business is not your product.Convincing a customer that their current solution could be better is easier than trying to take them all the way through a brand new conceptDon't be afraid to sell to people. If you have conviction in your heart that what you have is valuable to a specific person, go talk to that specific person.Show Noteshttps://twitter.com/CastosHQhttps://castos.com/https://roguestartups.com/Figma.comSPIN Selling by Neil RackhamThe Great CEO WithinWho Not How by Dan SullivanContact Detailshttps://twitter.com/thecraighewitthttps://www.craighewitt.me/https://twitter.com/CastosHQ

Better Done Than Perfect
Customer Success for Infoproducts with Alex Hillman

Better Done Than Perfect

Play Episode Listen Later Feb 16, 2021 61:46


Can we apply customer success practices to books and courses? And how can infoproducts help SaaS customers succeed? Season 2's first guest is Alex Hillman, founder of Stacking The Bricks and author of The Tiny MBA. We discuss the company's conception and philosophy, how they handle customer service, what makes a great course, and so much more.Visit our website for the detailed episode recap with key learnings.Show notesStacking The Bricks — Alex's company together with Amy HoyNoko, EveryTimeZone — products by Amy Hoy, Alex's partner30x500 — Alex and Amy's flagship productIndy Hall — Alex's famous coworking space, now a remote work communityJust F#*!ing Ship — a book by Amy and AlexWrite Useful Books — a book & tool by Rob FitzpatrickUI Breakfast Episode 206: Writing Useful Books with Rob FitzpatrickBear — a note-taking appThe Essential Podcasting Guide — a book by Craig Hewitt of CastosNathan Barry's ConvertKit AcademyMastering ConvertKit — a course by Brennan Dunn available at Double Your Freelancing RateFundamental UI Design — a book Jane wrote for InVision (currently a free course)BadAss: Making Users Awesome — a book by Katy SierraFollow Alex on TwitterThe Tiny MBA — Alex's book (use promo code BDTP20 at checkout for 20% off)Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist, or leave us a review on iTunes.SponsorThis show is brought to you by Userlist — the best way for SaaS founders to send onboarding emails, segment your users based on events, and see where your customers get stuck in the product. Start your free trial today at userlist.com

MicroConf On Air
MicroConf Refresh Episode 17: Staying on Top of Your SaaS Metrics_Knowing What to Measure (& What Not to) to Help Maintain Sustainable Growth - Craig Hewitt

MicroConf On Air

Play Episode Listen Later Nov 3, 2020 32:24


Knowing of which metrics to track, and which to ignore, is an essential part of growing your SaaS business. The ability to filter out good, actionable, data from the ever-present noise that just distracts you is what separates many successful businesses from the ones that never get off the ground. By creating a system of how you can collect, review, and take action on the data in your business you'll be able to take action with confidence that your business is going in the right direction. https://microconf.com #microconf #microconfeurope2019 MicroConf Europe 2019 Castos: Podcast hosting and analytics tool. https://castos.com Join the conversation → http://microconfconnect.com Twitter →

Techie Leadership
Empower & enable - with Craig Hewitt - 064

Techie Leadership

Play Episode Listen Later Aug 13, 2020 33:44


In this episode you can hear Craig Hewitt and Andrei talk about how to run 2 successful companies, finding talent and what to do with it to grow. Show notes on https://techieleadership.com/show64

MicroConf On Air
Episode 5: Staying on Top of Your SaaS Metrics with Craig Hewitt

MicroConf On Air

Play Episode Listen Later Mar 25, 2020 31:46


The Agile Entrepreneurship Podcast
Building a productized service business editing & hosting podcasts with Craig Hewitt – AEP #20

The Agile Entrepreneurship Podcast

Play Episode Listen Later Aug 13, 2019 23:10


Subscribe & Download Listen on Apple Podcasts Listen on Google Play Follow us onSoundCloud Listen on Spotify Guest: Craig Hewitt ​Company / Business name: ​​​​​​ ​​​Podcast Motor Craig Hewitt is the Founder of PodcastMotor, a productized service which offers done-for-you podcast editing and production. Podcast Motor has a team of 15 remote members spread across 4 continents and are responsible for around 40 podcasts on a regular basis. Craig is also the founder of Castos podcast hosting and analytics with a to enable everyone to create their own podcast and share their voice with the world. Castos just celebrated it's 2nd birthday and more than 1,000 customers are on the platform. Tools / Books / Resources mentioned: Books: Profit First by Mike Michalowicz, Traction by Gino Wickman. Show Notes: 01:32 minute mark: Agile entrepreneur takeaway: If there is no solution for a problem you are facing, most likely other people are struggling too. Solve that problem and you have a business.  Craig starts off by talking about how he stumbled his way into starting podcast motor when he actually started his own podcast but found it cumbersome to get it edited and published. He calls it ‘scratch your own itch' way of starting a business where you solve your own problem and in the process build a business to start similar problems. 04:52 minute mark: Agile entrepreneur takeaway: Figure out your calling in life and focus on what you can accomplish.  Craig calls himself a hopeless entrepreneur who is practically unemployable in a corporate world. Instead of spinning wheels in a corporate world, Craig really wanted to accomplish meaningful things by being on his own. Even though he started by selling capital equipment to hospitals, Craig is now in a 3rd iteration of his entrepreneurial journey. 06:47 minute mark: Agile entrepreneur takeaway: Be agile and nimble in starting your business. Craig is a big believer in productized service business and a prime example of get started quickly. He went from an idea to a paying customer in 3 weeks and a monthly revenue of $5,000 in 2 months. Start with a problem you can solve for customers and find a way to do it soup-to-nuts for them. Then you can keep pivoting from there. 08:30 minute mark: Agile entrepreneur takeaway: If there is no solution for a problem you are facing, most likely other people are struggling too. Solve that problem and you have a business.  Craig gives examples of where his friend Justin McGill started a challenge to start a business in 24 hours and his SAS business lead fuse did exactly that. In this segment, Craig also talks about building a customer pipeline with a combination of organic traffic (70%) and paid traffic (30%). 15:04 minute mark: Agile entrepreneur takeaway: There are always multiple sources of motivation: personal and professional. Find yours. Craig talks about the motivation needed to build his business. (1) He wanted to quit his full-time job and the side business he started seemed like the path (2) And the pipeline of customers who needed him provided him the additional motivation. 17:37 minute mark: Agile entrepreneur takeaway: Read the following books if you can: The Profit First and Traction. Craig mentions two books that were instrumental in shaping him and his business. The first is ‘Profit First' by Mike Michalowicz which talks about paying yourself first from the profits. The second book is ‘Traction' by Gino Wickman which is kind of a blueprint for running a business. Craig also mentions Dave Ramsey's thinking on how you need to tell the mon...

Matt Report - A WordPress podcast for digital business owners
SaaS vs WordPress vs MicroConf vs WordCamp with RogueStartups

Matt Report - A WordPress podcast for digital business owners

Play Episode Listen Later Apr 23, 2019 35:29


I love getting new perspectives on our “little” WordPress business world we live in. Today, I'm happy to bring you Craig Hewitt and Dave Rodenbaugh of RogueStartups fame to help us distill the differences between the WordCamp go'ers and MicroConf business builders. How do two business owners living with one hand in the WordPress ecosystem and the other in the SaaS world look at the economy of plugins vs hosted software solutions? From podcasting to freemium business models, to ideal customer acquisition channels this is a MUST LISTEN episode if you're in the WordPress business space! Matt Report - A WordPress podcast for digital business owners SaaS vs WordPress vs MicroConf vs WordCamp with RogueStartups Play Episode Pause Episode Mute/Unmute Episode Rewind 10 Seconds 1x Fast Forward 30 seconds 00:00 / 00:35:28 Subscribe Share RSS Feed Share Link Embed Download file | Play in new window | Duration: 00:35:28 Craig's businesses: Podcast Motor Castos SalesCamp Dave's businesses: Business Directory Plugin Recapture.io ★ Support this podcast ★

Lean Commerce
How To Make Small eCommerce Business Profitable with Dave Rodenbaugh, Founder @ Recapture.io

Lean Commerce

Play Episode Listen Later Mar 22, 2019 51:18


GUEST BIO: Dave Rodenbaugh is the founder of Recapture.io an automated abandoned cart recovery for Magento & Shopify. Dave started his entrepreneurial career by acquiring businesses and making the developmental changes that turned them into profitable companies. Dave is the host of the Rogue Startups Podcast alongside his co-host Craig Hewitt where they have weekly conversations about entrepreneurship, eCommerce, and marketing. SHOW SUMMARY: Dave Rodenbaugh is the founder of Recapture.io and the host of the Rogue Startups Podcast. His provides an automated abandoned cart recovery for Magento & Shopify businesses. Dave initially started his career acquiring small businesses, where he learned where businesses needed the most help to create profitability. In this episode, we talk about how much Dave acquired his first companies for, where to find those same deals today, and how he acquires new customers for Recapture.io. This is The Lean Commerce Podcast. TOPICS: How did you get started in business acquisition? 1:46 I joined a group of micro-entrepreneurs over a decade ago. What we all had was a skill to build something but we didn't have an understanding of how to sell it and how to sustainably set up a business that can scale. Overtime, the founders of this group created a conference, called Micro Conf, which is now held in Miami. 4:42 I spent time looking around at various marketplaces, such as eBay, and found smaller businesses with potential and bought them at a low costs. Then I started figuring out what parts could be outsourced and how to scale these businesses. How much did you initially acquire these companies for? 5:46 I had a $2,000 budget. Now a days, you could do it for under $5,000. I bought a small business making $100 a month, tried to grow it and make it legit but it turned out there were a lot of fraudulent users on there. I cleaned up the platform, marketing, and sales page and then sold it for the same price. What I came out of it with was knowledge and experience. The second time I did that I found a bunch of Wordpress plugins and a business that was drowning in support. The women in charge wasn't systemizing it or funneling it, so I spent time setting up a pricing page, making a free version vs. premium version, and created a support forum and turned it into a $3,000 a month business from a $300 a month business in three years. Where would you find these smaller deals today? 15:00 I'm on a lot of little lists. Side Projectors is one for example. You'll find a lot of good businesses and some really bad ones. For example, people will rewrite Slack and want you to pay for it. 16:19 The only thing that truly adds value to a business if it's make money. If it's not generating money, it's not worth anything. In some cases, you might be able to say that it can be monetized. For example, a Shopify app that needs another distribution channel. Now, you can use that to cross promote your other Shopify app and use it to make the other one more money. How many acquisitions have you made? 29:50 I think I'm somewhere around eight or nine done deals, not including the ones that haven't worked out. What does it look like to acquire new customers for Recapture.io? 31:20 I won't lie, it can definitely be a struggle. We also have a high LTV. You have to find the right channel. You can try cold emails, pitch to agencies or store owners, etc. All of this takes time and money and as an individual founder there is no way I can do all of it by myself. I have to hire out to get it all done. 36:58 The hardest thing to overcome is trust. You need to show people that you know what you're doing and they can account for your services. Where are the distribution channels to get in touch with store owners today? 38:19 The problem is that there is no one answer to that. Even if you had an answer, it could change in 6-12 months and then change again. Communities come and go. I compare the l

WP Builds
44 – How and why to Podcast by Craig Hewitt from Seriously Simple Podcasting

WP Builds

Play Episode Listen Later Sep 21, 2017 57:13


Today we've got Craig Hewitt on from Seriously Simple Podcasting. Now this is something that I can really relate to, and if you have (or have ambitions to have) a podcast, then this is going to be worth listening to. Seriously Simple Podcasting makes podcasting, erm… seriously simple! It's not a joke it really does. Lovely show!

WP Builds
44 – How and why to Podcast by Craig Hewitt from Seriously Simple Podcasting

WP Builds

Play Episode Listen Later Sep 21, 2017 57:13


Today we've got Craig Hewitt on from Seriously Simple Podcasting. Now this is something that I can really relate to, and if you have (or have ambitions to have) a podcast, then this is going to be worth listening to. Seriously Simple Podcasting makes podcasting, erm… seriously simple! It's not a joke it really does. Lovely show!

Bootstrapped Web
Taking a Big Shot vs. Lots of Little Shots

Bootstrapped Web

Play Episode Listen Later Nov 10, 2016 67:43


On today's episode, we welcome Craig Hewitt and Justin Jackson to the podcast. Jordan is having some time away. On today's episode Craig, Justin, and Brian all discuss how to build and keep a company on track. We discuss what drives us and what we're working on at the moment. If you want to know how to plan a product or just try to set a trajectory for your business, this is the episode for you! Craig is the CEO of Podcast Motor, a podcast editing and production service. Justin is the host of his own podcast Mega Maker 3000 and a teacher of marketing for developers. We all have great insights to growing a company and how we've been able to stay on track. [tweetthis]I just really want to have a comfortable lifestyle, but also build valuable assets. - Brian[/tweetthis] Here are today's conversation points: Justin relaunch of Marketing for Developers. Brian's update on Audience Ops. Craig's update on Podcast Motor. The lessons we've learned from starting and maintaining our businesses. Our long term goals. The disadvantages of working solo. Why businesses choose to keep their companies small. Justin belief in doing something uncomfortable for growth. How you can over-plan. Why you need to look at the bigger picture. The importance of visibility and building relationships. How to use evergreen content. How we use automation in our businesses. What keeps our ambition going? [tweetthis]You can never retreat too much in working because you have to maintain a certain amount of visibility. - Justin[/tweetthis] Resources Mentioned Today: Market for Developers Podcast Motor Audience Ops Carthook Rogue Startups Podcast Justin's website As always, thanks for tuning in. Head here to leave a review in iTunes.

Bootstrapped Web
Going Global: Team Travel, Tiny Confs, & Remote Lifestyle

Bootstrapped Web

Play Episode Listen Later Sep 29, 2016 48:39


We're are having a “party” episode with some special guests today. We've got Dave Rodenbaugh, Craig Hewitt, and later on Brad Touesnard joining us. We are all involved with Big Snow Tiny Conf. Brian is head of the Vermont event, Dave is head of the West event (Colorado.) Craig is taking care of our European event in France. Today we talk about the conference and why we love it. [tweetthis]It's [Big Snow Tiny Conf] half retreat, half mastermind. -  Dave Rodenbaugh[/tweetthis] We also discuss living abroad and working remote and with remote teams. The startup world is going global and we want Big Snow Tiny Conf to reflect that. Here are today's topics: What is Big Snow Tiny Conf Big Snow Tiny Conf East Big Snow Tiny Conf West Big Snow Tiny Conf Europe Why the events are awesome! Jordan's meetup with his team Why traveling is a perk to the Bootstrapped lifestyle If you have an interest in Big Snow Tiny Conf tickets go on sale Oct. 10th. Remember these events are meant to be small so space is limited. Big Snow Tiny Confs East and West (Vermont and Colorado)  are scheduled for Feb. 6-9.  Big Snow Tiny Conf Europe (France) is scheduled for Jan. 16-19. [tweetthis]I think travel specifically is one of the big drivers of why I do this for a living. - Brian Casel[/tweetthis] Resources Mentioned Today: Big Snow Tiny Conf Bootstrapped Web Sponsor Indeed Prime - Get a $5,000 bonus when you get hired through Indeed Prime using Bootstrapped Web's link.   As always, thanks for tuning in. Head here to leave a  review in iTunes.