Podcasts about when pat

You're listening to the Westerly Sun's podcast, where we talk about the best local events, new job postings, obituaries, and more. First, a bit of Rhode Island trivia. Today's trivia is brought to you by Perennial. Perennial's new plant-based drink “Daily Gut & Brain” is a blend of easily digestible nutrients crafted for gut and brain health. A convenient mini-meal, Daily Gut & Brain” is available now at the CVS Pharmacy in Wakefield. Now, some trivia. Did you know that Bob Crandall, former president and chairman of American Airlines was from Westerly? He graduated from URI and joined TWA and became a senior financial vice president of American Airlines in 1973. He'd become president in 1982. He's credited with creating the first ever miles reward program and the computer reservation system.    It's Friday and almost the weekend. This Sunday is July 4th and we have a lot to be grateful for. Rhode Island has beautiful beaches, summer weather, and much of the state is now vaccinated. That means it's time to visit family, see your favorite places, watch some fireworks… and to celebrate this great country's founding: 245 years ago.. Next, We're continuing our series of great weekend hikes in and around Westerly. Find a quiet spot to go for a hike with the Westerly Land Trust. Whether you head to the Avondale Farm Preserve, Barlow Nature Preserve, or other great places to take a walk, you can find maps and directions at westerlylandtrust.org. Lastly, it's a new year and we've seen just how important journalism is over the past few years. Remember that reporting the local news is an important part of what it means to live here. Head over to Westerlysun.com and help us tell the stories of our community each and every day. Digital access starts at just 50 cents a day and makes all the difference in the world. Are you interested in a new opportunity? Look no further, we're here again with another new job listing. Today's posting comes from Mohegan Sun. They're opening up again and looking for event security guards, event marketing representatives, ushers, and ticket takers.  If you're interested, you can read more and apply by using the link in our episode description. https://www.indeed.com/l-Westerly,-RI-jobs.html?vjk=26d99a5d35f1087c Today we're remembering the life of Patricia Dumke-Thomas, who passed away on June 18th, at Artis Senior Living in North Branford. Born in the Bronx, she grew up in Pelham Manor, NY and graduated from Hollins College in Virginia. She married William E. Dumke Sr. on June 30th, 1955. Pat raised her family in Scarsdale, NY and resided there from 1967 to 1998, where Pat worked as a real estate agent at Julia B. Fee. When Pat was not finding the perfect buyer for the perfect house, she loved attending concerts and art exhibits in New York City. Pat was known for her panache in fashion as well as decorating. She loved being a mother and put her heart and soul into it, dedicating herself to her family, creating a home-life built on love and commitment. In 1998, Pat and Bill retired to Stonington, where she was a docent at the Lyman Allen Museum in New London. Sadly, Bill died in April 2001. In 2006, Pat met and married Gordon A. Thomas, splitting time between their homes in Quanaduck Cove and West Lebanon, NH.  Pat continued to enjoy music, art, lectures, and all that Stonington had to offer. Pat is survived by her five children, nine beloved grandchildren, and one great granddaughter. In keeping with Pat's generous spirit, in lieu of flowers, please make a donation to a charity of your choice. Thank you for taking a moment with us today to remember and celebrate Pat's life. That's it for today, we'll be back next time with more! Also, remember to check out our sponsor Perennial, Daily Gut & Brain, available at the CVS on Main St. in Wakefield! See omnystudio.com/listener for privacy information.

Whether you are a clinical nurse or working as an LNC, you will inevitably experience conflict: with a doctor, an administrator, a lawyer client, or with staff. You will encounter bullying. Joyce Weiss, an expert in conflict resolution, shares some suggestions you can use right away to defuse conflict, maintain your self-esteem, and make your voice heard. There's healthy conflict and there's unhealthy conflict. Healthy conflict is so good and it is the unhealthy kind that gets under our skin. In corporate America, there's so much unhealthy conflict that it's bringing people to either leave their jobs, go to coaches, or live a very frustrating life because they don't know how to get out. The nurse who is listening to this podcast who's worked in any kind of a healthcare setting, which is probably 100% of the people who are listening, can think of conflicts and bullying that have arisen in the workplace. The biggest source of conflicts are nurse-to-physician and nurse-to-nurse. It's usually not so much nurse-to-patients; it's much more the people at the same level or the people above them if you are thinking from a pure organizational chart perspective. https://youtu.be/5v0uPwHUOAs In this episode of Legal Nurse Podcast, Enjoy this episode of Legal Nurse Podcast to get insights to these questions about bullying How can you distinguish between a healthy and an unhealthy work environment? What methods can you use to not be bullied by your clients? Why is it crucial to discuss billing hours, rates, and other potential issues with an attorney prior to taking on the work? Why must you face up to bullies and learn how to speak effectively with them? How do you know when to say “No” to a potential client? How to Create Lasting LNC-Client Relationships Working with attorneys is both challenging and rewarding. Without a steady stream of attorneys who love working with you, your legal nurse consulting business collapses. Does this worry you? It should! The core of being a successful LNC is being able to effectively work with attorneys. Are you on the top of your game, or would having concrete tips from a person who has been in the trenches with attorneys help you? You can have an aggressive marketing program to bring in new clients, but if you cannot retain them, you’ll be endlessly spinning your wheels. There are secrets of why your clients will stay with you. Pat shares them in this book. When Pat ran her independent LNC business, some attorneys stayed with her for more than 20 years. Do you know how to spot the trouble-making attorney as soon as you have the first contact, or are you ever caught off guard? Difficult clients can cost you time, aggravation and money. Here's how to not get hooked by them. Your Presenter Joyce Weiss, Master Coach works with clients to reduce drama and stress. Clients are transformed from feeling frustrated and unheard to feeling more confident and speaking their voice. Connect with Joyce at https://joyceweiss.com linkedin.com/in/JoyceWeissFacebook/JoyceWeiss

https://www.inthedollworld.com/storytellers.html In The Doll World shares a wonderful and candid interview with Pat Henry, the founder and publisher of Fashion Doll Quarterly (FDQ) which was retired after seventeen years in 2020. When Pat retired FDQ, she endorsed In The Doll World!Pat shares with us her amazing journey, from loving dolls as a child to creating a magazine that The Hollywood Reporter called FDQ “the Vogue of collector magazines”. She has given rise to showcasing unknown doll artists to interviewing seasoned doll creators, to amazing photography and in depth interviews. She also talks about the business of dolls, why more women should be creating and manufacturing dolls and things you should have in place before that begins. She also shares one of the biggest highlights in her career in doing the magazine, probably not something you would expect, but has been one of the most cherished moments in her life.Can you guess who was the first person featured on the first issue of Fashion Doll Quarterly...listen in to see if you were right.To learn more about Pat Henry, please visit https://www.fashiondollquarterly.co/Follow and like us on Facebook and Instagramhttps://www.facebook.com/inthedollworldhttps://www.instagram.com/inthedollworld/

Tom and Emily meet with legacy tree farmer Pat Dorn, based in South Carolina, to learn more about his beautiful property and how he got into the business of planting trees! You'll hear some background noise as Tom and Emily march through the wilderness with Pat as they uncover what makes Pat's property so special.   Key Takeaways: [1:35] You find Tom and Emily with legacy tree farm owner Pat as he does a tour of his property in South Carolina. [2:40] How did Pat get into the tree farming business? [4:50] Pat remembers fondly planting trees with his pa and how they were able to turn it into a profit. [6:00] When Pat was in his early 20s, he bought the worst land available because he knew how to work the tree programs. [6:40] After 40 years, these sub-par lands look fantastic now. Hard work pays off. [7:40] Timberland is a long term investment that requires a long term mindset. [8:40] Pat rents out his land to hunting groups, which further helps his return on investment. [10:00] So many people want to have 50 or 100 acres in the country, but they're not willing to do the work to care for the land. [10:50] What lessons did Pat learn from his dad about the outdoors? [12:50] Pat shares a little bit about his family and his three children. [18:10] It's important to keep your forester happy. The best money Pat has spent was on a consulting forestry company. There's too much room for error in this business. [19:50] When you have timberland, it's also important to have a road system on your property. It pays off when people are coming to bring equipment in to chop the timber. [22:50] Land is going to get more and more valuable in South Carolina. [24:45] What should you think about when you're about to buy land?   [27:40] Pat explains the furniture he's made over the years that's located in his home. [36:15] Don't take advice from the average Joe, most of them don't know anything! Find the most qualified expert, and then go ask them. [39:55] Pat looks at his forester like he looks at his doctor. He's trained. He knows his stuff. [42:50] Why is it important to get into the tree business? [45:20] Pat talks about his lovely wife Jane, her love, and her support. It's hard to get anything done without the support of your spouse!   Mentioned in This Episode: Sctreefarm.org State.sc.us Scforestry.org Scfbins.com

Before the term Value Based Care existed, Blue Cross Blue Shield of Massachusetts (BCBSMA) unveiled one of the nation’s first risk-based payment models – its Alternative Quality Contract (AQC). Patrick Gilligan joined BCBSMA in 2007 to oversee the AQC’s rollout after spending nearly 14 years negotiating contracts on the provider side at Partners Healthcare (now Mass General Brigham). He left BCBSMA for a three year stint at CVS, where he led health system alliances, and is now back at Massachusetts’ largest private insurer as chief commercial officer where he is responsible for all market-facing functions for the health plan and its 2.8 million members.This episode of Healthcare is Hard taps into Pat’s unique view of the healthcare market that spans payer, provider, and pharmacy/PBM. He talks to Keith Figlioli about the market factors influencing the cost and quality of healthcare, and shares a payer’s perspective on current challenges and the path ahead. They dive into a number of topics including: The downstream impact of deferred care: While the COVID-19 economy translated into nationwide job losses – and therefore a reduction in BCBSMA’s membership – the slowdown in elective services is the more challenging, complex, and long-term issue for payers. Like many other payers, BCBSMA issued rebates to its customers and members in 2020 as a result of lower than anticipated health care costs during the COVID-19 public health emergency. Pat talks about the necessity of managing risk over the long term and the expectation for higher future costs that all payers will have to navigate.Elements of VBC success: When Pat first joined BCBSMA to introduce the Alternative Quality Contract (AQC) to providers, he insisted on sharing both upside and downside risk from the outset. Pat credits the universal approach to risk sharing as an element of AQC’s success. He also points to the long-term nature of the contracts BCBSMA offers to providers. A traditional one- or two-year contract can make it difficult for providers to fundamentally change their business – particularly as government rules change – so BSBSMA has entered into three-, five-, and even seven-year AQC agreements. Lastly, he talks about the importance of sharing data, identifying gaps in care, and truly working together once payer and provider interests are aligned.Unintended consequences of integrated models: As the lines blur between payer and provider, Pat warns of the potential for losing sight of the mission to improve affordability and quality. He uses pharmacy benefits managers (PBMs) as an example, and how a company like CVS which is traditionally a pharmacy that now operates an integrated model, will make more money prescribing than managing care. He talks about being careful to not deviate too far from what the expertise of a health plan should be and always focusing on the best interest of employers and customers.The end goal of experience: Throughout the conversation, Pat returns frequently to the theme of patient/member experience. He talks about driving better experiences through deeper partnerships and how every player in the market offers something important. This includes payers and providers recognizing each other’s core competencies, but also considering where consumer-savvy and digital-first managed care providers are trying new approaches that everyone can learn from.To hear Patrick and Keith talk about these topics and more, listen to this episode of Healthcare is Hard: A Podcast for Insiders.

Sick Folks Of Cinema Ep.6 In this week's episode, we review and discuss the 1977 Dario Argento Italian horror classic "Suspiria". Synopsis: Suzy (Jessica Harper) travels to Germany to attend ballet school. When she arrives, late on a stormy night, no one lets her in, and she sees Pat (Eva Axén), another student, fleeing from the school. When Pat reaches her apartment, she is murdered. The next day, Suzy is admitted to her new school but has a difficult time settling in. She hears noises and often feels ill. As more people die, Suzy uncovers the terrifying secret history of the place. Suspiria is a part of "The Three Mothers" series of horror films which also includes Inferno and Mother of Tears. Keith Graber: @keithdgraberon IG, Stephen Bowman: @stephenbowmancomedy on IG, Heather Rogue: @reallifepretendpsychic on IG, Christina Ceballos: @ghoulishstina on IG In next week's episode, we review and discuss 2006's remake of "Black Christmas." Thank you for listening. Please leave comments and horror suggestions. After listening to this episode go watch it on YouTube. Just type Sick Folks of Cinema.

Sydney Storey (formerly Sydney Smallbone) was an exceptional basketball player at South Bend St. Joseph's High School and the University of Tennessee. She went on to coach at St. Joseph's, where she led her team to another Indiana state basketball championship. Sydney, who later earned an executive MBA from Notre Dame and transitioned fully into the business world, joined the SGG podcast to reflect on her experiences playing for one of the all-time great coaches, Pat Summitt. We discussed: 1. The first time she saw Coach Summitt at a summer tournament: “When Pat walked in, I think the gym pretty much went silent…She really was a show stopper…I instantly wanted to play for her.” 2. How Coach Summitt carried herself, her charisma and demeanor. 3. Why Sydney and her teammates referred to Coach Summitt as “Pat.” 4. “She really took the time to get to know you individually…She wanted to know about our daily life and not just our life on the court.” 5. Where Coach Summitt held individual players. 6. Coach Summitt's emphasis on communication, something you can always control: “A noisy gym is a winning gym.” 7. Coach Summitt's excellence in teaching: “Her practices were long, intense, and intentional. Everything we did had a purpose.” 8. “We were held accountable on every drill. Everything mattered. Instant feedback was something we always got.” 9. How Coach Summitt communicated roles to players, many of whom were challenged to accept supporting roles after having been stars in high school: “We all got treated the same.” 10. “She always had a pulse on how you were doing and how you were handling any given situation…Everyone bought in.” 11. The time Coach Summitt made the team managers run sprints. 12. How Coach Summitt handled losses. “She was really good at judging where we needed to go to work.” 13. “It truly was her life… So when we lost, she took it on her shoulders really heavily.” 14. Coach Summitt's limitations: “Because she cared so much, it was hard for her to dial that down.” 15. How Coach Summit addressed the team at halftime when they trailed Rutgers by 22 points at halftime: “We're going to win this game.” 16. How she developed her own coaching identity, know what to draw from Coach Summitt and what was not reasonable to expect of high school players. 17. Her emphasis on developing her team's “knowledge of the game” while coaching at the high school level. 18. Sharing coaching responsibilities with her assistant coaches. 19. Why she chose to not continue on the coaching path (for now). 20. Leaning on and learning from her athletic director, former Notre Dame volleyball coach Debbie Brown. “I confided in Deb Brown, as my mentor, every day before practice. 21. Her favorite memory of Coach Summitt: “I just remember her walking up to me, gave me a big hug, looked me dead in the eye and said, ‘Thank you.' And that was all she had to say…Those two words meant the world to me coming from Pat.”

This episode's guest: Pat Wade of CertaPro Painters of Huntington BeachMike and Brian are joined by Pat Wade, President and CEO of CertaPro Painters of Huntington Beach. With a strong 17 year business background and a graduate from the University of Southern California, Pat left the corporate business world and made the decision to scratch that entrepreneurial itch. When Pat told his wife and mom he was going to be a painter, they about fell out of their chair and reminded him he's color blind! But with his strength in the sales, marketing, and finance categories, Pat supplemented the business with the right painting talent. As a result, they cover the entire state of California commercially and on the residential side, have added two cities to their territory increasing their sales tremendously. If you're looking to beef up your contractor business and grow significantly, Pat Wade is your man. Fight on Pat!

On this episode RECAP: DC's STARGIRL - SEASON 1 - EPISODE 6 - Justice Society of America - Courtney has recruited a new Justice Society with the kids in her highschool and Pat is not happy. Two characters begin the episode by killing the coach. Clearly they are members of the Injustice Society. Icicle gives them their power suits. Courtney goes out at night as Stargirl. Pat finds out about the items taken from the Justice Society and learns about Courtney's new team. Pat is not happy and tries to explain to Courtney how dangerous this is. He pleads with her to get the items back from the other kids. Pat goes to Rick's to get the hourglass back. Courtney decides to speak to Yolanda and Beth for their artifacts back as well. Yolanda and Beth refuse and simply walk away. Rick does the same thing to Pat. Courtney tries to speak to her friends after school as well. Rick shows up and tries to express they do not need Pat. Courtney sticks up for Pat but reluctantly agrees to go on their investigation further into the Injustice Society, against Pat's wishes. Icicle sends The Gambler to prepare the two people from the beginning of the show who turn out to be Sportsmaster and Tigress. The Gambler then goes on his own mission for the plan. When Pat gets home he realizes Courtney is out with the team. He goes in search of them as the new team in their new suits go into a building. Tigress and Sportsmasters are also in the same building and a huge fight breaks out. Great fight screen leads to Tigress and Sportsmaster retreating upon Pat's arrival and helping out. Icicle is happy about new missile codes The Gambler was able to retrieve. Now they need Brainwave. They also determine to find out who the new Justice Society members are. All this and more on the Afterbuzz Aftershow. Stay tuned. Be sure to check out the After Show hosted by: Tehran Non Ghasri and Jeff Williams Follow us on http://www.Twitter.com/AfterBuzzTV "Like" Us on http://www.Facebook.com/AfterBuzzTV For more After Shows for your favorite TV shows and the latest news in TV, Film, and exclusive celebrity interviews, visit http://www.AfterBuzzTV.com

Fantasy Golf Pod - Chad (@edinarealche) actually talked to THE PME (@thepme). Pat Mayo is the king of PGA DFS and provides content for the DraftKings YouTube page. In this conversation Chad asks Pat about his "Team", 3 keys for Content Creators & when he became The PME! 0:28 - Skip intro 1:00 - Creating content after having children... 2:55 - How does Pat have so much energy 4:00 - 1st thing to consider when starting a podcast 5:00 - 2nd thing to consider if starting a podcast 6:00 - When did Pat become The PME? 6:20 - Partnering with DraftKings 7:25 - Pat benefiting from DK's partnership with PGA 8:20 - Will Pat ever move to Boston? 9:10 - The PME Team 9:29 - Geoff Fienberg (@gfienberg17) 10:30 - Tim Anderson "Cust" (@timanderson87) 11:39 - 3rd thing to consider when having a podcast 12:00 - When Pat starting playing fantasy sports 13:10 - Pat's Process is easier with Fantasy National .com 16:30 - Winning bigly 18:16 - Pat's weekly routine on DK 19:10 - The future of betting on the PGA 20:10 - Mayo Media, Inc 22:00 - Where to find Pat's content 24:00 - What's the end goal? LIKE & SUBSCRIBE Follow us on Twitter/Instagram: @fantasygolfpod Email us: fantasygolfpodcast@gmail.com Search 'Fantasy Golf Pod' on iTunes www.fantasygolfpod.com #FantasyGolf #PGA #DFS #NotExperts #Fun

* (0:29) Unplugged cables and the ever-moving studio. * (4:20) The cost of a press pass. * (6:10) The hardest thing to do in a horror game. * (10:35) The lack of numinous fear. When Pat was prepared to kill us all. * (23:01) Cutting away reality to nurture a new kind of fear. * […]

The Compound Boys welcome Pat Connaughton Milwaukee Bucks shooting guard and former Notre Dame and Baltimore Orioles baseball player. When Pat hit me with a 95mph fastball (7:15) Pat's dunk contest experience (23:42) How many free throws out of 100 can Pat make at The Compound (27:17)

Pat Sherwood has worn just about every hat you can wear in the world of CrossFit.He has been a member of the seminar staff, an analyst on the Update Show and is now the media manager for CrossFit Health—plus, he runs his own online affiliate, CrossFit Linchpin.Here, Pat talks about his experience going through BUD/S to become a Navy SEAL, how he got involved in CrossFit, what it was like being one of the first members of the CrossFit media team and how he defines good programming.Links:CrossFit Linchpin"Founder, Farmer, Tinker, Thief"Free ToolsBook a Free CallContact:Instagram: @sherwood215, @crossfitlinchpinTimeline:1:22 – Pat’s athletic background (“no athletic ability in any way, shape or form”).3:00 – Why he joined the Navy SEALs.5:07 – BUD/S: “It was unpleasant.”7:46 – Lessons learned from BUD/S.12:50 – Finding his way to CrossFit post-Navy.16:34 – Memories from the CrossFit Seminar Staff—including that one time he intervened during a domestic assault.18:38 – Competing at the ranch in the 2009 CrossFit Games.20:17 – Transitioning from the Seminar Staff to the media team.22:41 – Learning how to be a media professional.27:33 – The Larry David of CrossFit media.30:17 – When Pat asked a roomful of broadcast professionals what “hill-eet-ees” meant.31:37 – Four months touring South America on a motorcycle.34:31 – The birth of CrossFit Linchpin and the Monster Mash.38:02 – The definition of good programming.41:31 – What makes someone a good programmer.43:28 – Pat’s current role with CrossFit Health.47:21 – On health and personal accountability.49:35 – On fatherhood and finally settling down in his early forties.

In this podcast, Pat Moesta shares the interview advice he would give other JMOs when preparing for their transition. Pat made a successful transition into the business world as a Brand Manager at Stryker back in 2017.  He is a USMA 2012 grad and a former Army Infantry officer.  When Pat attended the Cameron-Brooks August 2017 Conference, he converted 13 interviews into 9 company pursuits and had 3 offers to choose from.  He knows how to interview. "Interview for every opportunity as if it is your only one." "Make decisions.  Do not eliminate options until after the interview as you will have so much more information." Our archived blog posts are chock-full of other interview advice. You can find a few of our favorites here: Five Easy Tricks to Improve Your Interviewing Skills, Two Keys to Successful Interviews,   Five Interview Mistakes to Avoid and The Number One Factor to a Successful Interview. To learn more about turning your JMO leadership skills into a successful transition and business success with Cameron-Brooks, visit our website and check out PCS to Corporate America. You can also follow us on Facebook, Instagram, LinkedIn, and Twitter. Joel

Pappy hosts Josh, Brett, special guest Zach in reviewing the Dario Argento horror classic spooky Suspiria! Suzy (Jessica Harper) travels to Germany to attend ballet school. When she arrives, late on a stormy night, no one lets her in, and she sees Pat (Eva Axén), another student, fleeing from the school. When Pat reaches her apartment, she is murdered. The next day, Suzy is admitted to her new school, but has a difficult time settling in. She hears noises, and often feels ill. As more people die, Suzy uncovers the terrifying secret history of the place. Release date: August 12, 1977 (USA) Director: Dario Argento Film series: The Three Mothers Cinematography: Luciano Tovoli

If you are looking to architect your life in a powerful way, you are going to LOVE the topics we discuss with Pat Flynn, entrepreneur and leader in the online industry. When Pat lost his job--and dream career--as an architect, he chose not become a victim of his circumstances. His story has inspired millions of people around the globe, and today, he's bringing some of his best advice and perspectives to YOU. Come listen in to learn how you can prioritize relationships and build a strong financial foundation while creating a life with vision! https://LearnDoBecome.com/episode68   Have you attended our free training, "How to Finally Stop Drowning in Piles"? We'll show you four simple steps to get out of any pile and create a life of peace and order! https://LearnDoBecome.com/STEP   And make sure to subscribe to all our podcasts. More details can be found at https://LearnDoBecome.com/Radio

About the author Who is Pat Flynn? Pat is a family guy who learned about passive income because he had to. Like so many other people, Pat is on his Plan B career. He graduated from college with an architecture degree and went to work for an amazing architectural firm as a Job Captain. He was thriving in his career and had no plans to leave it—but there are some parts of life we can’t control. The downturn in the economy hit the industry hard. In 2008, just a few months before his wedding, Pat was laid off from his job. When Pat started Smart Passive Income (his uber-successful blog and now all-encompassing media enterprise including a podcast, YouTube channel, events and even a conference) back in 2008, his goal was simple: share the strategies that have helped him grow his online business. Since that time, it has become remarkably easy to find advice on internet marketing and starting an online business—but what has gotten harder is finding ethical advice that has been properly tested. Pat lives in San Diego with his Backstreet Boy loving wife, April, and two kids – Keoni and Kailani, plus their dog, Gizmo. Source: https://www.smartpassiveincome.com/about/ Click here to buy on The Book Depository https://www.bookdepository.com/Superfans/9781949709469/?a_aid=stephsbookshelf About the book Customers, followers, subscribers. It’s easy to just look at the numbers. How many likes? How many purchases? How many email subscribers? But as entrepreneurs, we have to remember that there are people behind all that data. People who are looking to us to be a leader, to give advice, and to care. In this dog-eat-dog world, these are the people who are looking for someone who they can trust, and who they know have their best interests in mind. These are the people, if you connect with them in the right way, who will become Superfans. Followers may “like” an Instagram post. Customers may buy a product. But “Superfans” will be your biggest supporters. They will promote you and your products because they know you have made a difference in their lives. They will tell their friends. They will send you encouraging emails. Whether you’re a shy YouTuber just starting out, or the leader of a Fortune 500 company, your superfans are out there waiting for you to connect with them. You don’t need to change the entire world to build a successful business; you just need to change someone’s world. People don’t become superfans the moment they find you. They become superfans because of the magical moments you create for them over time. Source: https://www.amazon.com/ Links More about what Superfans is about: https://www.smartpassiveincome.com/askpat/what-is-superfans-about-and-who-is-it-for/ Check out Pat’s site: https://www.smartpassiveincome.com/ Listen to the excellent SPI podcast: https://www.smartpassiveincome.com/podcasts/ Pat’s YouTube channel: https://www.youtube.com/user/SmartPassiveIncome Liked this one? You might also like the Power of Moments episode of Steph’s Business Bookshelf   BIG IDEA 1 (7:06) – Get them involved. How can you get your audience, people and customers to be more involved in your business? This includes giving them group names (eg Trekkies) which is a powerful way to build a community with an identity. Other ways to get your audience involved is by polls or surveys by asking them to shape the direction of your product or services.  This is not just about putting your pretend new logo decision on a large Facebook group as a disguise for selling or promoting your business, but it is about how you can connect in a meaningful way with your followers.  Pat mentioned in the book that he spends fifteen minutes each month with ten new email subscribers to find out what they signed up for, what they’re struggling with.  This helps him pick up the right language to use to describe the problems he’s solving, which is really important when you are solving other people’s problems. BIG IDEA 2 (10:18) – Remember the lemons. It’s about remembering the small things that matter. This drives loyalty. The power of being seen and being recognised is critical in building an audience and people who will come back to you.  Remembering little things like if someone has an event coming up, and dropping them a message to say ‘hope things things go well’ – can go a long way.  And if you are a service provider or consultant and you have clients that you know well, you get the chance to build up a bank in your mind about all the things that go on for that person and leverage on those to build trust, connection and a more personal approach. Just using the small things that make people feel seen, heard, appreciated and special… which can help them become superfans. BIG IDEA 3 (13:39) – Make it personal Pat talks a lot about making your services more personal. There are so many technologies available now to do that. These are the little unexpected touches that helps take people from just liking your post to engaging and connecting with your message, value and you as a person. This is a very important thing to reflect on your business. How can you make that personal connection?  Music By:  Watch Out – Instrumental Version Song by Chaun Davis Click here to buy on The Book Depository Let’s Connect LinkedIn: www.linkedin.com/in/steph-clarke Instagram: @stephsbizbookshelf Join in the book club conversation all week by joining the Facebook group: https://www.facebook.com/groups/stephsbusinessbookclub Enjoying the show? Please hit subscribe so you don’t miss an episode and leave a review on iTunes to help others find us.

What is one of the number one things that you can do to help a second home buyer? Is it about having the best connections, or the best house to show them? Or is it how fast you are to call them back? If you answered “educate them,” then you’re correct! See, a second home buyer has a completely different mindset than a first home buyer. There are a lot of pieces of the process that are the same, but at the end of the day, the mindset is totally different. The key thing that your client wants is for you to educate them with integrity and transparency. Pat Hiben illustrates that quite well by sharing the story of how he bought his second house. He’d researched a few areas, and thought he knew what he was looking for. When he met a real estate agent at an open house, that agent was able to tell him exactly what it was that he wanted, and helped him find the perfect house. I’ve invited Pat here on the podcast to talk about what it really means to sell the dream, and he’s sharing his story about how he grew his own real estate business, sold it, and now has a thriving podcast (with more than 800 episodes!). He’s created hours of training content to serve real estate agents. If anyone knows how to sell the dream, it’s Pat. Make sure you listen to this episode of the Selling the Dream podcast to be inspired by Pat. And just a heads up, Pat is giving away FREE copies of his book, 6 Steps to 7 Figures. All you have to do is pay shipping. Click HERE to get your copy. Highlights of this episode: Tom introduces Pat and his podcasts, and explains how he serves the real estate community. Pat created a podcast, “Real Estate Rock Stars” and has created online trainings for real estate agents. But how can you apply Pat’s training for a second home agent? Second home agents have to learn how to think differently to serve their clientele, whether it be a 2nd home, or a 12th home - you have to learn how to serve your client! Pat shares how he sold his high-volume team. He shares strategies on how to get paid for it, who to sell it to (you can’t sell a high-producing team to just anybody), and how you can make that transition. “At the end of the day, all of this is a relationship business.” When purchasing a second home, the buyer wants you to educate them: they want to understand the process, and most of the time, they prefer that interaction to be face-to-face! As an agent, our job is to make the process smooth: don’t try to save $4 and lose the deal. Trust and transparency is key. You weren’t hired to be a negotiator: you were hired to help someone find a house. When Pat bought his second house, he did a search on the internet to find some possible areas, but ultimately met his agent through an open house. What made him choose to work with that agent was that he knew the area, and helped them find the right fit: an area that wasn’t even on their radar! “Live the lifestyle or else you’re a false prophet” - people looking for a second home choose you and trust you as the expert! If you take away one thing from this episode, it’s to create relationships. Turn everyone into a potential friend! Hey everybody, thank you so much for spending time with us today: would you do me a giant favor and share this podcast with fellow realtors, and leave a review. Your reviews help this podcast get shared with more people. Connect with Pat Real Estate Rockstar Radio Pat’s Website Connect with me (Tom): 2nd Home Agents website Facebook Instagram YouTube Subscribe to the Show Don’t miss a single episode of the podcast. You can search for “Selling the Dream” on any of your favorite listening platforms, or follow the links below: iTunes Spotify Stitcher YouTube As always, thanks for listening. Don’t forget, you’re not selling a home: you’re selling the dream.   See you next time!

WARNING: This episode contains cussing. And it’s not all bleeped out. So govern yourselves accordingly, with earbuds and such. The Glow Up. Been hearing a lot about that lately. First of all—what the F is that? Well, intuitively, I know what it is…but I had to consult a reputable source… So…the Urban Dictionary tells me the Glow Up is when you go from wack-looking to gorgeous… another definition is to rise to the top from the bottom of whatever aspirational ladder a person is climbing. The Free Dictionary’s idioms section says something similar—Basically, it’s a fantastic transformation—that’s very real. Who doesn’t want the Glow Up? I mean, who isn’t fascinated by someone’s rise from out of nowhere? Thing is—I’ve learned—it’s hardly EVER from nowhere. The folks you love and adore today—famous folks or maybe other folks—have likely been working their tails off for YEARS in order to get the results that are now visible to lots of people. A lot of more time-established shows and podcasts interview folks AFTER their glow has started, and there’s everything RIGHT with that. But what about the folks who are somewhere in the middle, folks who are not quite at the top or at the bottom, but somewhere in between? Well, today’s guest took time off of his grind to talk to me. His name is Patrick Fenison. He’s one of many people committed to meeting their aspirations. We start our conversation with the time Pat started recognizing his glimmer—when he KNEW he was born to be a performer. 3:45—When Pat knew performing was for him 5:42—Pat ain’t got no sense! His path to becoming a comedian 8:10—I’m going for it! 14:09—Creating a fanbase, then a move upsets hometown momentum 23:43—Everyone’s not going to believe in you; the importance of guarding curating your energy spaces with like-minded people 34:13—A story behind his video “Drop It” 46:30—Where to find Pat on social media More at https://planetnoun.com.

Pat Farenga is a writer and education activist. He is also president of John Holt GWS and homeschooling dad to 3 grown children.Teach Your Own I first came across Pat's work through the book Teach Your Own which he co-authored with the late John Holt. Teach Your Own was first published in 1981. It still remains a favourite for many homeschool families. When Pat first started working with John Holt, he estimated there to be approximately 25,00 homeschooled in the US. That number has now grown to over 2 million and grows further worldwide.In this episode Pat shared: Working with John Holt (early homeschool advocate and school reformer). Pat's personal journey into homeschooling with his wife and kids. How the word "Unschooling" came to be as we know it today and Pat's own definition of the word. I like Pat's definition.This is how he defines unschooling: allowing your children as much freedom to learn about and explore the world as you can comfortably bear as their parent. Pat bases his definition on his experience working with families. Everyone has different beliefs and backgrounds that they bring in. Sometimes the word "unschooling" scares them, not empowers them.Shifts In Homeschooling With the growth of homeschooling I asked Pat if he has noticed any shifts. He says yes. Technology has helped homeschool to shift. Homeschoolers are using technology as a tool to experience and connect. This experience has helped it to grow. Homeschooling is growing because of the experience it provides. It is in the experience, not the canned curriculum. That is the difference between homeschooling and mass education. You can't scale Homeschooling the way you can scale schools. Homeschooling is grassroots. "People are influencing other people not to create a multimillion dollar business, but to create a better community. Your intent is so important when you start a project." The intent in homeschooling is to re-create the communities, the relationships and the connections that people have between young and old. To re-integrate children into society. It is an important point because people are now starved for relationships and connection.Advice For Parents So what is Pat's advice for parents? Start thinking about homeschooling when your kids are young. Feel what it is like to be with your children when you don't feel "responsible" to teach them lessons. But if your children are older and in school and your family is thinking about homeschooling? Think first about what is stopping them from enjoying school. Is it lack of friends? Is it a difficult teacher? A learning struggle? Pinpoint what that is and make sure that you don't duplicate that at home. If you are not comfortable with the self directed model, you may have to be a little bit more of a mentor on their behalf. When your kids are happy then you are happy.   https://www.johnholtgws.com/pat-farengas-blog/ How Children Fail How Children Learn YouTube: Growing Without Schooling Growing Without Schooling Volume 3 Berklee School of Music: Unschooling and Creativity Wild Child In The Woods Forest School Listen to my episode with Michelle Goulet founder of Wild Child In The Woods Forest School here. Blake Boles Unschool Adventures

At the age of 46, Pat Gallant-Charette’s son decided to swim an open-water race in honor of Pat’s brother who had recently passed away from a heart attack at the age of only 34. When Pat commended his decision and commented that she wished she could do the same, he surprised her by responding, “Mom, you can if you try.” Those encouraging words started Pat’s journey of transition from a mom who cheered in the stands and was afraid of swimming in the ocean to a mom who competed in some of the world’s most famous and difficult open-water swims. Even as a caretaker to her young grandchildren and a working nurse, Pat proved to herself and others that she could accomplish whatever she set her mind to. At the age of 66, she became the oldest woman to swim the English Channel, and she’s still competing and adventuring, proving that age is truly just a number. Join us every other week on “Women's Wealth: The Middle Way,” a radio show aimed at helping women navigate questions about work, money, and family. You can find us on http://www.womensradio.com/author/lhurd, and https://womenswealth.podbean.com, on the SoundCloud Apps for iPhone and Android, https://soundcloud.com/womenswealthmiddleway and Spotify. See you in two weeks!

Sync up your Blurays & DVD Players and join Phil Svitek and Anthony Becerra in watching Dario Argento's 1977 classic Suspiria. Suzy (Jessica Harper) travels to Germany to attend ballet school. When she arrives, late on a stormy night, no one lets her in, and she sees Pat (Eva Axén), another student, fleeing from the school. When Pat reaches her apartment, she is murdered. The next day, Suzy is admitted to her new school, but has a difficult time settling in. She hears noises, and often feels ill. As more people die, Suzy uncovers the terrifying secret history of the place. Download, Rate and Review the Audio Version on iTunes! https://itunes.apple.com/us/podcast/watchalong!/id1050050922?mt=2

Hour 1: ‘Black Panther’ should have included a same-sex relationship, right? …When do the polygamists or incest-lovers get their own film? …CNN needlessly berates woman whose pro-Trump rally was promoted by a group of Russians …U.S. men’s curling team reaches medal round, and Pat is proud but unimpressed …Florida assault weapons ban voted down by a wide margin …John Lennon had a utopian vision, but it got him an assassin’s bullet …Tell Pat Robertson that there are no eraser marks on the Bill of Rights …Is the BIDS system the way to go in firearm background checks? …Another school shooting foiled. Hour 2: The demonization of the NRA has to stop – that billboard in Louisville is just wrong …How evil can an organization be? …Some real talk about gun death statistics …No pumpkin, distorting the truth for the President is not unprecedented …Billy Graham, America’s pastor, dies at 99 …MS-13 now in 22 states, engaging in countless crimes …Alcohol beats exercise as the key to a long life? …Death of a Dallas postal worker possibly connected to drug smuggling …China cracking down on strippers at funerals – Yeah, you read that right. Hour 3: When Pat was in high school, he wasn’t thinking about politics …Oprah Winfrey, George Clooney, and Steven Spielberg are bankrolling the Parkland students’ efforts …Would President Trump sign a truly restrictive gun control bill? …The Pyeongchang Olympic facilities are likely to fall into disuse after the athletes leave …We can learn a lot from the Israelis about how to prevent violence and terrorism …Jim Bakker is back with more doomsday scenarios …Real solutions being implemented in American schools …A former democratic socialist thanks Pat for helping him see the light. Tune in to "Pat Gray Unleashed" weekdays from 12-3p.m. ET on TheBlaze TV! Twitter @PatUnleashed LISTEN https://omny.fm/shows/pat-gray http://www.theblaze.com/radio-shows/pat-gray-unleashed/ https://soundcloud.com/patgrayshow https://www.stitcher.com/podcast/the-blaze-radio-network/pat-gray https://itunes.apple.com/us/podcast/pat-gray-unleashed/id1280961263?mt=2 Learn more about your ad choices. Visit megaphone.fm/adchoices

Pat Iyer has worked with experts since she first began writing and editing books in 1985, all while she excelled in her chosen profession of nursing. In addition to helping people share their knowledge, she has written or edited over 800 chapters, books, case studies, articles, and online courses. She delights in assisting people to share their expertise by writing a book, and she serves others as a development editor and ghostwriter. Pat built a service business assisting attorneys with cases involving medical issues. After growing that legal nursing consulting business for 25 years, she sold it in 2015 and now devotes her time to mentoring, writing, and editing. Finding a career path: Have you felt personal, family, or societal constraints in choosing YOUR career path? When Pat was choosing a career, back in 1969, the world was a very different place for women, and “accepted” careers were limited to just a few. Pat chose nursing, because she wanted to help people and wanted to maintain a long-lasting career. Although she adhered to those constraints, she dabbled in writing and teaching, and found in nursing a versatile career that also included other professions. TWEET: It’s easy to be so caught up in what the business needs that you’re blinded to what your family needs. @patiyer Fighting against limiting beliefs: Are you an unsuspecting victim to limiting beliefs? One example that Pat shares is the belief that an MBA is essential for running a successful business. Pat—along with many others—proves this to be untrue. Her advice is to not let yourself fall into the trap of associating only with those who share the same knowledge base that you do. Welcome new opportunities, meet new people, and never stop learning! TWEET: Once you become a #nurse, there’s no such thing as a “former nurse.” You remain a nurse in your interactions with people. @patiyer Unexpected outcomes: Do you need to change your mindset around the word failure? Pat doesn’t believe in failure, but chooses to call it an “unexpected outcome.” She shares a personal experience in which she was driven to share her knowledge with people, but found an unreceptive audience. As she struggled to connect and get the attention she desired for what she was offering, she realized that she was experiencing an unexpected outcome. Luckily for her, she was soon able to connect to the right person and turn that outcome around into success. The key? Don’t be afraid to try new things! TWEET: The power of #podcasting is phenomenal. @patiyer Guest Recommendation: ONE action for a dream-chaser to take—“Watch out for ‘dream stealers’. Be clear about why you want to do something and who you want to serve.” OUTLINE OF THIS EPISODE: [1:10] Pat’s Legal Nurse podcast (also at Ep. 124) [1:54] Pat’s dream when she was growing up, which aligned with expectations for women at that time [4:50] “Once a nurse, always a nurse” [7:25] How Pat became a writer and editor and started legal nurse consulting [12:00] Success and passion, all without an MBA [15:06] Repurposing material: a real money-maker [18:47] Why a podcast? [21:38] Trying new things and not always finding success [26:29] Determining what people want and refocusing when necessary [28:15] Finding balance with work, free time, and family [32:10] Moving forward and sharing what you’ve learned [34:13] Pat’s ONE action for a dream chaser   RESOURCES MENTIONED IN THE EPISODE: Pat on Twitter Pat on LinkedIn Pat on Facebook   TWEETS YOU CAN USE: It’s easy to be so caught up in what the business needs that you’re blinded to what your family needs. @patiyer People needed what I offered, but they didn’t want it. I didn’t know the difference.  We can all #learn from each other in chasing dreams, confronting obstacles, and enjoying successes. @patiyer

Pat Flynn from the Smart Passive Income Blog and the Smart Passive Income Podcast is an entrepreneur, blogger, podcaster, speaker, author, and an all around great guy. He one of the OGs of the Internet. It doesn’t matter how many people you talk to, some of them will say they got started after listening to his podcast or reading his blog. Pat is the author of two books. Let Go and his newest book Will It Fly. I’ve talked to him in the past before he launched his books, now it is time to take a peak on the other side  after launching his books. When Pat wrote Let It Fly he wanted to create a book about a topic that people wanted to learn about. Instead of writing what he wanted to write about. He asked questions, used surveys and polled his audience to find that correct topic. Then he went beyond this and used several methods to validate the process. Including a bold and unique process that he writes about in Will It Fly.   You can find Pat here: Smart Passive Income Smart Passive Income Podcast Pat Flynn on Twitter @PatFlynn Pat on Facebook @smartpassiveincome Let Go by Pat Flynn Will It Fly? Book   Show Notes [01:49] Why Pat wrote Will It Fly. He always knew he wanted to write another book and a business book at that. [02:29] He tried to discover what would help the most people to find a topic to write about. With surveys and conversations, he discovered that people struggled with finding a business idea. [03:29] He also used his Ask Pat Podcast to find out what people really wanted to know. [04:00] He also asked random people on his email list to pay him $10 to show that they would actually buy the information.   [04:53] Fears and unknowns are what scare people when starting a business. [05:32] Validation experiments buying AdSense ads by Tim Ferris.[06:59] Why Pat chose to self-publish. [08:55] The book also became a Wall Street Journal Bestseller. [11:19] Pros and cons of self-publishing and timelines. Pat hired an accountability coach. [12:21] He had notes all over his office and then he used rev to record each chapter and have them transcribed. This was a giant messy first draft. [13:32] This method saved a lot of time, but the challenge was editing the draft. He only kept about 10%. [16:09] How authors make the mistake of not sharing with their audience before the launch date. [17:14] He also used two editors to catch everything that needed to be edited. [17:47] Pat was open to iterations and changes because the book was getting better and better. [18:54] When just starting out plant a seed and tell people the book is coming. [19:56] Forming a launch team and getting people involved in early access and leaving reviews and sharing on launch day. [22:21] He had a great designer that made everything look great. Kindle books need to be designed and formatted too. [23:29] Write before the launch he shared a lot more detail on his blog and podcast.[23:53] He didn't sleep the night before launch day. He had a launch party and sent an email to his list of 150,000 people.[24:52] Quick tip - give yourself enough time for the Kindle version to get published. Give yourself time to get everything done. Make sure the Kindle and hardcopy book get listed on the same page. [26:55] He also went to a studio and made an audio version. He got it all recorded in 2.5 days. [27:32] The importance of collecting email address. He used a free course that is a walk along course with the book. The book and course reference each other. [30:06] He got the course idea from his favorite show Walking Dead and their story sync website. [32:31] He sold 12,000 paperbacks and 5,000 ebooks and he got on the Wall Street Journal ebook list. [35:23] Top movers of books were Pat's list, and podcast guest appearances, he did about 60 interviews that were posted in a two-week time span. [36:33] He had relationships with many of the people who helped out. He also tried reaching out with a personalized video. [38:14] He also used his normal platforms like a blog and his podcast and he wasn't shy about asking people to buy. [43:00] Pat's parting advice is to get validation for your idea or maybe even try a guest post and see if it is engaging or use it as a lead magnet. Validate on a small scale first.   Links and Resources: self-publishingschool.com Spsfreetraining.com 4-Hour Workweek by Tim Ferris Rev Daniel Decker teachable Will It Fly? Companion Course WalkingDeadStorySync.com Azul Terronez Smart Passive Income Smart Passive Income Podcast Pat Flynn on Twitter @PatFlynn Pat on Facebook @smartpassiveincome Let Go by Pat Flynn Will It Fly? Book

Singer songwriter Pat MacDonald grew up in a working class family in Green Bay, Wisconsin with no thought of going to college, but he came of age just as the students were marching on campuses all across the country. He was a gifted songwriter early on. By the time he showed up in the post 60s hippy haze of Madison as a 19 year old musician, he was writing world class songs. He refers to himself at that time as a street urchin. But he was street smart, with a sharp tongue and wit to match it. When Pat, along with his then wife Barbara moved from Madison to Austin, Texas – basically the only place weirder that they could go - they renamed themselves Timbuk3 and put out “The Future’s So Bright I Gotta Wear Shades”.  That song was one of those classic misunderstandings between an artist and his audience. The chorus implied optimism and hope for the future, but the verses revealed a darker truth. In recent years he has become an activist and song-festival creator in Sturgeon Bay, Wisconsin. He's also the owner of the Holiday Music Motel. We spoke recently at his motel about inadvertently writing a hit song, the art of allowing circumstance to rule, the value of mishearing the world around you, the ideal hippy-to-punk balance, and the power of threes.

Pat Flynn made 89,903.53 last month. This is down from the 89,000 he made in April. This doesn't happen by chance. Pat has always been a hard worker. If you haven't check out his book Let Go, then you should. You read how he did all the things you were supposed to do (go to college, work insane hours to get up the corporate ladder)  only to be let go. Pat had been studying for a certification and was using the web to store his notes. Later when he passed the exam he uncovered that his notes were very, VERY popular. So he took the notes and repackaged them as an ebook, and put it up for sale. He never considered himself an author, but why not. It made (and continues to make ) a LOT of cash. Along the way Pat shares the good the bad and the ugly of his journey. Today he shares some insights into what it takes to create content that truly resonates with your audience, and how he is taking podcast players to a new level with his Smart Podcast Player. Here are some key points from the interview Pat spends HOURS writing a single blog post. When you read his posts at smartpassiveincome.com you will see the insane amounts of detail that he puts into his posts. The goal is always to inform his audience in an unbiased way. The goal is to help his audience make an informed decision. By not selling out to the top bidder, and only talking about products he has first hand knowledge of, Pat is not only a resource, but a trusted resource. Pat knows when he is most productive (he's a night owl) and that's when he does his work. He has a dedicated office. He admits that its hard to separate work and family, but in the same way that a employee clocks out to go home Pat knows that when he leaves his office he has "clocked out" and it's time for his family. When I read the book Let Go you get to see bonus videos of Pat with his family. It's very cool, and his passion and love for his kids is beyond evident. Pat learned that you need to let others who can do things better take over. He tried to turn his book into an audio book, but later hired someone to read it for him. It was a lot of money ($1400) but that money came back to him. Many people are envious of Pat's bank account. I envy the time and influence Pat has with his children. Pat took his successful blog and grew his audience using a podcast. When Pat meets people at conferences, they all mention the podcast. It took Pat a year and a half to build his audience Smart Podcast Player When Pat launched the Ask the Pat podcast ( a quick daily show where he answers one listener question) . He had a custom player created. You can find it at www.smartpodcastplayer.com or at www.askpat.com it has built in share buttons and if you have a large catalog (like a daily show will produce) it makes it easy to browse through the episodes and listen to the one you want. How Does it Work? It doesn't matter what media host you use. You input the location of your RSS feed and it pulls the information from that and creates the payer. This way when you release a new episode it automatically is added to the player. If you use soundcoud as your media host (for the record I would only use soundcloud as a secondary host - see my thought on this) you can add additional tags which may help you be found, and help people discover your content. When In Doubt Ask Your Audience Pat rolled it out to a limited beta group knowing there would be growing pains. Pat knew there were features he would want to add, and by rolling it out to a select few, he had a built in focus group to help him identify and prioritize new features that will be added to the player. When it first rolled out there were limited choices to the colors you could use. Now you can use any color for your player. Great Support As expected there were a few bugs when it rolled out. I worked with his group and they were very responsive and a great group of guys. With my recent moving of my website to a new host, I have had other priorities and have not activated the player on the new host (not that it takes a lot to put it into place - you know podcast movement, etc,  first things first). Flexible The Smart Podcast Player allows you to put a full page of your podcasts in one spot ( see screenshot) or you can put a single episode on your site. It will be exciting to see what features are added in the future. Pat talked about wanting the player to prompt you to join a mailing list (or other call to action). He realizes that while you could throw in a bunch of features, its best to roll them out slowly and make sure you are adding features that are wanted. Protecting Your Brand Pat talks about he is asked on a daily basis to promote products. Many of these have huge payouts, but Pat knows that if he were to endorse a product that turned out to be awful, his trust would be ruined. He has the intelligence to know that the most valuable thing you have is the trust of your audience. He could have a list of hundreds of thousands of subscribers, but if they don't trust your content - it's worthless. If you're in it for the long haul, guard your audience and protect from the people who are looking to make a quick buck. Find all things Pat at www.smartpassiveincome.com www.smartpodcastplayer.com www.askpat.com www.nichesiteduel.com    

Pat and Jean find the body of a scientist specializing in biological warfare dead in their compartment. When Pat finds out a man Read more ... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Pat and Jean find the body of a scientist specializing in biological warfare dead in their compartment. When Pat finds out a man identifying him Read more ... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Sunrise to Sunset with CYLON BINGO! Adam and Nathan go it alone and rail against DST, and Nudist Beaches but reach out to Scott Pilgrim and James Cameron. When Pat is away the boys still play. Come listen!

Audio File:  Download MP3Transcript: An Interview with Marketta Silvera CEO, Apptera Date: September 20, 2007 Lee Kennedy: Hi this is Lee Kennedy and I'm one of the board members with NCWIT, the National Center for Women in Information Technology. This is part of a series of interviews that we are doing with just phenomenal entrepreneurs. Women who have started IT companies in just a variety of sectors and they all have wonderful stories to tell us. With me I have Larry Nelson from W3W3.com. Hi, Larry. Larry Nelson: I'm real happy to be here. We've had tremendous reception, not only from younger people, but also bosses that might be hiring people, or also possibly looking into becoming an entrepreneur. So thank you so much. Lee: Great, could you tell us a little bit about W3W3? Larry: We're an online radio show; we started in '98 before anybody even knew what that was. We get a lot of good visitors, and it's all focused strictly on business so this fits with us very well. Lee: Great. We also have with us Lucy Sanders, who is the co‑founder for NCWIT, and also the CEO. Hi, Lucy. So today we're interviewing Marketta Sylvera. Hello, Marketta. Marketta Silvera: Hello. Lee: And Marketta has built just a number of super successful companies, and we'd love for you to tell us a little bit about Aptera and what's going on there. Marketta: Well, Aptera is an exciting company because we bring ‑ in a nutshell ‑ Google and eBay to the phone. What that means is the world is getting more mobile and more than two billion of us worldwide use mobile phones ‑ which have become our computers, and the new media channels. We have them always on, and now we want Google on the phone, and eBay on the phone. That is where our company comes in, we provide to the marketplace technology for mobile advertising search and commerce, and have filed 36 patents, and won global technology awards, announced phenomenal new business deals with several major companies. For example, just a couple weeks ago we rolled out in California with AT&T their first major carrier free 411 service, which is called 1800YellowPages. That is powered by Aptera mobile ad technology. Last week we launched with the largest seller of movie tickets in the country ‑ Movietickets.com ‑ a new ad sponsored ticket service. Well, actually two days ago I just came back from the Always On conference here, the Stanford Summit, and presented a CEO showcase there on the same day as we announced and wired the press release about a great new service with Unwired Nation ‑ which ad sponsors eBay calls that they make to individuals that are bidding on eBay service and notifying the callers of the fact that they may be losing the bid and it's time to up the bid or do something. Lee: Wow, that sounds like Aptera has a phenomenally bright future. Larry: Boy, I'll say. Lucy Sanders: Well, here's what we like is that being from AT&T Bell, OK, they're working so that voice is not a commodity. So I love it. Larry: Yes, she's enlisted with you already. Marketta: That's good. Well the whole idea behind the free 411 service ‑ which is now a new service called 1800YellowPages ‑ is that people don't want to pay one dollar to two dollars if they can have it free. What makes this a killer application for our company is that the directory assistance is running all over the world, it's a regulatory requirement wireless and wire line carries provide that service. So we didn't have to invent the directory assistance. We didn't have to invent the ad sponsored concept because Google has already done that, but, we have invented is the way to bring it to the mobile phone and use the voice technology ‑ voice and visual ‑ in such a way that we really capitalize on that very exact moment when the caller is requesting information through a keyword search, and then provide the information in relevant options so it does not become spam. So that people do not have to browse on tiny screens for something that's impossible to do when you're on the move in the car, walking or running. You can use the voice, then combine that with a visual at exactly the right time, and provide the information. Lee: Marketta, we're really happy to have you here today to talk to us, and looking forward to learning about entrepreneurship from you. So why don't we jump on in? I'd love to hear how you first got into technology, and what technologies you think are really cool today. Marketta: Well, you know I got into technology such a long time ago as a kid that I can't think of the specific moment, but I've always been interested in math and computers early on with the programming, then systems designer, then I got into technical management et cetera, et cetera. But the main reason for this was that my parents always told me ‑ I grew up in Finland, I'm a dual citizen of Finland and the United States ‑ my parents always told me in Finland that, "You can do anything you want to do". When I was three years old, "You can do anything you want to do, but you've got to be the best at what you do, because when you're the best at what you do you'll get a chance to do what you really want to do." And that kind of stuck in the little kid's mind and I liked sciences, and I liked the math, that's how I got into technology early on. As far as the second part of your question, what technologies I think are cool... Wow! That's a big question because so many, but for starters, to me, the technologies that serve the mobile environment ‑ the wireless Internet ‑ are the coolest today, because that's where the world is heading. Innovation that addresses the growing needs of this mobile world are really ‑ I think ‑ cool, because that's where it's going to be at. The industry experts project, for example, by 2010 ‑ which is just in two and half years ‑ that there will be more mobile phones connected to the Internet than PCs. Sp that will tell you why this is going to be cool, and as I mentioned a little while ago, more than two billion of us already today worldwide use mobile phones that have become our computers. So that whole area I think is very, very cool because it's so meaningful. That's a clear direction where we all are heading as users and consumers. Then to find something within this area that really solves a big pain is what I think is extra cool, and that's what we do. That's why I have directed this company that I've been the CEO of for the past two and a half years. I've directed it to literally combine that voice and visual that I brought up a little while ago. Which means that it should be painless. It should be convenient. It should combine the most natural needs at the right moment in an exception mode rather than being bombarded spam that lands on your mobile handset. So you can easily turn this cool technology into a nightmare if you do not provide the right innovations that leverage this particular media. So I believe in Voice and Visual. Another really cool technology that I've listened to several panels at the Stanford Summit had to do with a social networking and the user provided content. And that's what this particular interview is all about. You know the blogs and the opportunity for people to participate together and grow as a result of that. Rather than depend on finding the books or TV programs or whatever. They can actually dive right in and be part of the group that's making it happen. You know I could talk about this a long time. But you know, there's just kind of a flavor of why I think we are in the coolest period of technology ever. Lucy: I just love you. I just think this is fabulous. And I mean you are so passionate as a technologist. And I may shift gears just a moment and ask you about entrepreneurism. You obviously are a serial entrepreneur. And why are you an entrepreneur? I suspect that your parents told you that you could finally be an entrepreneur. And what about entrepreneurship makes you tick? Marketta: Nobody told me what an entrepreneur was. As a matter of fact growing up in Finland, I tell you, it wasn't something that wasn't in my head. It was in my DNA but it was not in my head. Because the entrepreneurship was not as readily available or opportune to folks as it has become nowadays and especially in the United States. The opportunities weren't there because the wealth of the country wasn't there. But, it has been kind of like an evolution for me and loving technology. And having that something in my DNA had somehow intuitively directed some of my career moves. Such as moving from the technical side, where I had excelled as a designer and manager for quite some time, moving to sales and marketing. Because I felt that it was exciting to learn about how businesses run and what got people to select the various technologies. So I made one of those moves early on to sales and marketing and thought it was going to be a piece of cake. I thought that was just nothing to it kind of thing. Just kind of round out what I already knew. And little did I know that that was the most difficult thing to learn. Because selling and marketing is a combination of art and science. And you really have to understand people. So science from the techniques point of view. And it's an art that you can't plan for ever. So it was a much bigger experience than I ever expected. It was very difficult at the beginning. And then it became very rewarding after a while. So that was what directed me then to the point at which I felt really comfortable about understanding what I believe was really central for being an entrepreneur and running a company. Which I wanted to do by that time. And I had this inner drive about wanting to create something big out of something little. To invent something that hadn't been done before. To take something that had already been invented and turn it into a real solution of business problems kind of thing and really getting involved in something that hadn't been done before and making a difference. I mean, I had that ambitious, that kind of a drive. It seemed interesting. It seemed something that would get me up in the morning and just wanting to really delve into it. So, that's how I got to be an entrepreneur and it wasn't like one of those things that you decide you're going to do it and then you go and apply for an entrepreneurial position, the President's position or something then get going with it. It's a humbling experience because nobody else in the business world is going to hire a person to be a President or a CEO if they haven't done that before.. Larry: Right. Marketta: So, the challenge there was how do I get to be the real entrepreneur and get through these barriers. It was strategy, then the strategy for me was I want to get into the technology company that I was really excited about and passionate about and get into a position that I was ready for and in this case, it ended up being VP of Sales and Marketing. And then, doing such a good job that I'll get promoted, hopefully. And that is how I ended up being the President of the first company that ended up being a turnaround for me. Right now, this is my fourth company that I'm running. So, you kind of learn from each one of these experiences and hopefully end up getting better and better at that. And the better you get at being an entrepreneur, the more rewarding it is and the more fun it is. Larry: Oh, I'll say. One of the things that Lucy was so excited about because of your background and your interest and your focus and everything else, she actually wanted Lee and I and her to turn on our cell phones during this interview, but... Lucy: No, I didn't. Larry: No, you didn't? Lucy: No, I didn't. Larry: I'm sorry, I misunderstood. Lucy: OK. Larry: I certainly would be interested to know, and I know our listeners would too, were you just a self learner or did you have mentors? Did you have people guide your career path? Who influenced you that way? Marketta: Now, that is really a great question because it would be nice to know how you get to where you want to or you how you find where you want to go. In this case, again, it goes back to the influence of my parents. So, I can't emphasize enough how important it is for parents to guide their kids and expose them to where they have their potential talents and passion, so the parents and friends and then reading a lot. It is definitely guidance from the environment and really wanting to learn all about it. And as far as the role models go, they just weren't role models. I wanted to have role models and needless to say, my early role models were my parents. Later on, successful peers. The challenge was the successful peers as role models that I had, they were all guys. And so, I did decide to kind of really get on with this role model business and I tried to copy these guys and that was a disaster. I was a disaster. Then I just finally came to the conclusion that you know what? I'm just going to be myself and I'm going to leverage the areas from my peers that makes sense, but I'm not going to try to copy anybody. I'm just going to create my own style and go at it. That worked like clockwork. So, I would always guide everyone to be yourself. And what happens in the world too is that we all like unique individuals. We like characters, we like personalities, we like accents. Thank God I have not lost my accent... [laughter] Marketta: I used to speak five languages because nobody understood Finnish. And then, I tried to lose my accent and then I decided, "Well, what's wrong with my accent? As long as people understand what I'm saying." So, I hope you understand what I'm saying in spite of my accent.. Larry: Oh yeah. Marketta: Being yourself is so important and role models are important, but do not try to copy the role models, but really just kind of adapt and find what really fits your style. But then, it ended up being down the line, even a bigger role model conflict for me, which has been just eye opening. And that has to do with team sports. I did not grow up with American football, but my husband used to play football at college. And so, I've learned, I used to say "more than I cared" about football as a result of that. But the team sport in football and similar where I grew up with soccer, the team sport in soccer is phenomenal as a role model because while you grow as an entrepreneur, you really establish a higher value on team building and how exciting it is to have the right people together who can do anything. If you've got the right people together, they can do anything. So, watching these team sports and seeing how they could literally outguess what the other player at the other end of the field was going to do before they did it. And seeing how the most successful teams literally know what the rest of the team players are going to do next. And in business, what I notice now is some of us here on my team, we can finish each other's sentences. Now, that was quite a role model for me to watch the team sports that I never thought about, early on, when you're just kind of like learning the fundamentals and the basics and trying to make it a go. So, those were my best examples of role models that have helped me. And as far as mentors go, as a result of being ambitious and pursuing unique opportunities, I ended up getting to know many famous people who were top executives of big companies and ended up having several of them as my mentors in the business world. And being an entrepreneur and always being in a fund‑raising mode early on, got to know many venture capitalists and funding sources, which also was a good environment where I ended up developing some friendships that led to excellent mentors from that point of view. So, I'm very fortunate in having found a good combination of role models and mentors where I'm really having it easily in front of me. Lucy: OK, that's some great advice you've shared with us. So, if we switch gears a bit and look at sort of the flip‑side, you've built a number of companies, taken one company over a billion dollar market cap. When you think about through all those experiences, what was really the toughest thing you had to do in your career? Marketta: Actually, the toughest thing was actually quite devastating. As you know, I had done two turnarounds before I founded my own company, which was very innovative, very much foresight and vision and that was the first network‑based Internet security company in '93 when people didn't know what the Internet was. And that was the company that I had the highest success with and that was Pilot Network Services. So, I founded it and built that to $60 million annual revenues round rates, brought on board a great team and this was one of the first software as a service kinds of businesses, where it built kind of slowly, but it became a recurring revenue generator. So, it was a very exciting business model that was early on difficult to raise capital for because it was a service business, software as a service, as I said, and hosting business and that was very foreign to the venture capital community in '93, '94. But through my connections, I was able to raise the right amount of capital early on from the venture funds and then through corporate partners and subsequently took the company public, had the creme de la creme investment bankers taking my company public and building dollar market gaps and had a great ownership in the company because I was one of the founders. So, that was all great. It was the highest of the highs, cover story in Fortune and featured all over the place, etcetera. And then came the crash. The bubble burst, and especially the Telco business because we were one of the first service companies, we had to become a Telco company. We were actually a service provider, so we had very costly backbones and service centers in multiple places in the United States and in London. And when you go through a crash, you can't downsize something like that, like you can many other kinds of businesses that are just software companies, of course. That was a devastating experience, to be able to deal with that and literally be forced to close down the business because the whole environment evaporated around us. That was the most difficult and devastating thing because of the experiences. And that was also the greatest business case study you could ever, ever see and experience anywhere. So, the good news is that you come out of something like that stronger than ever and wiser than ever and anything you do after that seems like a piece of cake.. Lucy: Well, I think that that leads us to our next question too, in terms of advice for young people about entrepreneurship. I think you've given us some great advice so far, in the first questions around being yourself and certainly being passionate because you yourself are quite passionate, paying attention to team dynamics. So, what other advice would you give a young person about entrepreneurship? Marketta: There are a couple of things. Let's say in many cases the new entrepreneurs, they've had their early experiences, hopefully at some good, larger companies, so that they've had the support infrastructure around them. And then, of course, find what you are passionate about and believe in and you want to go and do it and that's great. So, in many cases, what I've seen happen when I've been helping entrepreneurs is that they get discouraged in the process because they go from one kind of an environment to a completely opposite environment where you're kind of like by yourself or with a small group of people. So, the key thing is don't look back, look only forward. Do not get discouraged even though it seems at times so difficult. And I've certainly experienced this when I founded my company because I had at the prior turnaround that I did, some 300 to 400 people reporting to me and suddenly, you're kind of like you're employee number one and maybe you've just recruited a couple of other people and cannot look back and say, "Why did I do this? I had this lucrative opportunity and infrastructure and I was a big boss and what have you. And now, I'm here, this little entrepreneur." You just cannot get discouraged. You have to believe in why you made that move in the first place, even if it seems like you're doubting yourself at times and you think that this isn't quite as stellar of an opportunity as I thought. What you want to do is you want to look around, you want to look ahead, you want to modify your approach for that particular new business opportunity to be better than what you probably knew about the landscape when you got into that. And that is, for example, exactly what I ended up going through because the Internet was at the early stages, I had to raise the early venture based on some network optimization service that people could relate to. And then, modify it to the hot, next big thing which was the Internet. That's, again, where the science and art comes in, in that you may not be able, as an entrepreneur, raise the money based on what your vision is because the rest of the world has not caught on yet. So, you need to be flexible, you need to be creative, you need to modify your approach and then, not lose track of where you were heading, if you so believe in that at that point in time. The key thing is that what you see most successful entrepreneurs, I think, doing over and over is reinventing themselves. Whether it's Nokia Corporation or whether it's Facebook or whether it's MySpace, everybody constantly has to look ahead and think what they are going to be rather than where they are at that point in time. So, modification and flexibility, don't look back, don't get discouraged, is what I would give as advice. Charge right ahead and lose track of what it is that was the reason why you got into that in the first place. Lucy: Well, for anybody wanting to be an entrepreneur, that's great advice because you really never know what's coming in the future. Lee: Absolutely. Lucy: And it sounds like you were even ahead of your time in a number of your ideas and resources. It was all the rage in the later 90's, you were just too early. Marketta: And that made it more challenging. However, the key thing again for the entrepreneur is to look for the problem, the pain. Where is the acute pain that your solution and your vision is going to offer the solution to? The bigger the pain is, the more acute it is, the faster run up of your business you're going to have. Sometimes, you start with a latent pain and that becomes an acute pain, which was the case with the Internet security. Very quickly, when people started to understand about hacking. Then, there are, of course, larger technologies like the Googles and the Yahoos early on, where they didn't really know for a long, long period of time how to make money at it. But because it was so unique and it has so much potential, it was something worth sticking to. Lucy: But I think in the early days with Yahoo, people thought Yahoo had done it all. And then Google came out and just... Lee: Undid them. Lucy: Yeah! Undid them.. Larry: Googled them. Lucy: Googled them. Marketta: Maybe it's a secret why the entrepreneurship will be there forever because there is always yet another thing. And that's what's exciting about this new mobile world, it's full of those opportunities that haven't even been invented yet. And you're actually right, yeah, where people thought, "Well, now that we've got the Internet and Yahoo, what else do we need?" And by golly, there's yet another thing. And that's what's so exciting about the business and about entrepreneurships. Lucy: Exactly. So, Marketta, I think about your career and how have you brought balance into your personal and professional life? Marketta: You know what? I've got this one really good secret that I live by and that is physical fitness. Lee: All right, I love it! Marketta: So, that is number one in my book. I think that you really need to take care of your body to have a rich mind and a passionate mind. So, I'm big into sports. I grew up on skis. I went to school on skis, I raced cross country. I am a double black diamond skier today. Lucy: Wow! You're going to have to come out and ski with us! Lee: Yeah, you need to come to Colorado! Marketta: Yeah. Well, I've been there lots of times. Lots of times, I love it out there. I just love the Aspen and Vale, etcetera. So, sports is good. And then, reading. I think it's one of the best ways to balance, when you need a break, is reading. I just read Michael Crichton's "Next, " which was absolutely fascinating and it totally draws your mind into a different world. And if you want to read something lighter, I'm in the middle of a book called "The Broker, " which is Grisham's book, which is a suspense thriller. You balance yourself when you're reading because your mind and your imagination are directed to the different area. And then, travelling. My husband and I will be going with our friends, for example, in 10 days to Bhutan. Have you ever heard of Bhutan? Bhutan is a country, a kingdom in the Himalayas. And that is the last sacred corner in the world, one of those last corners. It was featured in the past year in the 60 Minutes as a country that does not measure GNP, but it measures GNH, which stands for Gross National Happiness. Lucy: That's good! Marketta: So, traveling is fun. And if you just want to have a quick balancing act, just go to the movies. I love movies, I go to a movie every week. It's just a couple of hours and you've got complete relaxation and... Lucy: Well, the last movie I saw was Ratatouille [laughs]. Marketta: Oh really? So, the last one that I saw was Hairspray. I thought it was absolutely delightful because it was innovative. It did not copy Saturday Night Fever and Grease. It literally was different. They invented something new. And it was funny and it was clever and I highly recommend that. Lucy: This gets us to our last question. You have achieved a lot in your career and you're going to achieve a lot, I'm sure. I mean, we can say after chatting with you here that you're a wonderful technologist and sales person and a movie critic as well. What's next for you? Marketta: Well, first of all, I want to concentrate on completing the mission here, which is a voice and visual because we have the world ahead of us, and not lose track of completing that particular mission. But beyond that, I'm rarely thinking about how I'm going to return to others in the world what I have been so fortunate in having. That will be probably one of the most fun projects because unfortunately, in my opinion, most people in the world do not know how to use their potential and there's so much we can do to help the rest of the world really get to that. And I believe when people really learn how to use their potential, a lot of these problems that we're dealing with after the fact, like obese children and crime rates in excess or where we contribute to charities over and over and over, once people, early on, are on a different path, those symptoms will change to something a little bit healthier. So, that is a topic all on its own and this is an unlike topic so I don't want to get on my soapbox on that, but that is next. Larry: Oh boy, I'll tell you, that really sounds fantastic. I must say from 1993, you're in a security business and nobody knew what the Internet was. But I did in 1996, predict that the Internet was a fad and would go away... Marketta: [laughs] Larry: So, it's a good thing we didn't know each other right then. When Pat and I were living in Northern Europe, Norway, Denmark and Sweden, one of our very best friends was from Finland. Series: Entrepreneurial HeroesInterviewee: Marketta SilveraInterview Summary: Marketta Silvera is an accomplished visionary, entrepreneur, and chief executive in the voice technology, Internet and telecommunications industries. Release Date: September 20, 2007Interview Subject: Marketta SilveraInterviewer(s): Lucy Sanders, Larry Nelson, Lee KennedyDuration: 32:05